Relevant bibliographies by topics / Theories of rhetoric

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers

Academic literature on the topic 'Theories of rhetoric'

Author: Grafiati
Published: 4 June 2021
Last updated: 16 February 2022

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Journal articles on the topic "Theories of rhetoric"

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Mao, Luming. "Thinking beyond Aristotle: The Turn to How in Comparative Rhetoric." PMLA/Publications of the Modern Language Association of America 129, no. 3 (May 2014): 448–55. http://dx.doi.org/10.1632/pmla.2014.129.3.448.

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Any modest attempt in comparative rhetoric to think beyond aristotle and beyond a single culture is enough to reveal Diversity in the use of language to converse, to instruct, and to persuade and in the concepts and theories developed to inform language practices. Since the publication, in 1971, of Robert Oliver's Communication and Culture in Ancient India and China, one of the early studies that recognized the need for and benefits of studying non-Euro-American rhetorics, comparative rhetoric has made significant advances as interest in moving beyond Euro-American-centrism in studies of rhetoric steadily grows. Comparative rhetoric, committed to different ways of knowing and speaking and to different forms of inquiry, investigates across time and space communicative practices that frequently originate in noncanonical contexts and are often marginalized, forgotten, or erased altogether. Acting in response to globalization, comparative rhetoric aims to transform dominant rhetorical traditions and paradigms. As an interdisciplinary enterprise, it intersects with cognate studies and theories to challenge the prevailing power imbalances and patterns of knowledge production.
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Perkins, Mark. "Linguistics and Classical Theories of Rhetoric: Connections and Continuity." I V, no. I (March 30, 2020): 1–9. http://dx.doi.org/10.31703/glr.2020(v-i).01.

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The Connections between ancient approaches to rhetoric, as found in Plato and Aristotle, the prime ancient theorists of rhetoric, and modern linguistic approaches to register and genre theory, as in Hallidayan linguistics, show continuity of thought across the centuries. They also suggest that there may be such things as universal rhetorical principles as evidenced in various schemata. However, ethical considerations comprised an essential part of the ancient view of rhetoric. A major feature of the modern age is the opportunity to employ techniques of persuasion by means of new technological channels such as social media and blogs. As the use of these techniques have ethical consequences, so ethical considerations are becoming more prominent and perhaps should be incorporated into linguistic models of register.
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Jouanno, Corinne. "Michael Psellos on Rhetoric." Studia Universitatis Babeș-Bolyai Theologia Orthodoxa 66, no. 1 (June 30, 2021): 217–38. http://dx.doi.org/10.24193/subbto.2021.1.12.

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"The present paper is focused on Psellos’ letters, which contain a number of remarks on his role as a teacher of rhetoric and as a rhetor active at the imperial court, as well as many comments on his correspondents’ and his own style – including considerations on kinds and levels of style, Atticism and sophistry, and judgements on the great rhetorical models of the past. The examination of all these passages makes it possible to highlight the way Psellos constructs his own image as an expert in rhetoric, familiar with Hermogenean theories, but also heavily influenced by Dionysios of Halikarnassos’ aesthetic conceptions. The great diversity of models with whom he identifies testifies to his stylistic versatility and his frequent adoption of a polemical stance can be read as a claim to independence of mind and originality. Keywords: rhetoric, epistolary genre, levels of style, aesthetic, Atticism. "
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Till, Dietmar. "Affekt contra ars: Wege der Rhetorikgeschichte um 1700." Rhetorica 24, no. 4 (2006): 337–69. http://dx.doi.org/10.1525/rh.2006.24.4.337.

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Abstract This paper pursues the thesis that there was a break in the history of rhetoric around 1700, when the traditional concept of rhetoric as an ars was replaced by that of a rhetoric of emotion. The argument goes back to Quintilians notion of an artificiosa eloquentia. It is demonstrated how, in the early enlightenment, the ars-centered concept of rhetoric was carried over into that of a natural rhetoric which placed the fertile power of emotion above rhetorical tradition. As a result, the currency of ancient theories was permanently diminished.
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Mack, Peter. "Twenty-fourth Annual Margaret Mann Phillips Lecture: Erasmus’ Contribution to Rhetoric and Rhetoric in Erasmus’ Writing." Erasmus Of Rotterdam Society Yearbook 32, no. 1 (2012): 27–45. http://dx.doi.org/10.1163/18749275-00000004.

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This paper claims that Erasmus was the most important and influential theorist of rhetoric in the Renaissance and that Erasmus’ thinking is heavily influenced by rhetoric. After showing that Erasmus wrote the most successful rhetoric textbooks of the sixteenth century and that he ontinued to compose and revise rhetoric books from the 1490s right up to his death in 1536, the paper argues that rhetorical ideas condition Erasmus’ way of thinking and arguing about editing, commentary, and religious teaching. Then the paper analyses in more detail Erasmus’ contribution as a theorist of rhetoric in the areas of: rhetoric and reading, the audience, adaptation of the three genres of classical rhetoric, invention, proverbs, descriptions, comparisons, style, imitation, emotion, and decorum. Finally the paper argues that Erasmus the writer made use of his rhetorical theories but also went beyond the prescriptions of the textbook, discussing the Adages and the Praise of Folly. Erasmus develops the deeply playful originality of his work from the rhetorical principles of declamation, topical invention, irony, ethos, and decorum.
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Price-Thomas, Gareth, and Nick Turnbull. "Thickening Rhetorical Political Analysis with a Theory of Distance: Negotiating the Greek Episode of the Eurozone Crisis." Political Studies 66, no. 1 (August 23, 2017): 209–25. http://dx.doi.org/10.1177/0032321717708764.

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Rhetoric has re-emerged in political analysis. We identify two broad trends in the rhetorical analysis of politics, ‘thin’ and ‘thick’. Thin conceptions view rhetoric as primarily a matter of oratory. In contrast, the proponents of Rhetorical Political Analysis have developed an emerging thick approach, in which rhetorical concepts are applied more broadly and with more depth. However, this approach is significantly limited in its influence because it does not adequately speak to other sub-disciplines in political science, in which non-rhetorical theories are preferred. This shortcoming is addressed by applying Meyer’s new philosophy of rhetoric. The approach supports methodological extension through a theory of practice, grounded in social distance. An analysis of the Greek episode of the Eurozone crisis shows how rhetoric is used by key actors for the purpose of strategic positioning, in concert with non-rhetorical means of distanciation, namely, economic and political relations.
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Palenchar, Michael J. "Concluding Thoughts and Challenges." Management Communication Quarterly 25, no. 3 (June 28, 2011): 569–75. http://dx.doi.org/10.1177/0893318911409670.

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This special issue of Management Communication Quarterly mines the rhetorical heritage to explore the challenges facing those who engage in and critique external organizational rhetoric, setting its sights on helping organizations make society a better place to live. Toward this end, rhetoric focuses on strategic communication influences that at their best result from or foster collaborative decisions and cocreated meaning that align stakeholder interests. This special issue demonstrates the eclectic and complex theories, applied contexts, and ongoing arguments needed to weave the fabric of external organizational communication. Over the years, Robert Heath and others have been advocates for drawing judiciously on the rhetorical heritage as guiding foundation for issues management and public relations activities. Rather than merely acknowledge the pragmatic or utilitarian role of discourse, this analysis also aspires to understand and champion its application to socially relevant ends. In that quest, several themes stand out: (a) In theory and practice external organizational rhetoric weighs self-interest against others’ enlightened interests and choices; (b) organizations as modern rhetors engage in discourse that is context relevant and judged by the quality of engagement and the ends achieved thereby; and (c) in theory and practice external organizational rhetoric weighs relationship between language that is never neutral and the power advanced for narrow or shared interests.
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Cameron, Charles, John S. Lapinski, and Charles R. Riemann. "Testing Formal Theories of Political Rhetoric." Journal of Politics 62, no. 1 (February 2000): 187–205. http://dx.doi.org/10.1111/0022-3816.00009.

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Fatkhiyati, Nurrahma Restia, and Suharno Suharno. "Rhetorical Strategy and Linguistics Features in E-Petition Through Change.org." Lingua Cultura 13, no. 4 (November 7, 2019): 239. http://dx.doi.org/10.21512/lc.v13i4.6104.

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The research explored what types and how rhetorical strategy correlated with the linguistics features in e-petitions through Change.org entitled “KPK dalam Bahaya”. The data were e-petitions collected through Change.org. The analysis was holistically descriptive and included in qualitative research. The approach used critical discourse analysis by Fairclough that was using Fairclough’s three-dimensional framework and the strategy of rhetoric by Aristotle. Those theories helped the researcher to find out how the rhetorical strategy and the linguistics features created persuasive meaning. The findings indicate that euphemism, metaphor, connectives, logical connectors, rhetorical questions, and modality support the rhetoric strategy constructing the meaning beyond the words. Through one of the rhetoric strategies, pathos persuades the readers to agree to the argument and sign the e-petitions. Due to the emotional appeals, all of these language instruments help the rhetoric to provoke the readers significantly.
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Hamilton, Craig. "A cognitive rhetoric of poetry and Emily Dickinson." Language and Literature: International Journal of Stylistics 14, no. 3 (August 2005): 279–94. http://dx.doi.org/10.1177/0963947005054482.

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In this article, I examine three poems by Emily Dickinson. The poems are F372, ‘After great pain, a formal feeling comes’, F598, ‘The Brain - is wider than the Sky’, and F1381, ‘The Heart is the Capital of the Mind,’ from the Franklin edition. In particular, I study the figurative language in these poems, but rather than simply identify figures, I attempt to explain how they function persuasively in cognitive terms. This approach is meant to move rhetorical criticism beyond an exercise in figure identification and towards an exercise in the explanation of the persuasive function of figures. The emphasis on figures owes something to the prominence they play not only in Dickinson’s poetry but in all poetry. One implication of cognitive linguistic theories of figures is that they point towards what I envisage as a cognitive rhetoric of poetry. A cognitive rhetoric of poetry ought to be grounded in classical theories of rhetoric and poetics on the one hand, and in cognitive linguistic theories of figures on the other. Such scope would reveal continuity between the concerns of current critics and the concerns of classical rhetoricians. It would also place equal emphasis on the poet’s production of figurative language and the reader’s comprehensive processing of it. What Dickinson’s poems are meant to reveal, ultimately, is poetry’s profoundly rhetorical nature.
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Dissertations / Theses on the topic "Theories of rhetoric"

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Rynearson, Anne. "Theories of Charter School Action: The Realities Behind the Rhetoric." Scholarship @ Claremont, 2013. http://scholarship.claremont.edu/cmc_theses/666.

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By elucidating the distinct values of charter school advocates, this thesis will draw out unspoken assumptions about the nature of how charter schools function in America’s public school arena. Laying out the framework of three theories of charter school action will enable discussions on charter school policy to start from a shared point of understanding.
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Soyland, A. J. "Describing psychological objects : metaphor and rhetoric in theories of psychology." Thesis, University of Cambridge, 1992. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.240843.

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Gilbert, Gregory Wallace. "The recursive value of non-utilitarian writing as applied to cognitive domain theories." CSUSB ScholarWorks, 1989. https://scholarworks.lib.csusb.edu/etd-project/551.

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Meijering, Roos. "Literary and rhetorical theories in Greek scholia." Groningen : E. Forsten, 1987. http://books.google.com/books?id=YXtfAAAAMAAJ.

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Giroux, Amy Larner. "Kaleidoscopic Community History: Theories of Databased Rhetorical History-Making." Doctoral diss., University of Central Florida, 2014. http://digital.library.ucf.edu/cdm/ref/collection/ETD/id/6277.

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To accurately describe the past, historians strive to learn the cultural ideologies of the time and place they study so their interpretations are situated in the context of that period and not in the present. This exploration of historical context becomes critical when researching marginalized groups, as evidence of their rhetorics and cultural logics are usually submerged within those of the dominant society. This project focuses on how factors, such as rhetor/audience perspective, influence cross-cultural historical interpretation, and how a community history database can be designed to illuminate and affect these factors. Theories of contact zones and rhetorical listening were explored to determine their applicability both to history-making and to the creation of a community history database where cross-cultural, multi-vocal, historical narratives may be created, encountered, and extended. Contact zones are dynamic spaces where changing connections, accommodations, negotiations, and power struggles occur, and this concept can be applied to history-making, especially histories of marginalized groups. Rhetorical listening focuses on how perspective influences understanding the past, and listening principles are crucial to both historians and the consumers of history. Perspectives are grounded in cultural ideologies, and rhetorical listening focuses on how tropes, such as race and gender, describe and shape these perspectives. Becoming aware of tropes—both of self and other—can bring to view the commonalities and differences between cultures, and allow a better opportunity for cross-cultural understanding. Rhetorical listening steers the historian and the consumer of history towards looking at who is writing the history, and how both the rhetor and the audience's perspective may affect the outcome. These theories of contact zones and rhetorical listening influenced the design of the project database and website by bringing perspective to the forefront. The visualization of rhetor/audience tropes in conjunction with the co-creation of history were designed to help foster cross-cultural understanding.
Ph.D.
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Arts and Humanities
Texts and Technology
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Van, Horn Chara Kay. "The Paranoid Style in an Age of Suspicion: Conspiracy Thinking and Official Rhetoric in Contemporary America." Digital Archive @ GSU, 2010. http://digitalarchive.gsu.edu/communication_diss/25.

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The assassination of President John F. Kennedy in 1963 and the terrorist attacks of 9/11 are two events that scarred America and its people. In the aftermath of the assassination and the terrorist attacks, the American public was forced to sift through competing messages existing in the public sphere in order to make meaning out of the events. Although the American government, within a few days of both events, released who was ultimately responsible (Lee Harvey Oswald assassinated President Kennedy and Osama bin Laden and al Qaeda were responsible for 9/11), the people were still left with coming to terms for why such violence occurred. In order to provide a frame from which the American people could view and understand the assassination and the terrorist attacks, two blue ribbon commissions were formed: the Warren Commission, which investigated the assassination of President Kennedy and the 9/11 Commission, which investigated the terrorist attacks. Despite the reports’ purposes, significant segments of the population questioned both Commissions’ conclusions. In both instances, conspiratorial understandings of the events grew after the publication of the reports so that, in the case of the Warren Commission, most of the American public believe Oswald did not act alone and, in the case of the 9/11 Commission, there is growing belief that the government’s failure to predict and prevent the terrorist attacks was the result of a governmental conspiracy. This dissertation seeks to understand why, in our current times, official discourses are unable to prevail over conspiracy theories. This study proposes to illustrate the power of conspiracy discourse by examining it through the lens of official discourses that were designed, in part, to head-off conspiracy beliefs before they gained momentum within the American public. Such an inquiry will provide three main benefits: it will contribute to a more exacting understanding of the rhetorical power of conspiracy arguments in our times; it will provide insight into the relationship between official and conspiracy discourses (especially as they now exist); and, such a study has implications for determining the current direction of political life.
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Peake, Katharine Louise. "Composition heuristics and theories and a proposed heuristic for business writing." CSUSB ScholarWorks, 2007. https://scholarworks.lib.csusb.edu/etd-project/3282.

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Woloshin, Deena. "The World Is Ending! Thanks, Iran: A Qualitative Analysis of Apocalyptic Rhetoric and the Joint Comprehensive Plan of Action." Scholarship @ Claremont, 2018. http://scholarship.claremont.edu/scripps_theses/1139.

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The Joint Comprehensive Plan of Action was signed in 2015 by President Obama and began a political and religious battle that ensued for months in the United States Congress. Two of the main actors in the fight against JCPOA were Christians United for Israel (CUFI), a Christian-Zionist lobby[1], and the American Israel Public Affairs Committee (AIPAC), one of the most prominent pro-Israel lobbies founded and largely supported by Zionist-Jewish Americans[2]. Both organizations deployed tactics of religious and apocalyptic-religious rhetoric to encourage their large and influential constituencies to join them in the fight against the Joint Comprehensive Plan of Action, motivating U.S. citizens otherwise unaware and uninvolved of nuclear proliferation policy to become heavily involved in the process of the political debates surrounding the deal. This paper will seek to answer the questions: How is apocalyptic rhetoric typically conveyed through religious outlets? What then, does the deployment of this tactic say about religion in America in the public sphere? [1] Cohn-Sherbok, Dan. The Politics of the Apocalypse. Oneworld Publications Ltd., Oxford. 2006, pp. 165-166. [2] Waxman, Dov. Trouble in the Tribe. Princeton University Press. Princeton. 2016, pp.4.
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Wood, Matthew Stephen. "Aristotle and the Question of Metaphor." Thesis, Université d'Ottawa / University of Ottawa, 2015. http://hdl.handle.net/10393/32476.

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This doctoral dissertation aims to give a comprehensive and contextual account of Aristotle’s theory of metaphor. The dissertation is organized around the central claim that Aristotle’s definition of metaphor in Chapter 22 of the Poetics, as well as his discussion of it in Book III of the Rhetoric, commit him to what I call a vertical theory of metaphor, rather than to a horizontal one. Horizontal theories of metaphor assert that ‘metaphor’ is a word that has been transferred from a literal to a figurative sense; vertical theories of metaphor, on the other hand, assert that ‘metaphor’ is the transference of a word from one thing to another thing. In addition to the introduction and conclusion, the dissertation itself has five chapters. The first chapter sketches out the historical context within which the vertical character of Aristotle’s theory of metaphor becomes meaningful, both by (a) giving a rough outline of Plato’s critical appraisal of rhetoric and poetry in the Gorgias, Phaedrus, Ion, and Republic, and then (b) showing how Aristotle’s own Rhetoric and Poetics should be read as a faithful attempt to reform both activities in accordance with the criteria laid down by Plato in these dialogues. The second and third chapters elaborate the main thesis and show how Aristotle’s texts support it, by painstakingly reconstructing the relevant passages of the Poetics, Rhetoric, On Interpretation, Categories and On Sophistical Refutations, and resolving a number of interpretive disputes that these passages raise in the secondary literature. Finally, the fourth and fifth chapters together pursue the philosophical implications of the thesis that I elaborate in the first three, and resolve some perceived contradictions between Aristotle’s theory of metaphor in the Poetics and Rhetoric, his prohibition against the use of metaphors in the Posterior Analytics, and his own use of similes and analogical comparisons in the dialectical discussions found in the former text, the De Anima and the later stages of his argument in the Metaphysics. In many ways, the most philosophically noteworthy insight uncovered by my dissertation is the basic consideration that, for Aristotle, all metaphors involve a statement of similarity between two or more things – specifically, they involve a statement of what I call secondary resemblance, which inheres to different degrees of imperfection among things that are presumed to be substantially different, as opposed to the primary and perfect similarities that inhere among things of the same kind. The major, hitherto unnoticed consequence I draw from this insight is that it is ultimately the philosopher, as the one who best knows these secondary similarities, who is implicitly singled out in Aristotle’s treatises on rhetoric and poetry as being both the ideal poet and the ideal orator, at least to the extent that Aristotle holds the use of metaphor to be a necessary condition for the mastery of both pursuits. This further underscores what I argue in the first chapter is the inherently philosophical character of the Poetics and the Rhetoric, and shows the extent to which they demand to be read in connection with, rather than in isolation from, the more ‘central’ themes of Aristotle’s philosophical system.
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Scheuermann, Arne. "Zur Theorie des Filmemachens : Flugzeugabstürze, Affekttechniken, Film als rhetorisches Design /." München : ed. text + kritik, 2009. http://deposit.d-nb.de/cgi-bin/dokserv?id=3086618&prov=M&dok%5Fvar=1&dok%5Fext=htm.

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Books on the topic "Theories of rhetoric"

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K, Foss Sonja, and Griffin Cindy L, eds. Feminist rhetorical theories. Thousand Oaks, Calif: Sage Pub., 1999.

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Recent theories of narrative. Ithaca: Cornell University Press, 1987.

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Recent theories of narrative. Ithaca: Cornell University Press, 1986.

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Matheson, Ann. Theories of rhetoric in the 18th-century Scottish sermon. Lewiston: E. Mellen Press, 1995.

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Saw, Insawn. Paul's rhetoric in 1 Corinthians 15: An analysis utilizing the theories of classical rhetoric. Lewiston: Mellen Biblical Press, 1995.

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Brown, Larry Allen. Political logic: Defeating conservative theories of rationality. Cleveland, Ohio: Decent Hill Publishers, 2010.

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Meijering, Roos. Literary and rhetorical theories in Greek scholia. Groningen: E. Forsten, 1987.

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Ross, Margaret Clunies. Skáldskaparmál: Snorri Sturluson's ars poetica and medieval theories of language. [S.l]: Odense University Press, 1987.

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A primer for writing teachers: Theories, theorists, issues, problems. 2nd ed. Portsmouth, NH: Boynton/Cook, 1992.

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Crusius, Timothy W. Discourse: A critique and synthesis of major theories. New York, NY: Modern Language Association of America, 1989.

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Book chapters on the topic "Theories of rhetoric"

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Kauffeld, Fred J. "Pivotal Issues and Norms in Rhetorical Theories of Argumentation." In Dialectic and Rhetoric, 97–118. Dordrecht: Springer Netherlands, 2002. http://dx.doi.org/10.1007/978-94-015-9948-1_8.

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Weiser, M. Elizabeth. "René Wellek and Kenneth Burke: Prague Influences on the Birth of Modern Rhetoric." In The Prague School and Theories of Structure, 293–304. Göttingen: V&R unipress, 2009. http://dx.doi.org/10.14220/9783862347049.293.

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Zeevat, Henk. "13. Rhetorical relations." In Semantics - Theories, edited by Claudia Maienborn, Klaus Heusinger, and Paul Portner, 413–40. Berlin, Boston: De Gruyter, 2019. http://dx.doi.org/10.1515/9783110589245-013.

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Meyer, Thomas, Rüdiger Ontrup, Christian Schicha, and Carsten Brosda. "Rhetorik und normative Theorie." In Die Inszenierung des Politischen, 95–143. Wiesbaden: VS Verlag für Sozialwissenschaften, 2000. http://dx.doi.org/10.1007/978-3-663-08088-6_4.

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Harras, Gisela. "Auf dem Weg zu einer einheitlichen Theorie der Indirektheit des Sprechens." In Rhetorik, 219–45. Stuttgart: J.B. Metzler, 2004. http://dx.doi.org/10.1007/978-3-476-05569-9_11.

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Goldsmith, Daena J. "Normative Rhetorical Theory." In Engaging Theories in Interpersonal Communication, 182–93. 3rd ed. New York: Routledge, 2021. http://dx.doi.org/10.4324/9781003195511-16.

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Riesenweber, Thomas. "14. Rhetorische Theorie in Rom: Von den rhetores Latini bis zu Seneca d.Ä." In Handbuch Antike Rhetorik, edited by Michael Erler and Christian Tornau, 383–418. Berlin, Boston: De Gruyter, 2019. http://dx.doi.org/10.1515/9783110318234-015.

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Terwee, Sybe J. S. "A Rhetorical Approach to Dream Theories and Dreams." In Recent Research in Psychology, 139–62. Berlin, Heidelberg: Springer Berlin Heidelberg, 1990. http://dx.doi.org/10.1007/978-3-642-83984-9_8.

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Xi, Li. "Chinese Argumentation in War Rhetoric." In Local Theories of Argument, 270–75. Routledge, 2021. http://dx.doi.org/10.4324/9781003149026-46.

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Daniel- Wariya, Joshua. "Ludic Rhetorics: Theories of Play in Rhetoric and Writing." In Reinventing (with) Theory in Rhetoric and Writing Studies: Essays in Honor of Sharon Crowley, 116–32. Utah State University Press, 2019. http://dx.doi.org/10.7330/9781607328933.c008.

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Conference papers on the topic "Theories of rhetoric"

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Ojebuyi, B. R., M. I. Lasisi, and U. O. Ajetunmobi. "Between Coronavirus and COVID-19: Influence of Nigerian Newspapers’ Headline Construction on Audience Information-Seeking Behaviour." In COMMUNICATION AND TECHNOLOGY CONGRESS. ISTANBUL AYDIN UNIVERSITY, 2021. http://dx.doi.org/10.17932/ctc.2021/ctc21.002.

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Since the onset of the new coronavirus, the mass media, across the globe, have continued to draw special attention to the disease by adopting different pragmatic and rhetoric strategies. In Nigeria for instance, the news media have continued to draw people’s attention to the virus by using COVID-19 and coronavirus as synonymous lexical entities in the headlines of their news stories. These lexical choices are believed to have some influence on how the audience understand and seek information about the virus. However, existing studies in media and health communication have not copiously explored the relationship between the lexical choices by media to report the COVID-19 pandemic and people’s information-seeking behaviour about the virus. This study was, therefore, designed to investigate how Nigerian journalists used coronavirus and COVID-19 as the key terms to report the virus and how the pragma-semantic implicatures of the lexical choices influenced audience information-seeking behaviours. Pragmatic Acts and Information-Seeking theories were employed as the theoretical framework while online survey and content analysis were adopted as methods. Findings show that although Nigerian journalists used coronavirus (SD=2.090) more often than COVID-19 (SD=1.924) in the headlines, the audience employed COVID-19 (M=2.23, SD=.810) more than coronavirus (M=1.88, SD=.783) while searching information about the virus. Besides, journalists’ use of COVID-19 in the headlines to educate (Chi-square =37.615, df=11, P<.000), warn (Chi-square =26.153, df=11, P<.006), assess (Chi-square= 24.350, df=11, P<.011) and sensitise (Chi-square =24.262, df=11, P<.012) facilitated audience interest in seeking information about the virus than when coronavirus is used as a keyword in the headlines. The lexical choices made by journalists to report a health crisis such as the COVID-19 pandemic have implications for citizens’ knowledge about the crisis.
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