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Journal articles on the topic 'Strategic positioning matrix sustainable'

Author: Grafiati

Published: 4 June 2021

Last updated: 6 February 2022

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1

A. Kandrashina, Elena, and Anna S. Zotova. "Changes effectiveness assessment on the basis of sustainable development factor." Problems and Perspectives in Management 16, no. 1 (2018): 437–44. http://dx.doi.org/10.21511/ppm.16(1).2018.41.

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The creation of new management methods that guarantee sustainable economic development in the long-term perspective is impossible without the overall analysis of the existing methods and system elements of enterprise management. Such analysis should take into account the influence of external and internal environment. Most of Russian organizations functioning at the market are characterized by low degree of flexibility and adaptability to the changes at the market and by traditional ways of management which do not correspond to the modern market conditions and it does not allow them to develop

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Krishnan, Dr Mahadevan, and Dr Jamilah Ahmad. "DEVELOPING STRATEGIC SOCIAL RESPONSIBILITY FOR THE MANUFACTURING SMALL AND MEDIUM ENTERPRISE: AN EXPLORATIVE STUDY." Humanities & Social Sciences Reviews 7, no. 2 (2019): 106–17. http://dx.doi.org/10.18510/hssr.2019.7212.

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Purpose of the study: This study in Malaysia explores the adoption of strategic social responsibility (SR) practices among manufacturing-based small and medium enterprises (SMEs). Methodology: A qualitative approach employing the in-depth interview method was taken-up for this study. Eight respondents from manufacturing SMEs in Penang were randomly selected from the list published by the National SME Agency, which is also reckoned as SMECorp and participated in the study. The selection of senior level managers as respondents was also based on their understanding of strategic SR initiativ

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Tonysheva, Lyubov Leonidovna, and Darya Vladimirovna Chumlyakova. "Corporate Social Responsibility: The Principles and the Process of Integration into the System of Strategic Management." Asian Social Science 12, no. 9 (2016): 115. http://dx.doi.org/10.5539/ass.v12n9p115.

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<p>The article deals with corporate social responsibility as part of the formation of the company’s strategy. The problem of linking the strategic management of social responsibility, which is the basis for long-term sustainable development of the organization, have a positive impact on the environment. In this connection, it clarified the essential characteristics of social responsibility of business strategy development reflecting its development, renewal of forms of representation and instruments of regulation of social activity. The principles of social responsibility, aimed at enhan

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Pahurkar, Rajesh N., and Parag Metha. "Developing Sustainable Marketing Strategy for Electric Vehicle (EV) - Automotif." International Journal of Emerging Research in Management and Technology 6, no. 11 (2018): 115. http://dx.doi.org/10.23956/ijermt.v6i11.54.

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Future of urban mobility is electric vehicle (EV) and there is no doubt about it. At the same time, it is considered as a new product among the automobile industry. However, entire EV industry is evolving and lot of R&D is going to get major lead in this industry.This project puts forward and determines sustainable business strategy for EV by doing external environment analysis using PESTEL and Porter’s five forces and mapping of opportunities and threat which effects company’s direction as well as to locate potential sources of competitive advantage from a perspective that encompasses the

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Lima, Rodrigo Costa de Souza, Guilherme Luís Roehe Vaccaro, Asher Kiperstok, Daiane Calheiro Evaldt, and Carlos Alberto Mendes Moraes. "Proposal of a sustainable strategic positioning matrix: application in the development of a product / Proposta de uma matriz de posicionamento estratégico sustentável: aplicação no desenvolvimento de um produto." Brazilian Journal of Development 7, no. 6 (2021): 56083–105. http://dx.doi.org/10.34117/bjdv7n6-155.

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Ryabchuk, V., and G. Kalinina. "Competitiveness and Strategic Positioning of Seaports." Economic Herald of the Donbas, no. 1 (63) (2021): 90–94. http://dx.doi.org/10.12958/1817-3772-2021-1(63)-90-94.

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Thanks to the development of world trade, more than two-thirds of the world's total cargo depends on maritime transport. Maritime transport and ports play an important role in the sustainable development of the global economy. Currently, as international transshipment ports, ports are evolving from conventional retail terminals to containerized distribution logistics centers (hubs). Undoubtedly, the shipping and port industries are directly related to the global economy. The ports are the main carriers and information exchangers with the outer regions. In addition, the port economy has become

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Abu Talib, Alyaa Afifah, Nor Rima Muhamad Ariff, Mohd Hafiz Hanafiah, and Mohamad Sufian Hasim. "Positioning Strategic Sustainable Facilities Management (SFM) for Hotel Industry in Malaysia." Asian Journal of Quality of Life 4, no. 17 (2020): 49–62. http://dx.doi.org/10.21834/ajqol.v4i17.200.

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Sustainability issues in the hotel industry are significantly distressing matter. It has been expressed as a constituent interest to a negative impact on the environment. However, the sustainability management concept is yet to be established by the Malaysian hotel industry. The aim is to study Sustainable Facilities Management (SFM) practices in the hotel industry. This conceptual paper encompasses on evolution theory of SFM. Meta-analysis was conducted focusing on developing trends of SFM globally. The findings revealed that 9 out of 15 sustainable initiatives have been commonly practised. T

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Wang, Hui-Ju. "A brand-based perspective on differentiation of green brand positioning." Management Decision 55, no. 7 (2017): 1460–75. http://dx.doi.org/10.1108/md-04-2016-0251.

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Purpose The purpose of this paper is to offer a perspective of brand-based analysis on green brand positioning differentiation through a network analysis approach. Design/methodology/approach This study employs centrality and distinctiveness as bases to develop a matrix framework of green brand positioning differentiation. The two dimensions are measured from the techniques of network analysis, including analysis of the core-periphery structure and adjacency matrix. Findings The results yield four clusters with different positions in a 2×2 matrix, including 23 core brands with high-positioning

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Cozer, Mateus Tavares da Silva, Geraldo Luciano Toledo, and Cláudia Szafir-Goldstein. "Inter-organizational ties and total customer solution strategic positioning from Delta model: a research about dyad supplier-client on B2B." RAM. Revista de Administração Mackenzie 9, no. 7 (2008): 163–87. http://dx.doi.org/10.1590/s1678-69712008000700008.

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The basic issue of the strategic management process is to determine how firms achieve and sustain competitive advantage. In this sense, this paper aims to analyze the links between a firm's competitive positioning and the inter-organizational ties created with its customers as a way to achieve sustainable competitive advantage. The focus of the study is to describe the competitive process according to the Delta Model developed by Hax and Wilde II, which proposes three strategic positioning options. The study describes the process of competitive positioning through inter-organizational ties and

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Birafane, Mahdi, Wei Liu, and Sarvar Khalikov. "The Strategic Positioning of Moroccan Seaports: An Application of the Boston Consulting Group Growth-share Matrix." Open Transportation Journal 14, no. 1 (2020): 133–42. http://dx.doi.org/10.2174/1874447802014010133.

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Background: Under the current challenges of global and regional changing environments in the seaport industry faced by market players and the increase of competition among port business entities, the necessity of pursuing a competitive strategic positioning by strategic business units is a compulsory plan to ensure constructive and sustained growth. Aims and Objectives: In this context, the purpose of this study is to analyze the competitive position of the eight (largest, most important, busiest) seaports of Morocco in the four-years period from 2014 to 2017 using a dynamic portfolio analysis

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Esteve-Perez, Jeronimo, and Antonio Garcia-Sanchez. "Strategic positioning analysis of Spanish cruise ports." Maritime Business Review 2, no. 2 (2017): 158–70. http://dx.doi.org/10.1108/mabr-03-2017-0011.

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Purpose Cruise traffic has dynamically advanced worldwide over the past two decades. This maritime business and tourism typology is strongly concentrated in several links that comprise the cruise product. With regard to destination regions, the concentration occurs both in the few worldwide destination regions and in the specific ports within a given destination region. Moreover, in a cruise itinerary’s configuration, there is a strong spatial dependence between the ports that comprise it. Taking these into account, the aims of this paper are to identify the current competitive positions of Sp

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12

HOWARD, DENNIS, and DAMIAN HINE. "THE SMALL ENTERPRISE ENVIRONMENTAL MATRIX: A TOOL FOR STRATEGICALLY POSITIONING SMALL BUSINESS ASSISTANCE PROGRAMS." Journal of Enterprising Culture 08, no. 01 (2000): 1–22. http://dx.doi.org/10.1142/s0218495800000024.

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This paper commences by discussing Small Business Assistance Programs (SBAPs) including why they are necessary, how they work and when they should be employed. This sets the fundamental parameters upon which to base the design of SBAPs. But there is little in the literature, apart from rudimentary planning models to help with strategic positioning of SBAPs in a government policy context. The Small Enterprise Environment Matrix (SEEM) is proposed as a conceptually simple yet potentially useful tool to help policy-makers. It is based on the popular portfolio/matrix approach to strategic decision

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Tinnilä, Markku. "A Review of Service Frameworks Analyzing Strategic Repositioning." International Journal of Information Systems in the Service Sector 3, no. 1 (2011): 21–38. http://dx.doi.org/10.4018/jisss.2011010102.

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In manufacturing operations it is important to recognise the capabilities of the firm and established ways to position the current and expected manufacturing capabilities. The most recognised tool is the Product-Process matrix of Hayes and Wheelwright. Similarly, in service business there is a growing need to position the capabilities of firms. Many tools analysing services have also been proposed, but no generally accepted framework has so far emerged as a basis for service classification and strategic service positioning. This paper focuses on strategic positioning of services with special f

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Madan, Pankaj, and Sheetal Khanka. "Contribution of Knowledge Management Practices in Creating Sustainable Competitive Advantage for Business Schools in India." Journal of Information & Knowledge Management 09, no. 04 (2010): 387–97. http://dx.doi.org/10.1142/s0219649210002760.

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Land, labour, capital, raw materials, innovation, human resources, research and development have all been credited as sources of sustainable competitive advantage (SCA). Yet sources of sustainable competitive advantages continuously change, and transformations in the business environment cause shifts in the sources. A viable method to generate sustainable competitive advantages is knowledge management, and this study empirically links the concept of knowledge management to sustainable competitive advantage. The study investigates how knowledge management practices can be employed to improve st

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D. Banker, Rajiv, Raj Mashruwala, and Arindam Tripathy. "Does a differentiation strategy lead to more sustainable financial performance than a cost leadership strategy?" Management Decision 52, no. 5 (2014): 872–96. http://dx.doi.org/10.1108/md-05-2013-0282.

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Purpose – The purpose of this paper is to investigate the relationship between the strategic positioning of firms and the sustainability of firm performance. The paper argues that pursuing a differentiation strategy leads to more sustainable financial performance compared to following a cost leadership strategy. However, a differentiation strategy may also be associated with greater risk. Design/methodology/approach – To investigate the research questions, the authors utilize publicly available archival data consisting of 12,849 firm-year observations for the period 1989-2003. In the first sta

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Alimohammadirokni, Mohammad, Atefeh Emadlou, and Jingxue (Jessica) Yuan. "The Strategic Resources of a Gastronomy Creative City: The Case of San Antonio, Texas." Journal of Gastronomy and Tourism 5, no. 4 (2021): 237–52. http://dx.doi.org/10.3727/216929721x16105303036599.

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In this study, a resource-based view and positioning strategy have been applied to discuss the role of gastronomy in destinations from a strategic management perspective. San Antonio, Texas was designated as a UNESCO Creative City of Gastronomy in 2017, making it an appropriate case for this study. Using document analysis, the gastronomy resources of San Antonio were identified as the key success factors in the strategic analysis and classified as facilities, activities, events, and organizations. The article highlights how the city's resources influenced UNESCO's selection of San Antonio as a

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Da Cruz, M. R. P., J. J. Ferreira, and S. G. Azevedo. "static and dynamic strategic portfolio analysis: The positioning of Iberian seaports." South African Journal of Business Management 43, no. 1 (2012): 33–43. http://dx.doi.org/10.4102/sajbm.v43i1.174.

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The various changes that have occurred in the seaport industry have had a continuous and substantial impact on seaport activities and management in recent decades. The highly competitive and rapidly changing environment faced by business has greatly increased the need for strategic planning. Thus, it is relevant and appropriate to apply strategic positioning tools to seaports given how competitive strategies play a key role in the growth and development of this industry. This research aims to analyse the strategic positioning of the leading Iberian Peninsula seaports using the BCG matrix from

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Hamilton, John. "The Strategic Change Matrix and Business Sustainability across COVID-19." Sustainability 12, no. 15 (2020): 6026. http://dx.doi.org/10.3390/su12156026.

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This study’s case narrative presents the Australian digital marketing firm (DUK). DUK successfully transitioned across the 2020 Australian business economic downturn created during the COVID-19 global pandemic. DUK’s competencies, capabilities and competitiveness form its 3Cs Market Intelligence Framework. When these 3Cs are expanded, and then networked with Porter’s Five Forces model, along with the firm’s decisive pivot with knowledge inclusions, the DUK strategic change matrix can be used to portray a firm’s matrix-box of its current multi-dimensional business components. The strategic chan

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Santos, Aguinaldo dos, and Naotake Fukushima. "SUSTAINABLE PRODUCT SERVICE SYSTEMS DESIGN: TOOLS FOR STRATEGICS ANALYSIS." MIX Sustentável 3, no. 4 (2017): 149–56. http://dx.doi.org/10.29183/2447-3073.mix2017.v3.n4.149-156.

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The present paper discusses the tools for phase of Strategic Analysis for the process of Sustainable Product-Service System Design. It explores the cumulative experience obtained at the Design & Sustainability Research Center of UFPR, on case studies developed with companies on the period between 2006 to 2016. When compared with the MSDS Method the case studies presented a stronger emphasis on tools derived from administration (ex: Ansoff matrix, BCG matrix, Canvas, SWOT chart, Slack matrix, Polarity Diagram) and, very importantly, from the service design community (ex: bluepring, customer

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Bernal Escoto, Blanca Estela, Nancy Imelda Montero Delgado, and Flavio Abel Rivera Aguirre. "Strategic Analysis of Sustainable Tourism in Baja California against COVID-19." Sustainability 13, no. 7 (2021): 3948. http://dx.doi.org/10.3390/su13073948.

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As a result of the health contingency caused by COVID-19, a large number of companies worldwide have been forced to drastically change their work processes in order to adapt to the current situation; however, the strategies proposed by governments around the world to deal with this crisis have been classified as seasonal by health specialists, implying that at some point it will return to normal. To this end, this study is developed through the implementation of four strategic models (strengths, opportunities, weaknesses, and threats (SWOT) method, competitive advantage matrix, Boston Consulti

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Zhovnovach, Ruslana, Oleksandr Levchenko, Anatolii Muzychenko, Liliya Koval, and Victoria Vyshnevska. "Ensuring safety of the use of transport enterprises’ resources participating of air carriers’ international alliances." E3S Web of Conferences 255 (2021): 01050. http://dx.doi.org/10.1051/e3sconf/202125501050.

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The basis for the formation of an effective mechanism for ensuring the sustainable development of transport enterprises in the field of air passenger transportation should be the requirements of strategic orientation to flight safety standards. The purpose of the article is to summarize the international practice of forming and using a comprehensive mechanism for the use of economic resources for sustainable development of transport enterprises participating in global alliances in the international passenger transportation cluster, which aims to ensure the maximum safety of air flights. The fo

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Ding, Ling, Di Cao, Taohua Ouyang, and Jin-xi Wu. "Promoting the Development of Enterprise Niche: Case Study on China’s Organizational Ambidexterity." Sustainability 10, no. 10 (2018): 3806. http://dx.doi.org/10.3390/su10103806.

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This paper aims to take the longitudinal development history of the Lenovo Cross-border complex nested R&D organization as the research object, to explore the development rules of enterprise niche. Strategic positioning is the core issue of enterprise management, and enterprise niche is the core issue of strategic positioning. This study elaborates on the three stages of enterprise R&D organizational ambidexterity promoting enterprise niche evolution, discusses the process model of space development, and reveals the life cycle of enterprise niche. It reveals the deep reason for promoti

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Aydarova, Julia, Natalia Pashkus, and Ivan Blagikh. "Effective Strategic Positioning of Institutions of Secondary Professional Education in the Knowledge Economy." SHS Web of Conferences 74 (2020): 01002. http://dx.doi.org/10.1051/shsconf/20207401002.

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The purpose of the article is to develop a strategy for the forming a strong cluster of secondary vocational education in Russia. In the era of globalization, toughening competition in the global education market, high economic and political risks, the development and implementation of an educational institution development strategy requires a search for new approaches and the development of new methods and ways to implement it. The paper proposes a model of breakthrough positioning of institutions of secondary vocational education, by which it is possible to identify effective strategies of i

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Robinson, C. G. "Dynamics on the Boston Consulting Group's planning matrices." South African Journal of Business Management 16, no. 3 (1985): 109–15. http://dx.doi.org/10.4102/sajbm.v16i3.1082.

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Strategies based on the growth share matrix as a resource allocation tool require that broad categories of businesses are either funded, milked, or divested depending on their strategic positioning on the portfolio chart. Dynamics on the chart are important and this article explores the implications of changing positions of the businesses concerned using the growth gain matrix. The little-used technique of frontier curves, which relates growth rate to cash usage, is elucidated. Because management cannot act in a vacuum and competitive action is inevitable, a checklist for competitive profiling

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Zarone, Vincenzo, Hiroko Kudo, and Luca Anselmi. "STRATEGIC CIVIL SERVICE TRAINING FOR PUBLIC MANAGEMENT: A COMPARISON OF NATIONAL MODELS IN POSITIONING MATRIX." European Journal of Management 15, no. 2 (2015): 97–113. http://dx.doi.org/10.18374/ejm-15-2.6.

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Mansour, Walid. "Toward new strategies of Islamic financial products development." Journal of Islamic Accounting and Business Research 11, no. 9 (2020): 2053–67. http://dx.doi.org/10.1108/jiabr-09-2018-0135.

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Purpose This paper aims to propose a conceptual framework for the assessment of Islamic financial products’ development. Design/methodology/approach A coordinate grid with two perpendicular axes (profitability and compliance to Shari’ah) is developed and used to produce a nine-zone matrix. The research design is further developed by using a linear, composite index to assess product development feasibility and specifications. Subsequently, three strategic paths are identified: profitability-led strategic path, compliance-led strategic path and intermediate strategic path. Findings The findings

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Drobyazko, Svetlana, Tetiana Hilorme, Dmytro Solokha, and Oksana Bieliakova. "Strategic policy of companies in the area of social responsibility: Covid-19 challenges." E3S Web of Conferences 211 (2020): 04011. http://dx.doi.org/10.1051/e3sconf/202021104011.

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COVID 19 is a litmus test for TNCs in the field of social responsibility. A scientific and methodological approach to determining the level and activation of corporate social responsibility (CSR) of business in the national economy in the form of a three-dimensional matrix model of positioning the level of development of CSR of business units in the coordinate system: social, environmental and economic components of CSR has been developed. The methods used in the study, the construction of the Gibbs Triangle and the method of taxonomy to determine the most influential aspects of GRI reporting

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Chukurna, Оlena, and Dmytro Nikolaiev. "Marketing strategy of territorial branding in the context of sustainable development." VUZF Review 6, no. 1 (2021): 65–78. http://dx.doi.org/10.38188/2534-9228.21.6.07.

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The article considers aspects of formation of marketing strategy of territory branding, yak the basis of strategic development. Attention is paid to the components of the strategy of sustainable development and its interaction with the elements of the territorial product and its influence on the image of the territory. A strategic analysis of the territory was carried out on the example of Odessa, which made it possible to form priorities for the strategic development of the territory. A marketing study was conducted by residents of Odessa regarding their attitude to the existing image of the

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A., Rajeev, Sandeep Sivakumar, and Gopalakrishnan Narayanamurthy. "Love plastic: Ashiyana Pipe’s journey to redefine the positioning of plastic." Emerald Emerging Markets Case Studies 7, no. 4 (2017): 1–21. http://dx.doi.org/10.1108/eemcs-06-2016-0142.

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Subject area The case specifically discusses the role of stakeholders and non-market forces and how they can potentially influence the strategic choices of firms. Participants need to have some basic understanding of non-market forces, and stakeholder theory. The case is suitable for courses on sustainable supply chain management, closed loop supply chain management, reverse logistics, green business, environmental management, strategic management and business in emerging economies. Study level/applicability The target audiences for the case are bachelor and first-year MBA students and trainee

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Zhang, Jian, Hui Ming Li, and Chun Yan Yuan. "Strategy Researches on the Consultation Institute Development." Advanced Materials Research 368-373 (October 2011): 3063–68. http://dx.doi.org/10.4028/www.scientific.net/amr.368-373.3063.

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Strategic plan is important to the enterprises’ long development. Now, in China, most of the supervise enterprises have developed into the consultation institute. With the process of exploitation and international strategic in China, drawing a strategic plan for the consultation institute is necessary for its existence and surviving in the hard market competition. Based on the objective analysis of the inner advantages and weakness, the outer opportunities and challenges on a company, a SWOT matrix is found to get a sustainable development strategic plan for the consultation institute.

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Altinok, Pinar. "A Strategic Approach to Reputation Management and its Reflections on Sustainable Competitiveness." International Journal of Research in Business and Social Science (2147-4478) 3, no. 2 (2014): 31–55. http://dx.doi.org/10.20525/ijrbs.v3i2.97.

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Due to the issues brought about by the current Information Age, such as rapid development of technology, easy and fast access to information, increases in international relations and global market perception, companies were compelled to seek for sustainable competitive advantage, and in this sense, the concept of "corporate reputation", which is powered by unique and original values of a corporation and which cannot be "imitated", has started to draw attention. In our day when markets are gradually reaching the point of saturation and consumers are getting the chance to evaluate more and more

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Weymer, Alex Sandro Quadros, Heitor Takashi Kato, Claudimar Pereira Da Veiga, and Vilmar Rodrigues Moreira. "The Relationship Structure of a Transnational, Ego-centered, and Innovation-Oriented Network." Asian Social Science 13, no. 5 (2017): 45. http://dx.doi.org/10.5539/ass.v13n5p45.

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This study identifies the relationship structure of an ego-centered network by examining a transnational organization in the telecommunications sector that is oriented toward innovation. The study considers the dimensions of density, centrality, structural equivalence, and relationship content. Following the literature, we correlate the underlying concepts of network innovation substantiated through the technique of network analysis as a research method. The results suggest that the position of organizations in relation to the distance and pathways to other organizations in the network can inf

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Gianos, John F. "A Brief Introduction to Ansoffian Theory and the Optimal Strategic Performance-positioning Matrix on Small Business (OSPP)." Journal of Management Research 5, no. 2 (2013): 107. http://dx.doi.org/10.5296/jmr.v5i2.3129.

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Mitra, Rahul, and Patrice M. Buzzanell. "Implementing Sustainability in Organizations: How Practitioners Discursively Position Work." Management Communication Quarterly 32, no. 2 (2017): 172–201. http://dx.doi.org/10.1177/0893318917724234.

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Although largely espoused by contemporary organizations, implementing sustainability is often vague and ineffective. In contrast to most studies that employ resource-based or institutional perspectives to study sustainable organizing, we draw on discursive positioning theory to examine how sustainability practitioners make sense of and enact their work on the ground. Interviewing 45 practitioners and analyzing 35 curriculum vitae (CVs), we traced four subject positions – discovery, enlightenment, legitimacy, and consumption – constructed via 12 discursive resources. These positions emphasized

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Geldres-Weiss, Valeska V., Nicolás Gambetta, Nathaniel P. Massa, and Skania L. Geldres-Weiss. "Materiality Matrix Use in Aligning and Determining a Firm’s Sustainable Business Model Archetype and Triple Bottom Line Impact on Stakeholders." Sustainability 13, no. 3 (2021): 1065. http://dx.doi.org/10.3390/su13031065.

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The materiality matrix is a tool that helps companies understand how the stakeholders’ view of material issues in environmental, social, and economic/governance dimensions influences their value creation process, and creates triple bottom line impacts through shaping their strategic business model elements. Building on the multidimensional definition of materiality, we propose to use the materiality matrix as a tool to aid the transformation of a company’s existing traditional business model into a more sustainable one (inside-out approach), and to enable the identification of the most appropr

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Fossatti, Paulo, Jefferson Marlon Monticelli, Luiz Carlos Danesi, and Hildegard Susana Jung. "Limits of Sustainability Management at Community Universities." Fronteiras: Journal of Social, Technological and Environmental Science 9, no. 3 (2020): 33–54. http://dx.doi.org/10.21664/2238-8869.2020v9i3.p33-54.

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The article aims to identify, from the perspective of strategic managers, categories that participate in the establishment of an innovation culture in community universities in southern Brazil. The method is based on an exploratory, qualitative research using a multiple case study and considering a group of Brazilian universities as the analysis unit. The interviews were conducted with 67 managers from 14 higher education institutions, as well as legal provisions, documents, and scenario studies. The results point to the need for universities to work in a competitive strategic positioning; app

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Dettori, Angela. "Sustainability as a Matrix of Experiential Marketing." International Journal of Marketing Studies 11, no. 2 (2019): 29. http://dx.doi.org/10.5539/ijms.v11n2p29.

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Recent years have highlighted a significant increase in the relevance of environmental protection and sustainability to consumers, firms, and society as a whole. Taking this new situation into account, most organizations are aware of this change and wish to be seen as taking steps to improve behaviors in this regard. This challenge requires managers to make wise strategic choices and for organizations to be more flexible in adapting to changes in the economy, in the environment and in the &ldquo;whims&rdquo; of consumers. The aim of the present study is to examine the potential role of

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Gavrikova, Elizaveta, Irina Volkova, and Yegor Burda. "Strategic Aspects of Asset Management: An Overview of Current Research." Sustainability 12, no. 15 (2020): 5955. http://dx.doi.org/10.3390/su12155955.

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Major shifts in the competitive environment encouraged a recent growth in the number of academic articles devoted to strategic aspects of asset management. Organizations start to recognize that a strategic approach to asset management becomes a source of sustainable competitive advantages and long-term survival in the turbulent environment. However, existing studies are largely case-specific in interpreting strategy and draw on various theoretical grounds and approaches. This leads to little theoretical and methodological consistency in understanding current findings and how to design future s

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Subotina, Julia, and Alexander Sergienko. "APPROACHES TO AGRICULTURAL ENTERPRISES POSITIONING." Three Seas Economic Journal 2, no. 1 (2021): 85–90. http://dx.doi.org/10.30525/2661-5150/2021-1-14.

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With the development of market economic relations and the intensification of competition in Ukraine, the problem of adequate positioning of enterprises among competitors, as well as in the consumers` minds becomes relevant. The author summarizes scientific approaches of foreign and domestic scientists to the interpretation of the concept of "positioning", which are reflected in the following: F. Kotler (positioning as a way of identifying goods), J. Trout, E. Reiss (as a certain position of the enterprise among competing goods), Belyaeva N.S. (as an element of the enterprise strategic manageme

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Le Roux, L., and H. Oosthuizen. "The development of an instructional design model as a strategic enabler for sustainable competitive advantage." South African Journal of Business Management 41, no. 2 (2010): 29–38. http://dx.doi.org/10.4102/sajbm.v41i2.516.

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In a business environment of continuous change and in light of a defined need to fast track skills improvement in South Africa and Africa, training strategies and practices are under increasing pressure to develop a more productive and skilled workforce. Demands on training and the practices it employs increasingly focus on the alignment with strategic imperatives of organisations.This research presented an instructional design (ID) model positioned in the intersection between the positioning-based and resource-based theories and used a multi-disciplinary approach to extend the literature on I

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Robinson, C. G. "The Boston Consulting Group's strategic menagerie." South African Journal of Business Management 16, no. 2 (1985): 76–86. http://dx.doi.org/10.4102/sajbm.v16i2.1077.

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In this, the first in a series of three articles which summarize the Boston Consulting Group's approach to setting strategy, problems of funding growth and allocating resources around a portfolio of products or strategic business units are highlighted. The relationships between the stage of the product life cycle, the funding requirements of a business, and the alternatives for generating funds are explored. Growth and risk issues are highlighted and the maximum sustainable rate of growth from internally generated sources is derived. The impact of the experience curve on capital structure, pro

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Shynkarenko, Volodymyr, Oksana Kryvoruchko, and Iryna Fedotova. "Competitiveness Management in Motor Transport Enterprises." SHS Web of Conferences 67 (2019): 04011. http://dx.doi.org/10.1051/shsconf/20196704011.

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The theoretical rationale for the model of developing a strategy for competitiveness managing based on a combination of the positioning and provisions of the resource approach theory is given. The management strategy is being developed at the upper (strategic) and medium (tactical) levels. At the upper level, there is a positioning of the enterprise environmental requirements potential. At the level of individual strategic business units (SBU) – analysis by the method of M. Porter, the possibilities are determined on the basis of provisions of the resource approach. Formation of a common compe

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Sumiarsih, Ni Made, Djoko Legono, and Robert J. Kodoatie. "Strategic Sustainable Management for Water Transmission System: A SWOT-QSPM Analysis." Journal of the Civil Engineering Forum 4, no. 1 (2018): 29. http://dx.doi.org/10.22146/jcef.30234.

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In general, the problem of a water resources infrastructure, especially the raw water transmission system, is that the actual discharge is not in accordance with design discharge because of water losses along the transmission system.To restore the capacity to the design discharge, a comprehensive strategy is required. Various strategy methods have been developed especially the strategy of managing a system. This paper discusses how to analyze the comprehensive strategy with system component approach for water transmission system. The research used Klambu-Kudu Water Transmission System in Semar

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Guerreiro, Marta. "Sustainable destination management: a commitment for the future of world tourism." Worldwide Hospitality and Tourism Themes 11, no. 6 (2019): 685–91. http://dx.doi.org/10.1108/whatt-09-2019-0056.

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Purpose This paper aims to highlight the importance of implementing practices that enable sustainable economic, social, cultural and environmental development to tourism worldwide. In particular, reference is made to the Portuguese archipelago of the Azores, highlighting its certification process as an ongoing sustainable destination. Design/methodology/approach It contains an analysis of supply and demand statistics in the Azores and a characterization of policies and strategic positioning plans as an active destination and an explanation of the various steps of the certification process. Fin

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Cieśla, Maria. "Implementation of the focus strategy for transport services on the example of a transport company." AUTOBUSY – Technika, Eksploatacja, Systemy Transportowe 19, no. 12 (2018): 1030–35. http://dx.doi.org/10.24136/atest.2018.545.

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The article discusses the problem of strategic analysis of the company's position in a competitive environment. The aim of this study was to determine the importance of the main factors determining the level of competitiveness of enterprises providing waste transport services, as well as the selective selection of an appropriate strategy based on the portfolio method based on the example of a transport company. The portfolio tools are discussed which are used to assess the strategic position of the product or service. On the example of McKinsey's matrix, the positioning of waste transport serv

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Le Roux, L., and H. Oosthuizen. "The development of an instructional design model as a strategic enabler for sustainable competitive advantage." South African Journal of Business Management 41, no. 1 (2010): 25–36. http://dx.doi.org/10.4102/sajbm.v41i1.511.

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In a business environment of continuous change and in light of a defined need to fast track skills improvement and development in South Africa and Africa, training strategies and practices are under increasing pressure to develop a more productive and skilled workforce. Demands on training and the practices it employs increasingly focus on the alignment with strategic imperatives of organisations and the country.This research presented an instructional design (ID) model positioned in intersection between the positioning-based and resource-based theories and used a multi-disciplinary approach t

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HRINCHENKO, Y. L., I. V. ROBUL, and L. M. ZALUBINSKA. "DEVELOPMENT OF PRICE STRATEGIES TO SUPPORT BRAND POSITIONING: STRATEGIC ISSUES FOR MARKETING POLICIES." Economic innovations 20, no. 4(69) (2018): 44–54. http://dx.doi.org/10.31520/ei.2018.20.4(69).44-54.

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Topicality. Marketing policies become more sophisticated and more focused nowadays. On many consumer markets there is a trend for differentiating and branding products as a response to defragmentation of the market. Brand is no more just a promotion tool; it shapes the company-customer relations for a long period. Brand is a concept completely based on understanding customer needs and evaluating related values. Meanwhile pricing policy remains a conservative part of marketing, which relies mostly on internal factors. Brand requires a careful positioning and price has to follow. Transforming th

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Inderadi, Regina, Larasati Adiannisa, and Nugroho J. Setiadi. "The Business Strategy Analysis of a Forwarding Company in Indonesia." Winners 19, no. 1 (2018): 31. http://dx.doi.org/10.21512/tw.v19i1.4584.

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The aims of this research were to identify key internal and external success factors within the forwarding industry and the organization, and to analyze competitive positioning of a forwarding business in Indonesia in order to obtain its optimal business strategy. Research method applied was qualitative approachusing case study. Respondents consist of 20 managers at Jakarta. Data collection was conducted in October 2017 at Jakarta using questionnaire distribution. The first stage of data analysis mapped company's strengths and weaknesses into Internal Factor Evaluation (IFE) matrix, mapped mar

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Dabhilkar, Mandar, Lars Bengtsson, and Nicolette Lakemond. "Sustainable supply management as a purchasing capability." International Journal of Operations & Production Management 36, no. 1 (2016): 2–22. http://dx.doi.org/10.1108/ijopm-12-2014-0609.

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Purpose – The purpose of this paper is to use the relative power and total interdependence concepts as an intervening theoretical lens to explain why and how sustainable supply management (SSM) initiatives by manufacturing firms differ across the Kraljic matrix according to purchasing capability. Design/methodology/approach – Tested hypotheses by subjecting survey data from 338 manufacturers on buyer-supplier relationships in Europe and North America to regression analysis. Findings – Shows three situations where relative power and total interdependence determine the effectiveness of purchasin

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Bandurin, A. V., and I. S. Borisova. "MECHANISM FOR IMPLEMENTING THE PROGRAM FOR SUSTAINABLE DEVELOPMENT OF THE REGION'S ECONOMY WITH THE PREDOMINANCE OF A SEPARATE TYPE OF ECONOMIC ACTIVITY." MIR (Modernization. Innovation. Research) 9, no. 2 (2018): 270–87. http://dx.doi.org/10.18184/2079-4665.2018.9.2.270-287.

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In the article the mechanism of realization of the program of sustainable development of the economy of the region with the predominance of the type of economic activity (PVC) is considered. The procedure for implementing the program for sustainable development of the region's economy was developed with the predominance of a separate type of economic activity: strategic vision, assessing the sufficiency of strategic resources, strategic planning, analyzing the attainability of strategic goals, program decomposition, control and regulation. The functional structure of the dominant type of econo

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