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Relevant bibliographies by topics / Výzkumy publika

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Academic literature on the topic 'Výzkumy publika'

Author: Grafiati

Published: 4 June 2021

Last updated: 3 February 2022

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Journal articles on the topic "Výzkumy publika"

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Stránský, Pravoslav. "Vyjadřování výsledků statistického zpracování Zdravotně sociálního výzkumu." Kontakt 11, no. 2 (2009): 465–66. http://dx.doi.org/10.32725/kont.2009.070.

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Bártlová, Sylva. "Nurses and research." Kontakt 8, no. 1 (2006): 18–24. http://dx.doi.org/10.32725/kont.2006.004.

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Samková, Jana, and Leoš Navrátil. "Analýza vývoje finančních prostředků institucionální podpory specifického výzkumu, projektů vědy a výzkumu a ostatních projektů tvůrčí činnosti na ZSF JU v Českých Budějovicích v letech 2004-2006." Kontakt 9, no. 1 (2007): 9–16. http://dx.doi.org/10.32725/kont.2007.003.

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Patočka, Jiří. "Sanfranciská deklarace a její přínos pro hodnocení výzkumu: co dobrého přinese vysokým školám?" Kontakt 15, no. 3 (2013): 341–45. http://dx.doi.org/10.32725/kont.2013.040.

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Marková, Aneta. "The "inclusive volunteering" phenomenon: Research into the volunteering of people with disabilities." Kontakt 20, no. 1 (2018): e48-e56. http://dx.doi.org/10.1016/j.kontakt.2017.10.003.

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Vaculíková, Jitka, and Soňa Vávrová. "Exploring the meaning of old age from the Czech adult perspective: A quantitative research study." Kontakt 21, no. 3 (2019): 326–33. http://dx.doi.org/10.32725/kont.2019.038.

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Chrastina, Jan, Denisa Bednářová, and Libuše Ludíková. "Quality of life in patients with chronic pancreatitis - Possibilities of measurement of the phenomenon in research." Kontakt 17, no. 2 (2015): e89-e95. http://dx.doi.org/10.1016/j.kontakt.2015.04.005.

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Búřilová, Petra, and Andrea Pokorná. "The role of the research nurse in clinical trials." Kontakt 19, no. 3 (2017): e165-e170. http://dx.doi.org/10.1016/j.kontakt.2017.05.002.

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Setiawan, Setiawan, Dewi Elizadiani Suza, and Diah Arruum. "Development of a patient safety round guideline for nurse managers: Action research study in Indonesia." Kontakt 22, no. 3 (2020): 159–64. http://dx.doi.org/10.32725/kont.2020.025.

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Rolantová, Lucie, and Valérie Tóthová. "Results selected from the research work "Traditional Chinese medicine and current nursing"." Kontakt 10, no. 2 (2009): 288–94. http://dx.doi.org/10.32725/kont.2008.044.

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Dissertations / Theses on the topic "Výzkumy publika"

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Tošnarová, Kristýna. "Propagace - výzkum dosahu média, výzkum účinnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76398.

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The aim of the dissertation on the theme "Analysis of the marketing communication of VF Czech company" is the evaluation of communication activities of the company VF Czech which is the distributor of Lee and Wrangler brands clothes in Czech Republic. Part of the dissertation is also description of particular marketing campaigns and theirs impact on retail sales and finding possible corrective measures. I evaluate the communication mix of VF Czech on the basis of comparison with its largest competitor, the Levi Strauss Prague company.

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Pavelková, Dana. "Zdanění vědy a výzkumu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-11075.

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This essay is about new legal entity -public research institution. First chapter is about research and development in Czech republic, about good laws. In these days the situation is being changed due to changes in laws. Second charter is about accounting. As all legal entities in Czech republic public research institution should record information about its assets and liabilities. Third chapter is about taxes. The end is a summary. There are thoughts if Czech laws where adapted in correct way to be prepare for new legal entity. There are some more parts of law which should be modify in future.

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Jiráková, Gabriela. "Financování obranného výzkumu a vývoje v České republice." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75424.

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This thesis analyzes the effectiveness of public spending on defense research and development (hereafter R&D) financed from the state budget in chapter of the Czech Ministry of Defence. I evaluated the spending effectiveness based on usability criteria and based on my own evaluation criteria. The findings prove the spending on defense R&D to be ineffective as the effectiveness coefficient resulted to be only 51%.

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Utler, Richard. "Srovnání vybraných technik sběru dat kvantitativního výzkumu." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-262389.

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The thesis analyses the differences that result from using of specific data collection method, computer assisted telephone interviewing (CATI) and computer assisted personal interviewing (CAPI). The main findings are based on election model built by research agency TNS Aisa for elections to the Chamber of Deputies of the Parliament of the Czech Republic in 2013. The aim of the thesis is to determine whether the chosen method of data collection influences the results of the estimated electoral preferences, to determine in which sociodemographic categories it is happening and whether the differe

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Vrkočová, Pavlína Bc. "Public Relations ve společnosti Qlik.cz." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-1578.

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Diplomová práce se zabývá aktivitami Public Relations ve vybrané organizaci. Teoretická část představuje stručný úvod do problematiky PR. Praktická část se zabývá definováním cílové skupiny a následně přípravou tiskové konference. V práci je také proveden výzkum, který přináší informace o možné budoucí strategii společnosti. Závěrečná kapitola je věnována zhodnocení projektu Public Relations a návrhům na zlepšení pro vybranou společnost.

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Zavřelová, Eva. "Nová média v práci s divadelním publikem." Master's thesis, Akademie múzických umění v Praze.Divadelní fakulta. Knihovna, 2018. http://www.nusl.cz/ntk/nusl-393252.

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This diploma master thesis deals with the use of new media and implementation of current online communication trends in the czech theatre environment. The first part defines most important terms and describes the features of the main platforms in online communication. Than follows a comparative analysis of the social media communication of five czech theatres - Jihočeské divadlo in České Budějovice, Slovácké divadlo in Uherské Hradiště, Městské divadlo Zlín, Moravské divadlo in Olomouc and Klicperovo divadlo in Hradec Králové. The next part presents the results of the online survey, which

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Budín, Tomáš. "Strategické plánování v Mikrobiologickém ústavu Akademie věd ČR, v.v.i." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-136215.

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In the frame of the Department of phototrophic organisms -- Algatech, future Center of algal biotechnologies of the Institute of Microbiology AS CR, v. v. i. in Třeboň, the economic effectiveness in the frame of another activity will be analysed. The first vision of this institution will be suggested, the long term goals will be set and a suggestion for reaching these goals will be made.

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Vašáková, Martina. "Marketingová komunikace." Master's thesis, Česká zemědělská univerzita v Praze, 2016. http://www.nusl.cz/ntk/nusl-260839.

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The thesis deals with marketing communications of a non-governmental, non-profit organization NaZemi, which contributes to the development of Fair Trade in the Czech republic. The thesis is divided into theoretical and practical part. In the theoretical part is defined marketing, marketing mix, and various tools of marketing communications, which includes advertising, sales promotion, public relations, personal selling, direct marketing, events and experiences. Part of the theoretical part is characteristic of marketing research, modern trends in marketing communications and outline of t

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Rybářová, Sylva. "Veřejná diplomacie a její projevy v česko-německých vztazích." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-114293.

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The thesis defines the term of public diplomacy and describes it by its main actors and dimensions. The second chapter is focused on the concrete concept of public diplomacy in the Czech Republic and Germany. Attention is paid to most important documents and the main actors. Chapter three deals about the actions of public diplomacy in the Czech-German relations.

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Josková, Michaela. "Návrh komunikační strategie podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-264838.

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The goal of the thesis is an evaluation of a present communication with customers concrete company and proposal of the new communication campaign for the next years. The thesis is separated on a theoretical and practical part. The theoretical part concerns importance of a marketing communication, analysis methods of internal and external background, description of particular tools of a communication mix and it solves budget determination for communication campaign. In the practical part is described the selected company, its current situation analysis of communication mix, customer satisfactio

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Books on the topic "Výzkumy publika"

1

Hamplová, Dana. Česká religiozita na počátku 3. tisíciletí: Výsledky Mezinárodního programu sociálního výzkumu ISSP 2008, náboženství. Sociologický ústav AV ČR, 2009.

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Conference papers on the topic "Výzkumy publika"

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Halásková, Martina, and Renata Halásková. "Zhodnocení veřejného výzkumu v regionech NUTS 2 v České republice." In XXIV. mezinárodního kolokvia o regionálních vědách. Masaryk University Press, 2021. http://dx.doi.org/10.5817/cz.muni.p210-9896-2021-2.

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The paper aims to assess public research and development in NUTS 2 regions in the Czech Republic on the basis of selected determinants. The quantitative analysis of the selected determinants draws from data obtained in years 2011 and 2019 and applies multidimensional scaling to emphasise similarities and differences of public research in the regions. The results based on the evaluated determinants have shown a specific position of the Prague region, with the best results in public research and development in comparison to the other regions of the Czech Republic. The Central Bohemian and the So

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