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Dissertations / Theses on the topic 'Travel packages'

Author: Grafiati

Published: 3 June 2025

Last updated: 31 July 2025

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1

Alvaro, Llancari Elizabeth Paola, Gonzales Shiu Yen Chung, Paquiyauri Jaymi Palomino, Segura Vanessa Cecilia Pichilingue, and Chiroque Daniel Cesar Temoche. "Latin Travel." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2020. http://hdl.handle.net/10757/654882.

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Muchas mujeres que quieren viajar por América del Sur desconocen de los sitios turísticos, comidas, hospedaje, restaurantes y más, incluso tienen pocas oportunidades para viajar porque no encuentran opciones y una oferta variada en precios, además de productos y servicios necesarios para tener nuevas experiencias agradables. Por ese motivo, nació APP Latin Travel, un aplicativo móvil dirigido a las singles o viajeras para ofrecerles diversos beneficios e información para viajar sin preocupaciones y con la finalidad de hacer más agradable su viaje, pudiendo encontrar diferentes precios que

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Chansawang, Jeed Rochaporn. "An analysis of Caribbean travel products and services used in tour packages developed by U.S. tour operators." Online version, 1999. http://www.uwstout.edu/lib/thesis/1999/1999chansawangj.pdf.

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Kashebayev, Azamat. "Sustainable e-marketing and its influence on Swedish tourists' intention to choose sustainable travel packages." Thesis, Uppsala universitet, Institutionen för samhällsbyggnad och industriell teknik, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-414061.

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Hrušková, Dana. "Analýza nabídky cestovních kanceláří." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113965.

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The diploma thesis analyses supply of three major and three small regional Czech travel agencies regarding Croatia in terms of its width (number of offered accomodation facilities in particular sea resorts)and its compelexity (offer of packages for more demanding customers, sightseeing tours etc.) The thesis also contains general introduction of Croatia as one of the most popular summer destinations for Czech tourists as well as description and explanation of basic terms connected to tourism theory and functioning of travel agencies in general.

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Valová, Lucie. "Analýza vnímání neúplných cen zájezdů v České Republice." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-8197.

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The thesis deals with problems of price quoting of travel packages in the Czech Republic. It refers to the process of packaging in the theoretical part, as well to various ways of pricing together with calculation illustration and catalogues price strategy. Furthermore, it shows the difference between a company's and a customer's price perception and informs about the psychological price effect on the final consumer. The important part of this thesis represents the analysis of the current situation of the price quoting of travel packages in the Czech Republic in comparison with the situation a

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Calderón, Paredes Katherine Melissa, and Villoslado Maricé del Rocío Ulco. "Factores que influyeron en el estancamiento de las exportaciones de paquetes turísticos de las agencias de viaje de Lima Metropolitana durante el 2018." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2019. http://hdl.handle.net/10757/651706.

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El objetivo principal fue identificar los factores que influyeron en el estancamiento de las exportaciones de paquetes turísticos de las agencias de viaje de Lima Metropolitana durante el 2018. En este sentido, se requiere determinar si los factores de gestión empresarial, político – legales y el entorno competitivo influyeron en el estancamiento de las exportaciones de paquetes turísticos. Por este motivo, se realizó una investigación cualitativa – exploratoria con un diseño de teoría fundamentada a fin de obtener información sobre las percepciones de las agencias de viaje de Lima Metrop

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Lukášová, Pavla. "Podnikatelský plán - založení cestovní kanceláře." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-193701.

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This Master's Thesis focuses on the creation of business plan for the establishment of travel agency specialized in outbound tourism. The theoretical part introduces readers with the most definitions in such fields like business, business plan, legislation related to the travel agencies and principal definitions of tourism. The practical part proceeds from the knowledge gained in theoretical part and introduces the real business plan and verify feasibility of establishment and viability in the Czech travel agencies market. Evaluation of business plan viability was made by financial analysis, c

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Song, Hanqun. "Group Decision-Making Process of Young Chinese Independent Travellers." Thesis, Griffith University, 2015. http://hdl.handle.net/10072/366092.

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China’s tourism industry has been developing at a phenomenal pace and an increasing number of young Chinese travellers are now preferring independent travel over package tours (International Tourism Consulting Group, 2011). Independent travel does not equate to an individual travelling alone, Chinese travellers often travel with a small group of people, such as friends, colleagues, and family members. Therefore, associated independent travel decisions and itineraries may not be made by an individual but by the group travelling together. However, the existing literature has not examined how gro

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Kärcher, Karsten. "Reinventing the package holiday business : new information and communication technologies in the British and German tour operator sectors." Thesis, University of Strathclyde, 1996. http://oleg.lib.strath.ac.uk:80/R/?func=dbin-jump-full&object_id=25330.

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Tour operators and travel agents are threatened with disintermediation in the travel and tourism industry, especially as a consequence of altered customer demand and new information and communication technologies which foster direct bookings. In this thesis, however, it is argued that major European tour operators are reinventing their business activities to adapt to these changes and to secure their strategic position in the package holiday business. These tour operators are in particular developing and implementing new information and communication technology strategies to support both their

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Major, Bridget. "The UK 'grey' market overseas package holiday experience : a critical evaluation of consumer and management perspectives." Thesis, Northumbria University, 2012. http://nrl.northumbria.ac.uk/13336/.

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Nouri, Rand, Hana Kais Shaker, and Mikolaj Domanski. "Hur har digitaliseringen förändrat resenärers sätt att boka paketresor?" Thesis, Södertörns högskola, Turismvetenskap, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-38743.

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Nowadays many travelers choose to book their trips via online booking sites instead of visiting physical travel agencies. This has changed the way the physical travel agencies operate their businesses and has forced them to adapt to new strategies in order to stay alive in this new reality of the industry. The comfort of the digitization pushes the world toward internet and online services, which implicitly mean that physical shops has become less important even in tourism industry where potential travelers go to digital platforms to reach out for information as well as to plan and choose thei

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Sedmíková, Jana. "Analýza nabídky cestovních kanceláří ve vztahu k vybrané destinaci." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74592.

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Diploma thesis goal is to define the extent of possibilities which are presented to client who is interested in vacation in Crete offered by selected travel agencies. The thesis is divided into four chapters. In the first chapter, there are theoretically explained the most important concepts, terms and topics associated with tourism and travel agencies. Following chapter is from tourism development point of view oriented on the destination analysis. Characterictic traits, geography, history, weather conditions, administrative units and the most atractive sites of the island are described. In t

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Bech, Serrat Josep Maria. "La responsabilidad contractual de los organizadores y los detallistas de viajes combinados." Doctoral thesis, Universitat de Girona, 2001. http://hdl.handle.net/10803/7678.

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Con la entrada en vigor de la Ley 21/1995, de 6 de julio, reguladora de los viajes combinados (LVC) se instaura una nuevo régimen de responsabilidad contractual del organizador y el detallista. Ahora el consumidor de esos viajes no sólo mantiene una relación contractual con el organizador si no también, en su caso, el detallista, cuya actuación deja de tener carácter representativo. Ambos sujetos responderán frente al consumidor "en función de las obligaciones que les correspondan por su ámbito respectivo de gestión del viaje combinado..." (art. 11.1), circunstancia que plantea algunas dificul

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Pragrová, Lucie. "Marketingová strategie vybraného podniku cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-72217.

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Diploma thesis focuses on the marketing strategy of travel agency called CK S úsměvem, which organizes sports tours not only with aerobic. The aim is to characterize and evaluate the current marketing strategy of CK S úsměvem and suggest possible changes or improvements. The thesis is divided into theoretical and practical part. The theoretical part is putting the issue of tourism and tourism marketing. The practical part is based on theoretical principles. Marketing strategy of CK S úsměvem will be analyzed using the PEST analysis, SWOT analysis, competitor analysis, survey, customer testimon

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Jokubaitytė, Rūta. "Atvykstamojo dalykinio turizmo plėtros galimybės." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2014. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2007~D_20140620_201509-67225.

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Lietuvoje skiriamas per mažas dėmesys atvykstamąjam dalykiniui turizmui (verslo turistui). Atvykstamasis turizmas labiau orientuotas į pažintinį turizmą, o dalykinis turizmas labiau suvokiamas kaip konferencijų ir verslo susitikimų kelionės. Atvykstamojo dalykinio turizmo paslaugų plėtros galimybės suprantamos kaip konferencijų bei skatinamųjų kelionių, renginių pasiūlymų parengimas kaip galutinis produktas. Darbo tikslas - nustatyti atvykstamojo dalykinio turizmo plėtros galimybes ir parengti atvykstamojo dalykinio turizmo paslaugų plėtros galimybių kaip galutinio turizmo produkto siūlymus. T

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Pham, Tran Truc Vien. "The influence of social interactions on tourist experience and tourist satisfaction: A study of group package tours in Vietnam." Thesis, Edith Cowan University, Research Online, Perth, Western Australia, 2022. https://ro.ecu.edu.au/theses/2555.

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Owing to the nature of tourism services, in most cases tourists experience a tourism service in the presence of service personnel and fellow tourists. Scholars and practitioners have been interrogating the role of co-creation in providing tourists with a superior experience and increased tourist satisfaction. Within a group package tour (GPT), tourists appear to be active co-creators of their experience through tourist-to-tour guide interactions (TGIs) and tourist-to-tourist interactions (TTIs). TGIs and TTIs also seemingly play an important role in determining tourist satisfaction through tou

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Kherrazi, Soufiane. "Les pratiques de contrôle managérial dans le contexte de l’innovation collaborative : le cas des consortiums de R&D européens sponsorisés." Thesis, université Paris-Saclay, 2020. http://www.theses.fr/2020UPASI004.

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Cette recherche aborde la question du contrôle managérial (CM) de l'innovation collaborative. Elle se propose de contribuer à la littérature sur le CM en tenant compte à la fois des perspectives de contingence et de consistance interne pour examiner la mise en place du CM, en particulier dans le contexte des consortiums de R&D. L'ouverture des frontières de la R&D n’est pas sans conséquences sur le design et l'efficacité du CM. Elle implique des défis particuliers et soulève des tensions spécifiques entre les exigences de contrôle et les besoins d’innovation. Sur la base d'une enquête

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Šmolíková, Jana. "Ochrana spotřebitele v cestovním ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76422.

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The subject of this thesis is the consumer protection in the tourist industry in the Czech Republic. The thesis is divided into four parts. The first part deals with the consumer protection in the Czech Republic in general. There is determined the term "consumer" and stated the list of legal enactments related to this issue. The second part is concerned with some duties of tourism service providers from the view of public law. The third and fundamental part of this thesis deals with contract law in tourism. There are examined the most usual contract types in this area, especially package trave

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Islam, Mohammad Nazrul. "Comparison of micro-computer based travel demand analysis packages." Thesis, 1990. http://spectrum.library.concordia.ca/2760/1/MM64689.pdf.

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Wu, Yi-Ching, and 吳宜靜. "Consumer Behavior of Travel Packages on TV Shopping Network." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/86172641966447349963.

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碩士<br>世新大學<br>觀光學研究所(含碩專班)<br>94<br>The travel package is one of best selling products in the TV Shopping network. Ever since the TV shopping could make the travel package visible, consumer could have a fuller understanding the traveling packages. Therefore, this study focuses on the consumer behavior of travel packages on the TV shopping. The study targets the faculty and staff from the Shih Hsin University as the research subjects. There are 100 questionnaires were completed. We attempt to understand the profile of consumers of TV Shopping network as well as their purchasing behavior of t

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Lu, Mei-Hsuan, and 盧玫璇. "Challenges of designing travel packages for senior citizen market." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/qhbcer.

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Liao, Chiai, and 廖家翊. "A Study of Brand Image, Perceived Value, Customer Satisfaction, and Customer Loyalty in Group Travel Packages Travel." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/80353191604903009768.

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碩士<br>靜宜大學<br>管理碩士在職專班<br>101<br>In a competitive business world, Quality has become the fundamental element for the competiveness of the enterprise. "The pursuit of excellence and improvement of quality” has become not only the mainstream of world business trends but also the direction of the modern enterprise efforts. Recently, the request of the people in Taiwan for quality of life has enhanced the flourishing development in service industry. Thus, it has become the leading industry in economic development. Since people in Taiwan are admitted to go abroad in 1987, the overall domestic trave

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CHI, LIN YEN, and 林燕琪. "A Study of Outbound Travel Packages Decisions among Teachers with Different Lifestyles." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/34953624513824700830.

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碩士<br>亞洲大學<br>國際企業學系碩士在職專班<br>99<br>Teachers are the best target market of the outbound travel industry. The purpose of this study is to understand the how differences in lifestyle of teachers affect their choices of travel packages. 335 Questionaires were distributed to samples of teachers in northern, middle, and southern Taiwan, from March 15th to April 30th, 2011. After deleting 2 invalid questionnaires, the returned rate was 94.3%. Data was analyzed using Descriptive statistics, factor analysis, K-means, Chi-square test, and one-way ANOVA. The results were as follows: 1. Samp teachers wer

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Wang, Chi-yuan, and 王致遠. "A Study on China Mainland People's Travel to Taiwan Satisfaction of the Tour Packages." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/21324393128044274380.

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碩士<br>南華大學<br>旅遊事業管理學研究所<br>94<br>The purpose of this vesearch to explore the travel service quality satisfaction. Loyalty and Re-coming of the china mainlanders visiting Taiwan as a tourisy. According to the data analysis show that the main reason of china mainlanders visiting Taiwan as a tourist is "inquisitive about Taiwan" and "advertisements propaganda" is the main channel for travel information in Taiwan area. 　　　According to the result of analysis: 1. Among the shopping quality , shopping quality was the highest, followed by shopping price.2. Among the living and food, food was the hig

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Shih-HsinFang and 方詩欣. "Integrating Point-of-Interests and Travel Packages for Personalized Trip Recommendation with Multiple User Constraints." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/72641829420864532944.

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碩士<br>國立成功大學<br>資訊工程學系<br>102<br>With the advances of mobile communication techniques in recent years, numerous kinds of Location-Based Services (LBSs) have been developed and one popular application of LBSs is trip recommendation. Although there exist already a number of studies on this topic in literatures, most of them focused on combining a set of point-of-interests (POIs, or say attractions) as a trip based on user-specific constraints. In another way, some few works discussed making recommendation in terms of travel packages, which have the benefits of lower cost and higher convenience.

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POKRÝVKOVÁ, Petra. "Dynamické balíčky na trhu on-line nabídky v cestovním ruchu z pohledu ochrany spotřebitele." Master's thesis, 2016. http://www.nusl.cz/ntk/nusl-251506.

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The thesis is focused on protecting consumers, especially in the individual tourism. Interested mainly on legislation that covers this. The study also evaluated the current situation of the Czech consumer protection in individual tourism and then compared with the situation of the British consumer. And last but not least, the thesis examines whether Czech consumers cares about their rights in this area, and whether it is sufficiently informed about the differences between individual tourism and organized tourism.

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Jou, Pei-ling, and 周珮鈴. "Discrete Choice Analysis of International Travel Package Products." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/64284960455155197013.

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碩士<br>逢甲大學<br>運輸科技與管理學系<br>99<br>With the rapid development of the Internet, a new business model has changed people’s life habits and shopping behavior. As more emphasis in Taiwan is being placed on leisure, travel has become a part of life. In addition, consumers can easily obtain travel information from the Internet. Therefore, travel is no longer limited to traditional tour packages, and more and more passengers reserve air tickets and hotel accommodations through the Internet. They participate in foreign independent travel around the world leading to growth in individual travel (airline t

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Arvinbileg, Sukhbaatar, and 阿爾峰畢利格. "Application of Frequent Itemset Mining for Travel Package Design." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/s2gp32.

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碩士<br>國立臺北科技大學<br>管理國際學生碩士專班 (IMBA)<br>99<br>Travel package design is an important weapon for travel agencies to improve competitiveness. In this study, we present a novel approach for travel package design. We first use a questionnaire to understand customers’ interests. Then we employ frequent itemset mining to identify common components in the questionnaire that are favored concurrently by customers. The discovered frequent itemsets are good candidates for travel package design. The results are valuable for travel agencies in Taiwan.

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Yeh, Ching, and 葉青. "The Single Families Travel Preference in Group Package Tour." Thesis, 2002. http://ndltd.ncl.edu.tw/handle/15560177190478263689.

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碩士<br>中國文化大學<br>觀光事業研究所<br>90<br>Chinese Culture UniversityThere has been dramatic growth in outbound travel from Asian countries in recent years, fuelled by the region’s rapid economic growth and rising income levels. In many Asian countries and areas, such as Japan, Taiwan, Korea, and China, group package tour (hereafter abbreviated GPT) is one of the main modes of outbound travels. GPT has been tested empirically in terms of tourist risks evaluating, the relative influence between parents and child in GPT, senior tourists’ decision-making in GPT, service features in GPT. In respect to the s

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Yao, Yi-Tzu, and 姚憶慈. "A Study on Package Travel Expense of Taiwan Households." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/04692944158358200201.

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Lan, Yi-Fang, and 藍宜芳. "Travel Safety Perception of Taiwanese Domestic Group Package Tour Tourists." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/s4x68c.

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碩士<br>開南大學<br>觀光與餐飲旅館學系<br>101<br>The study aims to explore the travel safety perception of domestic tourists who are aged 20 or above taking domestic travel in the mode of Group Package Tour (GPT). A questionnaire survey was conducted using the method of convenience sampling. It turns out 890 copies were effective and available for SPSS v12.0 data processing. The results indicate that travel safety perception of Taiwanese tourists can be categorized as four factors: tourism environment, emergency assistance, hygiene-medical network and laws & security. These factors are positively correlated

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Wang, Pei-fen, and 王佩芬. "A Descriptive Study on Attributes of Travel Group Inclusive Package Tour." Thesis, 1995. http://ndltd.ncl.edu.tw/handle/xb3397.

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Hung-HsiChiang and 江泓錫. "Travel Package Recommendation Based on Reinforcement Learning and Trip Guaranteed Prediction." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/4ddu4u.

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Lai, Ping-fang, and 賴秉芳. "Unfair Competition of Package In Travel Service Industry.－Centering On Tying arrangement." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/99825964091004600323.

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Wan-ChiTseng and 曾琬淇. "The group package tour design for the elderly: Perspectives from travel agencies." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/92676293425078318762.

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碩士<br>國立成功大學<br>老年學研究所<br>103<br>Most literatures of elder travel focused on constraints, motivations and influences from elders’ perspectives. Few literatures explored elder travel and group package tour from travel agencies’ perspectives. Therefore, the purpose of this study was to understand the travel agencies’ considerations about the group package tour design for the elder travelers. The study used snowball sampling and semi-structured interview to collect data. The results formed three themes: the impacts of the characteristics of the elderly on the travel, the strategies of the travel

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Wang, Ting-Shiun, and 王挺勳. "The Effects of e-Travel Service Quality on Package Tours Service Quality." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/94525573822318902055.

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碩士<br>明新科技大學<br>服務事業管理研究所<br>99<br>With the progress of science and technology, the global online shopping market is increasing year by year. Online store is becoming an important shopping channel for consumers. The travel merchandises is an important category of online shopping and more and more consumers shopping travel merchandises online. Many tourism businesses have involved the online virtual channels and enabling their consumers to buy package tours online. The relationship between the e-travel service quality and package tours service quality needs to pay attention and this is the main

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Liao, Yu-Yin, and 廖友吟. "Relationships Among Travel Risks, Destination Image, Travel Patterns, and Post-Purchase Behavior- A Case Study of Thailand Inclusive Package Tours." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/97702661860244120466.

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碩士<br>世新大學<br>觀光學研究所(含碩專班)<br>91<br>For those who travel for fun, joining the package tour is the most popular, which proves that if people want to go abroad for sightseeing, most inclusive package tours users will take inclusive package tours into first consideration. Mayo (1973) pointed that “image” is an important factor in the travel decision process. It is because the perception of risk and safety influence the image and selection of the destination. Hence, the research will pick inclusive package tours as the target of outbound travel products. The research will discuss the relationships

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Perng, Jiunn-Rong, and 彭俊榮. "The Study of Marketing Strategy for Group Inclusive Package Tour in Travel Agency." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/28539447171920434331.

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碩士<br>世新大學<br>觀光學研究所(含碩專班)<br>91<br>Due to rapid economic growth and international tourism promotion, leisure travel is prevailing in Taiwan as well as outbound travel is greatly increasing year by year. Travel agency under thriving and prosperous development of tourism markets has developed diversified products. Group Inclusive Package Tour is one of the choices that are generally acceptable for outbound travel in Taiwan and many other Asian countries. In order to cope with keen competition, travel agencies try to understand the demands of different customers to make appropriate marketing

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Liao, Sijing. "Winnipeg's cultural tour package research practicum." 2015. http://hdl.handle.net/1993/30578.

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A cultural tour package is essentially a travel package that bundles tourism products and services together with themes based on the destination's culture. Winnipeg's Cultural Tour Package Research project, proposed by Winnipeg Symphony Orchestra (WSO), is a project aiming to structure a tourism package centered at Winnipeg's performing arts and cultural attractions. Through the program, we identify customers' preference for the cultural items as well as the factors related to the preference. We also provide a marketing plan suggesting the direction of starting the program based on SWOT and ma

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Yun, Hsu Jui, and 徐瑞雲. "Influential Factors for Selling High Speed Rail Package Tour: Views from the Travel Agencies." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/sp73j2.

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碩士<br>開南大學<br>觀光與餐飲旅館學系<br>101<br>In order to extend the transport occupancy to travel market, Taiwan High Speed Rail Corporation develops brand-carrying package tours and assigns 13 Travel agencies as key agents responsible for the sales of this product. Currently, the market-share stays low and needs to improve. The purpose of this study is to address this problem, using literature review and Modified Delphi Method to develop the factors related to the sales, which were subsequently converted to multi-criteria evaluation system for the technique of DEMATEL (decision-making trial and evaluati

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Hsieh, Pei-Shan, and 謝佩珊. "A study on consumer purchase intentions of low-carbon tour package for travel agency." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/24082906899049523010.

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碩士<br>國立高雄餐旅大學<br>運輸與休閒服務規劃碩士學位學程<br>101<br>To face of global climate anomalies, disaster success, so people began to pay attention to environmental protection and energy saving and carbon reduction issues. On tourism development, consumers should be required to change their travel spending habits, choose environmentally friendly and reduce the environmental carrying capacity of tour itineraries and travel agencies plays an important role, required environmental carbon concept conveyed. Therefore, this study use "Low-Carbon tour package content" for basis, researching their purchase intention,

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Liu, Kuei-Hung, and 劉貴弘. "Participation Motivation, Alliance Performance, and Cooperation Intention of Managers of Recreation Farms for Travel Package — A Case Study of Taiwan Farm Papago Package." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/r4z4h7.

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碩士<br>國立屏東科技大學<br>農企業管理系所<br>104<br>Since 2003, Taiwan Council of Agriculture has been promoting Taiwan Farm Papago Package which combined farm accommodation, food and experiencing activities. This study investigated the motivation, alliance performance, and cooperation intention of leisure farms that involved in this travel package program. Using a questionnaire survey, 54 valid questionnaires were retrieved. This study also used SPSS statistical software to analyzed data with reliability and validity analysis, descriptive statistics, Student’s t-test, and ANOVA. Then, a regression analysis w

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Cuei, Chun-Sheng, and 崔春生. "Exploring Taiwan Travel Courses and Images From Blogs by Chinese Individual Tourists and Package Tourists." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/45064144416941456008.

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碩士<br>大葉大學<br>資訊管理學系碩士班<br>101<br>Travel Blog provides a way to show personal feelings for the tourism experience, explore the tourist’s deep inner most realistic idea, understand the tourist’s positive and negative emotion evaluations of the destinations from the content of the article, and gather important sources of tourism attractions. Above all, Travel Blog has a significant impact on the tourist’s destination impressions and travel intentions. In this study, qualitative and quantitative studies are conducted by using the content analysis method. Firstly, travel courses analysis was condu

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LI, YU-LANG, and 李郁朗. "The study of the special interest package tour marketing strategy of travel agencies in Taiwan." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/66xemf.

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碩士<br>世新大學<br>觀光學研究所(含碩專班)<br>106<br>The vast growth of internet / information technology have made our daily life moreefficiency and convenient. Especially Websites and Apps are being widely used in the travel and tourism industry (Travel agencies, Airlines, Hotels, Rental companies). An App or website helps to connect customers better and reduces their dependencies on travel agents. The travel industry was facing the gradual decline of bricks-and-mortar gents. In order to survive and prosper in the sustainable future, therefore agencies should more focus on specialization and thematic travel

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Vysoká, Lenka. "Ochrana spotřebitele - klientů proti úpadku cestovních kanceláří - v právu EU." Master's thesis, 2018. http://www.nusl.cz/ntk/nusl-379193.

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Protection of consumers - customers against the insolvency of tour operators - in EU law This thesis examines the legal regulation of consumer protection in the cases of the bankruptcy of travel agencies. In the event of the insolvency of a travel agency, a problem arises as to who will ensure that the consumers are repatriated from summer resorts and their expenses for the unperformed travel services are reimbursed. This issue was first dealt with by Directive No. 90/314 on package travel. The Directive 90/314 will be analyzed in the second chapter of this paper. The Directive leaves a large

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Lo, Chun-Yu, and 羅駿諭. "An Empirical Study of Outbound Travel Consumers among Package Tour, Marketing Mix, and Perceived Business Alliance." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/nr62sr.

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碩士<br>銘傳大學<br>觀光研究所碩士在職專班<br>96<br>This study mainly discussed the relationships among package tour, marketing mix, and perceived business alliance of outbound travel consumers in Taiwan. Then, it conducted six hypotheses and several sub-hypotheses. This study collected data from personnel interview in the departure terminals of Taiwan Taoyuan International Airport. It totally collected 342 questionnaires and conducted statistic analyses. From the empirical results, this study believes that travel industry should take more emphasis on these three constructs, and it also provides suggestions fo

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Mei--Hui, Wu, and 巫玫慧. "How much do we know about in-company group package tour? The employee''s travel motivation." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/67326875564783312569.

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碩士<br>中國文化大學<br>觀光事業研究所<br>92<br>Understanding what motivations influence people’s travel habits and destination selections is crucial to predicting their future travel patterns. In Asian countries, such as Japan and Taiwan, in-company group package tour is one of the main modes of organ-izational travel for employees. The development of employees’ travel motivation for in-company GPT seems to be more complicated than leisure and group package tour tourists. However, despite the importance of in-company GPT to the travel industry, there is a lack of empirical support regarding what is the trav

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Lin, Shui-Sung, and 林水松. "A study on Selection Criteria of Taiwan Travelers towards Outbound Honeymoon Package Tour and Travel Agency." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/84198894029832412831.

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碩士<br>銘傳大學<br>觀光研究所碩士在職專班<br>99<br>The purpose of this study is to understand factors influencing Taiwan travelers on the selection of a travel agency for outbound honeymoon package tour. The study distributed 5,000 questionnaires to honeymoon tour customers via 1,125 travel agencies by mail and was conducted between March and June, 2010. 712 valid questionnaires from a total of 717 returns were analyzed through SPSS 13.0 for the research hypothesis. The result identified five factors as the key indicators for honeymoon travelers to select travel agency: “the distinguishing features”; “special

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Cheng, Wei-jen, and 鄭惟仁. "RELATIONSHIPS AMONG TRAVEL MOTIVATION, SATISFACTION, AND REVISIT INTENTION AS OBSERVED IN GROUP PACKAGE TOURS TO JAPAN." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/01746495038846822885.

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碩士<br>大同大學<br>事業經營學系(所)<br>98<br>The primary objectives of this study were to investigate the relationships among travel motivation, satisfaction and revisit intention of Taiwanese travelers by group package tours to Japan. The theory of push and pull motivation was applied in this study. From push motivation, it was able to discover the internal inducements of travelers and analyze the attributions in Japan by pull motivation. In addition, more useful information and marketing strategies for the future development were contributed from the results of the relationships among variables. This st

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Chen, Yi-ju, and 陳怡儒. "A Study on Factors Affecting Consumers'' Choice of a Travel Agent for All-Inclusive Package Tours." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/26062506764643726011.

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碩士<br>南華大學<br>旅遊事業管理學研究所<br>93<br>This study is to analyze factors that influence package tour consumers choosing travel agencies. Totally 357 effective questionnaires are analyzed by, descriptive statistics analysis, reliability analysis, one-way analysis of variance, factor analysis, regression analysis, cluster analysis to study consumers choosing travel agencies. 　　　The result of this research reveals that customers attach importance on the following factors while choosing travel agencies: Safety factors, travel agencies’ tour plans (embarking date, schedule, hotels etc.), the traveling a

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