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Dissertations / Theses on the topic 'Store cards'
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Lebani, K. "An evaluation of consumers adoption and use of store cards and related facilities in Botswana." Access to E-Thesis, 2007. http://upetd.up.ac.za/thesis/available/etd-04242008-153809.
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Bliss, Michael. "Problems and processes in developing store credit cards : a retail case history." Thesis, University of Nottingham, 1997. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.243711.
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Kaneko, Aguilar Juan José. "Story cards para la gestión de talento [Capítulo 1]." Universidad Peruana de Ciencias Aplicadas (UPC), 2020. http://hdl.handle.net/10757/653695.
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El presente libro desarrolla el aspecto aplicativo de estas tres herramientas usando el método story cards. Este consiste en un conjunto de 60 tarjetas, desarrollado a partir de las teorías del constructivismo, los postulados de la terapia narrativa y los aportes de la neurociencia, que posibilitan aplicar de forma lúdica el storytelling, el storyboard y el role-playing game.
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Yu, Chi-ming. "The impact of the Octopus system on journey-to-work behaviour of bus passengers." Hong Kong : University of Hong Kong, 1999. http://sunzi.lib.hku.hk/hkuto/record.jsp?B21128753.
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Stephenson, Lynda Routledge. "Auto Biography: A Daughter's Story Told in Cars." ScholarWorks@UNO, 2005. http://scholarworks.uno.edu/td/231.
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Auto Biography is a creative nonfiction memoir: A daughter, forced to move her unlovable, ever-combustible, wheelchairbound mother cross-country in an RV, attempts to come to terms with her via the automobiles of their lives. The story explores: 1) the universal dilemma of caring for aged parents––its stress, its pain, its sacrifice, and its dark humor; 2) memory––the "peeling back" narrative style working in the same layer upon layer way of memory, its non-linearity creating not so much a one-piece narrative but essay snapshots forming a family photo album view of this thing we call memory and this thing we call meaning; and, of course, 3) cars––their subtle yet surprisingly essential role in all our modern and post-modern lives.
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Ahlström, Sofia, and Niklas Wangsell. "The impact of club card on store loyalty : An empirical study of a Swedish grocery retailer." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-16241.
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The aim of this study is to investigate whether club card loyalty have an impact on customers store loyalty. A secondary purpose is to distinguish which attributes of a loyalty card that ICA’s customers prefer, with the focus on the variables; direct- versus indirect rewards, monetary- versus nonmonetary rewards, necessary- versus luxury rewards and immediate- versus delayed rewards.
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Hechter, Tremaine. "Investigating consumer expectations for a bankcard service in the South African food and retail industry : a servqual application." Thesis, Stellenbosch : Stellenbosch University, 2013. http://hdl.handle.net/10019.1/97406.
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ENGLISH ABSTRACT: South Africans have over the past few years called for more affordable banking.
Some retailers have looked at the opportunities and entered into the financial services space. The question remains as to why consumers would want to pay bank charges to have a bankcard when the card is actually used to pay for goods at retailers who can deliver the service themselves at a saving to both the customer and the retailer?
The aim of this study was to determine customer expectations for a bankcard service offering in the South African food and retail industry with the emphasis on consumer behaviour and expectations, bankcards, services and SERVQUAL.
This is a SERVQUAL application and a comprehensive literature of this topic is followed with a questionnaire outlining the expectations for such a service. SERVQUAL measures the gap between expectations and perceptions. In this study only expectations are measured as one of South Africa’s major food retailers was used and they do not offer this service at present.
Various hypotheses were constructed to measure the expectations for attributes around this service. The attributes were trust, safety, cost, loyalty, open-loop versus closed-loop and mobile. Customer preference on payment methods was also determined when paying for different basket sizes. The results showed overwhelming evidence in favour of expectations for a bankcard service offering by retailers.
This research can be used to address the major challenge South Africans and retailers face with high banking charges and address the challenge everyone has with regards to the risk associated with cash handling. Education on this topic is paramount and this could further pave the way for mobile phones replacing bankcards in the future which have also been researched as part of this topic.
Further research is necessary to determine the characteristics of a bankcard product in a retail environment.
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Yu, Chi-ming, and 余志明. "The impact of the Octopus system on journey-to-work behaviour of bus passengers." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1999. http://hub.hku.hk/bib/B31952537.
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Wilson, Belinda R. "The Forgotten Signature: An Observational Study on Policy of Securing Identity in Prevention of Identity Theft and Credit/Debit Card Fraud at Retail Store POS Terminals." Digital Commons @ East Tennessee State University, 2016. https://dc.etsu.edu/etd/3074.
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Identity theft and credit and bank card fraud is increasing in America and worldwide. Given the current statistics of its prevalence and practices around the world, many in government are starting to take critical notice due to its impact on a nation’s economy. Limited amounts of research have been conducted regarding the practices of applying the Routine Activities Theory (Cohen & Felson, 1979) to better equip store managers in understanding the critical need for capable and effective point of sale guardianship for in-store prevention of credit or bank card fraud due to identity theft. This research has used qualitative observational studies to investigate the presence of or lack of capable guardianship at point of sales transactions in large department stores where a majority of in-store credit and bank card fraud loss occurs. Findings conclude an overwhelming lack of capable guardianship at retail store POS terminals.
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Hussain, Dostdar, and Muhammad Ismail. "Requirement Engineering : A comparision between Traditional requirement elicitation techniqes with user story." Thesis, Linköpings universitet, Institutionen för datavetenskap, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-70174.
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Requirements are features or attributes which we discover at the initial stage of building a product. Requirements describe the system functionality that satisfies customer needs. An incomplete and inconsistent requirement of the project leads to exceeding cost or devastating the project. So there should be a process for obtaining sufficient, accurate and refining requirements such a process is known as requirement elicitation. Software requirement elicitation process is regarded as one of the most important parts of software development. During this stage it is decided precisely what should be built. There are many requirements elicitation techniques however selecting the appropriate technique according to the nature of the project is important for the successful development of the project. Traditional software development and agile approaches to requirements elicitation are suitable in their own context. With agile approaches a high-level, low formal form of requirement specification is produced and the team is fully prepared to respond unavoidable changes in these requirements. On the other hand in traditional approach project could be done more satisfactory with a plan driven well documented specification. Agile processes introduced their most broadly applicable technique with user stories to express the requirements of the project. A user story is a simple and short written description of desired functionality from the perspective of user or owner. User stories play an effective role on all time constrained projects and a good way to introducing a bit of agility to the projects. Personas can be used to fill the gap of user stories.
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Bioud, Fatma Zohra. "Microscopie de mélange à quatre ondes résolue en polarisation pour sonder l’ordre moléculaire dans les milieux biologiques." Thesis, Aix-Marseille, 2013. http://www.theses.fr/2013AIXM4380.
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Nous avons développé une méthodologie basée sur phénomène de mélange à quatre ondre polarimétrique « Four wave Mixing FWM » et son équivalen résonant la diffusion Raman cohérente anti-Stokes (CARS, Coherent Anti-Stokes Raman Scattering) polarimétrique et réalisé des mesures sur des systèmes cristallins, simili biologiques : les membranes cellulaires connues sous le nom de « Multilamellar Vesicles MLV » et des échantillons de biologiques : la myeline, et ce, en variant les polarisations des lasers excitateurs, Pompe et Stokes. Le signal anti-Stokes émis est ensuite analysé afin d’en extraire les ordres 2 et 4 de la fonction de distribution angulaire des molécules actives constituant l’échantillon. Pour cela, plusieurs approches sont explorées telles que des algorithmes d’optimisation ou par décomposition en série de fourrier du signal polarimétrique. Ces multiples approches en traitement du signal permettent d’obtenir de manière rapide les coefficients des fonctions de distribution angulaire recherchées, et ainsi d’avoir des informations sur la symétrie des échantillons imagés, allant jusqu’à l’observation d’une symétrie d’ordre 4. La capacité de la microscopie non linéaire résolue en polarisation à sonder des ordres moléculaires est clairement démontrée et ainsi son intérêt dans l’étude de la relation entre la structure et la fonction de systèmes biologiquesThe capacity to quantify molecular orientational order in tissues is of a great interest since pathologies (skin lesion, neurodegenerative diseases, etc) can induce strong modifications in proteins’ organization. While numerous studies have been undertaken using polarization resolved second order nonlinear optical microscopy which is only specific to non-centrosymmetric organizations, higher order effects have been less explored. Four-wave mixing (FWM) microscopy and its resonant counterpart coherent anti-Stokes Raman scattering (CARS) can be of a great utility as label free diagnosis tools benefiting from less constraining symmetry rules. In this work, we implement incident polarizations tuning in FWM and CARS microscopy to probe molecular order, using a generic method to read-out symmetry information.Fourier analysis of the polarization-resolved FWM/CARS signal processed with an analytical model provides a fast and direct determination of the symmetry orders of the distribution function of the probed molecules. This method does not require a priori knowledge of the organization structure and provides quantitatively its second and fourth order symmetries. We applied this technique on different systems, from crystalline to less organized (multilamellar vesicles and proteins aggregates). We show that this new approach brings additional and more refined information on supra-molecular structures in complex media
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Cerny, David, and Didrik Dahlström. "Ett visualiseringsverktyg för att koordinera agil utveckling av en komplex produkt : En studie om framtagande och vidareutveckling av en systemanatomi för ökad gemensam förståelse i den agila utvecklingen på Volvo Cars." Thesis, Linköpings universitet, Industriell ekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-157479.
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There are issues around complex products in multiple large companies such as Volvo Cars, Ericsson and ABB. This report focuses on Volvo Cars in an agile context with issues concerning dependencies and coordination. The subject which is investigated closer to solve this problem is system anatomies. System anatomies is a project management tool consisting of capabilities (boxes), formulated from a user perspective with dependencies (arrows) connecting them. This report is an abductive ethnographic study around the adoption of system anatomies in a department at Volvo Cars which is in the front of the agile transformation and develop digital tools other departments in the organisation uses in their development. The adoption of the system anatomy was firstly made through thoroughly done identification of preconditions favouring or disfavouring the system anatomy. Secondly an observation of a creation of a system anatomy was carried out which led to an actual system anatomy. In conclusion four interviews were held to examine the possibility continuously make the system anatomy bring value. The purpose of the study is to investigate how different adoption of system anatomies can be modelled to be useful in a large organisation which is pursuing a transformation in going agile. The study results in that the creation of a system anatomy does not only give value in the form of the actual illustration of the system anatomy but also through the discussions which are held during the creation process. An important insight was that the created system anatomy is a static snapshot of the reality of the moment it is created and therefore must be maintained and updated to continue to contribute with maximum value. The interviews around the system anatomy have treated a number of context-objects, such as use case and architecture, which are other tools that are used in the coordination. Each context-object has been combined to the system anatomy to united views which shows the creating relation between these in order to identify misconceptions and contradictive dependencies is possible. With future research in the area, it is interesting with studies of system anatomies in similar environments since this study only is a study of explorative character. Other ways of future research include deeper investigation of the different sub-steps in the creation process of the system anatomy as well as a study of more context-objects.På flera stora företag så som Volvo Cars, Ericsson och ABB upplevs problematik kring komplexa problem. Denna rapport behandlar Volvo Cars utifrån en agil kontext med problematik kring beroenden och koordination där ämnet som undersöks närmare för att lösa problematiken är systemanatomier. Systemanatomier är en typ av projektledningsverktyg som är en graf bestående av förmågor (noder), formulerade ur ett användarperspektiv med beroenden (bågar) sinsemellan. Följande rapport är en abduktiv etnografisk studie kring införandet av systemanatomier på en avdelning på Volvo Cars som har kommit långt i den agila transformationen och utvecklar verktyg som andra delar av organisation sedan ska använda i utvecklingen av nya produkter. Införandet följs först genom att ingående beskriva de förutsättningar som finns för en systemanatomi på Volvo Cars. Följande observeras ett framtagande av en faktisk systemanatomi och avslutningsvis hur denna systemanatomi kan fortsätta tillföra värde genom att skapa relationer mellan anatomin och kontextuella objekt. Syftet är att undersöka hur olika tillämpningar av systemanatomier kan utformas för att bli användbara i en stor organisation som genomför en transformation mot att bli agila. Studien resulterar främst i att framtagning av en systemanatomi inte bara ger värde i form av den faktiskt framtagna systemanatomin utan även av de diskussioner som förs vid framtagandet. Insikten att den framtagna systemanatomin är en statisk ögonblicksbild och därför måste underhållas och uppdateras för att kunna bidra med maximalt värde framåt har varit betydande. Intervjuer kring systemanatomin behandlade ett antal kontext-objekt, exempelvis use case och arkitektur, som är andra verktyg som används för koordination. Ur studien framkommer att anatomin kan kombineras med kontext-objekt för att skapa gemensamma vyer och det visade sig möjligt att identifiera relationer mellan dessa. Dessa relationer kan hjälpa att koordinera utvecklingen på Volvo Cars främst genom att tidigare i utvecklingsprocessen identifiera motsägande beroenden och missförstånd i lärandefasen av utvecklingen av nya produkter. Vid ett fortsatt arbete på området är det inte minst intressant med undersökningar av systemanatomier i liknande miljöer då denna undersökning enbart är av en explorativ karaktär. Andra spår för framtida arbete inkluderar att gå djupare in i delstegen för framtagning av systemanatomin liksom att undersöka fler kontext-objekt.
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Dantas, Rita de C?ssia. "Hist?rias de vidas de Usu?rios de psicof?rmacos: o desafio do cuidar para a enfermagem." Universidade Federal do Rio Grande do Norte, 2010. http://repositorio.ufrn.br:8080/jspui/handle/123456789/14696.
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Previous issue date: 2010-10-30Study of qualitative approach using the oral history methodology, in modality oral history of life, which aimed to: tell the stories of lives of users of psychotropic drugs for prolonged period of time, in Family Health Unit Santar?m (FHU Santar?m), Natal-RN-Brazil; identify possible causes which influence and trigger, respectively, use of psychotropic for prolonged period of time; search for greater knowledge about this problem of public health; contribute with the planning and development of nursing cares, to users of psychotropic drugs for prolonged period of time, as well as in Mental Health Care, integrally, in perspective of Family Health Strategy (FHS). It was used as a baseline survey, the coverage area of family health team, from FHU Santar?m, which belongs to Health District North II, from Municipal Health Secretariat, in Natal-RN-BR. Eight employees who use psychotropic drugs for prolonged period of time were interviewed. They volunteered to narrate their life stories, which were analyzed by using the thematic modality, since the study is focused on the question of the use of psychotropic drugs for prolonged period of time. The thematic axis crisis, prejudice and care, defined by the categorization of common elements, found through successive and careful readings of narratives, were used to analyze these stories of lives. The study found that users of psychotropic drugs for prolonged period of time are affected by mental health crisis, feeling need to be heard, as well as the existence of social prejudice towards people with mental disorders, and non-completion of development of managed care, by the family health team, and particularly, the nursing care to people suffering from mental disorders and users of psychotropic drugs for prolonged period of time. It is proposed that, in the search of development and planning of nursing care to users of psychotropic drugs for prolonged period of time, and in mental health care, integrally, in FHS, the nurse can think and make a drawing about manners of performing nursing care to this clientele through the use of consultation of nursing, conducting home visits, collective construction of spaces for listening and socialization, which can be used as possible paths for the construction of such care
Estudo de abordagem qualitativa, atrav?s da metodologia hist?ria oral, na modalidade hist?ria oral de vida, o qual teve como objetivos: narrar as hist?rias de vidas de usu?rios de medicamentos psicof?rmacos por tempo prolongado, na Unidade de Sa?de da Fam?lia Santar?m (USF Santar?m), Natal-RN-Brasil; identificar as poss?veis causas que influenciam e desencadeiam, respectivamente, o uso de psicof?rmacos por tempo prolongado; buscar um maior conhecimento sobre essa problem?tica de sa?de p?blica; contribuir com o planejamento e desenvolvimento dos cuidados de enfermagem, aos usu?rios de medicamentos psicof?rmacos por tempo prolongado, bem como na Aten??o ? Sa?de Mental, de forma integral, na perspectiva da Estrat?gia Sa?de da Fam?lia. Utilizou-se, como cen?rio de pesquisa, a ?rea de abrang?ncia de uma equipe de sa?de da fam?lia, da USF Santar?m, pertencente ao Distrito Sanit?rio Norte II, da Secretaria Municipal de Sa?de, no munic?pio de Natal-RN-BR. Foram entrevistados oito colaboradores que utilizam psicof?rmacos por tempo prolongado, os quais se dispuseram a narrar as suas hist?rias de vidas, as quais foram analisadas atrav?s da utiliza??o da modalidade tem?tica, visto que o estudo encontra-se centrado no tema da utiliza??o de medicamentos psicof?rmacos por tempo prolongado. Os eixos tem?ticos crise, preconceito e cuidado, definidos atrav?s da categoriza??o dos elementos comuns, encontrados por interm?dio das sucessivas e cuidadosas leituras das narrativas, foram utilizados para a an?lise dessas hist?rias de vidas. O estudo identificou que os usu?rios de psicof?rmacos por tempo prolongado s?o acometidos por crise em sa?de mental, sentem necessidade de serem escutados, bem como a exist?ncia do preconceito social para com as pessoas com transtornos mentais, e a n?o realiza??o do desenvolvimento da gest?o de cuidados, pela equipe de sa?de da fam?lia, e, particularmente, dos cuidados de enfermagem ?s pessoas acometidas por transtornos mentais e aos usu?rios de psicof?rmacos por tempo prolongado. Prop?e-se que, na busca do planejamento e desenvolvimento dos cuidados de enfermagem aos usu?rios de psicof?rmacos por tempo prolongado, e na aten??o ? sa?de mental, de forma integral, na Estrat?gia Sa?de da Fam?lia, o enfermeiro poder? pensar e fazer um desenho sobre os modos de realiza??o dos cuidados de enfermagem a essa clientela, atrav?s da utiliza??o da consulta de enfermagem, da realiza??o da visita domiciliar, da constru??o coletiva de espa?os para escuta e socializa??o, que poder?o ser utilizados como caminhos poss?veis para a constru??o desses cuidados
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Škarvada, Pavel. "Stanice technické kontroly." Master's thesis, Vysoké učení technické v Brně. Fakulta stavební, 2013. http://www.nusl.cz/ntk/nusl-225798.
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The thesis of the project is testing station for cars and light utility vehicles with auto service. It is designed for building plot located in Brno, district Komín. The building is designed as a without basement, single-storey with flat roof. The project suggests paved roads and parking spaces for visitors and employees. The building is not designed as a low energetic.
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Hsu, Hsiu-Ju, and 許秀如. "The Research of Market Segmentation of Department Store Cobranding Cards." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/87296389662997223238.
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碩士輔仁大學
應用統計學研究所
91
The “department store cobranding cards” are most popular and gain most interests among the credit card market. While the credit card market is getting saturated, maintaining steadfast cardholders becomes the main task for banks. Therefore, for understanding the distinguishabilities of various targeting groups, the cobranding card market is divided in this research, and the marketing suggestions are offered, by analyzing various groups, as references to adjusting marketing plans of department stores and banks. The targets in the research are the consumers who hold the main/secondary cobranding cards of the department stores in Taipei, and there are 283 effective surveys. Followings are the significant discoveries of the research. First, by adopting the Factor Analysis, five components can be extracted from the variables that affect the desire of card using, and the three patterns, “Gaining Petty Advantages,” “Shop Identification,” and “Service Benefit,” can be divided by Cluster Analysis. Among the three patters, there are obvious distinctions of the variables affecting the desire of card using. Second, from group to group, population statistics varies in ages, educational statuses, average disbursement from monthly income, and family components. Third, among each group, there are clear differences in the variables of consuming, such as the frequency and the main reasons of going to department stores. Forth, the variable valuations on the motives of card holding are assorted in each group. Synthetically, according to the different traits of the three patterns, “Gaining Petty Advantages,” “Shop Identification,” and “Service Benefit,” the research provides department stores and banks some suggestions about products, pricing, and promotion.
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Chun, Huang Mei, and 黃美純. "Exploring the Relationship between Sales of Departnent Store and Credit Cards Statistic Indexes." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/zzn924.
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碩士國立高雄應用科技大學
國際企業系碩士在職專班
103
Taiwan’s credit card market has developed for over 40 years, since the first credit card was issued in Taiwan in May 1974. Credit cards are currently used by the majority of customers as an essential payment means for daily purchases. Following rapid growth in credit card issuance and the emergence of a trend of using both cash and credit cards, the credit card market has entered a stage of stable growth. Currently, credit-card-issuing banks attempt to increase their market share by increasing the percentage of credit card use rather than raising the amount of credit card issuance. Moreover, these banks endeavor to improve banking performance by boosting credit card transactions. To achieve this goal, these banks have started to cooperate with other industries and actively expand their cooperation with large department stores. To evaluate the relationship between department store sales and credit card businesses, this study employs the following set of variables: department store sales, the amount by which credit card issuance increases, revolving credit balance, the amount by which credit limit increases, and money supply (M1B). In addition, data are analyzed using the unit root test and vector autoregression to gramger causality test. The results reveal significant correlations among department store sales, the amount of credit card issuance, and amount credit card use.
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Lebani, Kethuswegape. "An evaluation of consumers’ adoption and use of store cards and related facilities in Botswana." Diss., 2007. http://hdl.handle.net/2263/24112.
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The past decade has shown an unprecedented growth in the use of consumer credit facilities, specifically of store cards, in Botswana. Various factors may have attributed to this growth, e.g. the effect of globalization and the consequent introduction of materialistic values in Africa that instigated the desire to increase living standards; the introduction of sophisticated shopping centers and related retail facilities; fierce competition amongst retailers that motivated retailers to extend credit facilities to consumers across the socio economic spectrum. On the one hand retailers profit from high interest rates on credit accounts. On the other hand consumers are attracted to credit facilities through attractive benefits such as flexibility of payment and convenience of use. The quest for lavish consumption that is typical of our times, has increased the need for credit systems, especially those that are easy to obtain, such as store card accounts. Unfortunately the adoption and use of credit facilities may have harmful economic implications to consumers as well as the economy unless proper facilitation prior to the approval of credit accounts is exercised. This research investigated the factors that may encourage the adoption of store cards and describes the effect of store cards on consumer’s buyer behavior as well as their eventual satisfaction with store card facilities after prolonged use. The investigation was fundamentally constructed from primary data. The findings provide first hand insights on the use of store cards. The research was exploratory in nature and was conducted within a quantitative paradigm. Data was gathered with a questionnaire that was completed in interview format or under the supervision of the researcher. The primary data was statistically analyzed. Descriptive analysis was used to give an overview of the demographic data and responses to the main questions of the research. Inferential analysis was used to determine the relationships between store card attributes and the respondents’ satisfaction levels. Financial and convenience attributes of store cards were identified as the most important influences during a decision to adopt a store card. Additional benefits and special incentives are apparently not that important. Similarly marketing influences such as advertisements and persuasive influences of salespeople seemed of lesser importance. Respondents later indicated that they are not fully informed about the additional benefits that are associated with store cards and consequently indicated their dissatisfaction with these attributes. Dissatisfaction with these attributes (although they were apparently of lesser importance) affected the general mean satisfaction score for store cards negatively: the mean score of 18.91 out of a maximum of 30 is not impressive and presents retailers with much room for improvement. These results cannot be generalized due to the limited scope of the research. However, valuable insights can be used to structure a larger research project that involves store cardholders of various retail outlets. The findings as is can also be used by professionals in Consumer Science to educate consumers on credit management and to encourage informed, responsible buyer behaviour through proper budgeting and clear long term goals in terms of income and expenses. The findings may also contribute to existing theory on consumer credit.Dissertation (MSc (Consumer Science))--University of Pretoria, 2008.
Consumer Science
MSc
MSc
unrestricted
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Hsun, Lung Huang, and 黃勛隆. "A Study of Market Segmentation on IC Stored Value Card in Convenient Stores-An Example From 7-ELEVEN Icash Card." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/60138869739122521004.
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碩士國立交通大學
經營管理研究所
94
Convenience stores have become an indispensable part of our daily life in the modern society, and the competition among stores is also highly. To satisfy the multi-dimensional needs of consumers, they have been supplying new services and goods. Take Uni-President 7-ELEVEN for example, icash card hit the market in December 2005 and the issuing amount soared to 3 million in one year. We hope to understand the demand and using condition of card user, therefore we investigate the lifestyle, demographic data, motivation and card usage. The main purpose of the research is to find the characteristic of the consumers who have icash. According to the research, card holder’s lifestyle can be segregated into, (1)Fashion-active group(2)Price-Sensible group(3)Adventure-explore group. The questionnaire survey of this study shows that the majority of the consumers who also have icash cards of 7-ELEVEN are females in the age range of 21 to 25 years. Most of them are students, or are working in the service industries and professional, with graduate level education and monthly disposable incomes under NTD 15,000.The result of research findings, the general population of three groups varies on their occupations. The three groups have significant difference on motivation. On the part of card use, monthly using times, monthly using price and monthly storage price have significant difference.
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Tang, Chih-ping, and 湯治平. "The Influence of E – Commerce on Department Stores’ Business — Take the Case of H Card to S Department Store." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/41061898999709678298.
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碩士國立臺灣科技大學
管理研究所
99
After financial tsunami, customers have smarter consuming manners, so the discount campaign becomes the major promotion strategy in the retailing business. However, discount results in the increasing of selling cost, retailers’ must seek for new promotion method to increase profits. In recently years, “the Loyal Method” is getting more attentions. Rather than one single method, many retailers are promoting “Purchase Stamp Collection”, and try to apply multi-promotion-methods in this rapid transforming era. This thesis aims at the customers’ willingness on using “H Card”, issued by one business group, and how this business group creates its “Blue Sea” among counterparts through the application H Card. The thesis analyzes the role of H Card and how it affects on the on-line shopping and the expansion of S department store. According to the research, under the prospects of discount campaign and on-line shopping, managers of department stores should value its selling achievement on the index of customer loyalty, and realize that the platform of electronic business is the weapon to retailers and department stores. This thesis also analyzes this innovative strategy brings positive results, especially in the stage of store expansion, the usage of H Card could collect the data of customers, and this information helps to settle the choice of goods at initial period, the adjustment of selling direction in the middle period, mange the customers at the mature period, and refer the suggestions of future management and investments.
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"Moving towards a cashless era in 2000: design a marketing strategy for Mondex, an electronic cash, in Hong Kong." Chinese University of Hong Kong, 1996. http://library.cuhk.edu.hk/record=b5888658.
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by Li Chun-Kit Patrick.Thesis (M.B.A.)--Chinese University of Hong Kong, 1996.
Includes bibliographical references (leaves [87-90]).
ACKNOWLEDGEMENT --- p.ii
ABSTRACT --- p.iii
TABLE OF CONTENTS --- p.vi
LIST OF TABLES --- p.viii
INTRODUCTION --- p.1
LITERATURE REVIEW - DEVELOPMENT OF SMART CARD --- p.4
Terminology --- p.4
General Application of Smart Card --- p.6
DESCRIPTION OF MONDEX --- p.14
History of Mondex --- p.14
Description of Mondex and Its Accessories --- p.16
Advantages of Mondex --- p.20
Disadvantages of Mondex --- p.22
COMPETITOR ANALYSIS --- p.24
Maestro --- p.25
Credit Card --- p.27
Electronic Payment System (EPS) --- p.29
RESEARCH METHODOLOGY --- p.35
Research Objective --- p.35
Research Design and Method --- p.36
RESEARCH FINDINGS --- p.39
Data analysis on the Whole Sample Basis --- p.39
Data Analysis by Type of Adopter --- p.50
RECOMMENDATION --- p.58
Characteristics of Potential Adopters --- p.58
Product --- p.59
Promotion --- p.63
LIMITATION --- p.70
APPENDIX 1: DIAGRAMS
APPENDIX 2: CHINESE QUESTIONNAIRE
APPENDIX 3: ENGLISH QUESTIONNAIRE
APPENDIX 4: FIGURES
APPENDIX 5: TABLES
BIBLIOGRAPHY
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Shu-Hui, Chang, and 張淑慧. "Study of the Graphic Design applied on Credit Card–A Case Study of using the Co-Branded Cards of Department Stores & Shopping Malls in Taiwan." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/60990870653737836710.
Full textAbstract:
碩士國立臺灣藝術大學
造形藝術研究所
96
In non-cash economics, credit card is the most popular among all the payments. In order to compete in credit card industry, the innovation and design of the credit card are mostly emphasized by card issuers. Therefore, understanding the trends of credit card design can assist card issuers on planning marketing strategies. The research is divided into three parts. The first part is to collect the information of credit cards in Taiwan from papers, magazines, books and journals. By analyzing collected information, the progress, design and knowledge of credit cards and department store brand cards can be examined. The second part of the research is to conduct KJ Method to analyze the differences of chosen design subjects, used pictures and applied colors in department store brand classic cards issued in Taiwan before June, 2007. In order to analyze the meaning behind the image of department store brand cards, the method of Semantic Differential is applied in the last part of the research. The differences of image recognition for different types of brand cards are studied. In general, the conclusion of the research provides a practical reference for the designers and enterprises. The results of research are as followed: 1. Recently, the subject of design for department store brand card is mainly focused on corporate visual identity. Vivid and bright color is preferred; symbols, dolls and illustrations are the main trends on the image presenting. 2. Those department store brand cards with concrete images of exquisite romantic or succinct simple design are highly appraised. With abstract images, some could well-present the meaning of what an institution intends to show as well. However, those cards with boring, abstract or meaningless geometric shapes get lower evaluation. Besides, some concrete pictures would get negative reactions with poor presentation or idiosyncrasy. 3. The results of the survey show that most people have positive responses on the department store brand card with vivid or bright color design. In comparison, less people would be attracted to the colorless design.
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Stephenson, Lynda Rutledge. "Auto biography a daughter's story told in cars /." 2005. http://louisdl.louislibraries.org/u?/NOD,206.
Full textAbstract:
Thesis (M.F.A.)--University of New Orleans, 2005.Title from electronic submission form. "A thesis ... in partial fulfillment of the requirements for the degree of Master of Fine Arts in Drama and Communications Creative Writing"--Thesis t.p. Vita. Includes bibliographical references.
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Wang, Wen-Houng, and 王文宏. "An Adaptive Personalization Decision Model for Supporting Department Stores’ Co-Brander Cards Design." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/15761481654031969717.
Full textAbstract:
碩士真理大學
管理科學研究所
91
In the traditional suppliers-retailers-customers business model, the responsibility of suppliers is to design products, retailers then choose some of the products from the suppliers and put it on the shelf, and customers then can only play a half-chooser role in this model. We believe that a good strategy for the suppliers and retailers is viewing their consumers as decision makers. It means that let consumers design their favorable products by themselves, and choose one form what they designed. To support the customers design their favorable products, we propose a model, which integrates value-focused thinking, conjoint analysis and analytic hierarchy process in one system. To verify its performance, we apply our model to support customers to design department stores’ co-brander cards by themselves and compare our model with traditional AHP models. Experimental results of this case showed that the performance of our model is better than that of traditional AHP models.
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"An empirical evaluation of the effectiveness of Octopus implementation." 1998. http://library.cuhk.edu.hk/record=b5889435.
Full textAbstract:
by Tse Kwong Keung.Pages 52-56 and 74 in clear holder.
Thesis (M.B.A.)--Chinese University of Hong Kong, 1998.
Includes bibliographical references (leaf 99).
Questionnaries in English and Chinese.
ABSTRACT --- p.ii
TABLE OF CONTENTS --- p.ii
LIST OF ABBREVIATIONS --- p.v
LIST OF APPENDICES --- p.vi
LIST OF TABLES --- p.vii
LIST OF EXHIBITS --- p.ix
PREFACE --- p.x
Chapter
Chapter I. --- INTRODUCTION --- p.1
Title of the Project --- p.1
Terms of Reference --- p.1
Objective --- p.2
Chapter II. --- BACKGROUND --- p.4
Overview of the Octopus System --- p.4
Overview of the Octopus System Bus Equipment --- p.6
Fare collection system on LRT Feeder and Auxiliary Bus Routes --- p.9
Pre-Octopus Fare Collection System --- p.9
New Fare Collection System with the Introduction of Octopus System --- p.10
Implementation Measures --- p.11
Implementation Measures to Prepare Passengers to Use Octopus System on Buses --- p.11
Implementation measures - CSL --- p.11
Implementation measures - LRT --- p.13
Implementation Measures to Prepare Staff to Launch Octopus System on Buses --- p.14
Chapter III. --- METHODOLOGY --- p.16
Sources of Information --- p.16
The Questionnaire Surveys --- p.17
Questionnaire Survey for LRT Bus Passengers --- p.17
Questionnaire Survey for LRT Bus Traffic Staff --- p.18
Data Analysis Tools --- p.19
Chapter IV. --- FINDINGS --- p.20
Literature Review --- p.20
The Systems Development Cycle --- p.20
The Systems Development Cycle of Octopus System in LRT Buses --- p.24
Systems Implementation Measures Getting People Ready to Use the New System --- p.25
Measures of gaining acceptance by passengers and staff --- p.26
Measures of obtaining passengers and staff performance --- p.29
Education and training --- p.30
Performance aids --- p.32
Findings from Questionnaire Survey for LRT Bus Passengers --- p.33
Demographic Profile --- p.33
Effectiveness of Promotion Channels on Octopus Card to Passengers --- p.33
Number of Trips on LRT Buses Per Week by Respondents --- p.34
Fare Paying Methods of Respondents --- p.34
Competence of Respondents in Using Octopus Card on Buses --- p.35
Most Effective Methods to Educate Passengers on Octopus Card Usage --- p.36
Findings from Questionnaire Survey for LRT Bus Traffic Staff --- p.36
Demographic Profile --- p.36
Personal Computer Experience Prior to Octopus Bus Equipment Training --- p.37
Evaluation of DDU Operations Training Course --- p.37
Staff Perceived Level of Competence to Operate the DDU During Octopus System Launching --- p.38
Measures Proposed by Staff to Enhance Competence to Operate the DDU --- p.39
Evaluation of BDC Operations Training Course --- p.39
Staff Perceived Level of Competence to Operate the BDC During Octopus System Launching --- p.40
Measures Proposed by Staff to Enhance Competence to Operate the BDC --- p.41
Chapter V. --- CONCLUSIONS AND RECOMMENDATIONS --- p.42
Strengths of Implementation Measures on Passengers --- p.42
Weaknesses of Implementation Measures on Passengers --- p.43
Recommendations of Implementation Measures on Customers --- p.44
Strengths of Implementation Measures on Staff --- p.46
Weaknesses of Implementation Measures on Staff --- p.47
Recommendations of Implementation Measures on Staff --- p.48
APPENDICES 1-11 --- p.50
TABLES 1-18 --- p.75
EXHIBITS 1-6 --- p.93
BIBLIOGRAPHY --- p.99
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"Theoretical examination and practical implementation on cryptography algorithms, digital money protocols and related applications." 1998. http://library.cuhk.edu.hk/record=b5889526.
Full textAbstract:
by Shek Wong.Thesis submitted in: December 1997.
Thesis (M.Phil.)--Chinese University of Hong Kong, 1998.
Includes bibliographical references (leaves 90-[94]).
Abstract also in Chinese.
Chapter 1 --- Introduction --- p.1
Chapter 1.1 --- Electronic Commerce --- p.3
Chapter 1.2 --- Electronic Cash --- p.7
Chapter 1.3 --- What This Report Contains --- p.9
Chapter 2 --- Cryptographic Background --- p.11
Chapter 2.1 --- Euler Totient Function --- p.12
Chapter 2.2 --- Fermat's Little Theorem --- p.12
Chapter 2.3 --- Quadratic Residues --- p.12
Chapter 2.4 --- Legendre Symbol --- p.13
Chapter 2.5 --- Jacobi Symbol --- p.14
Chapter 2.6 --- Blum Integer --- p.16
Chapter 2.7 --- Williams Integer --- p.18
Chapter 2.8 --- The Quadratic Residuosity Problem --- p.19
Chapter 2.9 --- The Factorization Problem --- p.20
Chapter 2.10 --- The Discrete Logarithm Problem --- p.20
Chapter 2.11 --- One-way Functions --- p.21
Chapter 2.12 --- Blind Signature --- p.22
Chapter 2.13 --- Cut-and-choose Methodology --- p.24
Chapter 3 --- Anatomy and Panorama of Electronic Cash --- p.26
Chapter 3.1 --- Anatomy of Electronic Cash --- p.26
Chapter 3.1.1 --- Three Functions and Six Criteria --- p.28
Chapter 3.1.2 --- Untraceable --- p.29
Chapter 3.1.3 --- Online and Off-line --- p.30
Chapter 3.1.4 --- Security --- p.32
Chapter 3.1.5 --- Transferability --- p.33
Chapter 3.2 --- Panorama of Electronic Cash --- p.34
Chapter 3.2.1 --- First Model of Off-line Electronic Cash --- p.34
Chapter 3.2.2 --- Successors --- p.35
Chapter 3.2.3 --- Binary Tree Based Divisible Electronic Cash --- p.36
Chapter 4 --- Spending Limit Enforced Electronic Cash --- p.37
Chapter 4.1 --- Introduction to Spending Limit Enforced Electronic Cash --- p.37
Chapter 4.2 --- The Scheme --- p.41
Chapter 4.3 --- An Example --- p.44
Chapter 4.4 --- Techniques --- p.47
Chapter 4.5 --- Security and Efficiency --- p.51
Chapter 5 --- Interest-bearing Electronic Cash --- p.53
Chapter 5.1 --- Introduction to Interest-bearing Electronic Cash --- p.53
Chapter 5.2 --- An Example --- p.55
Chapter 5.3 --- The Scheme --- p.55
Chapter 5.4 --- Security --- p.57
Chapter 5.5 --- An Integrated Scheme --- p.58
Chapter 5.6 --- Applications --- p.59
Chapter 6 --- Abacus Type Electronic Cash --- p.61
Chapter 6.1 --- Introduction --- p.61
Chapter 6.2 --- Abacus Model --- p.63
Chapter 6.3 --- Divisible Abacus Electronic Coins --- p.66
Chapter 6.3.1 --- Binary Tree Abacus Approach --- p.66
Chapter 6.3.2 --- Multi-tree Approach --- p.57
Chapter 6.3.3 --- Analysis --- p.69
Chapter 6.4 --- Abacus Electronic Cash System --- p.71
Chapter 6.4.1 --- Opening Protocol --- p.71
Chapter 6.4.2 --- Withdrawal Protocol --- p.74
Chapter 6.4.3 --- Payment and Deposit Protocol --- p.75
Chapter 6.5 --- Anonymity and System Efficiency --- p.78
Chapter 7 --- Conclusions --- p.80
Chapter A --- Internet Payment Systems --- p.82
Chapter A.1 --- Bare Web FORM --- p.82
Chapter A.2 --- Secure Web FORM Payment System --- p.85
Chapter A.3 --- Membership Type Payment System --- p.86
Chapter A.4 --- Agent Based Payment System --- p.87
Chapter A.5 --- Internet-based POS --- p.87
B Papers derived from this thesis --- p.89
Bibliography --- p.90
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Su, Tang-Hao, and 蘇堂豪. "A Study of Applications of Smart Card to The Chain Store Business Model." Thesis, 2002. http://ndltd.ncl.edu.tw/handle/51665371272993210733.
Full textAbstract:
碩士國立成功大學
會計學系碩博士班
90
Abstract of thesis With the advent of E-commerce and the advance of information technology, online transaction security and reliable customer service became the key to win customers’ hearts to achieve business success, particularly when Consumer Relationship Management is of increasing importance in the highly competitively market today. Chain-Store has become a driving force for Taiwanese business. This signifies the rich value-generating capability with strong national network systems that enjoys a competitive edge for the booming e-commerce. The heightened security feature and multitasking characteristic of the smart card make it a valuable tool for various industries and creates infinite market opportunities for the future. This objective of this paper is to investigate the applicability of smart cards to the chain store business through a real-life case study of the introduction of the smart card. This study proposes to explore various strategies of applying smart cards in today’s market environment and the potential difficulties of its application. Smart cards have enjoyed a steady growth in global market, with higher penetration and prevalence for everyday use. Asian market for smart cards has developed greatly, in particular with the success of Octopus Card in Hong Kong. In addition, the chain store industries have adopted smart cards for better efficiency of consumer relationship management, with online service to integrate the expanding service market. Smart cards are beneficial not only because they are a powerful strategic tool for customer relationship management, but also due to their supplementary values based on the high-tech feature that can enhance the characteristics of chain store industries, service and convenience-oriented. This competitive edge of smart cards allow marketers to lower the cost, increase communication efficiency with customers and thus generate more profits. The key concern for smart cards application is it’s cost effective. The relatively high cost of importation of information technology needs to be evaluated to meet the budget. Although smart cards are powerful tools for e-commerce, customer relationship management, and mobile communication, there exist several roadblocks including issues of establishment and maintenance of information system, governmental regulations, suppliers’ capability and general consumers’ acceptance toward smart cards. Holding an optimistic perspective, careful evaluations for diffusion of innovation of smart cards will be presented in this study. This main interest of this study is analyzing the emergence of smart cards and its application in chain store industries in Taiwan. With real-life case studies, we are able to explore the current development stage and application situation of smart cards. With the background analysis of smart cards history, further analysis of the strategic mentality of chain store businesses, the process of physical trading of smart cards, issues of cost concerns and the potential difficulties of applying smart cards are discussed. This study concludes with suggestions for future research.
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Drexhagen, Patricio. "Tesla: a tech company selling cars - a story-driven valuation?" Master's thesis, 2021. http://hdl.handle.net/10362/122665.
Full text
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Ku, Ming-Msien, and 古明憲. "The Influence of Credit Card Authorized Store Installment and Bank Installment on Consumer’s Choice." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/87374585371236943078.
Full textAbstract:
碩士朝陽科技大學
財務金融系
103
Facing rising commodity prices and growing difficulty making ends meet, the department store has strongly promoted a wide variety of marketing plans involving installment payments for the anniversary celebration. As a result, on several occasions, people have waited in line to take advantage of the bargains. While striving to promote the department store's anniversary, is an installment payment interest rate of 0% able to increase the amount of shoppers' expenditures? In the face of stagnant wages and tougher economic conditions, various banks have introduced installment payment programs allowing the public to use their phone or computer to immediately arrange to pay bills in installments. Does this truly relieve financial pressure on consumers? When activity budgets are limited, how can publicity use creative methods to achieve the greatest benefit? This paper seeks to investigate factors influencing cardholders' intention to apply for installment payments, which can shed light on the installment payment discrepancies between banks and stores, enhance the efficiency of installment program marketing, and reduce installment cost waste. The research subjects consisted of members of the general public holding credit cards issued by a certain bank who were at least 20 years of age. A face-to-face interview survey yielded 252 valid questionnaires, and the resulting data was analyzed using SPSS statistical software. The study concluded that, when examining the factors of "gender" and "marriage," no significant difference existed between 0% interest rates provided by stores and banks, which indicates that the provision of 0% interest rates by banks should be fully acceptable. Are there differences between men and women with regard to the ability of installment payments to ease financial pressures? This study indicates that there is no difference. As for age and occupation, it was found that the corresponding and non-corresponding variables in each aspect are all significantly correlated with intention to obtain installment payments from banks and stores, and "age of 21-30" and "white collar worker" should be the chief targets of marketing.
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Kao, Ni-Wei, and 高妮薇. "A Study of Relationship between Loyalty Card Usage and Store Loyalty— Effect of Introspection." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/64394932325110888820.
Full text
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CHIU, YUEH-CHIAO, and 邱月嬌. "The Study of the Default Risk Factors of Credit Card in Financial Industry after Credit Card Storm." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/w2crv6.
Full textAbstract:
碩士中原大學
企業管理研究所
105
This study uses a quarterly basis of 28 domestic and foreign banks obtained from September 2001 to September 2016 and the applies the Panel Data of the fixed and random effect model for an empirical research. Discussion on issuing banks after the financial industry turmoil in 2007, This paper focuses on the relationship between credit card business indexes and default risks. Further,it subdivides the credit card business into seven specifications such as Total, Financial Holding Company, Non-Financial Holding Company, Valid Card Number above or below 250,000 and the Average Amount of Consumption per Card above or below NTD7,000 This work analyzes the impacts of credit card business indexes on the overdue loan ratio and allowance for bad debt coverage. By adding a speed adjustment coeffticient. the differences of speed adjustment for each specification of overdue loans and allowance for bad debt coverage will be measured. The empirical results show that the number of valid cards, the monthly credit card cancellation, revolving credit balances, revolving credit growth rates, the credit card interest income/total interest income were positively correlated with the overdue loan ratio. However, the monthly credit card issued was negatively correlated with the overdue loan ratio . It is because that the sample is affected by the subprime crisis on April 2007. The banking sector tended to more conservative offering the loans which indirectly led to decline the overdue loan ratio. The results of monthly credit card issued, revolving credit balances, the monthly advanced cash amount, and the revolving credit growth rate were positively correlated with the allowance for bad debt coverage. On the other hand, the monthly credit card cancellation and the monthly credit card bill were negatively correlated with the allowance for bad debt coverage. To analyze speed adjust ment, this study reveals that the speed adjusement coefficient is faster than others for the specification of the average amount of consumption per credit card less than NTD7,000. This indicates that the bank may quickly reach the expected allowance for bad debt coverage. However, the specification of valid card number below 250,000 cards shows the smallest speed adjustment coefficient. This means that it is relatively slow to get the expected overdue loan ratio for the banks.
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SHEN, AN-CHUEH, and 沈安爵. "The Business Strategy Analysis of Electronic Stored Value Cards Industry-A Case Study of A Company." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/h49u65.
Full textAbstract:
碩士輔仁大學
科技管理學程碩士在職專班
104
After【Act Governing Issuance of Electronic Stored Value Cards】come into force on January 23rd 2009, Electronic Stored Value Cards will have multipurpose payment options according to the new act . Based on new rule and regulation of the act , EasyCard foresee the business opportunity. In April, 2010 , EasyCard has officially provide the payment service for the small amount, Other Smart Card service providers such as I-pass, Icash, HappyCash has applied through Financial Supervisory Commission to issue Electronic Stored Value Cards licenses in 2013. Our research of case study is focus on “A Company”, which applied license in 2013 through Financial Supervisory Commission to apply to set up the Electronic Stored Value Cards company , they plan to enter small amount transaction market. Facing competition from EasyCard and other Electronic Stored Value Cards competitiors, the study will emphasize whether “A Company” can utilize its enterprise resources and the competitive advantage in small transaction market , and what kind of competitive strategy it is used will be the major topic for this research. This research will discuss present situation of domestic Electronic Stored Value Cards industry , carry out over all environment analysis to the domestic Electronic Stored Value Cards industry, and use SWOT analysis for the “A Company” as example to discuss the competitive advantage for small amount of transaction market.This research find, Taiwan is densely populated, the convenience stores and internet service are everywhere which helps the development of Electronic Stored Value Cards.Public Transporation like MRT, TRA, the high speed railway and bus are pivotal advantage for the Electronic Store Value Card .Finally by discussing “A Company” the development strategy and the suggestions, will be the reference to Electronic Stored Value Card entrepreneur to formulate the business strategy in the future.
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LEE, YONG-CHIN, and 李永欽. "The Study of the Legal Issue of Electronic Stored Value Card." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/83060962793751772887.
Full textAbstract:
碩士東吳大學
法律學系
104
In 2009, Taiwan passed the Act Governing the Issuance of Electronic Stored Card (The Act). Apart from former regulations that only banks can issue electronic money, the Act allows institutions other than banks to issue stored value cards. In other words, non-bank institutions may, via operation of the Act, receive funds from the public. It may produce an impact to the financial market. The thesis is concerned about financial security and consumer protection issues of electronic stored card arising after the Act. It is hoped that the thesis will provide a good analysis of the Act from those perspectives. Regulatory regimes of electronic money in Hong-Kong, United Kingdom and United State are studied and compared in the thesis. After the comparison, my thesis provides the following findings and suggestions. First, with respect to the financial security issue, the U.K. and Hong Kong law are more comprehensive. It is because, in these two territories, e-money issuing institutions are considered as banks and regulated in a more rigid way in regard to financial security. Second, regarding to the customer protection issue, it is recommended in the thesis that funds prepaid for electronic stored cared be eligible for deposit insurance. It will bring more protection to the consumer.
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Yang, Ching-Po, and 楊清波. "Discussion on the department store promotion content and the behavior of the credit card users -The Case of Department Store Customers of A Bank." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/axqb56.
Full textAbstract:
碩士銘傳大學
管理學院高階經理碩士學程
104
This study illustrates how to use the customer database to operate between credit card companies and cooperative companies. The author uses different types of cell phone messages (SMS vs. MMS) and different presentations of bonus points (fixed points vs. multiple points) to communicate with customers. The study focuses on the customers’ response rate and the spending during the special event. This study used the northern part of SOGO department for example, and tested two phases. In order to observe the customers response rate and spending, Phase 1, we sent the messages to the customers during 2015 Anniversary of SOGO, and phase 2, we sent the messages during 2016 Mother’s Day of SOGO to the customers who responded during phase 1. The effect of low cost SMS is significant. This finding helps the company communicate with customers in a more accurate and cost effective way.
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Miao-Chi, Chang, and 張妙琦. "A Study On Regulation of Electronica l Payment and Act Governing Issuance of Electronic Stored Value Cards." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/vaj58b.
Full textAbstract:
碩士國立臺北大學
法律學系法律專業組
104
Due to the highly development of international trade and the trades on the internet, many of the online shops apply the payment system to handle transactions between buyer and seller as a mediator. There are also various electronical payment tools or platforms for consumer to choose as his/her payment tools for foresaid online shops or international trades. Payment Processing Institutions Act came effective in 2015 and the latest amendment of Regulation of Electronical Payment and Act Governing Issuance of Electronical Stored Value Cards in the same year, consumer has more options on electronical payments which were lack of proper regulation before above regulations were effective. The thesis will be apart to five chapters to discuss the electronical payment system and its regulations with amendments. The methods of study, the scope of study and the motivation to study will be discussed in the first chapter. Chapter two will have a general description of electronical payments includes its definition, meanings, features. Also, the electronical payments will be clarified with different standards in the same parts of thesis. The third chapter will make introduction of Stored Value Cards which is constructed based on RFID or NFC systems, the third party payment will be simply introduced and the regulations of both electronical payments will be listed and compared in chapter 3 as well. The amendments of Payment Processing Institutions Act and the Regulation of Electronical Payment and the Act Governing Issuance of Electronic Stored Value Cards will be discussed in Chapter 4. In the last chapter of this thesis, a conclusion and questions of the amendments will be discussed.
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Hsu, Sheng-Hung, and 許盛閎. "A Study on the Swiching Intentions from Micro Payment by Eletronic Stored Value Cards to Mobile Payment." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/8d3smb.
Full textAbstract:
碩士義守大學
資訊管理學系
104
The mature developments of smartphones have not only changed people’s lifestyles but also promoted economic growth which is from Otaku Economy to Slide Economy. However, with the rise of mobile payment, it will become customers’ main method of payment instead of traditional cash payment. In the past, related studies paid more attentions on the expansibility of mobile payment in the future and its relevance to e-commerce. But there are less discussions on compatriots’ willingness of using mobile payment and acceptance. Therefore, this study adopts Push-Pull-Mooring Model to discuss the acceptance of mobile payment in Taiwan. According to its push factors, pull factors and mooring factors, this research explores several variables that will make consumers to switch the traditional payment to mobile payment. The study used both internet and paper questionnaires to collect data. The total effective questionnaires are 150. This research used the regression analysis to test the hypotheses. The conclusions are as the followings. First, users’ switching intentions would be affected by pull factors. In other words, attractiveness of alternatives and convenience would increase transferring intentions. Second, the higher users’ satisfactions and trust are, the easier they will switch to mobile payment. Finally, the higher personal innovations and product knowledge are, the easier they switch to mobile payment. Nevertheless, moderating effects of mooring factors did not significantly influent the switching intentions.
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LEE, I.-CHUAN, and 李逸川. "The Research of the Differences in Consumer Behavior in Skin Cares and Cosmetics in the Department Store." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/37382568564291263612.
Full textAbstract:
碩士國立臺灣大學
商學組
100
More than 30% sales of the cosmetics came from the short one-month promotion activities like “Mother’s Day” and “Annual Sale” in the department store during the year. The main reason is the “Price”. In such short period, promotion price always can attract most of consumers to buy in these activities. However, it also impacts the sales in the other operating days. The department stores and the product companies are always trying to find out the strategies to raise the sales of the operating days except “Mother’s Day” and “Annual Sale”. Thus, this research will figure out the strategy mentioned above by several steps. First, the study will survey the related reports and research of the cosmetics product consumer behavior, and categorize the cosmetics product into two types which are skin-care products and makeup products. After using the questionnaire and interview with the experts, we identify some key purchasing factors which can influence the cosmetics consumer behavior except the “price”. Then we compare the difference of the behavior between skin-care product consumers and makeup product consumers.The conclusion of study is that the skin-care product consumers have high loyalty and the makeup product consumers have low loyalty. Based on the result of analysis, almost half of the skin-care product consumers choose “habitual purchasing” is one of the key purchasing factors. But most of the makeup product consumers don’t choose “habitual purchasing” which can be verified that this group is less pay attention to “habitual purchasing”.
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chen, Yu-da, and 陳昱達. "The Study on Business Strategy and Performance Assessment for Convenience Store Based on Balanced Score Card." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/82773403033204075695.
Full textAbstract:
碩士義守大學
工業工程與管理學系碩士班
95
The convenience store has become more and more spreaded widely and can not be ignored in our daily life. In the extremely competitive environment, the establishment of the business vision and execution of the strategy has been playing the essential success keys for the enterprise. In addition to the assessment of the financial performance, the balance score card also includes the customers, internal procedures, and learning and growth items in the assessment model and has become a very popular assessment tool recently. The purpose of this study is to analyze, through the questionnaire, the relationship between the performance indicators and the business types, strategies of the stores, locations and the intervening variables. Through the difference and chi-square analysis, the study discovered the findings as follow： 1. The results show that the convenience stores in the northern Taiwan follow mainly the offense strategy, and the defense strategy are adopted by the most stores in the southern Taiwan. 2. For the business types, the stores of the direct chain and authorization alliance adopt mainly offense strategy, the stores of the authorized alliance use defense strategy, and the reaction strategy is adopted by the volunteer alliance. 3. For different convenience stores of business types, level is though as the most important indicator to the performance of managing. Key words：Convenience store, business strategy performance indication, balanced score card
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Jung, Ko Shan, and 柯善容. "Study on Influence of Store Types, Sales Promotion and Credit Card Permits on Consumers'' Price Perception." Thesis, 1999. http://ndltd.ncl.edu.tw/handle/46824151452617546092.
Full textAbstract:
碩士輔仁大學
織品服裝學系
87
A variety of new retail store types have emerged amidst intensive competition in Taiwan in recent years. Store owners have used all possible means to lure consumer into willfully created buying situations. This study takes consumers'' price perception as the core of investigation in the hope of understanding how their price perception would affect their purchasing behavior in different retail stores, with or without credit card permit and with or without sales promotion. The study employs an experimental method which takes fashion products as its target. Questionnaire surveys were conducted with 120 female students of Fu Jen Catholic University. Three independent variables were taken into consideration: (1) constitution of different store types, (2)with/without credit card permit and (3) with/without sales promotion. Dependent variables included: (1) amount of money spent on purchases of clothing, (2) quantity of clothing items purchased, (3) amount of money spent on accessory purchased and (4) quantity of accessory items purchased. Analysis of 111 valid questionnaire responses indicates that the experimental situations dominated by credit cards and sales promotion did not show significant difference. However, in different store types, consumers show significant difference in purchasing behavior. In chain counters with scattered commodities, consumers spend higher money value on clothing purchases, they buy a greater quantity of clothing items, spend higher money value on accessory purchases, and buy a greater quantity of accessory items as compared to purchases in integrated flagship store. Accordingly, consumers will purchase lesser volumes and values in one package in flagship store with higher price perception than purchase in chain counters with lower price perception. It is hoped that the result of this research will benefit Taiwan'' clothing retailer in terms of store management.
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Cheng, Heng-feng, and 鄭恆峯. "A Study on Customer''s Satisfaction of Department Store and Hypermarket Credit Card Holders." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/r8afmm.
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碩士國立中山大學
國際經營管理碩士班
102
Taiwan is a competitive market in terms of credit card. Every year, thousands of hundreds of credit card are issued in the market. However, in order to make margin for the banking industry, more and more banking industry has strategic alliances with department stores and hyper markets. This study aims to discuss the customer satisfaction of department stores and hyper market credit card holders. According to the finding, the brand equity has a positive relevance on customer satisfaction. What’s more, the customer perceived value has a positive relevance on customer satisfaction. In addition, cost of switch has a positive relevance on customer satisfaction. To sum up, credit card companies should focus their branding strategy to build up a strong image of the brand. Besides, the companies should also offer premium products and service to the customers. Last but not least, in order to fence off the competitors, one must raise the cost of switch to improve customer satisfaction.
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Tsai, Ming-Hsiu, and 蔡銘修. "The Research on Relationship Between Satisfaction and Loyalty of Brand-Card Holder of The Department Store." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/582b98.
Full textAbstract:
碩士朝陽科技大學
休閒事業管理系碩士班
91
Based on the credit card business data from Bureau of Monetary Affairs, Ministry of Finance, the statistics shows that the number of credit card issued domestically had been more than 50 million as of the end of July 2002, and the amount of payment through credit card reached 771.8 billion NT Dollar. Thus, it is obviously that the credit card has become a very popular consuming financial instrument to most people in Taiwan. The prevalence of credit card also resulted in the variety of sorts and function of credit card. Recently, the banks issuing credit card take strategic alliance with alien industries to issue brand card as a major method to promote their credit card. The market analysis from National Credit Card Center of R.O.C shows that there are more than four hundred kinds of brand card and affinity card in Taiwan. As far as the number of issuance concerned, the joint-brand card with department store is taking the largest portion. And that card relates to consuming directly. Besides the purpose of reducing managerial cost, what the department store expects more through the distinct added-value offered by the joint-brand card is to construct its loyal customers and seize consumers’ data to benefit its plans and execution of marketing activities. Therefore, almost every department store views the issuance of its joint-brand card as the most important task. But because the competition is too fierce, the conditions of applying joint-brand card are getting looser, and the process to get a credit card is very easy. This situation also causes the gradually increasing portion of “idle cards”. To the department stores, whose joint-brand cards take almost 60% of market, expect to offer enough special interests and inducement to develop and solidify their loyal customers to create profit for their businesses. However, is high issuance equivalent to high customer satisfaction and loyalty? This essay will take the department stores with highest issuance of joint-brand card as the object to conduct an advanced research about the relationship between satisfaction and loyalty of the department store brand cardholders. This research collected data through interviewing cardholders with questionnaires on the spot of cardholder service centers in Shin Kong Mitsukoshi, KS Sogo Taichung and Chungyo Department Store separately. The effective answered questionnaires are 314 pieces. The conclusion of research reveals the following: 1. The cardholders’ satisfaction at the service and functions offered by department store brand card has positive influence on the whole satisfaction at that card. 2. Cardholders’ whole satisfaction at department store brand card has positive influence on loyalty consuming with such card. 3. “Applying gifts”, “ Service attitude of department store”, “ the offer of travel safety insurance” and “The credit of borrowing cash” have significant influences on the satisfaction at department store brand card. 3. The joint-brand cardholders of these three department stores are more satisfied with these department stores’ business images and service related factors, but they are less satisfied with those items of“ The conversion of accumulated bonuses”, “ The circulation interest rate”, “The special discount for cardholders” and “Free parking hours”. The department stores must do something to make improvement on these urgent items. Keywords：department store brand-card, customer satisfaction, customer loyalty
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Chen, Jung-Kun, and 陳榮坤. "A Study on Service Satisfaction Analysis of Electronic Stored Value Cards Corporation- with EasyCard as a Case Study." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/nje8b8.
Full textAbstract:
碩士國立勤益科技大學
工業工程與管理系
106
With the technological development, the application of electronic ticketing has become very popular. In an efficiency modern society, time is money and payment methods like EasyCard can use to replace money transactions. It’s not only save time and more convenient but also has stored value features to avoid carrying too much cash. An EasyCard in your hand is infinite and it can complete the transaction more quickly and efficiently. This study uses the EasyCard of the electronic ticketing industry as an example. It’s composed of four dimensions: “Electronic ticket industry service quality,” “electronic ticket industry product knowledge,” “electronic ticket industry product value,” “electronic ticket industry customer loyalty”. The causal diagram is adopted to comprehend how consumers evaluate the differentiations among each dimension. The questionnaires are analyzed and validated by means of Structural Equation Modeling (SEM) analysis and AMOS software. According to the results of the questionnaire analysis, "service quality" has a positive impact on "product knowledge", "product value" and "Continuous use". "Product knowledge" has a positive impact on "product value" and "Continuous use". "Product value" has not a positive effect on " Continuous use".
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Pan, Jau-Horng, and 潘昭宏. "A Study on the Applicable Fund for the Stored Value Card Issuing Company." Thesis, 2000. http://ndltd.ncl.edu.tw/handle/07440662687315840073.
Full textAbstract:
博士國立交通大學
經營管理研究所
88
Abstract Stored value card is pre-paid card. A holder of stored value cards pays before consumption. The stored value cards issuing company might gain investment benefit due to the unused prepaid amount. Furthermore, an issuing company could obtain the balance for voided card if stored value cards are lost, broken or beyond the time limit. These benefits are the key factors for an issuing company to recover the cost if the service charge is regulated. The value contained in stored value card is similar to the characteristics of inventory. Therefore, the diagram used for analyzing the consumption of inventory may be suitable for analyzing the consumption of stored value cards. The diagram has been adopted in determining the Target Cash Balance by Baumol (1952). In this study, the diagrams are used to develop the analysis unit of model. By combining all analysis units, we could get the revenue flow and consumption flow of stored value card, which are conducive to the estimates of the unused prepaid amount and balance for issuing company. The unused prepaid amount of stored value cards per period equals the cumulative value of net cash inflow per period for issuing company. The cash inflow comes from the ticket revenue and the cash outflows are paid to the service providers through clearing account. The cash outflow is affected by the usage rate of stored value cards and the clearing pattern agreed by stored value cards issuing company and service-providing units. We take four factors -- the ticket revenue, the using speed of stored value cards, whether the full amount of stored value card is used up, and the clearing pattern between stored value cards issuing company and service-providing units — in this work to study the voided amount. One possible value from each dimension is employed to construct the basic model. The value of one dimension per time is changed to construct other models. The proposed models are suitable for the cases with one service provider or multiple service providers, when the clearing patterns are similar. If the clearing patterns or the clearing days are different, we must divide the ticket revenues into various amounts proportional to the consumption in each service for each day. With classified ticket revenue and the corresponding consumption in each day, we formulate the cash flows accordingly. The cash flow for this case could be obtained through combining all cash flows. Besides, we take value into those analysis models. We draw the timing diagrams of voided amount of stored value cards and its investment benefit. The comparative static study for voided amount of stored value cards is implemented. It is found that voided amount of stored value cards increases when ticket revenue per day, the adding rate of ticket revenue per day, the used cycle of ticket, the balance ratio of ticket or the clearing cycle increases. This value has opposite change direction with the using speed of stored value cards. Furthermore, the elasticity and its order among some variables for unused prepaid amount of stored value cards change if the value of variables or period changes. In general, the unused prepaid amount of stored value cards is deeply affected by ticket revenue per day, while it is lightly affected by the using speed of stored value cards. After analyzing the revenue flow and consumption flow of stored-value tickets, a method is proposed to estimate the value for voided tickets. Balance ratio could be applied to reach a good result in the process of estimation. It is shown that the estimator of balance ratio remains the same for constant and accelerated consumption rates. However, balance ratio will change if the ticket revenue is growing.
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"Can I bring my cars in case we write a story? Supporting struggling readers." Thesis, 2013. http://hdl.handle.net/10388/ETD-2013-03-992.
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The research describes the experience of a beginning special education teacher who examined and adapted her teaching practices to attempt to meet the learning needs of the young struggling readers and writers with whom she was working. Autoethnography allowed the researcher to probe and analyze her classroom practice. As the researcher shares her teaching experiences simplistic solutions to reading difficulties are discounted as ineffective. The hegemony of standards-based instruction and assessment practices are challenged. An educational system whereby some students are labeled as deficient due to their sociocultural or socioeconomic differences is viewed through a critical lens. The researcher proposes that fostering students’ freedom to express their knowledge using multimodal expression while supporting students within their zones of proximal development is the key to enhancing literacy learning. Creating learning opportunities that allow students to build on their strengths and pursue their interests ameliorates the injustice of the typical skill drill lessons regularly prescribed for students struggling in school. Teachers need to be respected as professionals who can make programming decisions that are specifically designed to support students at their level of need.
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Ping, Lin Chiu, and 林秋萍. "The exploratory research on scale development by story card for young children’s self management." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/18473693248219927039.
Full textAbstract:
碩士輔仁大學
兒童與家庭學系碩士班
97
Based on the principle of Goleman’s basis of emotional intelligence quotient (EQ), this study plans to set up an evaluative tool specific for self management in young children, including achievement motivation, delay of gratification, autonomy, frustration tolerance, optimism, and commitment. By using the interview method specific for children’s real life, the results are prepared to develop the questions of story situation. A test specific for “EQ of Self Management in Young Children” is used as the research tool in this study. Study subjects are 54 5-years old children. They are tested by story card and the data are analyzed by reliability and validity analysis and summarized in complicated testes as well as in simple testes. Results indicated that: 1. by reliability analysis, the range of Cronbach’s value in each individual test is between 0.656 to 0.831 and 0.922 in total tests. It is speculated that results from individual or total tests contain excellent reliabilities; 2. by validity analysis, results indicated a positive relationship through individual tests; 3. the Cronbach’s value of complicated test is 0.921. Results indicated an excellent reliability of complicated test; and 4. the Cronbach’s value of simple test is 0.826. Results indicated an excellent reliability of simply test. Taken together, according to the results obtained from this research, the consistence of “EQ of Self Management in Young Children”, which contains the higher reliabilities, indicates that it provides an evaluative tool with reliability and validity.
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LU, JIA, and 盧佳. "A Study on the Consumer Behavior of Electronic Stored Value Cards by Using the Decomposed Theory of Planned Behavior Model." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/cxz3uz.
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碩士國立宜蘭大學
應用經濟與管理學系經營管理碩士班
106
The study explores the behavioral patterns of consumers using electronic stored value cards through the theory of planned behavior and the decomposed theory of planned behavior. In addition, it will test whether there are significant differences in the behavioral patterns of consumers between the four types of electronic stored value cards in Taiwan. Finally, the influence on the parameters of the model estimation is discussed by the simple and the weighted average degree of agreement in the framework of the decomposed theory of planned behavior. The results show as following: (a) there are non-significant influences on“Perceived Behavioral Control” of the theory of planned behavior, “Perceived Usefulness” and “Facilitating Conditions-Technology” of decomposed Theory of Planned Behavior Model, but the rest are all significantly positive influences. (b) The types of electronic stored value cards do not have a regulatory effect on the usage behavior model. (c) The effects on the simple and weighted average consents on the model are not different. According to the research results, there is some advice to these firms as following: They could extend to the exclusive channels and discounts to differentiate them from other competitors. They are able to set up about the equipment usage teaching to improve the ability of the consumers to use by themselves, and establish a perfect online payment service and fast update the transaction records to satisfy consumers demand. Through the groups, it will improve the use of electronic stored value cards.
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Lam, Pham Xuan, and 范藍. "PACARD: A PERSONALIZED ADAPTIVE CARD-BASED INTERFACE FOR MOBILE LEARNING APPLICATIONS DISTRIBUTED ON APP STORES." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/ezwfya.
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博士國立中央大學
資訊工程學系
106
This research proposes and evaluates PACARD (Personalize Adaptive CARD-based interface) that provides learning materials in an adaptive way. Basically, PACARD suggested and changed related cards over time in response to learners, thereby personalizing each user’s experiments. It combines card-based design and spaced repetition learning technique to output a personalized adaptive mechanism that enables learners to study, and review learning content efficiently. PACARD address the problems of mobile learning app distributed on the app stores, including the issues of screen size, low engagement, and prolonged screen time. More specifically, this interface has a flexible card-based design, which is compatible with various types of mobile devices thus overcoming the screen size challenge. Yet, some other techniques were integrated such as, push notifications, and badges that aim to increase learner’s engagement. In addition, the problem of screen time is overcome through an integration of PACARD on the Smartwatch combined with voice command, text to speech, and wrist gesture. A mobile application called “English Practice” has been developed wherein a card-based interface named PACARD was implemented. Empirical studies were conducted with about 170,000 online users to evaluate PACARD’s effect on learners’ engagement and memory retention. In terms of memory retention and users' preference in PACARD, it results in better retention and enables the learning items to be more appealing to the users as the users related to their own learning progress. In addition, PACARD increased the number of user sessions, duration of use, and retention of app. Moreover, we also observed how our adaptive mechanism meets user preference and investigated learners’ habits and behaviors, thus providing greater understanding of PACARD use.
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Yuan, Hsiu-Hui, and 袁秀慧. "Feasibility of Discussing the Integrating of \"The Act Governing Electronic Payment Institutions\" and \"Act Governing Issuance of Electronic Stored Value Cards\"." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/3x5b82.
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陳章正. "A study on IC (integrated circuits) stored value card for retailing consumers payment application at Taiwan." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/83299329718767998030.
Full textAbstract:
碩士國立政治大學
資訊管理研究所
92
In the developed countries, IC card now widely applies in the traffic, communication etc. The application grows up fast and it developed in the retailing little by little. Now the trades of the retailing still pay in cash. Especially the trades of the convenience stores are the type of the little-money-many-times. In the type, it is unfit for credit card. If we use IC saving card for paying in the retailing, it is very fine for the retailing and consumers. Because the paying method has the advantages of low-cost, safety, convenience and so on. The study begins with the retailing operation, changes, future of our country, then understands the business application of the IC card. And the study bases on the need of consumers, stores and banks to explore, then finds the application and operating model of IC card in the convenience stores. In the end, the study summaries the integrated paying usefulness of IC card in our country. The purpose of the study focuses on understanding the operating model of IC saving card overseas. And it explores the actual operating environments of the IC saving card in our country. Finally, it supplies the relative planning reference of the retailing and the banking for our country.
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Tsai, Wei-Chen, and 蔡維宸. "Using A Stored-Value Card to Provide An Added-Value Service of Payment Protocol in VANET." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/99751246000989967592.
Full textAbstract:
碩士朝陽科技大學
資訊工程系碩士班
101
With the rapid development of Internet applications, added-value service is widely used in the Internet. The added-value service provides different kinds of services for users. In, this thesis, we propose a stored-value card to provide an added-value service of payment protocol in Vehicular Ad Hoc Networks (VANET). When users want to enjoy the added-value service, the service provider checks the request and sends it to the payment gateway. Then, the payment gateway will forward the transaction message to the Issuer and Acquirer to process it. Our scheme uses symmetric cryptography and digital signature to solve the security problem of payment scheme in VANET. Our scheme achieves protection against double-spending, unforgeability, non-repudiation, anonymity and the recovery issue.
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Chang, Yung-Yen, and 張詠彥. "The key success factors in the development of professional stores: Take second-hand cars as an example." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/25k47a.
Full textAbstract:
碩士國立彰化師範大學
企業管理學系
106
Retailers are constantly changing. The industry continues to break through the status into a lively and vibrant community. It is a field where people enjoy shopping, life, entertainment, dining and fashion trends.With the progress of industrial and commercial society, people demand more and more of the vehicle transportation. However, the demand of the vehicle is increased. It not only promoted the sale of new car, but also increased the quantity of circulation for used car. Therefore, no matter new car business store or used car company set up mushrooming. This research would explore about the type of professional stores, the development of professional stores, and the development of used car market in professional stores. More importantly thing is that what is the key element for building a large professional store? This study analyzes the used car wholesale in Taiwan from the perspective of used car sales. To understand the changes of market structure, firm behavior and business performance. And observe the important factors affecting the development of used car sales. The study found that the use of second-hand car malls has its own necessity, but it also needs to take into account the comfortable shopping environment, convenient transportation and parking space. Even multi-level shopping options, such as: the car out of the surrounding services and leisure, entertainment, enjoy food and other places to meet all needs of a car shopping mall.