Academic literature on the topic 'Retail selling'

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Journal articles on the topic "Retail selling"

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Gilliam, David A., and Casey C. Rockwell. "Stories and metaphors in retail selling." International Journal of Retail & Distribution Management 46, no. 6 (June 11, 2018): 545–59. http://dx.doi.org/10.1108/ijrdm-10-2017-0230.

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PurposeThe purpose of this paper is to propose future directions for research into stories and metaphors as concise communication tools that are particularly salient for the fast pace of today’s retail sales environment.Design/methodology/approachA cross disciplinary approach is taken to propose new avenues for sales communication research.FindingsThis work highlights research possibilities into the contextually sensitive constructs of stories and metaphors with associated theoretical approaches. This could improve research into stories and metaphors as communication techniques for retail selling.Research limitations/implicationsThe findings indicate that stories and metaphors are highly engaging sensemaking tools that salespeople can use in retail sales encounters. The lack of existing literature within the sales domain suggests a significant learning curve in demarcating the use of these tools.Practical implicationsStories and metaphors are presently used by salespeople but without the benefit of extensive scientific understanding. This paper builds a foundation for research that could bring clarity to the use of these tools in retail selling.Originality/valueResearchers will benefit from a finer grained conceptualization with which to examine sales communication. The proposed research should get sales practitioners a clearer understanding of using stories and metaphors in sales encounters.
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Kelley, Eric K., and Paul C. Tetlock. "Retail Short Selling and Stock Prices." Review of Financial Studies 30, no. 3 (December 24, 2016): 801–34. http://dx.doi.org/10.1093/rfs/hhw089.

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Tsai, Chia-Fen, Jung-Hsien Chang, and Feng-Tse Tsai. "Lottery preferences and retail short selling." Pacific-Basin Finance Journal 68 (September 2021): 101611. http://dx.doi.org/10.1016/j.pacfin.2021.101611.

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Iqbal, M. "Marketing of Retail Financial Services." Transactions of the Faculty of Actuaries 41 (1987): 444–541. http://dx.doi.org/10.1017/s007136860000985x.

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1.1 In recent years insurance companies have begun to employ marketing techniques in search of greater success in an increasingly competitive market place. Several companies have Marketing Departments. However, those who have used marketing techniques most efficiently are not necessarily those with the largest departments.1.2 Too often marketing is confused with promotion which is but one facet of a multi-faceted discipline. Another common mistake is to regard marketing as a subset of selling. This is understandable because most senior marketing appointments in the insurance industry have gone to people with a sales background. Levitt in his classic article Marketing Myopia inHarvard Business Reviewsaid:“Selling focuses on the needs of the seller; marketing on the needs of the buyer. Selling is preoccupied with the seller's need to convert his product into cash; marketing with the idea of satisfying the needs of the customer by means of the product and the whole cluster of things associated with creating, delivering and finally consuming it.The selling concept starts with the company's existing products and calls for heavy promotion and selling to achieve profitable sales. The marketing concept is a customers' needs and wants orientation backed by integrated marketing effort aimed at generating customer satisfaction as a key to satisfying customer goals.The determination of what is to be produced should not be in the hands of the companies but in the hands of the customers. The companies produce what the consumers want and in this way maximize consumer welfare and earn their profits.”
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Xin Tian, and Yuzhang Ding. "From Selling Products to Selling Services: A New Retail Business Model." INTERNATIONAL JOURNAL ON Advances in Information Sciences and Service Sciences 3, no. 6 (July 31, 2011): 187–96. http://dx.doi.org/10.4156/aiss.vol3.issue6.23.

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Chai, Junwu, Huan Chen, Qilin Huang, and Wei Yan. "Should a Manufacturer Encroach on Its Retailer’s Operations with Quality Differentiated Products?" Discrete Dynamics in Nature and Society 2017 (2017): 1–12. http://dx.doi.org/10.1155/2017/8367547.

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Despite the fact that manufacturers are progressively encroaching into the retail market by selling products that differ in quality from the products that are already on the market, this issue has received little attention in the literature on dual-channel supply chains. We fill this gap by first considering that a manufacturer sells higher- (lower-) quality products through its own direct channel, whereas all lower- (higher-) quality products are distributed by an independent retailer, and then comparing our equilibrium outcomes with those in the literature of the manufacturer who distributes homogeneous products through both channels. Our results show that, compared to selling lower-quality products directly or offering homogeneous products through both channels, an effort by the manufacturer that is too aggressive in its attempt to encroach on the retail market (i.e., selling higher-quality products directly) not only decreases the retailer’s profits but also reduces the manufacturer’s own profitability. Furthermore, we find that, compared with offering homogeneous products through both channels, selling lower-quality products directly is always beneficial for the retailer but hurts consumers.
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Zafran, Muhammad, and Velga Vevere. "THE INFLUENCE OF RETAIL SERVICES AND SELLING BEHAVIORS ON CUSTOMER’S SATISFACTION, TRUST AND LOYALTY INTENTIONS IN RETAIL INDUSTRY OF PAKISTAN." Acta Prosperitatis 12 (2021): 203–22. http://dx.doi.org/10.37804/1691-6077-2021-12-203-222.

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This study examines the impact of retail services quality and selling behavior on customers’ satisfaction, trust, and store loyalty in case of high involvement products such as consumer electronics/home appliances in the context of Pakistan. The data was collected from 377 customers who completed the survey online. Respondents were particularly asked if they had any experience of buying such items recently and keeping in mind the purchase experience, rate the scale items accordingly. Factor analysis and multiple regression analysis were used for model testing. The study results show that store service quality and selling orientation strategy both have a significant impact on customer satisfaction, trust and store loyalty intentions. The study also involves the mediation analysis, satisfaction‐trust serving as mediator factor between two IVs (service quality and selling behaviors) and DV (store loyalty intentions). Results show that services quality and selling behaviour both have significant influence on store loyalty intentions. Further, satisfaction‐trust mediates the relationship between variables. The indirect path is significant which proves that satisfaction‐trust mediate the relationship between store attributes and consumer buying behaviour. The study has significant implications for multiple retail channels that can incorporate retail service quality and selling behaviour strategy (relational selling & consultative selling) to differentiate the retail brand services. Retailers of high involvement products category heavily relying on the selling skills and behaviour of salesperson/employee, can benefit from the study to implement retail brand positioning strategy.
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Yang, Jiaquan, Xumei Zhang, Yating Huang, Jiafu Su, Sang-Bing Tsai, Li-Chung Chang, and Jiangtao Wang. "Capacity Allocation and Compensation in a Dual-Channel Supply Chain under Uncertain Environment." Mathematical Problems in Engineering 2019 (August 26, 2019): 1–12. http://dx.doi.org/10.1155/2019/3154734.

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The dual-channel supply chain is widely adopted by main manufacturers, potentially incurring channel conflicts between the traditional retail channel which is owned by the independent retailer and the online channel which is directly managed by the manufacturer. The purpose of this paper is to deal with the scenario where channel conflicts may arise under production capacity uncertainty, when the manufacturer tends to privilege the direct selling channel over the retail selling channel. To achieve the goal, this paper establishes a Stackelberg game model consisting of a manufacturer and a retailer, studies the scenario where the manufacturer satisfies the direct selling channel first in the presence of capacity uncertainty, employs the decision optimization and the backward induction method to find the optimal inventory decision in the direct selling channel and the optimal order quantity decision making in the retail selling channel, and designs a compensation mechanism aiming to coordinate the channel conflict in the decentralized decision-making process. Results show that the optimal decisions aiming to maximize the expected profit of each supply chain member are not able to maximize the expected profit of entire dual-channel supply chain. However, when the manufacturer compensates the retailer’s profit loss based on the unsatisfied order and, in the meantime, adjusts the wholesale price to prevent the retailer which obtains the compensation from increasing order significantly, the compensation mechanism can coordinate the decision of each supply chain member, mitigate the channel conflict, maximize the expected profit of entire dual-channel supply chain, and achieve the Pareto improvement of supply chain members’ expected profit in the decentralized decision-making process.
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Jahn, Steffen, Tim Nierobisch, Waldemar Toporowski, and Till Dannewald. "Selling the Extraordinary in Experiential Retail Stores." Journal of the Association for Consumer Research 3, no. 3 (July 2018): 412–24. http://dx.doi.org/10.1086/698330.

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Lavenka, Noel Mark, and Allen F. Jung. "The Effects Of Retail Competition On The Personal Selling Effort Of New Car Salespeople." Journal of Applied Business Research (JABR) 7, no. 3 (October 19, 2011): 119. http://dx.doi.org/10.19030/jabr.v7i3.6233.

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This study presents an empirical investigation of the personal sales effort at the retail level. Automobile dealerships were selected based on the emphasis they place on personal selling as an important component for sales. However, little actual personal selling effort was observed as a result of inter-brand competition between dealerships, as well as, intra-brand competition among dealerships. The effects of retail competition on the personal selling effort are discussed.
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Dissertations / Theses on the topic "Retail selling"

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Pettinger, Lynne. "Branded stores, branded workers : selling and service in fashion retail." Thesis, University of Essex, 2003. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.272541.

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Pragnell, Bradley John School of Industrial Relations &amp Organisation Behaviour UNSW. "???Selling Consent???: From Authoritarianism to Welfarism at David Jones, 1838-1958." Awarded by:University of New South Wales. School of Industrial Relations and Organisation Behaviour, 2001. http://handle.unsw.edu.au/1959.4/18241.

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This thesis investigates the history of labour management at David Jones, the major Australian retailer and manufacturer, between the years 1838 and 1958. This thesis examines the development of consent-based approach to labour management at David Jones, in particular the development of paternalism and welfarism. In doing so this thesis explores both general questions regarding the factors that influence why certain firms adopt a consent-based approach to labour management, as well as informing debates around the existence of nineteenth century paternalism and the origins of twentieth century welfarism. The historical material contained at the David Jones Archives and elsewhere reveals little evidence of paternalism as a deliberate management strategy. This brings into question the usefulness of paternalism as a concept in the historical study of Australian labour management. The inability to trace paternalism also undermines explanations of twentieth century welfarism premised on the pre-existence of nineteenth century paternalism. The historical materials, however, do note that twentieth century welfarism was a deliberate labour management strategy adopted by David Jones management. Welfarism, combined with systematic management and training, was initially adopted following the First World War to deal with the threat of industrial turmoil. However, in the 1930s, welfarism increasingly became a pro-active strategy designed to create skilled selling and raise the profile of the firm within the community. Further, welfarism at David Jones in the inter-war period was more than merely a new form of paternalism, somehow transformed by being in a larger, more bureaucratic setting or a result of employers confronted an increasingly feminised workforce. Welfarism at David Jones was a deliberate strategy, informed by overseas experiments, management consultants and the new science of psychology. Welfarism at David Jones continued into the post World War Two period. However, new forms of retailing, in particular self-service, undermined attempts to create skilled selling. Elements of welfarism remain at David Jones and continue to support the firm???s corporate image as a provider of high-quality customer service.
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Kozak, Matthew. "An exploratory investigation of optimal retail selling strategies, motivation, and intercultural communication competence." Tallahassee, Fla. : Florida State University, 2008. http://purl.fcla.edu/fsu/lib/digcoll/undergraduate/honors-theses/341795.

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Röhl, Sven [Verfasser]. "Messung und Steuerung von Cross-Selling im Retail-Geschäft von Banken. / Sven Röhl." Berlin : Duncker & Humblot GmbH, 2020. http://d-nb.info/1238495923/34.

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Probst, Joshua James. "How a customers first impression impacts sales effectiveness in an automotive retail facility with correlation to the purchasing decision." Online version, 2004. http://www.uwstout.edu/lib/thesis/2003/2003probstj.pdf.

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Jesperson, Sara. "Defining and predicting fast-selling clothing options." Thesis, Linköpings universitet, Statistik och maskininlärning, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-158190.

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This thesis aims to find a definition of fast-selling clothing options and to find a way to predict them using only a few weeks of sale data as input. The data used for this project contain daily sales and intake quantity for seasonal options, with sale start 2016-2018, provided by the department store chain Åhléns. A definition is found to describe fast-selling clothing options as those having sold a certain percentage of their intake after a fixed number of days. An alternative definition based on cluster affiliation is proven less effective. Two predictive models are tested, the first one being a probabilistic classifier and the second one being a k-nearest neighbor classifier, using the Euclidean distance. The probabilistic model is divided into three steps: transformation, clustering, and classification. The time series are transformed with B-splines to reduce dimensionality, where each time series is represented by a vector with its length and B-spline coefficients. As a tool to improve the quality of the predictions, the B-spline vectors are clustered with a Gaussian mixture model where every cluster is assigned one of the two labels fast-selling or ordinary, thus dividing the clusters into disjoint sets: one containing fast-selling clusters and the other containing ordinary clusters. Lastly, the time series to be predicted are assumed to be Laplace distributed around a B-spline and using the probability distributions provided by the clustering, the posterior probability for each class is used to classify the new observations. In the transformation step, the number of knots for the B-splines are evaluated with cross-validation and the Gaussian mixture models, from the clustering step, are evaluated with the Bayesian information criterion, BIC. The predictive performance of both classifiers is evaluated with accuracy, precision, and recall. The probabilistic model outperforms the k-nearest neighbor model with considerably higher values of accuracy, precision, and recall. The performance of each model is improved by using more data to make the predictions, most prominently with the probabilistic model.
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McTague, T. Scott. "Validation of a Selection Battery for Retail Sales People in Telecommunications." Thesis, University of North Texas, 1992. https://digital.library.unt.edu/ark:/67531/metadc500517/.

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The study employed 206 entry-level, retail sales associates working for a large telecommunications company across 70 store sites. The purpose of the study was to discriminate successful performers from those with little sales potential via a valid, fair, and practical selection procedure. The experimental test set consisted of the General Ability Battery, Sales Attitude Checklist, Wonderlic Personnel Test, SRA Verbal Form, School and College Ability Test Verbal, SPA Arithmetic Index, and SRA Reading Index. Supervisory ratings and percent revenue data were used as measures of sales performance. Based on the multiple regression results, the SPA Reading Index and SRA Verbal Form were chosen to compose the final selection system for the retail sales position.
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Blidberg, David, and Henrik Hagberg. "Dealer-Customer Interaction in the Tool Steel Industry : a Case Study of SSAB." Thesis, Linköping University, Department of Management and Economics, 2004. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-2487.

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This thesis is a description of the sales process for Toolox, the newest of four products produced by SSAB Oxelösund. Toolox is a tool steel, sold using eleven external dealers throughout Europe. Each dealer carries a wide range of steel grades for different uses. To increase sales volumes SSAB want to have the right support for their dealers. In this thesis the organizations and individuals who influence in the buying decision are identified as well as their buying behavior and the information that is needed in the sales situations. The requirements on the tool steel derive not only from the toolmaker itself but also from end users of a product further down the product chain. The study indicates that communication of benefits along the chain difficult because is not well integrated. The decision of what steel to buy is often made by the tool designer and these are influenced by a number of other individuals. It is also found that risk aversion and conservatism are barriers for product introductions.

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Edberg, Elinor, and Oscar Sivertzen. "Keeping it Real while Selling Out : How to increase Customer-Based Brand Equity by utilizing Brand Authenticity." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-255943.

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Previous research has proven that perceived Brand Authenticity functions as a differentiator, which brands can use to stand out in today’s marketplace. However, few studies have investigated whether it is possible for brands to become more profitable by utilizing their authenticity. This thesis therefore investigates the relationship between the two branding concepts Brand Authenticity and Customer-Based Brand Equity (CBBE). An explanatory survey study is made on the Swedish retail clothing industry, which measures the effect of the Brand Authenticity associations Continuity, Originality, Trustworthiness, Genuineness, Heritage, and Symbolism on the CBBE outcomes (1) consumers’ willingness to pay a price premium, (2) recommend a brand, and (3) buy a brand before other brands. The results show that while some Brand Authenticity associations increase the CBBE outcomes, others seem to give no effect and some even to undermine them. If brand managers of authentic brands wish to increase their value sales through price premiums and increase volume sales through increased purchases, they should focus on communicating Symbolism, Originality and Genuineness. If decreased marketing costs through word of mouth is the goal, brand recommendations can be achieved through communicating Trustworthiness as well. However, Continuity and Heritage should be avoided in all brand communication if increased profits is the primarily goal.
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Rippe, Cindy B. "The Impact of the Salesperson on the Multichannel Consumer's Buying Process at the Retail Store: The Role of Information Asymmetry and Perceived Control." NSUWorks, 2013. http://nsuworks.nova.edu/hsbe_etd/99.

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The advent of the Internet, the influx of technology comparison shopping, and the evolvement of channels have increased the knowledge base of the consumer to the point where some scholars claim the multichannel consumer has more knowledge and control than the salesperson. Selling to a customer who has the control is a challenge for retailers and their sales forces. The purpose of this research is to examine the underlying decision process of the multichannel consumer and the impact of the retail salesperson. This present study tests a conceptual model that suggests multichannel consumers' perceptions of information asymmetry lead to perceived control and purchase intention. Based upon the model, the salesperson's new role is to motivate purchase intention by using adaptive selling to affect the consumer's perception of information asymmetry and perceived control. Using a scenario-based methodology tested with a sample of 307 multichannel consumers, the current investigation examined the impact of: (1) information asymmetry on the consumer's perceived control, (2) perceived control on purchase intention, (3) perceived control as a mediator between information asymmetry and purchase intention, (4) adaptive selling behavior on the consumer's perception of information asymmetry, and (5) adaptive selling behavior on the consumer's purchase intention. The findings revealed that if the multichannel consumer perceives an advantaged information asymmetry then perceived control and purchase intention will be impacted. Adaptive selling behavior affects the consumer's perceptions of information asymmetry but not perceived control. These findings can be used to help managers devise techniques to support the salesperson's ability to secure the sale with the multichannel consumer.
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Books on the topic "Retail selling"

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Hall, S. Roland. Retail advertising and selling. New York: Garland Pub., 1985.

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Bol, Peter R. The winner's guide on retail selling. Grand Haven, Mich: Dynamic Communications, 1985.

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Ensaff, Najoud. Retail careers. Mankato, Minn: Smart Apple Media, 2010.

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Anne, Rooney, ed. Retail careers. Mankato, Minn: Amicus, 2011.

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Retail salesperson. Mankato, Minn: Capstone High/Low Books, 1998.

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Malled: My unintentional career in retail. New York: Portfolio/Penguin, 2011.

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Valentin, Jacqueline. Vendre en magasin. Paris: Editions Casteilla, 1986.

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Sipuro shel sokhen mekhirot be-ḥu. l.: Ha-madrikh ha-male le-hatslaḥah ba-ʻavodot be-ḥu. l., mekhirah ba-ʻagalot ba-ḳenyonim. [Tel Aviv?]: [Shai Priyov], 2009.

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Phạm, Cao Tùng. Thuuat bán hàng & bán mạnh. Barntrup, Germany: Nguson Viuet, 1985.

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Holger, Kern, ed. European retail banks: An endangered species? : survival strategies for the future. Weinheim: Wiley-VCH, 2003.

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Book chapters on the topic "Retail selling"

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Nie, Winter, Mark J. Greeven, Yunfei Feng, and James Wang. "Livestream celebrity selling." In The Future of Global Retail, 152–78. London: Routledge, 2021. http://dx.doi.org/10.4324/9781003205074-11.

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Alturas, Bráulio, and Maria C. Santos. "Direct Selling: Consumer Profile, Clusters and Satisfaction." In European Retail Research, 47–68. Wiesbaden: Gabler Verlag, 2009. http://dx.doi.org/10.1007/978-3-8349-8203-2_3.

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Stecker, Pamela. "Retail: Buying and Selling Fashion." In The Fashion Design Manual, 237–46. London: Macmillan Education UK, 1996. http://dx.doi.org/10.1007/978-1-349-15162-2_19.

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Bauer, Hans H., and Isabel Martin. "Exploring the Power of Adaptive Selling Techniques on Consumers’ Buying Behaviour." In European Retail Research, 51–68. Wiesbaden: Gabler Verlag, 2008. http://dx.doi.org/10.1007/978-3-8349-8099-1_3.

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Eakin, Kelly, and Ahmad Faruqui. "Pricing Retail Electricity: Making Money Selling a Commodity." In Pricing in Competitive Electricity Markets, 5–31. Boston, MA: Springer US, 2000. http://dx.doi.org/10.1007/978-1-4615-4529-3_1.

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Blondé, Bruno, and Jon Stobart. "Introduction. Selling Textiles in the Eighteenth Century: Perspectives on Consumer and Retail Change." In Selling Textiles in the Long Eighteenth Century, 1–12. London: Palgrave Macmillan UK, 2014. http://dx.doi.org/10.1057/9781137295217_1.

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Georgakas, Konstantinos, Alan Watkins, and Antonis Simintiras. "The Relationship Between Job Liking, Selling Skills, and Empowerment of Retail Salespeople and their Affective Organizational Commitment." In Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference, 236. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-11797-3_131.

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"Retail selling." In Principles of Retailing, 259–72. Routledge, 2013. http://dx.doi.org/10.4324/9780080497822-16.

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"11. Selling Voodoo in Migration Metropolises." In Race and Retail, 225–45. Rutgers University Press, 2019. http://dx.doi.org/10.36019/9780813571720-013.

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McGowan, Abigail. "Selling Home." In Bombay Before Mumbai, 117–45. Oxford University Press, 2019. http://dx.doi.org/10.1093/oso/9780190061708.003.0007.

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This essay explores the emergence of new forms of retail in late nineteenth and early twentieth century Bombay, an era which saw the development of new shopping districts, department stores, showrooms, and retail culture in the city. In a city known for its market density and commercial vibrancy, elite retailers tried to reach out to consumers in new ways, enticing them in from the street with window displays, standardized product lines, and novel assemblages of goods, while also contacting consumers directly through catalogues, flyers, designs sent on request, and home deliveries. Focusing on major department stores like the Army and Navy Stores and Whiteaway Laidlaw, major nationalist concerns like the Bombay Swadeshi Store and Godrej and Boyce, as well as smaller showrooms featuring fewer ranges of goods, the essay argues that novel retail strategies efforts helped to shape not just how things were sold but what was desired in Bombay—noting in particular how efforts to sell domestic furnishings promoted new ideas about what the home should be.
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Conference papers on the topic "Retail selling"

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"E-RETAIL: INTERACTION OF INTELLIGENT SELLING SPACE WITH PERSONAL SELLING ASSISTANT." In 10th International Conference on Enterprise Information Systems. SciTePress - Science and and Technology Publications, 2008. http://dx.doi.org/10.5220/0001687801890194.

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Ruswanti, Endang, Nia Puspita Hapsari, Moehammad Unggul Januarko, and Medina Diyah Kusumawati. "Analysis Advertising, Sales Promotion, Personal Selling and Direct Selling on Purchase Intention Vegetables in Retail West Jakarta." In Proceedings of the 2019 International Conference on Organizational Innovation (ICOI 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/icoi-19.2019.115.

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Wei Lv and Jie Chen. "Construction and application of cross-selling model of retail bank in China." In Proceedings of ICSSSM '05. 2005 International Conference on Services Systems and Services Management, 2005. IEEE, 2005. http://dx.doi.org/10.1109/icsssm.2005.1499447.

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Allagiannis, Ioannis, Aparna Lohiya, and Anita Mirijamdotter. "Omnichannel Retail and Business Model Transformation." In The 2st Linnaeus Student Conference on Information Technology: Digital Transformation in the Contemporary World. Lnu Press, 2021. http://dx.doi.org/10.15626/lscit2020.05.

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Due to new technological developments and the ongoing digitalization, the traditional retail sector is currently exposed to major challenges. Digital Retail started with the development of e-commerce, when online companies, such as Amazon, began selling products online. These major online global players are still growing much faster than their smaller European retail competitors. As the absorption of buying power through online retailers, is dominated by global players based in Asia (Alibaba, Rakuten) and the United States (Amazon, eBay), Europe is experiencing a loss in revenue. In this highly competitive market, traditional European brick-and-mortar retailers face hard challenges. However, studies show that most customers currently do not prefer pure online retailers, but a hybrid model, since traditional stores provide them with the opportunity to experience products and to receive personal advice from experts. This paper is a contribution to on-going research on the business model transition to include digital channels in traditional retail companies and to integrate various channels that support and streamline personal customer requirements. Thus, the paper explores challenges and opportunities for omnichannel management in the digital retail industry.
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Mohapatra, Tapas Tanmaya, and Monika Gehde-Trapp. "Donald Trump, investor attention and financial markets." In CARMA 2020 - 3rd International Conference on Advanced Research Methods and Analytics. Valencia: Universitat Politècnica de València, 2020. http://dx.doi.org/10.4995/carma2020.2020.11654.

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Information attracts attention but attention is costly. Social media has been at the forefront ofinformation dissipation due to the sheer number of users propagating information in a fast but cheap way. We look into one specific case where Donald Trump’s tweets on companies have had effect on retail investors whose only source of information is internet. We find that retail investor attention spike as indicated by surge in Google Search Volume Index following Donald Trump’s tweet, irrespective of the tone in the tweet. We also find that Trump’s tweet facilitates wealth transfer due to selling from the retail investors followed by buying by the institutional investors in low retail investor attention environment. Finally, we see no effect in intra-day returns for the stocks irrespective of the attention they are receiving.
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Zhang, Changsheng, and Jing Ruan. "A Modified Apriori Algorithm with Its Application in Instituting Cross-Selling Strategies of the Retail Industry." In 2009 International Conference on Electronic Commerce and Business Intelligence, ECBI. IEEE, 2009. http://dx.doi.org/10.1109/ecbi.2009.121.

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Veeramani, Raj, and Tushar Mehendale. "Online Design and Price Quotations for Complex Product Assemblies: The Case of Overhead Cranes." In ASME 1999 Design Engineering Technical Conferences. American Society of Mechanical Engineers, 1999. http://dx.doi.org/10.1115/detc99/cie-9079.

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Abstract Several companies, particularly in the retail industry, have successfully employed E–Commerce for promoting and selling of their standard, catalog products over the Internet. However, the majority of manufacturing companies deal with modified–standard and custom products, not standard, catalog products. In this paper, we describe how even manufacturers of complex product assemblies can take advantage of E–Commerce technologies for online design, configuration and price quotation in real–time, based on customer specified product requirements. We illustrate a prototype system in the context of an overhead crane manufacturer.
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Petriľák, Marek, Ing Elena Horská, Jozef Šumichrast, and Jozef Palkovič. "COMPARISON OF SLOVAK DAIRY PRODUCTS WITH AND WITHOUT ADDED VALUE SOLD BY COMMERCIAL CHAINS." In RURAL DEVELOPMENT. Aleksandras Stulginskis University, 2018. http://dx.doi.org/10.15544/rd.2017.132.

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The share of products with higher added value is constantly decreasing in Slovakia's agri-food exports and the share of basic agricultural raw materials with low added value is increasing. Commercial retail chains sell especially products without added value. On the other side, products that have undergone a processing are imported from abroad. According to the latest survey of the Slovak Food Chamber of Agriculture in 2016, the share of Slovak products on retailers and retail chains is only 39.91%, with 38.9% in 2015 and 2014.with increase of only 1%. Most of the agri-food products produced in Slovakia are at most represented in commodities: eggs, milk, honey and at least in the following categories: processed vegetables, packaged meat and processed fruit. The main objective of presented paper is to show, that Slovak farmers rather sell raw milk instead of selling added value processed products. A big difference can be found between milk and dairy products, where up to 20% is the difference in the representation of these products in the commercial chains. This fact means, that the Slovak farmers produce enough milk, but it is convenient for them to sell milk as a raw material instead of processing it in their own direction and selling the processed products. Raw milk is exported abroad and then comes back to the Slovak market with an added value as processed product. The survey, which was carried out on all trade chains, showed that the share of Slovak milk in the chain is 63%. An important finding is also the presence of individual dairy products that are produced in Slovakia. The result of the survey showed that the largest share of Slovak dairy products in the domestic market is 51% cottage cheese and sweet / sour cream 55% lowest ripening cheese 40%and processed cheese and cheese spread 43%.
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Bormane, Santa. "The role of integrated marketing communication for ustainable development in food production." In 22nd International Scientific Conference. “Economic Science for Rural Development 2021”. Latvia University of Life Sciences and Technologies. Faculty of Economics and Social Development, 2021. http://dx.doi.org/10.22616/esrd.2021.55.008.

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The decrease in food production output, the suspension of production, and the decrease in product demand have influenced the operation of producers and their communication with customers in 2020. This brings to the forefront the producer's role in the use of IMC for sustainable development in Latvia. The purpose of the survey of leading specialists at Latvian food producers was to find out their opinion on the trends of development and a sustainable use of IMC in business. The object of the research: IMC for sustainable development. The subject: IMC for sustainable marketing at Latvian food producers. The study uses monographic, quantitative, qualitative methods – interviews of leading specialists of producers. It represents a follow-up to the author's previous studies in the food retail industry where she researched food retail chains and conducted a survey of buyers. She developed a conceptual model of IMC for sustainable business development and found that each sector has peculiarities in product selling, service provision, etc., yet there are also common trends that apply to all industries. The author urges further market research, covering producers. The results show some trends: 1) the motivation to use IMC for sustainable development has grown due to the increased use of technologies; 2) extended periods of sedentarism have exacerbated the problem of overweight in society and given rise to demand for healthy ecological products, including natural ingredients in production; 3) the risk of employee illness and the reorganization of production has contributed to the use of digital marketing.
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Feng, Lan, Puze Yu, Hui Yang, and Chen Jin. "How Does a Retailer Improve Profit Under Advance Selling Strategy?" In Fifth International Conference on Economic and Business Management (FEBM 2020). Paris, France: Atlantis Press, 2020. http://dx.doi.org/10.2991/aebmr.k.201211.130.

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