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Dissertations / Theses on the topic 'Sales Funnel'

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1

Rouse, Tyler. "Analysis of marketing strategies and advanced retail sales processes to improve Company A’s position in the segment." Thesis, Kansas State University, 2018. http://hdl.handle.net/2097/38788.

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Master of Agribusiness<br>Department of Agricultural Economics<br>Aleksan Shanoyan<br>In recent years across the United States, product sales have seen a downward trend when compared to the robust sales figures posted around the 2010 time period across the major players in the product manufacturing space. Due to depressed commodity prices, large product sales have caused a lot of the dealers to shift in its prioritization of sales from a predominant large product business model, to a more diverse large product and small product strategy portfolio to stay profitable amidst economic headwinds. T
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2

Galvez-Torres, Erika, Milagros Cruz-Alfaro, Carlos Cespedes-Blanco, Carlos Raymundo, Nestor Mamani-Macedo, and Francisco Dominguez. "B2B Marketing Method Adapted to Sales Improvement Through the Implementation of ABC Classification Tool and Inbound Marketing in SMEs." Springer, 2020. http://hdl.handle.net/10757/656372.

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El texto completo de este trabajo no está disponible en el Repositorio Académico UPC por restricciones de la casa editorial donde ha sido publicado.<br>It has been found that the main causes of insufficient sales of different small and medium-sized enterprises (SMEs) is the low conversion rate of quotes into sales, which entails poor business performance and low economic impact. Therefore, a marketing methodology called inbound marketing is planned, which is modified and adapted to the case study. In contrast, tools such as ABC classification, workflow, and inbound marketing have been used as
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3

Sapian, A. S. "How to create a brand for 3 steps? Building successful sales funnels in business." Thesis, Київський національний університет технологій та дизайну, 2019. https://er.knutd.edu.ua/handle/123456789/14356.

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4

Hendén, Stefan, and Andreas Dahlgren. "Marketing Automation – en studie om ett modernt marknadsföringsverktyg i en svensk kontext." Thesis, Högskolan Dalarna, Företagsekonomi, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:du-23507.

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I takt med att digitala medier har utvecklats under de senaste åren har köpresan för-ändrats till att kunder idag i ett mycket senare skede släpper in leverantörer i dialogen. Marketing Automation adresserar den problembilden och har växt fram som en brygga mellan sälj- och marknadsprocessen. Systemet ger möjlighet att effektivt och automatiserat utveckla leads (potentiell kund). Syftet med denna studie är att undersöka hur Marketing Automation påverkar sälj- och marknadsprocesserna. Vilka förutsättningar krävs för en implementation? Ökar lönsamheten? Vi har därför valt att i det teoretiska ra
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5

Броновицька, А. О. "Особливості інтернет-маркетингу освітніх послуг закладів вищої освіти (на матеріалах Національного університету "Чернігівська політехніка")". Thesis, Чернігів, 2021. http://ir.stu.cn.ua/123456789/22464.

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Броновицька, А. О. Особливості інтернет-маркетингу освітніх послуг закладів вищої освіти (на матеріалах Національного університету "Чернігівська політехніка") : магістерська робота : 075 Маркетинг / А. О. Броновицька ; керівник роботи С. В. Кульпінський ; НУ "Чернігівська політехніка", кафедра маркетингу, PR-технологій та логістики. - Чернігів, 2021. - 85 с.<br>Метою кваліфікаційної роботи є вдосконалення інструментів інтернет-маркетингу для залучення вступників в НУ "Чернігівська політехніка". Об’єктом проведеного дослідження є інструменти інтернет-маркетингу в НУ «Чернігівська політехніка».
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6

Drougard, Marion. "Compréhension et contrôle de la morphologie des champignons filamenteux en culture liquide." Thesis, Paris, Institut agronomique, vétérinaire et forestier de France, 2018. http://www.theses.fr/2018IAVF0019.

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La biotechnologie exploite depuis de très nombreuses années une importante collection de micro-organismes pour fabriquer des produits dans des secteurs tels que l’alimentation et la santé. Elle s’inscrit aujourd’hui parfaitement dans la transition écologique du secteur de la chimie et de l’environnement, en concevant des produits performants pour substituer les produits d’origine pétrolière. Les champignons filamenteux représentent d’importants organismes en biotechnologies industrielles, largement utilisés pour la production de métabolites d’intérêts commerciaux tels que les antibiotiques, le
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7

Bradford, William R. "Antecedents of Sales Lead Performance: Improving Conversion Yield and Cycle Time in a Business-to-Business Opportunity Pipeline." 2016. http://scholarworks.gsu.edu/bus_admin_diss/67.

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Identifying new potential customers and developing opportunities until converted to sales is a critical function of a sales organization. In most industrial business contexts, opportunities are monitored within a sales pipeline or funnel, to track the status and progress from the initial stage until the sale is completed, often using sales force automation tools, such as customer relationship management (CRM) systems to manage the process. While much is written about the adoption, usage, and failures of CRM, little empirical research exists to fully examine the levers to improve the conversi
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8

Tang, Hsueh-Chao, and 湯學超. "The Improvement of Sales Operation Process Using an Integrated Methodology of 6 Sigma and Sales Funnel Management –A Case Study of a Heavy Equipment Dealer." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/34462389494586218691.

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碩士<br>元智大學<br>資訊管理學系<br>96<br>Companies need to maintain a positive profit margin in order to survive. Sales revenue is undoubtedly one of the most important contributing factors. In recent years, the decline in the new machines sales and overall market share caused a serious problem for the Heavy Equipment dealer. How to win back lost business and gain market share is a tough challenging task for the company. Based on our research, 6 Sigma has been used in many well-known companies in the world and shown to not only yield significant improvement in product quality but also help solve various
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9

Quintas, Sara Vera-Cruz. "Building a successful sales strategy plan for Shiptimize." Master's thesis, 2020. http://hdl.handle.net/10071/21896.

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A Tese de Mestrado apresentada, cujo título é "Construindo um plano estratégico de sucesso de vendas para a Shiptimize", representa o trabalho desenvolvido no último ano na empresa Shiptimize. O Desafio foi identificar os principais problemas existentes nos departamentos de vendas e atendimento ao cliente, que não tinham nenhuma estratégia traçada nem indicadores de performance estabelecidos (KPIs). O plano envolveu os departamentos de marketing, vendas e atendimento ao cliente, tendo como objetivo aumentar as vendas e a taxa de retenção de clientes. A estratégia de vendas foi desenvol
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10

Лиходід, Анастасія Анатоліївна. "Інтернет маркетинг у діяльності підприємства ТОВ «Інструменти Продакт Лайфсайкл менеджмент»". Магістерська робота, 2021. https://dspace.znu.edu.ua/jspui/handle/12345/6323.

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Лиходід А. А. Інтернет маркетинг у діяльності підприємства ТОВ «Інструменти Продакт Лайфсайкл менеджмент» : кваліфікаційна робота магістра спеціальності 075 «Маркетинг» / наук. керівник О. Г. Череп. Запоріжжя : ЗНУ, 2021. 88 с.<br>UA : Кваліфікаційна робота викладена на 88 сторінках друкованого тексту, містить 10 таблиць, 14 рисунків, 1 додаток. Перелік посилань включає 57 джерел, з них 9 іноземною мовою. Об’єктом дослідження є Інтернет маркетинг у діяльності підприємства ТОВ «Інструменти Продакт Лайфсайкл менеджмент». Предметом дослідження є теоретичні та методичних підходи щодо вдосконалення
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11

Semedo, Inês Castanho moura. "Arte com brilho: from hobby to digital business." Master's thesis, 2018. http://hdl.handle.net/10362/38042.

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This work project studies the best strategy to turn a handmade jewellery hobby, into a digital business. It is analysed the industry, some competitors, as well as the segmentation, targeting and positioning in order to design a marketing strategy. Testing different paid ads on Instagram and on Facebook it is possible to conclude that Instagram brings higher return, the products, medals, and materials clients prefer. The majority of potential buyers are between 13 and 24 years old and our target are people living in Portugal
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12

Asghari, Hamid Reza. "Effects of arbuscular-mycorrhizal fungal colonization on management of saline lands." Thesis, 2004. http://hdl.handle.net/2440/37965.

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The overall aim of the research presented in this thesis was to evaluate the importance of arbuscular-mycorrhizal ( AM ) colonization of plants in management of saline lands. Some aspects of application of AM fungi in revegetation of saline lands are also reported. Effects of AM pre-inoculation on mycorrhiza-responsive and non-responsive plant growth and establishment were evaluated under glasshouse conditions. The advantages of mycorrhizal fungal inoculation in increasing plant salinity tolerance and establishment in saline conditions were related to the responses of host species to AM fungi.
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13

Рыбинцев, В. А., та V. A. Rybintsev. "Посадочные страницы как инструмент продвижения книжных изданий : магистерская диссертация". Master's thesis, 2019. http://hdl.handle.net/10995/78079.

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В диссертации изучаются структурно-содержательные, визуально-функциональные и рекламно-маркетинговые составляющие посадочных страниц. На основе анализа и систематизации информации о посадочных страницах автор разработал посадочную страницу книжного издания. Новизна ВКР заключается в определении критериев создания максимально конверсионной посадочной страницы и формулировке рекомендаций по методике разработки посадочных страниц для продвижения в сети Интернет издательской продукции. Работа состоит из двух частей, содержит 83 страницы, 3 таблицы, 31 рисунок. В списке литературы содержится 50 биб
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14

Asghari, Hamid Reza. "Effects of arbuscular-mycorrhizal fungal colonization on management of saline lands." 2004. http://hdl.handle.net/2440/37965.

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The overall aim of the research presented in this thesis was to evaluate the importance of arbuscular-mycorrhizal ( AM ) colonization of plants in management of saline lands. Some aspects of application of AM fungi in revegetation of saline lands are also reported. Effects of AM pre-inoculation on mycorrhiza-responsive and non-responsive plant growth and establishment were evaluated under glasshouse conditions. The advantages of mycorrhizal fungal inoculation in increasing plant salinity tolerance and establishment in saline conditions were related to the responses of host species to AM fungi.
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15

Ferraz, Ricardo João Vieira. "Development of novel active pharmaceutical ionic liquids and salts based on antibiotics and anti-fungal drugs." Doctoral thesis, 2013. http://hdl.handle.net/10362/14078.

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Ionic Liquids (ILs) are class of compounds, which have become popular since the mid-1990s. Despite the fact that ILs are defined by one physical property (melting point), many of the potential applications are now related to their biological properties. The use of a drug as a liquid can avoid some problems related to polymorphism which can influence a drug´s solubility and thus its dosages. Also, the arrangement of the anion or cation with a specific drug might be relevant in order to: a) change the correspondent biopharmaceutical drug classification system; b) for the drug formulation process
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