Dissertations / Theses on the topic 'Supermarket retail'
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Musilová, Iveta. "Návrh marketingové strategie pro Coop supermarket." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224529.
Full textWeekes, Richard John. "The British retail co-operative movement : a study of the British retail co-operative movement and an analysis of the post-merged regional structure and national society issues." Thesis, University of Sunderland, 2001. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.340580.
Full textAbunar, Salha Mahmoud. "An analysis of the food retail supply chain in Saudi Arabian supermarket sector." Thesis, University of Liverpool, 2012. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.632418.
Full textJarvis, John E. "Strategies for Improving First-Line Supervisor Problem-Solving Abilities in the Retail Supermarket Industry." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/3037.
Full textPrice, Robin Anne, and n/a. "Checking Out Supermarket Labour Usage: The Nature of Labour Usage and Employment Relations Consequences in a Food Retail Firm in Australia." Griffith University. Department of Industrial Relations, 2004. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20040809.154443.
Full textSpinelli, Paula Bulamah. "Análise da formação de preço de produtos: um estudo multicasos em supermercados." Universidade de São Paulo, 2006. http://www.teses.usp.br/teses/disponiveis/96/96132/tde-24012007-160052/.
Full textThe present paper analyses the importance of pricing for the competitiveness of the retail sector (supermarkets). After a bibliographic survey on the several definitions concerning price and how it is determinate, six steps, proposed by marketing experts, to products strategic pricing are analyzed. In these steps, the demand influence, the costs importance and the most important pricing methods are discussed, describing their characteristics and limitations, the techniques to adequate it to different situations, as so as the final price selection. The steps that are adopted by supermarket retail are also outlined, thus as the variables that have some influence on its chosen pricing strategy. Demand and competitors costs are also analyzed. Finally, pricing strategies are empirically studied through multicases study on three large retail chains. In this part, the use by these companies of pricing methods as a tool to assist decision making related to the long-run pricing programs is verified. In conclusion, it is seen that, while retail specialists seek more scientific and reliable bases for aiding the decisions regarding the price strategies, it is essential that they posses a clear comprehension of the concepts and the variables that have influence on products price determination that are commercialized by themselves, as well as the technical skills to pricing, besides the mark-up method.
Singh, Randhir. "Customer perceptions of values of a retail supermarket : analysis of Pick 'n Pay's Waterfront store." Thesis, [S.l. : s.n.], 2008. http://dk.cput.ac.za/cgi/viewcontent.cgi?article=1041&context=td_cput.
Full textNdhlovu, Thinkwell. "The relationship between service quality, customer satisfaction and customer loyalty in the retail supermarket industry." Thesis, Rhodes University, 2014. http://hdl.handle.net/10962/d1013221.
Full textCARPENTER, JAMIE L. "A 'Fresh Mixture' Food Market for Augmented Health and Community." University of Cincinnati / OhioLINK, 2008. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1212154489.
Full textBeamer, Bobby G. "Internal organization and management of fresh produce marketing in retail supermarket chains : implications for marketing specialty produce /." Thesis, This resource online, 1990. http://scholar.lib.vt.edu/theses/available/etd-03032009-040405/.
Full textChamayou, Etienne. "Price dispersion and consumer search : Evidence from the retail gasoline market and the supermarket industry in France." Thesis, Université Paris-Saclay (ComUE), 2017. http://www.theses.fr/2017SACLX067/document.
Full textThis thesis is an empirical study of price dispersion, namely the fact that a homogenous good can typically be purchased at various prices, in violation of the famous law of one price. The approach belongs to a literature initiated by Stigler (1961), which notes that “price dispersion is (...) the measure of ignorance in the market”. A noteworthy consequence is that simple price observations can be very informative about competition in a market.The first chapter analyses the impact of the creation of a discount chain on the French retail gasoline market. This creation implies that many gas stations are confronted with a sharp price decrease by a competitor. The aggregate reaction, measured at the national level, is weak but it conceals increases and decreases in equivalent proportions The heterogeneity of measured reactions highlights an important market segmentation. Using the same data, the second chapter explores the relevance of models which identify price dispersion with an equilibrium in mixed strategies. Empirically, the rank of competing gas stations is indeed observed to vary over time, and its volatility is positively correlated with the distance that separates the outlets. Dispersion thus increases with a search cost incurred by customers. The chain affiliation of gas stations largely determines their pricing strategies. Retailers which have low price policies are more likely than others to keep prices aligned with nearby competitors, while dispersion measured between more expensive gas stations is positively correlated with diesel cost and the number of sellers in the market. Results thus provide further support the coexistence of a market close to Bertrand competition with a less competitive market, where gas stations take advantage of significant frictions.The last chapter focuses on grocery stores, using data collected from an online price comparison website. Aggregate national chain comparisons that are displayed on the website are found to provide information of little value to consumers given the heterogeneity observed within store level comparison results. These can furthermore vary significantly depending on the set of compared products. Volatility tends to increase with the distance that separates supermarkets, which, as in the case of gasoline, suggests that search cost influence competition. Within local markets, the measured concentration is negatively correlated with price levels, which leads to question its effective relevance in terms of public policies. Price dispersion is found to increase with market price levels, which is consistent with sellers taking advantage of consumer search costs to post higher prices
Mylona, Zoi. "Experimental and computational study to improve energy efficiency of frozen food retail stores." Thesis, Brunel University, 2017. http://bura.brunel.ac.uk/handle/2438/15659.
Full textJunior, Sergio Silva Braga. "Gestão ambiental no varejo: um estudo das práticas de logística reversa em supermercados de médio porte." Universidade de São Paulo, 2007. http://www.teses.usp.br/teses/disponiveis/96/96132/tde-28042008-084648/.
Full textIn retail, current issues such as consumer\'s behavior and category management have been studied by researchers and professionals. However, issues related to the environment have been highlighted in business retailers due to environmental pressures or financial earnings provided by the recycling of materials. In order to examine the practices of reverse logistics in retail and how they can be used in environmental management, through a study of multiple cases, this study analyzed and described three cases of retail companies (medium size supermarkets) which have adopted environmental management practices. The cases are analyzed and described in their specific management aspects and the improvement of these practices. By comparison you can highlight possible explanations for differences in results obtained in each case. Although environmental, social and economic earnings have wide varieties, the study showed that it can be a new field to be exploited by other retail organizations.
Xavier, Aline Pessoa. "Central de negÃcios como instrumento de melhoria de competitividade no setor supermercadista: estudo de caso." Universidade Federal do CearÃ, 2009. http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=15675.
Full textThe supermarkets of small and medium businesses are facing increased competition in the industry in recent years due to several factors, such as: the strengthening and entry of large national and international networks in Brazil, the proliferation in the number of local competitors and the low power to bargain with suppliers. Given this scenario, small and medium enterprises supermarket of Fortaleza began to look for alternatives to survive. We as an example, the formation of networks of local purchase, whose main goal was to buy products at more competitive prices, besides the exchange of experience. This study finds that the strategies for training of associative networks that help SMEâs supermarket become more competitive in an environment of strong competition before the major networks. The methodology of the survey is based on lifting bibliographic, whose goal was to broaden the theoretical knowledge about the formation of strategic business networks. A qualitative research was conducted exploratory in nature with the three networks supermarket from Fortaleza, using a semistructured with the members. What was noted by the field of qualitative research was positive and favorable for the supermarkets that are associated. However, the formation of networks in spite of its importance to keep alive the SME sectorâs supermarket can not be adopted as one strategy for its sustainability. We need an administration targeted the needs of customers in each store, as alternatives to maintain their competitiveness.
Suamir, I. Nyoman. "Integration of trigeneration and CO2 based refrigeration systems for energy conservation." Thesis, Brunel University, 2012. http://bura.brunel.ac.uk/handle/2438/6971.
Full textTeixeira, Os?as. "Desenvolvimento de um sistema para compara??o de pre?os em supermercados na cidade de Te?filo Otoni." UFVJM, 2017. http://acervo.ufvjm.edu.br/jspui/handle/1/1695.
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Diante do per?odo de crise econ?mica em que o pa?s se encontra o que se busca s?o pre?os baixos e ofertas promocionais. Ao se analisar os supermercados existentes na cidade de Te?filo Otoni - MG, p?de-se perceber que, apesar de divulgarem seus pre?os atrav?s de redes sociais como o Facebook, os principais meios pelos quais se faz essa divulga??o de pre?os de produtos e ofertas promocionais s?o an?ncios em r?dio e televis?o al?m de se utilizar banners e panfletos, os quais trazem consigo impedimentos no quesito facilidade de acesso ? informa??o. O objetivo desse estudo ? desenvolver um sistema para compara??o de pre?os em supermercados na cidade de Te?filo Otoni que, com base em uma lista de compras incrementada pelo pr?prio usu?rio, indique onde comprar cada item com o menor pre?o, bem como realizar uma compra ?nica com o melhor custo benef?cio, al?m de indicar promo??es em tempo real, tudo em prol da economia e facilidade ao realizar as compras. Levando em considera??o a dissemina??o da internet e a populariza??o dos smartphones, optou-se pelo desenvolvimento de um sistema web para compara??o de pre?os em supermercados. O banco de dados desse sistema possui informa??es de c?digos de barras de produtos comercializados no Brasil, com funcionalidades criadas para trazer economia e mitigar o tempo gasto em pesquisa de pre?os. Durante a fase inicial do projeto atentou-se para a parte visual do produto, investindo-se em interfaces intuitivas que por serem amig?veis e f?ceis de utilizar diminuem significativamente a curva de aprendizado, capazes de se adaptar a qualquer tipo de tela de dispositivos m?veis ou n?o. Foram aplicados algoritmos inteligentes capazes de otimizar o processo de busca e compara??o de pre?os, tornando a experi?ncia de uso bastante agrad?vel. ? v?lido lembrar que esse projeto contou com a experi?ncia de empres?rios donos de supermercados, os quais contribu?ram com informa??es relevantes agregando muito mais valor ? pesquisa. Ap?s a implementa??o do sistema e de v?rios testes realizados, observou-se que tal ferramenta ser? sim importante se inserida no contexto do objeto de estudo diante do per?odo de crise e recess?o que o pa?s enfrenta, trazendo vantagens financeiras tanto para o empres?rio que poder? dar mais visibilidade ao seu neg?cio quanto ao consumidor em agilidade, praticidade e economia no processo de compra. Durante os testes observou-se que o sistema de compara??o de pre?os em supermercados mostrou ser tamb?m uma ferramenta capaz de coletar informa??es de h?bitos alimentares dos usu?rios e varia??es de pre?os de alimentos, podendo essas informa??es serem ?teis para profissionais da ?rea da sa?de nutricional e ?rg?os estat?sticos como IBGE e DIEESE.
Disserta??o (Mestrado Profissional) ? Programa de P?s-Gradua??o em Tecnologia, Sa?de e Sociedade, Universidade Federal dos Vales do Jequitinhonha e Mucuri, 2017.
Faced with the period of economic crisis in which the country is located, centralization and variety of products is not enough, now we are looking for low prices and promotional offers. When analyzing the existing supermarkets in the city of Te?filo Otoni - MG, despite spreading their prices through social networks such as Facebook, it can be seen that the main means by which product prices and promotional offers are advertised are radio and television advertisements, besides the use of banners and pamphlets, which carry with them impediments in the modus operandi, especially in the question of ease of access to information. The goal of this study is to develop a price comparison system in supermarkets in the city of Te?filo Otoni, which, based on a user-supplied shopping list, indicates where to buy each item with the lowest price, where to make a single purchase with the better costeffectiveness besides indicating promotions in real time, all for the sake of economy and ease when making purchases. Taking into account the spread of the internet and the popularization of smartphones, we opted for the development of a web system to compare prices in supermarkets. The database of this system has information of barcodes of products commercialized in Brazil, with features designed to bring savings and mitigate time spent on price research. During the initial phase of the project we looked at the visual part of the product, investing in intuitive interfaces, able to adapt to any type of screen of mobile devices or not. Intelligent algorithms capable of optimizing the search process and price comparison were applied, making the use experience quite pleasant. It is worth remembering that this project relied on the experience of entrepreneurs who owned supermarkets, who contributed with relevant information adding much more value to the research. After the implementation of the system and several tests carried out, it was concluded that such a tool will be important if inserted in the context of the object of study in the period of crisis and recession that the country faces, bringing financial advantages to both the entrepreneur who can to give more visibility to your business regarding the consumer in agility, practicality and economy in the process of purchase. During the tests, it was observed that the system of comparison of prices in supermarkets was also a tool capable of collecting information on users eating habits and variations in food prices, and this information could be useful for professionals in the area of nutritional health and organs such as IBGE and DIEESE.
Ravichandran, Tarunika. "Value-Centric Behaviour Change with Data Visualisation : Case study for visualising data on grocery consumption to bring about value-centric purchasing patterns for retail supermarket consumers." Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279429.
Full textKostval ar en viktig orsak till dödlighet och miljöförstöring på global nivå, vilket hotar möjligheterna att uppnå både FN:s utvecklingsmål kring hållbarhet och Parisavtalet [1]. Det är därför viktigt att finna satt att minska kostens miljöpåverkan och underlätta mer hälsosamma konsumtionsmönster. Människor använder sina egna värderingar nar de gör bedömningar [4] som i sin tur avgör vilka produkter de väljer i dagligvaruhandeln. Fokus for detta examensarbete ar att hjälpa konsumenter i dagligvarubutiker att fatta välgrundade val, i linje med deras personliga mal och värderingar, med det slutliga malet att minska miljöpåverkan och negativa hälsoeffekter for konsumenterna. Genom att använda en "design thinking"-process tillsammans med beteendeförändringsramverket "behaviour change wheel" var det i examensarbetet möjligt att empatisera med och första målgruppen, for att identifiera designfunktioner for den mobilapplikation som föreslås i detta examensarbete. For att uppnå vardecentriska köpvanor var den mest lovande observationen att tillhandahålla all nödvändig information i livsmedelsplaneringsfasen. Detta skulle möjliggöra informerade valmöjligheter, i linje med konsumenternas personliga mal samtidigt som de gör inköpslistor. Det antas i detta examensarbete att konsumenter köper samma märke och produkt som laggs till i deras inköpslista. Tillsammans med informationen om produkter presenteras visualiseringar av malen for inköp mot användarnas faktiska inköp. Detta kan i sin tur hjälpa konsumenterna att fatta ratt inköpsbeslut genom att ge en översikt over hur deras produktval påverkar nar de nar sina mal. Baserat på vanligt använda och lättförståeliga visualiseringsmetoder utvärderades ett radarkarta och ett linjediagram som visar användarnas tidigare inköpsmönster och mal, mot varandra med användbarhetstester. Visualiseringarna och interaktionerna kompletterades med tydliga diagramförklaringar for att säkerställa att konsumenterna uppfattade vad som var avsett. Användning av animationer på dessa visualiseringar föreslogs for att oka förståelsen och effektiviteten i kommunikationen av dess data. Medan bada dessa metoder hade sina egna styrkor och svagheter mottogs radarkartan bättre och föreslås därför for användning i utvecklingen av applikationen.
C?mara, Leonardo Vila Nova. "An?lise do processo do planejamento estrat?gico log?stico no setor de supermercado: caso setor supermercadista do munic?pio de S?o Gon?alo, RJ." Universidade Federal Rural do Rio de Janeiro, 2006. https://tede.ufrrj.br/jspui/handle/tede/932.
Full textIn the second half of century XX the supermarkets had started to present a new concept for the Brazilian. Being popularized from 1990 with the economic opening where the ngression of supermarkets started multinationals, with high technology of information and a reduction of the practised edges, that prioritized the high turn of supply. This model provided a hange in the concept of the retail market, fortifying and valuing the choice of the consumer. This new conception of market forced the retail Brazilian companies to use new strategical tools, as it is the case of the present study: the logistic strategical planning. The research bjectified to evaluate the existence of the strategical planning with a boarding of the logistic one integrated aiming at competitiveness in the studied companies. This through the concepts most advanced on the logistic relation integrated strategical planning and, explaining that the organizations that better and more aprofundadamente implement the logistic strategical planning get resulted satisfactory competitive. The research was carried through in eight companies of the supermercadista sector in the city of S?o Gon?alo in the state of Rio de Janeiro. The used metodol?gica boarding was qualitative to identify to the difficulties, processes, cares and procedures and qualitative to identify the reasons, almost inexistent, of the implementation of the logistic strategical planning in averages and small companies of the studied sector. The type of Vergara research was used how much to the ends as of explorat?rio character and how much to the half ones if treating to a case study of the supermarkets sector of the type of field research, for having used closed form with justification and two opened answers, and document evaluation, supplied for the companies. One concludes that the process of the logistic planning possesss an importance as element that directs the efforts of the area of logistic integrated to reach resulted that they will contribute for the final objectives of the organization, constant of its coorporativa strategy. The main important question of this boarding is to create a competitive advantage of the company before its competitors, from pointers of performances (for example: logistic level of service and costs), critical factors of success proceeding from a well elaborated logistic strategy, amongst others.
Na segunda metade do s?culo XX os supermercados come?aram a apresentar um conceito novo para o brasileiro sendo popularizado a partir de 1990 com a abertura econ?mica quando come?ou o ingresso de supermercados multinacionais, com alta tecnologia de informa??o e uma redu??o das margens praticadas, que priorizava o alto giro de estoque. Este modelo proporcionou uma mudan?a no conceito do mercado de varejo, fortalecendo e valorizando a escolha do consumidor. Esta nova concep??o de mercado for?ou as empresas brasileiras varejistas a utilizarem novas ferramentas estrat?gicas, como ? o caso do presente estudo: o planejamento estrat?gico log?stico. A pesquisa objetivou avaliar a exist?ncia do planejamento estrat?gico com uma abordagem da log?stica integrada visando a competitividade nas empresas estudadas. Isto atrav?s dos conceitos mais avan?ados sobre a rela??o entre planejamento estrat?gico e log?stica integrada, explicando que as organiza??es que melhor e mais aprofundadamente implementam o planejamento estrat?gico log?stico obt?m resultados satisfat?rios competitivos. A pesquisa foi realizada em oito empresas do setor supermercadista no munic?pio de S?o Gon?alo no estado do Rio de Janeiro. A abordagem metodol?gica utilizada foi qualitativa para identificar as dificuldades, processos, cuidados e procedimentos e qualitativa para identificar as raz?es, quase inexistente, da implementa??o do planejamento estrat?gico log?stico em m?dias e pequenas empresas do setor estudado. O tipo de pesquisa abordado foi, segundo Vergara, quanto aos fins de car?cter explorat?rio e quanto aos meios de car?cter de estudo de caso. O estudo de caso foi com ?nfase no setor supermercadista utilizando a pesquisa de campo atrav?s de uso de formul?rio fechado com justificativa e com duas respostas abertas, bem como avalia??o de documentos, fornecidos pelas empresas. Conclui-se que o processo do planejamento log?stico possui uma import?ncia como elemento que direciona os esfor?os da ?rea de log?stica integrada para alcan?ar resultados que contribuir?o para os objetivos finais da organiza??o, constante da sua estrat?gia coorporativa. A principal quest?o importante dessa abordagem ? criar uma vantagem competitiva da empresa perante seus concorrentes, a partir de indicadores de desempenhos (por exemplo: n?vel de servi?o e custos log?sticos), fatores cr?ticos de sucesso provenientes de uma estrat?gia log?stica bem elaborada, dentre outros.
Arcoverde, Carlos Frederico de Ara?jo. "Modelo de classifica??o para pequenas empresas supermercadistas quanto ao uso de t?cnicas de preven??o de perdas: um estudo de caso." Universidade Federal do Rio Grande do Norte, 2010. http://repositorio.ufrn.br:8080/jspui/handle/123456789/14952.
Full textThe objective of this work is to draw attention to the importance of use of techniques of loss prevention in small retail organization, analyzing and creating a classification model related to the use of these in companies. This work identifies the fragilities and virtues of companies and classifies them relating the use of techniques of loss prevention. The used methodology is based in a revision of the available literature on measurements and techniques of loss prevention, analyzing the processes that techniques needed to be adopted to reduce losses, approaching the "pillars" of loss prevention, the cycle life of products in retail and cycles of continues improvement in business. Based on the objectives of this work and on the light of researched techniques, was defined the case study, developed from a questionnaire application and the researcher's observation on a net of 16 small supermarkets. From those studies a model of classification of companies was created. The practical implications of this work are useful to point mistakes in retail administration that can become losses, reducing the profitability of companies or even making them impracticable. The academic contribution of this study is a proposal of an unpublished model of classification for small supermarkets based on the use of techniques of loss prevention. As a result of the research, 14 companies were classified as Companies with Minimum Use of Loss Prevention Techniques - CMULPT, and 02 companies were classified as Companies with Deficient Use of Loss Prevention Techniques - CDULPT. The result of the research concludes that on average the group was classified as being Companies with Minimum Use of Techniques of Prevention of Losses EUMTPP, and that the companies should adopt a program of loss prevention focusing in the identification and quantification of losses and in a implantation of a culture of loss prevention
Este estudo trata da import?ncia do uso de t?cnicas de reven??o de perdas no pequeno varejo supermercadista, analisando e criando um modelo de classifica??o quanto ao uso destas t?cnicas nas empresas. O trabalho identifica as ragilidades e virtudes das empresas e as classifica quanto ao uso de t?cnicas de preven??o de perdas. A metodologia utilizada foi a revis?o da literatura dispon?vel sobre t?cnicas e ?ndices de preven??o de perdas, analisando os processos utilizados pelos lojistas, em rela??o a t?cnicas de precisam ser adotados para reduzir perdas. Para tanto, foram abordados os pilares da preven??o de perdas, o ciclo de vida dos produtos no varejo e ciclos de melhoria continua. Baseado nos objetivos do trabalho e a luz das t?cnicas pesquisadas definiu-se o estudo de caso, desenvolvido atrav?s da aplica??o de question?rio e observa??o do pesquisador sobre rede de 16 pequenos supermercados. A partir dos estudos realizados criou-se um modelo de classifica??o de empresas. As implica??es pr?ticas deste estudo apontam como os erros na gest?o do varejo podem se transformar em perdas, diminuindo a lucratividade das empresas ou at? mesmo inviabilizando-as. A contribui??o acad?mica deste estudo consiste na proposi??o de um modelo in?dito de classifica??o de pequenos supermercados quanto ao uso de t?cnicas de preven??o de perdas e no aprofundamento do conhecimento de processos utilizados no combate ?s perdas. Como resultado da pesquisa, foram classificadas 16 empresas quanto ao uso de t?cnicas de preven??o de perdas, sendo 14 delas classificadas como Empresas com Uso M?nimo de T?cnicas de Preven??o de Perdas EUMTPP e duas delas como Empresas com Uso Deficiente T?cnicas de Preven??o de Perdas EUDTPP. Concluiu-se que o grupo de empresas pesquisado foi classificado como sendo Empresas com Uso M?nimo de T?cnicas de Preven??o de Perdas EUMTPP e que as empresas devem adotar um programa de preven??o de perdas focando na identifica??o dos processos geradores de perdas, na quantifica??o das perdas e na implanta??o de uma cultura de preven??o de perdas
Lima, Juaceli Ara?jo de. "Estrat?gia de opera??es no varejo: um estudo sobre perfilar mercado, produto e opera??es no setor de supermercados." Universidade Federal do Rio Grande do Norte, 2006. http://repositorio.ufrn.br:8080/jspui/handle/123456789/15047.
Full textThe objective of this Thesis is to investigate the strategic alignment between market end operations in the retail supermarket sector applying the concept product profiling by Hill (1993). To the developing was utilized a methodology of the cases study had were a evolvement if the action research into on of the RedeMais supermarkets. Through the interview, discussion and direct action became possible collect information necessary to direction this work, absorbing and understanding the methodology and thought form, action and management. This work contribute to development the create of the model adapted of the manufactory to service, the product matrix of the Hill, in which serve a tool to uncover the origins of misalignment that occur over time and to illustrate the phenomenon to executives gone support to decision
Este trabalho teve como objetivo investigar o alinhamento estrat?gico entre mercado e opera??es no setor varejista de supermercados, aplicando o conceito de perfilar produto de Hill (1993). Para o desenvolvimento, foi utilizado a metodologia de estudo de caso o qual houve um engajamento com a pesquisa de campo dentro de um dos supermercados da RedeMais. Atrav?s de entrevistas, discuss?es e atua??o direta tornou-se poss?vel ? coleta de informa??es necess?rias para direcionar o trabalho, absorvendo e entendendo a metodologia e forma de pensar, agir e administrar. Como contribui??o o presente trabalho desenvolveu a cria??o de um modelo adaptado da manufatura para servi?os, a matriz de perfilar produtos de Hill, o qual servir? como ferramenta para descobrir as origens dos desalinhamentos que vem ocorrendo ao longo do tempo nas empresas e para ilustrar o fen?meno aos executivos dando suporte na tomada de decis?o
Quevedo, Ananda Barboza. "As marcas próprias como estratégia competitiva do varejo supermercadista : um estudo sobre a experiência brasileira recente." reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2011. http://hdl.handle.net/10183/49821.
Full textFollowing the media evolution, industry brands gained strength and popularity, winning the confidence of its consumers. Manufacturer brands were consolidated during the twentieth century, symbolizing quality, reliability and status to its consumers. While the industry strengthened the image of their brands with consumers, the retail negotiation power crumbled. However, during the 1970s retailers began a transformation process. Their consolidation and internationalization have contributed to the increase in their bargaining power with large industries. Because of the large volumes traded the large retailers became the main distribution vehicle for products manufactured by the industry, starting a rivalry relationship between industry and retail. Several strategies were put in place by food retailing in order to gain a competitive edge against its competitors. The development of their own brands is noteworthy in light of its scope and spread throughout the world. In this scenario, the paper proposes a study on the development of private label brands, also called own brands, from the perspective of the various actors involved: retail, industry and consumers. Therefore, its main objective is to present updated information on the private label brands sector in Brazil and worldwide; to identify factors that may motivate or constrain their development, analyze potential effects and impacts of the own brands strategy on the actors and identify the competitive forces involved in the own brands industry. Europe is the region where private label brands have greater development and maintain their participation consolidated in the retail. One of the factors that contribute to the large share of private label brands in the revenues of supermarket chains based in Europe is the high market concentration. As the scales suggested by Bain, 1968 and the U.S. government, in the Horizontal Mergers Guidelines, 1992, the Brazilian supermarket sector concentration calculated for the year 2010 is moderate. According to the latest study on own brands published by Nielsen, the share of private label brands accounted for 4.8% of the chains revenues in 2010. Using data published in previous works we have identified the effects and impacts of the development of own brands, distinguished as vertical and horizontal. The vertical impacts involve suppliers, industry and consumers. The horizontal impacts involve the retailer that develops its own brands and competing chains. According to the literature, we found that the motivating factors for the development of private label brands are so representative for retail companies as they are for the manufacturers. However, due to the power that the major chains have on the industry, the negative effects of the strategy of own brands can represent a much higher risk for private label brands manufacturers than for retailers.
Rôxo, Susana Paula Clemêncio. "As atitudes do consumidor face às compras de supermercado online." Master's thesis, Instituto Superior de Economia e Gestão, 2016. http://hdl.handle.net/10400.5/13149.
Full textPoucos estudos se debruçam especificamente sobre as compras de supermercado feitas online, as quais apresentam características distintas da maior parte dos negócios da Internet: a venda de produtos perecíveis e não perecíveis. Mediante este cenário, é objetivo desta investigação estudar as atitudes do consumidor face às compras de supermercado online. A metodologia adotada é de natureza quantitativa, tratando-se de um estudo descritivo-correlacional, no qual participam 248 indivíduos, elegendo-se o inquérito por questionário como instrumento de recolha de dados. Os resultados demonstram que a maioria dos inquiridos preferem fazer as compras de supermercado na loja física e quando o fazem numa loja online, escolhem a loja referente ao supermercado a que habitualmente vão. Em conclusão, a variável que mais se destacou para o não uso do online por parte dos Nonshoppers para as suas compras de supermercado foi a Eficiência, e para os Shoppers a variável que mais influencia a sua Atitude positiva é o baixo risco percecionado do serviço. Em relação à Intenção de Compra, ambos destacam a variável Conveniência como sendo a mais preponderante.
Few studies focus specifically on online grocery shopping, which have distinct characteristics of most of the Internet business: the sale of perishable and non-perishable products. Through this scenario, the objective of this research is to study consumer attitudes towards online grocery shopping. The methodology adopted for this research is quantitative, in light of a descriptive-correlational study, which involved 248 individuals, electing the survey as a data collection instrument. The results show that most respondents prefer to do the grocery shopping in-store and when they do it in an online store, they choose the store related to the supermarket they usually go. In conclusion, the most outstanding variable for Nonshoppers was efficiency, and for the Shoppers the variable which influences the positive attitude is the noticeable low risk of the service. Regarding the Shopping Intention, both highlight the predominant variable, Convenience.
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Vargas, Allyson Rodrigues. "Comportamento de compra do consumidor no varejo supermercadista: o caso de Mato Grosso." Universidade Federal de São Carlos, 2010. https://repositorio.ufscar.br/handle/ufscar/3651.
Full textNowadays, studies of consumer behavior are of great relevance. Understanding the factors that lead consumers to choose a particular product or brand over others makes marketers continually seek answers to the needs of these consumers. This work aims to study the buying behavior of consumers in the food retail market of Mato Grosso, as a way of subsidizing business strategies for the sector. It was attempted through the Sheth; Newman; Gross model to identify the variables that influence the purchase decision of consumers. The methodology was grounded on two pillars, bibliographic studies and survey. The sampling was based on the probabilistic technique stratified by population and profile of the buyer of food. There were applied 385 valid questionnaires and the data handling was performed using the statistical package SPAD. The multivariate analysis using clustering identified six distinct groups of consumers: clear, economical, convenient, hedonic, new buyers and demanding. The identification of these groups allows supermarkets to develop and implement different strategies according to the characteristics of their chosen target audience.
Os estudos sobre o comportamento do consumidor são de grande relevância nos dias atuais. Entender os fatores que levam o consumidor a escolher determinado produto ou marca em detrimento de outros faz com que os profissionais de marketing busquem incessantemente respostas para atender as necessidades destes consumidores. Este trabalho tem como objetivo estudar o comportamento de compra do consumidor de alimentos no varejo supermercadista de Mato Grosso, como forma de subsidiar estratégias empresariais para o setor. Buscou-se através do modelo de Sheth; Newman; Gross identificar as variáveis que interferem na decisão de compra destes consumidores. A metodologia alicerçou-se em dois pilares, estudos bibliográficos e survey. A amostragem se baseou na técnica probabilística estratificada pela população e pelo perfil do comprador de alimentos. Foram aplicados 385 questionários válidos e o tratamento dos dados foi realizado através do pacote estatístico SPAD. A análise multivariada, através de agrupamento identificou seis grupos distintos de consumidores: esclarecidos, econômicos, convenientes, hedônicos, novos compradores e exigentes. A identificação destes grupos permite que os supermercados elaborem e apliquem estratégias diferenciadas segundo as características do seu público-alvo escolhido.
El-Amir, Ayman M. Ragaa. "Retail brand management : towards modelling the grocery retailer brand from an ethnographic perspective." Thesis, University of Stirling, 2004. http://hdl.handle.net/1893/9243.
Full textVejnarová, Alena. "Vybrané aspekty dodavatelsko odběratelských vztahů retailu a jeho dodavatelů." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-113666.
Full textChiesa, Giorgio Arnaldo Enrico. "Uma investigação sobre a importância da operação com centrais de negócios para o consumidor final em supermercados de vizinhança." Universidade de São Paulo, 2008. http://www.teses.usp.br/teses/disponiveis/3/3136/tde-11092008-143101/.
Full textThis research analyzes the importance of the supermarket enterprises, more specifically called \"vicinity supermarkets\" or \"neighborhood supermarkets\" which that already work organized under central business cells, in order to gain better competitive market conditions, highlighting the factors that are easily recognized by their clients. In spite of the already known importance of this kind of business in the Brazilian context, there is not a deep knowledge about the subject. The implementation of these central business cells has been carried out in Brazil only in the last 5 years, and most of the studies found in the references show a nature predominantly exploratory. In this sense, the present research is composed of a bibliographic review and a case study. The objective of the case study was to identify the clients\' opinion related to the perception of benefits on buying from the stores that belong to a central business cell and from other competitors. It was undertaken 236 (two hundred thirty six) interviews conducted in a quantitative approach, using a case study that involved a sample for convenience.. The data obtained were analyzed though the Mann-Whitney statistic test, which is indicated to be used when two independent groups are under comparison. The results allowed identifying the existence of benefit\'s perception of consumers when buying at neighborhood supermarkets that is part of a central business cells, as well as the more relevant aspects of these benefits.
Sohrabi, Babak. "Solving large scale distribution problems using heuristic algorithms." Thesis, Lancaster University, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.369654.
Full textOliveira, Natália Maria Garcia de. "O lugar dos supermercados na cidade: um estudo tipológico na avenida Rio Branco – Juiz de Fora / MG." Universidade Federal de Juiz de Fora (UFJF), 2016. https://repositorio.ufjf.br/jspui/handle/ufjf/2343.
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CAPES - Coordenação de Aperfeiçoamento de Pessoal de Nível Superior
Esta dissertação é fruto de uma pesquisa sobre o tema comércio e cidade, com o foco nos supermercados, adotados como objeto de estudo empírico. A pesquisa foi motivada pelo seguinte problema: como os supermercados se inserem na cidade, do ponto de vista arquitetônico e urbanístico? Mais especificamente, buscou-se compreender as relações arquitetônicas e urbanísticas entre os supermercados e a cidade, a partir do estudo das inserções dos supermercados na avenida Rio Branco, na cidade de Juiz de Fora/MG. Embora os supermercados tenham diversas configurações, eles foram investigados de um ponto de vista tipológico, considerando-se as seguintes categorias de análise: história do lote, edifício no lote, volumetria, aspectos do entorno, acessos, fachada e comunicação visual. Tratou-se de uma investigação eminentemente de caráter exploratório e qualitativo, alicerçada pelas pesquisas bibliográfica, documental e empírica, que contemplou o estudo de quatro casos. Ao final, conclui-se que os supermercados seguem lógicas de inserção arquitetônica e urbana de acordo com seu formato, sendo influenciado pela dinâmica da cidade e também influenciando-a. Atualmente, são lugares de compras diárias, mas também de passeio e lazer, podendo ser entendidos como reflexos das demandas sociais e como um programa de relevância na cidade contemporânea.
This dissertation is product of a research about theme retail and city, with focus on supermarkets, adopts like empirical study object. The research was motivated by the following problem: How are supermarkets inserted in the city, under architectural and urban point of view? More specifically, it sought understand the architectural and urban relationships between supermarkets and city, as from study of supermarkets insertions at Rio Branco Avenue, in Juiz de Fora (Brazil). Nevertheless supermarkets have differents configurations, they was investigated under typological point of view, considering the following analyses categories: history lot, building on the lot, volumetry, aspects of environmental, access, façade and visual communication. This is investigation eminently with exploratory and qualitative character, based on bibliographical, documental and empirical research, with contemplated the study of four cases. At end, concludes which the supermarkets follow logics of architectural an urban insertion according their format, being influenced by city dynamic and also influencing it. Nowadays, thei are places for daily shopping, but also tour and leisure, it can be understood as reflections of social demands and as a relevant program in the contemporary city.
Fiala, Tomáš. "Specifika privátních značek." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-206110.
Full textRamalho, Rodrigo Rocha. "Comportamento de compra da geração millennial no retalho alimentar : produtos embalados vs produtos a granel." Master's thesis, Instituto Superior de Economia e Gestão, 2019. http://hdl.handle.net/10400.5/19608.
Full textO retalho alimentar é caracterizado por ser um mercado dinâmico, competitivo e apresentar inúmeras ofertas de produtos de forma a alcançar o maior número de consumidores. No entanto, o consumidor atual está cada vez mais exigente e informado, é necessário identificar as suas tendências de consumo para anteceder novas formas e conceitos de negócio, para que possa existir um consumo mais racionado e consciente em relação ao desperdício alimentar e à sustentabilidade. A seguinte investigação incide sobre a área teórica do marketing, o comportamento do consumidor, na qual o seu principal objetivo é analisar o mesmo da geração millennial na compra de produtos alimentares embalados face a produtos alimentares a granel e identificar os diferentes fatores que influenciam a sua escolha, bem como as suas preferências de produtos em cada uma das tipologias de consumo. Para obter tais resultados como matéria de estudo recorremos a uma metodologia de natureza exploratória, quantitativa, com uma amostragem não probabilística por conveniência através da realização de questionários como método de recolha de dados. Avaliámos as perguntas de investigação através de um modelo conceptual e das respetivas hipóteses para ir ao encontro da problemática deste estudo. Pretendemos com esta investigação analisar se a geração millennial está a adotar um consumo mais responsável na área do retalho alimentar, optando maioritariamente por produtos alimentares a granel.
Food retail is characterized as a dynamic and competitive market that offers numerous products to reach the largest number of costumers. However, the current customer is more demanding and informed and it is necessary to identify their consumption trends to anticipate new forms and business models, so that there may be more rationed and conscious consumption regarding food waste and sustainability. The following research focuses on a theoretical area of marketing, consumer behavior, where its main objective is to analyze the millennial generation and their purchase of packaged food versus bulk food, as well as to identify the different factors that influence its consumption, as well as their product preferences in each of the above-mentioned options. To obtain these results, we used an exploratory methodology of quantitative nature, with a non-probabilistic convenience sampling through the completion of surveys as a way of collecting data. The research questions were evaluated through a conceptual model and its hypotheses to meet the problem of this research. We pretend with this research analyze if the millennial generation is adopting a more responsible consumption in the food retail area, choosing mainly bulk food products.
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Vargas, Camilo A. "Universal design of a future grocery retail checkstand." Thesis, Atlanta, Ga. : Georgia Institute of Technology, 2008. http://hdl.handle.net/1853/24667.
Full textSpyrou, Maria S. "Multi-scale analysis of the energy performance of supermarkets." Thesis, Loughborough University, 2015. https://dspace.lboro.ac.uk/2134/19598.
Full textPak, Sai-tak. "A study of the emerging retail distribution strategy in Hong Kong." Click to view the E-thesis via HKUTO, 2000. http://sunzi.lib.hku.hk/hkuto/record/B31952781.
Full textMcKie-Krisberg, Moshe Benin 1977. "Inner-city supermarkets as a retail revitalization strategy : the case of the Roslindale Village Market." Thesis, Massachusetts Institute of Technology, 2003. http://hdl.handle.net/1721.1/68817.
Full textIncludes bibliographical references (leaves 68-69).
Community economic development organizations such as Local Initiatives Support Corporation (LISC), and the Initiative for a Competitive Inner-City (ICIC) claim that inner-city supermarkets will lead the way in inner-city revitalization. These proponents claim that supermarkets will provide jobs, attract private investment, improve the physical appearances of neighborhoods, and bring customers to existing businesses in the inner-city. While this is true for the majority of stores in commercial districts, competing and non-competing stores are impacted by the presence of supermarkets in a different ways. This research also finds that the stores of Roslindale Village do not fit into the traditional retail economic categories of convenience and comparison stores. Supermarkets can be an effective revitalization strategy if existing business owners are aided in redefining their individual business strategies to capitalize on the benefits created by these new anchor stores. As we have seen, this business strategy must take into account the nature of the stores customer base and products. If individual businesses have effective business strategies, they can reap the benefits of inner-city supermarkets.
by Moshe Benin McKie-Krisberg.
M.C.P.
Moura, Karina Sacilotto de. "Colaboração na gestão da cadeia de hortifrúti: um estudo sobre o relacionamento fornecedor-varejo supermercadista." Universidade Federal de São Carlos, 2013. https://repositorio.ufscar.br/handle/ufscar/3739.
Full textUniversidade Federal de Sao Carlos
In market relations, there are several ways for agents to negotiate with each other, since open market negotiations, purely transactional, to relationships characterized by building partnerships or alliances. Therefore, an alternative is collaboration. In the context of supply chain management, collaboration among members of the same chain refers to the idea of organizations engaged in working together. On the other hand, the collaborative approach should not be adopted between the organization and all the agents with whom interacts, must choose well, for different types of collaborative relationships, according to their actual needs and to save own resources. Thus, some authors classify the types of relationships in the supply chain according to level of collaboration among the agents, and are commonly found in the literature three stages of relationship, namely: cooperation, coordination and collaboration. To identify each of these stages has a distinct set of enhancer elements and actions, these characteristics that have been raised in this study based on systematic literature review. Additionally, it was identified examples of motivating factors for companies to engage in conduct collaborative. It is worth noting that the chain studied here is of the fruits and vegetables. Described this context, the main objective of this dissertation is to characterize the different stages of the collaborative relationship between supplier of fruits and vegetables and supermarket retail chains. The method used in this study corresponds a multi case study, which examined the relationships between a supplier of fruits and vegetables and five retail supermarkets, his customers. As a result, it was identified different stages of collaborative relationship between the supplier in question and each of the retailers surveyed, for the cases studied exhibited distinct sets of characteristics in terms of elements and actions. Regarding the motivation for these companies feel encouraged to develop and maintain collaborative relationships, a set of factors was found to be the same for all relationships investigated and examples of incentives are: to ensure product availability; reduce the impact of out-of-stocks (unavailability of product) in the retail market; reduce physical losses of product; increase sales and; customer loyalty when buying fruits and vegetables in store supermarket. Therefore, through this study, it was obtained drivers capable of guiding suppliers and supermarket stores in search of collaborative management for the chain of fruits and vegetables, highlighting the opportunities associated with improving the availability of the product at shelf, thereby ensuring a better customer service.
Nas relações de mercado, existem várias maneiras para que os agentes negociem entre si, desde negociações no mercado spot, puramente transacional, até relacionamentos caracterizados pela construção de parcerias ou alianças. Por conseguinte, uma das alternativas é a colaboração. No contexto de gestão da cadeia de suprimento, a colaboração entre membros de uma mesma cadeia remete à ideia de organizações engajadas em trabalhos conjuntos. Por outro lado, a postura colaborativa não deve ser adotada entre a organização e todos os agentes com os quais ela interage, devendo optar, assim, por diferentes tipos de relacionamentos colaborativos, de acordo com as suas necessidades reais e de modo a poupar recursos próprios. Dessa forma, alguns autores classificam os tipos de relações na cadeia de suprimento de acordo com nível de colaboração entre os agentes, sendo que são comumente encontrados na literatura três estágios de relacionamento, a saber: cooperação, coordenação e colaboração. Para identificar cada um desses estágios, tem-se um conjunto distinto de elementos facilitadores e ações, características estas que foram levantadas nesse trabalho com base na revisão sistemática da literatura. Adicionalmente, foram identificados exemplos de fatores motivadores para que as empresas se engajem na conduta colaborativa. Cabe destacar que cadeia aqui estudada é a de hortifrúti. Descrito esse contexto, o objetivo principal da presente dissertação é caracterizar os diferentes estágios do relacionamento colaborativo entre fornecedor de frutas, legumes e verduras e redes do varejo supermercadista. O método empregado nessa pesquisa corresponde ao estudo de casos múltiplos, em que foram analisados os relacionamentos entre um fornecedor de hortifrúti e cinco redes do varejo supermercadista, clientes dele. Como resultados, foram identificados diferentes estágios de relacionamento colaborativo entre o fornecedor em questão e cada uma das redes pesquisadas, pois os casos estudados apresentaram conjuntos distintos de características, em termos de elementos e ações. No que se refere à motivação para que essas empresas se sintam encorajadas a desenvolver e manter relações nos moldes de colaboração, o conjunto de fatores encontrado foi o mesmo para os relacionamentos pesquisados, sendo os seguintes exemplos de incentivos: garantir a disponibilidade do produto; reduzir o impacto da ruptura de gôndola (indisponibilidade de produto) no varejo supermercadista; reduzir as perdas físicas de produto; aumentar o volume de vendas e; fidelizar os clientes quanto à compra de hortifrútis na loja supermercadista. Por conseguinte, através dessa pesquisa, obtiveram-se direcionadores capazes de orientar fornecedores e lojas supermercadistas na busca da gestão colaborativa para a cadeia de hortifrúti, destacando as oportunidades associadas à melhoria da disponibilidade do produto no ponto de venda, garantindo, portanto, um melhor atendimento ao consumidor.
Monteiro, Guilherme Fowler de Avila. "Estrutura de mercado e concorrência no varejo de alimentos: o mercado de consumo integrado." Universidade de São Paulo, 2007. http://www.teses.usp.br/teses/disponiveis/12/12138/tde-30012008-110422/.
Full textThis research analyzes the competition among supermarkets. In contrast to part of the economic literature which suggests that the fast growth of supermarket chains gives rise to market power and reduction in the number of other retailing formats, this dissertation is based on the argument that growth of supermarket chains produces complex consequences and can result in the coexistence of a huge variety of retailing formats. The research is divided in two parts. In the first part, the competition between hypermarkets and supermarkets is examined. Evidences for Sao Paulo Municipal district indicate that these retailers form separate markets. Prices do not establish long term equilibrium. The second part is focused on neighborhood supermarkets. It analyzes the impact of size on price strategy and compares chain supermarkets to independent stores. The results differ from the general belief that independent supermarkets establish higher prices in comparison to chain supermarkets. The results are supported through econometric evidence.
Alo, Obinna Azubuike. "A comparative evaluation of human resource development (HRD) processes and practices in UK and Nigerian retail supermarkets." Thesis, University of Sunderland, 2017. http://sure.sunderland.ac.uk/8553/.
Full textResina, Rodrigo Alexandre. "Análise dos relatórios de sustentabilidade do varejo supermercadista brasileiro de grande porte." Universidade Federal de São Carlos, 2013. https://repositorio.ufscar.br/handle/ufscar/3824.
Full textFinanciadora de Estudos e Projetos
The quest for sustainable development is becoming more widespread among government, private organizations and members of civil society, motivated primarily by environmental imbalance and social problems. So the companies conceptualize measure and work toward sustainability and it has become the goal of many of these organizations. This research aimed to analyze how large retail supermarkets companies, that have operation in Brazil, measure their practices aimed at sustainable development. It was carried out during the research, a review of theory and the multiple case studies exploratory; it realized the data collection through public documents (Sustainability reports). First, it s analyzed 32 reports of 3 retail businesses for several years. It was analyzed as indicators of sustainability are reported by companies in the sector, it was also assessed developments in the application of sustainability reporting in retail and sustainability dimension is prioritized in the reporting of organizational management. It observed a non- regular reporting on sustainability in the periods analyzed, companies report a higher number of indicators related social issues and despite the use of the GRI indicators, the companies had different interpretations about the same indicators. Thus, it identified that companies need to improve their reports and using the external validation (audit) to ensure the transparency and quality of sustainable reporting, enabling the retail supermarket companies to act towards a sustainable management
A busca pelo desenvolvimento sustentável se torna cada vez mais difundida entre os agentes governamentais, organizações privadas e membros da sociedade civil. Esses grupos são motivados, principalmente, pelo desequilíbrio ambiental e pelos problemas sociais. Desse modo, conceituar, mensurar e atuar rumo à sustentabilidade tem se tornado o objetivo de muitas dessas organizações. Essa pesquisa visou analisar como as empresas de varejo supermercadistas de grande porte, que operam no Brasil, reportam e mensuram suas práticas voltadas ao desenvolvimento sustentável. Foi realizado, durante a pesquisa, a revisão da teoria e uma análise documental descritiva, com a coleta de dados através documentos públicos (relatórios de Sustentabilidade). A pesquisa avaliou 32 relatórios de 3 empresas publicados nos últimos anos. Foram analisados como os indicadores de sustentabilidade são reportados pelas empresas do setor, também foi avaliado a evolução na aplicação dos relatórios de sustentabilidade no varejo e a dimensão da sustentabilidade, que é priorizada no reporte da gestão organizacional. Observou-se, uma não regularidade no reporte da sustentabilidade nos períodos analisados, as empresas reportam um volume maior de indicadores relacionados às questões sociais e apesar do uso do modelo da Global Reporting Initiative (GRI) haviam interpretações diferentes dos indicadores por parte das empresas. Assim, identificou-se a necessidade das empresas aprimorarem seus relatórios e utilizarem a validação externa (auditoria) para garantirem a transparência e a qualidade das informações reportadas, possibilitando que as empresas do varejo supermercadista atuem rumo a uma gestão sustentável efetiva e eficiente.
Pringle, Alistair. "New Worlds and Fresh Choices? Continuties and discontinuities in industrial relations practices in New Zealand's retail grocery supermarkets." Thesis, University of Canterbury. Political Science, 1996. http://hdl.handle.net/10092/4849.
Full textFredén, Daniel, and Hampus Larsson. "Forecasting Daily Supermarkets Sales with Machine Learning." Thesis, KTH, Optimeringslära och systemteori, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-276483.
Full textFörbättrade försäljningsprognoser för individuella produkter inom detaljhandeln kan leda till både en miljömässig och ekonomisk förbättring. Historiskt sett har dessa utförts genom en kombination av statistiska metoder och erfarenhet. Med den ökade beräkningskraften hos dagens datorer har intresset för att applicera maskininlärning på dessa problem ökat. Målet med detta examensarbete är därför att undersöka vilken maskininlärningsmetod som kunde prognostisera försäljning bäst. De undersökta metoderna var XGBoost, ARIMAX, LSTM och Facebook Prophet. Generellt presterade XGBoost och LSTM modellerna bäst då dem hade ett lägre mean absolute value och symmetric mean percentage absolute error jämfört med de andra modellerna. Dock, gällande root mean squared error hade Facebook Prophet bättre resultat under högtider, vilket indikerade att Facebook Prophet var den bäst lämpade modellen för att förutspå försäljningen under högtider. Dock, kunde LSTM modellen snabbt anpassa sig och förbättrade estimeringarna. Inkluderingen av väderdata i modellerna resulterade inte i några markanta förbättringar och gav i vissa fall även försämringar. Övergripande, var resultaten tvetydiga men indikerar att den bästa modellen är beroende av prognosens tidsperiod och mål.
Mirbashiri, Clara, and Linnea Möller. "The Power of Signs : How Recommendation Signs Affect Consumer Behavior at Supermarkets." Thesis, Linköpings universitet, Företagsekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-172271.
Full textCeribeli, Harrison Bachion. "Experiências de consumo e satisfação dos clientes no setor supermercadista: um estudo no interior do Estado de São Paulo." Universidade de São Paulo, 2011. http://www.teses.usp.br/teses/disponiveis/96/96132/tde-18102011-153721/.
Full textThis research aimed to identify which elements of the consumer experience are more important for the formation of customer satisfaction in supermarkets in the interior of São Paulo. To achieve our objective, we opted for the operation of a field survey with a sample of 750 individuals chosen for convenience and stratified, and the criterion used to divide the strata was the level of consumer education. The questionnaire used for data collection was developed by the author of this work based on the supermarket variables identified in theoretical previously searched, and the scale used was a seven-point Likert. Data analysis was divided into three stages: first, the variables in the questionnaire were grouped using the statistical technique Factor Analysis, secondly, the factors resulting from the application of Factor Analysis were used in a Regression Analysis, whose purpose was to develop a regression equation that contained the most important variables for customer satisfaction in supermarkets and, finally, based on the theory raised, we developed an analysis of the equation developed. Between the findings of this study, we highlight the identification of two main constructs that should be used jointly to explain consumer satisfaction in the retail market: the image of the retailer and the consumer experience. Furthermore, it was possible to identify the elements of the consumer experience more relevant in terms of customer satisfaction: the store environment, the relationship between the customer and the retailer\'s employees, the assortment offered by retailers, the convenience provided to consumers during their purchases, the sale of private label products, the presence of other retailers in the physical environment of the supermarket, the presence of parking, the relationship between customers, monetary aspects and the communication developed by retailers. The main academic contribution of this work was the extension of the concept of satisfaction in retail, which can be analyzed more systemic, incorporating different constructs. Additionally, the main managerial contribution of this work was the identification of some tangible elements that must be administered to increase consumer satisfaction in the supermarket segment.
Lazzarini, João Carlos. "A definição do sortimento-profundidade nos supermercados brasileiros: influência nas vendas e critérios utilizados." Universidade de São Paulo, 2012. http://www.teses.usp.br/teses/disponiveis/12/12139/tde-14122012-145758/.
Full textEven before the heating of the Brazilian economy in recent years, the past decade was marked by a growing number of products launched in the mass consumer market, the vast majority not having survived a year of existence. At the same time the Brazilian consumers are presented with greater purchasing power, increased consumer expectations and increased access to different sources of information. Within a fierce competitive environment, with more shops and different retail formats, more concentration of sales in top retailers and increasing of channel blurring, the process of defining the assortment is considered critical and an important strategic decision. In essence, the assortment is a critical success factor, which summarizes the strategic value proposition of the store / chain to the consumer target. The present dissertation aimed to evaluate the influence and the relationship between assortment and consumer sales of fast moving consumer goods , and what are the criteria considered most important and most frequently used by supermarket chains in the definition of that assortment. The criteria were obtained from the literature on the subject of this assortment in the literature review and practice in business, approved by the pre-test questionnaire. In this study we initially used Scantrack Nielsen data for the region of Greater Sao Paulo, to analyze the correlation between sales price and assortment of a group of twenty-seven categories of products very relevant for consumption. These categories weigh more than fifty-five percent of total consumption studied by Nielsen. Subsequently, was performed a quantitative study using a structured electronic questionnaire, addressed to executives responsible for defining the assortment in supermarkets, from companies representing more than two-thirds of the sector in Brazil. It was found out that for a significant number of product categories studied regularly by Nielsen, the average number of items, taken as a proxy for assortment-depth, showed the highest correlation with the dependent variable showed sales volume. This event occurs in different types / format supermarkets, thus demonstrating the great influence of the assortment in the fast moving consumer goods sales\' level. In addition, the evaluation of a formal process of definition of the assortment by executives as well as the importance and frequency of the criteria used, it was concluded that company size (large versus small-medium) has significant impact on the structuring of the process itself, as well as the ranking of importance and frequency of the criteria used, and generally, there are criteria that are more frequently used than the importance assigned to it. The findings of this study offer an opportunity for new openings and expansion of scope in future analysis.
Holten, Camilla, and Victoria Behumi. "The Effects of Technology-Based Self-Service on Grocery Retail : A Swedish Case." Thesis, Linköping University, Department of Management and Economics, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-2702.
Full textTechnology based self-service (TBSS) used in supermarket self-scanning checkouts is a relatively new phenomenon in Sweden. Studies on TBSS as a self- checkout device have been formerly carried out but with focus on the customer perspective. The authors therefore saw a challenge in covering the self-scan checkout concept, from a company perspective. The purpose of this research paper is to investigate, through a management perspective, the changes brought about by implementing an innovative TBSS system in Swedish supermarkets, and its effect on the competitiveness of the company. This is done by presenting and linking the theoretical framework and empirical study in the research. The theoretical framework of the paper includes the following topics: role and importance of innovation in a business context and TBSS as innovation as well as product life cycle connected to innovation; competitive advantage theory and complementary concepts, value chain theory, and finally the importance of customer relationship management in the ‘new’ self-service economy. The empirical study consists of two Swedish supermarkets in the city of Linköping, Coop Forum and ICA Maxi. Results of the research paper mainly include the following: Changes brought about by implementing technology-based self-service systems in supermarkets must be discussed in the view of short-term and long- term perspectives separately. Changes involve the value creating activities of supermarkets and include increased quality of services to customers. It has been further found that TBSS can add to the competitiveness of supermarkets. However, positive financial results can only be expected in the long-term which in the case of Swedish supermarkets offering TBSS services is not yet apparent. The empirical findings have shown that Coop Forum and ICA Maxi had to carry out changes and make adjustments to their value activities and customer relationship management in order to operate TBSS checkouts successfully. Competitiveness between them has been also affected due to the TBSS service offering.
Pak, Sai-tak, and 白世德. "A study of the emerging retail distribution strategy in Hong Kong." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2000. http://hdl.handle.net/10722/209599.
Full textBustamante, Rodríguez Alejandra, and Acosta Beatriz Andrea Jo. "La Responsabilidad Social Corporativa y su incidencia en la reputación corporativa y el rendimiento financiero del sector comercio al por menor en supermercados de Lima Metropolitana en el año 2018." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2018. http://hdl.handle.net/10757/625941.
Full textThe purpose of the present investigation is to resolve the main controversies of corporate social responsibility. Having as main objective to know the degree of influence and the impact of its application on corporate reputation and financial performance in companies in retail sector, specifically in the supermarkets of Lima Metropolitana in 2018. To achieve this, it was used as main model the four dimensions of corporate social responsibility proposed by Carroll. The work consists of a theoretical framework in which three important topics are defined: Corporate social responsibility, Corporate reputation and Financial profitability. Secondly, is found the research plan establishing the problem, hypothesis and objectives of the investigation as well as the methodology to be used. Then, the development was carried out through in-depth interviews with experts within the sector and surveys with people who met the profile defined for the study. Finally, the analysis of each of the instruments performed. This research ends with the conclusions and recommendations generated from the analysis accomplished.
Tesis
Esparza, Estrada Magyori, Seminario Ursula León, and Villarán Diego Saavedra. "La Norma Internacional de Información Financiera 16 “Arrendamientos” y la evaluación de su impacto en la toma de decisiones en las empresas de supermercados en el Perú." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2016. http://hdl.handle.net/10757/621975.
Full textThe present Work of Professional Sufficiency was elaborated in order to assess the impact that will result in the application of International Financial Reporting Standard 16 "Leases" in decision-making in companies in the retail sector. Therefore, it is based on the above standard, which was issued on January 1, 2016 and will be adopted in Peru on January 1, 2019. This standard will restructure Financial Statements which will directly affect to decision-making in companies. The work is mainly based on the modern retail business sector, specifically in supermarkets, because it is important that the Supermarkets accounting and / or Financial Management understand the impact of the implementation of the new standard on the financial statements. Therefore, we developed this work hoping to serve as a basis for having an understanding of the changes that will emerge in the future and minimize the complexity of the application of the new standard. In order to validate the hypotheses, the accountants and financial managers of the main companies of the mentioned sector were surveyed. In addition, two cases of application of the new standard were made. The data analyzed suggest that the application of IFRS 16 will be positive for companies; in other words, better decisions will be made.
Trabajo de Suficiencia Profesional
Silva, Lúcia Aparecida da. "Atitude do consumidor em relação às marcas próprias de supermercados: um estudo exploratório." Universidade de São Paulo, 2009. http://www.teses.usp.br/teses/disponiveis/96/96132/tde-06052009-100634/.
Full textThe retail sector is going through major changes due in order to meet efficiently and effectively the demands of the consumer in a highly competitive environment. Thus, the creation and implementation of strategic actions that provide competitive differentials for retailers have become essential in the day to day of retailing. The adoption of own brands in the mix of products in supermarkets is an example of these strategies. However, it is perceived a slow growth of own brands market share in Brazil, which reflects the attitude of consumers towards these products. Understanding consumer behavior and attitude toward own-brand products is important to the better comprehension of this phenomenon. Thus, this study aims to evaluate the components of consumer attitude related to products of own labels. To reach the goal of this study, there were made revisions on the literature about retail, own brands and its development in Brazil, and the attitude of consumers toward the own labels products. The fieldwork had exploratory nature with quantitative approach. Through a survey composed by a self-administered questionnaire, based on the model of the theory of reasoned action (TRA) of Fishbein, it was possible to collect opinions of supermarket customers. That constituted a part of the research which aimed to evaluate the attitude of the consumer toward own brands . The sample consisted on 983 persons of both sexes from the 26 Brazilian states, with predominance of São Paulo and Minas Gerais. The results show that the respondents do not hold a very favorable image to own brands products. This find can be explained by the wide variation in the quality of products within the categories and between categories offered, the perceived risk, the lack of effective communication about the products and the image of inferiority transmitted by attributes of own brand products such as packaging, price and the form of exposition. The most important component obtained with the implementation of the TRA model to predict the behavioral intention was the attitude. Among the factors obtained in factor analysis, those who exert more influence on respondents behavior are the image of the store, communication and price as well as quality and price. From the regression analysis, it was concluded that the majority of the influence on behavioral intention of respondents was derived from perceived risk, quality, store image and influence of close people.
Mendes, Flávia Cristina Martins. "Sustentabilidade no varejo: as práticas ambientais e suas implicações na consolidação da marca institucional." Universidade de São Paulo, 2012. http://www.teses.usp.br/teses/disponiveis/27/27154/tde-01082012-103710/.
Full textThis dissertation sought to understand how the corporate brand of companies in the Brazilian supermarket sector food retailing was impacted by sustainability, specifically by environmental practices. The research examined how the three largest companies of this sector was adapted to the pressures for a more sustainable retail and how occurred the corporate communication of Pão de Açúcar Group, Carrefour Brazil, Walmart Brazil when sustainable environmental practices are used in the construction and consolidation of their corporate brands. The environmental practices observed were classified as: marketing of green products, waste management, sustainable construction and environmental preservation. Due to changes in the economic and social scene of the twentieth century, trends came to press the ruling capitalist system to a more sustainable socio-economic management. The understanding of all changes, their implications and consequences in corporate brand of the three main companies in the sector is the main objective of this academic research
Simões, Pablo Nostre. "Uma análise sobre a estrutura, conduta e desempenho do setor de supermercados do Brasil." Pontifícia Universidade Católica de São Paulo, 2006. https://tede2.pucsp.br/handle/handle/9269.
Full textCoordenação de Aperfeiçoamento de Pessoal de Nível Superior
This paper intend to introduce, under the aspects of Industrial Organization, the functioning of the brazilian supermarket industry, with distinction of the recent development process from Plano Real. Though the Structure-Conduct-Performance (SCP) approach and by the historical observation of the country sector, was possible to aim his explicatives parameters for anylise this process. It was verified that the Brazil supermearket sector is structured as an relative concetrated oligopoly, with product diferiation and a competitive fringe. There is also barriers of entry and competitive conduct, with distinction to the mergers and aquisitions process. As the performance indicators shows, the industry concentration didn t reflect in grows in each store produtivity. However, the concentration gains came from the increase of the buyer power with his suppliers
O presente trabalho consiste em apresentar, sob o enfoque da Organização Industrial, o funcionamento da indústria supermercadista brasileira, com destaque ao recente processo de desenvolvimento ocorrido a partir do Plano Real. Por meio do referencial de Estrutura-Conduta-Desempenho (ECD) e pela observação histórica do setor no país, foi possível apontar seus parâmetros explicativos, de modo a analisar tal processo. Foi verificado que o setor de supermercados do Brasil é estruturado como um oligopólio relativamente concentrado, diferenciado, orlado por uma franja competitiva. Este setor se notabiliza pela existência de barreiras à entrada e conduta competitiva, com destaque ao processo de fusões e aquisições. Segundo os índices de desempenho analisados, a concentração do setor não refletiu em aumento de produtividade em cada uma das lojas individualmente. No entanto, os ganhos proporcionados pela concentração nesta indústria advêm, principalmente, do maior poder de barganha obtido junto aos seus fornecedores