Academic literature on the topic 'Wedding planner'
Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles
Consult the lists of relevant articles, books, theses, conference reports, and other scholarly sources on the topic 'Wedding planner.'
Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.
You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.
Journal articles on the topic "Wedding planner"
1
Putri, Risky Chairani, and Wiwik Sushartami. "PRODUKSI BUDAYA DALAM WEDDING PLANNER PADA MASYARAKAT URBAN." Jurnal Kawistara 9, no. 3 (2019): 267. http://dx.doi.org/10.22146/kawistara.43156.
Full textAbstract:
Wedding has been seen as an example of the reflection of social culture. Changes in wedding culture reflect changes in society. Such a social transformation is reflected in the growing demand for impressive wedding party in the urban areas has made new problems concerning to management and creativity. From the wedding management perspective, this has been caught as opportunities, not only in term of economi gains but also their role in power-knowledge production. In recognition of this non-material aspect of social chenges reflet in wedding party, this research attempts to identify the production of culture wedding planner. This study takes the case of prominent wedding organizer company in Surabaya, Mahar Agung Organizer. The data for this research come form interview with managerial personnel of the the Maha Agung. The result shows that the production of culture in the wedding planner’s activity involves six facets: technology, law and regulation, industry structure, organization structure, occupational career, and market. In addition, the production of culture of wedding planner is not singular, which means it engages the role of client, media, vendor and business competitor. Consequently, the power relation of wedding planner in the production of culture is not dominant. Production of culture of a wedding planner has produced complexity, ambivalence, and contestation which appear through technology, especially the Internet. All of these lead wedding planner to take a creative and ambivalent position, since there is no rule (copyright) in wedding planners industry.
2
Gunadi, Dennis, and Riki. "Analysis and Design of Web-Based Wedding Planner Applications Case Studies on Resta Wedding Organizers." bit-Tech 5, no. 1 (2022): 13–24. http://dx.doi.org/10.32877/bt.v5i1.525.
Full textAbstract:
Wedding Planner is a service that serves to assist the bride and groom in doing a planning and implementation of the entire event in a wedding party by adjusting all the needs and desires of the bride and groom so as to make the desired wedding party. Problems that occur Data management and Marketing Services wedding organizer in Resta Wedding Organizer is still done manually. Customers must come to the location of the wedding organizer directly to place an order, this is due to media limitations. Meanwhile wedding organizer marketing is still done through people to people, through brochures and simple social media that still impactless widespread dissemination of information. So we need other marketing media better and can reach many people.The purpose of this study is to build a Wedding Planner information system designed using web application-based information technology that has a purpose to simplify the ordering process and further expand the distribution of marketing information and sales of Wedding Planner services. Wedding Planner is using PHP programming language and MySQL as a Database and for this system development method using prototyping method which consists of the process of analysis, design, application development, evaluation and results. The Wedding Planner information system is very helpful for brides and grooms who find it difficult to plan their wedding party and want to make it easier to make reservations. With the development of technology at this time the Wedding Organizer has begun to replace the manual process into the online process with a web-based Wedding Planner information system.
3
AHMAD DAHLAN, ABDUL RAHMAN, ANIS SYAQIRAH MUZAMIL BASRI, NUR KHALISHA SAZARI, and MAISARAH ISHAK. "CONCEPTUAL WEDDING THINGS MULTISIDED DIGITAL PLATFORM BUSINESS MODEL: THE WEDDING PLANNER." Journal of Information Systems and Digital Technologies 5, no. 1 (2023): 113–37. http://dx.doi.org/10.31436/jisdt.v5i1.357.
Full textAbstract:
There are so many details and steps that go into the entire process of planning an event that the planner and the customer need to handle to ensure the event runs smoothly. The Wedding Things is a conceptual multi sided digital platform that includes web-based applications that offering resources online where customers and users can use to plan their perfect wedding day or any big event such as family event, program or corporate event. It also includes organizing and designing the event with the guidance of the planner. Besides, this web-based application will be developed mainly to focus and minimize the customer budget especially for engaged couples. This digital platform business model of the wedding planner not only provides consultation from the planner but also provides many essential services for customers to choose. It is because the website not only has a planner but also connects with other service providers to make it easier for the customer to choose the product and services they want which suit their preference. In this business case paper, the researcher has conducted a survey to get more details about customer’s preference, jobs, pains, gains and agreement to align with their need and business services.
4
Dava, Nofrisel. "Strategi Komunikasi Pemasaran Kirana Wedding Planner di Media Sosial." Bandung Conference Series: Public Relations 3, no. 2 (2023): 956–62. http://dx.doi.org/10.29313/bcspr.v3i2.9422.
Full textAbstract:
Abstract. Kirana Wedding Planner implements a marketing communication strategy through Instagram social media so that it becomes something that can be seen by her clients and also maintains this reputation, making social media one to be able to provide good promotion and give an impression that appears which is uploaded through photos and videos. The marketing strategy must be planned with an emphasis on marketing achievement outcomes and a good reputation in the eyes of the public. The determinant of the success of the marketing strategy is to utilize conventional media and new media. The purpose of this research is to find out activities, application of communication techniques, utilization of Instagram features, and reasons for choosing Instagram as a promotional medium for Kirana Wedding planner. In this study, researchers used the theory of new media and the PESO model. The researcher uses a qualitative method with a case study approach, that is, he wants to dig up in-depth information, especially the use of Instagram as a promotional medium. Data collection techniques carried out in this study used interviews, observation, written sources and documentation. And also this research used a qualitative approach method. The research subjects or key informants in this study were internal Kirana Wedding Planners, namely the marketing team and the content creator team. The results of this study indicated that there were activities carried out by utilizing available Instagram features as promotional media and then Instagram's role was to create an Instagram account. Kirana Wedding Planner is becoming better known and finally there are certain techniques in using Instagram, namely to increase brand awareness as well as bind consumers
 Abstrak. Kirana Wedding Planner menerapkan strategi komunikasi pemasaaran melalui sosial media Instagram hal tersebut agar menjadi hal yang bisa dilihat oleh para clientnya dan juga menjaga reputasi hal tersebut menjadikan sosial media menjadi satu satu untuk bisa memberikan promosi yang baik dan memberi sebuah kesan yang tampil yang di unggah melalui foto foto dan video. Strategi pemasaran harus direncanakan dengan menitik beratkan pada luarran pencapaian pemasaran dan reputasi yang baik di mata publik. Penentu keberhasilan daripada strategi marketing adalah dengan memanfaatkan media konvensional dan media baru. Tujuan penelitian ini untuk mengetahui aktivitas, penerapan teknik komunikasi, pemanfaatan fitur Instagram, dan alasan memilih Instagram sebagai media promosi Kirana Wedding planner. Dalam penelitian ini peneliti menggunakan teori new media, dan model PESO. Peneliti menggunakan metode kualitatif dengan pendekatan studi kasus, yaitu itu ingin menggali informasi secara mendalam khususnya pemanfaatan di Instagram sebagai media promosi. Teknik pengumpulan data yang dilakukan dalam penelitian ini menggunakan wawancara, observasi, Sumber tertulis dan Dokumentasi.Dan juga peneletian ini menggunkan metode pendekatan kualitatif Pada tahap persepsi Kirana Wedding Planner Key informan Dalam menguji keabsahan data disini peneliti menggunakan triangulasi sumber dan triangulasi metode. Subjek penelitian atau key informan dalam penelitian ini ialah pihak internal Kirana Wedding Planner yaitu tim marketing dan tim content creator, Hasil dari penelitian ini menunjukkan adanya aktivitas yang dilakukan dengan cara memanfaatkan fitur Instagram yang tersedia sebagai media promosi lalu adanya peran Instagram yakni untuk membuat akun Instagram Kirana Wedding Planner menjadi lebih dikenal dan terakhir adanya Teknik-teknik tertentu dalam pemanfaatan Instagram ini yaitu untuk menaikkan brand awareness juga mengikat konsumen.
5
Nugraha, Aditya, Sandi Rizki Febriadi, and Panji Adam Agus Putra. "Tinjauan Fikih Muamalah terhadap Penerapan Akad Ijarah pada Jasa Wedding Organizer Great Wedding Planner Kota Bandung." Bandung Conference Series: Syariah Banking 1, no. 1 (2022): 16–21. http://dx.doi.org/10.29313/bcssb.v1i1.2489.
Full textAbstract:
Abstract. The use of advances in business transactions in the service sector creates problems. This is also experienced by Great Wedding Planner Bandung City as WO who is engaged in organizing services for walimah or wedding events where the client cancels the walimah event and demands the Great Wedding Planner to return the down payment. Based on the background of these problesm, the purpose of this study are First, to determine the implementation of the ijarah contract using the dosing system in the Great Wedding Planner Bandung City. Second, to find out the muamalah fiqh review of the implementation of the ijarah contract using the pension system on Great Wedding Planner Bandung City. The research method used is juridical-empirical, namely field research that examines the legal provisions and normative rules that apply and what happens in reality in society. The results of the study show that the implementation of the ijarah contract using the advance system in the Bandung City Great Wedding Planner does not have a definite percentage of the amount of down payment that must be paid by the client and the implementation of the ijarah contract using the advance system on the Bandung City Great Wedding Planner is in accordance with the provisions of muamalah fiqh. The provisions of the Muamalah Fiqh and the use of advances in the ijarah contract are legal because they are included in the iijarah maushufah fii dzimah contract which is justified in the jurisprudence study.
 Abstrak. Penggunaan uang muka dalam transaksi bisnis pada sektor jasa menimbulkan adanya permasalahan. Hal ini pun dialami Great Wedding Planner Kota Bandung selaku WO yang bergerak di bidang jasa organizer penyelenggaraan acara walimah atau pernikahan dimana pihak klien membatalkan jasa acara walimah dan menuntut pihak Great Wedding Planner untuk mengembalikan uang panjar tersebut. berdasarkan latar belakang permasalahan tersebut, maka tujuan penelitian ini adlah Pertama, untuk mengetahui pelaksanaan akad ijarah yang menggunakan sistem panjar pada Great Wedding Planner Kota Bandung dan Kedua, untuk mengetahui tinjauan fikih muamalah terhadap pelaksanaan akad ijarah yang menggunakan sistem panjar pada Great Wedding Planner Kota Bandung. Metode penelitian yang digunakan adalah yuridis-empiris, yaitu penelitian lapangan yang mengkaji ketentuan hukum dan aturan normatif yang berlaku serta apa yang terjadi dalam kenyataannya dalam masyarakat. Hasil penelitian menujukkan bahwa pelaksanaan akad ijarah yang menggunakan sistem panjar pada Great Wedding Planner Kota Bandung tidak memiliki persentase secara pasti besarnya uang muka yang harus dibayarkan pihak klien dan pelaksanaan akad ijarah yang menggunakan sistem panjar pada Great Wedding Planner Kota Bandung sudah sesuai dengan ketentuan fikih muamalah ketentuan Fikih Muamalah dan penggunaan uang muka dalam akad ijarah tersebut sah dilakukan karena termasuk akad iijarah maushufah fii dzimah yang dibenarkan dalam kajian fikih mumalah.
6
Rahmat, Abdul, Harlinda Harlinda, and Sugiarti Sugiarti. "Rancang Bangun Aplikasi Wedding Planner Organizer di Kota Makassar Berbasis Android." Buletin Sistem Informasi dan Teknologi Islam 1, no. 4 (2020): 200–206. http://dx.doi.org/10.33096/busiti.v1i4.625.
Full textAbstract:
Pernikahan merupakan suatu hal yang sangat sakral dalam perjalanan hidup seseorang, sehingga setiap orang menginginkan acara pernikahan berjalan dengan lancar. Wedding Planner Organizer (WPO) adalah jasa yang membantu dalam persiapan dan pelaksanaan acara pernikahan, Saat ini dalam merencanakan pernikahan, terkadang masalah yang muncul yaitu masih banyak yang bingung untuk mencari jasa Weding Organizer (WO) secara manual atau mendatangi satu persatu sehingga memerlukan waktu lebih lama dan sulit memperkirakan biaya yang akan dikeluarkan.Berdasarkan latar belakang diatas sehingga penulis melakukan penelitian dengan membangun aplikasi Wedding Planner Organizer (WPO) berbasis Android. Penelitian ini bertujuan untuk menghasilkan aplikasi pencarian dan pemesanan kebutuhan pernikahan di Kota Makassar secara online melalui smpartphone yang dapat menjadi solusi bagi calon pengantin dan Vendor Wedding Organizer. Dengan adanya aplikasi Wedding Planner Organizer calon pengantin dapat mecari dan memesan kebutuhan pernikahan mulai dari gedung, dekorasi, catering, tatarias, dokumentasi, dan hiburan, Aplikasi dibuat berbasis Android dengan analisis yang digunakan adalah Unified Modeling Languange (UML) dan metode pengujiannya dengan menggunakan metode Black Box Testing. Hasil dari penelitian ini dalam bentuk aplikasi Wedding Planner Organizer (WPO) berbasis Android yang dapat memudahkan masyarakat dalam pemesanan, persiapan dan pelaksanaan acara pernikahan serta dapat membantu para penyedia jasa WO (Wedding Organizer) mengiklankan jasa mereka.
7
Ani, Nur, Muhammad Rizky Novaldi, Muhamad Ega, and Tio Mafaza. "PEMANFAATAN APLIKASI MOBILE BERBASIS IOS DALAM MENUNJANG USAHA WEDDING ORGANIZER." JITK (Jurnal Ilmu Pengetahuan dan Teknologi Komputer) 5, no. 2 (2020): 251–58. http://dx.doi.org/10.33480/jitk.v5i2.1154.
Full textAbstract:
Everyone wants to make their wedding receptions a very special day and give a moment that will not be forgotten in his life, so that the preparation and planning are ripe in making a plan to Provide the required results. But such high activity and mobility are a constraint to prepare such an important event that it does not maximize what is planned. PT H2O Planner is one of the wedding organizer who currently wants to improve the quality of the service provided. By providing mobile-based applications as one of the media in offering the services provided. PlanYourDays is a mobile based application created based on the needs of PT H2O Planner, using the prototype development method in the creation of this application. So that the application is produced according to the needs and desires of PT H2O Planner and can answer the problems of activity and mobility One obstacle in preparing for a wedding.
8
Mia, Nur Della Hani, and Ahmad Jauhari. "PENGARUH KONFLIK KERJA DAN STRES KERJA TERHADAP KINERJA KARYAWAN PADA KHABIYA WEDDING ORGANIZER TULUNGAGUNG." JURNAL MANAJEMEN DAN BISNIS 1, no. 2 (2022): 136–51. http://dx.doi.org/10.36490/jmdb.v1i2.382.
Full textAbstract:
AbstractThis study talks about the effect work conflict and work stress on the performance employees in the wedding plannerKhabiya Tulungagung, this study plans to decide and make sense of the consequences of the effect of work conflictand work stress on the performance employees. employees at wedding planner Khabiya Tulungagung. Thetechniques used in this exploration are quantitative, measurable and illustrative. The example used is all theworkers of Khabiya Wedding Organizer Tulungagung, more than 33 people. The side effect of this examination isthat the factional labor struggle affects to some extent the representative execution of the wedding planner KhabiyaTulungagung. Work pressure to some extent affects the execution of representative Wedding Planner KhabiyaTulungagung. Work conflict and work stress affect the execution of representative Khabiya Wedding OrganizerTulungagung. Ideas for the company, among others, the company needs to make changes so that no one rules theconversation Companies need to make a move so that the reps can keep their composure about something that hasnot happened.Keywords: Work Conflict, Job Stress, Employee Performance.AbstrakPenelitian ini menguji pengaruh konflik dan stres kerja terhadap kinerja karyawan Khabiya Wedding OrganizerTulungagung, dengan alasan untuk mengetahui dan memahami akibat konflik dan stres kerja terhadap kinerjakaryawan Khabiya Wedding Organizer Tulungagung. Dalam eksplorasi ini, strategi yang digunakan adalah grafikyang terukur dan kuantitatif. Populasi yang digunakan adalah seluruh perwakilan dari Khabiya Wedding OrganizerTulungagung lebih dari 33 orang. Konsekwensi dari penelitian ini adalah perjuangan pekerjaan yang tidak tuntasmempengaruhi kinerja perwakilan Wedding Planner Khabiya Tulungagung. Sampai batas tertentu, tekanan kerjamempengaruhi pelaksanaan perwakilan di Khabiya Wedding Organizer Tulungagung. Sementara itu, konflik kerjadan stres kerja mempengaruhi kinerja karyawan Khabiya Wedding Organizer Tulungagung. Ide-ide organisasi untukmenggabungkan organisasi perlu melakukan perubahan agar tidak ada yang membanjiri pembicaraan dan organisasiperlu melakukan gerakan agar perwakilan tetap seimbang, sesuatu yang belum terjadi saat ini.Kata Kunci: Konflik Kerja, Stres Kerja, Kinerja Karyawan.
9
Roslikawati Roslikawati and Tia Listiaty. "Strategi Pengembangan Pemasaran dalam Menarik Minat Konsumen Pengguna Jasa di Kinipagi Wedding Planner Cirebon." Journal of Management and Creative Business 2, no. 3 (2024): 314–23. http://dx.doi.org/10.30640/jmcbus.v2i3.2914.
Full textAbstract:
The development of an increasingly advanced era has a great influence on the creative mindset of the Indonesian people and the world in all respects. The event organizer or Event Organizer (EO) service business has prospects or developments that are increasingly needed by the community, not only needed in urban areas but also in rural areas. Kinipagi Wedding Planner is one of the Wedding Organizer businesses in Cirebon which was established in 2019, precisely before the COVID-19 Pandemic in Indonesia. The data collection technique in this study uses Nonprobability Sampling technique which in this study does not provide equal opportunities or opportunities for each element of population members to be selected as sample members. The sampling technique in this study uses Purposive Sampling, which is a sampling technique with certain considerations. The research design used in this research is descriptive qualitative research design because researchers want to know how marketing development strategies and how to maintain existence to attract consumer interest in Kinipagi Wedding Planner service users. The data collection methods used in this research are observation, interviews, and documentation. results that Kinipag Wedding planner has already implemented marketing mix and has also performed SWOT analysis. The application of SWOT analytics and marketing mix on Kinipagi Wedding Planer helped have gone well especially the price factor offered is relatively cheaper compared to other wedding organizers in Cirebon. However, there were some shortcomings such as hard-to-reach locations, human resources that need to be improved, and promotional media that still have to be broadcast.
10
Fatimah Azzahra and Mausa Agrevinna. "Developing a Website-Based Digital Platform to Market Wedding Planner Services in Yogyakarta City." Journal of Vocational Applied Research and Studies 1, no. 1 (2024): 14–21. http://dx.doi.org/10.21831/jvars.v1i1.370.
Full textAbstract:
Digital platform is rarely used to market wedding planning industry, so the development of a digital platform based on the wedding planning service website is needed. This research aimed to (1) design the concept for developing a digital platform for wedding planning service websites; (2) develop a digital platform for the wedding planning service website (3) measure the feasibility of the developed digital platform for the wedding planning service website. This research employed the Research and Development (R&D) method with 4D development model that consists of (1) Define (2) Design (3) Develop, and (4) Disseminate stages. The product of this research is the wedding planning service website entitled "Wedding Market". The website displays information related to wedding vendors in the Yogyakarta City area. The vendors provide services and products for photography, make-up, wedding gowns and suits, and decoration. The developed website went through a validity test, and it was found that the value obtained is 94.25% (Very Feasible). Then, based on the results of media expert validation, the websites is considered Very Feasible (89.17%). From the overall results, it can be concluded that the wedding planning service website "Wedding Market" is very feasible and well received by users.
Dissertations / Theses on the topic "Wedding planner"
1
Pinho, Érika Bezerra de Meneses. ""Um sonho não tem preço" : uma etnografia do mercado de casamentos no Brasil." reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2017. http://hdl.handle.net/10183/157909.
Full textAbstract:
Desde a década de 1970, o número de casamentos no Brasil vem diminuindo significativamente. Novos arranjos familiares e formas de viver a conjugalidade ganharam espaço. A importância de ritualizações foi colocada em xeque por muitos casais que rejeitavam a ideia de formalizar suas uniões. O início do século XXI, no entanto, marca um renovado interesse dos casais em marcar a transição para o casamento com eventos cada vez mais elaborados, em uma tendência que já foi chamada de a "revanche do ritual" (SEGALEN, 2003). Em 2016, o investimento dos casais brasileiros em festas de casamentos rendeu cerca de 16 bilhões de reais (o equivalente a aproximadamente 5 bilhões de dólares) em ganhos para o setor de eventos, segundo o Instituto de pesquisas Data Popular. Acompanhando o crescimento desse mercado desde 2011, o Instituto vem registrando uma tendência de crescimento, mesmo em meio à crise econômica pela qual passa o país. O quadro é de um crescente interesse por complexos eventos de casamento, performados por homens e mulheres pertencentes a camadas medias urbanas. A partir de dados demográficos do Instituto Brasileiro de Geografia e Estatística (IBGE), sabe-se que, nas últimas décadas, as pessoas casam-se menos. Por outro lado, a etnografia aqui apresentada permite afirmar que, quando decidem casar-se, sujeitos de camadas medias da população brasileira optam por marcar essa passagem com eventos cuja preparação exige um grande investimento de tempo e recursos financeiros. Nesta tese, apresento análises sobre este fenômeno, com base na etnografia que realizei entre os anos de 2013 e 2016, junto a sujeitos que protagonizam a organização de tais eventos. Trata-se de mulheres pertencentes a camadas médias urbanas, com formação superior e financeiramente independentes. Em vários dos casos observados, tais mulheres assumem a totalidade ou a maior parte dos gastos com o evento. A etnografia aqui apresentada se desdobrou em entrevistas em profundidade realizadas com noivas, acompanhamento de organizadoras de casamentos, observação participante em feiras do setor nas cidades de Fortaleza, Porto Alegre e São Paulo, participação em grupos virtuais de noivas e entrevistas com agentes deste mercado. Como resultado, destaco a compreensão de que os ritos contemporâneos aqui descritos nada tem de tradicionais no modo como são performatizados, mas representam novas formas de demarcar uma passagem cujos significados estão em transformação. Com os grandes eventos, os sujeitos procuram produzir lastro simbólico para suas uniões, em um momento no qual as relações são percebidas como cada vez mais voláteis. Além disso, esta tese apresenta reflexões sobre a invisibilidade dos ofícios que envolvem o cuidado, aqui representados na figura das cerimonialistas. Essas e outras questões são discutidas ao longo dos capítulos que compõem esta pesquisa sobre os ritos contemporâneos de casamento no Brasil e o mercado a eles dedicados.<br>Since the 1970s, marriage rates in Brazil have been decreasing significantly. New family arrangements and ways of conjugality have gained space. The importance of marriage as an institution was put in check by many young couples who rejected the idea of formalizing their relationships through a traditional wedding ceremony. However, the beginning of the 21st century was marked by a renewed interest in marriage in a trend that has been called the "revenge of ritual" (SEGALEN, 2003) specially among the urban middle class. This scenario poses an important question. Based on demographic data from the Brazilian Institute of Geography and Statistics (IBGE), it is possible to affirm that in the past 40 years people tend to marry less and later in life. Still, despite Brazil’s economic crisis, in 2016 the amount invested in wedding parties was circa 16 billion Brazilian Reais - the equivalent to 5 billion Dollars - according to the Data Popular Research Institute following the total growth of the country's wedding industry since 2011. The data gathered throughout my fieldwork add to the perception that when Brazilian middle-class subjects decide to engage in marriage, they tend to mark this passage with grand scale events that demand great emotional, financial and time investment. This thesis presents an ethnographic study carried out from 2013 to 2016 among people involved in the planning, production and consumption of such events. They are wedding planners and middle class, educated and financially independent women that, in several of the observed cases, choose to finance most or even the integrality of the event. I conducted in-depth interviews with brides and relatives, collected data from Whastapp and Facebook groups, worked along side with wedding planners and visited wedding Fairs, bridal shows and exhibitions in Fortaleza, São Paulo and Porto Alegre. This ethnographic experience leads me to stress that contemporary wedding ceremonies are not necessarily traditional in the ways they are performed by wedding planners and brides to be, but represent new meanings and practices attached to modern wedding rituals. With this kind of event, subjects strive to produce symbolic ballast to anchor their formal unions in a time in which personal relationships are perceived as being increasingly volatile and not made to last. This thesis also presents a reflection on feminized labour, notably emotional labor and care work conducted by wedding planners, ceremonialists and other female professionals involved in wedding ceremonies.
2
Chang, Jing-Yin, and 張金印. "Consumers' Recognition of Wedding Planner in Greater Taipei Metropolitan." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/47882418368867775559.
Full textAbstract:
碩士<br>經國管理暨健康學院<br>健康產業管理研究所<br>98<br>The purpose of this research is discussing the 「wedding planner」service in consumer’s cognition and acceptance, this emerging profession history just one and half decade, actually resides in the wedding industry chain most downstream , plans and arranges the wedding matter for the new couples. In terms of literature review at present in the domestic academic literature few has the related research. The survey and In-Depth Interview was conducted for this study, In the survey part, a total of 250 questionnaires were distributed and 225 acceptable questionnaires were collected in this study. The research adopted descriptive statistics, independent t-test, one-way ANOVA. This descriptive statistics discovered that the consideration factors of arranging wedding ceremony are as the follows: “the transportation convenience of the location”, “service quality”, and “parking space”. These three average scores are the highest. From wedding planner’s aspect, “Wedding ceremony can be very tedious” 、“wedding planning can improve wedding banquets’ standard”, and “wedding planner is the marrying couple’s helper”. The three average scores are the highest. Therefore, professional wedding planner has been accepted gradually by the Taiwanese society.
Adopting in-depth interview as qualitative research method, this study interviewed two professional wedding planners and three wedding banquet managers. The principle findings is It’s acceptance in the society was low at the beginning; there was a significant growth after more then ten years’ evolution. Moreover, as the sales value of wedding banquet is the highest among other services in the wedding industry, it maximizes its own value in the industry by jointing other wedding services like banquet operation or wedding planning. The wedding planning service has thus become a competitive key power to win the market.
Therefore, professional wedding planning service has been gradually established a professional status in the wedding industry chain.
3
Chen, Penny Yong Chen, and 楊程程. "A Study of Service Marketing of Wedding Planner in Taiwan." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/86609415589411425181.
Full textAbstract:
碩士<br>輔仁大學<br>品牌與時尚經營管理碩士學位學程<br>103<br>In 2014, the service sector accounted for 64.1% of GDP and 58.9% of the total labor force was hired in Taiwan. Wedding planner industry also falls into service sector category. Nowadays, a professional wedding planner has been accepted gradually by the Taiwanese society. Due to wedding turns out to be more complex, desires, and ambitions; therefore couples are engaging a wedding planner to help fulfill their dreams and aspirations. It is a new business with big potential. In the recent years, many scholars start to value the study of the service industry. However, the amount of research on service is very limited. Research on wedding planner is even scarcer. Therefore, the purpose of this study is to use qualitative research method (case study) to investigate the service marketing model of Taiwan wedding planner in order to provide useful recommendations on strategies to Taiwan wedding planning industry. The service quality is very important in any kind of service industry including wedding planner companies. The service triangle model and the GAP model will be analysis in this study. Due to both models are used to measure and to improve the “quality” of wedding planning service. In order to understand the comprehensive service marketing model of the wedding planner in Taiwan, the object of this study focused on one-stop and customization wedding planner companies.
4
Leitão, Mafalda Mateus. "A indústria de Wedding Planners em Portugal: estratégias de comunicação para a captação de públicos." Master's thesis, 2019. http://hdl.handle.net/10400.26/35724.
Full textAbstract:
O turismo está em forte crescimento em Portugal, e com ele surgem também novas formas de diversificação e atração turística, como é o caso dos eventos. Esta combinação entre eventos e turismo deu origem a uma nova tipologia: o turismo de eventos. Por sua vez, um sub-nicho do turismo de eventos é o wedding tourism – uma nova tendência para muitos países, principalmente para Portugal.
O mercado do wedding tourism tem registado um crescimento contínuo por todo o mundo, e traz consigo novos desafios, entre eles o desenvolvimento de empresas especializadas na organização de casamentos: as wedding planners. A presente investigação intitulada “A indústria de Wedding Planners em Portugal: Estratégias de Comunicação para a captação de públicos” tem como principal objetivo determinar quais as estratégias de comunicação levadas a cabo por estas empresas em Portugal, que lhes permitem atingir o seu público-alvo - casais estrangeiros.
A presente investigação visa obter uma resposta à pergunta de partida inicialmente definida – “Quais as Estratégias de Comunicação adotadas pelas Wedding Planners portuguesas?” assim como atingir os objetivos propostos, entre eles, analisar a evolução do mercado do turismo de casamentos em Portugal e no mundo; caracterizar Portugal enquanto wedding destination; estudar a indústria das wedding planners em Portugal; identificar os instrumentos e ferramentas de comunicação mais utilizados por estas empresas. Desta maneira, foram realizadas entrevistas a 10 wedding planners localizadas em Lisboa, com a finalidade de compreender quais as suas estratégias de comunicação a nível de marketing digital, mais especificamente, as ferramentas de comunicação mais eficazes, o impacto das redes sociais na captação de clientes, a estrutura e importância do website e por fim as keywords que facilitam a procura destas empresas nos motores de busca. Para além das entrevistas, realizaram-se inquéritos por questionário a 64 wedding planners, situadas por todo o país, com o intuito de recolher dados um pouco mais amplos acerca deste mercado.
A análise dos resultados foi realizada por um lado, através da análise categorial temática de Bardin, de forma a obter uma análise qualitativa das entrevistas realizadas e, por outro lado, feita através de inquéritos por questionário, analisados a partir do programa SPSS Statistics. Após a análise e cruzamento dos resultados de ambos, foi possível determinar que as ferramentas de comunicação mais eficazes são as redes sociais, nomeadamente o Instagram com um peso determinante na captação de clientes; que a estratégia mais adotada pelas wedding planners consiste na adoção de uma presença ativa nas plataformas online, através de publicações frequentes; e que os hashtags “weddings”, “weddingplanner” e “destinationwedding” estão entre os mais utilizados pela maioria das empresas e são fundamentais para o seu posicionamento digital no mercado, assim como a utilização do mecanismo de otimização SEO.<br>Tourism in Portugal is on a marked upward trend, having additionally paved the way for the emergence of new types of tourist diversification and attraction, such as the case of events. This combination of events and tourism has given rise to a new typology: event tourism. Within this scope, a further sub-niche has been created, representing a new trend for many countries, particularly Portugal, more commonly referred to as “wedding tourism”.
The wedding tourism market has expanded continuously across the globe, bringing with it new challenges, including the development of businesses, namely “wedding planners”, specializing in the organisation of weddings. The main aim of this research, entitled “The Wedding Planners’ Industry in Portugal: Communication Strategies for Public Attraction”, is to identify the communication strategies employed by these businesses in Portugal, which enable them to reach their target market of overseas couples.
This research seeks to respond to the initial question, “What Communication Strategies are employed by Portuguese Wedding Planners?”, to achieve its proposed objectives, including an analysis of the evolution of the wedding tourism market in Portugal and throughout the world. It further intends to characterise Portugal as a wedding destination, to study the wedding planners’ industry in Portugal and to identify the communication instruments and tools that are most commonly used by these businesses. Thus, interviews were conducted with 10 wedding planners located in Lisbon, with a view to identifying their communication strategies in terms of digital marketing, namely the most effective communication tools, the impact of social networks on client attraction, the structure and importance of the website, and finally the keywords serving to facilitate a search of these enterprises on search engines. In addition to the interviews, questionnaire surveys were conducted with 64 wedding planners located across Portugal, with a view to collecting broader data on this market.
The data analysis was carried out with recourse to the thematic categorical analysis of Bardin, so as to obtain a qualitative analysis of the interviews, in addition to questionnaire surveys, analysed through the SPSS Statistics program. Following the respective analysis and cross-check of results, it was possible to ascertain that: social networks were the most effective communication tools, namely Instagram, observed to have a considerable impact on client attraction; active presence on online platforms, through frequent posts, was the most employed tool by wedding planners; and the “weddings”, “weddingplanner” and “destinationwedding” hashtags were found to be among businesses’ most used tools, and crucial to their digital positioning on the market, as was also use of the SEO optimization mechanism.
5
Lo, Lie-Chi, and 羅烈琦. "A Study on the Persuasive Communication Kits of the Wedding Planner." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/28010567385617970432.
Full text
6
Hsieh, Juei-Hung, and 謝佳宏. "The Trend Study on The Development of Northern China Wedding Planner." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/11189719566009713668.
Full textAbstract:
碩士<br>國立暨南國際大學<br>管理學院經營管理碩士學位學程碩士在職專班<br>100<br>With the era of development and economic progress , a variety of innovative industry gradually on the market stage becoming a striking shining aura. Wedding industry in the history of tide influx catalytic come from the traditional wedding ceremony to nowaday in pursuit of new style wedding by the couple , especially the influence of ideas of China's reform and opening up , the novelty more humble tolerance and acceptance. With the enthusiastic development of the wedding industry , wedding planning career in full swing to seize business opportunities, to play the leading role in the wedding arena. This paper mainly focus on the wedding planning market to China 's northern city , a preliminary analysis of the wedding planning industry development status and the problems in the investigation of the issue given the proposed reference , in order to be more effective in the wedding market development, and the wedding industry in the future development of reference reference value and investment in the mainland market, Taiwanese businessmen have a previous understanding ..
In this paper, divided into six parts :
The first part is an introduction . Mainly discuss background , purpose and scope of the study . And documentary analysis.
The second part describes research methods and design this article to introduce the object of this study , data collection methods and papers skills , and propose of study.
The third part is the analysis of the results , including consumer analysis, the wedding industry status , national wedding planning industry trends , the development of the wedding planning , wedding planning staff , content and quality , and the wedding planning industry the analysis .
The fourth part is the wedding planning development opportunities to explore , and analyze its advantages and disadvantages.
The fifth part is to analyze the problems of the northern mainland wedding planning , and analyzes the development trend of the wedding planning industry
The last part of this study were summarized , and follow-up study gives some reasonable and feasible advices.
7
LI-CHEN, TSAI, and 蔡麗珍. "Exploratory research of the career history and training of the wedding planner." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/13463678090457729485.
Full textAbstract:
碩士<br>建國科技大學<br>美容科技研究所<br>103<br>This paper discusses the nurture and development of how to become a professional wedding planner. For many brides, wedding is the most important day in their lives. Thus, the profession as a wedding planner was born to meet the needs of many brides who want to be presentable on the wedding day, In addition, providing one to one personal service is the key element for this crucial event in life. The stepping-stone for entering to the workforce as a wedding planner is comparatively low. Therefore, the job tends to attract not only newly graduates but also second time employment workforce and career changers.This study collected qualitative research data through literature analysis, in-depth interviews with senior practitioners and on-site observation.
After the research, there are three important topics will be discussed in this paper.
(A) How to become a professional wedding planner.
(B) The gateway for wedding planners;
(C) Professional development for wedding planners.
The thesis of this paper will be the reference for the most important issues for people who concern about the career of wedding planners as well as those who are interested in entering this profession.
8
Chen, Yu-Tung, and 陳宥彤. "A study of specialized wedding planner business model development and service innovation." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/94597151127176811378.
Full textAbstract:
碩士<br>元智大學<br>經營管理碩士班(國際企業學程)<br>105<br>The innovation business model may change the entire business pattern; the company of this case study uses alliance strategy to provide multiple services to create industry “Blue Sea Strategy”.
To provide diversified service content and through the integration of the community to create an interaction, touch and manage the potential consumer innovation service model, and planning a new blueprint for future wedding consultant industry services, breaking the traditional marriage industry profit model, in order to induce higher added value.
For the domestic wedding planner industry, facing the minority and celibacy, same-sex marriage issues, the current wedding planners have to seek the niche market of the business model and give the industry theory practices of the combination of recommendations.
9
MelissaPuspasari and 梅里紗. "Factors Affecting Purchase Intention toward Wedding Planner Service in Indonesia: An Application of the Motivation-Opportunity-Ability(MOA)Perspective." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/26345956938636002862.
Full textAbstract:
碩士<br>國立成功大學<br>國際經營管理研究所碩士班<br>101<br>The wedding planner industry in Indonesia has been rapidly growing in recent years. An understanding of customers' attitude toward this industry therefore becomes a critical issue for the marketers of wedding planner service. This study applies the Motivation-Opportunity-Ability (MOA) perspective to investigate the effects of perceived value, professional trust, and social influence on customers purchase intention toward wedding planner service. The direct and moderating effects of time constraint and financial affordability are explored as well.
Research results based on a sample of 325 respondents show that individuals who have high perceived value and high perceived professional trust over the service, and receive stronger influence from their social peers have more intention to purchase the wedding service. Time constraint and financial affordability also each exerts a positively direct effect on purchase intention toward the service. However, contrary to the prediction, time constraint negatively moderates the relationship between social influences and purchase intention, while financial affordability also negatively moderates the relationships between perceived value, professional trust, social influences and purchase intention. The study contributes to the consumer behavior literature by applying the MOA perspective to explore the factors underlying consumers' purchase decisions toward an emergent service in Indonesia.
10
Fan, Ting-Hsuan, and 范庭萱. "The Research Of User Purchase Intention Of Facebook Virtual Community: A Case Study Of Wedding Planner Industry Facebook FanPage." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/nn4a2u.
Full textAbstract:
碩士<br>國立彰化師範大學<br>企業管理學系行銷與流通管理碩士班<br>105<br>In this study, questionnaires were delivered to followers of wedding planner Facebook FanPage, returning data were analyzed by regression analysis on fan page quality (i.e. information quality, service quality), perceived value (i.e. utilitarian Value, hedonic value and community identity) and user behavior intention (i.e. continued involvement, and purchase). And then analyze the perceived value (including practicality, hedonic value, community identity) in the hierarchical regression to produce mediating effects between the quality of the fan page (quality of information, quality of service) and the intention of the fans (continued use and purchase intention).
The study shows that there is a positive relationship between the quality of information, the practicality of perceived value, and the continuous participation in the behavioral intent of the fans. Practicality plays an intermediary role between information quality and continuous participation. Service quality will affect the hedonic, but hedonic of the behavior of the fans in the intention of continuous participation and purchase will have no significant impact. It is also recommended that the operators of fan pages can adjust the type of articles to informative articles to enhance the practicality of perceived value. In addition, the community identity in perceived value has a significant positive correlation with continued participation and willingness to buy, and also indicates that community identity in perceived value is a very important indicator.
Books on the topic "Wedding planner"
1
Caroline, Arber, and Wreford Polly, eds. The wedding planner. Ryland Peters & Small, 2001.
Find full text
5
Luebbermann, Mimi. The Williams-Sonoma wedding planner. Edited by Williams Chuck. Weldon Owen, 1996.
Find full text
6
Make Life Beautiful Book House. Wedding Planner: Designer Wedding Planner, Luxury Wedding Planner, Day of Wedding Planner, Best Wedding Planner, Professional Wedding Planner. Independently Published, 2022.
Find full text
7
(Photographer), Caroline Arber, and Polly Wreford (Photographer), eds. The Wedding Planner. Ryland Peters & Small, 2010.
Find full text
10
Make Life Beautiful Book House. Wedding Planner: Be Your Own Wedding Planner, Becoming a Wedding Planner, Certified Wedding Planner, Day of Wedding Planner, Designer Wedding Planner, Destination Wedding Planner. Independently Published, 2022.
Find full textBook chapters on the topic "Wedding planner"
1
Haverly, Marie. "The wedding planner." In The Practical Guide to Wedding Planning. Routledge, 2022. http://dx.doi.org/10.4324/9780429278082-2.
Full text
2
"THE WEDDING PLANNER." In Piers Plowman. Catholic University of America Press, 2020. http://dx.doi.org/10.2307/j.ctv179h1zn.7.
Full text
3
"THE WEDDING PLANNER." In Piers Plowan. Catholic University of America Press, 2023. http://dx.doi.org/10.2307/jj.5558115.8.
Full text
4
"Venue-Based Employment for Event Professionals." In Employability and Skills Development in the Sports, Events, and Hospitality Industry. IGI Global, 2022. http://dx.doi.org/10.4018/978-1-7998-7781-3.ch006.
Full textAbstract:
This chapter focuses on the commercial employment available in a range of event venues to include hospitality providers, academic institutions, purpose-built conference and exhibition centres, sporting venues, and unique buildings. The chapter reviews the hard and soft skills required to work in three key areas: venue marketing, sales, and operations. Additionally, the chapter explores some of the specific venue-based roles such as a wedding planner or conference coordinator as well as the complex and responsible role of the venue's duty manager. The chapter includes a review of how degrees can prepare students for the realities of working in venues and it draws attention to the skills and experience required to work in what can be a demanding but rewarding role. The chapter concludes with suggestions as to where graduates can find employment based in an events venue and looks ahead to key trends influencing venue development and therefore venue-based employment.
5
Zola, Émile. "Chapter III." In Thérèse Raquin. Oxford University Press, 2008. http://dx.doi.org/10.1093/owc/9780199536856.003.0004.
Full textAbstract:
A week after his wedding Camille informed his mother bluntly that he intended to leave Vernon and go to live in Paris. Madame Raquin would not hear of it; she had her existence all planned out, and she absolutely refused to change the least...
6
Ferguson, Gary. "Marriage and Community." In Same-Sex Marriage in Renaissance Rome. Cornell University Press, 2021. http://dx.doi.org/10.7591/cornell/9781501755262.003.0010.
Full textAbstract:
This chapter discusses the first mention of a wedding ceremony celebrated at San Giovanni a Porta Latina during the trial of the young men involved in same-sex marriage and sodomy in Rome. It highlights marriage in the testimony of Geronimo de Pacis, one of the youths associated with Marco Pinto that lived under the guise of a hermit. It also details the planned wedding between two adult members of the group, one of whom was Gasparo Vittorio, that was supposed to be held on the Sunday that the men were arrested. The chapter highlights the court's questions on the marriage of Brother Gioseffe and Gasparo Vittorio, wherein the priest continued to maintain that he did not know what it was all about. It scrutinizes Antonio Valez's relationship with Cristopharo Ribera, noting that Vittorio is one of those known to the group as a commare.
7
Moreira, António C., Mariana Mira Ferreira, and Pedro Macedo. "Virtual Atmosphere, Emotions, Attitudes and Real Use." In Advances in Marketing, Customer Relationship Management, and E-Services. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-5225-0332-3.ch010.
Full textAbstract:
This study involves several theories, namely: the theory of reasoned action, the technology acceptance model, the theory of planned behavior and the internet banking acceptance model. It aims to understand the relationships between the virtual atmosphere and emotional states, how the individual characteristics (social identity, altruism and telepresence) and emotional states influence attitudes, and how attitudes, past experience and trust influence actual use of a site. To this end, the authors developed three conceptual models explaining the relationships among the above-mentioned variables. Methodologically, descriptive statistics, exploratory factor analysis and the generalized maximum entropy estimator are used to test the three models in a wedding site. Of the eight hypotheses proposed, one can only partially validate hypotheses h1, h2, h3 and h6, while hypothesis h7 is accepted and the remaining are rejected.
8
"Gynaecological oncology." In Tasks for Part 3 MRCOG Clinical Assessment, edited by Sambit Mukhopadhyay and Medha Sule. Oxford University Press, 2017. http://dx.doi.org/10.1093/oso/9780198757122.003.0023.
Full textAbstract:
This task assesses the following clinical skills: … ● Patient safety ● Communication with patients and their relatives ● Information gathering ● Applied clinical knowledge … Your consultant has asked you to speak to Agnieska Polanski aged 38 whose smear result has shown ‘severe dyskaryosis’, HPV positive. Your task is to: … ● break the news to Agnieska about the abnormal smear ● discuss the next stage of management (i.e. colposcopy and biopsy) ● answer any questions … You do not need to take a history. You have 10 minutes for this task (+ 2mins initial reading time). Please read the instructions for candidates and actors. This station is designed to test the candidate’s ability to break bad news in a sensitive and professional way. This case involves a patient who has a severely abnormal cervical smear result (with the possibility of early cervical cancer). The candidate explains the implications of such a smear and discusses the next step in management. Record your overall clinical impression of the candidate for each domain (e.g. should this performance be pass, borderline, or a fail. You are Agnieska Polanski, aged 38 years, and you have come to an outpatient gynaecology clinic (called a colposcopy clinic) to discuss your recent cervical smear result. You have a feeling that the smear might be abnormal because the secretary refused to discuss it with you on the phone and you received a very prompt appointment to see the doctor. You love children and work part time in a local nursery and after school club whilst you are studying for a NVQ level 3 childcare qualification. Your social life is great at the moment— you live with a very supportive and loving partner Lee and are planning to get married next year. Your partner and you have planned to have children and you will probably come off the pill just before your wedding (because at your age you don’t want to leave it too long but you don’t want to look huge in your wedding dress).
9
Röger, Maren. "(Attempts at) Legalizing Relationships." In Wartime Relations. Oxford University Press, 2020. http://dx.doi.org/10.1093/oso/9780198817222.003.0009.
Full textAbstract:
This chapter studies the attempts at legalizing relationships between German men and Polish women. One alternative that Reich German–Polish couples had to the kinds of prosecution described in the previous chapter was to legalize their relationships — however paradoxical this may seem at first glance. Regulating marriages was an important element of Nazi occupation policy as a whole. Numerous decrees had the aim of keeping the German, “neo-German”, and Polish populations apart. Accordingly, newly-recruited Germans should marry among themselves wherever possible, and certainly not marry Poles. This did not work well everywhere so the authorities sometimes changed tack and legitimized cohabitation. The racial planners also permitted such weddings in an attempt to hide the fact that it was not possible to entirely separate the populations in the occupied territories as they had intended. The chapter describes the process of marriage applications and the authorities involved, and introduces some examples of successful and denied marriage applications. It shows further that SS men were more likely to have longer relationships, but did rarely succeed in marrying Polish women.
10
Barusch, Amanda Smith. "Supporting Actors: Family, Friends, and Community." In Love Stories of Later Life. Oxford University PressNew York, NY, 2008. http://dx.doi.org/10.1093/oso/9780195314045.003.0007.
Full textAbstract:
Abstract Warm, articulate, and emotionally complex, at the age of 83 Barbara is a quintessential people person. Like the rest of her life, Barbara’s romances take place in an unusually rich social context. Consider what she has to say about the man she married in her early 60s: What happened is I got a letter from my third husband’s wife and I went down. She was a good friend of mine. I went down there and I visited them and at that point something was bothering her. Turned out she had ovarian cancer. And I didn’t know it but then somehow I got a letter from Simon that she had died. I couldn’t believe it. I decided to stop in to pay my respects. Well, I knew he was a good catch and I also knew that he had had a crush on me when I worked for him. I loved Simon as a friend but there was something about him that was very feminine. So anyhow, I went down and he said would you consider a relationship? I said, all you have to do is whistle. I wanted him to know I was interested. He was an upstanding man in the community and I loved his kids. I really did. He had three kids. His kids were accepting. They wanted their father to be happy, so happy. It didn’t take him 6 months to propose. We planned the wedding.
Conference papers on the topic "Wedding planner"
1
Fauziahdewi, Ridwani, and Taufik Zulfikar. "PENGARUH PENGEMBANGAN PRODUK DAN MEDIA SOSIAL TERHADAP KEPUTUSAN PEMBELIAN (SURVEI PADA PELANGGAN WEDDING PLANNER CASTURIA PHOTOGRAPHY BANDUNG)." In Seminar Sosial Politik, Bisnis, Akuntansi dan Teknik (SoBAT) ke-3. LPPM USB YPKP, 2021. http://dx.doi.org/10.32897/sobat3.2021.11.
Full textAbstract:
Saat pademi seperti sekarang ini jasa layanan pernikahan harus merubah jasa layanannya disesuaikan dengan batasan-batasan yang di atur oleh pemerintah, begitu juga dengan cara mengkomunikasikan produk layanan tesebut. Pengembangan produk dan media sosial menjadi strategi pemasaran dari Casturia photography untuk mempengaruhi proses keputusan pembelian dari pelanggannya. Penelitian ini bertujuan untuk mempelajari pengaruh pemgembangan produk dan media sosial terhadap keputusan pembelian. Metode penelitian yang digunakan kuantitatif dengan alat analisis regresi linear berganda. Sample penelitian ini adalah pelanggan Casturia photography sebanyak 96 orang. Hasil menunjukan bahwa terdapat pengaruh positif dan signifikan pengembangan produk dan media sosial terhadap keputusan pembelian baik secara parsial maupun simultan.
2
Зайковская, Татьяна. "Traditional wedding among the Old Believers of the Republic of Moldova (based on fi eld materials)." In Simpozion internațional de etnologie: Tradiții și procese etnice, Ediția III. Institute of Cultural Heritage, Republic of Moldova, 2023. http://dx.doi.org/10.52603/9789975841733.29.
Full textAbstract:
On the basis of the author’s fi eld researches, the characteristic features of a traditional wedding among the Old Believers of the Republic of Moldova were revealed. Th e traditional wedding lasted three days, in the villages this feature is basically preserved to this day. On Sunday, aft er the wedding, the wedding was celebrated in the groom’s house, the next day there were so-called “otvodiny” — the wedding in the bride’s house, and on the third day only the closest were invited. Th e parents planted at the wedding were usually the godmother and the godmother, with their active participation, the guests gave gift s to the young family; on the second day they traveled around the village and collected these “gift s” (grain, goats, lambs, cuts of cloth, etc.). Th ey also gave money. On the morning of the second day, the godmother entered the young couple’s room to check the “honesty” of the bride. If everything turned out to be in order, she went out to the guests with a red rag or bow. Aft er that, the wedding moved to the bride’s house, to the “otvodiny”. From traditional dishes, we note noodles prepared in a special way; when it was served, it meant that the wedding feast was nearing completion. We also studied a number of transformations that took place in the wedding traditions of the Lipovans of the Republic of Moldova, especially in cities.
3
Zaicovschi, Tatiana. "Wedding traditions among the Lipovans of the Republic of Moldova (based on fi eld materials)." In Conferința științifică internațională Patrimoniul cultural: cercetare, valorificare, promovare. Ediția XIV. Institute of Cultural Heritage, Republic of Moldova, 2022. http://dx.doi.org/10.52603/pc22.28.
Full textAbstract:
On the basis of the author’s fi eld researches, the characteristic features of holding a traditional wedding among the Lipovans of the Republic of Moldova were revealed. Th e traditional wedding lasted three days, this feature is largely preserved to this day. On Sunday, aft er the wedding, the wedding party was celebrated in the groom’s house, the next day there took place the so-called “otvodiny” – the wedding in the bride’s house, and on the third day only the closest people were invited. On the fi rst and second days, the “dressing” of relatives (parents, etc.) was carried out: cuts of fabric, embroidered towels were used for this, which were hung crosswise on both shoulders. Th e parents planted at the wedding were usually the godmother and the godfather, with their active participation, the guests gave gift s to the young family; on the second day, they traveled around the village and collected these “gift s” (grain, goats, lambs, cuts of fabric, etc.). In the morning of the second day, the godmother entered the young couple’s room to check the “honesty” of the bride. If everything turned out to be in order, she went out to the guests with a red rag or bow. We also studied a number of transformations that took place in the wedding traditions of the Lipovans of the Republic of Moldova, especially in cities.
4
Resetnic, Elena. "Moldovan village between popular calendar and centralized planning in the second half of the twentieth century." In Ethnology Symposium "Ethnic traditions and processes", Edition II. Institute of Cultural Heritage, Republic of Moldova, 2021. http://dx.doi.org/10.52603/9789975333788.19.
Full textAbstract:
The traditional calendar had a great importance in the village’s life in the past because it indicated the optimal time for plowing and sowing, for the sheep to go to the pasture, the days favorable for collecting medical herbs, weddings, etc. But over time, it has undergone countless changes caused by various factors. First of all, it is about the role of science and its intense development since in the modern era, which had in the transformation of the traditional calendar into one of a more symbolic character. Secondly, it is about changing the political context: Bessarabia becomes the Moldovan Soviet Socialist Republic as part of U.S.S.R. and is subjected to ideological policies according to the instructions issued by Moscow, which aimed to Russify and denationalize the occupied peoples and form a new soviet consciousness. Last but not least, we must take into account the economic policy of U.S.S.R., which translated into life by applying a planned economy and, in general, a centralized planning in all spheres of life. Obviously, in such conditions, a large part of our ancestral traditions have not been passed down to us.