Dissertations / Theses on the topic 'SOCIETY AND TV'
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Pierson, David P. (David Paul). "A Historical/Critical Analysis of the TV Series The Fugitive." Thesis, University of North Texas, 1993. https://digital.library.unt.edu/ark:/67531/metadc501081/.
Full textCatto, Karina Martins. "O uso do Whatsapp no telejornalismo : um estudo de caso do quadro Flagrou Tá na Record /." Bauru, 2020. http://hdl.handle.net/11449/192630.
Full textResumo: Em um mundo cada vez mais conectado, o uso de aplicativos e redes sociais na televisão e, em especial no telejornalismo, vem se tornando uma prática muito comum entre as emissoras brasileiras. Por isso, esta pesquisa tem como objetivo entender o fenômeno da sociedade atual em que os telespectadores têm utilizado o aplicativo WhatsApp como forma de participação no telejornal Balanço Geral da Record TV Paulista. O estudo de caso nos norteou para que tentássemos compreender por meio de um repertório teórico como a comunicação dentro do telejornalismo tem sido alterada com a utilização do quadro Flagrou tá na Record, em que os telespectadores enviam suas contribuições à emissora. Esta pesquisa teve como metodologia a pesquisa exploratória, que se utilizou dos procedimentos de levantamento bibliográfico, estudo de caso, aplicação de um questionário, entrevista e, por fim, a análise de dados coletados nos espelhos do telejornal Balanço Geral, entre os dias 1 de junho até 31 de agosto de 2018. O que se pode constatar é que o quadro é na maioria das vezes utilizado pela população para fazer reclamações de suas cidades e bairros. Contudo, para que o telejornalismo continue tendo papel relevante para a sociedade é preciso aprofundar o debate para que o uso destas ferramentas de participação contribua significativamente na construção de um jornalismo transformador.
Abstract: In an increasingly connected world, the use of applications and social networks on television and especially on television news has become a very common practice among Brazilian broadcasters. Therefore, this research aims to understand the phenomenon of the current society in which viewers have been using the Whatsapp application as a way to participate in the TV news of free-to-air broadcasters, in special "Balanço Geral" of Record TV Paulista broadcaster. The case study has guided us to try to understand through a theoretical repertoire how communication within television journalism has been altered with the use of the attraction Flagrou Tá na Record (Freely translated as: “Caught red-handed by Record”), in which viewers send their contributions to the broadcaster. This research had as methodology a bibliographic survey, case study, application of a questionnaire, interview, and finally a data analysis. The present study analyzed the videos of the newsletter "Balanço Geral" between June 1st and August 31st, 2018 and what can be seen is that the picture is most often used by the population to make complaints about their cities and neighborhoods. However, for television journalism to continue to play a relevant role in our society, it is necessary to deepen the debate so that the use of these participation tools contributes significantly to the construction of a journalism that will be relevant and transformative for our society.
Mestre
Nazário, Paola Madeira. "TV digital, Estado e sociedade civil: trajetórias e perspectivas." Universidade do Vale do Rio do Sinos, 2009. http://www.repositorio.jesuita.org.br/handle/UNISINOS/2639.
Full textCoordenação de Aperfeiçoamento de Pessoal de Nível Superior
A dissertação investiga a movimentação das entidades da sociedade civil vinculadas à regulamentação das questões comunicacionais, a partir do processo de digitalização da televisão brasileira. Através do eixo teórico-metodológico da Economia Política da Comunicação, em diálogo com outras contribuições, são realizadas análises, no estudo da mídia, frente à relação entre Estado, mercado e sociedade civil e considerando a regulamentação da televisão digital no Brasil. A pesquisa visa compreender as dinâmicas e a inserção das entidades da sociedade civil Fórum Nacional Pela Democratização da Comunicação (FNDC) e Coletivo Intervozes perante pólos sociais essenciais na configuração da nova tecnologia digital. A problemática desta pesquisa trabalha para responder como entidades da sociedade civil voltadas às questões comunicacionais manifestam-se no processo de regulamentação e implementação da televisão digital no país. Pretende-se também averiguar qual o impacto dessas manifestações na regulamentação da TV digital
The dissertation investigates the handling of civil society organizations related to the regulation of communication issues, from the process of digitalization of television in Brazil. Through the theoretical and methodological axis of the Political Economy of Communication, in dialogue with other contributions, is analysis, the study of media, at the relationship between state, market and civil society, and considering the regulation of digital television in Brazil. The research seeks to understand the dynamics and the inclusion of civil society. National Forum for Democratization of Communication (FNDC) and Collective Intervozes, to essential social sectors in shaping the new digital technology. The issue of this research work to respond to civil society organizations devoted to communication issues are manifested in the regulatory process and implementation of digital television in the country. It is also intended to ascertain what impact these events in the regulation of digital TV and it brought the impa
Kabakaitė, Inga. "Vaikų (9-10 metų), kaip vartotojų, kritinio požiūrio į TV reklamą ugdymas(is)." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2014. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2014~D_20140227_125314-85263.
Full textThe origin of advertising counts for five centuries. During this time the function and appearance of advertising has changed a lot. In today’s society everywhere and always advertising follows person, even more, scientists create modern smart advertisings, which can recognize person and adapt to him. Noting that the main purpose of marketing professionals become not informative, but effective advertising, it is worth to concern. In recent decades, in Western countries and Lithuania advertisers began promote consumer-oriented and material society, which easily submits to advertising. Some experts describe advertising as speech generated by adults. Often adult manage to look at advertising critically, it is easier not to tempt adults with agitations of advertising. Meanwhile children become powerless. At a certain age they are not able to distinguish real world from a fairy tale so they fall into the trap of advertising. Popularity of consumer-oriented society among children is very dangerous for their development and the formation of the provisions. Although in Lithuania there is legitimate framework, which has to look after quality and criterion of advertising, studies show that advertising for children is often built outside the law. There is a need to educate young consumers critical approach to advertising and to teach them to distinguish between metaphors portrayed in advertising and understand the language of advertising. Specialists state that people usually make... [to full text]
Pujadas, Jorba Geòrgia. "Language learning through extensive TV viewing. A study with adolescent EFL learners." Doctoral thesis, Universitat de Barcelona, 2019. http://hdl.handle.net/10803/668091.
Full textAquesta tesi doctoral explora els beneficis d’una exposició prolongada a programes de televisió en llengua estrangera a través d’una intervenció longitudinal a l’aula amb estudiants d’anglès novells. La tesi, dividida en quatre estudis, se centra en la comprensió del contingut, l’adquisició de vocabulari, els efectes de la freqüència d’aparició de les paraules i la imatge, i les actituds dels estudiants envers aquest tipus d’input com a eina d’aprenentatge. Per tal d’investigar aquests aspectes, quatre classes de 2n d’ESO van veure 24 episodis consecutius d’una sèrie de televisió en quatre condicions experimentals, definides per la combinació de la llengua dels subtítols (anglès (L2) o castellà (L1)) i l’ensenyament del vocabulari (amb formació explícita o sense). Pel que fa a la comprensió, els resultats han confirmat que els subtítols en llengua nadiua són més eficaços, que el nivell de vocabulari en anglès juga un paper significatiu quan la sèrie es mira amb subtítols en anglès, i que el nivell de complexitat lèxica dels episodis (lexical coverage) també prediu el nivell de comprensió. En relació a l’adquisició de vocabulari, els resultats indiquen que ensenyar les paraules abans de veure l’episodi (a través d’activitats breus) comporta guanys significativament majors, i que el nivell de competència en anglès és clau a l’hora de beneficiar- se d’aquest tipus d’input. També s’ha trobat que els guanys en vocabulari estan relacionats amb el nivell general de comprensió, i que gran part de les paraules apreses es retenen a llarg termini. L’anàlisi de freqüència, la distribució i el suport visual de les paraules a demostrat que les paraules que més es repeteixen, i les que apareixen concentrades en el mateix episodi, així com les paraules acompanyades de la seva imatge, són més fàcils d’aprendre. Finalment, quant a les actituds dels alumnes, s’ha trobat que els estudiants estan motivats per a aprendre anglès a través d’aquest tipus d’input, i s’ha observat un canvi d’hàbits de consum de material audiovisual com a conseqüència de la intervenció. En conjunt, aquesta tesi doctoral demostra que una exposició prolongada a sèries de televisió en anglès pot potenciar l’aprenentatge de la llengua estrangera, gràcies a les seves característiques inherents (p. e. la repetició del vocabulari i la presència de les imatges) i el suport addicional del subtítols i les activitats de vocabulari.
Rodrigues, Maria Luisa Prandina. "Representação e identidade cultural em \'Tabu Brasil\' e a linguagem dos documentários da National Geographic para a TV." Universidade de São Paulo, 2015. http://www.teses.usp.br/teses/disponiveis/8/8147/tde-04082015-172551/.
Full textThis dissertation aims to discuss the representations of taboo in the Brazilian society. Originally presented in the documentary TV series Tabu Brasil, it was produced by the National Geographic Society. The hypothesis postulates that representations of taboo in the target series, apart from mere case exposures, end up marginalizing other knowledges and cultures, from a perspective situated and advocated by Western hegemonic groups. The theoretical basis for this analysis is mainly grounded in discursive studies of theoreticians such as Pechêux (1975, 1988, 1999), Foucault (1971, 1984, 1977) and Deleuze (1992), whose concepts of discursive formation, disciplinary society, relations of knowledge, power and truth, and of society of control were the basis of the discussion. The analysis problematizes the constructed imaginary of taboo, as it relates to Brazilian social issues, based on the documentary producers point of view. The perception is of the stereotyping and/or silencing of more fundamental matters in Western society. The work is divided into three chapters that examine the production of TV documentaries, their relevance and conditions of production. Through the images, the speech of the narrator and the subjects whose identities are supposedly considered as a taboo, we can observe that the representations offer the public a partial view of a subaltern other, through the point of view of the hegemonic group. At the same time, images and text reinforce the representations of taboo, suggesting the existence of an ideal society, different from the depicted one, revealing, from our discussion, a concern with possible disruptions to the management of the society of control.
Brown, Sara Catherine. "At Ages 1-2, Will TV Impact If I Help You? Prosocial Media, Joint Media Engagement, and Infant Prosocial Development During the Second Year." BYU ScholarsArchive, 2020. https://scholarsarchive.byu.edu/etd/8606.
Full textBittencourt, Maíra Carneiro. "A TV na web: uma análise dos portais de transmissão de televisão digital online, sob a perspectiva da economia política da comunicação." Universidade do Vale do Rio dos Sinos, 2010. http://www.repositorio.jesuita.org.br/handle/UNISINOS/5162.
Full textMade available in DSpace on 2016-04-05T12:21:03Z (GMT). No. of bitstreams: 1 Maíra Carneiro Bittencourt_.pdf: 5751805 bytes, checksum: 33bc36122cf3e281911b0483d93d36c2 (MD5) Previous issue date: 2010-11-24
CAPES - Coordenação de Aperfeiçoamento de Pessoal de Nível Superior
Considerando a web como um espaço de televisão digital ainda pouco debatido e difundido, esta dissertação dedica-se a discutir a relação audiovisual e internet, perante a Economia Política da Comunicação. Entende-se que a internet reúne um conjunto de condições que a distingue, tornando-se um lócus alternativo para a conformação televisiva, a ser avançado a partir de políticas públicas para sua universalização, medidas na área de educação, soluções tecnológicas e estratégias operacionais de organizações midiáticas. A partir da Economia Política da Comunicação, são analisados os tipos de disponibilização de conteúdos audiovisual na internet, observando diversos sites que provêm produtos audiovisuais, desde aqueles que somente colocam links para outras empresas realizadoras de conteúdos, até os que possuem programação própria, em fluxo e exclusiva. Constata-se que existem seis grandes modelos de disposição de audiovisual na internet, considerando os seguintes fatores: origem dos conteúdos disponibilizados (próprios, terceirizados, exclusivos), estilo de programação (em fluxo, arquivos), acesso a download e possibilidade de interação do receptor com o emissor (interatividade).
Considering the web as a space for digital TV yet little discussed and disseminated, this dissertation is devoted to discussing the relationship between audiovisual and internet before the political economy of communication. Means that the Internet represents a set of conditions that distinguishes it, becoming an alternative locus for conformation TV, to be advanced from its public policies for universal measures in education, technological solutions and operational strategies of media organizations. From the Political Economy of Communication, we analyze the types of audiovisual content available on the Internet, watching several sites that provide audio-visual products, from those who only put links to other companies fulfilling the content, even those with their own programs, flow and exclusive. It appears that there are six major models of provision of audiovisual on the internet, considering the following factors: the origin of the content available (in-house, outsourced, exclusive) way of programming (in flux, files), access to download and possibility of interaction receiver and transmitter (interactivity).
Freire, Bruno Farias de Mello. "O que o ar-tista faz com o que a televisão faz com a arte?" Pontifícia Universidade Católica de São Paulo, 2012. https://tede2.pucsp.br/handle/handle/4472.
Full textFundação de Amparo a Pesquisa do Estado de São Paulo
In the era of mobile communication, television is adapting. Viewers watch TV in transit on portable devices. New technologies diversify communication, providing more free and democratic practices. However, the most influential opinion makers still focus on the same platforms of yore. Some datas shows that 75% of Brazilians have on open TV their main source of information about politics (BAVA, 2010). Increasingly, TV acts body-to-body, inserting itself in daily life, promoting a dance of habits. The hypothesis of this project is that we are being choreographed by our daily contact with television, which also teaches us what an artist is and how art should be. We use the concept of social choreography (HEWITT, 2005) to argue that the values prevailing in society and choreography alter our bodily habits, inside and out television. This hypothesis is based on two themes: the understanding that there is a co-dependency between body and environment, explained by the Corpomídia s Theory (KATZ and GREINER, 2004), and that the mediations involved there go towards BARBERO s proposal (1997). In contemporary society, the profession of an artist has lost the ability to have a concrete social status (AGAMBEN, 1974/2012), making it an abstract adjective that can be applied to anyone. The object of the research is the program schedule of TV Globo, SBT and Record, and his goal, to investigate the social choreography they promote regarding the understanding of what an artist is. The second chapter makes a poetic exercise that proposes a form of relationship between art and communication. The third chapter is a pilot project for TV, a possibility of intervention and development of academic s issues inside society
Na era da comunicação móvel, a televisão está se adaptando. Telespectadores assistem tevê no trânsito, em aparelhos portáteis. As novas tecnologias diversificam a comunicação, propiciando práticas mais livres e democráticas. No entanto, os mais influentes formadores de opinião ainda se concentram nas mesmas plataformas de outrora. Dados revelam que 75% dos brasileiros têm na TV aberta sua principal fonte de informação sobre política (BAVA, 2010). Cada dia mais, a tevê atua corpo-a-corpo, inserindo-se no cotidiano, promovendo uma dança dos hábitos. A hipótese desta dissertação é a de que estamos sendo coreografados pelo nosso contato diário com a televisão, que também nos ensina o que é um artista e como a arte deveria ser. Usamos o conceito de coreografia social (HEWITT, 2005) para sustentar que os valores praticados em sociedade coreografam e alteram nossos hábitos corporais, dentro e fora da televisão. Esta hipótese fundamenta-se em dois eixos teóricos: no entendimento de que há uma co-dependência entre corpo e ambiente, conforme explica a Teoria Corpomídia (KATZ e GREINER, 2004), e de que as mediações aí implicadas vão na direção do que propõe BARBERO (1997). Na sociedade contemporânea, a profissão de artista perdeu a possibilidade de ter um estatuto social concreto (AGAMBEN, 1974/2012), tornando-se um adjetivo abstrato, que pode ser aplicado a qualquer um. O objeto da pesquisa é a grade de programação das TVs Globo, SBT e Record, e seu objetivo, o de investigar a coreografia social que elas promovem no que diz respeito ao entendimento do que é um artista. O segundo capítulo realiza um exercício poético que propõe uma forma de relacionamento entre arte e comunicação. Já o terceiro capítulo é um projeto piloto para Tv, uma possibilidade de elaboração e intervenção das questões da academia na sociedade
Gallo, Sophia Karlla Almeida Motta. "Comportamento alimentar e mídia: a influência da televisão no consumo alimentar de crianças do Agreste Meridional Pernambucano, Brasil." Universidade de São Paulo, 2011. http://www.teses.usp.br/teses/disponiveis/6/6136/tde-11042011-084708/.
Full textThis is a qualitative study of the cross-sectional design with students and their families in a suburban public school of the town of Garanhuns-PE. Aimed to study relationships between eating childrens behavior and exposure to food advertisements broadcast on television. Actively participated in 27 children between 7 and 9 years old and their primary caregivers (mother, father or grandparent) of 29 enrolled at the beginning of the year (two dropped out of school). Each child had chance to answer to a questionnaire individual, daily pre-tested and adapted for the local culture; to make a drawing and to participate of a colloquy with the researcher. The familiar ones had told practices and food preferences in dialogue halfstructuralized in schedule suggested and negotiated with the board of the school. The research was approved by the Committee of Ethics in Research of the FSP/USP. It can, as resulted, to deepen the understanding of how advertising directly or indirectly conveyed, transmitted as part of the scenario-food intervenes with the family cooking and food choices of children. In this sense, the familiar menu, with some variations, incorporates advertised foods on television with a predominance of processed foods with low nutritional value. The study corroborates data from the Brazilian Household Budget Surveys POF (2008-2009) that contemporaries point the nutritional transition in children as challenge of the public politics
RESTA, VALENTINA. "Società digitale e libertà religiosa." Doctoral thesis, Università Cattolica del Sacro Cuore, 2008. http://hdl.handle.net/10280/215.
Full textLast 25 years, technological developments have determined very important changes both on the material side and on the spiritual one of the people. The introduction of digital citizenship has obliged to rethink the bunch of rights and the way to apply them. The religious freedom, both individually and in association, has suffered the effects of these changes, but moreover has been a preferred sector where testing new governance rules needed to manage the innovations due to constantly increasing presence of information technologies in day by day life. Therefore, starting from a deep rethinking of the relationships between law and religion, some sectors of analysis, where testing new electronic governance rules, has been identified, in order to understand new evolutions of religious freedom rights in the digital society. These sectors are: presence of religious denominations in the national press; Internet world and issues related both to the trademark management and to religious sentiments; presence of religious denominations in radio-TV system; protection of religious sensitive personal data in agreement with the new privacy Code.
Vogel, Robert J. "To Teach and to Please: Reality TV as an Agent of Societal Change." Thesis, Boston College, 2012. http://hdl.handle.net/2345/2653.
Full textThis analysis examined the effects of reality television on its audiences. The purpose of the research was twofold: to uncover the effects that reality television has upon its audiences, and to determine whether or not these effects indicate that reality TV acts as an agent of societal change. The genre was divided into two distinct programming types: documentary as diversion and lifestyle programs. The findings suggested that reality TV has many audience effects. Discussion centered around the investigation of the second research question. It was concluded that lifestyle programs are agents of societal change, while documentary as diversion programs are not. Limitations and suggestions for further research were put forth
Thesis (BA) — Boston College, 2012
Submitted to: Boston College. College of Arts and Sciences
Discipline: Communication Honors Program
Discipline: Communication
Cakar, Mehmet. "A Critical Appraisal On The Societal Effects Of Television Magazine Programs In Turkey." Master's thesis, METU, 2003. http://etd.lib.metu.edu.tr/upload/2/12605339/index.pdf.
Full texts education level and hours of TV watching.
Beldi, Ariane. "Le DVD et la transformation des séries TV en œuvres : Le cas de la réception des séries TV d'animation japonaise en Europe." Phd thesis, Université de Strasbourg, 2013. http://tel.archives-ouvertes.fr/tel-00942910.
Full textFerahtia, Nawel. "Les chaînes arabes de télévision d'information en continu." Thesis, Paris 2, 2013. http://www.theses.fr/2013PA020028.
Full textThe Arab TV satellite channels’ growth at the regional and global scale metamorphosed Arabic media space. The early 90s impulse globalization and satellite technologies’ acquisition by Arab countries seems to be the beginning of a new era in this region where combined financial profitability, political influence and ideological actors. TV Channels rolling news and continuously broadcast information are the appropriate model that reflects this scheme in a region politically, economically and culturally so complex and mostly complicated. It is the advent of the Arab TV channel Al Jazeera and its Afghanistan war coverage in 2001 and thereafter the Iraq war in 2003 that have shaped a huge proportion of Arab public opinion. Other TV channels of the same kind are multiplied and diversified in a record time, such as Al Arabiya, Al Manar, ONTV, Al Mayadeen, etc. Arabic audience is also coveted by Western Arabic TV channels financed by western countries and their governments, such as the U.S. channel Al Hurra, French once 24 French, British one BBC Arabic or the German one DW. The study focuses on the role of the TV channels specialized on news in r evolutions known and continuously know at present the Middle East region.What is the degree of their commitment to broadcasting and anchoring universal values and democratic practices? What is the degree of influence may reveal changes in the Arab societies? The purpose of this research is to understand how the advent of TV Channels rolling news, set goals, and identify actors in order to recognize the consequences over the media plans and geopolitical perspectives
Che, Da. "La dimension publique et la télévision en Chine : les exemples de CCTV et de Phénix TV." Phd thesis, Université de Strasbourg, 2013. http://tel.archives-ouvertes.fr/tel-00996300.
Full textFigeac, Julien. "Vers une pragmatique des attachements médiatiques : le cas de la télévision mobile." Phd thesis, Université Toulouse le Mirail - Toulouse II, 2009. http://tel.archives-ouvertes.fr/tel-00411552.
Full textBiscarrat, Laetitia. "Les représentations télévisuelles du couple homme-femme : une approche par le genre." Phd thesis, Université Michel de Montaigne - Bordeaux III, 2012. http://tel.archives-ouvertes.fr/tel-00747408.
Full textRepetto, Federico. "La formation médiatisée du citoyen en Italie pendant la transition vers la deuxième République." Phd thesis, Université de Grenoble, 2011. http://tel.archives-ouvertes.fr/tel-00690917.
Full textCrozier, Susan. "TV love: television and technologies of intimacy." 2004. http://hdl.handle.net/2292/2567.
Full textImages removed from thesis for copyright reasons
Li-Hung, Chu, and 朱立宏. "LCD TV Marketing Strategy in the M Society-An Example of HANNSpree." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/92489458375041427691.
Full text輔仁大學
科技管理學程碩士在職專班
95
M society is a golbal trend caused by the abatement of the traditional inverted U income curve of the middle bourgeoisie. Small part of them step into higher income range, and most of them come down to middle low class. This kind of the income subdivision takes shape of M character, two side high and middle low. Except the polaization of income, it also means the division into two opposing extremens of expenditure and a new socity appearance in wich the difference of wide poverty gap. Taiwan, Janpan and HongKong, Asia developed contries, have belonged to M Socity category. The consumers conscious raise gradually in the M society, and company with the help from different marketing methods which make NEW Luxury rise sharply combine with society change and different commernece ability. LCD TV is suitable for M Socity because of high price, abundant product function and high added-value. HANNSpree, the study case, established since 2002. The company launced three different series of LCD TV, Sporty Active, Fashion and Fantasy, and it produced over 100 product models. HANNSpree uses priority segmentation as marketing strategy plan, fine works brand image and product gategory as product design fuature, quality control as marketing strategy execute, markup on cost as pricing strategy, Internet AD and public relationship build up as marketing promotion, and retail store as main sales channel. HANNSpree'S M society marketing strategy plan and execution, after intervie, shows following characters. 1. Ignoring the market segments which can enhance the decision making of market segment. 2. Using maekt position method can remedy the non-consideration of user market position analysis or competitor market position analysis. 3. If the pricing strategy is not been executed thoroughly, it can be remedied by perceived pricing. 4. If the product quality could not satisfy customer's requirement, company should improve product quality control process. 5. Channel development should focus omnibearingly and also digital protocol. Once HANNSpree can improve all those weakness, this company maybe can back to global market and become a famous brand.
Hsu, Ching-wei, and 許卿威. "The representation of White-Collar in TV advertisement: A perspective of consumer society." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/69144812587902625136.
Full text南華大學
傳播管理學研究所
94
This study analyzes the representation of “White Collar” in TV advertisements by means of Laclau and Mouffe’s discourse theory to manifest the transformation of the ethic of work in the consumer’s society. According to Zygmunt Bauman, the contemporary society is undergoing a shift from the producer’s society to the consumer’s society. A major attribute that characterizes the new consumer’s society is that a work is no longer valued as a life-time career pursuit. This is due to the tendency of “flexibility” of employment, which does not guarantee permanent employment. The thesis regards advertisement as “a privileged form of discourse.” Hence TV advertisements construct highly “symbolic” discourses through images, and have become a major “mediator” that manifests the values of the consumer society. This study finds that in advertisements featuring White Collar, the traditional Fordist ethic of work such as self-denial, hard working, and frugalness is no longer emphasized. The image of the White Collar begins to be formed by the logic of consumption, which emphasizes self-identity and choice. These correspond to the production logic of post-Fordism which is characterized by “individuality”, “flexibility”, and “fluidity.”
Silva, Rita Maria Espanha Pires Chaves Torrado da. "Projectos de autonomia numa sociedade em transição: os media e a saúde." Doctoral thesis, 2009. http://hdl.handle.net/10071/2404.
Full textThis abstract main issue is the meaning of daily information and communication practices concerning the individual management of the health problematic, regarding what explicitly concerns building and developing individual autonomy processes in the health field. Individual health and its daily management never involved as much information as today. Great amounts of health and medical information are available from different sources. This constant information flow motivates individuals to be responsible for their own and their family’s health, daily. This analysis considers three dimensions: 1) Internet and Television, as means of spreading information and promoting communication in the health sphere; 2) Users, and the building of their autonomy in the health context, through information and communication access; 3) Health Professionals, namely doctors, and the construction of their autonomy regarding formal and traditional health systems and, simultaneously, the promotion of users autonomy and changes in doctor/patient relationship. In the interaction between these three dimensions, and by deepening the knowledge about them, we can understand the importance of autonomy processes, in contemporary societies, which must be understood as an individual’s statement of his ability to think and act according to his own criteria, values and efforts. We therefore conclude that mediation affects health practices and representations, and media have a central role in building individual autonomy projects in the health area.
Černá, Barbora. "Obraz změn společenských hodnot v egyptských televizních seriálech." Master's thesis, 2011. http://www.nusl.cz/ntk/nusl-313301.
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