Academic literature on the topic 'Social Media Influencers'

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Journal articles on the topic "Social Media Influencers"

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Gurung, Golman, Sonam Kumari Shah, and Anu Gurung. "The Social Media Influencers and Consumer Purchasing Intentions among Social Media Users." Nepalese Journal of Business and Management Studies 2, no. 1 (2023): 1–13. http://dx.doi.org/10.3126/njbms.v2i1.67719.

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Social media influencer marketing encompasses the promotion of products or services involving product placement and endorsements from influencers. Influencers use their social media platforms to share videos, content, or images to shape consumers’ perceptions of various offerings. In this regard, this study examines how the trustworthiness and attractiveness of social media influencers influence consumers’ intentions to purchase different brands. The data were collected from 112 respondents residing in Tokha, Kathmandu, using a structured questionnaire distributed through convenient sampling.
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Saebah, Nur, Suhardiman Suhardiman, and Muhammad Rizki. "The Impact of Followers' Actions and Reactions on Influencer." Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan 18, no. 3 (2024): 2193. http://dx.doi.org/10.35931/aq.v18i3.3510.

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<p><em>This research aims to analyze the sequential influence of stimuli in the form of product posts and beauty influencers on social media that influence various organizations, giving rise to responses in the form of intentions to follow beauty influencer accounts, imitate the beauty influencer's lifestyle, and recommend the beauty influencer. Researchers used quantitative data to collect primary data using survey methods and questionnaires filled out by respondents, distributed online using Google Forms. The research results show that brand-influencer compatibility positively in
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Linta Khan and Javaria Asim. "Impact of Social Media Influencers on Purchase Intention." Research Journal of Psychology 3, no. 1 (2025): 151–65. https://doi.org/10.59075/rjs.v3i1.54.

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With an emphasis on the moderating function of source legitimacy, this study investigates how social media influencers affect customers' purchase intentions. Influencers on social media have grown to be important figures in influencing consumer behavior, especially among younger audience, Gen Z. This study investigates how influencer-generated content influences customers' attitudes, perceived behavioral control, and subjective norms, resulting in higher purchase intentions. It does this by drawing Source Credibility Theory. According to the study, as compared to influencers with lesser credib
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Fauziah, Anisa, Ade Siti Khaeriah, Asti Pratiwi, et al. "Media and Celebrity Culture: The Influencer Phenomenon on Social Media." International Journal of Advanced Multidisciplinary Research and Studies 4, no. 4 (2024): 264–68. http://dx.doi.org/10.62225/2583049x.2024.4.4.3034.

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The influencer phenomenon on social media has become a major issue in modern digital culture. Through platforms such as Instagram, YouTube, and TikTok, influencers influence consumer opinions, behaviors, and trends with their content. The purpose of this research on the influencer phenomenon on social media to find out some general objectives including understanding the impact of influencers on consumer behavior, analyzing effective marketing strategies through influencers, and exploring the changing trends in the relationship dynamics between influencers, brands, and their followers and their
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Kumar, Vikram. "SOCIAL MEDIA INFLUENCERS ON CONSUMER BEHAVIOUR." INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT 08, no. 04 (2024): 1–5. http://dx.doi.org/10.55041/ijsrem32063.

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The think about the complex intuitive that exist between social media influencers and shopper behavior in the present day advanced world, highlighting the imperative part that influencers play in impacting client inclinations, buying choices, and sees of brands. The inquire about looks at how influencers influence buyer conduct utilizing a mixed-methods approach that incorporates studies, interviews, and quantitative examination of social media engagement measurements. It emphasizes relatability, believe, and realness as significant components in building connections between influencers and th
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Wang, Chih-Chien, Shu-Chen Chang, and Chi Heng Lu. "Exploring and Clustering the Influence of Social Media Influencers." Contemporary Management Research 20, no. 1 (2024): 25–45. http://dx.doi.org/10.7903/cmr.23537.

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Industry practitioners and academic researchers have accorded social media influencer marketing considerable attention. Marketing professionals must identify potential social media influencers as endorsers. A well-known social media influencer is not always a good endorser. The popularity of social media influencers does not imply their influence on their followers. In this paper, we present a survey of the influence power of social media influencers based on their followers' attitudes toward trustworthiness, expertise, likability, social attractiveness, physical attractiveness, opinion leader
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Aiman, Dwi Feni. "IDENTIFIKASI DAYA TARIK SOSIAL MEDIA INFLUENCER TASYA FARASYA." Jurnal Visi Komunikasi 19, no. 02 (2020): 289. http://dx.doi.org/10.22441/visikom.v19i02.14205.

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Social media influencer as a strategy that markets products, with a variety of social media platforms such as Instagram, YouTube, Facebook and other social media, social media influencers provide Brands to market and advertise directly to their target audience. There are several influencers that have been categorized according to the skills or concepts they made from the beginning, such as beauty influencers, influencers whose concept of beauty. Through reviews given by social media influencers will add value to the Brand's credibility and increase public awareness of the Brand so that the pub
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TAMSIR, FAZILAH, NOOR NASYIKIN MD ZAIN, HALIMI PONIRAN, et al. "SOCIAL MEDIA INFLUENCERS’ ATTRIBUTES ON FOLLOWERS’ PURCHASE INTENTION IN MALAYSIA." Quantum Journal of Social Sciences and Humanities 4, no. 6 (2023): 1–14. http://dx.doi.org/10.55197/qjssh.v4i6.283.

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Social media is a platform that connects people especially between the business organisation and customer. It became a marketing strategy to manage market shrinkage in diverse industries. This study aims to investigate the influence of brand awareness on purchase intention through the mediating role of influencers’ attributes (credibility and endorsement) among consumers in Selangor, Malaysia. This study was hinged on the Source Credibility Theory. Using a survey research method, a structured questionnaire was administered among 389 social media (such as Facebook, Instagram, Twitter, and TikTo
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Sabella, Ressa Yolanda, and Nurvita Trianasari. "Pengaruh Influencer Media Sosial Instagram terhadap Niat Beli Konsumen Produk Scarlett yang Dimediasi oleh Kredibilitas." Journal of Management and Bussines (JOMB) 6, no. 4 (2024): 1768–80. http://dx.doi.org/10.31539/jomb.v6i4.11195.

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This study aims to explore the influence of Instagram social media influencers on consumer purchase intentions of Scarlett products, with influencer credibility as a mediating variable. A quantitative approach with descriptive and causal methods was used in this study. Data analysis was carried out using SmartPLS 4.0. The results showed that influencer credibility significantly mediates the relationship between the influence of social media influencers and consumer purchase intentions of Scarlett products. Conclusion, 1) Respondents rated the variables of Instagram social media influencers, in
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KONOPLIANNYKOVA, Marianna. "Influence marketing in social media." Scientia fructuosa 154, no. 2 (2024): 118–44. http://dx.doi.org/10.31617/1.2024(154)07.

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This article aims to comprehensively explo­re the evolving landscape of influence mar­keting, specifically focusing on its impact on brand perception and consumer engagement. Delving into influencer characteristics, the evolution of marketing strategies, and successful campaigns, the study seeks to illuminate the multifaceted dynamics that contribute to the effectiveness of influence marketing in the digital era. The analysis reveals that influence mar­keting serves as a cornerstone for building authentic connections in an era marked by digital saturation. Insights into emerging trends, such a
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Dissertations / Theses on the topic "Social Media Influencers"

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Burke, Kayleigh Elizabeth. "Social Butterflies: How Social Media Influencers are the New Celebrity Endorsement." Thesis, Virginia Tech, 2017. http://hdl.handle.net/10919/78221.

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The rapid growth of visual microblogging platforms, such as Instagram, has created new opportunities for brands to communicate with stakeholders. As these platforms evolve, brands have had to adapt in order to use the available social media platforms to gain visibility in the millennial audience. Recently brands have turned to online 'celebrities' known as a social media influencer (SMI) to distribute information and influence consumers' product perceptions. This specifically has become a common tactic in communication and marketing efforts with the fashion and beauty industry. Ample research
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Henningsson, Sandra, and Ida Aldebert. "The Power of Influencers : Instagramanvändares syn på influencers och influencer marketing." Thesis, Linnéuniversitetet, Institutionen för medier och journalistik (MJ), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-85385.

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It is now increasingly common for companies to communicate with their consumers via influencers and in recent years it has become one of the most successful marketing tools for companies. Influencers do not only have the power to influence hundreds of thousands of people at the same time, but previous research has also shown that they are credible and reliable marketers. Influencers are seen as the marketers of the future. This research investigates the audience’s view on influencers and influencer marketing with several theoretical perspectives as a basis. Semi-structured interviews were cond
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Phung, Lena, and Luning Qin. "Perception of social media influencers : A study on evaluation of Social Media Influencer types for different beauty categories." Thesis, Högskolan i Jönköping, Internationella Handelshögskolan, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-39848.

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Background: For years companies have been using SMIs to communicate their brands and influencer marketing has become a thriving concept in this social-media era. Beauty retailing industry, as a global business with the third biggest follower base on social media, makes itself qualified and valuable for the study of influencer marketing. Purpose: The aim of the thesis is to investigate which type of influencers would be more influential in promotion of beauty product categories. Furthermore, the study intends to research on consumers’ review habits, preferred traits of influencers and reasons b
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Adenola, Janet Temitope. "Entrepreneurs of Social Media : How Social Media Influencers differ from other Social Media Users." Thesis, Internationella Handelshögskolan, Jönköping University, IHH, Företagsekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-45665.

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Background:  Over the years, traditional entrepreneurs started businesses due to either pull or push factors within their environments. Research has been carried out in profiling different types of entrepreneurs and their characteristics. The social media influencers are new forms of entrepreneurs who recently appeared due to changes in the technological environments. The existence of social media platforms has enhanced the possibility of entrepreneurial activities online. The platforms are available for everyone, but some have more entrepreneurial orientation or characteristics than others.  
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Erstadius, Jessica, and Johanna Larsson. "Social media influencers : En kvalitativ studie om hur konsumenter uppfattar social media influencers och företagssponsrade inlägg." Thesis, Södertörns högskola, Institutionen för samhällsvetenskaper, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30709.

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Abstract As the media intensity increases, it becomes more difficult for companies to obtain people's attention, and a risk that the message will pass its target audience arises. Social media has generated new possibilities for companies to be able to profile their message and reach specific target audiences. Within all groups in society there are certain people who have an ability to influence others. These individuals have become more important on social media. Several names have been used in previous research to describe them, in this paper the term social media influencers, SMIs, will be u
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Zottola, Maria Francesca <1995&gt. "Chinese social media in influencers era." Master's Degree Thesis, Università Ca' Foscari Venezia, 2020. http://hdl.handle.net/10579/16740.

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My job of thesis has the purpose of analyzing the role and the use of social media within Chinese society. It is known that Chinese social media has its own landscape and paradigm, which is totally different and has totally different issues than occidental social media. I want to explain how Chinese society developed and changed due to the use of social media under many aspects. The structure of my thesis is split into three chapters. In the first chapter I analyze all the most popular occidental and Chinese social media and I make a comparison among them. Facebook, Twitter, Whatsapp and Insta
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Håkansson, Amanda, Emelie Jansson, and Noah Kapteijn. "The Mystery of Social Media Influencers Influencing Characteristics : An exploratory study on how social media influencers characteristics influence consumer purchase intentions." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96457.

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Background: Social media have had a big influence on consumers engagement and the upcoming of social media influencers. Social media influencers are often seen as people who are similar to their audience and could be seen as strong opinion leaders. Social media influencer marketing is becoming more and more beneficial for businesses to implement in their marketing strategy. In order to know how to choose the right SMI for the cause, it could be useful to consider four specific characteristics of social media influencers. The characteristics have previously been examined in quantitative researc
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Darner, Anna, and Nickie Arvidsson. "Virtual influencers : Anonymous celebrities on social media." Thesis, Tekniska Högskolan, Högskolan i Jönköping, JTH, Datateknik och informatik, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-45303.

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Virtual influencer is a new phenomenon operating on social networks. Since this is new, there is not a lot of research about that field. Therefor the purpose of this study is to get a better understanding about virtual influencers and how they operate on instagram. Which will be done by identifying which key factors that needs to be considered in the process of creation and management of a virtual influencer. Experiment has been used as a method. A virtual character has been created as well as its account on instagram. During 2 months, data has been collected and has revealed that there are di
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Kadivar, Nima, and Branzell Lina Eek. "Social Media Influencers : Vad tycker dagens kvinnor?" Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-21996.

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I takt med den ökade betydelsen av symbolisk konsumtion har begreppet Social Media Influencers, SMI, grundats. SMI är ett samlingsbegrepp för de oberoende personer som genom sina sociala medier påverkar och inspirerar sina följare genom att vara en förebild inom mode, skönhet, livsstil, hälsa och inredning. SMI representerar dagens opinionsledare då de genom sina sociala medier sprider marknadsföring som människor uppfattar som uppriktig och genuin. Idag används SMI strategiskt av företag för att nå ut till kunder på ett individualiserat och anpassat sätt. Den här nya typen av marknadsföringss
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Rizzo, Elena <1994&gt. "Building brand awareness through social media influencers." Master's Degree Thesis, Università Ca' Foscari Venezia, 2019. http://hdl.handle.net/10579/14448.

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Nowadays social media are used by a large amount of consumers specially to look for information from someone else and to manifest themselves by showing their point of view. These online platforms offer an opportunity to actively interact with other consumers, and to be part of the social communities that can influence the way of acting of their members: companies no longer represent the sole source of communication for their products. Within this context, new online strategies such as electronic word of mouth represent the right way to influence a consumer during its purchase decision process
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Books on the topic "Social Media Influencers"

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Borchers, Nils S. Social Media Influencers in Strategic Communication. Routledge, 2021. http://dx.doi.org/10.4324/9781003181286.

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Tabari, Saloomeh, and Qing Shan Ding, eds. Celebrity, Social Media Influencers and Brand Performance. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-63516-8.

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Gillin, Paul. The new influencers: A marketer's guide to the new social media. Quill Driver Books, 2009.

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Rogers, Richard. The Propagation of Misinformation in Social Media. Amsterdam University Press, 2023. http://dx.doi.org/10.5117/9789463720762.

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There is growing awareness about how social media circulate extreme viewpoints and turn up the temperature of public debate. Posts that exhibit agitation garner disproportionate engagement. Within this clamour, fringe sources and viewpoints are mainstreaming, and mainstream media are marginalized. This book takes up the mainstreaming of the fringe and the marginalization of the mainstream. In a cross-platform analysis of Google Web Search, Facebook, YouTube, Reddit, Twitter, Instagram, 4chan and TikTok, we found that hyperpartisan web operators, alternative influencers and ambivalent commentat
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Doyle, Abby Badach. Social Media Influencers. Stevens Publishing LLLP, Gareth, 2019.

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Doyle, Abby Badach. Social Media Influencers. Stevens Publishing LLLP, Gareth, 2019.

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Doyle, Abby Badach. Social Media Influencers. Stevens Publishing LLLP, Gareth, 2019.

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Guglielmina, Lawerence. Understanding Social Media Marketing : Leverage Social Media Influencers: Influencer Marketing Strategy. Independently Published, 2021.

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Dana, Aaron. Understanding Social Media Marketing: Leverage Social Media Influencers. Independently Published, 2021.

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Ranchordás, Sofia, and Catalina Goanta. Regulation of Social Media Influencers. Elgar Publishing Limited, Edward, 2020.

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Book chapters on the topic "Social Media Influencers"

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Leban, Marina, and Benjamin G. Voyer. "Social media influencers versus traditional influencers." In Influencer Marketing. Routledge, 2020. http://dx.doi.org/10.4324/9780429322501-4.

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Johnson, Miriam J., and Helen A. Simpson. "Influencers." In Social Media Marketing for Book Publishers. Routledge, 2022. http://dx.doi.org/10.4324/9781003276012-10.

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Kelley, Larry D., Kim Bartel Sheehan, Lisa Dobias, David E. Koranda, and Donald W. Jugenheimer. "Role of social influencers." In Advertising Media Planning, 5th ed. Routledge, 2022. http://dx.doi.org/10.4324/9781003258162-31.

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Brooks, Katelyn E., and Mariah L. Wellman. "Voters-Turned-Political Influencers." In Social Media Politics. Routledge, 2024. http://dx.doi.org/10.4324/9781003409427-7.

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Schröder, Annette, and Jan-Paul Lüdtke. "CEO Influencers on LinkedIn." In Holistische Social-Media-Strategien. Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-42563-0_8.

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Al-Kaisi, Meis, and Mai Zaki. "Arab Influencers and Social Media." In Language and Identity in the Arab World. Routledge, 2022. http://dx.doi.org/10.4324/9781003174981-11.

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Pang, Augustine, Debbie Lee, Gindelin Low, and Valerie Hum. "Social Media Influencers in Crisis." In Social Media and Crisis Communication, 2nd ed. Routledge, 2022. http://dx.doi.org/10.4324/9781003043409-11.

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Makse, Hernán A., and Marta Zava. "Social Media Influencers and Politics." In Understanding Complex Systems. Springer Nature Switzerland, 2024. https://doi.org/10.1007/978-3-031-78058-5_2.

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Yazıcıoğlu, Alara Efsun. "International taxation of influencers." In Social Media and Tax Law. Routledge, 2023. http://dx.doi.org/10.4324/9781003306160-2.

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Vize, Róisín. "Connecting Brands and Influencers." In Contemporary Issues in Social Media Marketing, 2nd ed. Routledge, 2025. https://doi.org/10.4324/9781003412656-8.

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Conference papers on the topic "Social Media Influencers"

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Iwanaga, Masafumi, Keishi Tajima, and Yoko Yamakata. "Next Topic Recommendation for Influencers on Social Media." In 2024 IEEE International Conference on Big Data (BigData). IEEE, 2024. https://doi.org/10.1109/bigdata62323.2024.10825496.

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Shaikh, Zoya, Waseem Shaikh, Zafar Husain, and Sherin Alamassi. "The Evolution of Social Media: From Connecting People to Empowering Influencers." In 2024 International Conference on Multimedia Computing, Networking and Applications (MCNA). IEEE, 2024. http://dx.doi.org/10.1109/mcna63144.2024.10703909.

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Mahmood, Aurprita, Sayma Akter, Md Rasel Ahmed, Md Shaikat Ahmed, and Md Aminur Rahman. "PROVABOK: Unveiling the Behavioral Impact of Social Media Influencers on Bangladeshi Youth." In 2024 27th International Conference on Computer and Information Technology (ICCIT). IEEE, 2024. https://doi.org/10.1109/iccit64611.2024.11022000.

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Batranu-Pintea, Vlad, and Atena Sosoi. "NUTRITIONAL HABITS REFLECTED IN MASS-MEDIA." In 11th SWS International Scientific Conferences on SOCIAL SCIENCES - ISCSS 2024. SGEM WORLD SCIENCE, 2024. https://doi.org/10.35603/sws.iscss.2024/s10/77.

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Mass-media has always been a place where many types of actions and changes materialize. In regard to nutritional habits, they have been quite destabilized lately and many people choose to eat unhealthy foods and products without taking into account much of the consequences that accompany this type of eating behavior. We would like to highlight the role of mass-media when it comes to creating nutritional habits and putting the impact of mass-media into perspective. For example, many children and teens alike follow certain influencers and/or opinion leaders that could irreversibly affect or even
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Shrestha, Raju, and Hanne Korneliussen. "A Framework for Generating Images and Hashtags for Social Media Posts for Artificial Influencers." In 2024 IEEE 7th International Conference on Multimedia Information Processing and Retrieval (MIPR). IEEE, 2024. http://dx.doi.org/10.1109/mipr62202.2024.00014.

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PRAMESTI, ELLYNE ANNIDA, AGUS MAOLANA HIDAYAT, DEMATRIA PRINGGABAYU, MAHIR PRADANA, BUDI PRASETIYO, and FIKRI MOHAMAD RIZALDI. "The influence of social media influencers on purchase intention with brand image and customer engagement as intervening variables." In International Conference on Medical Imaging, Electronic Imaging, Information Technologies, and Sensors (MIEITS 2025), edited by Kamal Jadidy Aval, Lazim Abdullah, and Samad Rashid. SPIE, 2025. https://doi.org/10.1117/12.3058642.

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Sudheendra, Smitha Muthya, Maral Abdollahi, Dongyeop Kang, Jisu Huh, and Jaideep Srivastava. "Skepticism and Sentiment Analysis to Understand Consumer Perception of Virtual Influencers in Social Media Advertising." In 2024 IEEE International Conference on Big Data (BigData). IEEE, 2024. https://doi.org/10.1109/bigdata62323.2024.10825787.

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Samadi, Sepideh, and Everyl Colaco. "The Role of Social Media Influencers on Creating Consumer Awareness On Eco-Conscious Cosmetics Products." In 2024 IEEE International Conference on Technology Management, Operations and Decisions (ICTMOD). IEEE, 2024. https://doi.org/10.1109/ictmod63116.2024.10878181.

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Herlina, Maria Grace, Alexandra Li Budiharto, Elizabeth Margaretha Lukito, and Karto Iskandar. "The Effect of Social Media Influencers on Business Sustainability: Understanding Customer Behavior Change Towards Sustainable Usage Patterns." In 2024 6th International Conference on Cybernetics and Intelligent System (ICORIS). IEEE, 2024. https://doi.org/10.1109/icoris63540.2024.10903924.

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Pale, Predrag, Nikolina Borcic, Gordana Furjan-Mandic, and Amber Kincaid. "DO CLOTHES MAKE A (WO)MAN." In 11th SWS International Scientific Conferences on SOCIAL SCIENCES - ISCSS 2024. SGEM WORLD SCIENCE, 2024. https://doi.org/10.35603/sws.iscss.2024/vs10/73.

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The intricate interplay between fashion and culture has been a subject of extensive scholarly inquiry. This research delves into the perceptions and attitudes of Generation Z, a cohort significantly shaped by the pervasive influence of online media. Exposed to a complex tapestry of societal trends, including the rise of neo-conservatism and the growing LGBTQIA+ rights movement, Generation Z presents a unique lens through which to examine not only contemporary fashion and culture but, more important, ability and inclination of future generations for critical thinking. This generation�s inclinat
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Reports on the topic "Social Media Influencers"

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Establés, MJ, M. Guerrero-Pico, and RS Contreras-Espinosa. Gamers, writers and social media influencers: professionalisation processes among teenagers. Revista Latina de Comunicación Social, 2019. http://dx.doi.org/10.4185/rlcs-2019-1328en.

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KI, Chung-Wha, Leslie M. Cuevas, and Heejin Lim. Identification of Key Attributes of Social Media Influencers: An Exploratory Study. Iowa State University. Library, 2019. http://dx.doi.org/10.31274/itaa.8402.

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Espeute, Serena, and Rhodri Preece. The Finfluencer Appeal: Investing in the Age of Social Media. CFA Institute, 2024. http://dx.doi.org/10.56227/24.1.1.

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Kallas, Diana. The Magic Potion of Austerity and Poverty Alleviation: Narratives of political capture and inequality in the Middle East and North Africa. Oxfam, 2021. http://dx.doi.org/10.21201/2021.8298.

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Dominant narratives promoting economic growth at the expense of state institutions and basic social services have long underpinned a neoliberal model of spiralling debt and austerity in the MENA region. This exacerbates political capture and inequality and takes shape in an environment of media concentration and shrinking civic space. It is important for change movements to understand dominant narratives in order to challenge and shift them. With the right tools, civil society organizations, activists, influencers and alternative media can start changing the myths and beliefs which frame the s
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Rudyk, Myroslava. BLOGGING PLATFORMS AS ARENAS FOR THE MEDIA ACTIVITIES OF CITIZEN JOURNALISTS. Ivan Franko National University of Lviv, 2024. http://dx.doi.org/10.30970/vjo.2024.54-55.12164.

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The article is dedicated to the investigation of blogging platforms as information and communication arenas during wartime. It analyzes the media activities of citizen journalists as a crucial component of the overall information landscape in Ukraine, outlining the peculiarities of their work, the specifics of information dissemination, and the prospects for the development of citizen journalism as a whole. The advantages and disadvantages of citizen journalism are highlighted. Journalism is one of the most dynamic spheres of our existence, and the information space in Ukraine has undergone si
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Hutchinson, Paul, Adolor Aisiri, Udochisom Anaba, et al. Behavioral sentinel surveillance survey in Nigeria: Endline technical report. Population Council, 2023. http://dx.doi.org/10.31899/sbsr2023.1020.

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This technical report presents results from the Behavioral Sentinel Surveillance (BSS) endline survey undertaken by Breakthrough RESEARCH/Nigeria in Kebbi, Sokoto, and Zamfara states between October 1 and November 10, 2022. BSS surveys are intended to assess changes in indicators targeted by the integrated social and behavior change (SBC) activities of the USAID-funded Breakthrough ACTION/Nigeria project. The Breakthrough ACTION/Nigeria project, which began in 2019 and is slated to run until 2025, focuses on the health areas of malaria; family planning; and maternal, newborn, and child health
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Anderson, Erika, and Dominic Chalmers. The Shifting Locus of Authoritative Advice for Gen-Z and Their Financial Lives: An Opportunity for the Credit Union Sector? University of Glasgow and University of Strathclyde, 2025. https://doi.org/10.36399/gla.pubs.349744.

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Gen Z are reshaping the way financial advice is sought and acted upon. Moving away from traditional sources like family, banks, and financial advisors, younger generations are turning to social media platforms like TikTok and Instagram, where financial influencers —“finfluencers”— offer accessible, though often unregulated, advice. While this shift has democratized financial education, it has also introduced significant risks to advice-seekers, including misinformation, high-risk investment recommendations, and a lack of regulatory oversight. For Credit Unions, this transformation presents cha
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Koytak, Huseyin Zeyd. What Factors Influenced COVID-19 Vaccine Hesitancy? Evidence from Social Media. Syracuse University Libraries, 2025. https://doi.org/10.14305/rt.lerner.2025.1.

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Ganda, Madison. Social Media and Self: Influences on the Formation of Identity and Understanding of Self through Social Networking Sites. Portland State University Library, 2014. http://dx.doi.org/10.15760/honors.64.

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Aruguete, Natalia, Ernesto Calvo, Carlos Scartascini, and Tiago Ventura. Trustful Voters, Trustworthy Politicians: A Survey Experiment on the Influence of Social Media in Politics. Inter-American Development Bank, 2021. http://dx.doi.org/10.18235/0003389.

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Recent increases in political polarization in social media raise questions about the relationship between negative online messages and the decline in political trust around the world. To evaluate this claim causally, we implement a variant of the well-known trust game in a survey experiment with 4,800 respondents in Brazil and Mexico. Our design allows to test the effect of social media on trust and trustworthiness. Survey respondents alternate as agents (politicians) and principals (voters). Players can cast votes, trust others with their votes, and cast entrusted votes. The players rewards a
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