Academic literature on the topic 'The music business'

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Journal articles on the topic "The music business"

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Ehrlich, Cyril, Roger Wallis, and Krister Malm. "World Music Business." Musical Times 126, no. 1703 (1985): 28. http://dx.doi.org/10.2307/962442.

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Iffan, Muhammad. "Pengembangan Business Model Canvas bagi Usaha Kecil Triple 3 Music Bandung." Indonesian Community Service and Empowerment Journal (IComSE) 3, no. 1 (2022): 198–203. http://dx.doi.org/10.34010/icomse.v3i1.5936.

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In the current digital era, business actors need new strategies to survive in business competition, one of which is by following the development of e-commerce in order to expand the market. Triple 3 Music Bandung is a small business engaged in selling musical instruments and podcasts. The aim of this article was to convey understanding to Triple 3 Music Bandung and other parties about the business development. The method chosen in this Community Service activity was to conduct interviews with the owner of Triple 3 Music Bandung and make observations on these businesses in order to determine business development strategies using Business Model Canvas analysis. The result of this activity is the proposed of a new strategy that can be implemented in the development of the Triple 3 Music Bandung business based on the nine elements in the Business Model Canvas. The business strategy that has been implemented by the business owner of Triple 3 Music Bandung is quite good, however, it is necessary to develop a business strategy to maximize potential. It is hoped that with the new business strategy, Triple 3 Music Bandung can strengthen its market position and can increase its competitive advantage in competition with similar businesses so as to improve business performance. Keywords: Business Model Canvas, Small Enterprise
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McCain, Claudia. "Music Business Information Resources." Music Reference Services Quarterly 8, no. 2 (2002): 1–13. http://dx.doi.org/10.1300/j116v08n02_01.

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Wolfe, Christopher. "The Business of Music." Perspectives: Journal of the Early Childhood Music & Movement Association 4, no. 1 (2009): 26. http://dx.doi.org/10.1386/ijmec_0107_1.

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Wolfe, Christopher. "This Business of Music." Perspectives: Journal of the Early Childhood Music & Movement Association 4, no. 1 (2009): 27. http://dx.doi.org/10.1386/ijmec_0116_1.

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Wolfe, Christopher. "The Business of Music." Perspectives: Journal of the Early Childhood Music & Movement Association 4, no. 1 (2009): 27. http://dx.doi.org/10.1386/ijmec_0126_1.

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Parker, Kellis E. "The Business of Music." International Jazz Archive Journal 02, no. 2 (1999): 36–50. http://dx.doi.org/10.2307/44747478.

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Cohen, Marci, and Grover Baker. "Takin’ Care of Business: Music Business Reference." Music Reference Services Quarterly 18, no. 3-4 (2015): 157–63. http://dx.doi.org/10.1080/10588167.2015.1091691.

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Penn, William, and Michael Fink. "Inside the Music Business: Music in Contemporary Life." Notes 47, no. 3 (1991): 803. http://dx.doi.org/10.2307/941925.

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Bustinza, Oscar F., Ferran Vendrell‐Herrero, Glenn Parry, and Vasileios Myrthianos. "Music business models and piracy." Industrial Management & Data Systems 113, no. 1 (2013): 4–22. http://dx.doi.org/10.1108/02635571311289638.

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Dissertations / Theses on the topic "The music business"

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Davydenko, Ihor Olehovych. "Management in the music business." Thesis, Київський національний університет технологій та дизайну, 2019. https://er.knutd.edu.ua/handle/123456789/13058.

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Wagner, Romain. "Restaurant with classical music concerts: Developing a business plan." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-194260.

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The goal of this master's thesis is to develop the concept of a restaurant located in Paris, playing weekly live classical music concert, to test this concept through existing literature, potential customers and develop a full business plan. The first part of the thesis investigates theoretical background and a test of the concepts to potential customers. The first is composed of four main topics: factors influencing customer's loyalty in a restaurant, the influence of the physical environment, the effect of music on the atmosphere's perception and associated purchasing behaviour in a restaurant and finally key success factors in the restaurant industry. The second part will be composed of three sub-parts, the first stating the goal of the survey, the second how the survey was realised and the third will present the results and conclusions. The second major part of the thesis is the development of the concept after it was confirmed in the previous part. It is composed of a business plan, the latter describing the concept, the market, the business model, marketing strategy & plan, management, development plan and risks. Financial data will be provided in annexes.
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Murray-Noel, Jeanelle Lemol. "Small Business Profitability Strategies in the Music Recording Industry." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/6072.

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With the rise of digital technologies, consumers can stream music content, which has made it more difficult for music companies to be profitable. Small business owners in the music recording industry in the West Indies have found this trend particularly challenging, affecting their profitability. This multiple case study explored the adoption of disruptive technologies by small business owners in the music recording industry to increase profitability. The research population included 5 small business owners in the music recording industry in the West Indies who successfully adapted to the changes in the industry's business model and whose businesses are profitable. Christensen's theory of disruptive innovation served as the conceptual framework for this study. Data from face-to-face, semistructured, in-depth interviews, observations, and analysis of internal company documents were collected and triangulated. Within-case analysis was used to understand the general meaning of the participants' responses. Each case was described and themes were identified. Cross-case analysis was used to compare the 5 case descriptions and identify 5 cross-cutting themes. These 5 themes included focus on live performances, focus on marketing and building a brand, adopt innovations in all functions of the business, diversify income streams, and adopt vertical integration strategies. The implications for positive social change include the potential to increase the profitability of small businesses in the recording industry in the West Indies by sharing the strategies emerging from the study. Profitable businesses can lead to improved livelihoods of the small business owners and their families.
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Wennlo, Alexander, Adam Falk, and Victor Zhang. "The Business of Production Music : A Value Chain Approach to the Swedish Market for Production Music." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-20232.

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Within this thesis we map the Value-Chains of the Swedish market for Production Music. The reason behind this is that the authors believe this sub-segment of the music industry to be relatively unexplored by business research. Thus increased knowledge should increase transparency for all market actors. We have gathered previous research regarding value chains in the music industry and compare this research to empirical findings on the Production Music Industry.  These findings are primarily gathered from three interviews with individuals in well informed positions within the industry. The three interviews are also backed up by secondary information found through industry websites and other vendors. Analysis indicates that there are two general forms of Value-Chains in the Production Music Industry that are significantly different from each other, and that these are either centered around the Swedish Performing Rights Organization STIM, or the relatively new internet based music library called Epidemic Sound. Specific forms of value delivered back and forth within these value chains consists of everything from education and coaching in production techniques, to monetary compensation and recognition. Analysis also shows that while there is a rather big difference in how the two general value chains are constructed, there seems to be less variation when it comes to how these value chains are governed.
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Murray, Teresa Ann. "Thomas Morley and the business of music in Elizabethan England." Thesis, University of Birmingham, 2010. http://etheses.bham.ac.uk//id/eprint/1247/.

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Thomas Morley’s family background in Norwich and his later life in London placed him amongst the educated, urban, middle classes. Rising literacy and improving standards of living in English cities helped to develop a society in which amateur music-making became a significant leisure activity, providing a market of consumers for printed recreational music. His visit to the Low Countries in 1591 allowed him to see at first hand a thriving music printing business. Two years later he set out to achieve an income from his own music, initially by publishing collections of light, English-texted, madrigalian vocal works. He broadened his activities by obtaining a monopoly for printed music in 1598 and then by entering into a partnership with William Barley to print music. Unfortunately Morley died too soon to reap the full financial benefit of what appears to have been a profitable business. Whilst Morley’s personal ambitions were curtailed by his early death, his publishing activities and the model he provided for contemporary composers led to the creation of a substantial body of nearly one hundred and seventy editions and reprints of music suitable for domestic performance, many of which continued to be used for many years.
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Hartley, Daniel. "Image, money, music : more than business, less than autonomous self." Thesis, University of Liverpool, 2013. http://livrepository.liverpool.ac.uk/11317/.

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The role of musical opportunity in the future commercial and cultural viability of North-West England is secured by social and economic policy that emphasises the contribution of musical entrepreneurs and consumers to creative industries of the region. Yet though opportunity and opportunity recognition have become prominent policy concerns through scholars' response being restricted to attempts to explain their quantity and performance before or after the event of practice clear distinction has been made between entrepreneurs and their historical and institutional habitats and status and wealth have been posed unquestioned as central motivations. In turn conceptual abstractions have reproduced visions of practical and instrumental economic men or powerless and inert human black boxes that are thrown around by socio-economic movements like other 'non-producers' and scholars' capacity to study the nature of musical opportunities within human experience has been limited. Musical opportunities are of especial value for understanding the nature of entrepreneurial opportunities and practice more widely because it is within the experience that commercial setting may provoke organizational creativity. This doctoral thesis aims to understand the nature of musical opportunity as experienced by musical entrepreneurs operating in and around the Mersey basin of North-West England and distinguish how musical opportunities can contribute to understanding entrepreneurial practice more widely. The normative conceptual abstraction away from experience is reversed, so that opportunity becomes articulated by the entrepreneurial imagination. Situating opportunities within everyday imaginative experiences, clear distinction between producers, consumers, habitats falls away, and a range of entrepreneurial experiences are revealed that relate critically to the assumption that opportunity recognition is driven by sober calculations and interests in wealth and status. A multi-sited longitudinal ethnographic approach employing narrative and observational research techniques participates with different moments and different territories of musical opportunity and entrepreneurial practice that find their presence in relation to each other. The findings show that musical opportunities are often at odds with the current manifestation of opportunity in the management studies literature because its 'rationality' is less affording of space to imagine and create and can often omit significant personal and social connections. Musical organization is shown to be co-created as entrepreneurs resist or are unable to reproduce opportunities that are distinctly commercial. Rather than restricted to purely artistic or commercial interests, musical opportunity is animated amidst the interplay of human resources like entrepreneurial imagination and versatility and the historical and institutional settings musical entrepreneurs and consumers encounter throughout their lives. This maintains the authority of opportunity recognition for understanding organizational creativity through posing the experience in raw and mobile state: imagination.
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Carboni, Marius Julian. "Marketing strategies in the UK classical music business : the significance of 1989." Thesis, University of Hertfordshire, 2011. http://hdl.handle.net/2299/5740.

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The process by which the classical music business operates in the UK changed significantly through the marketing of a classical music recording which took place in 1989. EMI’s recording of Vivaldi’s work Four Seasons with the violinist Nigel Kennedy was given a unique marketing campaign for a classical music recording. Instead of the traditional marketing approach for a classical music release, pop marketing techniques were employed. In a different but related development, in 1990, the first of the Three Tenors concerts was held in Rome to mark the final match of the 1990 Fédération Internationale de Football Association’s (FIFA) world cup competition. The success of this second record campaign lay in the novelty of three tenors performing together at a football competition. The result was classical music achieving worldwide exposure through global radio and television broadcasts. Both case studies help further classical music as a form of popular culture. Earlier precedent demonstrates pieces of classical music being used for adverts or films and becoming popular. For example Ravel’s Bolero was used in a seduction scene in the film 10 between Bo Derek and Dudley Moore in 1984, and by ice-skaters Torvill and Dean in the same year for the final of the 1984 Winter Olympics. Another example is Orff’s Carmina Burana sections of which have been used for aftershave and lager adverts as well as being sung at football matches. Because the reach of the audience is larger than that in a traditional classical music setting, the pieces achieve a mass cultural perspective in this context. My thesis examines the impact that the success of the Four Seasons and Three Tenors releases had on the classical music business and the development in marketing and selling techniques that emanated from their success. Examples of marketing campaigns post the Four Seasons are included to show the extent of non-traditional classical marketing techniques used subsequently by the classical music industry, some of which I devised and implemented. My research also analyses how trading over the internet has had an impact on the music business as a whole, and how the classical music sector has followed the pop area of the music industry in creating different ways of selling to traditional and new consumers through online trading. This part of the thesis focuses on the period between 2000-2010, especially from 2006 when developments in this field progressed. My study will draw on a Case Study approach using multiple data collection methods. Also employed is descriptive analysis using a combination of qualitative and quantitative techniques, in particular through industry reports. The reasons for the sales success of both recordings are examined in my thesis. The Four Seasons achieved 2 million sales and an entry into the Guinness Book of Records as the best-selling classical music recording of all time at that point. The recording of the 1990 Three Tenors concert and the successive recordings of similar concerts in 1994 and 1998 led to these albums becoming the all-time best-selling classical recordings. For example, worldwide sales for the 1990 recording reached over 12 million CDs, cassettes and videos combined and 23 million for the 1990, 1994 and 1998 Three Tenors recordings. These projects not only gave increased exposure to the classical music genre by expanding its traditional consumer reach, they also created a force for change in business models affecting the marketing and visibility of classical music since 1989. A further significant factor in the success of these vocal recordings (as well as the chance for classical music to be heard outside its traditional boundary) was the use of the arresting aria Nessun dorma from Puccini’s opera Turandot. This was sung by Pavarotti and used by the BBC for all its programmes broadcasting the 1990 football matches in the competition. The effect of internet selling and downloading on the music business was encouraged by the creation of Apple’s iTunes program in 2001. The invention of the iPod in 2002 and the legal entity of Napster in 2004 led to much increased accessibility of music. For classical music with its long movements and being part of a slow-moving market (compared to pop music), this area of the business only witnessed an increase in activity through the expansion of Broadband nationally during 2006 and 2007, reaching 70% in 2009 (discussed on page 90, chapter 4). Since then, the growth of classical music e-tailers has forged a new way of operating in the classical music field. The thesis will give examples of the leading companies trading over the internet and their influence on the classical music market. Contributions from practitioners in the music business inform my thesis through their own witnessing of changes in the classical music business since the Four Seasons campaign. My own experience as a former Head of Press and Promotion for both Decca Classics and EMI Classics, and also currently as a marketing and business consultant for classical music organisations, offers a useful and relevant addition to my research. My contribution to knowledge is to identify the adaptation of pop music marketing tools by the classical music industry over a 20 year time frame. My close involvement in the EMI Four Seasons campaign places me in a unique position to identify and evaluate the significance of the publicity campaign of that recording not only at that time but in the years that followed.
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Sörendal, Fredrik, Anders Berg, and Jörgen Fransson. "Competitiveness in the Music Industry : A study of the Swedish Music Companies." Thesis, Jönköping University, JIBS, Business Administration, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-730.

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Bennett, James. "Strategies for Achieving Profitability in the Music Streaming Service Business Model." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/6170.

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Although the rapid growth of the music streaming industry has led to record levels of global music consumption, many leaders in the music streaming industry have not developed a financially sustainable business model for music streaming. This descriptive single case study focused on strategies that some global music streaming service leaders used to generate sustainable profits through their business models. Christensen's theory of disruptive innovation served as the conceptual framework for this study. Semistructured interviews with the chief executive officer and 4 senior managers of a leading music streaming service in southeastern Asia were analyzed to identify themes. Secondary data collected for this research included practitioner reports, government reports, company documentation, and peer-reviewed journal articles. During data analysis, I used method triangulation to generate insights regarding the key themes identified in the literature review. Analysis of the data revealed strategies that global music streaming leaders used to generate profits: (a) optimization of the firm's dynamic capabilities, (b) optimization of the subscription and freemium business models, and (c) a deliberate focus on the niche of local music. The findings of this study could be useful to music streaming service leaders who need to generate sustainable revenues and lack the strategies to do so on their own as well as to music streaming leaders who want their service to implement a disruptive innovation strategy. Additionally, the findings of this study might promote social change by generating awareness of proven strategies leading to sustainable profits for music streaming services and job security for artists who contribute to sustaining or increasing local economies cash flows and taxable incomes.
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Castro, Carlos. "The performing arts are in need of entertainment to survive as a business." FIU Digital Commons, 2005. http://digitalcommons.fiu.edu/etd/2081.

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Performing Arts organizations are experiencing economic distress due to high levels of competition and smaller numbers of customers. This study presents strategies on how to have an advantage over competitors as to business survival. The financial situation of the performing arts organizations in the United States is also affected by how consumers decide to spend their leisure time. People, who have no free time because of their day to day activities, are most likely to spend their scarce leisure time with the children, family, or friends. Surveys have revealed that many people are interested in attending the performing arts but they do not actually attend any arts events for various reasons. The major reason for this disparity between interest and attendance is lack of accessibility and/or resources: time; money (ticket prices); ticket availability equal to customer satisfaction; and audience convenience and etiquette. In conclusion, performing arts organizations need to understand their audience's needs and concerns thru marketing research to effectively incorporate entertainment into their programming and continue to be profitable business.
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Books on the topic "The music business"

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Simpson, Shane. Music business. Warner Bros. Music, 1994.

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McGuire, Doug. Music business and monkey business. AuthorHouse, 2010.

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McGuire, Doug. Music business and monkey business. AuthorHouse, 2010.

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Patten, Kevan. Music business contracts. Patten Sound, 1993.

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Music business agreements. Waterlow, 1989.

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Andrew, Blake. The music business. B.T. Batsford, 1992.

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Slay Carr, Cheryl. Music Business Careers. Routledge, 2019. http://dx.doi.org/10.4324/9781351058391.

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The music of business: Business excellence fused with music. [Createspace Independent Publishing Platform], 2012.

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Weissman, Dick. Understanding the music business. Prentice Hall, 2010.

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Weissman, Dick. Understanding the music business. Prentice Hall, 2010.

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Book chapters on the topic "The music business"

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Weissman, Dick. "Music Publishing." In Understanding the Music Business. Routledge, 2017. http://dx.doi.org/10.4324/9781315558769-7.

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Harborth, Hannes. "Grundlagen zu Mobile Music." In Mobile Business. Gabler Verlag, 2005. http://dx.doi.org/10.1007/978-3-322-88989-8_12.

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Morrow, Guy. "Music Video Production." In Music Business Research. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-48114-8_5.

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Morrow, Guy. "Music Video Dissemination." In Music Business Research. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-48114-8_6.

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Fort, Timothy L. "Music and Business Ethics." In Encyclopedia of Business and Professional Ethics. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-319-23514-1_1175-1.

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Weissman, Dick. "The International Music Business." In Understanding the Music Business. Routledge, 2017. http://dx.doi.org/10.4324/9781315558769-10.

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Zybina, Karina. "Recording music, making business." In Phonographic Encounters. Routledge, 2021. http://dx.doi.org/10.4324/9781003006497-11.

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Fort, Timothy L., and Todd Haugh. "Music, business and peace*." In Music, Business and Peacebuilding. Routledge, 2021. http://dx.doi.org/10.4324/9781003017882-12.

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Graham, Phil. "John Watson, Music Manager." In Music Business Research. Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-02143-6_4.

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Graham, Phil. "Shane Simpson, Music Lawyer." In Music Business Research. Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-02143-6_7.

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Conference papers on the topic "The music business"

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Dyce, Andrew, and Richard Smernicki. "Bridging the Gap: Music Business Education and the Music Industries." In MEIEA Educators Summit 2018. Music and Entertainment Industry Educators Association, 2018. http://dx.doi.org/10.25101/18.20.

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Rolston, Clyde. "Using Movies to Teach Music Business." In MEIEA Educators Summit 2019. Music and Entertainment Industry Educators Association, 2019. http://dx.doi.org/10.25101/19.37.

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Li, Hanchao, David Yee Fan Zuo, Xiang Fei, Kuo-Ming Chao, Ming Yang, and Chaobo He. "Music Definition Language & Music Manipulation Language: A Coding Scheme for Music Representation and Storage." In 2017 IEEE 14th International Conference on e-Business Engineering (ICEBE). IEEE, 2017. http://dx.doi.org/10.1109/icebe.2017.44.

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Serrano Soliva, Miriam, and Conrado Enrique Carrascosa López. "Live music, the new, safer and more effective pill on the market. A case study with hemodialysis patients in a hospital." In 3rd International Conference. Business Meets Technology. Editorial Universitat Politècnica de València, 2021. http://dx.doi.org/10.4995/bmt2021.2021.13688.

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Abstract People are more vulnerable to presenting anxiety, depression, nervousness, unfavorable quality of life, when they face situations that can threaten their life. Among these situations we find the disease, medical treatments and surgical interventions as the main ones on the list. When people get sick they endure very big and sudden changes in their lives, income, aggressive treatments, endure physical pain, these changes usually generate an unfavorable mood situation to face the disease, and in most cases worsen the previous clinical situation . Throughout history there has always been an awareness of the positive effects that music produces on people and society. Music is applied in education, in the expression of emotions, and also in the healing of patients and in many other situations. We can say that music and medicine are two closely related disciplines, with music being increasingly used as an adjuvant in different pathologies. The objective of our study was to verify the effect of classical music heard live on patients, in this case kidney patients undergoing hemodialysis (HD), who have listened to live music while receiving treatment at the Manises hospital.
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Rahadian, Okta Purnama, Mira Hidayati, Martin Sujono, Abba Suganda Girsang, and Sani Muhammad Isa. "Business Intelligence For a Digital Music Content Provider." In 2018 Indonesian Association for Pattern Recognition International Conference (INAPR). IEEE, 2018. http://dx.doi.org/10.1109/inapr.2018.8627051.

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Farukhi, Imraan, and Ulf Oesterle. "The Music Business, Blockchain and NFTs: The Future of Music Ownership, Merchandising and Monetization." In MEIEA Summit 2021. Music and Entertainment Industry Educators Association, 2021. http://dx.doi.org/10.25101/21.13.

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"SURVEY OF CONSUMERS’ DECISION MAKING PROCESS FOR ONLINE MUSIC SERVICE." In International Conference on E-business. SciTePress - Science and and Technology Publications, 2008. http://dx.doi.org/10.5220/0001908302290234.

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Dan, Cheng, Li Xiaojun, and Xie Zhongfeng. "The Effect of Educational Technology on Learning Burnout of Music Majors in Music Theory Course." In 2010 International Conference on E-Business and E-Government (ICEE). IEEE, 2010. http://dx.doi.org/10.1109/icee.2010.546.

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Samuel Saragih, Harriman. "Music for the Generation-Z, Quo Vadis." In 2016 Global Conference on Business, Management and Entrepreneurship. Atlantis Press, 2016. http://dx.doi.org/10.2991/gcbme-16.2016.157.

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Schefer-Wenzl, Sigrid, and Mark Strembeck. "Modeling Context-Aware RBAC Models for Business Processes in Ubiquitous Computing Environments." In 2012 Third FTRA International Conference on Mobile, Ubiquitous, and Intelligent Computing (MUSIC). IEEE, 2012. http://dx.doi.org/10.1109/music.2012.29.

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Reports on the topic "The music business"

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Cunningham, Stuart, Marion McCutcheon, Greg Hearn, Mark Ryan, and Christy Collis. Australian Cultural and Creative Activity: A Population and Hotspot Analysis: Sunshine Coast. Queensland University of Technology, 2020. http://dx.doi.org/10.5204/rep.eprints.136822.

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The Sunshine Coast (unless otherwise specified, Sunshine Coast refers to the region which includes both Sunshine Coast and Noosa council areas) is a classic regional hotspot. In many respects, the Sunshine Coast has assets that make it the “Goldilocks” of Queensland hotspots: “the agility of the region and our collaborative nature is facilitated by the fact that we're not too big, not too small - 330,000 people” (Paddenburg, 2019); “We are in that perfect little bubble of just right of about everything” (Erbacher 2019). The Sunshine Coast has one of the fastest-growing economies in Australia. Its population is booming and its local governments are working together to establish world-class communications, transport and health infrastructure, while maintaining the integrity of the region’s much-lauded environment and lifestyle. As a result, the Sunshine Coast Council is regarded as a pioneer on smart city initiatives, while Noosa Shire Council has built a reputation for prioritising sustainable development. The region’s creative economy is growing at a faster rate that of the rest of the economy—in terms of job growth, earnings, incomes and business registrations. These gains, however, are not spread uniformly. Creative Services (that is, the advertising and marketing, architecture and design, and software and digital content sectors) are flourishing, while Cultural Production (music and performing arts, publishing and visual arts) is variable, with visual and performing arts growing while film, television and radio and publishing have low or no growth. The spirit of entrepreneurialism amongst many creatives in the Sunshine Coast was similar to what we witnessed in other hotspots: a spirit of not necessarily relying on institutions, seeking out alternative income sources, and leveraging networks. How public agencies can better harness that energy and entrepreneurialism could be a focus for ongoing strategy. There does seem to be a lower level of arts and culture funding going into the Sunshine Coast from governments than its population base and cultural and creative energy might suggest. Federal and state arts funding programs are under-delivering to the Sunshine Coast.
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McIntyre, Phillip, Susan Kerrigan, and Marion McCutcheon. Australian Cultural and Creative Activity: A Population and Hotspot Analysis: Coffs Harbour. Queensland University of Technology, 2021. http://dx.doi.org/10.5204/rep.eprints.208028.

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Coffs Harbour on the north coast of NSW is a highway city sandwiched between the Great Dividing Range and the Pacific Ocean. For thousands of years it was the traditional land of the numerous Gumbaynggirr peoples. Tourism now appears to be the major industry, supplanting agriculture and timber getting, while a large service sector has grown up around a sizable retirement community. It is major holiday destination. Located further away from the coast in the midst of a dairy farming community, Bellingen has become a centre of alternative culture which relies heavily on a variety of festivals activated by energetic tree changers and numerous professionals who have relocated from Sydney. Both communities rely on the visitor economy and there have been considerable changes to how local government in this region approach strategic planning for arts and culture. The newly built Coffs Harbour Education Campus (CHEC) is an experiment in encouraging cross pollination between innovative businesses and education and incorporates TAFE NSW, Coffs Harbour Senior College and Southern Cross University as well as the Coffs Harbour Technology Park and Coffs Harbour Innovation Centre all on one site. The 250 seat Jetty Memorial Theatre is the main theatre in Coffs Harbour for local and touring productions while local halls and converted theatres are the mainstay of smaller communities in the region. As peak body Arts Mid North Coast reports, there is a good record of successful arts related events which range across all genres of music, art, sculpture, Aboriginal culture, street art, literature and even busking and opera. These are mainly managed by passionate local volunteers.
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