Academic literature on the topic 'Životní cyklus inovace'

Presented master thesis deals with project management. Thesis describes in detail methods used for project management and the project management life cycle. The aim of this thesis is in innovation of project methodology in company Pontech s.r.o. In written down methodology are described processes occurring in all phases of managing projects, which are important for effectiveness.

This thesis focuses on innovations and ICT/IS innovations in detail. It is divided into the theoretical and practical part. The author of the thesis sets himself two main objectives. First one is to define the basic innovation and ICT/IS innovation theory. Second one is to conduct research among selected companies and analyze its results. From mined data the author tries to identify a group of companies successful in innovation projects, define best innovation practices as a key to success and analyze the ICT/IS innovations impact on the other innovation types. The thesis is divided into two parts, theoretical and practical. The theoretical part is aimed at definition of information system and its relevance to company's competitiveness. The multidimensional view of IS is also highlighted. The author describes the Schumpeter's Theory of Innovation and contributions of his followers. In addition to information system's definition this part focuses also on innovation management and innovation strategy, as well as on author's own experience with innovation projects. Final section of the theoretical part describes different types of ICT/IS innovations and their definition. The impacts of ICT/IS innovation on other types of innovation is also discussed. Second part of the thesis is practical one and deals with research which was carried out among a set of selected companies. Prior to results evaluation, The author defines several theses (as a reflection his expectation from research). These theses are grouped into following categories: effects and return of ICT/IS investment, ICT/IS innovation strategic management and the importance of ICT/IS innovation in innovation cycle. As a part of the analysis the author compare above mentioned theses to gained research results. Finally, there is the executive summary containing key recommendations and best practices for successful ICT/IS innovation activities. Main contribution of the thesis may be seen in the description of companies' approach to innovations and identification of a group of companies applying innovations successfully in practice.

The thesis contains the theoretical basis for study of possibilities of pricing information goods. The source areas are microeconomics, marketing, competitive advantage and economics of information goods. The model of market is created with constraints defined on the ground of theoretical basis. The thesis analyzes requirements that define the system that supports the choice of pricing strategy. It includes detailed design of the prototype of such system. The prototype is designed with robustness because of the future improvements. The design describes the prototype's input parameters and their transformation into useful outputs that cover basic characteristics of information goods. The designed prototype is implemented. The thesis includes demonstration of the prototype and possible directions for improvements that lead to validity of proposed model of market.

This diploma thesis deals with management of projects with specialized software. It contains principles of project management in general and in construction projects. For this purpose, it’s primarily devoted to MS Project (general), BUILDpower and CONTEC (construction projects). Thesis also offers a look at the possibilities of combining the advantages of both approaches. For practical examples, there is representative construction project in pre-investment phase. This project or its parts is elaborated in mentioned software.

The main objective of this thesis is the analysis of a specific product from a marketing perspective in selected company. A partial objective is to determine the position of the product as a marketing tool in the marketing politics of company. The aim is to describe and analyze a product of company on the basis of the product life cycle, when it will be clear, how the company cares about customers and how it satisfies their needs in the different phases of the product life cycle. This thesis is processed on company LAMIVEX s. r. o., doing business in serial and custom production of furniture from laminate. The company has a residence in Strakonice and boasts a long tradition. In the application part is introduced the selected company LAMIVEX s. r. o., when it is described company´s history, scope of business, customers, competitors, implemented contract etc. From a marketing portfolio was selected the specific product (Wardrobe LA 02), which was analyzed on the basis of the product life cycle. The analysis shows, how the company determines the price, how the product is