Relevant bibliographies by topics / Social media interactions

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Social media interactions'

Author: Grafiati
Published: 4 June 2021
Last updated: 1 February 2022

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Journal articles on the topic "Social media interactions"

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Hall, Jeffrey A. "When is social media use social interaction? Defining mediated social interaction." New Media & Society 20, no. 1 (July 28, 2016): 162–79. http://dx.doi.org/10.1177/1461444816660782.

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This investigation explores the question, when is social media use social interaction? The results of three studies indicated that social media use was rarely considered social interaction. After using social media for 5 or 10 minutes, Study 1 ( N = 116) demonstrated that infrequent, directed social media behavior (e.g. chatting, commenting) predicted having a social interaction and feeling related. Study 2 ( N = 197) used event sampling to examine participants’ social interactions with friends ( n = 2388) and found 96.5% of social interactions did not take place on social media. Study 3 ( N = 54) used experience sampling to record participants’ experiences over 5 days ( n = 1332). Social media use and social interaction occasionally co-occurred, but only 2% of social interactions took place through social media. Social interactions through social media were usually talk-focused, one-on-one exchanges with closer relational partners, and rarely undifferentiated, broadcasted, or passively consumed information shared with acquaintances.
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Baym, Nancy K., Yan Bing Zhang, and Mei-Chen Lin. "Social Interactions Across Media." New Media & Society 6, no. 3 (June 2004): 299–318. http://dx.doi.org/10.1177/1461444804041438.

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Popov, E. V., O. V. Komarova, and V. L. Simonova. "Using Social Media and Messengers for Social Interactions." Economics and Management 26, no. 12 (February 10, 2021): 1284–96. http://dx.doi.org/10.35854/1998-1627-2020-12-1284-1296.

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Gusdernawati, Aulia, and Widiyanto. "The role of family and social media in athlete social interactions." Journal Sport Area 6, no. 2 (July 20, 2021): 130–39. http://dx.doi.org/10.25299/sportarea.2021.vol6(2).6347.

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Social interaction is an inseparable part of human life, including an athlete, because literally, humans are social creatures. Social interactions carried out in society can be influenced by other factors such as family and social media. This study aims to determine how many roles out social media both on the social interaction of athletes. This research is quantitative research with the instrument used is a questionnaire. The population in this study was 70 National athletes from Riau Province. The analysis technique used is descriptive quantitative in the form of a percentage. The results revealed that the family has a good role with a value of 32.86%, while social media does not have enough roles with a percentage obtained of 40% and for both family and social media have a sufficient role of 34.29%. Social media and family have an adequate role for athletes in social interaction. This study has several limitations including the limited area and scope of research subjects.
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Linke, Knut, and Torben Friedrich. "Analysis of B-2-C Social Media Communication in Germany." JOURNAL OF INTERNATIONAL BUSINESS RESEARCH AND MARKETING 3, no. 3 (2018): 23–31. http://dx.doi.org/10.18775/jibrm.1849-8558.2015.33.3002.

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In this research paper, social media marketing activities of social media accounts from German business are analyzed for the social networks Facebook, Twitter, Instagram, Xing and LinkedIn. As research objects were the context of the interaction, the used and targeted social network functionalities and the behavior of the companies selected. The selection of social media accounts for the research included companies which are currently member from the stock market indices DAX and MDAX, additional online and offline retail business, successful German sports clubs, celebrities and others businesses. Also and to be sure to evaluate high-class social media marketing, the German social media award winners from 2015-2017 were analyzed. Out of the results of those two analyses, the results were derivate. The results display different usage approaches between the researched networks and the business fields. As result of the research, several contexts approaches for social media posts are defined. The results contain suggestions for the standardization of those contexts and the different approaches how functions from social networks can be used for user interactions. That includes the targeted reactions and standardized reactions of user interactions.
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Halston, Abby, Darren Iwamoto, Michael Junker, and Hans Chun. "Social Media and Loneliness." International Journal of Psychological Studies 11, no. 3 (July 13, 2019): 27. http://dx.doi.org/10.5539/ijps.v11n3p27.

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Particularly to the younger Millennials and Generation Z, it appears as if social networking sites (SNS) is coming to the point of replacing normal social interactions and removing much of the personal aspects out of socialization. With the Internet literally being able to move at the speed of light, face-to-face interactions appear to be slowly in decline. As a highly social species, humans require interaction to maintain a healthy psychological state. This research has been conducted to analyze the level of loneliness and the level of SNS use with the intent of reinvestigating previous research on the correlations of SNS and loneliness with a more diverse demographic sample. In addition, this study has been designed to see if high usage of specific platforms has an increased likelihood to be related with loneliness. This research has been conducted by means of an anonymous survey of college students at a university in the Pacific to determine the amount of time spent on SNS, activities conducted while utilizing SNS, the priorities placed, and other information in regards to SNS usage. Inquiry was also conducted in analyzing how interpersonal relationships are related to or affected by SNS. This has been combined with the revised UCLA loneliness scale to determine if there is a correlation between SNS use, specific platform use, and loneliness. While previous similar studies have been conducted, the two primary differences are the diversity in the demographics available to be surveyed and the attempt at identifying if a specific platform is more likely to be related with loneliness.
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Rajeswarao, D., A. Hari Priya, and P. V.S. Nikhileswar. "Social interaction assistant: social interactions for individuals with visual impairments." International Journal of Engineering & Technology 7, no. 2.20 (April 18, 2018): 78. http://dx.doi.org/10.14419/ijet.v7i2.20.11758.

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Effectively inside an intelligent setting is a fundamental need for proficient satisfaction and in addition individual achievement. People with visual weakness confront broad requesting circumstances in social dispatch, which if unmitigated social interaction is a critical factor of human delight in. The capacity to connect with others and talk, can likewise cause long lasting requirements for sizable social and money related help. Tragically, these days' media innovations to a great extent oblige the requirements of the "proficient" people, bringing about arrangements that for the most part meet the desires of that group. People with inabilities (which incorporates obvious disability) have in expansive part been missing inside the design procedure, and must adjust (consistently unsuccessfully) to accessible arrangements. On this paper, we advocate a social interchange partner for the individuals who are visually impaired or outwardly disabled, utilizing the viola jones confront recognition system fusing novel commitments additionally, individuals with visual weaknesses frequently have specific necessities that require a customized, versatile strategy to sight and sound registering. to manage this undertaking, our proposed arrangements region accentuation on understanding the man or lady shopper's needs, anticipations and adjustments toward outlining, developing and sending powerful interactive media arrangements. Our observational outcomes uncover the tremendous limit in the utilization of character focused on sight and sound responses to advance the lives of individuals with inabilities and in this paper we likewise specified the question recognition additionally where it is utilized for the outwardly debilitated for the route reason. The primary goal of this paper is to distinguish the face in the pictures and furthermore identify the articles utilizing the viola-jones calculation.
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Madouni, Ali. "The Social Interaction in Virtual Media." Technium Social Sciences Journal 11 (September 3, 2020): 417–26. http://dx.doi.org/10.47577/tssj.v11i1.1605.

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As the virtual media emerged and disseminated immensely ;specifically in the last ten years of the twenty-first Century, throughinnumerable channels and virtually broadcasting pages, as strong equivalentlyas the traditional mass media in almost life critical domains and areas ; as aresult and feature of the technological progress. The technology of the twenty-first Century gave to hands a wide reach and availability of information, itallows people and communities to participate even in producing and makinginfluential public opinions towards local and international issues and topical; asways of social interaction behind devices screens. Technology and changescreate a sort of circumstantial adaptation which did not exist before.Furthermore and notably, the traditional mass media amid this advance; theyspecify regular corners and a considerable space for the virtual interactions ofintellectual and popular society categories ; through the worldwide knownmedia and interactive gates. and they give an increasing as well remarkableconcern, and sometimes they are used as a referential and reliable base to thesesocial interactions. Through this paper, we intended to spotlight on theinteractive role of society in the virtual media, additionally, to expose to whatextent can the virtually-made public opinions as well interactions can affect thestatements and decisions in reality, on local and wider levels..
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Yuksel, Mujde, and Lauren I. Labrecque. "“Digital buddies”: parasocial interactions in social media." Journal of Research in Interactive Marketing 10, no. 4 (October 10, 2016): 305–20. http://dx.doi.org/10.1108/jrim-03-2016-0023.

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Purpose This paper aims to focus its inquiries on the parasocial interactions (PSI) and relationships (PSR) consumers form with personae in online social media communities. The authors extend the marketing literature on parasocial interaction/relationship beyond brands by focusing on personal social media accounts (public student-athletes). Design/methodology/approach The authors adopt a grounded theory methodology (Glaser and Strauss, 2009) triangulating observational netnographic data (Kozinets, 2010) of 49 public student-athlete accounts on Twitter (34,500 tweets) with in-depth interviews. The findings emphasize that PSI/PSR occur not only from interactions with brands but also through personal accounts on social media platforms. Findings The investigation reveals that through such social media platforms, PSI/PSR influence consumers cognitively, affectively and behaviorally. In terms of cognition, the data suggest that PSI/PSR can influence opinion, interests, attention allocation and construction of relations, specifically through the availability of in-depth knowledge about the social media persona. Additionally, the research findings indicate that affect-laden messages from persona can alter emotion and mood, induce empathetic reactions and trigger inspiration, especially in relation to the shared interest of the online community of the social media account. Behaviorally, the findings suggest that personas’ messages can direct and inspire both online and offline actions through endorsed behavioral parasocial interactions. Research limitations/implications This research focused on one specific social media platform, Twitter. Twitter was specifically chosen, because it is a popular social media platform and allows non-reciprocal relationships. Although the authors feel that the findings would hold for other social media platforms, future research may be conducted to see if there are differences in PSI/PSR development on different types of networks. Additionally, the authors focused on a specific type of personal account, student-athletes. Future research may wish to extend beyond this population to other personal social media accounts, such as fashion bloggers, diy bloggers and others. Originality/value This research reveals that PSI/PSR can occur not only from interactions with brands but also through personal accounts on social media platforms. The findings give support for the value of brand spokespersons and brand ambassadors and suggest that brands should take careful consideration into who is chosen to represent the brand.
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Yohanna, Anna. "The influence of social media on social interactions among students." Indonesian Journal of Social Sciences 12, no. 2 (October 31, 2020): 34. http://dx.doi.org/10.20473/ijss.v12i2.22907.

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Nowadays, students cannot be separated from social media. Every student can have many accounts of social media. Social media itself is one of the students' primary needs, but social media has a significant impact. The purpose of this study is that researchers want to see the positive and negative impacts of social media on the social interactions of its users. Researchers used a qualitative type with a purposive method. Researchers conducted interviews with fourteen students of the Faculty of Social and Political Sciences, Universitas Airlangga. This study indicates that students' social media has positive and negative impacts on students' social interactions with their environment. One of the positive effects of social media is that students get the latest information more easily. Meanwhile, one of the negative impacts is that students become addicted to using social media to not interact with their environment. So, social media positively and negatively influences student interactions at the Faculty of Social and Political Sciences, Universitas Airlangga.
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Dissertations / Theses on the topic "Social media interactions"

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Erlandsson, Fredrik. "Human Interactions on Online Social Media : Collecting and Analyzing Social Interaction Networks." Doctoral thesis, Blekinge Tekniska Högskola, Institutionen för datalogi och datorsystemteknik, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-15503.

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Online social media, such as Facebook, Twitter, and LinkedIn, provides users with services that enable them to interact both globally and instantly. The nature of social media interactions follows a constantly growing pattern that requires selection mechanisms to find and analyze interesting data. These interactions on social media can then be modeled into interaction networks, which enable network-based and graph-based methods to model and understand users’ behaviors on social media. These methods could also benefit the field of complex networks in terms of finding initial seeds in the information cascade model. This thesis aims to investigate how to efficiently collect user-generated content and interactions from online social media sites. A novel method for data collection that is using an exploratory research, which includes prototyping, is presented, as part of the research results in this thesis.   Analysis of social data requires data that covers all the interactions in a given domain, which has shown to be difficult to handle in previous work. An additional contribution from the research conducted is that a novel method of crawling that extracts all social interactions from Facebook is presented. Over the period of the last few years, we have collected 280 million posts from public pages on Facebook using this crawling method. The collected posts include 35 billion likes and 5 billion comments from 700 million users. The data collection is the largest research dataset of social interactions on Facebook, enabling further and more accurate research in the area of social network analysis.   With the extracted data, it is possible to illustrate interactions between different users that do not necessarily have to be connected. Methods using the same data to identify and cluster different opinions in online communities have also been developed and evaluated. Furthermore, a proposed method is used and validated for finding appropriate seeds for information cascade analyses, and identification of influential users. Based upon the conducted research, it appears that the data mining approach, association rule learning, can be used successfully in identifying influential users with high accuracy. In addition, the same method can also be used for identifying seeds in an information cascade setting, with no significant difference than other network-based methods. Finally, privacy-related consequences of posting online is an important area for users to consider. Therefore, mitigating privacy risks contributes to a secure environment and methods to protect user privacy are presented.
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Golan, Amos S. M. Massachusetts Institute of Technology. "IceBreakware : designing wearable technologies for spatial awareness and social interactions." Thesis, Massachusetts Institute of Technology, 2018. http://hdl.handle.net/1721.1/120692.

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Thesis: S.M., Massachusetts Institute of Technology, School of Architecture and Planning, Program in Media Arts and Sciences, 2018.
Cataloged from PDF version of thesis.
Includes bibliographical references (pages 93-96).
We live in an era of constant connectedness; we carry a smartphone in our pocket, headsets on our ears and enjoy limitless and regular access to almost any content we wish. However, the use of the personal computing devices that allow this connection with the virtual world damages our ability to connect with the physical world surrounding us; our eyes are focused on screens, our ears are covered by headphones and our attention jumps between apps. As a result, many of us are actually finding it harder to have face to face interactions with others than ever before. We are getting worse at communicating with the people around us, in the present, and tend to prefer virtual alternatives, as they are easier to operate, less stressful and fully under our control. This thesis proposes a perspective at wearable and personal computing devices and the role that their design may play in creating and fighting the epidemic of growing isolation. We hypothesize that the negative social trends that we witness as a result of using smartphones, headphones and other personal devices are not the purpose of these technologies, but rather an unwanted byproduct of their use. We propose to redesign ubiquitous personal technologies to reduce their isolating effect and use them to foster more physical interpersonal interactions and spatial awareness, by equipping them with additional modes of operation that force interpersonal interaction. We call this family of new interfaces IceBreakware. As a proof of concept, we present LeakyPhones, an instance of IceBreakware and a social version of the ubiquitous headphones. LeakyPhones is an interface that allows colocated and real time audio sharing between two or more people by coupling music sharing with a gaze. LeakyPhones encourages users to explore their surroundings with their eyes, and interact with the people around them. They also change the meaning of a previously private medium such as the headphones and turn it into public at will. By doing this, Leakyphones tries to overcome some of the limitations of normal headphones. This work explores corrective measures to standard personal devices that can possibly be implemented to existing technologies in order to encourage desired social behaviors. It demonstrates how gaze and music sharing may act as a social vehicle and help and encourage positive real-world interactions between people while not substituting them with virtual alternatives.
by Amos Golan.
S.M.
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Cross, Ellen. "Det dolda sociala spelet : En kvalitativ studie om digitala handlingar på Instagram." Thesis, Uppsala universitet, Medier och kommunikation, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-409774.

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The aim of the study is to analyze how 18 year old Instagram users experience the strategic social interaction, which can be seen as a digital interaction online while using Instagram application. The main focus was to se how it affects and influences social life outside the digital sphere.    The study consists of two focus groups with a total of eight young secondary upper school students. This method worked out with reality-based scenarios based on Instagram, which we in our study refer to as “cases”. With the case the young students discussed their thoughts, opinions and ideas. In addition to the focus groups, the study was supplemented with two interviews. A total of three theories were used to analyze the material; Pierre Bourdieu's Habitus and social capital, Jay Blumer and Denis McQuails Uses and Gratification and Anja Hirdman's perspectives on gender in society and in digital media.  The result showed that 18 years old users tend to strategically use different combinations at the platform Instagram to influence their social life - the social room, a sphere that involves people in the real life (meetings). The fact that young people are affected both positively and negatively was also evident. Instagram can be seen as an interconnection tool but also a source of inspiration where you can escape your reality. However, all participants were aware that those who exist on the platform are exaggerated and far from reality.
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Granholm, Madelene, and Sofie Windh. "Social media marketing : How does your company interact with customers?" Thesis, Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET), 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-15795.

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The purpose of this thesis was to gain an understanding of how the use of social media can build customer relationships and how interactions in these communication channels can be managed and optimized. A qualitative and deductive method was chosen for a deeper, more detailed and descriptive explanation of the considered topic. Three case studies have been implemented since this method was optimal to the purpose. Creating customer relationships through social media demands an understanding from a company perspective regarding how to treat customers well, encourage interactions and offer valued information. There are challenges working with social media and it is essential to consider the risks because the word-of-web can spread quickly.
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Nicklasson, Maja. "Posts with highest engagement! A study that identify posts on social media that generate most interactions by educational companies." Thesis, Malmö högskola, Fakulteten för teknik och samhälle (TS), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-20209.

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Organisationer och företag använder idag frekvent sociala medier för att skapa deltagande hos sin målgrupp. I vårt digitala samhälle och stora mediebrus behövs strategier och medvetenhet kring vilka inlägg i sociala medier som lyckas generera högst deltagande. Denna uppsats identifierar utbildningsföretags inlägg på sociala medier som lett till högst deltagande. Syftet med uppsatsen är att finna eventuella mönster i dessa. Syftet är även att bidra med aktuell kunskap som utbildningsföretag, och företag i allmänhet, kan ta del av i sitt arbete med att skapa deltagande genom sociala medier. Uppsatsens undersökning genomförs genom kartläggning av utbildningsföretags inlägg på sociala medier under en begränsad tidsperiod. Utifrån kartläggningen identifierades inlägg med högst antal gillamarkeringar, kommentarer och delningar som sedan sammanställs i cirkeldiagram. Resultatet visar att samtliga inlägg som genererat högst deltagande är informativa, med undantag för uppdatering av omslagsbild och videopresentationer. Resultatet visar även att inlägg som handlar om lediga tjänster, artiklar om skolor, information om SFI (svenska för invandrare) och mobiloptimering genererar högst deltagande.
Organizations and enterprises frequently use social media as a strategy to create participation within their group of target. Strategies and awareness are needed in order to publish successful posts in today’s society and large media noise. This essay focuses on distinguishing which posts by educational companies have generated the most interactions during a specific time period.The purpose of this study is to identify posts with the highest participation rate and find potential patterns within them, in addition to identifying current knowledge and contributing new knowledge for primarily, but not limited to, educational companies to use. This study shows that informative posts are the most successful posts in terms of generating participation,with an exception of cover photos and video presentations that also generated high participation.Furthermore, posts about job openings, articles about schools, Swedish for immigrants and mobile optimizing were the posts that generated highest participation.
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Kaplo, Maria, and Adam Lundkvist. "How to stay relevant in a time of digital marketing : Investigating the perspectives of marketing agencies and business firms." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-28756.

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Background: We certainly live in a digitalized world, most of the European countries will have at least half of their population being smartphone users. Marketers wants to use social media marketing as a way to both reach and interact with their consumers, in a fashion that has not been available before. Problem:        Consumers today are exposed to more marketing messages than ever, partly because that the consumers now are carrying around technology everywhere they go, but also because of the increase of popularity regarding the different social media platforms. Since the consumers’ presence on the digital media channels is high, the business firms have to keep up. This change has affected many firms in a different way and certainly the marketing agencies as well. Purpose:         The purpose of this thesis is to investigate the modern marketing landscape, in regards to digital marketing and the affects it has had on marketing agencies as well as the companies themselves. Method:         The study is exploratory and has an inductive approach using qualitative research in order to fulfill the purpose of the paper. Semi-structured interviews are chosen to gather the empirical data for the research. The semi-structured interviews are afterwards analyzed through a classical inductive data analysis. Conclusions: The perceptions of the changes in the marketing landscape is that the consumers are today demanding a two-way communication with firms through social media.  The most important marketing tools are within the digital world; the ecosystem of google but also advertising tools in Facebook. Most firms have noticed their customers’ demand about having the firms present online and have thereby adapted and gone online. The marketing agencies have adapted to the changes and specialized themselves online, rather than in traditional marketing. Many agencies have changed their name to “communication agencies” rather than “marketing/ advertising agencies”. Some firms do still seek professional help (marketing agencies) with applying the digital marketing, but most firms do it by themselves. The reasons behind it may differ from firm to firm.
Bakgrund:      Dagens samhälle är sannerligen digitaliserad, över hälften av befolkningen i majoriteten av de europeiska länderna kommer inom en framtid att vara smartphone-användare. Marknadsförare vill använda sig av social media i deras marknadsföring för att kunna nå samt interagera med sina kunder på ett sätt som inte har varit möjligt tidigare. Problem:        Dagens konsumenter är exponerade för mer marknadsföring än någonsin tidigare. Delvis på grund utav att dessa konsumenter ständigt bär med sig den teknologi som möjliggör denna marknadsföring. Detta beror även på den ökade populariteten runt olika sociala media plattformar. Ända sedan konsumenterna började med att använda digital media har detta ökat stadigt. Firmorna måste därför kämpa med att hålla tempot för att tillfredsställa marknaden. Denna förändring har påverkat flertalet firmor på olika sätt, även marknadsbyråer har påverkats av detta. Syfte:             Syftet med denna uppsats är att undersöka det moderna marknadsförings-landskapet, med fördjupning i digitala medier och dess effekt på marknadsförings-byråer och vanliga företag. Metod:           Denna undersökning är en explorativ studie och använder sig av en induktiv metod, där kvalitativ forskning har används för att uppfylla syftet. Intervjuerna som gjorts har varit semi-strukturerade, och denna data har analyserats med hjälp av en klassisk induktiv dataanalys. Slutsats:           De generella uppfattningarna gällande det aktuella marknadslandkapet är att dagens konsumenter kräver en två vägs kommuniké med firmorna genom sociala medier. Därför finner vi de viktigaste marknadsföringsinstrumenten i den digitala världen genom Googles ekosystem, men också genom de reklamverktyg som bland annat går att finna på Facebook. De flesta firmorna har lagt märke till konsumenternas nyfunna krav gällande att ha firmorna tillgängliga online och har därför anpassat sig till detta. Marknadsbyråerna har anpassat sig till förändringarna genom att specialisera sig på digital marknadsföring istället för traditionell marknadsföring. Många marknadsbyråer kallar sig numera för ”kommunikations-byråer” istället för att inkludera orden ”reklam” eller ”marknadsföring” i namnet. Vissa företag söker efter professionell hjälp, anledningarna varierar mellan varje specifik firma.
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Fernandes, Kamila Bossato. "E por falar em polÃtica... Marcas de narrativas midiÃticas sobre polÃtica em conversas na PraÃa do Ferreira." Universidade Federal do CearÃ, 2010. http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=4730.

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nÃo hÃ
Durante quase trÃs meses, no segundo semestre de 2008, a pesquisadora acompanhou integrantes de um grupo de conversaÃÃo da praÃa do Ferreira, no Centro de Fortaleza, para buscar compreender como cada um forma suas opiniÃes sobre polÃtica justamente Ãs vÃsperas de uma eleiÃÃo. O estudo tomou como base o consumo de produtos midiÃticos ou midiatizados sobre a polÃtica, sobretudo o HorÃrio Eleitoral Gratuito, para perceber de que forma esses conteÃdos eram apropriados e ressignificados pelos integrantes do grupo. A abordagem foi etnogrÃfica, para que fossem captadas conversas espontÃneas dos indivÃduos, para depois submetÃ-las Ãs tÃcnicas da AnÃlise da ConversaÃÃo e da AnÃlise do Discurso. Diferentemente de estudos de recepÃÃo midiÃtica, em que sÃo promovidos, geralmente, grupos focais ou entrevistas, neste caso buscou-se dar Ãnfase à fala cotidiana mais rotineira, com a mÃnima intervenÃÃo, para se perceber, na recorrÃncia das estratÃgias discursivas, como certas opiniÃes vÃo se cristalizando, a partir tambÃm da prÃpria estrutura do grupo. Para a compreensÃo deste objeto e de seus resultados, foram usados conceitos de autores contemporÃneos que trataram das aÃÃes cotidianas, como Pierre Bourdieu, com as ideias de espaÃo social e habitus, Erving Goffman, com o de interaÃÃo social, situaÃÃo e face, e Harold Garfinkel, com sua proposta de reflexividade, chave da etnometodologia. TambÃm foi retomada a percepÃÃo cada vez mais crescente da presenÃa dos media na sociedade, com poderes mas tambÃm com limitaÃÃes, numa relaÃÃo que ainda precisa ser recorrentemente pesquisada por seguir em franca transformaÃÃo na sociedade. Entre as conclusÃes desta pesquisa, està a de que a exposiÃÃo das opiniÃes nÃo se dà sà por uma argumentaÃÃo lÃgica evidente, mas tambÃm por contradiÃÃes, utilizadas muitas vezes como estratÃgia para manter a coesÃo do grupo e a prÃpria conversaÃÃo viva. Elementos midiÃticos sobre polÃtica sÃo largamente usados como ponto de partida para conversas, mas nem sempre com o enquadramento aparentemente sugerido pelos produtores; hà uma aÃÃo subversiva, que se torna compreensÃvel pelo recurso à memÃria, tanto de outros fatos midiÃticos como de aÃÃes vividas por cada indivÃduo, e que servem para dar um tom de verdade à opiniÃo emitida. O HorÃrio Eleitoral Gratuito, nesse ponto, à a principal fonte de assuntos das conversas sobre polÃtica, mas nÃo isoladamente; hà um forte diÃlogo dos acontecimentos dessa campanha municipal com campanhas anteriores, o que cria uma lÃgica prÃpria e argumentos que fogem do controle dos produtores do marketing polÃtico.
For nearly three months in the second half of 2008, the researcher followed members of a conversation group in PraÃa do Ferreira, in downtown Fortaleza, to try to understand how each one form their opinions on policy just on the eve of an election. The study focused on the consumption of media products about politics, especially the HorÃrio Eleitoral Gratuito (time free elections), to see how such material was accepted and reinterpreted by the band members. The approach was ethnographic, to capture spontaneous conversations of individuals, and then submit them to the techniques of Conversation Analysis and Discourse Analysis. Unlike studies of media reception, which are promoted, often, focus groups or interviews, in this case sought to emphasize the everyday speech, with minimal intervention, to understanding, on the recurrence of discursive strategies, as some reviews are crystallized, from the structure of the group. To understand this object and its results were used concepts of contemporary authors who have wrote about everyday actions, such as Pierre Bourdieu, with the ideas of social space and habitus, Erving Goffman, the social interaction, situation and face, and Harold Garfinkel, with his proposal of reflexivity, key of ethnomethodology. It was resumed the increasing awareness of the growing presence of media in society with power but with limitations, a relationship that remains to be investigated to be changing too in society. Among the conclusions of this research is that exposure of the views not only gives a clear logical argument, but also contradictions, often used as a strategy to maintain group cohesion and the conversation lively. Elements of media policy are widely used as a starting point for talks, but not always with the guidelines suggested by the producers apparently. There is a subversive action, that is understandable by the use of memory, as other media events as experienced by each individual, and which serve to give a real effect of truth to the opinions. The HorÃrio Eleitoral Gratuito is the main source of topics of conversation about politics, but not in isolation, there is a strong dialogue between that campaign events with previous campaigns, which creates its own logic and arguments beyond the control of producers of political marketing.
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Miller, Zachary Anderson. "Like and Shout: Brand Loyalty, Framing, and Fan Interactions on the BYU Football Facebook Page." BYU ScholarsArchive, 2018. https://scholarsarchive.byu.edu/etd/6922.

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This research is intended to provide the stewards of social media for Brigham Young University's football program with information that will allow them to make better decisions on what kind of content will maximize engagement and enhance brand loyalty among fans and consumers on Facebook. Using several variables, including the type or theme of content, post frequency, and sponsorship, content was compared against that from the University of Oregon's football program for the 2017 season. The results, found using quantitative data analysis, reveal that some variables have a significant impact on the quantity of engagement from viewers for both programs and provide valuable insights that will allow the universities to improve how and what they deliver on their Facebook pages.
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Abraham, Tyra. "Watching the Watchmen: The Impact of Citizen Journalism on Unlawful Police-Civilian Interactions." Scholarship @ Claremont, 2018. http://scholarship.claremont.edu/scripps_theses/1175.

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This thesis examines three cases of fatal police-involved killings of black men in order to understand the significance and value of citizen journalism. Citizen journalism, journalism that is produced by ordinary people rather than professional journalists, functions as an alternative to mainstream news media. With technological developments like smartphones and social media, people have the means to produce and disseminate their own news in real-time. There has been a recent trend of witnesses filming videos of acts of police violence against people of color. I argue that these videos are significant because of the way they challenge our perceptions of police officers and black men, force mainstream news media to report on news that are of public interest, amplify historically marginalized voices, and expose the issue of police brutality to a wider audience.
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Pierce, Tyler. "Virtual Interactions with Real-Agents for Sustainable Natural Resource Management." Master's thesis, University of Central Florida, 2013. http://digital.library.ucf.edu/cdm/ref/collection/ETD/id/6002.

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Common pool resource management systems are complex to manage due to the absence of a clear understanding of the effects of users' behavioral characteristics. Non-cooperative decision making based on individual rationality (as opposed to group rationality) and a tendency to free ride due to lack of trust and information about other users' behavior creates externalities and can lead to tragedy of the commons without intervention by a regulator. Nevertheless, even regulatory institutions often fail to sustain natural common pool resources in the absence of clear understanding of the responses of multiple heterogeneous decision makers to different regulation schemes. While modeling can help with our understanding of complex coupled human-natural systems, past research has not been able to realistically simulate these systems for two major limitations: 1) lack of computational capacity and proper mathematical models for solving distributed systems with self-optimizing agents; and 2) lack of enough information about users' characteristics in common pool resource systems due to absence of reliable monitoring information. Recently, different studies have tried to address the first limitation by developing agent-based models, which can be appropriately handled with today's computational capacity. While these models are more realistic than the social planner's models which have been traditionally used in the field, they normally rely on different heuristics for characterizing users' behavior and incorporating heterogeneity. This work is a step-forward in addressing the second limitation, suggesting an efficient method for collecting information on diverse behavioral characteristics of real agents for incorporation in distributed agent-based models. Gaming in interactive virtual environments is suggested as a reliable method for understanding different variables that promote sustainable resource use through observation of decision making and behavior of the resource system beneficiaries under various institutional frameworks and policies. A review of educational or "serious" games for environmental management was undertaken to determine an appropriate game for collecting information on real-agents and also to investigate the state of environmental management games and their potential as an educational tool. A web-based groundwater sharing simulation game—Irrigania—was selected to analyze the behavior of real agents under different common pool resource management institutions. Participants included graduate and undergraduate students from the University of Central Florida and Lund University. Information was collected on participants' resource use, behavior and mindset under different institutional settings through observation and discussion with participants. Preliminary use of water resources gaming suggests communication, cooperation, information disclosure, trust, credibility and social learning between beneficiaries as factors promoting a shift towards sustainable resource use. Additionally, Irrigania was determined to be an effective tool for complementing traditional lecture-based teaching of complex concepts related to sustainable natural resource management. The different behavioral groups identified in the study can be used for improved simulation of multi-agent groundwater management systems.
M.S.
Masters
Civil, Environmental, and Construction Engineering
Engineering and Computer Science
Civil Engineering; Water Resources Engineering
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Books on the topic "Social media interactions"

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Dynel, Marta, and Jan Chovanec, eds. Participation in Public and Social Media Interactions. Amsterdam: John Benjamins Publishing Company, 2015. http://dx.doi.org/10.1075/pbns.256.

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Interactions: Critical studies in communication, media & journalism. Lanham, Md: Rowman & Littlefield, 1998.

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Cross-border interactions: Polish-German stereotype : media image and change. Wrocław: Oficyna Wydawn. ATUT--Wrocławskie Wydawn. Oświatowe, 2010.

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Vasterman, Peter, ed. From Media Hype to Twitter Storm. NL Amsterdam: Amsterdam University Press, 2018. http://dx.doi.org/10.5117/9789462982178.

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The word media hype is often used as rhetorical argument to dismiss waves of media attention as overblown, disproportional and exaggerated. But these explosive news waves, as well as - nowadays - the twitter storms, are object of scientific research, because they are an important phenomenon in the public area. Sometimes it is indeed 'much ado about nothing' but in many cases these media storms have play an important role in political issues, scandals and crises. Twitter storms sometimes ruin reputations within hours. Although different concepts are used, such as media hypes, news waves, media storms, information cascades or risk amplification, all the studies in this book refer to the same process in which key events trigger a chain of reactions and interactions, building up huge news waves in the media or rapidly spreading social epidemics in the social media. This book offers the first comprehensive overview of this important topic. It is not only interesting for scholars and students in media and journalism, but also for professionals in PR and communication, crisis communication and reputation management.
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Stories and social media: Identities and interaction. New York: Routledge, 2012.

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Media, policy and interaction. Farnham, Surrey, England: Ashgate Pub., 2009.

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Sahlin, John P. Social media and the transformation of interaction in society. Hershey, PA: Information Science Reference, 2015.

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Ramzan, Naeem. Social Media Retrieval. London: Springer London, 2013.

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Interaction of media, cognition, and learning. Hillsdale, N.J: L. Erlbaum Associates, 1994.

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Stephanidis, Constantine, Gavriel Salvendy, June Wei, Sakae Yamamoto, Hirohiko Mori, Gabriele Meiselwitz, Fiona Fui-Hoon Nah, and Keng Siau, eds. HCI International 2020 – Late Breaking Papers: Interaction, Knowledge and Social Media. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-60152-2.

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Book chapters on the topic "Social media interactions"

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Rydén, Pernille, Muhammad Ismail Hossain, Efthymia Kottika, and Vatroslav Škare. "Business-Stakeholder interactions during social media storms." In Social Media Storms, 128–39. London: Routledge, 2021. http://dx.doi.org/10.4324/9780367853297-7-7.

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Plikynas, Darius, Aistis Raudys, and Šarūnas Raudys. "Modelling of Excitation Propagation for Social Interactions." In Social Computing and Social Media, 242–52. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-07632-4_23.

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Barrera, Diana Sepúlveda, Erick Monroy Cuevas, and Rocío Abascal Mena. "Circles: Enhancing Effective Interactions by Quantitative and Qualitative Visualization in User-Centered Design." In Social Computing and Social Media, 71–80. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-39910-2_7.

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Hong, Jasmine Yoo Jung, and Jang Hyun Kim. "Are Social Media Useful for Managing Reputation Online?: Comparing User Interactions Online with Reputation Indicators." In Social Computing and Social Media, 207–15. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-20367-6_21.

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Coulton, Paul. "Designing Mobile and Ubiquitous Games and Playful Interactions." In Gaming Media and Social Effects, 71–95. Singapore: Springer Singapore, 2014. http://dx.doi.org/10.1007/978-981-4560-96-2_4.

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Ye, Xinyue, Bo Zhao, Thien Huu Nguyen, and Shaohua Wang. "Social Media and Social Awareness." In Manual of Digital Earth, 425–40. Singapore: Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-32-9915-3_12.

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Abstract The human behaviors and interactions on social media have maintained themselves as highly dynamic real-time social systems representing individual social awareness at fine spatial, temporal, and digital resolutions. In this chapter, we introduce the opportunities and challenges that human dynamics-centered social media bring to Digital Earth. We review the information diffusion of social media, the multi-faced implications of social media, and some real-world cases. Social media, on one hand, has facilitated the prediction of human dynamics in a wide spectrum of aspects, including public health, emergency response, decision making, and social equity promotion, and will also bring unintended challenges for Digital Earth, such as rumors and location spoofing on the other. Considering the multifaceted implications, this chapter calls for GIScientists to raise their awareness of the complex impacts of social media, to model the geographies of social media, and to understand ourselves as a unique species living both on the Earth and in Digital Earth.
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O’Callaghan, Derek, Derek Greene, Maura Conway, Joe Carthy, and Pádraig Cunningham. "An Analysis of Interactions within and between Extreme Right Communities in Social Media." In Ubiquitous Social Media Analysis, 88–107. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-45392-2_5.

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López Ornelas, Erick. "Reducing Interactions in Social Media: A Mathematical Approach." In Lecture Notes in Computer Science, 392–402. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-91485-5_30.

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Ebrahimi, Mohammad, Elaheh ShafieiBavani, Raymond Wong, and Fang Chen. "Leveraging Local Interactions for Geolocating Social Media Users." In Advances in Knowledge Discovery and Data Mining, 803–15. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-93040-4_63.

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Draucker, Fawn. "Participation structures in Twitter interaction." In Participation in Public and Social Media Interactions, 49–66. Amsterdam: John Benjamins Publishing Company, 2015. http://dx.doi.org/10.1075/pbns.256.03dra.

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Conference papers on the topic "Social media interactions"

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Rajapaksha, Praboda, Reza Farahbakhsh, Noel Crespi, and Bruno Defude. "Inspecting Interactions: Online News Media Synergies in Social Media." In 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM). IEEE, 2018. http://dx.doi.org/10.1109/asonam.2018.8508534.

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Madeira, Morgan, and Anupam Joshi. "Analyzing Close Friend Interactions in Social Media." In 2013 International Conference on Social Computing (SocialCom). IEEE, 2013. http://dx.doi.org/10.1109/socialcom.2013.145.

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Gomes, Alan Keller, and Maria da Graça Campos Pimentel. "A media-based social interactions analysis procedure." In the 27th Annual ACM Symposium. New York, New York, USA: ACM Press, 2012. http://dx.doi.org/10.1145/2245276.2245472.

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Kavanaugh, Andrea L., and Ziqian Song. "Reflecting Community Events and Social Interactions through Archived Social Media." In dg.o '17: 18th Annual International Conference on Digital Government Research. New York, NY, USA: ACM, 2017. http://dx.doi.org/10.1145/3085228.3085282.

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Wang, Ji-Dong, Guangshuo Chen, Jia-Liang Lu, and Min-You Wu. "Co-media: Creating active interactions for localized community with social media." In 2015 IEEE/CIC International Conference on Communications in China (ICCC). IEEE, 2015. http://dx.doi.org/10.1109/iccchina.2015.7448728.

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Maltseva, Anna, Andrey Klebanov, Natalia Shilkina, Olesya Mahnitkina, and Ilya Lyamkin. "Culture of social media interactions amongst modern students." In IMS2017: International Conference. New York, NY, USA: ACM, 2017. http://dx.doi.org/10.1145/3143699.3143712.

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Yang, Haodong, and Christopher C. Yang. "Harnessing Social Media for Drug-Drug Interactions Detection." In 2013 IEEE International Conference on Healthcare Informatics (ICHI). IEEE, 2013. http://dx.doi.org/10.1109/ichi.2013.10.

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Robertson, Scott P., Bryan Semaan, Sara Douglas, and Misa Maruyama. "Mixed Media: Interactions of Social and Traditional Media in Political Decision Making." In 2013 46th Hawaii International Conference on System Sciences (HICSS). IEEE, 2013. http://dx.doi.org/10.1109/hicss.2013.408.

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Susskaya, Olga, and Alexandra Budanova. "Social aspects of human-computer interactions in the media." In CSIS'2019: XI INTERNATIONAL SCIENTIFIC CONFERENCE COMMUNICATIVE STRATEGIES OF THE INFORMATION SOCIETY. New York, NY, USA: ACM, 2019. http://dx.doi.org/10.1145/3373722.3373788.

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Medaglia, Rony, and Demi Zhu. "Paradoxes of Deliberative Interactions on Government-Managed Social Media." In dg.o '16: 17th International Digital Government Research Conference. New York, NY, USA: ACM, 2016. http://dx.doi.org/10.1145/2912160.2912184.

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Reports on the topic "Social media interactions"

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Son, Jihyeong, NIgel AR Joseph, and Vicki McCracken. Instagram Captions Matter. How Regulatory Fit Relates to Consumer Interactions and Brand Evaluations on Social Media. Ames (Iowa): Iowa State University. Library, January 2019. http://dx.doi.org/10.31274/itaa.10233.

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Yatsymirska, Mariya. SOCIAL EXPRESSION IN MULTIMEDIA TEXTS. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11072.

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The article investigates functional techniques of extralinguistic expression in multimedia texts; the effectiveness of figurative expressions as a reaction to modern events in Ukraine and their influence on the formation of public opinion is shown. Publications of journalists, broadcasts of media resonators, experts, public figures, politicians, readers are analyzed. The language of the media plays a key role in shaping the worldview of the young political elite in the first place. The essence of each statement is a focused thought that reacts to events in the world or in one’s own country. The most popular platform for mass information and social interaction is, first of all, network journalism, which is characterized by mobility and unlimited time and space. Authors have complete freedom to express their views in direct language, including their own word formation. Phonetic, lexical, phraseological and stylistic means of speech create expression of the text. A figurative word, a good aphorism or proverb, a paraphrased expression, etc. enhance the effectiveness of a multimedia text. This is especially important for headlines that simultaneously inform and influence the views of millions of readers. Given the wide range of issues raised by the Internet as a medium, research in this area is interdisciplinary. The science of information, combining language and social communication, is at the forefront of global interactions. The Internet is an effective source of knowledge and a forum for free thought. Nonlinear texts (hypertexts) – «branching texts or texts that perform actions on request», multimedia texts change the principles of information collection, storage and dissemination, involving billions of readers in the discussion of global issues. Mastering the word is not an easy task if the author of the publication is not well-read, is not deep in the topic, does not know the psychology of the audience for which he writes. Therefore, the study of media broadcasting is an important component of the professional training of future journalists. The functions of the language of the media require the authors to make the right statements and convincing arguments in the text. Journalism education is not only knowledge of imperative and dispositive norms, but also apodictic ones. In practice, this means that there are rules in media creativity that are based on logical necessity. Apodicticity is the first sign of impressive language on the platform of print or electronic media. Social expression is a combination of creative abilities and linguistic competencies that a journalist realizes in his activity. Creative self-expression is realized in a set of many important factors in the media: the choice of topic, convincing arguments, logical presentation of ideas and deep philological education. Linguistic art, in contrast to painting, music, sculpture, accumulates all visual, auditory, tactile and empathic sensations in a universal sign – the word. The choice of the word for the reproduction of sensory and semantic meanings, its competent use in the appropriate context distinguishes the journalist-intellectual from other participants in forums, round tables, analytical or entertainment programs. Expressive speech in the media is a product of the intellect (ability to think) of all those who write on socio-political or economic topics. In the same plane with him – intelligence (awareness, prudence), the first sign of which (according to Ivan Ogienko) is a good knowledge of the language. Intellectual language is an important means of organizing a journalistic text. It, on the one hand, logically conveys the author’s thoughts, and on the other – encourages the reader to reflect and comprehend what is read. The richness of language is accumulated through continuous self-education and interesting communication. Studies of social expression as an important factor influencing the formation of public consciousness should open up new facets of rational and emotional media broadcasting; to trace physical and psychological reactions to communicative mimicry in the media. Speech mimicry as one of the methods of disguise is increasingly becoming a dangerous factor in manipulating the media. Mimicry is an unprincipled adaptation to the surrounding social conditions; one of the most famous examples of an animal characterized by mimicry (change of protective color and shape) is a chameleon. In a figurative sense, chameleons are called adaptive journalists. Observations show that mimicry in politics is to some extent a kind of game that, like every game, is always conditional and artificial.
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Zinenko, Olena. THE SPECIFICITY OF INTERACTION OF JOURNALISTS WITH THE PUBLIC IN COVERAGE OF PUBLIC EVENTS ON SOCIAL TOPICS. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11056.

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Consideration of aspects of the functioning of mass media in society requires a comprehensive approach based on universal media theory. The article presents an attempt to consider public events in terms of a functional approach to understanding the media, proposed by media theorist Dennis McQuayl in the theory of mass communication. Public events are analyzed, on the one hand, as a complex object of journalistic reflection and, on the other hand, as a situational media that examines the relationship of agents of the social and media fields in the space of communication interaction. Taking into account philosophical approaches to the interpretation of the concept of event, considering its semantic spectrum, specificity of use and synonyms in the Ukrainian language, a working definition of the concept of public event is given. Based on case-analysis of public events, In accordance with the functions of the media the functions of public events are outlined. This is is promising for the development of study on typology of public events in the context of mass communication theory. The realization of the functions of public events as situational media is illustrated with such vivid examples of cultural events as «Gogolfest» and «Book Forum in Lviv». The author shows that a functional approach to understanding public events in society and their place in the space of mass communication, opens prospects for studying the role of media in reflecting the phenomena of social reality, clarifying the presence and quality of communication between media producers and media consumers.
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Ivanova, Iryna, and Elena Afanasieva. MODEL OF INTERACTION BETWEEN ADVERTISING, PR AND JOURNALISM. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11060.

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The article is an overview of the journalism – PR – advertising relationship at the terminological, empirical-analytical and practical levels. It traces the state of the discussion of these correlations in the post-soviet media such as Ukraine. The study describes that domesticating the importance of the appropriate partnership between the three communication technologies. The thesis is that journalism, advertising and PR create a mutual connection that takes place in an atmosphere of PR and advertising permissiveness and deepens with the development of digitalization, Social network development. The present research is based on a comprehensive approach. The inductive and deductive methods are adopted to discuss theoretical materials, and the interdisciplinary research method is used to detect PR-specific features as a philosophy of a new journalism project. The interpretive approach, usually employed to analyze media text as a complex synthetic structure, was also taken into consideration. The analytical method application identified the modern means of substantiating the ideological, esthetical and informative value of brand journalism and spin doctor. The innovative character of modern media as a behavioral strategy in the advertising and PR industry consists in the fact that it is a form of creative production and behavior rather than adapting a specific communication situation. The article examines the main directions of contemporary interactions between PR, advertising and journalism as a media content creation. In this context, it is asserted that advertising, journalism and PR activities can contribute to the creation of media content. At some point, good media content is achieved not only as a result of this competition but also from the correlation between PR, advertising and journalism.
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Ross, Kassandra, and Young-A. Lee. Social Media Era Consumers' Identity Formation: A Symbolic Interactionist Approach to Consumer-Brand Identity Co-creation. Ames (Iowa): Iowa State University. Library, January 2019. http://dx.doi.org/10.31274/itaa.8790.

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Syvash, Kateryna. AUDIENCE FEEDBACK AS AN ELEMENT OF PARASOCIAL COMMUNICATION WITH SCREEN MEDIA-PERSONS. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11062.

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Parasocial communication is defined as an illusory and one-sided interaction between the viewer and the media person, which is analogous to interpersonal communication. Among the classic media, television has the greatest potential for such interaction through a combination of audio and visual series and a wide range of television content – from newscasts to talent shows. Viewers’ reaction to this product can be seen as a defining element of parasociality and directly affect the popularity of a media person and the ratings of the TV channel. In this article we will consider feedback as part of parasocial communication and describe ways to express it in times of media transformations. The psychological interaction «media person – viewer» had been the focus of research by both psychologists and media experts for over 60 years. During the study, scientists described the predictors, functions, manifestations and possible consequences of paracommunication. One of the key elements of the formed parasocial connections is the real audience reaction. Our goal is to conceptualize the concept of feedback in the paradigm of parasocial communication and describe the main types of reactions to the media person in long-term parasocial relationships. The research focuses on the ways in which the viewer’s feedback on the television media person is expressed, bypassing the issue of classifying the audience’s feedback as «positive» and «negative». For this purpose, more than 20 interdisciplinary scientific works on the issue of parasocial interaction were analyzed and their generalization was carried out. Based on pre­vious research, the types and methods of feedback in the television context are separated. With successful parasocial interaction, the viewer can react in different ways to the media person. The type of feedback will directly depend on the strength of the already established communication with the media person. We distinguish seven types of feedback and divide them into those that occur during or after a television show; those that are spontaneous or planned; aimed directly at the media person or third parties. We offer the following types of feedback from TV viewers: «talking to the TV»; telling about the experience of parasocial communication to others; following on social networks; likes and comments; imitation of behavior and appearance; purchase of recommended brands; fanart.
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You might also be interested in the extended bibliographies on the topic 'Social media interactions' for particular source types:
Journal articles Dissertations / Theses Books
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