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Tesis sobre el tema "Readers' attitudes"

Autor: Grafiati

Publicado: 4 de junio de 2021

Última modificación: 14 de febrero de 2022

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1

Pearce, Mary Sharrock. "Content area teachers' attitudes and knowledge about remedial readers." Diss., The University of Arizona, 1994. http://hdl.handle.net/10150/186808.

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A contributing factor to a remedial reading student's reading achievement might be the content teachers' attitude toward the student. The related literature suggests that teachers' attitudes, beliefs and expectations toward students can affect students' achievement. This study was designed to investigate the attitudes and knowledge of English, science and social studies secondary school teachers regarding the remedial reading students in their classrooms and the attitudes and knowledge about the remedial reading programs at their respective schools. The instrument used was a 17 item survey des

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2

cheatana, Rithy. "WHO READS DIGITAL MAGAZINES : A QUANTITATIVE STUDY INTO UNDERSTANDING READERS’ MOTIVATIONS FOR AND ATTITUDES TOWARDS DIGITAL MAGAZINES." Thesis, KTH, Skolan för datavetenskap och kommunikation (CSC), 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-170557.

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The introduction of the Internet and digitalization has posed a lot of challenges for news publishing industry, so as for magazine publishers. Due to rapid development of technology, most of magazine publishers are compelled to not only transform their print products into digital format, but also to exclusively create digital content and put it up on their websites and/or on other platforms and electronic devices. Also, users’ consumption behaviors have shifted to consume a lot of media in digital format. Thus it is crucial for digital magazine publishers to have a better understanding of read

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3

Rees, Regina Marie. "The impact of participation in readers theater on reading attitudes and fluency skills among ninth grade students in an alternative program." Akron, OH : University of Akron, 2005. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=akron1133462039.

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Dissertation (Ph. D.)--University of Akron, College of Education, 2005.<br>"December, 2005." Title from electronic dissertation title page (viewed 08/30/2007) Advisor, Evangeline Newton; Committee members, Harold Foster, Ann Hassenpflug, Carole Newman, Ruth Oswald, Timothy Rasinski; Department Chair, Evonn Welton; Dean of the College, Patricia A. Nelson; Dean of the Graduate School, George R. Newkome. Includes bibliographical references.

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4

Mutum, Dilip S. "Perceived interactivity, attitudes and avoidance of sponsored posts : a theoretical and empirical investigation of blog readers." Thesis, University of Warwick, 2011. http://wrap.warwick.ac.uk/49068/.

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Despite the profound implication of blogs for marketing communications, there are very few theoretical and empirical studies on this emerging social phenomenon. This study is one of the first to investigate how blog users engage with blogs. Specifically it looks at the relationship between perceived interactivity and attitude towards blogs and between perceived interactivity and sponsored posts on blogs. It also looks at how personal factors and blog characteristic factors influences consumers' attitude towards blogs and sponsored posts on blogs. Key literature was reviewed, following which a

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5

Kotik, Jessica Dawn. "Using Mindfulness Meditation to Reduce Academic Anxiety in Struggling Readers." Kent State University Honors College / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=ksuhonors1525454078405536.

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6

Fradley, Katie. "The effect of a summer school literacy program on the reading attitudes of elementary school struggling readers." [Tampa, Fla.] : University of South Florida, 2007. http://purl.fcla.edu/usf/dc/et/SFE0002315.

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7

Ludwig, Angie N. "THE DIFFERENCES IN THE ATTITUDES TOWARD AND PERCEPTIONS OF READING IN SUCCESSFUL AND STRUGGLING MIDDLE SCHOOL READERS." Bowling Green State University / OhioLINK, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1168345123.

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8

Allen, Kelly Lee. "Restorying Literacy: The Role of Anomaly in Shifting Perceptions of College Readers." Diss., The University of Arizona, 2016. http://hdl.handle.net/10150/613346.

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College reading programs are traditionally remedial or developmental in nature and often take a decontextualized skills based approach to reading and to supporting college readers (Holschuh & Paulson, 2013). Skills oriented deficit-based approaches to reading provide deficit-based frameworks for readers to construct self-perceptions. TLS 239 Literacy Tutoring is an undergraduate service-learning course where students learn about reading process and theory and develop strategies to tutor in community schools for twenty-four required hours. Coursework frames literacy as a socially constructed pr

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9

Huechteman, Rebecca Sue Kelly. "College-elementary school reading partners : the effect of a supplemental reading program on average fourth grade readers' attitudes and achievement /." free to MU campus, to others for purchase, 1998. http://wwwlib.umi.com/cr/mo/fullcit?p9924890.

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10

Lehman, Margaret. "Student Interactions, Attitudes and Engagement During Literacy Events in a Second Grade Classroom: A Case Study of Five Struggling Readers." University of Cincinnati / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1353088414.

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11

Kursinskis, Jacob Andrew. "How News Media Influences Readers’ Attitudes Toward the United States: A case study of Global Times and People’s Daily reporting." The Ohio State University, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=osu153210474686963.

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12

Rachal, Windy Satterlee. "Rhetorical functions of language and media in health education : effects of metadiscourse and the Internet on readers' attitudes and knowledge about stress management." Virtual Press, 2002. http://liblink.bsu.edu/uhtbin/catkey/1238741.

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Much of what technical communicators know about language use is based on spoken or written communication; however, newer media complicate those boundaries. Spoken and written language differ primarily in the use of metadiscourse, language that aids interpretation of propositions. While research shows that metadiscourse aids in retention and attitude change in both print and speech, none exists to show whether this is true in a medium like the Internet, which has qualities of both. Technical communicators need this information because they must compose similar messages in several media: adverti

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13

Conway, Joan. "A CORRELATIONAL STUDY ABOUT COACHING AND TEACHERS' ATTITUDES, PERCEPTIONS, AND PRACTICES IN READING INSTRUCTION." Doctoral diss., University of Central Florida, 2006. http://digital.library.ucf.edu/cdm/ref/collection/ETD/id/2324.

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The purpose of this study was to explore elementary teachers' self-reporting of: a) work with a reading coach and b) attitudes, perceptions, and practices in teaching reading. The five point ratings and open-ended responses on the survey were the sources of data. Surveys were returned by 85% of teachers in five elementary schools in Collier County, Florida. Correlations of survey items were analyzed on the basis of the aggregated data and the following subgroups: certification, years of experience, school demographics, and grade levels. The survey in this study was excerpted and adapted from a

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14

Duty, Sandra Lee. "The Impact of Daily 5 and CAFE Literacy Framework on Reading Comprehension in Struggling Fourth Grade Readers: A Case Study." PDXScholar, 2016. http://pdxscholar.library.pdx.edu/open_access_etds/2710.

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For decades, struggling readers have been a central focus of American public schools. In the United States, many students who struggle with reading comprehension are not receiving high-quality instruction that ensures comprehension of text. Elementary teachers are faced with the challenge of how to structure and organize literacy instruction that ensures growth in reading comprehension for struggling students. The purpose of this case study is to explore the impact of a reading framework on fourth grade struggling students’ reading comprehension, attitudes and engagement. This case study looks

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15

Engwers, Anton. ""In that case I choose to work with short stories" : A study about how English short stories are taught by nine upper secondary school teachers in Sweden and said teachers’ attitudes towards short stories." Thesis, Mälardalens högskola, Akademin för utbildning, kultur och kommunikation, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-53345.

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Reading English literature can help learners of English as a foreign language (EFL) to develop their reading ability as well as other language skills. Reading can also have other benefits for EFL students such as learning about the target language’s culture or learn about an English variety in written form. This present study investigates what types of literature are used in Swedish upper secondary school, the EFL teachers’ attitudes towards short stories compared to simplified novels/graded readers and their preferred assessment methods associated with literature teaching. The majority of the

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16

Lang, Steven. "How do editors' attitudes and their perceptions of readers' interests combine with other factors to influence the publication of articles on the natural sciences in the Daily Dispatch?" Thesis, Rhodes University, 2016. http://hdl.handle.net/10962/3893.

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This half-thesis examines how editorial values and perceptions determine the quantity and nature of science articles published in the Daily Dispatch, a newspaper distributed through large parts of the Eastern Cape in South Africa. It was predicated on the notion that South African media in general does not cover the natural sciences adequately. In order to test this assumption I decided to investigate the production and publication of science content at the Daily Dispatch as a test case. This study‘s theoretical framework draws on the normative roles of the media in a democracy developed by Ch

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17

Unluol, Unal Neslihan. "Examination of a Rating Scale to Assess Teachers' Treatment Acceptability of Reading Interventions for Struggling Readers in Elementary Schools." Kent State University / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=kent1522281162422657.

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18

Engwers, Anton. "“IN THAT CASE I CHOOSE TO WORK WITH SHORT STORIES” : A study about how English short stories are taught by nine upper secondary school teachers in Sweden and said teachers’ attitudes towards short stories." Thesis, Mälardalens högskola, Akademin för utbildning, kultur och kommunikation, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-54100.

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Reading English literature can help learners of English as a foreign language (EFL) to develop their reading ability as well as other language skills. Reading can also have other benefits for EFL students such as learning about the target language’s culture or an English variety in written form. This present study investigates what types of literature are used in Swedish upper secondary school, the EFL teachers’ attitudes towards short stories compared to simplified novels/graded readers and their preferred assessment methods associated with literature teaching. The majority of the teachers th

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19

Eliason, Bert. "Effects of Accelerated Reader on student attitudes toward reading /." view abstract or download file of text, 2005. http://wwwlib.umi.com/cr/uoregon/fullcit?p3190515.

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Thesis (Ph. D.)--University of Oregon, 2005.<br>Typescript. Includes vita and abstract. Includes bibliographical references (leaves 151-159). Also available for download via the World Wide Web; free to University of Oregon users.

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20

Campbell, Catherine Siân Greenslade. "Translation and the reader : a survey of British book group members' attitudes towards translation." Thesis, University of Edinburgh, 2015. http://hdl.handle.net/1842/20948.

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In commercial book translation, the reader is the end-user of the translated text; it is for his or her benefit that the translation has been produced, and it is the reading public whose money ultimately goes towards paying the translator‘s wages. Nonetheless, in Translation Studies, far more attention has been paid to the processes of translation or the finished translation product (see Saldanha and O‘Brien 2013) than to the users of such products, with reader-based studies few and far between. For this reason, there is little empirical evidence that the 'effects' and 'meanings' discussed by

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21

Hemphoom, Sunisa, and Karina Konrádi. "Reconnect with readers : Does native advertising affect customer’s attitude towards online advertising?" Thesis, Internationella Handelshögskolan, Jönköping University, IHH, Företagsekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-49261.

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Background - The thesis topic was selected because of the increased value of ads as a promotional tool and the growing avoidance arising from the exposure rate towards advertising. The principle of native advertising gives marketers a less intrusive pathway. Despite the increased trend and the benefits of using native advertising as a digital marketing tool, native advertising has been criticized for its approach. However, we hope to provide another insight into the positive side of native advertising. Purpose - We seek to help advertisers improve native advertising content based on individua

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22

Focarile, Deborah Ann Sharp Patricia Tipton. "The accelerated reader program and students' attitude towards reading." Waco, Tex. : Baylor University, 2005. http://hdl.handle.net/2104/2693.

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Stockwell, Esther Seong Hee, and estock@hosei ac jp. "The relationship between newspaper credibility and reader attitude toward Korea and Koreans." RMIT University. Applied Communication, 2006. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20070125.160936.

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As receivers of information from the media, we are faced with the constant problem of determining what sources are and are not credible. Given that much of what we know of the world around us comes directly from the media (Lippman, 1922), as receivers of messages from the media we realise how important the credibility of a news source is. Many of the attitudes that we form about a wide range of issues in society are formed as a direct result of the coverage we receive through the media, although there are numerous other factors involved such as issue involvement, intensity and clos

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24

Olukolu, Rona M. "The Relationship of Culturally Responsive Instruction and the Reading Comprehension and Attitude of Struggling Urban Adolescent Readers." FIU Digital Commons, 2013. http://digitalcommons.fiu.edu/etd/910.

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Culturally responsive instruction refers to the identification of relevant cultural aspects of students’ lives and infusion of these into the curriculum. This instructional approach assumes that a culturally appropriate curriculum can potentially motivate, engage, and lead students to higher rates of achievement. This quasi-experimental study (N=44) investigated the relationship of culturally responsive instruction and the reading comprehension and attitude of struggling urban adolescent readers. The study incorporated the use of culturally responsive instruction using culturally relevant lite

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25

Soduk, Stephanie. "You Are What You Read: Gender-Typed Lifestyle Magazine Exposure In Relation To Gender Conformity and Attitude Accessibility." Columbus, Ohio : Ohio State University, 2009. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=osu1243547921.

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26

Sailer, Jennifer K. "The effects of reader's theater on 6th grade students' fluency, comprehension, and reading attitude." Diss., Click here for available full-text of this thesis, 2006. http://library.wichita.edu/digitallibrary/etd/2006/t036.pdf.

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27

Stroupe, Laura Kathryn. "A Case Study of Middle School Teachers’ Reading Perceptions, Attitudes, and Practices." Bowling Green State University / OhioLINK, 2005. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1120151049.

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28

Gaulton, Cecilia M. "A study of the relationships among reader self-perceptions, early reading ability, reading attitudes and gender in grade two students." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 2001. http://www.collectionscanada.ca/obj/s4/f2/dsk3/ftp05/MQ64771.pdf.

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Allen, Diedre D. "Attitude Toward Digital and Print-Based Reading: A Survey for Elementary Students." Scholar Commons, 2013. http://scholarcommons.usf.edu/etd/4858.

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The purpose of this study was to create a valid and reliable survey to measure third through fifth grade students' attitudes toward reading across three mediums: print, e-reader, and Internet. The theoretical framework pulls from self-determination theory and affective models to guide the development of a survey intended for use with intermediate elementary students. The Attitude Toward Reading Survey (ATRS) was developed and field-tested, revised, and field-tested again. Data analysis included confirmatory and exploratory factor analysis, Cronbach's alpha reliability, and cumulative logit mod

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30

Folkeryd, Jenny W. "Writing with an Attitude : Appraisal and student texts in the school subject of Swedish." Doctoral thesis, Uppsala universitet, Institutionen för lingvistik och filologi, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-7410.

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Learning in school is in many respects done through language. However, it has been shown that the language of school assignments is seldom explicitly discussed in school. Writing tasks are furthermore assigned without clear guidelines for how certain lexical choices make one text more powerful than another. The present study is a contribution to a linguistic and pedagogical discussion of student writing. More specifically the focus is on the use of evaluative language in texts written by students in the school subject of Swedish in grades 5, 8 and 11. The major investigations of the study have

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Netherland, Judy L. "A comparison of students' and parents' habits and attitudes toward reading in Title I and non-Title I schools." [Johnson City, Tenn. : East Tennessee State University], 2004. http://etd-submit.etsu.edu/etd/theses/available/etd-1101104-172425/unrestricted/NetherlandJ111204f.pdf.

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Thesis (Ed.D.)--East Tennessee State University, 2004.<br>Title from electronic submission form. ETSU ETD database URN: etd-1101104-172425 Includes bibliographical references. Also available via Internet at the UMI web site.

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"Female readers perceptions and attitudes to advertisements in women's magazine with explicit female nudity." Chinese University of Hong Kong, 1992. http://library.cuhk.edu.hk/record=b5887129.

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Ho Chi Fun, Edward.<br>Thesis (M.B.A.)--Chinese University of Hong Kong, 1992.<br>Includes bibliographical references.<br>ABSTRACT --- p.i<br>ACKNOWLEDGEMENT --- p.iii<br>Chapter<br>Chapter I. --- INTRODUCTION --- p.1<br>Title of the project --- p.1<br>Literature Review --- p.1<br>Effectiveness of Nude Models --- p.2<br>Statement of the Problem --- p.6<br>Purpose of the Study --- p.6<br>Objectives --- p.6<br>Justification --- p.7<br>Scope of the Study --- p.7<br>Hypotheses --- p.8<br>Methodology --- p.9<br>Types of Data --- p.9<br>Primary Data --- p.9<br>Sources --- p.9<br>Samp

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33

Chia, De Hsin, and 賈德欣. "A study on female blog readers’ attitudes toward ewom and buzz marketing in beauty blogs." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/88872642562776833703.

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碩士<br>國立政治大學<br>國際傳播英語碩士學位學程(IMICS)<br>98<br>Ever since “blog” was selected by Merriam-Webster's dictionary as the word of year 2004, the development of blogs has been prospering. More and more bloggers are viewed by blog readers as new opinion leaders on their impact of information-sharing and purchasing decision-making. This study will pay closer attention to one certain category of blog readers—the beauty blog readers and their attitudes toward the emerging phenomenon among bloggers— from simply sharing information to spreading the buzz (online word-of-mouth, or eWOM), and eventually leadin

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34

HWANG, WEN-LIEN, and 黃玟玲. "The Effectiveness of Readers’ Theater on Elementary School Students’ English Reading Ability and Attitudes Towards Learning." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/amp33y.

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碩士<br>康寧大學<br>應用外語研究所<br>107<br>Abstract Reading ability is regarded as the foundation of language learning. To achieve the best results in learning English, reading ability should be enhanced. Readers’ Theater has been pointed out in many studies to be an effective pedagogy, and it provides many opportunities for students groups to have repeated reading practice and active learning interaction in class. This study attempted to explore the effects of using Readers’ Theater in an elementary school English program to improve students’ English reading ability and attitudes towards learning. The

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35

Jane-dai-ling and 簡岱鈴. "Can Manga Shape Readers' Attitudes Toward Public Affairs? A Case Study Of Lix-xing-qin Comics?" Thesis, 2013. http://ndltd.ncl.edu.tw/handle/60495516763928298568.

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碩士<br>東海大學<br>公共事務碩士在職專班<br>101<br>Manga is not only for entertainment, but there are some effects to our society. Many people spend time on read manga, because people are able to learn knowledge and culture movement in an easy way. Readers are attracted by those ingredients and untalkable stories so that they stick in the charming comics world and can’t help themselves. This research is showing about if manga can remodel public attitudes. Take Liu-xing-qin’s early works for example , “Happy Childhood”, “Story of A-Chieng (Ⅰ&Ⅱ)”, and “Teacher Tin (Ⅰ&Ⅱ)”, through the text analysis , we c

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36

Fabricant, Rebecca Hartnett. "Writers, Readers, Learners, and Living Works in Progress: English Teachers' Conceptions of Their Roles in the Classroom." Thesis, 2016. https://doi.org/10.7916/D8QV3MHG.

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This dissertation explores teacher identities as they emerge, recede and collide with one another in the classrooms of four participating English teachers at the Cooperative School, a pseudonymous, single school site that is home to the researcher as well as to the study participants. Focusing first on how these teachers see themselves and how they articulate their roles, the study then turns to an analysis based on Judith Butler's theories of identity formation. The role of normative power in identity formation is exemplified by what the paper calls "The Regime of Teacher Norms," i.e., Teache

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Tsai, Yi-Chen, and 蔡伊真. "Study of Effects of Readers Theater on Taiwanese EFL Elementary School Students’ Vocabulary and Sentence Pattern Learning and Reading Attitudes." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/67512858173426759017.

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碩士<br>元智大學<br>應用外語學系<br>98<br>A growing number of studies investigating the applications and advantages of Readers Theater (RT) have been conducted (e.g., Rinehart, 2001; Worthy & Prater, 2002; Rasinski, 2003). Most of them indicated the contribution of RT to the oral reading fluency. It is also suggested that RT may assist students to enhance vocabulary knowledge as well as to raise awareness of language structure. Moreover, as Grabe (1991, p.379) pointed out,“vocabulary and structural knowledge”is important to young learners for basic reading. However, the studies concerning effects of RT on

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Lai, Flora, and 賴嬿如. "Comparing the Effects of Using “i-1” and “i+1” Graded Readers on University Students’ English Reading Comprehension and Reading Attitudes." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/62818739578210815205.

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碩士<br>東海大學<br>外國語文學系<br>98<br>ABSTRACT Owning to the decline in the amount time students spend on reading, educators and researchers have sought various ways to promote students’ reading ability and reading attitudes. Among others, extensive reading is believed and proved to be a powerful means to enhance learners’ reading comprehension and reading attitudes (Chua, 2008; Takase, 2007). However, the question of what difficulty level of the reading materials is more beneficial for language learners is still unanswered. As the increasingly use of the communication technology, nowadays, the on

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Meldrum, Yukari Fukuchi. "Contemporary Translationese in Japanese Popular Literature." Phd thesis, 2009. http://hdl.handle.net/10048/560.

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One of the main aims of this thesis is to examine the translational situation of popular fiction in post-industrial Japan. Specifically, the goal is to uncover two main aspects surrounding the phenomenon of translationese, the language used in translation. One aspect to be investigated is the characteristic features of Japanese translationese, and the other is readers’ attitudes toward translationese. This research is conducted within the framework of Descriptive Translation Studies (Toury, 1995). The literature review includes a background of how translationese has been approached previously

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French, Michael P. "An investigation of the effects of different pre-reading orientations to short stories on sixth-grade able readers' comprehension, attitudes, and written products." 1987. http://catalog.hathitrust.org/api/volumes/oclc/16404770.html.

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Thesis (Ph. D.)--University of Wisconsin-Madison, 1987.<br>Typescript. Includes vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves 109-116).

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Sibango, Babalwa. "An analysis of the views of newspaper readers regarding selected incidents of intergroup controversy in post-Apartheid South Africa." Diss., 2016. http://hdl.handle.net/10500/22206.

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This study investigated the nature of opinions and attitudes expressed in letters to South African newspapers regarding selected incidents of interracial controversy, namely the Botes (2010) and Forum for Black Journalists (FBJ) (2008) incidents. A qualitative and quantitative content analysis of these letters was conducted to gauge the attitudes that writers displayed towards members of their cultural group (ingroup) and members of other cultural groups (outgroups). The results of the qualitative analysis indicated that individuals in a racial group have different perspectives of in- and outg

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Wylie, Donna. "Environmental factors that affect seventh grade readers motivations, attitutdes, opinions, experiences, and gender /." 2009. http://hdl.handle.net/10106/1999.

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TUNG, LIN-YA, and 童琳雅. "The Effects of Readers’ Theater on Sixth Graders’ English Grammar Learning and Learning Attitude." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/56r723.

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碩士<br>國立臺北教育大學<br>兒童英語教育學系碩士班<br>107<br>This quasi-experimental study aimed to investigate the effectiveness of integrating readers’ theater on sixth graders’ English grammar learning and learning attitude. Thirty-nine 6th graders participated in this studty,19 of whom served as the experimental group, and 20, as the control group. The experimental group received grammar instruction via readers’ theater, while the control group received conventional grammar instruction. The experimental program lasted for sixteen weeks, with a total of 640 minutes. Data required for this study were collected t

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Hsiao, Na-Hui, and 蕭娜慧. "The Effect of Storytelling on Young Readers' Phonological Awareness, Word Recognition, Reading Comprehension and Attitude." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/2v99rb.

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碩士<br>國立雲林科技大學<br>應用外語系<br>103<br>This study investigated the effect of storytelling on young readers' phonological awareness, word recognition, story comprehension and attitude toward storytelling. Using a pre-test and a post-test design, eleven young children participated in the 7-week storytelling program. The instruments used in this study included phonological awareness tests, word recognition tests and reading comprehension tests. Result showed that young readers had great improvement in the tests of phonological awareness, word recognition, reading comprehension and attitude toward stor

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Fang, Szu-yi, and 方思懿. "Examine the Degree of Transportation in Influencing Reader''s Attitude toward Advertisement." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/32681795894177309310.

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碩士<br>國立中正大學<br>行銷管理研究所<br>96<br>Transportation has the effect of silently and imperceptibly changing reader’s belief and attitude. The subject has been researched in psychology and education for many years. But it has never been utilized into Marketing. In recent years, Harry Potter agitation has proved the frenzied influence of transportation in Marketing. Therefore, the aim of this article attempts to examine the relationship between transportation and the affect transfer effect, i.e. attitude toward advertisement, and to explore how the truth status of narrative and reader’s transportation

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Chang, Yiwen, and 張怡雯. "Effects of Readers Theater on English Oral Reading Fluency and Learning Attitude for Sixth Grade Students." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/49038862980868594137.

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碩士<br>大葉大學<br>教育專業發展研究所碩士在職專班<br>100<br>The purpose of this ten-week quasi-experiment research was to understand the ef-fects of Readers Theater on oral reading fluency and English learning attitude for sixth grade students. The participants were 40 sixth grade students of an elementary school located in central Taiwan. Participants were divided into two groups: i.e. experimental group (N=20) and control group (N=20). Two measurements were used in this study, which included English learning attitude scale and oral reading fluency test. The pre-post test method was used. The collected data were

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Yuh, Yi-Fan, and 遇異凡. "A STUDY OF THE INFLUENCE OF MARKETING OPERATIONS ON THE ATTITUDE OF READERS' E-BOOK PURCHASEING." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/14907262281091038663.

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碩士<br>世新大學<br>圖文傳播暨數位出版學研究所(含碩專班)<br>104<br>The technology in the network era has changed how people think and read in daily life. The transition from paper books to digital versions has created great opportunities in e-commerce, making authors, publishers, on-line bookstores and ebook platform developers establish online communities or pages in social networks to grab readers’ attentions. In Taiwan, the number of people using Facebook has grown remarkably, and this situation urges companies related to digital contents to dedicate themselves to manage Facebook pages through various marketing s

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HSIEH, YU-CHIEN, and 謝雨倩. "Effects of Curriculum-Based Readers Theater on Elementary School Students’ English Learning Attitude and Oral Reading Fluency." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/55561221053310796392.

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碩士<br>國立臺南大學<br>教育學系課程與教學教學碩士班<br>105<br>ABSTRACT The purpose of this twelve-week study was to investigate the effect of curriculum-based readers theater (CBRT) instruction on improving oral reading fluency and English learning attitude in comparison to repeated reading instruction. The participants in the study were 54 students from two third-grade classes in Tainan City. Data was collected using pre and post-assessment of oral reading fluency, pre and post- questionnaire of English learning attitude and a questionnaires survey conducted after CBRT instruction . Data was analyzed usin

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Sailer, Jennifer K. "The effects of reader’s theater on 6th grade students’ fluency, comprehension, and reading attitude." Thesis, 2006. http://hdl.handle.net/10057/255.

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Improving students’ reading fluency is a major challenge heard throughout many classrooms, and identified by the National Reading Panel. Several research studies indicate that one way to improve fluency is through reader’s theater. Those studies also point out that the positive impact from reader’s theater goes beyond fluency to also boost readers’ confidence, motivation, and comprehension. This thesis was designed to examine the effects of reader’s theater on sixth grade students’ fluency, comprehension, and reading attitude. It was also designed to measure the interrelatedness of all of thos

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Chin, Shih, and 覃詩. "The Effect of Readers Theatre on English Word Recognition, Learning Attitude, and English Score of Fifth-grade Students." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/65183336705062515682.

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碩士<br>朝陽科技大學<br>幼兒保育系碩士班<br>97<br>The purpose of this study was to explore the effect of Readers Theater (RT) on English word recognition, learning attitude, and English score of the 5th grade students in Taiwan. The sample for the study consisted of four 5th grade classes in Taichung County. A quasi-experimental design in which these four intact classes were randomly assigned to experimental and control groups was used. Experimental group received Readers Theater activities, and the control group received regular English reading teaching, both of these two activities were conducted by researc

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