Books on the topic 'Brand'
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Ahluwalia, Rohini, and Barbara Loken. Brands and Brand Management. Psychology Press, 2023. http://dx.doi.org/10.4324/9781003421320.
Full textKō̜ng Bannāthikān Matichon-Prachāchātthurakit (Bangkok, Thailand), ed. Brand chon brand. Samnakphim Matichon, 2007.
Find full textKō̜ng Bannāthikān Matichon-Prachāchātthurakit (Bangkok, Thailand), ed. Brand chon brand. Samnakphim Matichon, 2007.
Find full textKapoor, Jagdeep. 9 brand shaastras: Nine successful brand strategies to build winning brands. 2nd ed. Response Books, 2009.
Find full textKapoor, Jagdeep. 9 brand shaastras: Nine successful brand strategies to build winning brands. Response Books, 2004.
Find full textAlbisser, Matthias. Brand Content und Brand Image. Springer Fachmedien Wiesbaden, 2022. http://dx.doi.org/10.1007/978-3-658-35711-5.
Full textShortall, Louise. Brand extensions: An exploratory study of brand extendibility, brand prototypicality and brand fit. University College Dublin, 1997.
Find full textZhiyan, Wu, Janet Borgerson, and Jonathan Schroeder. From Chinese Brand Culture to Global Brands. Palgrave Macmillan UK, 2013. http://dx.doi.org/10.1057/9781137276353.
Full textLoken, Barbara. Brands and brand management: Contemporary research perspectives. Routledge, 2010.
Find full textLoken, Barbara. Brands and brand management: Contemporary research perspectives. Taylor & Francis Group, 2010.
Find full textBarbara, Loken, Ahluwalia Rohini 1966-, and Houston Michael J, eds. Brands and brand management: Contemporary research perspectives. Taylor & Francis Group, 2010.
Find full textChernatony, L. De. Integrated brand building using brand taxonomies. Open Business School Research, 1996.
Find full textGroat, Diane De. Brand-new pencils, brand-new books. HarperCollins Publishers, 2005.
Find full textservice), ScienceDirect (Online, ed. From brand vision to brand evaluation: The strategic process of growing and strengthening brands. 3rd ed. Butterworth-Heinemann, 2010.
Find full textKapoor, Jagdeep. 9 Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands. SAGE Publications India Pvt, Ltd., 2009.
Find full textChernatony, Leslie De. From Brand Vision to Brand Evaluation: Strategically Building and Sustaining Brands. Taylor & Francis Group, 2008.
Find full textKapoor, Jagdeep. 9 Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands. SAGE Publications India Pvt, Ltd., 2009.
Find full text9 brand shaastras: Nine successful brand strategies to build winning brands. 2nd ed. Response Books, 2009.
Find full textFrom Brand Vision to Brand Evaluation: Strategically Building and Sustaining Brands. Butterworth-Heinemann, 2001.
Find full textBrand America: The Mother of All Brands (Great Brand Stories series). Cyan Communications, 2005.
Find full textBrand Management: Co-Creating Meaningful Brands. SAGE Publications, Limited, 2021.
Find full textBeverland, Michael. Brand Management: Co-Creating Meaningful Brands. SAGE Publications, Limited, 2018.
Find full textCankurtaran, Pinar. Brand Management: Co-Creating Meaningful Brands. SAGE Publications, Limited, 2024.
Find full textBrand Management: Co-Creating Meaningful Brands. SAGE Publications, Limited, 2021.
Find full textCankurtaran, Pinar. Brand Management: Co-Creating Meaningful Brands. SAGE Publications, Limited, 2024.
Find full textLieven, Theo. Brand Gender: Increasing Brand Equity Through Brand Personality. Springer International Publishing AG, 2018.
Find full textLieven, Theo. Brand Gender: Increasing Brand Equity through Brand Personality. Palgrave Macmillan, 2017.
Find full textJoey Green's magic brands: 1,185 brand-new uses for brand name products. Rodale, 2001.
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