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Dissertations / Theses on the topic 'Regioni turistiche'

Author: Grafiati
Published: 21 February 2023

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1

AFFERNI, Raffaella. "La salvaguardia e valorizzazione ambientale delle regioni turistiche investite dalla peri-urbanizzazione." Doctoral thesis, Università degli Studi di Trieste, 2003. http://hdl.handle.net/11579/18341.

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Mladen, Stanojević. "Turističke vrednosti Topličkog kraja." Phd thesis, Univerzitet u Novom Sadu, Prirodno-matematički fakultet u Novom Sadu, 2000. https://www.cris.uns.ac.rs/record.jsf?recordId=73199&source=NDLTD&language=en.

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Disertacija Turističke vrednosti Topličkog kraja obuhvata osnove razvoja turizma na prostoru od 2230 km2, na kome živi oko 110000 stanovnika i koji je prirodno i kulturno-istorijski veoma specifičan. U banjskom turizmu ima dugu tradiciju. Savremeno stanje turizma nije zadovoljavajuće. Toplički kraj u prošlosti je bio na udaru raznih osvajača i za posledicu ima vekovna iseljavanja, malu gustinu naseljenosti i nedovoljnu razvijenost ne samo turizma već i ostalih privrednih delatnosti. Osnovno opredeljenje za razvoj turizma u Topličkom kraju zasniva se na prirodnim i antropogenim vrednosti
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Ličáková, Lenka. "Marketingová štúdia turistickej destinácie - Región Spiš." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75679.

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Spiš region is one of the most interesting regions in Slovakia. It has many natural and cultural monuments, sports and recreational facilities and other tourist attractions. This natural and cultural heritage is of transnational importance. Moreover, the unique combination of diverse attractions, which are concentrated in a small area, is the main source of competitive advantage. The thesis is focused on the analysis of conditions for development of tourism and analysis of marketing activities of the region. First, we assessed the primary and secondary offer of the destination. Although it is
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Martínková, Alexandra. "Marketingová studie vybrané turistické destinace." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-16163.

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The object of the diploma paper is marketing environment of Most region, analysis of its offer and current situation of tourism in the region. Based on learnt facts, the author aimed to recommend some concrete steps which can help to develop tourism in Most region.
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Capelli, Silvia. "Analisi dell'utilizzo dei Social Media per contesti di promozione turistica regionale." Bachelor's thesis, Alma Mater Studiorum - Università di Bologna, 2014. http://amslaurea.unibo.it/7891/.

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Paštyková, Markéta. "Analýza nabídky průvodcovských služeb v turistickém regionu Jižní Čechy." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-165295.

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This work is about offer of guide services in touristic region South Bohemia. There are explained basic definitions of guide services. There are described main legislative regulations of guide services. There are presented important attractivities of touristic region South Bohemia. There is detailed description of guide services in this region. These guide services are then evaluated and improvements are suggested. There is also evaluated how is used potential for guide services of region.
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Růžičková, Lucie. "Filmová produkce a její využití v propagaci turistické destinace Česká republika v tuzemsku." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-197861.

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This diploma thesis analyzes the development potential of film tourism for the domestic tourism of the Czech Republic. The aim is to determine whether the Czech Republic is perceived by residents as an attractive tourist destination for leisure or vacation and if they would be interested in film tourism products. The introductory chapter is devoted to the definition of basic concepts relating to tourism and destination marketing. The second theoretical part pays attention to film tourism and its characterization, including the definition of the concept, history of the development of film touri
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Nováková, Vendula. "Ekonomika využítí a provozu památkového objektu z hlediska regionálního rozvoje na příkladu regionu Českokrumlovsko." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-15730.

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A thesis is concerned with the functioning of the State Castle and Chateau of Cesky Krumlov and with the impact of the UNESCO monument on the krumlov's tourist destination and region. A theoretical part is focused on area of the legal regulations of monument preservation and on possibilities of the financing of historical monuments in the Czech republic, as well as on economic contexts of the historical areas and on the theory of regional development and tourist trade. An applicative part focuses on the rich history of krumlov's region, as well as on the building and historical development of
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Štěrbová, Radka. "Cestovní ruch na Plzeňsku." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-1336.

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Práce popisuje a hodnotí stav CR v turistickém regionu Plzeňsko. Na základě toho je provedena SWOT analýza a jsou navrženy možnosti dalšího rozvoje a opatření, která by mohla pomoci nejen ke zvýšení návštěvnosti Plzeňska, ale také k prodloužení pobytu návštěvníka a k celkovému zvýšení atraktivity a povědomí o Plzeňsku. Teoretická část se zabývá pojmem cestovní ruch. Další kapitoly charakterizují Plzeňsko a materiálně - technickou základnu oblasti, analyzují návštěvnost regionu, zabývají se nejvýznamnějšími formami CR, které jsou pro Plzeňsko typické. Jsou uvedeny výsledky vlastního dotazníkové
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Zippererová, Iva. "Rozvoj cestovního ruchu v Plzeňském kraji: případová studie marketingové strategie turistického regionu Šumava." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-198816.

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The aim of this thesis is suggesting marketing strategy of tourist region Šumava. The theoretical part is focused on elaboration theory related to the tourism. There are defined the basic terms and there is also evaluated position of tourism in regional development and national and world economy as well. In the practical part there is defined region the thesis is about and then there is subjected to comparison attendance of Pilsen region, South Bohemian region and touristic region Šumava towards other regions of the Czech republic. In the end of the practical part there is thanks to marketing
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Janečková, Jana. "Analýza destinačního managementu na Ostravsku." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-197297.

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The diploma thesis Analysis of destination management in the Ostrava region is about relations between the Ostrava tourist region and tourism itself. Formerly-by-tourism-untouched region has experienced development of the tourism industry and this fact has lead to a need of an effective tourist destination management approach. The destination marketing and management is not done by one superior institution but it is performed by many subjects. The most important ones are the Ostrava city and the Moravian-Silesian Region. The thesis analyzes their planned and realized projects and destination p
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Picci, Sara. "IN VIAGGIO PER IL NORD RUSSO. Proposta di traduzione di materiale turistico sul Nord Russo e la regione di Arcangelo." Bachelor's thesis, Alma Mater Studiorum - Università di Bologna, 2018. http://amslaurea.unibo.it/16444/.

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Il presente elaborato propone una traduzione parziale della guida turistica Русский Север [Nord Russo] della collana Русский Гид Полиглот [Guida Russa Poliglotta] e di materiale informativo raccolto presso le agenzie turistiche di Arcangelo, Russia. Il fine ultimo dell'elaborato è di invitare il turista italiano al viaggio nel Nord Russo, una meta estremamente distante sia dal punto di vista geografico che culturale. A questo scopo vengono forniti consigli pratici e chiavi di lettura per accompagnare il lettore nella scoperta di questa regione e della sua cultura. L'elaborato prosegue con un c
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Merendi, Federica. "Social Media Analysis: Progettazione ed implementazione di piattaforme per la brand comparison ed applicazione in ambito turistico." Bachelor's thesis, Alma Mater Studiorum - Università di Bologna, 2018. http://amslaurea.unibo.it/16180/.

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La diffusione dei social media aumenta di anno in anno e coinvolge sempre più utenti. I protagonisti di questo nuovo scenario sono soprattutto utenti semplici che utilizzano i social come mezzo di informazione e per rimanere in contatto con i propri amici. Ma negli ultimi anni anche numerose imprese sono approdate sui social media per aumentare la propria brand awareness. È quindi necessario che queste aziende analizzino le proprie performance e confrontino la propria strategia con quella dei concorrenti diretti, per rendere sempre di più efficace il loro utilizzo dei social. Questa tesi è i
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14

Nedomlelová, Lucie. "Cestovní ruch jako faktor rozvoje Krkonoš." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3400.

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Diplomová práce se zabývá cestovním ruchem a jeho vlivem na regionální rozvoj turistického regionu Krkonoše. Analyzuje poptávku a nabídku cestovního ruchu, na jejichž základě navrhuje možnosti dalšího rozvoje. Důležitou součástí jsou též aktivity a projekty regionu a hlavně rozvíjení udržitelného turismu v Krkonoších, aby byly zachovány původní hodnoty přírodního bohatství.
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Prachařová, Eva. "Využití fotografie v propagaci v cestovním ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-114042.

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Main goal of this document is to rate photographs in promotional materials of the tourism regions of the Czech republic. Other goal of this document is to show if graphical form of promotional materials influences decision making of visitors of any particular region.The theoretical part describes short history of photography, promotion and tourism in the Czech Republic. The practical part consist of researching photographs in selected promotional materials of the tourism regions according to picked criteria. The second practical part is focused on testing of influence of photographs on partici
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Pekárová, Dominika. "Zvýšení propagace malých a středních podniků prostřednictvím vytvoření turistického klastru v Středočeském regionu." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113489.

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This diploma thesis will show how mutual cooperation of small and medium businesses in a tourism cluster can increase promotion and revenue in the tourism industry. Theoretical part of this study presents definitions, characteristics and typology of clusters. Later on, the theoretical part describes practices in the mapping of clusters and a cluster's lifecycle. The last chapters will summarize the benefits of clusters to its stakeholders and means of financing and program support via EU grants. Practical part is focused on the strategy of a tourism cluster in the Central Bohemian region of th
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17

Mahrová, Petra. "Rozvoj turistického programu v podniku Znovín Znojmo." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224658.

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The diploma thesis deals with the possible development of a touristic program of Znovín Znojmo, a.s. company, based in Šatov in Velkopavlovická wine sub-region. There has been a deep examination of the chosen company done in order to analyze the company’s touristic programs and its activities. The analytical part defines the essential context for the development and implementation of the new touristic program. The actual proposal of the development of the touristic program in the chosen region includes a proposal of appropriate touristic activities connecting wine and local places of interest.
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Šašková, Hana. "Vybrané faktory konkurenceschopnosti turistických destinací." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-197606.

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The subject of the thesis named "The selected factors of competitiveness of tourist destinations", is defining issues of the regions, regional competitiveness and ways to measure it. This work is divided into two parts. In theoretical part I describe the characteristics of tourism, the competitiveness of tourism and ways of its measuring. In the practical part I concentrate on the Shumava-west microregion, analysis of selected factors of destination competitiveness and comparison of selected factors of competitiveness of two microregions. The conclusion consists of summary rating and improving
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JIŘIČKA, Jan. "Turistický průvodce jižní částí Národního parku Šumava (Stožecko)." Master's thesis, 2007. http://www.nusl.cz/ntk/nusl-46711.

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This diploma thesis deals with the Stožec region, the southern part of the Šumava National Park. Pivotal part of diploma thesis is sorted to look as it is a tourist guide with nonfiction character. Tourist guide represents {\clqq}separate`` publication, which contains physical and social-geographical characteristics of studied area, historical development, recaptures places and activities of turistical interest and describes proposed routs for trecking, cycling or skiing on tracks. Component parts of tourist guide are supplemented with pictures and maps. Diploma thesis further contains obligat
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Švůgerová, Kristýna. "Destinace severovýchodní Čechy se zaměřením na turistický region Český ráj." Master's thesis, 2009. http://www.nusl.cz/ntk/nusl-274783.

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Nazev prace: Destinace severovychodni Cechy se zamefenim na turisticky region Cesky raj Cile prace: Cilem teto prace je pfedevsim pfedstaveni turistickeho regionu Cesky raj a jeho mimofadneho potencialu pfirodnich a kulturne historickych atraktivit, analyza nabidky a poptavky trhu cestovniho ruchu v regionu, zhodnoceni soucastneho stavu oblasti pomoci SWOT analyzy a navrzeni novych produktu. Metody: Popisna analyza, SWOT analyza a studium pramenu bylo v diplomove praci vyuzito k ziskani informaci o stavu prirodnich podminek, atraktivit a MTZ turistickeho regionu Cesky raj. Vysledky: Souhrnna S
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KORTANOVÁ, Šárka. "Popis turistických cest v regionu "Česká Kanada" (turistické cesty pěší, cyklistické, lyžařské a vodácké)." Master's thesis, 2011. http://www.nusl.cz/ntk/nusl-80064.

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This thesis work describes the hiking, bicycle, ski, and horse trails in the region known as ?Czech Canada?, specifically the area between Nová Bystřice, Kunžák, and Slavonice marked on the hiking map ?Česká Kanada a Slavonicko? on a 1:50,000 scale. The introductory chapters characterize the territorial layout from the physical-geographic and socio-geographic aspects and include an analysis of used literature. The methodology of work is taken from thesis works of a similar topic defended at the Department of Geography. This is followed by a description of individual hiking trails ? in text for
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Švecová, Pavla. "Historical objects that refers about development of corn and sawmilling in Velké Meziříčí region. Their identification and suggestions for current use." Master's thesis, 2014. http://www.nusl.cz/ntk/nusl-178820.

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This paper identifies seven objects in Velké Meziříčí region that has traces of historical use as mills or sawmills. Four educational tourist trails were suggested for the purposes of this paper, connecting information about mills and sawmills history and forests and their development in the region. One of the trails was chosen based on different criteria (including the historical value of objects and natural value of the forests) and for this trail was prepared a detailed description of places with map basis. The paper will be used as a basis for construction of new tourist and bike trails in
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Šustrová, Lenka. "Fungování destinačních společností v Česku: případová studie turistické oblasti Orlické hory a Podorlicko." Master's thesis, 2018. http://www.nusl.cz/ntk/nusl-388257.

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This diploma thesis deals with the function of regional destination management organizations in Czechia. Destination management organizations are founded to implement destination management at various spatial levels (national, regional, local). In Czechia, the issue of destination management is a relatively new area of research. The aim of this work is to clarify the role of destination companies as one of the regional development actors with an emphasis on the development of tourism. The theoretical base is network theory and the concept of destination governance along with other base of the
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SVITÁKOVÁ, Karolína. "Využití outdoorových aktivit při tvorbě produktů v cestovním ruchu." Master's thesis, 2009. http://www.nusl.cz/ntk/nusl-48648.

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The main object of this work was suggesting new product packages inclusive outdoor activities in tourism region Šumava. Next objects were making analysis of this region, questionnaire research and suggesting optimal structure of summer and winter outdoor activities in particular packages. In this diploma is suggesting 3 packages. All packages are intended for selling travel agency or other sellers.
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PAZDERKOVÁ, Hana. "Venkovský cestovní ruch na Vysočině." Master's thesis, 2009. http://www.nusl.cz/ntk/nusl-50425.

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Thesis deals with possibilities of rural tourism in the Highlands region. This part of the Czech Republic is, with its rural character, sufficient number of farmsteads and cottages and cultural and historical potential, very suitable for rural tourism. People go still more and more back to stays in the nature with opportunities for active holiday. Rural tourism is in the Czech Republic in the beginning and although the number of providers of this kind of tourism as well as interest of tourists has been increased during last years, it is not the main source of income yet. The aim of the work is
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CISÁROVÁ, Jitka. "Vliv cestovního ruchu na místní rozvoj v regionu Bystřice nad Pernštejnem." Master's thesis, 2012. http://www.nusl.cz/ntk/nusl-136852.

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The main objective of this thesis is the definition of tourism supply and demand of tourism to the region Bystřice Pernštejnem. The demand for the region is established on the basis of the survey. The first sub-goal is to evaluate the impact of tourism on the budget of municipalities. In this first part is carried out field research among the mayors of municipalities in the region on their perceptions of tourism. Evaluation of the impact of tourism is carried out on the town budget Bystřice Pernštejnem.First discussed are the revenues, expenditures, and finally the overall impact. Part of this
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TERČOVÁ, Veronika. "Využití finančních prostředků ze zdrojů Evropské unie, jako faktor rozvoje cestovního ruchu v Ústeckém regionu." Master's thesis, 2009. http://www.nusl.cz/ntk/nusl-48160.

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This work analyzes the possibility of using financial resources from European Union{\crq}s funds for benefit of tourism development in Ústí nad Labem region and the range of their present application. It evaluates, according to shortened programme period, the role of district authorities and chosen municipalities as applicants for grants and supporters to other applicants. Attention is also paid to relationships between municipalities and tourist information centers, which are important subject in the process of passing information to tourists and visitors.
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NOVOTNÁ, Jana. "Řízení rozvoje cestovního ruchu v Jihočeském kraji." Master's thesis, 2018. http://www.nusl.cz/ntk/nusl-376083.

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This diploma thesis is focused on the current state of management and organization of tourism in the South Bohemian region and on finding the current offer of tourism products in the context of the development of destination management and marketing. The theoretical part defines the applied theory, related to the solved topic. Primary data was obtained from managed interviews with product managers of South Bohemian tourist areas and from an interview with the director of the South Bohemian Tourism Authority. Secondary data was drawn from websites of individual tourist areas, from www.jiznicec
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UJCOVÁ, Marie. "Profil domácího návštěvníka Jihočeského kraje." Master's thesis, 2011. http://www.nusl.cz/ntk/nusl-71111.

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The main aim of this thesis is through the analysis to monitor the domestic tourism in the Region of South Bohemia, to determine participant satisfaction and domestic tourism, and build its profile. A partial aim is to prepare the methodology of investigation of domestic tourism in a chosen area. A part of this thesis is a questioning, which was realised during the summer of 2010 in selected locations in the Region of South Bohemia. Locations were chosen deliberately (based on information from secondary sources). Specifically, the recreational area around the left bank of the Lipno lake, the S
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KOLÁŘ, František. "Regionální rozvoj a plošná ochrana souborů lidové architektury v obcích okresu Prachatice a Český Krumlov." Master's thesis, 2008. http://www.nusl.cz/ntk/nusl-44181.

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This thesis dissert on sensitivity between development of countryside and protection of popular architecture in the countryside monument reservation and the countryside monument area. The point of this work is to verify the results of monument preservation; study the citizen, authority of autonomy and public administration position and describe the effects on the choosen places. The results of this work is to propose actions for next growth in selected places: Stachy, Lažiště, Mahouš, Vitějovice, Chalupy, Třešňový Újezdec, Zvěřetice, Mirkovice a Pernek.
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BLECHOVÁ, Karolína. "Návrh a ověření turistického průvodce Kožlanska\\." Master's thesis, 2007. http://www.nusl.cz/ntk/nusl-46730.

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The main aim of the present dissertation has been the proposition and the following verification of tourist routes of the Kožlany region, so that they would comply with the pedagogic/recreational needs of first grade pupils. The routes are also eligible for pupils of higher grades, without losing value or meaning. I have chosen the Kožlany region for the vast majority of the tourist routes because of its unusual and picturesque scenery with slight terrain elevation and unpredictable landscape changes, thus being a surprisingly refreshing and interesting region to travel through. Besides differ
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Hrajnohová, Jana. "Mariánské Lázně a jejich hosté. Místo setkávání kulturních a politických elit střední Evropy." Master's thesis, 2012. http://www.nusl.cz/ntk/nusl-305712.

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This thesis deals with the phenomenon of attendance of Marienbad and its region in the 19th and at the beginning of the 20th century, when travelling for health and progress of tourism in spas became an inseparable part of social, economic and political life. The thesis shows everyday spa life in this period from the point of view of spa visitors, at the same time emphasizes social and economic aspect of given problems of history, as well as progress of tourism and travelling in this area. The thesis is regionally focused, but it has also more general overlap to the question of balneology and
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