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Relevant bibliographies by topics / Visual communication

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Academic literature on the topic 'Visual communication'

Author: Grafiati

Published: 4 June 2021

Last updated: 22 March 2025

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Journal articles on the topic "Visual communication"

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Annang, Lucy, Sheryl M. Strasser, and Jessica L. Muilenburg. "Visual Communication." Californian Journal of Health Promotion 3, no. 1 (March 1, 2005): 66–69. http://dx.doi.org/10.32398/cjhp.v3i1.1742.

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Poster presentations are an effective method of conveying scientific information in an interactive and nonthreatening format. They are also a means of increasing authors’ visibility and recognition in their field. The authors have presented a preparatory guide to minimize stress and increase poster presentation savvy at professional conferences for either the novice or seasoned professional.

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Dyrud, Marilyn A., and Rebecca B. Worley. "Visual Communication." Business Communication Quarterly 69, no. 4 (December 2006): 397–99. http://dx.doi.org/10.1177/1080569906294502.

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Erhardt, Louis. "Visual Communication." Lighting Design + Application 25, no. 8 (August 1995): 49–54. https://doi.org/10.1177/036063259502500809.

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Radovic, Ljiljana, and Slavik Jablan. "Visual communication through visual mathematics." Filomat 23, no. 2 (2009): 56–67. http://dx.doi.org/10.2298/fil0902056r.

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In this paper we present some possibilities how different areas of visual mathematics (symmetry in art and science, isometric symmetry groups, similarity symmetry, modularity, antisymmetry, tessellations, theory of proportions, theory of visual perception, perspective, anamorphoses, visual illusions, ethnomathematics, mirror curves, optiles, fractal structures) can be used as a tool of visual communication. The paper also contains (in parts) a description of the course 'Visual Mathematics and Design' organized at the Faculty of Information Technologies (Belgrade).

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Baker, William H. "Visual Communication: Integrating Visual Instruction Into Business Communication Courses." Business Communication Quarterly 69, no. 4 (December 2006): 403–7. http://dx.doi.org/10.1177/108056990606900410.

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Oyama, Rumiko. "Visual Communication across Cultures." Journal of Intercultural Communication 2, no. 1 (March 10, 2000): 1–12. http://dx.doi.org/10.36923/jicc.v20i1.373.

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In this paper, I question the notion that "The Visual" is a culturally transparent means of communication (Neurath, 1937, 1948). I will be demonstrating how different cultures (Japanese and British) use the resources of visual communication, in ways that are related to their specific underlying value systems. In order to show this I draw on advertisements from both countries and use the visual grammar developed by Kress and van Leeuwen (1990, 1996). By analysing the forms (visual syntax) that the advertisements take: the semiotic structure of the images, with less emphasis on their content (visual lexis), it is possible to find systematic differences that relate to the specific locations of the advertisements in a given social cultural context. I have discussed visual representations in Japanese and British advertisements with reference to the three notion of metafunctions. My analysis has demonstrated that both Japanese and British visual semiotics are conditioned by a different underlying spatial semiotic systems. This goes against the notion of culturally transparency of visuals. Visual representations and the way in which they convey meaning is culturally conditioned. I have focused exclusively on the formal structures of visual representation in this paper. What my discussion suggests is; if visual lexis can serve as cultural representation, so can visual syntax. For the full understanding of visual representations from a cross-cultural perspective, a further systematic study on visual syntax as well as visual lexis should become essential. In conclusion, cultures condition visual forms and visual forms represent cultures.

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Arora, Ms Bhawna. "Visual Communication Board – Bridge for Communication between Patient and Nurse." International Journal of Nursing & Midwifery Research 4, no. 2 (September 3, 2017): 61–64. http://dx.doi.org/10.24321/2455.9318.201722.

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Mullen, Lawrence. "Visual Communication History." Visual Communication Quarterly 29, no. 3 (July 3, 2022): 150. http://dx.doi.org/10.1080/15551393.2022.2097828.

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Singh, Gary. "Improving Visual Communication." IEEE Computer Graphics and Applications 38, no. 1 (January 2018): 8–10. http://dx.doi.org/10.1109/mcg.2018.011461523.

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Simlinger, Peter. "Visual communication design." Information Design Journal 25, no. 3 (December 31, 2019): 314–24. http://dx.doi.org/10.1075/idj.25.3.09sim.

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Abstract Having graduated in architecture at the University of Technology Wien [Vienna], I subsequently engaged in post-graduate studies at The Bartlett School of Architecture and Planning / University College London. Corporate design and signage design attracted my attention. Back home a major bank and Vienna airport (VIE), among others, were the first clients of my company. As chairman of Committee 133 “Public information symbols” of “Austrian Standards”, I was responsible for the elaboration of several theme specific national and international standards. In 1993 I founded the IIID International Institute for Information Design. Several r&d projects within the frame of the 6th and 7th European Union Framework Programmes for Research and Technological Development were carried out. However, due to the required but denied support from the Austrian Ministry of Science and Research, the founding of an interdisciplinary institute, affiliated to the United Nations University (UNU), did not materialize. No chance either to establish “Visual Communication Design” at a local university. Until now the Department of Typography and Graphic Communication of The University of Reading (UK) seems to be the only theme specific institution on tertiary university level in Europe. Challenges nowadays range from legible medical package inserts to a much required unified system for the European Union highway signs.

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Dissertations / Theses on the topic "Visual communication"

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Robinson, J. A. "Low data-rate visual communication." Thesis, University of Essex, 1985. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.354010.

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Aloumi, Ahmad Eissa. "Timing considerations in visual communication /." Online version of thesis, 2008. http://hdl.handle.net/1850/6427.

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Chung, Joon Son. "Visual recognition of human communication." Thesis, University of Oxford, 2017. https://ora.ox.ac.uk/objects/uuid:ac44ec7c-20e8-4b04-8d80-66687bd8e881.

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The objective of this work is visual recognition of speech and gestures. Solving this problem opens up a host of applications, such as transcribing archival silent films, or resolving multi- talker simultaneous speech, but most importantly it helps to advance the state of the art in speech recognition by enabling machines to take advantage of the multi-modal nature of human communications. However, visual recognition of speech and gestures is a challenging problem, in part due to the lack of annotations and datasets, but also due to the inter- and intra-personal variations, and in the case of visual speech, ambiguities arising from homophones. Training a deep learning algorithm requires a lot of training data. We propose a method to automatically collect, process and generate a large-scale audio-visual corpus from television videos temporally aligned with the transcript. To build such dataset, it is essential to know 'who' is speaking 'when'. We develop a ConvNet model that learns joint embedding of the sound and the mouth images from unlabelled data, and apply this network to the tasks of audio-to-video synchronisation and active speaker detection. Not only does this play a crucial role in building the dataset that forms the basis of much of the research done in this thesis, the method learns powerful representations of the visual and auditory inputs which can be used for related tasks such as lip reading. We also show that the methods developed here can be extended to the problem of generating talking faces from audio and still images. We then propose a number of deep learning models that are able to recognise visual speech at word and sentence level. In both scenarios, we also demonstrate recognition performance that exceeds the state of the art on public datasets; and in the case of the latter, the lip reading performance beats a professional lip reader on videos from BBC television. We also demonstrate that if audio is available, then visual information helps to improve speech recognition performance. Next, we present a method to recognise and localise short temporal signals in image time series, where strong supervision is not available for training. We propose image encodings and ConvNet-based architectures to first recognise the signal, and then to localise the signal using back-propagation. The method is demonstrated for localising spoken words in audio, and for localising signed gestures in British Sign Language (BSL) videos. Finally, we explore the problem of speaker recognition. Whereas previous works for speaker identification have been limited to constrained conditions, here we build a new large-scale speaker recognition dataset collected from 'in the wild' videos using an automated pipeline. We propose a number of ConvNet architectures that outperforms traditional baselines on this dataset.

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Bruno, Alexander. "Visual-Audio Media: Transformation and Communication." VCU Scholars Compass, 2015. http://scholarscompass.vcu.edu/etd/3768.

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Designers are often concerned with communication through the visual; we focus on the printed object, images on screens, furniture, spaces, and other visual experiences. We should also be cognizant of audio and its communicative properties, especially when contextualized with visual content. Pairing visuals and audio can make a greater impact upon a viewer/listener than each media might make alone. My research focuses on a practice of working within strict sets of rules and boundaries to create visual-audio work. This visual-audio work not only communicates a concept or idea, but also lives as a research artifact of my design processes.

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De, Villiers Lizelle. "Visual communication for a youth market : an exploration of visual meaning through co-design." Thesis, Cape Peninsula University of Technology, 2018. http://hdl.handle.net/20.500.11838/2850.

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Thesis (MTech (Design))--Cape Peninsula University of Technology, 2018.
The youth faces unique challenges due to constant movement within the global economic and technological contexts. A digitally oversaturated world with constant access to globalised, mass information makes it challenging for communication designers to reach this audience on important matters. The South African context further complicates matters as youth unemployment is at an all-time high, a lack of quality schooling continues to feed poverty and inequality, exposure to gangs, violence, trauma and sexual abuse contribute to antisocial behaviour and drug and alcohol abuse increase risky sexual behaviour. It is therefore important to connect with the youth on these matters. The need to explore the mechanisms and content which will successfully connect with a South African youth audience was identified. In response to this, this study explored what the youth considers to be meaningful communication. The main objective of this research was to explore what types of visual communication have meaning for the youth to enable communication designers to connect with the South African youth market. The study used case study methodology and data was collected qualitatively through a questionnaire and participatory methods, including two co-design workshops (with 20 participants, aged 20-27) and a small group discussion (with 5 participants). The study featured a co-design approach, which focused on collaborative meaning-making through the visualisation of communication pieces. The study identified several interconnected themes which relate to a bigger category of association. Three major categories of understanding were identified: perception (how the youth see their world); engagement (how the youth experience their world); and relevance (how the youth relate to their world). These themes provide visual communication designers with valuable insights relating to the youth audience.

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Sedlmair, Michael. "Visual Analysis of In-Car Communication Networks." Diss., lmu, 2010. http://nbn-resolving.de/urn:nbn:de:bvb:19-124488.

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Thungren, Edvin. "Monumentalism : A Power Language in Visual Communication." Thesis, Konstfack, Grafisk Design & Illustration, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:konstfack:diva-6116.

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This work is a study on the phenomenon of monumentality. It combines examples and theories from art and architecture and seeks to explore its counterparts in the context of visual communication and graphic design. The project focuses on forms and materials of culturally inherited power and explores how these aspects of monumentalism could be used as a design tool. The final result of this project was presented as a lecture and an exhibition, in excess of this written report.

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Buwert, Peter. "Ethical design : a foundation for visual communication." Thesis, Robert Gordon University, 2016. http://hdl.handle.net/10059/1577.

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The central original contribution to knowledge proposed by this thesis is the setting forth of a conceptualisation of ethical theory specifically in relation to design, with a focus on visual communication design. Building on earlier work by design theorist Clive Dilnot in the area of design ethics and on philosopher Giorgio Agamben’s formulation of the philosophical concept of potentiality, a way of thinking about the relationship between design and ethics is proposed which concludes that design is in fact always inherently ethical. However, this conception of ethical design purposefully leaves questions of the qualification of good and bad unresolved, stating only that the ethical is the prerequisite condition in which both good and bad become possibilities. Design’s significantly unethical capability to suppress and anaesthetise individuals’ ethical experience is highlighted through a proposal of a process of an/aesth/ethics. Observation of the relationship between design and ethics in the real world through a series of interviews demonstrates something of the complexity of design’s relationship with ethics and the diverse range of positions, beliefs, attitudes and paradoxes abounding within the design profession when it comes to addressing the question of “good” design practice. Six “sites” of ethics within contemporary design discourse are introduced and discussed. The ethicality of design practices in relation to these sites are then analysed through the lens of the proposed ethical framework: identifying strengths, weaknesses and potentials within these observed strategies. The way of thinking about ethical design proposed here demonstrates potential in contributing to designers’ ability to critically consider the ethicality of their own practices. From this foundation they may be better equipped to begin addressing the question of the qualification of the “goodness” of design. In conclusion, proposals are made for how this framework could be practically developed and used to support and encourage ethical design in the real world.

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Pickett, Victoria J. "Usability of WordPress for Visual Communication Designers." Kent State University / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=kent1401202323.

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Koda, Yusuke. "Visual Data-Driven Millimeter Wave Communication Systems." Doctoral thesis, Kyoto University, 2021. http://hdl.handle.net/2433/263790.

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Books on the topic "Visual communication"

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Machin, David, ed. Visual Communication. Berlin, Boston: DE GRUYTER, 2014. http://dx.doi.org/10.1515/9783110255492.

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Huck, Friedrich O., Carl L. Fales, and Zia-ur Rahman. Visual Communication. Boston, MA: Springer US, 1997. http://dx.doi.org/10.1007/978-1-4757-2568-1.

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Machin, David. Visual communication. Berlin: De Gruyter Mouton, 2014.

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Veneti, Anastasia, Daniel Jackson, and Darren G. Lilleker, eds. Visual Political Communication. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-18729-3.

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Huang, Mao Lin, Quang Vinh Nguyen, and Kang Zhang, eds. Visual Information Communication. Boston, MA: Springer US, 2010. http://dx.doi.org/10.1007/978-1-4419-0312-9.

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United States. National Oceanic and Atmospheric Administration. Office of Oceanic and Atmospheric Research., ed. Visual communication standards. [Washington, D.C.?: The Administration], 1988.

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Association, International Visual Communication, ed. Visual communication handbook. London: International Visual Communication Association, 1997.

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United States. National Oceanic and Atmospheric Administration. Office of Oceanic and Atmospheric Research, ed. Visual communication standards. [Washington, D.C.?: The Administration], 1988.

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Visual Information Communications International Conference (2009 Sydney, N.S.W.). Visual information communication. Edited by Huang Mao Lin, Nguyễn Quang Vinh, and Zhang Kang 1959-. New York: Springer, 2009.

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Josephson, Sheree, James D. Kelly, and Ken Smith, eds. Handbook of Visual Communication. Second edition. | New York, NY: routledge, 2020. | Series: Routledge communication series: Routledge, 2020. http://dx.doi.org/10.4324/9780429491115.

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Book chapters on the topic "Visual communication"

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Stanton, Nicki. "Visual Communication." In Communication, 277–317. London: Palgrave Macmillan UK, 1990. http://dx.doi.org/10.1007/978-1-349-20925-5_18.

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Stanton, Nicky. "Visual Communication." In Mastering Communication, 275–308. London: Macmillan Education UK, 1996. http://dx.doi.org/10.1007/978-1-349-14133-3_18.

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Matthews, Robert W., and Janice R. Matthews. "Visual Communication." In Insect Behavior, 261–90. Dordrecht: Springer Netherlands, 2009. http://dx.doi.org/10.1007/978-90-481-2389-6_7.

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Stanton, Nicky. "Visual communication." In Mastering, 295–329. London: Macmillan Education UK, 2004. http://dx.doi.org/10.1007/978-0-230-21164-3_18.

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Akpabio, Eno. "Visual Communication." In Indigenous Communication, 115–31. Cham: Springer International Publishing, 2023. http://dx.doi.org/10.1007/978-3-031-41766-5_7.

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Khan, Arshad. "Visual Communication." In Visual Analytics for Dashboards, 91–106. Berkeley, CA: Apress, 2024. http://dx.doi.org/10.1007/979-8-8688-0119-8_8.

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Stanton, Nicky. "Visual communication." In Mastering Communication, 323–59. London: Macmillan Education UK, 2009. http://dx.doi.org/10.1007/978-0-230-36574-2_18.

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Coleman, Carla Viviana. "Communication Feedback." In Visual Experiences, 187–92. Boca Raton : Taylor & Francis, CRC Press, 2017.: Chapman and Hall/CRC, 2017. http://dx.doi.org/10.1201/9781315154305-13.

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Stanton, Nicki. "Using Visual Aids." In Communication, 149–67. London: Palgrave Macmillan UK, 1990. http://dx.doi.org/10.1007/978-1-349-20925-5_11.

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Huck, Friedrich O., Carl L. Fales, and Zia-ur Rahman. "Introduction." In Visual Communication, 1–12. Boston, MA: Springer US, 1997. http://dx.doi.org/10.1007/978-1-4757-2568-1_1.

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Conference papers on the topic "Visual communication"

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Driessen, Johannes N. "Motion field estimation for complex scenes." In Visual Communications and Image Processing '91: Visual Communication. SPIE, 1991. http://dx.doi.org/10.1117/12.50237.

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Udayana, Anak Agung Gde Bagus. "Processing Visual Communication." In ICON ARCCADE 2021: The 2nd International Conference on Art, Craft, Culture and Design (ICON-ARCCADE 2021). Paris, France: Atlantis Press, 2022. http://dx.doi.org/10.2991/assehr.k.211228.028.

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Narmanlıoğlu, Haldun, and Azime Ayşenur Çelimli. "A Critical Reading on the Visual Production of Infodemic." In COMMUNICATION AND TECHNOLOGY CONGRESS. ISTANBUL AYDIN UNIVERSITY, 2021. http://dx.doi.org/10.17932/ctcspc.21/ctc21.008.

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The problematic relationship between communication technologies and information is among the essential discussion topics of the academy. Concepts such as information bombardment, disinformation, and misinformation refer to incorrect, distorted, and corrupt information disseminated by means of communication. Unhealthy information and knowledge are seen as the biggest obstacle to the formation of a healthy public opinion. In the Covid 19 epidemic, which affects the whole world, the relationship between communication tools and information has come to the fore again. An "infodemic," which can be defined as "false, distorted information epidemic/pandemic," describes the truly distant information flowing to the public about the Covid 19 pandemic through different communication tools. On the other hand, today, visual images have become the most crucial source in disseminating information and the production of meaning. With digitalization, our daily life is shaped by an image-filled culture surrounded by artificial visuals more than ever before. The curiosity of this work is "How is infodemic produced through visual images?" It is based on the question. For this purpose, Twitter has been chosen as the research universe of important social networking sites. The study showed how the infodemia spread about Covid 19 vaccine in Turkey was produced visually on Twitter and analyzed with content analysis. The critical visual literacy method proposed by Douglas Kellner was adopted for analysis. In line with the suggestion of Kellner, the political, ideological, religious, and so on semantic load has been tried to be interpreted.

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Capucci, Pier L. "Holography and visual communication." In LkForest 91, edited by Tung H. Jeong. SPIE, 1992. http://dx.doi.org/10.1117/12.57825.

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"Research of Visual Performance in Visual Communication Design." In 2018 4th International Conference on Social Sciences, Modern Management and Economics. Clausius Scientific Press, 2018. http://dx.doi.org/10.23977/ssmme.2018.62236.

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Özmen, Melike, and Dilek Gürsoy. "Towards a Smart Visual Research Method for Visual Communication Design Education." In 8th International Visual Methods Conference, 9–17. AIJR Publisher, 2024. http://dx.doi.org/10.21467/proceedings.168.2.

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Higher education in Visual Communication Design (VCD) in Turkey has faced significant challenges as a result of recent disruptive events, particularly the pandemic, resulting in shifts in learning models. The transition to online education resulted in lower engagement, attendance, and project quality. In response, the goal of this research is to create a smart and adaptable approach to VCD education that thrives in a variety of scenarios. The study emphasizes the role of the ideation phase of the design thinking approach in fostering innovation and engagement. It compares current ideation tools, specifically existing method decks and play card decks, to assess their ability to foster essential skills (creativity, innovation, problem-solving, sustainability, ethics, and collaboration). Their limitations, however, become apparent during the complex concept development process of visual communication design. The proposed 5W/1H approach appears to be a promising alternative, as it supports designers' essential skills while aligning with the field's specific needs. The study bridges the gap between designers and users by framing visual communication design as a reflective practice. This model addresses language, defining medium, and problem definition issues that have been identified in existing tools in the field of visual communication design. The incorporation of the proposed approach represents an important step toward holistic, user-centered design capable of navigating complex challenges.

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Chen, Jun, and Mengyao Guo. "NeuroDesign2.0: A Framework of Visual Perception in Visual Communication." In 15th International Conference on Applied Human Factors and Ergonomics (AHFE 2024). AHFE International, 2024. http://dx.doi.org/10.54941/ahfe1004754.

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This paper presents NeuroDesign 2.0, an advanced interdisciplinary framework that combines principles of visual design, cognitive process, and general working methods of NeuroDesign to understand the intricacies of visual perception. By utilizing functional near-infrared spectroscopy (fNIRS) and applying poster samples based on the International Typographic Style, our approach aims to clarify the selection mechanisms that explain the visual perception of audiences and influence the effectiveness of design in conveying messages. The study transforms from strategies that focus on the designers to the audiences to discuss the mass reception of visual information and further guide the designers’ practices, Where the audiences’ impression and intuition determine the selection of visual messages. Based on the existing research on design and neuroscience, the study presents a novel experimental method for analysing how the brain perceives visual information. It enhances our comprehension of the complex correlation between human engagement with visual stimuli and the corresponding selection reactions.

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Xingyu, Bruce”@, Vladimir Kirilyuk, Xiuxiu Yuan, Alex Olwal, Peggy Chi, Xiang ‘Anthony’ Chen, and Ruofei Du. "Visual Captions: Augmenting Verbal Communication with On-the-fly Visuals." In CHI '23: CHI Conference on Human Factors in Computing Systems. New York, NY, USA: ACM, 2023. http://dx.doi.org/10.1145/3544548.3581566.

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Mishra, Manoj K., Sandeep Singh Sengar, and Susanta Mukhopadhyay. "Algorithm for secure visual communication." In 2015 2nd International Conference on Signal Processing and Integrated Networks (SPIN). IEEE, 2015. http://dx.doi.org/10.1109/spin.2015.7095310.

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Kamae, T., and T. Kishimoto. "Visual communication and digital video." In Proceedings of ICASSP '93. IEEE, 1993. http://dx.doi.org/10.1109/icassp.1993.319066.

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Reports on the topic "Visual communication"

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Beiker, Sven, ed. Unsettled Issues Regarding Visual Communication Between Automated Vehicles and Other Road Users. SAE International, July 2021. http://dx.doi.org/10.4271/epr2021016.

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As automated road vehicles begin their deployment into public traffic, and they will need to interact with human driven vehicles, pedestrians, bicyclists, etc. This requires some form of communication between those automated vehicles (AVs) and other road users. Some of these communication modes (e.g., auditory, motion) were discussed in “Unsettled Issues Regarding Communication of Automated Vehicles with Other Road Users.” Unsettled Issues Regarding Visual Communication Between Automated Vehicles and Other Road Users focuses on sisual communication and its balance of reach, clarity, and intuitiveness. This report discusses the different modes of visual communication (such a simple lights and rich text) and how they can be used for communication between AVs and other road users. A particular emphasis is put on standardization to highlight how uniformity and mass adoption increases efficacy of communications means.

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Ibanez Bueno, J., G. Chabert, A. Lamboux-Durand, and N. Wanono. Applying visual methods to digital communication / Los métodos visuales aplicadas a la comunicación digital / Les méthodes visuelles appliquées à la communication numérique. Revista Latina de Comunicación Social, November 2017. http://dx.doi.org/10.4185/cac136.

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Ertanowska, Delfina. Меми як спосіб комунікації в умовах війни. Ivan Franko National University of Lviv, March 2023. http://dx.doi.org/10.30970/vjo.2023.52-53.11738.

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The article analyzes memes as a form of visual communication in war conditions, on the example of memes with Oleksii Arestovych and Valerii Zaluzhnyi, during the Russian armed aggression against Ukraine. Two forms of this method of communication have been described: direct communication and the method of narration. In the case of direct communication, memes are a communication tool of the hero of these memes, in the second, the way of narrating events. Key words: memes, war, Ukraine, visual communication, social media, Arestovych, Zaluzhnyi.

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Mills, Kathy, Elizabeth Heck, Alinta Brown, Patricia Funnell, and Lesley Friend. Senses together : Multimodal literacy learning in primary education : Final project report. Institute for Learning Sciences and Teacher Education, Australian Catholic University, 2023. http://dx.doi.org/10.24268/acu.8zy8y.

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[Executive summary] Literacy studies have traditionally focussed on the seen. The other senses are typically under-recognised in literacy studies and research, where the visual sense has been previously prioritised. However, spoken and written language, images, gestures, touch, movement, and sound are part of everyday literacy practices. Communication is no longer focussed on visual texts but is a multisensory experience. Effective communication depends then on sensory orchestration, which unifies the body and its senses. Understanding sensory orchestration is crucial to literacy learning in the 21st century where the combination of multisensory practices is both digital and multimodal. Unfortunately, while multimodal literacy has become an increasing focus in school curriculum, research has still largely remained focussed on the visual. The Sensory Orchestration for Multimodal Literacy Learning in Primary Education project, led by ARC Future Fellow Professor Kathy Mills, sought to address this research deficit. In addressing this gap, the project built an evidence base for understanding how students become critical users of sensory techniques to communicate through digital, virtual, and augmented-reality texts. The project has contributed to the development of new multimodal literacy programs and a next-generation approach to multimodality through the utilisation of innovative sensorial education programs in various educational environments including primary schools, digital labs, and art museums.

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Santoro, Fabrizio. Visual Nudges: How Deterrence and Equity Shape Tax Compliance Attitudes and Behaviour in Rwanda. Institute of Development Studies, August 2022. http://dx.doi.org/10.19088/ictd.2022.011.

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The empirical evidence on the drivers of compliance is expanding quickly, but there is less evidence from low-income countries. Mass-media communication channels are a cheap option that budget-constrained revenue administrations can use to communicate with taxpayers. However, very little is known about the effectiveness of such tools in improving compliance. This paper starts to address this gap by testing the impact of two short animated videos on tax matters – one focusing on deterrence and the other on equity – that were used in a survey experiment. Using a unique dataset of survey and administrative data from Rwandan taxpayers, we are able to measure the impact on compliance perceptions and behaviour. We document two significant results. First, both videos are effective in improving perceptions around enforcement and equity. Second, only the deterrence video translates into more tax being remitted – the equity appeal fails to raise more revenue. We investigate the mechanisms behind this response, and show that prior behaviour of taxpayers might explain the different responses to our deterrence and equity treatments. Our intervention is highly cost-effective and easily scalable.

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Yatsymirska, Mariya, and Bohdan Markevych. MEDIA TEXTS AND PERSUASION. Ivan Franko National University of Lviv, March 2024. http://dx.doi.org/10.30970/vjo.2024.54-55.12170.

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Abstract. The article clarifies specific concepts of persuasion in media texts; describes new techniques of media influence based on materials of online publications; shows the role of expressive means of language and emotions in visual communication. In social communication, persuasive logos refer to meaningful words and thoughts conveyed through mass media and logically perceived as a reasonable persuasion to proper actions based on the principles of morality, ethics, and culture; informational and influential accents. In modern science (Philosophy, Psychology, Rhetoric, Linguistics), logos has acquired not only new meanings, but also has become an important concept of rational expression of free ideas, meanings, reflections. From this perspective, new media serve as the most concentrated source of logosphere and eidosphere creation, which should be thoroughly studied and analyzed every day. The research on multimedia texts, genre diversity, new platforms, and online publications has significantly contributed to the Media Studies. Techniques of persuasive communication, methods of argumentation, and verbal tools form a separate area of the research within the field. Unlike manipulation, persuasion is the conscious use of written or spoken language, interactive visualization, and infographics to influence someone’s beliefs, views, or actions; gain someone’s support, approve the suggested ways of behavior, intentions, etc. Means of persuasion in media texts serve as logical information accents aimed at the proper perception of the corresponding meanings. In general, factors of persuasion are to influence the masses and the motivation of their actions, modify views, and form public opinion. In journalism, these are meaningful words, thoughts, principles of high-quality narrative with the use of convincing arguments, facts and, most importantly, positive intentions for the readers. Persuasive media texts exclude manipulation of public opinion, trust and people’s inclination to perceive doctrines imposed on them. Keywords: persuasion, concept, visual information, social communication.

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Lane, Lerose, and DingXin Cheng. Pavement Condition Survey using Drone Technology. Mineta Transportation Institute, June 2023. http://dx.doi.org/10.31979/mti.2023.2202.

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Timely repairs of pavement defects are essential in protecting both public road and highway systems. Identification of pavement distresses is necessary for planning pavement repairs. This has previously been performed by engineers surveying the roadways visually in the field. As drone usage has progressed, it has become clear that drones are a valuable tool to enhance visual documentation, improve project communication, and provide various data for processing. The use of drone technology has improved both the speed and accuracy of capturing data. Available software has allowed the data to be processed and analyzed in an office environment. This report summarizes the use of drone technology for pavement evaluation for three case studies. Results from this study can be used to deepen understanding of drone use in the process of data gathering for timely repairs for transportation infrastructure.

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Koh, Koon Teck, Ying Hwa Kee, Jia Yi Chow, and Martin Camire. The use of information communication and technologies tools to maximise students' learning in physical education in Singapore schools. National Institute of Education, Nanyang Technological University, Singapore, 2020. https://doi.org/10.32658/10497/22667.

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With the Ministry of Education’s (MOE) focus on using ICT in resourceful and innovative ways to improve teaching and learning (MOE, 2014), PE teachers should be trained and equipped with strategies to create environments where students are given more autonomy to decide ‘what’ to learn and ‘how’ to learn, according to students’ ability to use Information Communication and Technologies (ICT). For example, making available e-learning materials related to the lesson before and after the class affords students opportunities to learn more readily on their own than when these materials are absent. Using video recording to provide visual and verbal feedback from the teacher or among peers for skill performance during a lesson is just one of many ways ICT can be used to maximise students’ learning and develop the affective, psychomotor, and cognitive domains set out in the PE syllabus. The advantages of providing students with opportunities to harness ICT can be directly beneficial for skills acquisition and indirectly for honing life skills.

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Ortiz, Veronica, Joaquin Tintore, and Nicole Köstner. EuroSea Guide of communication and dissemination activities for enhanced visibility of innovation in ocean observing and forecasting for a sustainable ocean. EuroSea, 2023. http://dx.doi.org/10.3289/eurosea_d8.10.

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The purpose of this report is to provide a compilation of the communication and dissemination activities in EuroSea. It also proposes, as a guide, some guidelines and considerations to be included in the Communication and Dissemination Strategy in European projects. Dissemination and communication activities are essential for the success of the European Union’s Horizon 2020 research and innovation Programme, and the EuroSea project is no exception. The project has focused on improving ocean observing and forecasting for a sustainable ocean, and effective communication has been a crucial element in bringing together the interest groups, ensuring all stakeholders are to work towards the common goal of sustainable, science-based ocean management, as well as promoting and fostering public understanding of the importance and value of the ocean and its crucial role in climate change. This document offers a summary of the consortium's activities carried out during the whole life of the project (November 2019 - October 2023) related to all EuroSea communication and dissemination tools (official website, social media, newsletter, press release), as well as materials generated for the project (visual identity, printed and audiovisual materials) and the events-based dissemination. Key considerations in planning and strategy include defining project objectives, identifying target audiences, crafting effective messages, and selecting appropriate communication channels and tools. Evaluation and adjustment are also vital to measure the effectiveness of communication and dissemination activities. Overall, this guide could serve as a resource for any team involved in communication and dissemination activities in projects from Horizon 2020. This information will be instrumental in enhancing future efforts, maximizing the impact of the activities and ensuring the success of the project. (EuroSea Deliverable, D8.10)

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Syvash, Kateryna. AUDIENCE FEEDBACK AS AN ELEMENT OF PARASOCIAL COMMUNICATION WITH SCREEN MEDIA-PERSONS. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11062.

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Parasocial communication is defined as an illusory and one-sided interaction between the viewer and the media person, which is analogous to interpersonal communication. Among the classic media, television has the greatest potential for such interaction through a combination of audio and visual series and a wide range of television content – from newscasts to talent shows. Viewers’ reaction to this product can be seen as a defining element of parasociality and directly affect the popularity of a media person and the ratings of the TV channel. In this article we will consider feedback as part of parasocial communication and describe ways to express it in times of media transformations. The psychological interaction «media person – viewer» had been the focus of research by both psychologists and media experts for over 60 years. During the study, scientists described the predictors, functions, manifestations and possible consequences of paracommunication. One of the key elements of the formed parasocial connections is the real audience reaction. Our goal is to conceptualize the concept of feedback in the paradigm of parasocial communication and describe the main types of reactions to the media person in long-term parasocial relationships. The research focuses on the ways in which the viewer’s feedback on the television media person is expressed, bypassing the issue of classifying the audience’s feedback as «positive» and «negative». For this purpose, more than 20 interdisciplinary scientific works on the issue of parasocial interaction were analyzed and their generalization was carried out. Based on previous research, the types and methods of feedback in the television context are separated. With successful parasocial interaction, the viewer can react in different ways to the media person. The type of feedback will directly depend on the strength of the already established communication with the media person. We distinguish seven types of feedback and divide them into those that occur during or after a television show; those that are spontaneous or planned; aimed directly at the media person or third parties. We offer the following types of feedback from TV viewers: «talking to the TV»; telling about the experience of parasocial communication to others; following on social networks; likes and comments; imitation of behavior and appearance; purchase of recommended brands; fanart.

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