Relevant bibliographies by topics / Selling Concept

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Selling Concept'

Author: Grafiati
Published: 5 June 2025
Last updated: 24 June 2025

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Journal articles on the topic "Selling Concept"

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Georgievsky, Anton B. "Company transition from selling goods to selling solutions." Vestnik of Saint Petersburg University. Management 20, no. 2 (2021): 216–41. http://dx.doi.org/10.21638/11701/spbu08.2021.204.

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Accelerating digitalization of the economy and changing pandemic-driven consumer trends provide companies with opportunities for a complete customer satisfaction by using solutions. This work aims to consider the formation of a solution as the basis for the servitization of a company. The analysis of academic and consulting literature on solution and servitization concepts was used as a research method. The paper proposes an approach to define the concept of solution as an offer. Two types of sales using solutions have been determined: solution selling and outcome selling. The definition of an outcome-oriented solution is provided. Based on this definition and the key features of a solution, a solution creation model is formed which includes the following components: the key elements and characteristics, the nature of the problem, joint value creation, and outcome orientation. The paper develops a model of the servitization process and compares the categories of goods, services, and solutions taking into account the development of the concept of ecosystems. Researchers can use the findings to build solution models and develop the outcome component of a solution. Practitioners can use the results to make the company transition from selling goods to selling solutions.
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Ison, Stephen. "Congestion charging: selling the concept." Proceedings of the Institution of Civil Engineers - Civil Engineering 158, no. 5 (2005): 19–25. http://dx.doi.org/10.1680/cien.2005.158.5.19.

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Tias, Rahmi Fauziyah, Triyuwono Iwan, and Purwanti Lilik. "Sustainable Islamic Selling Price with Reference to Ibn Taimiyah's Thoughts." Journal of Economics, Finance And Management Studies 6, no. 08 (2023): 3672–78. https://doi.org/10.5281/zenodo.8228239.

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This research aims to formulate the concept of determining the selling price by referring to the thoughts of Ibn Taimiyah. In order to understand the reality more comprehensively, the research is conducted using a postmodern paradigm. The research data is obtained from primary and secondary sources. The primary data sources include interviews and observations, while the secondary data sources consist of textual data from Ibn Taimiyah's thoughts. This research produces the concept of Sustainable Islamic Selling Price, which synergizes Ibn Taimiyah's theoretical concepts with empirical findings. In its entirety, Sustainable Islamic Selling Price is a theoretical concept used in determining the selling price based on the principles of Tauhid and the application of Islamic spiritual values (halal, fair, amanah, ta’awun, muru’ah, and qana’ah) thus bringing about material, moral, and spiritual well-being. The concept of Sustainable Islamic Selling Price serves as a symbol that triggers spiritual awareness among academics, practitioners, and regulators in realizing Islamic accounting practices.
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Griffiths, Helen. "Topical treatments in IBD — ‘selling the concept’." Gastrointestinal Nursing 10, no. 4 (2012): 27. http://dx.doi.org/10.12968/gasn.2012.10.4.27b.

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Fan, Luyue. "Research on Shorting Mechanism and China Concept Stock Enterprises." Frontiers in Business, Economics and Management 6, no. 1 (2022): 120–23. http://dx.doi.org/10.54097/fbem.v6i1.2296.

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Since 2010, Chinese companies listed overseas have been frequently shorted. By issuing short-selling reports, short-selling agencies investigate and question the operations, information disclosure, and internal governance of these companies. These short-selling reports have accelerated the exposure of corporate problems and caught investors' attention. However, not all of the Chinese stock companies which have been short-sold have their share prices plummeting and never recovered since then. In the long run, there are still Chinese stock companies that are hardly influenced. For this study, two Chinese stock companies, Focus Media and Anta Sports, are selected, which have been shorted by muddy water institutions while have different market reactions. For comparison, the event research method is used to analyze the impact of short-selling events on their stock price changes, and reasons for which their reactions are different are discussed. Faced with opportunities and challenges, China Concept Stock companies should be prepared well, strictly abide by local laws and regulations, and conduct self-examination in a timely manner. Once a short-selling agency investigates and issues a targeted report, companies should respond quickly and be vigilant about the threatening parts in the report, so as to strive for stable development in the financing market.
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Heldy Vanni Alam, Valentina Monoarfa, Zihan Putri Maharani Montu, Nurara Rahim, and Muthiah Syahidah. "Pelatihan Penentuan Harga Jual UMKM Pabrik Tahu Tempe di Kabupaten Boalemo." Komunal Jurnal Pengabdian Masyarakat 1, no. 2 (2022): 30–46. http://dx.doi.org/10.55657/kjpm.v1i2.29.

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Selling price is the monetary amount charged by a business unit to buyers or customers for goods or services sold or delivered. The purpose of the selling price determination method compiled and presented by several tofu and tempeh factories in Gorontalo is to provide information on how to determine product selling price by using the concept of total cost, product cost concept and variable cost concept. The research method that the author uses is a descriptive approach. The results show that some Tofu and Tempe factories already understand determining the selling price of the product. However, the problem is with UMKM in the Tofu and Tempe Factory in Gorontalo and UMKM in Kab. Boalemo still uses a simple method. For this reason, we, the authors, seek this service activity so that the UMKM of the Tofu and Tempe Factory in Gorontalo and the UMKM in the District. Boalemo is able to determine the selling price of the product by using the concept of total cost, product cost concept and variable cost concept.
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Nabbila, Faricha Lita, and Yuliani Yuliani. "KONSEP JUAL BELI BERBASIS ONLINE DALAM TINJAUAN EKONOMI ISLAM." Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan 3, no. 2 (2023): 83–94. http://dx.doi.org/10.55606/jurimbik.v3i2.454.

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Buying and selling online has become a craze of the community and is done by almost everyone in selling or buying goods. The concept of buying and selling online is also not difficult, it can be done at home and you only need to prepare data and Wi-Fi and then have online stores such as Tokopedia, Shopee, Open Stalls, Lazada, Bli Bli or other types of stores on other application platforms. The process of selecting goods, making payments, until the goods arrive, all systems are carried out online without face-to-face meetings between sellers and buyers. This research was conducted to find out whether the concept of buying and selling online is permissible in Islam. This study uses a descriptive analysis method with data obtained from related literary sources. Data was collected through literature study from journals, books, reports and other sources related to the Online Buying and Selling Concept. Given the rapid development of online business, the authors are interested in examining more about the concept of buying and selling online and how buying and selling online does not come out of the corridors of Islamic law.
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Febriana, Nina Indah, and Amrin Nurfieni. "Jual Beli dengan Konsep All You Can Eat dalam Pandangan Tokoh Dewan Syariah Nasional-Majelis Ulama Indonesia (DSN-MUI)." AL-MANHAJ: Jurnal Hukum dan Pranata Sosial Islam 5, no. 2 (2023): 2409–24. http://dx.doi.org/10.37680/almanhaj.v5i2.4007.

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The development of the buying and selling transaction model is inevitable, so studies in the perspective of islamic law need to continually conducted to ensure that the buying and selling transactions of society do not violate the provisions of the shari’a. buyying and selling food with the concept of “all you can eat” need to be studied because it contains provisions that are different from the concept of buying and selling food in general. The purpose of this study is to find out how the opinions of DSN MUI figures about buying and selling food with the concept of “all you can eat”. The results of this study present the views of several DSN-MUI figures regarding the practice of buying and selling with the concept of all you can eat. The provision of fines and limits on eating at all you can eat restaurants by the characters in this study is stated to be permissible with their various points of view. While the indication of gharar by some figures is stated as “gharar yasir”, and some state that the existence of gharar in buying and selling is not allowed.
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Szymanski, David M. "Determinants of Selling Effectiveness: The Importance of Declarative Knowledge to the Personal Selling Concept." Journal of Marketing 52, no. 1 (1988): 64. http://dx.doi.org/10.2307/1251686.

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Szymanski, David M. "Determinants of Selling Effectiveness: The Importance of Declarative Knowledge to the Personal Selling Concept." Journal of Marketing 52, no. 1 (1988): 64–77. http://dx.doi.org/10.1177/002224298805200106.

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To understand better the determinants of selling effectiveness, the author proposes a framework for investigating the impact of declarative knowledge on the salesperson's ability to identify customers' product- and selling-related needs. The ability to identify properly the total set of customer needs is viewed as critical to the correct classification of sales leads into selling categories at the prospecting, sales call, sales presentation, and sale closing stages of the selling process. Differences in classification accuracy are proposed as key to explaining variations in sales performance. The differences in accuracy are posited to result from (1) the attributes believed to identify customer requirements, (2) the quantitative levels associated with the attributes, and (3) the degree of emphasis given to attributes in ascertaining client needs. Implications for sales managers are discussed and suggestions for future research are presented.
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Dissertations / Theses on the topic "Selling Concept"

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Osipova, Anna. "The Concept of ’Selling/Buying’ in the Russian Linguistic Picture of the World : from standard to sub-standard." Doctoral thesis, Högskolan Dalarna, Ryska, 2003. http://urn.kb.se/resolve?urn=urn:nbn:se:du-6082.

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The thesis belongs to the field of lexical semantics studies, associated with describing the Russian linguistic world-image. The research focuses on the universal situation of purchase and sale as reflected in the Russian lexical standard and sub-standard. The work deals also with subjects related to the sphere of social linguistics: the social stratification of the language, the structure of sub-standard, etc. The thesis is a contribution to the description of the Russian linguistic world-image as well as to the further elaboration of the conceptional analysis method. The results are applicable in teaching Russian as a foreign language, particularly in lexis and Russian culture and mentality studies.
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Lepař, Martin. "Tvorba konceptu category managementu." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-162553.

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The goal of this thesis is to define proces of creating the concept of category management and to apply the proces via existing assortment concept of certain retail company. The theoretical part covers basics of category management, merchandising and other related disciplines and its influence to creating concepts. Practical part includes detailed description of creating the concept, realized by retail company, selling Do it yourself products. Creation proces will start by anylysing current sutiation, following by determination of category strategy and objectives and implemetation of new concept.
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Huong, Nguyen Thi Thu, and 阮氏秋香. "Exploring the Concept of Entrepreneurial Selling Behavior: A Conceptual Framework and Research Propositions." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/62197722929777547970.

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碩士<br>元智大學<br>企業管理學系<br>97<br>There has been a growing interest of entrepreneurship in the salesforce. By integrating knowledge about entrepreneurship and salespeople’ behaviors, this study proposes a new theoretical concept - “entrepreneurial selling behavior”. Entrepreneurial selling behavior represents a salesperson’s propensity to take risky, innovative actions in anticipating of future trends. Besides, this study also outlines a conceptual model to depict factors associated with entrepreneurial behavior of sales personnel. Following discussion of the model’s contents, this study intends to develop a measurement scale to assess entrepreneurial selling behavior. Instruments for measuring other variables are also discussed. Finally, relevant theoretical and managerial implications and direction for future research can be obtained.
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Cheng, Yea-Perng, and 程宇鵬. "The Selling Point To Manufacture About The Channel Power’s Concept Of Researching In The Packing Cake." Thesis, 2001. http://ndltd.ncl.edu.tw/handle/81988788184189815001.

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碩士<br>國立臺北大學<br>企業管理學系<br>89<br>The Selling Point To Manufacture About The Channel Power’s Concept Of Researching In The Packing Cake THESIS ABSTRACT This thesis to study the selling point of the channel power to the packing cake’s manufacture 。 This study adopts questionnaire method to understand the actual situation and to justify the positive performance of the selling point in the packing cake’s manufacture in the hope of providing this result for other companies to carry out in the future。 The questionnaire framework design is based on the studies in the past thesis。 The variable of this questionnaire method include two parts： (1)the application of the channel powers。 (2)the key factors for structuring the channel power systems in the selling point。 In order to understand the viewpoint of the selling point,the questionnaire studies are made to analyze and compare the actual situation. The observation inferred from this study are 1.The conventional selling point not as the same the chain selling point . 2.The packing cake’s manufacture make use of the study data to improvement the selling point of relationship each other. 3. The selling point make use of the study data to improvement the packing cake’s manufacture of relationship each other
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Wu, His-Fei, and 吳悉妃. "A Study on Buying and Selling Points of Apple Concept Stocks by Using the Staff Notation Investment Method." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/395u8y.

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碩士<br>樹德科技大學<br>金融系碩士班<br>106<br>Department of Finance,Shu-Te University A Study on Buying and Selling Points of Apple Concept Stocks by Using the Staff Notation Investment Method Student：His- Fei Wu Advisor：Dr.Yu-Min Chang ABSTRACT There is an old saying that says “Buy the Dip and Sell the Rip.” in the stock market. However, what is so-called the high price or low price? It is difficult to give a definition. If the operation has no tactics and often buys and sells, plus the handling fee and the payment of the tax, it is often a small profit while making big losses. It is very important for investors to determine the appropriate buying and selling points. This study examines the buying and selling points by using the Staff Notation Investment Method based on Mean Regression Theory and the Chan’s Tunnel. According to the Staff Notation Investment Method, when the stock price reaches an optimistic line of ninety-five percent, we examine the Stochastics, combine the fundamental analysis and chip analysis, and decide to continue to hold it at this time or lock in profits as soon as possible. When the stock price came to ninety-five percent of the pessimistic line, in the same way to examine and decide to bravely enter the court or claim compensation. This study was based on the “the YAHOO FINANCE database,” with 58 shares of Apple Concept shares in the concept stocks as the subject. In order to fit the medium-term band''s view of investing in and out, the investment period is set at 3.5 years and the study period chosen is from October 30, 2014 to April 25, 2018.During the period of booming development of Apple''s concept stocks, the volatility of stock prices is more obvious, which is more valuable for investors. The results of this study show that there are 16 stocks that meet the investment strategy and can carry out 17 transactions. The average holding time is 432 days. The shortest holding period is 99 days, and the longest is 931 days; the Return On Investment is between 19% and 371%, and the annualized return is between 9% and 244%. Therefore, the average rate of return obtained using this strategy is also 84%, which is better than the fixed rate and the overall average return rate of the broader market. Keywords: Staff Notation Investment Method, Mean Regression Theory, Chan’s Tunnel，KD Value
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"An exploratory study of a direct marketing concept: the "Huppies Club"." Chinese University of Hong Kong, 1990. http://library.cuhk.edu.hk/record=b5886367.

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by Connie S.K. Leung.<br>Thesis (M.B.A.)--Chinese University of Hong Kong, 1990.<br>Bibliography: leaves [93]-[98]<br>Chapter CHAPTER 1 --- INTRODUCTION --- p.1<br>Chapter 1. --- Some Observations on Direct Marketing in Hong Kong<br>Chapter 2. --- The New Generation - Hong Kong Yuppies<br>Chapter 3. --- Overview of the Huppies Club Concept<br>Chapter CHAPTER 2 --- LITERATURE REVIEW --- p.14<br>Chapter 1. --- What is Direct Marketing?<br>Chapter 2. --- Direct Marketing Versus Geneial Marketing<br>Chapter 3. --- Merits of Direct Marketing<br>Chapter 4. --- Why does Direct Marketing Grow?<br>Chapter 5. --- Prime Prospects of Direct Marketing<br>Chapter 6. --- Key to Direct Marketing Success<br>Chapter 7. --- Direct Mail in Hong Kong<br>Chapter 8. --- Definition of Yuppies<br>Chapter 9. --- Yuppies' Demographic Characteristics<br>Chapter 10. --- Yuppies' Psychographics<br>Chapter 11. --- Yuppies' Lifestyle<br>Chapter 12. --- Yuppies and Direct Marketing<br>Chapter 13. --- Huppies: Hong Kong Yuppies<br>Chapter CHAPTER 3 --- RESEARCH OBJECTIVES --- p.49<br>Chapter CHAPTER 4 --- METHODOLOGY --- p.50<br>Chapter CHAPTER 5 --- KEY FINDINGS --- p.51<br>Chapter 1. --- Huppies' Lifestyle<br>Chapter 2. --- Experience With Direct Mail<br>Chapter 3. --- Club Membership<br>Chapter 4. --- The Huppies Club Concept<br>Chapter CHAPTER 6 --- CONCLUSIONS AND RECOMMENDATIONS --- p.71
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Pinto, Mariana Lima de Souza. "Há mais do que "Social" e "Selling" em Social Selling: analisando o conceito e suas implicações." Master's thesis, 2019. http://hdl.handle.net/10400.26/30011.

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O processo de compra evoluiu e com isso surgiu a necessidade de reinventar o processo de vendas. Através de ferramentas e táticas de marketing e vendas, o social selling se apresenta como uma estratégia que apoia a empresa como um todo a se posicionar no início da jornada de compras. Além disso, permite que a empresa retome a influência no processo de tomada de decisão, através de educação dos prospects, construção e fortalecimento de relacionamento baseados na confiança, estratégias de prospecção personalizadas e geração de valor e conteúdo. Neste âmbito, o presente trabalho tem como objetivo dar notoriedade à um tema ainda pouco explorado em alguns mercados e propor um programa de aplicação da estratégia em empresas, tendo em consideração os princípios básicos do social selling.<br>The purchase process evolved and with this arose the need to reinvent the sales process. Through marketing and sales tools and tactics, social selling presents itself as a strategy that supports the company as a whole to position itself at the beginning of the buyer’s journey. It also allows the company to retake its influence in the decision-making process, through the education of prospects, building and strengthening relationships based on trust, customized prospecting strategies and generation of value and content. In this context, the objective of this work is to give light to a topic that is still not very well explored in some markets and to propose a program of application of the strategy in companies, taking into account the basic principles of social selling.
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"Direct marketing concepts: Hong Kong focus, and their application to a direct-selling organisation : Amway." Chinese University of Hong Kong, 1992. http://library.cuhk.edu.hk/record=b5895372.

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by Ng Yuk Kwan, Ivan.<br>Thesis (M.B.A.)--Chinese University of Hong Kong, 1992.<br>Includes bibliographical references.<br>Chapter CHAPTER 1 --- BACKGROUND --- p.1-3<br>Chapter CHAPTER 2 --- "DIRECT MARKETING: DEFINITIONS, ELEMENTS, HISTORY, LITERATURE"<br>Chapter 2.1 --- DEFINITIONS --- p.4-6<br>Chapter 2.2 --- ADVANTAGES OF USING DIRECT MARKETING --- p.7-8<br>Chapter 2.2.1 --- Precision Targeting<br>Chapter 2.2.2 --- Personalization<br>Chapter 2.2.3 --- Immediate Response<br>Chapter 2.2.4 --- Measurability<br>Chapter 2.3 --- EMERGENCE OF DIRECT MARKETING --- p.9-13<br>Chapter 2.3.1 --- The Marketplace<br>Chapter 2.3.2 --- Reasons for the Growth of Direct Marketing in Hong Kong<br>Chapter 2.3.2.1 --- The Environment<br>Chapter 2.3.2.2 --- Consumers<br>Chapter 2.3.2.3 --- Technology<br>Chapter 2.3.2.4 --- Forerunners of Direct Marketing in Hong Kong<br>Chapter 2.4 --- FACTORS AFFECTING CONSUMERS' BUYING THROUGH DIRECT MARKETING --- p.14-16<br>Chapter 2.4.1 --- Convenience<br>Chapter 2.4.2 --- Perceived Risk<br>Chapter 2.4.3 --- Economy<br>Chapter 2.5 --- DIRECT MARKETING MEDIA --- p.17-36<br>Chapter 2.5.1 --- Direct Mail<br>Chapter 2.5.1.1 --- Mailing lists<br>Chapter 2.5.1.2 --- List processing<br>Chapter 2.5.1.3 --- Solo mailings<br>Chapter 2.5.1.4 --- Catalog<br>Chapter 2.5.2 --- Direct Response in Print Media<br>Chapter 2.5.2.1 --- Merits of Direct Response in Print Media<br>Chapter 2.5.2.2 --- Magazines<br>Chapter 2.5.2.3 --- Newspapers<br>Chapter 2.5.2.4 --- Elements of direct response advertisements in print media<br>Chapter 2.5.3 --- Telemarketing<br>Chapter 2.5.4 --- Direct Response Television<br>Chapter 2.5.5 --- Cable TV<br>Chapter 2.5.6 --- Video<br>Chapter 2.5.7 --- Others<br>Chapter 2.6 --- DATABASE MARKETING --- p.37-42<br>Chapter 2.6.1 --- Definition<br>Chapter 2.6.2 --- Characteristics<br>Chapter 2.6.3 --- Development phases of Database Marketing<br>Chapter 2.6.4 --- Integration of Database Marketing and Direct Marketing<br>Chapter 2.7 --- CONCERNS ABOUT DIRECT MARKETING --- p.43<br>Chapter 2.8 --- BIBLIOGRAPHY --- p.44-46<br>Chapter CHAPTER 3 --- METHODOLOGY --- p.47-50<br>Chapter 3.1 --- RESEARCH DESIGN<br>Chapter 3.2 --- INTERVIEWS<br>Chapter 3.2.1 --- Sample<br>Chapter 3.2.2 --- Data Collection Method<br>Chapter 3.2.3 --- Field Work<br>Chapter 3.3 --- CASE STUDY<br>Chapter CHAPTER 4 --- FINDINGS: THE SURVEY --- p.51-65<br>Concepts<br>Emergence<br>Life Cycle of Direct Marketing<br>Relationship Management in Direct Marketing<br>Direct Marketing Agencies<br>"Ogilvy & Mather, its Services and Clients"<br>Times Direct Marketing and its Services<br>BBRD Chan Direct and its Services<br>Mailing Lists<br>Junk Mail<br>Consumers´ة Perception of Direct Marketing<br>Direct Response TV<br>Satellite TV<br>Videolog<br>Radio<br>The Products<br>Database Marketing & Integrated Direct Marketing Communication<br>Direct Selling: Introducing Amway<br>Chapter CHAPTER 5 --- A DIRECT SELLING ORGANIZATION: AMWAY --- p.66-76<br>Introduction<br>Founding<br>Products<br>Organization<br>"Amway International Inc,Hong Kong Branch"<br>Structure of Amway Hong Kong<br>U.S.P. and E.V.P. of Amway's products<br>Direct Sales Agents<br>Organization of direct selling agents<br>Business operation of direct sales agents<br>Support from the company<br>Future Moves<br>Chapter CHAPTER 6 --- CONCLUSIONS --- p.77-86<br>Summary of Direct Marketing<br>Direct Selling in Amway is an Application of Direct Marketing<br>SWOT Analysis<br>Recommendation 1: Developing customer databases<br>Recommendation 2: Classifying customers based on their values and loyalty<br>Recommendation 3: Classifying direct agent accounts based on their value and loyalty<br>Recommendation 4: Launching direct promotion campaigns at the consumer level<br>AFTERWORD --- p.87<br>APPENDIX<br>Discussion Outline: Video as a tool in Direct Marketing in Hong Kong<br>Request Letters: Interviews on Direct Marketing in Hong Kong<br>with BBRD & Chan Direct<br>J. Walter Thompson Direct<br>Leo Burnett<br>Ogilvy & Mather Direct<br>Saatchi & Saatchi<br>Discussion Outlines: An Overview of Direct Marketing in Hong Kong<br>"(Interview with Mr. Godfrey Rooke,"<br>Mr. Ricky Law Fu-ming.)<br>Letter: Request for an interview (to Ms. Lindsey Tai)
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Chung, Hsiu-Hsin, and 鐘秀欣. "The Analysis and Application of Consumer-Oriented Marketing Concepts in Designing E-store’s Functions: An Example of E-store in Selling Agricultural Products." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/15381721001685751714.

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Chan, Ching-Wen, and 詹清文. "An Experiential Marketing Perspective in the Examination of Strategic Concern and Planning on the Display and Layout of Store Merchandise in the Direct Selling Industry - A Case Study of Melaleuca." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/yg3j5w.

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Books on the topic "Selling Concept"

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L, Reece Barry, ed. Selling today: A personal approach : an extension of the marketing concept. 4th ed. Allyn and Bacon, 1990.

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L, Reece Barry, ed. Selling today: A personal approach : an extension of the marketing concept. Allyn and Bacon, 1987.

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Manning, Gerald L. Selling today: A personal approach : an extension of themarketing concept. 3rd ed. Wm. C. Brown Publishers, 1987.

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Manning, Gerald L. Selling today: A personal approach : an extension of the marketing concept. 3rd ed. Wm. C. Brown Publishers, 1987.

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(Firm), Pictorial, ed. Business insurance concepts. 5th ed. Pictorial, 1993.

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Scofield, Todd C. Sales automation: Concepts, justification, planning, and implementation. Amacom, 1992.

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(Firm), Kaplan Financial, ed. Business insurance concepts: Life and health continuing education course. 9th ed. DF Institute, 2006.

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Rustad, Michael. The concepts and methods of sales, leases, and licenses. Carolina Academic Press, 1998.

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Weiss, Alex. Winning major business: Concepts, caveats and practical approaches to marketing and selling projects, programmes and major products (PPPs) to institutional purchasers world-wide : current best practice and a step beyond. Greenfield, 1994.

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Guynes, Sean, and Dan Hassler-Forest, eds. Star Wars and the History of Transmedia Storytelling. Amsterdam University Press, 2017. http://dx.doi.org/10.5117/9789462986213.

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Star Wars has reached more than three generations of casual and hardcore fans alike, and as a result many of the producers of franchised Star Wars texts (films, television, comics, novels, games, and more) over the past four decades have been fans-turned-creators. Yet despite its dominant cultural and industrial positions, Star Wars has rarely been the topic of sustained critical work. Star Wars and the History of Transmedia Storytelling offers a corrective to this oversight by curating essays from a wide range of interdisciplinary scholars in order to bring Star Wars and its transmedia narratives more fully into the fold of media and cultural studies. The collection places Star Wars at the center of those studies’ projects by examining video games, novels and novelizations, comics, advertising practices, television shows, franchising models, aesthetic and economic decisions, fandom and cultural responses, and other aspects of Star Wars and its world-building in their multiple contexts of production, distribution, and reception. In emphasizing that Star Wars is both a media franchise and a transmedia storyworld, Star Wars and the History of Transmedia Storytelling demonstrates the ways in which transmedia storytelling and the industrial logic of media franchising have developed in concert over the past four decades, as multinational corporations have become the central means for subsidizing, profiting from, and selling modes of immersive storyworlds to global audiences. By taking this dual approach, the book focuses on the interconnected nature of corporate production, fan consumption, and transmedia world-building. As such, this collection grapples with the historical, cultural, aesthetic, and political-economic implications of the relationship between media franchising and transmedia storytelling as they are seen at work in the world’s most profitable transmedia franchise.
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Book chapters on the topic "Selling Concept"

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Bashaw, R. Edward. "Towards the Theory of Self Concept in Selling." In Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-13159-7_58.

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Klein, Bethany. "How the Music Industries Killed “Selling Out”: Autopsy of a Concept." In The Palgrave Handbook of Critical Music Industry Studies. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-64013-1_24.

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Guadagni, Alessandro, and Umberto Pascucci. "Vision and Mission: before starting a company." In Manuali – Scienze Tecnologiche. Firenze University Press, 2020. http://dx.doi.org/10.36253/978-88-5518-044-3.44.

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The aim of this lesson is to give a definition of mission and vision and to emphasize their importance in designing a new business in agriculture and in PA. Currently all the most famous companies in the world declare, through their website or advertising what their vision and mission are, but even small companies must have their own and agricultural businesses are included. In addition to these concepts, it's also introduced the concept of USP (“unique selling proposition”). The partner farms have been involved in the preparation of this lesson and have been invited to present their vision, mission and USP, so to better explains these concepts to the learners.
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Ricardo Godinho, Bilro, and Loureiro Sandra Maria Correia. "An Exploratory Study of Social Selling on LinkedIn: The Concept and Its Implications." In Marketing and Smart Technologies. Springer Singapore, 2021. http://dx.doi.org/10.1007/978-981-33-4183-8_34.

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Helmold, Marc. "Selling Concepts." In Management for Professionals. Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-10097-0_12.

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Ditlev-Simonsen, Caroline D. "Circular Economy: New Business Models." In A Guide to Sustainable Corporate Responsibility. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-88203-7_6.

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AbstractThis chapter begins with an overview of the key challenges faced by society with a linear economy and proceeds to the concept of circular economy, its potential, and associated challenges. Key elements in circular economy will be addressed including issues like “refuse”, “reduce”, reuse”, “refurbish”, and “recycle”. I provide numerous examples to illustrate the different approaches in practice. The role of different stakeholders in the process of achieving a circular economy is discussed. Lastly, the transition from selling products to providing services is addressed.
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Meldrum, Mike, and Malcolm McDonald. "Personal Selling." In Key Marketing Concepts. Macmillan Education UK, 1995. http://dx.doi.org/10.1007/978-1-349-13877-7_33.

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Raddon, Mary-Beth. "“I Have to be Optimistic”: Professional Fundraising and the Politics of Hope." In The Business of Hope. Springer International Publishing, 2023. http://dx.doi.org/10.1007/978-3-031-18837-4_6.

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AbstractThis chapter reflects on the concept of hope as it was constructed through neoliberalism and deployed by the first large cohort of Canadian fundraisers. Beyond the fact that fundraising was a burgeoning career path in the early twenty-first century, fundraising was a “business of hope” in two other senses. First, fundraisers were identified as salespeople, selling the value and virtue of philanthropy for a better future. Second, fundraisers’ optimism was a mode of governance, making philanthropic culture appear desirable as well as inevitable. Fundraisers advised donors to invest hope in the marketplace of charitable institutions even if steeper inequality and eroded democratic institutions followed from the unrelenting, unequal competition in that sector and throughout society.
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Brents, Barbara G., Chris Wakefield, Jane Scoular, Teela Sanders, and Gillian Abel. "Defining Violation: Sex-Worker Experiences of Unwanted Incidents." In Palgrave Advances in Sex Work Studies. Springer Nature Switzerland, 2025. https://doi.org/10.1007/978-3-031-77715-8_4.

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Abstract This chapter explores two primary questions: What range of unwanted contact incidents do sex workers most frequently encounter? Moreover, how does the law influence their understanding, interpretation, and definition of these incidents? We highlight the concept of transactional legal consciousness, distinguishing it from rape consciousness, to explain how sex workers perceive violations within the negotiated context of selling sex. The chapter analyses qualitative and quantitative data on common types of violations, such as payment issues and stealthing, and less common violations involving injury. It also examines the role of legal alienation in shaping sex workers’ responses. The chapter first defines and categorises types of violations, then explores sex workers’ perceptions and interpretations, and finally discusses the implications of transactional legal consciousness in managing these experiences.
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Winter, Dorothea. "Aesthetic Aspects of Digital Humanism: An Aesthetic-Philosophical Analysis of Whether AI Can Create Art." In Introduction to Digital Humanism. Springer Nature Switzerland, 2023. http://dx.doi.org/10.1007/978-3-031-45304-5_14.

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AbstractIncreased global digitalization and particularly the growing use of artificial intelligence (AI) are relegating human artists to the background. Art has long been regarded as distinctively human. Art creation and art reception fulfill humans in an incomparable way.However, AI-created artwork is now nearly indistinguishable from human artwork and appears to fully satisfy human aesthetic needs. If this is really true, we need a new concept of art. And we need to ask ourselves the question: Why then do we still need human artists? Or is there perhaps a unique selling point of human artists after all? This chapter explores the aesthetic-philosophical aspects of digital humanism in the context of AI-created art, building on the Kantian notion of art, one of the most prominent frameworks of art in the field of philosophical aesthetics. This chapter addresses questions such as “Do we need human artists in the age of AI?” and “Are creations of AI truly art?”
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Conference papers on the topic "Selling Concept"

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Schooley, K. E., and R. S. Ludlum. "Recovering Distilled Water and Pure Salt Products from Industrial Wastewater: Three Case Studies." In CORROSION 1996. NACE International, 1996. https://doi.org/10.5006/c1996-96574.

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Abstract Industry is slowly moving beyond the concept of zero liquid discharge toward the ideal of “zero waste discharge”. While zero liquid discharge means no liquids are discharged off site, the tons of dry solids removed from treated wastewater are often hauled to landfills off site if they cannot be stored at the plant. In recent years, some plants have opted to recover valuable salts and chemicals from wastewater to reduce the cost of hauling away useless mixed salts. Some plants even recover some of the cost of wastewater treatment by selling recovered salt. This paper will discuss three industrial sites where all wastewater is treated and recycled and most salts removed from the wastewater are turned into saleable products. The case studies will be a coal mine in Poland, where distilled water and sodium chloride are recovered from mine drainage; a uranium mine in the Czech Republic, where distilled water and ammonium alum are recovered from acid waste; and a power plant in New York, where distilled water and calcium chloride are recovered from scrubber blowdown.
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Firmansyah, Fani, Margono S, Fatchur Rohman, and Nur Khusniyah. "The Concept and Steps of Personal Selling." In Proceedings of the 2018 International Conference on Islamic Economics and Business (ICONIES 2018). Atlantis Press, 2019. http://dx.doi.org/10.2991/iconies-18.2019.43.

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Stich, Volker, Fabian Bauhoff, and Jorg Trebels. "Concept for case by case interoperability for solution selling communities." In 2010 IEEE International Technology Management Conference (ICE). IEEE, 2010. http://dx.doi.org/10.1109/ice.2010.7476991.

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Liu, C. Y., and R. W. Mayne. "Three Dimensional Robot Path Planning With Workspace Considerations." In ASME 1992 Design Technical Conferences. American Society of Mechanical Engineers, 1992. http://dx.doi.org/10.1115/detc1992-0177.

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Abstract This paper considers the problem of robot path planning by optimization methods. It focuses on the use of recursive quadratic programming (RQP) for the optimization process and presents a formulation of the three dimensional path planning problem developed for compatibility with the RQP selling. An approach 10 distance-to-contact and interference calculations appropriate for RQP is described as well as a strategy for gradient computations which are critical to applying any efficient nonlinear programming method. Symbolic computation has been used for general six degree-of-freedom transformations of the robot links and to provide analytical derivative expressions. Example problems in path planning are presented for a simple 3-D robot. One example includes adjustments in geometry and introduces the concept of integrating 3-D path planning with geometric design.
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RĂDULESCU, Carmen Valentina, and Maria Loredana POPESCU. "PRICE STRATEGIES IN ROMANIA’S WINE MARKET." In Competitiveness of Agro-Food and Environmental Economy. Editura ASE, 2022. http://dx.doi.org/10.24818/cafee/2020/9/01.

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Romanian wine producers/sellers face today – as in any other European (market) economy – challenges specific to such merchandise as alcoholic beverages, of which wines are a part, which, unlike (almost) any other type of product, can destroy consumers and therefore alter the very fabric of consumption process and mechanisms. These consumption limitations take their toll on any wine producer (or seller)’s capacity of profit maximising and can only add to the effects of a powerful foreign competition – which, in Romania, is more than ‘able’ to monopolise selling of most expensive wines –, and of the very reality Romania is (in relative terms) so poor a country that average level of consumers’ revenues simply cannot ‘insure’ – not for all, that is – profit maximising concept turning into reality. For all these reasons, a price strategy in the Romanian wine market is both indispensable and challenging.
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Smaqaey, Ayoub, Mohammed AbdulKareem, and Meryem Komşu. "The Impacts of Traffic Noise on House Renting and Selling Prices Concerning Residential Areas Case of Sulaimaniyah City Center." In 3rd International Conference on Administrative & Financial Sciences. Cihan University - Erbil, 2021. http://dx.doi.org/10.24086/afs2020/paper.214.

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The purposes of this research are to examine the impact of traffic noise on the sale and rent prices of the housing real estate in the Sulaimaniyah city center. Besides, highlight the concept of traffic noise pollution in general and in particular in the Sulaimaniyah city center. Thus, people have the right to choose the nature of the acoustic environment, as others should not impose it, the problem of traffic noise considered as one of the main problems that have imposed on the people in Sulaimaniyah city center. Which began to take severe economic and social dimensions, affects the decision-making process in the real estate market. Moreover, consequently, this research analyzes the impact of traffic noise pollution in the sale and rent prices of residential property in Sulaimaniyah city center, the results of the research have confirmed a clear and negative impact the traffic noise on residential real estate prices in Sulaimaniyah city center. Finally, the research indorsed range of important recommendations, such as necessity control the noise pollution at the level of governments and companies, either at the companies’ level by choosing vehicles that release less sound and the use of sound control devices of high efficiency. Either at the government level to determine the volume level or prevent annoying noises (painful), through legislation and laws of environmental protection and impose fees and raise awareness.
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Smolka, Dávid, and Zuzana Papulová. "Implementation of Automation and Industry 4.0 Technologies in Automotive Manufacturing Companies." In 8th International Conference on Human Interaction and Emerging Technologies. AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1002812.

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Industry 4.0 technologies have been disrupting the automotive industry for the past few years. The changes bring shift in the established paradigm and automotive sector has taken a leading role in implementing various elements of this revolution. Mar- gins from selling new vehicles are considered very low, so companies understand the importance of innovation and efficiency improvements. In our research, we explore the most relevant technologies connected to automation and Industry 4.0 in automotive industry with purpose to find deeper connections in obtained information. The aim of our research was also together with production managers and/or process managers to evaluate the level of components and technologies within the concept of Industry 4.0 and automation implemented in automotive manufacturing companies’ operations in Slovakia. Results point to high level of application of automation technologies within the automotive industry and to positive correlation between the level of implemen- tation of elements of advanced automation and the number of implemented base technologies within the key supporting technologies of Industry 4.0.
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Kanaan, Laith, and Atif Iqbal. "Design and Development of Rapid EV Charging System with V2G and V2H Operations." In Qatar University Annual Research Forum & Exhibition. Qatar University Press, 2021. http://dx.doi.org/10.29117/quarfe.2021.0070.

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Plug in Electric vehicles (EVs) can act as source or load to the electric distribution network concept known as the vehicle-to-grid (V2G) system, or the lesser-known vehicle-to-home (V2H) system. Such systems can improve the stability of the national grid by what is known as peak shaving, where the peak load is distributed throughout the day, causing less stress on transmission and generation stations. They can also increase the efficiency of transmission by introducing reactive power into the grid, which will increase the P.U. transmission voltage without the use of compensation. V2G systems can also be beneficial to the end users, as there is some economical gain from it since the end user will be selling electricity from their EV to the grid at a higher tariff than usual. For a V2G concept to be applied on a national scale, a few key components must be present, including a clear, tamper-free and secure path of communication, an optimized charging/discharging schedule, and the technological hardware to support a bidirectional power flow. This paper skims through the details of a proposed V2G/V2H enabled fast charging solution, including the basic functions of the design, the topology and design of the converters, as well as the hardware implementation aspect. The design was made to accommodate clean energy, as well as the local grid, where it can operate on four modes: V2G, G2V, V2H, and PV2V.
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بن داود, أسية. "-Marketing in The Corona Pandemic and its Role in Activating E-Commerce in Algeria." In I . I N T E R N A T I O N A L R E S E A R C H C O N G R E S S F O R E C O N O M I C A N D A D M I N I S T R A T I V E S T U D I E S. Rimar Academy, 2022. http://dx.doi.org/10.47832/economiccongress1-8.

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The outbreak of the health crisis of Corona virus, also known as (Covid-19 pandemic) has helped in the emergence of the economic concept of e-marketing despite the various negative repercussions that the pandemic had on various other aspects of human life, namely, the imposition of strict preventive policies such as home quarantine and social distancing. These regulations changed the nature of the Algerian consumer behavior and the way he purchases his products, goods and services. Accordingly, and to achieve positive results that help bridging the gap between the producer and the consumer in light of social distancing adopted during the pandemic, marketers started promoting and selling their products and services on the internet, paving the way for the emergence of e-commerce. The latter has proven its viability and practicality in facilitating electronic commercial transactions by improving consumers’ experiences on the web. Hence, the present research study aims to investigate the role and importance of e-marketing in light of the spread of Covid-19 pandemic and its impact on shedding light on e-commerce as a being a priority that Algeria has become more in need of to execute various commercial and economic transactions.
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Liu, Miao, and Yitong Jiang. "Minimalist Design of Oven Products Based on Differences in User Needs." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001762.

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At present, the oven has become a popular electrical product for home life，and its appearance design is based on a minimalist style, pursuing the purity of appearance and streamlining of functions. However, different users have different perceptions of the simplicity and ease of use of the oven design, which may lead to differences in aesthetic preferences and design requirements, which in turn may lead to varying degrees of use obstacles and poor experience. How to grasp the "degree" of Minimalist Design to meet the differentiated needs of more users? It is the main problem of oven design at this stage. However, the method researches of related Minimalist Design are mostly theoretical reference and lack practical guiding significance. Therefore, this article will focus on the concept of Minimalist Design, combined with multi-level demand theory and Analytic Hierarchy Process, to explore the differences in users’ aesthetic preferences for minimalist oven design, construct a multi-level structural model of user needs, obtain the importance of user needs, and summarize differentiated minimalist oven designs methods. First, hot-selling ovens were selected as the research objects; compared the relative simplicity difference of each two products , a difference matrix was obtained; Multi-Dimensional Scaling Analysis, Cluster Analysis, and K-means Clustering were applied, the simplicity of ovens was classified and each category Typical products were obtained as simple prototypes; questionnaire surveys and statistical tests were used, the characteristics of the user groups of each prototype were obtained; based on the concept of Minimalist Design, user interviews and other methods were applied, the simplicity of users on three levels of stable performance, smooth interaction, and minimalist appearance Design demand factors were obtained; finally, the Analytic Hierarchy Process was applied, a hierarchical model of simple design factors were constructed, the weight of needs of each user group was obtained, and the differentiated design methods were summarized. As a result, a total of 12 hot-selling ovens were selected; a total of 3 minimalist prototypes ABC were obtained, The user group of prototype A is dominated by young women in higher education, prototype B is dominated by middle-aged women in secondary education, and prototype C is dominated by the elderly; a multi-level structure model of user needs was constructed, and The weight of the needs of the 3 user groups were obtained; based on the importance of the needs of each group, the targeted minimalist oven design methods were proposed. Therefore, the method which is based on the theory of multi-level needs and applying the Analytic Hierarchy Process, to construct a multi-level structure model of user needs can clarify the characteristics and design needs of different user groups, and improve the effectiveness and practical significance of the Minimalist Design of the oven. This method can provide a reference for enterprises and designers.
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Reports on the topic "Selling Concept"

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Laguyás, Natalia, Fermín Vivanco, Carolina Carrasco, Carolina Piedrafita, and Camila De Ferrari. Proptech in Latin America and the Caribbean: How Technology Can Help Reduce the Housing Deficit. Inter-American Development Bank, 2022. http://dx.doi.org/10.18235/0004483.

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Recognizing the widespread concern that disruptions created by technology have not yet benefited middle- and low-income households, this study explores the potential of PropTech to positively impact the housing challenges in the region, with a particular focus on the poor or vulnerable populations. This study reveals several emerging trends that offer insight to those thinking about digital transformation in the housing and real estate sector for Latin America and the Caribbean and serve as the foundation for more research. PropTech startups are defined broadly as fast-growing actors that are developing technology-based business models for housing real estate markets. This includes companies operating on most phases of the housing value chain, from the housing units supply side (land, construction, access to services, and home improvement) to the demand side (financing, renting, buying, selling, and commercializing units). PropTech startups mainly address two key issues in the traditional real estate market: lack of transparency and processes inefficiencies. Reducing costs and making information available equalizes the markets playing field. The opportunity for PropTech startups to develop business models that cover lower income brackets is still largely unexplored. Currently, profitable businesses are mostly serving high-income bracket groups. Thus, large-scale solutions that would make investing in the low-income segment profitable remain an opportunity for PropTech companies to target. Also, opportunities remain for startups to explore housing solutions that strengthen adaptation to climate change and curb harmful environmental impact through technology innovations through retrofitting efforts or the repurposing of existing units. The report pays special attention to the different links in the value chain and highlights success stories that are having an impact on the current housing market, resulting in a snapshot of scalable, private-sector-led solutions currently deployed to solve pressing housing problems in the region.
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