Academic literature on the topic 'Sanitation Marketing'

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Journal articles on the topic "Sanitation Marketing"

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Rosenboom, Jan Willem, Cordell Jacks, Kov Phyrum, Michael Roberts, and Tamara Baker. "Sanitation marketing in Cambodia." Waterlines 30, no. 1 (January 2011): 21–40. http://dx.doi.org/10.3362/1756-3488.2011.003.

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Kasulo, Victor, Rochelle Holm, Mavuto Tembo, Wales Singini, and Joshua Mchenga. "Enhancing sustainable sanitation through capacity building and rural sanitation marketing in Malawi." Environment, Development and Sustainability 22, no. 1 (June 9, 2018): 201–15. http://dx.doi.org/10.1007/s10668-018-0191-2.

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Cole, Ben, John Pinfold, Goen Ho, and Martin Anda. "Investigating the dynamic interactions between supply and demand for rural sanitation, Malawi." Journal of Water, Sanitation and Hygiene for Development 2, no. 4 (December 1, 2012): 266–78. http://dx.doi.org/10.2166/washdev.2012.014.

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Formative market research is the first step in developing evidence-based sanitation marketing programs. In Malawi, the design, implementation and evaluation of rural sanitation marketing programs has been limited. This study applied a mixed methodological approach to examine the dynamic interactions between the supply and demand of sanitation in three rural districts. The supply assessment identified an extremely limited range of latrine options. Sanitation suppliers reported very low household demand for their existing latrine options. An additional constraint reported by suppliers was householders' perception of a hardware subsidy for latrine construction. The demand assessment found a key constraint of constructing an unlined pit latrine was their short time-in-use (11–13 months). Householders expressed despondency at having to consistently rebuild collapsed, unlined pit latrines. For brick-lined latrines, a key barrier was affordability combined with an over-estimation of construction costs. Key motivations to construct brick-lined latrines included product attributes and social drivers. Wide variations in access to income and use of micro-finance organizations were recorded within and across the study sites. Formative market research is an iterative process from which new lines of investigation arise. This study provides information that will provide a foundation for the ongoing research, design, implementation and monitoring of rural sanitation marketing programs in Malawi.
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Dickey, Mary Kathryn, Robert John, Helene Carabin, and Xiao-Nong Zhou. "Program Evaluation of a Sanitation Marketing Campaign Among the Bai in China." Social Marketing Quarterly 21, no. 1 (February 4, 2015): 37–50. http://dx.doi.org/10.1177/1524500415569548.

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This social marketing campaign among the Bai ethnic minority group in Eryuan County, Yunnan, China, documents a community-based intervention to increase household toilet building and use in an effort to reduce cysticercosis. The formative research for the development of the social marketing campaign included the use of door-to-door surveys, a rural participatory assessment tool called the “ten-seed technique,” a baseline human neurocysticercosis study, and focus group discussions. Based on the formative research, a toilet-building campaign was implemented in two intervention villages. The results of this social marketing intervention are contrasted with the results of a traditional “outside-expert” approach conducted by a government agency in the two comparison villages. Although marginally fewer toilets were built in the intervention villages, a post-campaign consumer satisfaction survey revealed that satisfaction with and use of the toilets built using the social marketing approach were much greater. This study is the first to report the use of the social marketing of toilets in China and the first to report the use of the social marketing of household toilets as an intervention to reduce cysticercosis.
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Borja-Vega, Christian. "The effects of the Total Sanitation and Sanitation Marketing programme on gender and ethnic groups in Indonesia." Waterlines 33, no. 1 (January 2014): 55–70. http://dx.doi.org/10.3362/1756-3488.2014.007.

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Cole, Ben, John Pinfold, Goen Ho, and Martin Anda. "Exploring the methodology of participatory design to create appropriate sanitation technologies in rural Malawi." Journal of Water, Sanitation and Hygiene for Development 4, no. 1 (October 21, 2013): 51–61. http://dx.doi.org/10.2166/washdev.2013.166.

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The methodologies of demand-led sanitation programmes (including community-led total sanitation [CLTS] and sanitation marketing) encourage participation of users in the design of appropriate sanitation facilities. There has been limited examination of the application of established methodologies in participatory design in the sanitation sector. This paper describes and reflects upon three case studies that applied established participatory design methodologies to create sanitation technologies in rural Malawi. Participants of the design sessions represented two groups: (i) researcher–designers (government staff); and (ii) users (local builders and householders). The methodology created a space to develop a common language between the two groups and allowed an exploration of tensions about the use of sanitation hardware subsidies. The design sessions created a number of innovations including corbelling structures, trapezium shaped bricks and reinforcement of wooden frame structures with sandbags. The paper critically reflects on the processes of participatory design in relation to power, ownership and continued participation.
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Mariwah, Simon, Joshua Amo-Adjei, and Prisca Anima. "What has poverty got to do with it? Analysis of household access to improved sanitation in Ghana." Journal of Water, Sanitation and Hygiene for Development 7, no. 1 (February 4, 2017): 129–39. http://dx.doi.org/10.2166/washdev.2017.101.

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This paper investigates antecedents to demand for household sanitation in Ghana. We employed a sequential, mixed-method approach, relying on the 2011 Ghana Multiple Indicator Cluster Survey (MICS) and primary qualitative data generated from individual and group interviews. The aim was to ascertain the role of household assets (measured by household wealth) in access to improved sanitation in Ghana. The study found that although wealth positively influenced household ownership of improved sanitation, the effect is strongly noticed only at the pinnacle of wealth quintiles (the richest households). From the qualitative data, we find that, beyond poverty, a mix of cultural, social, political and economic nuances influenced and somehow perpetuate low access to improved sanitation in Ghanaian households. We therefore surmise that means targeting of the poor and application of social marketing of sanitation in both rural and urban areas can help trigger awareness and demand for improved sanitation in Ghana.
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Preko, Alexander Kofi. "Analysis of Social Cognitive Model in the Context of Green Marketing: A Study of the Ghanaian Environment." Business Perspectives and Research 5, no. 1 (December 21, 2016): 86–99. http://dx.doi.org/10.1177/2278533716671631.

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Environmental degradation is the concern of governments, organizations, and consumers all over the world as each party has a role to play. The aim of this article was to test and explain the triadic interactions of the consumer behavior, personal factor, and environmental factors which constitute the Social Cognitive Theory (SCT) model. The study also identified the variables that mostly influence green behavior of consumers of sachet drinking water. In total, a quantitative approach and multistage research designs were utilized to gather 1,589 valid questionnaires from consumers at Labadi Pleasure Beach, Ghana. Findings revealed that personal factors positively relate to green behavior that influences environmental degradation conforming to the SCT model. The study recommended the provision of litterbins, enactment of beach sanitation rules and regulations, introduction of sanitation beach guards and collaboration of the beach authourities, producers of sachet water, and regulating bodies in carrying out regular sanitation exercises.
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Barrington, D. J., S. Sridharan, K. F. Shields, S. G. Saunders, R. T. Souter, and J. Bartram. "Sanitation marketing: A systematic review and theoretical critique using the capability approach." Social Science & Medicine 194 (December 2017): 128–34. http://dx.doi.org/10.1016/j.socscimed.2017.10.021.

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Park, Shelley M. "From Sanitation to Liberation?: The Modern and Postmodern Marketing of Menstrual Products." Journal of Popular Culture 30, no. 2 (September 1996): 149–68. http://dx.doi.org/10.1111/j.0022-3840.1996.00149.x.

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Dissertations / Theses on the topic "Sanitation Marketing"

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Fernandez-Haddad, Marilu, and Maia Ingram. "Factors that Influence the Effectiveness of Sanitation Programs." Frontiers, 2015. http://hdl.handle.net/10150/621248.

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UA Open Access Publishing Fund
Local governments in both Mexico and the U.S. spend considerable money on public services, which do not always bring the expected results. For instance, a large part of the public budget is destined to solve social and health problems, such as public sanitation. Government has attacked the problem by providing public sanitation infrastructure (such as garbage and recycling receptacles) and by using social ad campaigns. However, these efforts do not always affect the habits of residents and bring the desired changes in city sanitation. This article presents a case study that used a participatory method to address an innovative city sanitation effort: The Clean City Program in Puebla, Mexico. This program adopted social marketing techniques, a discipline born in the 70s when the principles and practices developed to sell products and services started to be applied to sell ideas, attitudes, or behaviors. Social marketing programs have been adopted by governments to change attitudes and behavior in areas such as public services. The article first describes the context and strategies of the program, which included the use of the promotora model to engage community members. The researchers then make use of qualitative data gathered throughout program planning and implementation to evaluate the impact of the social marketing programs and its effectiveness. The article analyzes social, educational, economic, demographic, and cultural factors that influence the effectiveness of sanitation programs and presents recommendations for strategies to engage community members in community sanitation programs.
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Meeks, Justin Vern. "Willingness-to-Pay for Maintenance and Improvements to Existing Sanitation Infrastructure: Assessing Community-Led Total Sanitation in Mopti, Mali." Scholar Commons, 2012. http://scholarcommons.usf.edu/etd/4158.

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In recent years, much focus has been put on the sustainability of water and sanitation development projects. Experts in this field have found that many of the projects of the past have failed to achieve sustainability because of a lack of demand for water and sanitation interventions at a grassroots level. For years projects looked to create this demand through various subsidy schemes, with the "software" of behavior change and education taking a backseat to the "hardware" of infrastructure provision. Community-Led Total Sanitation (CLTS) is a fairly new way of looking at the issues of increasing basic sanitation coverage, promoting good hygiene practices, and facilitating the change in behaviors that is necessary for a level of basic sanitation coverage to be sustained for any significant length of time. CLTS looks to get people to come to the realization that open defecation is dangerous, and that they have to power to stop this practice. The purpose of this research study was to assess the water, sanitation, and hygiene situation on the ground in villages that through CLTS have achieved open defecation free (ODF) status in the Mopti region of Mali, West Africa. This assessment was done through a willingness-to-pay study, that showed how important sanitation infrastructure was in the daily lives of villagers in this region of Mali. This research study also examines any possible correlations between certain socioeconomic data and willingness-to-pay. A questionnaire was developed and completed with 95 household heads spread across 6 of the 21 ODF villages in the region. The results of this research study show that the behavior change brought about by CLTS was sustained. Every household in the study had at least one latrine (total latrines = 186), or had access to a neighbor's latrine because theirs had recently collapsed. Of these latrines 82.3% were reported as meeting the Malian nation government requirements of basic sanitation. 89.3% of the observed latrines were built by the participant families themselves using predominately materials that could be found in or harvested from the local environment (e.g., mud, rocks, sticks). Fifty-three percent of the latrines were built completely free of cost, and of the 88 latrines that were paid for in part or in whole the average cost was about US $13.00. The majority of the participants (64.2%) in the research study reported making improvements and maintaining their latrines, clearly showing the importance of sanitation infrastructure in the 6 study villages. The average cost of this maintenance was about US $1.50. Alongside of willingness-to-pay data, more qualitative data were collected on the relative importance of sanitation infrastructure in the daily lives of people in ODF villages in Mopti. This study found that on average throughout the 6 study villages, about 13% of discretionary funds are saved for or spent on maintenance and improvements to sanitation infrastructure on a monthly basis. When sanitation infrastructure investments were compared with other infrastructure and livelihood investments, on the average it was ranked 7th out of the possible 10. These data seem to indicate that future investment in sanitation infrastructure was not a high priority for the participants. This could be stem from the fact that many of the participants had not directly experienced the need for continued investments, because their original latrines were still functional. The willingness-to-pay regression analysis produced very few statistically valid results. Only a few of the correlations found between willingness-to-pay data and socioeconomic characteristics of the sample were found to be statistically valid. For example, the correlation coefficient between willingness-to-pay for pit maintenance, including emptying when full or covering the pit with top soil, digging a new one, and reconstruction, and education level of the participants was about 1.2 and was statistically valid with a t-statistic of about 2.2. Indicating that the more educated a participant was, the more they would be willing to pay for pit maintenance. None of the overall regressions explained enough of the variability in willingness-to-pay data to be considered statistically valid. Regressions for two scenarios, constructing a cement slab as an improvement to an existing latrine and sealing/lining the pit on an existing latrine with cement, explained 10.3% and 10.4% of the variability in willingness-to-pay data respectively. However, this did not meet the minimum criteria of 15%. While the willingness-to-pay data would have been useful to study partners that are piloting a Sanitation Marketing program in Mali, the main research objective of assessing the CLTS intervention was still met.
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Devuyst, Danielle. "Application of Spatial and Descriptive Analysis Methods to Determine Relationship Between Hardware Subsidies and the Sanitation Marketplace." Scholar Commons, 2016. http://scholarcommons.usf.edu/etd/6081.

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Sanitation marketing is an emerging approach of strengthening the local private sector to implement scalable and sustainable improved sanitation coverage in developing countries, specifically among the poor. It encourages the enhancement of sanitation market supply and demand by developing distribution infrastructure and stimulating consumer interest. Unlike interventions that provide hardware subsidies to initiate sanitation demand, financial support for sanitation marketing is used exclusively for the research and development of the market; this encourages the private sector to become independent and self-sufficient. Qualitative data suggests that while sanitation marketing projects have been successful at implementing replicable and sustainable sanitation coverage, they are not effective in close proximity to other programs that provide hardware subsidies. The aim of this study is to determine how hardware subsidies impacted iDE’s (formerly International Development Enterprise) Cambodia Sanitation Marketing Scale-Up (SMSU) project using quantitative data collected between 2010 and 2014, and to develop an approach that best illustrates this relationship. Using their project database of 48,844 transactions in 9 provinces, QGIS 2.8.1 and MS Excel were used to determine the correlations between the NGO (subsidized) and customer sales. QGIS maps and time-lapse animations were effective in spatially juxtaposing the quantity and location of both NGO and customer sales, and MS Excel charts quantified the relationship as a function of time, identifying opposing correlational patterns. Within the Cambodia SMSU project, the provision of hardware subsidies (represented by NGO sales) resulted in the attrition of the sanitation marketplace (represented by customer sales) when the NGO sales landed between 71 and 889 in a single month, averaging 400 NGO sales in a month. Overall, 14 districts showed decreased customer sales in the presence of subsidies, and 36 districts showed increased customer sales in the presence of subsidies. Within this study, any district with over 395 sales in one month showed a decline in customer sales. There were 106 months within this project that the NGO and customer sales had a positive correlation and 110 months showing a negative correlation.
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Ericson, Johannes. "Marketing Services in Emerging Economies : A case study of a base of the pyramid initiative in Kenya." Thesis, Umeå universitet, Handelshögskolan vid Umeå universitet, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-44835.

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Moran, Madeline Elyse. "An environmental and cost comparison between polypropylene plastic drinking straws and a "greener" alternative: An Oberlin case study." Oberlin College Honors Theses / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=oberlin1526393902586631.

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Hou, Ming Chun, and 侯明君. "Studies on quality and sanitation control of oyster meat during postharvest handling, transportation and marketing." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/85665178826016663873.

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碩士
國立臺灣海洋大學
食品科學系
92
Abstract This study first was survey the hygienic quality of twenty commercial oyster samples purchased from Taipei and Keelung markets, and fourteen oyster samples from production site. About 21% of oyster samples from producers and 30% of commercial products did not meet the requirements of food standard, of which the E. coli higher than limited value accounted for 78%, and the total plate count (TPC) over 106 CFU/g accounted for 33%. The total solids, pH value and glycogen of raw-shucked oyster and the samples from producers were higher than those in commercial products. However, the VBN value was not significantly different among three oyster samples. The total solids of raw oyster meat was reduced about 24% during the stages of shucking and transportation. After individual packaging in the consumer market, it was lost about 43%. The moisture, total solids, salt and pH value was significantly different among three oyster samples, those were simple indicators to determine whether the oyster was treated with or without water dipping. Oyster meat subjected to water immersion (50%, W/W) had a significant higher amount of moisture than that without immersion. In contrast, the salt and free amino acids (FAA) in the former were lower. As compared with water immersion sample, oyster meat dipped in brine (1, 2, 3%) possessed higher FAA amounts of which the 2% brine sample was the highest. The ATP related compound(ARC) in the sample either treated with water or brine dipping was decreased, of which IMP decreased more significantly. The total amount of ARC was not significantly different among all samples. The water immersion sample had a higher K value than the sample of brine immersion. However, TPC and VBN were not significantly different. The acceptability of brine dipping samples were higher than that of water immersion sample, of which the 1% brine sample had the highest sensory score. After oyster meat was treated with 0.5 mg/L ozone water and stored at 8 ℃ for 3 days, the TPC was lower than that of the samples without treatment, immersed in water and in 2% brine. Instead of chlorine, ozone might be applied on oyster processing for sanitation control. The oyster product with traditional method had significantly higher amount of moisture than oyster product with salt pre-dipping and ozone cleaning. In contrast, the total solids, ash, salt and glycogen in the former were lower. Except for the appearance, the flavor, texture and acceptability of improved treatment samples were better than those of traditional treatment sample. The VBN values in both traditional and improved treatment sample were increased gradually during storage at 8℃, but glycogen was decreased. The TPC of traditional treatment sample was higher than 3×106 CFU/g of the limited value after storage of 2 days. The sample with improved treatment was not qualified after storage for 3 days. However, E. coli was not detected during storage. The sample produced using traditional method, the total FAA was reduced about 37%, and total FAA was reduced about 51% after storage for 3 days. The hypoxanthine, K and K´ values in traditional and improved treatment samples were increased gradually during storage. According to the results, the shelf-life of oyster product using traditional and improved methods was 1 and 2 day during storage at 8℃, respectively.
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Books on the topic "Sanitation Marketing"

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United Nations Centre for Human Settlements. and Sulabh International Academy of Environmental Sanitation., eds. Social marketing of sanitation. Nairobi, Kenya: United Nations Human Settlement Programme, 2006.

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Sanitation Marketing in Lao People's Democratic Republic. Washington, DC, 2016. http://dx.doi.org/10.1596/24749.

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Book chapters on the topic "Sanitation Marketing"

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Riggs, F. Conor, and Chetan Kaanadka. "Facilitating Adoption of a Private Sector Led Open Innovation Approach to Rural Sanitation Marketing in Bangladesh." In Technologies for Development, 101–10. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-16247-8_10.

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Munkhondia, Twitty, Warren Mukelabai Simangolwa, and Alfonso Zapico Maceda. "Part II: Physical sustainabilityCHAPTER 5: CLTS and sanitation marketing: aspects to consider for a better integrated approach." In Sustainable Sanitation for All, 99–120. Practical Action Publishing, 2016. http://dx.doi.org/10.3362/9781780449272.005.

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Coombes, Yolande. "CHAPTER 6: User-centred latrine guidelines – integrating CLTS with sanitation marketing: a case study from Kenya to promote informed choice." In Sustainable Sanitation for All, 121–34. Practical Action Publishing, 2016. http://dx.doi.org/10.3362/9781780449272.006.

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Hamer, Davidson H., and Sherwood L. Gorbach. "Gastrointestinal infections." In Oxford Textbook of Medicine, 2424–34. Oxford University Press, 2010. http://dx.doi.org/10.1093/med/9780199204854.003.1518.

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Gastrointestinal infections, especially diarrhoea, are responsible for substantial morbidity, mortality, and socioeconomic penalties worldwide. In poor countries, the greatest burden of disease is borne by infants and young children, although older people and immunocompromised patients are also at great risk of severe and complicated disease. Poor sanitation, inadequate water supplies, and globalization of food marketing increase the risk of large epidemics of food- and water-borne outbreaks of gastrointestinal disease....
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Akhtar, Muhammad Farooq, and Norazah Mohd Suki. "Green Consumer Behaviour." In Leveraging Consumer Behavior and Psychology in the Digital Economy, 240–48. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-3042-9.ch016.

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Environment preservation is a global concern. Textile industry disposes of chemicals which effects environment and human life (water borne diseases). United Nations develops 17 Sustainable Development Goals (UNSDG's) to protect environment. Five SDG's addressing textile industry namely good health and well-being, clean water and sanitation, responsible production and consumption, climate action and life below water. Role of textile industry to achieve SDG's is inevitable. Textile policy of Pakistan 2014-19 confirms that international buyer is concerned about the environment which evidently shows potential of green marketing in textile sector of Pakistan. Green marketing encourages environment friendly marketing practices (product, price, place, promotion). The objective of this study is to integrate the theory of planned behavior and technology acceptance model. Green consumer behavior of textile sector of Pakistan is conceptualized with this extended lens. This study enhances the body of knowledge by conceptualizing green consumer behavior of textile sector through extended model. Practically, this study remains beneficial for marketing professionals and researchers to understand green consumer behavior of textile sector. Success of green marketing is the success of society to curb environmental problems.
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Hawkins, Karen M. "409 George Street." In Everybody's Problem. University Press of Florida, 2017. http://dx.doi.org/10.5744/florida/9780813054971.003.0002.

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This chapter discusses the founding of Craven Operation Progress (COP) and the broad and enthusiastic support it received from the North Carolina Fund, its first funding agency. When President Lyndon Johnson signed the Economic Opportunity Act in August 1964 critical antipoverty plans and programs for Craven County and nearby counties had been under way for more than half a year. These included a strawberry marketing program, a rural environmental sanitation program, adult basic education classes, and manpower training. From the very beginning, plans and incentives to combat the causes of poverty in Eastern North Carolina did not await direction or guidance from the federal government but grew instead out of local needs and circumstances.
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Reports on the topic "Sanitation Marketing"

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Kanani, John, and Louise Medland. Sanitation Marketing in a Fragile Context: Lessons from Gemena, Democratic Republic of Congo. Oxfam, November 2018. http://dx.doi.org/10.21201/2018.3613.

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