Journal articles on the topic 'Spanish Beginning readers'

ABSTRACTThe purpose of this study was to investigate word reading abilities in first and third grade Spanish-speaking children who were learning to read in Spanish; the performance of skilled and less skilled readers was compared across measures that assessed phonological recoding ability, knowledge of grapheme-phoneme correspondences, and phonemic awareness. The findings suggest that Spanish-speaking children relied on phonological recoding strategies in the process of becoming readers. First grade, less skilled readers seemed to depend on partial letter-sound knowledge. Furthermore, spelling-sound correspondences appeared to be the main source of information used by first grade, skilled readers and third grade, less skilled readers. The latter seemed to lag behind skilled readers in the use of word-specific information. The phonemic awareness tasks displayed moderate to low correlations with reading ability in the less skilled groups. It is argued that the simple phonological structure of Spanish and its shallow orthography lead to the phonological processing of letter strings during reading acquisition.

This article presents the main results of an analysis of important flaws in the Spanish translation of a number of children’s story books, known as Beginning Readers’ Books. It addresses errors which can affect the children’s process of acquiring reading and writing skills. These deficiencies can be attributed to the translators’ lack of familiarity with the initial reading patterns and their relation to a phonological awareness of Spanish. This study aims to provide initial guidelines for a translation of this sort. Se exponen los principales resultados de un estudio que analiza significativas deficiencias en la traducción al español de varios tomos de cuentos, bajo el título general de Beginning Readers’ Books. Se trata de errores que afectan el proceso de lectoescritura del lector meta. Tales deficiencias se atribuyen al desconocimiento de patrones básicos de lectura y su relación con la conciencia fonológica del español. El estudio tiene como objetivo ofrecer una guía inicial para mejorar este tipo de traducciones.

The purpose of this study was to investigate whether Spanish children that are learning to read use the syllable unit in word reading. We used a visual version of the syllable monitoring technique (Mehler, Dommerges, Freavenfelder & Seguí, 1981). For Experiment I, we selected first grade readers at the end of the first year of reading instruction. In the Experiment II we selected second grade readers at the middle of the second year of reading instruction. Participants responded whenever the structure of the target string (e.g., bal) appeared at the beginning of a subsequently presented printed word (e.g., bala). The target was either a consonant-vowel (CV) or consonant-vowel-consonant (CVC) structure and either did or did not correspond to the initial syllable of the target-bearing word. At the end of the first year of reading instruction, children showed significant effects of syllable compatibility (faster detection times when the targets correspond to the initial syllable of target-bearing words than when they did not). When we tested children of the second year of reading instruction, they also showed a syllable compatibility effect. These results suggest that Spanish children use syllabic units at the beginning of reading instruction in the visual word recognition.

Abstract Beginning in the late 13th century, readers of Alghazali’s Intentions of the Philosophers in the Provençal, Spanish and Italian Jewish spheres viewed this treatise as belonging to the same tradition to which the philosophical stances of Maimonides, or at least some of them, belong. Readers who espoused this view were sometimes also of the opinion that the Intentions was the direct source for Maimonides’ ideas. These views, coupled with an understanding that the tradition in question differs from the philosophical tradition whose representative is Averroes, led students of Maimonides’ philosophy to examine his stances on issues about which the two traditions were in dispute. The present Zuta shows that the same opinions and approaches were adopted and expressed by Shalom Anabi, one of the leading scholars of the Jewish intellectual community of Constantinople in the 15th century.

This review of literature will address the influences of knowledge of Chinese characters on the reading development of English. This question stems from an increasing number of children of Chinese heritage enrolling in school in the U.S. who wish to gain biliteracy in English and Chinese. On the one hand, bilingualism is acknowledged to be beneficial to young readers’ language and cognitive development. However, on the other hand, the logographic nature of Mandarin Chinese makes it difficult for many educators in the country who only know alphabetic languages like English and Spanish to understand how Chinese-English bilingual readers reconcile two different systems and envision what support they may need. This review will primarily focus on the basics of Mandarin Chinese and developmental models of the two languages to examine how proficiency in Chinese can transfer to and facilitate the reading development of English. Departing from the comparison and contrast between linguistic features and developmental models of the two languages, this review will investigate contributions of Chinee characters to English word reading at the levels of cognition, morphology, and phonology. While Chinese characters as logograms demand predominantly morphological knowledge than phonological awareness from readers, it is phonological awareness that contributes most to reading English words among beginning readers in kindergarten and first grade.

Between the late 1980s and early 1990s, interest in the cyberpunk genre peaked in the Western world, perhaps most evidently when Terminator 2: Judgment Day became the highest-grossing film of 1991. It has been argued that the translation of Katsuhiro Ōtomo’s manga Akira into several European languages at just that time (into English beginning in 1988, into French, Italian, and Spanish beginning in 1990, and into German beginning in 1991) was no coincidence. In hindsight, cyberpunk tropes are easily identified in Akira to the extent that it is nowadays widely regarded as a classic cyberpunk comic. But has this always been the case? When Akira was first published in America and Europe, did readers see it as part of a wave of cyberpunk fiction? Did they draw the connections to previous works of the cyberpunk genre across different media that today seem obvious? In this paper, magazine reviews of Akira in English and German from the time when it first came out in these languages will be analysed in order to gauge the past readers’ genre awareness. The attribution of the cyberpunk label to Akira competed with others such as the post-apocalyptic, or science fiction in general. Alternatively, Akira was sometimes regarded as an exceptional, novel work that transcended genre boundaries. In contrast, reviewers of the Akira anime adaptation, which was released at roughly the same time as the manga in the West (1989 in Germany and the United States), more readily drew comparisons to other cyberpunk films such as Blade Runner.

The monthly Poland: Illustrated Magazine was published (with an interruption) from 1954 to 1999. In the period under analysis (1954—1956), apart from its Polish version, the magazine was also published in English, French, Spanish, German, and Russian. The periodical was a product of the export circulation of cultural goods, the aim of which was to export translations of texts published in the country and those specifically intended for foreign readers. The initial task of the monthly was to shape the image of socialist Poland abroad. Through an analysis of texts intended for export, we examine how the monthly was used for propaganda purposes in the years making to the end of Stalinism and the beginning of “the thaw” in Poland.

AbstractIn 1841 John Murray published a sumptuously ornamented edition of John Gibson Lockhart’sAncient Spanish Ballads.Murray’s new edition, printed using the very latest bookmaking technologies and pitched at a readership newly accustomed to paying exorbitant prices for book ornaments and illustrations, was radically different from the first edition of Lockhart’s ballads, which had appeared without accompanying ornament in 1823. Illustrated by the leading illustrators of the day and decorated throughout in multiple colors by the architect Owen Jones (who would go on to become famous as a Superintendent of the Great Exhibition and the author ofThe Grammar of Ornament), Murray’s edition represents a stunning departure in Victorian printing and a highpoint in mid-Victorian design generally. At the same time, it crystallizes a debate about the nature and application of artistic design that was beginning to emerge in the early years of Victoria’s reign and that would erupt with maximum vigor ten years later in the confrontation between John Ruskin and the South Kensington School. The tension between flat, stylized design and what Ruskin was later to term “truth to nature” is already palpable in the conflict between illustrations and ornaments to Murray’s book. However, it was the involvement of Owen Jones that especially distinguished the volume, as it gave Jones the opportunity to demonstrate in a practical way ideas about design, color, and style that he would theorize fifteen years later inThe Grammar of Ornament. Those ideas are especially resonant today, given recent work on the history of the book and the “bibliographic codes” of literature, since the effect of Jones’s work is to expose the textual condition of Lockhart’s poetry itself and to harness the eye as an active constituent in the act of reading. Fifty years before the work of William Morris at the Kelmscott Press, Jones and Murray showed Victorian readers that a printed book might be a thing of real beauty and that poetry, no less than painting or architecture, is dependent on the perceptual structure of its textual vehicle.

This paper looks at self-censorship and censorship in Bushido: The Soul of Japan (1900) by Nitobe, Inazo (1862-1933) as well as in four different translations of the book. In Bushido, probably the best known of Nitobe’s books, the renowned Japanese writer and diplomat tried to act as an inter-cultural mediator between East and West and export the concepts and values of Bushido (the path of the samurai). Nitobe was descended from one of the great samurai families, but he converted to Christianity, married an American Quaker from Philadelphia and studied widely in the US and in Europe. Bushido was a valiant attempt to “translate” the ethical code of the samurais for the West, but perhaps in so doing Nitobe idealized the samurai caste by domesticating their values and teaching in order to bring them closer to Christian values and teaching. The main purpose of his book was to make Japanese culture acceptable to and valued by the West and in particular Philadelphia at the beginning of the 20th century, but he also had to assure the approval of the imperial authorities. The original text was written in English, which was not Nitobe’s mother tongue, and it can be studied as a self-translation that involves self-censorship. Writing in a foreign language obliges one to “filter” one’s own emotions and modes of expression. To a certain extent, it also limits one’s capacity for self-expression. Alternatively, it allows the writer to express more empathy for the “other culture.” Furthermore, one is much more conscious of what one wants to say, or what one wishes to avoid saying, in order to make the work more acceptable for intended readers. The four translations are the Spanish translation by Gonzalo Jiménez de la Espada (1909), the French translation by Charles Jacob (1927), the Japanese translation by Yanaihara Tadao (1938) and the Spanish translation by General José Millán-Astray (1941). A descriptive, diachronic study of the translation of selected cultural references shows the four translations to be good examples of the way translations vary over time. They also illustrate the relationship between context, pretext and text (Widowson, 2004) and the visibility or invisibility of the translator (Venuti, 1995). We have also found it useful to draw on skopos theory, as well as some aspects of the Manipulation School, in particular ideology, censorship and the emphasis on translation between distant languages and cultures. The analysis of the four translations shows that censorship of cultural references is evident during periods of conflict (such as the Japanese translation of 1938 and the Spanish translation of 1941). We hope to show that the context/pretext of the translator led to such manipulative or censorial translation decisions that Nitobe’s skopos was lost in at least one of the translations.

Resum: La novel·la anònima Pierres de Provença ens arriba des d’un original francès escrit a mitjan segle XV passant per algunes traduccions castellanes i catalanes que van fer-se des de principis del segle XVI. Malgrat la poca atenció que li ha dedicat la crítica literària en general, les aventures del cavaller Pierres i la gentil Magalona han comptat amb lectors de forma continuada fins al segle XIX. Aquest relat cavalleresc és un dels pocs títols que conformen el catàleg de la prosa impresa en català en l’època moderna, i és, per tant, força convenient fer una adequada catalogació de les edicions per tal de confegir un cens acurat que permeta estudiar l’obra i bastir-ne una edició crítica. Hem pogut establir un llistat d’onze edicions verificades pels bibliògrafs, de les quals només se’n conserven nou. La cronologia de les edicions és, a hores d’ara, aproximada, exceptuant-ne les que fan constar la data d’impressió a la portada: 1650, 1683 i 1908. Paraules clau: Pierres de Provença, edicions, català, segles XVII-XVIII Abstract: The anonymous novel Pierres de Provença has come to us from a French original written in the mid-fifteenth century through some of the Spanish and Catalan translations carried out since the beginning of the sixteenth century. Despite the little attention that it has received from most historians of literature, the adventures of the knight Pierres and the beautiful Magalona have had readers uninterruptedly up to the nineteenth century. This short chivalric story is one of the few works that make up the catalog of the Catalan prose of the modern period, and therefore it is quite convenient to make a thorough cataloguing of the editions made in order to establish an accurate census that allows to study the work and build up a critical edition. We have been able to establish a list of eleven editions verified by the bibliographers, of which only nine have been preserved. The chronology of most of the editions is, by now, just approximate, except those that have a specified date print on the cover: 1650, 1683 and 1908. Keywords: Pierres de Provença, editions, Catalan, XVII-XVIIIth centuries

We are beginning a new cycle of the Brazilian Journal of Exercise Physiology. In these next two years (2020-2021), I will be in charge of the scientific edition of the magazine and I will certainly need your help to build an increasingly interesting, solid and good scientific quality journal.Initially I would like to thank the executive editors Jean-Louis Peytavin and Guillermina Arias for the invitation and trust. I would also like to thank all colleagues who gladly accepted the invitation to participate in the scientific council of the magazine. And finally, I would like to thank the reviewers, who are an essential part of maintaining a scientific journal.As you can see, we implemented some changes already in this edition. Now all articles will be published in at least two versions - Portuguese and English and some in Spanish and English. This change is important for our magazine to achieve greater international visibility. English is the universal language of research, therefore, for our articles to be read by other nationalities, who do not speak Portuguese, they must also be in the English version. Therefore, we are calling on all researchers to translate it into English after the final acceptance of their article. With this, we hope, in addition to increasing the journal's visibility and favoring its internationalization, to attract the attention of researchers from other countries so that they also publish in our journal.You will also notice the change in the layout of the articles. We try to make your visualization more professional, making the name of the magazine, the DOI, the name of the authors very visible and even in the header, we insert an item - “How to Cite”, which already makes the way of citing the article in Vancouver, the norm ready, that most scientific journals use as a standard for their references. I cannot forget to give credit to Marvyn de Santana do Sacramento, who created this new format. You will also observe that some authors recorded short videos presenting their articles. This idea is intended to increase the magazine's visibility, as these videos can be sent through social networks and arouse the interest of other readers.In addition, we are aiming to publish six issues a year and are also beginning to accept new types of articles. Until today, the Brazilian Journal of Exercise Physiology basically published original articles, case reports and reviews. We are encouraging researchers to send us opinion articles, updates, letters to the editor and commented articles. The rules for these new article templates will be available in detail in the next edition. In this magazine, you will find an opinion article sent by Professor Marzo Grigoletto and an update sent by Professor Giulliano Gardenghi, who also received the designation of featured article of this edition. We hope to receive more and more of these new article formats.We also aim to join other Databases such as Lilacs and DOAJ. For that, we need to comply with some publication rules required by these databases. Some mentioned above and another such as the ORCID required, for example, by Lilacs. Therefore, we are requesting that all authors make their ORCID. It's fast and can be done at the link: https://orcid.org/Finally, we hope that these initial changes will serve the most demanding readers and address the needs of our researchers and collaborators. Feel free to send us suggestions, criticisms andtell us what you most enjoyed. My contact email is: jefferson@portalatlanticaeditora.com.br

This volume of Frontiers: The Interdisciplinary Journal of Study Abroad offers a wide variety of approaches and topics in international education research. First, readers will note the geographic diversity that the articles represent; they examine study abroad topics in Africa, Argentina, Costa Rica, France, Nepal, Thailand, and Vietnam. Second, the articles cover a wide-range of issues, including language acquisition, risk management, recruitment of minority students for study abroad, evaluation of cultural integration, and financial inequities in study abroad. Third, this volume contains articles by a variety of authors, including U.S.-based study abroad administrators, faculty members, and on-site resident directors. Finally, the modes of inquiry are as varied as the topics and authors. Research approaches in this volume include survey instruments, interviews, participant observation, case studies, literature review, as well as analytical essays. This diversity of geography, issues, authors, and modes of inquiry has from the beginning characterized the content of Frontiers and been one of its chief strengths. When the first volume of Frontiers appeared in 1995, one was hard pressed to find many research-based and analytical studies in the field, let alone the diversity of such work that this volume represents. In this regard, Frontiers has matured along with the field of international education, and today, almost ten years later, this volume reflects the growing importance being placed on research on the critical aspects of our work. The opening article by Lilli Engle and John Engle, “Study Abroad Levels: Toward a Classification of Program Types,” offers a revolutionary perspective by which international educators may categorize and judge study abroad programs. Their proposed typology makes qualitative distinctions between study abroad program models based on their view of a spectrum of cultural immersion. Frontiers readers will find their analysis provocative, stimulating study abroad professionals to examine programming in useful ways. In “Women and Cultural Learning in Costa Rica: Reading the Contexts,” Adele Anderson reviews research on Costa Rica’s cultural context, student adjustment and tourism theory, relating them to American student experiences, and she includes data from ethnographic observations and interviews collected during three years as a resident director of short-term programs. Anderson introduces a tool that may be used by resident directors to guide student cultural adjustment more systematically. Mark Ritchie, an on-site resident director in Thailand, provides a very useful analysis of study abroad risk management in his article, “Risk Management in Study Abroad: Lessons from the Wilderness.” Ritchie draws upon the principles of wilderness education, especially as it is conducted in developing countries, in offering recommendations for study abroad risk management. Readers will appreciate his suggestions for reducing risk by applying the experiential techniques of wilderness education. J. Scott Van Der Meid’s study, “Asian Americans: Factors Influencing the Decision to Study Abroad,” examines the factors that influence Asian American students’ decision to study abroad, and provides useful suggestions for considering ways to increase study abroad participation among this population. As the field of study abroad continues to seek ways to increase minority participation in study abroad, Van Der Meid’s study offers a model for examining this question among all ethnic groups. In their analysis of an innovative Vietnam study abroad program, “History Lived and Learned: Students and Vietnam Veterans in an Integrative Study Abroad Course,” Raymond Scurfield, Leslie Root, and Andrew Wiest et al, analyze the collaborative learning experience of students and Vietnam veterans in a program that combined the teaching of Vietnam culture and military history with an exploration of the mental health aspects of combat and post-war recovery of the veterans. This article discusses the lessons learned from the experience of designing and implementing a study abroad program that integrates history education with therapeutic objectives. Jennifer Coffman and Kevin Brennan analyze the economic imbalance of African educational exchange with the United States in their article, “African Studies Abroad: Meaning and Impact of America’s Burgeoning Export Industry.” Coffman and Brennan recommend developing more equitable models of reciprocity by examining the economics of U.S. – African exchanges, and by reconsidering the ways in which African study abroad programs are conceived and implemented in light of their social and intellectual impact. “Development of Oral Communication Skills Abroad” by Christina Isabelli-Garcia examines the impact of a semester study abroad program in Argentina on the second language acquisition of three American university Spanish learners. Isabelli-Garcia’s study measures the development of two aspects of communications skills: first, fluency and performance in the oral functions of narration, and, second, description and supporting an opinion. Her study provides insight into the conditions of a study abroad program that best promote the acquisition of improved oral communication skills in a target language. In “Studying Abroad in Nepal: Assessing Impact,” Patricia Farrell and Murari Suvedi present the perceived impact of studying in Nepal on students’ academic program, personal development, and intellectual development. Using a survey instrument as well as interviews and case studies, the authors link the reported outcomes to the objectives of the study abroad program. We are pleased to include in this volume of Frontiers an essay by Patti McGill Peterson, “New Directions for the Global Century.” McGill Peterson’s analysis of the changing and challenging context for global education inspires us to meet the demands of the 21st century with determination, creativity, and enhanced global collaboration. This volume of Frontiers concludes with reviews of books of interest to international educators, each relating to diverse intellectual foundations of the field: Jean-Philippe Mathy’s Extrême-Occident: French Intellectuals and America, Louis Menand’s The Metaphysical Club: A Story of Ideas in America, and First Great Triumph: How Five Americans Made Their Country a World Power by Warren Zimmermann. We encourage our readers to continue to suggest books of interest, and to submit reviews for consideration. The update on the Forum on Education Abroad that appears at the back of this volume reflects the continuing fruitful collaboration between Frontiers and the Forum. Together with the Forum, Frontiers will continue to encourage and support research studies on study abroad topics, and to disseminate this research as widely as possible. The next volume of Frontiers, due to be published in November, 2004, will be our tenth anniversary volume. It is appropriate that this anniversary volume will be a Special Issue that focuses on the assessment of the learning outcomes of study abroad, a topic that reflects the maturation of a field that is now beginning to document the results of its activity. Other Special Issues that are in the planning stages include: curriculum integration and study abroad, the arts and study abroad, and student development and study abroad. Finally, I want to thank the new sponsors of Frontiers who, together with our existing sponsors, make the publication of this journal possible. The sponsors of Frontiers are institutions with a strong commitment to international education, and we are proud to be supported by them. The editorial board takes seriously its responsibility to provide the very best writing about and research on study abroad to our readers, and the support of our sponsors makes this mission possible. Brian J. Whalen Editor

I want to bring to the attention of the reader in this essay. A proper Name and a certain topic. The Name, Prudencio Galindo, Spanish -and therefore Almost forgotten- who dared to defend a little appreciated friar, Gotescalco, so much so that he did not avoid opposing not only eclessiastical power -Hincmaro and Rabano Mauro- but also the prestigious scholar Scotus Eringenus. The opportunity, a topic of all times, from the beginning of Christianity, already discussed by St. Augustine: the intention of harmonizing free will with predestination and grace.

Starting from temporality as the organizing principle of any communicative situation, the present study investigates the use of verbal paradigms in Spanish when expressing memory and forgetfulness in a fictional speech act, such as poetry. Every text, including poetic, is a pragmatic unit of interaction in which an enunciator transmits a linguistic fact in order to awaken certain effects in the addressee. Nevertheless, successful communication depends not only on what is actually said, but also and above all, on what a reader or listener can deduce from what is said. Linguistic communication is not only an encoding-decoding process, but mainly the complementary process of ostension and inference, as Sperber and Wilson (1986) show within the theory of relevance. The explicit and implicit meanings of statements can always be understood only through the context, which is constantly changing as the presumption in the process of communication. Subsequently, the presumption that poetic language provokes a specific implicit meaning in the reader enables the establishment of complex relations between the significance and plurality of contexts within the lyrical discourses.The study focuses on two collections of poems, Eternidades (1918) and Piedra y Cielo (1919), written by the great Spanish poet Juan Ramón Jiménez, and explores the possibilities of explicit and implicit meanings of time and memory that are incited by the verbal paradigms. Both collections, which represent the beginning of a new era in the poet’s creation, are characterized by intense self-reflection. Time, forgetfulness and memory are, similar to the poetic word itself, the essential means that enable the poet to establish individual moments of eternity within the implications of lyrical communication.

Starting from temporality as the organizing principle of any communicative situation, the present study investigates the use of verbal paradigms in Spanish when expressing memory and forgetfulness in a fictional speech act, such as poetry. Every text, including poetic, is a pragmatic unit of interaction in which an enunciator transmits a linguistic fact in order to awaken certain effects in the addressee. Nevertheless, successful communication depends not only on what is actually said, but also and above all, on what a reader or listener can deduce from what is said. Linguistic communication is not only an encoding-decoding process, but mainly the complementary process of ostension and inference, as Sperber and Wilson (1986) show within the theory of relevance. The explicit and implicit meanings of statements can always be understood only through the context, which is constantly changing as the presumption in the process of communication. Subsequently, the presumption that poetic language provokes a specific implicit meaning in the reader enables the establishment of complex relations between the significance and plurality of contexts within the lyrical discourses.The study focuses on two collections of poems, Eternidades (1918) and Piedra y Cielo (1919), written by the great Spanish poet Juan Ramón Jiménez, and explores the possibilities of explicit and implicit meanings of time and memory that are incited by the verbal paradigms. Both collections, which represent the beginning of a new era in the poet’s creation, are characterized by intense self-reflection. Time, forgetfulness and memory are, similar to the poetic word itself, the essential means that enable the poet to establish individual moments of eternity within the implications of lyrical communication.

Los estudios en alfabetización temprana han analizado las relaciones antecedentes entre las habilidades cognitivas en la Educación Infantil y el logro de la lectura durante el proceso de aprendizaje instructivo. Esta investigación describe la capacidad de predicción de ciertas habilidades cognitivas en las primeras etapas instruccionales del aprendizaje lector en español.Los participantes de este estudio fueron 362 niños españoles evaluados por primera vez en 2º y 3º de Educación Infantil. Los instrumentos empleados en las evaluaciones de las competencias lingüísticas han sido la Batería de Inicio a la Lectura, la Batería de Evaluación de los Procesos Lectores, The Rapid Automatized Naming Test y el Test de Lectura y Escritura en Español. Los resultados delimitaron un modelo de ecuaciones estructurales para la predicción del rendimiento lector inicial en 1º y 2º de Educación Primaria. El modelo alcanzado, Modelo de Aprendizaje en la Lectura Inicial, delimitó las relaciones entre las habilidades del lenguaje oral y las habilidades relacionadas con el código escrito que actuaron como precursores del rendimiento lector inicial. El desempeño en la tarea de velocidad de denominación de letras en Educación Infantil se presentó como el mejor precursor de la eficiencia lectora en 1º y 2º de Educación Primaria. Los hallazgos del estudio realizan una contribución significativa a la investigación en alfabetización temprana en español como referente para el desarrollo de actuaciones pedagógicas y el logro de éxito lector. Early literacy studies analyzes the antecedent relationships between cognitive skills in preschool education and achievement of reading during the instructional learning process. This study describes the predictive capacity of certain cognitive abilities in the early instructional stages of Spanish learning. The participants of this study was 362 Spanish children evaluated in 2nd and 3rd year of Early Childhood Education (children aged 4 to 6 years) at the first time.The instruments used in the assessments of language skills have been the Beginning Reading Battery, the Reading Process Assessment Battery, The Rapid Automatized Naming Test and the Reading and Writing Test in Spanish. The results delimited a model of structural equations for the prediction of initial reading performance in 1st and 2nd year of Primary Education (6 to 8 years). The model reached, Learning Model in the Initial Reading, delimited the relations between the oral language skills and the skills related to the code that acts as precursors of the initial reader performance. The performance in the task of letters-naming speed at 2nd and 3rd of Early Childhood Education was presented as the best precursor of reading efficiency at 1st and 2nd year of Primary Education. The findings of study make a significant contribution to early literacy research in Spanish as a reference to develop of pedagogical actions for the achievement of reader success.

This edition of “Cuadernos de Administración” by the Faculty of Sciences of the Universidad del Valle, has reached volume 35, issue 65, corresponding to the period September-December 2019. Since the beginning of the journal, we have tried to publish different types of scientific research, review or reflection papers by national and international authors, who have relied on us to spread their knowledge. To each and every one of them, our authors, our referees, the members of the Editorial and Scientific Committees, but especially our readers, we would like to thank you for allowing us to continue to consolidate ourselves as a digital means that has an impact on the sciences of administration.Ten scientific papers have been published in this edition. The arbitration process makes it possible to guarantee the quality of contributions. We leave to your consideration the editorial process undertaken in this issue, hoping that its content will be a support or a starting point for new discussions and concerns for your reflections and research, or that, if applicable, will allow future revisions or translations into other languages.The first paper deals with the topic of corporate social responsibility, where the authors set off from the ranking of the 100 most attractive companies to work in Spain, published annually by the Revista Actualidad Económica (RAE), to analyze in the 2013-2018 period the Corporate Social Responsibility (CSR) score, contrasting it with a set of variables using statistics and econometrics quantitative techniques.“Barriers of entry and ‹glass roof› in University Management in Colombia”, is the title of the second paper, wherein the authors study the barriers that women face in joining and escalating in university managerial positions in Colombia. Using qualitative methods, they come to find that there are barriers blocking women’s entry and progress inside this, mediated by conditions of inequality and discrimination, among other findings. They conclude that the observed “glass roof” is caused by a series of internal variables, being determined, among other aspects, by a male dominated sector inside colombian higher education institutions. The third paper in this issue is entitled “Institutional Direction: The Entrepreneurial Intention of Aguascalientes Farmers”, which presents the results of a study with 94 producers from the State of Aguascalientes in Mexico, with measurements on the factors that affect the intentions of creating a company. Quantitative methods are used to contrast the hypotheses planned by researchers, achieving contributions that can explain the phenomenon of entrepreneurship in the region.“The potential market for sustainable housing under the contingent valuation method, city of Palmira”, is the title of the fourth paper hereof. It is the result of a research conducted in the city of Palmira, Valle del Cauca, Colombia, where the authors conduct a survey to identify and evaluate the significant variables that determine sustainable housing. Collected data is contrasted with the existing literature and the conclusions allow us to understand the elements that determine the decisions oriented with this type of housing alternative in the city.The fifth paper, “Shortcomings and benefits in the control of idle capacity in industries in Villavicencio”, presents the results of a research on SMEs in the city of Villavicencio, Meta, Colombia, to determine the shortcomings and benefits of idle capacity control under the International Information Standard Financial (IFRS). Using case study methodologies, they analyze the information and reveal shortcomings that allow to explain the process followed in this implementation, in this type of companies and in that city. “The 2016 tax reform in Colombia: a patchwork quilt”, is the title of the sixth paper, wherein the authors study this reform to determine the progress of its implementation in topics such as tax benefits limitation. They use econometric methods in their analysis and propose some recommendations for new tax reforms in the country. The seventh paper discusses International Financial Reporting Standards from a law perspective. It is the result of a research that analyzes a sample of concepts issued by the Technical Council of Public Accounts (CTCP per its acronym in Spanish) between the years 2013 to 2018, in order to establish the level of recognition of the interpretation methods or the use of the specific standard applicable.In the eighth paper, “Reflections towards responsible tourism in the framework of social responsibility”, the authors propose a reflection in the hotel sector from the perspectives of sustainability in Corporate Social Responsibility (CSR). It reflects on the practices of corporate social responsibility in the hotel sub-sector, within the framework of sustainable tourism. “The role of corporate communication in smart organizations” is the title of the ninth paper published in this issue. A reflection from corporate communication in “management in smart organizations” is presented. It stablishes that from the effective management of corporate communication it is possible to develop organizational intelligence. In the last paper, “Compliance: standards as an instrument and as a threat to administration”, the legal notion of compliance in relation to the activity of business administration is analyzed. It is proposed that the rules determine the performance of companies where, in order to mitigate risks, they carry out activities specific to the corporate purpose. For the authors, compliance can be interpreted as an auxiliary tool that helps management achieve the purposes of the company by providing relatively secure standards of action. The content of each of these ten papers is the sole responsibility of their authors. This issue becomes a new opportunity for the national and international scientific community to judge the outcomes in each of these proposals.We hope you will continue to accompany us as readers of our scientific journal.

ISCPES stands for International Society for Comparative Physical Education and Sports and it is going to celebrate its 40th anniversary in 2018. Since the beginning (Israel 1978) the main goals of the Society were established under a worldwide mind set considering five continents and no discrimination of any kind. The founders wanted to compare Physical Education and Sports across the world, searching for the best practices deserving consideration and applied on the purpose of improving citizen quality of life. The mission still stands for “Compare to learn and improve”.As all the organizations lasting for 39 years, ISCPES experienced several vicissitudes, usually correlated with world economic cycles, social and sports changes, which are in ISS journal articles - International Sport Studies.ISS journal is Scopus indexed, aiming to improve its quality (under evaluation) to reach more qualified students, experts, professionals and researchers; doing so it will raise its indexation, which we know it is nowadays a more difficult task. First, because there are more journals trying to compete on this academic fierce competitive market; secondly, because the basic requirements are getting more and more hard to gather in the publishing environment around Physical Education and Sports issues. However, we can promise this will be one of our main strategic goals.Another goal I would like to address on this Editorial is the language issue. We have this second strategic goal, which is to reach most of languages spoken in different continents; besides the English language, we will reach Chinese, Spanish and Portuguese speaking countries. For that reason, we already defined that all the abstracts in English will be translated into Chinese, Spanish and Portuguese words so people can find them on any search browser. That will expand the demand for our journal and articles, increasing the number of potential readers. Of course this opportunity, given by Motricidade, can be considered as a good example to multiply our scope.In June 2017 we organized a joint Conference in Borovets, Bulgaria, with our colleagues from the BCES – Bulgarian Society for Comparative Educational Studies. During those days, there was an election to appoint a new (Portuguese) president. This constitutes an important step for the Portuguese speaker countries, which, for a 4th year term, will have the opportunity to expand the influence of ISCPES Society diffusing the research results we have been achieving into a vast extended new public and inviting new research experts to innovative debates. This new president will be working with a wide geographical diverse team: the Vice President coming from a South American country (Venezuela), and the other several Executive Board members are coming from Brazil, China, Africa and North America. This constitutes a very favorable situation once, adding to this, we kept the previous editorial team from Australia and Europe. We are definitely committed to improve our influence through new incentives to organize several regional (continental) workshops, seminars and Conferences in the next future.The international research is crossing troubled times with exponential number of new indexed journals trying to get new influence and visibility. In order to do that, readers face new challenges because several studies present contradictory conclusions and outcome comparisons still lacking robust methodologies. Uncovering these issues is the focus of our Society.In the past, ISCPES started its activity collecting answers to the same questions asked to several experts in different countries and continents across the world. The starting studies developed some important insights on several issues concerning the way Physical Education professionals approached their challenges. In the very starting documents ISCPES activity focused in identifying certain games and indigenous activities that were not understood by people in other parts of the world, improving this international understanding and communication. This first attempt considered six groups of countries roughly comprehending 26 countries from all the continents.ISCPES has on its archives several seminal works, PhD proposals and program proposals, which constitutes the main theoretical framework considered in some textbooks printed at the end of the sixties in the XXth century.The methods used mostly sources’ country comparisons, historic development of comparative education systems, list of factors affecting those systems and a systematic analysis of case studies; additionally, international organizations for sports and physical education were also required to identify basic problems and unique features considered for the implementation of each own system. At the time, Lynn C. Vendien & John E. Nixon book “The World Today in Health, Physical Education and Recreation”, Englewood Cliffs, New Jersey: Prentice-Hall, Inc. 1968, together with two monographies from William Johnson “Physical Education around the World”, 1966, 1968, Indianapolis, Phi Epsilon Kappa editions, were the main textbook references.The main landscapes of interest were to study sports compared or the sport role in Nationalisms, Political subsidization, Religion, Race and volunteering versus professionalism. The goal was to state the true place of sports in societies.In March 1970, Ben W. Miller from the University of California compiled an interesting Exhibit n.1 about the main conclusions of a breakfast meeting occurred during the American Association for Health, Physical Education and Recreation. There, they identified thirty-one individuals, which had separate courses in “Comparative and/or International Physical Education, Recreation and Sports”; one month later, they collected eighteen responses with the bibliographic references they used. On this same Exhibit n.1 there is detailed information on the title, catalogue description, date of initial course (1948, the first), credit units, eligibility, number of year offer, type of graduation (from major to doctorate and professional). Concluding, the end of the sixties can be the mark of a well-established body of literature in comparative education and sports studies published in several scientific journals.What about the XXIst century? Is it still important to compare sports and education throughout the world? Only with qualitative methods? Mixed methods?We think so. That is why, after a certain decline and fuzzy goal definition in research motivations within ISCPES we decided to innovate and reorganize people from physical education and sports around this important theme of comparative studies. Important because we observe an increasing concern on the contradictions across different results in publications under the same subject. How can we infer? What about good research questions which get no statistically significant results? New times are coming, and we want to be on that frontline of this move as said by Elsevier “With RMR (results masked review) articles, you don’t need to worry about what editors or reviewers might think about your results. As long as you have asked an important question and performed a rigorous study, your paper will be treated the same as any other. You do not need to have null results to submit an RMR article; there are many reasons why it can be helpful to have the results blinded at initial review”.https://www.elsevier.com/connect/reviewers-update/results-masked-review-peer-review-without-publication-bias.This is a very different and challenging time. Our future strategy will comprehend more cooperation between researchers, institutions and scientific societies as an instrument to leverage our understanding of physical activity and sports through different continents and countries and be useful for policy designs.Next 2018, on the occasion of the UE initiative Sofia – European Capital of Sport 2018 we - Bulgarian Comparative Education Society (BCES) & the International Society for Comparative Physical Education and Sport (ISCPES) - will jointly organize an International Conference on Sport Governance around the World.Sports and Physical Education are facing complex problems worldwide, which need to be solved. For health reasons, a vast number of organizations are popularizing the belief that physical education and sports are ‘a must’ in order to promote human activity and movement. However, several studies show that modern lifestyles are the main cause for people's inactivity and sedentary lifestyles.Extensive funded programs used to promote healthy lifestyles; sports media advertising several athletes, turning them into global heroes, influencers in a new emerging industry around sports organizations. Therefore, there is a rise in the number of unethical cases and corruption that influence the image of physical education and sports roles.We, the people emotional and physically involved with sports and physical activity must be aware of this, studying, discussing and comparing global facts and events around the world.This Conference aims to offer an incentive to colleagues from all continents to participate and present their latest results on four specific topics: 1. Sport Governance Systems; 2. Ethics and Corruption in Physical Education and Sports Policies; 3. Physical Education and Sport Development; 4. Training Physical Educators and Coaches. Please consider your selves invited to attend. Details in http://bcesconvention.com/

The purpose of the conference presentation upon which this paper is inspired was to present an innovative approach to motivate students to write in a second language during a first-year Spanish class. Usually, students comply with writing exercises that convey basic thoughts, due to constrained vocabulary and limited knowledge of grammatical concepts. The pieces they create are often simple repetitions of material already present in the textbook. In this case, the idea was to create a project that would be developed during the whole academic year. It consisted of creating a story of 100 words or less that would provoke the reader to think beyond the text and also motivate him/her to make connections between the title, the content, and the hidden message of the story. The format was a postcard, and the students had to add a creative piece of art on one side of the postcard and a story on the opposite side. The artwork was intended to add to the story. The objective of the project was for students to use their higher order cognitive abilities and subsequently realize higher levels of achievement (Burrowes, 2003; Railsback, 2002).The activity also aimed to encourage deeper student learning and self-regulated learning behaviours (Herington, 2008). The challenge was obvious: would students feel intimidated when presented with the project? How would they respond to the strict demands of the assignment? How would they deal with the creative aspect? How would they respond to formative feedback? How would they react to the public exhibition of their work? Throughout this article, responses to these queries are presented along with a discussion on how the activity could be applied across disciplines with similar end results. I hope this is the beginning of a productive dialogue.

Sophie Cottin fue una novelista francesa que destacó con luz propia entre la pléyade de narradoras de finales del xviii. Considerada por la crítica literaria, junto a Mme de Genlis, como la creadora en Francia de la novela histórica, sus relatos serán una especie de oasis en el desierto literario que se extiende desde los inicios de la Revolución hasta finales del Primer Imperio. Claire d’Albe es un relato imbuido del sentimentalismo fúnebre que preludia el Romanticismo. Los personajes femeninos que en ésta se describen hacen gala de innumerables virtudes morales que en la mente del lector evocarán a los de la Nouvelle Héloise de Rousseau. En esta obra de Cottin se narra la historia de una joven atrapada en un triángulo amoroso, quien se debate entre someterse a la virtud o sucumbir a una pasión desenfrenada, argumento que deja entrever el carácter preeminentemente aleccionador de la novela. El objetivo principal de este trabajo es llevar a cabo un análisis de la novela francesa Claire d’Albe, tras el que se abordará el estudio de la versión española de la obra, publicada de forma anónima en el año 1822 con el título de Clara de Alba. Novelita en cartas.Sophie Cottin was a French novelist who set above her female writer peers in the late 18th century. Literary criticism has named her, along with Mme de Genlis, as the engenderer of the historical novel in France. Cottin’s body of literary works can be regarded as a visage amid the literary desert that ranges from the very beginning of the French Revolution to the fall of the First Empire. Claire d’Albe is a novel imbibed with a melancholy and sentimental touch that foreshadows Romanticism. In like fashion, its female characters are tinged with myriad moral virtues the reader can easily acknowledge in Rousseau’s Nouvelle Héloise. In particular, Cottin’s novel tells the story of a young lady caught in a love triangle. She is constantly at war with herself when it comes down to virtue or to surrendering to unbridled passions, an inner conflict which in essence reflects the didactic tone breathed throughout the novel. The primary objective of this study is to carry out an overall analysis of Claire d’Albe and to study in depth the novel’s translated version into Spanish, entitled Clara de Alba. Novelita en cartas and published anonymously in 1822.

The quality of articles submitted to Brazilian journals has been a source of criticism (Ferreira Falaster, 2016), not only in the International Journal of Innovation - IJI but also in other journals. Journals also usually receive work outside their scope. It motivated us to write this editorial comment. We aim to help the authors better understand the scope of the IJI and understand what we expect from the submitted works. Our concern is related to the format and the elements necessary for each type of work. In addition to the authors, the reviewers can also consult this editorial comment to guide their evaluations.The predominant field of IJI is innovation with a focus on emerging markets. Within innovation, the themes of interest to the journal are: Innovative Entrepreneurship, Innovation and Learning, Innovation and Sustainability, Internationalization of Innovation, Innovation Systems, Emerging Themes of Innovation and Digital Transformation. As scope, the IJI brings: Scientific research, theoretical essays, and reviews that advance the understanding and variety of innovation, improve its efficiency and critical approaches. We prioritize the development of new challenging theories, clarify existing theories, and identify new theoretical issues. Example: Systematic reviews, Bibliometrics, Theoretical essays, Reviews, among others.Empirical investigations or applied tests that, based on theories or references formulated, show state of the art and practical application in innovation; priority is given to unpublished technological contributions and their importance for studies in the area. Example: Empirical articles (quantitative and qualitative), Technological articles, Articles with guidelines for practice, among others.Perspectives that show the advance of established and emerging methodologies that are used in the area of innovation such as: Experimental, Technometrics, Text Mining, Data Mining, Modeling, Bibliometrics, Netnography, Neuroscientific Methods, Design Science Research, Grounded Theory and others.We will continue discussing what we expect from the papers submitted to IJI. We will contextualize some of the types of papers we accept: Articles, Technological articles, Perspectives, Reviews, and Editorial Comments. When submitting the work at IJI, the author must choose one of these options mentioned. We remind the authors that all types of papers must contain a structured summary in Portuguese, English, and Spanish. This structured summary can be adapted for reviews and perspectives, using only the elements that fit the study. Editorial commentLast year, we started the editorial comment section at IJI. This section is exclusively authored by the editors of IJI and their guests. Eventually, we invite members of the editorial board or scholars to contribute with their knowledge. Editorial comments do not go through peer review. Therefore, they are not considered articles.With the editorial comments from IJI, our goal is to assist authors and readers in understanding the various aspects related to scientific research, the publication of articles, and themes related to innovation. We want to help the researchers in their scholarly productions, orienting their articles in the best possible way. We intend to guide the IJI community through our editorial comments, minimizing the desks rejects of the articles, and maximizing authors' publications in the area of innovation. Articles[1]At the time of submission, authors who choose this type of work option may include empirical articles (qualitative and quantitative), theoretical and review articles (systematic literature reviews, bibliometric, theoretical essays)—always taking care of the scope of the IJI with a focus on innovation in emerging countries.In addition to the formatting guidelines that are found in the IJI, we suggest that the articles follow the following structure: Introduction; Literature review; Conceptual Development (Propositions or Hypotheses, when applicable); Methods; Results; Discussions and Conclusions. This structure, which will be suggested below, may undergo some changes depending on the article type. For example, a review article may not have a literature review section, as its results play this role. We suggest that an article has approximately 8000 (eight thousand) words.Introduction: When developing the introduction note the following aspects with greater specificity: if it is clear what the theoretical focus is used, present the research question that motivates the article, indicates the method, present the main results and the contributions or implications. Some failure possibilities deserve special attention from the authors: (1) the article indicates the research question, and (2) the article includes an explanation of the desired contribution.Literature review: Aspects to be considered by the authors: (1) the author is not limited to exposing a set of previous works on a theme with little connection to the current article; (2) links previous works to this article - the authors must clarify how previous referenced works relate to this article; and (3) it has a good balance in the inclusion of classic, or seminal, pertinent references, and more recent references.Conceptual development (propositions or hypotheses, when applicable): An article may or may not have propositions or hypotheses, but it must always have specific conceptual support that motivates the study. Authors should pay attention to the text of the propositions or hypotheses, the consistency between the various hypotheses, and whether they are adjusted to the research question. Authors should give special attention to the argument that supports each of the propositions or hypotheses. Check that it is consistent.Method: The method section needs to be elaborated on several aspects, especially on the data collection procedures and instruments, sample, variables, and data analysis procedures. Check if the data are appropriate to the objectives and if they are not biased. The article should include an adequate explanation of the data and sources used, given that primary data or lesser-known sources require further explanation. Likewise, it is important to understand the characteristics of the data and their representativeness, for which the sample description must be complete. An adequate description if an instrument is used is crucial, and it is not enough to send the questionnaire as an attachment to the article. The questionnaire items, the measurement method, and the source of the items are important. Finally, it is necessary to check the data analysis procedures. In empirical studies, the article must indicate which statistical technique is most effective for testing hypotheses.Results: The authors must include some descriptive elements. The descriptive component is relevant to observe the distribution of the data. A quantitative article should include the correlation table, for example. The article must contain tables with the statistical results, and in the text, the authors need to indicate sequentially if each hypothesis is verified. The text must contain an interpretation of at least the most important results.Discussion: It is a whole section for articles submitted to IJI. The authors must briefly mention the purpose of the article and how it was pursued throughout it. Here the authors must integrate the theory used in the theoretical framework, the hypotheses or propositions, and the results. It is time to show the contributions and/or implications of the study given the existing knowledge. Authors must present an analysis of the main results about the exposed theory. The discussion must be sustained in the analyzes so as not to run the risk of being speculative.Final considerations: the authors must pay special attention to some aspects. The conclusion does not need be too long. One can start by remembering the purpose of the article and how it was achieved. Authors should bring the limitations of the study and suggestions for future research. The ideal is a paragraph for each limitation and any future research. All of these elements must flow coherently and without ramblings for similar subjects or with references to other studies in progress. Technological articleWe will now conceptualize the technological article and show its difference from an academic article. The technological article is a production with a professional emphasis, with an approach mainly focused in problem-solving (Motta, 2017). It is the fundamental difference between a technological article and a production with an academic emphasis. The technological article generally describes experiences in organizations. Even so, authors must follow scientific and methodological rigor in their writing (Biancolino et al., 2012).We propose that the authors submit in this technological article section applied research that prioritizes the learning description, presenting the practical results experienced in the organizations. The CIMO logic (Van Aken, 2007) brings us some insights for a technical production:Context (problem situation);Intervention (intervention proposed to solve the problem presented);Mechanisms adopted (description of how the problem was solved);Results Obtained (objectively describe the results obtained in the organization).It is worth mentioning that in a technological article, reports of solutions implemented with results already obtained are expected. It does not make sense to report something that has not yet been implemented in the organization. So, it is expected that the technological article submitted to IJI will offer contributions to knowledge, as an example (Gregor and Hevner, 2013):Focus on innovation: new solutions to new problems;Focus on improvement: new solutions to known problems;Focus on extrapolation: known solutions to new problems.Another point that we would like to clarify is the size of a technological article. Even if some journals accept technological articles with fewer pages, we suggest that the submission to IJI has at least 6000 (six thousand) words. Also, authors should follow the format available in the guidelines for the author, including the structured abstract and adopting the structure[2] presented below.Introduction: its purpose is to present what the technological article is about briefly, and the intervention carried out, making it clear which problem situation will be solved. Quickly inform how the research was carried out and how the data collected to interpret the technological article were interpreted.Literature review: must be related to the intervention carried out in the organization. The theoretical framework will give theoretical support to the findings of the technological article and contribute to the discussion of the results obtained.Technical production method: despite being a technical production, the technological article must follow a method, which must be well detailed. It should contain a description of the procedures used to collect the data and information relevant to the technological article's realization. It needs to indicate whether it was a direct observation or direct participation, among other examples.Context and problem situation: the authors must present the problem or the opportunity and characterize the organization.Types of intervention and mechanisms adopted: the authors must analyze the problem situation and discuss the possible alternatives for its resolution: innovation, improvement or extrapolation, and describing the activities developed to solve the problem situation.Results obtained and analysis: the authors must bring the most relevant contributions according to the subjects dealt with in the technological article. Its relevance for similar cases with lessons from the reported experience should be emphasized. Describe the results obtained and analyze the data.Discussions and final considerations: the discussion is also welcome in the technological article. It is time to compare the analysis of the results with the researched theory. Show that the objectives of the technological article have been achieved. The authors can comment on the limitations for the research to be carried out and propose new ideas for studies of a technical nature that can continue what was presented.References: the authors must insert at the end all authors used in the theoretical framework, according to APA standards found in the IJI guidelines. Reviews[3]Review is the analysis of a work in an evaluative and critical way, exposing the summary of its main points. Authors who choose this option at the time of submission should exercise caution. They must remember that the review is an academic work to encourage authors and readers to understand and criticize the reviewed work.With this review section, the IJI proposes to provide, for its readers and the wider community of academics, interesting reviews that deal with topics relevant to research or the practice of innovation. The reviews can be, for example, of recently published books and seminal or classic books, which are important for the academic community and complement the training of graduate students.The suggested steps in the review, presented below, should make sense for the author and the reader. All of these elements must appear coherently and fluidly in the text of the review. We suggest that a review has at least 6000 (six thousand) words, depending on the work reviewed.Bibliographic reference: presents a brief description of the work's registration data, such as author's name, title/subtitle, edition (place of publication, publisher, edition, etc.), number of pages.References of the author of the work: this phase is dedicated to the author's data, such as date and place of birth and death (if applicable), his main works, and the works' main themes.What are the issues that mobilized the work being examined: explain why, according to the author, the work is important for studies in this field. This information is generally placed in the introduction and can be important to understand the meaning of the work.Context of the work: indicates the period and place in which the work was carried out, especially in the case of publications and works considered seminal.Methodology of the work (if it is the case especially works of a theoretical-practical nature): point out the main methodological axes described by the author.Summary of the work's main conclusions: this phase is dedicated to the conclusions/contributions of the work, according to the author.Most important bibliographic references of the reviewed work: identify the main references most cited in the work.Reviewer's Opinion: Main contributions of the work, according to the reviewer;For which target audience can this work be recommended?What is your opinion about the work? Strengths and weaknesses, specific limitations.The reviewer can complement the review with results from other research on the topic in question. For example, present the results of a systematic review or a bibliometric for possible additions to the theme or comparisons. PerspectiveIn the perspective section, we want to reach specialist readers who are not necessarily academic to disseminate ideas and concepts that can contribute to practice and reflection on their day-to-day activities in the scope of innovation. These articles seek to focus on evidence, much more than on the development of theory. However, they can demonstrate the advancement of established and emerging methodologies that are used in the area of innovation, such as Experimental, Technometrics, Text Mining, Data Mining, Modeling, Bibliometrics, Netnography, Neuroscientific Methods, Design Science Research, Grounded Theory, and others, as we mentioned earlier. Thus, this section proposes to receive articles reviewing concepts, articles that integrate theories and results, new ideas about the field, and integration of fields of study.Our intention with the perspectives section is to raise debates and increase the IJI community's discussion to attract the public to thoughts and reflections on the theme of innovation. In addition to having another channel to disseminate academic research progress, so distant from executives and undergraduate students, or even academics from other areas of knowledge. We suggest that a prospect has at least 6000 (six thousand) words. Main reasons for work failures at IJIWe will share with the IJI community the main reasons for rejection of the submitted works. The aim is to bring our experience as editors in the conduct of editorial processes. This way, we minimize rejections in the desk reviews and the works that peers are already evaluating. The desk review is a moment before peer review; it takes place before the editors send the submitted article to the reviewers. The IJI desk review takes place in two stages, which will be described below.In the first stage, as soon as the work is submitted to IJI, it undergoes a technical desk review to verify that the work is minimally in the journal's rules. It is at this point that many authors need to resubmit their work. The main reasons are:Authors forget to exclude the indication of their names in the file sent;The work goes through plagiarism identification software, and we often find similarities outside of good academic practices;The authors do not place the work within the rules presented in the submission guidelines. For example, the IJI only accepts papers within the APA standards, or with a certain maximum number of pages. Moreover, the authors do not adapt their article in our format.After the technical verification, we, the editors, carried out the second stage of the desk review. In this step, we assess the work scope as adherent to IJI, as presented at the beginning of this editorial comment. We also check if the work is adequate according to the suggestions we present in the articles we receive for submissions. The main reasons for rejections at this stage of the desk review are:The works are not within the scope established in the IJI;The works do not meet the suggested structure suggestions for each type of study. As an example: they do not have a discussion section; or do not have a literature review section in the empirical articles; they do not have a minimum number of words, making it a superficial job; they have serious method errors.After the works go through these two stages of desk review, we proceed with the editorial process, and the works are sent to the reviewers. Right now, there are several reasons for rejection. But most of the time, the works are rejected because the authors do not heed the suggestions of the reviewers. An important item that facilitates this process of rounds between the authors and the reviewers is the letter of reply from the authors regarding changes in the work. Our guideline is that when the authors send the revised paper, send a letter and all the changes suggested by the reviewers made in this new version.We take the opportunity to thank the authors for their confidence in submitting their work to the IJI. We also thank the efforts of all the reviewers, who were involved with the IJI, for their extraordinary work and to offer authors valuable suggestions for improvement. We hope that readers will appreciate our editorial comment and that the guidelines will be useful to further improve their submissions to IJI. And that they serve as an incentive to send your research papers on innovation to our journal.[1] (Adapted from Ferreira, 2014).[2] (Adapted from Biancolino et al., 2012).[3] (Adapted from Marconi Lakatos, 2010).

In regard to Angela Signorini's article, “Word reading in Spanish: A comparison between skilled and less skilled beginning readers,” which appeared in Applied Psycholinguistics, 18 (pp. 319–344), Tables 2 and 4 were incorrectly set.

Hood, Susan. Ada's Violin: The Story of the Recycled Orchestra of Paraguay, illustrated by Sally Wern Comport. Simon & Schuster Books for Young Readers, 2016.Ada’s Violin is a picture book recounting the creation of the Recycled Orchestra in Cateura, Paraguay, particularly as it relates to the experiences of one member—Ada. The reader will be struck by Sally Wern Comport’s style of art which uses a form of mixed and recycled media—often resembling a scrapbook—that well reflects the nature of the orchestra as one made of recycled waste products. The motif of torn up musical manuscript paper floating through the pages visually connects the central role of music in the story. The colours are bright and saturated, lending itself to the multi-coloured world the story represents. The story presents strong positive values to children who may be beginning studies in music or are already involved. For example, the music teacher’s assertion that “It doesn’t matter if one is rich or poor, ugly, fat, thin—you cannot learn to play an instrument overnight,” is a powerful message to children who may be struggling as they learn an instrument. The whole of the story also gives the sense that you can make your way in the world and change your life even if you do not live in the best of circumstances.Despite these positive traits, the book does not seem like it would be entirely immersive for a child. While the story is clearly being written for a younger audience, the use of more difficult terms like “sweltering” and “nurturing” without good context clues could make the book difficult for children to read on their own. Additionally, words from the orchestra’s native language, Spanish, while effective for bringing the story into the context of Paraguay, are inconsistently glossed and may cause confusion for young readers. The story itself is not continuously engaging in that the titular character, Ada, is not consistently part of the story. There are times when the narrative of her experiences is broken by a narrative about the orchestra, and the story does not even end with Ada’s insights but rather, a general expression of the orchestra’s achievements. Furthermore, quotation marks are used to indicate direct quotes from Ada which the author gained from interviews with her—a decision that offers compelling material but makes the text feel more like an essay than a children’s story. These factors of language and narrative cause the book to sound like an adult writing about children rather than writing the story for children. Overall, this is an interesting book documenting an unusual subject, and for that reason it would be a good addition to school and public libraries.Recommended with Reservations: 2 stars out of 4Reviewer: Arwen ThysseArwen Thysse is a University of Alberta student in her final year of a Bachelor of Arts in History and English. She is also an avid musician who plays the violin, and enjoys children’s books.

05–486Balnaves, Edmund (U of Sydney, Australia; ejb@it.usyd.edu.au), Systematic approaches to long term digital collection management. Literary and Linguistic Computing (Oxford, UK) 20.4 (2005), 399–413.05–487Barwell, Graham (U of Wollongong, Australia; gbarwell@uow.edu.au), Original, authentic, copy: conceptual issues in digital texts. Literary and Linguistic Computing (Oxford, UK) 20.4 (2005), 415–424.05–488Beech, John R. & Kate A. Mayall (U of Leicester, UK; JRB@Leicester.ac.uk), The word shape hypothesis re-examined: evidence for an external feature advantage in visual word recognition. Journal of Research in Reading (Oxford, UK) 28.3 (2005), 302–319.05–489Belcher, Diane (Georgia State U, USA; dbelcher1@gsu.edu) & Alan Hirvela, Writing the qualitative dissertation: what motivates and sustains commitment to a fuzzy genre?Journal of English for Academic Purposes (Amsterdam, the Netherlands) 4.3 (2005), 187–205.05–490Bernhardt, Elisabeth (U of Minnesota, USA; ebernhar@stanford.edu), Progress and procrastination in second language reading. Annual Review of Applied Linguistics (Cambridge, UK) 25 (2005), 133–150.05–491Bishop, Dorothy (U of Oxford, UK; dorothy.bishop@psy.ox.ac.uk), Caroline Adams, Annukka Lehtonen & Stuart Rosen, Effectiveness of computerised spelling training in children with language impairments: a comparison of modified and unmodified speech input. Journal of Research in Reading (Oxford, UK) 28.2 (2005), 144–157.05–492Bowey, Judith A., Michaela McGuigan & Annette Ruschena (U of Queensland, Australia; j.bowey@psy.uq.edu.au), On the association between serial naming speed for letters and digits and word-reading skill: towards a developmental account. Journal of Research in Reading (Oxford, UK) 28.4 (2005), 400–422.05–493Bowyer-Crane, Claudine & Margaret J. Snowling (U of York, UK; c.crane@psych.york.ac.uk), Assessing children's inference generation: what do tests of reading comprehension measure?British Journal of Educational Psychology (Leicester, UK) 75.2 (2005), 189–201.05–494Bruce, Ian (U of Waikato, Hamilton, New Zealand; ibruce@waikato.ac.nz), Syllabus design for general EAP writing courses: a cognitive approach. Journal of English for Academic Purposes (Amsterdam, the Netherlands) 4.3 (2005), 239–256.05–495Burrows, John (U of Newcastle, Australia; john.burrows@netcentral.com.au), Who wroteShamela? Verifying the authorship of a parodic text. Literary and Linguistic Computing (Oxford, UK) 20.4 (2005), 437–450.05–496Clarke, Paula, Charles Hulme & Margaret Snowling (U of York, UK; CH1@york.ac.uk), Individual differences in RAN and reading: a response timing analysis. Journal of Research in Reading (Oxford, UK) 28.2 (2005), 73–86.05–497Colledge, Marion (Metropolitan U, London, UK; m.colledge@londonmet.ac.uk), Baby Bear or Mrs Bear? Young English Bengali-speaking children's responses to narrative picture books at school. Literacy (Oxford, UK) 39.1 (2005), 24–30.05–498De Pew, Kevin Eric (Old Dominion U, Norfolk, USA; Kdepew@odu.edu) & Susan Kay Miller, Studying L2 writers' digital writing: an argument for post-critical methods. Computers and Composition (Amsterdam, the Netherlands) 22.3 (2005), 259–278.05–499Dekydtspotter, Laurent (Indiana U, USA; ldekydts@indiana.edu) & Samantha D. 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Biology teaches us that organisms adapt—or don’t; sociology claims that people adapt—or don’t. We know that ideas can adapt; sometimes even institutions can adapt. Or not. Various papers in this issue attest in exciting ways to precisely such adaptations and maladaptations. (See, for example, the articles in this issue by Lelia Green, Leesa Bonniface, and Tami McMahon, by Lexey A. Bartlett, and by Debra Ferreday.) Adaptation is a part of nature and culture, but it’s the latter alone that interests me here. (However, see the article by Hutcheon and Bortolotti for a discussion of nature and culture together.) It’s no news to anyone that not only adaptations, but all art is bred of other art, though sometimes artists seem to get carried away. My favourite example of excess of association or attribution can be found in the acknowledgements page to a verse drama called Beatrice Chancy by the self-defined “maximalist” (not minimalist) poet, novelist, librettist, and critic, George Elliot Clarke. His selected list of the incarnations of the story of Beatrice Cenci, a sixteenth-century Italian noblewoman put to death for the murder of her father, includes dramas, romances, chronicles, screenplays, parodies, sculptures, photographs, and operas: dramas by Vincenzo Pieracci (1816), Percy Bysshe Shelley (1819), Juliusz Slowacki (1843), Waldter Landor (1851), Antonin Artaud (1935) and Alberto Moravia (1958); the romances by Francesco Guerrazi (1854), Henri Pierangeli (1933), Philip Lindsay (1940), Frederic Prokosch (1955) and Susanne Kircher (1976); the chronicles by Stendhal (1839), Mary Shelley (1839), Alexandre Dumas, père (1939-40), Robert Browning (1864), Charles Swinburne (1883), Corrado Ricci (1923), Sir Lionel Cust (1929), Kurt Pfister (1946) and Irene Mitchell (1991); the film/screenplay by Bertrand Tavernier and Colo O’Hagan (1988); the parody by Kathy Acker (1993); the sculpture by Harriet Hosmer (1857); the photograph by Julia Ward Cameron (1866); and the operas by Guido Pannain (1942), Berthold Goldschmidt (1951, 1995) and Havergal Brian (1962). (Beatrice Chancy, 152) He concludes the list with: “These creators have dallied with Beatrice Cenci, but I have committed indiscretions” (152). An “intertextual feast”, by Clarke’s own admission, this rewriting of Beatrice’s story—especially Percy Bysshe Shelley’s own verse play, The Cenci—illustrates brilliantly what Northrop Frye offered as the first principle of the production of literature: “literature can only derive its form from itself” (15). But in the last several decades, what has come to be called intertextuality theory has shifted thinking away from looking at this phenomenon from the point of view of authorial influences on the writing of literature (and works like Harold Bloom’s famous study of the Anxiety of Influence) and toward considering our readerly associations with literature, the connections we (not the author) make—as we read. We, the readers, have become “empowered”, as we say, and we’ve become the object of academic study in our own right. Among the many associations we inevitably make, as readers, is with adaptations of the literature we read, be it of Jane Austin novels or Beowulf. Some of us may have seen the 2006 rock opera of Beowulf done by the Irish Repertory Theatre; others await the new Neil Gaiman animated film. Some may have played the Beowulf videogame. I personally plan to miss the upcoming updated version that makes Beowulf into the son of an African explorer. But I did see Sturla Gunnarsson’s Beowulf and Grendel film, and yearned to see the comic opera at the Lincoln Centre Festival in 2006 called Grendel, the Transcendence of the Great Big Bad. I am not really interested in whether these adaptations—all in the last year or so—signify Hollywood’s need for a new “monster of the week” or are just the sign of a desire to cash in on the success of The Lord of the Rings. For all I know they might well act as an ethical reminder of the human in the alien in a time of global strife (see McGee, A4). What interests me is the impact these multiple adaptations can have on the reader of literature as well as on the production of literature. Literature, like painting, is usually thought of as what Nelson Goodman (114) calls a one-stage art form: what we read (like what we see on a canvas) is what is put there by the originating artist. Several major consequences follow from this view. First, the implication is that the work is thus an original and new creation by that artist. However, even the most original of novelists—like Salman Rushdie—are the first to tell you that stories get told and retold over and over. Indeed his controversial novel, The Satanic Verses, takes this as a major theme. Works like the Thousand and One Nights are crucial references in all of his work. As he writes in Haroun and the Sea of Stories: “no story comes from nowhere; new stories are born of old” (86). But illusion of originality is only one of the implications of seeing literature as a one-stage art form. Another is the assumption that what the writer put on paper is what we read. But entire doctoral programs in literary production and book history have been set up to study how this is not the case, in fact. Editors influence, even change, what authors want to write. Designers control how we literally see the work of literature. Beatrice Chancy’s bookend maps of historical Acadia literally frame how we read the historical story of the title’s mixed-race offspring of an African slave and a white slave owner in colonial Nova Scotia in 1801. Media interest or fashion or academic ideological focus may provoke a publisher to foreground in the physical presentation different elements of a text like this—its stress on race, or gender, or sexuality. The fact that its author won Canada’s Governor General’s Award for poetry might mean that the fact that this is a verse play is emphasised. If the book goes into a second edition, will a new preface get added, changing the framework for the reader once again? As Katherine Larson has convincingly shown, the paratextual elements that surround a work of literature like this one become a major site of meaning generation. What if literature were not a one-stage an art form at all? What if it were, rather, what Goodman calls “two-stage” (114)? What if we accept that other artists, other creators, are needed to bring it to life—editors, publishers, and indeed readers? In a very real and literal sense, from our (audience) point of view, there may be no such thing as a one-stage art work. Just as the experience of literature is made possible for readers by the writer, in conjunction with a team of professional and creative people, so, arguably all art needs its audience to be art; the un-interpreted, un-experienced art work is not worth calling art. Goodman resists this move to considering literature a two-stage art, not at all sure that readings are end products the way that performance works are (114). Plays, films, television shows, or operas would be his prime examples of two-stage arts. In each of these, a text (a playtext, a screenplay, a score, a libretto) is moved from page to stage or screen and given life, by an entire team of creative individuals: directors, actors, designers, musicians, and so on. Literary adaptations to the screen or stage are usually considered as yet another form of this kind of transcription or transposition of a written text to a performance medium. But the verbal move from the “book” to the diminutive “libretto” (in Italian, little book or booklet) is indicative of a view that sees adaptation as a step downward, a move away from a primary literary “source”. In fact, an entire negative rhetoric of “infidelity” has developed in both journalistic reviewing and academic discourse about adaptations, and it is a morally loaded rhetoric that I find surprising in its intensity. Here is the wonderfully critical description of that rhetoric by the king of film adaptation critics, Robert Stam: Terms like “infidelity,” “betrayal,” “deformation,” “violation,” “bastardisation,” “vulgarisation,” and “desecration” proliferate in adaptation discourse, each word carrying its specific charge of opprobrium. “Infidelity” carries overtones of Victorian prudishness; “betrayal” evokes ethical perfidy; “bastardisation” connotes illegitimacy; “deformation” implies aesthetic disgust and monstrosity; “violation” calls to mind sexual violence; “vulgarisation” conjures up class degradation; and “desecration” intimates religious sacrilege and blasphemy. (3) I join many others today, like Stam, in challenging the persistence of this fidelity discourse in adaptation studies, thereby providing yet another example of what, in his article here called “The Persistence of Fidelity: Adaptation Theory Today,” John Connor has called the “fidelity reflex”—the call to end an obsession with fidelity as the sole criterion for judging the success of an adaptation. But here I want to come at this same issue of the relation of adaptation to the adapted text from another angle. When considering an adaptation of a literary work, there are other reasons why the literary “source” text might be privileged. Literature has historical priority as an art form, Stam claims, and so in some people’s eyes will always be superior to other forms. But does it actually have priority? What about even earlier performative forms like ritual and song? Or to look forward, instead of back, as Tim Barker urges us to do in his article here, what about the new media’s additions to our repertoire with the advent of electronic technology? How can we retain this hierarchy of artistic forms—with literature inevitably on top—in a world like ours today? How can both the Romantic ideology of original genius and the capitalist notion of individual authorship hold up in the face of the complex reality of the production of literature today (as well as in the past)? (In “Amen to That: Sampling and Adapting the Past”, Steve Collins shows how digital technology has changed the possibilities of musical creativity in adapting/sampling.) Like many other ages before our own, adaptation is rampant today, as director Spike Jonze and screenwriter Charlie Kaufman clearly realised in creating Adaptation, their meta-cinematic illustration-as-send-up film about adaptation. But rarely has a culture denigrated the adapter as a secondary and derivative creator as much as we do the screenwriter today—as Jonze explores with great irony. Michelle McMerrin and Sergio Rizzo helpfully explain in their pieces here that one of the reasons for this is the strength of auteur theory in film criticism. But we live in a world in which works of literature have been turned into more than films. We now have literary adaptations in the forms of interactive new media works and videogames; we have theme parks; and of course, we have the more common television series, radio and stage plays, musicals, dance works, and operas. And, of course, we now have novelisations of films—and they are not given the respect that originary novels are given: it is the adaptation as adaptation that is denigrated, as Deborah Allison shows in “Film/Print: Novelisations and Capricorn One”. Adaptations across media are inevitably fraught, and for complex and multiple reasons. The financing and distribution issues of these widely different media alone inevitably challenge older capitalist models. The need or desire to appeal to a global market has consequences for adaptations of literature, especially with regard to its regional and historical specificities. These particularities are what usually get adapted or “indigenised” for new audiences—be they the particularities of the Spanish gypsy Carmen (see Ioana Furnica, “Subverting the ‘Good, Old Tune’”), those of the Japanese samurai genre (see Kevin P. Eubanks, “Becoming-Samurai: Samurai [Films], Kung-Fu [Flicks] and Hip-Hop [Soundtracks]”), of American hip hop graffiti (see Kara-Jane Lombard, “‘To Us Writers, the Differences Are Obvious’: The Adaptation of Hip Hop Graffiti to an Australian Context”) or of Jane Austen’s fiction (see Suchitra Mathur, “From British ‘Pride’ to Indian ‘Bride’: Mapping the Contours of a Globalised (Post?)Colonialism”). What happens to the literary text that is being adapted, often multiple times? Rather than being displaced by the adaptation (as is often feared), it most frequently gets a new life: new editions of the book appear, with stills from the movie adaptation on its cover. But if I buy and read the book after seeing the movie, I read it differently than I would have before I had seen the film: in effect, the book, not the adaptation, has become the second and even secondary text for me. And as I read, I can only “see” characters as imagined by the director of the film; the cinematic version has taken over, has even colonised, my reader’s imagination. The literary “source” text, in my readerly, experiential terms, becomes the secondary work. It exists on an experiential continuum, in other words, with its adaptations. It may have been created before, but I only came to know it after. What if I have read the literary work first, and then see the movie? In my imagination, I have already cast the characters: I know what Gabriel and Gretta Conroy of James Joyce’s story, “The Dead,” look and sound like—in my imagination, at least. Then along comes John Huston’s lush period piece cinematic adaptation and the director superimposes his vision upon mine; his forcibly replaces mine. But, in this particular case, Huston still arguably needs my imagination, or at least my memory—though he may not have realised it fully in making the film. When, in a central scene in the narrative, Gabriel watches his wife listening, moved, to the singing of the Irish song, “The Lass of Aughrim,” what we see on screen is a concerned, intrigued, but in the end rather blank face: Gabriel doesn’t alter his expression as he listens and watches. His expression may not change—but I know exactly what he is thinking. Huston does not tell us; indeed, without the use of voice-over, he cannot. And since the song itself is important, voice-over is impossible. But I know exactly what he is thinking: I’ve read the book. I fill in the blank, so to speak. Gabriel looks at Gretta and thinks: There was grace and mystery in her attitude as if she were a symbol of something. He asked himself what is a woman standing on the stairs in the shadow, listening to distant music, a symbol of. If he were a painter he would paint her in that attitude. … Distant Music he would call the picture if he were a painter. (210) A few pages later the narrator will tell us: At last she turned towards them and Gabriel saw that there was colour on her cheeks and that her eyes were shining. A sudden tide of joy went leaping out of his heart. (212) This joy, of course, puts him in a very different—disastrously different—state of mind than his wife, who (we later learn) is remembering a young man who sang that song to her when she was a girl—and who died, for love of her. I know this—because I’ve read the book. Watching the movie, I interpret Gabriel’s blank expression in this knowledge. Just as the director’s vision can colonise my visual and aural imagination, so too can I, as reader, supplement the film’s silence with the literary text’s inner knowledge. The question, of course, is: should I have to do so? Because I have read the book, I will. But what if I haven’t read the book? Will I substitute my own ideas, from what I’ve seen in the rest of the film, or from what I’ve experienced in my own life? Filmmakers always have to deal with this problem, of course, since the camera is resolutely externalising, and actors must reveal their inner worlds through bodily gesture or facial expression for the camera to record and for the spectator to witness and comprehend. But film is not only a visual medium: it uses music and sound, and it also uses words—spoken words within the dramatic situation, words overheard on the street, on television, but also voice-over words, spoken by a narrating figure. Stephen Dedalus escapes from Ireland at the end of Joseph Strick’s 1978 adaptation of Joyce’s A Portrait of the Artist as a Young Man with the same words as he does in the novel, where they appear as Stephen’s diary entry: Amen. So be it. Welcome, O life! I go to encounter for the millionth time the reality of experience and to forge in the smithy of my soul the uncreated conscience of my race. … Old father, old artificer, stand me now and ever in good stead. (253) The words from the novel also belong to the film as film, with its very different story, less about an artist than about a young Irishman finally able to escape his family, his religion and his country. What’s deliberately NOT in the movie is the irony of Joyce’s final, benign-looking textual signal to his reader: Dublin, 1904 Trieste, 1914 The first date is the time of Stephen’s leaving Dublin—and the time of his return, as we know from the novel Ulysses, the sequel, if you like, to this novel. The escape was short-lived! Portrait of the Artist as a Young Man has an ironic structure that has primed its readers to expect not escape and triumph but something else. Each chapter of the novel has ended on this kind of personal triumphant high; the next has ironically opened with Stephen mired in the mundane and in failure. Stephen’s final words in both film and novel remind us that he really is an Icarus figure, following his “Old father, old artificer”, his namesake, Daedalus. And Icarus, we recall, takes a tumble. In the novel version, we are reminded that this is the portrait of the artist “as a young man”—later, in 1914, from the distance of Trieste (to which he has escaped) Joyce, writing this story, could take some ironic distance from his earlier persona. There is no such distance in the film version. However, it stands alone, on its own; Joyce’s irony is not appropriate in Strick’s vision. His is a different work, with its own message and its own, considerably more romantic and less ironic power. Literary adaptations are their own things—inspired by, based on an adapted text but something different, something other. I want to argue that these works adapted from literature are now part of our readerly experience of that literature, and for that reason deserve the same attention we give to the literary, and not only the same attention, but also the same respect. I am a literarily trained person. People like me who love words, already love plays, but shouldn’t we also love films—and operas, and musicals, and even videogames? There is no need to denigrate words that are heard (and visualised) in order to privilege words that are read. Works of literature can have afterlives in their adaptations and translations, just as they have pre-lives, in terms of influences and models, as George Eliot Clarke openly allows in those acknowledgements to Beatrice Chancy. I want to return to that Canadian work, because it raises for me many of the issues about adaptation and language that I see at the core of our literary distrust of the move away from the written, printed text. I ended my recent book on adaptation with a brief examination of this work, but I didn’t deal with this particular issue of language. So I want to return to it, as to unfinished business. Clarke is, by the way, clear in the verse drama as well as in articles and interviews that among the many intertexts to Beatrice Chancy, the most important are slave narratives, especially one called Celia, a Slave, and Shelley’s play, The Cenci. Both are stories of mistreated and subordinated women who fight back. Since Clarke himself has written at length about the slave narratives, I’m going to concentrate here on Shelley’s The Cenci. The distance from Shelley’s verse play to Clarke’s verse play is a temporal one, but it is also geographic and ideological one: from the old to the new world, and from a European to what Clarke calls an “Africadian” (African Canadian/African Acadian) perspective. Yet both poets were writing political protest plays against unjust authority and despotic power. And they have both become plays that are more read than performed—a sad fate, according to Clarke, for two works that are so concerned with voice. We know that Shelley sought to calibrate the stylistic registers of his work with various dramatic characters and effects to create a modern “mixed” style that was both a return to the ancients and offered a new drama of great range and flexibility where the expression fits what is being expressed (see Bruhn). His polemic against eighteenth-century European dramatic conventions has been seen as leading the way for realist drama later in the nineteenth century, with what has been called its “mixed style mimesis” (Bruhn) Clarke’s adaptation does not aim for Shelley’s perfect linguistic decorum. It mixes the elevated and the biblical with the idiomatic and the sensual—even the vulgar—the lushly poetic with the coarsely powerful. But perhaps Shelley’s idea of appropriate language fits, after all: Beatrice Chancy is a woman of mixed blood—the child of a slave woman and her slave owner; she has been educated by her white father in a convent school. Sometimes that educated, elevated discourse is heard; at other times, she uses the variety of discourses operative within slave society—from religious to colloquial. But all the time, words count—as in all printed and oral literature. Clarke’s verse drama was given a staged reading in Toronto in 1997, but the story’s, if not the book’s, real second life came when it was used as the basis for an opera libretto. Actually the libretto commission came first (from Queen of Puddings Theatre in Toronto), and Clarke started writing what was to be his first of many opera texts. Constantly frustrated by the art form’s demands for concision, he found himself writing two texts at once—a short libretto and a longer, five-act tragic verse play to be published separately. Since it takes considerably longer to sing than to speak (or read) a line of text, the composer James Rolfe keep asking for cuts—in the name of economy (too many singers), because of clarity of action for audience comprehension, or because of sheer length. Opera audiences have to sit in a theatre for a fixed length of time, unlike readers who can put a book down and return to it later. However, what was never sacrificed to length or to the demands of the music was the language. In fact, the double impact of the powerful mixed language and the equally potent music, increases the impact of the literary text when performed in its operatic adaptation. Here is the verse play version of the scene after Beatrice’s rape by her own father, Francis Chancey: I was black but comely. Don’t glance Upon me. This flesh is crumbling Like proved lies. I’m perfumed, ruddied Carrion. Assassinated. Screams of mucking juncos scrawled Over the chapel and my nerves, A stickiness, as when he finished Maculating my thighs and dress. My eyes seep pus; I can’t walk: the floors Are tizzy, dented by stout mauling. Suddenly I would like poison. The flesh limps from my spine. My inlets crimp. Vultures flutter, ghastly, without meaning. I can see lice swarming the air. … His scythe went shick shick shick and slashed My flowers; they lay, murdered, in heaps. (90) The biblical and the violent meet in the texture of the language. And none of that power gets lost in the opera adaptation, despite cuts and alterations for easier aural comprehension. I was black but comely. Don’t look Upon me: this flesh is dying. I’m perfumed, bleeding carrion, My eyes weep pus, my womb’s sopping With tears; I can hardly walk: the floors Are tizzy, the sick walls tumbling, Crumbling like proved lies. His scythe went shick shick shick and cut My flowers; they lay in heaps, murdered. (95) Clarke has said that he feels the libretto is less “literary” in his words than the verse play, for it removes the lines of French, Latin, Spanish and Italian that pepper the play as part of the author’s critique of the highly educated planter class in Nova Scotia: their education did not guarantee ethical behaviour (“Adaptation” 14). I have not concentrated on the music of the opera, because I wanted to keep the focus on the language. But I should say that the Rolfe’s score is as historically grounded as Clarke’s libretto: it is rooted in African Canadian music (from ring shouts to spirituals to blues) and in Scottish fiddle music and local reels of the time, not to mention bel canto Italian opera. However, the music consciously links black and white traditions in a way that Clarke’s words and story refuse: they remain stubbornly separate, set in deliberate tension with the music’s resolution. Beatrice will murder her father, and, at the very moment that Nova Scotia slaves are liberated, she and her co-conspirators will be hanged for that murder. Unlike the printed verse drama, the shorter opera libretto functions like a screenplay, if you will. It is not so much an autonomous work unto itself, but it points toward a potential enactment or embodiment in performance. Yet, even there, Clarke cannot resist the lure of words—even though they are words that no audience will ever hear. The stage directions for Act 3, scene 2 of the opera read: “The garden. Slaves, sunflowers, stars, sparks” (98). The printed verse play is full of these poetic associative stage directions, suggesting that despite his protestations to the contrary, Clarke may have thought of that version as one meant to be read by the eye. After Beatrice’s rape, the stage directions read: “A violin mopes. Invisible shovelsful of dirt thud upon the scene—as if those present were being buried alive—like ourselves” (91). Our imaginations—and emotions—go to work, assisted by the poet’s associations. There are many such textual helpers—epigraphs, photographs, notes—that we do not have when we watch and listen to the opera. We do have the music, the staged drama, the colours and sounds as well as the words of the text. As Clarke puts the difference: “as a chamber opera, Beatrice Chancy has ascended to television broadcast. But as a closet drama, it play only within the reader’s head” (“Adaptation” 14). Clarke’s work of literature, his verse drama, is a “situated utterance, produced in one medium and in one historical and social context,” to use Robert Stam’s terms. In the opera version, it was transformed into another “equally situated utterance, produced in a different context and relayed through a different medium” (45-6). I want to argue that both are worthy of study and respect by wordsmiths, by people like me. I realise I’ve loaded the dice: here neither the verse play nor the libretto is primary; neither is really the “source” text, for they were written at the same time and by the same person. But for readers and audiences (my focus and interest here), they exist on a continuum—depending on which we happen to experience first. As Ilana Shiloh explores here, the same is true about the short story and film of Memento. I am not alone in wanting to mount a defence of adaptations. Julie Sanders ends her new book called Adaptation and Appropriation with these words: “Adaptation and appropriation … are, endlessly and wonderfully, about seeing things come back to us in as many forms as possible” (160). The storytelling imagination is an adaptive mechanism—whether manifesting itself in print or on stage or on screen. The study of the production of literature should, I would like to argue, include those other forms taken by that storytelling drive. If I can be forgiven a move to the amusing—but still serious—in concluding, Terry Pratchett puts it beautifully in his fantasy story, Witches Abroad: “Stories, great flapping ribbons of shaped space-time, have been blowing and uncoiling around the universe since the beginning of time. And they have evolved. The weakest have died and the strongest have survived and they have grown fat on the retelling.” In biology as in culture, adaptations reign. References Bloom, Harold. The Anxiety of Influence. New York: Oxford University Press, 1975. Bruhn, Mark J. “’Prodigious Mixtures and Confusions Strange’: The Self-Subverting Mixed Style of The Cenci.” Poetics Today 22.4 (2001). Clarke, George Elliott. “Beatrice Chancy: A Libretto in Four Acts.” Canadian Theatre Review 96 (1998): 62-79. ———. Beatrice Chancy. Victoria, BC: Polestar, 1999. ———. “Adaptation: Love or Cannibalism? Some Personal Observations”, unpublished manuscript of article. Frye, Northrop. The Educated Imagination. Toronto: CBC, 1963. Goodman, Nelson. Languages of Art: An Approach to a Theory of Symbols. Indianapolis: Bobbs-Merrill, 1968. Hutcheon, Linda, and Gary R. Bortolotti. “On the Origin of Adaptations: Rethinking Fidelity Discourse and “Success”—Biologically.” New Literary History. Forthcoming. Joyce, James. Dubliners. 1916. New York: Viking, 1967. ———. A Portrait of the Artist as a Young Man. 1916. Penguin: Harmondsworth, 1960. Larson, Katherine. “Resistance from the Margins in George Elliott Clarke’s Beatrice Chancy.” Canadian Literature 189 (2006): 103-118. McGee, Celia. “Beowulf on Demand.” New York Times, Arts and Leisure. 30 April 2006. A4. Rushdie, Salman. The Satanic Verses. New York: Viking, 1988. ———. Haroun and the Sea of Stories. London: Granta/Penguin, 1990. Sanders, Julie. Adaptation and Appropriation. London and New York: Routledge, 160. Shelley, Percy Bysshe. The Cenci. Ed. George Edward Woodberry. Boston and London: Heath, 1909. Stam, Robert. “Introduction: The Theory and Practice of Adaptation.” Literature and Film: A Guide to the Theory and Practice of Film Adaptation. Oxford: Blackwell, 2005. 1-52. Citation reference for this article MLA Style Hutcheon, Linda. "In Defence of Literary Adaptation as Cultural Production." M/C Journal 10.2 (2007). echo date('d M. Y'); ?> <http://journal.media-culture.org.au/0705/01-hutcheon.php>. APA Style Hutcheon, L. (May 2007) "In Defence of Literary Adaptation as Cultural Production," M/C Journal, 10(2). Retrieved echo date('d M. Y'); ?> from <http://journal.media-culture.org.au/0705/01-hutcheon.php>.

In a field of study as well-established as the Gothic, it is surprising how much contention there is over precisely what that term refers to. Is Gothic a genre, for example, or a mode? Should it be only applicable to literary and film texts that deal with tropes of haunting and trauma set in a gloomy atmosphere, or might it meaningfully be applied to other cultural forms of production, such as music or animation? Can television shows aimed at children be considered Gothic? What about food? When is something “Gothic” and when is it “horror”? Is there even a difference? The Gothic as a phenomenon is commonly identified as beginning with Horace Walpole’s novel The Castle of Otranto (1764), which was followed by Clara Reeve’s The Old English Baron (1778), the romances of Ann Radcliffe and Matthew Lewis’ The Monk (1796). Nineteenth-century Gothic literature was characterised by “penny dreadfuls” and novels such as Mary Shelley’s Frankenstein (1818) and Bram Stoker’s Dracula (1897). Frequently dismissed as sensational and escapist, the Gothic has experienced a critical revival in recent decades, beginning with the feminist revisionism of the 1970s by critics such as Ellen Moers, Sandra M. Gilbert and Susan Gubar. With the appearance of studies such as David Punter’s The Literature of Terror (1980), Gothic literature became a reputable field of scholarly research, with critics identifying suburban Gothic, imperial Gothic, postcolonial Gothic and numerous national Gothics, including Irish Gothic and the Gothic of the American South. Furthermore, as this special edition on Gothic shows, the Gothic is by no means limited to literature, with film, television, animation and music all partaking of the Gothic inflection. Indeed, it would be unwise to negate the ways in which the Gothic has developed to find fertile ground beyond the bounds of literature. In our media-centred twenty-first century, the Gothic has colonised different forms of expression, where the impact left by literary works, that were historically the centre of the Gothic itself, is all but a legacy. Film, in particular, has a close connection to the Gothic, where the works of, for instance, Tim Burton, have shown the representative potential of the Gothic mode; the visual medium of film, of course, has a certain experiential immediacy that marries successfully with the dark aesthetics of the Gothic, and its connections to representing cultural anxieties and desires (Botting). The analysis of Gothic cinema, in its various and extremely international incarnations, has now established itself as a distinct area of academic research, where prominent Gothic scholars such as Ken Gelder—with the recent publication of his New Vampire Cinema (2012)—continue to lead the way to advance Gothic scholarship outside of the traditional bounds of the literary.As far as cinema is concerned, one cannot negate the interconnections, both aesthetic and conceptual, between traditional Gothic representation and horror. Jerrold Hogle has clearly identified the mutation and transformation of the Gothic from a narrative solely based on “terror”, to one that incorporates elements of “horror” (Hogle 3). While the separation between the two has a long-standing history—and there is no denying that both the aesthetics and the politics of horror and the Gothic can be fundamentally different—one has to be attuned to the fact that, in our contemporary moment, the two often tend to merge and intersect, often forming hybrid visions of the Gothic, with cinematic examples such as Guillermo Del Toro’s Pan’s Labyrinth (2006) playing testament to this. Indeed, the newly formed representations of “Gothic Horror” and “Gothic Terror” alerts us to the mutable and malleable nature of the Gothic itself, an adaptable mode that is always contextually based. Film is not, however, the only non-literary medium that has incorporated elements of the Gothic over the years. Other visual representations of the Gothic abound in the worlds of television, animation, comics and graphic novels. One must only think here of the multiple examples of recent television series that have found fruitful connections with both the psychologically haunting aspects of Gothic terror, and the gory and grisly visual evocations of Gothic horror: the list is long and diverse, and includes Dexter (2006-2013), Hannibal (2013-), and Penny Dreadful (2014-), to mention but a few. The animation front —in its multiple in carnations —has similarly been entangled with Gothic tropes and concerns, a valid interconnection that is visible both in cinematic and television examples, from The Corpse Bride (2005) to Coraline (2009) and Frankenweeinie (2012). Comics and graphics also have a long-standing tradition of exploiting the dark aesthetics of the Gothic mode, and its sensationalist connections to horror; the instances from this list pervade the contemporary media scope, and feature the inclusion of Gothicised ambiences and characters in both singular graphic novels and continuous comics —such as the famous Arkham Asylum (1989) in the ever-popular Batman franchise. The inclusion of these multi-media examples here is only representative, and it is an almost prosaic accent in a list of Gothicised media that extends to great bounds, and also includes the worlds of games and music. The scholarship, for its part, has not failed to pick up on the transformations and metamorphoses that the Gothic mode has undergone in recent years. The place of both Gothic horror and Gothic terror in a multi-media context has been critically evaluated in detail, and continues to attract academic attention, as the development of the multi-genre and multi-medium journey of the Gothic unfolds. Indeed, this emphasis is now so widespread that a certain canonicity has developed for the study of the Gothic in media such as television, extending the reach of Gothic Studies into the wider popular culture scope. Critical texts that have recently focused on identifying the Gothic in media beyond not only literature, but also film, include Helen Wheatley’s Gothic Television (2007), John C. Tibbetts’ The Gothic Imagination: Conversation of Fantasy, Horror, and Science Fiction in the Media (2011), and Julia Round’s Gothic in Comics and Graphic Novels (2014). Critics often suggest that the Gothic returns at moments of particular cultural crisis, and if this is true, it seems as if we are in such a moment ourselves. Popular television shows such as True Blood and The Walking Dead, books such as the Twilight series, and the death-obsessed musical stylings of Lana Del Ray all point to the pertinence of the Gothic in contemporary culture, as does the amount of submissions received for this edition of M/C Journal, which explore a wide range of Gothic texts. Timothy Jones’ featured essay “The Black Mass as Play: Dennis Wheatley’s The Devil Rides Out” suggests that although scholarly approaches to the Gothic tend to adopt the methodologies used to approach literary texts and applied them to Gothic texts, yielding readings that are more-or-less congruous with readings of other sorts of literature, the Gothic can be considered as something that tells us about more than simply ourselves and the world we live in. For Jones, the fact that the Gothic is a production of popular culture as much as “highbrow” literature suggests there is something else happening with the way popular Gothic texts function. What if, Jones asks, the popular Gothic were not a type of work, but a kind of play? Jones uses this approach to suggest that texts such as Wheatley’s The Devil Rides Out might direct readers not primarily towards the real, but away from it, at least for a time. Wheatley’s novel is explored by Jones as a venue for readerly play, apart from the more substantial and “serious” concerns that occupy most literary criticism. Samantha Jane Lindop’s essay foregrounds the debt David Lynch’s film Mulholland Drive owes to J. Sheridan le Fanu’s Carmilla (1872) thus adding to studies of the film that have noted Lynch’s intertextual references to classic cinema such as Billy Wilder’s Sunset Boulevard (1950), Alfred Hitchcock’s Vertigo (1958) and Ingmar Bergman’s Persona (1966). Lindop explores not just the striking similarity between Carmilla and Mulholland Drive in terms of character and plot, but also the way that each text is profoundly concerned with the uncanny. Lorna Piatti-Farnell’s contribution, “What’s Hidden in Gravity Falls: Strange Creatures and the Gothic Intertext” is similarly interested in the intertextuality of the Gothic mode, noting that since its inception this has taken many and varied incarnations, from simple references and allusions to more complicated uses of style and plot organisation. Piatti-Farnell suggests it is unwise to reduce the Gothic text to a simple master narrative, but that within its re-elaborations and re-interpretations, interconnections do appear, forming “the Gothic intertext”. While the Gothic has traditionally found fertile ground in works of literature, other contemporary media, such as animation, have offered the Gothic an opportunity for growth and adaptation. Alex Hirsch’s Gravity Falls is explored by Piatti-Farnell as a visual text providing an example of intersecting monstrous creatures and interconnected narrative structures that reveal the presence of a dense and intertextual Gothic network. Those interlacings are connected to the wider cultural framework and occupy an important part in unravelling the insidious aspects of human nature, from the difficulties of finding “oneself” to the loneliness of the everyday. Issues relating to identity also feature in Patrick Usmar’s “Born To Die: Lana Del Rey, Beauty Queen or Gothic Princess?”, which further highlights the presence of the Gothic in a wide range of contemporary media forms. Usmar explores the music videos of Del Rey, which he describes as Pop Gothic, and that advance themes of consumer culture, gender identity, sexuality and the male gaze. Jen Craig’s “The Agitated Shell: Thinspiration and the Gothic Experience of Eating Disorders” similarly focuses on contemporary media and gender identity, problematising these issues by exploring the highly charged topic of “thinspiration” web sites. Hannah Irwin’s contribution also focuses on female experience. “Not of this earth: Jack the Ripper and the development of Gothic Whitechapel” focuses on the murder of five women who were the victims of an assailant commonly referred to by the epithet “Jack the Ripper”. Irwin discusses how Whitechapel developed as a Gothic location through the body of literature devoted to the Whitechapel murders of 1888, known as “Ripperature”. The subject of the Gothic space is also taken up by Donna Brien’s “Forging Continuing Bonds from the Dead to the Living: Gothic Commemorative Practices along Australia’s Leichhardt Highway.” This essay explores the memorials along Leichhardt’s highway as Gothic practice, in order to illuminate some of the uncanny paradoxes around public memorials, as well as the loaded emotional terrain such commemorative practices may inhabit. Furthering our understanding of the Australian Gothic is Patrick West’s contribution “Towards a Politics & Art of the Land: Gothic Cinema of the Australian New Wave and its Reception by American Film Critics.” West argues that many films of the Australian New Wave of the 1970s and 1980s can be defined as Gothic and that international reviews of such films tended to overlook the importance of the Australian landscape, which functions less as a backdrop and more as a participating element, even a character, in the drama, saturating the mise-en-scène. Bruno Starrs’ “Writing My Indigenous Vampires: Aboriginal Gothic or Aboriginal Fantastic” is dedicated to illuminating a new genre of creative writing: that of the “Aboriginal Fantastic”. Starrs’ novel That Blackfella Bloodsucka Dance! is part of this emerging genre of writing that is worthy of further academic interrogation. Similarly concerned with the supernatural, Erin Mercer’s contribution “‘A Deluge of Shrieking Unreason’: Supernaturalism and Settlement in New Zealand Gothic Fiction” explores the absence of ghosts and vampires in contemporary Gothic produced in New Zealand, arguing that this is largely a result of a colonial Gothic tradition utilising Maori ghosts that complicates the processes through which contemporary writers might build on that tradition. Although there is no reason why the Gothic must include supernatural elements, it is an enduring feature that is taken up by Jessica Balanzategui in “‘You Have a Secret that You Don’t Want To Tell Me’: The Child as Trauma in Spanish and American Horror Film.” This essay explores the uncanny child character and how such children act as an embodiment of trauma. Sarah Baker’s “The Walking Dead and Gothic Excess: The Decaying Social Structures of Contagion” focuses on the figure of the zombie as it appears in the television show The Walking Dead, which Baker argues is a way of exploring themes of decay, particularly of family and society. The essays contained in this special Gothic edition of M/C Journal highlight the continuing importance of the Gothic mode in contemporary culture and how that mode is constantly evolving into new forms and manifestations. The multi-faceted nature of the Gothic in our contemporary popular culture moment is accurately signalled by the various media on which the essays focus, from television to literature, animation, music, and film. The place occupied by the Gothic beyond representational forms, and into the realms of cultural practice, is also signalled, an important shift within the bounds of Gothic Studies which is bound to initiate fascinating debates. The transformations of the Gothic in media and culture are, therefore, also surveyed, so to continue the ongoing critical conversation on not only the place of the Gothic in contemporary narratives, but also its duplicitous, malleable, and often slippery nature. It is our hope that the essays here stimulate further discussion about the Gothic and we will hope, and look forward, to hearing from you. References Botting, Fred. Gothic: The New Critical Idiom. 2nd edition. Abingdon, UK: Routledge, 2014. Hogle, Jerrold. “Introduction: The Gothic in Western Culture”. The Cambridge Companion of Gothic Fiction, ed. Jerrold Hogle. Cambridge: Cambridge University Press, 2002. 1-20.

"Food, like eroticism, starts with the eyes, but there are people who will put just about anything in their mouth" -- Isabel Allende (90) In the beginning is not the word, but the caress of the eye, the touch of the tongue and the taste of food. From the nipple onwards, the primary pleasure of food is part of a social eroticism -- a playful eroticism -- that prefigures and sets up the logic of speaking to and loving others. And it is this sensual and emotional potential of food as a source of power that has guaranteed a place for food in cultural media such as M/C. Food as eroticism is not food as sex. In "Beyond Food/Sex", Elspeth Probyn manoeuvres the reader around the conflation of food and sex and convinces us that we really are over food porn! She tantalises instead with the idea that the way to shake off constraining prohibitions and achieve greater susceptibility to pleasure is to think through food, to sex, the universe and everything... Thinking through our tongues reminds us of our shared corporeal vulnerability -- reminds us that we are bodies, connected to others, intuitively, materially and meaningfully. This is a politicisation of desire, a passionate advocacy of the impulse to give and receive pleasure with food. Of course, this impulse has always been exploited and distorted -- power says no as often as it says yes. Centuries of extravagant personal rivalry between élites while starving masses hungrily watch spectacles of waste have shown us that patriarchy is not the sole provenance of the misuse and abuse of food. Nations, groups and individuals define themselves by and through acts of consumption that are as much about exclusion, and creating otherness, as they are about inclusion. These twin themes of consumption and identity inform much of what is written about food today. Issues of identity -- both personal and national -- are held within a tension between have and have-not; inclusion and exclusion; self and Other. And frequently these binaries are articulated within the discourse of food and gastronomy: whether it is racial vilification based on the perception of cuisine stereotypes; or snobbery about the correct pronunciation of prosciutto or the ingredients for baba ghanoush. Even something as simple and necessary as cooking is commonly gendered in problematic and political ways. The articles in this issue of M/C all, to a greater or lesser extent, address these issues. Sydney academic Elspeth Probyn has long been interested in the problematics of identity and subjectivity, and in this issue's feature article, "The Indigestion of Identities", she suggests that a productive way of interrogating identity is through the lens of food, and those themes which append to eating. As she says, "eating continually interweaves individual needs, desires and aspirations within global economies of identities". Teemu Taira continues this theme in his discussion of unemployment in Finland, "Material Food, Spiritual Quest: When Pleasure Does Not Follow Purchase". His provocative view is that for the unemployed, the socialising role of work is replaced by food preparation and consumption, a social activity which is, paradoxically, jeopardised by the marginalisation and poverty which frequently coexists with unemployment. Construction of identity through food is also featured in "You Have a Basket for the Bread, Just Put the Bloody Chicken in It", Felicity Newman's reminiscence of growing up in a Jewish part of Sydney. Warm memories of fish and chips at Bondi lead Felicity to a discussion of ethnicity and race in contemporary Australian politics. According to Todd Holden in his investigation of portrayals of food on Japanese television, "And Now for the Main (Dis)course: Or, Food as Entrée in Contemporary Japanese Television", food is important because of the way it evokes a sense of nihonjinron -- that which is unique about Japanese culture -- and its ubiquity in everyday life. Food becomes a "common conduit" through which non-food issues can be understood. "Killer Zucchini", Ric Masten's witty and clever poem about gender politics, is framed around a description of that most phallic of vegetables, the zucchini. In a first for M/C, photographer Judith Villamayor presents a series of five images that evoke themes of food, sex and consumption. As described in the editors' introduction, "Chuck Another Steak on the Barbie, Would'ja Doll", all sorts of assumptions and beliefs about the gendering of food are played out in these confronting and original photographs. Lynn Houston, in her article "A Recipe for "Blackened 'Other': Process and Product in the Work of Victor Grippo", describes the work of the Argentinian artist who combines a fascination with food with other cultural issues, especially representations of the "Other". In "What About the Women? Food, Migration and Mythology", Danielle Gallegos and Felicity Newman use the stories of three women to provide a point of departure from the dominant discourse that suggests that migration and the increased mobility of Australians fills a culinary void left by a lack of affinity with the land and its produce. "Food Deserts: An Issue of Social Justice" is the descriptive title of Sinead Furey's, Heather McIlveen's, and Christopher Strugnell's article on the growth of "food shopping deserts" in parts of the United Kingdom. These are areas where the concentration of major supermarkets on the edges of towns have caused the closure of inner-city grocery stores, making access to food difficult for low-income families, who often do not have the advantage of private transport. Finally, issues of food and nationalism are brought together in Guy Redden's article, "Packaging the Gifts of Nation", in which he examines the packaging of certain food stuffs that construct a link between the food and idealised images of nature and nation. We want to thank Team M/C for their help in the planning and production of this issue of M/C, as well as our reviewers and all the authors who contributed to the journal. We especially want to thank Ian Van Wert who helped with translations from Spanish. Throughout the production we have scrupulously avoided the temptation to fall into obvious and regrettable food puns. Now, as the work is nearly done, we can afford the liberty of claiming one for ourselves: if this collection resembles a smorgasbord, we invite you to enjoy as much or as little of the offerings as you desire, but hope that all the dishes will provide satisfying food for thought. Bon appétit! Vikki Fraser, John Gunders -- 'Food' Issue Editors References Allende, Isabel. Aphrodite: A Memoir of the Senses. Sydney: Flamingo/HarperCollins, 1998. Probyn, Elspeth. "Beyond Food/Sex: Eating and an Ethics of Existence." Theory, Culture and Society 16.2 (1999): 215-28, 244. Citation reference for this article MLA style: Vikki Fraser, John Gunders. "Editorial: 'Food'." M/C: A Journal of Media and Culture 2.7 (1999). [your date of access] <http://www.uq.edu.au/mc/9910/edit.php>. Chicago style:M Vikki Fraser, John Gunders, "Editorial: 'Food'," M/C: A Journal of Media and Culture 2, no. 7 (1999), <http://www.uq.edu.au/mc/9910/edit.php> ([your date of access]). APA style: Vikki Fraser, John Gunders. (1999) Editorial: 'Food'. M/C: A Journal of Media and Culture 2(7). <http://www.uq.edu.au/mc/9910/edit.php> ([your date of access]).

Naomi Klein’s global bestseller No Logo was published in paperback in the USA in December 2000; in the UK in January 2001. Few blockbuster publications can have been more sweetly timed. All around the world, spectacular public protests were occurring at major international forums: at the World Trade Organisation meeting in Seattle in 1999, at Melbourne’s World Economic Forum meeting in September 2000 and later that month at the International Monetary Fund meeting in Prague. In what was dubbed a ‘year of global protest’ in journals from the Providence Phoenix to the Socialist Review, Klein’s book seemed to offer a story that lent coherence to what was otherwise seen as a bewilderingly heterogenous ‘movement’. Though protestors were often described in the media as criticising and opposing ‘globalisation’, the sense of this perennially vague word, and the nature and purpose of oppositional practice, seemed to change depending on who was asked: French farmers, Washington trade unionists, African politicians, feral DJs, or those emblematic ‘anarchists in black ski masks’ with whom reporters everywhereseemed to be so fascinated. Amidst media and public confusion, and concerns that the new movements might simply be incoherent, Klein suggested that the major target of these plural global protests was, and ought to be postmodernity’s hegemon, the trans-national corporation, particularly where it was operating in its newer, brand-driven mode. At a time when we were told that symbolic production was the dominant economic mode in the West, the logo which was the new corporation’s organising principle, its key property and the talisman of its identity was, in Klein’s view, a sensible, even inevitable focus for dissent. The logo, and a corporation’s brand, partly since they were its central commodities, were also its vulnerabilities. Describing the often-horrific consequences of TNCs’ negiligent or nasty labour and environmental practices (on- and offshore), their voracious co-optation of popular culture, and pointing out the contradictions between these tendencies and the companies’ lovingly nurtured brand identities, Klein offered a rationale for those practices which themselves acted on the symbolic level, and turned the logo against its masters. With Klein (and others like Adbusters) describing, validating and promoting new (and not so new) forms of anticorporate activism, methods of creative resistance with lineage stretching back at least as far as dada became nominalised, - or perhaps branded – as “culture-jamming”, “adbusting”, “hacktivism” etc. In academe, scholarly capital was made from taxonomies and histories of such practices produced for an audience anxious to know about radical cultural action that seemed to be premised on a critical semiotics. These practices themselves became popular (or was it just that they were, suddenly, easier to recognise?) Activist appropriations of the logo began to proliferate, dotting the landscape of our visual culture like pimples on the cheeks of McDonald’s staff. The visual-cultural hack had been codified, incorporated, disseminated, not least through the circuits of that paradigm of international capitalism, publishing. Some questions arose almost immediately. Was the work of Klein and the culture-jammers, whose critique parasitised its object, simply doing its merry, viral work within the body of its late-capitalist host? Or was Klein’s packaging of dissent the final, grand co-optation of oppositional practice? Did either question make sense? And, finally, what was the Matrix? More questions have arisen about Klein’s book and what it described as time has passed. Though her publisher, forgivably, drew comparisons with Marx, whereas Lenin required a prison sentence to come to grips with Capital, No Logo requires only a weekend of a moderately speedy reader. Is the book’s easily digestible analysis sufficient to its object – nothing less than global capitalism – and is a sufficient basis for effective critical action? Does the book, and the practices it describes, simply represent a recrudescence of the tendency on the left, related to Puritan iconoclasm, to be suspicious of visual culture, wary of pleasure and alert for what the illusion conceals? Does Klein’s description of the contradictions between brand identity and corporate practice represent a repetition of ideological critique, where brand management is collapsed into the manufacturing of false consciousness? Does it all proceed from an anxiety around the operation of the sign and its circulation? Or is the opposite true, and is this activism as a playful semiotic contest with(in) corporate culture? Does Klein’s (and, she implies, her generation’s) self-confessed fascination with ‘the shiny surfaces of pop culture’ lead to a fetishism of branding practices and a lack of attention to the operations of what Marxists once called the ‘base’, and do her solutions amount to a strategy of consumer sovereignty-style activism, which leaves the structures of global inequality intact? Does No Logo privilege Western consumer activism as a solution, and does it, through its deployment of the suffering of the Oriental other, simply reconstitute a ‘zone of safety’ around the Western subject? Is it possible, in any case, for any more detailed or nuanced analysis to have a non-specialist circulation? Is it significant that almost all responses to the book are structured by ambivalence? You may be relieved to know that the ‘logo’ edition of m/c, though it needs to be situated in relation to the popular emergence of ‘logo-centric’ critique and practice, doesn’t try to answer too many of these questions directly. Instead, the authors approach the issue theme from the perspective of 2003, where, among other things, a war has intervened and exposed again the strengths and weaknesses of global dissent, and the ambitions of global capital. What this edition of m/c indicates is the variety of possible responses to, and uses of, corporate visual culture. Some of the authors write about or speak to the ‘celebrities’ of anticorporate activism – the new avant-gardes – showing not only that their plurality of political positions, motivations, and means of expression always meant a diverse and surprising range of actions beyond the scope of terms like ‘culture jamming’, but that the character of anticorporate activism has changed since (or always evaded) Klein’s attempt to map them. McKenzie Wark’s feature article is written in the finest tradition of cultural histories of the avant-garde. It tells the story of etoy, the Swiss collective who through fortuity and their own taste for refusal were thrown into a confrontation with one of the brightest rising corporate stars of the e-commerce boom. The importance of this confrontation and its implications increased in direct proportion with its growing absurdity. Danni Zuvela’s chat with the producers of Value-Added Cinema, Susie Khamis’s piece on ®™ark and jOhn pAce’s on the Yes Men show us the interesting and, importantly, very funny methods used by anticorporate activists in challenging the operations of global corporations and the metanational . Some of the authors tell new kinds of stories about brands and their use. Douglas Rushkoff gives us a brief history of the brand and its use in coercion. Lucy Nicholas, in ‘What kind of fucked version of Hello Kitty are you’, ingeniously maps generational and political contest within feminism onto the differing readings, uses and appropriations of that emblem of Japanese-style cuteness, Hello Kitty, based on her research on, and practice of riot grrrl feminism. Andrew Grainger and David L. Andrews, in ‘Postmodern Puma’, tell of how Puma’s commercial recovery in recent years has been premised on ‘nurturing of an ever-expanding array of consumer subjectivities’, and suggest that the very mutability of Puma’s brand identity may ensure its survival in the global style wars. The reader will also find extended theoretical consideration of the mechanisms and functionings of the logo in meaning-making, and of its place in contemporary visual culture. While Helene Frichot carries out a Deleuzean critique of the operations of the logo and its makers, Douglas Kellner thinks about the logo in terms of Situationist ideas about the society of the spectacle, and wonders about the logo as both stimulus to, and object of consumption. In two of the collected pieces, we find scholars turning the lens around on educational institutions, and considering the genesis and uses of the scholarly ‘brand’. Jeremy Hunsinger is concerned with the conversion of the university, and academic reputation, into brand identity. Ned Rossiter worries about the rise of ‘creative industries’ as a scholarly and institutional paradigm in place of the traditional humanities, and and wonders how much it really helps the students in whose name it is instituted. This is related to a paper Rossiter delivered with Danny Butt at the Cultural Studies Association of Australia conference in 2002, which gave rise to lively discussion. While Craig Bellamy echoes and expands on themes in this introduction with a survey of global protest and social movements in the years since No Logo was published, the issue’s cover art – ‘logo’s’ logo – subtly amplifies and complements the themes of the whole issue. In the beginning, we are told, was the word (‘logos’), later we get the word made flesh. Here then is the flesh-made word; the visceral, original meaning of brand presented to us by Melbourne artist busa<>aat. Here is the logo (home)-branded on meat, reminding us of the brand’s genesis as a marker for organic chattels, and parodying and predicting the trajectory of symbolic capital – beyond the adolescent “love-marks” of contemporary branders and into the fusion of flesh and fantasy – real branding, where the good defines the Good. From a present where footballers rename themselves ‘Whiskas’ for a day, busa<>aat sees a future where we can dance together toe to logo, jiggling to a jingle, competing like microscopic Spanish dancers on an Arnott’s Shape. One where we can all get on down at the logo au-go-go. May we have this dance? Works Cited Klein, Naomi. No Logo: Taking Aim at the Brand Bullies. New York: Picador, 2000. Citation reference for this article Substitute your date of access for Dn Month Year etc... MLA Style Pace, John and Wilson, Jason A.. "(No) Logo Au-go-go " M/C: A Journal of Media and Culture< http://www.media-culture.org.au/0306/01-editorial.php>. APA Style Pace, J. & Wilson, J. A. (2003, Jun 19). (No) Logo Au-go-go . M/C: A Journal of Media and Culture, 6,< http://www.media-culture.org.au/0306/01-editorial.php>

While the term “visual literacy” has grown in popularity in the last 50 years, its meaning remains nebulous. It is described variously as: a vehicle for aesthetic appreciation, a means of defence against visual manipulation, a sorting mechanism for an increasingly data-saturated age, and a prerequisite to civic inclusion (Fransecky 23; Messaris 181; McTigue and Flowers 580). Scholars have written extensively about the first three subjects but there has been less research on how visual literacy frames civic life and how it might help the public as a tool to address disadvantage and assist in removing social and cultural barriers. This article examines a forerunner to visual literacy in the push to create an international symbol language born out of popular education movements, a project that fell short of its goals but still left a considerable impression on graphic media. This article, then, presents an analysis of visual literacy campaigns in the early postwar era. These campaigns did not attempt to invent a symbolic language but posited that images themselves served as a universal language in which students could receive training. Of particular interest is how the concept of visual literacy has been mobilised as a pedagogical tool in design, digital humanities and in broader civic education initiatives promoted by Third Space institutions. Behind the creation of new visual literacy curricula is the idea that images can help anchor a world community, supplementing textual communication. Figure 1: Visual Literacy Yearbook. Montebello Unified School District, USA, 1973. Shedding Light: Origins of the Visual Literacy Frame The term “visual literacy” came to the fore in the early 1970s on the heels of mass literacy campaigns. The educators, creatives and media theorists who first advocated for visual learning linked this aim to literacy, an unassailable goal, to promote a more radical curricular overhaul. They challenged a system that had hitherto only acknowledged a very limited pathway towards academic success; pushing “language and mathematics”, courses “referred to as solids (something substantial) as contrasted with liquids or gases (courses with little or no substance)” (Eisner 92). This was deemed “a parochial view of both human ability and the possibilities of education” that did not acknowledge multiple forms of intelligence (Gardner). This change not only integrated elements of mass culture that had been rejected in education, notably film and graphic arts, but also encouraged the critique of images as a form of good citizenship, assuming that visually literate arbiters could call out media misrepresentations and manipulative political advertising (Messaris, “Visual Test”). This movement was, in many ways, reactive to new forms of mass media that began to replace newspapers as key forms of civic participation. Unlike simple literacy (being able to decipher letters as a mnemonic system), visual literacy involves imputing meanings to images where meanings are less fixed, yet still with embedded cultural signifiers. Visual literacy promised to extend enlightenment metaphors of sight (as in the German Aufklärung) and illumination (as in the French Lumières) to help citizens understand an increasingly complex marketplace of images. The move towards visual literacy was not so much a shift towards images (and away from books and oration) but an affirmation of the need to critically investigate the visual sphere. It introduced doubt to previously upheld hierarchies of perception. Sight, to Kant the “noblest of the senses” (158), was no longer the sense “least affected” by the surrounding world but an input centre that was equally manipulable. In Kant’s view of societal development, the “cosmopolitan” held the key to pacifying bellicose states and ensuring global prosperity and tranquillity. The process of developing a cosmopolitan ideology rests, according to Kant, on the gradual elimination of war and “the education of young people in intellectual and moral culture” (188-89). Transforming disparate societies into “a universal cosmopolitan existence” that would “at last be realised as the matrix within which all the original capacities of the human race may develop” and would take well-funded educational institutions and, potentially, a new framework for imparting knowledge (Kant 51). To some, the world of the visual presented a baseline for shared experience. Figure 2: Exhibition by the Gesellschafts- und Wirtschaftsmuseum in Vienna, photograph c. 1927. An International Picture Language The quest to find a mutually intelligible language that could “bridge worlds” and solder together all of humankind goes back to the late nineteenth century and the Esperanto movement of Ludwig Zamenhof (Schor 59). The expression of this ideal in the world of the visual picked up steam in the interwar years with designers and editors like Fritz Kahn, Gerd Arntz, and Otto and Marie Neurath. Their work transposing complex ideas into graphic form has been rediscovered as an antecedent to modern infographics, but the symbols they deployed were not to merely explain, but also help education and build international fellowship unbounded by spoken language. The Neuraths in particular are celebrated for their international picture language or Isotypes. These pictograms (sometimes viewed as proto-emojis) can be used to represent data without text. Taken together they are an “intemporal, hieroglyphic language” that Neutrath hoped would unite working-class people the world over (Lee 159). The Neuraths’ work was done in the explicit service of visual education with a popular socialist agenda and incubated in the social sphere of Red Vienna at the Gesellschafts- und Wirtschaftsmuseum (Social and Economic Museum) where Otto served as Director. The Wirtschaftsmuseum was an experiment in popular education, with multiple branches and late opening hours to accommodate the “the working man [who] has time to see a museum only at night” (Neurath 72-73). The Isotype contained universalist aspirations for the “making of a world language, or a helping picture language—[that] will give support to international developments generally” and “educate by the eye” (Neurath 13). Figure 3: Gerd Arntz Isotype Images. (Source: University of Reading.) The Isotype was widely adopted in the postwar era in pre-packaged sets of symbols used in graphic design and wayfinding systems for buildings and transportation networks, but with the socialism of the Neuraths’ peeled away, leaving only the system of logos that we are familiar with from airport washrooms, charts, and public transport maps. Much of the uptake in this symbol language could be traced to increased mobility and tourism, particularly in countries that did not make use of a Roman alphabet. The 1964 Olympics in Tokyo helped pave the way when organisers, fearful of jumbling too many scripts together, opted instead for black and white icons to represent the program of sports that summer. The new focus on the visual was both technologically mediated—cheaper printing and broadcast technologies made the diffusion of image increasingly possible—but also ideologically supported by a growing emphasis on projects that transcended linguistic, ethnic, and national borders. The Olympic symbols gradually morphed into Letraset icons, and, later, symbols in the Unicode Standard, which are the basis for today’s emojis. Wordless signs helped facilitate interconnectedness, but only in the most literal sense; their application was limited primarily to sports mega-events, highway maps, and “brand building”, and they never fulfilled their role as an educational language “to give the different nations a common outlook” (Neurath 18). Universally understood icons, particularly in the form of emojis, point to a rise in visual communication but they have fallen short as a cosmopolitan project, supporting neither the globalisation of Kantian ethics nor the transnational socialism of the Neuraths. Figure 4: Symbols in use. Women's bathroom. 1964 Tokyo Olympics. (Source: The official report of the Organizing Committee.) Counter Education By mid-century, the optimism of a universal symbol language seemed dated, and focus shifted from distillation to discernment. New educational programs presented ways to study images, increasingly reproducible with new technologies, as a language in and of themselves. These methods had their roots in the fin-de-siècle educational reforms of John Dewey, Helen Parkhurst, and Maria Montessori. As early as the 1920s, progressive educators were using highly visual magazines, like National Geographic, as the basis for lesson planning, with the hopes that they would “expose students to edifying and culturally enriching reading” and “develop a more catholic taste or sensibility, representing an important cosmopolitan value” (Hawkins 45). The rise in imagery from previously inaccessible regions helped pupils to see themselves in relation to the larger world (although this connection always came with the presumed superiority of the reader). “Pictorial education in public schools” taught readers—through images—to accept a broader world but, too often, they saw photographs as a “straightforward transcription of the real world” (Hawkins 57). The images of cultures and events presented in Life and National Geographic for the purposes of education and enrichment were now the subject of greater analysis in the classroom, not just as “windows into new worlds” but as cultural products in and of themselves. The emerging visual curriculum aimed to do more than just teach with previously excluded modes (photography, film and comics); it would investigate how images presented and mediated the world. This gained wider appeal with new analytical writing on film, like Raymond Spottiswoode's Grammar of the Film (1950) which sought to formulate the grammatical rules of visual communication (Messaris 181), influenced by semiotics and structural linguistics; the emphasis on grammar can also be seen in far earlier writings on design systems such as Owen Jones’s 1856 The Grammar of Ornament, which also advocated for new, universalising methods in design education (Sloboda 228). The inventorying impulse is on display in books like Donis A. Dondis’s A Primer of Visual Literacy (1973), a text that meditates on visual perception but also functions as an introduction to line and form in the applied arts, picking up where the Bauhaus left off. Dondis enumerates the “syntactical guidelines” of the applied arts with illustrations that are in keeping with 1920s books by Kandinsky and Klee and analyse pictorial elements. However, at the end of the book she shifts focus with two chapters that examine “messaging” and visual literacy explicitly. Dondis predicts that “an intellectual, trained ability to make and understand visual messages is becoming a vital necessity to involvement with communication. It is quite likely that visual literacy will be one of the fundamental measures of education in the last third of our century” (33) and she presses for more programs that incorporate the exploration and analysis of images in tertiary education. Figure 5: Ideal spatial environment for the Blueprint charts, 1970. (Image: Inventory Press.) Visual literacy in education arrived in earnest with a wave of publications in the mid-1970s. They offered ways for students to understand media processes and for teachers to use visual culture as an entry point into complex social and scientific subject matter, tapping into the “visual consciousness of the ‘television generation’” (Fransecky 5). Visual culture was often seen as inherently democratising, a break from stuffiness, the “artificialities of civilisation”, and the “archaic structures” that set sensorial perception apart from scholarship (Dworkin 131-132). Many radical university projects and community education initiatives of the 1960s made use of new media in novel ways: from Maurice Stein and Larry Miller’s fold-out posters accompanying Blueprint for Counter Education (1970) to Emory Douglas’s graphics for The Black Panther newspaper. Blueprint’s text- and image-dense wall charts were made via assemblage and they were imagined less as charts and more as a “matrix of resources” that could be used—and added to—by youth to undertake their own counter education (Cronin 53). These experiments in visual learning helped to break down old hierarchies in education, but their aim was influenced more by countercultural notions of disruption than the universal ideals of cosmopolitanism. From Image as Text to City as Text For a brief period in the 1970s, thinkers like Marshall McLuhan (McLuhan et al., Massage) and artists like Bruno Munari (Tanchis and Munari) collaborated fruitfully with graphic designers to create books that mixed text and image in novel ways. Using new compositional methods, they broke apart traditional printing lock-ups to superimpose photographs, twist text, and bend narrative frames. The most famous work from this era is, undoubtedly, The Medium Is the Massage (1967), McLuhan’s team-up with graphic designer Quentin Fiore, but it was followed by dozens of other books intended to communicate theory and scientific ideas with popularising graphics. Following in the footsteps of McLuhan, many of these texts sought not just to explain an issue but to self-consciously reference their own method of information delivery. These works set the precedent for visual aids (and, to a lesser extent, audio) that launched a diverse, non-hierarchical discourse that was nonetheless bound to tactile artefacts. In 1977, McLuhan helped develop a media textbook for secondary school students called City as Classroom: Understanding Language and Media. It is notable for its direct address style and its focus on investigating spaces outside of the classroom (provocatively, a section on the third page begins with “Should all schools be closed?”). The book follows with a fine-grained analysis of advertising forms in which students are asked to first bring advertisements into class for analysis and later to go out into the city to explore “a man-made environment, a huge warehouse of information, a vast resource to be mined free of charge” (McLuhan et al., City 149). As a document City as Classroom is critical of existing teaching methods, in line with the radical “in the streets” pedagogy of its day. McLuhan’s theories proved particularly salient for the counter education movement, in part because they tapped into a healthy scepticism of advertisers and other image-makers. They also dovetailed with growing discontent with the ad-strew visual environment of cities in the 1970s. Budgets for advertising had mushroomed in the1960s and outdoor advertising “cluttered” cities with billboards and neon, generating “fierce intensities and new hybrid energies” that threatened to throw off the visual equilibrium (McLuhan 74). Visual literacy curricula brought in experiential learning focussed on the legibility of the cities, mapping, and the visualisation of urban issues with social justice implications. The Detroit Geographical Expedition and Institute (DGEI), a “collective endeavour of community research and education” that arose in the aftermath of the 1967 uprisings, is the most storied of the groups that suffused the collection of spatial data with community engagement and organising (Warren et al. 61). The following decades would see a tamed approach to visual literacy that, while still pressing for critical reading, did not upend traditional methods of educational delivery. Figure 6: Beginning a College Program-Assisting Teachers to Develop Visual Literacy Approaches in Public School Classrooms. 1977. ERIC. Searching for Civic Education The visual literacy initiatives formed in the early 1970s both affirmed existing civil society institutions while also asserting the need to better inform the public. Most of the campaigns were sponsored by universities, major libraries, and international groups such as UNESCO, which published its “Declaration on Media Education” in 1982. They noted that “participation” was “essential to the working of a pluralistic and representative democracy” and the “public—users, citizens, individuals, groups ... were too systematically overlooked”. Here, the public is conceived as both “targets of the information and communication process” and users who “should have the last word”. To that end their “continuing education” should be ensured (Study 18). Programs consisted primarily of cognitive “see-scan-analyse” techniques (Little et al.) for younger students but some also sought to bring visual analysis to adult learners via continuing education (often through museums eager to engage more diverse audiences) and more radical popular education programs sponsored by community groups. By the mid-80s, scores of modules had been built around the comprehension of visual media and had become standard educational fare across North America, Australasia, and to a lesser extent, Europe. There was an increasing awareness of the role of data and image presentation in decision-making, as evidenced by the surprising commercial success of Edward Tufte’s 1982 book, The Visual Display of Quantitative Information. Visual literacy—or at least image analysis—was now enmeshed in teaching practice and needed little active advocacy. Scholarly interest in the subject went into a brief period of hibernation in the 1980s and early 1990s, only to be reborn with the arrival of new media distribution technologies (CD-ROMs and then the internet) in classrooms and the widespread availability of digital imaging technology starting in the late 1990s; companies like Adobe distributed free and reduced-fee licences to schools and launched extensive teacher training programs. Visual literacy was reanimated but primarily within a circumscribed academic field of education and data visualisation. Figure 7: Visual Literacy; What Research Says to the Teacher, 1975. National Education Association. USA. Part of the shifting frame of visual literacy has to do with institutional imperatives, particularly in places where austerity measures forced strange alliances between disciplines. What had been a project in alternative education morphed into an uncontested part of the curriculum and a dependable budget line. This shift was already forecasted in 1972 by Harun Farocki who, writing in Filmkritik, noted that funding for new film schools would be difficult to obtain but money might be found for “training in media education … a discipline that could persuade ministers of education, that would at the same time turn the budget restrictions into an advantage, and that would match the functions of art schools” (98). Nearly 50 years later educators are still using media education (rebranded as visual or media literacy) to make the case for fine arts and humanities education. While earlier iterations of visual literacy education were often too reliant on the idea of cracking the “code” of images, they did promote ways of learning that were a deep departure from the rote methods of previous generations. Next-gen curricula frame visual literacy as largely supplemental—a resource, but not a program. By the end of the 20th century, visual literacy had changed from a scholarly interest to a standard resource in the “teacher’s toolkit”, entering into school programs and influencing museum education, corporate training, and the development of public-oriented media (Literacy). An appreciation of image culture was seen as key to creating empathetic global citizens, but its scope was increasingly limited. With rising austerity in the education sector (a shift that preceded the 2008 recession by decades in some countries), art educators, museum enrichment staff, and design researchers need to make a case for why their disciplines were relevant in pedagogical models that are increasingly aimed at “skills-based” and “job ready” teaching. Arts educators worked hard to insert their fields into learning goals for secondary students as visual literacy, with the hope that “literacy” would carry the weight of an educational imperative and not a supplementary field of study. Conclusion For nearly a century, educational initiatives have sought to inculcate a cosmopolitan perspective with a variety of teaching materials and pedagogical reference points. Symbolic languages, like the Isotype, looked to unite disparate people with shared visual forms; while educational initiatives aimed to train the eyes of students to make them more discerning citizens. The term ‘visual literacy’ emerged in the 1960s and has since been deployed in programs with a wide variety of goals. Countercultural initiatives saw it as a prerequisite for popular education from the ground up, but, in the years since, it has been formalised and brought into more staid curricula, often as a sort of shorthand for learning from media and pictures. The grand cosmopolitan vision of a complete ‘visual language’ has been scaled back considerably, but still exists in trace amounts. Processes of globalisation require images to universalise experiences, commodities, and more for people without shared languages. Emoji alphabets and globalese (brands and consumer messaging that are “visual-linguistic” amalgams “increasingly detached from any specific ethnolinguistic group or locality”) are a testament to a mediatised banal cosmopolitanism (Jaworski 231). In this sense, becoming “fluent” in global design vernacular means familiarity with firms and products, an understanding that is aesthetic, not critical. It is very much the beneficiaries of globalisation—both state and commercial actors—who have been able to harness increasingly image-based technologies for their benefit. To take a humorous but nonetheless consequential example, Spanish culinary boosters were able to successfully lobby for a paella emoji (Miller) rather than having a food symbol from a less wealthy country such as a Senegalese jollof or a Morrocan tagine. This trend has gone even further as new forms of visual communication are increasingly streamlined and managed by for-profit media platforms. The ubiquity of these forms of communication and their global reach has made visual literacy more important than ever but it has also fundamentally shifted the endeavour from a graphic sorting practice to a critical piece of social infrastructure that has tremendous political ramifications. Visual literacy campaigns hold out the promise of educating students in an image-based system with the potential to transcend linguistic and cultural boundaries. This cosmopolitan political project has not yet been realised, as the visual literacy frame has drifted into specialised silos of art, design, and digital humanities education. It can help bridge the “incomplete connections” of an increasingly globalised world (Calhoun 112), but it does not have a program in and of itself. Rather, an evolving visual literacy curriculum might be seen as a litmus test for how we imagine the role of images in the world. 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From elephants to ABBA fans, silicon to hormone, the following discussion uses a new research method to look at printed text, motion pictures and a teenage rebel icon. If by ‘print’ we mean a mechanically reproduced impression of a cultural symbol in a medium, then printing has been with us since before microdot security prints were painted onto cars, before voice prints, laser prints, network servers, record pressings, motion picture prints, photo prints, colour woodblock prints, before books, textile prints, and footprints. If we accept that higher mammals such as elephants have a learnt culture, then it is possible to extend a definition of printing beyond Homo sapiens. Poole reports that elephants mechanically trumpet reproductions of human car horns into the air surrounding their society. If nothing else, this cross-species, cross-cultural reproduction, this ‘ability to mimic’ is ‘another sign of their intelligence’. Observation of child development suggests that the first significant meaningful ‘impression’ made on the human mind is that of the face of the child’s nurturer – usually its mother. The baby’s mind forms an ‘impression’, a mental print, a reproducible memory data set, of the nurturer’s face, voice, smell, touch, etc. That face is itself a cultural construct: hair style, makeup, piercings, tattoos, ornaments, nutrition-influenced skin and smell, perfume, temperature and voice. A mentally reproducible pattern of a unique face is formed in the mind, and we use that pattern to distinguish ‘familiar and strange’ in our expanding social orbit. The social relations of patterned memory – of imprinting – determine the extent to which we explore our world (armed with research aids such as text print) or whether we turn to violence or self-harm (Bretherton). While our cultural artifacts (such as vellum maps or networked voice message servers) bravely extend our significant patterns into the social world and the traversed environment, it is useful to remember that such artifacts, including print, are themselves understood by our original pattern-reproduction and impression system – the human mind, developed in childhood. The ‘print’ is brought to mind differently in different discourses. For a reader, a ‘print’ is a book, a memo or a broadsheet, whether it is the Indian Buddhist Sanskrit texts ordered to be printed in 593 AD by the Chinese emperor Sui Wen-ti (Silk Road) or the US Defense Department memo authorizing lower ranks to torture the prisoners taken by the Bush administration (Sanchez, cited in ABC). Other fields see prints differently. For a musician, a ‘print’ may be the sheet music which spread classical and popular music around the world; it may be a ‘record’ (as in a ‘recording’ session), where sound is impressed to wax, vinyl, charged silicon particles, or the alloys (Smith, “Elpida”) of an mp3 file. For the fine artist, a ‘print’ may be any mechanically reproduced two-dimensional (or embossed) impression of a significant image in media from paper to metal, textile to ceramics. ‘Print’ embraces the Japanese Ukiyo-e colour prints of Utamaro, the company logos that wink from credit card holographs, the early photographs of Talbot, and the textured patterns printed into neolithic ceramics. Computer hardware engineers print computational circuits. Homicide detectives investigate both sweaty finger prints and the repeated, mechanical gaits of suspects, which are imprinted into the earthy medium of a crime scene. For film makers, the ‘print’ may refer to a photochemical polyester reproduction of a motion picture artifact (the reel of ‘celluloid’), or a DVD laser disc impression of the same film. Textualist discourse has borrowed the word ‘print’ to mean ‘text’, so ‘print’ may also refer to the text elements within the vision track of a motion picture: the film’s opening titles, or texts photographed inside the motion picture story such as the sword-cut ‘Z’ in Zorro (Niblo). Before the invention of writing, the main mechanically reproduced impression of a cultural symbol in a medium was the humble footprint in the sand. The footprints of tribes – and neighbouring animals – cut tracks in the vegetation and the soil. Printed tracks led towards food, water, shelter, enemies and friends. Having learnt to pattern certain faces into their mental world, children grew older and were educated in the footprints of family and clan, enemies and food. The continuous impression of significant foot traffic in the medium of the earth produced the lines between significant nodes of prewriting and pre-wheeled cultures. These tracks were married to audio tracks, such as the song lines of the Australian Aborigines, or the ballads of tramping culture everywhere. A typical tramping song has the line, ‘There’s a track winding back to an old-fashion shack along the road to Gundagai,’ (O’Hagan), although this colonial-style song was actually written for radio and became an international hit on the airwaves, rather than the tramping trails. The printed tracks impressed by these cultural flows are highly contested and diverse, and their foot prints are woven into our very language. The names for printed tracks have entered our shared memory from the intersection of many cultures: ‘Track’ is a Germanic word entering English usage comparatively late (1470) and now used mainly in audio visual cultural reproduction, as in ‘soundtrack’. ‘Trek’ is a Dutch word for ‘track’ now used mainly by ecotourists and science fiction fans. ‘Learn’ is a Proto-Indo-European word: the verb ‘learn’ originally meant ‘to find a track’ back in the days when ‘learn’ had a noun form which meant ‘the sole of the foot’. ‘Tract’ and ‘trace’ are Latin words entering English print usage before 1374 and now used mainly in religious, and electronic surveillance, cultural reproduction. ‘Trench’ in 1386 was a French path cut through a forest. ‘Sagacity’ in English print in 1548 was originally the ability to track or hunt, in Proto-Indo-European cultures. ‘Career’ (in English before 1534) was the print made by chariots in ancient Rome. ‘Sleuth’ (1200) was a Norse noun for a track. ‘Investigation’ (1436) was Latin for studying a footprint (Harper). The arrival of symbolic writing scratched on caves, hearth stones, and trees (the original meaning of ‘book’ is tree), brought extremely limited text education close to home. Then, with baked clay tablets, incised boards, slate, bamboo, tortoise shell, cast metal, bark cloth, textiles, vellum, and – later – paper, a portability came to text that allowed any culture to venture away from known ‘foot’ paths with a reduction in the risk of becoming lost and perishing. So began the world of maps, memos, bills of sale, philosophic treatises and epic mythologies. Some of this was printed, such as the mechanical reproduction of coins, but the fine handwriting required of long, extended, portable texts could not be printed until the invention of paper in China about 2000 years ago. Compared to lithic architecture and genes, portable text is a fragile medium, and little survives from the millennia of its innovators. The printing of large non-text designs onto bark-paper and textiles began in neolithic times, but Sui Wen-ti’s imperial memo of 593 AD gives us the earliest written date for printed books, although we can assume they had been published for many years previously. The printed book was a combination of Indian philosophic thought, wood carving, ink chemistry and Chinese paper. The earliest surviving fragment of paper-print technology is ‘Mantras of the Dharani Sutra’, a Buddhist scripture written in the Sanskrit language of the Indian subcontinent, unearthed at an early Tang Dynasty site in Xian, China – making the fragment a veteran piece of printing, in the sense that Sanskrit books had been in print for at least a century by the early Tang Dynasty (Chinese Graphic Arts Net). At first, paper books were printed with page-size carved wooden boards. Five hundred years later, Pi Sheng (c.1041) baked individual reusable ceramic characters in a fire and invented the durable moveable type of modern printing (Silk Road 2000). Abandoning carved wooden tablets, the ‘digitizing’ of Chinese moveable type sped up the production of printed texts. In turn, Pi Sheng’s flexible, rapid, sustainable printing process expanded the political-cultural impact of the literati in Asian society. Digitized block text on paper produced a bureaucratic, literate elite so powerful in Asia that Louis XVI of France copied China’s print-based Confucian system of political authority for his own empire, and so began the rise of the examined public university systems, and the civil service systems, of most European states (Watson, Visions). By reason of its durability, its rapid mechanical reproduction, its culturally agreed signs, literate readership, revered authorship, shared ideology, and distributed portability, a ‘print’ can be a powerful cultural network which builds and expands empires. But print also attacks and destroys empires. A case in point is the Spanish conquest of Aztec America: The Aztecs had immense libraries of American literature on bark-cloth scrolls, a technology which predated paper. These libraries were wiped out by the invading Spanish, who carried a different book before them (Ewins). In the industrial age, the printing press and the gun were seen as the weapons of rebellions everywhere. In 1776, American rebels staffed their ‘Homeland Security’ units with paper makers, knowing that defeating the English would be based on printed and written documents (Hahn). Mao Zedong was a book librarian; Mao said political power came out of the barrel of a gun, but Mao himself came out of a library. With the spread of wireless networked servers, political ferment comes out of the barrel of the cell phone and the internet chat room these days. Witness the cell phone displays of a plane hitting a tower that appear immediately after 9/11 in the Middle East, or witness the show trials of a few US and UK lower ranks who published prints of their torturing activities onto the internet: only lower ranks who published prints were arrested or tried. The control of secure servers and satellites is the new press. These days, we live in a global library of burning books – ‘burning’ in the sense that ‘print’ is now a charged silicon medium (Smith, “Intel”) which is usually made readable by connecting the chip to nuclear reactors and petrochemically-fired power stations. World resources burn as we read our screens. Men, women, children burn too, as we watch our infotainment news in comfort while ‘their’ flickering dead faces are printed in our broadcast hearths. The print we watch is not the living; it is the voodoo of the living in the blackout behind the camera, engaging the blood sacrifice of the tormented and the unfortunate. Internet texts are also ‘on fire’ in the third sense of their fragility and instability as a medium: data bases regularly ‘print’ fail-safe copies in an attempt to postpone the inevitable mechanical, chemical and electrical failure that awaits all electronic media in time. Print defines a moral position for everyone. In reporting conflict, in deciding to go to press or censor, any ‘print’ cannot avoid an ethical context, starting with the fact that there is a difference in power between print maker, armed perpetrators, the weak, the peaceful, the publisher, and the viewer. So many human factors attend a text, video or voice ‘print’: its very existence as an aesthetic object, even before publication and reception, speaks of unbalanced, and therefore dynamic, power relationships. For example, Graham Greene departed unscathed from all the highly dangerous battlefields he entered as a novelist: Riot-torn Germany, London Blitz, Belgian Congo, Voodoo Haiti, Vietnam, Panama, Reagan’s Washington, and mafia Europe. His texts are peopled with the injustices of the less fortunate of the twentieth century, while he himself was a member of the fortunate (if not happy) elite, as is anyone today who has the luxury of time to read Greene’s works for pleasure. Ethically a member of London and Paris’ colonizers, Greene’s best writing still electrifies, perhaps partly because he was in the same line of fire as the victims he shared bread with. In fact, Greene hoped daily that he would escape from the dreadful conflicts he fictionalized via a body bag or an urn of ashes (see Sherry). In reading an author’s biography we have one window on the ethical dimensions of authority and print. If a print’s aesthetics are sometimes enduring, its ethical relationships are always mutable. Take the stylized logo of a running athlete: four limbs bent in a rotation of action. This dynamic icon has symbolized ‘good health’ in Hindu and Buddhist culture, from Madras to Tokyo, for thousands of years. The cross of bent limbs was borrowed for the militarized health programs of 1930s Germany, and, because of what was only a brief, recent, isolated yet monstrously horrific segment of its history in print, the bent-limbed swastika is now a vilified symbol in the West. The sign remains ‘impressed’ differently on traditional Eastern culture, and without the taint of Nazism. Dramatic prints are emotionally charged because, in depicting Homo sapiens in danger, or passionately in love, they elicit a hormonal reaction from the reader, the viewer, or the audience. The type of emotions triggered by a print vary across the whole gamut of human chemistry. A recent study of three genres of motion picture prints shows a marked differences in the hormonal responses of men compared to women when viewing a romance, an actioner, and a documentary (see Schultheiss, Wirth, and Stanton). Society is biochemically diverse in its engagement with printed culture, which raises questions about equality in the arts. Motion picture prints probably comprise around one third of internet traffic, in the form of stolen digitized movie files pirated across the globe via peer-to-peer file transfer networks (p2p), and burnt as DVD laser prints (BBC). There is also a US 40 billion dollar per annum legitimate commerce in DVD laser pressings (Grassl), which would suggest an US 80 billion per annum world total in legitimate laser disc print culture. The actively screen literate, or the ‘sliterati’ as I prefer to call them, research this world of motion picture prints via their peers, their internet information channels, their television programming, and their web forums. Most of this activity occurs outside the ambit of universities and schools. One large site of sliterate (screen literate) practice outside most schooling and official research is the net of online forums at imdb.com (International Movie Data Base). Imdb.com ‘prints’ about 25,000,000 top pages per month to client browsers. Hundreds of sliterati forums are located at imdb, including a forum for the Australian movie, Muriel’s Wedding (Hogan). Ten years after the release of Muriel’s Wedding, young people who are concerned with victimization and bullying still log on to http://us.imdb.com/title/tt0110598/board/> and put their thoughts into print: I still feel so bad for Muriel in the beginning of the movie, when the girls ‘dump’ her, and how much the poor girl cried and cried! Those girls were such biartches…I love how they got their comeuppance! bunniesormaybemidgets’s comment is typical of the current discussion. Muriel’s Wedding was a very popular film in its first cinema edition in Australia and elsewhere. About 30% of the entire over-14 Australian population went to see this photochemical polyester print in the cinemas on its first release. A decade on, the distributors printed a DVD laser disc edition. The story concerns Muriel (played by Toni Collette), the unemployed daughter of a corrupt, ‘police state’ politician. Muriel is bullied by her peers and she withdraws into a fantasy world, deluding herself that a white wedding will rescue her from the torments of her blighted life. Through theft and deceit (the modus operandi of her father) Muriel escapes to the entertainment industry and finds a ‘wicked’ girlfriend mentor. From a rebellious position of stubborn independence, Muriel plays out her fantasy. She gets her white wedding, before seeing both her father and her new married life as hollow shams which have goaded her abandoned mother to suicide. Redefining her life as a ‘game’ and assuming responsibility for her independence, Muriel turns her back on the mainstream, image-conscious, female gang of her oppressed youth. Muriel leaves the story, having rekindled her friendship with her rebel mentor. My methodological approach to viewing the laser disc print was to first make a more accessible, coded record of the entire movie. I was able to code and record the print in real time, using a new metalanguage (Watson, “Eyes”). The advantage of Coding is that ‘thinks’ the same way as film making, it does not sidetrack the analyst into prose. The Code splits the movie print into Vision Action [vision graphic elements, including text] (sound) The Coding splits the vision track into normal action and graphic elements, such as text, so this Coding is an ideal method for extracting all the text elements of a film in real time. After playing the film once, I had four and a half tightly packed pages of the coded story, including all its text elements in square brackets. Being a unique, indexed hard copy, the Coded copy allowed me immediate access to any point of the Muriel’s Wedding saga without having to search the DVD laser print. How are ‘print’ elements used in Muriel’s Wedding? Firstly, a rose-coloured monoprint of Muriel Heslop’s smiling face stares enigmatically from the plastic surface of the DVD picture disc. The print is a still photo captured from her smile as she walked down the aisle of her white wedding. In this print, Toni Collette is the Mona Lisa of Australian culture, except that fans of Muriel’s Wedding know the meaning of that smile is a magical combination of the actor’s art: the smile is both the flush of dreams come true and the frightening self deception that will kill her mother. Inserting and playing the disc, the text-dominant menu appears, and the film commences with the text-dominant opening titles. Text and titles confer a legitimacy on a work, whether it is a trade mark of the laser print owners, or the household names of stars. Text titles confer status relationships on both the presenters of the cultural artifact and the viewer who has entered into a legal license agreement with the owners of the movie. A title makes us comfortable, because the mind always seeks to name the unfamiliar, and a set of text titles does that job for us so that we can navigate the ‘tracks’ and settle into our engagement with the unfamiliar. The apparent ‘truth’ and ‘stability’ of printed text calms our fears and beguiles our uncertainties. Muriel attends the white wedding of a school bully bride, wearing a leopard print dress she has stolen. Muriel’s spotted wild animal print contrasts with the pure white handmade dress of the bride. In Muriel’s leopard textile print, we have the wild, rebellious, impoverished, inappropriate intrusion into the social ritual and fantasy of her high-status tormentor. An off-duty store detective recognizes the printed dress and calls the police. The police are themselves distinguished by their blue-and-white checked prints and other mechanically reproduced impressions of cultural symbols: in steel, brass, embroidery, leather and plastics. Muriel is driven in the police car past the stenciled town sign (‘Welcome To Porpoise Spit’ heads a paragraph of small print). She is delivered to her father, a politician who presides over the policing of his town. In a state where the judiciary, police and executive are hijacked by the same tyrant, Muriel’s father, Bill, pays off the police constables with a carton of legal drugs (beer) and Muriel must face her father’s wrath, which he proceeds to transfer to his detested wife. Like his daughter, the father also wears a spotted brown print costume, but his is a batik print from neighbouring Indonesia (incidentally, in a nation that takes the political status of its batik prints very seriously). Bill demands that Muriel find the receipt for the leopard print dress she claims she has purchased. The legitimate ownership of the object is enmeshed with a printed receipt, the printed evidence of trade. The law (and the paramilitary power behind the law) are legitimized, or contested, by the presence or absence of printed text. Muriel hides in her bedroom, surround by poster prints of the pop group ABBA. Torn-out prints of other people’s weddings adorn her mirror. Her face is embossed with the clown-like primary colours of the marionette as she lifts a bouquet to her chin and stares into the real time ‘print’ of her mirror image. Bill takes the opportunity of a business meeting with Japanese investors to feed his entire family at ‘Charlie Chan’’s restaurant. Muriel’s middle sister sloppily wears her father’s state election tee shirt, printed with the text: ‘Vote 1, Bill Heslop. You can’t stop progress.’ The text sets up two ironic gags that are paid off on the dialogue track: “He lost,’ we are told. ‘Progress’ turns out to be funding the concreting of a beach. Bill berates his daughter Muriel: she has no chance of becoming a printer’s apprentice and she has failed a typing course. Her dysfunction in printed text has been covered up by Bill: he has bribed the typing teacher to issue a printed diploma to his daughter. In the gambling saloon of the club, under the arrays of mechanically repeated cultural symbols lit above the poker machines (‘A’ for ace, ‘Q’ for queen, etc.), Bill’s secret girlfriend Diedre risks giving Muriel a cosmetics job. Another text icon in lights announces the surf nightclub ‘Breakers’. Tania, the newly married queen bitch who has made Muriel’s teenage years a living hell, breaks up with her husband, deciding to cash in his negotiable text documents – his Bali honeymoon tickets – and go on an island holiday with her girlfriends instead. Text documents are the enduring site of agreements between people and also the site of mutations to those agreements. Tania dumps Muriel, who sobs and sobs. Sobs are a mechanical, percussive reproduction impressed on the sound track. Returning home, we discover that Muriel’s older brother has failed a printed test and been rejected for police recruitment. There is a high incidence of print illiteracy in the Heslop family. Mrs Heslop (Jeannie Drynan), for instance, regularly has trouble at the post office. Muriel sees a chance to escape the oppression of her family by tricking her mother into giving her a blank cheque. Here is the confluence of the legitimacy of a bank’s printed negotiable document with the risk and freedom of a blank space for rebel Muriel’s handwriting. Unable to type, her handwriting has the power to steal every cent of her father’s savings. She leaves home and spends the family’s savings at an island resort. On the island, the text print-challenged Muriel dances to a recording (sound print) of ABBA, her hand gestures emphasizing her bewigged face, which is made up in an impression of her pop idol. Her imitation of her goddesses – the ABBA women, her only hope in a real world of people who hate or avoid her – is accompanied by her goddesses’ voices singing: ‘the mystery book on the shelf is always repeating itself.’ Before jpeg and gif image downloads, we had postcard prints and snail mail. Muriel sends a postcard to her family, lying about her ‘success’ in the cosmetics business. The printed missal is clutched by her father Bill (Bill Hunter), who proclaims about his daughter, ‘you can’t type but you really impress me’. Meanwhile, on Hibiscus Island, Muriel lies under a moonlit palm tree with her newly found mentor, ‘bad girl’ Ronda (Rachel Griffiths). In this critical scene, where foolish Muriel opens her heart’s yearnings to a confidante she can finally trust, the director and DP have chosen to shoot a flat, high contrast blue filtered image. The visual result is very much like the semiabstract Japanese Ukiyo-e woodblock prints by Utamaro. This Japanese printing style informed the rise of European modern painting (Monet, Van Gogh, Picasso, etc., were all important collectors and students of Ukiyo-e prints). The above print and text elements in Muriel’s Wedding take us 27 minutes into her story, as recorded on a single page of real-time handwritten Coding. Although not discussed here, the Coding recorded the complete film – a total of 106 minutes of text elements and main graphic elements – as four pages of Code. Referring to this Coding some weeks after it was made, I looked up the final code on page four: taxi [food of the sea] bq. Translation: a shop sign whizzes past in the film’s background, as Muriel and Ronda leave Porpoise Spit in a taxi. Over their heads the text ‘Food Of The Sea’ flashes. We are reminded that Muriel and Ronda are mermaids, fantastic creatures sprung from the brow of author PJ Hogan, and illuminated even today in the pantheon of women’s coming-of-age art works. That the movie is relevant ten years on is evidenced by the current usage of the Muriel’s Wedding online forum, an intersection of wider discussions by sliterate women on imdb.com who, like Muriel, are observers (and in some cases victims) of horrific pressure from ambitious female gangs and bullies. Text is always a minor element in a motion picture (unless it is a subtitled foreign film) and text usually whizzes by subliminally while viewing a film. By Coding the work for [text], all the text nuances made by the film makers come to light. While I have viewed Muriel’s Wedding on many occasions, it has only been in Coding it specifically for text that I have noticed that Muriel is a representative of that vast class of talented youth who are discriminated against by print (as in text) educators who cannot offer her a life-affirming identity in the English classroom. Severely depressed at school, and failing to type or get a printer’s apprenticeship, Muriel finds paid work (and hence, freedom, life, identity, independence) working in her audio visual printed medium of choice: a video store in a new city. Muriel found a sliterate admirer at the video store but she later dumped him for her fantasy man, before leaving him too. One of the points of conjecture on the imdb Muriel’s Wedding site is, did Muriel (in the unwritten future) get back together with admirer Brice Nobes? That we will never know. While a print forms a track that tells us where culture has been, a print cannot be the future, a print is never animate reality. At the end of any trail of prints, one must lift one’s head from the last impression, and negotiate satisfaction in the happening world. References Australian Broadcasting Corporation. “Memo Shows US General Approved Interrogations.” 30 Mar. 2005 http://www.abc.net.au>. British Broadcasting Commission. “Films ‘Fuel Online File-Sharing’.’’ 22 Feb. 2005 http://news.bbc.co.uk/1/hi/technology/3890527.stm>. Bretherton, I. “The Origins of Attachment Theory: John Bowlby and Mary Ainsworth.” 1994. 23 Jan. 2005 http://www.psy.med.br/livros/autores/bowlby/bowlby.pdf>. Bunniesormaybemidgets. Chat Room Comment. “What Did Those Girls Do to Rhonda?” 28 Mar. 2005 http://us.imdb.com/title/tt0110598/board/>. Chinese Graphic Arts Net. Mantras of the Dharani Sutra. 20 Feb. 2005 http://www.cgan.com/english/english/cpg/engcp10.htm>. Ewins, R. Barkcloth and the Origins of Paper. 1991. 20 Feb. 2005 http://www.justpacific.com/pacific/papers/barkcloth~paper.html>. Grassl K.R. The DVD Statistical Report. 14 Mar. 2005 http://www.corbell.com>. Hahn, C. M. The Topic Is Paper. 20 Feb. 2005 http://www.nystamp.org/Topic_is_paper.html>. Harper, D. Online Etymology Dictionary. 14 Mar. 2005 http://www.etymonline.com/>. Mask of Zorro, The. Screenplay by J McCulley. UA, 1920. Muriel’s Wedding. Dir. PJ Hogan. Perf. Toni Collette, Rachel Griffiths, Bill Hunter, and Jeannie Drynan. Village Roadshow, 1994. O’Hagan, Jack. On The Road to Gundagai. 1922. 2 Apr. 2005 http://ingeb.org/songs/roadtogu.html>. Poole, J.H., P.L. Tyack, A.S. Stoeger-Horwath, and S. Watwood. “Animal Behaviour: Elephants Are Capable of Vocal Learning.” Nature 24 Mar. 2005. Sanchez, R. “Interrogation and Counter-Resistance Policy.” 14 Sept. 2003. 30 Mar. 2005 http://www.abc.net.au>. Schultheiss, O.C., M.M. Wirth, and S.J. Stanton. “Effects of Affiliation and Power Motivation Arousal on Salivary Progesterone and Testosterone.” Hormones and Behavior 46 (2005). Sherry, N. The Life of Graham Greene. 3 vols. London: Jonathan Cape 2004, 1994, 1989. Silk Road. Printing. 2000. 20 Feb. 2005 http://www.silk-road.com/artl/printing.shtml>. Smith, T. “Elpida Licenses ‘DVD on a Chip’ Memory Tech.” The Register 20 Feb. 2005 http://www.theregister.co.uk/2005/02>. —. “Intel Boffins Build First Continuous Beam Silicon Laser.” The Register 20 Feb. 2005 http://www.theregister.co.uk/2005/02>. Watson, R. S. “Eyes And Ears: Dramatic Memory Slicing and Salable Media Content.” Innovation and Speculation, ed. Brad Haseman. Brisbane: QUT. [in press] Watson, R. S. Visions. Melbourne: Curriculum Corporation, 1994. Citation reference for this article MLA Style Watson, Robert. "E-Press and Oppress: Audio Visual Print Drama, Identity, Text and Motion Picture Rebellion." M/C Journal 8.2 (2005). echo date('d M. Y'); ?> <http://journal.media-culture.org.au/0506/08-watson.php>. APA Style Watson, R. (Jun. 2005) "E-Press and Oppress: Audio Visual Print Drama, Identity, Text and Motion Picture Rebellion," M/C Journal, 8(2). Retrieved echo date('d M. Y'); ?> from <http://journal.media-culture.org.au/0506/08-watson.php>.

Introduction: From Trifle to Tiramisu Tiramisu is an Italian dessert cake, usually comprising sponge finger biscuits soaked in coffee and liquor, layered with a mixture of egg yolk, mascarpone and cream, and topped with sifted cocoa. Once a gourmet dish, tiramisu, which means “pick me up” in Italian (Volpi), is today very popular in Australia where it is available for purchase not only in restaurants and cafés, but also from fast food chains and supermarkets. Recipes abound in cookery books and magazines and online. It is certainly more widely available and written about in Australia than the once ubiquitous English trifle which, comprising variations on the theme of sherry soaked sponge cake, custard and cream, it closely resembles. It could be asserted that its strong coffee taste has enabled the tiramisu to triumph over the trifle in contemporary Australia, yet coffee is also a recurrent ingredient in cakes and icings in nineteenth and early twentieth century Australian cookbooks. Acknowledging that coffee consumption in Australia doubled during the years of the Second World War and maintained high rates of growth afterwards (Khamis; Adams), this article draws on examples of culinary writing during this period of increasing popularity to investigate the use of coffee in cookery as well as a beverage in these mid-twentieth century decades. In doing so, it engages with a lively scholarly discussion on what has driven this change—whether the American glamour and sophistication associated with coffee, post-war immigration from the Mediterranean and other parts of Europe, or the influence of the media and developments in technology (see, for discussion, Adams; Collins et al.; Khamis; Symons). Coffee in Australian Mid-century Epicurean Writing In Australian epicurean writing in the 1950s and 1960s, freshly brewed coffee is clearly identified as the beverage of choice for those with gourmet tastes. In 1952, The West Australian reported that Johnnie Walker, then president of the Sydney Gourmet Society had “sweated over an ordinary kitchen stove to give 12 Melbourne women a perfect meal” (“A Gourmet” 8). Walker prepared a menu comprising: savoury biscuits; pumpkin soup made with a beef, ham, and veal stock; duck braised with “26 ounces of dry red wine, a bottle and a half of curacao and orange juice;” Spanish fried rice; a “French lettuce salad with the Italian influence of garlic;” and, strawberries with strawberry brandy and whipped cream. He served sherry with the biscuits, red wine with the duck, champagne with the sweet, and coffee to finish. It is, however, the adjectives that matter here—that the sherry and wine were dry, not sweet, and the coffee was percolated and black, not instant and milky. Other examples of epicurean writing suggested that fresh coffee should also be unadulterated. In 1951, American food writer William Wallace Irwin who travelled to, and published in, Australia as “The Garrulous Gourmet,” wrote scathingly of the practice of adding chicory to coffee in France and elsewhere (104). This castigation of the French for their coffee was unusual, with most articles at this time praising Gallic gastronomy. Indicative of this is Nancy Cashmore’s travel article for Adelaide’s Advertiser in 1954. Titled “In Dordogne and Burgundy the Gourmet Will Find … A Gastronomic Paradise,” Cashmore details the purchasing, preparation, presentation, and, of course, consumption of excellent food and wine. Good coffee is an integral part of every meal and every day: “from these parts come exquisite pate de fois, truffles, delicious little cakes, conserved meats, wild mushrooms, walnuts and plums. … The day begins with new bread and coffee … nothing is imported, nothing is stale” (6). Memorable luncheons of “hors-d’oeuvre … a meat course, followed by a salad, cheese and possibly a sweet” (6) always ended with black coffee and sometimes a sugar lump soaked in liqueur. In Australian Wines and Food (AW&F), a quarterly epicurean magazine that was published from 1956 to 1960, coffee was regularly featured as a gourmet kitchen staple alongside wine and cheese. Articles on the history, growing, marketing, blending, roasting, purchase, and brewing of coffee during these years were accompanied with full-page advertisements for Bushell’s vacuum packed pure “roaster fresh” coffee, Robert Timms’s “Royal Special” blend for “coffee connoisseurs,” and the Masterfoods range of “superior” imported and locally produced foodstuffs, which included vacuum packed coffee alongside such items as paprika, bay leaves and canned asparagus. AW&F believed Australia’s growing coffee consumption the result of increased participation in quality dining experiences whether in restaurants, the “scores of colourful coffee shops opening their doors to a new generation” (“Coffee” 39) or at home. With regard to domestic coffee drinking, AW&F reported a revived interest in “the long neglected art of brewing good coffee in the home” (“Coffee” 39). Instructions given range from boiling in a pot to percolating and “expresso” (Bancroft 10; “Coffee” 37-9). Coffee was also mentioned in every issue as the only fitting ending to a fine meal, when port, other fortified wines or liqueurs usually accompanied a small demi-tasse of (strong) black coffee. Coffee was also identified as one of the locally produced speciality foods that were flown into the USA for a consulate dinner: “more than a ton of carefully selected foodstuffs was flown to New York by Qantas in three separate airlifts … beef fillet steaks, kangaroo tails, Sydney rock oysters, King prawns, crayfish tails, tropical fruits and passion fruit, New Guinea coffee, chocolates, muscatels and almonds” (“Australian” 16). It is noteworthy that tea is not profiled in the entire run of the magazine. A decade later, in the second half of the 1960s, the new Australian gourmet magazine Epicurean included a number of similar articles on coffee. In 1966 and 1969, celebrity chef and regular Epicurean columnist Graham Kerr also included an illustrated guide to making coffee in two of the books produced alongside his television series, The Graham Kerr Cookbook (125) and The Graham Kerr Cookbook by the Galloping Gourmet (266-67). These included advice to buy freshly roasted beans at least once a week and to invest in an electric coffee grinder. Kerr uses a glass percolator in each and makes an iced (milk) coffee based on double strength cooled brewed coffee. Entertaining with Margaret Fulton (1971) is the first Margaret Fulton cookery book to include detailed information on making coffee from ground beans at home. In this volume, which was clearly aimed at the gourmet-inclined end of the domestic market, Fulton, then cookery editor for popular magazine Woman’s Day, provides a morning coffee menu and proclaims that “Good hot coffee will never taste so good as it does at this time of the day” (90). With the stress on the “good,” Fulton, like Kerr, advises that beans be purchased and ground as they are needed or that only a small amounts of freshly ground coffee be obtained at one time. For Fulton, quality is clearly linked to price—“buy the best you can afford” (90)—but while advising that “Mocha coffee, which comes from Aden and Mocha, is generally considered the best” (90), she also concedes that consumers will “find by experience” (90) which blends they prefer. She includes detailed information on storage and preparation, noting that there are also “dozens of pieces of coffee making equipment to choose from” (90). Fulton includes instructions on how to make coffee for guests at a wedding breakfast or other large event, gently heating home sewn muslin bags filled with finely ground coffee in urns of barely boiling water (64). Alongside these instructions, Fulton also provides recipes for a sophisticated selection of coffee-flavoured desserts such as an iced coffee soufflé and coffee biscuits and meringues that would be perfect accompaniments to her brewed coffees. Cooking with Coffee A prominent and popular advocate of Continental and Asian cookery in Melbourne in the 1950s, Maria Kozslik Donovan wrote and illustrated five cookery books and had a successful international career as a food writer in the 1960s and 1970s. Maria Kozslik was Hungarian by birth and education and was also educated in the USA before marrying Patrick Donovan, an Australian, and migrating to Sydney with him in 1950. After a brief stay there and in Adelaide, they relocated to Melbourne in 1953 where she ran a cookery school and wrote for prominent daily newspaper The Age, penning hundreds of her weekly “Epicure’s Corner: Continental Recipes with Maria Kozslik” column from 1954 to 1961. Her groundbreaking Continental Cookery in Australia (1955) collects some 140 recipes, many of which would appear in her column—predominantly featuring French, Italian, Viennese, and Hungarian dishes, as well as some from the Middle East and the Balkans—each with an informative paragraph or two regarding European cooking and dining practices that set the recipes in context. Continental Cookery in Australia includes one recipe for Mocha Torte (162), which she translates as Coffee Cream Cake and identifies as “the favourite of the gay and party-loving Viennese … [in] the many cafés and sweet shops of Salzburg and Vienna” (162). In this recipe, a plain sponge is cut into four thin layers and filled and covered with a rich mocha cream custard made from egg yolks, sugar and a good measure of coffee, which, when cooled, is beaten into creamed butter. In her recipe for Mocha Cream, Donovan identifies the type of coffee to be used and its strength, specifying that “strong Mocha” be used, and pleading, “please, no essence!” She also suggests that the cake’s top can be decorated with shavings of the then quite exotic “coffee bean chocolate,” which she notes can be found at “most continental confectioners” (162), but which would have been difficult to obtain outside the main urban centres. Coffee also appears in her Café Frappe, where cooled strong black coffee is poured into iced-filled glasses, and dressed with a touch of sugar and whipped cream (165). For this recipe the only other direction that Donovan gives regarding coffee is to “prepare and cool” strong black coffee (165) but it is obvious—from her eschewing of other convenience foods throughout the volume—that she means freshly brewed ground coffee. In contrast, less adventurous cookery books paint a different picture of coffee use in the home at this time. Thus, the more concise Selected Continental Recipes for the Australian Home (1955) by the Australian-born Zelmear M. Deutsch—who, stating that upon marrying a Viennese husband, she became aware of “the fascinating ways of Continental Cuisine” (back cover)—includes three recipes that include coffee. Deutsch’s Mocha Creams (chocolate truffles with a hint of coffee) (76-77), almond meringues filled with coffee whipped cream (89-90), and Mocha Cream Filling comprising butter beaten with chocolate, vanilla, sugar, and coffee (95), all use “powdered” instant coffee, which is, moreover, used extremely sparingly. Her Almond Coffee Torte, for example, requires only half a teaspoon of powdered coffee to a quarter of a pint (300 mls) of cream, which is also sweetened with vanilla sugar (89-90). In contrast to the examples from Fulton and Donovan above (but in common with many cookbooks before and after) Deutsch uses the term “mocha” to describe a mix of coffee and chocolate, rather than to refer to a fine-quality coffee. The term itself is also used to describe a soft, rich brown color and, therefore, at times, the resulting hue of these dishes. The word itself is of late eighteenth century origin, and comes from the eponymous name of a Red Sea port from where coffee was shipped. While Selected Continental Recipes appears to be Deutsch’s first and only book, Anne Mason was a prolific food, wine and travel writer. Before migrating to England in 1958, she was well known in Australia as the presenter of a live weekly television program, Anne Mason’s Home-Tested Recipes, which aired from 1957. She also wrote a number of popular cookery books and had a long-standing weekly column in The Age. Her ‘Home-Tested Recipes’ feature published recipes contributed by readers, which she selected and tested. A number of these were collected in her Treasury of Australian Cookery, published in London in 1962, and included those influenced by “the country cooking of England […] Continental influence […] and oriental ideas” (11). Mason includes numerous recipes featuring coffee, but (as in Deutsch above) almost all are described as mocha-flavoured and listed as such in the detailed index. In Mason’s book, this mocha taste is, in fact, featured more frequently in sweet dishes than any of the other popular flavours (vanilla, honey, lemon, apple, banana, coconut, or passionfruit) except for chocolate. These mocha recipes include cakes: Chocolate-Mocha Refrigerator cake—plain sponge layered with a coffee-chocolate mousse (134), Mocha Gateau Ring—plain sponge and choux pastry puffs filled with cream or ice cream and thickly iced with mocha icing (136) and Mocha Nut Cake—a coffee and cocoa butter cake filled and iced with mocha icing and almonds (166). There are also recipes for Mocha Meringues—small coffee/cocoa-flavoured meringue rosettes joined together in pairs with whipped cream (168), a dessert Mocha Omelette featuring the addition of instant coffee and sugar to the eggs and which is filled with grated chocolate (181) and Mocha-Crunch Ice Cream—a coffee essence-scented ice cream with chocolate biscuit crumbs (144) that was also featured in an ice cream bombe layered with chocolate-rum and vanilla ice creams (152). Mason’s coffee recipes are also given prominence in the accompanying illustrations. Although the book contains only nine pages in full colour, the Mocha Gateau Ring is featured on both the cover and opposite the title page of the book and the Mocha Nut Cake is given an entire coloured page. The coffee component of Mason’s recipes is almost always sourced from either instant coffee (granules or powdered) or liquid coffee essence, however, while the cake for the Mocha Nut Cake uses instant coffee, its mocha icing and filling calls for “3 dessertspoons [of] hot black coffee” (167). The recipe does not, however, describe if this is made from instant, essence, or ground beans. The two other mocha icings both use instant coffee mixed with cocoa, icing sugar and hot water, while one also includes margarine for softness. The recipe for Mocha Cup (202) in the chapter for Children’s Party Fare (198-203), listed alongside clown-shaped biscuits and directions to decorate cakes with sweets, plastic spaceships and dolls, surprisingly comprises a sophisticated mix of grated dark chocolate melted in a pint of “hot black coffee” lightened with milk, sugar and vanilla essence, and topped with cream. There are no instructions for brewing or otherwise making fresh coffee in the volume. The Australian culinary masterwork of the 1960s, The Margaret Fulton Cookbook, which was published in 1968 and sold out its first (record) print run of 100,000 copies in record time, is still in print, with a revised 2004 edition bringing the number of copies sold to over 1.5 million (Brien). The first edition’s cake section of the book includes a Coffee Sponge sandwich using coffee essence in both the cake and its creamy filling and topping (166) and Iced Coffee Cakes that also use coffee essence in the cupcakes and instant coffee powder in the glacé icing (166). A Hazelnut Swiss Roll is filled with a coffee butter cream called Coffee Creme au Beurre, with instant coffee flavouring an egg custard which is beaten into creamed butter (167)—similar to Koszlik’s Mocha Cream but a little lighter, using milk instead of cream and fewer eggs. Fulton also includes an Austrian Chocolate Cake in her Continental Cakes section that uses “black coffee” in a mocha ganache that is used as a frosting (175), and her sweet hot coffee soufflé calls for “1/2 cup strong coffee” (36). Fulton also features a recipe for Irish Coffee—sweetened hot black coffee with (Irish) whiskey added, and cream floated on top (205). Nowhere is fresh or brewed coffee specified, and on the page dedicated to weights, measures, and oven temperatures, instant coffee powder appears on the list of commonly used ingredients alongside flour, sugar, icing sugar, golden syrup, and butter (242). American Influence While the influence of American habits such as supermarket shopping and fast food on Australian foodways is reported in many venues, recognition of its influence on Australian coffee culture is more muted (see, for exceptions, Khamis; Adams). Yet American modes of making and utilising coffee also influenced the Australian use of coffee, whether drunk as beverage or employed as a flavouring agent. In 1956, the Australian Women’s Weekly published a full colour Wade’s Cornflour advertorial of biscuit recipes under the banner, “Dione Lucas’s Manhattan Mochas: The New Coffee Cookie All America Loves, and Now It’s Here” (56). The use of the American “cookie” instead of the Australian “biscuit” is telling here, the popularity of all things American sure to ensure, the advert suggested, that the Mochas (coffee biscuits topped with chocolate icing) would be so popular as to be “More than a recipe—a craze” (56). This American influence can also been seen in cakes and other baked goods made specifically to serve with coffee, but not necessarily containing it. The recipe for Zulu Boys published in The Argus in 1945, a small chocolate and cinnamon cake with peanuts and cornflakes added, is a good example. Reported to “keep moist for some time,” these were “not too sweet, and are especially useful to serve with a glass of wine or a cup of black coffee” (Vesta Junior 9), the recipe a precursor to many in the 1950s and 1960s. Margaret Fulton includes a Spicy Coffee Cake in The Margaret Fulton Cookbook. This is similar to her Cinnamon Tea Cake in being an easy to mix cake topped with cinnamon sugar, but is more robust in flavour and texture with the addition of whole bran cereal, raisins and spices (163). Her “Morning Coffee” section in Entertaining with Margaret Fulton similarly includes a selection of quite strongly flavoured and substantially textured cakes and biscuits (90-92), while her recipes for Afternoon Tea are lighter and more delicate in taste and appearance (85-89). Concluding Remarks: Integration and Evolution, Not Revolution Trusted Tasmanian writer on all matters domestic, Marjorie Bligh, published six books on cookery, craft, home economics, and gardening, and produced four editions of her much-loved household manual under all three of her married names: Blackwell, Cooper and Bligh (Wood). The second edition of At Home with Marjorie Bligh: A Household Manual (published c.1965-71) provides more evidence of how, rather than jettisoning one form in favour of another, Australian housewives were adept at integrating both ground and other more instant forms of coffee into their culinary repertoires. She thus includes instructions on both how to efficiently clean a coffee percolator (percolating with a detergent and borax solution) (312) as well as how to make coffee essence at home by simmering one cup of ground coffee with three cups of water and one cup of sugar for one hour, straining and bottling (281). She also includes recipes for cakes, icings, and drinks that use both brewed and instant coffee as well as coffee essence. In Entertaining with Margaret Fulton, Fulton similarly allows consumer choice, urging that “If you like your coffee with a strong flavour, choose one to which a little chicory has been added” (90). Bligh’s volume similarly reveals how the path from trifle to tiramisu was meandering and one which added recipes to Australian foodways, rather than deleted them. Her recipe for Coffee Trifle has strong similarities to tiramisu, with sponge cake soaked in strong milk coffee and sherry layered with a rich custard made from butter, sugar, egg yolks, and black coffee, and then decorated with whipped cream, glace cherries, and walnuts (169). This recipe precedes published references to tiramisu as, although the origins of tiramisu are debated (Black), references to the dessert only began to appear in the 1980s, and there is no mention of the dish in such authoritative sources as Elizabeth David’s 1954 Italian Food, which features a number of traditional Italian coffee-based desserts including granita, ice cream and those made with cream cheese and rice. By the 1990s, however, respected Australian chef and food researcher, the late Mietta O’Donnell, wrote that if pizza was “the most travelled of Italian dishes, then tiramisu is the country’s most famous dessert” and, today, Australian home cooks are using the dish as a basis for a series of variations that even include replacing the coffee with fruit juices and other flavouring agents. Long-lived Australian coffee recipes are similarly being re-made in line with current taste and habits, with celebrated chef Neil Perry’s recent Simple Coffee and Cream Sponge Cake comprising a classic cream-filled vanilla sponge topped with an icing made with “strong espresso”. To “glam up” the cake, Perry suggests sprinkling the top with chocolate-covered roasted coffee beans—cycling back to Maria Koszlik’s “coffee bean chocolate” (162) and showing just how resilient good taste can be. Acknowledgements The research for this article was completed while I was the recipient of a Research Fellowship in the Special Collections at the William Angliss Institute (WAI) of TAFE in Melbourne, where I utilised their culinary collections. Thank you to the staff of the WAI Special Collections for their generous assistance, as well as to the Faculty of Arts, Business, Informatics and Education at Central Queensland University for supporting this research. Thank you to Jill Adams for her assistance with this article and for sharing her “Manhattan Mocha” file with me, and also to the peer reviewers for their generous and helpful feedback. All errors are, of course, my own.References “A Gourmet Makes a Perfect Meal.” The West Australian 4 Jul. 1952: 8.Adams, Jill. “Australia’s American Coffee Culture.” Australasian Journal of Popular Culture (2012): forthcoming. “Australian Wines Served at New York Dinner.” Australian Wines and Food 1.5 (1958): 16. Bancroft, P. 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