Gotowe bibliografie tematyczne / Online channel strategy

Spis treści

Artykuły w czasopismach
Rozprawy doktorskie
Książki
Części książek
Streszczenia konferencji
Raporty organizacyjne

Gotowa bibliografia na temat „Online channel strategy”

Autor: Grafiati

Data publikacji: 3 czerwca 2025

Data aktualizacji: 31 lipca 2025

Utwórz poprawne odniesienie w stylach APA, MLA, Chicago, Harvard i wielu innych

Wybierz rodzaj źródła:

Zobacz listy aktualnych artykułów, książek, rozpraw, streszczeń i innych źródeł naukowych na temat „Online channel strategy”.

Przycisk „Dodaj do bibliografii” jest dostępny obok każdej pracy w bibliografii. Użyj go – a my automatycznie utworzymy odniesienie bibliograficzne do wybranej pracy w stylu cytowania, którego potrzebujesz: APA, MLA, Harvard, Chicago, Vancouver itp.

Możesz również pobrać pełny tekst publikacji naukowej w formacie „.pdf” i przeczytać adnotację do pracy online, jeśli odpowiednie parametry są dostępne w metadanych.

Artykuły w czasopismach na temat "Online channel strategy"

Beritelli, Pietro, and Roland Schegg. "Maximizing online bookings through a multi-channel-strategy." International Journal of Contemporary Hospitality Management 28, no. 1 (2016): 68–88. http://dx.doi.org/10.1108/ijchm-07-2014-0326.

Pełny tekst źródła

Streszczenie:

Purpose Hotel managers are being challenged by the increasing multitude of distribution and sales channels. Online travel agencies (OTAs) in particular generate a great deal of uncertainty: Which are the best ones? Which ones offer the best conditions? How many channels are optimal for my hotel? How can I evaluate costs versus benefits? These and other questions concerning the optimal online distribution channel strategy have produced different reactions in practice. The aim of this paper is to challenge the need for an over-optimization of channel strategy by proposing that the consumer, at t

Style APA, Harvard, Vancouver, ISO itp.

Huang, Fang, Yi Pan, Zhi Zhao, Han Song, and Yuying Liu. "Manufacturer Channel-Selection Strategy Considering Information Sharing Under Uncertain Demand." Systems 13, no. 2 (2025): 108. https://doi.org/10.3390/systems13020108.

Pełny tekst źródła

Streszczenie:

Taking into account retailers’ resistance and operational costs, manufacturer enterprises are facing the optimal decision-making problem of whether and what kind of direct sales channels to open. Meanwhile, against the backdrop of asymmetric demand information, how does retailers’ information sharing affect manufacturers’ channel selection? Based on this, this study considers three types of sales channels for manufacturers in the context of asymmetric demand information: a traditional channel, online direct sales channel, and subsidiary direct sales channel. Six supply chain game models are es

Style APA, Harvard, Vancouver, ISO itp.

Changhui, Cao, and Zhang Lingzhen. "A Study of BOPS Cooperation Strategy of Online and Dual-Channel Retailers Considering Consumers' Heterogeneous Buying Behavior." Journal of Business and Marketing 2, no. 1 (2025): 154–59. https://doi.org/10.62517/jbm.202509121.

Pełny tekst źródła

Streszczenie:

For the BOPS cooperation strategies of online and dual-channel retailers, the game model is constructed under three scenarios of online retailers' online-only sales, opening offline channels, and cooperating with dual-channel retailers, and the optimal scope of BOPS cooperation among retailers is analyzed. The study shows that online and dual-channel retailers have incentives to implement BOPS cooperation when the product waiting cost is small; when the product waiting cost is large, online retailers should choose dual-channel sales online and offline.

Style APA, Harvard, Vancouver, ISO itp.

Dutot, Vincent. "Impact of Cross-Channel Strategy on Brand's Commitment." International Journal of Technology and Human Interaction 12, no. 4 (2016): 65–81. http://dx.doi.org/10.4018/ijthi.2016100105.

Pełny tekst źródła

Streszczenie:

The luxury sector as a whole is experiencing a delay in digitalization, both in store and online, while customers are more and more attracted by digital experiences. Strategies such as driving online customers into shops, or using the web to complete store information are increasing and integrated in what we call cross-channel strategies. This research aims to understand the determinants and impacts of cross-channel experience on brand's attachment, in an affordable luxury context. Based on a qualitative analysis (individual interviews with customers and experts) carried by the case of the bra

Style APA, Harvard, Vancouver, ISO itp.

Zhang, Rong, Jackson Jinhong Mi, and Bin Liu. "Pricing Decisions of Competing Tobacco Enterprises with Online Channel." Discrete Dynamics in Nature and Society 2015 (2015): 1–8. http://dx.doi.org/10.1155/2015/424181.

Pełny tekst źródła

Streszczenie:

According to the new measurement of launching online distribution channels of tobacco enterprises in China, this paper investigates the tobacco firm’s pricing decisions on the supply chain which consists of two manufacturers and one retailer under three dual-channel structures. Three dual-channel structures include no online channel, only one online channel by one manufacture, and two online channels by two manufacturers. We apply the Stackelberg game to analyze the equilibrium pricing strategies under different structures and try to explore the necessity and advantages of launching online sal

Style APA, Harvard, Vancouver, ISO itp.

Mou, Zongyu, Kaixin Ding, Yaping Fu, and Hao Sun. "Supplier Encroachment Channel Selection on an Online Retail Platform." Systems 13, no. 1 (2025): 66. https://doi.org/10.3390/systems13010066.

Pełny tekst źródła

Streszczenie:

Online retail platforms offer encroachment opportunities for suppliers to directly sell products to consumers on the online market. However, how to select appropriate encroachment channels poses a significant challenge for suppliers. To solve this problem, we take one supplier selling products through an indirect reselling channel on a third-party online retail platform (TORP) as the base model, and further consider that the supplier can choose TORP agency selling, the owned channel, or both to encroach onto the online market. We hereby establish game-theoretical models to analyze the optimal

Style APA, Harvard, Vancouver, ISO itp.

Zhang, Rong, Jiatong Li, Zongsheng Huang, and Bin Liu. "Return Strategies and Online Product Customization in a Dual-Channel Supply Chain." Sustainability 11, no. 12 (2019): 3482. http://dx.doi.org/10.3390/su11123482.

Pełny tekst źródła

Streszczenie:

This paper investigates in a dual-channel supply chain which return strategy is better for the manufacturer that considers the consumers’ utility. We find that a manufacturer prefers offering a Money-Back Guarantee (MBG) as long as the net salvage value of the returned product is positive in a channel. However, the return strategy of the retailer is more affected by the return policy of another channel than the net salvage value. In order to reduce online returns, we propose the online product customization channel, and then, we examine the choice of return policy and the manufacturer’s channe

Style APA, Harvard, Vancouver, ISO itp.

Hu, Qifan, Qianyun Xu, and Bing Xu. "Introducing of Online Channel and Management Strategy for Green Agri-food Supply Chain based on Pick-Your-Own Operations." International Journal of Environmental Research and Public Health 16, no. 11 (2019): 1990. http://dx.doi.org/10.3390/ijerph16111990.

Pełny tekst źródła

Streszczenie:

The popularity of e-commerce has impacted traditional retail business. Farmer cooperatives running green agri-food pick-your-own (PYO) farms are facing the choice of whether or not to adopt online channels. PYO operation refers to consumers picking and purchasing the agri-food growing on a farm, and due to it being environmentally-friendly, healthy, and popular, it has been widely adopted by many farm cooperatives. This paper aims to discuss the practicality of introducing online channels to already established PYO farms in the green agri-food supply chain (GASC), who can personally take charg

Style APA, Harvard, Vancouver, ISO itp.

Hu, Y. S., L. H. Zeng, Z. L. Huang, and Q. Cheng. "Optimal channel decision of retailers in the dual-channel supply chain considering consumer preference for delivery lead time." Advances in Production Engineering & Management 15, no. 4 (2020): 453–66. http://dx.doi.org/10.14743/apem2020.4.378.

Pełny tekst źródła

Streszczenie:

Facing competition from manufacturers' online direct channels, how retailers make sales channel decisions to increase consumer stickiness has become the core concern of the industry and academia. Empirical research showed that delivery lead time is a key factor that affects consumers' preference for online channels. To analyze the impact of consumer delivery time preference on channel selection and pricing strategy of retailers, consumer delivery lead time preference function was improved from a linear function to an exponential function and consumer demand under the mixed dual-channel supply

Style APA, Harvard, Vancouver, ISO itp.

Zhang, Weidong, Xueqing Huang, and Fuqiang Wang. "A Dual-Channel Strategy for Online Recovery Platforms to Increase Recovery Quantity and Profits." Sustainability 15, no. 8 (2023): 6619. http://dx.doi.org/10.3390/su15086619.

Pełny tekst źródła

Streszczenie:

With the rapid development of information technology and communication technology, several online recovery platforms have introduced offline channels to encourage customers to participate in product acquisition and improve profits. Motivated by this reverse supply chain practice, we develop a game theory model under three scenarios (single offline channel, single online channel, and dual-channel structures) to assess the effect of a newly added offline channel for online recovery platforms and explore the factors that have significant impacts on the dual-channel strategy for recovery platforms

Style APA, Harvard, Vancouver, ISO itp.

Więcej źródeł

Rozprawy doktorskie na temat "Online channel strategy"

SJÖLANDER, REBECCA, and LENA LANGEGGER. "Multi-channel Sales Distribution- Should Online Retailers Expand Offline?" Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-17381.

Pełny tekst źródła

Streszczenie:

The retail industry is in a motion of fascinating developments, it can be currently alleged that it is one of the most innovating fields within research. Online retailing in particular has experienced major changes in recent years. However, these developments are slowing down as online retailing is entering a mature state. Online fashion companies now have to consider new strategies to further evolve their businesses. Innovative Online companies have taken action towards a multi-channel sales distribution strategy, some have even gone as far as adopting an omni-channel approach. With that stat

Style APA, Harvard, Vancouver, ISO itp.

Sartori, Claudia <1993&gt. "Channel Purchase Intentions OMNIchannel strategy : a combination between Online and Offline Shopping Value Perceptions." Master's Degree Thesis, Università Ca' Foscari Venezia, 2017. http://hdl.handle.net/10579/10672.

Pełny tekst źródła

Streszczenie:

The main aim of this study is to deepen the understanding of how consumers evaluate offline (physical store) and online (internet) channels for their grocery shopping. This study investigates how online and offline purchase intentions are built and it tries to explain which factors influence customers propensity to choose one channel to one other. Based on the studies of Zeithaml et al. the concepts of perceived value and purchase intentions are introduced in order to explain the tradeoff between all perceived costs and benefits. Secondly, thanks to a survey, customers demographic and attitud

Style APA, Harvard, Vancouver, ISO itp.

Axelson, Linnéa. "Clicks and Bricks in a Symbiosis : A qualitative study about the value of the physical store in a digital era." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-23658.

Pełny tekst źródła

Streszczenie:

Background and Problem DiscussionA paradigm shift in retail is evident due to the increase of customers purchasing productsonline, where digitalization has created a concern regarding the existence of the physical storein today’s digitalized society. On the other hand, e-commerce has been seen as an opportunityfor retail stores to use as a strategy where physical and digital work together in a symbiosisfor creating unified messages and experiences for the consumers across channels. However,this creates a challenge for finding the right combination, where physical stores require otherdemands to

Style APA, Harvard, Vancouver, ISO itp.

Fuxová, Zuzana. "Online marketingová strategie Grandhotelu Pupp." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-205115.

Pełny tekst źródła

Streszczenie:

The thesis analyses and evaluates a marketing strategy of the Grandhotel Pupp in comparison with its direct competitor, the Ambassador Grandhotel Narodni dum. The thesis focuses mainly on evaluating the online atributes of the marketing strategy including the online presentation of the hotel on all distribution channels the hotel uses. The main emphasis is put on current trends, because in marketing, these play the crucial role. First part of the thesis defines accommodation services, hospitality business specifics and specifics of marketing in hospitality. Second part evaluates the marketing

Style APA, Harvard, Vancouver, ISO itp.

BIÖRCK, DANIEL, and TOM THOMASSON. "Factors that Affect the Strategic Choice of Sales Channels : A Study of the Swedish Clothing Retail Industry." Thesis, KTH, Entreprenörskap och Innovation, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-147768.

Pełny tekst źródła

Streszczenie:

The clothing retail industry has developed globally and is today one of the world’s largest industries. In recent years, Sweden has developed a competitive fashion industry, where the new trend in e-commerce is clear. Since e-commerce is a suitable strategy for rapid growth, it is especially important for managers to understand the impact e-commerce has on their businesses. To be able to have the ability to survive in the long-term industrial competitiveness, firms have to continuously improve their knowledge base about the factors that must be considered when choosing sales channels in the cl

Style APA, Harvard, Vancouver, ISO itp.

Литвиненко, Лариса Леонідівна, та Larisa Litvinenko. "Управління змінами в діяльності онлайн туристичних агентств в рамках стратегічного лідерства". Thesis, Національний авіаційний університет, 2021. https://er.nau.edu.ua/handle/NAU/53430.

Pełny tekst źródła

Streszczenie:

Формування нових умов розвитку ринків туристичних послуг, в тому числі спричинене впливом пандемії, призвело до необхідності реалізації змін в діяльності онлайн туристичних агентств. Це актуалізує питання управління змінами для успішної адаптації та забезпечення бажаних довгострокових результатів завдяки реалізації стратегічного підходу. При реалізації змін онлайн туристичним агентством важливо, щоб це не зашкодило його довгостроковим конкурентним перевагам, особливо при зміні стратегічних пріоритетів, а навпаки сприяло створенню нових стійких переваг, що дозволили б протистояти конкурентам

Style APA, Harvard, Vancouver, ISO itp.

Hensley, Nikki. "Teacher Perceptions of Blended Learning to Support 21st Century Learners." Digital Commons @ East Tennessee State University, 2020. https://dc.etsu.edu/etd/3821.

Pełny tekst źródła

Streszczenie:

The purpose of this qualitative study was to understand teacher perceptions of blended learning as an instructional methodology for addressing the needs of diverse learners. The researcher explored the perceptions of teachers who were participating in an ongoing professional development program within their school district. This program focused on improving teaching and learning through the implementation of a blended learning approach. The researcher examined the experiences of teachers as they learned to adapt pedagogical practices to address the learning needs of 21st century students throu

Style APA, Harvard, Vancouver, ISO itp.

Lin, Ting-yi, and 林廷一. "Research of online marketing channel strategy developing." Thesis, 1997. http://ndltd.ncl.edu.tw/handle/11036112996320850365.

Pełny tekst źródła

Streszczenie:

碩士 國立臺灣大學 商學研究所 85 The purposes of this study are to explain the current state of online channel development, and to suggest ways to improve the online channel strategy.This study finds that besides considering the characteristics of Internet, online channel strategy must also conform to the underlying demand of consumers, and to redesign the products from scratch if necessary.This study reveals three important ways to improve online channel strategy:1. To digitalize the product

Style APA, Harvard, Vancouver, ISO itp.

Zorrinho, Maria Ana Valente de Matos. "Optimizing NAU Beer´s distribution strategy : analysis of the online channel." Master's thesis, 2016. http://hdl.handle.net/10400.14/20723.

Pełny tekst źródła

Streszczenie:

Distribution channels’ strategy is important for firms’ success, since an effective distribution strategy may increase sales and, as a result, have a positive effect on firms’ overall performance. Today, with the growing importance of online channels and social networks, firms tend to define strategies combining efficiently these channels with offline channels. Therefore, this study aims to analyse which individuals’ characteristics lead consumers to choose the online channel to buy NAU Beer, as well as, the impact of this channel on firm’s indirect channels and the importance successful

Style APA, Harvard, Vancouver, ISO itp.

LIU, KUAN-YU, and 劉冠妤. "Online Celebrities as a New Play in a Marketing Channel Strategy via Online Live Streaming Platforms." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/jkb2jn.

Pełny tekst źródła

Streszczenie:

碩士 國立高雄餐旅大學 觀光研究所 106 With the ICT getting more widespread, the Internet has not only become an important segment of our daily life but also obviously alter people’s travel habit. Thanks to the development of Internet, the flourishing social media has transformed many traditional industries in recent years. Social media, which provides a platform for individual to promote oneself, has boosted the occurrence of online celebrity. In the era that technology dominates people’s life, everyone at least has two social media platform’ accounts, thus, the pathos of e- WOM should not be unde

Style APA, Harvard, Vancouver, ISO itp.

Więcej źródeł

Książki na temat "Online channel strategy"

Sang-in, Chŏn, ред. Hanʼguk hyŏndaesa: Chinsil kwa haesŏk. Nanam Chʻulpʻan, 2005.

Znajdź pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Tang, Tang, and L. Meghan Mahoney. Strategic Social Media: From Marketing to Social Change. Wiley & Sons, Incorporated, John, 2016.

Znajdź pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Tang, Tang, and L. Meghan Mahoney. Strategic Social Media: From Marketing to Social Change. Wiley & Sons, Limited, John, 2016.

Znajdź pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Tang, Tang, and L. Meghan Mahoney. Strategic Social Media: From Marketing to Social Change. Wiley & Sons, Incorporated, John, 2016.

Znajdź pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Pfurtscheller, Gert, Clemens Brunner, and Christa Neuper. EEG-Based Brain–Computer Interfaces. Edited by Donald L. Schomer and Fernando H. Lopes da Silva. Oxford University Press, 2017. http://dx.doi.org/10.1093/med/9780190228484.003.0047.

Pełny tekst źródła

Streszczenie:

A brain–computer interface (BCI) offers an alternative to natural communication and control by recording brain activity, processing it online, and producing control signals that reflect the user’s intent or the current user state. Therefore, a BCI provides a non-muscular communication channel that can be used to convey messages and commands without any muscle activity. This chapter presents information on the use of different electroencephalographic (EEG) features such as steady-state visual evoked potentials, P300 components, event-related desynchronization, or a combination of different EEG

Style APA, Harvard, Vancouver, ISO itp.

Nelson, Laura K. “Feminism Means More Than a Changed World. . . . It Means the Creation of a New Consciousness in Women”. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190265144.003.0008.

Pełny tekst źródła

Streszczenie:

Challenging the notion that public actions and political lobbying are the women’s movement’s main tactics, this chapter traces the history of an extra-institutional form of feminism—narrative-based consciousness-raising—from its inception in the 1910s through its contemporary online expression today. Rather than a product of second-wave feminism, narrative-based consciousness-raising has always been central to the women’s movement, as the chapter shows. Narrative-based consciousness-raising as a strategy assumes that, in order to change fundamental societal institutions such as marriage, the n

Style APA, Harvard, Vancouver, ISO itp.

Brooker, Megan E. Indivisible. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190886172.003.0009.

Pełny tekst źródła

Streszczenie:

In the wake of Donald Trump’s election to the presidency, a group of former Democratic Congressional staffers set out to organize and educate the grassroots opposition to the new administration. Indivisible began with an online guide providing an action plan of how to influence Congress. Subsequent efforts focused on ways to influence policy through conventional political channels, by stalling or defeating the Trump administration’s agenda using local, grassroots protest and advocacy tactics. Self-consciously strategic, Indivisible explicitly described its strategy as inspired by the success o

Style APA, Harvard, Vancouver, ISO itp.

Vaughan-Williams, Leighton, and Donald S. Siegel, eds. The Oxford Handbook of the Economics of Gambling. Oxford University Press, 2013. http://dx.doi.org/10.1093/oxfordhb/9780199797912.001.0001.

Pełny tekst źródła

Streszczenie:

In recent years, there has been a substantial rise in interest among academics and policymakers in the economics of gambling. A concomitant trend has been the implementation of major regulatory changes and modifications to the taxation of gambling markets in several nations. Examples include a fundamental change in the U.K. in 2001 from a turnover-based tax on betting operators to a tax based on gross profits, resulting in the effective abolition of taxation levied directly on bettors, followed in 2005 by extensive reforms to the gambling sector resulting from introduction of the Gambling Act.

Style APA, Harvard, Vancouver, ISO itp.

Brilliant Social Media How To Start Refine And Improve Your Social Media Business Strategy. Pearson Education Limited, 2013.

Znajdź pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Pachpande, Priti, and Sham Bachhav. Indian Business Case Studies Volume IV. Oxford University PressOxford, 2022. http://dx.doi.org/10.1093/oso/9780192869401.001.0001.

Pełny tekst źródła

Streszczenie:

Abstract Case Volume IV brings industry live into the classroom for management students and onto the desks of scholars, managers, and entrepreneurs for analysis, prognosis, and application in the real world business issues through very relevant and interesting case studies from Indian Business and Economy. The case studies are chosen ones from every management field, be it Business strategy, Human Resources Management, Finance, Marketing or Business operations management aspects. The case studies are on major transformative events in business environment and strategy that brought in disruptive

Style APA, Harvard, Vancouver, ISO itp.

Więcej źródeł

Części książek na temat "Online channel strategy"

Christodoulou, George, Themistoklis Melissourgos, and Paul G. Spirakis. "Strategic Contention Resolution in Multiple Channels." In Approximation and Online Algorithms. Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-030-04693-4_11.

Pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Mardache, Andreea Claudia, and Melisa Florina Balasescu. "Characteristics of Romanian Online Recruitment Websites and Students’ Use." In Strategic Innovative Marketing and Tourism. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-51038-0_76.

Pełny tekst źródła

Streszczenie:

AbstractTechnology has increasingly changed the way human resource (HR) function achieves its goals. Organizations seek agile employees who can cope with continuous changes in a complex and uncertain environment. Effective recruitment is closely related to talent management, as organizations are interested in attracting talented people who can give a competitive advantage for the organization. The use of technology and artificial intelligence in recruitment will increasingly enable the creation of profiles that help organizations attract the best candidates for vacancies. In this context, due

Style APA, Harvard, Vancouver, ISO itp.

Briciu, Arabela, Victor-Alexandru Briciu, Claudiu Vasile Cogean, and Ana-Maria Gulpe. "Online Marketing Strategies Used in the Promotion of Dietary Supplements in Romania." In Strategic Innovative Marketing and Tourism. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-51038-0_45.

Pełny tekst źródła

Streszczenie:

AbstractThe sale of dietary supplements in Romania has become increasingly important, competition is high and the online environment is an important channel for communication, promotion and sales. With the growth of online sales of dietary supplements, the increase in the number of users on social media platforms and mobile applications, there has been a significant increase in the number of companies that have chosen to promote their products online. Apart from that, there are other reasons for intensive online promotion: low cost, control and sorting of the target audience, analysis of the r

Style APA, Harvard, Vancouver, ISO itp.

Kontis, Alexios-Patapios, Sofoklis Skoultsos, and Dimitris Papayiannis. "Tourism Marketing Channels in Digital Evolution Era: Online Travel Agencies in Greek Tourism Industry." In Strategic Innovative Marketing and Tourism. Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-12453-3_149.

Pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Bogerts, Lisa, Wyn Brodersen, Maik Fielitz, and Pablo Jost. "8. Pictured hate." In Imagery of Hate Online. Open Book Publishers, 2025. https://doi.org/10.11647/obp.0447.08.

Pełny tekst źródła

Streszczenie:

Memes have become a propaganda weapon of far-right groups. While several studies highlight the strategic use of memes in far-right contexts, there is little empirical research on which groups these memes target, and how. As the visual stigmatisation of outgroups is a central means of communicating far-right worldviews, this study examines the visual propaganda of far-right and conspiratorial actors from a quantitative and qualitative perspective. To do this, we analysed memetic communication using computational and interpretive tools selected according to the visual discourse methodology. We c

Style APA, Harvard, Vancouver, ISO itp.

Mamalis, Spyridon, Irene Kamenidou, Aikaterini Karampatea, Elisavet Bouloumpasi, and Adriana Skendi. "Exploring Awareness of Greek Protected Geographical Indication Regional Wines and Their Terroir: The Case of the Prefecture of Drama Greece." In Strategic Innovative Marketing and Tourism. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-51038-0_6.

Pełny tekst źródła

Streszczenie:

AbstractThis research explores if wine consumers are aware of the wines of the Greek prefecture of Drama and, in particular, its wines with Protected Geographical Indication (PGI), and if they have previously experienced them. It also investigates where do consumers search online for wine information, and which of the 17 directly related to wine terroir attributes they seek information for. Lastly, it explores if the male and female wine consumers have the same level of awareness and experience with these PGI wines, and if they seek the same terroir elements on the online information channels.

Style APA, Harvard, Vancouver, ISO itp.

Li, Li-jun, Xiao-yuan Huang, Li-ping Yu, and Bo Xu. "Pricing Strategy of Mixed Traditional and Online Distribution Channels Based on Stackelberg Game." In Lecture Notes in Computer Science. Springer Berlin Heidelberg, 2005. http://dx.doi.org/10.1007/11600930_68.

Pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Cohen, Corine, and Alexis Chapman. "Social Media Strategy And Online Brand Reputation The Luxury Hospitality Case." In Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-10912-1_102.

Pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Theodoridis, Prokopis K. "The Changing Consumer Landscape in the Wake of COVID-19 in Greece: Trends, Insights and Implications." In Strategic Innovative Marketing and Tourism. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-51038-0_36.

Pełny tekst źródła

Streszczenie:

AbstractThis study investigates the impact of the COVID-19 pandemic on consumer behaviour in Greece, particularly focusing on changes in purchasing habits, affordability, and lifestyle. Through the analysis of 1603 digital questionnaires, the study identifies three distinct consumer clusters: Cautious High Flyers, Top Performers, and Cautious Low Performers, based on their pandemic era behaviour and preferences. The research reveals that the pandemic significantly altered shopping habits, with approximately 80% of respondents reporting changes. These changes included increased purchasing quant

Style APA, Harvard, Vancouver, ISO itp.

Yunita, Dessy, Mohamad Adam, Zakaria Wahab, Isni Andriana, and Welly Nailis. "Omni-channel strategy in the digital retail environment." In Management in Marketing Communications [Working Title]. IntechOpen, 2024. http://dx.doi.org/10.5772/intechopen.1005112.

Pełny tekst źródła

Streszczenie:

The evolution of technology has impacted how businesses structure their channels. Companies must adapt to integrated channels, both offline and online, to effectively connect with customers. This strategic approach, commonly referred to as the omni-channel for all the entire pages strategy, is particularly pertinent in the retail sector, where its implementation promises to revolutionize the customer experience. Multi-channel integration is a key characteristic of omni-channel retailing aimed at achieving consistency across various channels. Ultimately, the adoption of an omni-channel strategy

Style APA, Harvard, Vancouver, ISO itp.

Streszczenia konferencji na temat "Online channel strategy"

Shangguan, L. L., Y. F. He, Y. Q. Lan, and Z. W. Miao. "Service strategy under online B2C dual-channel competition." In 2017 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM). IEEE, 2017. http://dx.doi.org/10.1109/ieem.2017.8290287.

Pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Xu, Qian, Huiping Zheng, and Huaming Song. "Research on Channel Encroachment Strategy Considering Online Reviews." In MSIE 2023: 2023 5th International Conference on Management Science and Industrial Engineering. ACM, 2023. http://dx.doi.org/10.1145/3603955.3603984.

Pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Huo, Yunfu, Heng Duan, and Huipo Wang. "Research on the Online Channel Strategy of Traditional Manufacturers Based on Brand Equity." In 2017 International Conference on Applied Mathematics, Modeling and Simulation (AMMS 2017). Atlantis Press, 2017. http://dx.doi.org/10.2991/amms-17.2017.103.

Pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Liu, Yu, and Chunming Ren. "A Strategy of DNBR On-Line Monitoring and Protection in PWR." In 2016 24th International Conference on Nuclear Engineering. American Society of Mechanical Engineers, 2016. http://dx.doi.org/10.1115/icone24-60967.

Pełny tekst źródła

Streszczenie:

Based on the measured parameters, including core power distribution, system pressure, inlet coolant temperature and flow, departure from nucleate boiling ratio (DNBR) can be calculated on-line. This paper presents a strategy to develop the DNBR online monitoring and protection system for PWR nuclear power plant (NPP). The main functions are to provide core DNBR status to operator and to replace the delta-T protection in conventional PWR NPPs. The system structure consists of two different levels respectively for monitoring and protection. There are four cabinets in each level to insure the rel

Style APA, Harvard, Vancouver, ISO itp.

Huang, Geng-Qun, and Han-Xiong Huang. "Online Wall Thickness Control for Blow Molded Part Using Hybrid Optimization Method and Fuzzy Iterative Learning Control Algorithm." In ASME 2008 International Mechanical Engineering Congress and Exposition. ASMEDC, 2008. http://dx.doi.org/10.1115/imece2008-68292.

Pełny tekst źródła

Streszczenie:

An online wall thickness control strategy for the extrusion blow molded part was proposed in this work. A simulation-based optimization method combining with finite element, artificial neural network, and genetic algorithm was used to determine the initial die gap profile for a part with required thickness distribution. A multi-channel ultrasonic thickness measurement system was built up to get the in-mold wall thickness of the blow molded part. Then, a feedback closed-loop control system based on fuzzy iterative learning control algorithm was designed and implemented to control the wall thick

Style APA, Harvard, Vancouver, ISO itp.

Lei, Peng, Yaoyu Li, and John E. Seem. "MPPT and Integrated Diagnostics for Multi-String PV System With Multi-Input ESC." In ASME 2011 Dynamic Systems and Control Conference and Bath/ASME Symposium on Fluid Power and Motion Control. ASMEDC, 2011. http://dx.doi.org/10.1115/dscc2011-6002.

Pełny tekst źródła

Streszczenie:

Multi-string configuration is commonly seen in practical photovoltaic (PV) applications, to secure the Maximum Power Point (MPP) for each string, individual string is equipped with its own DC-DC converter for voltage regulation. This study presents an integrated framework that achieves dual purposes simultaneously: maximum power point tracking (MPPT) control and detection of the change in internal resistance. An multi-channel extremum seeking control (ESC) strategy is developed to maximize the power output of multi-string PV system by regulating the voltage input to the DC-DC converter, overal

Style APA, Harvard, Vancouver, ISO itp.

Mitrovic, Ksenija, Anja Jakšić, and Jelena Spajić. "The Role of AR Technology in the Era of Pandemic Marketing." In 27th International Scientific Conference Strategic Management and Decision Support Systems in Strategic Management. University of Novi Sad, Faculty of Economics in Subotica, 2022. http://dx.doi.org/10.46541/978-86-7233-406-7_225.

Pełny tekst źródła

Streszczenie:

The consequences of the global pandemic have accelerated the digital transformation and created a new business environment. Adapting to the circumstances, brands have shifted their communication and sales on the online channel. Despite the growth of online shopping, the inability to test products is known to be one of the main obstacles to choosing this channel. Limited access to stores during the pandemic has forced brands to choose alternative ways to display and test products. Creating business models based on virtual technologies is recognized as a chance to engage consumers in the era of

Style APA, Harvard, Vancouver, ISO itp.

Berhe, Asmeret. "CLIMATE SMART SOIL MANAGEMENT: A WIN-WIN STRATEGY FOR CLIMATE CHANGE MITIGATION AND ENSURING FOOD SECURITY." In GSA 2020 Connects Online. Geological Society of America, 2020. http://dx.doi.org/10.1130/abs/2020am-350971.

Pełny tekst źródła

Style APA, Harvard, Vancouver, ISO itp.

Hu, Jinfei, Zheng Chen, Mingxing Yuan, and Bin Yao. "Adaptive Robust Control of a 7-DoFs Teleoperation Robot System With Payload Variations and Disturbances." In ASME 2018 Dynamic Systems and Control Conference. American Society of Mechanical Engineers, 2018. http://dx.doi.org/10.1115/dscc2018-9168.

Pełny tekst źródła

Streszczenie:

To perform complicated tasks in the unstructured environment, teleoperation robot systems integrating human operators in the control loop have been investigated by researchers recently. Currently, most of the existing researches on the teleoperation robot systems focus on stability-guaranteed issues in the presence of time delays existing in the communication channel between the master and slave site. However, the high accurate performance-oriented motion tracking in the slave site is still a challenging issue due to the following facts: with the coupling dynamics existing in the joints, the d

Style APA, Harvard, Vancouver, ISO itp.

Prakash Kushvah, Jai, and Gerhard Rinkenauer. "Does Acoustic Feedback Increase the Accuracy of Weight and Force Perception during Fine Motor Activities?" In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001596.

Pełny tekst źródła

Streszczenie:

It is known from basic research that fine motor activities linked to object handling such as grasping and lifting are almost automatised and highly adapted to the properties of manipulated objects. Object surface properties influence the grip-lift force coupling at object-digit-surface and the object weight perception. Such force-coupling relies on visual and somatosensory processes along with the internal models. Limited or affected somatosensory mechanism could lead to disturbed force efforts and deterioration in object weight perception. Present study was aimed to evaluate the strategy to s

Style APA, Harvard, Vancouver, ISO itp.

Raporty organizacyjne na temat "Online channel strategy"

López, Diana, Amai Tran, and Stephanie Dawson. D11.1 REPO4EU Impact Master Plan. REPO4EU, 2023. http://dx.doi.org/10.58647/repo4eu.202300d11.1.

Pełny tekst źródła

Streszczenie:

This document outlines REPO4EU’s overall Dissemination and Communication strategies, providing specific action plans to reach a critical mass. It also contains the compilation of all early stage promotional actions, brand elements designed and released to execute the outreach plans, including: the project’s identity system and brand templates, online channels and future publications within the project’s overarching Open Science strategy.

Style APA, Harvard, Vancouver, ISO itp.

Reeve, Sophie, Alice Mutimer, Susanna Cartmell, and Olivia Frost. Investing in Social Media Pays Big Dividends. APRA, Future Agricultures Consortium, 2022. http://dx.doi.org/10.19088/apra.2022.026.

Pełny tekst źródła

Streszczenie:

Over the past six years, the use of social media, including Twitter, Facebook and WhatsApp, has been a vital part of APRA’s Communications Strategy in raising awareness of the programme’s activities and outputs. Since 2016, APRA’s social media profile has been embedded within the Future Agricultures Consortium’s (FAC) well-established online channels – including Facebook and Twitter – with the view to increase FAC’s followings and enhance APRA’s visibility. The Impact, Communication and Engagement team has been responsible for developing APRA’s Digital Strategy and tracking the impact of socia

Style APA, Harvard, Vancouver, ISO itp.

Santoro, Fabrizio, Razan Amine, and Tanele Magongo. Mandating Digital Tax Tools as a Response to Covid: Evidence from Eswatini. Institute of Development Studies, 2022. http://dx.doi.org/10.19088/ictd.2022.006.

Pełny tekst źródła

Streszczenie:

Many tax authorities changed the mode of interacting with taxpayers from physical to online as a response to the Covid-19 pandemic, to diminish the spread of the virus. Eswatini, the country under study, mandated the use of online tax filing through the e-Tax system for all income tax payers, coupled with a zero-cash-handling policy for tax payment. By means of a difference-in-difference (DID) strategy, reinforced by a propensity score matching (PSM), this paper offers an impact evaluation of the mandate on taxpayer filing and payment behaviour. We present three sets of results. First, we desc

Style APA, Harvard, Vancouver, ISO itp.

Kantar. Testing the impact of overt and covert ordering interventions on sustainable consumption choices: a randomised controlled trial. Food Standards Agency, 2023. http://dx.doi.org/10.46756/sci.fsa.gtc137.

Pełny tekst źródła

Streszczenie:

The production, transportation, storage, and waste of food products have a significant impact on the environment. The UK government’s National Food Strategy (Dimbleby, 2021), an independent review of England’s entire food system, recommends that multiple interventions are required for healthy and sustainable diets to create a long-term shift in our food culture. Online supermarkets constitute an increasingly large share of grocery shopping, 12.6% of grocery sales were made online in March 2022 compared with just 8.0% three years ago (McKevitt, 2022). Therefore, it is important to understand ho

Style APA, Harvard, Vancouver, ISO itp.

Keefer, Philip, Benjamin Roseth, and Julieth Santamaria. General Skills Training for Public Employees Experimental: Evidence on Cybersecurity Training in Argentina. Inter-American Development Bank, 2024. http://dx.doi.org/10.18235/0013202.

Pełny tekst źródła

Streszczenie:

Cyberattacks have risen to become one of the most critical global risks. Despite increasing investments to combat cyberattacks, there remains a significant, often unnoticed vulnerability: employees. Previous literature reveals that over two-thirds of cyberattacks within organizations result from employee negligence. While strengthening cybersecurity through employee training is essential, traditional methods often fall short. In this study, we tested different approaches to reduce risk exposure to phishing, one of the most common types of cyberattacks, focusing on a sector and context unaddres

Style APA, Harvard, Vancouver, ISO itp.

David, Raluca. Advancing gender equality and closing the gender digital gap: Three principles to support behavioural change policy and intervention. Digital Pathways at Oxford, 2022. http://dx.doi.org/10.35489/bsg-dp-wp_2022/02.

Pełny tekst źródła

Streszczenie:

Worldwide, interventions and policies to improve gender equality or close gender gaps often struggle to reach their targets. For example, women lag considerably behind in use of even simple digital technologies such as mobile phones or the internet. In 2020, the gap in mobile internet use in low- and middle-income countries was at 15%, while in South Asian and Sub-Saharan African countries, it remained as high as 36% and 37% respectively (GSMA, 2021). Use of the internet for more complex activities shows an even wider gap. In Cairo, in 2018, only 21% of female internet users gained economicall

Style APA, Harvard, Vancouver, ISO itp.

Bergsen, Pepijn, Carolina Caeiro, Harriet Moynihan, Marianne Schneider-Petsinger, and Isabella Wilkinson. Digital trade and digital technical standards. Royal Institute of International Affairs, 2022. http://dx.doi.org/10.55317/9781784135133.

Pełny tekst źródła

Streszczenie:

There is increasing impetus for stronger cooperation between the US, EU and UK on digital technology governance. Drivers of this trend include the economic incentives arising from opportunities for digital trade; the ambition for digital technology governance to be underpinned by shared values, including support for a democratic, open and global internet; and the need to respond to geopolitical competition, especially from China. Two specific areas of governance in which there is concrete potential to collaborate, and in which policymakers have indicated significant ambitions to do so, are dig

Style APA, Harvard, Vancouver, ISO itp.

Potts, Tavis, and Rebecca Ford. Leading from the front? Increasing Community Participation in a Just Transition to Net Zero in the North-East of Scotland. Scottish Universities Insight Institute, 2022. http://dx.doi.org/10.57064/2164/19722.

Pełny tekst źródła

Streszczenie:

n line with Scottish Net Zero targets and the national strategy for a Just Transition, the Northeast of Scotland is transforming towards a low carbon future with a number of high-profile industry and policy initiatives. With the region home to global energy companies and historical high levels of energy sector employment, the narrative on transition is predominantly framed within an industrial and technological context, including narratives on new opportunities in green jobs, green industrial development, technical innovation and new infrastructure to support energy transition. As the energy l

Style APA, Harvard, Vancouver, ISO itp.

Siar, Sheila, and Pauline Joy Lorenzo. Implementing Crisis and Risk Communication in a Pandemic: Insights from LGUs' COVID-19 Experience. Philippine Institute for Development Studies, 2022. https://doi.org/10.62986/dp2022.32.

Pełny tekst źródła

Streszczenie:

Local government units (LGUs) are at the forefront of the Philippine government’s COVID-19 pandemic response. One of their most important functions is crisis and risk communication to ease public fear, mitigate the damage caused by the pandemic, and promote the adoption of health and safety protocols to control the spread of COVID-19. However, only a few studies on local governments’ COVID-19 experience are present, and an in-depth study of the crisis and risk communication of Philippine LGUs has not been done yet. To fill this gap, this study investigated the communication strategies used by

Style APA, Harvard, Vancouver, ISO itp.

Albert, Jose Ramon, Ronald Mendoza, Deanne Lorraine Cabalfin, Mohammad Mahmoud, and Mika Muñoz. A Process Evaluation of the Philippine Alternative Learning System. Philippine Institute for Development Studies, 2024. https://doi.org/10.62986/dp2024.31.

Pełny tekst źródła

Streszczenie:

This study presents a comprehensive process evaluation of the Department of Education's Alternative Learning System (ALS) in the Philippines, examining its effectiveness in providing second-chance education opportunities for out-of-school youth and adults (OSYAs). While the ALS plays a vital role in the Philippine education system, systematic evidence on its implementation effectiveness, operational processes, and institutional capabilities has been limited thus far. The study employs a mixed-methods approach, combining quantitative analysis of administrative data with key informant interviews

Style APA, Harvard, Vancouver, ISO itp.

Oferujemy zniżki na wszystkie plany premium dla autorów, których prace zostały uwzględnione w tematycznych zestawieniach literatury. Skontaktuj się z nami, aby uzyskać unikalny kod promocyjny!