Log in

Relevant bibliographies by topics / Sport event marketing / Books

To see the other types of publications on this topic, follow the link: Sport event marketing.

Books on the topic 'Sport event marketing'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 July 2025

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the top 50 books for your research on the topic 'Sport event marketing.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Browse books on a wide variety of disciplines and organise your bibliography correctly.

1

Graham, Stedman. The ultimate guide to sport event management and marketing. Irwin Professional Pub., 1995.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

2

Bergin, Ron. Sponsorship: Principles & practice : a practical guide to entertainment, sport, music and event marketing. Amusement Business, 1987.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

3

Bergin, Ron. Sponsorship, principles & practices: A practical guide to entertainment, sport, music and event marketing. Edited by Zhito Lisa. Amusement Business, 1989.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

4

Schaaf, Phil. Sports, Inc.: 100 years of sports business : event evolution ... Prometheus Books, 2004.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

5

Wilkinson, David G. The Event Management and Marketing Institute. Edited by Event Management and Marketing Institute (Willowdale, Ont.). Event Management and Marketing Institute, 1988.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

6

Wissenschaftliche Konferenz Eventforschung (4th 2012 Technische Universität Chemnitz). Events und Sport: Stand und Perspektiven der Eventforschung. Springer Gabler, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

7

Kaser, Ken. Sports and entertainment marketing. South-Western Educational Pub., 2001.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

8

McDaniel, Stephen Ray. The communication effects of positioning brands with sporting events: An experimental study of schema-triggered affect in consumer response to event sponsorship advertising. UMI Dissertation Services, 2000.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

9

Ukman, Lesa. IEG's guide to sponsorship: Everything you need to know about sports, arts, event, entertainment and cause marketing. IEG, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

10

Ukman, Lesa. IEG's guide to sponsorship: Everything you need to know about sports, arts, event, entertainment and cause marketing. IEG, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

11

Gupta, Seema. Event-sponsor personality fit and sponsor identification. Indian Institute of Management Bangalore, 2007.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

12

Drury, Jennifer E. The athlete's guide to sponsorship: How to find an individual, team, or event sponsor. 2nd ed. Velo Press, 1998.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

13

(Jean-Loup), Chappelet J. L., and Séguin Benoît, eds. Le marketing olympique: Co-création de valeur entre acteurs. De Boeck, 2012.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

14

Axel, Nitschke, ed. Bewertung von Sponsorships und Marketing-Events: Ökonomisierung der Imagewirkungen von Werder Bremen auf die Stadt Bremen. Lit, 2005.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

15

(Firm), IEG, ed. IEG's complete guide to sponsorship: Everything you need to know about sports, arts, event, entertainment, and cause marketing. IEG, 1996.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

16

(Firm), IEG, ed. IEG's complete guide to sponsorship: Everything you need to know about sports, arts, event, entertainment, and cause marketing. IEG, 1996.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

17

Thöni, Erich. Sportökonomik: Sozio-ökonomische ex-post Evaluierung der Winteruniversiade Innsbruck/Seefeld 2005. Verlag Dr. Kovač, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

18

John, Walters. Sportswriting and sports photography. Mason Crest, 2016.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

19

Trosien, Gerhard. Sportökonomische Beiträge zur FIFA-Fussball-WM 2006. Abcverlag, 2007.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

20

Sport and Event Marketing. McGraw-Hill Education, 2001.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

21

Goldblatt, Joe, and Frank Supovitz. The Sports Event Playbook: Managing and Marketing Winning Events. Wiley, 2004.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

22

Supovitz, Frank. Sports Event Management and Marketing Playbook. Wiley & Sons, Incorporated, John, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

23

Supovitz, Frank. Sports Event Management and Marketing Playbook. Wiley & Sons, Incorporated, John, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

24

Supovitz, Frank. Sports Event Management and Marketing Playbook. Wiley & Sons, Incorporated, John, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

25

Supovitz, Frank. Sports Event Management and Marketing Playbook. Wiley & Sons, Incorporated, John, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

26

Sports Event Management and Marketing Playbook. Wiley & Sons, Incorporated, John, 2024.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

27

Supovitz, Frank. The Sports Event Management and Marketing Playbook. Wiley, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

28

The sports event management and marketing playbook. J. Wiley & Sons, 2005.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

29

MacIntosh, Eric W., Gonzalo A. Bravo, and Ming Li, eds. International Sport Management. 2nd ed. Human Kinetics, 2020. http://dx.doi.org/10.5040/9781718220980.

Full text

Abstract:

International Sport Management, Second Edition, takes a comprehensive look at the organization, governance, business activities, and cross-cultural context of modern sport on an international level. As the sport industry continues its global expansion, this second edition serves as an invaluable guide for students whose careers will require an international understanding of the relationships, influences, and responsibilities in sport management. With a diverse editorial team and assembly of contributors from all corners of the globe, this text presents a truly international perspective and mul

APA, Harvard, Vancouver, ISO, and other styles

30

Consumer Behaviour in Sport and Events. Routledge, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

31

Louw, Andre M. Ambush Marketing and the Mega-Event Monopoly: How Laws Are Abused to Protect Commercial Rights to Major Sporting Events. T.M.C. Asser Press, 2014.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

32

Kaser, Ken, and Dotty B. Oelkers. Sports and Entertainment Marketing. Cengage Learning, 2015.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

33

Kaser, Ken, and Dotty B. Oelkers. Sports and Entertainment Marketing. 3rd ed. South-Western Educational Pub, 2007.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

34

Funk, Daniel, Kostas Alexandris, and Heath McDonald. Consumer Behaviour in Sport and Events. Taylor & Francis Group, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

35

Funk, Daniel, Kostas Alexandris, and Heath McDonald. Consumer Behaviour in Sport and Events. Taylor & Francis Group, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

36

Funk, Daniel, Kostas Alexandris, and Heath McDonald. Consumer Behaviour in Sport and Events. Taylor & Francis Group, 2016.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

37

Funk, Daniel, Kostas Alexandris, and Heath McDonald. Consumer Behaviour in Sport and Events. Taylor & Francis Group, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

38

Funk, Daniel, Kostas Alexandris, and Heath McDonald. Consumer Behaviour in Sport and Events. Taylor & Francis Group, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

39

Funk, Daniel, Kostas Alexandris, and Heath McDonald. Consumer Behaviour in Sport and Events. Taylor & Francis Group, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

40

Strategic sports events management: An international approach. Elsevier Butterworth-Heinemann, 2004.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

41

Consumer Behaviour In Sport And Events Marketing Action. Butterworth-Heinemann, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

42

Goldblatt, Joe, Frank Supovitz, and Chris A. Preston. Special Events: Creating and Sustaining a New World for Celebration, Seventh Edition with Event Marketing and Sports Event Playbook Set. Wiley & Sons, Incorporated, John, 2017.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

43

Kahle, Lynn R. Consumer Behavior Knowledge for Effective Sports and Event Marketing. Routledge, 2011. http://dx.doi.org/10.4324/9780203844113.

Full text

APA, Harvard, Vancouver, ISO, and other styles

44

Consumer behavior knowledge for effective sports and event marketing. Psychology Press, 2011.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

45

Kahle, Lynn R., and Angeline G. Close. Consumer Behavior Knowledge for Effective Sports and Event Marketing. Taylor & Francis Group, 2011.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

46

Kahle, Lynn R., and Angeline G. Close. Consumer Behavior Knowledge for Effective Sports and Event Marketing. Taylor & Francis Group, 2011.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

47

Consumer Behavior Knowledge for Effective Sports and Event Marketing. Routledge, 2011.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

48

Drury, Jennifer, and Cheri Elliot. The Athlete's Guide to Sponsorship: How to Find an Individual, Team or Event Sponsor. VeloPress, 2000.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

49

Howard, Dennis, and Brad Humphreys, eds. The Business of Sports. Praeger, 2008. http://dx.doi.org/10.5040/9798216960454.

Full text

Abstract:

The sports industry is large, visible, and growing—and it has a huge impact on society. That's obvious to die-hard fans who not only watch sporting events but buy everything from balls to ties to paperweights with their favorite team's logo. But even sports haters can't escape the onslaught of professional sports: They are asked to chip in as taxpayers to build public stadiums, and their children are, like it or not, exposed to events sponsored by alcohol and tobacco companies, not to mention the juvenile antics of star athletes. Businesses, of course, take a hit in productivity when the Olymp

APA, Harvard, Vancouver, ISO, and other styles

50

Howard, Dennis, and Brad Humphreys, eds. The Business of Sports. Praeger, 2008. http://dx.doi.org/10.5040/9798216960461.

Full text

Abstract:

The sports industry is large, visible, and growing—and it has a huge impact on society. That's obvious to die-hard fans who not only watch sporting events but buy everything from balls to ties to paperweights with their favorite team's logo. But even sports haters can't escape the onslaught of professional sports: They are asked to chip in as taxpayers to build public stadiums, and their children are, like it or not, exposed to events sponsored by alcohol and tobacco companies, not to mention the juvenile antics of star athletes. Businesses, of course, take a hit in productivity when the Olymp

APA, Harvard, Vancouver, ISO, and other styles

We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!