Journal articles on the topic 'Strategy to increase the competitiveness of the enterprise'

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1

Abduraxmanova Shoxida Ravshanovna. "Issues Of Developing A Strategy To Increase The Competitiveness Of The Enterprise and Increase Its Efficiency In The Modern Economy." American Journal of Economics and Business Management 7, no. 11 (2024): 1266–73. https://doi.org/10.31150/ajebm.v7i11.3094.

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The liberalization of the economy in the Republic of Uzbekistan implies further transformation and modernization of the market of means of production, respectively, the formation of a competitive environment. Based on this, this article discusses the issues of developing a strategy to increase the competitiveness of an enterprise in the modern economy and increase its efficiency, the purpose of which is to justify the need to develop a strategy to increase the competitiveness of an enterprise for each enterprise in the modern economy today. The article also analyzes the concept of competitiven
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Bsharat, Numan. "Ways to increase the potential of competitiveness of tradingenterprises." Problems of Innovation and Investment Development, no. 20 (November 2019): 48–59. http://dx.doi.org/10.33813/2224-1213.20.2019.5.

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The purpose of the article is to develop ways to enhance the competitivenessof trading enterprises. Мethodology. The research methodology is to use a set ofmethods: systematic, comparative, methods of problem analysis, generalization andsynthesis. The aforementioned methodological approach made it possible toinvestigate the tasks, advantages and proposals concerning the directions ofincreasing the competitiveness potential of trading enterprises, to justify thefurther ways of increasing the competitiveness potential of trading enterprises andto draw appropriate scientific conclusions. The scie
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HONCHARUK, Inna, and Inna TOMASHUK. "DEVELOPMENT OF AN AGRICULTURAL ENTERPRISE'S ECONOMIC DEVELOPMENT STRATEGY TO INCREASE ITS COMPETITIVENESS." "EСONOMY. FINANСES. MANAGEMENT: Topical issues of science and practical activity", no. 4(62) (January 1, 2023): 7–24. http://dx.doi.org/10.37128/2411-4413-2022-4-1.

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The article examines the main elements of forming a strategy for the economic development of an agricultural enterprise. It is noted that in conditions of the market globalization and an unstable external and internal environment, in order to ensure the competitiveness of their own products, agricultural enterprises should use effective mechanisms of strategic management. Rapid changes in the market environment and the significant impact of scientific and technological development have increased the need for strategic management of agricultural business development. It was found that the syste
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Romaniuk, Oleksandr H., and Ivan V. Sierov. "Competitive Strategies for Innovation and Investment Development of Enterprises." Business Inform 9, no. 560 (2024): 287–93. https://doi.org/10.32983/2222-4459-2024-9-287-293.

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The article is devoted to the issues of competitive strategies of innovation and investment development of enterprises, because under the current conditions of globalization of the world economy and rapid technological and market changes, the competitiveness of enterprises is largely formed due to innovation and investment activity, which serves as a factor not only of effective development of enterprise, but also an important component of the development of national and global innovation systems. The article is aimed at studying the essence and assessing trends in the formation of enterprise
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Yakubiv, Valentyna, and Iryna Boryshkevych. "Forming the strategy to increase the competitiveness of the restaurant business enterprises." Regional Economy, no. 1(95) (2020): 144–53. http://dx.doi.org/10.36818/1562-0905-2020-1-15.

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The development of a modern restaurant business depends to a large extent on the adaptation of the enterprises to the new conditions of management in market conditions. This process involves increasing the competitiveness of restaurants and ensuring the creation of competitive advantages in times of market volatility. Enterprise competitiveness management is a set of measures aimed at systemic improvement of the production process, constant search for new sales channels, new customer groups, service improvement, advertising. It should be considered as an integral part of the enterprise managem
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GORETA, LIUBOV. "MARKETING STRATEGIC ANALYSIS AS A MEANS OF ENERGY SAVING MEASURES FORMATION AT INDUSTRIAL ENTERPRISES OF UKRAINE." Herald of Khmelnytskyi National University 292, no. 2 (2021): 54–59. http://dx.doi.org/10.31891/2307-5740-2021-292-2-9.

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The article proposes the using of a marketing strategic analysis tool ‒ the GE / McKinsey matrix. The matrix is based on two factors: «enterprise competitiveness» and «market attractiveness». The proposals were tested at the machine-building enterprise of Public JSC NASOSENERGOMASH (Sumy, Ukraine). The enterprise`s strategic state is determined; the marketing strategy of the enterprise development is proposed and a set of energy saving measures is formed. For formations of the marketing strategy of Ukrainian industrial enterprises it is necessary to conduct a strategic analysis of the market s
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Ivanova, Nataliia, and Andrii Bondarenko. "INNOVATIVE APPROACHES TO MANAGEMENT OF THE COMPETITIVENESS OF TRADING COMPANIES IN THE E-COMMERCE SPHERE." Problems and prospects of economics and management, no. 3(35) (2023): 71–81. http://dx.doi.org/10.25140/2411-5215-2023-3(35)-71-81.

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This article improves the academic understanding of the innovative approaches to the manage-ment of enterprise competitiveness in the sphere of electronic commerce. E-commerce competitiveness is an integral indicator that characterizes the effectiveness of the enterprise’s activities, the stage and possibility of its development, and changes aimed to increase the resilience of the enterprise to disrup-tions within the industry and socio-economic system. The authors proposed to identify the competitive-ness of the e-commerce enterprise as a complex characteristic that reflects the ability of th
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Tomashuk, Inna. "COMPETITIVENESS OF AGRICULTURAL ENTERPRISES IN MARKET CONDITIONS AND WAYS OF ITS INCREASE." Green, Blue and Digital Economy Journal 4, no. 1 (2023): 64–81. http://dx.doi.org/10.30525/2661-5169/2023-1-7.

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The purpose of the article is to study the modern trends in the development of agricultural enterprises and the factors influencing the increase of competitiveness of their activities in modern economic conditions. Methodology. One of the main elements of the methodology of conducting researches on competitiveness of business entities are evaluation methods. The work also used such research methods as: comparison, balance, graphic, economic-mathematical and other methods of economic reasoning, as well as systematization and generalization (to develop recommendations and proposals for the forma
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HERASYMOVA, Liudmyla, and Olha ZELENINA. "Logistics and increasing the competitiveness of the company." Economics. Finances. Law, no. 6/2 (June 30, 2021): 14–20. http://dx.doi.org/10.37634/efp.2021.6(2).3.

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Introduction. In today's rapidly changing external environment, a stable profitability and a high level of competitiveness of national enterprises' products is only possible if an effective logistics cost management mechanism is formed, which ensures the optimal value of these costs in production conditions. Researched scientific and practical issues of competitiveness, as well as logistics, A.A. Mazaraki, І.М. Semenenko, Р.А. Fatkhutdinov, I.N. Gerchickova, B.А. Anikin, J. Schumpeter, D.J. Bauersox, D.J. Christopher, M.R. Linders, D. Waters, J.B. Haywood, et.al. The purpose of the paper is to
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OLEINYKOVA, Olena, Mariia PANCHENKO, and Tetiana HINDA. "Methodological aspects of evaluation of competitiveness of the enterprise." Economics. Finances. Law, no. 12/1 (December 29, 2020): 19–23. http://dx.doi.org/10.37634/efp.2020.12(1).4.

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Introduction. In modern conditions of formation and development of market relations before each enterprise there is a problem of an estimation of a level of competitiveness in order to strengthen a competitive position and to offer effective directions of increase. The purpose of the paper is to analyze the methodological foundations of the competitiveness of the enterprise as a starting point for further development, the ability to achieve strategic goals and objectives. Results. Modern approaches and practical recommendations aimed at determining the essence of assessing the competitiveness
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КОБОЗЕВА, Е. М., and А. В. СОБОЛЬ. "WAYS TO INCREASE THE COMPETITIVENESS OF AN INDUSTRIAL ENTERPRISE." Экономика и предпринимательство, no. 2(151) (May 31, 2023): 839–42. http://dx.doi.org/10.34925/eip.2023.151.2.163.

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В статье обозначена как первостепенная задача сохранения и повышения собственной конкурентоспособности предприятиями отрасли промышленного производства. На примере компании ООО «Эко-Спектрум» рассмотрены пути повышения конкурентоспособности современного успешного промышленного предприятия. Дана характеристика деятельности компании. Охарактеризованы конкурентные преимущества предприятия и определено его лидирующее положение в отрасли на российском рынке. С использованием методики оценки конкурентоспособности и анализа модели пяти сил М. Портера выявлены возможности корректировки стратегии компа
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XINMENG, Han. "METHODICAL APPROACHES TO THE EXPORT POTENTIAL ESTIMATION OF AGRICULTURAL ENTERPRISES." Ukrainian Journal of Applied Economics 4, no. 3 (2019): 131–38. http://dx.doi.org/10.36887/2415-8453-2019-3-15.

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Introduction. The lack of a unified methodology of the export potential assessing of agro-industrial enterprises poses some difficulties in the activities of export-oriented economic entities. This situation is conditioned by the subjectivity of the export potential concept, as well as the inability to establish a clear relationship between the enterprise export potential, the market export potential and the market enterprise position. The research purpose is to study the existing methodological approaches to the export potential assessment of agricultural enterprises. Results. The components
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Dashko, Iryna. "METHODOLOGICAL PRINCIPLES OF ENTERPRISE COMPETITIVENESS MANAGEMENT." Economic Analysis, no. 30(1, Part 1) (2020): 57–64. http://dx.doi.org/10.35774/econa2020.01.01.057.

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Introduction. Maintaining and strengthening the market position of enterprises makes it necessary to find ways to increase their competitiveness. One of them is to substantiate the evaluation characteristics of the overall competitive position of the enterprise and to create a system of managing the competitive state of the entity in the market of the entity, which necessitates the study, analysis and evaluation of competitiveness. At the enterprise level, competitiveness is an independent category that reflects the degree of realization of the goals of the enterprise in its interaction with t
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FAIZOVA, Svitlana Oleksandrivna, Maryna Illivna IVANOVA, Olha Latyfivna FAIZOVA, Viktoriia Leonidovna SMIESOVA, Olena Anatoliyivna PARSHYNA, and Olena Oleksandrivna ZAVHORODNIA. "Use of Balanced Scorecard for Enterprise Competitiveness Assessment." Journal of Advanced Research in Law and Economics 11, no. 2 (2020): 349. http://dx.doi.org/10.14505/jarle.v11.2(48).08.

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The problem of defining the prospects, opportunities, limitations and methodological format of assessing the competitiveness of an enterprise in a transitive economy using the Balanced Scorecard (BSC) concept has been considered. The relevance of the issue is due, on the one hand, to global trends in innovative development, and on the other hand, to the incompliance of performance of the post-socialist industrial enterprises with the characteristics of innovative development. The creation of mechanisms for improving the enterprise’s competitiveness and its appropriate assessment based on the u
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Ustyugova, I. E., E. A. Belyaeva, and D. A. Vlasov. "Managing the competitiveness of products at an industrial enterprise (on the example of JSC NPO Electropribor-Voronezh)." Proceedings of the Voronezh State University of Engineering Technologies 82, no. 4 (2021): 319–26. http://dx.doi.org/10.20914/2310-1202-2020-4-319-326.

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The article deals with the management of product competitiveness in an industrial enterprise. In market conditions, enterprises operate in conditions of fierce competition, and in this regard, one of the most important tasks is to ensure the competitiveness of products and the enterprise as a whole. Today, it is especially important for each enterprise to correctly assess the current market situation in order to offer effective means of competition that, on the one hand, would correspond to the current market situation in Russia and its development trends, on the other hand, to the specifics o
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Dzhamaldinova, M. D., and N. O. Kurdukova. "Competitive-integrated benchmarking as an instrument increase of competitiveness of the enterprise." Voprosy regionalnoj ekonomiki 35, no. 2 (2018): 32–39. http://dx.doi.org/10.21499/2078-4023-2018-35-2-32-39.

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Results of a research of a concept of competitiveness of the organization are presented in article, competitiveness assessment methods are studied and analysed. Special attention is paid to a benchmarking research: to studying of essence, concept, classification and stages of realization, as one of effective modern tools of an assessment of competitiveness and development of the development strategy of the organization.
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Chumak, Ganna, and Roman Zhydyk-Budko. "Formation of an innovative development strategy as a direction to increase the profitability of the enterprise." Ukrainian Journal of Applied Economics and Technology 2024, no. 4 (2024): 156–60. https://doi.org/10.36887/2415-8453-2024-4-23.

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The article examines forming an innovative strategy for developing an enterprise as an important tool for increasing its profitability. It has been proven that implementing innovative strategies is a key component of the successful development of the enterprise in modern conditions of rapid changes in the external environment and fierce competition. Innovations make it possible to discover new opportunities for creating unique products and optimizing processes, contributing to the company’s competitiveness growth. It was determined that the development strategy should focus on modern challenge
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ДАУТХАДЖИЕВА, М. Х., А. А. ХАСХАНОВА, and З. И. БЕКОВА. "HUMAN RESOURCE MANAGEMENT: A STUDY OF ENTERPRISE STRATEGY IN THE PERSPECTIVE OF THE LIFE CYCLE." Экономика и предпринимательство, no. 11(160) (December 21, 2023): 1426–29. http://dx.doi.org/10.34925/eip.2023.160.11.274.

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Как установить научную стратегию развития предприятий в процессе развития является актуальной темой, и вопрос заключается в обеспечении того, чтобы предприятия играли важную роль в повышении конкурентоспособности в процессе развития. Под углом зрения жизненного цикла изучение траектории развития предприятия необходимо для изучения управления человеческими ресурсами предприятия. Данная работа, основанная на перспективах теории жизненного цикла, исследует стратегическое управление человеческими ресурсами предприятия с целью повышения конкурентоспособности предприятия и поиска лучшего развития пр
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TKACHENKO, Alla, and Alexsander BUGRIM. "ECOLOGICAL STRATEGY OF CONSTRUCTION ENTERPRISE DEVELOPMENT." Herald of Khmelnytskyi National University 294, no. 3 (2021): 298–303. http://dx.doi.org/10.31891/2307-5740-2021-293-3-49.

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The development of construction companies requires appropriate environmental strategies. Environmental strategy is a new way to achieve the goals of the business entity. Differences in approaches allow managers to pay attention to the use of appropriate methodological support. This methodological support takes into account the basic requirements that must be involved in the process of strategic planning. This approach ensures the development of a clear strategy to ensure sustainable and long-term competitive advantages of the enterprise. In Ukraine, construction companies are interested in con
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Pyroh, Olha, Kateryna Doroshkevych, and Artem Kit. "STRATEGY AND TACTICS OF ECONOMIC PROTECTION OF ENTERPRISES IN THE CONDITIONS OF MILITARY DISTURBANCES." Economic scope, no. 193 (October 17, 2024): 149–56. http://dx.doi.org/10.30838/ep.193.149-156.

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The article examines the concepts of economic security and economic protection of the enterprise, aimed at countering threats to the economic system of the enterprise, which were actualized in the conditions of military aggression of the Russian Federation and martial law. Approaches to formation, typology of strategies for economic protection of enterprises and measures intended for their implementation are also considered. Based on the results of the study of the current regulatory and legal field, as aspects of the strategy of economic protection of enterprises, the article singles out 4 co
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Palamarchuk, Oxana, and Tetіana Kuznіetsova. "International business strategies to increase the level of competitiveness of enterprises." University Economic Bulletin, no. 54 (September 27, 2022): 45–53. http://dx.doi.org/10.31470/2306-546x-2022-54-45-53.

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Relevance of the research topic. The development of market relations has generated a significant competitive tension almost in all spheres of business and all forms of entrepreneurship, which, in turn, implies the need to adjust the development strategy of enterprise to purposefully strengthen its competitive position in the internationalization of business, as well as to create and use sustainable strategic advantages in today's extremely competitive marketing environment. The enterprise management, understanding the complex modern conditions, should consider creation of specific strategic ad
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Kwilinski, Aleksy. "Mechanism of formation of industrial enterprise development strategy in the information economy." Virtual Economics 1, no. 1 (2018): 7–25. http://dx.doi.org/10.34021/ve.2018.01.01(1).

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The article establishes that under the conditions of the information economy, industrial enterprises need a development strategy that takes into account the peculiarities of world changes in the spheres of production, marketing, management, etc. To solve this problem, a mechanism has been developed for forming a strategy for the development of an industrial enterprise in the information economy, based on the model of harmonization of specialized business processes with business process management, integration of management systems of specialized business processes into the general system of ma
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Ganna, DUGINETS, and KOLESNYKOVA Olena. "COMPETITIVE STRATEGIES OF COMPANIES IN THE FOREIGN MARKET." Foreign trade: economics, finance, law 116, no. 3 (2021): 12–22. http://dx.doi.org/10.31617/zt.knute.2021(116)02.

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The types and key features of competitive strategies, the process of forming a competitive strategy of enterprises and the main ways to increase the competitiveness of enterprises in foreign markets are substantiated. The competitive positions of Ukrainian companies were studied and the importance of competitive strategies for sustainable enterprise development, high profitability and competitiveness in modern markets of goods and services was analyzed. The mechanism of improving the competitive position of Ukrainian companies in foreign markets is determined.
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UKUBASSOVA, G. S., A. B. AMIRBEKOVA, K. K. PRIMZHAROVA, A. K. DARIBAYEVA, and D. T. ISMAILOVA. "COMPETITIVE PECULIARITIES OF INDUSTRIAL ENTERPRISES’ PRODUCTS." Periódico Tchê Química 16, no. 33 (2019): 434–47. http://dx.doi.org/10.52571/ptq.v16.n33.2019.449_periodico33_pgs_434_447.pdf.

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Industrial enterprises are improving their financial performance to achieve their development goals. The source of development can serve as a developed strategy and a specialized version of the program, which is based on the achievement of certain financial indicators. Particularly, it can be the issue of constant ensuring of profit, and of the increase and optimization of internal processes which are considered as a basis of steady functioning of the enterprise. Consideration of what can be viewed as the competitiveness of production, namely determines the relevance of the study. The novelty
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Voronko-Nevidnycha, Tetiana, Vladyslav Stovba, Taras Shevchenko, and Vitaly Shelemba. "TECHNOLOGY MANAGEMENT STRATEGIES OF AGRICULTURAL ENTERPRISES: SECURITY ASPECT." Ukrainian Journal of Applied Economics and Technology 7, no. 4 (2022): 245–49. http://dx.doi.org/10.36887/2415-8453-2022-4-36.

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The article substantiates the conceptual foundations for implementing measures to ensure security in implementing the technological management strategy in agricultural enterprises under modern dynamic conditions. It has been researched that an essential prerequisite for guaranteeing the effectiveness of the technological management strategy in agricultural enterprises is identifying and leveling threats to its provision and implementation. Hence, the prevention and mitigation of the consequences of the dangers is the primary condition for ensuring the security of an enterprise. A threat to the
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Пшенцова, А. И., Л. Н. Минеева, Л. А. Волощук, Е. В. Черненко, and М. В. Ерюшев. "Priority directions for the implementation of an effective strategy to increase the competitiveness of agricultural enterprises ofthe Saratov region." Экономика и предпринимательство, no. 2(139) (May 15, 2022): 356–61. http://dx.doi.org/10.34925/eip.2022.139.2.065.

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В современных условиях хозяйствования эффективность деятельности во многом зависит от выбранной сельскохозяйственным предприятием стратегии организации производства, направленной на повышение конкурентоспособности. В представленной статье предложены приоритетные направления повышения конкурентоспособности аграрных предприятий Саратовской области, что положительно отразится на эффективности и устойчивости экономики страны. In modern economic conditions, the efficiency of activity largely depends on the strategy of production organization chosen by the agricultural enterprise, aimed at increasin
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KRUPINA, S. V., T. G. KOPAIHORODSKA, and T. Y. YURASH. "INFLUENCE OF INNOVATIVE ACTIVITIES ON THE LEVEL OF PROFITABILITY OF ENTERPRISES." Economic innovations 24, no. 4(85) (2022): 93–101. http://dx.doi.org/10.31520/ei.2022.24.4(85).93-101.

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Topicality. Today, the profitability of the enterprise is the main indicator of economic stability, competitiveness, efficiency and the meaning of the creation and further existence of the enterprise in any field of activity. The main goal of the strategy for the development and efficiency of the enterprise is to ensure a sufficient level of competitiveness and obtain maximum profit, therefore, the search and justification of ways to increase the profitability of enterprises is always an urgent problem. In the modern world, during the period of active development of scientific, technical and i
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Akbarov, Tamerlan. "Innovative types of strategy applied in businesses and example from application." E3S Web of Conferences 402 (2023): 13006. http://dx.doi.org/10.1051/e3sconf/202340213006.

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Innovative types of strategies applied in enterprises are more in focus in today's business world. These types combine the different goals and objectives of businesses, resulting in innovation and creativity. Innovative strategies include the use of various new ideas, technologies and services provided to customers and their application in various business areas of the enterprise. These types create new values for the enterprise's customers or investors and increase their competitiveness. Several examples can be given for enterprises in the application of innovative strategies. For example, Ap
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Янтонь-Дроздовска, Е. "INTERNATIONAL COMPETITIVENESS OF THE ENTERPRISE." Actual problems of regional economy development 2, no. 16 (2020): 10–17. http://dx.doi.org/10.15330/apred.2.16.10-17.

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Abstract. Competition characterizes the relationships between entities and occurs in the field of economic, social, cultural and artistic relations, and of course sports. Nowadays, competition is most often understood as competition and rivalry between entities striving to achieve the same goal and the same benefits on a global scale. International (global) competition is commonly understood as competition between companies or countries on a global scale and is the most visible dimension of globalization. The emergence of global competition is mainly associated with changes that have taken pla
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Tulchynska, Svitlana, and Dmytro Radkevych. "STRATEGY TO INCREASE THE COMPETITIVENESS OF UKRAINIAN PRODUCERS IN THE WORLD MARKET." Economic Synergy 1, no. 1 (2021): 29–37. http://dx.doi.org/10.53920/es-2021-1-4.

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The article reveals the theoretical and practical aspects of the implementation of the competitive strategy of the enterprise in the foreign market in the context of globalization. Based on the research of domestic and foreign scientists, the basic strategies of increasing competitiveness were identified: leadership strategy based on low costs; individualization strategy; niche market concentration strategies; best value strategy; innovation strategy; focusing strategy. The foreign and domestic experience of formation of competitive strategy in the foreign market in modern conditions is invest
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Batih, Vladyslav. "Transformation of enterprise development management in the context of implementation of the principles of inclusive development." Ukrainian Journal of Applied Economics and Technology 9, no. 2 (2024): 340–44. http://dx.doi.org/10.36887/2415-8453-2024-2-58.

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The article discusses the features of the transformation of enterprise development management in an inclusive economy, emphasizing the significant benefits of inclusive entrepreneurship. This article reflects a new approach to enterprise management, one that opens up new opportunities and increases organizational competitiveness. The purpose of the study is to consider theoretical issues related to the spread of inclusive policy in the management and development of modern enterprises and organizations. An inclusive approach to financial and economic activities expands the company's ability to
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Šujaková, Monika, Simona Golejová, and Peter Sakál. "Design of Concept of Sustainable Marketing Communication Strategy for a Ideal Industrial Enterprise and Practical Applications of this Concept." Research Papers Faculty of Materials Science and Technology Slovak University of Technology 25, no. 41 (2017): 9–16. http://dx.doi.org/10.1515/rput-2017-0015.

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Abstract In the contribution the authors deal with the design and use of a sustainable marketing communication strategy of an ideal industrial enterprise in the Slovak Republic. The concept of an ideal enterprise is designed to increase the enterprise's sustainable competitiveness through the formation of a corporate image. In the framework of the research, the practical application of the draft concept was realized through a semi-structured interview in the form of propositional logic.
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Tyukhtenko, Nataliya Anatoliivna, Serhii Mykolaiovych Makarenko, and Nataliia Mykolaivna Oliinyk. "INCREASING COMPETITIVENESS OF THE ENTERPRISE BY IMPROVING LOGISTIC STRATEGY OF DISTRIBUTION OF PRODUCTION AND SUPPLY OF RAW MATERIALS." SCIENTIFIC BULLETIN OF POLISSIA 1, no. 2(14) (2018): 56–63. http://dx.doi.org/10.25140/2410-9576-2018-2-2(14)-56-63.

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Urgency of the research. In modern conditions, functioning of the business is one of the main components of increasing the competitiveness of the enterprise not only optimization of production costs without deteriorating the quality of the manufacture of products, but also the definition of optimal logistic routes of transportation from the point of manufacture to the place of consumption of products, taking into account the capacity of the market, purchasing power of consumers and the costs of transportation. Target setting. Any strategy to increase the competitiveness of goods and enterprise
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Wei, Lai. "Risk regulation strategy analysis of supply chain financing from the perspective of game theory." SHS Web of Conferences 163 (2023): 01037. http://dx.doi.org/10.1051/shsconf/202316301037.

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In terms of solving the financing difficulties, supply chain financing plays a role in lowering the financing threshold of upstream and downstream enterprises, breaking the bottleneck of upstream and downstream financing, and improving the competitiveness of core enterprises and supporting enterprises, which is of great significance in accelerating the capital operation and making commercial transactions more efficient and convenient. This article takes the supervision game in game theory research methods, to supply chain financing risk supervision game model is established, from the third par
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35

Rozhko, Viktor I., Anastasiia R. Chyzhova, and Alyona Yu Kuzub. "Toolkit of the Company's Internet Marketing Strategy." Business Inform 4, no. 555 (2024): 366–72. http://dx.doi.org/10.32983/2222-4459-2024-4-366-372.

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In today’s business environment, it is important to have effective tools to develop and maintain a successful online marketing enterprise. Strategic use of online resources can significantly increase sales, increase brand awareness, and improve interaction with the audience. Tools for analyzing, planning, and implementing online marketing strategies are becoming key factors in ensuring the competitiveness and sustainability of enterprises in the digital age. This article explores the modern tools of the Internet marketing strategy, highlighting its key components and impact on the successful o
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36

Gellweiler, Christof. "Operational Excellence as the Main Customer Value: Information Technology Vendors' Perspective." Business Systems Research Journal 10, no. 1 (2019): 13–30. http://dx.doi.org/10.2478/bsrj-2019-0002.

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Abstract Background: Information technology (IT) requires substantial investments from enterprises to build competitive capabilities. IT products are supposed to provide value to customers and to increase the competitiveness of enterprises. Vendors of IT products should take the competitive strategy and value creation for enterprise buyers into account. Objectives: This article takes the perspective of IT vendors (ITVs) and attempts to answer the research questions “What types of customer value do ITVs consider?” and “Do ITVs consider the competitiveness of enterprises?” Methods/Approach: This
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37

Kononov, V. A. "Modern strategies for the development of enterprises in the refractory industry." NOVYE OGNEUPORY (NEW REFRACTORIES), no. 5 (December 2, 2024): 110–18. https://doi.org/10.17073/1683-4518-2024-5-110-118.

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In the context of a declining level of globalization of the global market, refractory enterprises must take into account various factors in their development strategy. To increase the competitiveness of an enterprise, it is necessary to increase the level of its technical development, taking into account modern achievements (digitalization of production, introduction of robotics and artificial intelligence, the need to invest in infrastructure and logistics, etc.).
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38

Mudra, Mariia, and Qian Jing. "MODERN TECHNOLOGIES FOR THE FORMATION OF MARKETING MANAGEMENT STRATEGIES OF ENTERPRISES AS AN IMPERATIVE FOR THEIR INNOVATIVE DEVELOPMENT." Spatial development, no. 4 (June 26, 2023): 176–85. http://dx.doi.org/10.32347/2786-7269.2023.4.176-185.

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The essence and features of the main modern strategies of marketing activity of enterprises are considered through the prism of the latest management trends. It is substantiated that the system of marketing strategic management of the enterprise is the basis of the efficiency of its activity, which affects competitiveness and determines the direction of further development. An analysis of the evolution of the species diversity of marketing tools was carried out. The stages of formation and development of the enterprise's marketing management strategy are revealed. It is noted that the use of m
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39

Agres, Oksana, and Andriy Verzun. "Management of the financial potential of the enterprise." Ukrainian Journal of Applied Economics and Technology 8, no. 4 (2023): 179–83. http://dx.doi.org/10.36887/2415-8453-2023-4-28.

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Accordingly, ensuring financial stability is linked to enterprises' potential to strengthen and expand their production, resource, and financial capabilities. Since the financial potential does not exist by itself but is part of the economic potential of an enterprise, it is essential to consider it not as an isolated value but as a component of a system that affects the development of an enterprise and is subject to the influence of all factors, both internal and external. The article aims to disclose the scientific concepts of managing the financial potential of an enterprise. It is substant
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40

Sakharova, Larisa A. "TOOLS FOR MANAGING THE DEVELOPMENT OF THE INDUSTRIAL SECTOR OF THE RUSSIAN ECONOMY IN THE IMPLEMENTATION OF THE EXTENDED CLUSTER CONCEPT AND ESG STRATEGY." EKONOMIKA I UPRAVLENIE: PROBLEMY, RESHENIYA 11/5, no. 152 (2024): 33–40. https://doi.org/10.36871/ek.up.p.r.2024.11.05.005.

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The development of the industrial sector of the economy is due to technical development and division into clusters. The use of modern management strategies for industrial enterprises involves ensuring the competitiveness and innovative development of industries. The relevance of the research topic is due to the need to develop a new concept for managing industrial enterprises, which are the drivers of the country’s economic development. The object of this study is clusters of industrial enterprises, the subject is the management strategy of industrial enterprises. The purpose of the study: to
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41

Lozhachevska, Olena, Mykola Zos–Kior, and Iryna Hnatenko. "Transformation of the change management strategy of a competitive enterprise through the development of effective digitalization in the face of security threats." Ukrainian Journal of Applied Economics and Technology 2024, no. 3 (2024): 299–302. http://dx.doi.org/10.36887/2415-8453-2024-3-52.

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The article examines the transformation of the change management strategy of a competitive enterprise by developing effective digitalization in the face of security threats. In the modern world, business operations are increasingly dependent on digital technologies, and enterprises face significant challenges in the face of instability and security threats, including cyber and physical risks. Digital transformation allows you to adapt faster to market changes, increases the competitiveness and flexibility of the company, helps optimize processes, and provides better information protection. Imp
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42

Титова, Н. А. "Development of the company's content strategy in order to increase its competitiveness." Экономика и предпринимательство, no. 12(125) (February 16, 2021): 871–78. http://dx.doi.org/10.34925/eip.2021.125.12.173.

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В статье представлены результаты анализа качественных и количественных показателей деятельности организации в сети Интернет, проведена диагностика проблем его развития. На основании проведенного исследования были разработаны практические рекомендации по формированию контент-стратегии предприятия, исходя из сформированных сегментов потребителей услуг организации. The article presents the results of the analysis of qualitative and quantitative indicators of the organization's activity on the Internet, diagnostics of problems of its development is carried out. Based on the study, practical recomm
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LUKIANOVA, Valentyna, Tetiana HOLOVACH, and Iryna ZAKRYZHEVSKA. "THEORETICAL PRINCIPLES OF THE FORMATION OF THE ECONOMIC STRATEGY OF THE ENTERPRISE IN THE CONTEXT OF STRATEGIC MANAGEMENT." Herald of Khmelnytskyi National University. Economic sciences 316, no. 2 (2023): 167–71. http://dx.doi.org/10.31891/2307-5740-2023-316-2-26.

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The article examines scientific developments in the field of strategic management. Conscious strategic management allows the management of the enterprise to respond constructively to changes in its economic activity, to identify new opportunities and negative trends; evaluate alternative prospects for development in the future. The classification of scientific schools of strategy formation, which are based on different ideas about the determinants of strategic management, is presented. Each enterprise has its own configuration of initial strategic processes. Scientists have developed a wide ra
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CHUPRYNA, U.A., О.S. BOLEBRUKH, A.Ye. ROVENSKYY, A.Ye. DERKACH, and D.A HULIAIEV. "Analysis of economic and managerial decision–making systems of the business portfolio of the enterprise." Market Relations Development in Ukraine №1(236)2021 102 (April 22, 2021): 64–72. https://doi.org/10.5281/zenodo.4709459.

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The subject of the research is the theoretical and methodological bases of the process of strategic development of enterprises for making economic and managerial decisions of the business portfolio. The purpose of the study is to study the concept of operation and research strategy of existing tools to study the state of strategic business units of the enterprise, for comparative analysis of strategic business units. Research methods. When writing the article, general scientific and special methods of research of economic phenomena concerning functioning and acceptance of economic and administ
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Vynogradnya, Vita, Oleksandr Chernyaev, and Volodymyr Stetsenko. "Management of the competitiveness of enterprise products in modern conditions." University Economic Bulletin, no. 55 (December 29, 2022): 24–29. http://dx.doi.org/10.31470/2306-546x-2022-55-24-29.

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In the modern conditions of the development of market relations, the basis of the effective development and competitiveness of Ukrainian enterprises is the management of the competitiveness of their products. This makes it possible to create strong positions in the domestic and foreign markets. Taking into account all stages of the product life cycle, a correctly chosen product quality management strategy will make it possible to ensure the efficiency of the enterprise's development, its competitiveness, and to achieve an increase in the level of profit at all stages of development. The topica
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Халяпин and Aleksey Khalyapin. "Directions to increase the competitiveness and efficiency of agricultural enterprise structures of Krasnodar region." Vestnik of Kazan State Agrarian University 8, no. 4 (2014): 43–49. http://dx.doi.org/10.12737/2432.

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The indicators of state supporting and development of enterprise structures in the agricultural sector of the region at the present stage were analyzed, the actual problems were defined and the main directions of improving their competitiveness and efficiency of the activities were justified. The strategy of effective development of business structures of the agricultural sector of the Krasnodar region should be aimed to strengthening their material and technical base, modernization of production, the creation of innovative farming systems and on other important tasks that will ensure increase
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47

Гашимова, Л. Г., and А. М. Магомедова. "Directions for improving the level of enterprise competitiveness." Экономика и предпринимательство, no. 4(117) (June 1, 2020): 1019–21. http://dx.doi.org/10.34925/eip.2020.117.4.218.

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Данная статья посвящена изучению конкурентоспособности предприятия, возможностям ее повышения, что необходимо в современных условиях. Актуальность проблемы повышения конкурентоспособности обусловлена тем, что в условиях рыночной экономики успешная деятельность любого предприятия или предпринимателя во многом зависит от правильной стратегии и тактики конкуренции. На фоне общего роста цен на продукцию и за счет этого снижение покупательной способности актуальность проблемы усиливается. Рассматриваются факторы, влияющие на конкурентоспособность предприятия. Дается оценка конкурентоспособности ком
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48

Roy, Marc-Antoine, and Georges Abdul-Nour. "Integrating Modular Design Concepts for Enhanced Efficiency in Digital and Sustainable Manufacturing: A Literature Review." Applied Sciences 14, no. 11 (2024): 4539. http://dx.doi.org/10.3390/app14114539.

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Small- and medium-sized manufacturing enterprises (SMMEs) face intense competitiveness, necessitating ever greater productivity. Enterprises struggle to meet the demand for customized products while maintaining their productivity. The transition from mass customization (MC) to mass personalization (MPe) leads to a further increase in product variety and, thus, complexity. Digital transformation alone is not sufficient to achieve MPe and traditional adoption of modularity no longer ensures enterprise competitiveness in this context of increased variety. The synergy between modularity concepts c
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49

Manuilov, Oleksii. "Development of a strategy for sustainable development of enterprises in conditions of uncertainty." Ukrainian Journal of Applied Economics and Technology 9, no. 2 (2024): 60–64. http://dx.doi.org/10.36887/2415-8453-2024-2-10.

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In modern conditions, the development of socio-economic systems takes place under the influence of external and internal factors. In a world where constant changes occur, such characteristics of an object or system as stability and permanence become especially important. Due to the need to renew the national economy, an essential aspect of the functioning of enterprises at the current stage is their sustainable development, which must meet the needs of people at present and create a prosperous future for the next generations. Its components must be organically integrated into the strategic man
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50

Karpenko, Oksana, and Yevhenii Matviichuk. "IMPROVEMENT OF HUMAN RESOURCES MANAGEMENT ON THE BASISOF MODERN TECHNOLOGIES AS A FACTOR IN ENSURING THE COMPETITIVENESS OF THE ENTERPRISE." Collection of scientific research papers State University of Infrastructure and Technologies Section “Economics and Management”, no. 56 (December 26, 2024): 6–15. https://doi.org/10.32703/2664-2964-2024-56-6-15.

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n today's business environment, where innovation, adaptability and human capital are becoming key success factors, a company's competitiveness largely depends on how effectively its human resources (HR) management system is organized. Effective HR management allows an enterprise to attract, develop and retain talented employees who become a strategic resource in achieving its goals. The article examines the interpretation of the concepts of “human resource management of enterprise” and “enterprise competitiveness”. The human resources management system is a set of measures, strategies, methods
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