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Dissertations / Theses on the topic 'Segmentasi'

Author: Grafiati
Published: 3 June 2025
Last updated: 31 July 2025

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1

Abendeh, Raʼed. "Temperature induced deformations in match-cast segments and their effects on precast segmental bridges /." Göttingen : Cuvillier, 2006. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015442431&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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2

Taura, Artūras. "Alkūnių segmentų apspaudimo įtaisas." Bachelor's thesis, Lithuanian Academic Libraries Network (LABT), 2010. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2010~D_20100907_095143-42300.

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Bakalauriniame darbe suprojektuotas gaminys –„Alkūnių segmentų segmentų įtaisas“. Nagrinėti šioje srityje naudojami įtaisai ir priemonės, parinkta keletas galimų konstrukcinių variantų, atliktas jų palyginimas. Atlikti šio prietaiso pagrindinės detalės (įvorės) techniniai skaičiavimai. Analizuotas vienos prietaiso detalės pagaminimo technologinis maršrutas, nustatyti jos apdirbimo operacijoms atlikti reikalingi įrenginiai, apskaičiuotas jų kiekis. Darbe pateikiama žmonių ir aplinkos saugos reikalavimai naudojant įrenginį darbo procese. Ekonominiais skaičiavimais nustatyta ir pagrįsta gaminio s
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3

Fortaleza, Joao Batista. "ReconstruÃÃo da Mama PÃs-Quadrantectomia: o uso de Miogorduroso Segmentar do MÃsculo Latissimus Dorsi em DecÃbito Ãnico." Universidade Federal do CearÃ, 2008. http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=4266.

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A cada dia sÃo realizadas mais reconstruÃÃes imediatas da mama pÃs-tratamento do cÃncer. Para as mastectomias radicais, hà vÃrias tÃcnicas consagradas. Na quadrantectomia, as opÃÃes de reparaÃÃo do defeito vÃo do fechamento primÃrio à utilizaÃÃo de tÃcnicas de cirurgia plÃstica redutora. Para os tumores dos quadrantes externos, nÃo havia opÃÃo para a rotaÃÃo de todo o mÃsculo LatÃssimo do dorso, que usualmente excede ao necessÃrio à reparaÃÃo do volume perdido. Na literatura, hà poucos trabalhos sobre a reconstruÃÃo pÃs-quadrantectomia e nenhum quando o assunto à quadrantes externos. A
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SANTOS, Ana Cláudia Guedes dos. "Uma contribuição ao ensino de números irracionais e de incomensurabilidade para o ensino médio." Universidade Federal de Campina Grande, 2013. http://dspace.sti.ufcg.edu.br:8080/jspui/handle/riufcg/2161.

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Submitted by Emanuel Varela Cardoso (emanuel.varela@ufcg.edu.br) on 2018-11-09T18:09:57Z No. of bitstreams: 1 ANA CLÁUDIA GUEDES DOS SANTOS – DISSERTAÇÃO (PPGMat) 2013.pdf: 24981615 bytes, checksum: d442e8df3b32727e30684e3cbd516a9b (MD5)<br>Made available in DSpace on 2018-11-09T18:09:57Z (GMT). No. of bitstreams: 1 ANA CLÁUDIA GUEDES DOS SANTOS – DISSERTAÇÃO (PPGMat) 2013.pdf: 24981615 bytes, checksum: d442e8df3b32727e30684e3cbd516a9b (MD5) Previous issue date: 2013-08<br>Capes<br>Este trabalho tem como proposta pedagógica apresentar aos alunos o conceito de segmentos comensuráveis e de seg
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Abendeh, Ra'ed [Verfasser], and Günter [Akademischer Betreuer] Rombach. "Temperature induced deformations in match-cast segments and their effects on precast segmental bridges / Ra'ed Abendeh. Betreuer: Günter Rombach." Hamburg-Harburg : Universitätsbibliothek der Technischen Universität Hamburg-Harburg, 2014. http://d-nb.info/1048647382/34.

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6

Abendeh, Ra'ed [Verfasser], and Günter Axel [Akademischer Betreuer] Rombach. "Temperature induced deformations in match-cast segments and their effects on precast segmental bridges / Ra'ed Abendeh. Betreuer: Günter Rombach." Hamburg-Harburg : Universitätsbibliothek der Technischen Universität Hamburg-Harburg, 2014. http://nbn-resolving.de/urn:nbn:de:gbv:830-tubdok-12569.

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7

Pessoa, Fabiana Pavino. "Sobre semelhanças /." Rio Claro, 2019. http://hdl.handle.net/11449/183615.

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Orientador: Rawlilson de Oliveira Araújo<br>Resumo: O presente trabalho trata das semelhanças de segmentos e figuras geométricas, em especial o triângulo. Iremos demonstrar alguns teoremas "famosos" utilizados na resolução de problemas que envolvem semelhanças, e outros que são desconhecidos para os jovens do ensino básico tais como Teorema de Ceva, Triângulo medial e a linha de Euler e Triângulos Pedal mas que têm a sua importância na matemática.<br>Abstract: The present work deals with the similarities of segments and geometric figures, especially the triangle. We will demonstrate some "famo
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8

Neckař, Jan. "Segmentace trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-1752.

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Hlavním cílem mé práce bylo užití vícerozměrných statistických analýz v praktickém využití. Vybral jsem si segmentaci trhu. Vytvořil jsem několik skupin lidí, podle toho jaký mají vztah k reklamě. Uživatel této analýzy tak může zaměřit své úsilí pouze na část populace, kde bude reklama účinná.
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Sobíšek, Lukáš. "Segmentace trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-10984.

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The aim of my thesis is to verify efficiency of different statistical methods in segmentation analysis of marketing data. I decided to carry out my study on the organic food market. The theoretical part defines segmentation from the marketing point of view, followed with statistical insight into this topic. The theory is then applied to marketing study in practical part. Finally, concrete recommendations for organic food marketers, producers and distributors are offered, which could help them to increase their revenues and to acquire a bigger market share.
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10

Andrla, Petr. "Segmentace řeči." Master's thesis, Vysoké učení technické v Brně. Fakulta elektrotechniky a komunikačních technologií, 2010. http://www.nusl.cz/ntk/nusl-218262.

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The programme for the segmentation of a speech into fonems was created as a part of the master´s thesis. This programme was made in the programme Matlab and consists of several scripts. The programme serves for automatic segmentation. Speech segmentation is the process of identifying the boundaries between phonemes in spoken natural languages. Automatic segmentation is based on vector quantization. In the first step of algorithm, feature extraction is realized. Then speech segments are assigned to calculated centroids. Position where centroid is changed is marked as a boundary of phoneme. The
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Kašpar, Ladislav. "Segmentace řeči." Master's thesis, Vysoké učení technické v Brně. Fakulta elektrotechniky a komunikačních technologií, 2015. http://www.nusl.cz/ntk/nusl-220414.

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My diploma thesis is devoted to the problem of segmentation of speech. It includes the basic theory on this topic. The theory focuses on the calculation of parameters for seg- mentation of speech that are used in the practical part. An application for segmentation of speech has been written in Matlab. It uses techniques as segmentation of the signal, energy of the signal and zero crossing function. These parameters are used as input for the algorithm k–means.
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Martins, António Carlos Pereira Rico. "Segmentação dos mercados nos centros hípicos." Master's thesis, Universidade de Évora, 2014. http://hdl.handle.net/10174/13130.

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O setor equestre e o cavalo desde cedo que acompanham a história de Portugal, mas é um setor com poucos estudos económicos. O presente estudo foca-se nos centros hípicos e estabelece como objetivo geral identificar segmentos de mercado ao nível do público-alvo dos centros hípicos e como objetivos específicos, identificar os critérios e variáveis de segmentação e caracterizar os elementos que compõem cada segmento. O estudo apresenta a fundamentação teórica sobre a segmentação de mercado, posteriormente sobre centros hípicos e aspetos relacionados. No seguimento explica-se a metodologia, determ
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Daudaravičius, Vidas. "Teksto skaidymas pastoviųjų junginių segmentais." Doctoral thesis, Lithuanian Academic Libraries Network (LABT), 2013. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2013~D_20130204_112746-86101.

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Teksto skaidymo įvairaus tipo segmentais metodai yra plačiai naudojami teksto apdorojimui. Segmentuojant naudojami tiek statistiniai, tiek formalieji metodai. Disertacijoje pristatomas naujas segmentavimo tipas ir metodas - segmentavimas pastoviaisiais junginiais - ir pateikiami taikymai įvairiose teksto apdorojimo srityse. Taikant pastoviųjų junginių segmentavimą leksikografijoje atskleidžiama, kaip objektyviai ir greitai galima analizuoti labai didelius tekstų archyvus aptinkant vartojamą terminiją ir šių automatiškai identifikuotų terminų svarbumą ir kaitą laiko tėkmėje. Ši analizė leidžia
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14

Laščák, Tomáš. "Algoritmy pro segmentaci webových stránek." Master's thesis, Vysoké učení technické v Brně. Fakulta informačních technologií, 2016. http://www.nusl.cz/ntk/nusl-255360.

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Segmentation of web pages is one of the disciplines of information extraction. It allows to divide the page into different semantic blocks. This thesis deals with the segmentation as such and also with the implementation of the segmentation method. In this paper, we describe various examples of methods such as VIPS, DOM PS etc. There is a theoretical description of the chosen method and also the FITLayout Framework, which will be extended by this method. The implementation of the chosen method is also described in detail. The implementation description is focused on describing the different pr
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15

Horák, Jan. "Poloautomatická segmentace obrazu." Master's thesis, Vysoké učení technické v Brně. Fakulta informačních technologií, 2015. http://www.nusl.cz/ntk/nusl-234963.

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This work describes design and implementation of a tool for creating photomontages. The tool is based on methods of semi-automatic image segmentation. Work outlines problems of segmentation of image data and benefits of interaction with the user. It analyzes different approaches to interactive image segmentation, explains their principles and shows their positive and negative aspects. It also presents advantages and disadvantages of currently used photo-editing applications. Proposes application for creating photomontages which consists of two steps: Extraction of an object from picture and in
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Smetanová, Vlasta. "Segmentace trhu čaje." Master's thesis, Vysoká škola ekonomická v Praze, 2006. http://www.nusl.cz/ntk/nusl-750.

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Obsah diplomové práce je praktické provedení segmentace trhu čaje v ČR. Práce obsahuje charakteristiku trhu čaje,primární a sekundární informace, analýzu I. stupně,analýzu II. stupně,nalezení a charakteristiku segmentů spolu s marketingovým doporučením pro jednotlivé segmenty
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Nováková, Martina. "Segmentace trhu jogurtů." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-1295.

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Cílem práce je odhalit segmenty na českém trhu jogurtů. Práce obsahuje charakteristiku produktu a jednotlivých tržních subjektů. Data jsou zpracována na základě primárních dat (dotazníkové šetření). Práce obsahuje primární analýzu, křížovou a shlukovou analýzu. Výsledkem je charakteristika jednotlivých segmentů včetně marketingového doporučení.
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18

Kováříková, Petra. "Segmentace uživatelů vyhledávačů." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2119.

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Segmentace uživatelů vyhledávačů. Charakteristika trhu, základní druhy internetové reklamy, teoretický podklad pro segmentaci trhu, dotazníkové šetření, vymezení segmentů pomocí shlukové analýzy. Popis segmentů a marketingová doporučení.
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Kábová, Markéta Bc. "Segmentace trhu čajů." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2220.

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Cílem této práce bylo nalezení segmentů na trhu čajů. Po analýze a vyhodnocení získaných informací dospěla tato práce k popsání čtyř vzniklých segmentů. Mezi dílčí úkoly patřilo stanovení hypotéz, domněnek, které by mohly vystihovat stávající situaci na trhu a analýza výsledků z vlastního průzkumu. Součástí této práce jsou rovněž doporučení, jakým způsobem by se mohly firmy zaměřit na vzniklé tržní segmenty. Dotazníkem byly zjišťovány informace o tom, jaký čaj a kdy lidé pijí, z jakého důvodu, při jaké příležitosti, s kým a kde čaj pijí nejčastěji. Dále podle čeho se spotřebitelé rozhodují při
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Frinta, David. "Segmentace automobilového trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-11003.

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The aim of this thesis was to reveal segments of the car customers in the Czech Republic. Firt section of this thesis contains theoretical informations about market segmentation. The second section is dedicated to an analysis and evaluation of the research, which has been conducted in terms of my thesis. At the and I described the discovered segments and suggested options for their approach.
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Jihlavec, Pavel. "Segmentace automobilového trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-11549.

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Kábová, Markéta. "Segmentace trhu čajů." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-13646.

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Cílem této práce bylo nalezení segmentů na trhu čajů. Po analýze a vyhodnocení získaných informací dospěla tato práce k popsání čtyř vzniklých segmentů. Mezi dílčí úkoly patřilo stanovení hypotéz, domněnek, které by mohly vystihovat stávající situaci na trhu a analýza výsledků z vlastního průzkumu. Součástí této práce jsou rovněž doporučení, jakým způsobem by se mohly firmy zaměřit na vzniklé tržní segmenty. Dotazníkem byly zjišťovány informace o tom, jaký čaj a kdy lidé pijí, z jakého důvodu, při jaké příležitosti, s kým a kde čaj pijí nejčastěji. Dále podle čeho se spotřebitelé rozhodují při
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Brázdová, Zuzana. "Segmentace trhu piva." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-15448.

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The diploma thesis called Segmentation of beer market in South Bohemia aims to detect market segments on beer market in South Bohemia. In the first theoretical part methods of market research and market segmentation are summarized. The second practical part includes primary research and process of detection of market segments. At the end the marketing suggestions for each particular segments are stated.
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Koulová, Tereza. "Segmentace trhu piva." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-73790.

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This master thesis deals with beer market segmentation in the Czech Republic. The main aim of this thesis is to find out whether there is only one big segment or more different segments can be found there. The thesis is divided into two parts, the methodological --theoretical and the practical one. Segmentation, targeting and positioning are described in the first part. The second part is devoted to secondary resources analysis and content analysis focused on beer advertisements. The main part of practical section is to depicts primary quantitative research which is the basis for market segmen
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Špidlová, Veronika. "Segmentace trhu čokolád." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-85258.

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The main goal of this Master's Thesis is to discover and describe significant differences in consumer's behavior on the Czech tablet chocolate market. Based on these found differences reveal, characterize and develop segment's profiles. Further goal is to design relevant marketing recommendations for these segments. The theoretical part contains the explanation of the segmentation process. The analytical part includes main characteristics of the Czech tablet chocolate market and the analysis of the secondary and primary data. The market segmentation was performed based on the results of these
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Škubalová, Michaela. "Segmentace trhu piva." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-150067.

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The goal of the master's thesis is to find out similarities or differences among consumers in the Czech beer market by using primary and secondary research and content analysis. The thesis contains two parts, the theoretical and the practical one. Market segmentation, marketing research and Czech beer market are described in the theoretical part. The practical part includes market segmentation by using secondary data (agency data MML-TGI with Data Analyzer software), primary data (own research with SPSS software) and content analysis of print advertisements. Segmentation is realized by variety
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Janouchová, Iveta. "Segmentace trhu wakeboardů." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-162382.

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The aim of my diploma thesis is to explore the wakeboard market in the Czech Republic by revealing, describing and developing the profile of segments in this market. I used primary and secondary data. Primary data I gained through primary research (on-line questioning). This information I then processed in the statistical program SPSS Statistics. Secondary data I gained from the data MML/TGI, which are included in the program Data Analyzer. Based on the outputs of the two programs I revealed, described and interpreted the individual segments. With this interpretation, I was able to make a sugg
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Tůma, David. "Segmentace trhu kávy." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-192449.

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This Master's Thesis is focused on analysis of segmentation of the coffee market in the Czech Republic based on similarities and differences between users of coffee. Uncovering segments and development was carried out in a software program Data Analyzer and PASW using data from primary research and unique agency research MML-TGI of company Median s.r.o. The theoretical part presented problems, approaches, method of segmentation and types of coffee. The practical part starts with analyzing and defining the market in the Czech Republic. The target group of users was subsequently characterized by
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Jarošová, Jana. "Segmentace trhu literatury." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193061.

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This thesis is focus on the book market in Czech Republic and its current situation. The main objective of the thesis is, through primary research and cluster analysis, to uncover market segments, which shows significant differences in costumer behavior and through crosstabs develop profile of these groups. Base on this information focus on the segments attractive for bookshops to address them and prepare recommendation to focus on them. The market research has a qualitative character and is realized inform of personal and internet questionnaire. Selection of respondent is in form of Quota sam
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Kořínek, Peter. "Segmentace ultrazvukových sekvencí." Master's thesis, Vysoké učení technické v Brně. Fakulta elektrotechniky a komunikačních technologií, 2011. http://www.nusl.cz/ntk/nusl-374601.

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When we scan image data by ultrasound, we have a little information of displayed scene. For understanding content of the image we try to separate the observed objects of interest from the background. Obtaining information of these objects is called a process called segmentation. This work is focused on the segmentation of ultrasound image sequences using geometric active contours solved by the method of level sets. For better representation is also dealing with image preprocessing. The result is an implementation of segmentation methods on simulated and real data.
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Stodůlka, Stanislav. "Segmentace obrazových dat." Master's thesis, Vysoké učení technické v Brně. Fakulta elektrotechniky a komunikačních technologií, 2012. http://www.nusl.cz/ntk/nusl-219494.

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Na začátku diplomové práce je čtenář seznámen s procesem zpracování obrazu a v navazující části jsou popsáný a vysvětleny dnes nejpoužívanější algoritmy pro segmentaci obrazu. Na základě watershed transform je vytvořen segmentační operátor pro volně šiřitelný program Rapid Miner a v dokumentu je popsáno, jak proces vývoje probíhal. V poslední části práce jsou prezentovány segmentované obrazy a popsána úskalí takto implementované watershed transform metody.
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Testagrossa, Leonardo de Abreu. "Estudo de aspectos moleculares podocitários nas variantes histológicas da glomerulosclerose segmentar e focal." Universidade de São Paulo, 2011. http://www.teses.usp.br/teses/disponiveis/5/5144/tde-27102011-161545/.

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INTRODUÇÃO: A Glomerulosclerose Segmentar e Focal (GESF) é a glomerulopatia primária mais prevalente no Brasil e sua incidência vem aumentando no mundo inteiro. Na sua forma primária, caracteriza-se clinicamente por acometer pessoas jovens e causar proteinúria acentuada, geralmente acompanhada de síndrome nefrótica. O mecanismo patogênico tem como evento principal a lesão ao podócito, desencadeado por fatores de natureza variada: vírus, drogas/medicamentos, imunológicos, etc. Em 2004, foi publicada a classificação de Columbia, propondo 5 variantes morfológicas distintas na GESF: colapsante (CO
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Hesko, Branislav. "Aktivní kontury pro segmentaci ultrazvukových dat." Master's thesis, Vysoké učení technické v Brně. Fakulta elektrotechniky a komunikačních technologií, 2015. http://www.nusl.cz/ntk/nusl-221388.

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This diploma thesis aims to implement an active contour method for ultrasound image segmentation. Properties of ultrasound images, basic segmentation approaches and a~principle of choosen active contour methods are described within theoretical part. Two different groups of active contour methods exists, methods with use of gradient and without use of gradient as image feature. For comparision, one method of each group is implemented in practical part and subsequently, segmentation efficiency and properties of methods are compared in evaluation part.
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Šupicová, Alžbeta. "Segmentácia trhu strešných krytín." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76021.

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This paper focuses on the practical application of segmentation. It is based on the theory of marketing segmentation and tries to apply it to the case of a company in building industry in the Slovak market. It analyses secondary data available from the company and primary data obtained from questionnaires. The paper determinates and identifies the existing market segments.
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Lasevicius, Thiago. "Efeito de diferentes intensidades do treinamento de força nos ganhos de força máxima e hipertrofia muscular." Universidade de São Paulo, 2016. http://www.teses.usp.br/teses/disponiveis/39/39132/tde-10062016-095506/.

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O presente estudo investigou o efeito de diferentes intensidades do treinamento de força (TF), aplicadas com volume total de treino (VTT) equalizado, nos ganhos de força dinâmica máxima (1RM) e massa muscular dos membros superiores e inferiores. Trinta voluntários do sexo masculino, com idade entre 18 e 30 anos, participaram de 12 semanas de TF com uma frequência semanal de duas sessões. Foi utilizado um protocolo de treinamento unilateral com um dos lados do corpo realizando o exercício com intensidade equivalente a 20% 1RM (G20) e o lado contralateral utilizando uma das três intensidades 40%
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Howe, Darin Mathew. "Oowekyala segmental phonology." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 2001. http://www.collectionscanada.ca/obj/s4/f2/dsk3/ftp05/NQ61111.pdf.

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Pasáček, Václav. "Segmentace obrazu podle textury." Master's thesis, Vysoké učení technické v Brně. Fakulta informačních technologií, 2012. http://www.nusl.cz/ntk/nusl-236463.

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Image segmentation is an important step in image processing. A traditional way how to segment an image is a texture-based segmentation that uses texture features to describe image texture. In this work, Local Binary Patterns (LBP) are used for image texture representation. Texture feature is a histogram of occurences of LBP codes in a small image window. The work also aims to comparison of results of various modifications of Local Binary Patterns and their usability in the image segmentation which is done by unsupervised clustering of texture features. The Fuzzy C-Means algorithm is finally us
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Lipták, Juraj. "Segmentace medicínských obrazových dat." Master's thesis, Vysoké učení technické v Brně. Fakulta informačních technologií, 2013. http://www.nusl.cz/ntk/nusl-412876.

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This thesis deals with a graph cut approach for segmentation of the anatomical structures in volumetric medical images. The method used requires some voxels to be a priori identified as object or background seeds. The goal of this thesis is implementation of the graph cut method and construction of an interactive tool for segmentation. Selected metod's behaviour is examined on two datasets with manually-guided segmentation results. Testing is in one case focused on the influence of method parameters on segmentation results, while in the other deals with method tolerance towards various signal-
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Vacek, Jan. "Segmentace na trhu jogurtů." Master's thesis, Vysoká škola ekonomická v Praze, 2006. http://www.nusl.cz/ntk/nusl-721.

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Cílem této práce je na základě vybraných metod a s použitím primárních i sekundárních údajů odhalit podstatné diference mezi spotřebiteli na trhu jogurtů. Tyto diference pak použít k odkrytí segmentů, rozvoji jejich profilu a určení atraktivity těchto segmentů. Nakonec je přidáno určité doporučení pro další marketingové aktivity na daném trhu.
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Zelená, Alžběta. "Segmentace trhu opalovacích krémů." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-9389.

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Zatyko, Petr. "Segmentace trhu veřejného stravování." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-11031.

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The main goal of this diploma paper is to analyze community feeding (or restaurant) market in Czech republic, to characterize its consumers, to group them into the segments and to create a marketing strategy for each of these segments.
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Gasiorovičová, Markéta. "Segmentace ve finanční instituci." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-16591.

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Work is focused on main problems of segmentation in practical life taking complicated financial services showing difficulties the market is facing. Aa main stream is author describing czech insurance market where segmentation has held a prime place within media and insurers interest. On the other hand is also showing banking sector where easy and simple marketing segmentation has been adopted. After analyzing the real situation, author is taking best practice advise from real world and also recommendation on what to do next from theory.
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Fialová, Zdeňka. "Segmentace trhu pleťové kosmetiky." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74454.

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The main goal of the Master's Thesis is to discover significant differences in consumers' behaviour. Based on these differences it determinates and describes the segmenents of consumers. An important goal is to design marketing strategies for these segments as well. The theoretical part of the thesis includes the explanation of the segmentation process. The analytical part covers the characteristics of the Czech facial care market and the analysis of the Market&Media&Lifestyle data. The practical part of the thesis focuses on the process of segmentation using questionares and the IBM SPSS Stat
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Sutnerová, Kamila. "Segmentace trhu dámských doplňků." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75214.

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The aim of my diploma thesis is to reveal, describe and develop the profile of segments. To gather the primary data I used the method of on-line questioning. Using the aggregate analysis tool -- the statistics program SPSS Statistics for Windows 19 -- I revealed four segments, consequently I focused on the development of the profile. Each of the monitored segments showed certain specifics based on which I suggested a marketing recommendation.
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Bondareva, Anna. "Segmentace trhu rodinných domů." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-77790.

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The main goal of this thesis is to test the possibility of forward and backward segmentation on the single-family housing market, to reveal, describe and develop a profile of segments and to suggest marketing recommendations. Data from primary research is encoded in MS Excel and processed in the statistical analysis program SPSS Statistics 19 for Windows. The output of the thesis reveals three forward segments and three backward segments of the market. Based on certain specifics shown by each of the monitored segments, I suggested numerous marketing recommendations.
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Polášková, Kateřina. "Segmentace trhu dětské výživy." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-192840.

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The main goal of my master thesis is to identify differences, or similarities among consumers of infant food. Based on these characteristics were revealed groups, also called segments. Consumers in these segments are as homogeneous as possible, and vice versa the segments are mutually the most heterogeneous. After uncovering these segments is another goal of proposing marketing recommendations to individual segments. The work consists of theoretical and practical part. The theoretical part describes the process of segmentation. Practical part deals with the uncovering of segments. The research
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Gruberová, Anna. "Segmentace trhu bezlepkových protravin." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-198447.

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This thesis contains information about gluten free food market. It describes all main actors and also different types of business which can sell or manufacture gluten free food. Great emphasis is placed on understanding needs of "gluten free" customers identifying behavior which differentiate them inside this segment and also between regular customers. It also discovers opportunities and challenges on this market. Based on collected information it predicts possible future development.
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Čevela, Josef. "Segmentace trhu kojeneckých mlék." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-199705.

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The principal goal of the master thesis is to explore the similarities and possible differences among customers of infant milks. Based on those findings, the customers are clustered into various segments, which are extremely homogenous within each one, but significantly heterogeneous outside each of them. The second goal of the thesis is to suggest the best marketing solutions for each revealed segment. The work is divided into two parts, theoretical and practical. The theoretical part describes the process of market segmentation. The characteristics of the infant milk market and the descripti
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Hrůzová, Daniela. "Segmentace trhu dětské výživy." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-205602.

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The theoretical part covers general market segmentation, namely the marketing importance of differences among consumers, the essence of market segmentation, its main conditions and the process of segmentation, which consists of four consecutive phases - defining the market, determining important criteria, uncovering segments and developing segment profiles. The segmentation criteria, segmentation approaches, methods and techniques for the process of market segmentation are also described in the thesis. The practical part is focused on infant food market analysis and segmentation. It includes s
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Bulantová, Barbora. "Segmentace trhu pracích prostředků." Master's thesis, Vysoká škola ekonomická v Praze, 2016. http://www.nusl.cz/ntk/nusl-262014.

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This Masters Thesis is focused on detergent market in the Czech Republic and its market segmentation. The goal of this thesis is to find differences and similarities between consumers and to uncover the segments which are internally homogeneous and externally heterogeneous, and to suggest a marketing approach for each segment. Theoretical part of this thesis is about theoretical explanation of the market segmentation process, different approaches to segmentation and methods of segmentation. There is also a description of the detergent market in the Czech Republic. The analytical part is focuse
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