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Books on the topic 'Emarketing elements'

Author: Grafiati

Published: 3 June 2025

Last updated: 31 July 2025

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1

Morden, Anthony R. Elements of marketing. 3rd ed. DP, 1993.

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Morden, Anthony R. Elements of marketing. 3rd ed. DP, 1993.

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Morden, Anthony R. Elements of marketing. DP Publications, 1987.

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4

Morden, Anthony R. Elements of marketing. DP, 1991.

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5

Smith, Roderick. Essential elements of marketing. DP Publications, 1995.

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6

Blem, Norman. Elements of South African marketing. Southern Book Publishers, 1989.

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7

E, Branch Alan. Elements of export marketing and management. 2nd ed. Chapman & Hall, 1990.

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8

E, Branch Alan. Elements of export marketing and management. 2nd ed. Chapman and Hall, 1990.

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9

Harrison, Pledger R., and American Bar Association. Commission on Advertising., eds. Yellow pages lawyer advertising: An analysis of effective elements. The Association, 1992.

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10

Sahadev, Sunil, Keyoor Purani, and Neeru Malhotra, eds. Boundary Spanning Elements and the Marketing Function in Organizations. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-13440-6.

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11

Harvey, Mike. Strategic management accountancy and marketing: Practical elements : stage 4. 4th ed. CIMA, 1997.

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12

Yoon, Mike. Publishers' marketing mix instruments and customers' perception of marketing mix elements in UK computer book market. LCP, 2002.

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13

Pickton, David. Advertising and public relations: Key elements of the marketing communications mix. De Montfort University, 2000.

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14

Lars, Eighner, ed. Elements of arousal: How to write and sell gay men's erotica. Masquerade Books, 1994.

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15

Reznik, Galina. Marketing. INFRA-M Academic Publishing LLC., 2021. http://dx.doi.org/10.12737/1242303.

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The textbook is the fourth edition, contains a detailed presentation of the topics of the discipline "Marketing". In an accessible and understandable form, the key concepts of the discipline "Marketing"are considered. In particular, the reader will get an idea of the essence of marketing, its types, principles, functions and basic elements; the environment of marketing and the conditions in which it can be applied. The textbook reveals the concept of the market, its types, capacity and segmentation; competition, its types, the role of the enterprise in the competition in order to achieve key s

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16

author, Velinov Ivo, ed. Online Visual Merchandising: Structural Elements And Optimization For Apparel Web Stores. LAP LAMBERT Academic Publishing, 2014.

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17

John, Terhune, ed. 15 secrets every network marketer must know: Essential elements and skills required to achieve 6 and 7-figure success in network marketing. John Wiley & Sons, 2006.

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18

Burresi, Aldo, ed. Il marketing della moda. Firenze University Press, 2006. http://dx.doi.org/10.36253/978-88-6453-103-8.

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This work addresses issues of strategic marketing and business management in the fashion system, highlighting the specific and differentiated elements. The authors analyse the textile-clothing sector, with special focus on the processes of innovation, the dynamics and the new agents emerging in the distribution field, the role of the brand and the internationalisaton of the enterprises. In conclusion, the study identifies various emerging marketing strategies on which a specific research approach to fashion marketing can be constructed.

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19

Novikova, Mariya. Fundamentals of Service sector marketing. INFRA-M Academic Publishing LLC., 2021. http://dx.doi.org/10.12737/987878.

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The textbook discusses the key concepts, elements and processes of marketing management used in the practice of the hairdressing services market. The purpose of the textbook is to familiarize students with the specifics of marketing services, as well as the basics of theoretical and practical knowledge in the marketing of hairdressing salons. The peculiarity of this tutorial is that it combines the general theory of marketing in commercial enterprises with practical examples of the application of this knowledge in hairdressing. This allows students to form a systematic and analytical knowledge

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20

Sweeny, Paul. To identify how effective direct marketing elements(direct mail) are in various charitable organisations in Northern Ireland. The Author), 1996.

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21

Sweeney, Paul. To identify how effective direct marketing elements (direct mail) are in various charitable organisations in Northern Ireland. The Author), 1996.

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22

Teare, S. M. Evaluation of site selection criteria and processes as applied by wine retailers and how other elements of the retailing marketing mix help to determine these. Oxford Brookes University, 1995.

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23

Panasiuk, Aleksander. Elementy marketingu usług pocztowych. Uniwersytet Szczeciński, 2000.

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24

Darr, Willi. Integrierte Marketing-Logistik: Auftragsabwicklung als Element der marketing-logistischen Strukturplanung. Deutscher Universitäts-Verlag, 1992.

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25

Karandikar, Neeraj, ed. Elemente des Storytellings in Bildung, Kulturwissenschaften und Marketing. Springer Berlin Heidelberg, 2023. http://dx.doi.org/10.1007/978-3-662-66293-9.

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26

Ionescu, Irina. Management de proiect și elemente de marketing în artele spectacolului. EIKON, 2018.

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27

Panteleev, Andrey, and Anastasija Inos. Advertising language: Graphics. Grammar. Pragmatics. Second edition. 2nd ed. Publishing Center RIOR, 2024. http://dx.doi.org/10.29039/02126-2.

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The monograph is devoted to the study of the specifics of the functioning of multilevel elements of language in the texts of modern Russian advertising. The advertising discourse in this book is considered as a complex indirect speech act. The modern advertising text is characterized by the active use of circumstantial determinants — deverbatives, elliptical, definitely personal and nominative one-member sentences. A striking feature of the modern advertising text is the graphic and orthographic foreign language, the contamination of Cyrillic and Latin elements, which contributes to the realiz

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28

Rennert, Christian. Dienstleistungen als Elemente innovativer Betreibungskonzepte im Automobilhandel: Eine theoretische und empirische Fundierung. Autohaus, 1993.

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29

Graf, Christof. Standort-Marketing und Event-Management: Kulturfaktor Gestu t als Element erfolgreichen Stadtmarketings: ein Betriebs- und Marketingkonzept fu r das Landgestu t Zweibru cken. Dt. Univ.-Verl., 2007.

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30

Groshev, Igor', and Evgeniy Korchagin. Tourism for the elderly. INFRA-M Academic Publishing LLC., 2019. http://dx.doi.org/10.12737/1027444.

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The monograph proposes a methodology of new marketing, structural and economic-management approaches for tourism organizations in the modern conjuncture of tourism for the elderly. Approaches that take into account the consumer behavior of older people and other age groups, retired, proposed in this paper, can be more effectively used to involve these categories in tourism.  The aging of the population and demographic changes in the structure of consumers of tourist products require Russian travel companies to optimize their approaches and strategies, rebuild the tourism infrastructure t

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31

Kidd, Paul A. To explore the use of price as an element of the marketing mix and as a competitive weapon by SME's in Northern Ireland. The author], 1999.

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32

Elements of Marketing. Letts Educational, 1987.

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33

Cherington, Paul Terry. Elements of Marketing. Creative Media Partners, LLC, 2018.

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34

Jole, Martin. Elements of Marketing. GRIN Verlag GmbH, 2014.

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35

Essential Elements of Marketing (Essential Elements). Hyperion Books, 1995.

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36

Singh, Prof Lavakush. Elements of Marketing Management. Independently Published, 2016.

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37

Baier, Martin. Elements of Direct Marketing. McGraw, 1985.

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38

1st, Agrawal Trapty. Elements of Insurance Marketing. Alexis Press LLC, 2022.

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39

Elements of Marketing (Complete Course Texts). 2nd ed. Letts Educational, 1990.

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40

Albert, M. J. Six Elements of Successful Book Marketing. Primedia eLaunch LLC, 2021.

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41

Elements of Marketing (Complete Course Texts). 3rd ed. The Athlone Press, 1993.

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42

KUMAR, Sarvesh. Basic Elements of an Effective Internet Marketing. Independently Published, 2020.

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43

Mabb, Carlita. Create a Content Marketing Plan: Essential Elements of a Content Marketing Plan. Independently Published, 2021.

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44

Darcy Neighbors & Don Pursell. Marketing Fusion: 7 Elements to Ignite your Growth. BookSurge Publishing, 2005.

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45

Boblitt, Valorie. Create a Content Marketing Plan : Essential Elements of a Content Marketing Plan: Create a Content Marketing Strategy. Independently Published, 2021.

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46

Sahadev, Sunil, Keyoor Purani, and Neeru Malhotra. Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies. Springer London, Limited, 2015.

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47

Sahadev, Sunil, Keyoor Purani, and Neeru Malhotra. Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies. Springer, 2015.

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48

Sahadev, Sunil, Keyoor Purani, and Neeru Malhotra. Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies. Springer, 2016.

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49

Kowalik, Izabela. Entrepreneurial Marketing and International New Ventures: Antecedents, Elements and Outcomes. Taylor & Francis Group, 2020.

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50

Tudor, Chip. Elements of Internal Church Marketing: Growing Ministry from Inside Out. Independently Published, 2017.

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