Academic literature on the topic 'Sustainable purchasing behavior'

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Journal articles on the topic "Sustainable purchasing behavior"

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Polzin, Samuel S., Jayson L. Lusk, and Ahmad Zia Wahdat. "Measuring sustainable consumer food purchasing and behavior." Appetite 180 (January 2023): 106369. http://dx.doi.org/10.1016/j.appet.2022.106369.

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Hamid, Mansoor Abdul, Keneswary Ravichanthiran, and Oslida Martony. "Consumers’ Behaviour towards Sustainable Packaging: A Study among the Students and Alumni of Faculty of Food Science and Nutrition Universiti Malaysia Sabah." Bulletin of Culinary Art and Hospitality 2, no. 1 (2022): 7–19. http://dx.doi.org/10.17977/um069v2i12022p7-19.

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This study aims to identify the consumers’ behavior toward sustainable packaging. This study involved 284 students and alumni of the Faculty of Food Science and Nutrition, Universiti Malaysia Sabah. A questionnaire was used to garner the data, covering the participants’ demographic, consumers’ behavior, and meal preferences, as well as their knowledge of the benefit of sustainable packaging and the danger of migration of chemical substances into food from the food packaging. The obtained data were subjected to descriptive analysis. It is found that most of the respondents (71.5 percent) were aware of the benefits of sustainable packaging and the risk of migration of chemical products into food. However, the purchase of sustainably packaged products was only 43.3 percent. The education level and income of the respondents have significantly affected their purchasing behaviour. However, the family size of the respondents does not affect their purchasing behaviour. The low purchase of sustainably packaged products may be caused by numerous factors such as higher cost of sustainably packaged products, lack of information, availability, and awareness of sustainably packaged products.
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Chen, Chun-Wei. "Utilizing a Hybrid Approach to Identify the Importance of Factors That Influence Consumer Decision-Making Behavior in Purchasing Sustainable Products." Sustainability 16, no. 11 (2024): 4432. http://dx.doi.org/10.3390/su16114432.

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Consumer decision-making behaviors play a pivotal role in the realm of purchasing sustainable products. It is crucial for businesses to understand the key factors that influence consumers’ choices in this context, especially if they aim to align with eco-friendly trends. Conventional methods are inadequate for accurately and successfully identifying the importance of factors that influence consumers’ decision-making behaviors in purchasing sustainable products and stem from a lack of holistic consideration. Conventional methods, like AHP, surveys, questionnaires, interviews, and focus groups, often do not fully consider the many aspects of consumer behavior related to sustainability. To address this gap, our study aims to (1) employ a hybrid approach, integrating conventional methods with cutting-edge machine-learning technology for predicting consumer’s decision-making behaviors in purchasing sustainable products; (2) demonstrate the practical application of this hybrid approach through the example of green furniture; and (3) provide a practical guide for identifying the importance of factors influencing consumers’ decision-making behaviors in purchasing sustainable products. This study will map out implications for the future of consumer decision-making behaviors in purchasing sustainable products. The hybrid approach to studying consumer decision making in sustainable product purchases, combining quantitative and AI methods. This methodology provides a comprehensive analysis of factors influencing environmentally friendly choices, fostering awareness and informed decision making. Businesses can use these insights to tailor strategies, enhance offerings, and meet the rising demand for sustainable products, contributing to environmentally responsible consumer behaviors and promoting economies of scale for sustainable products and innovation. This holistic understanding is crucial for creating a sustainable and socially responsible marketplace.
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Ashmita Dahal Chhetri and Pawan Poudel. "Sustainable Consumerism: Green-Purchasing Trends among Generation Z." Journal of Development and Administrative Studies 32, no. 1-2 (2024): 87–94. https://doi.org/10.3126/jodas.v32i1-2.75854.

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This research investigates the perceptions surrounding green products and identifies key factors influencing green purchasing behavior. The primary objective is to understand the determinants that drive Generation Z's green purchasing decisions in the Chitwan district. A causal-comparative research design was employed to explore the relationships between variables affecting green purchasing behavior. Data were gathered from 189 participants through structured questionnaires, using a purposive sampling technique. Quantitative analyses, including both descriptive and inferential statistics, were conducted, with the PLS-SEM method utilized for evaluating the proposed model. The study reveals that factors such as environmental knowledge, governmental initiatives, and social influences significantly impact green purchasing decisions among Generation Z. Conversely, environmental attitudes and the sense of environmental responsibility do not demonstrate a significant influence on their purchasing behavior. This study is limited to Generation Z within the Chitwan district and relies on cross-sectional data, which may restrict the applicability of its findings to other contexts. Future research should consider examining determinants of green purchasing behavior across different demographic groups and geographic regions. Despite these constraints, the study provides meaningful insights for various stakeholders, including policymakers, businesses, and marketers. The findings offer practical guidance for businesses, marketing professionals, and policymakers to design strategies and products that align with Generation Z's inclination toward green products. Additionally, the outcomes encourage the development of initiatives that foster sustainable consumption habits, thereby supporting environmental preservation efforts within the Chitwan district.
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García-Salirrosas, Elizabeth Emperatriz, and Rafael Fernando Rondon-Eusebio. "Green Marketing Practices Related to Key Variables of Consumer Purchasing Behavior." Sustainability 14, no. 14 (2022): 8499. http://dx.doi.org/10.3390/su14148499.

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This systematic review research has two objectives: (a) to identify Green Marketing (GM) practices related to the key variables of consumer purchasing behavior, and (b) to present a model for the generation of sustainable value by companies based on the results found. The PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) statement process was followed and Scopus and Web of Science (WoS) sources were used for the document search. A total of 248 documents were found (Scopus = 110; WoS = 138), and the final selection was 34 papers. The GM practices found were placed in five categories: (a) Green products and services; (b) Green business image; (c) Green advertising; (d) Green purchasing experience; (e) Green marketing mix. The key variables of purchasing behavior that were found are: Environmental awareness, Green satisfaction, Green attitude, Green purchasing intention, Green purchasing preference, Word of mouth, Perceived value, Green experiential value, Responsible consumption, Green engagement, Green trust, Green loyalty, and Green purchasing decision. Finally, a sustainable value generation model called “Green consumption cycle for sustainable value” was presented.
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Soyer, Mirella, and Koen Dittrich. "Sustainable Consumer Behavior in Purchasing, Using and Disposing of Clothes." Sustainability 13, no. 15 (2021): 8333. http://dx.doi.org/10.3390/su13158333.

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In this study we investigate how consumers in The Netherlands can be persuaded to adopt sustainable practices when purchasing, using and disposing of clothes. This study investigates the attitude-behavior gap for the sustainable choices for purchase, use and disposing of clothes. For each consumption phase we ran a two-step multiple regression. The findings showed that the importance of the factors vary in the three consumption phases. For purchasing and disposal decisions, the core motivator social motivation predicts sustainable practices best, while it has no role in the usage phase. The factor ability appeared to have a significant role in the disposal phase, but not in the other phases. Finally, the trigger appears to lower the consumers’ ability in the purchasing phase, while it enhances the core motivator social evaluation in the disposal phase.
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Sudirjo, Frans, Ilham Akbar Bunyamin, and Rival Pahrijal. "The Influence of Sustainable Marketing Innovation, Corporate Social Responsibility, and Consumer Preferences on Purchasing Decisions in Jakarta." West Science Social and Humanities Studies 2, no. 04 (2024): 610–20. http://dx.doi.org/10.58812/wsshs.v2i04.835.

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This research investigates the impact of sustainable marketing innovation, corporate social responsibility (CSR), and consumer preferences on purchasing decisions among consumers in Jakarta, Indonesia. Through a quantitative approach, data were collected from 172 respondents and analyzed using structural equation modeling (SEM). The results indicate significant positive relationships between sustainable marketing innovation, CSR, consumer preferences, and purchasing decisions. Specifically, sustainable marketing innovation and CSR were found to positively influence consumer preferences and subsequently impact purchasing decisions. These findings underscore the importance of sustainability and social responsibility in shaping consumer behavior and highlight the need for businesses to align their marketing strategies with consumer values to drive positive purchasing behavior. The study contributes to the existing literature on sustainable consumption and provides practical insights for businesses operating in emerging markets like Jakarta.
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Ambrožová, Mariana, and Ondřej Částek. "Purchasing behavior of Fairtrade customers." Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 61, no. 7 (2013): 1957–67. http://dx.doi.org/10.11118/actaun201361071957.

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The volume of corporate social responsibility (CSR) activities is increasing worldwide; the European Union considers CSR to be one of the ways to achieve the most competitive economy and CSR awareness is also rising among companies in the Czech Republic, their customers, and the public. Bearing this in mind, Fairtrade goods, a subset of CSR and sustainable development, is an attractive step for vendors to take towards their customers. In this paper, we try to learn who the buyers of Fairtrade products are and what their motivation is in order to help Fairtrade dealers know their target group better, while at the same time helping expand this target group for organizations such as Fairtrade Czech Republic. We utilize an empirical survey and employ both univariate and bivariate statistical analyses (descriptives, associations, correlations) for this purpose. While some previous findings were confirmed, such as (the influence of age and education on Fairtrade purchasing behavior, moral principles and quality of the product being stated as the most important motives to buy Fairtrade products, the significance of the Fairtrade logo and certificate for the buyers’ awareness) one was disproved. According to the gathered data, the economic situation of a household does not affect Fairtrade purchasing behavior.
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Ichsan, Mohammad, Harry Sutanto, Agung Sudjatmoko, Hardisty Aliviasari Soenarto, Zsa Zsa Salsabila, and Muhammad Azizan Febioza. "Determinants on Generation Z's propensity to purchase sustainable products in Jakarta, Indonesia." Journal of Socioeconomics and Development 7, no. 2 (2024): 144–55. https://doi.org/10.31328/jsed.v7i2.5196.

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Except for consumers from the Millennial and Generation Z generations, sustainable products with their primary selling point—being ecologically friendly in the business concept and the production process—have less of a place in people's purchasing preferences. Future consumers of millennials and Generation Z are committed to and interested in adopting sustainable products, which also exhibit extremely environmentally conscious consumer behavior. They will own and shape future consumption patterns. Jakartans stand out among them as particularly significant markers of economic advancement and development. This study focuses on green attitudes, social norms, and perceived behavioral control, which are thought to influence green purchase behavior through green purchase intention, in order to identify the determinant factors of green purchasing behavior toward sustainable products. A questionnaire for the non-probability sampling method was included in a Google Form package.  Purchase behavior is influenced by elements from the Theory of Planned Behavior (attitude, subjective norms, and perceived behavioral control), which in turn results in sustainable product purchasing behavior. Data analysis using SmartPLS software demonstrates that purchase intention has a direct impact. The results support the benefits of sustainable product adoption patterns.JEL Classification D12; M31; Q50
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Lee, Saem. "Consumer Attitudes and Purchase Intentions Toward Eco-Friendly Agricultural and Food Packaging: A Case Study in Chungnam Province, South Korea." Journal of Environmental & Earth Sciences 7, no. 3 (2025): 47–57. https://doi.org/10.30564/jees.v7i3.8289.

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This study aims to the factors influencing consumer intention to purchase eco-friendly, small-packaged agricultural products using the Theory of Planned Behavior (TPB). With increasing demand for sustainable consumption, eco-friendly food packaging has become a critical focus within the circular economy. This study was conducted in Seoul, South Korea, a key marketplace for consumer trends, and surveyed 200 respondents to examine key TPB components—attitude, subjective norms, and perceived behavioral control—along with additional factors shaping sustainable purchasing behavior. The findings indicate that perceived behavioral control is the predictor of purchase intention (β = 0.510, p < 0.001), followed by attitude (β = 0.236, p < 0.05) and subjective norms (β = 0.199, p < 0.05). Moreover, the results suggest that while social influences play a role, individuals who perceive fewer barriers and have a stronger personal attitude toward sustainability are more likely to adopt eco-friendly purchasing behaviors. These results highlight the importance of consumer autonomy and confidence in making eco-friendly choices, suggesting that increasing accessibility and affordability of sustainable packaging can drive adoption. Despite social influences, urban consumers prioritize personal values and perceived control over purchasing behavior. The study might contribute to sustainability literature by offering insights into eco-conscious consumer behavior and implications for marketing strategies that promote sustainable agricultural products. Future research should explore cross-cultural comparisons and additional psychological determinants to enhance the understanding of sustainable consumption patterns.
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Dissertations / Theses on the topic "Sustainable purchasing behavior"

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Zhang, Jiali, and Meijuan Zhou. "Factors influencing consumer purchasing behavior of natural cosmetics : A qualitative study in Uppsala, Sweden." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-387738.

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Although consumers’ need for a healthy and sustainable lifestyle drives natural cosmetics consumption, various claims of natural cosmetics make consumers confused and distrustful. This study aimed to explore factors that affect consumers' purchasing behavior of natural cosmetics under the theoretical framework of planned behavior (TPB). The study adopted the qualitative method of purposive sampling. Semi-structured interview technique and thematic analysis were used to collect and analyze data from 21 consumers of natural or traditional cosmetics living in Uppsala. The results showed: consumers had uncertain attitudes towards buying natural cosmetics, which had no obvious impact on the purchasing behavior; the perceived social pressures from family, relatives, groups, etc. had a clear positive impact on the purchasing behavior; online purchasing, recommendation from others, and sustainable lifestyle facilitated the purchasing behavior; high price, inconvenient purchasing location, lack of knowledge, non-harmonized certifications, etc. led to the inconsistency between consumers' purchasing intention and actual purchasing behavior. Product knowledge was explored as an important resource that consumers need. The above findings can be used to improve marketing strategies like harmonized certifications. This study also paves the way for future quantitative verification of these factors.
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Jochems, Jofel, and Taeke Cornelis Schol. "Adressing the gap between millennials' attitude and behavior towards sustainable packaging in the Dutch FMCG industry." Thesis, Högskolan Kristianstad, Fakulteten för ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-20806.

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This dissertation investigated why Dutch millennials have a positive attitude towards sustainable packaging and whether this resulted into the purchase of sustainably packaged products in the FMCG industry. Data was collected by the use of a survey among 115 Dutch millennials. With the use of moderation variables (price, packaging quality, availability, recognition and perceived consumer effectiveness), certain interaction effects could be measured that influence purchasing decisions. Results showed that a positive attitude towards sustainable packaging results in a higher probability of purchasing sustainably packaged products. Furthermore, it was found that millennials are willing to pay extra for sustainable packaging. Also, more knowledge on how to recognize sustainably packaged products increases the likelihood of purchasing them.
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Parsatemijani, Mojtaba. "Intention Behavior Gap in Purchasing Used Products : A Quantitative Analysis of Factors Determining Purchase of Secondhand Household Durables in Sweden." Thesis, Umeå universitet, Företagsekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-172354.

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The incremental awareness ofenvironmental issues and sustainability has shifted the retail industryin past years. Consumers are increasingly demanding for sustainable products and services and consequently, companies need to address customers’ demands to maintain their profitability. One of the most sustainable consumption patterns is thrift shopping which has several economic, social, and environmental benefits. Despite the huge sustainable benefits of secondhand shopping,only a few studies investigated the behavior of thrift shoppers to identify determinants or barriers to their secondhand purchase behavior. This study is going to address this gap in the literature by extending the theory of planned behavior in the context of secondhand shopping. This leadsto three research questions which provide a strong theoretical and practical contribution to the secondhand shopping literature:RQ1: How large is the gap between the intention and the behavior of consumers buying secondhand products?RQ2: Is the gap more contributed by those who intend to buy them while they do not so, or those who intend not to buy them but do so?RQ3: What are the determinants ofpurchasing secondhand products?This study aims at investigating Swedish consumers’ secondhand purchasing behavior regardingsecondhand household durables. A quantitative research approach was adopted using a self-administered survey among 179respondents.The main findings of this study state that there is a positive gap between secondhand purchase intention and behavior. Inclined abstainers whose intention to buy secondhand products is higher than their thrift shopping behavior coverthe largestshare of the respondent in this study. Additionally, the results of this study posit that thrift shoppers’ attitude toward used goodsand thrift shopping, their past experience of secondhand shopping, social norms and peer pressure, trust in the performance of used products, product availability and shoppers’ access to thrift stores, and thrift shoppers’ perceived value are the positive determinants of thrift shopping behavior through the mediation role of purchase intention. Conversely,thethrift shoppers’ perception of the risks associated with used products negatively impacts on their secondhand shopping behavior.
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Xia, Yuqi. "Improving the sustainability of household -Decision making while purchasing appliances." Thesis, Linnéuniversitetet, Institutionen för design (DE), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-105068.

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With the promotion of the 2030 sustainable development goals, more and moreEuropean countries started to highlight them in society, many European people alsoshowed that they are willing to purchase sustainable products, but theenvironmentally conscious consumers rarely translate “green” concerns andintentions into actual purchase behavior. This project is aimed to provide consumerswith comprehensive information about the products and find out the solution toencourage choosing sustainable products while purchasing home appliances. Nowadays home appliances are becoming a core area of consumption in bothdeveloped and developing countries, and it is one of the relevant areas ofintervention to ensure sustainable production (Hischier et al, 2020). Consumersbehavior has a big influence on the production, consumption and sustainability ofhome appliances, therefore it has been considered as the core studying field in thisproject. In order to have a better understanding of peoples current attitude towardssustainability and home appliances, an online survey was carried out with theconsideration of the purpose of this study and Theory of planned behavior (TPB)model. Then, by analysis of the customer journey map (CJM), the author found thepart with the most touchpoints, “information”. After brainstorming and benchmarking,a service design that focuses on Web User interface (UI) design wasproposed as the final proposal.
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Albloushy, Hayat. "Examining the effects of knowledge, environmental concern, attitudes and cultural characteristics on Kuwaiti consumers' purchasing behavior of environmentally sustainable apparel." Diss., Kansas State University, 2016. http://hdl.handle.net/2097/32568.

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Doctor of Philosophy<br>Apparel, Textiles, and Interior Design<br>Kim Hiller<br>This study examined the effects of knowledge of apparel and textile (AT) manufacturing’s impacts on the environment, environmental concern, attitudes toward environmentally sustainable apparel (ESA), and the cultural characteristics of adult, female Kuwaiti nationals on purchasing behaviors of ESA. This study was conducted because Kuwait is a large consumer market for apparel goods and there was a gap in the existing literature on sustainable apparel with regards to Kuwait. To measure the independent variables of knowledge related to the environmental impacts of AT manufacturing, environmental concern, attitudes towards ESA, and the cultural characteristics of Kuwaiti women on the dependent variable of ESA purchase behavior intentions, a mixed methods approach was used. This mixed method approach included a survey instrument featuring five different scales to acquire data through quantitative methods on a population of Kuwaitis acquired through snowball sampling. Semi-structured interviews were then utilized to acquire further data for a qualitative data analysis. The results were then analyzed through descriptive statistics, regressions, and coding. The data analysis of the quantitative survey responses of the female Kuwaiti nationals showed that their level of knowledge on the environmental impacts of the AT industry was low, their level of environmental concern was neutral, their ESA attitudes were neutral, and their ESA purchase intentions were slightly positive. Regression results found that environmental concern had no relationship with ESA attitudes, knowledge about AT related environmental issues positively influenced ESA attitudes, and both knowledge about AT related environmental issues and ESA attitudes had a positive influence on ESA purchase intentions. Additionally, the cultural dimensions of the surveyed population showed high power distance and collectivism, low long-term orientation and uncertainty avoidance, and intermediate levels of masculinity and indulgence. The qualitative interview revealed that Kuwaiti culture is strongly influenced by the Islamic religion, and the culture supports high levels of consumerism and ostentatious consumption. A majority of qualitative participants did not express any attitudes toward ESA, and none of the participants had purchased ESA products previously. This could be because female Kuwaiti nationals are limited in their knowledge related to AT environmental risks and are generally unaware of ESA and its purpose. The study’s data could be used to provide educators with information through which to tailor curricula towards the knowledge, attitudes, and beliefs of Kuwaiti nationals. Additionally, this information could be essential for manufacturers and retailers of ESA products, so that they can produce and sell ESA affectively in Kuwait.
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Moon, Nike, and Eszter Bordi. "Sustainable apparel consumption: the attitude-behavior gap among Swedish consumers : An exploratory study on Millennials and Generation X consumers´ purchasing habits." Thesis, Högskolan i Jönköping, Internationella Handelshögskolan, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-44272.

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This thesis aims to investigate sustainable apparel purchasing habits from customers’ perspective with an emphasis on attitude-behaviour towards the phenomenon. Furthermore, the possible attitude-behaviour gaps are detected throughout the research, illustrating dissimilarities in sustainable apparel consumption and discrepancies between actual purchasing action and consumer attitude. The study analyses Swedish consumption patterns, within Millennials and Generation X consumers by using a qualitative research strategy, where participants have the ability to express their perceptions on the concept and evaluate on their post-purchases. Two chosen models are used as fundamental pillars in understanding essential purchasing actions. The findings contribute to the models while also develop theories based on them.
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Johansson, Emelie, and Elin Lundin. "Marknadsföringens roll i strävan mot hållbar konsumtion : En kvantitativ studie om konsumenters hållbara köppåverkan." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-32849.

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Title: The role of marketing in the pursuit of sustainable consumption Level: Student thesis, final assignment for Bachelor Degree in Business Administration Authors: Emelie Johansson, Elin Lundin Supervisor: Zahra Ahmadi and Akmal Hyder Examiner: Agneta Sundström Date: 2020 – 06 Aim: The aim of the study is to examine the extent to which sustainable consumption is perceived and how sustainable marketing influences consumers' purchasing behavior and awareness.   Method: In this study, we have used a quantitative method consisting of a survey. The survey was answered by a total of 223 respondents in order to test the study's hypotheses and purpose. Hypothesis testing was performed by descriptive analysis and correlation analysis using the SPSS program. The results obtained are reported in tables and analyzed in comparison with previous theory. Conclusion: The study has shown that consumers have a high level of awareness of sustainable consumption. However, sustainable consumption is not complied with to the same extent as the consumer is conscious, which is influenced by factors of price and habit. Studies have also shown that sustainable marketing has an effect on the consumer's buying behavior and awareness and that consumers demand more communication about this from the grocery stores. Contribution: The study has contributed to the supplementation of already existing research in sustainable consumption and sustainable marketing. We have been able to demonstrate a link between sustainable marketing and consumer sustainable consumption. The study's main benefits are showing how grocery stores can increase their understanding of their consumers and what sustainability issues motivates them in their efforts to promote sustainable consumption. Keywords: Sustainable marketing, sustainable consumption, environmental awareness, purchasing behavior, purchasing decisions, overconsumption, climate change, grocery stores, groceries.<br>Titel: Marknadsföringens roll i strävan mot hållbar konsumtion Nivå: Examensarbete på Grundnivå (kandidatexamen) i ämnet företagsekonomi   Författare: Emelie Johansson, Elin Lundin Handledare: Zahra Ahmadi och Akmal Hyder Examinator:  Agneta Sundström Datum: 2020 – 06 Syfte: Syftet med studien är att undersöka i vilken utsträckning hållbar konsumtion uppfattas samt hur hållbar marknadsföring påverkar konsumenters köpbeteende och medvetenhet. Metod: I denna studie har vi använt en kvantitativ metod bestående av en enkätundersökning. Enkätundersökningen besvarades av totalt 223 respondenter i syfte att testa studiens hypoteser och syfte. Hypotesprövning utfördes genom deskriptiv analys och korrelationsanalys med hjälp av programmet SPSS. Resultaten som utvanns redovisas i tabeller och analyseras i jämförelse med tidigare teori.   Slutsats: Studien har visat att konsumenter har en hög grad av medvetenhet om hållbar konsumtion. Däremot efterlevs inte hållbar konsumtion i samma utsträckning som konsumenten är medveten, vilket påverkas av faktorer såsom pris och vana. Studien har även visat att hållbar marknadsföring har effekt på konsumentens köpbeteende och medvetenhet och att konsumenterna efterfrågar mer kommunikation om detta från livsmedelsbutikerna.    Uppsatsens bidrag: Studien har bidragit till komplettering av redan befintlig forskning inom hållbar konsumtion och hållbar marknadsföring. Genom att vi kunnat påvisa ett samband mellan hållbar marknadsföring och konsumenternas hållbara konsumtion. Studien ger främst nytta till livsmedelsbutiker för att öka förståelsen för dess konsumenter och vad som motiverar dem i arbetet med att främja hållbar konsumtion. Nyckelord: Hållbar marknadsföring, hållbar konsumtion, miljömedvetenhet, köpbeteende, köpbeslut, överkonsumtion, klimatförändring, livsmedelsbutiker, dagligvaror.
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Bianchi, Michelle, and Malin Fredriksson. "Opportunities and barriers to CSR : A qualitative case study of the most important aspects of CSR in medium-sized fashion companies in the moderate price range." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-10720.

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This thesis covers a qualitative case study of corporate social responsibility work in medium-sized fashion companies in the moderate price range. The aim of the study was to research the barriers and opportunities to corporate social responsibility in medium-sized fashion companies within the moderate price range in order to understand which aspects that are most important for these companies to focus on. Corporate social responsibility, shortened CSR, means taking environmental, social and financial responsibility for all actions of the company. The industry of the company as well as different company characteristics creates different contexts in which a company may work with CSR. The fashion value chain is a context for fashion companies. In order for a fashion company to be sustainable, the entire value chain should be considered, but it is within the upstream part of the fashion value chain that the most damaging processes occur and it is therefor the upstream part of the value chain that was focused on in this study. The size and price range of a company are characteristics that affects how a company may create successful CSR practices. The study also focused on the consumer perspective and the added value that CSR may bring. The study identified several perceived barriers and opportunities to CSR in medium-sized fashion companies within the moderate price range that may be important to consider in order creating successful CSR practices. Costs, quality assurance, communication and coordination where identified as important barriers. The study also identified that the added value of CSR to the brand and the increased consumer willingness to pay as important opportunities. The study found that cost-consciousness, quality assurance, communication and coordination and the added value perspective may be the most important aspects for medium-sized fashion companies in the moderate price range to focus on in the CSR work. By being aware of these barriers and opportunities, companies may create better CSR strategies, which focus on achieving the opportunities while avoiding the barriers.
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Adolfsson, Henrik, and Freddy Wickström. "Why buy green? : An exploration of drivers and barriers related to sustainable purchasing in the Swedish food sector." Thesis, Umeå universitet, Företagsekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-162957.

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Sustainability has become a subject of much interest in recent years, due to the deterioration of the natural environment. In response there has been increasing public pressure on businesses to provide environmentally friendly product alternatives for consumers. However, the demand for said products is surprisingly low, which constitutes a challenge for marketers; how can the demand for sustainable products be increased? In order to answer this question, a deeper understanding of the green consumer profile is needed. As such, the purpose of this study is to: Increase the understanding of the green consumer profile by exploring drivers of, and barriers to, green purchasing behaviour. In order to fulfil this purpose within the chosen context of sustainable foods, the subsequent main research questions were formulated: <ol type="1">What do consumers perceive to be drivers motivating them to purchase sustainable foods? What do consumers perceive to be barriers preventing them from purchasing sustainable foods? The study adopts a qualitative and exploratory approach and utilizes semi-structured focus groups to accumulate empirical material. The questions for these focus groups stem from an integrative model created through synthesis of existing theory related to marketing of sustainable products, while adopting a consumer perspective. Three focus groups were subsequently held, with a total of 12 participants. Data display and analysis was used to produce insights related to the purpose and research questions of the study. Among these, the most important insights include the lack of specific knowledge relating to the benefits of sustainable food products, and the social factors that influence consumers’ purchasing behaviour of sustainable foods. Moreover, the findings suggest that the confusion regarding the definition of sustainable foods has implications that call into question contemporary theory on the matter.
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Leijon, Louise, and Magdalena Dahlgren. "Purchasing sustainable fashion : How to accelerate consumers’ willingness to act and their actual actions." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-12743.

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Due to the adverse environmental impacts today’s clothing consumption behaviour is causing, it is necessary to accelerate the awareness of sustainable fashion among consumers. Fashion companies are facing difficulties, as sustainable consumption has not yet made an impact on consumers’ fashion purchasing decision. To accelerate the sales of newly produced sustainable fashion, the willingness to purchase has to increase. This study suggests that it through different factors is possible to influence consumers’ rational behaviour. It examines the gap between Swedish fashion consumers’ willingness to purchase sustainable fashion and their actual actions from data collected through focus groups. The difficulty to recognize sustainable fashion, as well as the limitations of product options, appealing aesthetic and design explains the emerged gaps. Consumers are also requiring a modified usage of the concept as sustainability today is used without a consistent meaning. Findings indicate that fashion consumers’ demands sustainable fashion with appealing design, high quality as well as varied product options. It also showed a request for a standardized, simple and easily accessible label, representing the idea of sustainability equally without any room for interpretation. A standardized label symbolized with a consistent meaning could also be apart of the development of making sustainability a sustained trend - making sustainability the ‘new black’.<br>Dagens klädkonsumtion innebär en negativ miljöpåverkan som kräver nödvändiga åtgärder såsom att öka medvetenheten av hållbart mode bland konsumenter. Eftersom hållbarkonsumtion hittills inte har någon större inverkan på modekonsumenter i deras köpbeslut står modeföretagen inför en utmaning. För att öka försäljningen av nyproducerat hållbart mode måste viljan att handla hållbara plagg öka. Denna studie föreslår att det genom olika faktorer är möjligt att påverka konsumenters rationella beteende. Den undersöker vad som påverkar gapet mellan svenska modekonsumterns vilja att konsumera och deras faktiska ageranden genom två fokusgruppsintervjuer. Svårigheter att identifiera hållbart mode, likväl som begränsningen av utbudet, tilltalande estetik och design förklarar hur gapen uppstått. Konsumenter efterfrågar dessutom en förändrad användning av begreppet hållbarhet eftersom det idag används utan en konsekvent innebörd. Resultatet i studien visar på att modekonsumenter kräver hållbart mode som har en tilltalande design, god kvalité liksom ett större utbud. Den visar också på att de efterfrågar en enkel, lättillgänglig och standardiserad märkning som bör användas av alla modeföretag och som tydligt förklarar innebörden av hållbarhet utan att ge rum för tolkning av begreppet. En standardiserad märkning kan också bli en del av en ihållande trend som gör hållbarhet till det nya svarta.
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Books on the topic "Sustainable purchasing behavior"

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Kumar, Bipul. A theory of planned behaviour approach to understand the purchasing behaviour for environmentally sustainable products. Indian Institute of Management, 2012.

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Sustainable Procurement in Supply Chain Operations. Taylor & Francis Group, 2019.

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Kumar, Anil, Nripendra P. Rana, Sunil Luthra, Sachin K. Mangla, and Suresh Kumar Jakhar. Sustainable Procurement in Supply Chain Operations. Taylor & Francis Group, 2019.

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Kumar, Anil, Nripendra P. Rana, Sunil Luthra, Sachin K. Mangla, and Suresh Kumar Jakhar. Sustainable Procurement in Supply Chain Operations. Taylor & Francis Group, 2019.

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Kumar, Anil, Sunil Luthra, Sachin K. Mangla, Suresh Kumar Jakhar, and Nirpendra Rana. Sustainable Procurement in Supply Chain Operations. Taylor & Francis Group, 2019.

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Kumar, Anil, Nripendra P. Rana, Sunil Luthra, Sachin K. Mangla, and Suresh Kumar Jakhar. Sustainable Procurement in Supply Chain Operations. Taylor & Francis Group, 2019.

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Book chapters on the topic "Sustainable purchasing behavior"

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Agarwal, Mitushi, Priyanka Parashar, Aradhya Mathur, and Adwitiya Sinha. "Customer Analytics for Purchasing Behavior Prediction." In Advanced Computational Techniques for Sustainable Computing. Chapman and Hall/CRC, 2022. http://dx.doi.org/10.1201/9781003046431-9.

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Walser-Luchesi, Agnès, Anne-Catherine Furst, and Landisoa Rabeson. "Second-hand Luxury for Generations Y and Z: Embracing Responsible Consumption or Hunting for Luxury Brand Treasures? An Analysis from France Using the Theory of Planned Behavior." In Sustainable Business Development. Springer Nature Switzerland, 2024. https://doi.org/10.1007/978-3-031-78361-6_10.

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AbstractThis book chapter focuses on the responsible consumption behavior of young individuals from Generations Y and Z and on the commitment of luxury companies to the sustainability of their products. The objective of this research is to understand the gap between the intention to engage in the responsible consumption of second-hand luxury goods and the actual act of purchasing them. We use the theory of planned behavior to analyze the factors that explain the intentions of younger generations to acquire such goods. The results of our quantitative study indicate that: (1) attitude to second-hand luxury goods, subjective norms and perceived behavioral control have a significant influence on the intention to purchase; (2) the perception of quality associated with second-hand luxury goods has the strongest impact on attitude to them; and (3) the consumption of second-hand luxury goods does not represent a form of pro-environmental behavior within the age group studied. However, purchasing second-hand luxury goods is associated with acquiring high quality, timeless products and the desire to access a luxury brand. This is further influenced by a feeling of treasure hunting.
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Chawla, Udit, Sonam Choudhary, and Varsha Mishra. "Young Consumers' Green Purchasing Behavior with Reference to Green Marketing." In Sustainable Marketing and Customer Value. Routledge, 2022. http://dx.doi.org/10.4324/9781003173311-7.

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Pourmahdi, Katayoon, Anna-Greta Nyström, and Amin Majd. "Machine Learning Promoting Sustainable Customer Behavior and Product Pricing." In Technology, Work and Globalization. Springer Nature Switzerland, 2025. https://doi.org/10.1007/978-3-031-74779-3_11.

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Abstract The emergence of sustainability concerns has significantly influenced company strategies. The growing importance of sustainability is particularly affecting marketing, especially product-line pricing strategies. Companies are being coerced into integrating sustainability goals and eco-friendly practices into their current operations; practices which also entail pricing strategies. Proposing optimal pricing strategies according to customer-perceived prices, to maximize sales optimization, has thus gained increased attention from both practitioners and scholars. This chapter explores sustainable consumer behavior and aims to investigate how organizations influence sustainable consumption through a pricing strategy that relies on descriptive and predictive analytics using machine learning methods. More precisely, the focus of this chapter is to provide a comprehensive overview of factors affecting sustainable consumer behavior and the role of price by using descriptive analytic methods (data summarization and visualization) and predictive analytic methods (logistic regression) as tools. Our empirical context features a Nordic retail conglomerate and covers data on sustainable consumer behavior from 2019 to 2024, to which descriptive and predictive analytics using machine learning methods are applied. We conclude the chapter by discussing how retailers can analyze and predict their customers’ purchasing behavior regarding choosing sustainable products over substituting ones.
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Hamati, Lea, Rita Nasr, Hala Khayr Yaacoub, and Sam El Nemar. "The Influence of Sustainable Fashion on Consumer Behavior and Purchasing Habits in Lebanon." In Navigating the Intersection of Business, Sustainability and Technology. Springer Nature Singapore, 2023. http://dx.doi.org/10.1007/978-981-99-8572-2_8.

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Sohn, Jung Joo, Nickolas Guo, and Youri Chung. "Sustainable E-commerce Marketplace: Reshaping Consumer Purchasing Behavior Through Generative AI (Artificial Intelligence)." In HCI in Business, Government and Organizations. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-61315-9_18.

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Goldmark, Sandra, Leslie Raucher, and Ana Cardenas. "Building a Circular Campus: Consumption, Net Zero Emissions, and Environmental Justice at Barnard College." In Transforming Education for Sustainability. Springer International Publishing, 2023. http://dx.doi.org/10.1007/978-3-031-13536-1_20.

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AbstractHigher education has an opportunity to accelerate the transition to a just and circular economy, a vital part of any global response to climate change. As diverse but contained communities, campuses are in many ways microcosms of the larger world – with systems, both centralized and decentralized, for dining, purchasing, transportation, home and work life, and decision making. At the same time, colleges and universities have significant capacity to influence behaviors through teaching, research, management, and purchasing power. These characteristics create a unique opportunity to develop and test circular economy strategies, especially in the context of environmental justice. When put into practice in a campus environment, numerous intersections and synergies between social justice and circularity become apparent, along with powerful pathways for emissions reduction and changing behavior patterns. This chapter describes the pursuit of an equitable and circular campus at Barnard College: a circular campus is a holistic, systems-based framework designed to reduce emissions and waste, reduce costs, transform consumption patterns on campus, increase access and affordability for students, and support the transition to a just, sustainable economy.
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Rodríguez-Priego, Nuria, and Francisco J. Montoro-Ríos. "How Cultural Beliefs and the Response to Fear Appeals Shape Consumer’s Purchasing Behavior Toward Sustainable Products." In Sustainability in Innovation and Entrepreneurship. Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-57318-2_4.

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Biryukova, Tatiana V., Tatyana I. Ashmarina, Natalya A. Yagudaeva, Andrey N. Romanov, and Ekaterina F. Malykha. "Transformation of Purchasing Behavior in Choosing Meat and Meat Products as an Important Aspect in the Development of the AIC." In Digital Agriculture for Food Security and Sustainable Development of the Agro-Industrial Complex. Springer International Publishing, 2023. http://dx.doi.org/10.1007/978-3-031-27911-9_9.

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Yaputra, Hermanto, Kurniawati Kurniawati, Renny Risqiani, Nico Lukito, and Krisna Prabowo Sukarno. "The Effect of Green Marketing, Sustainable Advertising, Eco Packaging/Labeling Towards Green Purchasing Behavior (Study on Electric Vehicles in Indonesia)." In Proceedings of the International Conference on Entrepreneurship, Leadership and Business Innovation (ICELBI 2022). Atlantis Press International BV, 2023. http://dx.doi.org/10.2991/978-94-6463-350-4_31.

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Conference papers on the topic "Sustainable purchasing behavior"

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Goyal, Adheer, Shriram Joshi, Tejasvini Paralkar, Swati Goyal, and S. Md Shakir Ali. "Impact of Digital Marketing on Youth’s Purchasing Behavior." In The Second Pamir Transboundary Conference for Sustainable Societies- | PAMIR. SCITEPRESS - Science and Technology Publications, 2023. https://doi.org/10.5220/0012884500003882.

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Chomová, Katarína, Janka Kopaničová, Dagmar Klepochová, and Marína Korčoková. "The Climate-Conscious Generation: The Influence of Sustainability Education and Influencers on Generation Z's Climate Responsibility." In 25th International Joint Conference Central and Eastern Europe in the Changing Business Environment. Vydavateľstvo EKONÓM, 2025. https://doi.org/10.53465/ceecbe.2025.9788022552257.144-154.

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This study examines how prior education and influencers impact sustainability awareness among Generation Z in Slovakia. Generation Z is crucial to shaping trends around renewable energy, sustainable fashion, and responsible consumption. Their purchasing decisions are influenced by various factors. While previous research has highlighted the role of education and influencers in fostering socially responsible behaviors, few studies focus specifically on this topic. A survey among 412 respondents was conducted to explore the relationship between education, influencer impact, and the adoption of a sustainable lifestyle. The results show that mainly influencers significantly affect responsible awareness of environmental and social issues. These findings offer valuable information for policymakers, educators, and marketers on how to effectively leverage education and influencers to promote sustainability in Slovakia.
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Mihaleva, Hristina, Zahari Dechev, Svetla Atanasova, and Teodora Todorova. "SELECTIVE ANALYSIS OF CONSUMER ATTITUDES TOWARDS CHANGES IN THE PRICES OF ORGANIC PRODUCTS OFFERED ON THE BULGARIAN MARKET." In 11th SWS International Scientific Conferences on SOCIAL SCIENCES - ISCSS 2024. SGEM WORLD SCIENCE, 2024. https://doi.org/10.35603/sws.iscss.2024/gs04.39.

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{With the growing popularity of sustainable products and the expected increase in organic farming and supply of organic food products as part of the goals of The European Green Deal, it’s important to evaluate the popularity and demand for such products in Bulgaria. Understanding the consumer perspective on the affordability of organic products is important, as it directly influences purchasing intentions and can help predict the growth of the organic market. This study investigates consumer attitudes and perceptions regarding the pricing of organic products in the Bulgarian market via statistical analysis of a survey conducted on a targeted sample of Bulgarian consumers of various demographic backgrounds. The survey is divided into three distinct sections. The first section focuses on gathering demographic data from the participants. The second section delves into their present purchasing habits regarding organic products. Finally, the third section investigates participants’ attitudes regarding the consumption and pricing of organic products. This research contributes to the existing literature by providing empirical evidence and insights into the attitudes of Bulgarian consumers toward price changes in the organic product market, which can contribute to the broader understanding of consumer behaviour and the future development of the sustainable food market in Bulgaria. The study's findings hold significant practical implications for stakeholders within the organic food industry, including organic producers, retailers, policymakers, and others. Gaining insights into customers' perspectives can prove useful in addressing challenges associated with pricing and affordability in the organic food market.}
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Fedorcea, Nadejda. "Peculiarities of flooring purchasing behavior." In Simpozion Ştiinţific al Tinerilor Cercetători. Ediţia a 22-a. Academy of Economic Studies, 2025. https://doi.org/10.53486/sstc2024.v1.34.

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Understanding consumer behavior in the flooring industry enables the development of suitable products. The aim of this research is to investigate the factors influencing consumers' flooring purchase decisions and to identify recent trends in this field. The research methods used included both qualitative analyses, through personal observations and documntation, and quantitative analyses, through questionnaires and relevant statistical data. The results highlight that factors such as durability, aesthetics, cost, and sustainability are among the most important considerations for consumers in the flooring purchase process. Additionally, there has been an increase in interest in eco-friendly materials and personalized products, reflecting a shift in consumer preferences towards more sustainable options tailored to individual needs. These findings provide a solid foundation for the development and implementation of effective marketing strategies in the flooring industry, aiming to meet the continuously changing demands of consumers and maintain a competitive advantage in an increasingly dynamic and complex commercial environment.
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V, Vimalnath, Gururaj Phatak, Pushpa Hongal, Vishal Kumar R, Varsha Agarwal, and Guruprasad Ramakrishna Naik. "Factors Influencing Consumer Purchasing Behavior Regarding Luxury Brands." In The First Pamir Transboundary Conference for Sustainable Societies- | PAMIR. SCITEPRESS - Science and Technology Publications, 2023. http://dx.doi.org/10.5220/0012526600003792.

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Nirean, Elena. "The impact of green marketing on consumer behavior." In The 6th Economic International Conference "Competitiveness and sustainable development". Technical University of Moldova, 2024. https://doi.org/10.52326/csd2024.44.

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Green marketing is becoming an increasingly popular strategy for companies aiming to strengthen their brand image and attract environmentally-conscious consumers. However, the real impact of this type of marketing on consumer purchasing behavior remains insufficiently explored. Therefore, this research aims to analyze the characteristics of consumer behavior in the organic product market under the influence of green marketing. The primary research method was an online survey, with 200 respondents participating. The questionnaire was designed to gather information on the following aspects: age group and education level of respondents, frequency of purchasing organic products, types of eco-products purchased, the importance and motivations behind these choices, the impact of green marketing on purchasing decisions, and the willingness to pay a higher price for organic products. Through this study, the factors influencing consumers to choose eco-friendly products and services were identified, as well as their attitudes and perceptions regarding green marketing.
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Mall, Kushank Gupta, Ayush Chaturvedi Pandey, Akash Singh Tiwari, Avinash Rai Chauhan, Dr Deepak Asrani Agarwal, and Dr Komal Asrani Asrani. "E-COMMERCE CUSTOMER BEHAVIOR USING MACHINE LEARNING." In Computing for Sustainable Innovation: Shaping Tomorrow’s World. Innovative Research Publication, 2024. http://dx.doi.org/10.55524/csistw.2024.12.1.57.

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The landscape of e-commerce has witnessed a transformative shift in consumer behavior, driven by the rise of digital technologies and online platforms. Understanding and predicting this dynamic behavior is crucial for businesses to thrive in the competitive online market. This review paper explores the application of machine learning (ML) techniques in analyzing and forecasting e-commerce customer behavior, with a specific focus on customer reviews. The advent of the internet has empowered consumers to express their opinions through online reviews, influencing purchasing decisions.ML models are increasingly employed to extract valuable insights from these reviews, offering businesses a nuanced understanding of customer preferences. The paper synthesizes existing literature on motivations behind online shopping, the role of trust and security, user experience, social influence, personalization, and post-purchase behavior. The literature review underscores the multifaceted nature of factors influencing e-commerce customer behavior and the pivotal role ML plays in decoding the complexities of consumer sentiments expressed in reviews. The conclusion highlights the need for continued research in ML approaches, especially in the context of big data, to enhance the accuracy of predictions and improve the overall understanding of e-commerce customer behavior.
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Martinovski, Sasko, and Fani Gulevska. "Business Model of Consumer Behavior with Included Nutritional Determinant." In 7th International Scientific Conference ERAZ - Knowledge Based Sustainable Development. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2021. http://dx.doi.org/10.31410/eraz.s.p.2021.109.

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The success of the operations of the companies that work with food products depends a lot on having information about the consumer purchasing decisions, and based on that, inclusion of marketing strategies that will ensure their success. Business models of consumer behavior can an­swer these important questions. The inclusion of nutritional determinants in these models is significant, and the model will provide answers to the extent of its impact on consumer behavior. Scope of the study within this paper is an applied original modeling concept for creating business models of consumer behavior when buying food products, where special empha­sis is given to the nutritional properties of food products, i.e. in addition to other known determinants, the model includes a new determinant called nutritional. The model is built on several principles using modern informa­tion technologies, and one of the important principles is to provide greater clarity for a full understanding of the process involved in the model with integrated self-explanatory functionality. The model was partially imple­mented with data obtained from several surveys conducted in our research, and as outputs of the model, a set of customer responses were obtained.
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Bogdanova, Svetlana N. "Consumer behavior in the digital economy: the influence of the internet and social media." In The 6th Economic International Conference "Competitiveness and sustainable development". Technical University of Moldova, 2024. https://doi.org/10.52326/csd2024.50.

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This article focuses on the transformation of consumer behavior in the digital economy, emphasizing the influence of the internet and social media. It examines changes in information-seeking, decision-making, and purchasing processes caused by digitalization. The study reveals that online communications and social platforms have become primary sources of information and significantly impact both the emotional and rational aspects of consumer decision-making. Additionally, the article assesses the role of content personalization and community-building, which affects brand loyalty and consumer engagement. The results obtained may be useful for professionals in marketing, e-commerce, and strategy development to enhance user engagement.
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Nugroho, Anton Priyo, Fajar Fandi Atmaja, Ilham Itsnanisa Ghilma, Yuli Andriansyah, and Siti Achiria. "The Impact of Halal Label and Social Support on Purchasing Behavior of Imported Instant Noodles." In 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018). Atlantis Press, 2021. http://dx.doi.org/10.2991/aebmr.k.210305.052.

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Reports on the topic "Sustainable purchasing behavior"

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Sabogal-Cardona, Orlando, Daniel Oviedo, and Lynn Scholl. Can Ride-Hailing Services Reduce Car Ownership?: Lessons from 3 Latin-American Cities. Inter-American Development Bank, 2023. http://dx.doi.org/10.18235/0005220.

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App-based ride-hailing is no longer a new transportation phenomenon. Yet much remains unknown about its influence on user behaviors associated with the decarbonization of urban mobility, such as the reduction of car dependency and car ownership. This knowledge gap stands in contrast with efforts in the literature to understand whether ride-hailing substitutes or complements public transit, or the determinants of its adoption. Against this backdrop, this study interrogates the role of app-based ride-hailing on attitudes and perceptions about private car-based mobilities in three large Latin American metropolitan areas. The paper builds on survey data of representative samples of both users and non-users to explore the influence of ride-hailing over the perceived need of owning private vehicles and the likelihood of purchasing or selling a private vehicle. The paper uses logistic regression models to empirically explore how ride-hailing changes the perceived necessity of car ownership, pinpointing different effects between cities and groups of current car users and non-users. Moreover, our results suggest that individuals who use ride-hailing more frequently are also more likely to believe it can reduce their need for personal car ownership. Findings in this paper hold significant potential for policy and regulation in a region marked by uncertainty regarding the optimal approach to regulate app-based services to foster more sustainable urban mobility. It contributes to ongoing debates about the role of app-based mobilities in the transition to low-carbon transportation, particularly in Latin American cities.
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Monetary Policy Report, October 2023. Banco de la República, 2023. http://dx.doi.org/10.32468/inf-pol-mont-eng.tr4-2023.

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Inflation has decreased since April, and it is projected to continue to reduce significantly throughout 2024 as it converges toward 3%. In September 2023, the headline annual inflation rate was 10.99% and completed six consecutive months of declines. Core inflation, excluding food and regulated items, has experienced three consecutive months of reductions and currently stands at 9.5%. The reduction in inflation has been slower than the projected by the Central Bank and market analysts, primarily due to: More persistent price increases in services and regulated baskets, which are affected by indexation mechanisms of past inflation and minimum wage. Increases in some prices of perishable food items. Going forward, monetary policy actions will continue contributing to inflation reduction in 2024 and its convergence toward the 3% target during 2025. Projections for 2024 consider the impact of the El Niño with moderate effects on food and energy prices, the implementation of healthy taxes, and necessary adjustments in fuel prices. Economic activity and employment continue to grow, with a projected GDP growth of 1.2% for 2023. The economic slowdown this year allows economic activity and consumption and investment expenditures to align with the long-term productive capacity of the economy, contributing to inflation reduction. For the third quarter, available economic indicators suggest an annual GDP growth of 0.4%. Despite the low growth rate, economic activity would maintain the high levels achieved in the first half of the year. Employment continues to grow in most economic sectors, and the unemployment rate remains historically low. The economic slowdown has been milder than the projected by the Central Bank, resulting in an upward revision of the 2023 growth rate from 0.9% to 1.2%. For 2024, the economy is expected to maintain a slow growth pace (0.8%), contributing to the inflation convergence to the target. Private consumption will adjust, while investment levels will remain lower than before the pandemic. In 2025, the economy is expected to return to growth rates close to those sustainable in the long-term. These adjustments in the economy are reflected in a reduction of the current account deficit and less vulnerability to external conditions changes. The policy interest rate remains at 13.25%, currently appropriate level to consolidate inflation reduction toward the 3% target and to foster sustainable economic growth. In the September and October meetings of 2023, the Board of Directors, by majority, decided to keep the interest rate unchanged at 13.25%. The current monetary policy stance is driven by persistent high inflation, forecasts and expectations of inflation exceeding the 3% target, and with levels of economic activity close to its productive capacity. The Bank will continue to monitor the economy and its key risks to make decisions that are in the best interest of the country. Some important risk factors to watch in the coming months include: El Niño phenomenon evolution, which may result in additional impacts on inflation. Wage adjustments that will be determined in the coming months. The persistence of higher price increases, particularly, in the services sub-basket. The behavior of global short and long-term interest rates that may affect the exchange rate. The economic slowdown. Reducing inflation brings multiple benefits to the economy: Reducing inflation toward the target supports the preservation of wage purchasing power. Low and stable inflation prevents regressive income and wealth redistributions. In particular, low-income individuals and the unemployed have fewer mechanisms to shield themselves from the eroding impact of inflation on their income and savings. When inflation is low, it becomes more predictable and facilitates the development and continuity of long-term financing markets (such as TES and mortgages), enabling the financing of government, corporate, and household investment projects. Additionally, when inflation is low, real interest rates are lower, making it more affordable to finance these projects. When inflation is low and stable, price movements of goods and services are more informative about the sectors in which it is most valuable to increase production. This leads to a better sectoral allocation of capital and labor and, therefore, to raising the total productivity of the economy.
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