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Journal articles on the topic 'Tourist travel promotion'
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Nata, Gusti Ngurah Mega, Steven Anthony, and Putu Pande Yudiastra. "Knowledge Discovery And Virtual Tour To Support Tourism Promotion." IAIC Transactions on Sustainable Digital Innovation (ITSDI) 2, no. 2 (November 26, 2020): 94–106. http://dx.doi.org/10.34306/itsdi.v2i2.387.
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Planning a tourism trip is an important part for tourists so that their tour is satisfying. Service bureaus that have a function to help provide information and prepare tourist travel plans for tourists often provide random destination choices because they do not know the pattern of selecting tourist destinations. This will be detrimental to tourists when service bureaus make wrong tourism travel plans. Tourists also often find it difficult to determine which tourist destination to go to because they do not know the environmental conditions in tourist destinations. To overcome this problem, in this study, knowledge discovery and virtual tours are carried out to increase the promotion of tourism. Knowledge discovery is finding information or knowledge. Knowledge discovery uses data mining techniques to perform data analysis and find patterns. The data mining model that can be used is the frequent pattern by looking for Association Rule Mining from the data. Virtual tour is a technique that can provide 360 ??+ 180 degree images. The virtual tour will be able to show the overall environmental conditions at the tourist destination. The results that have been obtained are in the form of a quick recommendation of tourist attractions in accordance with the country of origin of tourists based on the Association rule mining values. The virtual tour has presented a 360 degree panoramic photo view to inform the environment situation in the place commented by the system.
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Trisoko, Riono Gede. "Promosi Mesjid Raya Pulau Penyengat sebagai Daerah Tujuan Wisata di Tanjung Pinang Kepulauan Riau." Jurnal Daya Saing 1, no. 3 (October 15, 2015): 281–95. http://dx.doi.org/10.35446/dayasaing.v1i3.35.
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Abstract: Various attempts to make the Masjid Raya Island Biting as an object of religious tourism in the province of Riau Islands, has been carried out by the manager and local governments, among others, promotion to tourists both domestic and international travelers is done so that the level of tourist arrivals which may come as expected. The development of tourist traffic that comes to Masjid Raya Island Biting the average level of tourists who come to the Masjid Raya Island stinger where traffic levels continue to decline. Descriptive method used and the results of data analysis known that the Department of Culture and Tourism in increasing the number of visits such as: the availability of tourism information center, stinger island festival, held in cooperation with travel agencies and increased advertising on the island stinger. And the presence of Culture and Tourism today can say is good. With various promotions conducted by the relevant authorities so that the future can increase traffic.
Keywords: Promotion, Tourism
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Vu, Huy Quan, Gang Li, Rob Law, and Yanchun Zhang. "Tourist Activity Analysis by Leveraging Mobile Social Media Data." Journal of Travel Research 57, no. 7 (August 11, 2017): 883–98. http://dx.doi.org/10.1177/0047287517722232.
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Approaches to traditional travel diary construction rely on tourist participation and manual recording; hence, they are not only time-consuming but also limited in the scale and the number of samples. Online social network platforms have been used as alternative data sources for capturing the movements and travel patterns of tourists at a large scale. However, they fail to provide detailed contextual information on tourist activities for further analysis. In this paper, we present a new approach to travel diary construction based on the venue check-in data available in mobile social media with rich information on locations, time, and activities. Our case study focuses on the inbound tourism in Hong Kong using a data set composed of 17,355 check-ins generated by 600 tourists. We demonstrate how the proposed travel diary can provide useful practical implications for applications in location management, transportation management, impact management, and tourist experience promotion among others.
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Utami, Istayu Pratistaning, Khrisno Hadi, and Yana Syafrieyana. "Regional Government Strategies In The Development Of Sumenep Keraton Tourism In The Perspective Collaborative Governance." Journal of Local Government Issues 2, no. 1 (March 31, 2019): 51. http://dx.doi.org/10.22219/logos.vol2.no1.51-74.
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Sumenep Regency has high tourism potential where there are about 32 tourist attractions in which one of them is Sumenep Palace. However, in 2016 Sumenep Palace is still less touristy compared to other tourist attractions such as Lombang Beach which can attract around 66.000 tourists, while Sumenep Palace is only around 49.000. In addition, some travel agents also still do little tourism promotion, because they prefer to offer beach tour packages. Therefore, in order for tourism development to run optimally, Sumenep Regency carries out a collaborative strategy involving the private sector and the community. The research method used was the descriptive qualitative method to provide an overview of the strategy of Sumenep Regency Government in developing tourism of Sumenep Palace based on collaborative strategy. Data collection techniques are carried out through the process of observation, interviews, and documentation. The theory used is collaborative governance by Chriss Ansell and Alisson Gash which emphasizes that collaboration is carried out formally between government and non-government actors, where the government becomes the initiator in the collaboration. The results showed that the collaboration included government actors carried out by Disparbudpora, travel tourism agents and klenengan art groups. Each of these actors has acted as a facilitator, carried out tourism promotions, and supported the implementation of collaboration activities. The achievements of collaborative activities indicate the presence of increasing tourist visits from 2016 to 2017, but in terms of regional revenue, the contribution is still not that significant. Overall, the realization of the collaboration is supported by a forum for dialogue, trust, and commitment between actors. But there are some drawbacks in the absence of regulations to support the collaboration process, the absence of hotel and restaurant involvement and the lack of involvement of travel agents.Key Word: Government Strategy, Collaborative Governance, Tourism Development
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Berc Radišić, Branka, and Biljana Mihelić. "THE TOURIST DESTINATION BRAND." Tourism and hospitality management 12, no. 2 (December 2006): 183–89. http://dx.doi.org/10.20867/thm.12.2.16.
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Through its growing importance to tourism, the tourist destination is increasingly attracting the attention of researchers and tourism managers. The rationale lies in efforts to gain deeper insight into travel motivations and tourist demands and needs. In destinations, tourists can meet many of their needs, above all, the need for leisure and entertainment. Comfortable accommodations, recreation services and facilities, natural and cultural sights, as well as various entertaining events make the destination attractive to tourists. In competing, the destination that has a more organised offering and an established image of the market will have a higher degree of success. The best way to express a destination’s identity is through a well-crafted umbrella brand. This type of brand allows the promotion of all of the destination’s tourism supply providers, as well as their joint tourism product, on the market.
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Stranjančević, Ana, Iva Bulatović, Darko Lacmanović, and Andrej Raspor. "Tourist Destination Strenghts and Opportunities: Is Montenegro Ready for Chinese Tourists?" ECONOMICS 4, no. 1 (June 1, 2016): 151–64. http://dx.doi.org/10.1515/eoik-2015-0027.
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Summary Since Chinese outbound tourism currently represents the largest outbound tourist market, the opportunities for tourism of Montenegro in the Chinese tourist market should be certainly examined. The aim of this paper is to analyze the relevant data about Chinese tourists who are visiting Montenegro: their specific demographic characteristics, travel habits and main motivation, but also to identify the possible ways to increase the number of Chinese tourists in Montenegro in future. For the purpose of this paper, two years long empirical research was conducted among Chinese tourists in Montenegro with the help of questionnaire. Several interviews with representatives of tourism sector in Montenegro were carried out as well. The authors have concluded that only after the total adjustment of Montenegro tourist offer to the Chinese tourists’ preferences, Montenegro could be completely ready for intensive acceptance of Chinese tourists. What’s more, in order to attract larger number of Chinese tourists, the effective marketing policy of Montenegro as a tourist destination should be created in that direction and as well the specialized tourism promotion at the Chinese market should be carried out.
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Афанасьев, Олег, Oleg Afanasev, Александра Афанасьева, and Aleksandra Afanaseva. "DESTINATION STORITELLING AS MODERN TOURISM TECHNOLOGY." Service & Tourism: Current Challenges 11, no. 3 (September 4, 2017): 7–24. http://dx.doi.org/10.22412/1995-0411-2017-11-3-7-24.
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The article is devoted to the storytelling as a relatively new marketing technology for tourist destinations. Tourism storytelling is defined as an integrated marketing technology for promoting tourism destinations through narrative information: legends, myths, fables, urban stories and tales. Tourism narrative become a self-contained attractor, supplementing or even replacing traditional objects of tourist interest. It can be realized through a variety tourist consumption
tools. The most important among them are material products (souvenirs, travel guides, etc.), figurative-symbolic objects (street art, iconographic documents, multimedia formats), verbal means, online resources, etc. The authors offer the concept of a “storytelling destination” as an attractive object for tourists, in the marketing promotion of which the technology of storytelling prevails. The article defines the city storytelling tourism place and describes the phenomenon of post-travel storytelling.
The authors also accomplish a detailed review of foreign publications on the problems of storytelling and its role in the tourist destinations development, consider some cases of the world’s and Russian storytelling destinations and separate mechanisms for their operating (cases of Kaliningrad, Borovsk, St. Petersburg, etc.).
The article characterizes the tourism storytelling as a marketing technology, its and some tools. It is determined that finding out or creating legends and their using in the marketing tourism places is one of the most common technologies of tourism storytelling. The authors present the classification of technologies of storytelling and legend in active tourism.
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Josipović, Melita, Jelena Tepavčević, and Svetlana Vukosav. "SWOT analysis of wine tourism in Srem." Marketing 51, no. 4 (2020): 247–58. http://dx.doi.org/10.5937/markt2004247j.
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The importance of wine tourism is growing, both in the world and in our country. According to the number of registered wineries, the Srem wine-growing region is the largest in Serbia. Tourists traveling for wine tourism list wine tasting and introduction to the process of wine production, bottling and storage as their main motives. In addition to the above, wine lovers have the desire to spend quality time together in a natural environment. Marketing activities, which are undertaken for the promotion of wine tourism, are different. The promotion is performed by wineries, tourist organizations and travel agencies. In order to gain insight into the ways of promoting wine tourism in Srem, a short survey was conducted on two occasions, in 2013 and 2020. The survey was conducted in tourist organizations and tourist agencies, which operate in the territory of Srem. Potential tourists most often rely on the Internet, when choosing new destinations. Wine tourism research around the world has evolved from conceptual and case studies, to more comprehensive and extensive research (Carlsen & Charters, 2006). The aim of this paper is to present through SWOT analysis the strengths and opportunities that can contribute to the development of wine tourism in Srem, and on the other hand, identify weaknesses and threats. With the help of the TOWS matrix, strategies have been defined, the application of which could improve wine tourism in Srem.
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Wang, Ning. "Research on Construction of Smart Tourism Perception System and Management Platform." Applied Mechanics and Materials 687-691 (November 2014): 1745–48. http://dx.doi.org/10.4028/www.scientific.net/amm.687-691.1745.
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Smart tourism is a new concept focus on the tourism experience promotion. It is necessary to improve tourist experience using smart technologies, so that more efficient and appropriate measures can be taken and make a contribution to tourism experience promotion. In this paper, smarter tourism comes to be known with the deepening of the influence of information technology. In order to realize the intensification,intellectualization and unionization of tourism management, a smarter tourism perception system must be constructed on the base of cloud computing and the Internet of things so that standard information service is available to tourists, businesses and governments via its safe and online communicative functions. Smarter tourism perception system can connect travel attractions, hotels, transportation and other facilities tourist destinations of things completely to the Internet system and integration, data integration as the core database of tourism resources, which provide a more convenient means of destination tourism management and services.
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Irmadiana, Sania, and Zulhendra Zulhendra. "PERANCANGAN MEDIA PROMOSI OBJEK WISATA KABUPATEN PADANG PARIAMAN." Voteteknika (Vocational Teknik Elektronika dan Informatika) 7, no. 3 (July 10, 2019): 202. http://dx.doi.org/10.24036/voteteknika.v7i3.105543.
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The research aims to design a media for tourism promotion of Padang Pariaman Regency with attractive appearance and user friendly to facilitate the dissemination of information and attracts tourists yo visit the attractions op Padang Pariaman regency. The media of tourism promotion in Padang Pariaman regency is designed by the waterfall method, using the Yii2 framework concept by applying the concept of model-view-controller (MVC). The results of this article are web-based tourism promotion in Padang Pariaman Regency so that information can be accessed anywhere. Information that can be accessed includes the latest travel news distributed by the Padang Pariaman District tourism office. And provides a photo gallery of attractions, so that tourists can see the natural charm and diversity of tourism in Padang Pariaman. In addition, the map feature is provided to make it easier for tourists to find the location of attractions and a testimonial feature that accommodates advice from tourists.Keywords: Tourist Attraction, Yii2 Framework, Padang Pariaman Regency.
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Untari, Rini, Ricky Avenzora, Dudung Darusman, and Tutut Sunarminto. "Academic Community Perception on the Quality of Nature-based Tourism Promotion Materials in Indonesia." Media Konservasi 24, no. 2 (October 3, 2019): 186–99. http://dx.doi.org/10.29244/medkon.24.2.186-199.
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The use of technology in the search and delivery of tourism information is growing, although, on the one hand, the conventional tourism information media in the form of printed materials and audio-visual is still a popular source of information for tourists. The decision to visit a tourist destination can be influenced by various factors, one of which is the influence of stimulus from promotional media. Problems that occur, the study of the role of promotion from a comprehensive and integrated perspective has not been done much. Many promotions are interpreted as an effort to convey information to the stage of carrying out purchasing/travel activities. The purpose of this article is to analyze the perceptions of the academic community regarding the meaning of promotion through printed and audio-visual material for nature-based tourism in a comprehensive and integrated manner, as well as to determine the factors that influence decision-making by the academic community to actually visit nature-based tourism destinations. The distribution of questionnaires was conducted using a sample of academic community consisting of three categories, namely, lecturers, ecotourism students, and communication students with a total of 270 respondents to assess printed and audio-visual material. Data analysis was performed using One Score One Indicator Scoring System, Kruskal Wallis Test, and Dunn test. The results of the study show that tourism promotion can be effective and needs to implement seven phases of comprehensive and integrated promotion meaning. The opinions of the respondents of the academic community are not polar and illustrated the factors that influence the decision to do an actual visit. Factors that influence the form of psychological factors (motivation, the intensity of exposure to information about natural tourism), besides personal factors and demographic characteristics of respondents. The implications of this study regarding the promotion of effective nature-based tourism need to pay attention to tourist segmentation from various perspectives, both psychological, personal, environment and demographic, especially the promotion of nature-based tourism, besides implementing promotion in the context of more comprehensive and integrated meaning to run more effectively. Keywords: material promotion, natural based tourism, perception, promotion
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Emadianti, Furi, Khoirul Umam, and Ai Annisa Utami. "Analisis Pengaruh Promosi Terhadap Keputusan Wisatawan Untuk Mengikuti Program Pakettourdi CV.Funtastic Tour And Travel." RELASI : JURNAL EKONOMI 16, no. 2 (July 29, 2020): 294–310. http://dx.doi.org/10.31967/relasi.v16i2.365.
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The purpose of this study is to prove and determine how much influence the promotion of tourists' decision to join the tour package program at CV. Funtastic Tour and Travel with destinations in Bali, Lombok, and Malang, what factors influence the decision of tourists to join the Survey method program with a quantitative approach. Sampling using a purposive sampling method with data collection using a questionnaire through survey techniques. The total population studied was 100 people with a sample of 80 people from tourists who took the tour package program at CV. Funtastic Tour and Travel. The hypothesis is proven by the test Ttest= 6,192 compared to Ttable= 1,664 which means there is a significant influence between promotion and the decision of tourists to participate in the tour package program. The sensitivity level of consumer (traveler) decisions to the promotion itself is 83.8% indicated by the regression coefficient 𝑌̂=6,087+0,838𝑋. While the correlation coefficient shows r = 0.515 and the coefficient of determination (KD) of 27%. This means that promotion does not objectively influence tourists to participate in tour packages even though it is significantly able to influence tourists' decisions to participate in the tour program.
Keywords:promotion, tourism, tourist decision, tour package program
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Azzahra, Aulia, and Luh Putu Kerti Pujani. "Strategi Promosi Bali Treetop Adventure Park Di Kebun Raya Eka Karya Bali, Bedugul, Kabupaten Tabanan." JURNAL DESTINASI PARIWISATA 5, no. 2 (November 1, 2018): 362. http://dx.doi.org/10.24843/jdepar.2017.v05.i02.p29.
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The tourism sector contributes a lot to the economic development in Indonesia, it can be seen from the number of new job opening, increasing the income of the state and increasing the economy of the people around the tourist destination. However, in its development, tourism has also experienced many problems, such as the increasingly tight competition among Southeast Asian countries in controlling the world tourism market target to make its region as the world's main tourist destination in the region. A poorly-organized marketing strategy can be a major problem in market target. It happened at the outbound tourist attraction of Bali Treetop Adventure Park located at Eka Karya Bali Botanical Garden, Bedugul, Tabanan Regency. Many tourists do not know the attraction of this outbound tour. This is due to lack of information for tourists about the tourist attraction, a less precise marketing strategy is suspected to be the main problem.
The purpose of this research is to find out the marketing strategy of Bali Treetop Adventure Park at Eka Karya Bali Botanical Garden, Bedugul, Tabanan Regency. Types of data that is used are qualitative data and quantitative data with approaches through observation, interviews, questionnaires distribution to tourists, literature study and documentation. The data analyzed in the research is the explanation of various explanations of data obtained directly from the managers of Bali Treetop Adventure Park and tourists during this research took place.
The result of this research is Bali Treetop Adventure Park has several marketing strategies that is direct promotion (sales call, exhibition, brochure), promotion of mass media (magazine, baliho, Facebook, YouTube), indirect promotion (travel agent and local guide). The target of the market has been obtained but it is not maximized, this is caused by the market strategies which is not done properly. So it is necessary to improve its performance for human resources in the tourist attraction of Bali Treetop Adventure Park is to achieve the desired number of tourists visit.
Keywords : outbond, tourist attractions, treetop
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Simkhada, Padam P., Aditi Sharma, Edwin R. Van Teijlingen, and Rachel L. Beanland. "Factors influencing sexual behaviour between tourists and tourism employees: A systematic review." Nepal Journal of Epidemiology 6, no. 1 (March 31, 2016): 530–38. http://dx.doi.org/10.3126/nje.v6i1.14735.
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Background: Increased travel abroad has a significant impact on the incidence and prevalence of Sexually Transmitted Infections (STIs). Previous reviews have focused on the knowledge, attitudes and behaviour of tourists and acquisition of STIs. Less is known about the impact on tourism operators in countries visited by tourists. The aim of this review is to ascertain factors influencing sexual behaviour between workers in the tourism industry and tourists; exploring the prevalence of sexual behaviour between the two populations, their perceptions of sexual risk while engaging in sexual activities and the knowledge of tourism operators regarding STIs.Methods: A systematic review was conducted. Database searches were performed in Medline/Ovid, EMBASE, Cochrane library and CINAHL for studies published between 2000 and March 2016. Grey literature searches were completed in the NHS database and Google Scholar between 2000 and December 2013. Papers were independently selected by two researchers. Data were extracted and critically appraised using a pre-designed extraction form and adapted CASP checklist.Results: The search identified 1,602 studies and 16 were included after review of the full text. Studies were conducted in nine countries. Findings suggest that STI knowledge, attitude and practice were fairly good among tourists and tourism workers, but there is a need for pre-travel advice for travellers, especially those travelling to low and middle-income countries. Greater importance was given to tourists than to tourism operators and locals interacting with tourists. Studies suggest that as a group both tourist and tourist workers were likely to engage in sexual activities. Overall, both condom use and STI screening were low, among tourists as well as tourism operators. Furthermore, studies reported links between drug and alcohol use and sexual behaviour and risk taking.Conclusion: Although less research appeared to have been conducted among tourism workers than tourists, it does demonstrate the need for education, training and promotion of travel medicine. STI screening, pre-travel advice, travel history in terms of contracting STIs and safe-sex awareness-raising are needed. More and better sexual health education and relevant tourism policies are needed globally.
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Sejdiu, Sherif. "MARKETING ROLE IN TOURIST OFFER DEVELOPMENT." Knowledge International Journal 28, no. 5 (December 10, 2018): 1685–88. http://dx.doi.org/10.35120/kij28051685s.
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The tourism industry is sensitive to global and regional political, economic and social events and phenomena, and has also demonstrated a strong response force and speed to regain the path of positive growth despite the not favorable state of the world economy and indicators the moderate development that it has performed, as well as the uncertainty highlighted in the demand in general and tourism in particular because of the low level of demand for this product category. In any marketing strategy that has four components of mix marketing: product, pricing, distribution, and promotion are needed, as they play a useful role, though they do not have the same weight. Some of these elements and, in some cases, only one of them has a determining role in comparison to competitors and, consequently, are the key factor to succeed. The role of the product, a better price, the sales force or the distribution network more efficiently than the competitors, the promotion policy, etc. may be the role. Distribution includes all possibilities, ways, and methods for dispersing products across market segments, locations to direct customer contact. Distribution is one of the mixing marketing elements. It has direct links to product policy, pricing and promotion policy. For the successful realization of the marketing strategy it is important to supply customers with certain products. Likewise, these products should be available in a certain amount, in certain places, and at the time when the consumer so requests. In surveys of demand measurement in the tourism and travel industry, the use of some basic indicators is noted. Although the independent variables involved in tourism demand measurement models vary greatly according to the objectives and the field of specialization and research of researchers, the use of some basic indicators as a measure of tourist demand variables in its modeling and forecast makes it possible standardization of data and their unified reporting at the global and local level. The variation of tourist achievement is the most used for measuring tourism demand at least in the last twenty years. Specifically, this variable is measured by the total tourist achievement from a source to a destination, which can further be disrupted in tourist achievements for holiday purposes, business travel achievements, tourist achievements for family and friends visits, tourist achievements by means of travel, such as air, sea, road and so on. Some studies also use destination spending as a demand-measurement variable, while other researchers are even more rigorous using tourist spending for specific categories and certain products and purchases in general. Other indicators used are tourism income, employment in the tourism and travel industry, as well as exports and imports.
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Sasrawan Mananda, I. GPB, and Luh Gede Leli Kusuma Dewi. "DEVELOPMENT STRATEGIES OF UBUD VILLAGE AS A CULTURAL M.I.C.E. (MEETING, INCENTIVES, CONVENTIONS, EXHIBITIONS) DESTINATION IN BALI." Jurnal IPTA 6, no. 1 (July 24, 2018): 84. http://dx.doi.org/10.24843/ipta.2018.v06.i01.p09.
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The concept of mass tourism has two seasons namely high season and low season to determine the number of tourist visits each year, therefore the tourism industry to try to conduct a vigorous promotion by carrying out activities that can bring tourists to stay in one tourist destination. One of the activities that entrepreneurs do in the low season is to conduct activities M.I.C.E. (Meetings, Incentives, Conventions and Exhibitions). This research uses descriptive qualitative analysis technique by applying the participatory principle involving M.I.C.E stakeholders, destination manager, travel agent managers and tourists. Ubud Village as a tourist destination also has potential for M.I.C.E activities has not had a convention bureau, this is due to the characteristics of the tourists who come to Ubud and the needs required by the tourism industry managers are different from other tourist destinations in Bali such as Badung regency and Denpasar municipality. During this time, the implementation activities of M.I.C.E. dominated by incentives tourism activities (56.57%), exhibitions (31.72%) and meetings (11.71%). The SWOT results concluded that Ubud Village is still S> W and O?T thus requiring internal consolidation, but seeing O?T has potential for further development. Development strategy were using grand strategy which make the results such as growth, dominance, and maximum investment.
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Рагимов, Тельман Сабир оглы, and Telman Sabir ogly Ragimov. "INTERNATIONAL TOURIST LAW: TENDENCIES AND DEVELOPMENT." Journal of Foreign Legislation and Comparative Law 1, no. 4 (October 29, 2015): 0. http://dx.doi.org/10.12737/14274.
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The article deals with the formation of the international tourist law, main sources and international and legal documents that regulate the tourism business. On the basis of international documents the author sets forth general principles of the international tourist law. The author also defines the legal status of a tourist and an international traveler on the basis of existing international conventions and agreements in tourism business. A number of international treaties, conventions, declarations, as well as resolutions of international organizations form the base of international legal regulation of tourism and international travel. Thus, Art. 24 of the Universal Declaration of Human Rights adopted by the General Assembly of the United Nations Organization on December 10, 1947, reads, in particular, as follows: “Everyone has the right to rest and leisure, including reasonable limitation of working hours and periodic holidays with pay”. Article 12 of the Covenant on Civil and Political Rights, adopted by the UN General Assembly on December 16, 1966, confirms the right of each person to be free to leave any country, including his own. Resolutions and recommendations of the 1963 UN Diplomatic Conference on International Travel and Tourism deal with the promotion of tourism development in various countries of the world and simplification of formalities concerning tourism and international travel. In the modern context, tourism and international travel, as one of the forms of international economic relations, have gained a universal scale and have started to exercise significant influence on political, economic and cultural contacts between states and nations. The institute of the international tourist law is a body of principles and norms, regulating states’ activity in the sphere of tourism and international travel with the purpose of satisfying a wide range of people’s cultural and spiritual needs.
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Kuchiki, Akifumi. "On ‘Economies of Sequence’ in the Architectural Theory of Agglomeration: A Case of the Kyoto Tourism Industry." Economies 8, no. 1 (February 24, 2020): 15. http://dx.doi.org/10.3390/economies8010015.
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This paper focuses on an architecture-based theory of agglomeration. An agglomeration is composed of a number of segments such as physical infrastructure facilitation including airports and stations. ‘Economies of sequence’ can be defined as the sequencing of the segments toward the efficient building of an agglomeration. The main three findings are as follows: first, foreign nationals from Kansai International Airport Granger-cause the number of tourists to Kyoto Prefecture, foreign nationals from Kansai International Airport Granger-cause the number of foreign tourists to Kyoto City, and passengers at JR Kyoto Station Granger-cause the number of tourists to Kyoto City; second, the number of foreign tourists Granger-causes revenues in the tourism industry in the cases of Malaysia, the United States of America, and China; and third, the promotion of the tourism industry to redevelop Kyoto station mall in 1997, the “Kyoto Winter Special” campaign in 2003, and the global “Travel & Leisure” destination SNS (social networking service) promotion in 2015 were effective in building the segments of a tourist agglomeration. In conclusion, the economies of sequence of the segments of a tourism industry agglomeration are as follows: the first priority is to reduce transportation costs for tourists through the renovation of airports and stations, and the next segments for enhancing the level of cultural elements are a branding strategy through the promotion of the tourist industry by campaigns and projects using social network systems.
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Superyadi, Ni Luh Putu. "Pengembangan Produk Wisata Berbasis Kharakteristik Wisatawan Prancis di PT. Karang Bali Asli (KBA) Tur Denpasar." PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA 4, no. 1 (April 8, 2019): 17. http://dx.doi.org/10.25078/pba.v4i1.774.
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<p>Based on the data from the Bali Provincial Tourism Office in 2018, the number of French tourist visits to Bali continues to increase every year, even in 2018 it occupies the seventh position from the top ten suppliers of tourists to Bali. This condition is inseparable from the role of the Travel Agency in Bali, which always innovates and develops tourism products that suit the needs and characteristics of tourists. One of the Travel Agencies that focuses on working on the French tourist market is PT. Karang Bali Asli (KBA) Tour Denpasar which has been operating since 1999. This study examines three problems, namely: (1) What are the tourist characteristics-based products of French tourists offered by PT. KBA Tour ?; (2) What is the perception of French tourists on tourism products offered by PT. KBA Tour ?; and (3) How is the development of tourism products based on the characteristics of French tourists at PT. KBA Tour? This research is a qualitative research, with methods of collecting data through observation, in-depth interviews, questionnaires, and literature studies. The theory used was the Marketing Mix Theory and Perception Theory. The results of the study show that: (1) In general, tourism products offered by PT. KBA Tour Denpasar are interactive tourism products or tourism products that create intractions between tourists with the local community, as well as tourism products that create interaction between tourists and the natural environment; (2) The perception of French tourists on tourism products offered by PT. KBA Tur, shows positive (good) values for the four indicators in the Marketing Mix theory, namely: Product, Price, Place, and Promotion; (3) Business development of tourism products based on the characteristics of French tourists at PT. KBA Tur can be carried out as expected because of the synergy and support of the local community, company employees, and feedback and input from the tourists themselves, so that the tourism products offered by PT. KBA Tur are very popular with tourists and can be sustainable.</p><p> </p><p>Keywords: Development, Tourism Products, Tourist Characteristics.</p>
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Wardi, Yunia, Abror Abror, and Okki Tri Trinanda. "PENINGKATAN PEMAHAMAN DAN PENGIMPLEMENTASIAN WISATA ISLAMI BAGI PELAKU WISATA DI KOTA PADANG." International Journal of Community Service Learning 1, no. 3 (December 14, 2017): 144. http://dx.doi.org/10.23887/ijcsl.v1i3.12670.
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Islamic tourism is considered to have a very good prospect in the development of tourism in Indonesia, especially in the city of Padang. This assessment came about because of the culture of the people in the Islamic city of Padang. But despite the huge potential, there are still some problems related to the service. Whereas the implementation of good Islamic tourism is with the integration of various aspects of tourism services that exist. That is starting from the promotion of tourism, tourism service itself until the tourists are back again to their respective regions. Based on the background of the importance of Islamic tourism services in the tourist areas above, the activities of community service in the form of Islamic tourism service training is implemented, to provide insight into aspects of excellent service to tourists who make the tourist area more attractive and satisfying . As for the object of community service activities is the actors of tourism that deal directly with the tourists who come to the city of Padang. Namely the managers of travel bureaus, hotels, guides, guides, taxi drivers, and other parties. With the implementation of this activity, tourism actors have a good understanding of the concept and importance of Islamic Tourism, so they can integrate various tourist services to create a good Islamic tourism experience for tourists.
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Vázquez Loaiza, Juan, Antonio Pérez-Torres, and Karol Díaz Contreras. "Semantic Icons: A Sentiment Analysis as a Contribution to Sustainable Tourism." Sustainability 11, no. 17 (August 27, 2019): 4655. http://dx.doi.org/10.3390/su11174655.
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The construction of this research was developed to reflect the way information and communication technologies (ICT) have transformed the tourist distribution channel. This phenomenon has caused, in the first place, the direct interaction between tourists and tourism operators and, second, the appearance of real virtual intermediation actors, a situation that disadvantages the activity of traditional travel agencies and causes immersions in reintermediation processes at risk of compromising its permanence in the market. On the other hand, in a sustainable tourism context, this work represents an opportunity for intermediation agencies in terms of a value management practice as they can develop sustainable promotion processes that promote, for example, the protection of the territory, the conservation of resources, and cultural rescue. Therefore, according to travel agencies, to directly influence the distribution chain, we verified this work to demonstrate the use of digital language as a benefit in the design of sustainable tourism products. Thus, from the methodological discipline of discourse analysis, we created sets of words with semantic content that were valued through the sentiment scales of the Facebook social media network. The results showed that digital promotion favors airline companies and hostels more than a sustainable tourism environment as such. Finally, from the study of probability and density equations, predictive models were used to configure linguistic icons in promoting sustainable tourism.
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Susila, I. Putu, I. Ketut Sumantra, A. A. Sudiana, and Ni Putu Pandawani. "TOURISM VILLAGE DEVELOPMENT STRATEGY BASED ON LOCAL RESOURCES IN AYUNAN VILLAGE, ABIANSEMAL DISTRICT, BADUNG REGENCY." International Journal of Research -GRANTHAALAYAH 9, no. 2 (February 26, 2021): 108–19. http://dx.doi.org/10.29121/granthaalayah.v9.i2.2021.3432.
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Ayunan Village has a variety of tourism potentials, which are worthy of being developed as an attractive tourist destination in the future. To achieve this, an appropriate management strategy is needed to develop the tourist area of the Ayunan village. The objective of this research was: 1) Exploring and assessing local resources in Ayunan village, 2) Identify and analyze community perceptions about the development of tourist villages, 3) Formulating a local resource-based tourism village development strategy. The research method was used observation, interviews, and questionnaires. SWOT analysis is used to determine the tourism village development strategy and Quantitative Strategic Planning Matrix (QSPM) analysis was used to rank development priorities. There are eight alternative strategies to develop Ayunan village as a tourist destination: a) Destination planning, b) Development of tourist attractions, c) Development of tourist facilities, d) Travel promotion or marketing, e) Community approach, f) Mapping tourism potential, g) Establishment of Tourism village community groups, h) Increase in human resources. The priority strategies base on QSPM analysis were: rank 1st was marketing or promoting. The Rank 2st Approach to the community to participate in supporting the development of tourism villages. Rank 3st Planning tourist destinations and rank 4th were increasing human resources.
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Sinulingga, Samerdanta. "The Making of Tourism Film as an Instagramable Promotion Media in Harian Boho District, Samosir District." Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences 4, no. 1 (January 21, 2021): 512–27. http://dx.doi.org/10.33258/birci.v4i1.1635.
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Technology development has a major role in tourism growth in Indonesia. One of these technology products is Instagram. Instagram has been recognized worldwide as a platform that can give dominant influence on increasing product sales and increasing tourist visits to a tourism destination. This Instagram has 3 main content as a channel of information to society, namely video content, photos and written content. This is what wants to be tested experimentally in the Lake Toba region, especially in the Samosir Regency, the Harian Boho District. The initiation of this research was carried out not only as a copyright work, but through this research it can be understood the effectiveness of using films for promotional purposes on Instagram on its impact in increasing tourist visits to a tourism destination during the COVID-19 pandemic. The method that is used in this research is descriptive qualitative phenomenology with data collection techniques, namely snowball sampling. The results of this study found that publishing travel promotion films through social media Instagram turned out to have a very significant impact in increasing tourist visits to a destination. It was recorded that after publishing the film, the increase in tourist visits reached 1,648 visits (August 2020) even though in the previous month there were only 22 people recorded. From this experiment, it is proof that Tourism Promotion Films have significant influence on increasing tourist visits during the COVID-19 pandemic.
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Taka, Linda Marlince, and Fatrisia Yulianie. "Identifikasi Kawasan Batu Termanu sebagai Salah Satu Destinasi Wisata di Kabupaten Rote Ndao." PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA 2, no. 2 (June 18, 2019): 1. http://dx.doi.org/10.25078/pba.v2i2.836.
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Tourism activities should pay attention to several principles of management, besides the fulfillment of the tourists’ needs, the other thing to be noted is the surrounding communities without damaging the natural environment and its cultural and having a positive impact on the welfare of the local community so that it will create balance between tourism and the community. Batu Termanu region has tourism potential such as marine tourism, culture and history as a tourist attraction, but it has not developed properly. This study aims to determine the potential of Batu Termanu Region as a tourist destination area and to define the right strategy of tourism development here. Data analysis method used was SWOT analysis. The result of this study showed that Batu Termanu Region has the potential of natural, culture, history appeal and kinship community, but it was not fully supported yet by the facilities, infrastructure, transport and friendliness that support tourist activities. The right strategies in developing this area were to build all of the facilities and good infrastructure, promotion, making travel packages, to involve the community in the development process.
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Lee, Raymond L. M. "Travel, Liquidity and Order in Malaysian Modernity." Asian Journal of Social Science 41, no. 6 (February 12, 2014): 580–99. http://dx.doi.org/10.1163/15685314-12341323.
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Abstract The transition from solid to liquid modernity has led Bauman to suggest that nowadays people have come to be like tourists living from one moment to another. Addressing this behavior as the tourist syndrome, he proposes to treat the contemporary meaning of social interaction as inseparable from the consumption of sensations and looseness of ties. This is most apparent in the case of leisure travel where the organization of escapism is premised on the excitement of rapidly changing scenery and absence of belonging. In these scenarios of impermanence, order and regularity are overshadowed by the impulse for disengagement, flexibility and transience. Yet the fluidity of travel is not simply a metaphor for the fading of structured expectations, ordered modalities and patterned perceptions. Many people exposed to the asperity of being on the road do not want to be alienated from the familiar and the predictable. A description of Malaysian travellers on packaged tours suggests that their attraction to the liquid sensationalism of distant travels does not necessarily rule out the predilection for order and habitual attachments. As an aspect of Malaysian modernity, the popularity of packaged tourism reflects the attraction of the affluent middle class to the promotion of liquid leisure in planned travels that do not deny them their sense of order.
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Djuwendah, E., T. Karyani, and E. Wulandari. "Potential Development Strategy for Attraction and Community-based Agrotourism in Lebakmuncang Village." E3S Web of Conferences 249 (2021): 01004. http://dx.doi.org/10.1051/e3sconf/202124901004.
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Lebakmuncang is a tourism village in Ciwidey, Bandung, West Java, Indonesia, which has potential for natural and cultural resources supporting agro-tourism development. In recent years there has been a decline in tourist visits. The research objectives were to analyze the agro-tourism potential, to analyze visitor’s perceptions of the attractiveness of agro-tourism and agro-tourism development strategies. The research design used descriptive quantitative. Fifty tourists were selected by accidental sampling, and ten informants were selected purposively. Data analysis technique used Likert scale and SWOT matrix. The results showed Lebakmuncang village has variety agricultural commodities, dairy farming, and coffee processing business that have potential to support agro-tourism development; visitors’ perceptions of attraction and ancillary services was excellent. Visitors’ perception of amenities and accessibility was good. Strategies that can be carried out in developing agro-tourism are: (1) increasing community involvement, (2) adding animal husbandry attractions and coffee processing in tour packages, (3) adding supporting facilities that are not yet available, (4) synchronizing agro-tourism development programs with stakeholders, (5) training human resources in internet technology-based tourism management, (6) partnerships in promotion and marketing with travel agents, (7) improving service quality, (8) creating community-based and sustainable agro-tourism branding, and (9) promotional cooperation with other tourist objects..
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Shulthoni, Moch, Ahmad Roziq, Nur Hisamuddin, and Lilis Yuliati. "Perancangan Website untuk Desa Mayangan sebagai Media Informasi dan Promosi." Jurnal Warta Pengabdian Andalas 27, no. 2 (June 17, 2020): 72–79. http://dx.doi.org/10.25077/jwa.27.2.72-79.2020.
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The tourism sector is one of the potential sectors to be developed in modern times, but not all tourist attractions can develop well. One of the factors that cause tourist attractions is the lack of promotion or delivery of information to tourists. The development of the internet is now increasingly advanced so that it is widely used by tourist site managers as a medium of information and promotion. Mayangan Village, Gumukmas District, Jember Regency has the potential to further develop. For this reason, it is necessary to take advantage of the internet by designing the Mayangan village website as a medium for information and promotion. The purpose of this service is to provide knowledge and ability of village officials in managing the Mayangan Village website. The method used is to provide education, training and assistance to create a Mayangan Village Government Website on a continuous basis. The result of this service is designing a website using data collection techniques in the form of interviews, observations, and literature studies. While the software used in designing the Mayangan Village website uses XAMPP, DreamweaverCS 5.5, Adobe Photoshop Photoshop5 and uses programming languages such as HTML, PHP, CSS, Java Script, and JQuery. The implementation of this website is accompanied by blackbox testing. In addition, the website of Mayangan Village, Gumukmas District, Jember Regency was created to inform various natural resources that can be used as tourist destinations. The information presented is expected to make it easier for people to travel. This website is expected to help increase the tourism promotion of Mayangan Village so that it can develop.
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Azman, Zakirah. "STRATEGI HUMAS DINAS PARIWISATA KOTA BANDA ACEH DALAM MEMBANGUN BANDA ACEH SEBAGAI KOTA PARIWISATA (Studi Pada Dinas Pariwisata Banda Aceh)." Jurnal Peurawi 2, no. 2 (December 21, 2019): 46. http://dx.doi.org/10.22373/jp.v2i2.5888.
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This research was titled "PR Strategy of tourism Office of Banda Aceh in building Banda Aceh as Tourism city". The theory used is theory of planning. This research is qualitative research with descriptive type. There are 5 informant in this study. The data collection methods used are interviews, observations, and documentation. Based on the research that has been done, the results of the strategy that was conducted in the promotion process of Banda Aceh as a tourism city is ranging from the annual program of Chairming Kota Banda ACEH, doing cooperation with City District government in the vicinity of Banda Aceh, doing cooperation with travel-travel both at the Regional, national and international level, as well as promoting through social media Instagram and also the use of the official website To provide information about tourism in the city of Banda Aceh. Constraints such as the lack of understanding of the community around the location of the tourist objects from the positive value of the location of tourist objects, there are still public statmen to the condition of Banda Aceh resulting from the history of conflict In Aceh.
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Dominici, Sara. "Tourist Photographers and the Promotion of Travel: the Polytechnic Touring Association, 1888–1939." Photography and Culture 8, no. 3 (September 2, 2015): 297–323. http://dx.doi.org/10.1080/17514517.2015.1091178.
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Musa, Hussein Gibreel, Deddy Mulyana, Atwar Bajari, and Charles Julian Santos Navarro. "Promoting Indonesian tourism through Sudanese tourists communication experiences in Bandung." Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies) 4, no. 1 (March 5, 2020): 21. http://dx.doi.org/10.25139/jsk.v4i1.2150.
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the research focus about tourism because it’s among the most widely used commonly discussed to promising economic sector, which varies from one country to another specially in developing countries its became main resources to some countries. Today, these countries are opening up new marketing tool to promote their destinations, Suitable distribution and intensive promotion, which will increase the period of residence of the tourist and increase the national income by relying on a promotional strategies in social media based on tourists experiences. Indicating the gap in knowledge and possible limitations the researcher used the qualitative approach in this study; because the research focused on how the developing countries, especially Indonesia benefit from the social media as new marketing tool in promoting destinations, also studying the topic as a new phenomenon in Indonesia, because most of Sudanese tourists are using social media to find information about tourism destinations in Indonesia. The researcher conducted a short interview with six Sudanese tourists to understand the Sudanese tourists' behavior, communication experiences in social media, and the factors (pull and push factors) that make the Sudanese tourists' decide to choose Indonesia. The result showed that most of the Sudanese tourists are using social media to share their travel experiences in destination by posting pictures, videos, even comments and opinions. These postings had serve as valuable information for other potential tourists and has influenced their choices.
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Агамирова, Екатерина, Ekaterina Agamirova, Елизавета Агамирова, and Elizaveta Agamirova. "The features and development prospects of programs of individual tours." Universities for Tourism and Service Association Bulletin 9, no. 2 (June 15, 2015): 57–65. http://dx.doi.org/10.12737/11298.
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The article deals with the formation programs of individual tours. Based on the selection of specific features of individual tourist programs the authors define individual tourism stating that the main specific features of the individual tour is that the product is developed based on the desires and preferences of a particular tourist. It is shown that the individual tourist product allows meeting the needs of the tourist. Topicality is determined by the characteristics of the tourism market at the moment. The crisis that characterize Russian tourism today force to seek new approaches and new content in tourist activity in order to suggest possible ways to diversify the tourist offer, one of which is the individualization of tourist programs. The article also examines the specifics of individual programs, tours, given comparative characteristics according to different characteristics of mass and individual tourism products. Identified are the main advantages and disadvantages of acquisitions and trip planning of the individual program for tourists. The authors cover the basic steps and principles of formation and promotion of individual tourism products. Revealed is a difference in the sequence of the process of its development over the standard tour. Based on the study of offers of tourist companies categories of the most popular destinations of individual tourism are identified on the basis of which a classification of individual programs is proposed. On the basis of the study in the article suggested are the main characteristics of the different categories of consumers of individual tourism products. The article shows the prospects for the development of individual tourism products in the Russian tourist market. Based on the analysis of the actual supply of tourist services identified are the advantages and disadvantages of individual tours. The necessity of developing specific standards of service is explained. Due to the fact that the individual trip of tourists have special expectations, it is necessary to ensure the highest quality level of service in accordance with the program of travel. Characterized are the features of the technology of individual tourism, which aims to create a unique product.
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Amaly, Najla. "KUALITAS INFORMASI TERHADAP CITRA DESTINASIPASAR TERAPUNG PADA WISATAWAN DOMESTIK." Alhadharah: Jurnal Ilmu Dakwah 16, no. 32 (December 17, 2017): 23. http://dx.doi.org/10.18592/alhadharah.v16i32.1878.
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This study aimed to identify the effect on the image quality destination information Travel Floating Market on domestic tourists who are domiciled in the city of Banjarmasin. In the year 2014-2015 has been designated as the year for the promotion of South Kalimantan province in the restructuring program of Library Air Travel Banjarmasin by the local government. This program has continued to the present, so that the local government is still heavily in the promotion tours. The local government has made tourism promotion through marketing communications mix. Particularly Travel Floating Market is an icon of South Kalimantan which became the main attraction which was appointed by the local government to promote the city of Banjarmasin as the City of a Thousand Rivers. But over the years there has been no attempt to evaluate the results of the promotion. Whether the information provided has been perceived positively by tourists or not. BPS data from Banjarmasin has occurred rise and fall of the number of tourist visiting the city of Banjarmasin. In 2014 the decline in the number of tourists visiting the city of Banjarmasin. Banjarmasin city government that has never evaluates whether the information of the marketing communications mix Banjarmasin Floating Market has succeeded in creating a positive image for tourists. This study uses the theory of S-O-R where stimulus effect on the response. This research is a quantitative explanation. By distributing questionnaires to 100 respondents of research, the results of this study based on the analysis done by simple linear regression analysis, it can be concluded that the quality of information significant effect on the image of the destination. Values influence of independent variables in this study has a value of 27.4% in affecting the image of the destination.
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Paliś, Beata, and Irena Śliwińska. "Possibility to recover vat in a journey as a determinant of the shopping tourism." Współczesne Problemy Zarządzania 7, no. 1(14) (June 28, 2019): 81–92. http://dx.doi.org/10.52934/wpz.77.
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The aim of the article is to examine whether VAT recovery has a chance to become a factor encouraging tourists to travel for shopping purposes. The article presents theoretical issues regarding shopping tourism and its determinants as well as the results of own research. The following research methods were used: literature review, legal acts analysis and survey conducted in January 2019 on a group of 124 Polish consumers of tourist services. This study showed low awareness of the consumers regarding the possibility of VAT recovery, which is the biggest barrier in using tax free system. To increase number of tourists using this system, promotion activities on a local level should be conducted.
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Simkhada, Padam P., Aditi Sharma, Edwin R. Van Teijlingen, and Rachel L. Beanland. "Factors influencing sexual behaviour between tourists and tourism employees: A systematic review." Nepal Journal of Epidemiology 6, no. 1 (March 31, 2016): 530. http://dx.doi.org/10.3126/nje.v1i1.14735.
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<p><strong><em>Background:</em></strong> Increased travel abroad has a significant impact on the incidence and prevalence of Sexually Transmitted Infections (STIs). Previous reviews have focused on the knowledge, attitudes and behaviour of tourists and acquisition of STIs. Less is known about the impact on tourism operators in countries visited by tourists. The aim of this review is to ascertain factors influencing sexual behaviour between workers in the tourism industry and tourists; exploring the prevalence of sexual behaviour between the two populations, their perceptions of sexual risk while engaging in sexual activities and the knowledge of tourism operators regarding STIs.</p><p><strong><em>Methods:</em></strong> A systematic review was conducted. Database searches were performed in Medline/Ovid, EMBASE, Cochrane library and CINAHL for studies published between 2000 and March 2016. Grey literature searches were completed in the NHS database and Google Scholar between 2000 and December 2013. Papers were independently selected by two researchers. Data were extracted and critically appraised using a pre-designed extraction form and adapted CASP checklist.</p><p><strong><em>Results: </em></strong>The search identified 1,602 studies and 16 were included after review of the full text. Studies were conducted in nine countries. Findings suggest that STI knowledge, attitude and practice were fairly good among tourists and tourism workers, but there is a need for pre-travel advice for travellers, especially those travelling to low and middle-income countries. Greater importance was given to tourists than to tourism operators and locals interacting with tourists. Studies suggest that as a group both tourist and tourist workers were likely to engage in sexual activities. Overall, both condom use and STI screening were low, among tourists as well as tourism operators. Furthermore, studies reported links between drug and alcohol use and sexual behaviour and risk taking.</p><p><strong><em>Conclusion:</em></strong><strong> </strong>Although less research appeared to have been conducted among tourism workers than tourists, it does demonstrate the need for education, training and promotion of travel medicine. STI screening, pre-travel advice, travel history in terms of contracting STIs and safe-sex awareness-raising are needed. More and better sexual health education and relevant tourism policies are needed globally. </p>
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Lakićević, Marija, Danijela Durkalić, and Milica Ţarevac Bošković. "INTERCONNECTION OF TRANSPORT AND TOURISM INDUSTRY." KNOWLEDGE INTERNATIONAL JOURNAL 30, no. 1 (March 20, 2019): 257–62. http://dx.doi.org/10.35120/kij3001257l.
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The interconnection of tourism and transport activity is present at all levels of development of society and economy. The occurrence of rail, then car and plane has led to the transformation of tourism from an individual into a mass phenomenon. The general economic expansion, the rise in living standards, and especially the rapid development of tourism in the 20th century, have had a significant impact on the overall transport system, and especially on change of means of transport. The sudden development of motor vehicles is the beginning of the The Second Transportation Revolution, and at the same time other revolutions in tourism. Tourism is the sector that records the highest growth in the world economy. The aim of this paper is to examine the analysis of interconnections and relations between transport and tourism industry. Tourism and transport are interconnected phenomena, where all major epochs in the development of transport becoming the turning points in the development of tourism. Transportation is an integral part of the tourism industry since it connects tourists with various tourist attractions. In most countries, the development of tourism depends on the development of the transportation system. The promotion and development of tourism depends directly on the development of the transport system (road, maritime, air, rail, river and PTT traffic), maintenance and construction of existing roads, construction and maintenance of railways and air traffic, as well as the construction of local airports and the improvement of flight operations. Serbia has relatively favorable natural and material conditions for the development of various types of traffic in accordance with the requirements of domestic and foreign tourists. Road traffic has a dual importance for tourism. First of all, it allows tourists to travel on vacation with certain advantages that consist of being able to go directly from home, at will, to choose the time of departure, the route and speed they will travel, and the choice of travel companions depends on them. One of the main reasons that led to massive use of cars for tourist purposes is their economic efficiency. The connection between tourism and transport is also evident in the fact that many roads that serve primarily for tourism are built. Air traffic has opened new destinations and tourist forms, such as long distance trips.
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Ali, Syed Ahtsham, Jahanzaib Haider, Muhammad Ali, Syed Irfan Ali, and Xu Ming. "Emerging Tourism between Pakistan and China: Tourism Opportunities via China-Pakistan Economic Corridor." International Business Research 10, no. 8 (July 21, 2017): 204. http://dx.doi.org/10.5539/ibr.v10n8p204.
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Background: The China-Pakistan Economic Corridor (CPEC) is a mega-project worth more than 54 billion US dollars, as a result of which bilateral relations between Pakistan and China reached new heights. The CPEC is designed to facilitate the establishment of links between Pakistan and the road network, railways and pipelines in conjunction with energy, industrial and other infrastructure projects to ensure the critical energy shortage necessary to enhance the economic growth in Pakistan.Objective: The main purpose of this article is to shed light on promotion of mutual understanding on China's initiative for the revival of the Silk Road and the benefits and challenges for the tourism industry which the CPEC can bring to the neighboring countries, especially Pakistan. A very new project will give us plenty of room to develop a number of innovative points greatly to improve the quality of services and the overall tourist experience in these new tourist destinations.Methodology: Qualitative research and analysis with the help of online research and data collection; the study of excellence in individual scenarios tourist sites, focusing on the aspects of service and policy will be useful to improve tourism on both sides via the Silk Road. Authors also collected data from tourist websites and recommend top rated tourist attractions on Silk Road from Khunjrab pass (border between china and Pakistan) to Gawadar, Pakistan. These tourists’ attraction are hints for tourists, travel agents and new researchers.
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Mahendrayani, I. Gusti Ayu Putu Seri, and Ida Bagus Suryawan. "Strategi Pemasaran Daya Tarik Wisata Untuk Meningkatkan Jumlah Kunjungan Wisatawan Ke Daya Tarik Wisata Sangeh Kabupaten Badung Provinsi Bali." JURNAL DESTINASI PARIWISATA 5, no. 2 (November 1, 2018): 240. http://dx.doi.org/10.24843/jdepar.2017.v05.i02.p09.
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Tourist attraction Sangeh is a tourist place on the island of Bali which is located in the village of Sangeh, District Abiansemal, Badung, Bali Province. Tourist attraction Sangeh present in the form of points ash long tail macaques, Pala Forest, and Pura Bukit Sari as its appeal. The number of tourists who visited Travel Attractions Sangeh from time to time experienced an increase after falling dramatically in 2012, amounting to 54 637 people, but the increase in the number of tourists is still quite slow and when compared with the visit of the peak that occurred in 2009 amounted to 225 672 people is still very low. The research aims to the right marketing strategic to increase rapidly tourists to visit Travel Attractions Sangeh.
The method used in this study through questionnaires, observation, library research, documentation and interview with the manager. The data obtained were analyzed using descriptive analysis techniques were used to analyze the marketing mix and strategy using SWOT analysis as well as using a Likert scale to analyze the questionnaires were distributed.
Results from this study is a marketing strategy that can be done to increase the number of tourists visiting tourist attraction Sangeh is creating branding tourist attraction sangeh as a natural tourist attraction quality, maintain the cleanliness and beauty of nature, promotion via the internet and brochures to introduce tourist attraction Sangeh to be better known by tourists as well as image building tourist attraction Sangeh to fix the problems that led to the number of visits in 2012 and then dropped dramatically in the next year began to increase but slowed impressed not know are like before 2012
Keywords:Marketing Strategy, Number of Visits, Tourist Attractions Sangeh
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Belyakova, M. Yu, and I. A. Kozenko. "Analysis of the market of travel Telegram-channels, defining the trajectory of the development of this topic and creating evidence-based recommendations for regional travel Telegram-channel implementation." Scientific notes of the Russian academy of entrepreneurship 19, no. 4 (January 26, 2021): 82–95. http://dx.doi.org/10.24182/2073-6258-2020-19-4-82-95.
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theoretical aspects of SMM-promotion are disclosed; Telegram as a promotion tool is described; the market of travel Telegram-channels is analyzed; the performance criteria of Telegram-channels are defined; the recommendations for the development of travel Telegram-channels are developed. The scientific hypothesis is using Telegram-channels allows to increase tourist attractiveness of Russian regions. Novelty and the practical significance of the study is analysis and comparison of travel Telegram-channels by the performance criteria and prediction of channels and development of recommendations for channel implementation.
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Shafqat, Wafa, and Yung-Cheol Byun. "A Recommendation Mechanism for Under-Emphasized Tourist Spots Using Topic Modeling and Sentiment Analysis." Sustainability 12, no. 1 (December 31, 2019): 320. http://dx.doi.org/10.3390/su12010320.
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With rapid advancements in internet applications, the growth rate of recommendation systems for tourists has skyrocketed. This has generated an enormous amount of travel-based data in the form of reviews, blogs, and ratings. However, most recommendation systems only recommend the top-rated places. Along with the top-ranked places, we aim to discover places that are often ignored by tourists owing to lack of promotion or effective advertising, referred to as under-emphasized locations. In this study, we use all relevant data, such as travel blogs, ratings, and reviews, in order to obtain optimal recommendations. We also aim to discover the latent factors that need to be addressed, such as food, cleanliness, and opening hours, and recommend a tourist place based on user history data. In this study, we propose a cross mapping table approach based on the location’s popularity, ratings, latent topics, and sentiments. An objective function for recommendation optimization is formulated based on these mappings. The baseline algorithms are latent Dirichlet allocation (LDA) and support vector machine (SVM). Our results show that the combined features of LDA, SVM, ratings, and cross mappings are conducive to enhanced performance. The main motivation of this study was to help tourist industries to direct more attention towards designing effective promotional activities for under-emphasized locations.
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Dzahmisheva, I. S. "Consumers as a marketing tool for the development of tourist activities." Proceedings of the Voronezh State University of Engineering Technologies 82, no. 3 (October 19, 2020): 296–301. http://dx.doi.org/10.20914/2310-1202-2020-3-296-301.
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The article explores the features of the behavioral nature of consumers of tourism services, allowing to ensure the economic development of tourism companies based on the implementation of the basic principle of marketing - customer orientation. The competitiveness of a travel company is significantly affected not only by natural, climatic, economic, political, environmental, but also social factors. In order to study consumer preferences in the market of travel services, a questionnaire was developed and a survey of consumers (customers) in the amount of 100 people was conducted. The survey was conducted among real consumers (customers) of travel companies in the city of Nalchik. It was found that the higher the level of education of consumers, the greater their desire for knowledge and travel; mid-level managers and employees annually use part (a couple of weeks) of their vacation for recreation; the education and professional activities of potential clients of travel agencies affect not only the number of trips they make, but also the choice of travel destination; the main source of information about tourist destinations and services among potential clients of travel agencies is Internet resources; a decrease in cash income entails a reduction in the need for tourism services. Thus, socially oriented consumers are a marketing tool for the economic development of tourism companies and ensure their competitiveness. The information obtained as a result of the research will allow us to better understand customer behavior, timely identify problems that impede the effective conduct of business and reduce the likelihood of risk in the process of making the right management decisions in the tourism sector. Implementation of the main marketing principle - customer orientation will allow you to concentrate on the most promising market segments, to increase the efficiency of the applied forms and methods of sales, advertising, sales promotion, and, in general, to ensure the economic growth of tourism companies.
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Syaripuddin, Syaripuddin. "Tourism Destination Development Strategy Central Aceh." International Journal of Educational Research & Social Sciences 2, no. 2 (April 30, 2021): 391–96. http://dx.doi.org/10.51601/ijersc.v2i2.58.
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This paper discusses the Tourism Destination Development Strategy. In improving the tourism sector in an area, at least one has to develop the 3A concept (Attractions, Accessibility, and Amenities). The tourism sector is a mainstay for Central Aceh to be developed as a tourism destination because Central Aceh has attractions that can be developed into tourist attractions. The method used in this study using the Analytic Network Process (ANP) approach with the help of Super Decision software, by performing a synthesis analysis of problems, solutions, and strategies. The results of the respondents' answers indicated that the priority problems were infrastructure, attractiveness, and promotion problems. Meanwhile, the most priority solutions are solutions to improve infrastructure, namely transportation and travel, attraction, and promotion. And the most prioritized strategy is the improvement of infrastructure facilities and synergy.
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Storonyanska, Iryna, Andrii Dub, Oryslava Grafska, Iryna Hrynchyshyn, Olha Bilanyuk, and Agata Pierscieniak. "The tourist infrastructure of local communities in Ukraine: current state and impact on local economic development." Agricultural and Resource Economics: International Scientific E-Journal 7, no. 2 (June 20, 2021): 102–18. http://dx.doi.org/10.51599/are.2021.07.02.06.
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Purpose. The purpose of our work is to investigate the presence of tourist infrastructure elements to ensure a comfortable stay of tourists in tourist destinations, which can become a driver of the development of local communities, especially in rural areas; investigation of financial support for tourism development by local governments. A derivative task of our study is to identify challenges and prospects of tourism infrastructure in tourist destinations after the pandemic.
Methodology / approach. The theoretical basis of the study is the fundamental principles of economics and the scientific research of Ukrainian and foreign scientists. For the analysis, we used data from the official web resources of local governments of Ukrainian local communities with tourist potential, information from the Booking.com and the Internet about tourist facilities and events in local communities. During the research we used the following methods: analytical (to select tourist destinations for analysis, their grouping and analysis of their tourist infrastructure); comparison (to compare the tourist infrastructure in the local communities that were the object of our study); synthesis (to conclude the general state of tourist infrastructure in tourist destinations and prospects for its development in the future), graphic (for visualization of study results).
Results. The study highlights five elements of tourist infrastructure of the most popular tourist destinations in Ukraine: travel services, transportation services, accommodation services for temporary residence, catering services, services for the organization of recreation and entertainment. We analysed the state of functioning of the tourist infrastructure in the tourist destinations of Ukraine before the introduction of lockdown. The results of the analysis showed that only four out of five elements of the tourist infrastructure were at the proper level. We described the challenges of the tourism industry, which had arisen as a result of the epidemic. In conclusion, we considered the prospects for the attitude and development of tourist infrastructure in the local communities of Ukraine after the pandemic.
Originality / scientific novelty. During the study for the first time, we selected the most popular tourist destinations in Ukraine which in 2019 received the highest revenues from tourist tax as an indicator of the official stay of tourists, we grouped them according to their dominant type of tourism and researched their tourist infrastructure. We compared the revenues from the tourist tax with the expenditures of local communities for the development of tourism and found that local communities received much more money from the tourist tax than they had spent on the development and promotion of tourism.
Practical value / implications. We show the characteristic features of the development of the tourism sector in the post-quarantine period, which can be used by local governments and businesses of tourist destinations when planning the development of tourist infrastructure.
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Salamor, Yensy L., Semmy Limba, and Debby V. Pattimahu. "KAJIAN PENGELOLAAN EKOWISATA BERBASIS EKONOMI DAN SOSIAL (Studi Kasus Semenanjung Nusaniwe Kota Ambon Provinsi Maluku)." JURNAL HUTAN PULAU-PULAU KECIL 1, no. 3 (March 1, 2017): 275. http://dx.doi.org/10.30598/jhppk.2017.1.3.275.
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The potential of the historical and cultural society at the state of Nusaniwe with potential for agro-tourism, nature tourism potential that Pintu Kota Beach, Felawatu beach, Bethesda Beach, natural scenery of Gunung Dua, Lapoci and waterfalls Laponot. The latter is a country with tourist potential Latuhalat Santai Beach, Namalatu Beach, Sumber Jaya Beach and Tanjung Batu Konde beach. While seasonal travel is labor time culture. As for the tourism potential of the cultural history of the community, Batu Bicara, and Clump Bamboo Baduri. The aim of the research is identifying potential tourist attraction in Peninsula Nusaniwe comprehensively, analyze the economic value attraction Nusaniwe Peninsula, analyze the relationship between socioeconomic peninsula Nusaniwe with ODTW and Ecotourism Management Formulate strategies based on economic value and social area. The method used is (1) travel cost method to calculate the economic value of the tourist area, (2) the method of Chi-square to see the relationship with the community characteristics ODTW (3) exponential comparison method (MPE) to formulate priorities Ecotourism development strategy. The results showed that the tourism potentials in the Peninsula Nusaniwe namely to State Amahusu the tourism potential of the coast is Batu Capeu, Batu Lubang, Waititei Beach, Pasir Putih Beach. Based on chi-square analysis shows that there is a relationship between family income through community participation towards ODTW. Priorities ODTW development strategy is the development of supporting infrastructure Optimization of travel (22,26%), ecotourism Develop sustainable policies (20,56), improve coordination between government and stakeholders managing ecotourism (18,30), creation of a conducive investment climate (14,95%), strengthening of human resource capacity in the utilization ODTW (13,40%), Improving access to information and the promotion of communications (10,53%).
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Yuliana, Putu Ririn, and Ida Bagus Suryawan. "REVITALISASI DAYA TARIK WISATA DALAM RANGKA PENINGKATAN KUNJUNGAN WISATAWAN (STUDI KASUS: DAYA TARIK WISATA SANGEH, KABUPATEN BADUNG, BALI)." JURNAL DESTINASI PARIWISATA 4, no. 2 (December 30, 2016): 53. http://dx.doi.org/10.24843/jdepar.2016.v04.i02.p10.
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This research in tourism attractiveness Sangeh with the purpose of seeing the effort to revitalize the carried out by management in order to increase tourist visit use the theory revitalization. The first step done in this research was described the causes of he did the effort to revitalize. The method employed for this study is qualitative method of analyzing data. Data collection is conducted through observation, deep interview, and document study. The technique of determining informants for this research consist of key informant. The results were obtained, that the revitalization efforts are made visible to the revitalization of the theory has been performing well from the arrangement area is a parking area, garden arrangement, security, shop arrangement, increasing the promotion, make an agreement with the village head, cooperate and make agreements with travel agents, participation from the community of participate mutual cooperation and keep visitors, and the support of the district government Badung of training to employees, scored ticket, and giving development fund. With this effort has been able to regain its image Sangeh as a tourist attraction having a worthy tourist attraction nature, an interesting and still natural, so must visited by tourists have to Bali.
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Chandra, Gian Avila, Andrea Torres, Jessica A. Zacny, Thalita Aldrianita, and Aisah Anugerah Qadri. "MALANG FLOWER CARNIVAL AS LAUNCHING PAD FOR FARIZ HOTEL MALANG." International Journal of Applied Business and International Management 2, no. 3 (February 2, 2018): 105. http://dx.doi.org/10.32535/ijabim.v2i3.25.
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Fariz is hotel located in a strategic place near airport and culinary spot.Currently the management of Fariz hotel do not think foreign tourist as a target market. Fariz hotel still lacks some resource to do an international promotion. Fariz hotel currently using online application and website to promote their service. Their current customer mainly is tour and travel or a company. Fariz hotel potencies are its strategic location and affordable price.
The team suggested a promotion program using Malang Flower Carnival as the theme. The program is a bundle package that use Malang Flower Carnival attractiveness to catch foreign tourist interest. This program is not only promote Fariz hotel but also promote Indonesian culture.Malaysia, China, and Australia are countries which both interested in Indonesian culture and have the most tourist visiting Indonesia. That countries are the main target for this promotion program. Fariz hotel management are agreed to do international marketing as long as the marketing program is makes sense and suitable with the current Fariz hotel situations. The team suggest that Fariz hotel should improve the English of their human resource, focusing their target segment, and participate in promoting Malang Flower Carnival.
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Sabahan, Sabahan, and Yuliansyah Yuliansyah. "KAJIAN DAYA SAING SEKTOR PARIWISATA KABUPATEN SAMBAS." JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS 5, no. 2 (December 20, 2017): 274. http://dx.doi.org/10.30871/jaemb.v5i2.492.
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This study aims to examine the competitiveness of tourism sector Sambas Regency to the surrounding area. The study conducted in the form of analysis of factors that determine the competitiveness of tourism sector of Sambas Regency and the preparation of policy strategies that must be done by regional governments to improve the competitiveness of tourism sector of Sambas Regency. The method of analysis used in this research is the shift share method and composite index. The data used are the number of tourist objects, the number of labor, the number of foreign tourists, the number of domestic tourists, the condition of road circulation, the government budget, the number of hotels, restaurants (restaurants), and travel agencies, and other data related research. Based on the research results, tourism sector in general Sambas Regency has great tourism potential, this is supported by the existence of natural resources, culture and history. Nevertheless, this study shows that Sambas Regency is still experiencing slow growth and less competitive than other areas around Sambas Regency. The most determining factor of tourism competitiveness of Sambas Regency is the supporting and related industry factors, especially the number of restaurants and travel agencies and the number of manpower engaged in tourism is still limited in number. The development of supporting infrastructure and tourism promotion is a condition that must be done by the government in order to improve the competitiveness of tourism sector of Sambas Regency.
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Geni Jaya Ksamawan, Putu, I. Made Kusuma Negara, and I. Putu Sudana. "STRATEGI PEMASARAN PAKET WISATA FULL DAY DI PT. TOUR EAST INDONESIA." Jurnal IPTA 2, no. 1 (January 18, 2014): 17. http://dx.doi.org/10.24843/ipta.2014.v02.i01.p04.
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he development of increasing tourist arrivals to Bali led to the development of business and tourism in the world of business, one business trip in Bali. PT. Tour East Tours and Travel is the one of the travel agents in Bali in this to win the competition with other companies, the need for proper marketing strategy and correct. This study aims to determine the marketing strategy Full Day tour packages PT. Tour East Indonesia and what strategies can be implemented in the PT. Tour East Tours and Travel to boost sales of tour packages to tourists as well as winning the competition with other companies. In this study using Qualitative descriptive data analysis techniques combined with a SWOT analysis to figure out what the right strategy is used to market tour packages Full Day of PT. Tour East Indonesia. Based on the SWOT matrix analysis obtained a marketing strategy that can be applied to PT. Tour East Tours and Travel is a strategy creation and development of tourism products, increased promotion strategies, human resource development strategy, market segmentation strategy development, and strategies for improving the quality of products and services. From the results of this study can be given advice to the PT. Tour East Tours and Travel is improving service process management and define market segments and maintain the image of the internal and external environment, while maintaining a cooperative relationship, and held training to staff meetings.
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Toubes, Diego R., Noelia Araújo Vila, and Jose A. Fraiz Brea. "Changes in Consumption Patterns and Tourist Promotion after the COVID-19 Pandemic." Journal of Theoretical and Applied Electronic Commerce Research 16, no. 5 (April 15, 2021): 1332–52. http://dx.doi.org/10.3390/jtaer16050075.
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The COVID-19 pandemic has entailed an unprecedented health crisis with significant economic impacts in many sectors worldwide. The tourism sector has been one of the most affected, with significant impacts on the number of cancelled reservations, a decrease in international travel and changes in consumption behaviour. This study aims to analyse the main changes in promotion and marketing in the tourism sector in Spain after the pandemic. To this end, a qualitative analysis was carried out via questionnaire-based interviews with 65 experts in the areas of marketing, consumer behaviour and tourism. The main findings show that online information sources gained weight over consulting friends and relatives, and a great advance in digitization is expected, where physical travel agencies will be displaced by online platforms, except for specialized and advisory services. Additionally, technologies such as virtual reality (VR) or artificial intelligence (AI) may play an increasingly important role in the medium term.
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Timakova, Roza, and Vitali Maksimeniuk. "Sustainable tourism development at the level of health-improving tourism: social-legal aspect." E3S Web of Conferences 296 (2021): 05018. http://dx.doi.org/10.1051/e3sconf/202129605018.
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The paper considers one of the aspects of sustainable development - sustainable tourism development in accordance with the Sustainable Development Goals aimed at preserving the natural resources of the marine and terrestrial ecosystems. The research of this phenomenon is carried out using the analysis of regulatory legal acts in force in the field of tourism. Since most authors consider the purpose of travel to be one of the generally accepted criteria for dividing into types of tourism, the study was conducted on the basis of one of the most common types of tourism – health-improving tourism, the conceptual apparatus of which is formed under the influence of various conceptual approaches, based on the actual resource potential and features of the promotion of tourist services in the territories of tourist destinations. The proposals on amendments and additions to the existing regulatory legal acts of the Republic of Belarus and the Russian Federation determine the priority of the concept of “sustainable development” in the field of tourism activities.
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Uhodnikova, Olena, Nataliia Bogdan, Mariia Pokolodna, Olhа Radionova, and Kostiantyn Viatkin. "Ecological tourism public marketing: responses to grand challenges." E3S Web of Conferences 217 (2020): 05003. http://dx.doi.org/10.1051/e3sconf/202021705003.
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The paper is dedicated to some aspects of ecological tourism development. Under the conditions of revenue and tourist flow decrease because of the global quarantine restrictions, border closure and global downturn, as well as reduction in personal income, searching new ways of loss minimization is essential to the further development of travel industry. For this purpose, it is proposed to consider new travel offers, which can be on-trend under the conditions of a pandemic. Ecotourism can become such kind of tourism because of a wish of tourists to visit precisely natural objects under the conditions of restricted access to nature and environment in case of a lockdown. Moreover, an urgent issue of global development is ecology and environment protection. Combining socio-economic and ecologic priorities of public development, we have analysed the prospects for further development of ecological tourism as a trend of domestic tourism at the national level. Special losses due to the containment measures are suffered by the countries which had the highest fraction of income from tourism in the structure of the national GDP. Thus, the potential of these countries in terms of prospects for ecotourism development was determined. The geographical location of ecotourism destination was analysed. The analyse shows that these countries can develop and propose attractive for tourists offers of ecotourism in the domestic tourism market. To ensure their promotion, the elements have been identified and an algorithm for the public marketing of domestic ecological tourism offers has been developed.