Academic literature on the topic 'Strategic orientation performance model'
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Journal articles on the topic "Strategic orientation performance model"
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Chevrollier, Nicolas, Jianhong Zhang, Thijs van Leeuwen, and André Nijhof. "The predictive value of strategic orientation for ESG performance over time." Corporate Governance: The International Journal of Business in Society 20, no. 1 (2020): 123–42. http://dx.doi.org/10.1108/cg-03-2019-0105.
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Purpose Despite the scholarly attention for the integration of sustainability within business strategy and processes, little is known about how strategic orientations of companies influence this integration. Drawing on stewardship theory, this paper aims to analyse the influence of strategic orientation of companies on their environmental, social and corporate governance (ESG) performance and the moderating effect of three different political models of economy (Rhine, British and American). Design/methodology/approach This paper creates a measurement for strategic orientations by using a coding scheme with a five-category evaluation matrix. The main empirical analysis is done by a fixed-effect model with a panel data set covering 179 publicly traded companies over the 2009-2016 period. Findings The conclusions of this paper present that – consistent over time – a stronger orientation on stewardship positively associates with higher ESG performance. Additionally, the political model of economy significantly alters the relationship indicating the effect of strategic orientation on ESG performance. The relationship is significantly stronger in the Rhine model and significantly weaker in the British model, when both compared to the American model. Originality/value The implications of this paper are vital to understanding corporate strategic orientation and its relationship to actual corporate behaviour and long-term performance. Implementing the elements of focus, motivation, commitment, support and communication linked to a stewardship orientation is fundamental to achieve higher levels of sustainability performance.
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Shah, Hassan Ahmed, Muhammad Yasir, Abdul Majid, Muhammad Yasir, and Asad Javed. "Promoting strategic performance through strategic orientation and strategic renewal." Management Decision 58, no. 2 (2019): 376–92. http://dx.doi.org/10.1108/md-04-2019-0536.
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Purpose The purpose of this paper is to explore the ways in which strategic orientation (SO) and strategic renewal (SR) could create the possibility for improving strategic performance (SP). The indirect effect of SO was also tested in this study. Furthermore, by using the moderated mediation model, the authors also investigated the moderating role of organizational ambidexterity (OA). Design/methodology/approach The results of this cross-sectional study are based on a survey conducted on 1,430 owner/managers of SMEs. To analyze the relationship among variables, this study used descriptive, correlation and hierarchical multiple regression approach. Findings Results revealed that SO positively affects SR and SP in SMEs. Furthermore, the mediating role of SR between the relationships of SO and SP was also confirmed. Moreover, OA strengthens the connection between SO, SR and SP. Practical implications The current study provides new insights for strategic planning and management by focusing on SO along with its different dimensions. Therefore, it provides new guidelines and a roadmap that would be helpful in achieving the objectives of SP. Originality/value The study makes significant contributions to the extant literature by adding new knowledge about the positive impact of SO on SP. Moreover, with the analysis of mediating role of SR in this relationship, the study has made significant addition to the existing literature on SP. Furthermore, moderated mediation model adds value to the existing body of knowledge.
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Darmanto, Darmanto, Sri Wardaya, Lilis Sulistyani, and Basuki Sri Rahayu. "A Model of Mixed Strategic Orientations Based on Environment in Achieving a Tough Performance of MSMEs." Ijtimā'iyya: Journal of Muslim Society Research 5, no. 1 (2020): 19–36. http://dx.doi.org/10.24090/ijtimaiyya.v5i1.3086.
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This study aims to design a model in achieving superior performance of MSMEs. The mixed strategic orientations of demography, economy and cultural values are used to design this model. The mixed strategic orientations consist of customer, competitor and innovation orientations. Demographic variables consist of age, experience and education. Economic variables consist of government, price, income and growth. Cultural value variables consist of Javanese, Chinese and Padang cultural values. Customer orientation variables have an antecedent variable that consist of entrepreneurship, reward and learning. The change orientation variable moderates the customer and competitor orientations to the innovation orientation. Variable of competitive advantage mediates customer and competitor orientations on MSMEs’ performance. The population of this study consists of food MSMEs in Central Java. The 750 samples are chosen with convenient sampling technique. Data analysis mrthod used the Cross-tab Analysis and Structural Equation Model (SEM). The result of this research is a model explaining that demography, economy and cultural values influence antecedent variables of customer orientation, dimension of strategic orientations and organizational performance. The antecedent variables affect customer orientation; the dimension of strategic orientations affects performance; Variable of change of capacity unmoderates customer and competitor orientations on innovation orientation. Variable of competitive advantage unmediates customer, innovation and competitor orientations on performance. An abstract should accompany each manuscript; it should be completely self-consistent (i.e., with no figure, table, equation or reference citations), not exceeding 250 words and written as a single paragraph.
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ACAR, A. ZAFER, and MEHTAP ÖZŞAHIN. "THE RELATIONSHIP AMONG STRATEGIC ORIENTATIONS, ORGANIZATIONAL INNOVATIVENESS, AND BUSINESS PERFORMANCE." International Journal of Innovation Management 22, no. 01 (2018): 1850009. http://dx.doi.org/10.1142/s1363919618500093.
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Today’s complex and competitive business environment restricts the managers to plan their futures strategically. Thus, strategic orientation approach is taking the place of traditional approach to strategic management by spreading strategic thinking to the employees like a corporate culture. The aims of this study are to explore the mutual relationships among market orientation, technology orientation, and organizational innovativeness, and to examine the joint effects of those key drivers on firm performance, and to advance the understanding of the role of the strategic orientations of the firms. Due to the general structure of the research model, a questionnaire survey on 161 manufacturing firms has been concluded. According to analysed data a strong relationship between strategic orientations and the firm performance is indicated. Foremost, the results show that product innovation can significantly assist a competitor-oriented firm in improving its financial performance, while a technology-oriented firm improving its growth and market performance.
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Gatignon, Hubert, and Jean-Marc Xuereb. "Strategic Orientation of the Firm and New Product Performance." Journal of Marketing Research 34, no. 1 (1997): 77–90. http://dx.doi.org/10.1177/002224379703400107.
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The authors seek to understand which of three different strategic orientations of the firm (customer, competitive, and technological) is more appropriate, when, and why it is so in the context of developing product innovations. They propose a structural model of the impact of the strategic orientation of the firm on the performance of a new product. The results provide evidence for best practices as follows: (1) A firm wishing to develop an innovation superior to the competition must have a strong technological orientation; (2) a competitive orientation in high-growth markets is useful because it enables firms to develop innovations with lower costs, which is a critical element of success; (3) firms should be consumer- and technology-oriented in markets in which demand is relatively uncertain—together, these orientations lead to products that perform better, and the firm will be able to market innovations better, thereby achieving a superior level of performance; and (4) a competitive orientation is useful to market innovations when demand is not too uncertain but should be de-emphasized in highly uncertain markets.
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Matikainen, Minna, Harri Terho, Petri Parvinen, and Anne Juppo. "The role and impact of firm’s strategic orientations on launch performance: significance of relationship orientation." Journal of Business & Industrial Marketing 31, no. 5 (2016): 625–39. http://dx.doi.org/10.1108/jbim-12-2014-0250.
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Purpose This study examines the role and relative impact of market orientation, product orientation and relationship orientation on new product launch performance, investigating product advantage and market-based assets as alternative mediating mechanisms, which link these strategic orientations to launch performance. Design/methodology/approach Survey data from the pharmaceutical industry are used to test hypotheses in the research model using partial least squares modeling. Findings Findings show that while each examined strategic orientation relates positively to launch performance, their performance effects and related mechanisms vary significantly. Results demonstrate a firm’s relationship orientation is the strongest predictor of launch performance, and accumulated market-based assets represent an alternative relational mediator besides product advantage linking firms’ orientations and launch performance. Research limitations/implications The empirical study is based on cross-sectional data collected in one specific industry sector. The authors encourage researchers to confirm the key findings in different industry and other contextual settings. Practical implications New product launch can be effectively managed as a relational activity. Firms benefit from paying explicit attention to strategic orientations and relationships. Especially, top management should foster a relationship-oriented organizational culture, develop relational competences and fully use the firm’s accumulated market-based assets for increased launch performance. Originality/value The study extends knowledge on the role of strategic orientations in launch performance by highlighting the significance of relationship orientations and providing novel knowledge on the key mediating mechanisms between strategic orientations and launch performance.
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Omar, Ahmad Raflis Che, Mohd Yahya Mohd Hussin, and Fidlizan Muhammad. "Assessing Strategic Orientation and Mosques Performance." Research in World Economy 10, no. 5 (2019): 30. http://dx.doi.org/10.5430/rwe.v10n5p30.
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Mosque plays important roles as the religious organization among Muslims. Despite a sacred place, there are some other socio-economic roles are carried out by these institution such as the Islamic teaching and learning centre, waqf and zakat (alms) management and hearse management. Nevertheless, currently there are increasing number of economic activities executed by mosque leaders to serve the local Muslims community. This study assesses the relationship between strategic orientation initiatives and mosque’s economic performance. The data is gathered through a structured questionnaire that was distributed amongst the mosques management committee leaders in the State of Selangor. The outcomes of path model analysis highlighted two important findings. First, the strategic orientation does exist among mosques management committee leaders. Second, relationship between strategic orientation and mosques non-financial performance is significantly related. The empirical evidence provides important initial exploration on enhancement of strategic orientation theory in the context of religion based organization. Drawing from the findings, we promote strategic choice for future mosque’s strategic engagement with certain types of valuable community based economic activities.
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Dutot, Vincent, and François Bergeron. "From strategic orientation to social media orientation." Journal of Small Business and Enterprise Development 23, no. 4 (2016): 1165–90. http://dx.doi.org/10.1108/jsbed-11-2015-0160.
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Purpose The purpose of this paper is to develop and test a framework of small and medium enterprises’ (SMEs) strategic orientation (SO) and its impact on social media performance. Moreover, it introduces a new concept, social media orientation (SMO) (composed of sales and business development (SBD) and visibility) to add in the model. Design/methodology/approach A quantitative approach was used and, based on a study of 257 SMEs, analyses were performed. A smartPLS analysis was judged appropriate regarding the sample size. Findings Results show that entrepreneurial orientation (EO) and customer orientation have a positive influence on SBD which in turn has a positive influence on social media performance. Visibility is positively influenced by EO and has an indirect effect on social media performance. Social media performance is therefore directly influenced by SBD and indirectly by visibility. Research limitations/implications The authors complete previous research that called for the introduction of different SO on a same study and go further as the author highlight the role of EO on visibility (and not only on business or performance). A second contribution lies in the conceptualization of SMO (defined here with SBD and visibility) and third in the measurement of social media performance through growth and attention. Practical implications SMEs first need to develop their visibility, and then link it to SBD. Originality/value This research is one of the first to explore SMEs’ SO on social media and proposes a new concept defined as SMO. It gives SMEs future direction on how to perform on these platforms.
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Lin, Yong, Jing Luo, Petros Ieromonachou, Ke Rong, and Lin Huang. "Strategic orientation of servitization in manufacturing firms and its impacts on firm performance." Industrial Management & Data Systems 119, no. 2 (2019): 292–316. http://dx.doi.org/10.1108/imds-10-2017-0485.
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Purpose The purpose of this paper is to provide implementation insights and implications regarding the strategic orientations of servitization by testing its impacts on firm performance, including financial performance and customer service performance. Design/methodology/approach Empirical research is conducted using an online survey disseminated to manufacturing firms in Southeast China. This research develops and verifies a strategic fit framework to understand the relationship between the strategic orientation of servitization and service innovation (SI), and its resulting impacts on firm performance. Findings The results show that service orientation (SO) has direct positive impacts on firm performance in the manufacturing sector. Customer orientation (CO) and learning orientation (LO) have no direct impact on firm performance, although they have indirect impacts on it via the mediating role of SI capability. Moreover, SO has a similar indirect impact on firm performance via SI capability. Research limitations/implications The survey focuses only on China; future studies should verify whether different cultural backgrounds impact the research results. Practical implications The results suggest that firms should build up three strategic orientations (SO, CO and LO) for implementing servitization to facilitate SI capability and, thus, to improve firm performance. Originality/value This research contributes to enhancing the theory of servitization by developing a strategic fit model of servitization and revealing the impact mechanism of servitization in the manufacturing sector.
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Fajarna, Yudi, Muhammad Adam, and Mukhlis Yunus. "THE EFFECT OF STRATEGIC INNOVATION AND MARKET ORIENTATION ON MARKETING PERFORMANCE WITH COMPETITIVE ADVANTAGE AS A MEDIATION VARIABLE AT PT PUPUK ISKANDAR MUDA." International Journal of Business Management and Economic Review 05, no. 04 (2022): 165–76. http://dx.doi.org/10.35409/ijbmer.2022.3419.
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This research aims to test The Competitive Advantage role as Mediation on the Strategy Innovation and Market Orientation effect on Marketing performance at PT Pupuk Iskandar Muda. The population was marketing employees at PT. Pupuk Iskandar Muda totaling 125 people. The sample used was 125 people who were taken using the census technique. The model was tested using Structural Equation Modeling (SEM). The result shows Strategic Innovation affects Advantage, Market Orientation affects Advantage, Strategic Innovation affects Marketing Performance, Market Orientation does not affect Marketing performance, Advantage affects Marketing performance, Advantage partially mediates the Strategic Innovation effect on Marketing performance, and Advantage fully mediates the Market Orientation effect on Marketing performance. These findings prove that the marketing performance improvement model at PT Pupuk Iskandar Muda is a function of increasing innovation and strengthening orientation towards the existing market so that it can have an impact on increasing product superiority in its competition. This tested model can be the basis for strengthening the theory and the combination of these verified models becomes a unified whole academic marketing performance model.
Dissertations / Theses on the topic "Strategic orientation performance model"
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Ross, Mitchell John Campbell. "Exploring Educational Institutions' Orientation in Relation to International Student Recruitment Performance: The Strategic Orientation Performance (SOP) Model." Thesis, Griffith University, 2009. http://hdl.handle.net/10072/366802.
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International education is an important, and expanding, global industry. However, much remains unknown about the international student recruitment industry, its key variables and its performance outcomes. This study addresses this lack of understanding. The research objectives of this study seek to enhance the current theoretical understanding of performance by initially investigating its relationship with market orientation and learning orientation. Secondly, the study seeks to investigate international student recruitment marketing within educational institutions to determine the relevance of these constructs and to determine the extent to which market orientation, learning orientation and innovativeness influence performance. Thirdly, the study seeks to investigate how the relationship between market orientation, learning orientation and performance differs across educational sectors and international student recruitment (ISR) marketing strategy types. In doing so, prominent strategy typologies are considered for their suitability as an investigative framework to explore ISR marketing strategies within educational institutions. As a result, the Value Discipline typology (Treacy & Wiersema, 1993, 1995) is found to be the most appropriate for this study due to its emphasis on value, rather than profitability or market share. Much of the literature investigating international education focuses on either student choice or student perception. A small body of empirical marketing literature pertaining to educational institutions is found within the literature. For example, within the international education domain, researchers have investigated marketing strategy (Elkin, Farnsworth, & Templer, 2008) and its relationship with performance (Mazzarol & Soutar, 2008) as well as the management of international student recruitment (Ross, Heaney, & Cooper, 2007). A strong positive relationship between market orientation and institutional performance is found within the university sector (Caruana, Ramaseshan, & Ewing, 1998; Hammond, Webster, & Harmon, 2006) although similar studies are not identified within other education sectors (Oplatka & Hemsley-Brown, 2007). Despite calls to understand the importance of learning orientation within the education sector (Austin & Harkins, 2008), the potential benefits of learning orientation to the sector are not yet known (Imants, 2003; Thomas & Allen, 2006).
Based on the collective findings from previous studies and considering the relationships between market and learning orientations, innovativeness and performance, the Strategic Orientation Performance (SOP) Model is proposed as a conceptual investigative framework. The SOP Model is a conceptual representation of the relationships proposed to exist between the constructs, market orientation, learning orientation, innovativeness (ISR), perceived external market effects and perceived organisational performance. The study adopted a quantitative methodology using a self-administered questionnaire delivered to respondents via email. The construction of the questionnaire followed a sequential process which involved adapting and pretesting existing scales to ensure the development of a psychometrically sound survey instrument. Data collection resulted in the gathering of 302 surveys appropriate for use in the analysis. Analysis included a number of statistical procedures such as correlation analysis, exploratory factor analysis, reliability analysis and Partial Least Squares (PLS) analysis. Overall, the findings provided support for the proposed SOP Model. However, significant differences were found across different strategy types and education sectors. The SOP Model extends previous orientation-performance models and enhances the relevance and applicability of this type of model across a wide variety of both profit and not-for-profit contexts. The previously unidentified marketing strategy, entrenched isolation, emerged during the study thus extending the Value Discipline strategy typology. This typology was validated as a means of identifying the prevailing market strategy within services. Lastly, within a discordant body of market orientation literature, this study aligns with one of the dominant paradigms and, thereby, provides a strong impetus for further research. Furthermore, future research will benefit significantly through the use of the SOP Model as a solid foundation for further discovery in this important research domain.<br>Thesis (PhD Doctorate)<br>Doctor of Philosophy (PhD)<br>Department of Marketing<br>Griffith Business School<br>Full Text
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Duckworth, Steven L. (Steven Lee). "Performance implications of corporate real estate strategic orientation." Thesis, Massachusetts Institute of Technology, 1992. http://hdl.handle.net/1721.1/12562.
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Thesis (Ph. D. in Building Economics)--Massachusetts Institute of Technology, Dept. of Architecture, February 1993.<br>Includes bibliographical references (leaves 144-153).<br>A central concept in strategic management is that congruence between organizational resources and environmental conditions is critical to performance. There are three basic types of organizational resources: human, monetary, and physical. How well a fIrm allocates these resources in pursuit of its product-market opportunities determines the level of congruence with its environment. Rapid technological change and shifting patterns of competition have put an intense strain on the ability of organizations to maintain such congruence. In spite of these pressures, limited attention has been given in both management theory and practice to the resource that is perhaps most apt to impair the adaptability of organizations, namely real estate. The objective of this study is to determine how the strategic orientation or profIle of a corporate real estate unit (i.e., its approach to problem solving, its risk propensity, its level of proactiveness, etc.) relates to performance. A six dimensional model of corporate real estate strategic orientation (labeled CRESO) is developed from various literatures and practitioner experiences. This model is validated based on key measurement criteria (e.g., theoretical and observational meaningfulness of concepts, internal consistency of operationalizations, convergent and discriminant validity, nomological validity) and then used to explore important relationships with two dimensions of corporate real estate performance, service and internal operations, and two dimensions of business performance, profItability and growth. This study contributes to the fIeld of corporate real estate by developing "valid" measures of corporate real estate strategic orientation along multiple theoretical dimensions, and by providing insight into the performance implications of different strategic orientations. Directions for future research in corporate real estate are also proposed.<br>by Steven L. Duckworth.<br>Ph.D.
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Alher, Fabio. "A strategic model of operational performance improvement." Thesis, University of Warwick, 1998. http://wrap.warwick.ac.uk/4307/.
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Performance improvement is the natural objective of any intervention in the organisation. Performance improvement in operational terms is particularly interesting when it is able to influence the competitive position of the firm. By being able to deliver superior value and/or offer prices through lower costs a firm will increase customer satisfaction and loyalty and potentially increase its market share and profitability. This research explores the determinants of strategic operational performance improvement, the particular questions we address are: 1) What characterise the process in which the firm achieves operational performance that is strategically significant?, and 2) Why once advantage is achieved, it is not automatically replicated? The manufacturing strategy model and the literature associated with the resource-based theory provide the theoretical foundations of this work, although the link between the two literatures is problematic because their fundamentals are usually at odds. Because the nature of the work is exploratory, and its purpose is one of theory building, we build a model of strategic operational improvement through grounded research. Four case studies are studied and analysed in order to test and improve the model. The results provide a number of insights on the role of managerial rationality, managerial behaviour, and the relationship between managerial and workers behaviour. We are also able to address a number of questions on the nature of strategy in operations. The final product of this thesis is model that relates the processes in the organisation to the firm's initial conditions to explain the evolution of performance. Empirical evidences suggest that the strategic improvement of operational performance depends on the sequence evolution of initial conditions, managerial behaviour, and organisational behaviour. It is argued that by understanding the relationships in this model it is possible to develop more effective operations processes which are able to deliver superior value and or lower costs.
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Kroeger, James W. "Firm performance as a function of entrepreneurial orientation and strategic planning practices." Cleveland, Ohio : Cleveland State University, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=csu1199827811.
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Thesis (D.B.A.)--Cleveland State University, 2007.<br>Abstract. Title from PDF t.p. (viewed on May 8, 2008). Includes bibliographical references (p. 110-131). Available online via the OhioLINK ETD Center. Also available in print.
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Kroeger, James W. "Firm Performance as a Function of Entrepreneurial Orientation and Strategic Planning Processes." Cleveland State University / OhioLINK, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=csu1199827811.
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Anees-ur-Rehman, M. (Muhammad). "How multiple strategic orientations affect the brand performance of B2B SMEs." Doctoral thesis, Oulun yliopisto, 2017. http://urn.fi/urn:isbn:9789526216492.
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Abstract Scholars are interested in exploring strategies for better business-to-business (B2B) brand management because several strategic benefits of having a stronger B2B brand have been revealed. Contributing to this stream of research, this dissertation applies the concept of multiple strategic orientations for the purpose of improving B2B branding. The collective role of the brand, market and entrepreneurial orientations when used for improving brand equity, brand awareness, brand credibility and financial performance are examined in the dissertation. Examining this phenomenon for B2B small- and medium-sized enterprises (SMEs) is an important and interesting topic because (1) SMEs are known for delineating multidimensional strategic orientation and (2) B2B SMEs have shown growth with the help of a stronger brand despite being less motivated to conduct branding activities and less resourceful when doing so. The results of this study could help to develop a more cohesive and coherent branding strategy for B2B SMEs. The research question of the dissertation is addressed with the help of three articles. The first article sheds light on the theoretical framework of interaction between brand, market and entrepreneurial orientations. Findings of the first article led the selection of two perspectives on interactions for examination, which were subsequently examined in the second and third articles respectively. These two perspectives on interaction are strategic hybrid orientation and moderating interaction. The first article used the systematic literature review approach, while the second and third articles used regression analysis to examine the relationship between constructs by using the data collected from 250 Finnish B2B SMEs. The results supported the presence of strategic hybrid orientation between brand and market orientations for the purpose of improving brand awareness, brand credibility and financial performance. However, insignificant results were found which did not rule out the presence of moderating interaction between brand, market and entrepreneurial orientations in improving brand equity. Further research studies are encouraged to advance the understanding of this approach of B2B branding in SMEs. The dissertation achieves novelty by being amongst the first to provide empirical evidence to support the concept of using multiple strategic orientations for B2B branding in SMEs. This study concludes by discussing the theoretical contributions and managerial implications of these results<br>Tiivistelmä Vahvan brändin on todettu tuovan monia strategisia hyötyjä myös yritystenvälisillä (B2B) markkinoilla toimiville yrityksille. Sen vuoksi tutkijat ovat kiinnostuneita löytämään strategioita, joilla pyritään parempaan B2B-brändien johtamiseen. Tämä väitöskirja kontribuoi B2B-brändi -tutkimukseen soveltamalla strategisen moni-orientaation käsitettä. Tutkimuksessa tarkastellaan brändi-, markkina-, ja yrittäjyysorientaation yhteisroolia parannettaessa brändin arvoa, bränditietoisuutta, brändin uskottavuutta, sekä taloudellista tuloksellisuutta. Ilmiön tutkiminen erityisesti pienissä ja keskisuurissa B2B-yrityksissä on tärkeää, koska (1) pk-yritysten tiedetään käyttävän moniulotteisia strategisia orientaatioita ja (2) B2B pk-yritykset näyttävät kasvavan vahvan brändin avulla huolimatta mahdollisesti vähäisestä motivaatiostaan ja vähäisistä resursseistaan tehdä brändäämis-toimenpiteitä. Tutkimuksen tuloksia voidaan hyödyntää kehitettäessä B2B pk-yritysten brändistrategiaa. Tutkimuskysymykseen vastataan kolmen artikkelin avulla. Ensimmäinen artikkeli tarkastelee teoreettista taustaa brändi-, markkina-, ja yrittäjyysorientaatioiden interaktiolle eli yhdysvaikutukselle. Kyseisen artikkelin tulosten perusteella valittiin tarkasteluun kaksi näkökulmaa yhdysvaikutukseen. Nämä ovat hybridi interaktio ja moderoiva interaktio, joita käsitellään toisessa ja kolmannessa artikkelissa. Ensimmäisessä artikkelissa käytettiin systemaattisen kirjallisuusanalyysin menetelmää. Toisessa ja kolmannessa artikkelissa aineistona oli 250 suomalaisen B2B pk-yrityksen kyselyaineisto, jonka analyysissä hyödynnettiin regressioanalyysiä käsitteiden välisten suhteiden tarkasteluun. Tulokset osoittavat brändi- ja markkinaorientaation muodostaman strategisen hybridi-orientaation parantavan bränditietoisuutta, brändin uskottavuutta sekä taloudellista tuloksellisuutta. Tulokset eivät kuitenkaan sulje pois moderoivaa interaktiota brändi-, markkina- ja yrittäjyysorientaation välillä brändin arvon lisäämiseksi. Väitöskirja on ensimmäisiä tutkimuksia, joissa empiirisesti tarkastellaan strategisen moni-orientoitumisen käsitettä B2B- brändeihin liittyen. Tulokset kannustavatkin jatkotutkimuksiin tästä näkökulmasta. Tutkimuksen lopuksi keskustellaan tulosten teoreettisista kontribuutioista ja liikkeenjohdollisista päätelmistä
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Santos, Adriana Barbosa. "Modelo de referência para estruturar o programa de qualidade seis sigma: proposta e avaliação." Universidade Federal de São Carlos, 2006. https://repositorio.ufscar.br/handle/ufscar/3473.
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Previous issue date: 2006-02-09<br>With the growth of customer demand level, at last two decades it appeared quality improvement approach focusing customer satisfaction as the way to the organizations improve the efficiency and effectiveness of their processes. Though this, to get their aim, it was necessary broke some paradigms; to stimulate creativity; to innovate; to intensify the effort to reduce processes variation; and above all to assume customer satisfaction in all operations as a priority. Six Sigma approach has been solidifying as an efficient alternative to organizational growth on the strength of quality
levels elevation. But, how can we define Six Sigma? Making a theoretical and conceptual research several definitions founded in literature were rescued and examined with purpose to compose a broader definition which translates better Six Sigma meaning. About structure of Six Sigma Quality Program (PQSS), this thesis became as a link between theory and practice when it aided others theories to Six Sigma context
and when it used empirical subsidies to identify and evaluate the essential components to structure the PQSS. The empirical subsidies were obtained from qualitative research
(case studies) involving four Brazilian subsidiaries of American multinational companies. After to analyze the empirical evidences, it was possible to formalize a set of arguments to purpose a Reference Model to structure the PQSS. This model is sustained by the followings components: strategic orientation; statistical thinking; performance measurement; Six Sigma methodology; and people graduation and
qualification. To evaluate the Reference Model it was developed a quantitative research based in Green belts, Black belts and Master Black belts information. Statistical results
showed that each one of these components has a meaningful relevance to compose the minimal structure to the PQSS. As principal conclusions this thesis highlights: (1) the
PQSS as an integrator program of strategic and operational objectives; (2) strategic orientation and alignment are fundamental to define Six Sigma projects; (3) the use of
performance measures increases the potential of Six Sigma projects; (4) its not clear for many specialists that statistical thinking is a background to PQSS; (5) Six Sigma projects are catalysts of a system which uses these projects to reflect it strategic orientation and customer focus importance to get measurable results; and (6) the Reference Model can be valid and can be utilized to structure or re-structure the PQSS
implementation.<br>Com o aumento do nível de exigências dos clientes, as iniciativas de melhoria da qualidade que surgiram nas últimas duas décadas focaram fortemente a satisfação do cliente como o caminho para as organizações aumentarem a eficiência e a eficácia de seus processos produtivos. Todavia, para trilharem este caminho, foi necessário quebrar paradigmas; estimular a criatividade; inovar; intensificar o esforço em reduzir a variação dos processos; e, sobretudo, priorizar a satisfação dos clientes em todas as operações. O Seis Sigma é uma abordagem que vêm se consolidando como
uma forma eficiente de crescimento organizacional, decorrente da elevação dos níveis de qualidade. Mas, afinal, como Seis Sigma é definido? Por meio de uma pesquisa
teórico-conceitual, diversas definições encontradas na literatura foram resgatadas e analisadas visando compor uma definição mais ampla, e que traduza melhor a abrangência do Seis Sigma. No tocante ao Programa de Qualidade Seis Sigma (PQSS), esta tese trouxe um enlace de teoria e prática ao incorporar outras teorias ao contexto do Seis Sigma, e ao agregar subsídios empíricos para identificar e avaliar componentes que são essenciais para estruturar o PQSS. Estes subsídios decorreram de uma pesquisa com abordagem qualitativa realizada com quatro subsidiárias brasileiras de empresas multinacionais americanas (estudo de casos). Após análise das evidências empíricas foi possível formalizar um conjunto de argumentos que levaram a proposição de um
Modelo de Referência para estruturar o PQSS, o qual é sustentado basicamente pelos seguintes componentes essenciais: orientação estratégica; pensamento estatístico;
medição de desempenho; metodologia Seis Sigma; e capacitação/especialização das pessoas. Uma avaliação preliminar do Modelo de Referência é apresentada logo após o
modelo ter sido proposto e detalhado. Esta avaliação foi realizada com base em uma pesquisa empírica com abordagem quantitativa que envolveu Green belts, Black belts e
Master black belts. Realizada a análise estatística, os resultados obtidos revela ram, entre outros pontos, que cada um dos componentes considerados no Modelo de Referência
possui uma relevância significativa para estruturar o PQSS. Como conclusões a tese destaca que: (1) o PQSS é um programa integrador dos objetivos estratégicos e
operacionais que facilita o direcionamento e a implementação dos projetos Seis Sigma; (2) a orientação estratégica e o alinhamento são priorizados na definição dos projetos
Seis Sigma; (3) o uso de indicadores de desempenho aumenta o potencial dos projetos Seis Sigma; (4) ainda não há uma compreensão de que o pensamento estatístico consiste
num pano de fundo para o PQSS; (5) os projetos Seis Sigma são catalisadores de um sistema que reflete, por meio destes, a visão estratégica e a importância do foco no cliente para se conseguir resultados mensuráveis que impactam em uma ou mais dimensões do sistema de medição do desempenho organizacional; e (6) há evidências de que o Modelo de Referência pode ser válido, o que permite que ele seja utilizado para estruturar ou re-estruturar o PQSS.
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Hwang, Eun Jin. "Strategic Management and Financial Performance in South Korean Apparel Retail Stores." Diss., Virginia Tech, 2005. http://hdl.handle.net/10919/29855.
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The research objectives were to determine (a) interrelationships among components of Korean apparel retail stores' management strategies, (b) effects of perceived environmental uncertainty on their management strategies, (c) effects of stores' management strategies on their performance, and (d) market-orientation strategies the stores have implemented. Four hundred top managers of Korean apparel stores in Seoul, Busan, Suwon, Daejeon, and Daegu completed a questionnaire. A structural equations model was used to test the hypotheses concerning relationships between the research variables. The exogenous variables include components of perceived environmental uncertainty (market turbulence, competitive intensity) and top management's willingness to adapt a changing market (top-management emphasis and risk aversion). The endogenous variables include components of market-orientation strategy (intelligence generation, intelligence dissemination, response design, response implementation), organicity of organizational structure (centralization, formalization, specialization), and satisfaction with store performance (relative to other Korean retail stores, relative to key competitors).
Many of the hypotheses were supported. Perceived market turbulence positively affected stores' market-orientation strategies and functional specialization. Market orientation strategy positively affected stores' functional specialization and centralization of decision making. Intelligence generation positively affected satisfaction with store performance relative to other Korean retail stores and relative to key competitors, and response implementation positively affected satisfaction with store performance relative to other Korean retail stores. Some positive relationships were found between perceived environmental uncertainty and top management's willingness to adapt to a changing market. Also, seven of the eight tested relationships were significant and positive between market-orientation strategy and top management's willingness to adapt to a changing market. Top-management emphasis positively affected organicity of organizational structure. Formalization of store structure positively affected satisfaction with store performance relative to other Korean retail stores and relative to key competitors.
A major conclusion is that Korean apparel stores' top managers did not view environmental conditions as important influences on their stores' performance, although their perceptions of environmental uncertainty affected their stores' strategic management in such terms as response design, intelligence generation, and intelligence dissemination.. In addition, despite the positive effects of perceived environmental
uncertainty on stores' centralization and functional specialization, the top managers appeared reluctant to fundamentally change their stores' organizational structures.<br>Ph. D.
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Rizzo, Alexander. "Strategic orientation and organizational performance of small firms in Malta : a grounded theory approach." Thesis, Robert Gordon University, 2011. http://hdl.handle.net/10059/654.
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Although the contribution of the small enterprise to a nation’s economy, job creation and innovation is well known, comparatively little is understood on how small firms behave strategically and how the more common patterns of strategic behaviour relate to different levels of organizational performance. The following thesis aims at mapping out the strategic behaviour of small firms in the small island state of Malta, and in relating the evident patterns of strategic behaviour to the performances of these firms. The thesis follows on the logic of understanding strategy as a dynamic phenomenon, one that can be viewed as pathways between identifiable life cycle states. It also views strategy as behaviour, part deliberate and part emergent, thus allowing for the inclusion of both external influences and internal decision making. To be able to achieve this dynamic viewpoint of strategy a particular research methodology had to be deployed, observing both the context and the consequences to a firm’s strategic actions, as well as the very actions and interactions themselves. A Grounded Theory method of enquiry was adopted for this purpose as it is ideal for observing patterns, the very theme of this thesis. The research in question has focused on small firms with up to 49 full time employees, in line with the E.U.’s definition of both micro and small firms, and in a broad range of industries in Malta. Results confirmed the predominance of five trajectories, or pathways, of small business strategic behaviour, each passing through a sequence of distinct life cycle states. For each pathway a unique performance situation was observed, resulting from the dynamic coalignment of the owner-manager’s entrepreneurial philosophy, the competitive behaviour adopted by the firm, and the competitive environment to the firm. Understanding which strategic pathway a small firm belongs to allows for a comprehensive insight into the firm’s competitive behaviour, and a prediction of the consequences to that behaviour. The audience to the research consists of government entities involved in policy construction, small firm owners and managers, and the academic community involved in research and policy design.
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Lichtenstein, Scott. "Strategy co-alignment : strategic, executive values and organisational goal orientation and their impact on performance." Thesis, Henley Business School, 2005. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.413573.
Full textBooks on the topic "Strategic orientation performance model"
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Alher, Fabio. A strategic model of operational performance improvement. typescript, 1998.
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Nolan, Barry. A study investigating the strategic orientation & corporate performance of Irish exporters. University College Dublin, 1992.
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Championship management: An action model for high performance. Productivity Press, 1990.
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Belohlav, James A. Championship management: An action model for high performance. Productivity Press, 1990.
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McVeigh, Sean. An interpretation and appraisal of the strategic model of balance: A formal strategy diagnosis tool. University College Dublin, 1995.
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Caruana, Albert. Excellence, market orientation, some aspects of service quality and their effect on performance in service companies: Propositions and a model. The Management College, 1994.
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Cevelev, Aleksandr. Strategic development of railway transport logistics. INFRA-M Academic Publishing LLC., 2021. http://dx.doi.org/10.12737/1194747.
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The monograph is devoted to the methodology of material and technical support of railway transport. According to the types of activities, the nature of the material and technical resources used, technologies, means and management systems, Russian railways belong to the category of high-tech industries that must have high quality and technical level, reliability and technological efficiency in operation. For this reason, the logistics system itself, both in structure and in the algorithm of the functions performed as a whole, needs a serious improvement in the quality of its work. The economic situation in Russia requires a revision of the principles and mechanisms of management based on the corporate model of supply chain management, focused on logistics knowledge. In the difficult economic conditions of the current decade, it is necessary to improve the quality of the supply organization of enterprises and structural divisions of railway transport, directly related to the implementation of the process approach, the advantage of which is a more detailed regulation of management actions and their mutual coordination. In order to increase the efficiency of its activities and develop the management system, Russian Railways is developing a lean production system aimed at further expanding the implementation of the principles of customer orientation, ideology and corporate culture.
 At the present time, the solution of many issues is impossible without a cybernetic approach to the formulation of problems of material and technical support and logistics analysis of information technologies, to the implementation of the developed algorithms and models of development strategies and concepts for improving the business processes of the production system. The management strategy, or the general plan for the implementation of activities for the management of material resources, is based on a fundamental assessment of the alignment and correlation of forces and factors operating in the economic and political field, taking into account the impact on the specific form of the management strategy.
 The materials will be useful to the heads and specialists of the directorates of the MTO, CDZs and can be used in the scientific research of bachelors, masters and postgraduates interested in the economics of railway transport and supply logistics.
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Kaliappen, Narentheren, and Haim Hilman Abdullah. Match your strategies for brilliant performance. UUM Press, 2016. http://dx.doi.org/10.32890/9789670876573.
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What can the Match Your Strategies for Brilliant Performance book do for you? You can use the secrets in this book to become an effective strategic thinker, practitioner and scholar.The book can help you to understand the right strategic match and tackle the really important challenges you face in developing strategies and putting them into action.If you are ambitious, you can use the great strategic message in this book to achieve brilliant performance and shape your organizations future.The book has its own strategic advantage.It is easy to read without dumbing down its strategic idea.It is simple to use but is still based on a core set of intelligent strategic foundations to deliver success in a competitive world.Spanning seven chapters, the book covers topics such as an introduction, theory, perspective and approach, organizational performance, competitive strategy, market orientation, excellent strategic match model and strategic message for decision-makers. The book presents contents in an accessible manner, accompanied by local and global examples and scenarios.Each chapter starts and ends with strategic quotes and summary.The book can help students who are studying strategy as part of a course or degree.It is also useful for practitioners and general readers who seek essential knowledge on strategic management.
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Baker, Keith. Deliberate Practice and the Acquisition of Expertise. Oxford University Press, 2016. http://dx.doi.org/10.1093/med/9780199366149.003.0005.
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The American medical system has room for improvement in the area of quality. Many systems-level approaches have been tried, but most have not yielded significant improvements in healthcare quality. This chapter focuses on strategies that mediate individual-level expert performance in a variety of domains. A central strategy underlying expert performance is deliberate practice. Deliberate practice is supported by having a learning orientation and “grit,” which is defined as long-term perseverance and passion for a goal, even if the goal is arduous. A general approach to performance improvement for individuals is also discussed. A reinvestment model for performance improvement proposes that individuals invest their time, effort, and cognitive resources, such as working memory capacity, in the design and implementation of deliberate practice for performance improvement.
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Kwaku, Appiah-Adu, ed. Strategic orientation & business performance: A collection of research publications. Publications Unit, Graphic Packaging Ltd., 2004.
Find full textBook chapters on the topic "Strategic orientation performance model"
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Huang, Hui-Ling, Yue-Yang Chen, and Shang-Wen Chuang. "Examining the Strategic Alignment Effect Between Strategic Orientation and Market Orientation on Business Performance." In Enlightened Marketing in Challenging Times. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-42545-6_62.
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Kaltenbrunn, Wolfgang. "Theoretical model and hypotheses." In Determinants of the Performance of Strategic Initiatives. Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-8326-8_3.
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Castillo-Benancio, Sarahit, Aldo Alvarez-Risco, Camila Almanza-Cruz, et al. "Green Entrepreneurship—Added Value as a Strategic Orientation Business Model." In Footprint and Entrepreneurship. Springer Nature Singapore, 2023. http://dx.doi.org/10.1007/978-981-19-8895-0_2.
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Pils, Frithjof. "A Two-Factor Model of Operational Relatedness and Strategic Relatedness." In Diversification, Relatedness, and Performance. Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-8181-3_4.
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Kaur, Sukhpal, and Madhuchanda Rakshit. "Performance of Autoregressive Tree Model in Forecasting Cancer Patients." In Strategic System Assurance and Business Analytics. Springer Singapore, 2020. http://dx.doi.org/10.1007/978-981-15-3647-2_15.
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Weinzimer, Philip. "How a Candy Confectionery Mastered a New Governance Model to Improve Business Performance." In Strategic IT Governance 2.0. Auerbach Publications, 2022. http://dx.doi.org/10.1201/9781003317531-12.
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Rahman, Nor Azlina Ab, and Aliza Ramli. "Entrepreneurial Orientation, Strategic Management Accounting Practices, Innovation, and Firm Performance: Craft Industry Perspective." In Proceedings of the ASEAN Entrepreneurship Conference 2014. Springer Singapore, 2015. http://dx.doi.org/10.1007/978-981-10-0036-2_17.
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Sun, Guifang, Mcxin Tee, Abdullah Al Mamun, and Anas A. Salamah. "Strategic Orientation, Service Innovation Capability and Financial Performance Among Chinese Service-Oriented SMEs." In Financial Technology (FinTech), Entrepreneurship, and Business Development. Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-08087-6_50.
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Xiao, Hongjun, Zhen Yang, and Yelin Hu. "Business model innovation as mediator for the strategic flexibility-performance relationship." In Digitalization and Asia-Pacific Business Models. Routledge, 2023. http://dx.doi.org/10.4324/9781003359012-8.
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Koku, Paul Sergius. "The Performance of Strategic Alliances Revisited: A Conceptual Framework Using the Market Model." In Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-13084-2_48.
Full textConference papers on the topic "Strategic orientation performance model"
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Wang, Xiaoyu, and Zhenquan Sha. "Strategic Orientation, Operation and Performance in Retailer-3PL Relationships: A Theoretical Model." In 2008 4th International Conference on Wireless Communications, Networking and Mobile Computing (WiCOM). IEEE, 2008. http://dx.doi.org/10.1109/wicom.2008.2003.
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Dewi, Sandra, Rhenald Kasali, Tengku Ezni Balqiah, and Anton Wachidin Widjaja. "The Role of Entrepreneurial Orientation in Achieving Organization Performance Through Business Model Innovation and Strategic Collaboration." In International Conference on Business and Management Research (ICBMR-17). Atlantis Press, 2017. http://dx.doi.org/10.2991/icbmr-17.2017.23.
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Kadir, Abdul, Najmi Kamariah, Rukayah Siti, and Syahrifuddin Sulaiman. "Building Strategic Competitiveness Of UMKM In South Sulawesi Through Strategic Leadership, Innovation Process, Entrepreneurial Orientation And Business Performance (Typology Miles a Snow And Quantitative Model Typology Analysis)." In 2nd International Conference on Accounting, Management, and Economics 2017 (ICAME 2017). Atlantis Press, 2017. http://dx.doi.org/10.2991/icame-17.2017.29.
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Octavia, Ade, Zulfanetti, and Yayuk Sriayudha. "Strategy and Implementation Model of Market Orientation and Business Performance for SME of Batik Jambi." In The 3rd Green Development International Conference (GDIC 2020). Atlantis Press, 2021. http://dx.doi.org/10.2991/aer.k.210825.009.
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Drakulevski, Ljubomir, and Leonid Nakov. "Strategic Determinants for Managing the Optimal Changes in the Model for Sustainable Growth." In International Conference on Eurasian Economies. Eurasian Economists Association, 2014. http://dx.doi.org/10.36880/c05.00930.
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The prior importance of the concept of sustainability, as well as its prior developmental orientation, is one of the most challenging and prospective approaches to a more systematic and a less chaotic organizational and economic growth and development. With the process of launching the “New Global Reporting Initiative”, in August 2010, the awareness for a profound integration of the needed data and information on the model for sustainable growth emerged, consisting of a numerous initiative organizations, such as UN Global Compact and WWF, the Prince’s Accounting for Sustainable Projects, International finance and accounting standard settlers, which in fact establish a concept of comparable integrated sustainable framework. The dominant importance of the above framework is unifying the information for running the day-to-day operation in a sustainable manner, in order to emphasize the focal understanding of the sustainability as triple bottom line aspects – the balance of harmony between the economic, social and environmental sustainability. Each organizational form nowadays possesses a need for complying its performance as a dynamic, vital and alive entity, in order to shift the prevalent consideration of the human resources from a source of value creation, to a focal creative force within, as an initial step for a vivid responding to the features of the new organizational evolution. The systemic approach to planning and implementing changes is the base for the tendencies of an external adaptation and internal integration.
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Martínez-Azúa, Beatriz Corchuelo, Pedro E. López-Salazar, and Celia Sama-Berrocal. "DETERMINING FACTORS OF INNOVATIVE PERFORMANCE: MULTIPLE CASE STUDY." In Sixth International Scientific-Business Conference LIMEN Leadership, Innovation, Management and Economics: Integrated Politics of Research. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2020. http://dx.doi.org/10.31410/limen.2020.215.
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The agri-food industry plays an important role in the manufacturing industry in the Autonomous Community of Extremadura (Spain). The objective of this research is to identify which factors influence the success of the innovative performance in this regional industry. For this, a case study methodology was designed to analyze, from an organizational point of view, which elements contribute to the ability of various companies to develop an innovative strategy. This study validates the proposed model in which Management, Strategy, Structure, Culture, Climate and Market Orientation are factors that determine innovative Performance.
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Bužavaitė, Monika, and Renata Korsakienė. "Interrelationship between informal training, human capital development and international performance of SMEs: a literature review." In Contemporary Issues in Business, Management and Economics Engineering. Vilnius Gediminas Technical University, 2019. http://dx.doi.org/10.3846/cibmee.2019.061.
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Purpose – to present a deeper understanding of the interrelationships between training, human capital development and international performance in SMEs considering previous studies in this field. Research methodology – systematic analysis and synthesis of scientific literature. Findings – training plays a significant role in strategic planning and international orientation, forming SMEs performance. Training applied to managers and employees has a possible impact on firm’s performance through improved personal performance. This study contributes to our understanding of training by presenting its role, compatibility with other processes and outcomes of it in the organization. Research limitations – performance of SMEs could be analyzed, while the concept of performance is selected. It could help to make more relevant practical implications of the study for the company’s owner or manager seeking to improve a firm’s performance in a certain way. Also, more factors impacting the performance of SME’s could be considered, in order to present a more comprehensive picture of this phenomenon. Practical implications – this study reveals important insights about previously conducted studies in this field, which could be useful in order to improve further researches. Originality/Value – two research models combining informal training, human capital, and performance of SMEs were suggested.
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Venkatesan, Uppili Srinivasan, and S. S. Pande. "Efficient Process Planning Strategies for Additive Manufacturing." In ASME 2017 12th International Manufacturing Science and Engineering Conference collocated with the JSME/ASME 2017 6th International Conference on Materials and Processing. American Society of Mechanical Engineers, 2017. http://dx.doi.org/10.1115/msec2017-2666.
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This work reports the development of robust and efficient algorithms for optimum process planning of Additive Manufacturing (AM) processes needing support structures during fabrication. In particular, it addresses issues like part hollowing, support structure generation and optimum part orientation. Input to the system is a CAD model in STL format which is voxelized and hollowed using the 2D Hollowing strategy. A novel approach to design external as well as internal support structures for the hollowed model is developed considering the wall thickness and material properties. Optimum orientation of the hollowed part model is computed using Genetic Algorithm (GA). The Fitness Function for optimization is the weighted average of process performance parameters like build time, part quality and material utilization. A new performance measure has been proposed to choose the weightages for performance parameters to obtain overall optimum performance. The paper presents, in detail, the design and development of algorithms with results for typical case studies. The proposed methodology will significantly contribute to improving part quality, productivity and material utilization for AM processes.
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Yonglei, Sun, and Dang Xinghua. "Strategic orientation, knowledge competence and innovation performance." In 2013 6th International Conference on Information Management, Innovation Management and Industrial Engineering (ICIII). IEEE, 2013. http://dx.doi.org/10.1109/iciii.2013.6703610.
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Septrizola, Whyosi. "Strategic Orientation and Business Performance in West Sumatera." In Sixth Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2020). Atlantis Press, 2021. http://dx.doi.org/10.2991/aebmr.k.210616.064.
Full textReports on the topic "Strategic orientation performance model"
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Lord, David L., and David Keith Rudeen. Strategic Petroleum Reserve equation of state model development : current performance against measured data. Office of Scientific and Technical Information (OSTI), 2010. http://dx.doi.org/10.2172/992767.
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Bizer, Kilian, and Martin Führ. Responsive Regulierung für den homo oeconomicus institutionalis – Ökonomische Verhaltenstheorie in der Verhältnismäßigkeitsprüfung. Sonderforschungsgruppe Institutionenanalyse, 2001. http://dx.doi.org/10.46850/sofia.393379529x.
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The starting point of the research project was the hypothesis that the "principle of proportionality", which is fundamental to law, is related to the "economic principle". The resulting methodological similarities were intended to enable a cross-disciplinary bridge to be built, which would allow the findings of economic analysis to be made fruitful for legal issues. This was practically tested in three study areas in order to be able to better classify the performance of the analytical tools. The foundations for interdisciplinary bridge building are found in the rational-choice paradigm. In both disciplines, this paradigm calls for an examination of the relationship between the purpose-means-relations: among the design options under consideration, the one must be selected that is expected to be as (freedom- or resource-) sparing as possible, in other words, the most "waste-free" solution to the control problem.The results of the economic analysis can thus be "translated" in such a way that, within the framework of "necessity", they support the search for control instruments that are equivalent to the objective but less disruptive. supports. The core of the positive economic analysis is the motivational situation of those actors whose behavior is to be influenced by a changed legal framework. In this context, the classical behavioral model of economics proved to be too limited. It therefore had to be developed further in line with the findings of research in institutional economics into homo oeconomicus institutionalis. This behavioral model takes into account not only the consequentialist, strictly situational utility orientation of the model person, but also other factors influencing behavior, including above all those that are institutionally mediated. If one takes the motivational situation of the actors as the starting point for policy-advising design recommendations, it becomes apparent that an understanding of governance dominated by imperative behavioral specifications leads to less favorable results, both in terms of the degree to which goals are achieved and in terms of the freedom-impairing effects, than a mixed-instrument approach oriented toward the model of "responsive regulation." According to this model, the law can no longer simply assume that those subject to the law will "obediently" execute the legal commands. It must ask itself what other factors determine behavior and under what boundary conditions changes can be expected in the direction of the desired behavior. For this reason, too, it must engage with the cognitive program of the behavioral sciences. This linkage opens up new perspectives for interdisciplinary research on the consequences of laws.