Academic literature on the topic 'Social media – Namibia'

On 3 May, 2013, AUT University’s Pacific Media Centre marked the 20th anniversary of the UNESCO World Press Freedom Day with the inaugural event in New Zealand. The event was initiated by UNESCO’s Programme for Freedom of Expression, Democracy and Peace with the first seminar on ‘Promoting an Independent and Pluralistic African Media’ in Windhoek, Namibia, on 3 May, 1993. The journalists participating in that event drew up the Windhoek Declaration which highlighted that press freedom should be understood as a media system that is free, pluralistic and independent. They insisted that that this dispensation was essential for democracy and development. The Declaration became a landmark document in the fight for press freedom around the world. This address argues that new ethical codes of practice are now needed that are inclusive of serious bloggers and citizen journalists. The author of this address states: ‘The printing press spawned free expression’s offspring—the right of “press freedom”—as pamphleteers fought censorship by governments in the ensuing centuries. Events are unfolding much more quickly now. It would be an historic irony and a monumental shame if press freedom met its demise through the sheer pace of irresponsible truth-seeking and truth-telling today’.

The shortage of local electricity generation capacity coupled with increasing reliance on South Africa, from which it imports about forty-eight (48%) percent of its electricity, and another five (5%) percent from Zambia, Zimbabwe and other short term energy markets constitute the major shortcomings of electricity industry in Namibia.Therefore, price stability and volatility indices of electricity can directly impact on the developmental imperatives of any nation. This is so because the quality, quantity and pricing of electricity available to the citizenry have become the common denominators for measuring the standards of living of any commune, like Namibia. Extensive literature searchand review, and about 127 yielded questionnaires out of the 300 administered questionnaires; were used to gather data for the study. The yielded survey data were subsequently subjected to statistical analyses using the Statistical Package for Social Sciences (SPSS version 11.5) to develop a sigmoid plot for predicting the future electricity pricing model for Namibia employing first order differential equations. The results show that the generalisedlogistic equation model for the future pricing of electricity consumed in Namibia, increased by about 13.52% per year. Upon substituting the available 1995 electricity pricing data into the logistic equation model, it was possible to predict the future electricity price for 2010, with about 1.8% error. It can be seen that the developed logistic model fit is only viable for about fifteen (15) years. It is suggested that, better estimates can be obtained if the median electricity price for either 2002 or 2003 is used as the initial electricity price, to obtain more credible electricity prices with longertime ranges, for Namibia.

Character education in early childhood is not new, and character education is also not just a transfer of knowledge, but something that needs to be built early on through various stimula- tions. This study aims to develop the character of early childhood through audio-visual media with traditional Javanese songs. Using educational design-based research to develop audio-visual media from traditional songs, this media was tested in the field with an experimental design with a control group. Respondents involved 71 kindergarten students from one experimental class in one control class. The data revealed that character education in children shows the average value of the experi- mental class is higher than the control group, this means character education in children can be built through traditional songs. Further research can be done to improve the character of early childhood through a variety of media that interests children. Keywords: Early Childhood, Character Education, Javanese Traditional Songs Media References: Anderson, T., & Shattuck, J. (2012). Design-based research: A decade of progress in education research? Educational Researcher, 41(1), 16–25. https://doi.org/10.3102/0013189X11428813 Bates, A. (2016). The management of ‘emotional labour’ in the corporate re-imagining of primary education in England. International Studies in Sociology of Education, 26(1), 66–81. https://doi.org/10.1080/09620214.2016.1175959 Bates, A. (2019). Character education and the ‘priority of recognition.’ Cambridge Journal of Education, 49(6), 695–710. https://doi.org/10.1080/0305764X.2019.1590529 Battistich, V., Schaps, E., Watson, M., Solomon, D., & Lewis, C. (2000). Effects of the Child Development Project on students’ drug use and other problem behaviors. Journal of Primary Prevention, 21(1), 75–99. https://doi.org/10.1023/A:1007057414994 Berkowitz, M. W. (1933). The Science of Character. The Journal of Philosophy, 30(20), 557. https://doi.org/10.2307/2016365 Berkowitz, M. W., & Bier, M. C. (2004). Research Based Character Education. Annals of the American Academy of Political and Social Science, 591(January), 72–85. https://doi.org/10.1177/0002716203260082 Botvin, G. J., Epstein, J. A., Baker, E., Diaz, T., & Ifill-Williams, M. (2013). School-based drug abuse prevention with inner-city minority youth. The Etiology and Prevention of Drug Abuse Among Minority Youth, 6(I), 5–19. https://doi.org/10.4324/9781315827735-6 Carr, D. (2012). Educating the Virtues: Essay on the philosophical psychology of moral development and education. London: Routledge. Cobb, J. (2007). What’ll I do with the baby-o? Nursery rhymes, songs, and stories for babies. Vancouver: BC: Blacksheep Press. Damon, W. (1988). The moral child: Nurturing children’s natural moral growth. New York: Free press. Derlicki, J. (2005). Ethno-pedagogy - the curse or the cure? The role of the school among youth in Nelemnoe (Yakutia). Sibirica, 4(1), 63–73. https://doi.org/10.1080/13617360500070731 Dick, W., & Carey, L. (2009). The Systematic Design of Instruction. New Jersey: Pearson Education. Ecclestone, K. (2012). From emotional and psychological well-being to character education: Challenging policy discourses of behavioural science and “vulnerability.” Research Papers in Education, 27(4), 463–480. https://doi.org/10.1080/02671522.2012.690241 Fleer, M., & Hedegaard, M. (2010). Children’s development as participation in everyday practices across different institutions. Mind, Culture, and Activity, 17(2), 149–168. https://doi.org/10.1080/10749030903222760 Goodman, J. F. (2019). Searching for character and the role of schools. Ethics and Education, 14(1), 15–35. https://doi.org/10.1080/17449642.2018.1537989 Greenberg, M. T., Kusche, C. A., Cook, E. T., & Quamma, J. P. (1995). Promoting emotional competence in school-aged children: The effects of the PATHS curriculum. Development and Psychopathology, 7(1), 117–136. https://doi.org/10.1017/S0954579400006374 Hanna, W. (2014). A Reggio-Inspired Music Atelier: Opening the Door Between Visual Arts and Music. Early Childhood Education Journal, 42(4), 287–294. https://doi.org/10.1007/s10643-013-0610-9 Harahap, N., Kahar, I. A., & Nasution, L. H. (2018). Preservation of lullabies songs in forming character based on local wisdom. International Journal of Linguistics, Literature and Culture, 5(1), 32–42. https://doi.org/10.21744/ijllc.v5n1.479 Hariswari, K. P., & Iswidayanti, S. (2019). Catharsis : Journal of Arts Education Gending Rare : Its Potential As A Character Education Media Based on Local Authority in Denpasar City. 8(3), 352–362. Hariyadi, S., Tamalene, M. N., & Hariyono, A. (2019). Ethnopedagogy of the osing tribe folk song: exploration and formation of biology learning character. Biosfer, 12(2), 258–276. https://doi.org/10.21009/biosferjpb.v12n2.258-276 Hendrix, R. E., Palmer, K. Z., Tashis, N., & Winner, M. G. (2013). The incredible flexible you: A social thinking curriculum for the preschool and the early elementary years. San Jose: CA: Think Social. Herliyana, & Rosmiati. (2018). Developing the Nationalism Character of Young Learners by Using Songs and Traditional Dances of Indonesia. Proceedings of the International Conference on the Roles of Parents in Shaping Children’s Characters (ICECED), 287–292. Hidayati, I., Handini, M. C., & Karnadi. (2018). Character education on Dendang saluang ( Traditional song Minangkabau ) in Nagari Saribu Rumah. International Journal of Advanced Education and Research, 3(3), 01–05. Ilari, B. (2018). Scaramouche Goes to Preschool: The Complex Matrix of Young Children’s Everyday Music. Early Childhood Education Journal, 46(1), 0. https://doi.org/10.1007/s10643-017-0842-1 Jeynes, W. H. (2019). A Meta-Analysis on the Relationship Between Character Education and Student Achievement and Behavioral Outcomes. Education and Urban Society, 51(1), 33–71. https://doi.org/10.1177/0013124517747681 Kotsonis, A. (2020). What can we learn from Plato about intellectual character education? Educational Philosophy and Theory, 52(3), 251–260. https://doi.org/10.1080/00131857.2019.1631157 Kurniawati, Y., Pranoto, S., & Hong, J. J. (2014). Developing Early Childhood’s Character Through Javanesenese Traditional Game. Indonesian Journal of Early Childhood Education Studies, 3(1), 68–72. https://doi.org/10.15294/ijeces.v3i1.9477 Lee, A. (2016). Implementing character education program through music and integrated activities in early childhood settings in Taiwan. International Journal of Music Education, 34(3), 340–351. https://doi.org/10.1177/0255761414563195 Lee, G. L. (2013). Re-emphasizing Character Education in Early Childhood Programs: Korean Children’s Experiences. Childhood Education, 89(5), 315–322. https://doi.org/10.1080/00094056.2013.830907 Lickona, T., Schaps, E., & Lewis, C. (2007). CEP ’ s of Effective Character Education Effective Character Education : Character Education Partnership. Mang, E. (2005). The referent of children’s early songs. Music Education Research, 7(1), 3–20. https://doi.org/10.1080/14613800500041796 Mans, M. (2002). Playing The Music- Comparing Perfomance of Children’s Song and dance in Traditional and Contemporary Namibian Education. In The Arts in Children’s Live (pp. 71–86). Netherlands: Kluwer Academic Publishers. Marshall, P. J., Bouquet, C. A., Thomas, A. L., & Shipley, T. F. (2010). Motor contagion in young children: Exploring social influences on perception-action coupling. Neural Networks, 23(8–9), 1017–1025. https://doi.org/10.1016/j.neunet.2010.07.007 MENTERI PENDIDIKAN NASIONAL. STANDAR PENDIDIKAN ANAK USIA DINI. , PERATURAN MENTERI PENDIDIKAN NASIONAL REPUBLIK INDONESIA NOMOR § (2009). Mullen, G. (2017). More Than Words: Using Nursery Rhymes and Songs to Support Domains of Child Development. Journal of Childhood Studies, 42(2), 42. https://doi.org/10.18357/jcs.v42i2.17841 Mutema, F. (2008). Shona Traditional Children ’ s Games and Play : Songs as Indigenous Ways of Knowing. English, 2(4), 189–203. Nakashima, D., Prott, L., & Bridgewater, P. (2000). Tapping Into the World’s Wisdom. UNESCO Sources, 1–24. Nyota, S., & Mapara, J. (2008). Shona Traditional Children ’ s Games and Play : Songs as Indigenous Ways of Knowing. English, 2(4), 189–203. Rogoff, B., Moore, L., Najafi, B., Dexter, A., Correa-Chávez, M., & Solís, J. (2007). Children’s development of cultural repertoires through participation in everyday routines and practices. Handbook of socialization (In J. E. G). New York: Guilford Press. Selasih, N. N., & Sudarsana, I. K. (2018). Education Based On Ethnopedagogy In Maintaining And Conserving The Local Wisdom: A Literature Study. Jurnal Ilmiah Peuradeun, 6(2), 293–306. Sizer, T. R., & Sizer, N. F. (1999). The students are watching: Schools and the moral contract. Boston: Beacon. Smeyers, P., Smith, R., & Standish, P. (2010). The therapy of education: Philosophy, happiness and personal growth. Basingstoke: Palgrave Macmillan. Sukoyo, J. (2016). The Development of Javanesenese Songs Containing Character Values as a Learning Medium of Early Childhood Education. Widyaparwa, 44(1), 1–9. Yang, L. H., Kleinman, A., Link, B. G., Phelan, J. C., Lee, S., & Good, B. (2007). Culture and stigma: Adding moral experience to stigma theory. Social Science and Medicine, 64(7), 1524–1535. https://doi.org/10.1016/j.socscimed.2006.11.013 Zeidler, Dana L; Keefer, M. (2003). the Role of Moral Reasoning on Socioscientific Issues and.

Many studies have shown a link between being competent in early mathematics and achievement in school. Early math skills have the potential to be the best predictors of later performance in reading and mathematics. Movement and songs are activities that children like, making it easier for teachers to apply mathematical concepts through this method. This study aims to develop audio-visual learning media in the form of songs with a mixture of western and traditional musical idioms, accompanied by movements that represent some of the teaching of early mathematics concepts. The stages of developing the ADDIE model are the basis for launching new learning media products related to math and art, and also planting the nation's cultural arts from an early age. These instructional media products were analyzed by experts and tested for their effectiveness through experiments on five children aged 3-4 years. The qualitative data were analyzed using transcripts of field notes and observations and interpreted in a descriptive narrative. The quantitative data were analyzed using gain score statistics. The results showed that there was a significant increase in value for early mathematical understanding of the concepts of geometry, numbers and measurement through this learning medium. The results of the effectiveness test become the final basis of reference for revision and complement the shortcomings of this learning medium. Further research can be carried out to develop other mathematical concepts through motion and song learning media, and to create experiments with a wider sample. Keywords: Early Mathematical Skills, Movement and Song Idiom Traditional, Audio-visual Learning Media References An, S. A., & Tillman, D. A. (2015). Music activities as a meaningful context for teaching elementary students mathematics: a quasi-experiment time series design with random assigned control group. European Journal of Science and Mathematics Education, 3(1), 45–60. https://doi.org/10.1038/srep15999 An, S., Capraro, M. M., & Tillman, D. A. (2013). Elementary Teachers Integrate Music Activities into Regular Mathematics Lessons: Effects on Students’ Mathematical Abilities. Journal for Learning through the Arts: A Research Journal on Arts Integration in Schools and Communities, 9(1). https://doi.org/10.21977/d99112867 Austin, A. M. B., Blevins-Knabe, B., Ota, C., Rowe, T., & Lindauer, S. L. K. (2011). Mediators of preschoolers’ early mathematics concepts. Early Child Development and Care, 181(9), 1181–1198. https://doi.org/10.1080/03004430.2010.520711 Barrett, J. E., Cullen, C., Sarama, J., Miller, A. L., & Rumsey, C. (2011). Children ’ s unit concepts in measurement : a teaching experiment spanning grades 2 through 5. 637–650. https://doi.org/10.1007/s11858-011-0368-8 Basco, R. O. (2020). Effectiveness of Song, Drill and Game Strategy in Improving Mathematical Performance. International Educational Research, 3(2), p1. https://doi.org/10.30560/ier.v3n2p1 Bausela Herreras, E. (2017). Risk low math performance PISA 2012: Impact of assistance to Early Childhood Education and other possible cognitive variables. Acta de Investigación Psicológica, 7(1), 2606–2617. https://doi.org/10.1016/j.aipprr.2017.02.001 Buchoff, R. (2015). Childhood Education. January. https://doi.org/10.1080/00094056.1995.10521830 Clements, D. H. (2014). Geometric and Spatial Thinking in Young Children. In Science of Advanced Materials (Vol. 6, Issue 4). National Science Foundation. https://doi.org/10.1166/sam.2014.1766 Clements, D. H., Baroody, A. J., Joswick, C., & Wolfe, C. B. (2019). Evaluating the Efficacy of a Learning Trajectory for Early Shape Composition. XX(X), 1–22. https://doi.org/10.3102/0002831219842788 Clements, D. H., Swaminathan, S., Anne, M., & Hannibal, Z. (2016). Young Children ’ s Concepts of Shape. 30(2), 192–212. Cross, C. T., Woods, T., & Schweingruber, H. (2009). Mathematics Learning in Early Chidhood Paths Toward Excellence and Equity. The National Academies Press. Geary, D. C. (2011). Cognitive predictors of achievement growth in mathematics: A 5-year longitudinal study. Developmental Psychology, 47(6), 1539–1552. https://doi.org/10.1037/a0025510 Geary, D. C. (2012). Learning Disabilities and Persistent Low Achievement in Mathematics. J Dev Behav Pediatr., 32(3), 250–263. https://doi.org/10.1097/DBP.0b013e318209edef.Consequences Gejard, G., & Melander, H. (2018). Mathematizing in preschool : children ’ s participation in geometrical discourse. 1807. https://doi.org/10.1080/1350293X.2018.1487143 Harususilo, Y. E. (2020). Skor PISA Terbaru Indonesia, Ini 5 PR Besar Pendidikan pada Era Nadiem Makarim. https://pusmenjar.kemdikbud.go.id/ Hsiao, T. (1999). Romanticism with Deep Affection: Selected Articles About the Music of Hsiao Tyzen (Hengzhe Lin (ed.)). Wang Chun Feng Wen Hua Fa Xing. Kasuya-Ueba, Y., Zhao, S., & Toichi, M. (2020). The Effect of Music Intervention on Attention in Children: Experimental Evidence. Frontiers in Neuroscience, 14(July), 1–15. https://doi.org/10.3389/fnins.2020.00757 Kołodziejski, M., Králová, P. D. E., & Hudáková, P. D. J. (2014). Music and Movement Activities and Their Impact on Musicality and Healthy Development of a Child. Journal of Educational Revies, 7(4). Kristanto, W. (2020). Javanese Traditional Songs for Early Childhood Character Education. 14(1), 169–184. Litkowski, E. C., Duncan, R. J., Logan, J. A. R., & Purpura, D. J. (2020). When do preschoolers learn specific mathematics skills? Mapping the development of early numeracy knowledge. Journal of Experimental Child Psychology, 195, 104846. https://doi.org/10.1016/j.jecp.2020.104846 Logvinova, O. K. (2016). Socio-pedagogical approach to multicultural education at preschool. Procedia - Social and Behavioral Sciences, 233(May), 206–210. https://doi.org/10.1016/j.sbspro.2016.10.203 Lopintsova, O., Paloniemi, K., & Wahlroos, K. (2012). Multicultural Education through Expressive Methods in Early Childhood Education. Ludwig, M. ., Marklein, M. ., & Song, M. (2016). Arts Integration: A Promising Approach to Improving Early Learning. American Institutes for Research. Macdonald, A., & Lowrie, T. (2011). Developing measurement concepts within context : Children ’ s representations of length. 27–42. https://doi.org/10.1007/s13394-011-0002-7 Mans, M. (2002). Playing The Music- Comparing Perfomance of Children’s Song and dance in Traditional and Contemporary Namibian Education. In The Arts in Children’s Live (pp. 71–86). Kluwer Academic Publishers. Maričić, S. M., & Stamatović, J. D. (2017). The Effect of Preschool Mathematics Education in Development of Geometry Concepts in Children. 8223(9), 6175–6187. https://doi.org/10.12973/eurasia.2017.01057a Missall, K., Hojnoski, R. L., Caskie, G. I. L., & Repasky, P. (2015). Home Numeracy Environments of Preschoolers: Examining Relations Among Mathematical Activities, Parent Mathematical Beliefs, and Early Mathematical Skills. Early Education and Development, 26(3), 356–376. https://doi.org/10.1080/10409289.2015.968243 Moreno, S., Bialystok, E., Barac, R., Schellenberg, E. G., Cepeda, N. J., & Chau, T. (2011). Short-term music training enhances verbal intelligence and executive function. Psychological Science, 22(11), 1425–1433. https://doi.org/10.1177/0956797611416999 Nketia, J. H. K. (1982). Developing Contemporary Idioms out of Traditional Music. Studia Musicologica Academiae Scientiarum Hungaricae, 24, 81. https://doi.org/10.2307/902027 Nyota, S., & Mapara, J. (2008). Shona Traditional Children ’ s Games and Play : Songs as Indigenous Ways of Knowing. English, 2(4), 189–203. Östergren, R., & Träff, U. (2013). Early number knowledge and cognitive ability affect early arithmetic ability. Journal of Experimental Child Psychology, 115(3), 405–421. https://doi.org/10.1016/j.jecp.2013.03.007 Pantoja, N., Schaeffer, M. W., Rozek, C. S., Beilock, S. L., & Levine, S. C. (2020). Children’s Math Anxiety Predicts Their Math Achievement Over and Above a Key Foundational Math Skill. Journal of Cognition and Development, 00(00), 1–20. https://doi.org/10.1080/15248372.2020.1832098 Papadakis, Stamatios, Kalogiannakis, M., & Zaranis, N. (2017). Improving Mathematics Teaching in Kindergarten with Realistic Mathematical Education. Early Childhood Education Journal, 45(3), 369–378. https://doi.org/10.1007/s10643-015-0768-4 Papadakis, Stamatios, Kalogiannakis, M., & Zaranis, N. (2018). The effectiveness of computer and tablet assisted intervention in early childhood students’ understanding of numbers. An empirical study conducted in Greece. 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Thesis (MPA)--Stellenbosch University, 2015.
ENGLISH ABSTRACT: This exploratory study attempts to establish the readiness of the Namibian government in using social media as a strategy for public participation. The subject of public participation as a strategy to improve the process of policymaking has been researched extensively. Similarly, the use of social media to promote public participation which in turn influences service delivery is gaining popularity in many scholarly works. However, there is still a paucity of research investigating the use of social media as a public participation strategy to improve policymaking. Given the speed at which people worldwide have embraced the use of social media, the current study provides an opportunity to establish how the Namibian government can utilise social media as a strategy to facilitate public participation. This two-way engagement is necessary to improve the government’s efforts in the development of policies and programmes and ultimately improved service delivery. Theoretically, the analysis in this study centred on theories of public participation and emergent theories of the use of social media for good governance. The current study utilised a multi-case study approach and a combination of research techniques in collecting data. These included document analysis – in both paper and digital formats – and unstructured interviews with key respondents from the main government institutions and their strategic role in the implementation of e-government in Namibia. The study employed a systematic approach in answering all five research questions to meet the research objectives. It concludes that, although the Namibian context and legislative framework support public participation broadly, there are still a number of challenges which impact on the readiness to use social media as a strategy for public participation in the Public Service of Namibia. Following this, a set of recommendations for both policy and further research is presented.
AFRIKAANSE OPSOMMING: Hierdie ondersoekende studie poog om die gereedheid van die Namibiese regering om sosiale media as werktuig vir publieke deelname te vestig. Die onderwerp van publieke deelname as ’n werktuig om die beleidmakingsproses te verbeter, is reeds omvattend nagevors. Die gebruik van sosiale media om publieke deelname te bevorder wat om die beurt dienslewering beïnvloed, neem in verskeie akademiese bronne toe in populariteit. Navorsing wat die gebruik van sosiale media as werktuig vir publieke deelname om beleidsmaking te verbeter is skaars. Gegewe die spoed waarteen mense wêreldwyd die gebruik van sosiale media aanneem, bied hierdie studie die geleentheid om vas te stel hoe die Namibiese regering sosiale media as werktuig om publieke deelname te fasiliteer, kan gebruik. Hierdie tweerigtingbetrokkenheid is noodsaaklik om die regering se pogings in die ontwikkeling van beleide en programme en uiteindelik dienslewering te verbeter. Teoreties is die analise in hierdie studie gesentreer om teorieë oor publieke deelname en opkomende teoreë oor die gebruik van sosiale media vir goeie regeringsgedrag. Die huidige studie het ’n veelvoudige gevallestudie en ’n kombinasie van navorsingstegnieke ingespan om data in te samel. Dit het dokumentanalise – beide papier- en digitale formate – en ongestruktureerde onderhoude met sleutelrespondente van die hoofregeringsinstansies en hul strategiese rol in die implementering van e-regering in Namibië ingesluit. Die studie het van ’n sistematiese benadering gebruik gemaak om al vyf navorsingsvrae te beantwoord om sodoende aan die navorsingsdoelstellings te voldoen. Die studie bevind dat alhoewel die Namibiese konteks en wetgewende raamwerk publieke deelname breedweg ondersteun daar steeds ’n aantal uitdagings is wat ’n impak het op die gereedheid van sosiale media as ’n werktuig vir publieke deelname in die Openbare Diens van Namibië. Vervolgens word ’n stel voorstelle vir beide beleid en verdere navorsing aangebied.

Thesis (PhD) --Stellenbosch University, 2012.
ENGLISH ABSTRACT: The rapidly growing presence of old and new media in postcolonial Namibia, particularly from the decade after the turn of the Millennium, has significance for cultural and identity transformations in the country. Formerly entrenched social identities, shaped by restrictive colonialism and indigenous traditions, appear to be under pressure as shifts become apparent in the face of globalisation. This thesis examines the characteristics of change from the perspective of young adults’ mediated experiences in the city of Windhoek. The research constitutes a cultural study that addresses the current knowledge gap regarding how growing local and global media presences are increasingly situated in youth identity and cultural lifestyle spaces. Degrees of reflexive response to mediated information and entertainment are examined in an attempt to understand awareness of and reaction to local and global power narratives situated in actors’ relationships with media. It was found that participants responded positively to the novelty and opportunities that global media offered for identity and lifestyle negotiations, while also revealing ontological anxieties about erosion of ‘traditional’ culture, and concern about absence of recognition and representation of the ‘local’ in global media productions. This led to the research conceptually establishing three participant orientations to media: cultural expropriationist, cultural traditionalist and cultural representationalist. The study concluded that while media seemed to be instrumental in identity and cultural change, social tension over matters of culture appeared to be emerging.
AFRIKAANSE OPSOMMING: Die snelgroeiende teeenwoordigheid van ou en nuwe media in postkoloniale Namibië, veral sedert die dekade ná die millenniumwending, is beduidend vir kulturele en identiteitsverskuiwings in dié land. Voorheen verskanste sosiale identiteite, gevorm deur die beperkinge van kolonialisme en inheemse tradisies, skyn onder druk te wees soos verskuiwings duidelik begin te word in die lig van globalisering. Hierdie proefskrif ondersoek die eienskappe van hierdie veranderinge vanuit die perspektief van jong volwassenes se gemedieerde ondervindinge in die stad Windhoek. Hierdie navorsing behels ’n kulturele studie wat bydra tot die begrip van plaaslike en globale media-teenwoordigheid as toenemend gesitueer op die terrein van jeugidentiteit en kulturele lewenstyle. Daar word ondersoek ingestel na verskillende grade van refleksiewe reaksies op gemedieerde inligting en vermaak, in ’n poging om te verstaan hoe bewustheid van en reaksie op plaaslike en globale magsnarratiewe gesitueer is in rolspelers se verhoudings met media. Daar is bevind dat respondente positief gereageer het op die nuwighede en geleenthede wat globale media bied vir identiteits- en leefstylonderhandelinge, terwyl ontologiese onsekerhede oor die ondermyning van ‘tradisionele’ kultuur, en kommer oor die afwesigheid van erkenning en representasie van die ‘plaaslike’ in globale mediaproduksies, ook aan die lig gekom het. Hierdie bevinding het gelei daartoe dat die navorsing drie oriëntasies onder deelnemers vasgestel het: kultureel-onteienend, kultureel-tradisioneel, en kultureel-verteenwoordigend. Die studie het tot die gevolgtrekking gekom dat, terwyl die media instrumenteel in identiteits- en kultuurverandering blyk te wees, dit tegelykertyd sosiale spanning oor kulturele aangeleenthede aanwakker.

The purpose of this BA-thesis is to identify the patterns in the HIV/AIDS communication in four Namibian newspapers and examine the causes to why it is portrayed in that manner. The newspapers, The Namibian, New Era, Windhoek Observer and Informanté, vary in ownership, funding and style; from government loyal to tabloid and the journalists themselves have different backgrounds. A combination of quantitative content analysis of issues from September and October 2009, and interviews have been used. Main theories are Thomas Tuftes version of the Model for Communication on HIV/AIDS, Denis McQuails interpretation of framing and the media’s informative role and finally Silvio Waisboards Strategic communication. The results found are that articles on HIV and AIDS are common in the daily range of news but that HIV/AIDS is generally not the main subject in the text. According to the journalists the reason for this is that by isolating the subject it can enhance the risk of stigmatizing the people with HIV/AIDS. None of the newspapers have a policy on how to address HIV and AIDS, New Era is, however, in the progress of implementing one. All newspapers have had discussions on how to report on HIV/AIDS. The most common way to report about HIV and AIDS is to write about the spread of the disease and the people affected by it. Even though they appear frequently they do not get their own voice in the texts. Instead official representatives and civil society are the most common sources. The reason for this is not only lack of resources but also, as one journalist points out, an unwillingness from the reporters side due to the sensitivity of the subject. Some of the journalists stress the importance of writing to change individual behavior but none of the journalists mention that they include the structural causes behind the disease in their reporting. Reader fatigue is mentioned as a cause for the seemingly decreasing trend of coverage on HIV/AIDS. Some of the journalists say that their own personal opinions and experiences on HIV/AIDS affect their writing. They believe that committed reporting is not in conflict with the journalistic convention of impartialness. All the reporters have a journalistic aim of creating social change in the Republic of Namibia and they believe that the media has the power to do that. 

Social media are technologies that have been widely appropriated in students’ daily lives. This has resulted in increasing research interest in the potential supportive role that social media can offer in learning contexts. To date a lot of research in the area of technology in education in general and social media in particular, has concentrated in the global north. This thesis contributes to the discussion offering a global south perspective from a small-scale study, but still of insightful significance. The aim of the research was to investigate student teachers’ relationships with social media with the focus on their conceptions and uses of social media in their daily lives and how they perceive the potential of adopting social media to support their learning. This is a qualitative study using Phenomenography as a research approach. Data was collected through focus group interviews using open-ended questions. The theoretical framework employed in the study combined technology appropriation theory and learning theory from Vygotsky’s sociocultural perspective as well as the concept of networked learning. Technology appropriation was used to conceptualise how social media was appropriated by students in their daily lives, while the sociocultural and networked learning theories provided the theoretical lenses for interrogating the adoption of social media in learning. The participants in this study were student teachers at a university in Namibia. They were identified using the purposive sampling method, and they represented two different teaching programmes and three different year groups. In total, 19 students participated through 3 focus group interviews. The research findings show that research participants conceptualise social media as mainly social platforms for communication, bridging social relationships and for expanding social networks. Their use of social media reflects their conceptions, while also showing tensions regarding online and real-life identities. There were variations in perceptions of online identities, with some participants viewing them as separate from real-life identities, and others considering social media identities to be direct representations of real-life behaviour. The findings also show that social networking sites like Facebook were the dominantly used types of social media, and mainly accessed through mobile phones. Students’ perceptions of social media as supportive learning tools show recognition of the learning affordances that the technologies offer, with evidence that students were already informally using social media to support their own and their peers’ learning. Futhermore, findings show how students recognise the supportive role of social media in lifelong learning and their professional development as teachers. They indicated how social media can be used to create learning communities and supportive professional networks to foster collaboration amongst themselves as teachers. Issues of appropriate usage of social media on the basis of exposure to and sharing of content were identified. Concerns about lack of control over content shared and about privacy were additional findings. The limitations of this research lie in the fact that it was limited to a small group of participants. The purposive sampling method used to identify research participants may also have led to bais in favour of only students who used social media and were interested in talking about it. However, this was necessary for methodological reasons since only participants with actual experience in using social media were in a position to share such experiences. Conclusions highlight how the research findings corroborate previous research, that students predominantly use social media for social purposes, and the popularity of the social networking site Facebook. Conclusions further suggest that decisions on the use of social media in formal learning should be guided by pedagogical goals and learning needs that the technologies can meet. Pedagogical interventions to articulate the learning affordances of social media are suggested and cautions about the conceptual tensions between the nature of social media and the practices of formal education are highlighted. Critical media literacy is recommended to equip students with competencies to critically deal with content consumption and sharing on social media. Future research is recommended to focus on pedagogical and learning appropriation of social media.

Community radio typically relies on volunteers to produce and present stations’ programming. Volunteers are generally drawn from stations’ target communities and are seen as “representatives” of those communities. It is with such volunteers and their role as representatives of stations’ target communities that this study is concerned. It poses the question: “what are the central concepts that typically inform volunteers’ knowledge of their target community, and how do these concepts impact on their perception of how they have gained this knowledge, and how they justify their role as representatives of this community?” The dissertation teases out the implications of these conceptualisations for a volunteer team’s ability to contribute to the establishment of a media environment that operates as a Habermasian ‘critical public sphere’. It argues that this can only be achieved if volunteers have detailed and in-depth knowledge of their target community. In order to acquire this knowledge, volunteers should make use of systematic ways of learning about the community, rather than relying solely on knowledge obtained by living there. In a case study of Katutura Community Radio (KCR), one of the bestknown community radio stations in Namibia, the study identifies key differences in the way in which different groups of volunteers conceptualise “the community”. The study focuses, in particular, on such difference as it applies to those who are volunteers in their personal capacity and those who represent non-governmental and community-based organisations at the station. It is argued that two strategies would lead to significant improvement in such a station’s ability to serve as a public sphere. Firstly, the station would benefit from an approach in which different sections of the volunteer team share knowledge of the target community with each other. Secondly, volunteers should undertake further systematic research into their target community. It is also argued that in order to facilitate such processes, radio stations such as KCR should recognise the inevitability of differences between different versions of “community knowledge”.

For the Himba, deeply embedded cultural symbols—traditional daily way of life, traditional beliefs about the sacredness of cattle, and religious beliefs of ancestral worship—are of ancient origin and have been retained in their culture throughout all of recorded history. While they still exist in Himba society today, some scholars have observed a potential widespread generational shift in adherence to these core cultural values and beliefs. This study presents the findings of 41 in-depth interviews with members of the Himba tribe in northern Namibia—specifically Opuwo and Otutati—ages 18 to 65. It examines the degree to which cultural differences are emerging as a result of exposure to various influences including modern media. Special attention is given to differences among generational groups—young, middle-aged, and older Himba—that have occurred in the Himba daily way of life. Cultural differences are indicated by beliefs regarding dress and living style, cattle, and ancestral worship—the three major, deep-rooted Himba cultural symbols. Three theoretical explanations for culture change are discussed in order to explain observed differences among generational groups. Implications for culture change are provided as well as areas requiring future study. This study is unlike any other conducted among the Himba in that it formally addresses the degree to which cultural change of core cultural values exists. Himba culture has proven to be resilient to foreign influences, but some observers suggest that this is changing. Given the resources, times, and methodological restraints involved in this study, it was necessary to limit its scope to just an exploration of the existence of a potential widespread generational difference in Himba cultural values, and not an in-depth exploration of the reasons behind it. This research hopes to provide a foundation of research from which subsequent researchers can progress in our collective understanding of what Himba generational changes are occurring and how these potentially unprecedented changes have occurred.

The study aimed to determine the marketing communication methods used by Namibian clothing and textile SMEs operating from Katutura and Khomasdal Incubation Centres. A quantitative methodological approach was followed in this study. The sample comprised 45 SMEs with business operations at Katutura and Khomasdal Incubation Centres. A simple random sampling method was selected as the researcher made use of an SME name list provided by the City of Windhoek. A structured questionnaire was used to collect research data. Cross tabulations, correlations and descriptive analyses were used to analyse the research results. The research indicated that the top five most regularly used marketing communication methods are direct sales, „word-of-mouth‟, point-of-sale materials, networking, and newspaper advertisement. The least regularly used marketing communication methods are YouTube, television, direct mail, press releases and coupons/vouchers. Networking was the second most important and effective marketing communication method. Trade shows was the third most-preferred marketing communication method and the reasons advanced were „it gives me the opportunity to talk to and interact with my customers‟. It is recommended that the City of Windhoek should create incentives for current SMEs operating from Katutura and Khomasdal Incubation Centre to leave the incubation centre for new upcoming SMEs. Further research is necessary to establish the reasons why SMEs do not grow as expected and graduate from the incubation centres. Further research is also necessary to determine challenges faced by Namibian SMEs when considering which marketing communication methods to use. The conducted research recommends that different media houses be approached to design and determine special marketing packages for SMEs. Special SME development or advert sections can be negotiated with newspaper outlets. The major limitation of this study was that it was confined to clothing and textile manufacturing businesses.
Business Management
M. Com. (Business Management)

Public programming initiatives are considered as an integral part of archival operations because they support greater use of archival records. This study investigated public programming practises in the ESARBICA region. The findings of the study were determined after applying methodological triangulation, within a quantitative research context. This included the use of self-administered questionnaires, semi-structured interviews and the analysis of documents and websites. Participants in this study were ESARBICA board members, Directors of the National Archives and archivists from the ESARBICA region. Nine (69.2%) national directors representing different member states completed the questionnaire and eight archivists from the same region were interviewed. Furthermore, three ESARBICA board members were also interviwed. Legislation and country reports from ESARBICA member states were reviewed, together with websites of institutions within the ESARBICA region that offered archival education and training. Findings of the study indicated that public programming initiatives were not a priority. Reasons for this included lack of public programming policies, budgetary constraints, shortage of staff and lack of transport. Furthermore, the national archives were reluctant to rope in technology to promote their archives. Collaboration efforts with regard to promoting archives were shallow. Moreover, the investigation of user needs was restricted to existing users of the archives. In addition to all this, the archivists felt that they needed to improve their public programming skills. The study therefore suggests that the national archives of ESARBICA should focus on: legislation, public programming policies, advocacy, users, partnerships and skills. Taking these factors into consideration, an inclusive and integrated public programming framework was developed and proposed as a possible measure for improving public programming efforts in the ESARBICA region.
Information Science
D. Litt. et Phil. (Information Science)

The proliferation and access to social media platforms that allow easy access to information systems and services, content creation, and sharing, in a convenient form, has taken education administration and management by storm. Facebook is one of the many online media that can let education administrators and managers interact with each other or their subordinates by sharing information about themselves or any topical community issue via personal profiles or institutional profiles. Furthermore, it is noted that social media applications by their nature have the capabilities of educating, informing, entertaining (leisure), and socializing the audience. The research revealed that there are various groups on Facebook where youthful education administrators can use to post educational information and discuss pertinent issues concerning their institutions. Indeed, social media are being used as channels to foster economic, social, and political development education among Namibian educational administrators.