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Relevant bibliographies by topics / Brand name products

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Academic literature on the topic 'Brand name products'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 July 2025

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Journal articles on the topic "Brand name products"

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Radder, Laetitia, and Wei Huang. "High‐involvement and low‐involvement products." Journal of Fashion Marketing and Management: An International Journal 12, no. 2 (2008): 232–43. http://dx.doi.org/10.1108/13612020810874908.

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PurposeKnowledge of brand awareness and its role is important for the design of an organisation's marketing strategies. This study aims to determine the brand awareness of high‐ and low‐involvement products among Black and non‐Black students enrolled at a South African university.Design/methodology/approachA self‐administered survey was completed by a convenience sample of 300 students of the Nelson Mandela Metropolitan University in Port Elizabeth, South Africa. The focal high‐involvement product was sportswear clothing and the low‐involvement product, coffee.FindingsThe results indicated a h

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Xie, Tao, Jianguo Du, Kofi Baah Boamah, Lingyan Xu, and Mingyue Ma. "The Internal and External Factors of Environmental Destructive Behavior in the Supply Chain: New Evidence from the Perspective of Brand-Name Products." Sustainability 15, no. 5 (2023): 4605. http://dx.doi.org/10.3390/su15054605.

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Frequent environmental incidents in the supply chains of brand-name products have dire consequences on the ecological environment and in terms of social development. There have been few considerations of supply chains and enterprise characteristics included in previous research. This paper focuses on the supply chains of brand-name products, and systematically identifies principal factors that influence environmentally destructive behaviors in the supply chain of brand-name products from internal and external viewpoints of the supply chain. Considering the characteristics of the polluting indu

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Heiman, Amir, and Eliezer E. Goldschmidt. "Testing the Potential Benefits of Brands in Horticultural Products: The Case of Oranges." HortTechnology 14, no. 1 (2004): 136–40. http://dx.doi.org/10.21273/horttech.14.1.0136.

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The share of brand-name fruit and vegetables is much lower than that for general foods or processed industrial foods. The paper analyzes consumers' choice between generic and brand-name products and shows that consumers' preferences for horticultural brands increase with their appreciation of quality and with a low quality of the generic products, and that brand preferences are affected by socio-economic variables. The theoretical findings are supported by an orange (Citrus sinensis) consumer survey held in the UK and Israel. We found that in both countries consumers assign a relatively low va

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Negishi, Kanako. "Exploring Brand Naming Tendency of Rice in Japan." International Journal of Innovation and Economic Development 8, no. 6 (2023): 41–49. http://dx.doi.org/10.18775/ijied.1849-7551-7020.2015.86.2004.

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In Japan, the declining birth rate, aging population, and shrinking domestic market pose challenges for local economies, especially the agricultural economy. Therefore, branding is essential for agricultural and industrial products to remain sustainable in local areas. This study focuses on the brand name, an element that forms a brand. As previous studies have not sufficiently examined the brand names of Japanese agricultural products, this study examines Japanese staple food, rice. Three hundred and fourteen brand names were surveyed to determine whether they are suggestive or nonsuggestive

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Okafor, Aloy, and Olusoji George. "Theorising the Concept of Product Branding: A Qualitative Approach to the History of Branding; the Case of the Nigerian Milk Industry." International Journal of Marketing Studies 8, no. 2 (2016): 84. http://dx.doi.org/10.5539/ijms.v8n2p84.

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<p>Product Branding is the process of inculcating unique values to a product in order to differentiate it from competing products. Components that differentiate products include: Name, Logo, Intellect, Culture and Values. This paper examines some western theorised Product Branding components and presents the understanding of these components from a Nigerian perspective. Social theory was used for the review of literature on Product Branding components, and in exploring the components’ systemic relationships that promised values to stakeholders. Content Analysis was employed in examining

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Stoughton, Richard B. "The Same Glucocorticoid in Brand-Name Products." Archives of Dermatology 125, no. 11 (1989): 1509. http://dx.doi.org/10.1001/archderm.1989.01670230051007.

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Liloca, Mendeca, and Simone Stewart. "Service Products and Brand Determination Strategy." Journal Dimensie Management and Public Sector 1, no. 1 (2020): 11–16. http://dx.doi.org/10.48173/jdmps.v1i1.20.

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This study purpose to understand the service products and brand determination sttrategy. This study discusses products and services, classification of products and services, brand determination strategy and marketing services. Choosing a brand name involves finding the best brand name based on a careful review of the benefits of the product, the target market, and the proposed marketing strategy. service marketing that need to be known in service marketing, namely: Intangibillty (intangible), Inseparability (cannot be separated), Variabillity/heterogeneity (changeable), Perishabbility (not dur

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Feng, Wenting, Tao Wang, and Guo Rui. "Influence of number magnitude in luxury brand names on consumer preference." Social Behavior and Personality: an international journal 47, no. 5 (2019): 1–9. http://dx.doi.org/10.2224/sbp.7486.

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In this study we built on scarcity theory, to conduct two experiments in which we investigated the influence of arbitrary numbers we inserted into brand names of luxury products. In Study 1 we recruited 68 consumers who were each assigned to one of two groups (small number or big number for brand name), in order to test consumers’ preferences for luxury brands with names of different number magnitudes. The results revealed that a product with a small number in the brand name was received more favorably than was a product with a big number in the name. Scarcity mediated the relationship between

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Kurniawati, Emaya, Sri Yuni Widowati, and Aprih Santoso. "SOSIALISASI PEMBUATAN MEREK PRODUK UKM DI KELURAHAN PEDURUNGAN SEMARANG." Jurnal Pengabdian Kepada Masyarakat 8, no. 1 (2021): 8–12. http://dx.doi.org/10.33795/jabdimas.v8i1.110.

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The Community Service Program that we will carry out is located at RT 14 RW 09 Pedurungan Tengah Village with the target audience of UKM in the RT! 4 RW 09 area. Pedurungan Tengah Village, Semarang. These SMEs produce food products whose sales are increasing day by day and have a wider range of consumers. Products that have been sold in the market and are well known do not yet have a name or brand, SMEs do not understand the importance of a brand for a product. They only care about the important product sold. In this Community Service activity to introduce more about the importance of a brand

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Chulakova, Ziyada, and Evgeniya Zhuravleva. "PRINCIPLES AND METHODS OF BRAND NAME FORMATION (ON THE EXAMPLE OF THE NAMES OF KAZAKH BRANDS OF ALCOHOLIC BEVERAGES)." Bulletin of the Eurasian Humanities Institute, Philology Series, no. 4 (December 15, 2022): 81–89. http://dx.doi.org/10.55808/1999-4214.2022-4.08.

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The article deals with the issue of the principles and methods of brand name formation on the example of the names of Kazakh brands of alcoholic beverages. The material of the study was the names of the products of the largest Kazakhstani producers and distributors of alcoholic beverages. In the course of the study, the main principles of brand name formation were identified: anthropological, attributive, locative, the dominant of which is the anthropological principle, i.e. nomination in relation to the person. The analysis of the lexical material made it possible to establish the following w

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Dissertations / Theses on the topic "Brand name products"

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Kong, Wa-nam Wallace. "Brand image in China /." Hong Kong : University of Hong Kong, 1995. http://sunzi.lib.hku.hk/hkuto/record.jsp?B1404030X.

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江華南 and Wa-nam Wallace Kong. "Brand image in China." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1995. http://hub.hku.hk/bib/B31266538.

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Schafer, Nina. "Brand equity : an approcah to value based brand management." Thesis, Stellenbosch : Stellenbosch University, 2005. http://hdl.handle.net/10019.1/50290.

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Thesis (MBA)--Stellenbosch University, 2005.<br>ENGLISH ABSTRACT: Brands are getting more and more valuable. In this age of cross-border mergers and acquisitions. the value of brands is a key detenninant of a company value and stock market capitalization. For the consumer a brand also plays a significant role. It is seen as a sign of quality, helping them make their purchasing decisions. Yet brand loyalty and established customer relationships can no longer be taken for granted or assumed to last forever in an environment of increased competition. Brand loyalty is vitally dependent on ho

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Liu, Ziyu. "Celebrity endorsements of branded apparel and its role in printed advertising." Thesis, Nelson Mandela Metropolitan University, 2009. http://hdl.handle.net/10948/1178.

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Purchasing is an important concept in the life of students. The decision whether to purchase branded apparel is hence a very important one. The 21st century student is less loyal and more demanding when choosing branded apparel. Marketers should understand how students evaluate celebrity endorsers when they appear in printed advertising and respond accordingly. The objective of the research is to find out how celebrity endorsed print advertisements affect Nelson Mandela Metropolitan University (NMMU) students’ purchase behaviour. The results of this study could assist marketers in improving th

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Fok, Gary S. "The role of brands in corporate strategies in Hong Kong /." Hong Kong : University of Hong Kong, 1995. http://sunzi.lib.hku.hk/hkuto/record.jsp?B1404027X.

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Widing, Robert E. "Computer-assisted and static information provision formats : comparisons on reactions, time, and decision quality /." Connect to resource, 1986. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1262269327.

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Scott-Kolarova, Elizabeth. "Brand portfolio strategy in the wood products industry : consideration of brand assocations in a co-branding environment /." Thesis, Connect to this title online; UW restricted, 2008. http://hdl.handle.net/1773/5500.

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Kwan, Man Ching. "A self-based perspective for consumer-brand relationship : understanding the role of brand attachment in brand equity creation." HKBU Institutional Repository, 2011. http://repository.hkbu.edu.hk/etd_ra/1261.

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Ndisengei, Charity. "An exploratory analysis of the global brand perceptions of SABMiller's global beer brands in Africa." Thesis, Stellenbosch : Stellenbosch University, 2015. http://hdl.handle.net/10019.1/97353.

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Thesis (MBA)--Stellenbosch University, 2015.<br>ENGLISH ABSTRACT: David Ogilvy stated that ‘I have seen one advertisement actually sell not twice as much, not three times as much, but 19 ½ times as much as another. Both advertisements occupied the same space. Both were run in the same publication. Both had photographic illustrations. Both had carefully written copy. The difference was that one used the right appeal and the other used the wrong appeal’, Ogilvy (1983, 9) He then goes on to say that, the wrong advertising can actually reduce the sales of products. It is with this quote in mind t

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Martin, William Carroll. "Investigating the antecedents and consequences of perceived connectedness to brand users brand communities versus brand collectivities /." Diss., Mississippi State : Mississippi State University, 2009. http://library.msstate.edu/etd/show.asp?etd=etd-03262009-122935.

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Books on the topic "Brand name products"

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Berthon, Pierre. Brands, brand managers, and the management of brands: Where to next? MSI, 1997.

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Berthon, Pierre. Brands, brand managers and the management of brands: Where to next? Marketing Science Institute, 1997.

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Davis, Scott M. Brand asset management: Driving profitable growth through your brands. Jossey-Bass, 2000.

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Shortall, Louise. Brand extensions: An exploratory study of brand extendibility, brand prototypicality and brand fit. University College Dublin, 1997.

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1967-, Nichols David, ed. The brand gym: A practical workout for boosting brand and business. 2nd ed. Wiley, 2010.

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Taylor, David. The brand gym: A practical workout for boosting brand and business. 2nd ed. Wiley, 2010.

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Olins, Wally. On brand. Thames & Hudson, 2004.

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1962-, Schroeder Jonathan E., Salzer-Mörling Miriam, and Askegaard Søren, eds. Brand culture. Routledge, 2006.

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Paul, Stobart, ed. Brand power. Macmillan, 1994.

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Murphy, John M. Brand strategy. Prentice Hall, 1990.

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Book chapters on the topic "Brand name products"

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Häubl, Gerald. "Consumers’ Perceptions of Uni- and Bi-National Products: The Interaction of Country of Origin and Brand Name." In Proceedings of the 1996 Multicultural Marketing Conference. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-17395-5_12.

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Wenderski, Todd A., Christopher F. Stratton, Renato A. Bauer, Felix Kopp, and Derek S. Tan. "Principal Component Analysis as a Tool for Library Design: A Case Study Investigating Natural Products, Brand-Name Drugs, Natural Product-Like Libraries, and Drug-Like Libraries." In Methods in Molecular Biology. Springer New York, 2014. http://dx.doi.org/10.1007/978-1-4939-2269-7_18.

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Igarová, Kristína, Zdenka Kádeková, and Ingrida Košičiarová. "CSR as a Marketing Tool and Influence on Consumer Behaviour in the Food Market." In Navigating the Future. Szegedi Tudományegyetem, 2025. https://doi.org/10.14232/gtk.nfdsib.2025.10.

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The submitted paper focuses on the application of CSR as a marketing tool in the practice of food companies in Slovakia. Currently, the concept of corporate social responsibility is very widespread. Making profit is no longer the only goal, companies are gradually starting to feel a certain obligation to be involved in the society in which they operate. Even the company on the Slovak food market is increasingly interested in building a good name and brand awareness through CSR activities. To achieve the given goal and obtain the required data, it was based on a questionnaire survey with a tota

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Allweyer, Oliver, Christian Schorr, Andreas Mohr, and Rolf Krieger. "Product Classification Using Partially Abbreviated Product Names, Brands and Dimensions." In Communications in Computer and Information Science. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-83014-4_11.

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vor der Holte, Nora Paehler, Fabian Gless, Ann-Kristin Knapp, Utz Riehl, and Thorsten Hennig-Thurau. "What’s in a Name? Analyzing the Influence of Brand Names on Entertainment Product Success: An Abstract." In Creating Marketing Magic and Innovative Future Marketing Trends. Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-45596-9_265.

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Durant, Alan, and Jennifer Davis. "What's in a Name? Linguistic and Legal Aspects of Company Names, Product and Service Names, Trademarks, and Brands." In Names, Naming, and the Law. Routledge, 2023. http://dx.doi.org/10.4324/9781003431510-13.

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Dodds, William B. "The Dominant Effects of Brand Name Information: Implications for Consumers’ Product Evaluation." In Proceedings of the 1995 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-13147-4_7.

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Lick, Erhard, Holger Wochele, and Fiorenza Fischer. "Branding Strategies of European Retail Banks: A Linguistic Comparison Between Brand Names for Financial Products." In Advances in National Brand and Private Label Marketing. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-47764-6_2.

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Hoi, Ivy Hong-Ieng, Mars Liwen Liao, Chih-Chieh Hung, and Evans Tseng. "BRF: A Framework of Retrieving Brand Names of Products in Auction Sites." In Lecture Notes in Business Information Processing. Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-39878-0_1.

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Horton, Raymond L., Lauren Lieb, and Martin Hewitt. "The Effects of Nudity, Suggestiveness, and Attractiveness on Product Class and Brand Name Recall." In Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-16946-0_108.

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Conference papers on the topic "Brand name products"

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Vernon, L. Skip, and Peter N. Ralston. "Failure to Accept an “or Equal” – Valid Restriction or Restraint of Trade." In Paint and Coatings Expo (PACE) 2007. SSPC, 2007. https://doi.org/10.5006/s2007-00092.

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This paper addresses the general rules and principles under federal, and select state law1 (California and Michigan) surrounding the use of brand name or “or equal” clauses in public procurement. Specifically, it focuses on the prohibitions or restrictions upon solicitation provisions that favor one contractor over another, or one product over another, through the use of a brand name or “or equal” provision in the solicitation.

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Smith, Edgar D., Mark D. Ginsberg, Vicki L. VanBlaricum, and Vincent F. Hock. "Demonstration of a New Generation of a Stainless Steel Corrosion-Resistant Fire Hydrant Retrofit, “No-Dig” System Which Also Protects against Deliberate/Accidental Contamination of Critical Water Supplies." In CORROSION 2011. NACE International, 2011. https://doi.org/10.5006/c2011-11337.

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Abstract There is a need in both the military and public sectors to upgrade existing, older-generation fire hydrants with a new-generation system which is corrosion-resistant and also helps to prevent deliberate injection of chemical/biological contaminants into the drinking water systems. Unfortunately, it is very common for many hydrants to be internally severely corroded enough that they will not operate at a critical time—during a fire. This inoperability is caused by corrosion of the older cold-rolled steel stems to such an extent that the fire fighter is unable to open the hydrant’s wate

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Cotticelli‑Kurras, Paola. "Multiculturalism in Italian brand names: a case study of sport products." In International Conference on Onomastics “Name and Naming”. Editura Mega, 2022. http://dx.doi.org/10.30816/iconn5/2019/49.

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While it is true that Italian brand names traditionally included Italian as the prevalent language, nowadays we find other languages in the formation of Italian commercial names. As for the use of foreign linguistic material, the increasing spread of English in commercial names is due to the process of globalization. In fact, in addition to English, other languages are employed in hybrid irregular neologisms, in which words or morphemes belonging to different languages are connected. Our linguistic analysis will enable us to trace the boundaries of the multicultural dimension of the Italian br

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Munteanu Siserman, Mihaela. "Beer names between locality and multiculturalism." In International Conference on Onomastics “Name and Naming”. Editura Mega, 2022. http://dx.doi.org/10.30816/iconn5/2019/60.

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The shifts which have appeared in Romanian culture after its transition to market economy can also be seen in language – for instance, in the choice of trade names. The corpus analysed draws attention to two aspects: on the one hand, the onomastic tendency of being conservative, which can be accounted for by the producers’ wish to preserve brand names, due to their connection with tradition or status as landmarks among local brands in the food industry: (the beer brands) Bucegi, Ursus, Silva, Azuga. On the other hand, Romanian beer brands mirror the openness towards a foreign market, which is

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Kamijo, Koichi. "Future Sales Estimation using Patents." In 9th International Conference on Computational Science and Engineering (CSE 2021). Academy and Industry Research Collaboration Center (AIRCC), 2021. http://dx.doi.org/10.5121/csit.2021.112404.

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We propose a model to improve estimation accuracy of the future sales volume, focusing on pharmaceutical products, from their patents. Our approach is based on an analysis of patents obtained in the early development stages of the products. The development of pharmaceuticals often takes a long time (up to several decades in some cases), and the costs are huge, even exceeding one billion USD for just one product. Therefore, it is strongly desirable to estimate future sales volume at an early stage. One piece of information potentially useful for the estimation is the brand, i.e., the name of th

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Ondemir, Onder, and Surendra M. Gupta. "End-of-Life Decisions Using Product Life Cycle Information." In ASME 2008 International Mechanical Engineering Congress and Exposition. ASMEDC, 2008. http://dx.doi.org/10.1115/imece2008-67039.

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The concept of disassembly-to-order (DTO) has recently become popular. The goal of DTO is to determine the optimum number of end-of-life (EOL) products to be disassembled in order to fulfill the demand for components and materials such that some desired criteria of the system are satisfied. However, the outcome of this problem is fraught with errors. This is due to the unpredictable circumstances of the EOL products which stem from many sources such as the operating environment, different usage patterns and customers upgrades. If one could get advanced information about the status of the produ

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Niemir, Maciej, and Beata Mrugalska. "Product Data Quality in e-Commerce: Key Success Factors and Challenges." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001626.

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This paper discusses basic attributes which are entered to product data in selected e-commerce platforms. For this aim, we selected and analyzed a group of attributes such brand name, product image, net content, product classification and sale country. We also reviewed the platform developers which are commonly used in e-commerce. It allowed us to provide their best practices. Furthermore, for each of the selected product attributes, an analysis was carried out in reference to presence, mandatory field and data input validators. The research results point out inconsistencies in the basic attri

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S. Oluyemi, Ayorinde, Oluwafemi S. Adelabu, and E. Bankole Oladumiye. "IDENTIFICATION TENDENCIES IN THE ONOMASTICS OF NON-ALCOHOLIC BEVERAGE PACKAGING DESIGN IN AKURE, NIGERIA." In INTERNATIONAL SYMPOSIUM ON GRAPHIC ENGINEERING AND DESIGN. UNIVERSITY OF NOVI SAD FACULTY OF TECHNICAL SCIENCES DEPARTMENT OF GRAPHIC ENGINEERING AND DESIGN 21000 Novi Sad, Trg Dositeja Obradovića 6, 2024. http://dx.doi.org/10.24867/grid-2024-p59.

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Non-alcoholic beverages (NAB) are widely consumed by diverse demography. Also, there are myriads of names for branding NAB for identification purposes. However, the proliferation of various naming styles on NAB packaging—such as cans, bottles, cartons, and plastics—can lead to misinterpretation, causing consumers to mistakenly associate these products with different categories. This misinterpretation can result in consumers spending more time searching for their preferred products or avoiding them altogether. Previous research highlights instances of negative brand names that evoke strong resp

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Boureanu, Valentina. "The profile of the romanian wines consumer produced in the Republic of Moldova." In Conferința științifică națională cu participare internațională "Integrare prin cercetare și inovare", dedicată Zilei Internaționale a Științei pentru Pace și Dezvoltare. Moldova State University, 2025. https://doi.org/10.59295/spd2024s.16.

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Based on the theory of brand communication and on a qualitative research method, the analysis aims to outline the profile of the Romanian consumer of wines produced in the Republic of Moldova. The steps to achieve this goal are: the identification of wine brands relevant to the Romanian market, the analysis of the identities of these brands (the typology of the name, the values, the specific idea, the architecture of each brand) and the analysis of the messages through which the brands are presented. Based on these elements, the profile of the target audience will be defined for each brand. Fi

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Megha, S., P. Anju, and Aryamol. "Marketing in the Era of Metaverse." In 2nd International Conference on Modern Trends in Engineering Technology and Management. AIJR Publisher, 2023. http://dx.doi.org/10.21467/proceedings.160.57.

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In the last ten years, especially since the COVID-19 pandemic, growth of digital socialization has dramatically increased. The concept of the met averse, a virtual parallel world where people& lives might be digitally copied, is emerging quickly as a result of Meta’s expanding digital revolution. Users in the met averse have their virtual personas represented by avatars in assimilated online community. Based on user choices and interactions, these virtual worlds continue to develop and expand. The met averse is yet another venue for people who enjoy collecting stuff to display their passio

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Reports on the topic "Brand name products"

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Mudge, Christopher R., and Kurt D. Getsinger. Comparison of Generic and Proprietary Aquatic Herbicides for Control of Invasive Vegetation : Part 2. Emergent Plants. Engineer Research and Development Center (U.S.), 2021. http://dx.doi.org/10.21079/11681/39679.

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Aquatic herbicides are one of the most effective and widespread ways to manage nuisance vegetation in the US After the active ingredient is selected, often there are numerous proprietary and generic branded products to select from. To date, limited efforts have been made to compare the efficacy of brand name and generic herbicides head to head; therefore, at tot al of 20 mesocosm trials were conducted to evaluate various 2,4 -D, glyphosate, imazapyr, and triclopyr products against alligatorweed (Alternanthera philoxeroides (Mart.) Griseb.), southern cattail (hereafter referred to as cattail, T

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Filip, Grażyna, and Justyna Majchrowska. Internet Post as an Element of E-Branding. Linguistic Analysis. Ivan Franko National University of Lviv, 2022. http://dx.doi.org/10.30970/vjo.2022.51.11401.

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E-branding of Lidl brand is a wide-ranging marketing strategy, which purpose is to keep the current customers and gain new. The authors of advertisments posts, that includes information regarding a specific product (name, information about it, price, reason of showcasing in the specific moment), use semantic (mostly nature, price, tradition, modernity, comfort, luxury), grammatical and non-linguistic categories to convince the receivers to themselves. Such communicational process enables also to read the needs of customers, who – by liking the brand’s page – want (actively) to participate in t

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Bejar, Ezra. Adulteration of Oregano Herb and Essential Oil. ABC-AHP-NCNPR Botanical Adulterants Prevention Program, 2019. https://doi.org/10.59520/bapp.bapb/hyui8203.

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The goal of this bulletin is to provide timely information and/or updates on issues of intentional and accidental adulteration and mislabeling of oregano herb and essential oil (EO).* It provides information on issues of adulteration and mislabeling of oregano (Origanum vulgare subsp. hirtum, O. onites) herb used as a spice and herbal remedy, in particular with winter savory (Satureja montana, Lamiaceae) herb, sweet marjoram (Origanum majorana, Lamiaceae) herb, Cistus spp. (Cistaceae) leaf, olive (Olea europaea, Oleaceae) leaf, thyme (Thymus spp., Lamiaceae) herb, summer savory (Satureja horte

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The female condom: Dynamics of use in urban Zimbabwe. Population Council, 2000. http://dx.doi.org/10.31899/hiv2000.1001.

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In July 1997, Population Services International (PSI), at the request of the Zimbabwe National AIDS Coordination Programme, launched a social marketing program for the female condom in Zimbabwe. To avoid stigma associated with condoms and STI prevention, the female condom was marketed as a family planning product or “contraceptive sheath” under the brand name “Care.” It was initially sold through pharmacies and clinics at a heavily subsidized retail price of US $0.24 for two; distribution has since expanded to other urban outlets, including supermarkets and convenience stores. Approximately on

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The female condom: Dynamics of use in urban Zimbabwe. Population Council, 2002. http://dx.doi.org/10.31899/hiv2002.1001.

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In July 1997, Population Services International (PSI), at the request of the Zimbabwe National AIDS Coordination Programme, launched a social marketing program for the female condom in Zimbabwe. The campaign's intended audience was women in long-term relationships. To avoid the stigma associated with condoms and the prevention of sexually transmitted infections, PSI marketed the female condom as a family planning product under the brand name Care™. Approximately one year after the start of the female condom social marketing campaign, the Horizons Program and PSI conducted a descriptive, cross-

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Analysis of price change on the perceptions and use of DMPA among clients using reproductive health services in Uttar Pradesh, India. Population Council, 1998. http://dx.doi.org/10.31899/rh1998.1012.

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Depo-medroxy Progesterone Acetate (DMPA) is a progesterone-only injectable contraceptive that has been approved by the Government of India for provision in the commercial sector, where it is marketed under the brand name Depo-Provera. In 1996, it was available at rates between Rs. 140 to Rs. 180 per injection. At this price it is often beyond the reach of many women wanting a safe and effective contraceptive. In January 1996, DMPA was provided to women in three cities of Uttar Pradesh through Parivar Seva Sanstha’s (PSS) clinics at Rs. 150. In July 1996, as part of operations research (OR), th

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