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1

Zimmerman, Lee. Music promotion. R. Pachter, 1989.

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2

Lindeberg, Ann-Charlotte. Promotion and politeness: Conflicting scholarly rhetoric in three disciplines. Åbo akademis förlag, 2004.

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3

Cave, Ronald G. Writing for promotion and profit: A guide to educational publishing. R. and J. Cave, 1985.

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4

PEN, Malawi, ed. Reading and Writing Promotion Programme: Pilot phase, 2003 : strategy paper. Malawi PEN, 2003.

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5

Poenicke, Klaus. Wie verfasst man wissenschaftliche Arbeiten?: Ein Leitfaden vom ersten Studiensemester bis zur Promotion. 2nd ed. Dudenverlag, 1988.

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6

Jonathan, Feist, ed. Music marketing: Press, promotion, distribution, and retail. Berklee Press, 2009.

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7

Lathrop, Tad. This business of music marketing and promotion. Billboard Books, 1999.

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8

Jebasingh, Ananthi. Script for tribal languages for the promotion of literacy. Amar Prakashan, 1990.

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9

Yudkin, Marcia. Persuading on paper: The complete guide to writing copy that pulls in business. Plume, 1996.

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10

Yudkin, Marcia. Persuading on paper: The complete guide to writing copy that pulls in business. Plume, 1996.

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11

Holtz, Herman. The Independent consultant's brochure and letter handbook. Wiley, 1995.

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12

Deign, Jason. How to set up a freelance writing business: An insider guide to setting up and running your own copywriting business. 2nd ed. How To Books, 2008.

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13

Holtz, Herman. Great promo pieces: Create your own brochures, broadsides, ads, flyers, and newsletters that get results. Wiley, 1988.

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14

Gabay, J. Jonathan. Gabay's copywriters' compendium: The definitive professional writer's guide. Elsevier, 2005.

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15

North, Stephen M. Refiguring the Ph.D. in English studies: Writing, doctoral education, and the fusion-based curriculum. National Council of Teachers of English, 2000.

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16

Zimbabwe International Book Fair Trust., ed. Indaba 2001: Changing lives, promoting a reading culture in Africa : Harare, Zimbabwe, 4-5 August 2001. Zimbabwe International Book Fair Trust, 2001.

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17

1950-, Lee Linda, ed. Writing workshop: Promoting college success. Heinle & Heinle Publishers, 1998.

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18

Barbara, Burnaby, and Ontario Institute for Studies in Education., eds. Promoting native writing systems in Canada. OISE Press/Ontario Institute for Studies in Education, 1985.

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19

Gill, James Thomas. Reading, writing & reflecting: Helpers promoting literacy. The Network, 1997.

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20

1963-, English Leona M., and Gillen Marie A, eds. Promoting journal writing in adult education. Jossey-Bass, 2001.

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21

Canada. Dept. of External Affairs. Studies in Canadian export opportunities in the U.S. market: Writing materials. External Affairs, Canada, 1989.

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22

Canada. Dept. of External Affairs. Studies in Canadian export opportunities in the U.S. market: Writing materials. Dept. of External Affairs, 1988.

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23

AmedeoGroup. FreeMedicalJournals.com: Promoting free access to medical journals. AmadeoGroup, 2000.

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24

West Virginia Center for the Book., ed. Letters about literature, 2004. West Virginia Library Commission, 2004.

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25

Heber, David, and Zhaoping Li. Primary Care Nutrition: Writing the Nutrition Prescription. Taylor & Francis Group, 2017.

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26

Heber, David, and Zhaoping Li. Primary Care Nutrition: Writing the Nutrition Prescription. Taylor & Francis Group, 2017.

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27

Writing Effective Promotion Applications: Crafting Your Career in Academia. Tarma Software Research Pty Ltd, 2022.

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28

Truex, Leslie. Navigating Your Writing Life: From Pondering, to Publishing, to Promotion. Independently Published, 2019.

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29

Travel Writing for Tourism and City Branding: Urban Place Writing Methodologies. Taylor & Francis Group, 2022.

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30

Mansfield, Charlie, and Jasna Potočnik Topler. Travel Writing for Tourism and City Branding: Urban Place Writing Methodologies. Taylor & Francis Group, 2022.

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31

Mansfield, Charlie, and Jasna Potočnik Topler. Travel Writing for Tourism and City Branding: Urban Place Writing Methodologies. Routledge, Chapman & Hall, Incorporated, 2022.

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32

Heber, David, and Zhaoping Li. Primary Care Nutrition: Writing the Nutrition Prescription. Taylor & Francis Group, 2017.

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33

Heber, David, and Zhaoping Li. Primary Care Nutrition: Writing the Nutrition Prescription. Taylor & Francis Group, 2017.

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34

Heber, David, and Zhaoping Li. Primary Care Nutrition: Writing the Nutrition Prescription. Taylor & Francis Group, 2017.

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35

Primary Care Nutrition: Writing the Nutrition Prescription. Taylor & Francis Group, 2017.

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36

Social Smarts Strategies That Earn Free Book Publicity: Don't Pay to Market Your Writing. ASJA Press, 2006.

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37

Academic Advancement in Composition Studies: Scholarship, Publication, Promotion, Tenure. Routledge, 2013.

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38

Gebhardt, Barbara Genelle Smith, and Richard C. Gebhardt. Academic Advancement in Composition Studies: Scholarship, Publication, Promotion, Tenure. Taylor & Francis Group, 2013.

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39

Gebhardt, Barbara Genelle Smith, and Richard C. Gebhardt. Academic Advancement in Composition Studies: Scholarship, Publication, Promotion, Tenure. Taylor & Francis Group, 2013.

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40

(Editor), Richard C. Gebhardt, and Barbara Genelle Smith Gebhardt (Editor), eds. Academic Advancement in Composition Studies: Scholarship, Publication, Promotion, Tenure. Lawrence Erlbaum, 1996.

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41

(Editor), Richard C. Gebhardt, Barbara Genelle Smith Gebhardt (Editor), and Barbara G.S. Gebhardt (Editor), eds. Academic Advancement in Composition Studies: Scholarship, Publication, Promotion, Tenure. Lawrence Erlbaum, 1996.

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42

King, Mike. Music Marketing: Press, Promotion, Distribution, and Retail. Leonard Corporation, Hal, 2009.

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43

King, Mike. Music Marketing: Press, Promotion, Distribution, and Retail. Leonard Corporation, Hal, 2009.

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44

King, Mike. Music Marketing: Press, Promotion, Distribution, and Retail. Leonard Corporation, Hal, 2009.

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45

King, Mike. Music Marketing: Press, Promotion, Distribution, and Retail. Leonard Corporation, Hal, 2009.

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46

Roach, Rebecca. Uncreative Writing. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780198825418.003.0008.

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This chapter demonstrates that, thanks to the heavy reliance of publishers’ marketing departments on author interviews as a means of promotion, today interviews are increasingly conceived through their opposition to creative writing. Drawing on the examples of Philip Roth, Toni Morrison, and J. M. Coetzee, the chapter demonstrates that interviews have become the quintessential example of uncreative, instrumental, authorial labour. However, in a time in which literature is frequently conceived in opposition to information, interviews also become a productive site for authors to reflect on the n
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47

Neatby, Nicole. From Old Quebec to la Belle Province: Tourism Promotion, Travel Writing, and National Identities, 1920-1967. McGill-Queen's University Press, 2018.

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48

Neatby, Nicole. From Old Quebec to la Belle Province: Tourism Promotion, Travel Writing, and National Identities, 1920-1967. McGill-Queen's University Press, 2018.

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49

Gebhardt, Barbara Genelle Smith, and Richard C. Gebhardt. Academic Advancement in Composition Studies: Scholarship, Publication, Promotion, Tenure. Taylor & Francis Group, 2013.

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50

Gebhardt, Barbara Genelle Smith, and Richard C. Gebhardt. Academic Advancement in Composition Studies: Scholarship, Publication, Promotion, Tenure. Taylor & Francis Group, 2011.

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