Books on the topic 'Sports Sports administration Corporate sponsorship'

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1

Berret, Timothy. Strategic insights into sport sponsorship. UMI Dissertation Services, 2000.

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2

Shilbury, David. Sport management in Australia: An organizational overview. 2nd ed. Strategic Sport Management, 2001.

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3

Copeland, Robert P. Sport sponsorship in Canada: A study of exchange between corporate sponsors and sport groups. UMI Dissertation Services, 2000.

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4

L, Crompton John, ed. Financing sport. Fitness Information Technology, 1995.

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5

L, Crompton John, ed. Financing sport. 2nd ed. Fitness Information Technology, 2004.

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6

Holland, Paul M. Sports sponsorship: A receipient's perspective. University College Dublin, 1990.

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7

O'Donoghue, Brian T. Sponsorship in sport. Cospoir, 1990.

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8

Developing successful sport sponsorship plans. 3rd ed. Fitness Information Technology, 2009.

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9

Dutt, Devina. To strive and to soar: Tata group in sports. Corporate Affairs Dept., Tata Sons Ltd., 2006.

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10

Martin, Declan. Case studies in sports sponsorship. University College Dublin, 1990.

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11

Crowley, Martin G. The evolution and exploitation of sponsorship. University College Dublin, 1989.

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12

Stotlar, David Kent. Successful sport marketing & sponsorship plans. Wm. C. Brown, 1989.

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13

O'Donoghue, Brian T. Irish sponsorship: Market characteristics and management practice. University College Dublin, 1989.

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14

Routledge handbook of sports sponsorship: Successful strategies. Routledge, 2006.

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15

Kolah, Ardi. How to develop effective sponsorship programme. SportBusiness Group, 2001.

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16

Practical sponsorship. Kogan Page, 1987.

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17

Turner, Stuart. Practical sponsorship. Kogan Page, 1987.

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18

Stotlar, David Kent. Developing successful sport sponsorship plans. Fitness Information Technology, 2001.

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19

Developing successful sport sponsorship plans. 2nd ed. Fitness Information Technology, 2005.

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20

Drury, Jennifer E. The athlete's guide to sponsorship: How to find an individual, team, or event sponsor. 2nd ed. Velo Press, 1998.

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21

Richards, Craig. Structuring effective sponsorships. LBC Information Services, 1998.

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22

Stotlar, David Kent. Successful sport marketing. WCB Brown & Benchmark, 1993.

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23

Breen, Paul W. Commercial sponsorship versus ambush marketing: The case of the 1998 Soccer World Cup. University College Dublin, Graduate School of Business, 1998.

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24

Limited, Adhealth. Tobacco and the BBC: A review of how BBC TV promotes cigarettes through tobacco-sponsored sport. Health Education Authority, 1992.

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25

Cherubini, Sergio. Media e co-marketing sportivo: Strategie di convergenza nel mercato globale e locale. FrancoAngeli, 2000.

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26

Wolfe, Rosita. An examination of inter-relationships between sport, media and sponsor to determine the shifting balance of power between the actors in the sports network. University College Dublin, 1998.

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27

Sponsorship: What it is and how to use it. McGraw-Hill, 1989.

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28

Werner, K. T. Corporate sponsorship: A case study on Lucent Technologies providing for the Irish Open. University College Dublin, Graduate School of Business, 1998.

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29

Unzueta, Juan Antonio Landaberea. El contrato de esponsorización deportiva: Estudio sobre el régimen jurídico del patrocinio publicitario, doctrina, legislación y formularios. Aranzadi Editorial, 1992.

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30

Blickstein, Steve. Bowls of glory, fields of dreams: Great stadiums and ballparks of North America. Cherbo Publishing Group, 1995.

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31

Weiand, Neil George. Kultur- und Sportsponsoring im deutschen Recht: Unter besonderer Berücksichtigung urheber-, medien- und wettbewerbsrechtlicher Aspekte. Duncker & Humblot, 1993.

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32

Dellebeke, Marcel. Sponsoring: Juridische aspekten. Adfo Specialists Group, Samsom Bedrijfsinformatie, 1997.

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33

Sports governance, development and corporate responsibility. Routledge, 2012.

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34

Samoa. Ministry of Education, Sports & Culture. Corporate plan, July 2003-June 2006. Ministry of Education, Sports and Culture, 2003.

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35

Woxholth, Geir. Idrettens sponsoravtaler: En analyse av idrettsorganisasjonens, sponsorens og utøverens rettsposisjoner under idrettens sponsoravtaler. Juridisk forlag, 1993.

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36

Drees, Norbert. Sportsponsoring. Deutscher Universitäts Verlag, 1989.

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37

Ryle, Gerard. Firepower: The most spectacular fraud in Australian history. Allen & Unwin, 2009.

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38

Samoa. Department of Education. Department of Education Corporate plan, July 2000-June 2003: Full-term review. Govt. of Samoa, 2003.

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39

Gupta, Seema. Event-sponsor personality fit and sponsor identification. Indian Institute of Management Bangalore, 2007.

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40

Gupta, Seema. Impact of ambush marketing on sponsor identification. Indian Institute of Management, Bangalore, 2007.

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41

Netzle, Stephan. Sponsoring von Sportverbänden: Vertrags-, persönlichkeits- und vereinsrechtliche Aspekte des Sport-Sponsorings. Schulthess, 1988.

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42

Wetzel, Dan. Sole influence: Basketball, corporate greed, and the corruption of America's youth. Warner Books, 2000.

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43

Fields in vision: Television sport and cultural transformation. Routledge, 1992.

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44

Shilbury, David, Pamm Phillips, Adam Karg, and Kathryn Rowe. Sport Management in Australia: An Organisational Overview. Taylor & Francis Group, 2020.

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45

Shilbury, David, and Pamm Phillips. Sport Management in Australia 5th Ed.: An Organisational Overview. Allen & Unwin, 2011.

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46

Shilbury, David, Pamm Phillips, Adam Karg, and Kathryn Rowe. Sport Management in Australia: An Organisational Overview. Allen & Unwin, 2017.

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47

Sport sponsorship in Canada: A study of exchange between corporate sponsors and sport groups. 1991.

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48

Sport sponsorship in Canada: A study of exchange between corporate sponsors and sport groups. 1992.

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49

Sport sponsorship in Canada: A study of exchange between corporate sponsors and sport groups. 1991.

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50

The effect of corporate sponsorship of athletic events on the corporate image. 1987.

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