Academic literature on the topic 'Water marketing'
Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles
Consult the lists of relevant articles, books, theses, conference reports, and other scholarly sources on the topic 'Water marketing.'
Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.
You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.
Journal articles on the topic "Water marketing"
Gaffney, Mason. "what Price Water Marketing?." American Journal of Economics and Sociology 56, no. 4 (October 1997): 475–520. http://dx.doi.org/10.1111/j.1536-7150.1997.tb02656.x.
Full textAnderson, Terry L., and Donald R. Leal. "Building Coalitions for Water Marketing." Journal of Policy Analysis and Management 8, no. 3 (1989): 432. http://dx.doi.org/10.2307/3324933.
Full textHolburt, Myron B., Richard W. Atwater, and Timothy H. Quinn. "Water Marketing in Southern California." Journal - American Water Works Association 80, no. 3 (March 1988): 38–45. http://dx.doi.org/10.1002/j.1551-8833.1988.tb03006.x.
Full textSingleterry, Brian. "Marketing Interstate Harmony." Texas A&M Law Review 2, no. 3 (January 2015): 527–58. http://dx.doi.org/10.37419/lr.v2.i3.6.
Full textSmith, Rodney T., and Roger Vaughan. "Irrigation Districts: Obstacles to Water Marketing." Journal - American Water Works Association 80, no. 3 (March 1988): 10–102. http://dx.doi.org/10.1002/j.1551-8833.1988.tb02998.x.
Full textPrevos, Peter. "Customer Experience Management for Water Utilities - Marketing Urban Water Supply." Water Intelligence Online 16 (2017): 9781780408675. http://dx.doi.org/10.2166/9781780408675.
Full textDhall, Punyaslok, Jaydeep Mukherjee, and Kalyan K. Guin. "Ocean World Water Park: destination marketing challenge." Emerald Emerging Markets Case Studies 3, no. 3 (June 28, 2013): 1–9. http://dx.doi.org/10.1108/eemcs-01-2012-0102.
Full textShupe, Steven J. "Indian Tribes in the Water Marketing Arena." American Indian Law Review 15, no. 1 (1990): 185. http://dx.doi.org/10.2307/20068670.
Full textMutter, Rodney N. "GUIDELINES FOR UTILITIES MARKETING WATER PLANT RESIDUALS." Proceedings of the Water Environment Federation 2001, no. 1 (January 1, 2001): 660–70. http://dx.doi.org/10.2175/193864701784993416.
Full textZilberman, David. "Water Marketing in California and the West." International Journal of Public Administration 26, no. 3 (March 2003): 291–315. http://dx.doi.org/10.1081/pad-120018876.
Full textDissertations / Theses on the topic "Water marketing"
Bektesevic, Alisa, and Grace Oloya. "The challenge of marketing water filters in Uganda." Thesis, Mälardalen University, School of Sustainable Development of Society and Technology, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-9449.
Full textTitle: The challenge of marketing water filters in Uganda
Purpose: The purpose of this research is to assess why sales of the water filter (CrystalPur) is stagnant. The authors will investigate the viability of the approach used to market CrystalPur with help of the marketing mix after which necessary adjustments best fitted for the Ugandan market will be suggested.
Method: This research takes a qualitative approach. Data collection method used was both interviews and documentation. Telephone interviews were conducted with the management of ATU, schools and health centers that have received the filter as a donation. The secondary data used were articles, related studies and books. Since it is a research based on a qualitative approach, the theories and the findings is synthesized to make implication regarding the study.
Conclusions: The investigation has shown that the target customers are not buying the filter because they doubt its functionality of providing safe water which has thus hindered its acceptance rate. Boiling water is the accepted method which thus makes filtering disadvantaged. Also the filters performance does not meet the expectation of the respondents due its fragility and slow flow rate. The price of the filter was shown to be very expensive and unaffordable by the target group. The channels used to create awareness are not effective due to the low literacy rate affecting the level of understanding. Lastly, the underdeveloped distribution channels have not enabled easy accessibility of the product.
Lamas, Ana Patrícia Araújo. "Plano de marketing digital para a marca Healsi Water." Master's thesis, Instituto Superior de Economia e Gestão, 2019. http://hdl.handle.net/10400.5/19390.
Full textAs transformações sociais e tecnológicas dos últimos anos tornaram a adoção do online num fator crítico de sucesso para as organizações. Contudo, são poucas as empresas que apostam nesta vertente por forma a impulsionar o seu negócio. Muitas vezes por falta de conhecimento, outras vezes por medo em explorar. Deste modo, torna-se imperativo desenvolver-se um plano de marketing digital com a respetiva análise de dados para que se observem os benefícios que podem ser extraídos desta era digital. O presente plano de marketing digital tem por objetivo aumentar a notoriedade da marca Healsi Water e desenvolver uma estratégia de marketing digital, orientada aos objetivos da marca, sustentada de acordo com as capacidades internas que a empresa disponibiliza para esta área e alicerçada numa mensagem da marca consistente em todos os canais de comunicação do meio digital.
The social and technological evolution of recent years have made online adoption a critical success factor for organizations. However, just a few companies are betting on this aspect in order to boost their business, often for lack of knowledge, sometimes for fear of exploring. In this way, it becomes imperative to develop a digital marketing plan with its data analysis in order to observe the benefits that can be extracted from this digital era. The present digital marketing plan aims to increase the brand awareness of Healsi Water and develop a digital marketing strategy, geared towards the objectives of the brand, sustained according to the internal capabilities that the company provides for this area and based on a consistent brand message across the communication channels of the digital medium.
info:eu-repo/semantics/publishedVersion
Hurlbut, David. "Irrigation for sale : a case study of water marketing and conservation in the Rio Grande Valley of Texas /." Digital version accessible at:, 1999. http://wwwlib.umi.com/cr/utexas/main.
Full textOldsberg, Julia, and Sven A. Svensson. "The internationalization of a sustainable water managing company." Thesis, Halmstad University, School of Business and Engineering (SET), 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-1113.
Full textThis essay looks at the problem with the increasing water shortages in three different economic markets. This is done through the perspective of the sustainable water managing company EcoNova, who specializes in innovative water recycling technology for use in the residential development, commercial, marine, sports, tourism, mining and defence industries. Three countries were selected on a basis developed through the empirical findings, resulting in Brazil, China and Spain, where EcoNova’s systems could be successful. The empirical findings defined a number of criteria necessary for a successful market entry; these are demand and needs, financial capability, growth, competition, and psychic distance.
A PESTEL analysis was employed to retain accurate information regarding the above mentioned criteria. Based on this information, an entry model was formulated with a conclusion that Spain should be entered first, followed by Brazil and lastly China.
Here follows highlights from each country’s market potentials.
Spanish water and wastewater rules are adjusted to the EU standards, which should simplify any expansion within the EU. It is not as hard for a foreign company in Spain to establish their presence in regards to legislative and cultural issues. Products must be certified to meet EU environmental standards, which is the only significant barrier to foreign investment in Spain. The need for specialized technology equipment for water management is an advantage for EcoNova.
Brazil is the largest economy in South America and gives an access to other nations that are members of the free-trade agreement Mercosur. There is a non-official “buy Brazilian” policy, which means that having a partnership with a domestic company is important for foreign companies in the wastewater market. The demand for wastewater equipment is high. There are two solutions available to the income disproportion; simplifying the product to lower the price, or introducing the product to the Brazilian Social Action and Sanitation Program, who provides economic resources to wastewater projects.
China has a huge market where water supply pricing policies promote wastewater reclamation. The Chinese government is launching extensive environmental protection projects and encourage foreign investors to seek opportunities. There is also an expanding market for smaller water and wastewater facilities in rural areas. Recycled water can be used even in areas that are connected to a municipal sewage. Legislation requires certain areas to construct water reuse system and there is a demand for small, decentralized systems. Close relationships are vital.
The Uppsala model, the network approach, and the rational approach have been used to define and compare EcoNova’s internationalization process. It became clear that no internationalization model really fits to EcoNova’s needs, as focus is on other factors. The findings of this research are that a water managing company base its internationalization on firstly the market needs and financial situation, secondly growth opportunities, thirdly the market competition, and finally the psychic distance. These factors have to be matched to the company’s resources, objectives and orientation, so that the perception is aligned with the reality and subsequently achieve a successful market entry.
Neagley, John P. O'Brien Robert T. "Market allocation of agricultural water resources in the Salinas River Valley." Monterey, California : Naval Postgraduate School, 1990. http://handle.dtic.mil/100.2/ADA245767.
Full textThesis Advisor(s): Moore, Thomas P. Second Reader: Gates, William R. "December 1990." Description based on title screen as viewed on April 2, 2010. DTIC Identifier(s): Water Supplies, Irrigation Systems, Salinas River Valley (California), Theses, Free Market, Water Conservation, Public Policy, Salt Water, Policies, Farm Crops, Marketing. Author(s) subject terms: Groundwater Allocation, Groundwater Markets, Agricultural Groundwater, Salinas River Valley. Includes bibliographical references (p. 90-94). Also available in print.
Borden, David Scott. "The application of social marketing to promote water efficiency in the tourism accommodation industry." Thesis, University of Exeter, 2016. http://hdl.handle.net/10871/27056.
Full textAlves, Catarina Silva de Carvalho Alexandre. "Plano de marketing do lançamento de uma água gourmet." Master's thesis, Instituto Superior de Economia e Gestão, 2011. http://hdl.handle.net/10400.5/10161.
Full textEste projecto traduz-se na apresentação de um plano de marketing para o lançamento de uma água gourmet. O produto dá pelo nome de "Danke Cristal" e fará parte da unidade de negócio das águas & cervejas da empresa Sumol+Compal com o crescimento do portefólio da Água Serra da Estrela. O plano de marketing tem como principais objectivos reforçar a presença da marca no mercado das águas engarrafadas, posicionar a marcar no mercado das águas gourmet e, assim, aumentar a quota de mercado da Água Serra da Estrela.
This project consists in the presentation of a marketing plan to launch a premium water. The products name is "Danke Crystal" and will be part of the business unit of waters & beers of Sumol+Compal Group, by growing the portfolio of Serra da Estrela Water. The marketing plan has as main objectives to reinforce brand presence on the market of bottled water, place the brand on the premium water market and thereby increase the market share of Serra da Estrela Water.
Červená, Pavla. "Marketing Strategy of KOH Coconut in the Czech Republic." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-264189.
Full textKong, Chim Chan. "Project management control : a case study of the Macau Water Supply Company Limited (S.A.A.M.)." Thesis, University of Macau, 2000. http://umaclib3.umac.mo/record=b1636727.
Full textSam, Son Kuong. "The use of different type of pipe materials as water service in Macau's market." Thesis, University of Macau, 1995. http://umaclib3.umac.mo/record=b1636765.
Full textBooks on the topic "Water marketing"
Council of State Policy & Planning Agencies (U.S.), ed. Trading water: An economic and legal framework for water marketing. Washington: Council of State Policy and Planning Agencies, 1988.
Find full textAssociation, Columbia-Snake River Irrigators. Markets for water: Developing effective water markets to promote efficiency and enhance market and nonmarket uses : a policy white paper. Prosser, Wash: The Association, 1994.
Find full textSaliba, Bonnie. Water marketing in the Southwest--: Can market prices be used to evaluate water supply augmentation projects? Fort Collins, Colo: U.S. Dept. of Agriculture, Forest Service, Rocky Mountain Forest and Range Experiment Station, 1987.
Find full textSaliba, Bonnie. Water marketing in the Southwest: Can market prices be used to evaluate water supply augmentation projects? Fort Collins, Colo: U.S. Dept. of Agriculture, Forest Service, Rocky Mountain Forest and Range Experiment Station, 1987.
Find full textKane, Ilene Weinstein, and James Denn. The best in sales and marketing strategies for point-of-use water treatment professionals. 2nd ed. Latham, NY: National Trade Publications, 1999.
Find full textMontana. Legislature. Select Committee on Water Marketing. Final report of the Select Committee on Water Marketing to the 49th Legislature, State of Montana, January 1985. [Helena, Mont.]: The Committee, 1985.
Find full textMontana. Legislature. Select Committee on Water Marketing. Summary of the report of the Select Committee on Water Marketing to the 49th Legislature, State of Montana. Helena, Mont: [Select Committee on Water Marketing], 1985.
Find full textBoard, Oklahoma Water Resources. Status report to the Office of the Governor: Joint state/tribal water compact & water marketing proposals : southeast Oklahoma water resources developmment plan. [Oklahoma City, Okla.]: Oklahoma Water Resources Board, 2002.
Find full textCommunicating water's value: Talking points, tips, and strategies. Denver, CO: American Water Works Association, 2014.
Find full textUliwa, P. Farm level viability, marketing opportunities, and constraints: Case of TIP water user groups. Dar es Salaam: [s.n., 1996.
Find full textBook chapters on the topic "Water marketing"
Dias, Ana Sofia, and Sara Balonas. "The Porto Tap Water programme." In Social Marketing, 381–89. Third edition. | Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2017. http://dx.doi.org/10.4324/9781315648590-17.
Full textAivazidou, Eirini, Naoum Tsolakis, Dimitrios P. Vlachos, and Eleftherios Iakovou. "Water Footprint Mitigation Strategies for Agrifood Products: The Application of System Dynamics in Green Marketing." In Strategic Innovative Marketing, 275–81. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-33865-1_35.
Full textYu, Le, Junzo Watada, and Munenori Shibata. "Developing Marketing Strategies Based on Taste Analysis of Mineral Water." In Intelligent Decision Technologies, 497–507. Berlin, Heidelberg: Springer Berlin Heidelberg, 2012. http://dx.doi.org/10.1007/978-3-642-29977-3_50.
Full textGregory, P. J., J. Wery, D. F. Herridge, W. Bowden, and N. Fettell. "Nitrogen Nutrition of Legume Crops and Interactions with Water." In Linking Research and Marketing Opportunities for Pulses in the 21st Century, 335–46. Dordrecht: Springer Netherlands, 2000. http://dx.doi.org/10.1007/978-94-011-4385-1_30.
Full textThorsteinsson, H. P., and G. Valdimarsson. "Experimental Utilisation and Marketing of By-Catches and Deep Water Species in Iceland." In Deep-Water Fisheries of the North Atlantic Oceanic Slope, 377–84. Dordrecht: Springer Netherlands, 1995. http://dx.doi.org/10.1007/978-94-015-8414-2_18.
Full textHuddleston, Patricia, Bridget K. Behe, Allison Jones, and R. Thomas Fernandez. "Can You Read the Sign? Consumers’ Utilization of Water Use Information and Price as Sign Cues." In Marketing Challenges in a Turbulent Business Environment, 651–52. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-19428-8_157.
Full textDunstan, Laura, Lisa Pulman, Nathan Waltham, and Sue Sargent. "Finding the Sweet Spot: Can Social Marketing Encourage Cane Farmers to Change Practices for Water Quality Outcomes in the Great Barrier Reef Catchment?" In Broadening Cultural Horizons in Social Marketing, 29–46. Singapore: Springer Singapore, 2020. http://dx.doi.org/10.1007/978-981-15-8517-3_2.
Full textGuseva, O. A., O. S. Ptashkina-Girina, and O. S. Volkova. "Marketing Research of the Market of Equipment for the Use Energy of Water." In Lecture Notes in Electrical Engineering, 877–90. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-71119-1_85.
Full textAli, Masood, R. Dahan, J. P. Mishra, and N. P. Saxena. "Towards the More Efficient Use of Water and Nutrients in Food Legume Cropping." In Linking Research and Marketing Opportunities for Pulses in the 21st Century, 355–68. Dordrecht: Springer Netherlands, 2000. http://dx.doi.org/10.1007/978-94-011-4385-1_32.
Full textPrevos, Peter. "Servaqua: Towards a Model for Service Quality in Potable Reticulated Water Services." In Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing, 366–75. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-24184-5_95.
Full textConference papers on the topic "Water marketing"
Johnston, C. E. "Developing Sustainable Behaviors through Community-Based Social Marketing." In World Environmental and Water Resources Congress 2006. Reston, VA: American Society of Civil Engineers, 2006. http://dx.doi.org/10.1061/40856(200)374.
Full textLehmann, L. V. "Is water an indulgence? What marketing messages say about water use in tourism accommodation in a dryland region." In SUSTAINABLE TOURISM 2010. Southampton, UK: WIT Press, 2010. http://dx.doi.org/10.2495/st100171.
Full textEstiot, E., S. Natzer, M. Harm, C. Kren, and S. Schweigler. "Heat Exchanger Development for Compact Water/LiBr Sorption Systems." In ASME 2006 International Mechanical Engineering Congress and Exposition. ASMEDC, 2006. http://dx.doi.org/10.1115/imece2006-15871.
Full textNurudin, Nurudin, and Farida Nurfalah. "Communication Marketing of Youth and Sport Department of Culture and Tourism in the Water Park Cave Sunyaragi Cirebon City, West Java, Indonesia." In Proceedings of the International Symposium on Social Sciences, Education, and Humanities (ISSEH 2018). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/isseh-18.2019.8.
Full text"To Strengthen the Participate of the Local Community by Marketing Communication Promoting Sustainable Tourism Method the Case Study Khlong Bang Luang Water Market Bangkok." In June 14-15, 2018 Cebu (Philippines). Emirates Research Publishing, 2018. http://dx.doi.org/10.17758/erpub1.aec0618404.
Full textThornhill, R. Joe, Ciro N. Ramirez, and Clarence L. Long. "Forensic Engineering Case Studies of Machinery Product Designs." In ASME 2002 International Mechanical Engineering Congress and Exposition. ASMEDC, 2002. http://dx.doi.org/10.1115/imece2002-32456.
Full text"Assessment of internal marketing relationship of quantity surveying firms in southwestern Nigeria." In WABER 2019 Conference. WABER Conference, 2019. http://dx.doi.org/10.33796/waberconference2019.11.
Full textHasdemir, Mehmet, Bülent Miran, Mine Hasdemir, and Tijen Özüdoğru. "Analysis of Effective Factors on Legumes Production in Terms of Sustainability in Turkey." In International Conference on Eurasian Economies. Eurasian Economists Association, 2015. http://dx.doi.org/10.36880/c06.01405.
Full textKhera, Ashish, and Bidyut B. Baniah. "Internal Corrosion Predicted and Found in Refined Piggable Product Pipeline Through ICDA." In ASME 2017 India Oil and Gas Pipeline Conference. American Society of Mechanical Engineers, 2017. http://dx.doi.org/10.1115/iogpc2017-2449.
Full textKüçükbay, Füsun, and Tuğba Arpazlı Fazlılar. "The Relationship between Firms’ Environmental Performance and Financial Performance: The Case of Turkey." In International Conference on Eurasian Economies. Eurasian Economists Association, 2016. http://dx.doi.org/10.36880/c07.01742.
Full textReports on the topic "Water marketing"
Keller, C., and P. Ghent. Marketing and promoting solar water heaters to home builders. Office of Scientific and Technical Information (OSTI), December 1999. http://dx.doi.org/10.2172/752649.
Full text