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1

Rose, Kathryn. Solving the social media puzzle: 7 simple steps to planning a social media strategy for your business. Tate Publishing, 2012.

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2

Young, Antony. Brand media strategy: Integrated communications planning in the digital era. Palgrave Macmillan, 2014.

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3

Frick, Tim. Return on engagement: Content, strategy, and design techniques for digital marketing. Focal Press, 2010.

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4

Weber, Larry. Everywhere: Comprehensive digital business strategy for the social media era. Wiley, 2011.

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5

Guglielmina, Lawerence. Understanding Social Media Marketing : Leverage Social Media Influencers: Influencer Marketing Strategy. Independently Published, 2021.

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6

Vallin, Wilber. Social Media Marketing Strategy : Social Media Marketing and Promotion Guidebook: Candy Crush Social Media. Independently Published, 2021.

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7

Perez, John. Learn Effective Social Media Marketing Strategy. Independently Published, 2022.

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8

Social Media and Mobile Marketing Strategy. Oxford University Press, Incorporated, 2016.

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9

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement. Kogan Page, Limited, 2023.

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10

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement. Kogan Page, Limited, 2023.

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11

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement. Kogan Page, Limited, 2023.

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12

Parado, Donna. Social Media Marketing Basics: Simple Steps to Design the Easiest Social Media Marketing Strategy. Independently Published, 2022.

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13

Social Media Marketing: Social Media Marketing - 2nd EDITION - How To Build And Execute Your Own Social Media Strategy. CreateSpace Independent Publishing Platform, 2015.

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14

Piskorski, Mikolaj Jan. Social Strategy: How We Profit from Social Media. Princeton University Press, 2014.

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15

Piskorski, Mikolaj Jan. Social Strategy: How We Profit from Social Media. Princeton University Press, 2014.

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16

Loughmiller, Chase. Social Media Marketing : the Ultimate Strategies to Master Your Brand: Facebook Social Media Marketing Strategy. Independently Published, 2021.

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17

Hauser, Jennifer. Snapchat Marketing Techniques : Snapchat Marketing for Dummies, Snapchat Story for Your Social Media Marketing Strategy: Social Media Marketing Strategy with Snapchat Marketing, Techniques and Guide. Independently Published, 2018.

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18

Evolving Interactions: Business Strategy and Social Media. Emerald Publishing Limited, 2012.

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19

Honald, Michelle, and Kelli Matthews. Strategic Social Media. Taylor & Francis Group, 2021.

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20

Honald, Michelle, and Kelli Matthews. Strategic Social Media. Taylor & Francis Group, 2021.

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21

Honald, Michelle, and Kelli Matthews. Strategic Social Media. Taylor & Francis Group, 2021.

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22

Postlewaite, Johnny. How to Carry Out Social Media Marketing Effectively? : 30 Marketing Strategies to Help: Twitter Social Media Marketing Strategy. Independently Published, 2021.

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23

Withenshaw, Kamala. Social Media Marketing Guide : Building Your Social Media Marketing Strategy for Your Business: Guide to Digital Marketing Platforms. Independently Published, 2021.

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24

Business Marketing: Social Media ROI, Content Marketing, Machine Learning, Sales Strategy, Social Media Branding, Customer Communication. Independently Published, 2022.

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25

Brilliant Social Media How To Start Refine And Improve Your Social Media Business Strategy. Pearson Education Limited, 2013.

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26

Russell, Philip. Social Media Marketing for Beginners: Social Media Influencers, Content Strategy, Engagement and Analytics. Independently Published, 2019.

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27

Atherton, Julie. Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement. Kogan Page, Limited, 2019.

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28

Atherton, Julie. Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement. Kogan Page, Limited, 2019.

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29

Atherton, Julie. Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement. Kogan Page, Limited, 2019.

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30

Nauer, Timmy. Big Book of Social Media Marketing : Building Marketing Strategy to Boost Sales of Your Business: Social Media Marketing Tips. Independently Published, 2021.

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31

Gibson, S. M. H. Social Media Marketing Strategy: Platforms Your Company Should Leverage. Sunny Publishing, LLC, 2022.

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32

Willard, Aaron Claude. How to Create Your Business Marketing: Social Media Strategy. Independently Published, 2020.

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33

Gibson, S. M. H. Social Media Marketing Strategy: Platforms Your Business Should Leverage. Independently Published, 2022.

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34

Gibson, S. M. H. Social Media Marketing Strategy: Platforms Your Business Should Leverage. Independently Published, 2022.

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35

Holloman, Christer. Social Media MBA: Your Competitive Edge in Social Media Strategy Development and Delivery. Wiley & Sons, Incorporated, John, 2012.

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36

Holloman, Christer. Social Media MBA: Your Competitive Edge in Social Media Strategy Development and Delivery. Wiley & Sons, Incorporated, John, 2011.

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37

Holloman, Christer. Social Media MBA: Your Competitive Edge in Social Media Strategy Development and Delivery. Wiley & Sons, Incorporated, John, 2012.

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38

Holloman, Christer. Social Media MBA: Your Competitive Edge in Social Media Strategy Development and Delivery. Wiley & Sons, Incorporated, John, 2011.

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39

Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization. Kogan Page, Limited, 2022.

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40

Press, Scorpio Digital. Social Media Marketing Strategy for Small Business: How to Attract Customers Using Social Media. Independently Published, 2019.

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41

Jenkins, Andrew. Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization. Kogan Page, Limited, 2022.

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42

Jenkins, Andrew. Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization. Kogan Page, Limited, 2022.

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43

Social Media Marketing Strategy Workbook: A Practical Guide to Social Media Marketing and Customer Engagement/Facebook, Twitter, Instagram. Independently Published, 2020.

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44

Social Media Marketing Strategy Workbook: A Practical Guide to Social Media Marketing and Customer Engagement/Facebook, Twitter, Instagram. Independently Published, 2020.

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45

Social media strategy: Marketing and advertising in the consumer revolution. Rowman & Littlefield Publishers, 2016.

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46

Social Media Marketing: A Strategic Approach. Cengage South-Western, 2021.

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47

Social Media Marketing: A Strategic Approach. Cengage South-Western, 2016.

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48

Social Media Marketing: A Strategic Approach. Cengage Learning, 2012.

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49

Banks, Roger. Social Media Marketing: Content Strategy, Digital Marketing 2020, Build Your Brand and Influence. Independently Published, 2019.

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50

Holloman, Christer. Social Media MBA in Practice: An Essential Collection of Inspirational Case Studies to Influence Your Social Media Strategy. Wiley & Sons, Incorporated, John, 2013.

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