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1

Lima, Vanessa Sobreira Casali. "Relationship of Coca-Cola Brazil and the communities participant of the social projects: (im) possibilities." reponame:Repositório Institucional do FGV, 2014. http://hdl.handle.net/10438/13144.

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Five years ago, Coca-Cola Brasil launched a program named 'Coletivo Project', with the purpose to enjoy an opportunity of increase on the potential consumption power of the low-income pyramid population that lived on the 'favelas'. At the same time, it had the objective to offer to them a social and financial impact, which is a trust on the future, the first job for the young adults’ participant of this program and an increase on their family source of revenues, through salaries. This was possible because through Coletivo Project, Coca-Cola identified the assets they have through its value chain, focusing on its competencies, such as retail, merchandising and logistics to apply them on courses to teach the young people of the communities and, as a result, form them to be able to find their new jobs. Internal indicators followed in a monthly basis by Coca-Cola demonstrated that the communities that had the presence of Coletivos, in comparison to those without Coletivos, had social and financial impacts. The social was the fact that the young formed started to have more confidence on their future and felt with a higher self-stem to apply for and obtain their first job. On the financial aspect, they were benefit through the increasing of their revenues and also their families and Coca-Cola had an increase on sales, when compared to a community without a Coletivo Project installed. This dissertation seeks to identify the current relationship between Coca-Cola and the communities, through the Coletivo Project classes performed on the NGOs located at this places, in order to identify opportunities for improvement the benefits and the impacts (financial and social) on the NGOs, communities and all stakeholders of this project. This dissertation examines this relationship, through presence interviews performed on four NGOs selected, and located on four of the twenty communities, that are participants of the Coletivo Project on Rio de Janeiro city. These interviews performed with the students, representatives and educators of these NGOs. The covered period of the interviews ranges from April 2014 to August 2014. This dissertation draws on first-hand qualitative empirical evidence gathered through extensive fieldwork. The main findings among possibilities for improvement by Coca-Cola are: • Implement new courses, beyond those existent at Coca-Cola (Retail, Logistics, etc.). • Increase the content of the employment module of Coletivo classes, focusing on improving educational, cultural, economic, political, social and professional life. • Increase the scale, through the quantity of positions on the Retail Coletivo classes. • Develop cultural and sports events with the communities. • Support the points of sales, participant of the practical classes of the Coletivo Retail, with refrigerators and furniture with the Coca-Cola logo. • Provide coffee breaks and meals during the Coletivo classes, using Coca-Cola beverages and partners for food items, developing the nutrition platform of the company and filling a need of the students. • Perform a research with all stakeholders related to this Project, including those students and mothers that are not participant of the Coletivo, in order to listen to them, understand their needs, and offer solutions to fulfill these gaps. and on the side of the • Perform partnerships with educational institutions to make viable other type of courses, more technical, but that have a relation with the core business of Coca-Cola Brasil, such as marketing. • Implement the Coca-Cola University, already existed at the Company. • Create courses or activities focused on the children. Regarding the impossibilities, the findings are: • Improve the basic sanitation of the communities. • Improve the safety on the communities. • Provide a home to those do not have. • Implement courses that have no relationship with Coca-Cola business and expertise, such as gastronomy. However, Coca-Cola can influence stakeholders on that. The results suggest to executives of Coca-Cola that a deep and a qualitative research on the communities of Brazil, in order to listen young people, educators, mothers, partners that offer jobs, from Coletivo and out of the project, is mandatory, to understand their needs, dreams, complains and offer valuable solutions to all.
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2

Coelho, Débora Ferreira. "O vínculo como estratégia de comunicação marcária: um olhar sobre a relação entre marcas e consumidores na contemporaneidade." Pontifícia Universidade Católica do Rio Grande do Sul, 2014. http://hdl.handle.net/10923/5800.

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In a communication context that changes constantly, it becomes ever timelier the searching for a theoretical study which offers subsidies on the relationship between brands and consumers in postmodernity. Thus, the primary objective of this research is to understand in which aspects the involvement of consumers with brands can be boosted by developing a relationship tie as a brand communication strategy. On this dynamic scenario we seek to understand - through the analysis of the Coca-Cola campaign for Coca-Cola Zero product, titled “Descubra a sua Coca-Cola Zero” with the theme “Quanto mais você, melhor” - the manifestations of contemporary practices for building brand communication strategies which emphasizes the relationship among people by a brand. For such investigative adventure we chose to adopt the assumptions of Comprehensive Sociology offered by Michel Maffesoli and Complexity by Edgar Morin.
Em um contexto comunicacional em constante transformação, torna-se cada vez mais oportuna a busca de um aprofundamento teórico que ofereça subsídios sobre a relação entre marcas e consumidores na pós-modernidade. Sendo assim, o objetivo primeiro desta pesquisa consiste em compreender em quais aspectos o envolvimento dos consumidores com as marcas pode ser impulsionado pela criação de uma relação vincular como estratégia de comunicação marcária. Em meio a este cenário dinâmico, buscar-se-á perceber - através da análise da campanha da marca Coca-Cola para o produto Coca-Cola Zero, intitulada “Descubra a sua Coca-Cola Zero” com o tema “Quanto mais você, melhor” - as manifestações das práticas contemporâneas para a construção das estratégias de comunicação marcária que privilegiam a relação vincular entre pessoas através da marca. Para a condução de tamanha aventura investigativa optou-se pela adoção dos pressupostos da Sociologia Compreensiva oferecida por Michel Maffesoli e da Complexidade apresentada por Edgar Morin.
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3

Coelho, D?bora Ferreira. "O v?nculo como estrat?gia de comunica??o marc?ria : um olhar sobre a rela??o entre marcas e consumidores na contemporaneidade." Pontif?cia Universidade Cat?lica do Rio Grande do Sul, 2014. http://tede2.pucrs.br/tede2/handle/tede/4566.

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In a communication context that changes constantly, it becomes ever timelier the searching for a theoretical study which offers subsidies on the relationship between brands and consumers in postmodernity. Thus, the primary objective of this research is to understand in which aspects the involvement of consumers with brands can be boosted by developing a relationship tie as a brand communication strategy. On this dynamic scenario we seek to understand - through the analysis of the Coca-Cola campaign for Coca-Cola Zero product, titled Descubra a sua Coca-Cola Zero with the theme Quanto mais voc?, melhor - the manifestations of contemporary practices for building brand communication strategies which emphasizes the relationship among people by a brand. For such investigative adventure we chose to adopt the assumptions of Comprehensive Sociology offered by Michel Maffesoli and Complexity by Edgar Morin.
Em um contexto comunicacional em constante transforma??o, torna-se cada vez mais oportuna a busca de um aprofundamento te?rico que ofere?a subs?dios sobre a rela??o entre marcas e consumidores na p?s-modernidade. Sendo assim, o objetivo primeiro desta pesquisa consiste em compreender em quais aspectos o envolvimento dos consumidores com as marcas pode ser impulsionado pela cria??o de uma rela??o vincular como estrat?gia de comunica??o marc?ria. Em meio a este cen?rio din?mico, buscar-se-? perceber - atrav?s da an?lise da campanha da marca Coca-Cola para o produto Coca-Cola Zero, intitulada Descubra a sua Coca-Cola Zero com o tema Quanto mais voc?, melhor - as manifesta??es das pr?ticas contempor?neas para a constru??o das estrat?gias de comunica??o marc?ria que privilegiam a rela??o vincular entre pessoas atrav?s da marca. Para a condu??o de tamanha aventura investigativa optou-se pela ado??o dos pressupostos da Sociologia Compreensiva oferecida por Michel Maffesoli e da Complexidade apresentada por Edgar Morin.
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4

Marczal, Ernesto Sobocinski. "Qué otra cosa puede festejar? Paixão política nas narrativas sobre a Copa do Mundo de Futebol na Argentina (1975-1978)." reponame:Repositório Institucional da UFPR, 2016. http://hdl.handle.net/1884/44987.

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Orientador : Prof. Dr. Luiz Carlos Ribeiro
Coorientador : Prof. Dr. Pablo Alabarces (UBA)
Tese (doutorado) - Universidade Federal do Paraná, Setor de Ciências Humanas, Programa de Pós-Graduação em História. Defesa: Curitiba, 24/08/2016
Inclui referências : f. 470-485
Área de concentração
Resumo: A Copa do Mundo de 1978 constituiu um dos exemplos limites das relações políticas tecidas a partir do futebol, durante os regimes autoritários na América Latina. A competição, realizada na Argentina sob a égide do autointitulado Proceso de Reorganización Nacional, delimitou um momento de inequívoca aproximação entre a ditadura comandada pela junta militar, então encabeçada pelo tenente-general Jorge Rafael Videla, e o futebol como fenômeno cultural massivo e midiatizado. Em sua configuração específica, mobilizou atenções que se prolongaram temporalmente desde os anos prévios de organização do evento e preparação esportiva das equipes. Também motivou intensos debates políticos e culturais que se propuseram a discutir o país e tensionar as apreciações construídas sobre o esporte para além do território argentino. Reflexões particularmente significativas em ambientes onde o futebol partilhava de singular apreço cultural e popular. Um desses lugares era o Brasil, vizinho sul-americano que vivia as complicações de sua própria ditadura civil-militar - sob uma atmosfera de crescente contestação interna -, almejava um bom desempenho na competição e detinha no futebol um importante elemento de representação imaginária nacional. Em ambos os espaços, os discursos produzidos sobre o futebol e a Copa do Mundo aglutinaram múltiplas leituras políticas que dialogavam com o público e com seus respectivos contextos sociais. Construções que flutuavam desde a adesão ideológica aos projetos autoritários oficiais, até reflexões que reivindicavam atitudes de crítica política e social. Nesse sentido, compreendemos o futebol enquanto importante aglutinador de paixões e afetos que possibilitaram a construção de narrativas polissêmicas. Locuções que buscavam operacionalizar sentimentos e emulara a sensação de pertencimento nacional, com objetivos e sentidos distintos, de acordo com os problemas, perspectivas e interesses abordados por seus articuladores. A partir disso, o presente trabalho se propõe a analisar as múltiplas narrações produzidas sobre o futebol e a Copa do Mundo de 1978 a partir de diferentes suportes documentais, sobretudo alguns veículos da imprensa periódica de cada país. Seja como manifestação cultural e afetiva de grande apelo popular; pressuposto lugar de alienação política, propaganda e instrumentalização; ou espaço inovador na articulação de uma critica política capaz de sensibilizar os sujeitos dispersos em uma sociedade de massas. Para isso, examinamos discursos variados, textuais e imagéticos, propagados sobre a modalidade esportiva, os respectivos selecionados nacionais e ao evento em si, bem como de que formas tais enunciados se articulavam entre si e com as propostas políticas e ideológicas circulantes na época. Palavras-chave: Ditaduras Latino-Americanas; Esporte; Sensibilidades; Paixão.
Resumen: La Copa del Mundo de 1978 constituye uno de los ejemplos límites de las relaciones políticas tejidas a partir del fútbol durante los regímenes autoritarios en América Latina. La competición cumplida en Argentina, bajo el control del Proceso de Reorganización Nacional, ha delimitado un momento de inequívoca aproximación entre la dictadura comandada por la junta militar, encabezada por el teniente-general Jorge Rafael Videla, y el fútbol como fenómeno cultural masivo y mediatizado. En su configuración específica, movilizó atenciones que se alargaron temporalmente desde los años previos de organización del evento e preparación deportiva de los equipos. También ha motivado diferentes debates políticos e culturales que se propusieron a debatir el país y tensionar las apreciaciones construidas sobre el deporte para adelante del territorio argentino. Reflexiones particularmente significativas en ambientes donde el fútbol repartía de singular aprecio cultural y popular. Uno de esos lugares era Brasil, vecino sudamericano que vivía los disgustos de su propia dictadura civil-militar -aún que en un atmósfera de creciente contestación interna -, miraba un buen desempeño en el torneo y tenía en el fútbol un importante elemento de representación imaginaria nacional. En ambos los espacios, los discursos producidos sobre el futbol y la Copa del Mundo aglutinaron lecturas políticas múltiples que versaban sobre sus respectivos contextos sociales. Construcciones que fluctuaban desde la adhesión ideológica a los proyectos autoritarios oficiales, hacia reflexiones que reivindicaban actitudes de crítica política y social. En ese sentido, comprendemos el fútbol en cuanto fuerte aglutinador de pasiones y afectos, que han posibilitado la confección de narrativas polisémicas. Locuciones que intentaron activar sentimientos y emular la sensación de pertenencia nacional con objetivos y sentidos distintos, de acuerdo con los problemas, perspectivas e intereses abordados por sus articuladores. De esa manera, la presente investigación se vuelta para el análisis de las narraciones producidas sobre el futbol y la Copa de 1978 a partir de diferentes soportes documentales, sobretodo algunos órganos de prensa de cada país. Sea manifestación cultural e afectiva de grande significación popular; presupuesto lugar de alienación, propaganda e instrumentalización; o espacio novedoso en la articulación de una crítica política capaz de sensibilizar los sujetos dispersos en una sociedad de masas. Para eso, examinamos discursos variados, textuales e imagético, propagados con respecto a la modalidad deportiva, las respectivas selecciones nacionales y al evento, bien como de que formas tales enunciados se relacionaban entre ellos y con las propuestas políticas e ideológicas en circulación. Palabras clave: Dictaduras Latinoamericanas; Deporte; Sensibilidad; Pasión.
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5

Manrique, López Hernán. "El fin de la guerra de la cocaína : construcción del Estado y desarrollo alternativo en la región San Martín (1978-2015)." Bachelor's thesis, Pontificia Universidad Católica del Perú, 2016. http://tesis.pucp.edu.pe/repositorio/handle/123456789/7280.

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Desde finales de la década del setenta, el Perú se ha consolidado como uno de los principales eslabones del tráfico internacional de cocaína ilícita a través de la producción de hoja de coca y pasta básica de cocaína. El carácter ilícito de esta actividad supone la existencia de dinámicas diferentes a las de un mercado legal –aunque no completamente distintas- como el uso de la violencia y la extorsión para llevar a cabo las transacciones comerciales (Gambetta, 2010) o la recurrencia a grupos armados que brinden protección y seguridad a las actividades ilícitas (Felbab-Brown, 2010). Por lo general, las actividades de producción de hoja de coca y de pasta básica de cocaína se realizan en “zonas marrones”, es decir, en áreas en donde la legalidad del Estado no tiene alcance o la tiene de manera muy limitada (O’Donnell, 1993, 2004)
Tesis
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Magalhães, Lívia Gonçalves. "Com a taça nas mãos: sociedade, Copa do Mundo e ditadura no Brasil e na Argentina)." reponame:Repositório Institucional da UFF, 2013. https://appdesenv.uff.br/riuff/handle/1/257.

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A tese discute as diferentes manifestações sociais no Brasil e na Argentina durante as Copas do Mundo de 1970 e 1978, respectivamente. Apesar de terem sido elemento da propaganda oficial de ambos os regimes, estas competições possuem outras interpretações além do uso feito pelas ditaduras. Jogadores, comissão técnica, jornalistas, torcedores: todos tiveram suas formas de viver aqueles dias que culminaram na vitória da seleção nacional no torneio mais importante do futebol mundial. São distintas também as memórias sobre as conquistas, que se tornaram um espaço de disputa que permite uma análise das próprias relações sociais que marcaram as últimas ditaduras civil-militares de Brasil e Argentina.
This dissertation aims the various social events in Brazil and Argentina during the World Cups of 1970 and 1978, respectievely. Despite being an official propaganda element for both regimes, these competitions have other interpretations besides the use made by the dictatorships. Players, coaching staff, journalists, fans: they all had their ways of living those days that culminated in the victory of the national team in the most important competition in football. The memories about the victory are also distinct, and the supremacy have also become an area of contention which allows an analysis of social relations that marked the last civil-military dictatorships of Brazil and Argentina.
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Berrêdo, Eliane Sá Amorim. "O MIQCB: aspectos organizativos e o processo de onguização do movimento." Universidade Federal do Maranhão, 2017. http://tedebc.ufma.br:8080/jspui/handle/tede/1587.

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Fundação de Amparo à Pesquisa e ao Desenvolvimento Científico e Tecnológico do Maranhão (FAPEMA)
The present study has the objective of analyzing the Interstate Movement of Coco Babaçu - MIQCB -, focusing on the performance in the State of Maranhão; Investigating its organizational aspects and the process of institutionalization of the movement. Performs the analysis of the practice of MIQCB in the project of autonomy and political participation of women; Seeking to identify the moment of institutionalization of the movement, becoming confused at times, such as a NonGovernmental Organization (NGO). The considerations made throughout the study are based on the analysis of the research data, not an exercise of mere abstraction. Throughout the research, we investigated the relationship between the State and the Movement and what this reflects in the process of autonomy of coconut breakers. It also discusses the role of counseling within the movement and what this reflects in the struggle for autonomy of women-militants.
O presente estudo tem por objetivo analisar o Movimento Interestadual das Quebradeiras de Coco Babaçu – MIQCB—, focando a atuação no Estado do Maranhão; investigando sobre seus aspectos organizativos e o processo de institucionalização do movimento. Perpassa a análise da prática do MIQCB no projeto de autonomia e participação política das mulheres; buscando identificar o momento de institucionalização do movimento, passando a confundir-se em alguns momentos, como uma Organização Não Governamental (ONG). As considerações feitas ao longo do estudo estão baseadas na análise dos dados da pesquisa, e não um exercício de mera abstração. Ao longo da pesquisa, averiguamos a relação do Estado com o Movimento e no que isto reflete no processo de autonomia das quebradeiras de coco. Disserta-se também sobre o papel da assessoria dentro do movimento e no que isto reflete na luta pela autonomia das mulheres-militantes.
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Bagramian, Ruben. "Evaluating Social Marketing Sponsorships: an analysis of Coca-Cola Canada and ParticipACTION." Thesis, Université d'Ottawa / University of Ottawa, 2015. http://hdl.handle.net/10393/33466.

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Numerous not-for-profit organizations are developing and implementing social marketing programs that aim to address important social issues. Sponsorship has become an important tool to obtain necessary funds to run these programs. However, in today’s competitive environment, organizations have to compete for very limited sponsorship opportunities. To maintain and improve sponsorship relationships, organizations need to be able to evaluate sponsorships using efficient, proven methods. Thus, evaluation of social marketing sponsorship becomes an important component for both scholars and practitioners. However, this area still remains largely under-researched, especially in an empirical setting. This thesis fills this gap by evaluating Coca-Cola Canada sponsorship of the ParticipACTION Teen Challenge program. The results indicate that partners in sponsorship have successfully achieved their shared social marketing objectives by collaborating positively in delivering the program and by creating opportunities for participants to benefit from the program. The research highlights main factors that impact effective sponsorship implementation and evaluation.
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Durand-Ochoa, Ursula. "Coca, contention and identity : the political empowerment of the Cocaleros of Bolivia and Peru." Thesis, London School of Economics and Political Science (University of London), 2012. http://etheses.lse.ac.uk/560/.

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In April 2003, Peru’s cocaleros broke into the national spotlight by mobilising a six thousandstrong March of Sacrifice from their coca-producing valleys to the capital city of Lima. In 2006, cocalero leaders ascended to several political positions at the municipal and national level. However, their political impact has been limited and divisions amongst coca-producing valleys have prevented cocaleros from articulating a unified agenda on the coca issue itself, let alone on wider issues. The experience of Bolivia’s cocaleros presents a very different picture. In 2005, cocalero leader Evo Morales was elected president with the highest margin of victory in the country’s electoral history. He was re-elected in 2009 by a greater margin. Morales and his political party mobilised a broad coalition as they developed an identity of ‘excluded’ that challenged Bolivia’s unrepresentative democracy, neoliberal economic model and relationship with the United States. How do we explain the political ascent of these unprecedented actors that stand on the border of illegality? Why has the empowerment and impact of these actors on their national political landscapes varied so significantly? This work aims to explain the different experiences of the Bolivian and Peruvian cocaleros in gaining political empowerment through contentious action that originated in defence of coca—an issue that is both de-legitimising and divisive. This work presents the political ascent of these actors as cases of identity-formation. It argues that their ability to construct identities that deterred disunity, legitimised their struggle and broadened their appeal determined their degree of political empowerment. Furthermore, it reveals how contentious interactions—bound by the context in which they unfolded—distinctly shaped each case’s identity-formation processes. In Peru, the imposed identity of ‘illegitimate’ weakened the identity of ‘cocalero’ and generated disunity, isolation and a limited political impact. In Bolivia, the identities of ‘syndicalist’ and ‘excluded’ strengthened the identity of ‘cocalero’ and engendered unity, alliance formation and a significant political impact.
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Paiva, Abdias Martins. "Blog do Juca Kfouri: Copa do Mundo de 2014 - aspectos de interatividade." Universidade Federal do Amazonas, 2013. http://tede.ufam.edu.br/handle/tede/4331.

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Não Informada
This thesis aims to analyze the Blog do Juca Kfouri: World Cup 2014 - aspects of interactivity. The methodology will be done by descriptive and critical research through two analytical models: the first, based on the information architecture (IA) of this blog, and the second through the content analysis of Bardin (2010). The specific objectives seek to clarify the theoretical supports that allow us to analyze Internet and its digital platforms, materials from the 2014 World Cup and its aspects of interactivity, contextualizing the above topics in the Blog do Juca Kfouri. With this you can perform the analysis and interpretation of data to then weave considerations relevant to the social context by identifying the aspects of interactivity in Blog. After the paths have been traversed, it was considered that the aspects of interactivity and interactions within the context of the study were median Blog and can be extended by Web 2.0 features, increasing the informational text features the texts, images and sounds, hyperlinks and hypertext.
A presente dissertação tem como objetivo analisar o Blog do Juca Kfouri: copa do mundo de 2014 - aspectos de interatividade. A metodologia utilizada se dará pela pesquisa descritiva e crítica através de dois modelos de análise: a primeira, com base na Arquitetura de Informações (AI) do referido Blog, e a segunda, por meio da Análise de Conteúdo de Bardin (2010). Os objetivos específicos buscam esclarecer quais as sustentações teóricas que nos permitem analisar a Internet e suas plataformas digitais, as matérias da Copa do Mundo de 2014 e seus aspectos de interatividade, contextualizando os tópicos acima no Blog do Juca Kfouri. Com isso, será possível realizar a análise e a interpretação dos dados para, em seguida, tecer considerações relevantes ao contexto social, identificando os aspectos de interatividade no Blog. Após os caminhos terem sido percorridos, considerou-se que os aspectos de interatividade e as interações dentro do contexto do Blog em estudo foram medianos e poderiam ser ampliados pelos recursos da web 2.0, aumentando no texto informativo os recursos: textos, imagens e sons, hiperlinks e hipertextos.
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11

Otálora, Villamil Juan Manuel. "O espaço em territórios com plantios de coca na America Latina." reponame:Repositório Institucional da UFSC, 2013. https://repositorio.ufsc.br/handle/123456789/106711.

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Dissertação (mestrado) - Universidade Federal de Santa Catarina, Centro de Filosofia e Ciências Humanas, Programa de Pós-Graduação em Geografia, Florianópolis, 2010
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Contrário a observar o tráfico de sustâncias entorpecentes (narcotráfico) como um fenômeno isolado ou externo a ordem natural do modo de produção capitalista, nesta dissertação assumimos o papel do narcotráfico como uma eficiente expressão do desenvolvimento atual das forças produtivas e do intercâmbio entre os homens. Neste sentido, a complexa estrutura deste fenômeno, ainda que em condições juridicamente ilegais, tem ocupado um papel fundamental na conformação do espaço geográfico na América Latina e especialmente o âmbito da produção da folha de coca, insumo básico para a produção de cocaína nos países produtores da região. Teoricamente partimos da tese de pós-doutorado de Idaleto Malvezzi Aued, que evidencia como a expressão fundamental do modo de produção capitalista no século XXI é a dificuldade/impossibilidade dos homens em se reproduzirem, biológica e socialmente, diante da reafirmação degenerativa do Capital. Tal fato se explicita na própria dinâmica do narcotráfico, a qual revoluciona e acelera a incorporação de novos territórios em todas as partes da Terra, se apropriando e subjugando as velhas formas nas quais os homens se reproduzem e colocando sobre o mesmo patamar universal as formas de fazer o espaço geográfico. Desta forma a universalidade da racionalidade capitalista se explicita singularmente na região de San Jose del Guaviare - Colômbia, importante território produtor de folha de coca e de cocaína desde 1970. Assim, o narcotráfico se transforma em um motor fundamental para a conformação do espaço: (1) destruiu as primeiras formas como os colonos e os indígenas se reproduziam; (2) por um lado desenvolveu a constituição de uma nova e emergente classe latifundiária e, por outro, um imenso contingente de homens deslocados, expulsos da estrutura do capital; (3) alguns homens organizados permanecem lutando pela efetivação material da vida, apesar do conflito que se manifesta na Colômbia desde 1950.
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12

Kopečná, Kateřina. "Posílení konkurenceschopnosti společnosti XYZ jako dodavatele ke společnosti Coca Cola v celosvětovém měřítku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-225014.

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This thesis Stregthening the Competitiveness of the Company XYZ as a Supplier to Coca Cola Company Worldwide deals with the principles of the cooperation with Coca Cola Company and deals with potential resources that lead to encourage the strengthening of competitiveness. Theoretical part of the work includes knowledge about competitiveness and strengthening of the competitiveness. In the practical part, the theoretical knowledge is applied in practice. The main goal is to prove that the compliance of the cooperation principles with the main customer is one of the main means for enhancing competitiveness.
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13

SILVEIRA, EDUARDO DE ARAUJO PINHEIRO. "FROM CORPORATE SOCIAL RESPONSIBILITY TO CREATING SHARED VALUE: AN ANALYSIS OF COLETIVO COCA-COLA BRASIL." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2016. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=27647@1.

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Embora cada vez mais aceita na academia e adotada no meio empresarial, a responsabilidade social corporativa ainda não representa um consenso e está em constante evolução. Evidências indicam que tal abordagem pode proporcionar benefícios às empresas que vão de funcionários mais produtivos e motivados a aumento de vendas e fidelização de clientes, além de ganhos de imagem perante a sociedade. Por outro lado, existem argumentos no sentido de que as empresas devem focar seus esforços tão somente na maximização de lucro, já que a remediação de fraquezas sociais deveria ser uma atribuição exclusiva do governo ou de entidades do terceiro setor. Dessa discussão, emerge a criação de valor compartilhado, um conceito híbrido e que dialoga com as duas vertentes citadas acima a partir do olhar das fraquezas sociais como oportunidades de negócio. A abordagem do valor compartilhado pressupõe, portanto, que as empresas podem – e devem – adaptar seus produtos e serviços, aprimorar sua cadeia de valor e/ou fomentar um ambiente favorável a suas operações a fim de remediar uma determinada causa social e, com isso, obter ganhos comerciais. Para ilustrar a operação dessa estratégia, o presente estudo faz uma análise do Coletivo Coca-Cola Brasil, a plataforma de criação de valor compartilhado da subsidiária brasileira da empresa líder global no setor de bebidas não-alcoólicas. A análise se dá em torno do Coletivo Varejo, que capacita jovens moradores de comunidades carentes de todo o Brasil com vistas à sua incorporação no mercado formal de trabalho e ao aumento de sua autoestima. O resultado do estudo aponta para a existência de impactos positivos tanto para as comunidades apoiadas quanto para a empresa.
Despite being increasingly accepted by academy and adopted by businesses, corporate social responsibility is not yet a consensus, and is still an evolving concept. Evidences show that this approach can generate benefits to enterprises, from more productive and motivated employees to sales growth and client loyalty, besides corporate image gains towards society. On the other hand, some authors argue that companies ought to focus on profit maximization, since social weaknesses mitigation would be a government s or third sector s exclusive attribution. The shared value creation emerges from this discussion as a hybrid concept that dialogs with both points of view and which faces social weaknesses as business opportunities. Therefore, the shared value approach holds that companies must adapt their products and services, redefine productivity in the value chain and/or enable local cluster development in order to mitigate some social cause and obtain commercial gains in consequence. As an illustration of that strategy, the present study analyses Coca-Cola Brasil s Coletivo, the Coca-Cola Company s Brazilian affiliate s shared value platform. The analysis focuses on Coletivo Retail, which trains young residents from poor communities throughout Brazil so that they can reach formal labour market and experience self-esteem growth. Results show positive impacts to both supported communities and Coca-Cola Brasil.
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Echeverria, Bibiana Cardoso Barros. "Processos de agendamento da imprensa: a copa do mundo de 2014 para além do esporte." Pontifícia Universidade Católica do Rio Grande do Sul, 2010. http://hdl.handle.net/10923/2062.

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The work want to verify how and with which emphasis the preparation for World Cup 2014, in Porto Alegre, has occupied spaces in the media, specifically in three newspapers of the state capital: Correio do Povo, Jornal do Comérico e Zero Hora. The study will be developed through exploratory research, supported by comparative desk research, with the theoretical hypothesis of Agenda-Setting, the concept of Framing (frame), and Priming effect. Seek to identify the scheduling process from the policy initiative, observing what was working by the city hall of Porto Alegre, througt the Oficce Comunication of Special Secretary World Cup 2014 (Secopa), and what was published on this newspapers. For this were selected six temes that relate to important moments of organization in the city, observing the relationships estabilished between political action, the media and sporting event.
O trabalho pretende verificar como e com que destaque a preparação para a Copa do Mundo de 2014, em Porto Alegre, ocupou espaços na mídia, mais especificamente em três jornais da capital gaúcha: Correio do Povo, Jornal do Comércio e Zero Hora. O estudo será desenvolvido, por meio de pesquisa do tipo exploratória, subsidiada por pesquisa documental comparativa, tendo como embasamento teórico a hipótese da Agenda-Setting, o conceito de Framing (enquadramento), e o efeito Priming. Busca-se identificar o processo de agendamento a partir da iniciativa política, observando o que foi trabalhado pela Prefeitura Municipal de Porto Alegre, através da Assessoria de Comunicação da Prefeitura e da Secretaria Extraordinária da Copa 2014 (Secopa), e o que foi veiculado nesses jornais. Para isso, foram selecionados seis temas que dizem respeito a momentos importantes na organização da cidade visando o maior evento esportivo do mundo, observando as relações que se estabelecem entre a ação política, a mídia e o evento esportivo.
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15

Sánchez, Dávila Mario Elmer. "Nuevas TIC en los Andes Peruanos. Usos económicos y políticos del internet y el celular en la comunidad de Yanque en el valle del Colca (Caylloma, Arequipa)." Doctoral thesis, Pontificia Universidad Católica del Perú, 2019. http://hdl.handle.net/20.500.12404/15048.

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Esta tesis trata sobre los usos económicos y políticos que las familias de poder y las autoridades locales de la comunidad de Yanque en el Valle del Colca (provincia de Caylloma, departamento de Arequipa) realizan del Internet y el celular (nuevas tecnologías de información y comunicación o nuevas TIC) en los Andes peruanos actuales. El argumento central es que usan el Internet y el celular para coordinar la producción y la comercialización agrícola desde la casa, la chacra y la plaza (usos económicos de las nuevas TIC en la agricultura), para coordinar con sus redes de servicio turístico y reducir los intermediarios turísticos (usos económicos de las nuevas TIC en el turismo), y para registrar el prestigio social y construir representación política-legal (usos políticos de las nuevas TIC en las labores, rituales y fiestas, y en otros trabajos comunales). El Internet y el celular, muy lejos de desintegrar la sociedad estratificada y la tradicional cultura local yanqueñas, funcionan como vehículos para reafirmar y reforzar su vigencia, para reproducirla, porque quienes usan las nuevas TIC para adaptarse a nuevos escenarios económicos y para mantenerse en escenarios políticos son aquellos que ya tienen acumulado distintas formas de poder (dinero, tierras, objetos y conocimientos religiosos, títulos educativos). Es de una forma indirecta que el uso del Internet y el celular por los grupos privilegiados de Yanque ha permitido remarcar la diferenciación, distinción e inequidades sociales en un pueblo con una minoría que ha concentrado, por muchísimo tiempo, todo tipo de riquezas y sus beneficios. La presente tesis se encuentra dividida en siete capítulos. En el primer capítulo, se presenta el estudio: el problema de investigación y el diseño metodológico. En el segundo capítulo, se presenta los fundamentos teóricos y un balance bibliográfico sobre las nuevas TIC en los Andes peruanos. En el tercer capítulo, se ha reconstruido el panorama social actual de Yanque a partir de las transformaciones recientes que la comunidad ha experimentado a partir del origen de una nueva ruralidad, proceso donde la actividad agrícola, y lo que viene con ella, comienza a disminuir en detrimento de la actividad turística. En el cuarto capítulo, se contextualiza las condiciones de acceso y la capacitación técnica que tiene la comunidad de Yanque y los yanqueños en el contexto de las dinámicas rurales del Internet y el celular. En el quinto y el sexto capítulo, se analiza, respectivamente, los usos económicos y políticos de las nuevas TIC en Yanque. Finalmente, en el séptimo capítulo, se discuten los hallazgos y exponen las conclusiones dentro de un panorama más amplio de Estudios Andinos y Antropología Digital.
This thesis talks about the economic and political uses that the power families and the local authorities of the community of Yanque in the Colca Valley (province of Caylloma, department of Arequipa) make of the Internet and the cell phone (new information and communication technologies or new ICTs) in the current Peruvian Andes. The main argument is that they use the Internet and the cell phone to coordinate agricultural production and commercialization from home, the farm and the plaza (economic uses of new ICTs in agriculture), to coordinate with their tourist service networks and reduce tourist intermediaries (economic uses of new ICT in tourism), and to register social prestige and build political-legal representation (political uses of the new ICT in work, rituals and festivities, and in other community work). The Internet and the cell phone, far from disintegrating the stratified society and the traditional local culture of Yanque, function as vehicles to reaffirm and reinforce its validity, to reproduce it, because those who use the new ICTs to adapt themselves to new economic scenarios and to stay in scenarios Politicians are those who already have accumulated different forms of power (money, lands, objects and religious knowledge, educational titles). It is in an indirect way that the use of the Internet and the cell phone by the privileged groups of Yanque has made it possible to highlight the differentiation, distinction and social inequities in a town with a minority that has concentrated, for a very long time, all kinds of wealth and its benefits. This thesis is divided into seven chapters. In the first chapter, the study is presented: the research problem and the methodological design. In the second chapter, the theoretical foundations and a bibliographic balance on the new ICTs in the Peruvian Andes are presented. In the third chapter, the current social context of Yanque has been reconstructed from the recent transformations that the community has experienced from the origin of a new rurality, a process where agricultural activity, and what comes with it, begins to diminish to the detriment of tourist activity. In the fourth chapter, the conditions of access and the technical training that the community of Yanque and its people have in the context of the rural dynamics of the Internet and the cellphone are contextualized. In the fifth and the sixth chapter, the economic and political uses of the new ICTs in Yanque are analyzed, respectively. Finally, in the seventh chapter, the findings are discussed and the conclusions are presented within a broader panorama of Andean Studies and Digital Anthropology.
Tesis
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16

Cecarelli, Lucas Ribeiro. "Crônica de um fracasso anunciado : um estudo de caso a partir das narrativas disponíveis na mídia sobre psicologia do esporte na Seleção Brasileira de Futebol na Copa do Mundo de 2014 /." Rio Claro, 2015. http://hdl.handle.net/11449/126500.

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Orientador: Carlos José Martins
Banca: Afonso Antonio Machado
Banca: Altair Moioli
Resumo: A Copa do Mundo de Futebol de 2014, realizada no Brasil, deixou claro que este esporte tem a capacidade de deixar boquiabertos até mesmo pessoas que não tem o menor interesse no esporte mais praticado no Brasil e jogado com os pés, o futebol. Ao debater sobre o rendimento da Seleção Brasileira de Futebol na Copa do Mundo de 2014 os aspectos táticos, técnicos e físicos foram objeto de questionamentos, porém, nenhum outro foi tão discutido quanto o aspecto psicológico, apesar da significativa resistência a cerca das condições de possibilidade de realização de uma preparação psicológica . Neste contexto mostrou-se incontornável, tanto quanto os aspectos físicos, técnicos e táticos o importante papel da psicologia do esporte na busca por um ótimo desempenho. Neste sentido, no momento de preparação dos atletas para o mundial indagamos se houve a adequada preocupação com a questão da preparação psicológica. Este estudo teve, portanto, como objetivo questionar se houveram condições de possibilidade de realização de uma preparação psicológica da seleção brasileira de futebol na Copa do Mundo de 2014 realizada no Brasil. A realização desta pesquisa foi pautada em uma metodologia exploratória, qualificada como estudo de caso, possível através de pesquisa documental via notícias e entrevistas disponíveis na mídia, internet e crônicas de ícones da crônica esportiva nacional - João Saldanha, Tostão, José Miguel Wisnik e Juca Kfouri - capazes de dialogar com o tema investigado nos momentos e acontecimentos de destaque da competição, os quais denotam possível recorrência em participações da seleção brasileira em Copas do Mundo de futebol. A partir da análise dos documentos coletados pudemos construir um panorama mais aprofundado da questão, de modo a aferir melhor as condições, as variáveis e as prováveis responsabilidades. A partir dos dados coletados, analisados e discutidos, suas...
Abstract: Not available
Mestre
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17

Wilhelmsson, Peter. "Coca yes, cocain no! : En fallstudie om koka-kokainpolitiken med social kontroll i Bolivia 2006-2011." Thesis, Mittuniversitetet, Avdelningen för samhällsvetenskap, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-19220.

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18

Marteinsdóttir, Ína. "Aspects of Social Phobia." Doctoral thesis, Uppsala University, Department of Neuroscience, 2003. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-3323.

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Social phobia is a disabling, lifelong disorder characterised by fear in social settings.

The aim of the present study was to gain more knowledge about diagnostic, neurobiologic and epidemiologic aspects of social phobia.

Thirty-two individuals were assessed by the Structured Clinical Interview for DSM-IV Axis I and II psychiatric disorders, the Karolinska Scales of Personality and the Temperament and Character Inventory. Social phobia was accompanied by concurrent axis I disorders in about 28% of individuals, lifetime axis I disorders in 54%, personality disorders in 60%, and avoidant personality disorder (APD) in 47%. This suggests that there is a high comorbidity between social phobia and APD according to the DSM-IV criteria. The personality profiles associated with social phobia were dominated by anxiety-related traits that were primarily related to social phobia itself and not to the presence of concurrent personality disorders.

Eighteen subjects with social phobia and eighteen controls were investigated with positron emission tomography and the radiolabeled serotonin precursor, [3 -11C]–5-HTP (5-HTP). Individuals with social phobia demonstrated proportionally lower regional relative whole brain accumulation of 5-HTP in areas of the frontal and temporal cortices as well as the striatum, but higher accumulation in the cerebellum. This suggests that there are imbalances in presynaptic serotonin function in individuals with social phobia, although this could only be confirmed in men, and not in women.

By means of a postal survey, distributed to 2000 randomly selected individuals, social phobia in Sweden was found to be common, with a point prevalence of 15.6%.

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Marteinsdóttir, Ína. "Aspects of social phobia /." Uppsala : Acta Universitatis Upsaliensis : Univ.-bibl. [distributör], 2003. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-3323.

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20

Kosolap, N. Ye. "Social aspects of tourism." Thesis, Видавництво СумДУ, 2012. http://essuir.sumdu.edu.ua/handle/123456789/26076.

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21

LOPES, Gleison Maia. "Práticas sociais e cotidiano: o Parque Ecológico do Cocó em análise." www.teses.ufc.br, 2014. http://www.repositorio.ufc.br/handle/riufc/10939.

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LOPES, Gleison Maia. Práticas sociais e cotidiano: o Parque Ecológico do Cocó em análise. 2014. 148f. – Dissertação (Mestrado) – Universidade Federal do Ceará, Programa de Pós-graduação em Sociologia, Fortaleza (CE), 2014.
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Analisar a apropriação do Parque Ecológico do Cocó pelos agentes sociais - que diariamente dele se utilizam, buscando entender as relações de poder existentes nesse processo e os conflitos resultantes desse contexto - é o objetivo principal desta pesquisa. O Parque do Cocó é uma área verde de grande visibilidade econômica, política e social dentro da cidade de Fortaleza. Fruto de lutas dos movimentos sociais em torno da defesa ambiental (que datam da década de 1970), o referido parque se legitimou enquanto área verde na cidade. Entretanto, ainda não possui sua existência social e legal juridicamente efetivada, havendo apenas um processo de demarcação de seu espaço para futura criação, fazendo deste campo um local de discursos variados e agentes diversos que se conflituam em torno da definição dos rumos mais apropriados pra esse espaço. Usos anteriores ao processo de demarcação (lavadeiras, pescadores, moradores das margens do rio) se relacionam com usos posteriores a este processo (caminhantes, moradores do entorno do parque e manifestantes), estabelecendo um complexo sistema de interações e relações nesse campo. Uma disputa pela definição dos usos legítimos desse espaço se estabelece também na esfera pública, com um histórico processo de disjunção entre Estado e sociedade civil (através dos movimentos sociais) nesse espaço, e são sobre essas diversas contendas que esta pesquisa ancora sua análise. A metodologia empregada foi a de etnografar os usos pesquisados, aliando esse procedimento a entrevistas semiestruturadas com sujeitos da pesquisa e observação participante em determinados momentos de apropriação e produção de discursos sobre o parque, tais como assembleias, fóruns, seminários, debates, manifestações, passeatas e demais eventos, que envolvessem o Parque do Cocó, além de pesquisas bibliográficas, análise de documentos e jornais. Conclui-se que o referido parque reflete em si uma disputa pela cidade, que historicamente distribuiu desigualmente aos indivíduos em seu território, reproduzindo em si relações de poder hierarquizadas e desiguais, onde os indivíduos providos de agência ressignificam esse contexto e produzem formas cotidianas de resistência. O Parque passa a representar em si uma forma de planejamento urbano, que dispõem os indivíduos de maneira desigual, mas que incorpora um processo de insurgência diária, de resistência a formas de imposição e normatização de práticas.
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Huezo, Alexander. "Contested Natures, Insecurities and Territorialities: The Aerial Eradication of Coca in Colombia." FIU Digital Commons, 2017. http://digitalcommons.fiu.edu/etd/3397.

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Until very recently, Colombia was the only country in the world that still permitted the eradication of illicit crops –primarily coca and to a lesser extent, opium poppies— through aerial fumigation. It was a controversial practice for a number of reasons, chiefly the damage caused to plants, animals, and people living in or near fumigated areas. A favored tactic in the U.S.-supported War on Drugs, aerial eradication actually contributed to the spread of illicit crops to increasingly remote areas of Colombia, such as the collectively titled lands of both indigenous and black communities. Concerns about the practice of aerial eradication, however, appeared completely disconnected from the positive framing of the policy and guidelines governing its implementation. Employing mixed methods, both ethnographic and cartographic, this dissertation examines how these contradictory discourses —aerial eradication explained by officials involved in its operation versus described locally by people living in or near fumigated areas— materialized in 2015, the last year the aerial eradication program was in operation. This study engages critical social science theory to deconstruct dominant conceptualizations of territoriality, geopolitics and environmental conservation, while at the same time proposing alternative understandings of those concepts grounded in local experiences. This research finds that aerial eradication authorities overstated the accuracy of aerial eradication operations by: 1) downplaying the incidence of pilots spraying legal crops, 2) invalidating local reports on the effects of aerial eradication, and 3) requiring technical evidence far beyond the means of poor rural Colombian farmers. Furthermore, in the specific context of the collectively titled black communities of the Pacific region, aerial eradication authorities did not respect the right to previous consultation per Indigenous and Tribal Peoples Convention 169. This dissertation concludes that that aerial eradication —justified by notions of security and environmental conservation that had little to do with black communities of the Pacific region— operated as a means of displacement. This displacement was literal in the sense that aerial eradication made life difficult for people to live in affected communities and figurative because local knowledge was pushed aside in favor of the external interpretations of the effects of this counternarcotics policy.
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Echeverria, Bibiana Cardoso Barros. "Processos de agendamento da imprensa : a copa do mundo de 2014 para al?m do esporte." Pontif?cia Universidade Cat?lica do Rio Grande do Sul, 2010. http://tede2.pucrs.br/tede2/handle/tede/4437.

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O trabalho pretende verificar como e com que destaque a prepara??o para a Copa do Mundo de 2014, em Porto Alegre, ocupou espa?os na m?dia, mais especificamente em tr?s jornais da capital ga?cha: Correio do Povo, Jornal do Com?rcio e Zero Hora. O estudo ser? desenvolvido, por meio de pesquisa do tipo explorat?ria, subsidiada por pesquisa documental comparativa, tendo como embasamento te?rico a hip?tese da Agenda-Setting, o conceito de Framing (enquadramento), e o efeito Priming. Busca-se identificar o processo de agendamento a partir da iniciativa pol?tica, observando o que foi trabalhado pela Prefeitura Municipal de Porto Alegre, atrav?s da Assessoria de Comunica??o da Prefeitura e da Secretaria Extraordin?ria da Copa 2014 (Secopa), e o que foi veiculado nesses jornais. Para isso, foram selecionados seis temas que dizem respeito a momentos importantes na organiza??o da cidade visando o maior evento esportivo do mundo, observando as rela??es que se estabelecem entre a a??o pol?tica, a m?dia e o evento esportivo.
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Isaacs, Nicole. "Spinning the truth on social media: A textual analysis of health-related television advertisements." University of the Western Cape, 2015. http://hdl.handle.net/11394/4853.

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Magister Artium - MA
The theory of multimodality (Kress 2010; Kress and van Leeuwen 2006) has impacted major research fields like Linguistics and Education by significantly extending our understanding of what is meant by communication through different modalities and media. More recently, scholars have been paying attention to multimodality in the world of advertising (Lick, 2015; Enli, 2014). Drawing on the work from multimodality scholars like Machin and Mayr (2012), Kress and van Leeuwen (2006) and others, this study explores the multimodal choices that were strategically made by a major multinational beverage company, Coca Cola. Specifically, these choices relate to its health-related television advertisements that were created in response to health-related criticisms of its products by consumers and health institutions over the years. The purpose of this study is to examine whether the beverage company is ‘spinning the truth’ in response to health-related criticisms by using certain multimodal strategies in its healthrelated television advertisements posted on the YouTube website. The study also critically reviews the reactions of consumers to these specific television advertisements on YouTube and the issues they raised in their on-line comments. The findings of this research study illustrate that Coca-Cola did not admit to its contribution to obesity in its health-related television advertisements and it did not address health-related criticisms in the comment sections on YouTube. Instead the brand’s common message and stance in all of the health-related television advertisements was that consumers need to lose the calories that they gain from consuming Coke by eating well, being active and exercising in order to avoid obesity and other health issues.
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Rodrigues, Emília Amélia Pinto Costa. "Os espaços das cidades e os megaeventos esportivos : uma análise da copa do mundo de futebol 2014 na Região Sul do Brasil." reponame:Repositório Institucional da UFPR, 2016. http://hdl.handle.net/1884/43062.

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Orientadora : Profa. Dra. Simone Rechia
Tese (doutorado) - Universidade Federal do Paraná, Setor de Ciências Biológicas, Programa de Pós-Graduação em Educação Física. Defesa: Curitiba,11/03/2016
Inclui referências : f. 169-181
Área de concentração: Exercício e esporte
Resumo: A vinda da Copa do Mundo de Futebol para o Brasil é vista como uma possibilidade para a reestruturação das cidades-sede, no que tange às questões de mobilidade, segurança, moradia, estádios, espaços públicos de esporte e de lazer. Porém, pode acarretar alguns pontos negativos, como a segregação a partir das desapropriações de comunidades, interferência na cultura local, elevado gasto público, obras atrasadas. Sediar a copa, trata-se de um marco histórico para o esporte e lazer, principalmente no que diz respeito aos possíveis legados que podem ser efetivados. Neste sentido, questiona-se: como se deu o processo de transformação, participação e apropriação das cidades-sede da Copa do Mundo de Futebol de 2014, no que se refere aos espaços e equipamentos de esporte e lazer? O objetivo geral da tese foi analisar o impacto social da Copa do Mundo de Futebol 2014 sobre as cidades-sede da região Sul do Brasil relacionado aos espaços e equipamentos de lazer e esporte. Os objetivos específicos foram: diagnosticar as transformações das cidades-sede da região Sul a fim de identificar as mudanças ocorridas nos espaços e equipamentos de lazer e esporte; identificar as principais mudanças que ocorreram nos espaços de lazer do entorno dos estádios-sede com intuito de caracterizar as possibilidades de interesse de vivências de lazer e práticas corporais; descrever os estádios das cidades-sede do sul do Brasil verificando o que influenciou as (re)criações de suas estruturas, quais suas principais características e as atividades relacionadas ao lazer e ao esporte. Os espaços estudados foram o entorno dos estádios-sede de Curitiba e de Porto Alegre. Participaram do estudo gestores das cidades estudadas, e, frequentadores dos espaços de lazer do entorno dos estádios delimitados. Os resultados remeteram a três categorias: 1. Mudanças nas cidadessede e megaeventos esportivos, que abordou as modificações estruturais e simbólicas que ocorreram nas cidades-sede, principalmente no entorno dos estádios, foram elas: alargamento das ruas, melhoria nas calçadas, iluminação, trajeto facilitado entre aeroporto-estádio. As negativas foram: atrasos, obras inacabadas, falta de identidade local com o modelo arquitônico proposto, entre outros. 2. Espaço e vivências de lazer e práticas corporais em tempos de Copa do Mundo, que destacou os impactos nos espaços e equipamentos de esporte e lazer. A principal mudança foi na praça Afonso Botelho em Curitiba. No parque Marinha do Brasil em Porto Alegre, houve melhorias nas quadras e na iluminação. Essas transformações no espaço público geraram possibilidades de lazer e potencialização de novas práticas corporais. 3. Jogos, remoções e melhorias nas cidades-sede, que se destacaram as questões relacionadas ao acesso aos ingressos, remoções desumanas pela reestrutração das cidades em função dos jogos. Os resultados indicam que as mudanças se restringiram aos estádios privados e seu entorno e, houve pouca participação comunitária no processo de transformação. Embora tenha-se hoje nas duas cidades estudadas, grandiosos estádios, há falta de acesso aos estádios, de informação, de novas experiências no âmbito do esporte e lazer. Mesmo que as questões sociais sejam pensadas na elaboração de um megaevento esportivo, ainda falta muito para se chegar a um ideal.
Abstract: The hosting of the Football World Cup by Brazil has been seen as a possibility for restructuring the host cities regarding mobility, safety, housing, stadiums, public spaces for sport and leisure. However, it may cause some drawbacks such as segregation from expropriations communities, interference in the local culture, high public spending anddelayed constructions. Hosting the World Cup is a landmark for sport and leisure, especially with regard to the possible legacy that can be carried out. In this sense, we question: how was the process of transformation, participation and ownership of the host cities of the Football World Cup 2014, as referred to the equipmentof sports and leisure spaces? The overall aim of the thesis was to analyze the social impact of the Football World Cup 2014 on the host cities of southern Brazil related to the spaces for leisure and sport. The specific objectives were: to diagnose the transformation of Southern host cities in order to identify the changes in the spaces of leisure and sport; Identify the main changes that occurred on the leisure facilities in the host stadiums’vicinities in order to characterize the scope of interest of leisure and practicalbody experiences; describe the stages of the host cities in southern Brazil analyzing what influenced the (re)creation of their structures, their main features and the activities related to leisure and sport. The studied areas were the surroundings of the host stadiums in Curitiba and Porto Alegre. The study had the participation of the managers of the studied cities and patrons of the stadiums surrounding recreational areas.The results referred to three categories: 1. Changes in the host cities and mega sports events, which addressed the structural and symbolic changes that occurred in the host cities, especially nearthe stadiums.They were: widening the streets, improved sidewalks, lighting, facilitated transfer between airport and stadium. The negative points were delays, unfinished works, lack of local identity with the proposed architectural model, among others.2. Space and leisure experiences and bodily practices in World Cup times, which high lighted the impacts on the equipmentof sports and leisure spaces. The main change was in Afonso Botelho square in Curitiba. At the Marinha do Brasil park in Porto Alegre, there were improvements in courts and lighting. These transformations in the public space generated leisure opportunities and enhancement of new corporal practices.3. Matches, removals and improvements in the host cities, which highlighted the issues related to tickets access, inhuman removals due to restructuring of cities because of the games. The results indicate that the change is restricted to private stadiums and their surroundings, and there was few community participation in the transformation process. Although the two studied cities currently havegrandiose stadiums, there is a lack of access to stadiums, information, new experiences in the sport and leisure. Even if social issues are thought in the development of a mega sports event, there is a long path before getting ideal.
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Coelho, Leda R?bia Maurina. "Habilidades sociais e de enfrentamento no tratamento de usu?rios de crack." Pontif?cia Universidade Cat?lica do Rio Grande do Sul, 2016. http://tede2.pucrs.br/tede2/handle/tede/6517.

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This thesis describes the development and evaluation of the effects of a coping and social skills training ? CSST program for people who use crack, using as an intervention approach the Relapse Prevention Model. Initially the theoretical and practical contexts of the research are presented, addressing the issues that this thesis set out to answer. To clarify these questions the thesis was structured in three sections. In the first section, the mixed design study aimed to investigate the coping skills and strategies of individuals who use crack. Participants had a lower middle repertoire in the ?Invent?rio de Habilidades de Enfrentamento Antecipat?rio para a Abstin?ncia de ?lcool e outras Drogas ? IDHEA-AD? and from transcripts of the interviews were created four categories: "Coping skills and plans for risk situations", "Expression of feelings," "Emotional self-control" and "Avoidance strategies". The description of social skills repertoire, anticipatory coping skills and self-efficacy of crack users before, immediately after completion of the training program and after three months is presented in section II. The findings of this quasi-experimental study demonstrated that participants had higher self-efficacy CSST scores for maintaining abstinence afterwards intervention. As for the overall IDEA-AD scores and the factors 1 - "Assertiveness and planning for high-risk situations and substance consumption" and 2 - "Emotional expression of positive feelings for abstinence maintenance" presented themselves lower middle before CSST as repertoire below average at the end of the intervention, and in-depth repertoire above average after three months. For the factor 3 scores - "Emotional self-control in adverse situations" participants had a good repertoire of coping skills in the initial assessment, increasing to in-depth repertoire in the post-CSST and thus remaining at follow-up. In analysis of overall scores and IHS-Del-Prette factors participants retained the measures unchanged during the pursuance, presenting a good repertoire of social skills. In section III predictive factors in crack withdrawal were studied. In this prospective investigation the following variables were considered as predictive of abstinence: be working in the initial assessment, improved performance in block design and digit span WAIS-III subtests, higher grades in IDHEA-AD final score, and especially in Factor 1, which refers to the assertive coping skills and plans for drug use risk situations. Variables gender, age, be studying, education, family income, as well as symptoms of depression, anxiety and stress, self-efficacy for abstinence from illicit drugs and participation in CSST program did not predict crack withdrawal.
A presente tese aborda o desenvolvimento e a avalia??o dos efeitos de um programa de treinamento de habilidades sociais e de enfrentamento - THSE para pessoas que usam crack, utilizando como abordagem de interven??o o Modelo de Preven??o de Reca?da. Inicialmente s?o apresentados os contextos te?rico e pr?tico da pesquisa, abordando as quest?es que esta tese se prop?s a responder. Para elucidar estes questionamentos a tese foi estruturada em tr?s se??es. Na primeira se??o, o estudo de delineamento misto teve como objetivo investigar as estrat?gias e habilidades de enfrentamento de indiv?duos que usam crack. Os participantes apresentaram um repert?rio m?dio inferior no Invent?rio de Habilidades de Enfrentamento Antecipat?rio para a Abstin?ncia de ?lcool e outras Drogas - IDHEA-AD, e foram criadas quatro categorias a partir das transcri??es das entrevistas coletivas: ?Habilidades de enfrentamento assertivas e planos para situa??es de risco?, ?Express?o de sentimentos?, ?Autocontrole emocional? e ?Estrat?gias de evita??o?. A descri??o do repert?rio de habilidades sociais, habilidades de enfrentamento antecipat?rio, bem como a autoefic?cia de pessoas usu?rias de crack antes, imediatamente depois o t?rmino do programa de treinamento e ap?s tr?s meses ? apresentada na se??o II. Os achados deste estudo quase experimental demonstraram que os participantes do THSE apresentaram maiores escores de autoefic?cia para manuten??o da abstin?ncia ap?s a interven??o. J? os escores total IDHEA-AD e dos fatores 1 - ?Assertividade e planejamento para situa??es de alto risco e consumo de subst?ncias? e 2 - ?Express?o emocional de sentimentos positivos para manuten??o da abstin?ncia? apresentaram-se m?dio inferiores antes do THSE, como repert?rio abaixo da m?dia logo ao t?rmino da interven??o, e como repert?rio elaborado acima da m?dia ap?s tr?s meses. Para os escores do fator 3 - ?Autocontrole emocional em situa??es adversas? os participantes apresentaram um bom repert?rio de habilidades de enfrentamento na avalia??o inicial, passando para um repert?rio elaborado no p?s-THSE e mantendo-se assim no follow-up. Na an?lise dos escores total e dos fatores do IHS-Del- Prette os participantes conservaram as medidas inalteradas ao longo do seguimento, apresentando um bom repert?rio de habilidades sociais. Na se??o III foram estudados os fatores preditivos na abstin?ncia de crack. Nesta investiga??o prospectiva foram preditivas de abstin?ncia as seguintes vari?veis: estar trabalhando na avalia??o inicial, melhor desempenho nos subtestes WAIS-III de cubos e d?gitos, maiores pontua??es no escore total do IDHEA-AD, e especialmente no Fator 1 que refere-se as habilidades de enfrentamento assertivas e a planos para situa??es de risco de uso de drogas. As vari?veis sexo, idade, estar estudando, escolaridade, renda familiar, bem como sintomas de depress?o, ansiedade e estresse, autoefic?cia para abstin?ncia de drogas il?citas e a participa??o no programa de THSE n?o predisseram abstin?ncia de crack.
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27

Lam, Dominic Hung. "Social cognitive aspects of depression." Thesis, King's College London (University of London), 1994. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.295141.

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28

Петрушенко, Юрій Миколайович, Юрий Николаевич Петрушенко, Yurii Mykolaiovych Petrushenko, Олександр Валентинович Дудкін, Александр Валентинович Дудкин, and Oleksandr Valentynovych Dudkin. "Ecological aspects of social responsibility." Thesis, Видавництво СумДУ, 2008. http://essuir.sumdu.edu.ua/handle/123456789/8290.

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Raabe, Isabel Jasmin. "Social aspects of educational inequality." Thesis, University of Oxford, 2018. http://ora.ox.ac.uk/objects/uuid:484c79ff-93a6-41bb-96e7-d3045e48b98a.

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Social factors have long been included in theories that aim at explaining educational inequality, for example social integration or social influence from significant others. Using social network data from the Children of Immigrants Longitudinal Survey in Four European Countries (CILS4EU), I am investigating to what extent social aspects can contribute to our understanding of ethnic and gendered patterns in educational inequality. The first two empirical chapters focus on explaining ethnic patterns in school grades and in the aspirations to attend university. In these, I find a positive relationship between low school grades and extent of social exclusion, measured through the absence of friendships and the existence of social rejection from classmates. This helps explaining ethnic grade disadvantages of recently arrived migrants, since they are more likely to be socially excluded. Further, I use friendship network data to detect social clusters within school classes, and find that changes in cluster members' aspirations are relatively more important for changes in individual aspirations than the corresponding changes of classmates outside of the social cluster. These chapters use an ego-centric network approach, i.e. they utilise social network data to capture characteristics of the social dimension around individuals and analyse them in regression models on the individual level. The latter two empirical chapters investigate how social influence can stabilise gendered patterns of favourite subjects and competence beliefs. Examining why girls get discouraged from subjects in the field of Science, Technology, Engineering, and Maths (STEM), I find evidence for influence from friends on favourite subjects, as well as for the tendency of girls to be affected by the preferences of other girls in the classroom specifically when it comes to preferences for STEM subjects. Moreover, I show that there is a social influence from friends on maths competence beliefs, especially for boys, while girls tend to be more influenced by maths grades. These two chapters take a socio-centric approach, i.e. they deploy complete network analysis to detect patterns of social influence, while accounting for network structures and processes. This thesis shows that social aspects can contribute valuable insights into the study of educational choice and attainment. In identifying concrete social mechanisms surrounding and affecting individuals, this approach can thus help us understand how differences in educational outcomes come about.
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Magno, Felipe. "A copa do mundo de futebol em Porto Alegre : a realocação dos moradores afetados pela duplicação da Avenida Tronco." reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2014. http://hdl.handle.net/10183/108946.

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O objetivo deste estudo foi interpretar como está sendo conduzido o processo de realocação dos moradores afetados por uma das obras para a Copa do Mundo de Futebol na cidade de Porto Alegre, a duplicação da Avenida Tronco. O estudo é do tipo interpretativo, com análise qualitativa, sendo realizado através de pesquisa documental, diários de campo e entrevistas gravadas. A amostra é do tipo intencional, na qual os documentos, os locais e os sujeitos foram escolhidos conforme sua capacidade de disponibilizar informações relevantes para pesquisa. Na pesquisa documental foram considerados os documentos oficiais pertencentes aos poderes executivo, legislativo e judiciário, nas três esferas governamentais envolvidas na duplicação da Avenida Tronco que são: a federal; a estadual; e a municipal. Ademais, foram considerados como fonte de informação não oficial os blogs pertencentes a três entidades populares envolvidas diretamente no processo de realocação dos moradores afetados pela obra que são: o Comitê Popular da Copa em Porto Alegre; o Ponto de Cultura Quilombo do Sopapo; e o Fórum Estadual de Reforma Urbana do Rio Grande do Sul. As observações relatadas por meio de diários de campo ocorreram em duas frentes. A primeira nos locais da obra, e a segunda nas reuniões onde foram discutidas as questões referentes à mesma. As reuniões observadas foram as das Câmaras Temáticas para a Copa de 2014 em Porto Alegre, do Gabinete de Planejamento Estratégico da Prefeitura Municipal, e as do Comitê Popular da Copa em Porto Alegre. As entrevistas realizadas foram semiestruturadas, com roteiro elaborado, sendo conduzidas a partir de um conjunto de perguntas abertas em uma ordem específica. Os sujeitos entrevistados foram: os gestores públicos responsáveis pelo processo de realocação; os lideres comunitários das localidades afetadas; e os representantes de entidades governamentais e não governamentais envolvidos indiretamente nesse processo. Na análise de conteúdo, primeiramente foi feita a seleção e o recorte dos documentos a serem submetidos à análise. A seguir, foram criadas categorias analíticas baseadas inicialmente na literatura específica da área, que foram complementadas com outras categorias que emergiram a partir da exploração do material. Por fim, foram estabelecidas ligações dentro das categorias e relações entre elas, a fim de alcançar o objetivo proposto. A análise dos dados indicou que a condução do processo de realocação dos moradores atingidos pela obra não está se dando da forma ideal. Os resultados apontam para falhas da gestão pública em três aspectos fundamentais: na tomada de decisão sobre a obra, que não contou com a participação dos moradores afetados; na política habitacional inexistente, substituída por ações emergenciais de realocação; e o não cumprimento dos acordos estabelecidos com os moradores. O estudo não foi capaz de trazer benefícios imediatos para a comunidade pesquisada. Entretanto, os resultados poderão auxiliar na redução dos impactos negativos, em especial nas comunidades mais carentes, advindos, diretamente ou não, da realização de megaeventos esportivos.
The aim of this study was interpret the process of relocation of residents affected by one of the works for the FIFA World Cup in Porto Alegre, the duplication of Avenida Tronco. The study is the interpretive type, with qualitative analysis being conducted by the documentary, daily field research and recorded interviews. The sample is intentional type, in which the documents, subjects and places were chosen according to their capacity to provide information relevant to research. In the documentary research were considered official documents pertaining to executive, legislative and judicial powers, the three spheres of government involved in duplication of Avenida Tronco: federal, states and cities. Moreover, they were considered as a source of unofficial information blogs belonging to three popular entities directly involved in the relocation of residents affected by the work that is the case: the Comitê Popular da Copa in Porto Alegre, the Ponto de Cultura Quilombo Sopapo and Fórum Estadual de Reforma Urbana do Rio Grande do Sul. The observations reported by daily field occurred on two fronts. The first places in the site where the works are going on, and the second in the meetings where issues were discussed: Câmaras Temáticas for the 2014 World Cup in Porto Alegre, of the Gabinete de Planejamento Estratégico da Prefeitura Municipal, and of the Comitê Popular da Copa in Porto Alegre. The interviews were semistructured, with elaborate script, being conducted from a set of open questions in a specific order. The interviewees were: public managers responsible for the relocation process, the community leaders of the affected localities, and representatives of governmental and nongovernmental entities indirectly involved in this process. The content analysis was initially made the selection and cropping of the documents to be submitted for analysis. The following analytical categories initially based on the literature of the area, which were complemented with other categories that emerged from the exploration of the material. Finally, connections were made within the categories and relationships between them in order to achieve the proposed objective. Data analysis indicated that the conduct of the relocation of residents affected by the work process is not taking place optimally. The results point to failures of public management in three key aspects: decision making about the work, not with the participation of affected residents; nonexistent in housing policy, replaced by emergency actions relocation; and non-compliance with established agreements with the locals. The study was not able to bring immediate benefits to the community studied. However, the results may assist in reducing negative impacts, especially in the poorer communities, arising, directly or not, the realization of mega sporting events.
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Cecarelli, Lucas Ribeiro [UNESP]. "Crônica de um fracasso anunciado: um estudo de caso a partir das narrativas disponíveis na mídia sobre psicologia do esporte na Seleção Brasileira de Futebol na Copa do Mundo de 2014." Universidade Estadual Paulista (UNESP), 2015. http://hdl.handle.net/11449/126500.

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A Copa do Mundo de Futebol de 2014, realizada no Brasil, deixou claro que este esporte tem a capacidade de deixar boquiabertos até mesmo pessoas que não tem o menor interesse no esporte mais praticado no Brasil e jogado com os pés, o futebol. Ao debater sobre o rendimento da Seleção Brasileira de Futebol na Copa do Mundo de 2014 os aspectos táticos, técnicos e físicos foram objeto de questionamentos, porém, nenhum outro foi tão discutido quanto o aspecto psicológico, apesar da significativa resistência a cerca das condições de possibilidade de realização de uma preparação psicológica . Neste contexto mostrou-se incontornável, tanto quanto os aspectos físicos, técnicos e táticos o importante papel da psicologia do esporte na busca por um ótimo desempenho. Neste sentido, no momento de preparação dos atletas para o mundial indagamos se houve a adequada preocupação com a questão da preparação psicológica. Este estudo teve, portanto, como objetivo questionar se houveram condições de possibilidade de realização de uma preparação psicológica da seleção brasileira de futebol na Copa do Mundo de 2014 realizada no Brasil. A realização desta pesquisa foi pautada em uma metodologia exploratória, qualificada como estudo de caso, possível através de pesquisa documental via notícias e entrevistas disponíveis na mídia, internet e crônicas de ícones da crônica esportiva nacional - João Saldanha, Tostão, José Miguel Wisnik e Juca Kfouri - capazes de dialogar com o tema investigado nos momentos e acontecimentos de destaque da competição, os quais denotam possível recorrência em participações da seleção brasileira em Copas do Mundo de futebol. A partir da análise dos documentos coletados pudemos construir um panorama mais aprofundado da questão, de modo a aferir melhor as condições, as variáveis e as prováveis responsabilidades. A partir dos dados coletados, analisados e discutidos, suas...
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32

Hedblom, Karin, and Oskar Forsgren. "Drink! : En analys av The Coca-Cola Company's marknadsföringshistoria ur ett moderniseringsperspektiv." Thesis, Linköpings universitet, Institutionen för studier av samhällsutveckling och kultur, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-20569.

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Drink! The Marketing History of The Coca-Cola Company: A Modernization Perspective examines the development of The Coca-Cola Company’s marketing history, from the founding of the company in 1886 until today. The Coca-Cola Company has been superior on the market for over a century. It has also developed along with the urbanisation of its society, which is interesting in a modernization perspective. The essay investigates the marketing strategies of the company, with focus on three themes: gender, sponsorship and interactive culture phenomenon. The examination is based on an analysis of six significant photo- and TV advertisements, two from each theme. The research is based on profound literature studies combined with studies of visual culture. With the work of this essay, we have come to the conclusion that The Coca-Cola Company has reached its power and fame because of it’s creative marketing strategies. Hence, of the fact that the company has developed together with the urbanisation and technical an economical growth of society.
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Ho, Chi-kwan May. "Coca-cola's brand marketing in the carbonated soft drinks industry : a living thing or on the ropes? /." Hong Kong : University of Hong Kong, 1997. http://sunzi.lib.hku.hk/hkuto/record.jsp?B1883162X.

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34

Domenech, Aparisi T. A. "Social aspects of industrial symbiosis networks." Thesis, University College London (University of London), 2010. http://discovery.ucl.ac.uk/762629/.

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The field of industrial ecology aims to transform industry into cyclical systems so that the “waste of one process can be used as resource for another process” (Frosch and Galloupoulos, 1989). Within this field, Industrial Symbiosis (IS) has emerged as a set of exchange structures to advance to a more eco-efficient industrial system, by establishing inter-organisational networks of waste material and energy exchanges. Even though the area has attracted much academic attention and has been reported to lead to economic and environmental benefits (Chertow and Lombardi, 2005), initially, most of the contributions focused on the engineering and technical feasibility of the exchanges, whereas social elements remained mostly unaddressed. Although relevant literature has partly addressed this gap and recognized the role played by social aspects, there is still little understanding of how social mechanisms work; how they affect the emergence and operation of IS networks and, most importantly, there is a lack of comprehensive frameworks for the analysis of the soft elements of IS. This research has been designed to contribute to these areas, by exploring the social aspects surrounding IS networks and providing a framework for their analysis. The framework provided covers the material, social and discursive dimensions of IS networks and focus on the dynamic analysis of the interaction between them. The research design relies on the cross-comparison of a number of IS networks: Kalundborg (Denmark), Sagunto (Spain) and NISP (UK). Social Network Analysis and Discourse Analysis have been used as main methodological approaches. Findings of the research cover two key areas: 1) the formulation of a comprehensive analytical framework that addresses the social dimension of IS initiatives in a systematic and integrative way and 2) empirical learning on the main social processes affecting the operation of IS networks.
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35

Денисенко, Павло Анатолійович, Павел Анатольевич Денисенко, and Pavlo Anatoliiovych Denysenko. "Some economic aspects of social capital." Thesis, Вид-во СумДУ, 2010. http://essuir.sumdu.edu.ua/handle/123456789/8091.

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Nowadays innovation-oriented development of particular socio-economic system is no longer considered as a result of some individual breakthrough, it was substituted by systematic work of specially created professional networks of different kind and size. Formal and informal interrelations among talented workers, knowledge management, creative environment, social capital, organizational culture becomes the new frontier of competitive advantage. When you are citing the document, use the following link http://essuir.sumdu.edu.ua/handle/123456789/8091
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Kharlamova, G. "Environmental security: economic and social aspects." Thesis, Видавництво СумДУ, 2011. http://essuir.sumdu.edu.ua/handle/123456789/10022.

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Ecology – is complex problem, so complex decisions are needed. Preservation of environment and acceptance of administrative decisions, recreational use of natural resources of natural-resources fund territories demand certain regulating actions. These actions have to be based on exact basis of complex interdisciplinary approach to environment security. When you are citing the document, use the following link http://essuir.sumdu.edu.ua/handle/123456789/10022
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Hattingh, Coenraad Jacobus. "Neurobiological aspects of social anxiety disorder." Master's thesis, University of Cape Town, 2011. http://hdl.handle.net/11427/10865.

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This thesis investigates the functional neuroanatomy of SAD [Social Anxiety Disorder] using an activation likelihood-estimate meta-analysis (ALE meta-analysis), and explores the structural basis of SAD using a cortical thickness and subcortical gray matter volume analysis.
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38

Dimitrova, Teodora. "Social Dumping: Theoretical and Empirical Aspects." [S.l. : s.n.], 2006. http://nbn-resolving.de/urn:nbn:de:bsz:352-opus-22873.

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39

Eisemann, Martin. "Psychosocial aspects of depressive disorders." Doctoral thesis, Umeå universitet, Psykiatri, 1985. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-101299.

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The objective of this study was to elucidate the possible importance of factors from the social environment for the development of depression. As a theoretical framework, Engel's biopsychosocial model (Engel, 1980), based on systems theory, has been applied. Proceeding from the single individual (characterized by experience, personality, behaviour) as the highest level of the organismic hierarchy the following system levels have been taken into account: dyads, family, community, culture-subculture. The depressive patients (n=lll) showed to be living in a narrowed social network and to lack confiding relationships compared with a non-psychiatric control sample (n=98). The personality characteristics (e.g. anxiety, detachment, suspicion) of the patients were related to experienced loneliness, contact difficulties, social network features and leisure activities. By means of a discriminant analysis 83% of the subjects could be correctly classified. In a study of perceived parental rearing, depressives showed to have experienced lack of emotional warmth. As regards social class an overrepresentation of social class III in the subgroups of unipolar, bipolar and unspecified depression was observed. Finally, implications for treatment are discussed in favour of a combination of drug and cognitive psychotherapy. Future research strategies are also suggested.

Diss. (sammanfattning) Umeå : Umeå universitet, 1985, härtill 8 uppsatser.


digitalisering@umu
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40

Valenzuela, Musura Rafael, and Francesco Albarosa. "Social Sustainability Aspects of Agile Project Management : An Exploratory Study of Social Sustainability Aspects in Agile Project Management." Thesis, Umeå universitet, Företagsekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-130909.

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Purpose: The purpose of this thesis is to explore a new perspective within the sustainability of project management theoretical area. The research focuses on verifying the existence of  interconnections between Agile Project Management and Social Sustainability, and on understanding how Agile Project Management impacts organisational social dynamics from a Social Sustainability point of view. Research Methodology/ Approach/ Design: Through an in-depth single-holistic case study,  the research investigates the social dynamics taking place amongst the members of an international IT company, applying an agile project management framework since more than two years. A total of six extensive semi-structured interviews have been carried out with people covering different positions within the company. By working on qualitative data from the interviews, the researchers obtained an in-vivo set of interconnected concepts. The analysis work consisted in qualitatively analysing these concepts and relations in order to build a network diagram reproducing graphically the interconnections existing between Agile Project Management elements and the Social Sustainability factors proposed by Missimer et al. (2016a, 2016b). Research Findings: The findings - obtained through the analysis of the network diagram - have been analysed with the lenses of the five factors, that have not to be degraded in order to ensure the social sustainability of a social system. It has been found that implementation of Agile Project Management, within the company’s environment, has impacted the organisation’s social dynamics in several ways. These impacts influenced in a direct or indirect way individual’s “Health”, their “Capacity to Influence”, their “Capacity to Acquire New Competences”, and their “Capacity of Meaning-Making”. By analysing the type of influence APM has on these four aforementioned factors, it has been found that it influences positively all of them. This allowed us to conclude that, according to Missimer et al. definition of Social Sustainability, Agile Project Management shows several interconnections to Social Sustainability and that it seems to benefit organisational internal social dynamics making them more socially sustainable. Research limitations: Because of the exploratory nature of the research, the empirical study has been based on a single in-depth case study. However, generalisability of the findings are limited by the inherent limitations of this inquiry strategy. Further researches will allow to verify and eventually expand or complete the proposed model. Originality/value: This research contributes to a detailed understanding of the existing relations between Agile Project Management and Social Sustainability theory. This represents a completely new point of view in the studies of Sustainability of Project Management, suggesting the validity of a new stream of research focusing on Agile Project Management as a new project management process through which promote corporate sustainability.
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Kavanagh, Christopher. "Individual pains and social gains : the personal and social consequences of collective dysphoric rituals." Thesis, University of Oxford, 2016. https://ora.ox.ac.uk/objects/uuid:e2e0f4de-ccf1-4962-87fe-4d7fa48faf75.

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This thesis presents the results of a multi-method exploration of the effects of collective dysphoric rituals on self-identification, group affiliation, and prosocial behaviour. Findings are presented from a worldwide sample of martial artists, student participants in artificial ritual experiments, and observers and performers of Shinto firewalking festivals in Japan. The thesis tests recent predictions of the Modes of Religiosity theory in regards to the psychological processes that underpin shared dysphoric rituals and various costly signalling theories concerning the group orientated consequences of participating in extreme ritual events. The results from the studies raise questions with the broader generalisability of recent findings linking collective dysphoric rituals and inclusive self- identification and urge for a more nuanced appraisal of associations with prosocial behaviour. Furthermore, the role of subjective positive assessment of dysphoric experiences is shown to be a topic that has been unduly overlooked and preliminary evidence is provided for a potential relationship with identity fusion. Methodologically the thesis presents a series of novel artificial ritual studies that offer initial evidence in support of shared dysphoria's ability to enhance cooperation and promote positive ingroup association.
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42

Cirillo, Jasmin. "Social & psychobiological aspects of whispered speech." [S.l. : s.n.], 2003. http://www.diss.fu-berlin.de/2003/302/index.html.

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43

McKenzie, Samantha L. "Psychological and social aspects of bariatric surgery." Thesis, University of Hull, 2011. http://hydra.hull.ac.uk/resources/hull:4936.

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This portfolio has three parts. The first is a systematic literature review, in which the psychological and social factors associated with successful weight loss after bariatric surgery are reviewed. The second part is an empirical paper, which investigates the experiences of women who have successfully lost weight following bariatric surgery, specifically with reference to changes in self-concept. Seven women were interviewed and emergent themes were analysed using interpretative phenomenological analysis. Nine subthemes were identified, clustered into three superordinate themes: (1) 'obesity as socially unacceptable', (2) 'making a case for surgery', and (3) 'the slim self as socially acceptable'. Links to self-concept were made, and clinical implications were discussed. The third part of the portfolio comprises of the reflective statement and appendices.
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44

Kennerley, H. A. "Psychological and social aspects of maternity blues." Thesis, University of Oxford, 1985. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.371549.

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45

Da, Silva Jack. "Ecological aspects of Eurasian badger social structure." Thesis, University of Oxford, 1989. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.252789.

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46

Sittlington, Julie. "The psycho-social aspects of infant feeding." Thesis, University of Ulster, 2008. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.529510.

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47

Fauré, Eléonore. "Sustainability goals combining social and environmental aspects." Licentiate thesis, KTH, Miljöstrategisk analys (fms), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-191524.

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This thesis examines how to take into account both environmental and social sustainability goals to be used in scenarios or in policymaking. In paper I, we select four sustainability goals that have to be fulfilled by 2050 in normative future scenarios for Sweden in a degrowth context. Two goals address ecological challenges, climate change and land use issues specifically. The other two goals address social issues and deal with participation and influence in society as well as resource security and distribution. The environmental goals will require significant reductions in greenhouse gas (GHG) emissions and land use compared to today's levels. The social goals are within reach today, although the degree of fulfillment differs across different groups in society. In paper II, we review existing and suggested climate or energy targets at a global, national and local scale and search for justice perspectives or for proposals for such perspectives. We find that the justice aspect is not explicitly formulated in existing climate and energy targets and that, the community of justice i.e. the receivers of benefits or burdens, in our reviewed examples, is limited to human beings, thereby excluding all other living beings. In paper III, we assess how four different backcasting scenarios for land use in a Swedish context, all of which fulfil a climate target of zero CO2 emissions in 2060, impact on other sustainability goals. We conduct a goal conflict analysis between the chosen climate goal and the other Swedish environmental goals, the gender equity goals and the public health goal. We find that there are more potential goal conflicts in scenarios with no global climate agreement. From the results of all three papers, I then discuss several aspects that have to be taken into account when setting goals, such as the major uncertainties associated with long-term goals, the elusiveness, the normativity of goals and the need to separate goals from the means to achieve the goals.
Utsläpp av växthusgaser (GHG) och andra miljöproblem, såsom förlust av biologisk mångfald, markanvändning och övergödning av sötvatten och marina kustekosystem, är stora utmaningar för mänskligheten. De planetära gränser för dessa områden har redan överskridits. Av de 16 svenska miljömålen för 2020, vars syfte är att lösa dessa ödesfrågor, bedöms bara ett – "Ett skyddande ozonskikt" – uppnås i tid. Vad gäller sociala mål på global nivå fram till 2015 – FN:s Milleniemål – har visserligen betydande framsteg gjorts på en del områden, t.ex. jämställdhet i utbildningen, men utfallet skiljer sig mellan länder och inom länder med avseende på socioekonomisk grupp och kön. Denna avhandling undersöker hur man kan ta hänsyn till både miljömässiga och sociala hållbarhetsmål som ska användas i framtidsscenarier eller som underlag till beslutsfattande. I artikel I väljs fyra hållbarhetsmål i en tvärvetenskaplig process. Målen ska uppfyllas 2050 i s.k. normativa framtidsscenarier (backcasting) för Sverige i en kontext av nedväxt eller låg tillväxt. De två första målen handlar om klimatförändringar och markanvändningsfrågor. De två andra är sociala mål och omfattar delaktighet och inflytande i samhället samt tillgång till resurser och fördelning av dessa. För att uppnå de valda miljömålen, kommer drastiska minskningar av växthusgasutsläpp (GHG) och markanvändning att behövas, jämfört med dagens situation. Båda de sociala målen är inom räckhåll i dag, även om graden av uppfyllelse skiljer sig mellan olika grupper i samhället. I artikel II genomförs en kvalitativ dokumentanalys för att samla information om befintliga och föreslagna klimat- och energimål på global, nationell och lokal nivå. Vi letar också efter rättviseperspektiv i befintliga klimat- och energimål samt förslag till sådana perspektiv i föreslagna mål i den vetenskapliga litteraturen liksom i rapporter från miljöorganisationer. En slutsats är att rättvisa inte är uttryckligen formulerat i befintliga klimat- och energimål. Vi använder en teoretisk ram för social rättvisa som skiljer mellan vem som ger och får det som fördelas, vad som fördelas (rättvisevaluta) och hur det fördelas (distributionsprinciper). Utifrån vår analys fann vi att en egalitär princip används för de flesta föreslagna målen, exempelvis för globala mål om utsläpp av växthusgaser per capita. Samtliga av de granskade målen omfattar endast rättvisa mellan människor och exkluderar därmed andra levande varelser. I artikel III analyserar vi hur fyra olika backcastingscenarier för markanvändning i ett svenskt sammanhang år 2060 påverkar andra hållbarhetsmål när ett klimatmål om noll CO2-utsläpp är uppfyllt. Med hjälp av en matris gör vi en målkonfliktanalys med de övriga svenska miljömålen, jämställdhetsmål och mål för folkhälsan med dess 11 tillhörande målområden. Analysen visar att de potentiella målkonflikterna är fler i scenarier utan globalt klimatavtal. Detta beror främst på att vissa miljöfrågor måste behandlas på global nivå, samt att minskningen i miljöpåverkan kommer att bero på åtgärder som inte bara vidtagits i Sverige utan också globalt. Utifrån dessa tre artiklar diskuterar jag sedan olika aspekter som måste beaktas vid fastställandet av mål. Eftersom hållbarhetsmål är långsiktiga och kännetecknas av en hel del osäkerhet diskuterar jag behovet av att sätta upp "försiktigt utopiska mål" (cautiously utopian goals), det vill säga mål som kan vara omöjliga att uppnå, men möjliga att närma sig. Sådana mål kan få till stånd de djupgående förändringar som krävs för en hållbar och rättvis framtid samtidigt som de är acceptabla för de intressenter som berörs. Mål är ofta otydliga vad gäller vad som ingår eller inte. Vad gäller klimatmålen, exempelvis, är det ofta otydligt huruvida utsläpp från handel är inkluderade eller ej och vilket referensår en viss utsläppsminskning baseras på. Sådana avgränsningar bör synliggöras och helst diskuteras med avseende på hur de kan påverka till exempel andra länders utsläppsminskningar. Det finns också ett behov att skilja mål från medel för att uppnå målen, eftersom det gör det möjligt att formulera mål som kan uppnås på olika sätt. Ekonomisk tillväxt ses ofta som ett mål i sig, såsom i FN:s nya hållbarhetsmål (SDGs). Tillväxt borde dock betraktas som ett rent verktyg för att uppnå egentliga mål rörande, exempelvis, välbefinnande. Mål är också normativa och återspeglar både olika kulturella och etiska perspektiv på vad en god hälso- och sjukvård eller bostadsstandard bör vara. De underliggande värdena bör därför också synliggöras och ifrågasättas. Både inter- och intragenerationella rättviseperspektiv bör göras mer konkreta och tydliga så att sådana frågor kan följas upp. En bra start kan vara att förutom ett territoriellt perspektiv börja använda ett konsumtionsperspektiv vid upprättandet av klimat-eller markanvändningsmål, då effekten av vår konsumtion på andra länders miljö och hälsa har ökat under de senaste årtiondena.

QC 20160901


Beyond GDP Growth
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48

Brown, Adam. "Social aspects of communication in Parkinson's disease." Thesis, De Montfort University, 2013. http://hdl.handle.net/2086/10108.

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Parkinson's disease is a degenerative neurological condition which affects motor control, in almost all cases involving speech, and is frequently of many years duration. Much is known about speech production but less of the psychosocial consequences of the speech impairment (dysarthria). Accounts of people with dysarthria have shown that its impact on quality of social participation can be varied and profound. However, level of participation has not been investigated. Reduction in social activity and social networks has been found following onset of other neurogenic communication disorders. In Parkinson's disease there is some evidence of social activity reduction but this has not been studied in relation to severity of dysarthria. Social anxiety has been found to be raised in speakers with other speech production impairments and this may be a contributor to reduction in social engagement. Investigation of social variables is of importance in understanding relationships within a biopsychosocial model of health which underpins intervention for therapies for communication disorders. Aims The study aimed to investigate the impact of dysarthria on social participation and whether presence of dysarthria in Parkinson's disease (PD) resulted in changes to social anxiety, social networks and social activity. It further sought to investigate whether severity of dysarthria resulted in changes to the same variables. Method A group of 43 mild-moderately dysarthric speakers with PD were recruited. Exclusion criteria were applied to control for cognitive impairment, depression, apathy, movement disability and co-occurring neurological and communication impairment. A group of 30 non-neurologically impaired participants were recruited matched for age, sex, socioeconomic status and educational attainment. Participants with PD were further grouped using measures of sentence intelligibility and motor speech impairment into higher and lower functioning groups. All participants completed a social anxiety questionnaire, a social activity checklist and detailed their social network. Group data were compared to address the research questions. Semi-structured interviews were carried out with all participants to explore change to social life and perceptions of causes of change. Results Participants reported a range of changes to interaction and social engagement arising from speech and other impairments and also from intra and interpersonal contextual factors. Quantitative data showed that presence of dysarthria was associated with social anxiety and avoidance but not changes to social activity level or social network size. Greater severity of dysarthria was associated with deterioration in social activities and social network. There was wide individual variation on these variables. Outcomes Impact of dysarthria may be significant and unrelated to severity of impairment and satisfaction with level of activity is low in dysarthric speakers. Mild - moderately dysarthric speakers with PD may experience social anxiety in particular types of social situation. Moderately dysarthric speakers may experience loss of social capital in terms of quantitative changes in social networks and social activities. Motor speech impairment was a better predictor of social functioning than intelligibility in this sample. It is possible that a threshold for change lies at a more severe level of speech involvement. How speakers with PD perceive and experience their social interactions is discussed and limitations to the research are considered. The implications of the findings are discussed in relation to the ICF framework and the concept of social capital.
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49

Belaunde, Plenge Walther. "Social Responsibility Expenses: Tax Aspects to Consider." Derecho & Sociedad, 2015. http://repositorio.pucp.edu.pe/index/handle/123456789/118609.

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Corporate Social Responsibility (CSR) is a way of doing business that assumes a more active role in relation to everyone involved in such activity and to anyone who could be affected in anyway by it. Thus, the corporation becomes an agent who must adopt principles and policies for all of its activities, not only to prevent negative consequences but also to obtain larger benefits for its workers, shareholders, neighbors, community, among others.This paper analyses if the expenses on CSR are tax deductible for Income Tax purposes, focusing mainly in what is referred to as social and environmental expenses, which are the ones that demand the most resources.
La Responsabilidad Social Corporativa (RSC) es una forma de realizar actividades empresariales asumiendo un rol más activo en relación a todos aquellos que forman parte de dicha actividad y de aquellos que pueden verse afectados de otra manera por las mismas. Así la empresa pasa a ser un actor que debe adoptar principios y políticas que acompañen a todas sus actividades no sólo para que no tengan consecuencias adversas, sino para que las mismas tengan mayores beneficios para sus trabajadores, accionistas, vecinos, comunidad, entre otros.En el artículo se analiza si los Gastos de responsabilidad social son deducibles para fines del Impuesto a la Renta, enfocándonos principalmente en los denominados gastos sociales y ambientales que son los que mayores recursos demandan.
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50

Sekudu, Johannah. "Abortion : a social work study." Thesis, University of Pretoria, 2001. http://hdl.handle.net/2263/28535.

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