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Journal articles on the topic 'Window sales'

Author: Grafiati

Published: 26 July 2024

Last updated: 31 July 2025

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1

Kuswardani, Dyah Corry, Nurhidayati Nurhidayati, and Totok Wibisono. "Strategic Role Of Sales Promotion In Increasing The Number Of Vermox Drug Sales." Economics and Business Solutions Journal 2, no. 2 (2018): 1. http://dx.doi.org/10.26623/ebsj.v2i2.1247.

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<p>This study aims to contribute to understanding about strategic role of sales promotion in increasing the number of sales of Vermox worm medicine products. The data used in this study is secondary data which includes sponsorship event costs, window displays, loyalty programs, gimmicks, and price discounts. Multiple linear regression analysis tool is used to show the effect of sales promotion costs on total sales. Hypothesis testing results show that there is a significant influence of Event Sponsorship and Discounts on the number of sales. Window displays, Loyalty and Gimmick Programs

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Anjum, Roba, and Lali Priya. "Visual Merchandising Mastery: Evaluating the Efficacy of Window Displays in Customer Attraction." Green Lifestyle and International Market 2, no. 1 (2025): 20–30. https://doi.org/10.34256/glim25.0201020.

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Background: Window displays serve as silent salespersons, influencing foot traffic and sales. A good display will make a great first impression by displaying goods in an attractive and relevant way. By using colourful, lively, creative, and seasonal presentations, such displays draw attention, stimulate interest, and invite investigation, consequently increasing foot traffic and improving sales performance. Purpose: To understand the impact of window displays on consumer behaviour, this review paper delves into how attractive and effective designs impact decisions and entries into stores. It p

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Lilly, J. "The Effects of Store Window Display on Customers Perception and Attitude in Retail Clothing Outlets." Journal of Global Economy 6, no. 1 (2010): 16–20. http://dx.doi.org/10.1956/jge.v6i1.102.

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This research focuses on determining the effects of a window display (flat or arcade or corner) on consumersâ€™ perception and shopping attitudes (intentions for store entry and purchase) in the context of retail clothing sales. To test the assumption that there are relationships between various types of store windows and consumersâ€™ perception of store windows and shopping attitudes, a study was undertaken. According to the results, consumers seem to have a more positive perception of arcade windows which acts as a motivational aspect for purchasing of clothes in retail outlets. Incase of es

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Sun, Meijui, and K. C. Chen. "Corporate Asset Sales in Taiwan." Review of Pacific Basin Financial Markets and Policies 12, no. 01 (2009): 87–102. http://dx.doi.org/10.1142/s0219091509001551.

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In this paper, we study a sample of 179 corporate asset sales in Taiwan between 1993 and 2003. We find that corporate asset sales in Taiwan enhance parent firm value with cumulative abnormal returns of 1.7715% for the pre-announcement five-day period and 0.6086% for the two-day announcement window. This finding is consistent with the evidence discovered in both UK and US. We also examine whether asset-sale gains are positively related to managerial performance, private lender monitoring, the use of proceeds, the type of asset sales, the profitability of asset sales, and the relative size of as

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Aondo, Aernan Jonathan. "Influence of Advertising Window Display Strategy on Product Sales by Retailers in Makurdi Metropolis of Benue State." International Journal of Advanced Academic Research 10, no. 6 (2024): 104–42. https://doi.org/10.5281/zenodo.12599514.

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<em>This study centered on the impact of advertising window display strategy on product sales by retailers in Makurdi metropolis of Benue State. The study thus focused on the nature of relationship and influence of displays on product sales. The survey research method was further adopted as the blue print for eliciting information from the respondents. Accordingly, Advertising Window Display Influence Questionnaire (AWDIQ) was used as data collection tools. The sampled population of the study was drawn from six council wards (out of 11) in Makurdi metropolis.  A total of 384 respondents w

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Ramneet Singh Chadha, Jugesh, Shahzadi Parveen, and Jasmehar Singh. "Fuel Sales Forecasting with SARIMA-GARCH and Rolling Window." Journal of Soft Computing Paradigm 5, no. 3 (2023): 310–26. http://dx.doi.org/10.36548/jscp.2023.3.007.

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This research article proposes an innovative strategy to improve long-term forecasting accuracy for gasoline sales in Canada. The SARIMA-GARCH model was used with the rolling window forecasting technique to successfully address varying seasons, changing patterns, and conditional variance on the historical data of gasoline sales in Canada (1993-01-01 to 2015-12-01) with the sample size of 276. The rolling window forecasting technique was used to forecast one-step-ahead value and update the model to fresh observations while minimizing look-back bias and attaining good long-term forecasting accur

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Herlin, Herlin, and Yanto Effendi. "PENGARUH WINDOW DISPLAY, ARCHITECTURE DISPLAY BAGI MINAT BELI TRANSAKSIONAL PENGUNJUNG BENCOOLEN MALL BENGKULU." Creative Research Management Journal 6, no. 1 (2023): 20. http://dx.doi.org/10.32663/crmj.v6i1.3590.

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The aim of this research was to determine the effect of window displays, architectural displays on the transactional buying interest. Collecting data by distributing questionnaires. with a sample of 150 respondents, measuring using a Likert scale with a purposive sampling method, analyzing data using the IBM SPSS application version 2023. The results prove that Windows display has a positive and significant influence on transactional buying interest. Display architecture has a positive and significant influence on the transactional purchase intention. Simultaneously it proves that together tha

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Kollárová, Daniela, Eva Habiňáková, Andrea Tománková, and Andrii Kushnarevych. "Visual Communication of Festive Shop Window Displays with Customers." European Journal Of Media, Art & Photography 12, no. 1 (2024): 104–11. http://dx.doi.org/10.34135/ejmap-24-01-06.

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The object of the authors’ research was the festive Christmas window displays of brick-and-mortar retail stores. The main objective of the research was to identify the dominant colours, symbols and signage of Christmas festive displays of retail brick-and-mortar stores across different product categories and countries around the world. A total of 229 retail Christmas window displays, from 14 countries around the world, across 11 assortment categories, ready for the Christmas season in 2020, 2021 and 2022, were examined. The theme of Christmas resonates in retail store windows from the beginnin

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Syafira, Azhelia, and Lana Sularto. "ANALYSIS AND DESIGN CASH SALES ACCOUNTING INFORMATION SYSTEM AT UTAMA ALUMINIUM STORES." Journal of Business Economics 23, no. 3 (2018): 258–73. http://dx.doi.org/10.35760/eb.2018.v23i3.1834.

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This research was conducted at Utama Aluminum Store which is a company engaged in general trading or general supplier and manufacture of various doors, frames, windows, X Panda, mosquito wire, and window displays. The purpose of this study was to determine and evaluate the cash sales accounting information system that was running at Utama Aluminum Store and to provide an alternative design of cash sales accounting information systems at Utama Aluminum Store. The data used in this study are primary data obtained directly from Utama Aluminum Store and secondary data obtained in the form that has

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Li, Jiaqi, Zhiyuan Yu, and Haimei Zhou. "Research on Product Classification and Demand Prediction Based on ALSTM-CNN." Highlights in Business, Economics and Management 44 (November 25, 2024): 1–10. http://dx.doi.org/10.54097/mxh5gg63.

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The rapid development of e-commerce platforms has prompted a large number of retailers to join and store goods through logistics warehouses provided by the platform, which are then centrally managed by the platform. In this context, the rise of artificial intelligence and machine learning technology has brought revolutionary impact to the e-commerce industry. Under this framework, accurate sales forecasting has become the core link. This article aims to integrate machine learning models and time series analysis, aiming to improve the accuracy of sales data prediction. This article is based on

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Al Ghozali, Muhammad Syafri, and Resista Vikaliana. "Pengelolaan Persediaan Kaca Film Menggunakan Metode Economic Order Quantity (EOQ)." TIN: Terapan Informatika Nusantara 4, no. 2 (2023): 152–59. http://dx.doi.org/10.47065/tin.v4i2.4172.

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CV Jaya Mandiri Motor is a company engaged in the sales and installation services of automotive and building window films, with branches in various cities. CV Jaya Mandiri Motor is an official dealer for various types of window films. Due to the increasing demand for window film installations, it is not uncommon for the CV Jaya Mandiri Motor branch in Kota Metro to experience shortages of window film stock, mainly due to the two-week lead time for ordering window films from the central distributor. Therefore, an optimization of the window film inventory system at the CV Jaya Mandiri Motor bran

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Jamal Yousif, Sarav, Akram Salih Yousif, Haval Bangin Qasim, and Sarwar Ahmed Hamad. "Measuring the Impact of the Electronic Platform on the Parallel Exchange Rate in Iraq (2022–2024)." Cuestiones de Fisioterapia 54, no. 3 (2025): 7456–73. https://doi.org/10.48047/ndjp7v40.

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This study aims to measure the impact of the electronic platform on the parallel exchange rate in Iraq during the period 2023–2024. The external financial constraint imposed by the electronic platform has led to a new international policy that can be described as a quasitransformation or a de facto appropriation of the foreign currency sales window.

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Zainal Abidin, Nor Aishah Zaha, and Azlaini Haji Abdul Aziz. "Popular Contemporary Window Display Composition and its Influences on Youths in Malaysia." Asian Journal of Environment-Behaviour Studies 2, no. 4 (2017): 85–93. http://dx.doi.org/10.21834/aje-bs.v2i4.213.

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 Consumers’ expectations from retailers increase with the expanding market demand, where diversification in business strategies to satisfy consumer’s expectations has become a managerial concern. Window display is one of the marketing methods that sells in silence, helps better decision making and improves the store’s image. This paper will critically analyse the application of window display at shopping malls in Kuala Lumpur. The investigation will help establish a better understanding of how the window display works in conveying product meaning, value and quality correctly towards yout

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Ahmad Qadri, Dr Faran. "Factors Affecting Consumers’ Impulsive Buying Behaviour in Selected Supermarkets of Saudi Arabia." Middle East Journal of Applied Science & Technology 07, no. 03 (2024): 65–77. http://dx.doi.org/10.46431/mejast.2024.7307.

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This study was conducted to examine the factors that affect consumers’ impulsive buying behavior. The research was based on a field survey of 470 customers of Riyadh, Makkah, and Jeddah. Promotional offers, window display, mannequin display, store atmosphere and were the variables used in the study to find out how they affect consumers’ impulsive buying behavior. Simple linear regression was used as the statistical tool for data analysis. The findings highlighted that promotional offer, window display, mannequin display, and store atmosphere trigger consumers’ impulsive buying. The research wi

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Gajewska, Paulina, and Katarzyna Piskrzyńska. "Influence of the visual merchandising on purchase decisions of customers." Zeszyty Naukowe Wyższej Szkoły Humanitas Zarządzanie 17, no. 4 (2016): 0. http://dx.doi.org/10.5604/18998658.1232705.

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The actions of visual merchandising significantly affect the buyers network of clothing stores, affecting their perceptions and willingness to buy. This is done through a shop window for effective arrangements, which encourages customer input, skillful layout of the space sales, eye-catching exhibition of goods and sensory stimuli such as properly selected music and smell. Unaware buyer, being under their influence, is willing to make more purchases.

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Yang, Lijiale, Chenglong Huang, and Shilei Wu. "Vegetable commodity pricing and replenishment strategy based on GA-XGBOOST algorithm." Highlights in Science, Engineering and Technology 101 (May 20, 2024): 571–78. http://dx.doi.org/10.54097/bzww5661.

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In this paper, for the problem of vegetable commodity replenishment, sales volume and cost-plus pricing, firstly, we analyzed the distribution law and correlation relationship of sales volume of different categories and individual products of vegetables, then we used ARIMA time series model and wavelet analysis method to solve to get the relationship between sales volume change and time, and found that sales of flower and leaf category fluctuated more stably with the time series, and showed cyclic changes in the first two years; Then K-means clustering algorithm and Spearman correlation coeffi

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Frischa, Ledya, Rina Filia Sari, and Ismail Husein. "COMPARISON OF ARIMA AND WINTERS METHODS ON SALES FORCASTING OF FURNITURE COMPANIES AT UD PODOMORO ASAHAN." ZERO: Jurnal Sains, Matematika dan Terapan 6, no. 2 (2023): 80. http://dx.doi.org/10.30829/zero.v6i2.13833.

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<p>Economic growth in Indonesia affects the need for household furniture. With the increasing demand, consumers have to wait a long time for the requested furniture. This causes sales to not be optimal due to consumer disappointment which results in cancellation of requests. The purpose of this research is to determine the optimal development of sales and make a production schedule based on the forecasting results obtained. The data of this research are window sales at UD. Podomoro Asahan from July 2016 to July 2021. The data was processed using the ARIMA and Winters methods and then com

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Safarina Binashrillah, Tiara Aulia, Sherly Rindayanti, Risqi Choirunnisa, Vita Ariska, and Rian Abdul Aziz. "Sistem Informasi Penjualan Pada Toko Buku Jendela Dunia Berbasis Web." JURNAL PENELITIAN SISTEM INFORMASI (JPSI) 1, no. 3 (2023): 142–53. http://dx.doi.org/10.54066/jpsi.v1i3.684.

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In the current era of globalization, the development of science and technology has developed rapidly. Everything needed is done quickly and accurately. This can be realized by using technology to its full potential. With the development of information technology and software, this has made it possible for conventional transactions to be carried out electronically. The purpose of this research is to design a website-based sales information system related to the absence of support that can support communication between visitors and the window shop world. The result of this research is an applica

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Harlow, John, Erik Johnston, Eric Hekler, and Zoë Yeh. "Fostering Sustainability Transitions by Designing for the Convergence of Policy Windows and Transition Arenas." Sustainability 10, no. 9 (2018): 2975. http://dx.doi.org/10.3390/su10092975.

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Transition arenas that do not converge with policy windows to achieve structural or institutional change often fail to achieve their stated transformative goals. For their part, policy windows often lead to only incremental change. On their own, transition management and the multiple streams approach seem inadequate to the challenges facing cities. However, in combination, they can be transformative, as exemplified by the Citizens Committee for the Future of Phoenix Transportation. In 2015, this committee in Phoenix, AZ passed a ~USD 31.5 billion 2050 transportation plan funded by a sales tax

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Ren, Qiliang, Yifan Kang, and Wei Zhang. "Data-Driven Fresh Food Supply Chain Management and Market Competitiveness Research." Highlights in Science, Engineering and Technology 115 (October 28, 2024): 366–73. http://dx.doi.org/10.54097/8cr1qb84.

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Vegetable commodities have the characteristics of short freshness period, variety, and special purchase time. Therefore, it is particularly important to predict and manage the purchase and shipment of vegetable commodities. Good management can significantly improve the profits of supermarkets and save costs. For the relationship between vegetable categories, we studied the seasonal distribution of sales volume of each category of vegetables based on Spearman correlation analysis, and then studied the cyclical pattern of vegetables based on the ARIMA algorithm model with a sliding window of sev

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Pitt, G. M., L. E. Kuryiowicz, and IP F. Campbell. "EAST SPAR FIELD—FROM DISCOVERY TO SALES." APPEA Journal 36, no. 1 (1996): 30. http://dx.doi.org/10.1071/aj95002.

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The East Spar field is located 40 km west of Barrow Island on the North West Shelf, offshore WA, and contains 23.6 G.m3 (834 Bscf) of proven and probable wet gas in-place in the Early Cretaceous Barrow Group. The trap is structural, but with negligible time closure.At the time of the discovery and early appraisal of East Spar in late 1993, a rapid deregulation of the gas market was taking place. In combination with the concept of a gas pipeline to the central WA Goldfields region, a marketing 'window of opportunity' was created for the East Spar field, if the development could be crystallised

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Matla, Yukthakiran, Rohith Rao Yannamaneni, and George Pappas. "Globalizing Food Items Based on Ingredient Consumption." Sustainability 16, no. 17 (2024): 7524. http://dx.doi.org/10.3390/su16177524.

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The food and beverage industry significantly impacts the global economy, subject to various influential factors. This study aims to develop an AI-powered model to enhance the understanding of regional food and beverage sales dynamics with a primary goal of globalizing food items based on ingredient consumption metrics. Methodologically, this research employs Long-Short Term Memory (LSTM) architecture RNN to create a framework to predict food item performance using historical time series data. The model’s hyperparameters are optimized using genetic algorithm (GA), resulting in higher accuracy a

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Gaddam, Sandhya Rani, Sarada Jayan, Pentakota Ravi, and Bilal Alatas. "Data-driven sales optimization with regression and chaotic pattern search." PeerJ Computer Science 10 (June 25, 2024): e2144. http://dx.doi.org/10.7717/peerj-cs.2144.

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Lead generation is the process of gaining potential customers’ interest to increase future sales, and it is an essential part of many businesses’ (amusement parks, theme parks, clubs, etc.) sales processes as their membership is more expensive. The main objective of these businesses is to increase the count of customers. By generating sales leads, a club/park can find leads who have already expressed interest in its products and services and access their audience potential, allowing them to focus on future marketing and sales efforts on those leads that are more likely to convert. The current

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Tamilarasan Kannadasan. "Deep Learning based Seasonality and Trend Detection in Sales Forecasting." International Journal of Data Informatics and Intelligent Computing 4, no. 2 (2025): 16–29. https://doi.org/10.59461/ijdiic.v4i2.170.

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Sales forecasting is essential for business planning, as it aids inventory management, marketing, and decision-making. Deep Learning combined with time-series analysis boosts prediction accuracy by capturing intricate temporal patterns. Precise sales forecasting remains difficult because of trends, seasonality, and noise. Previous techniques have issues with feature extraction and sequential dependencies, resulting in suboptimal efficiency. This study aims to develop a Hybrid Deep Learning (HDL) technique that combines the benefits of Convolutional Neural Networks (CNNs) and Long Short-Term Me

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Ermini, Suryati, Muhammad Najib, and Dina Sri Nindiati. "Pengaruh Kualitas Produk, Kualitas Pelayanan Dan Promosi Penjualan Terhadap Minat Beli Konsumen Pada The Hungry Burger." Jurnal Media Wahana Ekonomika 20, no. 1 (2023): 36–51. http://dx.doi.org/10.31851/jmwe.v20i1.9814.

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ABSTRAK Penelitian ini dilakukan dengan tujuan untuk mengetahui “Pengaruh Kualitas Produk, Kualitas Pelayanan dan Promosi Penjualan Terhadap Minat Beli Konsumen Pada The Hungry Burger”. Metode pengumpulan data yang digunakan untuk memperoleh data dalam penelitian ini adalah field research atau studi lapangan, yaitu penelitian yang dilakukan secara langsung dengan membagikan kuesioner kepada responden yang dianggap memenuhi syarat. Sumber data yang digunakan adalah data primer dikumpulkan melalui kuesioner yang dibagikan pada responden.Kuesioner ini digunakan untuk mengukur kualitas produk, kua

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Jia, Tao, Xiaofan Li, Nengmin Wang, and Ran Li. "Integrated Inventory Routing Problem with Quality Time Windows and Loading Cost for Deteriorating Items under Discrete Time." Mathematical Problems in Engineering 2014 (2014): 1–14. http://dx.doi.org/10.1155/2014/537409.

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We investigate an integrated inventory routing problem (IRP) in which one supplier with limited production capacity distributes a single item to a set of retailers using homogeneous vehicles. In the objective function we consider a loading cost which is often neglected in previous research. Considering the deterioration in the products, we set a soft time window during the transportation stage and a hard time window during the sales stage, and to prevent jams and waiting cost, the time interval of two successive vehicles returning to the supplier’s facilities is required not to be overly short

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Waseem, Hafsa. "The Role of Visual Merchandising in Impulse Buying Behavior: An exploration from the lens of young adult consumers." Sukkur IBA Journal of Management and Business 5, no. 1 (2018): 85. http://dx.doi.org/10.30537/sijmb.v5i1.191.

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The study was conducted to identify the relationship between young adult consumer’s impulse buying behavior and visual merchandising. Five techniques of visual merchandising which are window display, store layout, lighting, promotional signage and brand name was considered in the study to determine the effect. A convenient sampling technique was used to gather data. The young adult consumer’s including male and female (N=290, age range between 16 to 35 years) was considered for data gathering. To study the variables, questionnaire is adapted from different author’s (Rook & Fisher, 1995),(B

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Miao, Miao, Tariq Jalees, Sahar Qabool, and Syed Imran Zaman. "The effects of personality, culture and store stimuli on impulsive buying behavior." Asia Pacific Journal of Marketing and Logistics 32, no. 1 (2019): 188–204. http://dx.doi.org/10.1108/apjml-09-2018-0377.

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Purpose The purpose of this paper is to examine the relationship between personality factors (i.e. neuroticism, agreeableness, extroversion, conscientiousness and openness), cultural factors (individualism and collectivism) and store stimuli (window display and sales promotion) on impulsive buying behavior. Design/methodology/approach The sample size for the study was 350 with a response rate of 96 percent. The questionnaire was adapted from the established scale and measures. SmartPLS was used for statistical analysis. After reliability and validity analysis, the structural model was tested,

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Wiengarten, Frank, Hugo K. S. Lam, and Di Fan. "Value creation through expanding the online distribution channel." Industrial Management & Data Systems 120, no. 4 (2020): 714–29. http://dx.doi.org/10.1108/imds-08-2019-0424.

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PurposeCurrent literature provides limited insights into the supply chain contexts within which e-commerce can create higher value for firms. To address this literature gap, this research explores the value potential, and thus value creation process, of e-commerce initiatives for supply chain distribution channel expansions.Design/methodology/approachUsing secondary data collected from multiple sources, this research conducted an event study to examine the stock market reactions to the announcements of e-commerce initiatives of Chinese firms.FindingsThe results indicate that the e-commerce ini

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Ugulumu, Ester, Maguja Nestory, and Oscar Mpasa. "Factors Affecting Night Market Traders’ Performance in Tanzania: A Case of Forodhani Night Market in Unguja." RPJ: Rural Planning Journal 25, no. 1 (2023): 59–69. http://dx.doi.org/10.59557/wm4dz957.

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This study assessed the factors affecting the night market traders’ sales performance. The factors examined were the age, sex, marital status, trade experience, startup capital, number of employees, business type, and years of schooling of a night market trader. The study employed a cross-sectional research design whereby structured and semi-structured interviews were used for data collection. Probability and non-probability sampling techniques were employed to select a sample of 98 night market traders. Data were analysed by using a multiple linear regression model. The findings revealed that

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Harahap, Afluqfy, Ade Luthfi Ramadhan Perangin-Angin, Kisen Kumar, and Saut Parsaoran Parsaoran. "ANALISIS PENERAPAN DATA MINING DALAM PENENTUAN TATA LETAK BARANG MENGGUNAKAN ALGORITMA APRIORI DAN FP-GROWTH." Jurnal Teknik Informasi dan Komputer (Tekinkom) 5, no. 2 (2022): 291. http://dx.doi.org/10.37600/tekinkom.v5i2.692.

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Setting the layout of merchandise in each store window greatly affects consumer interest in shopping. To increase self-service sales, a strategy is needed to achieve this, one of which is to systematically arrange the layout of goods on merchandise shelves. The method used for implementing the layout of goods is to compare the performance of the Apriori Algorithm and the FP-Growth Algorithm in the data mining process using the Rapidminer Studio Educational Version 9.10.011 tools to obtain more accurate results. The data sample used is sales data at the Mohare Supermarket, which is tested to un

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Amita Garg,. "Leveraging CNN-LSTM Model for Adaptive Pricing in Fashion Retail Segment." Journal of Information Systems Engineering and Management 10, no. 19s (2025): 362–70. https://doi.org/10.52783/jisem.v10i19s.3038.

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ntroduction: Pricing optimization in the fashion retail sector can be very complex, thus necessitating correct forecasting by sales and adjustable pricing systems. Traditional pricing models usually do not consider the dynamic market conditions. Hence, advanced machine learning techniques must be employed to support effective decision-making. Herein, we directly propose a learning machine-based framework for sales prediction and price optimization to boost market competitiveness with higher profitability. Objectives: The primary objectives of this study are: To develop a robust machine learnin

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Swain, Dindayal. "An Output Driven Sync of Visual Merchandising and Impulse Buying Behavior – An Organized Retail Case from Bhubaneswar." Journal of Corporate Governance, Insurance, and Risk Management 3, no. 3 (2016): 19–31. http://dx.doi.org/10.56578/jcgirm030302.

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Apparel industry in India is booming and there is fierce competition among various players in apparel segment in terms of lifestyle format. The present study is aimed at finding out the impact of various dimensions of visual merchandising vis-a-vis impulse buying behavior of the customers visiting “Shopping Malls”. Four dimensions of visual merchandising i.e. window display, in-store form/ mannequin display, floor merchandising and promotional signage are researched to find its impact on IBB. The results reveal that certain dimensions of visual merchandising do affect impulse purchase. Hence,

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Jayathunga, Vijitha K., Jacquline Tham, and Ali Khatibi. "Social Media Marketing Features and Empirical Studies in the Fast Food Industry Context: A Literature Review and a New Window for Future Promotion." International Journal of Social Science Research and Review 7, no. 11 (2024): 1–10. http://dx.doi.org/10.47814/ijssrr.v7i11.2400.

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The fast food industry is a major player in the global economy. In 2020, the global fast-food market size was $125.05 billion, and it is projected to reach $137.74 billion in 2021 and grow to $1,467.04 billion by 2028. Social media plays a significant role in promoting this industry due to its size. This study aimed to identify the features of social media marketing commonly used to promote products and services and to explore which of these features was tested in empirical studies in the fast-food industry. The study used a qualitative approach, analyzing existing literature. The results reve

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Hsieh, I.-Yun Lisa, Paul Natsuo Kishimoto, and William H. Green. "Incorporating Multiple Uncertainties into Projections of Chinese Private Car Sales and Stock." Transportation Research Record: Journal of the Transportation Research Board 2672, no. 47 (2018): 182–93. http://dx.doi.org/10.1177/0361198118791361.

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China is in a fast-growing stage of mobility development, and its increasing demand for private cars comes with growing energy consumption and pollutant emissions. Uncertainty in Chinese parameterization of car ownership models makes forecasting these trends a challenge. We develop an application of the Monte Carlo method, conditioned on historical data, to sample parameters for a model projecting aspects of private car diffusion, such as the mix of new and replacement sales. Our model includes changes in per-capita disposable income—both the mean and level of inequality—and a measure of car a

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Chowdhary, Usha. "Apparel Shopping Behavior of Elderly Men and Women." Perceptual and Motor Skills 68, no. 3_suppl (1989): 1183–89. http://dx.doi.org/10.2466/pms.1989.68.3c.1183.

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70 interested elderly (65 yr. and over) men and women participated in an investigation of older consumers' apparel-shopping behavior and satisfactions and dissatisfactions with available clothing and facilities. Analysis showed that the participants considered shopping ease, wide variety, and label/brand as some of the important factors while shopping for clothes. The respondents were satisfied with good selection, closeness of the mall, and reasonable sales. However, their dissatisfactions ranged from service to fit and size, youthful styles, and abundance of imported clothing. In-store displ

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Tekin, Ahmet Tezcan, and Ferhan Çebi. "Click and sales prediction for OTAs’ digital advertisements: Fuzzy clustering based approach." Journal of Intelligent & Fuzzy Systems 39, no. 5 (2020): 6619–27. http://dx.doi.org/10.3233/jifs-189123.

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Within the most productive route, online travel agencies (OTAs) intend to use advanced digital media ads to expand their piece of the industry as a whole. The metasearch engine platforms are among the most consistently used digital media environments by OTAs. Most OTAs offer day by day deals in metasearch engine platforms that are paying per click for each hotel to get reservations. The administration of offering methodologies is critical along these lines to reduce costs and increase revenue for online travel agencies. In this study, we tried to predict both the number of impressions and the

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Link, Lisa Amanda, Fransiska Hernina Puspitasari, and Parama Kartika Dewa. "Perbaikan Rute Distribusi Bahan Baku untuk Minimasi Jarak Tempuh dan Beban Kerja pada UKM Kuliner Mie." OPSI 15, no. 2 (2022): 209. http://dx.doi.org/10.31315/opsi.v15i2.8248.

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Delivery activities have a great role for a business actor. However, delivery issues are there all the time. This was experienced by a noodle culinary SME that experienced delays in the delivery of various noodle raw materials and noodle toppings which caused noodle sales activities to be disrupted. In addition, these raw materials have a lifespan (without preservatives) so they must be delivered according to a predetermined schedule and hours. This research will solve this problem by minimizing delays through finding the shortest mileage delivery route. Because each delivery location has its

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Cholisoh, Novi, M. Yusuf Effendy, and Rismawan Syaiful Anwar. "Model Sistem Monitoring Stok Untuk Mendukung Pemesanan Dan Penjualan Produk." Sensi Journal 6, no. 2 (2020): 231–42. http://dx.doi.org/10.33050/sensi.v6i2.1178.

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Perusahaan fashion window bergerak dalam bidang penjualan barang. Semakin maju perusahaan maka semakin tinggi permintaan barang dan semakin banyak juga pelanggannya.Dengan demikian permasalahan stok barang menjadi permasalahn kompleks yang dihadapi perusahaan.Semakin kompleks masalah yang dihadapi perusahaan maka dibutuhkan sistem untuk membantu memperlancar jalannya operasi suatu perusahaan, yang bertujuan untuk menjamin sumber data yang akurat dan berkualitas.Saat ini pembuatan data stok barang masih secara manual menggunakan Excel.Jika pembuatan data masih secara manual terkadang terjadi ke

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Salmon, Catherine. "The Pop Culture of Sex: An Evolutionary Window on the Worlds of Pornography and Romance." Review of General Psychology 16, no. 2 (2012): 152–60. http://dx.doi.org/10.1037/a0027910.

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Pornography and romance, at first glance they seem to be two genres that are almost polar opposites. Yet both are the products of our evolved human sexuality and both have been the subjects of a variety of authors and researchers. Particularly in the case of pornography, some have argued strongly against its very existence, charging it, its creators and consumers with many of the evils in the world (real and imagined). In the case of romance, many have been derogatory and dismissive of the writers' skills and the readers' minds. In this article, I hope to introduce a different approach to thes

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Hao, Hao, Xing Gen Wu, and Hong Yu Li. "Research on Mode of after-Sale Reverse Logistics Operation of Auto Maintenance Industry Based on Time Window." Applied Mechanics and Materials 121-126 (October 2011): 4635–39. http://dx.doi.org/10.4028/www.scientific.net/amm.121-126.4635.

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The author maintains that, with the quick development of domestic auto industry, the auto maintenance industry is progressing with high speed accordingly. The auto maintenance enterprise are inclined to focus on sales and forward supply chain operation, however, lacking of efficient resource and systematic management into reverse logistics operation, as lead to a few potential risks. In order to avoid and control the risks, the auto maintenance companies need to closely cooperate with channel supply chain partners, meanwhile build up the mode of reverse logistics operation with timing efficien

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Suakanto, Sinung, Rokhman Fauzi, Rachmadita Andreswari, Margareta Hardiyanti, and Widyatasya Agustika Nurtrisha. "Development of e-commerce applications and integration into the marketplace to support MSME product sales." Abdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang 7, no. 3 (2022): 519–30. http://dx.doi.org/10.26905/abdimas.v7i3.7334.

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Small and Medium Enterprise (SMEs) is a business run by a single person, household, or a small business entity. The production volume and market share of SMEs are certainly small. SMEs need to be considered so that they can increase their trading volume. This community service activity is a follow-up activity from the previous implementation of e-commerce named as Gambung Store. One of the obstacles of this e-marketplace is that there were small customers even though the products being sold already exist. This community service activity is carried out to increase market share. One of them is b

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Ghosh Dastidar, Surajit, Manoj Das, and Shabnam Priyadarshini. "Shearling: tackling competition." Emerald Emerging Markets Case Studies 14, no. 1 (2024): 1–20. http://dx.doi.org/10.1108/eemcs-11-2022-0408.

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Learning outcomes After completion of the case study, students will be able to analyze the marketing mix strategy of a firm, discuss the importance of a generic strategy to gain a competitive advantage, analyze the basis of consumer segmentation in furniture and highlight the importance of positioning in influencing the overall marketing mix strategy of a firm. Case overview/synopsis It was April 18, 2022. Puneet Singh Seehra (Seehra), the owner and director of Shearling Skins Private Limited (Shearling), was visibly worried as he was looking at the recent sales report. Shearling was in the bu

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Isalman, Isalman, and Asrip Putera. "Dampak Marketplace Layout Design, Sales Promotion dan Customer Review Terhadap Impulse Buying." Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis 8, no. 1 (2024): 48–57. http://dx.doi.org/10.31294/eco.v8i1.21998.

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The Shopee marketplace continues to show its existence as the marketplace with the most visitors. The distinctive color combination and well-arranged navigation menu can provide a different feel when visiting the maketplace. Information about various products can be seen very clearly on the main homepage, and shopping promo offers are also clearly visible on the slider screen on the main marketplace screen. The marketplace layout is also supported by the existence of a customer review navigation feature as a window for customer reviews of products and services that have been received. Shopee s

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GOVINDARAJOO, PHAVIITHTIRRAH, Aniza Suriati binti Abdul Shukor, and Fazlina binti Abd Rahiman. "THE INFLUENCE OF VISUAL MERCHANDISING ELEMENTS ON SHOPPER’S IMPULSE BUYING MOTIVES." PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) 2 (December 6, 2023): 13–18. http://dx.doi.org/10.47663/ibec.v2i1.67.

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THE INFLUENCE OF VISUAL MERCHANDISING ELEMENTS ON SHOPPER’S IMPULSE BUYING MOTIVES Phaviithtirrah A/P Govindarajoo 1, Aniza Suriati binti Abdul Shukor2 Fazlina binti Abd Rahiman3 Politeknik Sultan Azlan Shah¹, Politeknik Sultan Azlan Shah², Politeknik Sultan Azlan Shah, Behrang, Perak³ Politeknik Sultan Azlan Shah Behrang 35950 Perak Malaysia phaviithtirrah@psas.edu.my ABSTRACT: Visual Merchandising is showing merchandise and concepts at the retailer’s very best with the end purpose of making sales. The primary purpose of this study was to examine what visual merchandising elements are the mos

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Zhang, Yang You, and Lin Zhang. "Visualization Interface and Integration Technology of Grid Information Based on Computer Database Principle." Applied Mechanics and Materials 608-609 (October 2014): 575–79. http://dx.doi.org/10.4028/www.scientific.net/amm.608-609.575.

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Access can be used to develop a variety of software applications, such as financial management, sales management, financial management system, which has the advantages of simple operation, Even if the non computer professionals can master in a short period of time, and it can meet the development in many fields. In this paper, based on the option management, we establish the options financial risk management model of power enterprise, combined with MySQL database tools, and design financial risk management system of the electric power enterprise. The system has a visual interface, and the user

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Han, Zhongyang, Jiaxuan Dai, and Jiayu Chen. "Research on The Replenishment Pricing Model of Data-oriented Vegetable Products." Highlights in Business, Economics and Management 33 (May 9, 2024): 324–34. http://dx.doi.org/10.54097/qhj62f81.

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With the rapid development of economic life and the rapid improvement of people's living standards,Consumer demand for vegetable products has changed from quantity to quality.In view of the increasing requirements of consumers for the freshness, appearance, color and other qualities of vegetable products when purchasing.Based on massive data, the relationship between various categories and single products of vegetables is speculated, find out how their sales are distributed.At the problem of large data volume and relatively unclear structure,the data will be pre-processed,choose Pearson Correl

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Guo, Jingmei, and Chao Liu. "Time-Dependent Vehicle Routing of Free Pickup and Delivery Service in Flight Ticket Sales Companies Based on Carbon Emissions." Journal of Advanced Transportation 2017 (2017): 1–14. http://dx.doi.org/10.1155/2017/1918903.

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The time-dependent pollution-routing problem of free pickup and delivery of passengers to the airport service (TDFPDS) is an extension of the time-dependent pollution-routing problems, arising in flight ticket sales companies for the service of free pickup and delivery of airline passengers to the airport. The problem consists of routing a fleet of vehicles in order to deliver a set of customers to the airport considering the traffic congestion, time window constraints, and maximum ride time constraints. The cost function includes fuel consumption and driver costs. We provide an analytical cha

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Singh, Jagandeep. "Impact of Automobile Recalls on Stock Prices: A Study in the Indian Context." Global Business Review 19, no. 2 (2017): 407–23. http://dx.doi.org/10.1177/0972150917713528.

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Not so long ago, ‘product recalls’ in the Indian automobile sector were a novelty. The defective vehicles were repaired as part of the after-sales service. In the absence of a strong regulatory framework, the manufacturers were under no obligation to proactively initiate product recalls. The introduction of a voluntary code on product recalls by the Society of Indian Automobile Manufacturers (SIAM) in 2012 and introduction/amendments in the existing legal regimen of the country in recent years have led companies to take more than just baby steps towards product recalls. Product recalls are a c

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Sondari, Tanty, Roro Arinda Reswanti Julian Pratama, Ahmad Johan, and Nahda Fitriana. "Perilaku Impulse Buying Sebagai Dampak Hedonic Shopping Motivation Dan Shopping Lifestyle Case Study On Tiktok Shop Feature Users In The City Of Bandung." Gorontalo Management Research 7, no. 2 (2024): 114. http://dx.doi.org/10.32662/gomares.v7i2.3713.

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Information technology in Indonesia has experienced significant growth with the emergence of e-commerce and social commerce as platforms for online sales transactions. One of the leading social commerce platforms in Indonesia is TikTok Shop. It is no wonder that consumers in Bandung use TikTok Shop as a venue for online sales and transactions. Promotions, offers, and free shipping provided by TikTok Shop, along with its user-friendly interface, can foster hedonic shopping tendencies, supported by a shopping lifestyle that disregards whether the purchased product is needed or not, and involves

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