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Chai, Qing, Huimin Li, Wei Tian, Yang Zhang, and Li Wang. "A Framework for Assessing the Performance of Adaptively Reused Buildings from Users’ Perspective: A Case Study of School Building." Advances in Civil Engineering 2022 (March 24, 2022): 1–15. http://dx.doi.org/10.1155/2022/1339133.
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The positive relationship between building performance and users’ satisfaction and behavior in new buildings has been widely studied. However, in the context of adaptively reused buildings converted from historic buildings, how each performance aspect affects users’ perception is missing. To explore the design concerns needed to be considered related to the performance of adaptively reused buildings from user’s perspective, this paper proposed a framework to examine the effect of performance of adaptively reused buildings on users’ satisfaction and behavior using structural equation modeling. A total of 608 valid face-to-face interview questionnaires were collected at a school building converted from an abandoned industrial building. The empirical conclusions are as follows: (1) Building performance (including indoor environment quality, interior design, building services, and authenticity) all exerted a significant positive correlation with the learning behavior of students, among which indoor environment quality is the most critical factor affecting learning behavior of students. (2) Students’ satisfaction is positively affected by the building performance (including indoor environment quality, interior design, building services, and authenticity), among which authenticity has the greatest effect on students’ satisfaction. (3) The correlation between satisfaction and learning behavior of students is significant and positive. (4) Considering the mediator impact, authenticity indirectly affects learning behavior through satisfaction, while students’ satisfaction has a partially mediating effect between the other three performance aspects and learning behavior. This paper provides a framework for assessing the performance of adaptively reused buildings and gives practical strategies for the improvement of users’ satisfaction and behavior in similar projects.
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(Ginny) Stoffel, Virginia C. "Attitude, Authenticity, and Action: Building Capacity." American Journal of Occupational Therapy 68, no. 6 (November 1, 2014): 628. http://dx.doi.org/10.5014/ajot.2014.686002.
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Pérez, Andrea. "Building a theoretical framework of message authenticity in CSR communication." Corporate Communications: An International Journal 24, no. 2 (April 1, 2019): 334–50. http://dx.doi.org/10.1108/ccij-04-2018-0051.
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Purpose The purpose of this paper is to provide an integrative theoretical framework that advances the underdeveloped stream of research that analyses how message authenticity influences the persuasiveness of corporate social responsibility (CSR) communication. Design/methodology/approach Theoretical and empirical literature on authenticity is reviewed to provide a comprehensive definition of message authenticity in CSR communication. An integrative theoretical framework is also developed to understand how message authenticity is enhanced through the design of informational content and it improves consumer responses to CSR communication. Findings The framework presented in the paper defends that message authenticity can be integrated in communication models based on three streams of research: identity-based brand management model, attribution theory and heuristic-systematic model. Consumer attributions of message authenticity can be notably improved with a message design based on CSR fit, social topic information and specificity. Authenticity improves message and source credibility by reducing consumer scepticism and enhancing their attributions of corporate expertise and trustworthiness. Indirect benefits of CSR message authenticity include increased consumer purchase, loyalty and advocacy behaviours. Originality/value The value of the paper resides in making the rather underdeveloped and inconclusive literature on authenticity accessible to CSR and communication researchers and practitioners. A theoretical framework is provided for further research that would contribute to improving the knowledge on the role that message authenticity plays in CSR communication.
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Levine, Neil. "Building the Unbuilt: Authenticity and the Archive." Journal of the Society of Architectural Historians 67, no. 1 (March 1, 2008): 14–17. http://dx.doi.org/10.1525/jsah.2008.67.1.14.
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Dwivedi, Abhishek, and Robert McDonald. "Building brand authenticity in fast-moving consumer goods via consumer perceptions of brand marketing communications." European Journal of Marketing 52, no. 7/8 (July 9, 2018): 1387–411. http://dx.doi.org/10.1108/ejm-11-2016-0665.
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Purpose Brand authenticity has emerged as a strategic imperative for many firms. The purpose of this paper is to empirically examine the effect of consumer perceptions of brand marketing communications on brand authenticity of fast-moving consumer goods. Design/methodology/approach Direct and indirect pathways from brand marketing communications to brand authenticity were conceptualized. Data were collected from US energy drink consumers and analysed using structural equation modelling. Multiple marketing mix variables and context-relevant covariates have been controlled for. Findings Direct and indirect pathways to building brand authenticity have been observed. The total effect of brand marketing communications on brand authenticity is strong, thereby highlighting the predictor’s overall effectiveness in shaping the ultimate outcome. Research limitations/implications The focus on consumer-perceived authenticity as opposed to objective authenticity complements the prior literature. An integrative perspective on brand marketing communications is offered, specifying it as an antecedent of perceived brand authenticity. Practical implications An important implication is that investments into brand marketing communications will likely influence perceived brand authenticity. Such investments may also have favourable implications for the clarity of brand positioning. Overall, brand marketing communications are effective tools for building consumer-perceived brand authenticity. Originality/value A need to outline managerially controllable drivers of authenticity was addressed. How consumer perceptions of brand marketing communications influence brand authenticity via direct and indirect mechanisms was demonstrated. The existence of authenticity in fast-moving consumer goods was also demonstrated.
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Peng, Yao. "Research on the Protection of Historic Building Features in the Reconstruction of the Old City." Advanced Materials Research 726-731 (August 2013): 3592–95. http://dx.doi.org/10.4028/www.scientific.net/amr.726-731.3592.
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Along with the depth of the process of urbanization, more and more attention has been paid to the protection of the historic buildings, while the design of the renovation is an important component during the constructing. Many historical buildings were damaged due to improper protection method. So protection methods should have a principle. Principle of "authenticity" is an important protection principle generally recognized in the world. Historical building protection should be based on principles of "authenticity". In the renovation of historic city, people should attach great importance to the protection of architectural features,including architectural style, architectural form, architecture color, architectural language.
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Smith, David C. "Team Building and the Pursuit of Human Authenticity." Business Ethics Quarterly 3, no. 1 (January 1993): 79–86. http://dx.doi.org/10.2307/3857386.
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Over the past decade, numerous studies have counselled managers to attend to the fourfold task of increasing quality, developing leadership, building teams, and shaping the organizational culture. Today, these recommendations and the once-exciting examples of the “vanguard” corporations (O’Toole, 1985) who first advanced the frontiers of practice appear to be the staples of conventional wisdom. We’ve heard the sermon, yet, it would be hard to contend that the challenges posed by the four-fold agenda have been universally mastered or implemented across the corporate landscape.
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Wahyuningrum, Sri Hartuti, Mustika Kusumaning Wardhani, and Robert Rianto Widjaja. "AUTHENTICITY IN BUILDING ADJUSTMENT SIMULATION (Case Study: Emergency Room of St. Elizabeth Hospital Semarang, Indonesia)." DIMENSI (Journal of Architecture and Built Environment) 48, no. 1 (October 26, 2021): 19–28. http://dx.doi.org/10.9744/dimensi.48.1.19-28.
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This paper aims to simulate adjustments for new functions in hospitals that respect the authenticity of cultural heritage buildings. The development of heritage buildings should be integrated, especially in adjusting building functions, such as room arrangement. The emergency room is a vital function for hospital services, and consideration is needed to arrange procedures. The research method chosen in this research is descriptive qualitative with a case study in the Magdalena Daeman building St Elizabeth Hospital. Design simulation can be realized by adjusting the standard emergency room requirements into the layout of the building. Additionally, cultural heritage buildings should be maintained to be used in operational functions by carrying out development. This study's results can be a guideline in developing new functions of cultural heritage buildings that meet the conservation technique guidelines.
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BUSS, Simon, and Vitaly A. SAMOGOROV. "TEN OBJECTS OF SAMARA CONSTRUCTIVISM: STRATEGY FOR PRESERVATION AND RESTORATION." Urban construction and architecture 9, no. 2 (June 15, 2019): 104–11. http://dx.doi.org/10.17673/vestnik.2019.02.14.
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The surviving examples of the architecture of ‘Samara Constructivism’ from the 1920s and 1930s are surveyed, from which ten of the most valuable buildings in acute need of restoration are identified. The basic principles of a conservation strategy are formulated, primarily: authenticity - favouring conservation of original materials and architectural arrangements wherever possible; due consideration of the immediate architectural and urban contexts; and reversibility - a presumption against interventions of a permanent nature which might harm the historical significance of the building. Concrete measures are described for restoring and adapting these buildings to modern use, including remedial works to building fabric, facade reconstruction and works to the adjacent streetscape and landscaping. Options for future use are discussed. These particular examples suggest the basis for a general approach to the restoration of Constructivist buildings of the 1920s and 1930s in Samara, in both functional and aesthetic terms, such that their authenticity and uniqueness is preserved.
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Peirce, Aileen, Dan Jackson, Richard Fitch, and Aaron Manning. "“It Feels Like You Have Stepped Back in Time”: Implementing Authenticity Research in Henry VIII’s Kitchens at Hampton Court Palace." Collections: A Journal for Museum and Archives Professionals 16, no. 1 (March 2020): 34–59. http://dx.doi.org/10.1177/1550190620903306.
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In 2015, Historic Royal Palaces undertook a large-scale audience research study to explore how visitors to our sites understand the idea of authenticity and whether it matters. The key finding was that while visitors strongly agreed that historic building fabric and objects are important, their primary response to authenticity is emotional. Whether a space feels authentic is not simply about the material originality of the building and objects. Re-creations, human, and multisensory experiences were often seen as adding to authenticity. This research is informing and shaping Historic Royal Palaces’s work, most notably the re-presentation of Henry VIII’s Kitchens at Hampton Court Palace which opened in May 2018, combining historic building fabric and fixtures, re-created furniture and objects, groundbreaking use of audiovisuals (AV), and live interpretation led by our team of food historians. Taking Henry VIII’s Kitchens as a case study, this article will reveal Historic Royal Palaces’s research into visitor perceptions of authenticity and how this is being applied in practice.
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Yazdani Mehr, Shabnam, and Sara Wilkinson. "The importance of place and authenticity in adaptive reuse of heritage buildings." International Journal of Building Pathology and Adaptation 38, no. 5 (May 26, 2020): 689–701. http://dx.doi.org/10.1108/ijbpa-01-2020-0005.
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PurposeIn adaptive reuse, the importance of place referred to as “genius loci,” whereas authenticity refers to the design, materials, setting and workmanship of a building or place. Genius loci and authenticity are crucial evolving interconnected concepts; however, the concepts are usually studied separately, and consequently, overlooked in adaptive reuse practice. This paper provides precise definitions and a holistic understanding of these terms and discusses complications related to the understanding of the concepts in the adaptive reuse of heritage buildings.Design/methodology/approachContent analysis is an acknowledged way of analysing information related to a subject area and allows researchers to provide new insights and knowledge in a particular area. This paper applies a critical content analysis of published works related to genius loci and authenticity over time.FindingsThe findings show the inter-relationship of genius loci and authenticity, and how these concepts can be considered in the adaptive reuse of heritage buildings, in theory and in practice. Consequently, a checklist is proposed to enable all interested parties engaged with the adaptive reuse of heritage buildings to identify and preserve genius loci and authenticity.Originality/valueIdentity and values of heritage buildings are argued to be the strongest reasons for adaptation. Amongst a wide range of values associated with the adaptive reuse of heritage buildings, place and authenticity are perceived to be the most confusing terms and concepts. Whilst place and authenticity are defined by many authors, their meaning and usage are subjective, which is a challenge in recognising and preserving the values they embody. This study contributes to the greater understanding of these concepts, their meanings and application in adaptive reuse.
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Donarski, James, Federica Camin, Carsten Fauhl-Hassek, Rob Posey, and Mike Sudnik. "Sampling guidelines for building and curating food authenticity databases." Trends in Food Science & Technology 90 (August 2019): 187–93. http://dx.doi.org/10.1016/j.tifs.2019.02.019.
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Gursansky, Di, Diana Quinn, and Eddie Le Sueur. "Authenticity in Reflection: Building Reflective Skills for Social Work." Social Work Education 29, no. 7 (October 2010): 778–91. http://dx.doi.org/10.1080/02615471003650062.
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Napoli, Julie, Sonia Dickinson-Delaporte, and Michael B. Beverland. "The brand authenticity continuum: strategic approaches for building value." Journal of Marketing Management 32, no. 13-14 (February 29, 2016): 1201–29. http://dx.doi.org/10.1080/0267257x.2016.1145722.
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Coates, John, and John Morrison. "Authenticity in the replica Athenian trieres." Antiquity 61, no. 231 (March 1987): 87–90. http://dx.doi.org/10.1017/s0003598x00072586.
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The building of a replica classical warship, the Athenian trieres, is the most ambitious project of experimental archaeology so far. The ship is building in a Piraeus yard to a design worked out from original sources and using the experience of the partial replica illustrated in ANTIQUITY in 1985 (Morrison & Coates 1985; and for the full story Morrison & Coates 1986, reviewed in this number). But how authentic is the replica? The project leaders set out here how their trireme will differ from the real thing. The result, they believe, is a craft which will faithfully copy a new and well-built ship. But it does use some modern materials; it should last much better than did the classical ships; and it will carry some wholly modern gear. It is no part of their experiment to see how fast an ancient ship rotted or how nastily an Athenian crew drowned when the rotting was complete.
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Jun, Sunghee, and Jisu Yi. "What makes followers loyal? The role of influencer interactivity in building influencer brand equity." Journal of Product & Brand Management 29, no. 6 (June 30, 2020): 803–14. http://dx.doi.org/10.1108/jpbm-02-2019-2280.
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Purpose This paper aims to present a mechanism that explains how followers become loyal to social media influencers. It suggests influencer interactivity as a unique feature of influencer brands and investigates how it affects influencer authenticity, emotional attachment, and thus brand loyalty. Design/methodology/approach A cross-sectional survey of 282 social media users was conducted to estimate the conceptual model. Participants were asked to respond to the survey questions based on their perceptions of a specific influencer they follow on social media. The relationships among variables were tested via structural equation modeling. Findings The findings show that influencer interactivity is positively related to influencer authenticity and emotional attachment. Influencer authenticity mediates the effect of interactivity on emotional attachment and directly affects brand trust. Furthermore, the results demonstrate that followers’ emotional attachment to influencer brands increases brand loyalty through brand trust. Originality/value This study is the first to approach influencers as a brand, rather than a brand endorser. Specifically, this study conceptualizes the influencer brand’s interactivity and finds a link between influencer interactivity and the followers’ perception of influencer authenticity. It discusses why influencer interactivity and authenticity play key roles in shaping influencer brand equity. This study contributes to both the human brands and the influencer marketing literature by proposing a model to understand how the brand equity of the influencer brand is formed.
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ALEKSEENKO, Vassily N., and Oksana B. ZHILENKO. "PRESERVATION OF AUTHENTICITY AND ADAPTATION OF AN OBJECT OF CULTURAL HERITAGE - COMPROMISE OR CONFLICT." Urban construction and architecture 11, no. 1 (December 15, 2021): 4–17. http://dx.doi.org/10.17673/vestnik.2021.01.1.
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The issue of carrying out repair and restoration works of the cultural heritage object of the XIX century “Building of the Noble Assembly” in Simferopol and its adaptation to a new functional purpose with the preservation of authenticity is considered. As a rule, the original purpose of the building loses its relevance, the adaptation of the object to new functions is sometimes the only way to preserve the object of cultural heritage. Such objects need an integrated approach not only in assessing the technical condition, ensuring a suffi cient level of safe operation, but also in complex microclimatic studies to ensure a comfortable future use. Adaptation of a cultural heritage site with underestimation of microclimatic parameters leads to a confl ict of authenticity and comfort. The article presents the results of a survey of the 19th century cultural heritage site “The Building of the Noble Assembly” in Simferopol with an assessment of its technical condition. Recommendations have been developed for strengthening the load-bearing structures of the building, allowing for further safe operation, while maintaining its authenticity.
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Quinn, Charlotte. "Learning about leadership." British Journal of Cardiac Nursing 16, no. 11 (November 2, 2021): 1–2. http://dx.doi.org/10.12968/bjca.2021.0122.
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As she learns about leading and facilitating, Charlotte Quinn reflects on the building blocks of effective leadership, including applying theory to practice and building a foundation of authenticity and compassion.
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Shi, Xiaojing. "Application of Electric Energy Saving Light Source and Light Emitting Diode in the Landscape of Buildings under Optical Spectroscopy Theory." Journal of Physics: Conference Series 2083, no. 2 (November 1, 2021): 022104. http://dx.doi.org/10.1088/1742-6596/2083/2/022104.
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Abstract How to reflect energy conservation and environmental protection in the landscape of high-rise buildings is a hot topic of current research. How to use environmentally friendly materials to show the charm of high-rise building landscape is the main content of this article. Based on the colour samples of the high-rise building landscape, the thesis uses environmental protection and energy-saving light sources to simulate the lighting of the building colour samples in the laboratory. This article realizes the quantitative research on the colour authenticity performance of colour paintings under commonly used LEDs in high-rise building landscapes, and provides a reliable basis for the selection of LEDs in colour painting lighting design.
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Wang, Xuan, and Sjaak Kroon. "The chronotopes of authenticity." AILA Review 30 (December 31, 2017): 72–95. http://dx.doi.org/10.1075/aila.00004.wan.
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This paper examines the ways in which the ethnic minority group the Tujia in Enshi, China, engages with heritage tourism, as a complex project of designing authenticity. Authenticity is taken as part of the chronotopic phenomena of identity making: the complex interplay of multiple, nonrandom timespace frames of discourses and semiotic performances which condition and offer new potentials to the meanings of authenticity. We show ethnographically the chronotopic nature of the local production of “authentic” heritage for tourism in Enshi. This leads to a historical grounding of the Tujia in China’s nation-building and state politics of multiculturalism, which uncovers the anxiety of inauthenticity experienced by the Tujia in Enshi with their own minority status and cultural heritage, as well as their strategic chronotopic incorporation of both “authentic” and “inauthentic” aspects of local identity practices into a new order of authenticity afforded by heritage tourism as a form of new economy. Through such practices, we argue, the Tujia in Enshi chronotopically shift away from the periphery towards a new and reconfigured center of meaning-making, although this reappropriation of authenticity still must be understood within the “cunning of recognition” scheme, i.e. within the constraints of late modernity.
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Newman, George E. "The Psychology of Authenticity." Review of General Psychology 23, no. 1 (March 2019): 8–18. http://dx.doi.org/10.1037/gpr0000158.
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Perceptions of authenticity (or, inauthenticity) have been shown to affect people’s judgments and behavior across a wide variety of domains. However, there is still ambiguity about how the concept should be defined. This is attributable, at least in part, to a growing list of different “kinds of authenticity” with little discussion of the potential overlaps between them. The goal of this paper is to reduce these various notions of authenticity into a more manageable set of constructs. Building on the work of Newman and Smith (2016a), three broad kinds of authenticity are proposed: Historical, Categorical, and Values authenticity. Two studies then examine the extent to which people’s conceptions of authenticity naturally segment into these three types. Specifically, Study 1 asks participants about the various ways in which they might assess authenticity, whereas Study 2 examines individual differences in sensitivity to different kinds of inauthenticity. The results from both studies indicate a striking degree of convergence in support of these three broad dimensions. Moreover, different populations appear to be differentially concerned about these various ways of evaluating authenticity. The implications of this framework for existing and future work in this area are discussed.
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Sandlin, Jean Kelso, and Edlyn Vallejo Peña. "Building Authenticity in Social Media Tools to Recruit Postsecondary Students." Innovative Higher Education 39, no. 4 (January 25, 2014): 333–46. http://dx.doi.org/10.1007/s10755-014-9280-9.
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Fritz, Kristine, Verena Schoenmueller, and Manfred Bruhn. "Authenticity in branding – exploring antecedents and consequences of brand authenticity." European Journal of Marketing 51, no. 2 (February 13, 2017): 324–48. http://dx.doi.org/10.1108/ejm-10-2014-0633.
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Purpose Consumer demand for authentic brands is steadily rising. With increased pressure to accommodate this demand, researchers and marketers seek to understand how to influence a brand’s perceived authenticity. The purpose of this paper is to build a link between previous research on authenticity and thus gain a deeper understanding of the influencing factors of brand authenticity and its consumer outcomes. Design/methodology/approach Building on an extensive literature review, the authors identify various antecedents of brand authenticity that are closely connected with the brand’s past, its virtuousness, consumers’ self-identification with the brand perceiver’s own self and individuals representing the brand, as well as relational outcomes as consequences of a brand’s perceived authenticity. As brand authenticity is a subjective construct, the authors include brand involvement to test for moderator effects. For data collection, they conduct an online survey that generates 509 datasets. To test the hypotheses, the authors use structural equation modeling. Findings The results demonstrate that brand authenticity can be influenced by the identified variables (i.e. brand heritage, brand nostalgia, brand commercialization, brand clarity, brand’s social commitment, brand legitimacy, actual self-congruence and employee’s passion). Moreover, brand authenticity positively affects brand relationship quality, which in turn positively influences consumers’ behavioral intentions. The analyzed relationships do not vary due to consumer-specific characteristics (i.e. brand involvement). Originality/value In sum, the results regarding the antecedents of brand authenticity demonstrate that a company can influence brand authenticity through different approaches, and that it is therefore important to analyze which of the identified antecedents brand management should manipulate to positively impact the perception of the brand’s authenticity. In addition, the findings confirm the positive consequences on consumer behavior ascribed to the authenticity concept by marketing literature.
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Katunská, Jana, Dušan Katunský, and Veronika Labovská. "Selected problems of thermal insulation of historical buildings." Selected Scientific Papers - Journal of Civil Engineering 14, no. 1 (December 1, 2019): 67–74. http://dx.doi.org/10.1515/sspjce-2019-0007.
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Abstract There are problems with historical buildings when changing the thermal insulation properties of buildings. The Energy Efficiency Act exempted historic buildings from certification. Not all old, historic buildings have monument protection. It is necessary to take into account the above mentioned facts in case of renovation and reconstruction of an old building. Otherwise, a normal building is approached and a building of historical value is treated differently. Methods hidden insulation, which preserves the authenticity of cultural monuments and real estate in the heritage areas, is a current challenge of heritage practice. The sustainability of the operation of historic buildings ultimately means the preservation and appropriate use of the heritage fund. Fortunately, the list of such interventions that do not jeopardize the monumental values or the use of the building is gradually increasing. This is mainly due to modern, increasingly sophisticated materials and technologies. In this paper we offer a basic overview of the most frequently used and practice-tested interventions in historical buildings, but we focus on details.
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Andrian, D., B. Soemardiono, and T. Noerwasito. "Building facade components in a historical corridor. Case study: Karet Street, Surabaya." IOP Conference Series: Earth and Environmental Science 916, no. 1 (November 1, 2021): 012011. http://dx.doi.org/10.1088/1755-1315/916/1/012011.
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Abstract Today’s cities are developing at a breakneck pace, resulting in physical modifications to buildings. This growth can also be witnessed in the presence of new structures designed to house city-related operations. This research was conducted in the corridor area of Surabaya’s Karet Street, a historical district. Numerous historical structures may be seen along Karet Street, including surviving colonial and Chinese-style structures. Historically, this Karet Street corridor region served as a commerce hub due to its proximity to the Kali Mas (Mas River) trade route. However, as the era progressed, the buildings in the corridor of Karet Street became abandoned, many were neglected, and other structures were added, resulting in inconsistency between buildings. Thus, this research aimed to characterize the building facade components along the Karet Street corridor. The research technique used was descriptive qualitative research. Sixty-two structures along the Karet Street corridor comprise the sampled area. The factors consisted of the building’s door/entrance, windows, walls, roof, and the stylef the building—a qualitative descriptive analysis based on the state of the building’s facade in the field. Direct observation, existing literature, and documentation were employed to obtain data. The study’s findings revealed inconsistencies in the building’s exterior components, particularly in the structure’s modern style. In an area that contains colonial and Chinese-style buildings, this contradiction might undermine the area’s historical assets. Additionally, modifications and damage to facade components might obliterate the authenticity of existing historical value.
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Varga, Tibor, Pavol Pauliny, and Rastislav Ingeli. "Adaptation of the Ruin of Outbuilding next to Classicist Manor-House in Opatová - Lučenec." Applied Mechanics and Materials 820 (January 2016): 90–95. http://dx.doi.org/10.4028/www.scientific.net/amm.820.90.
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Is it possible to live in a ruin while meeting the contemporary construction and engineering requirements for the interior and preserving its authenticity at the same time? The ruin of outbuilding is located in a protected area of the classicist manor-house from the second half of the 19th century. In order to sustain the continuity of the character of such historical environment, the goal was to preserve its appearance as much as possible. The proposed adaptation of the outbuilding ruin for residential usage applies an experimental concept of reconstruction using progressive and renewable building materials and technological procedures. In this contribution, we deal with the designed reconstruction of the building while preserving authenticity and considering the energy requirements applicable in our legislation. Under the current marginal conditions, it is not only the energy needs for the heating season that need to be solved. The project shall be considered comprehensively, i.e. including the energy needed for cooling. The submitted building concept calculates with energy for both the heating and cooling season. The question is whether or not it is possible to design the NZEB concept for the reconstructed building observing the contemporary construction and engineering requirements for the interior while preserving its authenticity?
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Knoll, Michael, Bertolt Meyer, Nils B. Kroemer, and Michela Schröder-Abé. "It Takes Two to Be Yourself." Journal of Individual Differences 36, no. 1 (February 1, 2015): 38–53. http://dx.doi.org/10.1027/1614-0001/a000153.
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Basic research suggests that authenticity is a potential important antecedent of responsible organizational behavior and occupational health. However, ambiguities concerning the concept’s content and boundaries and measurement problems limit cumulative theory building and easy adaption in organizational research. We address these barriers by integrating existing conceptualizations into a two-dimensional model of authenticity comprising a self-directed and an expression-oriented dimension and developing and validating an instrument for organizational research. We furthermore use the newly developed scale to address two controversies in authenticity research: Order of causality between authenticity and well-being and health and self-other agreement on authenticity and its correlates. Results from multiple samples provide evidence for content, discriminant, and criterion validity, as well as internal and temporal consistency of the integrated short scale. Self-reports and others’ ratings support both dimensions’ relevance for work-related variables and revealed insights into how others estimate authenticity. Longitudinal data provided evidence for antecedents and consequences and uncovered differences in the malleability of the dimensions.
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Korpała, Małgorzata. "KOŚCIOŁY POKOJU W JAWORZE I ŚWIDNICY – PRACE KONSERWATORSKIE WNĘTRZA I WYPOSAŻENIA, JAKO PRZYKŁAD OCHRONY BUDOWLI WPISANYCH NA LISTĘ ŚWIATOWEGO DZIEDZICTWA." Protection of Cultural Heritage, no. 4 (November 29, 2017): 83–92. http://dx.doi.org/10.24358/odk_2017_04_08.
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Churches of Peace in Jawor and Świdnica, inscribed in the World Heritage List, are unique examples of religious monuments which were created despite many unfavourable circumstances, and survived till today while preserving their original function, decorations and furnishings.The article discusses crucial principles of conservation work in both buildings, which has been carried out since the beginning of the 1990s. Positive results of conservation work, preserving the authenticity of substance, were possible mainly due to inscribing the building in the UNESCO World Cultural Heritage List. Preserving the authenticity of those monuments was the priority during the realised conservation work on the interior decoration and furnishings. That is why the Churches of Peace in Jawor and Świdnica maintained their authentic original décor from the turn of the 17th and 18th century.
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Pessi, Anne Birgitta. "Privatized religiosity revisited: Building an authenticity model of individual–church relations." Social Compass 60, no. 1 (March 2013): 3–21. http://dx.doi.org/10.1177/0037768612472592.
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Gunawan, Sri, Sri Yunan Budiarsi, and Sri Hartini. "Authenticity as a corporate social responsibility platform for building customer loyalty." Cogent Business & Management 7, no. 1 (January 1, 2020): 1775023. http://dx.doi.org/10.1080/23311975.2020.1775023.
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Kumar, Boddapati Ganesh, and Abhay Tawalare. "Critical Success Factors for Implementation of Green Building in India." IOP Conference Series: Materials Science and Engineering 1203, no. 3 (November 1, 2021): 032061. http://dx.doi.org/10.1088/1757-899x/1203/3/032061.
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Abstract For the sustainable built environment, Green Building technology is the most widely adopted trend worldwide, however, it is in a nascent stage in India. Even though the use of green building technology is advantageous over the lifecycle of the project, people are hesitant to adopt. Therefore, this study aims at identifying the critical factors affecting the implementation of green buildings in India. For this purpose, an extensive literature review was done to identify factors affecting the implementation of green buildings. In total 27 factors were identified which may be critical for the adoption of green building technology widely in an Indian context. The questionnaire was prepared using the five-point Likert scale. The questionnaire was sent through emails to 150 consultants in India and 52 valid responses received in return. The primary data is analyzed using factor analysis. The critical factors found are time and knowledge constraints; technical constraints; authenticity of research and awareness about Green Building. Though the findings of this study are based on the small sample size, it will be beneficial to the policymakers
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Tosic, Jovana. "Perfumed historic buildings: Issues of authenticity." Spatium, no. 36 (2016): 92–99. http://dx.doi.org/10.2298/spat1636092t.
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Contemporary historical preservation practice includes olfactory preservation as an experimental method of architectural preservation. The implementation of manufactured scents in historic buildings raises important issues of authenticity. This paper focuses on three important issues in the relation between olfactory preservation and authenticity: the importance of phenomenology in memory evocation; the relative character of the authenticity concept; and the significance of social values in historic preservation. This requires a critical examination of charters, documents and theoretical interpretations which reflect a broader concept of authenticity. The paper discusses certain articles of the Venice Charter, the Nara Document on Authenticity, as well as the sense of smell in architectural experience through critical analysis of the theories of John Ruskin, Viollet-le-Duc, Roger Scruton and Juhani Pallasmaa and their concepts of authenticity. Authenticity issues are illustrated by the examples of olfactory preservation: olfactory reconstruction of Philip Johnson?s Glass House; interior restoration and olfactory reconstruction of the Arts Club in Mayfair, London; and the creation process of the perfume brand Arquiste, a meaningful example which relocates the olfactory reconstruction context. These critical analyses raise the question of scent in historic buildings as a value in itself.
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Schneewind, Sarah. "Pavilions to Celebrate Honest Officials: An Authenticity Dilemma in Fifteenth-Century China." Journal of the Economic and Social History of the Orient 65, no. 1-2 (February 18, 2022): 164–213. http://dx.doi.org/10.1163/15685209-12341565.
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Abstract The article centers on the celebration of Wenzhou Prefect He Wenyuan (1385–1457)’s moral integrity in a building called the “Lodge of Spurned Gold.” Building on historian Ying Zhang’s conception of late-Ming Confucian image politics, in which gentrymen and officials faced an “authenticity crisis,” the article introduces a new concept, the “authenticity dilemma.” A person faces an authenticity dilemma when his or her virtue is questioned precisely because it has been celebrated. The article shows that He rejected an illegal gift intended as a bribe, in a way that may have gone against social norms. The monument to his act accorded with orthodox encouragement of honesty in others, being based on celebrations of Han and Tang exemplars. Despite having clashed with bureaucratic colleagues and emperors, He won state recognition for his excellent service to the people of Wenzhou prefecture and until he was promoted to high office at court there was no question about his honesty. Yet his biographer worked hard to argue that He deserved the honors he won in Wenzhou, because changes in personnel policies and factional fighting meant that He was impeached at court for having “stolen a reputation,” based on the building of the Lodge. On the model of the Lodge, a number of other officials, beginning with envoys sent overseas, were honored for their honesty with “Spurned-Gold Pavilions” (que jin ting 卻金亭). Their multiplication and painter Wen Zhengming’s involvement further undermined He’s reputation, sharpening the authenticity dilemma. As a result, earlier stories of He’s life were reshaped to insist on his deep honesty, at the expense of historical details of the incident.
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Sendino, Consuelo, Hortensia Chamorro Villanueva, Gregorio Yáñez Santiago, and Mark Lewis. "The Oldest Convent in Madrid." Collections: A Journal for Museum and Archives Professionals 16, no. 1 (February 26, 2020): 85–93. http://dx.doi.org/10.1177/1550190620904796.
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The Convent of San Julián and San Antonio, almost one thousand years old, is one of the oldest buildings in Madrid (Spain) and one of Madrid’s treasures, not only because of its architecture, but also for its history and the characters linked to its walls. Although the building has undergone several refurbishments for different uses, such as church, center of studies, ecclesiastical prison, hospice, burial place, and private residence, it retains its original connection to the medieval period. We will analyze how the building (through adaptive reuse) and its inherent relationship to the surroundings have changed. The environment, an important factor, forms part of the cultural heritage and can play an important role in visitors’ perception. Finally, we will discuss how the different types of use may or may not affect the authenticity of historic buildings and their identity and the necessity of research of the building history for new repurposing as part of the conservation procedure assessment.
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Veblen, Nora Bryant, Olivia Swedberg Yinger, and Martina Vasil. "Musical Authenticity: Music Therapists’ Perceptions and Practices." Music Therapy Perspectives 39, no. 1 (March 1, 2021): 51–60. http://dx.doi.org/10.1093/mtp/miaa028.
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Abstract Board-certified music therapists (MT-BCs) are expected to provide live music in numerous client-preferred genres, yet often face barriers that prevent them from recreating this music with musical authenticity, defined here as adhering to the expectations of the genre. The purpose of this survey was to investigate the perceptions and practices of MT-BCs (n = 904, 12%) regarding musical authenticity in their own practice. We collected quantitative and qualitative survey data on the importance of musical authenticity, barriers to and strategies for providing music authentically, and the use of electronic technology and the iPad. Descriptive and thematic analyses revealed that MT-BCs value musical authenticity but balance its importance with therapeutic needs and other types of authenticity that are deemed more important. Participants reported that they lacked knowledge of popular genres, functional musicianship, and electronic technology, which created major barriers to providing musical authenticity. Additionally, we found trends related to gender identity and the use of electronic technology in that significantly more male MT-BCs reported using electronic technology compared with female MT-BCs. Overall, however, less than half of the participants reported using either electronic technology or the iPad to increase musical authenticity. With these results in mind, and building on the results of Schippers and Fetterley, we created a model of recontextualization for music therapy practice. This practical tool is intended to guide music therapists to consider multiple issues of authenticity when learning music for clients.
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Tian, Di, Qiongyao Wang, Rob Law, and Mu Zhang. "Influence of Cultural Identity on Tourists’ Authenticity Perception, Tourist Satisfaction, and Traveler Loyalty." Sustainability 12, no. 16 (August 6, 2020): 6344. http://dx.doi.org/10.3390/su12166344.
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Intangible cultural heritage is a natural fit for tourism development due to its extensive cultural and artistic value. Authenticity is important in the development of intangible cultural heritage tourism. This case study considered Celadon Town, a classic scenic spot of intangible cultural heritage in Zhejiang Province, China, to design questionnaires and a research model involving cultural identity, authenticity perception, tourist satisfaction, and traveler loyalty. This model was used to explore the indigenous presentation of authenticity, that is, the “Traditional Firing Technique of Longquan Celadon,” and its impact on tourist satisfaction and loyalty. On the basis of the research model and hypotheses, relevant data were collected through a questionnaire survey, tested, and analyzed using a structural equation model (SEM). Findings indicate that authenticity of intangible cultural heritage has a significant positive effect on destination satisfaction and loyalty, which supplements related research on the authenticity of intangible cultural heritage destinations. This study advocates that building a characteristic town is a unique development mode of intangible cultural heritage tourism. The model integrates the cultural and tourism attributes of intangible cultural heritage. Based on this development model, the study offers related suggestions for the construction of authenticity and the realization of long-term development of tourism destinations.
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Andimarjoko, Prihartomo. "Sustainable Perceived Authenticity in Cultural Tourism: Modeling Alsace and Bali." Academic Research Community publication 2, no. 2 (May 27, 2018): 13. http://dx.doi.org/10.21625/archive.v2i2.246.
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Cultural tourism roughly contributes to 40% of the international tourism arrivals. However, marketing for it is a dilemma between maximizing the economic return and nurturing the culture’s social functions because, in cultural tourism, a culture is a “product” to be “consumed”. Marketers need to attract the “correct” segments of cultural tourism, which have cultural motives as opposed to those of mass tourism. Research shows that attracting such segments can be done through a differentiation based on authenticity. However, in cultural tourism, authenticity is a relative and negotiable term. Perceived authenticity is more applicable than the traditional, objective authenticity. Previous research has been done to understand how authenticity is perceived by tourists but how it changes over a time remains elusive to researchers. This research focuses on the dynamics of perceived authenticity; how it changes over a time. A temporary, hypothetical model is proposed that is subject to a further seeking of variables and their relationships. The research is conducted in two stages: qualitative for building the model and quantitative for confirming it. Two cases will be built i.e. Alsace in France and Bali in Indonesia. The two regions will represent two different points on a spectrum. This research is a work in progress.
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Rakhmanty, Febrione Putri, and Eny Krisnawati. "Study of Adaptive-Reuse Application in Rumah Atsiri (Ex. Citronella Factory), Karanganyar." PROCEEDING INTERNATIONAL CONFERENCE ON ENGINEERING 1, no. 1 (November 28, 2020): 49–55. http://dx.doi.org/10.36728/icone.v1i1.1270.
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Abandoned and unused old buildings are often seen as a waste of land. One of the ways that old buildings can be reused is to use the adaptive-reuse concept, which is an attempt to reuse an old, unused building into a different function from the original function while maintaining the original building values. The purpose of this research is to understand how the Adaptive Reuse concept is applied in Rumah Atsiri Indonesia. Firstly, the data has been collected through literature survey and field survey. Then, analyzed the elements of Rumah Atsiri Indonesia that can be categorized as adaptive reuse examples and have been investigated in the light of the de?ned factors. At the end, according to the result we can find what kind of work that has been done in Rumah Atsiri Indonesia that makes it as a sample of adaptive reuse projects. Rumah Atsiri that we see today is the result of the revitalization of an old factory building with a touch of modern architecture. Revitalization is carried out while maintaining the authenticity of the design of the building. The contrass of materials makes visitors able to distinguish which of the old buildings and which buildings and new elements are added by looking at the materials used.
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Men, Linjuan Rita, and Chun-ju Flora Hung-Baesecke. "Engaging employees in China." Corporate Communications: An International Journal 20, no. 4 (October 5, 2015): 448–67. http://dx.doi.org/10.1108/ccij-11-2014-0079.
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Purpose – Academics and professionals across management and communication fields have increasingly recognized significant contributions of engaged employees to organizations. The purpose of this paper is to investigate the effect of communication channels, and communication attributes of transparency and authenticity on employee engagement in China. Design/methodology/approach – A web survey was conducted with 407 employees randomly selected from a variety of medium-sized and large corporations in China. Findings – The study results show that face-to-face interactions and social media are the most effective channels in building organizational transparency, authenticity, and engaging employees in China. Organizational transparency and authenticity demonstrate strong positive effects on employee engagement. Theoretical and practical implications are discussed. Originality/value – This study was among the first empirical attempts to examine the impact of corporate communication channels on employee engagement in China. It also contributes to the growing literature on corporate transparency and authenticity, two of the major communication trends identified in the twenty-first century.
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Afzali, Hajir, and Sang Soo Kim. "Consumers’ Responses to Corporate Social Responsibility: The Mediating Role of CSR Authenticity." Sustainability 13, no. 4 (February 19, 2021): 2224. http://dx.doi.org/10.3390/su13042224.
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This study uses information processing and stakeholder theories as its conceptual foundation to explore the effect of authenticity on the relationship between corporate social responsibility (CSR) activities and three key customer responses: corporate evaluation, product association, and purchase intention. We conducted a survey in South Korea to test the hypotheses. The results of the analysis of our sample consisting of 417 individuals showed that perceived CSR was positively associated with corporate evaluation, product association, and purchase intention. In addition, the mediating test results indicated that CSR authenticity mediated the relationship between perceived CSR and the three CSR customers’ responses to CSR. This study contributes to research on CSR authenticity and specifically adds to the conversation on the four CSR building blocks, namely, ethical codes, philanthropic contribution, organizational credibility, and resource accommodation in connection with CSR authenticity as a potentially valuable lens in the context of CSR. Managerial implications of these findings are also discussed.
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Amit-Talai, Vered. "In Pursuit of Authenticity: Globalization and Nation Building in the Cayman Islands." Anthropologica 39, no. 1/2 (1997): 53. http://dx.doi.org/10.2307/25605851.
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BASS, S. K. "WELLS COATES' “ISOKON” REVIVED: A CASE STUDY OF BRITISH CONTEMPORARY BEST PRACTICE IN THE RESTORATION OF MODERNIST ARCHITECTURE." Urban construction and architecture 2, no. 4 (December 15, 2012): 11–15. http://dx.doi.org/10.17673/vestnik.2012.04.2.
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This article presents a successful example of the restoration of a building from the 1930s in London the Isokon apartment building in Hampstead by Wells Coates. The article describes the analysis of the condition of this listed English modernist building and the strategy for its restoration according to the principle of authenticity. The methods deployed to restore the monolithic reinforced concrete structure, the roof and the original interiors to accommodate modern appliances and heating systems are detailed.
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Pitaloka, Ayu Ratna, and Yusfan Adeputera Yusran. "Penilaian Keaslian Bangunan De Tjolomadoe Menggunakan Instrumen Nara Grid." Review of Urbanism and Architectural Studies 17, no. 2 (December 30, 2019): 27–40. http://dx.doi.org/10.21776/ub.ruas.2019.017.02.3.
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Physical and non-physical changes that occur in the new building of the ex-Tjolomadoe Sugar Factory is one of the concrete evidences of conservation that implementing adaptive reuse approach in saving this 157-year-old factory construction. Once, this building actively serves as a sugar factory for many decades and then was abandoned for 20 years. Until in 2017, it was revitalized by changing its function from the factory to a cultural center and commercial area, then changed its name to “De Tjolomadoe”. This study aims to assess the authenticity of De Tjolomadoe by using the Nara Grid instrument. The research itself runs by combining qualitative and quantitative method with observations, strengthened by interviews and capturing opinions through questionnaire on various groups of people ranging from the layman to the experts. The result then has analyzed into the Nara grid table. It show that the authenticity of the building is still maintained. There are some changes especially in the interior to accomodate new functions, but does not eliminate the spatial form. The building structure also has strengthened and the addition of architectural elements and interior ornaments to make it more attractive to visitors.
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Abdelmonem, Mohamed Gamal. "ARCHITECTURAL AND URBAN HERITAGE IN THE DIGITAL AGE: DILEMMAS OF AUTHENTICITY, ORIGINALITY AND REPRODUCTION." International Journal of Architectural Research: ArchNet-IJAR 11, no. 3 (November 22, 2017): 5. http://dx.doi.org/10.26687/archnet-ijar.v11i3.1415.
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The archaeology of our built heritage is centred on the understanding of human experiences, rituals and social history that add meaningful narratives to physical fabric, structures and artefacts. The meaning of the building in the collective memory is intrinsically attached to the process by which it was produced and the manner with which it endured a series of critical socio-cultural change. Whilst we cannot live in the past, engaging with historic buildings or walking through traditional urban fabric and alleyways becomes an essential asset of the contemporary urban experience. This paper interrogates the dilemmas of authenticity, originality and legitimacy of the preservation of architectural and urban heritage through digital and virtual technologies. It addresses examples of historic buildings that have changed character, functions or got destroyed during times of wars and conflict. With advanced techniques of recording historic buildings through digital and virtual environments taking a leading role in modern preservation, integrating architectural heritage into the creative economy and income generating activities is critical to their survival in the digital age.
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Cho, Inje, Minseong Kim, and Kiki Kaplanidou. "The role of title sponsor’s philanthropy and team authenticity on fan identity and citizenship behaviors." International Journal of Sports Marketing and Sponsorship 21, no. 1 (September 9, 2019): 148–69. http://dx.doi.org/10.1108/ijsms-09-2018-0093.
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Purpose The purpose of this paper is to examine the relationships between sport team authenticity, fan identity and citizenship behaviors, and how the link between sport team authenticity and fan identity is moderated by sponsor philanthropy. Design/methodology/approach A web survey was distributed to baseball fans in an online community in South Korea. A total of 383 valid answered questionnaires were collected and tested with confirmatory factor analysis and structural equation modeling. Findings The findings suggested interrelationships between sport teams’ brand authenticity and fan identity and between fan identity and citizenship behavior. This work also confirms the moderating effect of a title sponsor’s philanthropic activities on the relationship between sport team authenticity and fan identity. Practical implications A sport team’s effort to maintain authenticity would intensify fan identity levels. Action plans that relate to team’s authenticity among fans are necessary. For example, the team could create a plan for the players to give back to the community by volunteering in community projects with the support of the sponsor. Building a team’s authentic culture with well-integrated philanthropy programs of a title sponsor would benefit the team in sustaining competitive advantages in a market. Originality/value The findings contribute to the literature by demonstrating the role of title sponsor’s philanthropic behavior on the sport industry. The relative importance of the team’s authenticity (congruency and fan orientation) for fan identity was increased when the perception of the sponsor’s philanthropy was high.
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Orlov, Victor, and Oleg Kovalchuk. "Mathematical problems of reliability assurance the building constructions." E3S Web of Conferences 97 (2019): 03031. http://dx.doi.org/10.1051/e3sconf/20199703031.
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The paper deals with a mathematical model of console type based on the nonlinear differential equation having a mobile feature of the General solution (or a mobile singular point). The presence of mobile singular points indicates affiliation of this type of equations to the class of intractable in the general case in of quadratures. This fact, taking into account the interpretation of mobile singular point as the coordinate of structural failure, actualizes the development of an analytical approximate method for solving nonlinear differential equations. Taking into account these features for of structural analysis increases the authenticity of results and reliability of construction.
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Ali Soomro, Tania, and Mohsin A. Soomro. "USING VALUE ASSESSMENT AS A TOOL FOR SAFEGUARDING BUILT HERITAGE “THE CASE STUDY OF EMPRESS MARKET IN KARACHI”." Journal of Research in Architecture and Planning 23, no. 2 (December 25, 2017): 41–64. http://dx.doi.org/10.53700/jrap2322017_5.
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Understanding and documenting the value of a heritage property is of utmost importance. The value of built heritage is basically referred to as an intangible aspect that characterizes its importance, worth, usefulness or the benefits in various dimensions. Heritage is valued not as an intellectual enterprise but it also plays instrumental, symbolic, and other functions in society (Tidwell, 2002). This research paper focuses on analyzing the historical and architectural value of Empress Market building in Karachi which in 1995 was declared protected heritage of Pakistan having an enlistment number 1995-047 under the Antiquities Act, 1975 and the Sindh Cultural Heritage (Preservation) Act 1994 by the Government of Pakistan. To understand the worth of the building and authenticity of that worth, a value based analysis is carried out with the help of applying Nara Grid to its various aspects. Nara grid is an evaluation scheme that helps measure authenticity of a building. A historical timeline of the building phases has been developed to understand the complexity of the structure. Also to gain a better understanding of the building, the architectural value assessment is carried out on the basis of research, architectural works, construction techniques and the structural systems. It also includes an inventory of the significant architectural attributes. Keywords: Value Assessment, Built Heritage, Empress Market, Karachi
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Sprague, Justin. "Ghost in the Kitchen: Multiracial Korean Americans (Re)Defining Cultural Authenticity." Genealogy 6, no. 2 (April 29, 2022): 35. http://dx.doi.org/10.3390/genealogy6020035.
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This scholarly essay explores some techniques that multiracial Korean Americans employ to trouble traditional notions of cultural authenticity as markers for racial/ethnic identity construction. I position multiracial individuals as foils to the common assumptions that cultural authenticity requires “native” lived experience, “full bloodedness”, or a particular level of linguistic competency, in favor of cultural competency, analyzing the web community, HalfKorean.com. The site is a U.S.-based community of multiracial Korean Americans, where narrations of food and Korean motherwork play roles in many elements of the site, and in different ways work to reinforce new and adaptable forms of authenticity. Paying particular attention to the ways that cultural knowledge on the individual level becomes a marker for shaping community, I position Korean motherwork and household practices as vehicles of analysis. These embodied cultural practices inform community building practices, becoming critical variables for multiracial Korean Americans to exert cultural knowledge and expertise, authenticating flexible racial/cultural identities, which is an act of embodying what I term “plastic authenticity”. Multiracial bodies are inherently perceived as racially in-authentic; however, plastic authenticity is a framework that allows for expressions of identity and memory that resist this notion, grounded in their proximity to Korean women/motherhood.
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Qiu, Shuang. "The Modern Timber-Structure Building from the Perspective of Tectonic." Applied Mechanics and Materials 638-640 (September 2014): 2265–68. http://dx.doi.org/10.4028/www.scientific.net/amm.638-640.2265.
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Modern architecture design lays more emphasis on the authenticity and regionality of the building.The basic tectonic principles are the real material performance and real construction expression. Architecture artistic is based on the internal expressive force of the structural system. And the logicality of building structure is given the inner beauty of architectural image. Modern timber-structure building is breaking the fetter of formalism in the aspect of structure performance. Its tectonic methods are making the positive exploration in terms of the architectural context inheritance.
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Ventola, Mauro, and JIM GARRISON. "Building the Institutions of the Future: a Conversation with Jim Garrison." Integral Transpersonal Journal 12, no. 12 (March 2019): 54. http://dx.doi.org/10.32031/itibte_itj_12-vm-gj4.
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This first contribution to the Integral Transpersonal Journal is the transcript of a conversation held in June 2015 at Pettenasco (Novara) during the “Feeding the Soul” International Festival organized by the Integral Transpersonal Institute in collaboration with EUROTAS. The core of the conversation with Jim Garrison concerns the identification of the nature of what philosopher Ortega Y Gasset has defined “the mission of our time”, and how to take part in it fully. In the conversation several angles of this mission are explored: the gap between inner powers and outer powers (R. Assagioli; A. Korzybski) and the importance of filling this ontological gap as well as the challenge that the nature of this mission presents to the young generations (creating the institutions of the future) the necessary qualities to do one’s part (integrity, responsibility, authenticity, commitment), the worldviews to overcome in order to build a new human civilization (capitalism, patriarchy, conventional religions), the call to education for a new form of humanity and the decisive role of hyper-complexity and the importance of taking the resolution of being our future and to discover the personal myth which is guiding our lives. KEYWORDS Inner powers, outer progression, hyper-complexity, technology, ontological deficit, mission of our time, generations, business, project, paradigm, capitalism, Abrahamic religions, patriarchy, revolution, cosmic consciousness, Gaia, structure, future, courage, commitment, responsibility, authenticity, context, integrity, hyper-complexity, impact, personal myth.