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1

Savina, Olga, and Sergey Pentegov. "IMPROVING THE METHODOLOGY FOR ASSESSING THE COMPETITIVENESS OF PRODUCTS AS A TOOL FOR IMPROVING THE ECONOMIC SECURITY OF AN ENTERPRISE." Man: crime and punishment 32, no. 2 (2024): 274–86. http://dx.doi.org/10.33463/2687-1238.2024.32(1-4).2.274-286.

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The article shows the importance of effective product competitiveness management to ensure the economic security of the enterprise. A conceptual scheme for assessing the competitiveness of products and methods of its application are presented, competitiveness indicators are determined, complex qualitative and economic indicators and an integral indicator of competitiveness are calculated using the example of products of enterprises of the leather industry. Based on the analysis of competitiveness indicators, the place of the products of the studied enterprise among similar products of competin
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2

Pavlova, O., and I. Oliinyk. "Integral management of the competitiveness level of agricultural machine-building enterprises products." Galic'kij ekonomičnij visnik 69, no. 2 (2021): 110–17. http://dx.doi.org/10.33108/galicianvisnyk_tntu2021.02.110.

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Under the conditions of strengthening competition for each enterprise, preserving and increasing the competitiveness of production is an integral and necessary attribute of the successful modern company. It is proved that the determining condition for the success of management decisions to strengthen products' competitive position in the markets is an objective and timely quantitative assessment of the competitiveness of products. It is determined that the quantitative assessment of the complex indicator of the level of product competitiveness should be carried out on the basis of the integrat
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3

Stefan, Bojnec, and Ferto Imre. "Export competitiveness of the European Union in fruit and vegetable products in the global markets." Agricultural Economics (Zemědělská ekonomika) 62, No. 7 (2016): 299–310. http://dx.doi.org/10.17221/156/2015-agricecon.

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The research provides evidence on the fruit and vegetable products export competitiveness of the European Union (EU-27) member states in the global markets. The revealed comparative advantage index is used to analyse the levels and compositions in the export competitiveness by differentiated fruit and vegetable products. Most of the EU-27 member states experienced revealed comparative disadvantages in the fruit and vegetable products in the global markets. Spain and the Netherlands experienced the most robust results of the revealed comparative advantages between 2000 and 2011 and among fruit
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4

Peresichnyi, Mykhailo, and Svitlana Peresichna. "Culinary Products Competitiveness with Functional Purpose." Restaurant and Hotel Consulting. Innovations 2, no. 1 (2019): 84–93. https://doi.org/10.31866/2616-7468.2.1.2019.170414.

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Relevance. Under market conditions, product competitiveness is a dynamic phenomenon. Originality and uniqueness of production can increase its competitiveness, and with the help of patenting to protect and extend. The production of health food products, including cereal dishes, which ensure the stability of the physical, people’s physiological and metabolic conditions, it is recognized as a promising and relevant direction of the domestic restaurant industry development. The harmonious combination of high taste, nutritional value and therapeutic and prophylactic orientation provides
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5

Dvorský, Ján, Martin Čepel, Mihaela Simionescu, and Pavol Ďurana. "The Influence of Competitiveness on Start-up in SMES Segment." E+M Ekonomie a Management 24, no. 1 (2021): 102–17. http://dx.doi.org/10.15240/tul/001/2021-1-007.

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The paper aims to identify important factors for competitiveness (CF – Competitive environment, FF – Narrower business environment), which impact start-up in a segment of SMEs. In regards to the defined aim, survey-based research was conducted with enterprises operating in the SME segment. Three 312 enterprises in the Czech Republic and 329 enterprises in the Slovak Republic were approached during this research. The multiple linear regression was used: (a) to quantify the relationship between the variables, (b) to identify the most critical indicator of QBE, and also to verify the scientific h
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6

Fedik, O. V. "Design of measures to increase the competitiveness of agricultural enterprises." Uzhhorod National University Herald. Series: Law, no. 63 (August 9, 2021): 205–8. http://dx.doi.org/10.24144/2307-3322.2021.63.36.

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The functioning of enterprises is possible while ensuring the competitiveness of products produced by enterprises, this is especially true for various forms of ownership of agricultural enterprises, because it is their economic activity and, accordingly, their products is one of the most important strategic vectors of Ukraine's economy. It is extremely important to design measures that are based on a strategic approach, and in the application of which it will be possible to increase the competitiveness of agricultural products that will ensure high economic efficiency and enable them to take a
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7

Ghufran, Ali, and Waqar Ahmad. "The Impact of AI-Enhanced Digital Marketing Strategies on Consumers’ Purchase Intention for Lifestyle Products." Cihan University-Erbil Journal of Humanities and Social Sciences 9, no. 1 (2025): 77–85. https://doi.org/10.24086/cuejhss.v9n1y2025.pp77-85.

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The impact of Artificial intelligence (AI)-powered digital marketing practices on consumer purchase intention toward lifestyle goods is the focus of this research and aims at analyzing the mediating role of consumer motivation (CM) in the relationship between consumer attitude (CA) and purchase behavior (PB) toward lifestyle products. The study uses descriptive research design to understand CA, motivation, and PB. The study is based on 577 responses collected from Uttar Pradesh state (India). Structural equation modeling was carried out with the help of SmartPLS. Evidence shows a robust relati
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8

Zakshevsky, Vasily G., Irina P. Bogomolova, Natalia S. Rodionova, and Dmitry V. Shaykin. "Implementation of projects in the field of product diversification as a factor of increasing the economic potential of an industrial enterprise." Economy of agricultural and processing enterprises, no. 7 (2022): 26–34. http://dx.doi.org/10.31442/0235-2494-2022-0-7-26-34.

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The modern business market has such properties as: high competition, volatility, dynamism, instability, unpredictability, high determinism. Based on this, each player must build an adequate strategy of behavior and development of the appropriate niche to ensure a steady increase in sales of their products. In the market segment of meat products there is a large number of participants and there is a fairly wide range of products. Based on this, the most promising companies use modern tools to promote their products and win consumer preferences. One of these tools is product diversification. Thi
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9

Kovalchuk, Olha. "BRANDING AS AN EFFECTIVE MARKETING STRATEGY FOR THE COMPETITIVENESS OF THE DAIRY INDUSTRY." Green, Blue and Digital Economy Journal 1, no. 2 (2020): 14–19. http://dx.doi.org/10.30525/2661-5169/2020-2-3.

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The purpose of the paper is to justify the theoretical concept, to identify the main trends and develop practical recommendations for the use of branding by dairy companies to increase their competitiveness. Methodology. To achieve results, it is necessary to develop the theoretical foundations of branding; to consider the current state and trends of the dairy market in Ukraine; to analyze the experience of other countries using branding; determine the role of branding in the marketing strategy of the dairy industry. Results. The article proves the growing role of branding in ensuring the comp
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10

Katlishin, Oleg Ilyasovich. "Evaluation of competitiveness, classification and calculation of customs payments of chicken breeds realized on the market." Revista Amazonia Investiga 9, no. 27 (2020): 391–400. http://dx.doi.org/10.34069/ai/2020.27.03.43.

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The development of industrial production of poultry products is a permanently relevant task for all regions of Russia, including Perm Region, since chicken meat is a daily commodity of the population because of its reasonable price and high consumer properties. However, today there is no comprehensive scientific understanding of issues related to determining the competitiveness of poultry meat products, this scientific topic requires a study of the competitiveness of chicken meat products presented on the regional market. All this determines the relevance of the study. The purpose of the scien
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11

Bintang Ramadhan, Elisa Pirda Sari, Julira Julira, et al. "Pengaruh Diferensiasi Produk, Strategi Harga, dan Saluran Distribusi terhadap Daya Saing Produk Vaseline di Kalangan Mahasiswa di Palangkaraya." JUMBIWIRA : Jurnal Manajemen Bisnis Kewirausahaan 4, no. 2 (2025): 57–75. https://doi.org/10.56910/jumbiwira.v4i2.2449.

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This study aims to analyze the influence of product differentiation, pricing strategy, and distribution channels on the competitiveness of Vaseline products among university students in Palangkaraya. The research adopts a quantitative approach using a survey method, with data collected through questionnaires distributed to 100 student respondents. Data analysis was conducted using the Partial Least Squares (PLS) method with the assistance of SmartPLS 3.0 software. The findings indicate that product differentiation, pricing strategy, and distribution channels have a positive and significant imp
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12

Bal-Prylypko, L. V., B. I. Leonovа, E. R. Starkova, and M. Z. Paska. "Production of meat dries snacks: prospects and competitiveness." Scientific Messenger of LNU of Veterinary Medicine and Biotechnologies 20, no. 90 (2018): 79–83. http://dx.doi.org/10.32718/nvlvet9016.

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The article presents the results of the study of consumer expectations on the example of the “standard” sample of meat dries snacks. The purpose of the work is to study consumer expectations of raw meat products and to study the competitiveness of this product on the Ukrainian market, as well as the impact of quality on this indicator. Nutrition is one of the main determinants of human health. In recent years there has been a disturbance of the nutrition structure due to changes in the rhythm of life and a decrease in the consumption of biologically valuable nutrition components. Unfortunately
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13

САФРОНОВА, О. Н., and Л. А. МИЗЮРКИНА. "THE ROLE OF THE FORMATION OF COMMUNICATION POLICY IN THE CONDITIONS OF INCREASING THE COMPETITIVENESS OF THE ORGANIZATION." Экономика и предпринимательство, no. 6(155) (August 2, 2023): 1435–40. http://dx.doi.org/10.34925/eip.2023.155.6.269.

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В статье представлены гипотезы формирования коммуникативной политики в условиях повышения конкурентоспособности организации. Современная концепция повышения конкурентоспособности организации требует намного разносторонней деятельности, чем просто проведение приемлемой ценовой политики и доведение производимых товаров до целевого сегмента рынка. Помимо этого, организации должны взаимодействовать с реальными и потенциальными клиентами, конкурентами, поставщиками и другими заинтересованными лицами. The article presents hypotheses of the formation of communicative policy in the conditions of incre
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14

Vasyliev, S. V. "Legal Basis of State Support for Creating Innovative Medicinal Products." Law and Safety 81, no. 2 (2021): 21–26. http://dx.doi.org/10.32631/pb.2021.2.02.

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The study is focused on the legal regulation of state support for the creation of innovative medicinal products. Establishment of the measures of state support for scientific research for creating innovative medicinal products within legislative acts and by-laws should help to increase the competitiveness of the pharmaceutical industry in Ukraine.
 The government declares the provision of support for scientific research in the field of creating innovative medicinal products. The legislation establishes the conditions for registering an innovative project, provides the maintenance of the R
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15

Costales Montenegro, Roberto Isaac, Francis Jacqueline Brito Martinez, Carmen Raquel Erazo Matute, and Victor Gabriel Avalos Pañafiel. "Analysis of the management of segment 1 of cooperatives in the Cayambe canton and its regulations in the case of Ecuador." Salud, Ciencia y Tecnología - Serie de Conferencias 4 (January 1, 2025): 1363. https://doi.org/10.56294/sctconf20251363.

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A comprehensive study was conducted on the Savings and Credit Cooperatives of segment 1 in the Cayambe Canton, Pichincha province. The objective of the study was to evaluate the competitiveness of these cooperatives through a detailed analysis of their financial information for the year 2023. The research was theoretically based and proposed strategies that could improve the financial services offered to its members.The methodology used included a financial analysis that examined key indicators, such as profitability, non-performing assets, total portfolio delinquency and liquidity, as well as
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16

M. Ya. Imramziyeva, N. A. Gumar, A.T. Issaeva, and Z. U. Dzhubalieva. "THE INTRODUCTION OF INNOVATIVE TECHNOLOGIES IN THE ACTIVITIES OF MODERN BANKS." Bulletin of Toraighyrov University. Economics series, no. 3.2024 (September 30, 2024): 158–71. http://dx.doi.org/10.48081/srfh6320.

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Currently, traditional creative financial solutions are undergoing significant transformations, giving rise to new services designed for end users. Although the banking sector remains the main advanced segment for new technological solutions in the global financial market, it faces competition from emerging fintech companies. The integration of high-tech solutions enables banks to enhance the competitiveness of their offerings and redefine how these products are developed and distributed. A critical factor in boosting a bank’s competitiveness through innovative products is the rapid developmen
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17

РУСИН, В. А., В. И. НАЙДЕНКОВ, И. М. КУБЛИН, and А. А. ВОРОНОВ. "COMPETITIVENESS AND ENVIRONMENTAL SUSTAINABILITY OF THE OIL REFINING INDUSTRY: PROBLEMS AND DEVELOPMENT VECTOR." Экономика и предпринимательство, no. 2(163) (May 9, 2024): 81–87. http://dx.doi.org/10.34925/eip.2024.163.2.009.

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В статье рассматриваются проблемы конкурентоспособности и экологической устойчивости предприятий нефтеперерабатывающей отрасли страны. Проведен анализ текущих проблем, связанных с хозяйственной деятельностью предприятий и экологическим загрязнением окружающей среды, а также энергетической эффективностью производства продуктов переработки углеводородов. Предлагаются пути решения данных проблем, включая внедрение инновационных технологий в технологические и производственные процессы, улучшение качества в сегменте готовых нефтепродуктов и объемов переработки углеводородного сырья. The article ana
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18

Marković, Milan, and Ivana Marjanović. "The Importance of Fruit and Vegetables in the External Trade of the Republic of Serbia." Economic Themes 59, no. 4 (2021): 497–513. http://dx.doi.org/10.2478/ethemes-2021-0028.

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Abstract The main goal of the research is to consider and compare the importance of fruits and vegetables in external trade in goods of the Republic of Serbia. According to the Standard International Trade Classification (SITC), “Vegetables and Fruit” is a division that is dominant in Serbian exports of agricultural and food products, and it is necessary to investigate its competitiveness. The key tools used in the analysis are the coverage of imports by exports, then the Contribution to the Trade Balance (CTB) index, as well as the analysis of unit values of exports and imports, in order to c
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19

Zhukova, M. V. "The financial stability of corporations: theoretical aspect." Voprosy regionalnoj ekonomiki 34, no. 1 (2018): 161–65. http://dx.doi.org/10.21499/2078-4023-2018-34-1-161-165.

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Financial sustainability of corporations is an important multifactorial phenomenon that determines the competitiveness, solvency and capacity of the corporation to innovation and expanded reproduction. In connection with the complex and multipartite financial stability of corporations, the many writers who studied in this field, have different conceptual approaches to the interpretation of this financial category. The financial stability of corporations depends on external and internal factors, priority of which are: competition in the corporate segment, as effective demand for the products, f
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20

Shulga, Maryna. "Assessment of the Prospects of Enterprise Development Based on the Level of Competitiveness." Modern Economics 22, no. 1 (2020): 125–30. http://dx.doi.org/10.31521/modecon.v22(2020)-20.

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Introduction. The modern economy is constantly developing and becoming an increasingly complex system. Therefore, due to the modern realities of the market economy, one of the main and urgent tasks of the company is to ensure the proper quality of products. The purpose of this task is to gain an advantage over competitors and take a leading position in the existing market. Assessment of the level of product quality in comparison with other representatives of the industry forms the concept of “competitiveness”. Competitiveness is one of the central categories of modern economics; it has a decis
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21

Rosita, Nani. "Analysis of Work Performance and Export Competitiveness in Province of Indonesia." SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS 1, no. 3 (2017): 277. http://dx.doi.org/10.29259/sijdeb.v1i3.277-296.

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The purpose of this study is to analyse the export performance of provinces in Indonesia, the effect of export and capital stock on the long-term and short-term economic growth of Indonesia and the competitiveness of provinces in exporting Indonesia’s leading products. The panel data from 33 provinces in Indonesia from 2000-2016 is used in this study. The secondary data is consist of gross regional domestic product (GRDP), export value and gross fixed capital formation (GFCF). Export performance is measured using regional export performance index meanwhile, the effect of export and capital sto
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22

Rosita, Nani. "Analysis of Work Performance and Export Competitiveness in Province of Indonesia." SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS 1, no. 3 (2017): 277. http://dx.doi.org/10.29259/sijdeb.v1i3.33.

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The purpose of this study is to analyse the export performance of provinces in Indonesia, the effect of export and capital stock on the long-term and short-term economic growth of Indonesia and the competitiveness of provinces in exporting Indonesia’s leading products. The panel data from 33 provinces in Indonesia from 2000-2016 is used in this study. The secondary data is consist of gross regional domestic product (GRDP), export value and gross fixed capital formation (GFCF). Export performance is measured using regional export performance index meanwhile, the effect of export and capital sto
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23

BELONOZHKO, Lydia N., Valentina A. IGNATENKO, and Vladimir V. MAYER. "Environmental Mechanisms to Improve the Quality Control System for the Enhancement of Production Competitiveness." Journal of Environmental Management and Tourism 10, no. 3 (2019): 687. http://dx.doi.org/10.14505//jemt.v10.3(35).23.

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The purpose of the article is to study the specifics of creating, promoting products and ecology control of quality in the practice of domestic enterprises, as well as forming recommendations for improving the quality system of environmental management to improve product competitiveness in modern conditions. In the process of research, system analysis, economic analysis, ecology analysis and synthesis, statistical and analytical methods, generalization, systematization, structuring were used. It is revealed that the increasing competition, the diversity of the same goods in the same price segm
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24

Vovk, Kateryna. "European Tourism Clusters: Directions for Restoring the Competitiveness of Ukrainian Tourism." Економіка і регіон/ Economics and region, no. 4(91) (December 12, 2023): 79–86. https://doi.org/10.26906/eir.2023.4(91).3197.

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The article examines the state of tourism development in Ukraine during the war. It considers the experience of countries that survived the war. It is determined that the purpose of such trips is to support the country's residents and pilgrimages. The consequences of the military conflict are a change in the tourist heritage and an increase in demand for black and military tourism products. The clustering of the countries of the European region was carried out using the TTCI indicators for 2007-2019 in order to identify a potential cluster for Ukraine. The results of the cluster analysis showe
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25

Syafi'i, Ahmad. "Analisis Strategi Pengembangan Unit Pelaksana Teknis Pengembangan Benih Holtikultura di Lingkungan Dinas Pertanian Provinsi Jawa Timur." Journal of Community Service and Society Empowerment 2, no. 02 (2024): 256–64. http://dx.doi.org/10.59653/jcsse.v2i02.791.

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This research aims to carry out a strategic analysis of the development of the Seed Development Technical Implementation Unit within the East Java Province Agricultural Service. The results of the SWOT Analysis and General Electric (GE) analysis show that the Technical Implementation Unit for Horticultural Seed Development (UPT PB Horticulture) has strengths and challenges in industrial competition. Horizontal and vertically integrated development strategies are need to overcome competitive challenges and utilize existing strengths. Internal and external integration, together with intensive an
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Zvyagintseva, Natalya, and Kristina Kochishvili. "Key Development Trends Competition in the Product Segments of the Brokerage Services Market of the Russian Federation." Bulletin of Baikal State University 33, no. 2 (2023): 257–70. http://dx.doi.org/10.17150/2500-2759.2023.33(2).257-270.

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The development of competition between professional participants in the securities market engaged in brokerage activities is inseparably linked with the growth of the competitiveness of brokerage organizations in the framework of improving the quality of the services and products they provide. In this regard, improving the competitiveness of brokerage organizations is an indispensable condition for developing competition in the brokerage market, and hence increasing the investment attractiveness of the securities market of the Russian Federation. The article examines the activities of brokerag
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27

Sparemberger, Ariosto, Pedro Luís Büttenbender, and Cristian Sparemberger. "Regional development and competitiveness: the study of a company in northwest Rio Grande do Sul." International Journal of Scientific Management and Tourism 10, no. 6 (2025): e1244. https://doi.org/10.55905/ijsmtv10n6-035.

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This study aims to analyze the competitiveness of a metalworking industry located in the Northwest region of Rio Grande do Sul. For this analysis, Porter’s (1986) five forces model was used. The methodology adopted was exploratory, descriptive, and based on a case study. Information was collected through in-depth interviews with company managers and analyzed through content analysis. The results indicate that, according to Porter’s five forces model, the threat of substitute products or services and the bargaining power of suppliers are high. Additionally, there is intense rivalry among existi
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28

Gurina, M. A., and Yu V. Rumyantseva. "Competitiveness Management of Goods Based on the Application of the Theory of Attractive Quality N. Kano (on the example of JSC “Sagunovsky Meat Processing Plant”)." Proceedings of the Voronezh State University of Engineering Technologies 80, no. 4 (2019): 426–35. http://dx.doi.org/10.20914/2310-1202-2018-4-426-435.

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The study substantiates the idea that the key task of managing competitiveness is the proof of the viability of the goods produced and the creation of conditions for the struggle for the consumer with the help of modern methods of ensuring customer satisfaction. Under these conditions, models of demand formalization and determining the competitiveness of products become particularly relevant. The Noriaka Kano model of attractiveness is considered, which makes it possible to single out the existing features of products of a particular manufacturer that are not found in competing analog products
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YAKUBENKO, Yuliia, and Serhii KOBERNIUK. "TOOLS FOR INCREASING THE COMPETITIVENESS OF ENTERPRISES USING MARKETING COMMUNICATIONS." Herald of Khmelnytskyi National University. Economic sciences 316, no. 2 (2023): 274–80. http://dx.doi.org/10.31891/2307-5740-2023-316-2-44.

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The general composition of the marketing toolkit of enterprises is summarized. The goal of the study was the formation of tools for increasing the competitiveness of agricultural enterprises by means of marketing communications. The place of marketing communications of enterprises in the general system of the marketing mix is shown. The general criteria of competitiveness of agricultural enterprises are outlined. The directions and means of using marketing communications in order to strengthen the competitiveness of agrarian business entities have been determined, in particular by groups: (1)
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YAKUBENKO, Yuliia, and Nataliya POLYOVA. "TOOLS FOR INCREASING THE COMPETITIVENESS OF ENTERPRISES USING MARKETING COMMUNICATIONS." Herald of Khmelnytskyi National University. Economic sciences 314, no. 1 (2023): 266–72. http://dx.doi.org/10.31891/2307-5740-2023-314-1-40.

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The general composition of the marketing toolkit of enterprises is summarized. The goal of the study was the formation of tools for increasing the competitiveness of agricultural enterprises by means of marketing communications. The place of marketing communications of enterprises in the general system of the marketing mix is shown. The general criteria of competitiveness of agricultural enterprises are outlined. The directions and means of using marketing communications in order to strengthen the competitiveness of agrarian business entities have been determined, in particular by groups: (1)
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31

Umarov, Khasan S. "EXPORT CREDIT AGENCY SACE AS A TOOL OF STIMULATING ITALIAN EXPORTS." EKONOMIKA I UPRAVLENIE: PROBLEMY, RESHENIYA 12/9, no. 141 (2023): 71–79. http://dx.doi.org/10.36871/ek.up.p.r.2023.12.09.009.

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At the current stage of international trade development, export credit agencies, being specialized state institutions designed to support exports and investments abroad through the use of complex credit and insurance instruments, are beginning to play an increasingly dominant role in the system of state stimulation of foreign economic activity. One of the largest export credit agencies in the world, in terms of the volume of support and financial products offered, is the Italian export credit agency SACE. This article is devoted to analytical review of the activity of the Italian export credit
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32

Szakály, Zoltán, Orsolya Szigeti, and Viktória Szente. "Analysis of consumer habits and attitudes on the Hungarian beef and rabbit market." Applied Studies in Agribusiness and Commerce 3, no. 1-2 (2009): 67–70. http://dx.doi.org/10.19041/apstract/2009/1-2/7.

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As a consortium partner the authors took part in a research project aiming at the development of high added value, healthy and environment friendly animal products. From among the products developed by the consortium (rabbit meat, omega3-fatty acid enriched beef, goose liver from non forcible feeding, selenium-, vitamin-E and natural color enriched eggs) the present study describes the results concerning beef and rabbit meat. The given products are chosen because they are produced in and exported from Hungary in considerable quantities and their competitiveness can be further improved. In orde
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САМОЙЛИК, Юлія, та Максим ВЕРНИГОРА. "СТРАТЕГІЧНІ ПЕРСПЕКТИВИ РОЗВИТКУ АГРОПРОДОВОЛЬЧОГО СЕКТОРУ В УМОВАХ ГЛОБАЛЬНОЇ ЦИРКУЛЯРНОЇ ЕКОНОМІКИ". Herald of Khmelnytskyi National University. Economic sciences 318, № 3 (2023): 378–85. http://dx.doi.org/10.31891/2307-5740-2023-318-3-58.

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The article establishes that an urgent priority direction for Ukraine is to ensure the appropriate level of agriculture competitiveness under the conditions of Industry 4.0, i.e. “Agriculture 4.0” and the global circular economy. Important strategic measures on the way to change have been highlighted. It has been found that achieving the competitiveness level of the economy’s agri-food sector under the global circular economy conditions involves solving a number of strategic tasks: 1) an innovative breakthrough that can be achieved with the help of the “green revolution” in the field of agricu
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Hlushchenko, Ya I., and O. V. Ozharovska. "ANALYSIS OF INTERNATIONAL COMPETITIVENESS OF AGRO-INDUSTRIAL COMPLEX OF UKRAINE AND COUNTRIES OF THE WORLD IN THE CONDITIONS OF INDUSTRY 4.0." THEORETICAL AND APPLIED ISSUES OF ECONOMICS, no. 48 (2024): 44–55. http://dx.doi.org/10.17721/tppe.2024.48.5.

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The article is devoted to the international competitiveness of the agro-industrial complex of Ukraine and the countries of the world that are its largest competitors: Brazil, China, India, Turkey and the United States. The purpose of the article is to determine the advantages and problems of international competitiveness of the domestic agro-industrial complex in comparison with the largest competing countries in the context of technological development and implementation of Industry 4.0. The results obtained can be used in the creation of a a concept for improving the international competitiv
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Turakulov, Murot, Nodirjon Tursunov, and Shavkat Alimukhamedov. "Development of technology for manufacturing molding and core mixtures for obtaining synthetic cast iron." E3S Web of Conferences 365 (2023): 05006. http://dx.doi.org/10.1051/e3sconf/202336505006.

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The article presents the technology for manufacturing molding and core sands for producing synthetic cast iron and also describes the scheme of the molding-pouring line. The composition and properties of core mixtures are reflected. Shows the process of preparing the molding sand using a mixing runner.The relevance of the topic lies in the fact that the increase in cargo transportation in the world places increased demands on cast iron used to manufacture railway parts and sets new challenges in the field of metallurgy, while reliability and durability are the most important of them. The fulfi
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Xia, Yuhao. "A Review of Localization Marketing Strategy of Starbucks in China." Advances in Economics, Management and Political Sciences 66, no. 1 (2024): 291–95. http://dx.doi.org/10.54254/2754-1169/66/20241247.

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This study explores the localized marketing strategy of Starbucks, a world-renowned coffee chain brand, in the Chinese market, as well as the challenges and opportunities it faces. This article comprehensively analyzes Starbucks' localized marketing strategy in the Chinese market through an extensive search of relevant literature, including consumption grading and peripheral product sales. The literature review method helps to comprehensively understand the implementation and effectiveness of Starbucks strategy in the Chinese market. This study found that Starbucks has adopted multi-level loca
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Kydyrbaeva, E. O., S. K. Baidybekova, and A. G. Tolamisova. "Current state, internal reserves and ways to increase the competitiveness of livestock farming in the Republic of Kazakhstan." Problems of AgriMarket, no. 1 (March 30, 2024): 93–102. http://dx.doi.org/10.46666/2024-1.2708-9991.08.

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Relevance - the livestock industry occupies a strategic position in the economy of all countries because it supplies the population with affordable food products, thereby ensuring food security of states and regions. Purpose –livestock products market in Kazakhstan and its impact on the state of agro-industrial production are considered; monitoring of agricultural producers by the number of farm animals; analysis of volumes and comparative advantages of livestock products for various categories of farms; identifying the main problems and prospects for diversification industries. When conductin
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Chygryn, Olena, Liliia Khomenko, and Glib Kalitai. "Marketing strategies for ensuring sustainable competitive development of enterprises." 14, no. 14 (December 30, 2021): 107–18. http://dx.doi.org/10.26565/2310-9513-2021-14-11.

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The article deals with green competitiveness advantages for companies. The green competitive development is considered to be an essential condition to provide a high level of sustainable social and economic development. The authors systematized scientific investigation of the key determinants of the green competitiveness according to the marketing, technological, innovative, communicative, stakeholders, qualitative, level, fiscal and ethic approaches. The primary purpose of the study is to analyse the preconditions for promotion the green competitiveness of enterprises and analyse the influenc
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Letícia Remondini, Amanda, Pedro Paulo Liberato Gomes, and Rafael Medeiros Hespanhol. "ANÁLISE DA ESTRATÉGIA DE INOVAÇÃO NO SETOR DE ENTRETENIMENTO AUDIOVISUAL SOB A PERSPECTIVA DO CICLO DE VIDA DO PRODUTO." COLLOQUIUM EXACTARUM 10, Especial (2018): 94–99. http://dx.doi.org/10.5747/ce.2018.v10.nesp.000164.

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This article approaches the strategy as a theme, this being one of the areas of Production Engineering, which is responsible for the sectorial analysis of products and services, pondering environments in order to generate competitive advantages through the elaboration of strategies to maintain alliances and networks throughout the jail. In this area, the product life cycle, stands out, which has its trajectory defined in four phases, ranging from its introduction in the market until its decline. From a qualitative analysis and case study method and comparison, with the aid of bibliographical r
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Hendarti, Henny, Yuliana Lisanti, and Surachman Darmawan. "Investment Analysis of Modeling Website for Marketing of Cooperative with Cost Benefit Analysis Method." Advanced Science Letters 21, no. 4 (2015): 631–34. http://dx.doi.org/10.1166/asl.2015.5888.

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Country However this is not directly proportional to the huge number of people who use the services of the cooperative. To improve the competitiveness of cooperative, website that allows members/customers to search products and information related to cooperatives is made. Then, it analyzed using the method of making a website with 7 stages of internet marketing and the method of calculating the cost-benefit analysis to conduct an analysis of the investment value of the website creation. So far, Cooperative’s marketing has been done conventionally. Cooperative has not been able to reach the onl
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Uran Maravić, Maja, Daniela Gračan, and Marina Barkiđija Sotošek. "“Old cruise” – New growing segment of Croatian nautical offer." Pomorstvo 30, no. 2 (2016): 99–104. http://dx.doi.org/10.31217/p.30.2.1.

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While in the world cruising considers the emergence, especially for Croatian coast, ports and ships, it can be concluded that it is still a specific form of tourism. In Croatia, in the last few years a segment of small cruisers has been developed. A “mini” does not have the same meaning as in the world of cruising. This name in the world means a time-limited travel to large ships while in Croatia, size, date available ships, as well as their capacity for receiving passengers imposed by this title just because it does not have the mega-cruisers. The development of old timers cruise prompted the
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Dremukhin, M. A., and V. N. Nagovitsin. "Strategic planning of the company's development path through the development and manufacture of a ground segment of satellite communications." Spacecrafts & Technologies 6, no. 3 (2022): 218–24. http://dx.doi.org/10.26732/j.st.2022.3.07.

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The creation of rocket and space production led to the powerful development of the industrial potential of the region and its individual cities. Therefore, the development of this direction is an urgent task. The article proposes to create an additional direction for the development and manufacture of large-sized antenna reflectors for ground antenna stations. As a material in the manufacture of segments and components of the reflector, use composite materials and the formation of products is carried out by a relatively inexpensive method according to the principle of vacuum infusion. This dir
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Boangmanalu, Sunaman, and Indrawati Indrawati. "effect of marketing mix on purchasing decisions modified with variables of education level and monthly allowance (Study on By.U products)." Journal of Multidisciplinary Academic Business Studies 2, no. 2 (2025): 357–70. https://doi.org/10.35912/jomabs.v2i2.2675.

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Purpose: The cellular operator industry in responding to the need for connectivity and digital services continues to evolve. Answering these challenges, Telkomsel as the largest operator in Indonesia continues to strive to provide the best service in the midst of competition. One of them is the youth segment as a great potential and in terms of market is still not dominant. In Central Jakarta, Telkomsel's youth market segment is still not dominant. The presence of by.U which specifically targets this segment is a solution to increase customers. In improving the market and competitiveness, comp
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Rodríguez-Márquez, Ritssy Liney, Isaac Enrrique Bracho-Navarro, and Franklin Alejandro Angulo-Rangel. "Innovation as a Foundation of Competitiveness of Smes on the Colombo-Venezuelan Frontier." Revista de Gestão Social e Ambiental 18, no. 10 (2024): e09324. http://dx.doi.org/10.24857/rgsa.v18n10-239.

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Objective: This article is the result of a research carried out in a group of SMEs with the objective of analyzing innovation in this business commercial segment. Innovation has become a determining factor for the success of modern organizations due to their ability to generate products and services that satisfy customer needs. Theoretical Framework: Several authors with extensive research experience were consulted in order to add a theoretical construct to the research regarding innovation in organizations. Method: The methodology adopted for this research was executed under a quantitative, d
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Aidarov, T. A., A. N. Ramashova, M. O. Daurbayeva, and V. I. Mustafayeva. "Perspective directions of economic cooperation between Kazakhstan and Uzbekistan in the vegetable oils segment." Bulletin of "Turan" University, no. 1 (March 31, 2024): 170–86. http://dx.doi.org/10.46914/1562-2959-2024-1-1-170-186.

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The main purpose of this article is to demonstrate mutually beneficial cooperation between Kazakhstan and Uzbekistan in order to increase the competitiveness of products and improve the position of these countries in the world market of vegetable oils. During the study, factors and conditions of cooperation between Kazakhstan and Uzbekistan in the vegetable oil sector were considered. Concepts related to modernization were analyzed. Investment cooperation opportunities in the field of joint cultivation of crops in Kazakhstan for further export to Uzbekistan, the conclusion of a forward-looking
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Francia, Daniela, Giampiero Donnici, Gian Marco Ricciardelli, and Gian Maria Santi. "Design for Six Sigma (DFSS) Applied to a New E-Segment Sedan." Sustainability 12, no. 3 (2020): 787. http://dx.doi.org/10.3390/su12030787.

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“Innovation activities” means all the scientific, technological, organizational, financial and commercial steps aimed at implementing innovation. Some innovation activities are themselves innovative, others are not new, but they are necessary for the implementation of innovation, such as Research and Development not linked to a specific innovation. Innovation has a close reference to the economic market, that is to say with the users of the innovated product: if these are not sufficiently developed they are not able to understand it and appreciate it. Innovation, making the process better, gen
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Зарічна, Т. П., Н. О. Брагар, А. С. Гоцуля, and Т. С. Британова. "Research of the domestic market of medicinal products used for diseases of the nasal cavity." Farmatsevtychnyi zhurnal, no. 6 (December 27, 2024): 25–35. https://doi.org/10.32352/0367-3057.6.24.02.

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Diseases of the nasal cavity have a significant impact on overall health, as the nasal cavity is an important part of the respiratory system and performs significant functions in protecting the body. Well-known pathologies such as rhinitis, sinusitis, nasopharyngitis, and allergic rhinitis are common diseases that most people face throughout their lives. The study of the domestic market of medicinal products used in the treatment of nasal cavity diseases is extremely relevant today. In the context of the global pandemic, various viral or bacterial diseases with a decrease in immunity against t
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Sekletsova, Ol'ga. "Competitive Status of the Enterprise as a Production Factor." Bulletin of Kemerovo State University. Series: Political, Sociological and Economic sciences 2020, no. 3 (2020): 387–96. http://dx.doi.org/10.21603/2500-3372-2020-5-3-397-407.

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Competitiveness ensures the effectiveness of the enterprise both in the long and short term of its activity within a particular market segment. This criterion reflects the enterprise's ability to meet the needs of customers and use available resources. It reflects the conformity of products to market requirements, as well as their qualitative and quantitative characteristics. Ice cream production sector will continue to grow in the medium term, and the industry's prospects will depend on the effective marketing policy. The present research assessed the competitiveness of Kemerovo Khladokombina
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Ar-Rozi, A. M., and Saptana. "Avocado fruit supply chain management in West Java." IOP Conference Series: Earth and Environmental Science 892, no. 1 (2021): 012087. http://dx.doi.org/10.1088/1755-1315/892/1/012087.

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Abstract Avocado is one of the leading fruit commodities with high competitiveness and a source of growth for farmers’ welfare in rural areas in Indonesia. This paper aims to analyze the performance of avocado supply chain management in the Garut and Bandung Districts. The analysis focused on five components of supply chain management: planning source of avocado, procurement, processing, distribution, and receiving of products. Data collection is conducted through survey methods and focus group discussion (FGD) with actors on each supply chain node according to purpose and market segment. The
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Zatsarynin, Serhii. "Market Segmentation of Innovative Products Using Genetic Algoritms." Marketing and Digital Technologies 5, no. 2 (2021): 67–74. http://dx.doi.org/10.15276/mdt.5.2.2021.6.

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One way to increase the company's competitiveness is to find new market niches. The market niche is the result of innovations that stimulate hidden, potential demand, as a result of which the company, developing a new market, avoids intense competition and receives a higher rate of return. It is proved that the growing number and complexity of tasks in the field of marketing research, working with a large amount of information, leads to the need to group data. The aim of the study is to develop a universal approach to solving the problem of market segmentation of innovative products based on a
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