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Dissertations / Theses on the topic 'TAM model and TPB model'

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Published: 4 June 2021
Last updated: 11 February 2022

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1

Radif, Mustafa. "A learning management system adoption framework for higher education : the case of Iraq." Thesis, Cranfield University, 2016. http://dspace.lib.cranfield.ac.uk/handle/1826/11191.

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This study focuses on the implementation of Learning Management System (LMS) in the higher education sector in Iraq. Its aim is to develop a policy adoption framework for LMS implementation by scientifically investigating LMS adoption using a model that combines the principles of the Technology Acceptance Model (TAM) and Technology-Organisation-Environment (TOE) framework. The research methodology comprises of seven stages that adopts the interpretive paradigm and a mixed-methods research design. A case study design is used to investigate LMS integration in the University of Al-Qadisiyah. A TA
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Wang, Xuyang. "Factors Influence Citizen Adoption for Government E-Tax Service." Thesis, Örebro universitet, Handelshögskolan vid Örebro Universitet, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-22959.

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E-tax is an important function of e-government since it is highly related to the life of citizens (Wu & Chen, 2005). So in this paper I have discussed the factors influence the citizen adoption of government e-tax service. I have used the decomposed TPB model as my research model. This model integrated two important theories – TAM model and TPB model. The taxpayers were divided into adopters who have used the e-tax service and non-adopter who has used the conventional method to pay their tax. And the effect of these factors for adopters and non-adopters are different. Therefore, understand
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Norten, Adam. "Nurses' Acceptance of RFID Technology in a Mandatory-Use Environment." NSUWorks, 2011. http://nsuworks.nova.edu/gscis_etd/263.

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Radio frequency identification (RFID) technology allows for the scanning of RFID-tagged objects and individuals without line-of-sight requirements. Healthcare organizations use RFID to ensure the health and safety of patients and medical personnel and to uncover inefficiencies in operations. The successful implementation of a system incorporating RFID technologies requires acceptance and use of the technology. Nurses are a group of employees who must use RFID in hospitals throughout the United States. However, due to their being tracked by RFID technology, some of these nurses feel like "big b
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Thornley, Russell K. "Understanding Process Improvement: Social Psychological Factors Affecting the Use of Project Management Practices." BYU ScholarsArchive, 2005. https://scholarsarchive.byu.edu/etd/338.

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To facilitate a better understanding of the social psychological factors that influence adoption of project management practices, this study draws upon the theory of reasoned action (TRA) and the theory of planned behavior (TPB) from social psychology, and the technology acceptance model (TAM) from information systems research. These models define and relate a number of belief constructs that predict the acceptance of technologies in a variety of settings. In general, the three models each have relatively consistent empirical support, with comparison studies showing mixed support for each of t
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Bezuidenhout, Stephanie. "The application of usability principles to create web-based applications that achieve increased system usage." Thesis, University of the Western Cape, 2011. http://etd.uwc.ac.za/index.php?module=etd&action=viewtitle&id=gen8Srv25Nme4_9304_1360850393.

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<p>This research work investigates and reports on the contribution of usability and perceptual frameworks towards understanding and ultimately increasing usage of a sales website and a corporate marketing website for a major insurance company in South Africa. It investigates whether the application of usability principles to the sales web positively influences the usage of the sales web system as a tool by intermediaries, and in so doing help the organisation recoup their investment and lower operational costs. This financial services (traditionally insurance) company, like many organisations,
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Li, Xin. "Trust in national identification systems a trust model based on the TRA/TPB /." Online access for everyone, 2004. http://www.dissertations.wsu.edu/Dissertations/summer2004/Xin%5FLi%5F071304.pdf.

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Shaw, Deirdre. "Consumed by ethics? : a model building approach to ethical consumer decision-making." Thesis, Glasgow Caledonian University, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.311798.

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8

Zarrin, Kafsh Sanaz. "Developing Consumer Adoption Model on Mobile Wallet in Canada." Thesis, Université d'Ottawa / University of Ottawa, 2015. http://hdl.handle.net/10393/32391.

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The widespread use of smartphones and technological advances in near-field communication technologies are quickly transforming mobile payment systems. These technologies have made it possible for consumers to use their smartphones to pay for their purchases through various payments systems such as Apple’s iPay, MasterPass and V.me. These mobile payment systems, commonly referred to as mobile wallets, are designed to eliminate the need for consumers to carry multiple credit cards in their wallets, thereby making it more convenient for consumers to shop. Mobile wallets represent a major advance
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Müller-Bungart, Michael. "Revenue Management with flexible products : models and methods for the broadcasting industry ; 28 tab. /." Berlin : Springer-Verlag, 2007. http://opac.nebis.ch/cgi-bin/showAbstract.pl?u20=9783540723158.

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Langa, GZ, and DP Conradie. "Perceptions and attitudes with regard to teleworking among public sector officials in Pretoria: applying the Technology Acceptance Model (TAM)." Unisa Press, 2003. http://encore.tut.ac.za/iii/cpro/DigitalItemViewPage.external?sp=1001859.

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Abstract The research described in this article can be described as an explorative study that focused on obtaining and analysing perceptions and attitudes of public sector officials in Pretoria regarding the possible introduction of teleworking in their working environment. The term teleworking was understood in the sense of using computers to work from home or working at a distance away from the office. The research question that was posed was: What perceptions and attitudes exist among public sector officials in Pretoria that could contribute to, or impede, the acceptance of teleworking in S
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Oliveira, Aline de. "Variáveis que influenciam o consumidor em relação ao uso dos chatbots." Master's thesis, Instituto Superior de Economia e Gestão, 2018. http://hdl.handle.net/10400.5/18164.

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Mestrado em Marketing<br>As empresas frequentemente buscam moldar a evolução das aplicações tecnológicas e estão cada vez mais utilizando chatbots e inteligência artificial para se comunicar com os clientes, resolver dúvidas, problemas de atendimento, procurar informações, comprar produtos e serviços, reservar hotéis, fazer perguntas às empresas, entre outros. Sendo assim, o objetivo desta pesquisa consiste em explorar diferentes variáveis externas e do Modelo TAM para ver se influenciam o consumidor em relação ao uso dos chatbots pelas empresas. Para coletar os dados quantitativos foi realiza
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Lei, U. Ian. "Building an e-government acceptance model, based on TAM, incorporating trust in e-commerce." Thesis, University of Macau, 2007. http://umaclib3.umac.mo/record=b1637055.

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Hüsgen, Matthias F. "Projektteams : das Sechs-Ebenen-Modell zur Selbstreflexion im Team - Instrument und Einsatz; mit 31 Tab. /." Göttingen : Vandenhoeck & Ruprecht, 2005. http://swbplus.bsz-bw.de/bsz11582460xinh.htm.

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Perez, Sebastian, Jorge Cabrera, Jose Rodriguez, and Carlos Raymundo. "E-Government Adoption Model Extended with Public Value in Peru." Institute of Electrical and Electronics Engineers Inc, 2019. http://hdl.handle.net/10757/656351.

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El texto completo de este trabajo no está disponible en el Repositorio Académico UPC por restricciones de la casa editorial donde ha sido publicado.<br>Currently, due to the existing potential regarding technology in the provision of services, the Peruvian government has developed solutions for its inhabitants. A survey conducted by the United Nations in 2016 endorses this fact, showing a high rate of technological development with respect to e-government. However, the same publication showed the low rate of citizen participation about it. These results show how, although there are many govern
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Hsu, Hung-Cheng, and 許宏誠. "An Analysis of the Blog-Users' Behavior Intentions Combine TAM and TPB Model." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/89552379802057949395.

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博士<br>南華大學<br>企業管理系管理科學碩博士班<br>102<br>Blogs is the most popular top websites service in the recent years. How to attract more user to use their blog service is an important research issue for blog manager. This study examines key motivators for consumers’ attitude towards continuing the reception of existing blog services. Multiple theoretical perspectives are synthesized to hypothetically construct a model of continuance behavior, which is then empirically tested using a field survey of online blog users, and Technology Acceptance Model (TAM) and Theory of Planned Behavior (TPB) are the st
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Kuan, Chih-Ping, and 管治平. "An Analysis of Purchase Intention of Green Product: Combining TAM and TPB Model." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/70260689505014878053.

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碩士<br>健行科技大學<br>國際企業經營系碩士班<br>103<br>Environmental protection has changed from just an idea to an urgent matter that all parties, such as government, firms, and consumers, cannot ignore any more. More and more people are showing heightened awareness of environmental issues, and being environmentally conscious is becoming main stream in our society. The study use Theory of Planned Behavior （TPB） and Technology Acceptance Model （TAM） as the theoretical models to explore the factors which influence consumers’ purchase intention on green products. Out of 350 questionnaires sent to the common cons
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Fang, Jie-Ting, and 方潔婷. "An extension model of TAM and TPB in the adoption of Online Insurance." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/03716044919654790473.

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Chang, Chia-Ping, and 張家平. "The Study on Usage of Satellite Navigation Fleet Management System - Application of C-TAM-TPB Model." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/d76449.

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碩士<br>長榮大學<br>高階管理碩士在職專班<br>99<br>Telematics’ products and services contain satellite positioning, security, surveillance, communications and entertainment, and could transmit and exchange vehicle information. The Telematics’s services and products is the trend of digital convergence and Intelligent Transport Systems. By the development of Intelligent Transport Systems in developed countries, Telematics has become one of the most important issues. Telematics is likely to become the strategic advantage for automakers to compete, due to its mobile service platform. Therefore, it is essential to
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Putra, Aditya. "Factors influencing the adoption of M-commerce in Indonesia: a study of TAM and TPB integration model." Master's thesis, 2018. http://hdl.handle.net/10071/16124.

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The rapid shift in technology regarding mobile phone and wireless internet coverage has led to the growth of mobile commerce transaction worldwide. This phenomenon is raising awareness among business players who want to jump into the mobile commerce platform. Therefore, the insight on how the consumer will adapt and move to the mobile platform is essential to expand the market, especially on colossal consumer base like Indonesia. This study provides several hypotheses to identify the factors that contribute to influence the consumer behavior intention to use mobile commerce system by adapting
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Chen, Shih-Chih, and 陳世智. "An Integrated Model of Technology Readiness and TAM with TPB in the Continued Intentions of Self-Service Technologies." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/02649344553386978306.

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博士<br>大同大學<br>資訊工程學系(所)<br>97<br>Increases in labor costs and innovations in technology have contributed to the growth of technology-based self-services. Customers use the new technologies to produce and consume services without direct personal contact with firm representatives. The trend of self-service technologies (SSTs) will continue as SSTs are increasingly implemented in customer-firm interactions. Types of SSTs include telephone/interactive voice response, interactive kiosks, and the Internet. This study has devoted much effort to developing an integrated model designed to predict and e
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Cheng, Chin-Ming, and 鄭志明. "The Study of The Behavior Intention in Application and Adoption of Urban Eco-Land Performance Assessment Model - Using TPB and TAM Tests." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/r387vk.

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博士<br>國立中山大學<br>公共事務管理研究所<br>102<br>Construction and promotion of eco-land performance evaluation model is an important issue for environmental governance, and local environmental governance person is a performer who guided urban environmental planning and management in government departments. Therefore, in face of new forms of governance, it becomes a key factor affecting the effectiveness of the governance model by local environmental governance person’s behavior and attitude. In this study, we proceeds questionnaire in Tainan and Kaohsiung cities, discusses user- aspect and system- aspect r
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Yang, Chien-yu, and 楊倩妤. "A STUDY OF THE COMBINED TAM AND TPB MODEL TO EXPLORE THE AIRPORT CHECK-IN KIOSK USE INTENTION--WITH INNOVATIVENESS AS A MODERATOR." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/uft5rb.

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碩士<br>大同大學<br>事業經營學系(所)<br>103<br>A service efficient and cost-saving Self-service Technology (SST) can provide the airline company advantages to face fierce competition. Despite that the airport check-in kiosk is one of the common SSTs, the usage rate of such SST in Taiwan is still lower than that of the Western countries. To understand tourist&apos;s use intention of the airport check-in kiosk should have some contributions for the airline industry. Recently, some studies had showed that the combined Technology Acceptance Model (TAM) (Davis, 1989) and Theory of Planned Behavior (TPB) (Ajzen,
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Lin, Tsung-Han, and 林宗漢. "The Application of Extended TPB Model in Farmers’ Market." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/07060931299789396484.

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碩士<br>國立屏東商業技術學院<br>行銷與流通管理系(所)<br>101<br>Farmers used to apply chemical fertilizers abundantly in crops cultivation, which leads to a series of subsequent problems. With the rise of environmental awareness and health-keeping consciousness, consumers began to alter their consumption models and preferred more expensive but much safer organic food considering that the food will not harm the health of themselves or their families and will not pollute the environment. Therefore, the study explored the consumers’ purchase intention on farmers’ market based on the Theory of Planning Behavior. In add
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Tsao, Chiung-wen, and 曹瓊文. "A composite model of knowledge creation - Using TPB theory." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/00210846163065709845.

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碩士<br>國立高雄第一科技大學<br>資訊管理所<br>95<br>Knowledge Management has been one of the most important subjects during the past decade. Yet, not many studies discuss internal environment of how organization apply IT to increase the environment of interactive of people and information exchanges. Therefore, this research apply Theory of Planned Behavior (TPB, including factors of Knowledge Creation behavior, Intention to Knowledge Creation, Attitude Toward Knowledge Creation, Subjective Norm on Knowledge Creation and Perceived Behavioral Control)、「Perceived Media Utility」、「Individual Temporal Behavior」，「Kn
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LEE, CHIA-YU, and 李佳育. "Technology Acceptance Model (TAM), Electronic Luggage Tags." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/8mahr6.

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碩士<br>國立高雄餐旅大學<br>觀光研究所<br>106<br>Based on the rapid growing trend of the information system and Internet technology, the development of mobile services increases efficient information immediately. More and more industries utilize new technology. Both airport and airline company have been using innovation and convenient Self-service Technology to instead of traditional services. In order to understand the consumers' behavioral intention about adopting the innovation and environmental product electronic luggage tags by Rimowa in 2016. This study takes the Technology Acceptance Model (TAM) as ba
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Wang, Tsai Wen, and 王彩文. "Investigate CHT Employee Use UC with TAM Model." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/07396837276213254943.

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碩士<br>國立雲林科技大學<br>資訊管理系碩士班<br>100<br>With the Internet increasing and spread quickly, more and more cooperation using the internet to transmit the data and voice. To decrease the communication fee and achieve the communication goal, the instant message like MSN, Yahoo Messanger are accpetted by cooperation. This study is to investigate the telecommunication employee using instant message with TAM model and computer slef-efficacy. The data was collected by questionnaire from employee. And all hypothesis were testified and verified so that it find out the influence of the perceived usefulness a
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Kern, Alexander Günter. "Blockchain technology : a technology acceptance model (TAM) analysis." Master's thesis, 2018. http://hdl.handle.net/10400.14/25478.

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As of today, Blockchain is an innovative distributed ledger technology enabling the exchange of value online without the need of intermediaries such as banks or players of the shared economy. The technology provides a decentralized and trustless network, secured by cryptography and consensus mechanisms. The study attempted to assess the current ‘Level of Knowledge’ about the up-and-coming Blockchain technology throughout society, which is considered to be fundamental in order to unfold full socio-economic potential. Based on a modified version of the Technology Acceptance Model (TAM) by
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Enkhjargal, Uguumur, and 吳佳英. "Analysis of factors affecting the adoption of Internet Banking in Mongolia: Integration of TAM and TPB models." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/m3hc8j.

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碩士<br>南臺科技大學<br>商管專業學院<br>104<br>In Mongolia as well as any other countries, most widespread method for conducting banking transactions is traditional branch-based retail banking. However, Internet technology is rapidly changing the way personal financial services are being designed and delivered. For several years, commercial banks in Mongolia have tried to introduce Internet-based Internet banking to improve their operations and to reduce costs. Despite all these efforts aimed at developing better and easier Internet banking systems, these systems remained largely unnoticed by the costumers,
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MODEL, FACTORS AFFECTING PURCHASE INTETION OF GROUP BUYING: AN EXTENDED TBP, and Guillermo Estuardo Giorgis Pineda 吉葉莫. "Factors Affecting Purchase Intention of Group Buying: An extended TPB model." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/57ta72.

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碩士<br>南臺科技大學<br>商管專業學院<br>105<br>ABSTRACT Recently, group buying model has become so popular that it is one of the fastest growing services businesses. This study applied the theory of planned behavior (TBP) to explore purchase intention in group buying services. The aim of the research attempts to determine whether behavioral beliefs, normative beliefs, attitudes, subjective norms and perceived behavioral control have positive influence on the customer towards intention to purchase products/ services on group buying sites, Investigate the motivations that influence customer satisfaction as we
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Wei-JiaHuang and 黃惟嘉. "A Study of Purchase Behavior Model of Motorcycles: TPB Theory Perspective." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/88053162554282842969.

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碩士<br>國立成功大學<br>高階管理碩士在職專班(EMBA)<br>102<br>This study applied theory of planned behavior (TPB) to examine the effect among perceived playfulness, information richness, subject norm, behavioral attitude, perceived behavioral control and behavioral intention. In this study, SPSS 17.0 statistical software was the tools for statistical analysis. In addition, our data was analyzed through descriptive statistics, reliability analysis, validity analysis, Pearson product-moment correlation coefficient and regression analysis. The results of this study were summarized as follows: “Perceived playfulness
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Liu, Yen-Chang, and 劉晏彰. "E-commerce of TAM Model—a study of seafood." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/12835234543744696428.

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碩士<br>國立中山大學<br>企業管理學系研究所<br>101<br>With the technological development and popularity of the Internet user, online shopping for the consumer is becoming a part of everyday life and with a fast-growing trend. The reason why such a booming of online shopping is nothing more than a convenient search parity, Internet prices are concessions, saving time for shopping and delivery to a destination as the comsumer pointed or easy to pick up. Those factors are driving consumers to engage in this activity. Therefore, by the rapid development of online shopping, this study is going to investigate the acc
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Huang, Yao-Wei, and 黃耀緯. "Re-Assessment of Technology Acceptance Model (TAM) on Needs." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/12054230448103708884.

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碩士<br>中國文化大學<br>新聞研究所碩士在職專班<br>96<br>The purpose of this study is to propose the contention that users’ needs contribute to the adoption of new media technology. In addition to the beliefs, attitude and intention given in the Technology Acceptance Model (TAM), this study explores the impact of needs. The study comprised analysis of 689 valid questionnaires distributed over the Internet, finding that “usefulness” was the primary factor impacting users’ intentions to use the Internet. These findings demonstrate that the practicality of the Internet outweighs the functionality or ease of use for
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Jhang, Yuan-Jhe, and 張遠哲. "Technology Acceptance Model,TAM for Brain Computer Interfaces Game." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/25302020867165743413.

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碩士<br>國立暨南國際大學<br>資訊管理學系<br>103<br>Under the flourishing development of information technology, Brain-Computer Interface (BCI) has become an important topic in technology application in recent years. The study discussed how to understand the user’s behaviors by the operation of brainwave games in terms of technology acceptance model, flow experience, sensory control, technology involvement, and innovation. Structural equation was used to measure the causation of the variables and findings are as follows. 1. The Perceived behavioral control in brainwave games has significantly positive influenc
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ZENG, XIN-RONG, and 曾信融. "TAM Model Reconsider: The Location Based Service of Travel." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/28238618781420788481.

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碩士<br>開南大學<br>觀光與餐飲旅館學系<br>104<br>In recent years, the number of travel gradually increased each year, and in Taipei, Taiwan, "the global growth rate of tourists' list, the number of tourists with 14.9% won the first seven. From this, Taiwan is currently the booming tourism industry, bringing opportunities are immeasurable. But the rise around the travel attractions, among them, the loss craze gradually decline, but also relying on innovative services continue to attract crowds of tourist attractions, and the Tourism Bureau in 2015 put forward the wisdom of traveling programs to location-based
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Ye, Cheng-Hao, and 葉乘豪. "A Study of Purchase Intentions of Somatosensory Video Game－based on Flow Model、Network Externality and TPB Model." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/57953963789897181604.

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碩士<br>國立屏東商業技術學院<br>行銷與流通管理系(所)<br>100<br>After Nintendo launched the wii in America and Japan in 2006, it defeated Xbox360 and Play Station 3 (PS3) by its innovative Somatosensory. However, in 2010 the Institute for Information Industry(III) indicated that market of Somatosensory will lose steam in 2011 because the selling volume of the smartphone and the tablet personal computer is high. Therefore, improving the selling volume of Somatosensory is important. Cummings and Duncan (2010) and Manley and Whitaker(2011) have explored whether the Somatosensory can upgrade the users’ working efficien
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Tseng, Sue, and 曾素娥. "Exploring the Elderly’s Exercise Behavior in Gateball: An Application of TPB Model." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/20894214242715859306.

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碩士<br>大葉大學<br>管理學院碩士在職專班<br>101<br>Aging is a trend of Taiwan's population. It is estimated that Taiwan will enter the "aging society" defined by WHO in 2017. The purpose of this study is to explain aging people’s exercise behavior in Gateball by applying the Theory of Planned Behavior (TPB) (Azjen, 1985). This essay mainly studies the group of aging people over 65 who playing gateball in Taipei, Kaohsiung, and Miaoli. A total of 425 valid questionnaires were obtained through convenience sampling. Questionnaires and SEM were used to exam the model of this research and the result showed that th
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Tzu, Yang Ying, and 楊英姿. "A Study on Consumer Intention and Behavior of Music Product-TPB Model." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/jqukdh.

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碩士<br>醒吾科技大學<br>行銷與流通管理系所<br>104<br>This study investigates music consumption behavior with the model of Theory of Planned Behavior. The questionnaires are collected from the east, middle, south, and north of Taiwan with a total of 309 valid samples, of which 213 are women, 96 are men. The traits of the majority of sample distribution are education with university degree, more than 51 years old, occupation in the service sector, with an annual income of 30 thousand to 60 thousand, most of the respondents live in the northern Taiwan, Chinese pop musical product (CD/DVD) are mostly purchased tha
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Tseng, Chih-Yun, and 曾稚芸. "A Study of Consumer Usage Intention toward Mobile Payment-TPB Model Perspective." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/82h78d.

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碩士<br>淡江大學<br>國際行銷碩士在職專班<br>106<br>"Payment" is one of the important core functions of financial services.A large number of payment innovations are on the upgrade in the late years.As more and more mobile and LAN devices are getting widespread, it makes the procedure of using mobile payment easier and more convenient.How to grasp the behavior of consumers&apos;&apos; payment and let the service of mobile payment be part of consumers&apos;&apos; life, will be a considerable topic for mobile payment industry.The purpose of this study discusses the influence of consumer&apos;&apos;s usage intenti
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Tseng, Bor-ming, and 曾柏銘. "Factor Analysis For UML Based Software Projects Using TAM Model." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/95652648048603457168.

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碩士<br>華梵大學<br>資訊管理學系碩士班<br>95<br>ABSTRACT Among those factors affecting the successful of a software project, development model is an important one. The traditional Waterfall model, which has been criticized by many software engineers, was gradually replaced by several new models. One of them is the Unified Modeling Language (UML), which was approved by the OMG in 1997. Since that time, the UML has attracted attentions of many software experts and scholars and also has gotten the support of software CASE tool developers. According to the situation, the UML should have been popularly used in so
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Lo, Jia-Lin, and 羅嘉琳. "A Study on Mobile Learning Device- Technology Acceptance Model (TAM)." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/47354170014747730531.

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碩士<br>國立中央大學<br>網路學習科技研究所<br>92<br>Nearly year it has been a world wide focus on applying information technology(IT)to learning, and a principal education policy on mobile learning tools with teaching. A related research, exploring the factors affecting teachers’ attitude and tendency of using mobile learning tools will, beyond doubt, assist the promotion of diffusing IT to teaching. A related research of technology acceptance model (TAM) indicates that the availability and easiness of using scientific and mobile learning tools are the leading factors whether a user will acceptance the product
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YANG, SU-PI, and 楊素碧. "Utilizing Technology Acceptance Model (TAM) to Explore the Reward Points Operating Model Implemented by Family Mart." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/38148689748870528086.

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碩士<br>國立臺南大學<br>經營與管理學系科技管理碩士在職專班<br>105<br>With the trend followed by various convenience shops and major shopping malls in issuing reward points system as their marketing strategies in attracting more businesses, there are, however, many shortcomings of this reward points system - one of being the difficultly for customers to retain points conveniently. Family mart has overcome the problem through developing of mobile phone APP program for consumers to download and collocation reward points via mobile phone devices. This research, through a 4 dimensions market research by studying the techno
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Hsu, Pao-Hsin, and 許寶心. "Exploring the Factors Affecting the Intention to Transfer Information: An Extended TPB Model." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/n9m736.

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碩士<br>南臺科技大學<br>商管專業學院<br>105<br>ABSTRACT Nowadays, mobile ads in the mobile apps are the most popular object on advertising for the advertiser, it replaces traditional mobile web browser. There is a simple reason that causes this transition, people spend most of the time with mobile devices, using apps, not browsing as they used to, especially as Asian market. The purpose of this research is to explore the cognitions of advertising value and the trust of information source affect the information sharing intention for social app users. For the value of research, this research considers that a
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Peng, Kuo-Yin, and 彭國英. "Enhancement of Mathematic Learning via Flow Theory Embedded with TAM Model." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/46511714452916160705.

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碩士<br>國立臺北教育大學<br>資訊科學系碩士班<br>102<br>Abstract Rationale and motivation of this research is educational software games aim at increasing the students' motivation and engagement while they learn. Therefore, in this research, we are applying the technology acceptance model as a guideline to design the math for kids in order to attract their interesting to learn math game in order to enhance learning math by game method to enhance learning math performance research. Therefore, we are applying the TAM model to design math learning game. TAM model is the lost popular model to design the information
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SUNG, HSIN-JU, and 宋芯茹. "Using TAM Model to Explore The User's Willingness for Intelligence Refrigerator." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/9hcweq.

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碩士<br>國立高雄第一科技大學<br>資訊管理系碩士班<br>106<br>Intelligent technology grows rapidly these years, especially the combination of Internet of Things(IoT) and Artificial Intelligent(AI). The smart home are regarded as a trend of future. Therefore, intelligent refrigerator will be the example of this study. The main purpose of this study is to explore the willingness of users for intelligence refrigerator. This study will based on TAM model and add “Convenience” and “Perceived Novelty” to develop the hypotheses. This study including six dimensions: “Perceived usefulness”, “Perceived ease of use”, “Conveni
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LI, YI-WEI, and 李奕葳. "The Study on Acceptance Attitude to Mobile Payments by TAM Model." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/wyn59q.

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碩士<br>國立高雄應用科技大學<br>企業管理系碩士在職專班<br>106<br>Nowadays, smart phones have been one of necessarily personal belongs for the daily basis of usage due to the advancement of electric devices. Gradually, there is a new trend in the selection of payments, mobile payments, for customers because of the behavioral change in technological devices. The purpose of this study is to understand the attitude in the acceptance of mobile payments, such as Apple Pay, Android Pay, Samsung Pay, among smart phone owners. Technology Acceptance Model (TAM) is applied to discover the Attitude towards Using among customers
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Hai, Tran Hong, and 陳紅海. "ViettelPay Adoption in Bac Ninh, Vietnam: An Extended TAM Model Analysis." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/99ab4d.

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碩士<br>國立雲林科技大學<br>企業管理系<br>107<br>The industrial revolution 4.0 is changing all aspects of every economy including Vietnam. In this revolution, referring to e-commerce, not to unmentioned Electronic wallet, a new form of payment that brings many benefits and convenience to consumers. However, the fact that deploying e-wallet services in payment still faces many difficulties when the number of customers accepting this service is pretty low. The core objective of the research was to explore factors affecting the decision to use ViettelPay E_wallet in Bac Ninh province. This thesis aims to develo
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Ting-Wei, Lin, and 林庭瑋. "A study of media analysis tool systems based on TAM Model." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/76988763701205750056.

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碩士<br>東吳大學<br>資訊管理學系<br>102<br>With the globalization and the advances of technology, enterprisers are in the way of transformation. In order to accelerate employees’ cultivation in professional knowledge and skills, the enterprises implement the media analysis tool systems to help the new employees quickly familiarize the system operation. In addition, for the current employees, they can improve their expertise through on-the-job training with the media analysis tool systems. This study was based on Technology Acceptance Model (TAM) proposed by Davis (1989), and investigated the relationship
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Cheng, Shih-Chao, and 鄭詩昭. "An Examination of the Relationship among IS Model,TPB Model and Perceived Value－Using License Cloud Platform as an Example." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/87833903846424498594.

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碩士<br>國立屏東商業技術學院<br>行銷與流通管理系<br>101<br>The license already are a graduate certificate in college and consider to be qualified by Civil Service Examinations in 2013.The license register in Ministry of Education has been over 6400, but the quality of license is uneven and cause student maladjustment. In the past research of license are to discuss about government policy, promotion and verification. It is seldom to discuss about behavioral intentions of student. Our research is using PLS to test 10 hypotheses in behavioral intentions model. 86 surveys were spread and effective questionnaires rate
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Cheng, Pin-Jui, and 鄭品睿. "The Application of Extended TPB Model in Ecotourism -The Case of Yangmingshan National Park." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/64450933252927390294.

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碩士<br>國立交通大學<br>經營管理研究所<br>100<br>Recent years, as Taiwan’s environmental consciousness rises, the country has started to look down upon ecology preservation. Therefore, the government has started to promote ecotourism and institutional related laws and rules to advocate environment protection, hoping that the precious natural ecology remains well-preserved. Theory of planned behavior (TPB) was adopted to be the main research framework of this study, and the tourist satisfaction was adopted in the extended TPB model in order to investigate the effects of three components of TPB model to revisi
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Chang, Yu-Cheng, and 張育誠. "Lurker behaviour analysis between different types of virtual community- in terms of TPB model." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/71624728509968730057.

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碩士<br>國立嘉義大學<br>資訊管理學系碩士班<br>99<br>The lurker has been a problem of virtual community, these lurkers in the virtual community of users accounted for a considerable proportion of big and small through published or not published on virtual community. The existence of these lurker prevented information exchange and maintaining interpersonal in virtual community, but most virtual communities don’t address this issue. This research contains three main purposes: (1) Understand the reason for domestic users of lurking on virtual communities (2) Understand attitude and intention of lurking behavior
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