Academic literature on the topic 'Strategies and tactics of communicative influence'

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Journal articles on the topic "Strategies and tactics of communicative influence"

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Zheludkova, E. G., and K. M. Purgina. "Strategies and Tactics of Brand Formation (Based on the Material of Advertising Slogans in French, English, and Russian)." Bulletin of Kemerovo State University 23, no. 1 (2021): 229–36. http://dx.doi.org/10.21603/2078-8975-2021-23-1-229-236.

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This article describes communicative strategies and tactics used by companies to build a brand. The diachronic method made it possible to observe brand development strategies. The analysis featured 104 advertising slogans of 11 companies. Strategies and tactics of communicative influence were identified according to Yu. Pirogova’s classification of communicative strategies. The authors see strategies as the goals of creating a company's image, while tactics depend on specific vocabulary, syntactic structures, and means of involving the addressee in the advertising discourse. The list of prevai
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Nizhnik, Liudmyla. "EPISTEMIC WORDS AND COMMUNICATIVE STRATEGIES OF COOPERATION." Naukovì zapiski Nacìonalʹnogo unìversitetu «Ostrozʹka akademìâ». Serìâ «Fìlologìâ» 1, no. 13(81) (2022): 49–53. http://dx.doi.org/10.25264/2519-2558-2022-13(81)-49-53.

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The article examines epistemic words in discourse in order to determine their significance for the formation of communicative strategies of cooperation. Epistemic words (e.g. know, think, perhaps) convey the speaker’s attitude to what is said, express the level of knowledge about what is said, which can vary from confidence to uncertainty. The pragmatics of epistemic words is superimposed on the functioning of dialogic discourse. The main task of pragmatics is to show what the speaker or character wants to convey with his statements, while the communicative-functional direction of speech resea
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Nikiforova, Elmira. "STRATEGIES OF SPEECH INFLUENCE AS A COMPONENT OF COMMUNICATIVE COMPETENCE." 3i intellect idea innovation - интеллект идея инновация 2 (2023): 219–24. http://dx.doi.org/10.52269/22266070_2023_2_219.

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The purpose of the study is considering speech strategies and tactics and their implementation in institutional discourse texts for the improvement of the communicative skills of philologists. The target audience also includes representatives of those fields where communicative influence is part of professional competencies due to their interaction with people and necessity to convince, change attitudes and values, and achieve compromise. The novelty lies in a comprehensive approach based on the material of several languages ​​to the study of institutional communication, strategies and tactics
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MELNYK, Iryna, Tetyana PETROVA, and Alla KHOPTIAR. "Provocation as a Tool of Language Influence." WISDOM 3, no. 2 (2022): 157–69. http://dx.doi.org/10.24234/wisdom.v3i2.645.

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The article aims to study provocation as a particular type of interpersonal communication and a provocateur’s action who intends to obtain (provoke) necessary verbal reaction from the recipient by employing language influence. The provocateur is considered an active speaker whose main task is to plan the communicative process, choose appropriate strategies and tactics, and verbal and nonverbal markers of their realisation to implement effective communication. Provocation can be realised in terms of both communicative conflict and cooperation. Conflict situations involve communicative disharmon
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Maximyuk, Oksana, and Natalia Maximyuk. "Communication strategies of failure Ukrainian-language dialog artistic discourse." Current issues of social sciences and history of medicine 29, no. 1 (2021): 6–12. http://dx.doi.org/10.24061/2411-6181.1.2021.232.

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The purpose of the article analyzes the problem of choosing tactics and strategies of refusal, which is largely predetermined by the social and gender status of the participants in the communication. Separately, the peculiarities of the functioning of such structures of refusal in the plane of directives are characterized, since the directive acts most fully discover the peculiarities of structuring the communicative acts of refusal utterances taking into account the social role of the participants in communication. The influence of gender aspect on the course of interaction in communicative a
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Smirnova, Irina. "The Fraudulent Discourse: Strategy of Appeal to Luck." Scientific Research and Development. Modern Communication Studies 13, no. 3 (2024): 15–22. http://dx.doi.org/10.12737/2587-9103-2024-13-3-15-22.

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The article examines one of the most frequent and effective strategies in the structure of fraudulent discourse, namely the Strategy of appeal to luck. Speech tactics of manipulative influence within the framework of this strategy, types of messages and communication means used by the fraudster to influence the victim in order to create a certain psychological state are differentiated. The various roles in which con artists can appear, the characteristics of behavior in each of the role models, depending on the scenario and the result of the con planned by the criminal, are described. It is sh
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Kirichenko, Natalia Rostislavovna. "Some Peculiarities of the Representation of the Manipulative Potential of the Discourse Personality of a Teenager in the American Communicative Space." Litera, no. 2 (February 2024): 253–60. http://dx.doi.org/10.25136/2409-8698.2024.2.39992.

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The article is devoted to the study of adolescent discourse in the linguopersonological aspect. The subject of the study is the linguistic and communicative-pragmatic characteristics of the discourse personality of a teenager. The object of the study is a set of linguistic means of implementing manipulative strategies and tactics by a teenager. A discourse personality is considered as a participant of certain communicative events, the communication scheme of which determines the choice of linguistic means – lexical, grammatical, stylistic. In the research quantitative, descriptive-comparative,
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Brovkina, Oksana, and Svitlana Baranova. "Role repertoire of the family discourse participants in a situation of frank communication: symmetric and asymmetric relations." Studies about Languages 1, no. 46 (2025): 63–79. https://doi.org/10.5755/j01.sal.1.46.37043.

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The article deals with the communicative situation of frank communication in the English family discourse from the point of view of the role repertoire of its participants. The role repertoire and addresser-addressee configuration of interactants of the English family discourse “HUSBAND-WIFE” affects the choice of communicative strategies and tactics, and the classification of roles is considered from the standpoint of symmetric/asymmetric relations of the speakers. The tactics of self-approval, overloading the perceiver with information, playing on feelings, self-expression, and the use of fl
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Berezin, D., and T. Golikova. "Communicative Tactics and Strategies in Divorce Proceedings: The Legal Linguistic Aspect." Scientific Research and Development. Modern Communication Studies 12, no. 6 (2023): 86–93. http://dx.doi.org/10.12737/2587-9103-2023-12-6-86-93.

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The article investigates the relationship between communicative motives and the process of divorce from a jurislinguistic perspective. The article examines how communicative factors influence the decision to dissolve a marriage. 
 The aim of the article is to identify the primary communicative motives that lead to the dissolution of marriage and to understand their interaction with the legal aspects of the divorce process. Exploring these interactions can help improve communication in such situations, as well as increase the effectiveness of legal interventions related to marital dissolut
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Gukosiants, Olga Iu. "Communicative strategies and tactics of manipulation trolls in computer-mediated communication during COVID-19 pandemic." Vestnik of Saint Petersburg University. Language and Literature 21, no. 2 (2024): 423–45. http://dx.doi.org/10.21638/spbu09.2024.210.

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The present paper is devoted to the study of the communicative behavior of manipulation trolls that provoke a conflict situation and affect addressees during the COVID-19 pandemic. The relevance of the article is due to the need for a comprehensive study of manipulative influence in the Internet, the development of recommendations for identifying the manipulative intention of the addresser and providing timely counteraction. Research tasks are: to determine the strategies and tactics of manipulative conflict virtual interaction, to calculate the types of manipulation trolls in the Russian-spea
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Dissertations / Theses on the topic "Strategies and tactics of communicative influence"

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Kim, Yenee. "Two essays on the interactions between sales influence tactics and customer information processings strategies." Thesis, Cergy-Pontoise, Ecole supérieure des sciences économiques et commerciales, 2020. http://www.theses.fr/2020ESEC0001.

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Le premier chapitre vise à comprendre le mécanisme d'influence interpersonnelle en intégrant la théorie de la structure des arguments et l'expertise client. Plus précisément, cette recherche examine comment l'utilisation de différentes tactiques d'influence sur les ventes (échange d'informations vs. recommandation vs. rationalité) impacte l'influence du vendeur et le comportement d'achat en fonction du niveau d'expertise produit des clients (c'est-à-dire experts vs. novices). Le deuxième chapitre développe une théorie concernant l’usage recommandé des tactiques d'influence des ventes émotionne
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Калугина, Н. Р., та N. R. Kalugina. "Исследование взаимосвязи коммуникативных стратегий и игровой результативности хоккеистов : магистерская диссертация". Master's thesis, б. и, 2020. http://hdl.handle.net/10995/86576.

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In conclusion, the results of the theoretical and empirical parts of the work, as well as conclusions on the hypotheses put forward, the practical significance of the study. Part of the research results is reflected in the article of the Higher Attestation Commission “Analysis of communicative strategies of personnel in roleplaying”, as well as at the conference “Psychology: from theory to practice”.<br>В работе исследуется взаимосвязь коммуникативных стратегий и игровой результативности хоккеистов
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Перфильева, М. А., та M. A. Perfilyeva. "Речевые стратегии и тактики в продвижении магазинов эко-товаров в социальных сетях : магистерская диссертация". Master's thesis, б. и, 2021. http://hdl.handle.net/10995/100864.

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Работа посвящена сравнительному анализу речевых стратегий и тактик в продвижении магазинов эко-товаров в социальных сетях Facebook и Instagram. Материал исследования составили 63 текста на русском языке и 63 текста на английском языке, опубликованные на 20 страницах магазинов, предлагающих эко-товары, за 2020 – 2021 гг.. Первая глава исследования посвящена рассмотрению подходов к определению понятий «речевые стратегии» и «речевые тактики», а также классификаций речевых стратегий и тактик, разработанных российскими и зарубежными авторами. В данной главе также рассмотрены особенности продающих и
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Немирович-Данченко, Таміла Олександрівна, та Tamila Oleksandrivna Nemyrovych-Danchenko. "Мовленнєва репрезентація анексії Криму Російською Федерацією у 2014 році у сучасних англомовних ЗМІ". Master's thesis, 2021. http://repository.sspu.edu.ua/handle/123456789/11812.

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У науково-дослідницькій роботі розглянуто підходи до визначення «анексія» вітчизняних та зарубіжних науковців; дано визначення медійного дискурсу та досліджено його особливості; проаналізовано та визначено за допомогою яких мовних засобів подають новини про анексію Кримського півострова Російською Федерацією у 2014 році читачам журналісти; якими стратегіями користуються автори медіатекстів для донесення інформації аудиторії.<br>The research work approaches to the definition of "annexation" of national and foreign scientists are considered in the research work; the definition of media discours
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Hsieh, Sheng-jieh, and 謝勝价. "The influence of integrating strategies at elevating communicative competence into the computer-mediated communication interface on elementary students." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/89946182078971984002.

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碩士<br>國立臺南大學<br>數位學習科技學系<br>95<br>This study investigated that the influence of integrating strategies at elevating communicative competence into the computer-mediated communication interface on elementary students. The study used nonequivalent pretest-posttest design of quasi experimental research methods, and selected two classes in the fifth grade of an elementary school in Kaohsiung City as the experiment group and control group; 33 students in each group participated in the experiment. The experiment group and control group used separately “computer-mediated communication interface that c
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De, Wit Veronica Diane. "Fossilization : a case study of an adult learner." Diss., 2007. http://hdl.handle.net/10500/3083.

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Linguistic fossilization is a prevalent phenomenon in adult ESLA and presents a perpetual pedagogical challenge to teachers. Despite controversy about the theoretical concept, research is increasingly showing that persistent erroneousness cannot be attributed to single causal factors. This single case study examines controversial aspects surrounding the concept and formulates criteria for identifying fossilization. The study investigates the conversational output of an independent adult learner over a period of nine months and presents a holistic exploration of causal influences. The fin
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Кузнецова, Д. А., та D. A. Kuznetsova. "Театральные корпоративные издания: особенности контент-маркетинговой стратегии : магистерская диссертация". Master's thesis, 2019. http://hdl.handle.net/10995/78093.

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Цель магистерской диссертации заключается в выявлении редакторской специфики создания контент-маркетинговой стратегии театральных корпоративных изданий с последующим составлением рекомендаций. Редакторский подход к созданию контент-маркетинговой стратегии театрального корпоративного издания определяет новизну исследования. Материалом для исследования послужили театральные корпоративные издания «Урал Опера Балет» и Московского театра «Новая Опера». Общий объем проанализированного материала составил более 1200 текстов разных жанров и свыше 1950 иллюстраций из 135 выпусков. В фокусе исследователь
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Books on the topic "Strategies and tactics of communicative influence"

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Coleman, Keith. Effective Communication: Discover Amazing Strategies to Effectively Negotiate and Handle Conflicts Like a Pro. Influence and Persuade with Powerful NLP Tactics for Business, Work, and Relationships. Independently Published, 2018.

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King, Patrick. Persuasion Tactics: Covert Psychology Strategies to Influence, Persuade, & Get Y. Createspace Independent Publishing Platform, 2016.

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Tyler, James M., and Katherine E. Adams. Self-Presentation and Social Influence. Edited by Stephen G. Harkins, Kipling D. Williams, and Jerry Burger. Oxford University Press, 2015. http://dx.doi.org/10.1093/oxfordhb/9780199859870.013.7.

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Self-presentation is a social influence tactic in which people engage in communicative efforts to influence the thoughts, feelings, and behaviors of others as related to the self-presenter. Despite theoretical arguments that such efforts comprise an automatic component, the majority of research continues to characterize self-presentation as primarily involving controlled and strategic efforts. This focus is theoretically challenging and empirically problematic; it fosters an exclusionary perspective, leading to a scarcity of research concerning automatic self-presentations. With the current ch
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Zandan, Noah, and Noah Zandan. Insights into Influence: The Strategies, Tactics and Secrets of World-Class Leaders and Social Scientists. Weeva, 2020.

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Publication, Sobia. People Power How to Influence Anyone Anywhere: Mastering People Skills a Practical Compendium of Strategies and Tactics of Interpersonal Influence and Persuasion. Independently Published, 2022.

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Using the Force of Communicative Intelligence: Simply and Intelligently Explained Strategies and Tactics for Success-Ful Negotiations, Sales Talks and Presentations. Independently Published, 2021.

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Using the Force of Communicative Intelligence: Simply and Intelligently Explained Strategies and Tactics for Success-Ful Negotiations, Sales Talks and Presentations. Independently Published, 2020.

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Park, Joonha, Susumu Yamaguchi, Takafumi Sawaumi, and Hiroaki Morio. Dialectical Thinking and Its Influence in the World. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780199348541.003.0010.

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It is often assumed that East Asians, compared with Westerners, try to reshape their personal attitudes and expectations to fit the environment rather than attempting to influence realities. A recent review of the literature revises this idea by suggesting that East Asians, just like Westerners, do attempt to influence existing realities, but via subtly different routes: East Asians employ indirect strategies, seek support from influential others, or take a long-term approach to changing the world via self-improvement. This chapter discusses East Asians’ tendency to employ various tactics in a
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Bowery Jr., Charles R. The Richmond-Petersburg Campaign, 1864–65. ABC-CLIO, LLC, 2014. http://dx.doi.org/10.5040/9798216008873.

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A compelling narrative of one of the Civil War's most pivotal campaigns in which Federal armies drove Robert E. Lee's army to the brink of defeat in April 1865. The Richmond-Petersburg Campaign lasted for ten months, the longest in any theater of the war, and dwarfed all of the war's other campaigns for length of sustained combat, distances covered by the opposing forces, number of troops deployed, and number of battles and engagements. Yet this military operation has traditionally received little attention from scholars, considering its importance in bringing the war to an end. This concise r
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Kelly, Phil. Defending Classical Geopolitics. Oxford University Press, 2017. http://dx.doi.org/10.1093/acrefore/9780190228637.013.279.

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Three successive parts are presented within this article, all intended to raise the visibility and show the utility of classical geopolitics as a deserving and separate international-relations model: (a) a common traditional definition, (b) relevant theories that correspond to that definition, and (c) applications of certain theories that will delve at some depth into three case studies (the Ukrainian shatterbelt, contemporary Turkish geopolitics, and a North American heartland).The placement of states, regions, and resources, as affecting international relations and foreign policies, defines
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Book chapters on the topic "Strategies and tactics of communicative influence"

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Tomlinson, Maria Kathryn. "The Discursive Tactics of the Menstrual Movement: Destigmatisation, Intersectionality and Collective Identity." In Palgrave Studies in Communication for Social Change. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-72195-3_3.

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AbstractDrawing on interviews with 32 menstrual activists, this chapter analyses the discursive tactics that are used by the menstrual movement in Great Britain. It explores how this movement seeks to transform the mediation of menstruation as well as how menstrual activists advocate for social change via traditional and social media. The chapter explores various discursive strategies used by the 32 participants to alter the mediation of menstruation and, as a result, improve the lives of women and other people who menstruate. Tactics include using non-stigmatising language, speaking openly ab
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Markowitz, Tim M., Wendy J. Markowitz, Bernd Würsig, and Dara N. Orbach. "Sociosexual Behavior of Nocturnally Foraging Dusky and Spinner Dolphins." In Sex in Cetaceans. Springer International Publishing, 2023. http://dx.doi.org/10.1007/978-3-031-35651-3_14.

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AbstractDusky and spinner dolphins are small-bodied odontocetes that show variation in socioecology across their range. New Zealand dusky dolphins and Hawaiian spinner dolphins of deep nearshore waters feed nocturnally upon prey species associated with the deep scattering layer, leaving the daytime free for rest and social interaction, often close to shore. In this chapter, we investigate relationships between foraging ecology, diel activity patterns, and sociosexual activities of dusky and spinner dolphins in breeding and nonbreeding contexts. We review similarities and differences between du
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Berrocal, Martina. "Chapter 4. Maintaining political authority and credibility during the Covid-19 crisis." In Manufacturing Dissent. John Benjamins Publishing Company, 2024. http://dx.doi.org/10.1075/pbns.339.04ber.

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This article explores how communicative influence is instantiated through the analysis of situational settings, pragmatic means, and discursive strategies at the press conferences held by the Czech government during the Covid-19 pandemic crisis to maintain political authority and credibility. The analysis is informed by the rhetorical approach used in crisis communication studies and follows the tenets of corpus-assisted discourse studies (Taylor and Marchi 2018). It combines quantitative insights with qualitative close reading. The results point to the fact that the building and maintenance o
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Gilquin, Gaëtanelle. "Chapter 5. Lexical use in spoken New Englishes and Learner Englishes." In Contact Language Library. John Benjamins Publishing Company, 2024. http://dx.doi.org/10.1075/coll.60.05gil.

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This chapter, set within the framework of constrained communication, investigates the linguistic effects, in terms of lexical use, of a number of shared and distinct communicative constraints that are thought to play a role in New Englishes and Learner Englishes. Relying on corpora of spoken Hong Kong English (HKE) and Mainland Chinese English (MCE), as well as native British English as a reference, it adopts a twofold methodology combining automatic measures of lexical complexity and a manual examination of lexical choices in a picture description task. The vocabulary used by HKE speakers app
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Pruvot, Ségolène. "The Battle of Concepts: French Feminist Mobilizations Against the Far Right’s Appropriation of the Feminist Legacy." In Palgrave Studies in European Political Sociology. Springer Nature Switzerland, 2025. https://doi.org/10.1007/978-3-031-87693-6_4.

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Abstract This chapter examines how anti-gender movements in France have increasingly appropriated feminist rhetoric to advance conservative agendas, particularly in opposition to intersectional trans-feminist movements. Groups like Némésis and Les Antigones strategically infiltrate feminist demonstrations and online spaces, utilizing media-focused flash actions to position themselves as the true defenders of women’s rights while labelling mainstream feminists as “woke,” “Islamo-leftist,” or as betrayers of women’s interests, thereby distorting feminist discourse for exclusionary and nationalis
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Abramova, Evgenia V. "IMPLEMENTING EXPLICIT PERSUASIVE STRATEGIES IN AMERICAN POPULAR SCIENCE LITERATURE." In Synergy of Languages & Cultures 2023: Interdiscipilinary Studies. St Petersburg State University, 2024. http://dx.doi.org/10.21638/2782-1943.2023.02.

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The article examines the communicative tactics of direct persuasion in American popular science literature, based on a linguopragmatic analysis of the international journal ‘Popular Science’ from 2010 to 2023. Although many studies have been conducted on communicative explicit influence, Russian linguistics has yet to describe the mechanisms of direct persuasion in American popular science discourse. This research is therefore scientifically novel. It avoids biased language and filler words, and maintains a clear and logical structure with causal connections between statements. Technical term
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Salman, Faraed Dawood. "Marketing Strategies in Dentistry." In Advances in Medical Technologies and Clinical Practice. IGI Global, 2024. http://dx.doi.org/10.4018/979-8-3693-3872-8.ch010.

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This chapter's review of literature examines the crucial role played by digital marketing and social media in the evolution of dental practices and the improvement of patient involvement. It investigates ethical concerns, patient perspectives, and the influence of influencer marketing on the reputation of practices. The chapter also delves into the intricate relationship between social factors, self-perception, and consumer decisions in influencing patterns of oral healthcare consumption. Moreover, it emphasizes the transformative capacity of technology in advancing oral health and enabling re
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Janneck, Monique, and Henning Staar. "Playing Virtual Power Games." In Integrations of Technology Utilization and Social Dynamics in Organizations. IGI Global, 2013. http://dx.doi.org/10.4018/978-1-4666-1948-7.ch011.

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Although virtual organizations and networks have been studied, there is still need for research regarding their inner dynamics and the mechanisms of leadership and governance. This paper investigates micro-political processes i.e. informal actions of individual actors to gain power and exert influence, which is a well-researched concept in traditional organizations with respect to inter-organizational networks. This study investigates structures and strategies of power within virtual networks. Results show that micro-political tactics known from research in traditional organizations are used i
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Ho, Victor. "The Need for Identity Construction in Computer-Mediated Professional Communication." In Handbook of Research on Technoself. IGI Global, 2013. http://dx.doi.org/10.4018/978-1-4666-2211-1.ch027.

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This chapter discusses the construction of personal identities by individuals of the same rank through the discourse they constructed while engaging in computer-mediated professional communication in the workplace. First, it discusses the need for the members of three different communities of practice to construct desirable personal identities via their daily computer-mediated professional communication. Second, it discusses how the members constructed these identities through the e-mail discourse they composed by exploiting various discursive strategies. Drawing upon systemic functional gramm
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Rankin, James William. "Management Science and the Art of Leadership." In Resilience of Multicultural and Multigenerational Leadership and Workplace Experience. IGI Global, 2024. http://dx.doi.org/10.4018/979-8-3693-1802-7.ch020.

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The success of any organization is contingent upon the effective methods leaders use to support and engage multicultural and multigenerational employees. Supporting employees and maintaining an engaging working environment is critical to the success and longevity of an organization. Leaders play a critical part in ensuring that diverse employees are successful at work. Focusing on principles that aid leaders and management in supporting employees may lead to positively affecting employee performance. Organizational leaders not providing support to their employees may experience increased absen
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Conference papers on the topic "Strategies and tactics of communicative influence"

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Kalchenko, Valeriya. "INFLUENCE OF MODERN MASS MEDIA ON MORAL AND SOCIAL COGNITION: HOW KREMLIN'S PROPAGANDA BECAME ONE OF THE MAIN CAUSES OF THE RUSSIA-UKRAINE WAR, 2014-2024." In 11th SWS International Scientific Conferences on SOCIAL SCIENCES - ISCSS 2024. SGEM WORLD SCIENCE, 2024. https://doi.org/10.35603/sws.iscss.2024/s07/41.

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Propaganda was historically a neutral descriptive term; it was used by playwrights in ancient Greece to express the act of promoting political and religious beliefs. In the 19th century, with the birth of the press, cinema and radio, propaganda transformed into a tool destined to shape people�s beliefs and behaviours. It is generally biased, misleading, or even false to promote a specific agenda or point of view. Especially in Europe, in the first half of the 20th century, propaganda was used by European dictatorial regimes: Nazism, Fascism and Communism for popular consensus building and poli
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Ereshchenko, M. V., and E. N. Klemenova. "MEDIA DISCOURSE: COMMUNICATIVE TACTICS AND STRATEGIES." In INNOVATIVE TECHNOLOGIES IN SCIENCE AND EDUCATION. DSTU-Print, 2020. http://dx.doi.org/10.23947/itno.2020.433-436.

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The article shows some typical features of a social media discourse. The subject of the research is a set of communicative strategies used during implementation of the communicative functions of texts. The purpose of the paper is to identify and organise communicative strategies, the characteristics of their use depending on the social text topic, and to review the impact of such a text. The main aim of the research is to study the social media discourse as one type of an institutional media discourse; to identify and describe the factors impacting its formation
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Stepykin, Nikolay. "Communicative Strategies And Tactics Of Paying Compliments." In International Conference on Language and Technology in the Interdisciplinary Paradigm. European Publisher, 2021. http://dx.doi.org/10.15405/epsbs.2021.12.107.

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Ladonina, N. A., I. D. Eremeev, and V. V. Fioktistova. "Communicative strategy as an actualization tool of the communicative and pragmatic discourse potential." In General question of world science. General question of world science, 2022. http://dx.doi.org/10.18411/gqws-15-10-2022-07.

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The article is devoted to the role of communicative strategies and speech tactics in the actualization of the communicative and pragmatic potential of the discourse. The author analyzes the specifics of the concepts of “communicative strategy”, “speech tactics” and reviews different research-works devoted to functional and pragmatic properties of cooperative speech strategies and tactics identification in modern business discourse.
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GOLUBOVSCHI, Oxana. "Interactive strategies for teaching english: enhancing language acquisition through communicative and task-based learning." In "Higher education: traditions, values, perspectives", international scientific conference. Ion Creangă Pedagogical State University, 2024. https://doi.org/10.46727/c.27-28-09-2024.p240-244.

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To better understand how interactive techniques can improve language acquisition, this article focuses on communicative and task-based learning approaches. It emphasises the necessity of moving away from classic teacher-centred practices and toward more dynamic, student-centred ones that emphasise engagement and practical communication. The communicative approach helps students become more fluent and self-assured by emphasising meaningful discourse and the integration of language in context. Task based learning, on the other hand, motivates students to complete real-world assignments, fosterin
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Radyuk, Alexandra V., Elena V. Panicheva, and Olga A. Djagatspanyan. "MANIPULATIVE SPEECH TACTICS IN ENGLISH BUSINESS MEDIA DISCOURSE: FUNCTIONAL ANALYSIS." In 10th SWS International Scientific Conferences on ART and HUMANITIES - ISCAH 2023. SGEM WORLD SCIENCE, 2023. http://dx.doi.org/10.35603/sws.iscah.2023/s15.15.

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The article deals with the manipulative potential of speech means of English business discourse in the media space. The study is a relevant topic, since the concept of business media discourse as a separate type of discourse has not yet been singled out. The material of the study comprised the public speeches of businessmen, commercial staff and economists for the period of 2021-2023. The authors resort to the method of functional discourse analysis, which substantiates the selection of speech means by a communicative purpose. At the same time, it is assumed that the goals can be main / second
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Radyuk, Alexandra V., Elena V. Panicheva, and Olga A. Djagatspanyan. "MANIPULATIVE SPEECH TACTICS IN ENGLISH BUSINESS MEDIA DISCOURSE: FUNCTIONAL ANALYSIS." In 10th SWS International Scientific Conferences on ART and HUMANITIES - ISCAH 2023. SGEM WORLD SCIENCE, 2023. http://dx.doi.org/10.35603/sws.iscah.2023/s11.15.

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The article deals with the manipulative potential of speech means of English business discourse in the media space. The study is a relevant topic, since the concept of business media discourse as a separate type of discourse has not yet been singled out. The material of the study comprised the public speeches of businessmen, commercial staff and economists for the period of 2021-2023. The authors resort to the method of functional discourse analysis, which substantiates the selection of speech means by a communicative purpose. At the same time, it is assumed that the goals can be main / second
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Gumantseva, Elizabet A., and Veronika V. Nikitina. "COMPARATIVE ANALYSIS OF THE NOBEL PRIZE WINNERS’ IN LITERATURE SPEECH STRATEGIES (BASED ON THE AWARD CEREMONY SPEECHES)." In Люди речисты - 2021. Ulyanovsk State Pedagogical University named after I. N. Ulyanov, 2021. http://dx.doi.org/10.33065/978-5-907216-49-5-2021-96-113.

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This research is devoted to semantic-stylistic and paradigmatic features of Nobel Prize laureates’ texts, implemented through public speech. The results of the study allowed to identify and clarify the basic pragmalinguistic principles and structural and functional features of banquet speech, as well as various speech strategies and tactics that are necessary to achieve a communicative intention. Laureates’ intention is to express a creative and philosophical worldview, as well as gratitude to the commission for the Nobel Prize awarding and to her or his colleagues for their assistance in the
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Barlybayeva, Saule. "Influence of New IT on Development of Information Society in Kazakhstan." In Proceedings of the International Conference Communicative Strategies of Information Society (CSIS 2018). Atlantis Press, 2019. http://dx.doi.org/10.2991/csis-18.2019.30.

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Monakhova, Elena. "LITOTES AS A MEANS OF MITIGATING COMMUNICATIVE AGGRESSION." In 10th SWS International Scientific Conferences on SOCIAL SCIENCES - ISCSS 2023. SGEM WORLD SCIENCE, 2023. http://dx.doi.org/10.35603/sws.iscss.2023/s10.47.

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The importance of communication in society is invaluable for modern science. Aggression, expressed in verbal and non-verbal forms, produces a particularly significant effect on the effectiveness of communication. There is no doubt, however, that communicative aggression can in no way serve the success of communication. Modern research is aimed at identifying strategies, tactics and lexical units, the use of which allows communicants to have successful and effective communication. The communicative category of mitigation is of increasing interest to researchers and is regarded within the framew
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Reports on the topic "Strategies and tactics of communicative influence"

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Owusu, Samuel Ening, and Bahman Peyravi. The Impact of Trade Policies on International Marketing Strategies. Vilnius Business College, 2024. http://dx.doi.org/10.57005/ab.2024.1.3.

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This study explores the dynamic interplay between trade rules and worldwide marketing tactics, with the goal of elucidating the varied influence of global economic regulations on multinational firms. The research takes a mixed-methods approach, focusing on various industries and geographical locations and includes qualitative studies of trade regulations as well as quantitative assessments of their consequences for marketing tactics. The extensive literature analysis establishes a theoretical framework by investigating how tariff reductions, non-tariff obstacles, and free trade agreements affe
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Diarra, Aïssa. Addressing Inequalities in Global Health: UNU IIGH Strategic Plan 2024–2028. UNU-IIGH, 2023. http://dx.doi.org/10.37941/ar/2024/1.

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UNU-IIGH identified Addressing Inequalities in Global Health as its core strategic focus for 2024-2028. This strategic focus aligns with the historical areas of interest and effort within UNU-IIGH, has the greatest potential for external influence and impact and aligns with the opportunity that currently exists in the global health sector for UNU-IIGH to occupy greater thought leadership on this issue. The new strategic plan encompasses four work packages- Gender Equality and Intersectionality, Power and Accountability, Digital Health Governance, and Climate Justice and Determinants of Health.
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Faktorngpan, Piyanart. An investigation of successful argumentative strategies in debating. Language Institute, Chulalongkorn University, 2012. https://doi.org/10.58837/chula.res.2012.76.

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This study operates from the foundation that some arguments are more successful than others; some being more persuasive and convincing. Arguments adjudged successful by experts in the field of argumentation were examined, with specific interest in the evaluation of the rhetoric employed. This corpus of material was formed from speeches, interviews and other data previously recorded from the final rounds of competitive and prestigious international debates. The debate aspect was primarily composed of championship-winning speeches, judged by experienced grand final adjudicators on three constitu
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Bilovska, Natalia. TACTICS OF APPROACHING THE AUTHOR CLOSER TO THE READER: INTERACTIVE COOPERATION. Ivan Franko National University of Lviv, 2022. http://dx.doi.org/10.30970/vjo.2022.51.11408.

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The article clarifies the features of interactive relationships, which are modeled by the addresser of modern media text for maximum impact on the addressee. The author controls the perception of the text, focusing on linguistic competence and an objective picture of the reader’s world. A pragmatic approach to journalistic text makes it possible to identify explicit and implicit forms of dialogue: modeling feedback and interactive settings that can turn a hypothetical reader into a real one, adapting to the addressee’s language thesaurus. Discursive openness to the exchange of views with the a
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Kerber, Steve. Study of the Effectiveness of Fire Service Vertical Ventilation and Suppression Tactics in Single Family Homes. UL Firefighter Safety Research Institute, 2013. http://dx.doi.org/10.54206/102376/iwzc6477.

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Under the United States Department of Homeland Security (DHS) Assistance to Firefighter Grant Program, Underwriters Laboratories examined fire service ventilation and suppression practices as well as the impact of changes in modern house geometries. There has been a steady change in the residential fire environment over the past several decades. These changes include larger homes, more open floor plans and volumes, and increased synthetic fuel loads. This investigation examined the influence of these changes to the fire behavior and subsequent impact on firefighter tactics relative to horizont
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