Academic literature on the topic 'Adbusters'
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Journal articles on the topic "Adbusters"
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Mkhitaryan, Karine. "The Use of Advertisements and Adbusters in the Course of Business English." Armenian Folia Anglistika 6, no. 1-2 (7) (October 15, 2010): 125–29. http://dx.doi.org/10.46991/afa/2010.6.1-2.125.
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The use of ads and adbusters is a most effective tool in the Business English teaching since it supposes the ability to analyze linguistic and inter-cultural situations which is a necessary precondition for creating ads and adbusters in the given language. It is noteworthy, that the efficiency of a foreign language teaching is first and foremost ensured in case inter-disciplinary relations have been considered, i.e. the ones that exist between the given foreign language and the professional field the student is engaged in. Future specialists of business should be competent in linguostylistic and psychological peculiarities of ads and adbusters. From the methodological perspective they should also be able to create ads, adbusters and resumes using various communicative methods and forms.
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Daubs, Michael S., and Jeffrey Wimmer. "Forgetting History: Mediated Reflections on Occupy Wall Street." Media and Communication 5, no. 3 (September 22, 2017): 49–58. http://dx.doi.org/10.17645/mac.v5i3.979.
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This study examines how Occupy Wall Street (OWS) protestors’ practices and stated understanding of media act on social perceptions of networked media. It stems from a discursive content analysis of online commentary from OWS protestors and supporters, using different sources from the first Adbusters blog in July 2011 until May 2012. We demonstrate how the belief in the myth of an egalitarian Internet was incorporated into the offline structure of OWS and led OWS participants to adopt rhetoric that distances the movement from past protest actions by stating the movement was “like the Internet”.
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Couto de Azevedo de Oliveira, Renata, and Luís Alexandre Grubits de Paula Pessôa. "Absolut spoof: subvertendo a publicidade da marca Absolut." Revista Pensamento Contemporâneo em Administração 8, no. 2 (June 30, 2014): 1. http://dx.doi.org/10.12712/rpca.v8i2.311.
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O objetivo do presente estudo é investigar como as paródias publicitárias (ou spoof ads) da marca Absolut Vodca veiculados no site da AdBusters Media Foundation, que possui destaque dentre os movimentos de resistência classificados como culture jamming, refletem as características e críticas apontadas na literatura sobre tal movimento. Trata-se de uma pesquisa exploratória com base em um estudo de caso dos spoof ads da marca Absolut. Os resultados apontam que muitas das características do movimento de culture jamming estão presentes no corpus analisado. Conclui-se, portanto, que os spoofs são elementos representativos do movimento jammer de resistência previamente mencionado.
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Rocha, Simone, and Vanessa Silva. "DO CONSUMO AO ESTRANHAMENTO: Identidade e resistência cultural instauradas na tensão entre anúncios de publicidade e de antipublicidade sobre o corpo feminino." Revista Contracampo, no. 20 (November 5, 2009): 49. http://dx.doi.org/10.22409/contracampo.v0i20.14.
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O objetivo deste artigo consiste em investigar o consumo tanto como um conjunto de relações comerciais, quanto como uma prática que se funda no campo da cultura e que contribui no processo de formação identitária dos sujeitos. Apoiamos-nos no marco teórico-metodológico do circuito da cultura e na concepção Foulcoutiana de formações discursivas. Empiricamente, propomos analisar, de um lado, um anúncio da grife Calvin Klein, buscando evidenciar, em que medida o corpo feminino enfocado nesse anúncio se constitui enquanto um objeto de consumo. E, por outro lado, uma antipublicidade produzida pela ONG canadense Adbusters, como forma de demonstrar em que medida esse corpo que se oferece ao consumo não é uno, mas se constitui como um terreno de conflitos, negociações e (re)significações, oferecendo diferentes modelos identitários e possibilidades de apropriações.
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Barber, John F. "Design Anarchy by Kalle Lasn. Adbusters Media Foundation, Vancouver, British Columbia, 2006. 416 pp., 420 illus. Cloth. ISBN: 0-9746800-9-5." Leonardo 41, no. 2 (April 2008): 193–94. http://dx.doi.org/10.1162/leon.2008.41.2.193.
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Ilie, Oana-Antonia. "The Visual Message. Directions of Evolution in Image Advertising." International conference KNOWLEDGE-BASED ORGANIZATION 24, no. 2 (June 1, 2018): 294–99. http://dx.doi.org/10.1515/kbo-2018-0105.
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Abstract The advertising image has become a part of our daily life; it is the main method of marketing in society, which encourages and finally, persuades people to purchase goods and services. A picture is worth a thousand words, and the visual image has gained supremacy over all other communication means. Advertising contributes to the development of the economy by increasing demand and by sustaining economic activities. It determines people to consume more and thereby improves their standard of living. The brand images are capable of instantly catching consumers’ attention and are the influential devices that make people aware of the quality of a product. As a resistance movement, the adbusters assumed the mission to reveal the true face of the advertising message, and thus express disapproval of those who hunt their potential buyers so aggressively. Advertising experts are competing every year in improving institutions’ image strategies, making them more and more innovative and creative in order to sell their products and services and succeed in their field. Recent statistics confirm that the new marketing trend is all about the visual message. It’s importance is predicted to grow in the following years: an estimated 84% of communications are estimated to be visual by 2018
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Michaels, Walter Benn. "Dude, Where's My Job?" PMLA/Publications of the Modern Language Association of America 127, no. 4 (October 2012): 1006–9. http://dx.doi.org/10.1632/pmla.2012.127.4.1006.
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The question of what occupy wall street wants has been a hard one to answer—despite or because of Adbuster's founding call for “one” “simple” and “uncomplicated” “demand.” This is partly because the Adbuster candidate, “Democracy without Corporatocracy,” was a little vague and partly because the many specific demands that followed it—from reinstating Glass-Steagall to reforming campaign finance to establishing an “Office of the Citizen”—didn't really capture the radical spirit of the movement. What emerged as most characteristic of OWS was something like a critique of the very idea of demands: we refuse to make any because we refuse to acknowledge that anyone has the authority to accede to them, or we will make only demands that cannot be met. But this strategy, not unlike the mechanism of occupation itself, has obvious limitations: going someplace just because you're not supposed to be there and asking for something only as long as you can't possibly get it doesn't look like a recipe for changing the world.
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Putri, Leonardia Acynthia. "Culture Jamming Versus Popular Culture." Jurnal ILMU KOMUNIKASI 8, no. 1 (November 27, 2013). http://dx.doi.org/10.24002/jik.v8i1.179.
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Abstract: This literature study researched Adbusters, the anti-commercial organization, and described the organization’s activities and media usage, mainly in the period of 2007-2010, which critized the populer culture. Adbusters is an organization which performs “Culture Jammingâ€; a rebellious act reacting towards commercialism domination in many aspects including popular culture. Compared to other similar organizations, Adbusters has been executing more various activisms using several media which other organizations do not use. This study used the Adbusters’ official website and blogs as main data sources. The data of Adbusters’ activities and media usage were categorized and analyzed, thus the tendency of its development can be described. This study also analyzed Adbusters’ activity using Media Hegemony Theory and Political Economy Media Theory. The media has been dominated by a certain group that owns politic and economic power, so the information flow has been dominated by them. Media and its contents have been commercialized, thus capitalism and commercialism have been considered as a common system that should run the world. Adbusters has been trying to stop the domination and change the society’s way of thinking into a more critical way of thinking. Abstrak: Studi literatur ini meneliti tentang Adbusters, sebuah organisasi anti komersial, dengan mendeskripsikan aktivitas serta penggunaan media organisasi tersebut dari tahun 2007-2010 dalam mengkritisi budaya populer. Adbusters adalah organisasi yang melakukan Culture Jamming, aksi perlawanan terhadap dominasi komersialisme di segala aspek termasuk popular culture. Dibandingkan dengan organisasi lain yang serupa, aktivitas Adbusters lebih bervariasi dan menggunakan media-media yang tidak biasa digunakan organisasi lain. Penelitian ini menggunakan situs online resmi Adbusters sebagai sumber data utama. Data mengenai aktivitas dan penggunaan media Adbusters dikategorisasi dan dianalisis sehingga kecenderungan perkembangan organisasi ini dapat dideskripsikan. Penelitian ini juga menganalisis kegiatan Adbusters menggunakan Teori Hegemoni Media dan Teori Media Ekonomi Politik. Media telah didominasi oleh kelompok tertentu yang memiliki kekuasaan ekonomi serta politik, sehingga alur informasi juga didominasi kelompok tersebut. Media dan kontennya telah menjadi produk komersial, sehingga kapitalisme dan komersialisme itu sendiri dianggap sebagai sistem yang memang sudah seharusnya dijalankan di dunia. Adbusters berusaha menghentikan dominasi tersebut dan mengubah cara pikir masyarakat menjadi lebih kritis.
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Chassonnery-Zaïgouche, Cléo. "Kalle Lasn et Adbusters, Meme wars, the creative destruction of neoclassical economics, Penguin, 400 pages, 2012." Développement durable et territoires, Vol. 4, n°2 (May 8, 2013). http://dx.doi.org/10.4000/developpementdurable.9850.
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Tseronis, Assimakis, and Charles Forceville. "Arguing Against Corporate Claims Visually and Multimodally: The Genre of Subvertisements." Multimodal Communication 6, no. 2 (November 27, 2017). http://dx.doi.org/10.1515/mc-2017-0008.
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AbstractIn this paper, we describe the conditions under which the manipulation of the verbal and the visual elements or of the visual elements alone in the genre of subvertisements can be considered as an act of objecting or rebutting in an implicit argumentative discussion. We thus consider the cognitive and pragmatic aspects of communication while paying serious attention to the interaction of semiotic modes in order to analyse a number of images produced by anti-consumerist groups such as Adbusters. We identify four different ways in which image-text relations or the visuals alone can cue an incongruity between the message of the original ad and the message of the subvertisement in such a way that the latter functions as an objection or rebuttal of the claim advanced by the original advertisement.
Dissertations / Theses on the topic "Adbusters"
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Hägglund, Johan. "Adbusters eller adbusting : Rörelse eller metod." Thesis, Linköping University, Department of Social and Welfare Studies, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-8041.
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<p>Vi möts ständigt av tusentals bilder och budskap när vi rör oss i det offentliga. Då och då rubbas dessa budskap och</p><p>vi tvingas ta ställning till vad det faktiskt är vi tittar på. Adbusters.se, en svensk rörelse med rötter i USA och Kanada, tar reklam och etablerade symboler och gör om dem. Tanken är att ett ifrågasättande av reklamen blir ett ifrågasättande av reklamens plats i det offentliga rummet. Med hjälp av en socialkonstruktionsteoretisk utgångspunkt, där tanken förenklat är att vi skapar vår värld på samma gång som vi lever i den, och ideologi som metodverktyg tar jag mig an Adbusters.se, adbusting och reklamen.</p><p>Inledningsvis kommer Adbusters själva att granskas, de manifest rörelsen tar utgångspunkt i parallelläses och jämförs. Detta manifest ställs sedan i konstrats till bilder som kan ses som på ett eller annat sätt falla under rubriken adbust. Här kommer såväl bilder från rörelsen själv som reklambilder att användas. De frågor jag vill ska genomsyra texten är: Hur förhåller sig Adbusters till det offentliga? Hur förhåller sig reklam till Adbusters? Hur förhåller sig Adbusters till en reklam som tar tillvara Adbusters verktyg? Är Adbusters ett effektivt medel mot reklamen i det offentliga rummet?</p><p>Adbusting framträder vid en närmare granskning ha några olika aspekter. Dels är det de aktioner som ligger rörelsen närmast. Aktioner där reklamaffischer tas ner eller byts ut mot andra budskap. Vidare finns det aktioner som rör sig från rörelsens grundläggande ideal och mer tar formen av reklam. Det ska sägas också att reklam i den här bemärkelsen inte nödvändigtvis handlar om att sälja en produkt, utan det kan handla om reklam för vissa idéer såsom miljömedvetenhet, anti-sexism etc. Den tredje och sista aspekten av adbust i det offentliga är när företag använder sig av adbusting för att utveckla sin egen reklam.</p>
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Rudinski, Sanja. "Consumer Perception of Brand Personalization : Adbusters as Anti-Brand." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-10149.
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Thesis purpose: The thesis purpose is to examine the interrelationship of consumer and brand relation. The main objective is to research how consumers’ perception of brand personalization before and after seeing Adbusters subvertisement ads influences their relation to brands. Methodology: The thesis has deductive quantitative research approach, since it starts from theory to gain more understanding of the research area. The data is collected through an online questionnaire. Theoretical perspective: This study is based upon the general brand and branding definitions, with focus on brand personality, consumer perception and findings within the study of Adbusters. Empirical data: The study is investigated quantitatively. An online questionnaire was used to gather the empirical data. Conclusion: This study provides a broad overview about consumer perception of brand personalized commercial ads and what is their relation to brands after seeing Adbusters subvertisement ads. The research contributes to brand personalization theory and Adbusters studies and demonstrates that Adbusters influence on brand personalization depends on how strong the consumer-brand relationship is. However, it is also shown that consumers are inconsistent in their perception of brand personas and that relation to brands is highly brand-specific.
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OLIVEIRA, RENATA COUTO DE AZEVEDO DE. "RESISTANCE, JAMMING AND SUBVERTISING: AN ANALYSIS OF THE ADBUSTERS MEDIA FOUNDATION S SPOOF ADS." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2013. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=27260@1.
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PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO<br>COORDENAÇÃO DE APERFEIÇOAMENTO DO PESSOAL DE ENSINO SUPERIOR<br>PROGRAMA DE SUPORTE À PÓS-GRADUAÇÃO DE INSTS. DE ENSINO<br>O culture jamming é um movimento de proliferação artística de mensagens,
um processo retórico de intervenção e invenção que desafia a habilidade do
discurso corporativo de fazer sentido de forma previsível. A organização
canadense AdBusters Media Foundation é considerada um ícone do movimento e
tem como objetivo declarado o redirecionamento do fluxo de informação, da
forma como as corporações exercem o poder e da maneira como o significado é
produzido em nossa sociedade. Tendo em vista a importância dos estudos de
anticonsumo e resistência ao consumo nos campos do Marketing e do
comportamento do consumidor, o objetivo do presente trabalho é analisar, em
uma perspectiva exploratória, a configuração do discurso dos spoof ads (paródias
de anúncios publicitários) veiculados no site do AdBusters Media Foundation,
bem como verificar se tal discurso reflete os valores e objetivos da
organização jammer. Para tal, analisou-se um corpus composto por 119 spoof ads,
utilizando-se o método de análise do conteúdo. Os resultados do trabalho indicam
que os spoof ads se configuram como uma estratégia jammer na luta pela proteção
da transparência democrática e da liberdade de expressão, contra a poluição da
mente por mensagens comerciais pró-consumistas ligadas diretamente às
catástrofes sociais, ambientais, financeiras e éticas que se apresentam
cotidianamente. Desse modo, os spoofs refletem diretamente os valores e
objetivos declarados da AdBusters Media Foundation, bem como corroboram
indiretamente as críticas feitas por diversos autores à eficácia de tal estratégia.<br>Culture jamming is movement focused on the artistic proliferation of
messages, a rhetorical process of intervention and invention that defies the ability
of corporate speech to make sense in a predictable way. The Canadian
organization Adbusters Media Foundation is considered an icon of the movement
and has as its stated objective the redirection of the flow of information, the way
corporations wield power, and the way meaning is produced in our society. Given
the importance of studying anticonsumption and resistance to consumption in the
fields of Marketing and consumer behavior, the aim of this work is to analyze in
an exploratory perspective, the configuration of the discourse of spoof ads
(parodies of advertisements) served on the website of Adbusters Media
Foundation, as well as verify if such discourse reflects the values and goals of the
jammer organization. To do this, we analyzed a corpus comprising 119 spoof ads,
employing the method of content analysis. The results indicate that the spoof ads
are configured as a jammer strategy in the fight for the protection of democratic
transparency and freedom of expression, against pollution of mind by commercial
pro-consumerist messages directly linked to social, environmental, financial and
ethical catastrophes that present themselves daily. Thus, the spoofs directly reflect
the values and stated goals of the Adbusters Media Foundation, as well as
indirectly corroborate the criticisms made by various authors to the effectiveness
of such a strategy.
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Sava, Kristina. "Grafiska designers roll i överkonsumtion – En fallstudie på hur Adbusters försöker att minska överkonsumtionen genom reklam, och hur grafiska designers kan ta lärdom av deras kritik." Thesis, Malmö högskola, Fakulteten för kultur och samhälle (KS), 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-21092.
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The aim of this study is to examine how areas such as advertising, graphic design and overconsumption are related to each other. The advertising we see today mostly expresses and glamorizes a lifestyle based on over-consuming. Consumption critical advertising about the consequences of this lifestyle is not really exposed in today's media. The consumption critical magazine Adbusters was chosen for that reason. The method used is semiotic photo analysis of two consumption critical ads from Adbusters. This method was chosen to bring insight to how Adbusters communicates and what the meaning is behind their messages.The critique that Adbusters expresses is analyzed and discussed so that other graphic designers can learn from that to make more responsible choices when designing ads.No concrete suggestion on how graphic designers can take more responsibility was concluded through this study. However, different ideas are suggested for further research.The study resulted in that the graphic designer has an important role in the process of growing the country’s economy when marketing products. By doing that, the standard of living is increased for example. Though, the line between increasing living standards, and the exaggeration of the over-consuming lifestyle in advertising, is quite thin and should be carefully taken in to consideration when working with and designing ads.
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Wettergren, Åsa. "Moving and Jamming : Implications for Social Movement Theory." Doctoral thesis, Karlstad University, Division for Social Sciences, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-1417.
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<p>The present compiled dissertation explores culture jamming as a social movement in late capitalist information society. Culture jamming embraces groups and individuals practicing symbolic protest against the expansion and domination of large corporations and the logic of the market into public and private life. The central aim is to understand the meaning of culture jamming; its “model” of collective identification, and its protest and mobilizing strategies. International social movement research mostly focuses upon well established movements that are traditionally organized and directed against conventional political institutions. Studying culture jamming as a social movement therefore entails implications for social movement theory and research. For instance, concepts must be adjusted to cover emerging “individualized” forms of collective action and the effects of cyberspace on collective identification. Furthermore, attention is directed to emotions in culture jamming. It is thereby also argued that social movement research generally may have a lot to gain from incorporating emotion theory.</p><p>Data consists of texts and visuals from the organization Adbusters Media Foundation, and seven interviews with culture jammers. The groups represented in the interviews are Institute for Applied Autonomy, Reverend Billy’s Church of Stop Shopping, New York Surveillance Camera Players, Bureau of Inverse Technology, Rtmark, and the French Casseurs de Pub. The method of analysis is “abductive” qualitative text analysis inspired by hermeneutic qualitative analysis and the epistemological and ontological foundations of discourse theory and post-structuralism.</p><p>Analysis is carried out in five separate studies presented in text I-IV (previously published) and in chapter eight. Text I maps the Adbusters Media Foundation (AMF) along the lines of narrative, organization, ends, means, and strategy. Text II offers an analysis of the various nodal points in the AMF discourse and discusses the tensions inherent to the AMF effort to “hegemonize” the meaning of culture jamming. Text III offers an analysis of culture jamming as political activism from the thematic perspective of culture, place and identity, based on four of the interviews. In text IV the AMF visuals are analyzed from the perspective of emotions and social movement mobilization. Chapter eight brings together the seven interviews and the AMF material into an analysis of emotions in culture jamming.</p>
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Haylock, Bradley John, and brad@newethic org. "The Front Line is Everywhere: For a Critique of Radical Commodities." RMIT University. Global Studies, Social Science and Planning, 2007. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080213.095326.
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This dissertation addresses the phenomenon of 'radical commodities'-commercial products which advance an oppositional politics. Examples of such include the products of Rage Against The Machine, a 'revolutionary' rock band; Michael Moore, a best-selling author and award-winning documentary filmmaker; Naomi Klein, a journalist and author of the international bestseller No Logo; The Body Shop, a multinational manufacturer and retailer of 'natural' cosmetics and toiletries; Freitag, a company which manufactures bags, wallets and other fashionable accessories from recycled materials, and; the Adbusters Media Foundation, publisher of Adbusters magazine and producer of Blackspot shoes. Radical commodities are fundamentally paradoxical objects whose apparent ethic would appear to be at odds with the fact that they are commodities. This dissertation asks: can a commodity-object legitimately serve as a vehicle for social and political critique? It is reasoned that the problem of radical commodities is principally structural. Marx's seminal writings on the commodity accordingly represent the logical point of departure. The Marxian analysis illuminates not only the commodity-structure, but also the political problematic which emerges from that structure-for Marx, the commodity is a mechanism of exploitation. From an orthodox Marxist perspective, the idea of a radical commodity would therefore be most contradictory, or indeed impossible. It is argued, however, that the Marxian analysis is inconclusive. This dissertation traces a genealogy of analyses of the commodity, which variously advance or diverge from the orthodox Marxist position. From a perspective of the consumption of commodity-objects, the radical commodity would appear to be possible. Yet, the relationship between the commodity-structure and the capitalist ideology runs deep. The question of the radical commodity is therefore markedly more complex than it might initially appear. With regard to the ideological consequence of the commodity-structure, however, certain streams of post-Marxist analysis are themselves problematic, for they ultimately short-circuit historical critique and destabilise the very possibility of politics. In contrast, this dissertation seeks to reaffirm a place for politics and, in so doing, to establish the theoretical possibility of radical commodities. To contend that the idea of a radical commodity is not fundamentally contradictory, however, says nothing of the political potency of such objects. These are undoubtedly complex objects, whose peculiarities cannot be ascertained by abstract theorisation alone. For this reason, this dissertation also employs empirical analyses of a number of radical commodities. In sum, it is argued that the sphere of commodities should be admitted as a possible site for the expression or implementation of a radical politics, and thus that radical commodities should be understood as a legitimate vehicle for social and political critique, but that such objects are by no means free from contradiction, and that the political efficacy of these products is anything but guaranteed.
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Binay, Ayse Burns Neal. "Investigating the anti-consumerism movenent in North America the case of adbusters /." 2005. http://repositories.lib.utexas.edu/bitstream/handle/2152/1824/binaya18966.pdf.
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Binay, Ayse. "Investigating the anti-consumerism movenent in North America: the case of adbusters." Thesis, 2005. http://hdl.handle.net/2152/1824.
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Landry, Normand. "Le front social de la communication : Adbusters et la contestation de l'économie politique de la communication canadienne." Thèse, 2006. http://hdl.handle.net/1866/17425.
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Stasko, Carly. "A Pedagogy of Holistic Media Literacy: Reflections on Culture Jamming as Transformative Learning and Healing." Thesis, 2009. http://hdl.handle.net/1807/18109.
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This qualitative study uses narrative inquiry (Connelly & Clandinin, 1988, 1990, 2001) and self-study to investigate ways to further understand and facilitate the integration of holistic philosophies of education with media literacy pedagogies. As founder and director of the Youth Media Literacy Project and a self-titled Imagitator (one who agitates imagination), I have spent over 10 years teaching media literacy in various high schools, universities, and community centres across North America. This study will focus on my own personal practical knowledge (Connelly & Clandinin, 1982) as a culture jammer, educator and cancer survivor to illustrate my original vision of a ‘holistic media literacy pedagogy’. This research reflects on the emergence and impact of holistic media literacy in my personal and professional life and also draws from relevant interdisciplinary literature to challenge and synthesize current insights and theories of media literacy, holistic education and culture jamming.
Books on the topic "Adbusters"
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Ümit Kıvanç'a cevap: Birikim dergisinin yayınlamayı reddettiği makalenin öyküsü. İstanbul, 2005.
Find full textBook chapters on the topic "Adbusters"
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"Mobilization and the moral shock: Adbusters Media Foundation." In Emotions and Social Movements, 109–28. Routledge, 2007. http://dx.doi.org/10.4324/9780203013526-10.
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"A Proposal for Grounded Cultural Activism: Communication Strategies, Adbusters and Social Change." In Cultural Activism, 137–55. Brill | Rodopi, 2011. http://dx.doi.org/10.1163/9789042029828_008.
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"Adbusts, Kunst und Kommunikation." In Adbusting, 6–31. transcript-Verlag, 2016. http://dx.doi.org/10.14361/9783839434475-001.
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