Relevant bibliographies by topics / Strategy for e-commerce

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Strategy for e-commerce'

Author: Grafiati
Published: 4 June 2021
Last updated: 19 February 2022

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Journal articles on the topic "Strategy for e-commerce"

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Feng, Gao. "E-Commerce Platform Implementation Strategy for Hotel." Advanced Materials Research 926-930 (May 2014): 2566–69. http://dx.doi.org/10.4028/www.scientific.net/amr.926-930.2566.

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E-commerce’s development and maturation has a shock on traditional hotel industry. More and more hotels begin to try E-commerce. This article discusses E-commerce platform implementation strategy for hotels. It analyzes the target of the platform, the method to build platform, how to implement it and the cost of platform. Particularly, the paper studies the main function of the platform, building intranet and extranet, and data exchange between intranet and extranet.
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Thakkar, Deep, Shalaka Sonar, and Niddhi Bhangdia Digvijay Sonawane. "Budget Management Shopping Strategy for an E-Commerce Website." International Journal of Trend in Scientific Research and Development Volume-2, Issue-3 (April 30, 2018): 1573–76. http://dx.doi.org/10.31142/ijtsrd11308.

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Maika, M. Ruslianor, and Irwan Alnarus Kautsar. "Hiijrah: Islamic E-Commerce Disurpted Strategy." Economica: Jurnal Ekonomi Islam 10, no. 1 (July 31, 2019): 57. http://dx.doi.org/10.21580/economica.2019.10.1.3217.

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<p>The aims of this research is to find an Islamic eCommerce disrupted strategy using 5C model. Our methodologies is a qualitative descriptive to evaluate and describe aspects of innovation based on 5C model. We propose a systematic approach to identify disruptive strategies of Prophet Muhammad displacing the big incumbent market and also provide commercialize the strategy for developing and implementing Islamic Commerce to be electronics. Hijrah is the best disruptive approach that was proven by Prophet Muhammad (PBUH) with the closing of the Bani Qainuqa market. He implemented 4C model commerce, collaboration, communication, connection, and only computation that He can’t. The state art of this research are the customers not only ‘go shopping’, but literally are shopping. While the sellers not only ‘go selling’ but Hijrah with the great intention. It is not only about adopting technology but also as a disrupted strategy.</p><p>Tujuan dari penelitian ini adalah untuk menemukan sebuah strategi diruptif eCommerce Islam menggunakan model 5C (Commerce, Collaboration, Communication, Connection, and Computing). Metodologi yang kami gunakan adalah deskriptif kualitatif, untuk mengevaluasi dan menggambarkan aspek inovasi berdasarkan model 5C. Kami menawarkan sebuah pendekatan sistematik untuk mengenali strategi disruptif Nabi Muhammad dalam menggusur pasar besar milik petahana dan juga menyediakan strategi komersil dalam mengembangkan dan menerapkan perdagangan Islam secara elektronik (Islamic e-commerce). Hijrah adalah pendekatan distruptif terbaik yang pernah dibuktikan oleh Nabi Muhammad Saw dengan menutup pasar Bani Qainuqa. Nabi Muhammad Saw menjalankan model 4C yaitu perdagangan, kolaborasi, komunikasi, koneksi, dan hanya komputasi yang tidak dapat dilakukan. Hasil temuan-temuannya menunjukan bahwa pelanggan tidak hanya untuk ‘berbelanja’, tapi ada tujuan lain memahami kaidah Ilmu sebelum amal dalam berbelanja. Sedangkan penjual tidak sekedar ‘berjualan’ namun berhijrah dengan nilai yang lebih agung. Hal ini tidak hanya perihal penggunaan teknologi tapi juga sebagai strategi disruptif.</p>
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Ngurah Budiasa, I. Gusti Putu, and I. Wayan Yudi Suriyasa. "E-COMMERCE STRATEGY INTERCONTINENTAL BALI RESORT." ASEAN Journal on Hospitality and Tourism 14, no. 1 (December 1, 2015): 35. http://dx.doi.org/10.5614/ajht.2015.14.1.4.

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Budiasa, I. Gusti Putu Ngurah, and I. Wayan Yudi Suriyasa. "E-commerce Strategy InterContinental Bali Resort." Journal of Business and Economics 6, no. 10 (October 20, 2015): 1775–84. http://dx.doi.org/10.15341/jbe(2155-7950)/10.06.2015/012.

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Rahayu, S. K., and F. N. Fatima. "Marketing Communication Strategy with E-Commerce." IOP Conference Series: Materials Science and Engineering 662 (November 20, 2019): 032058. http://dx.doi.org/10.1088/1757-899x/662/3/032058.

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Hackney, Ray, Gareth Griffiths, and Ashok Ranchhod. "Towards an e-commerce business strategy." International Journal of Services Technology and Management 3, no. 1 (2002): 39. http://dx.doi.org/10.1504/ijstm.2002.001615.

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Dias, Álvaro, Rui Gonçalves, Leandro Ferreira Pereira, Renato Lopes Da Costa, and Yuliya Tovstolyak. "Internationalisation business strategy via e-commerce." International Journal of Business and Systems Research 1, no. 1 (2022): 1. http://dx.doi.org/10.1504/ijbsr.2022.10038644.

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Svobodová, Zuzana, and Jaroslava Rajchlová. "Strategic Behavior of E-Commerce Businesses in Online Industry of Electronics from a Customer Perspective." Administrative Sciences 10, no. 4 (October 10, 2020): 78. http://dx.doi.org/10.3390/admsci10040078.

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The issue of online shopping behavior is gaining importance with the continued development of e-commerce. E-commerce businesses that aim to be successful in the online market in the long run must consider the factors of online shopping behavior when creating and implementing their e-commerce strategy. This paper is focused on the strategic behavior of e-commerce from a perspective of the online customer. The aim of the paper is to evaluate the strategic position of e-commerce businesses that focus on online sales of electronics, based on their strategic behavior from the customer’s perspective. The first objective is to identify the current factors of online shopping behavior in the industry of online electronics. The second obejctive is to identify the current economic performance and financial strategy of e-commerce businesses and their relevance to strategic behavior in e-commerce. The third objective is to identify the possible differences in strategic behavior of e-commerce SMEs and e-commerce large businesses. The research methods employed were: situation analysis, benchmarking, quantitative research, selected methods of financial analysis. The selected methods of statistical induction were chosen to verify the research hypotheses. A research sample of 89 e-commerce businesses selling online electronics was selected for this research. It was found that most e-commerce businesses apply a balanced e-strategy based on the assessed factors of online shopping behavior that does not correspond to the progressive growth of e-commerce. Fifteen factors were identified that influence customers when choosing and buying electronics online. It was also found that the strategic behavior of e-commerce businesses is influenced by factors of online shopping behavior. Finally, it was found that the current balanced e-strategy of e-commerce businesses does not correspond with conservative financial strategy.
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Damanpour, Faramarz, and Jamshid Ali Damanpour. "E‐business e‐commerce evolution: perspective and strategy." Managerial Finance 27, no. 7 (July 2001): 16–33. http://dx.doi.org/10.1108/03074350110767268.

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Dissertations / Theses on the topic "Strategy for e-commerce"

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Persson, Sofie, Hannes Fridolfsson, and Amanda Holst. "Strategy within E-commerce : The formation process." Thesis, Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-54056.

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Today the e-commerce market has become a bigger part of both organizations’ and consumers’ everyday-life. Earlier established strategies within retail can't be relied upon. The online-based organizations don’t act on the same conditions as traditional shops in terms of location, customer service and personal interaction to name a few. These are factors generally important to the traditional strategy formation within retail. E-commerce is an emerging market and to survive a well-formulated strategy formation is crucial in order to endure the environment. The aim of this research is to create an understanding of how strategy is formed in e-commerce organizations. In order to answer the research questions, a qualitative research, including a case study, have been performed. Empirical material has been conducted mainly through semi-structured interviews, with one of Sweden’s largest internet retailers, regarding their ink- and beauty supply segment. Whittington’s (2001) two perspectives; evolutionary and classical, have been used to get different viewpoints on the organization studied. We came to the conclusion that the key factors in strategy formation within e-commerce are experience in combination with available information about the environment they act within. When making recommendations for future studies, a suggestion has been made to examine the whole strategic process and review successful strategies as a consequence of well-analyzed formation. Finally, to examine the impact of maturity of organizations in relation to their strategic processes, would create an understanding of how the relationship between experience within the organization and the data accessible is constructed.
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Olsberg, Hans, and Robert Perrakoski. "E-Commerce Strategy : Being Physical or Virtual?" Thesis, Stockholm University, School of Business, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-6032.

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The developments of Electronic Commerce applications origins back to the early 1970s and were primarily used within the financial sector. As the potential of E-commerce was recognized its use also reached into other sectors. The trend according of intensively, in-creasing sales is persistent and areas such as music, books and tickets are predicted to have the largest increase. The purpose of this thesis is to investigate how traditional companies, as we call click-and-mortar corporations, perceive threats and opportunities of E-commerce. We will also investigate how pure internet firms, what we call Virtual corporations, view the same threats and opportunities of e-commerce. We will also try to find changes made by both of our research groups in different strategic directions. To obtain new data in the extremely fast changing e-commerce area, semi-structured quali-tative interviews with four respondents within a specific industry was conducted. What we can conclude after interviewing two click-and-mortar corporations and two vir-tual or “pure” internet corporations is that they take different strategic positions. Virtual 1 is closer to the market and Virtual 2, who is owned by a larger corporation, cannot act as fast but has a better financial support. Traditional 1’s position is closer to their core compe-tence such as more complex and tailor-made products and Traditional 2 seams to be more innovative and channel integrated. Regarding price differences, the theories states that online pricing is generally lower, which our empirical results confirm, with the anomaly of Traditional 1’s pricing. The theories also say that the price differences may cause conflicts for click-and-mortar corporations. These theories concurred with our empirical study where the interviewed click-and-mortar corporations did experience some channel con-flicts. Further neither of the traditional corporations considers competition from pure e-commerce as a major threat. The explanation given is due to different customer groups, more customized products and that competition is more about products, range and price. The pure e-commerce corporation does not consider traditional and click-and-mortar cor-porations as major threat. Competition comes more from the charter industry going online and also that competition is more about prices, product range and brand recognition. The Search Engine Optimization (SEO) and the use of price comparison pages are tools to meet competition. None of our four corporations has any plans on adding or reducing physical stores as opposed by the theories. The traditional corporations do feel competition or confusion between the sales channels and that it is important to communicate a deeper understanding of the positive synergy effects.

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Shah, Nilpa Ashik. "Formulating an e-commerce strategy for success." Thesis, Loughborough University, 2005. https://dspace.lboro.ac.uk/2134/7721.

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The year 2000 saw many dot-com companies created and many existing companies going into E-commerce. However, with many companies failing, it is clear that companies need to follow a well thought out strategy for E-commerce. The main research aim was to assist companies towards a successful E-commerce strategy. This research was sponsored by NSB Retail which offers software solutions to high street retailers. Published literature on E-commerce was studied to determine success and failure factors in establishing a viable E-commerce business and lessons that can be learned from this. As a result of the studies of E-commerce company experiences a strategy formulation framework was created to help companies carry out feasibility study and form a strategy for implementing E-commerce. At the heart of this framework were twenty key questions for managers considering entering E-commerce and twelve critical success factors needed for sustained E-commerce success. This strategy formulation framework was tested by applying the initial stages in a feasibility study for an established, traditional retail company to determine whether it should move into E-commerce. The later stages of the framework were then retrospectively applied to successful and unsuccessful E-commerce companies. The case studies were also used to investigate whether traditional business and marketing theory could still be applied to an E-commerce company. To further test the concepts behind the strategy formulation framework, a series of papers were submitted to peer reviewed conferences and journals. Feedback from the reviews of these papers and from the audiences at the conferences was very positive and showed that the experiences of experts in the E-commerce field generally agreed with the findings. Investigations from the research has also revealed there is a shortage of case study material for training E-commerce workers. Three case studies used in this research were published in an MBA course book to be used by Ball State and other universities. It is concluded that this research has made a valuable contribution for companies contemplating an investment in E-commerce, and further work is identified to continue to assist companies to form a strategy for E-commerce implementation in the future.
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Dittberner, Ellen, and Linda Johansson. "E-commerce strategy implementation : A comparison between theory and practice." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-27273.

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As a result of the continuous development of the business environment, many traditional organizations decide to implement electronic commerce (ecommerce). Implementing ecommerce successfully may generate highly rewarding results, while an inefficient implementation may lead to endan- germent of the organization's survival. The critical question is therefore what factors that are critical for an ecommerce strategy implementation to succeed. The purpose of this is to investigate what factors that are critical to achieve a successful implementation of an ecommerce strategy in retail businesses. According to this purpose, three research questions have been formulated to arrive at valuable findings within this field. In order to fulfill the purpose of this thesis a qualitative research method with an exploratory approach is being applied, data are collected through case study interviews. The cases are being arrived at by nonprobability sam- pling in form purposive sampling. When comparing critical success factors identified in theory and practice, the result suggests that integrated management teams, culture management, realistic expectation and compensation systems are not critical for success- ful ecommerce implementation. Factors that are critical for success are fi- nancial and time investments, sufficient knowledge and technological skills, committed leadership, communication, SEO, omni-channel, external part- ners and the pre phase.
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Cartelli, Robert M. "Identifying E-Commerce Strategy-making Modes in Small Firms." NSUWorks, 2014. http://nsuworks.nova.edu/gscis_etd/114.

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At least five decades of business strategy-making research strongly suggests that how a firm goes about strategy-making, or its strategy-making mode, is a significant determiner of firm performance. A mode can be simply described as the manner in which something happens, occurs, or gets done. Accepting the notion that strategy-making modes are determinants of firm performance, this study contends that how a firm goes about its e-commerce strategy-making, or its e-commerce strategy-making mode, can be a significant determinant of e-commerce performance. Given the paucity of work in the topic, an exploratory study to identify and characterize e-commerce strategy-making modes among small firms was conducted. The study asked three questions: (1) What e-commerce strategy-making attributes characterize e-commerce strategy making modes in small firms? (2) How can e-commerce strategy-making attributes be grouped to form e-commerce strategy-making modes in small firms? and (3) What e-commerce strategy-making modes are in use in small firms? This study combined findings from non-e-commerce domains along with findings from e-commerce practitioner interviews in order to develop a comprehensive set of attributes for classifying e-commerce strategy-making modes. A pilot study followed by a final study was conducted to collect responses to the instrument. Analysis of the data suggests that e-commerce strategy-making modes in firms with fewer than twenty-six employees can be categorized as: inclusive e-commerce strategy-making, (2) open e-commerce strategy-making, (3) clear e-commerce strategy-making, and (4) controlled e-commerce strategy-making The identification of e-commerce strategy-making modes provides the perquisite first step towards future research investigating links between these modes and e-commerce performance.
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Murphy, Lorcan Andrew. "Increasing e-commerce distribution center capacity through slotting strategy." Thesis, Massachusetts Institute of Technology, 2020. https://hdl.handle.net/1721.1/126911.

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Thesis: M.B.A., Massachusetts Institute of Technology, Sloan School of Management, in conjunction with the Leaders for Global Operations Program at MIT, May, 2020
Thesis: S.M., Massachusetts Institute of Technology, Department of Civil and Environmental Engineering, in conjunction with the Leaders for Global Operations Program at MIT, May, 2020
Cataloged from the official PDF of thesis.
Includes bibliographical references (pages 57-58).
To meet increasing consumer expectations around delivery times, ecommerce retailers must take orders from 'click' to 'ship' as soon as possible. For retailers with tens of thousands of stock keeping units (SKUs), item picking is often the slowest step in the distribution center (DC) fulfillment process due to time taken for pickers to move between item locations. Pick paths are dictated by item slotting, the process of assigning SKUs to locations within the pick area, and therefore slotting improvements increase pick rate. This decreases the time taken to pick orders allowing more orders to be fulfilled in a given time period and increasing fulfillment capacity. This thesis presents a method for increasing pick efficiency through improved slotting strategy. This is achieved through placement of high velocity SKUs close to the outbound path resulting in a reduction in picker distance travelled, and on mid-level shelves where they are more ergonomical to pick. The impact of slotting strategies was compared through a simulation model. Simulations with historical data indicated a potential 5.2-10.8% increase in fulfilled units over a given time period.
by Lorcan Andrew Murphy.
M.B.A.
S.M.
M.B.A. Massachusetts Institute of Technology, Sloan School of Management
S.M. Massachusetts Institute of Technology, Department of Civil and Environmental Engineering
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Visser, Wessel Philip. "Developing a comprehensive e-commerce strategy for Tredcor (Pty) Ltd." Thesis, Stellenbosch : Stellenbosch University, 2001. http://hdl.handle.net/10019.1/49693.

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Thesis (MBA)--Stellenbosch University, 2001.
Some digitised pages may appear illegible due to the condition of the original hard copy
ENGLISH ABSTRACT: This document investigates the development of an e-commerce strategy for Trentyre (Pty) Ltd. After a brief overview of the history and technological foundation for the Internet, three methods of e-commerce strategy development are discussed. These three methods deal with the traditional model of strategy development, the Four Stage model as well as the ICDT model, as proposed by Angehm. The principles of the models discussed are then applied in the development of an ecommerce strategy for Trentyre (Pty) Ltd. As one of the recommendations, the development of a "Tyre Valet Service" is discussed in detail. A viability analysis of this business model is undertaken where financial aspects regarding proposed cash flow and income are analysed. The impact of business to business e-commerce on the Trentyre (Pty) Ltd business model is also discussed.
AFRIKAANSE OPSOMMING: Hierdie dokument ondersoek die ontwikkeling van 'n e-handel strategie vir Trentyre (Edms.) Bpk. Nadat daar 'n kort oorsig gedoen is van die geskiedenis en tegnologie waarop die Internet berus, word drie metodes van e-handel strategie ontwikkeling bespreek. Die drie metodes behels die tradisionele metode van strategie ontwikkelling, die vier fase model, asook die ICDT model, soos voorgestel deur Angehrn. Die metodiek van bogenoemde modelle word dan toegepas in die ontwikkeling van 'n strategie spesifiek vir Trentyre (Edms) Bpk.. As een van die voorstelle wat blyk uit die strategie, is die ontwikkeling van 'n besigheid tot kliënt model, die sogenaamde "Tyre Valet Service". 'n Gedetaileerde lewensvatbaarheids model is ontwikkel, waar verskeie aspekte van die voorstel aangespreek word, insluitende vooruitskattings van kontantvloei en inkomstestate. Daar word ook gekyk na die impak van besigheid tot besigheid e-handel op Trentyre (Edms.)Bpk.
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Vanderbilt, Mark F. (Mark Franklin), and Daniel G. Yunes. "e-Commerce fulfillment strategy for luxury brands in South Korea." Thesis, Massachusetts Institute of Technology, 2012. http://hdl.handle.net/1721.1/77475.

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Thesis (M. Eng. in Logistics)--Massachusetts Institute of Technology, Engineering Systems Division, 2012.
Cataloged from PDF version of thesis.
Includes bibliographical references (p. 81-84).
Introduction and motivation: From a traditional paradigm, the term "luxury e-commerce" is an oxymoron. The high-volume, hands-off approach of online sales is a direct contradiction to that of the high touch, human relationship-based luxury retail industry. It is for this reason that, until recently, many luxury brands have avoided e-retail - the belief is that it cheapens their image (Okonkwo, 2010). However, the successful experiences of certain companies in specific regions are gradually giving many luxury retailers a reason to reconsider e-commerce. For example, the luxury retailer Ralph Lauren has experienced huge success in e-commerce (see Figure 1), and is on a mission to proliferate their multi-channel sales model across the globe. South Korea is one of the most recent locations in which Ralph Lauren has chosen to roll out an e-retail initiative. Explosive economic growth across Asia has rapidly expanded the market for luxury goods and services. In South Korea, this growth has been particularly strong and consistent, as has South Korean consumers' appetite for luxury. This strong market growth, confluent with the reputation as the world's most wired country, makes South Korea an attractive target for e-commerce implementation. The Ralph Lauren team came to us with a rather broad request: to help them investigate the potential challenges of their e-retail initiative in South Korea. Through our research, we found several interesting and pertinent optimization models that could be modified to plan for Ralph Lauren's e-retail operation in South Korea, but as we delved into these models we realized that they didn't address Ralph Lauren's paramount mission in Korea, which is to "elevate the brand". We took a step back and zeroed in on our focus question: how could Ralph Lauren elevate its brand while simultaneously launching an e-commerce initiative in South Korea? We believe the insights gained from our study will help Ralph Lauren utilize "systems-thinking" to make strategic and operational decisions in South Korea that can elevate their brand image. These insights might also apply to other luxury retailers considering an e-commerce initiative in South Korea or other countries. This thesis presents several thought models that incorporate factors like inventory policy, brand strength, mediation, customization and online sales mix - which may make this research of interest to sales, marketing, operations and supply chain professionals.
by Mark F. Vanderbilt and Daniel G. Yunes.
M.Eng.in Logistics
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Olson, Corey, and Antonia Rödel. "The Evolution of E-Commerce : How to develop a successful Strategy?" Thesis, University of Kalmar, Baltic Business School, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:hik:diva-1946.

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E-commerce presents a new format for doing business. It creates an efficient, yet complex, system providing potential time and cost savings. The main question is then how a comprehensive strategy is developed to outline the new process. Whether an MNC can successfully develop an e-commerce strategy or not, depends on their understanding of customers within their global environment and the secure transfer of customer information. They must adjust their company operations to concentrate on identifying sources of customer relationship management, such as segmentation, needs and abilities, benefits, values, buying behaviour and trust aspects. Companies need to differentiate their ecommerce approaches from their competition, in order to enable and motivate their transition to an online system.

In the case of our methodology, a qualitative, single case study approach of Electrolux Professional Laundry Group was used. Interviews of their customers and sales offices from around Europe determined their understanding and opinions of the closure of warehouses to concentrate on e-commerce within the company. Findings indicate that there is a need to clarify the role of the system, the safety of the customer's information and how it relates to the responsibilities of the sales offices in question. In addition, customers must be carefully researched in order to make the new system congruent with their purchasing preferences and abilities. Once created, a clear model is established to determine their affects on the process of creating a successful e-commerce strategy.

Due to the increasing presence of e-commerce amongst competition in Electrolux's industry, the need to develop a detailed e-commerce strategy is crucial. Their products and services are some of the highest-rated in the industry, but their e-commerce system needs to be improved to match the standards of their well-known brand name. Therefore, careful development of their e-commerce operations will require detailed attention to every stage of the strategy process.

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Blahová, Aneta. "Návrh marketingové strategie vybrané společnosti na trhu e-commerce." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-223887.

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In this thesis I have created a draft marketing strategy for the Fashion category of an In-ternet company together with the analysis of internal and external internet trade. The the-sis includes also a marketing research focused on current customers and their buying be-havior. Specific proposals for changes of the user interface and web marketing mix stra-tegies with a focus on communication strategy of the company are also included. The result of this work are specific suggestions and recommendations which would help the company to achieve its strategic goals.
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Books on the topic "Strategy for e-commerce"

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Qin, Zheng, Yang Chang, Shundong Li, and Fengxiang Li. E-Commerce Strategy. Berlin, Heidelberg: Springer Berlin Heidelberg, 2014. http://dx.doi.org/10.1007/978-3-642-39414-0.

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Mohapatra, Sanjay. E-Commerce Strategy. Boston, MA: Springer US, 2013. http://dx.doi.org/10.1007/978-1-4614-4142-7.

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Kumazawa, Akika. E-commerce and internet strategy in Japan. London: University ofEast London, 2000.

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E-business and e-commerce management: Strategy, implementation and practice. 5th ed. Harlow, England: Prentice Hall, 2011.

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Chaffey, Dave. E-business and e-commerce management: Strategy, implementation and practice. Harlow: Financial Times Prentice Hall, 2002.

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Chaffey, Dave. E-business and e-commerce management: Strategy, management, and applications. New York: Financial Times/Prentice Hall, 2002.

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E-business and e-commerce management: Strategy, implementation, and practice. 4th ed. New York: FT Prentice Hall, 2009.

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The business of e-commerce: From corporate strategy to technology. Cambridge: Cambridge University Press, 2000.

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New Zealand. Ministry of Economic Development. E-commerce: Building the strategy for New Zealand : New Zealand will be world class in embracing e-commerce for competitive advantage. Wellington, N.Z: Ministry of Economic Development?, 2000.

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Haig, Matt. The B2B e-commerce handbook: How to transform your business-to-business global marketing strategy. London: Kogan Page, 2001.

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Book chapters on the topic "Strategy for e-commerce"

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Qin, Zheng, Yang Chang, Shundong Li, and Fengxiang Li. "E-Commerce and E-Commerce Strategy." In E-Commerce Strategy, 1–33. Berlin, Heidelberg: Springer Berlin Heidelberg, 2014. http://dx.doi.org/10.1007/978-3-642-39414-0_1.

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Mohapatra, Sanjay. "E-Commerce Strategy." In Springer Texts in Business and Economics, 155–71. Boston, MA: Springer US, 2012. http://dx.doi.org/10.1007/978-1-4614-4142-7_7.

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Qin, Zheng, Yang Chang, Shundong Li, and Fengxiang Li. "National E-Commerce Strategy." In E-Commerce Strategy, 35–149. Berlin, Heidelberg: Springer Berlin Heidelberg, 2014. http://dx.doi.org/10.1007/978-3-642-39414-0_2.

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Qin, Zheng, Yang Chang, Shundong Li, and Fengxiang Li. "E-Commerce Strategy of Industries." In E-Commerce Strategy, 151–206. Berlin, Heidelberg: Springer Berlin Heidelberg, 2014. http://dx.doi.org/10.1007/978-3-642-39414-0_3.

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Qin, Zheng, Yang Chang, Shundong Li, and Fengxiang Li. "E-Commerce Strategy in Enterprises." In E-Commerce Strategy, 207–84. Berlin, Heidelberg: Springer Berlin Heidelberg, 2014. http://dx.doi.org/10.1007/978-3-642-39414-0_4.

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Qin, Zheng, Yang Chang, Shundong Li, and Fengxiang Li. "E-Commerce Strategies in Specific Strategic Environments." In E-Commerce Strategy, 285–312. Berlin, Heidelberg: Springer Berlin Heidelberg, 2014. http://dx.doi.org/10.1007/978-3-642-39414-0_5.

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Qin, Zheng, Yang Chang, Shundong Li, and Fengxiang Li. "Technical E-Commerce Strategy." In E-Commerce Strategy, 313–48. Berlin, Heidelberg: Springer Berlin Heidelberg, 2014. http://dx.doi.org/10.1007/978-3-642-39414-0_6.

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Eggers, Bernd. "Strategisches E-Commerce-Projektmanagement: E-Commerce Structure follows E-Commerce Strategy." In Strategisches E-Commerce-Management, 395–416. Wiesbaden: Gabler Verlag, 2001. http://dx.doi.org/10.1007/978-3-322-84440-8_18.

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Mohapatra, Sanjay. "E-Commerce Portal Design Strategy." In Springer Texts in Business and Economics, 189–219. Boston, MA: Springer US, 2012. http://dx.doi.org/10.1007/978-1-4614-4142-7_9.

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Sims, Lisa. "Planning Your E-commerce Strategy." In Building Your Online Store With WordPress and WooCommerce, 13–22. Berkeley, CA: Apress, 2018. http://dx.doi.org/10.1007/978-1-4842-3846-2_2.

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Conference papers on the topic "Strategy for e-commerce"

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He, XiaoHui, and Long Zhang. "E-commerce strategy for SMEs." In 2010 2nd IEEE International Conference on Information Management and Engineering. IEEE, 2010. http://dx.doi.org/10.1109/icime.2010.5477725.

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Y. Lee, Choong. "A New Marketing Strategy For E-Commerce." In 2003 Informing Science + IT Education Conference. Informing Science Institute, 2003. http://dx.doi.org/10.28945/2622.

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The purpose of this article is to explore e-commerce issues, such as marketing and logistics problems, and create viable recommendations. The issues that e-commerce faces will be examined through the marketing mix. Exploring the ideas of product, place, price and promotion, and applying them to e-commerce problems is the main focal point of this article. It is believed that the four concepts of the marketing mix equally play a critical part in the success of e-commerce. Therefore, concentrating on these concepts will prove to be of the utmost importance as an e-commerce provider.
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Zhang, Xiling, and Jie Zhang. "CRM Applications in e-Commerce Strategy." In 2013 Fifth International Conference on Computational and Information Sciences (ICCIS). IEEE, 2013. http://dx.doi.org/10.1109/iccis.2013.166.

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Lee, Minwoo, Hye Young Lee, and Moon-Gil Yoon. "Website development strategy for e-Commerce success." In Industrial Engineering (CIE-40). IEEE, 2010. http://dx.doi.org/10.1109/iccie.2010.5668441.

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Han Dongmei. "The logistic strategy based on e-commerce." In 2011 International Conference on Management Science and Industrial Engineering (MSIE). IEEE, 2011. http://dx.doi.org/10.1109/msie.2011.5707587.

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Huo, Songtao. "Security Strategy of E-Commerce in China." In 2011 International Conference on Management and Service Science (MASS 2011). IEEE, 2011. http://dx.doi.org/10.1109/icmss.2011.5999009.

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Zheng, Yi. "Research on E - commerce Personalization Recommendation Strategy." In Proceedings of the 2017 5th International Education, Economics, Social Science, Arts, Sports and Management Engineering Conference (IEESASM 2017). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/ieesasm-17.2018.66.

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Ping, Liu. "Human Resource Management Strategy in E-Commerce Enterprises." In 2010 International Conference on E-Business and E-Government (ICEE). IEEE, 2010. http://dx.doi.org/10.1109/icee.2010.24.

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Maryati, Ira, Betty Purwandari, and Iis Solichah. "E-commerce Adoption Strategy for E-Library Development in Indonesia." In ICBIM '18: The 2nd International Conference on Business and Information Management. New York, NY, USA: ACM, 2018. http://dx.doi.org/10.1145/3278252.3278275.

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Wang, Yu. "Strategy of foreign trade enterprises' e-commerce integration." In 2011 International Conference on Uncertainty Reasoning and Knowledge Engineering (URKE). IEEE, 2011. http://dx.doi.org/10.1109/urke.2011.6007877.

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Reports on the topic "Strategy for e-commerce"

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Jones, Emily, Beatriz Kira, Anna Sands, and Danilo B. Garrido Alves. The UK and Digital Trade: Which way forward? Blavatnik School of Government, February 2021. http://dx.doi.org/10.35489/bsg-wp-2021/038.

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The internet and digital technologies are upending global trade. Industries and supply chains are being transformed, and the movement of data across borders is now central to the operation of the global economy. Provisions in trade agreements address many aspects of the digital economy – from cross-border data flows, to the protection of citizens’ personal data, and the regulation of the internet and new technologies like artificial intelligence and algorithmic decision-making. The UK government has identified digital trade as a priority in its Global Britain strategy and one of the main sources of economic growth to recover from the pandemic. It wants the UK to play a leading role in setting the international standards and regulations that govern the global digital economy. The regulation of digital trade is a fast-evolving and contentious issue, and the US, European Union (EU), and China have adopted different approaches. Now that the UK has left the EU, it will need to navigate across multiple and often conflicting digital realms. The UK needs to decide which policy objectives it will prioritise, how to regulate the digital economy domestically, and how best to achieve its priorities when negotiating international trade agreements. There is an urgent need to develop a robust, evidence-based approach to the UK’s digital trade strategy that takes into account the perspectives of businesses, workers, and citizens, as well as the approaches of other countries in the global economy. This working paper aims to inform UK policy debates by assessing the state of play in digital trade globally. The authors present a detailed analysis of five policy areas that are central to discussions on digital trade for the UK: cross-border data flows and privacy; internet access and content regulation; intellectual property and innovation; e-commerce (including trade facilitation and consumer protection); and taxation (customs duties on e-commerce and digital services taxes). In each of these areas the authors compare and contrast the approaches taken by the US, EU and China, discuss the public policy implications, and examine the choices facing the UK.
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