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Books on the topic 'Western advertising in China'

Author: Grafiati

Published: 19 February 2023

Last updated: 20 February 2023

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1

Quan qiu hua yu wen hua yi zhi: Zhong Mei guang gao dui bi yan jiu shi jiao xia de Zhongguo wen hua bian qian = Globalization and cultural transfer : cultural change in China as seen in comparative Sino-US adverting research. Hangzhou: Zhejiang da xue chu ban she, 2012.

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2

Mackerras, Colin. Western images of China. Hong Kong: Oxford University Press, 1991.

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3

Western images of China. Oxford: Oxford University Press, 1989.

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4

Mackerras, Colin. Western images in China. Nathan, Qld., Australia: Centre for the Study of Australian-Asian Relations, School of Modern Asian Studies, Griffith University, 1987.

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5

Yao, Huiqin, and Zhangyong Xu, eds. Redevelopment of Western China. Singapore: Springer Singapore, 2017. http://dx.doi.org/10.1007/978-981-10-6162-2.

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6

Casson, Mark. Western joint ventures in China. Reading: University of Reading. Department of Economics, 1991.

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7

Lee, John Chi-Kin, Zeyuan Yu, Xianhan Huang, and Edmond Hau-Fai Law, eds. Educational Development in Western China. Rotterdam: SensePublishers, 2016. http://dx.doi.org/10.1007/978-94-6300-232-5.

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8

Ding wei: Zhongguo shi jian ban = Positioning in China. Guangzhou: Guangzhou chu ban she, 2002.

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9

Guang gao Zhongguo, 1979-2003: Advertisment [i.e. Advertisement] China. Beijing Shi: Zhongguo gong shang chu ban she, 2003.

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10

Mitter, Rana. Modern China. New York, NY: Sterling, 2009.

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11

Zhongguo guang gao lian he zong gong si, ed. Zhongguo guang gao shou ce: Advertising directory of China. [Peking]: Zhonghua Renmin Gongheguo guo jia gong shang xing zheng guan li ju guang gao si, 1985.

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12

Foreign advertising in China: Becoming global, becoming local. Ames: Iowa State University Press, 2000.

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13

John, Esten, and Wahlund Olof, eds. Blue & white china: Origins / western influences. Boston: Little, Brown, 1987.

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14

Fischell, Rosalind. Blue & white china: Origins/Western influences. Boston: Little, Brown, 1987.

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15

Zhongguo guang gao zhong de xi fang guang gao ying xiang yin su: Cong wen hua jiao du yan jiu. Hangzhou: Zhejiang da xue chu ban she, 2009.

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16

China, ed. Guang gao fa lü shi wu xin lun. Beijing: Gong shang chu ban she, 1998.

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17

Sinophiles and sinophobes: Western views of China. Oxford: Oxford University Press, 2000.

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18

1962-, Smith Dawn, ed. Which endangered animal lives in Western China? [Great Britain]: Green Arc Creations, 2011.

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19

Gmeiner, Robert. How Trade with China Threatens Western Institutions. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-74709-1.

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20

Han, Fenglan, and Lan'er Wu. Industrial Solid Waste Recycling in Western China. Singapore: Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-13-8086-0.

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21

China, ed. Zhongguo yan cao guang gao yan jiu: Advertisemnet research of China tobacco industry. Beijing Shi: Zhongguo jing ji chu ban she, 2003.

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22

Harvey, Miles. Look what came from China. New York: F. Watts, 1998.

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23

Qiayi, Wen, ed. Gai bian Zhongguo: To change China : Western advisers in China, 1620-1960. Taibei Shi: Shi bao wen hua chu ban qi ye gu fen you xian gong si, 2004.

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24

Wacker, Gudrun. Werbung in der VR China (1979-1989): Entwicklung, Theorie, Probleme. Hamburg: Institut für Asienkunde, 1991.

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25

Chan, Kara, and James U. McNeal. Advertising to Children in China. The Chinese University Press, 2004.

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26

Chan, Kara, and James U. McNeal. Advertising to Children in China. The Chinese University Press, 2006.

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27

Mindmapping China. Language, discourse and advertising in China. ASP, 2010.

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28

Mindmapping China. Language, discourse and advertising in China. Brussels, Belgium: ASP, 2010.

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29

Mindmapping China: Language, Discourse and Advertising in China. Academic & Scientific Publishers, 2010.

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30

Mindmapping China. Language, discourse and advertising in China. ASP, 2010.

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31

China Through Western Eyes. Adam Matthew Publications, 2000.

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32

Yao, Huiqin, and Zhangyong Xu. Redevelopment of Western China. Springer, 2018.

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33

China Through Western Eyes. Adam Matthew Publications, 2001.

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34

Zou, Hongyan. Western China on Screen. Edinburgh University Press, 2021. http://dx.doi.org/10.3366/edinburgh/9781474477857.001.0001.

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This book examines how films set in western China have represented cities since the 1980s by drawing on spatial theories first proposed by Henry Lefebvre and further developed in Edward Soja’s Thirdspace theory. Focusing on the cinematic representation of urban centres located in western China, this book breaks the long-standing stereotypes of the region established in the ethnographic films of China’s Fifth Generation filmmakers. The twelve films examined in this book record and represent a dynamic space transforming from enclosed spaces of production, traditional values, political inertia and socialist capsules to heterogeneous spaces of consumption, modern practices, national power and disappearance under the discourses of urbanisation and modernisation. This spatial transformation of western China diversifies the glamourised images of the post-socialist, technocratic metropolises of Beijing and Shanghai. Analysing the real and imagined spaces represented in and by the films, this book advances the current research on China’s urban cinema by orchestrating space, class, gender, post-colonialism and post-socialism in discussion. It concludes that cinematic western China acts as a space of resistance that reflects the political and ideological power imposed on urban development and lives of the residents in the region; This space of resistance also breaks down such dichotomies as China’s developing west-developed east, countryside-city, tradition-modernity and submission-domination by preserving and presenting multi-layered realities in contemporary western China.

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35

Zou, Hongyan. Western China on Screen. Edinburgh University Press, 2021. http://dx.doi.org/10.1515/9781474477871.

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36

Nolan, Jane. Western Bankers in China. Taylor & Francis Group, 2020.

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37

Nolan, Jane. Western Bankers in China. Taylor & Francis Group, 2018.

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38

Yao, Huiqin, and Zhangyong Xu. Redevelopment of Western China. Springer, 2018.

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39

Western Images of China. 2nd ed. Oxford University Press, USA, 2000.

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40

Li, Hongmei. Advertising and Consumer Culture in China. Polity Press, 2016.

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41

Li, Hongmei. Advertising and Consumer Culture in China. Polity Press, 2016.

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42

Advertising and consumer culture in China. Polity, 2016.

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43

Li, Hongmei. Advertising and Consumer Culture in China. Polity Press, 2016.

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44

To Change China: Western Advisers in China. Penguin (Non-Classics), 2002.

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45

Spence, Jonathan D. To Change China: Western Advisers in China. Penguin (Non-Classics), 2002.

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46

Advertising industry in China and foreign advertising message perception among local community. Kraków, Poland: Jagiellonian University, 2015.

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47

Lafcadio, Hearn. China and the Western World. Kessinger Publishing, 2005.

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48

Crispi, Francesco. China and the Western Powers. Creative Media Partners, LLC, 2018.

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49

Hong, Yu. Driving Capitalism to Western China. University of Illinois Press, 2017. http://dx.doi.org/10.5406/illinois/9780252040917.003.0002.

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Chapter 1 introduces the ICT-dominant export-processing economy from the perspective of western fringe areas and outlines its historical trajectory, spatial features, and new territorial units in western China. After explaining why western China missed the growth opportunity bestowed by the opening-up policy from the outset, the chapter examines the post-2008 measures of westward industrial relocation, with Intel Sichuan and Foxconn Chongqing as two case studies, focusing on the dynamics between state policy and transnational capital. It argues that this new trend of spatial rebalancing is likely to disperse and even deepen the structural crisis emanating from cross-border production that sustains today’s labor exploitation and electronic consumerism at once.

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50

Brown, Colin, Scott Waldron, and John Longworth. Sustainable Development in Western China. Edward Elgar Publishing, 2008. http://dx.doi.org/10.4337/9781781007686.

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