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Journal articles on the topic 'Efficiency of sales activities'

Author: Grafiati

Published: 30 May 2022

Last updated: 31 July 2025

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1

Terentieva, Nataliia. "ANALYSIS OF EFFICIENCY OF METHODS OF ASSESSMENTS OF SALES ACTIVITY MANAGEMENT OF MACHINE-BUILDING ENTERPRISES OF THE ZAPORIZHZHYA REGION." Economic Analysis, no. 27(4) (2017): 280–88. http://dx.doi.org/10.35774/econa2017.04.280.

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The article analyses the methods for efficiency evaluation of sales activities management of the engineering enterprises of the Zaporizhzhya region. The peculiarity of the use of cost approach is disclosed. It is analysed the relationship between estimation of the management efficiency of enterprise sales activity with the use of cost approach and profit of the enterprise. The expert survey is carried out on the basis of analysis of methods for assessing the efficiency of management of sales activities of engineering enterprises in Zaporizhzhya Oblast. It has been established that nowadays mos

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2

Kashulska, Tetiana S. "Marketing of Sales Activities of Agribusiness Enterprises." Business Inform 9, no. 560 (2024): 463–68. https://doi.org/10.32983/2222-4459-2024-9-463-468.

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The article is devoted to the study of marketing sales activities of agribusiness enterprises. The article is aimed at studying the essence and application of marketing in the sale of products of agribusiness enterprises and improving marketing sales activities in modern conditions. It is identified that in modern conditions of increased level of competition, the presence of foreign producers on the market, the increase in the cost of factors of agricultural production, high dependence on natural and climatic conditions and a number of other factors cause the need for agricultural enterprises

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3

MOLNAR, O.S., І.В. MAKOVSKYI, and M.S. KASTROVA. "Strategic priorities for the development of sales activities of enterprises." Market Relations Development in Ukraine №12(247)2021 144 (February 15, 2022): 130–35. https://doi.org/10.5281/zenodo.6090244.

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The subject of the study is the strategic priorities for the development of sales activities of enterprises. The purpose of the study is to determine the main strategic directions of regulation of production and marketing activities of enterprises. Research methods. The dialectical method of scientific cognition, the method of analysis and synthesis, the comparative method, the method of generalization of data are used in the work. Results of work. The paper identifies the main stages of strategic planning of the product sales process. The structural components of the production and sales stra

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HERZANYCH, V. M., V. V. MITSA, and M. I. TARASENKO. "Strategic STP–marketing in the enterprise's sales activities." Market Relations Development in Ukraine №6(265)2023 115 (August 14, 2023): 46–50. https://doi.org/10.5281/zenodo.8245973.

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The subject of the study is strategic STP–marketing in the sales activities of the enterprise. The purpose of the research is to conduct research on the target market of enterprises based on the concept of STP–marketing. Research methods. The work uses the dialectical method of scientific knowledge, the method of analysis and synthesis, the comparative method, and the method of summarizing data. Work results. The article discusses the main stages of strategic marketing planning of sales and market segmentation, the selection of the target market. The criteria for micro–segmen

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Mostova, Anastasiia D., and Tetiana A. Pozniakova. "EFFICIENCY OF THE SYSTEM OF MANAGEMENT OF DISTRIBUTION AND SALE OF PRODUCTS OF A TRADE ENTERPRISE." Європейський вектор економічного розвитку 2, no. 31 (2021): 49–61. http://dx.doi.org/10.32342/2074-5362-2021-2-31-4.

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The theoretical substantiation of the distribution and sales management system of a trade enterprise is carried out in the article. The role of distribution and sales policy of the enterprise in realization of the purposes and tasks of business activity is shown. Sales activities of enterprises occupy a leading place in the management system. It has a goal subordinated to the management of strategic development of the enterprise, aimed at forming a system of support, taking into account industry characteristics, internal and external problems. The use of scientifically approaches to the manage

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Apriliandini, Venny, and Annaria Magdalena M. "Analisa Efisiensi Biaya promosi Dalam Meningkatkan Volume Penjualan Pada PT . PDAM Tirta Pakuan Bogor." Jurnal Ilmiah Akuntansi Kesatuan 4, no. 2 (2018): 106–11. http://dx.doi.org/10.37641/jiakes.v4i2.94.

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Promotion is an activity conducted by the company with the aim to inform, persuade, and affect consumers in choosing or buying a product offered by the company. With cost efficiency promotion budgeted by several companies proved in significant sales volume reduced or in other words, sales volumes remained stable. Thus, the expected income will be optimal. Therefore, it is important to support the cost of promotional sales, and at the same time keep the efficiency of budgetary expenditures or budget these costs to keep sales and income increased. The purpose of this study was to analyze the cos

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MELNYK, O.M., and V.S. VYZDRYK. "Improving the efficiency of enterprises activity by improving the sales of products system." Market Relations Development in Ukraine №3(250)2022 145 (June 21, 2022): 74–78. https://doi.org/10.5281/zenodo.6678173.

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The subject of the study is to increase the efficiency of enterprises activity by improving the sales of products system. The purpose of the study is to improve methodological approaches to conduction the analysis of the effectiveness of sales of enterprise products. Research methods. The dialectical method of scientific cognition, the method of analysis and synthesis, the comparative method, the method of generalization of data are used in the work. Results of work. The paper identifies three areas of analysis of sales of products efficiency. The indicators of marketing activity of the enterp

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Terentyeva, Nataliia, and Oleksandr Cherep. "ANALYSIS OF METHODICAL APPROACHES TO EVALUATION OF EFFICIENCY OF SALES ACTIVITY MANAGEMENT." Economic Analysis, no. 28(1) (2018): 318–24. http://dx.doi.org/10.35774/econa2018.01.318.

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The article analyses the methodical approaches to the evaluation of the efficiency of sales activity management of industrial enterprises. The criteria for assessing the efficiency of sales activity management of enterprises are determined. The stages of research of the effectiveness are identified. It is determined that the effectiveness of sales activity management is a systemic, multicriteria concept. It requires the analysis, consideration and planning of indicators that characterize the effectiveness of sales activity management from different positions. The methodological principles for

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9

Kim, Jong-Hoon, and Ha-Yeon Park. "Effects of Production Optimization Activities and IT Investment Activities on Financial Performance." Academic Society of Global Business Administration 19, no. 6 (2022): 106–25. http://dx.doi.org/10.38115/asgba.2022.19.6.106.

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This study aims to empirically verify the influence of production optimization activities and IT investment activities on the financial performance of sales and net profit in a rapidly changing business environment. In order to, achieve the aim, this research was analyzed using the secondary data, the workplace panel survey data. Production optimization activities and IT investment had a significant positive effect on both sales and net profit. On the other hand, significant results could not be confirmed for the moderating effect according to the difference in communication activity types. It

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10

Ha, Seung Yin, Gun Hee Lee, and Bum Seok Kim. "Strategies For Manufacturing Servitization Of Korean SMEs: By Using Data Envelopment Analysis." Journal of Applied Business Research (JABR) 32, no. 2 (2016): 635. http://dx.doi.org/10.19030/jabr.v32i2.9600.

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This study examines the efficiency of Korean manufacturing SMEs through data envelopment analysis. We divide business processes into support activities (e.g., business management and product planning) and primary activities (e.g., production and sales and after-sales services) to measure the efficiency of each process by product module. Moreover, we verify the effect of manufacturing servitization by comparing between the efficiency of servitized and non-servitized firms. The result shows that support activities are generally more efficient than primary activities and that standardized mass pr

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11

Ju, Eun-Sol, and Eun-Jun Park. "The Leisure Activities of the Beauty Worker Effects on Long-term Roots." Journal of the Korean Society of Cosmetology 28, no. 2 (2022): 185–93. http://dx.doi.org/10.52660/jksc.2022.28.2.185.

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With the advent of the beauty industry, social awareness is higher than in the past, more systematic and more commercialized. Research is being actively researched to reduce turnover in the beauty industry where human management of workers is important. This study tries to find out how extra leisure time for hairdressers affects sales growth and long-term service. The study was conducted on 458 central hairdressers in Seoul and other areas. Brief summary of the research results is as follows. The collected data used the SPSS 22.0 program through data coding and data cleaning. As a result of ea

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MOLNAR, O. S., IVANYNA V. Yu. ., and Yu. Yu. DROZDOV. "Strategic priorities for the development of sales activities of enterprises." Market Relations Development in Ukraine 97, no. 10(289) (2023): 68–72. https://doi.org/10.5281/zenodo.10403268.

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The subject of the study is the strategic priorities of the development of sales activities ofenterprises.The purpose of the research is to build a matrix of SWOT analysis to summarize the results of theanalysis of the enterprise’s sales activity.Research methods. The work uses the dialectical method of scientific knowledge, the method ofanalysis and synthesis, the comparative method, and the method of summarizing data.Work results. The article describes the structural components of the production and sales strategy ofenterprises. The sequence of steps in the implementation of a SWOT ana

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Cherniavska, Iryna, and Oleksii Holub. "INFLUENCE OF ELEMENTS OF ECONOMIC SECURITY ON THE EFFICIENCY OF INNOVATION MANAGEMENT IN THE MARKETING ACTIVITIES OF THE COMPANY." ECONOMIC BULLETIN OF THE DNIPROVSK STATE TECHNICAL UNIVERSITY, no. 1(8) (June 20, 2024): 133–42. http://dx.doi.org/10.31319/2709-2879.2024iss1(8).306503pp133-142.

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In the conditions of intensifying competition among manufacturers of industrial products, the risk of competition within the industry is high. Today, the company's economic results increasingly depend not on its production capabilities but on the ability to sell its products. Therefore, much attention is paid to marketing management technologies using tools for regulating relations with consumers, marketing communications and positioning, and evaluating the level of company development. At the same time, the questions remain open: How can sales expenses be reduced, and how can the efficiency o

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14

Garmatiuk, Olena. "Evaluation of business profitability indicators as an indicator of the efficiency of sales activities of pharmaceutical enterprises." Ukrainian Journal of Applied Economics and Technology 8, no. 1 (2023): 174–79. http://dx.doi.org/10.36887/2415-8453-2023-1-25.

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The article defines that today the main tool that determines the results and effectiveness of any organization is an effective system of sales activity, which includes both the main interacting elements and the methods based on which the sales organization takes place. Estimating the business profitability of pharmaceutical enterprises makes it possible to quickly react to changes occurring in the surrounding enterprises, which affect the effectiveness of sales activities. It was also noted that the modern sales system needs constant improvement based on the assessment of business profitabilit

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15

Z.Z., Kaikberdina, and Lutfullin Yu.R. "ANALYSIS OF THE EFFICIENCY OF ADVERTISING ACTIVITIES OF THE ENTERPRISE." ИННОВАЦИОННЫЕ НАУЧНЫЕ ИССЛЕДОВАНИЯ 2023. 5-1(29) (May 31, 2023): 76–83. https://doi.org/10.5281/zenodo.7992102.

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This article discusses the analysis of the effectiveness of the advertising activities of the enterprise. Various methods and tools of advertising were investigated, as well as their impact on increasing sales and brand awareness. There were considered the main tasks that are solved by the communication and economic efficiency of advertising activities. Based on the data obtained, the most effective advertising methods were identified.

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16

MOLNAR, O. S., F. A. VAZHYNSKYY, and A. V. KOLODIYCHUK. "Conceptual approaches to the formation of an effective sales policy of enterprises." Market Relations Development in Ukraine №7-8(266-267)2023 153 (October 9, 2023): 86–90. https://doi.org/10.5281/zenodo.8420844.

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The subject of the study is conceptual approaches to the formation of an effective sales policy of enterprises. The purpose of the study is to investigate the concept of an effective sales policy of the enterprise. Research methods. The work uses the dialectical method of scientific knowledge, the method of analysis and synthesis, the comparative method, and the method of summarizing data. Work results. The article defines the directions for planning effective sales activities. The main sales methods are given. The factors that must be taken into account by the enterprise when forming an effec

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17

T, Sarifuddin, Sirajudin Sirajudin, and Astrid Susanti Djamal. "Curtains Marketing Analysis on Cv. Chantika Gorden Palu." International Journal of Health, Economics, and Social Sciences (IJHESS) 3, no. 3 (2021): 165–77. http://dx.doi.org/10.56338/ijhess.v3i3.1578.

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Based on the results of the analysis carried out by comparing the target and the realization achieved by CV. Chantika Gorden Palu in controlling the efficiency of marketing activities shows that in 2016 salesperson activities amounted to 27.69%, which means salesperson activities at CV. Chantika Gorden Palu in 2016 was less efficient, while sales promotion activities of 25.83% indicated that sales promotion activities were also less efficient, while advertising activities were efficient with a value of 5.83%. Control of CV marketing activities. Chantika Gorden Palu in 2017 for salesperson acti

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18

Kara, Natalia, and L, Zynych. "Ways to increase the efficiency of sales activities of the enterprises of the food industry of Ukraine in the conditions of international economic activity." Management and Entrepreneurship in Ukraine: the stages of formation and problems of development 202, no. 1 (2023): 150–58. http://dx.doi.org/10.23939/smeu2023.01.150.

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The food industry in Ukraine is a significant contributor to the country's economy, with a range of products that cater to both domestic and international markets. However, the increasing competition in the global market and the changing consumer preferences have made it challenging for enterprises in the food industry to maintain and increase their sales efficiency. This article aims to address this challenge by exploring the ways in which enterprises in the food industry of Ukraine can enhance their sales activities in the context of international economic activity. The article starts by dis

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19

Martynova, O. V., and R. M. Akhmetshin. "Description of business processes of the sales activities of an industrial enterprise." Entrepreneur’s Guide 16, no. 4 (2023): 174–83. http://dx.doi.org/10.24182/2073-9885-2023-16-4-174-183.

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At the present stage of economic development, the problem of increasing the efficiency of enterprise management is becoming more urgent. In the scientific literature, effective management is considered through the construction of business processes. The sales system or sales activities is one of the key links of the organization; accordingly, its effective construction ensures the achievement of planned indicators for the competitive development of the enterprise. The article describes the business processes of the sales activities of an industrial enterprise, the analysis of which makes it po

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20

Morgunova, E. "Organization of marketing activity at the enterprise (on the example of the milk processing companies)." Bulletin of Science and Practice, no. 11 (November 14, 2017): 297–304. https://doi.org/10.5281/zenodo.1048495.

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In a crisis for the manufacturer of commercial products for achieving these goals raises the problem of the search for effective technology implementation and sales functions. The article is devoted to identifying effective marketing technologies in the conditions of the modern Russian economy. The organization marketing activities are considered in the example of milk processing company - рlant of sterilised milk Mozhaisk, Moscow Oblast.

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MOLNAR, O.S., V.V. VAIHARTEN, and E.E. ZAREVA. "An integrated approach to product sales regulation." Market Relations Development in Ukraine №9(244)2021 122 (November 16, 2021): 74–78. https://doi.org/10.5281/zenodo.5704651.

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The subject of the study is an integrated approach to the regulation of product sales. The purpose of the study is to determine the mechanism of regulation of production and marketing activities of enterprises through the application of an integrated approach to industrial management. Research methods. The dialectical method of scientific cognition, the method of analysis and synthesis, the comparative method, the method of generalization of data are used in the work. Results of work. The paper presents the sequence of management changes in the application of an integrated approach to the regu

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22

Afanasyev, V. Ya, and V. V. Kuzmin. "Energy sales activities development in electric power market." Vestnik Universiteta, no. 4 (June 17, 2024): 155–66. http://dx.doi.org/10.26425/1816-4277-2024-4-155-166.

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The energy sales activities development processes in the electric power industry have been studied. The factors determining the infrastructural nature of activity in the modern market, aimed at supporting opportunities for implementing competitive transactions of electric power purchase and sale, have been formulated. The process of planning to implement in 2005–2008 a “resale” scheme for organizing energy sales activities in the course of developing a new market model has been assessed. The choice of such a scheme is not simple and not the best of possible solutions. The problems arising for

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23

DEINEHA, OLEKSANDR, INNA DEINEHA, and TETYNA KOKHANEVYCH. "PRACTICAL ASPECTS OF APPLICATION OF CRM-SYSTEMS IN ACTIVITIES OF TOURIST ENTERPRISES." HERALD OF KHMELNYTSKYI NATIONAL UNIVERSITY 300, no. 6 Part 2 (2021): 143–47. http://dx.doi.org/10.31891/2307-5740-2021-300-6/2-23.

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The role and importance of information systems, in particular CRM, in the conditions of macroeconomic instability and digitalization of the economy are considered. The peculiarities of CRM-systems application in tourism activity are determined, which create preconditions for corporate software for marketing, sales, customer service, content management and operations, allow timely notification of customers, offer the most favorable conditions and control all business processes of tourism. It is proved that CRM is a special approach to the tourism business, in which the first priority of the com

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24

Gerasymyak, Nelia, and Iryna Zinchuk. "EVALUATION OF THE SYSTEM OF RESOURCE SUPPLY FOR SALES ACTIVITY OF FOREST ENTERPRISES AND EFFICIENCY OF ITS FUNCTIONING." Economic Analysis, no. 27(3) (2017): 173–81. http://dx.doi.org/10.35774/econa2017.03.173.

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Introduction. The entry of Ukrainian enterprises into the system of world competition makes the demand for effective management of sales activities as one of the most important problems of improving enterprise management in general. Professional management of sales activities of forest enterprises, the presence of stable long-term competitive advantages in the field of marketing is a guarantee of effective functioning of the enterprise. Purpose. The article aims to evaluate the efficiency of the system of resource supply of forestry business activities. Method (methodology). The article uses s

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Perevozova, Iryna, Serhii Pyvovarov, and Andrii Hanenko. "Modern practice of implementing marketing and sales activities of agricultural enterprises: strategic and innovative aspects." Actual problems of innovative economy and law 2024, no. 6 (2024): 76–80. https://doi.org/10.36887/2524-0455-2024-6-15.

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The article is devoted to the study of the modern practice of implementing marketing and sales activities of agricultural enterprises, focused on strategic and innovative aspects. The study of the modern practice of implementing marketing and sales activities is highly relevant, which makes it possible to reveal the possibilities of implementing innovative approaches and strategies that help agricultural enterprises remain competitive and develop in a rapidly changing environment. It is determined that the modern practice of implementing marketing and sales activities of agricultural enterpris

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MOLNAR, O.S., V.V. VAIHARTEN, and E.E. ZAREVA. "An integrated approach to product sales regulation." Market Relations Development in Ukraine №9(244)2021 122 (November 16, 2021): 74–78. https://doi.org/10.5281/zenodo.5704602.

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The subject of the study is an integrated approach to the regulation of product sales. The purpose of the study is to determine the mechanism of regulation of production and marketing activities of enterprises through the application of an integrated approach to industrial management. Research methods. The dialectical method of scientific cognition, the method of analysis and synthesis, the comparative method, the method of generalization of data are used in the work. Results of work. The paper presents the sequence of management changes in the application of an integrated approach to the regu

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27

Степаненко, О.І., та Х.Ю. Павловська. "Аналіз рентабельності підприємства та шляхи її підвищення в умовах економічної нестабільності". Причорноморські економічні студії, № 75 (7 червня 2022): 93–101. https://doi.org/10.32843/bses.75-15.

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The approaches of domestic scientists to the interpretation of the essence of the category's "profitability" is studied, the stages and parameters of their evaluation are substantiated. It is proved that profitability is the main indicator of profitability, which characterizes the efficiency of financial and entrepreneurial activities of the enterprise. According to the results of the study, the factors influencing the profitability of enterprises in the field of services were identified. It is substantiated that external factors have a significant impact on the efficiency of enterprises: econ

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MOLNAR, O.S., A.I. BELEN, and А.А. CHORNA. "The economic content of product sales and the process of its regulation." Market Relations Development in Ukraine №10(245)2021 108 (December 28, 2021): 68–73. https://doi.org/10.5281/zenodo.5807309.

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The subject of the study is the economic content of product sales and the process of its regulation. The purpose of the study is to reveal the meaning of the concepts «sales», «sales management», «sales policy», «sales regulation», «sales regulation mechanism». Research methods. The dialectical method of scientific cognition, the method of analysis and synthesis, the comparative method, the method of generalization of data are used in the work. Results of work. The paper presents the most important components of the strategic directio

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29

Тimchenko, O. D. "Evaluating the Efficiency of Sales Management of the Trade Enterprise." Business Inform 6, no. 521 (2021): 184–89. http://dx.doi.org/10.32983/2222-4459-2021-6-184-189.

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The research is aimed at substantiating the methodological principles of evaluating the efficiency of sales management of the trade enterprise. This evaluating is carried out taking into account the objects of management and compliance with the general principle of determining performance indicators. To achieve the goal set, scientific approaches to determining the essence of sales management are generalized; the directions of this activity are determined; both the local indicators and the integral indicator of evaluation of sales management efficiency at the trade enterprise are substantiated

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ISTANTI, ENNY. "IMPLEMENTATION OF SALES OPERATIONAL AUDITS MEASURING THE EFFECTIVENESS AND EFFICIENCY OF THE SALES FUNCTION IN PT. BERLINA Tbk PANDAAN." IJEBD (International Journal of Entrepreneurship and Business Development) 5, no. 1 (2022): 200–208. http://dx.doi.org/10.29138/ijebd.v5i1.1728.

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Purpose: to determine sales in order to measure efficiency and effectiveness at PT. BERLINA Tbk by implementing an operational audit and to determine the level of operational success so as to increase the effectiveness and efficiency of the company. Design/methodology/approach: A qualitative approach is defined as a research procedure that produces descriptive data in the form of written or oral data regarding the actual conditions in the field (companies), then compared with existing theories. The purpose of descriptive research is to make a descriptive, automatic, factual picture or pa

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MOLNAR, O. S., V. V. KOSHUTA, and Y. V. BOHDAN. "Diagnosis of the problems of the sales policy of enterprises in the conditions of market functioning." Market Relations Development in Ukraine №7-8(266-267)2023 153 (October 9, 2023): 124–28. https://doi.org/10.5281/zenodo.8420937.

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The subject of the study is the diagnosis of the problems of the sales policy of enterprises in the conditions of market functioning. The purpose of the study is to diagnose the sales policy of enterprises in the conditions of market functioning. Research methods. The work uses the dialectical method of scientific knowledge, the method of analysis and synthesis, the comparative method, and the method of summarizing data. Work results. In the article the analysis of the sales policy of enterprises of economically developed countries in comparison with the realities of the sales activity of Ukra

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Perla, Christel, and Dietmar Pfaff. "GAMECHANGER IN SALES COMPETITION: HOW AI IS REWRITING THE RULES IN B2B COMPETITION." International Journal of Academic Research and Reflection 13, no. 1 (2025): 1–11. https://doi.org/10.5281/zenodo.15121931.

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<strong>Abstract</strong> Business-to-business (B2B) sales are facing significant challenges that are characterized by the increasing complexity of markets, increasing competition and the rapid development of digital technologies. Artificial intelligence (AI) offers promising solutions by automating up to 40% of sales activities, enabling efficiency gains. At the same time, AI-powered systems use predictive analytics to accurately predict customer behavior and sales opportunities, allowing companies to increase competitiveness. This study sheds light on the requirements and expectations of sal

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Pyvovarov, S., V. Nitsenko, and I. Zozulia. "SALES MANAGEMENT IN THE SYSTEM OF INNOVATIVE DEVELOPMENT OF AGRICULTURAL ENTERPRISES." Energy saving. Power engineering. Energy audit., no. 11 (202) (February 16, 2025): 97–108. https://doi.org/10.20998/2313-8890.2024.11.07.

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Abstract. The topic's relevance is due to the modern challenges facing the agricultural sector of the economy. In the modern world, innovation is a key factor in increasing agricultural enterprises' competitiveness, efficiency, and sustainability. Sales activities, which include sales, logistics, marketing, and customer interaction, are strategic elements that directly affect enterprises' profitability and sustainable development. The article is devoted to the study of the process of managing sales activities in the innovative development system of agricultural enterprises. It is determined th

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USTIK, Tetiana. "ORGANIZATION OF THE PROCESS OF STRATEGIC PLANNING OF MARKETING AND SALE OF PRODUCTS OF AGRICULTURAL ENTERPRISES." Ukrainian Journal of Applied Economics 5, no. 1 (2020): 371–78. http://dx.doi.org/10.36887/2415-8453-2020-1-43.

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Introduction. Rationally organized marketing of products of domestic agricultural enterprises is the basis for increasing the economic efficiency of their activities and stabilizing the development of the entire agricultural sector of the national economy. In this context, the issues become relevant, related to the development of strategic management of marketing and sales activities, the acquisition of appropriate strategies of system and complexity in an unstable market environment, because in modern conditions from a reasonable choice of product sales and the appropriate level of organizati

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35

Yeniwati, Desi, and Nilawati -. "SISTEM INFORMASI PENJUALAN PADA CV.PUTRA BATANGHARI." JURNAL AKADEMIKA 13, no. 2 (2021): 20–25. https://doi.org/10.53564/akademika.v13i2.653.

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Information systems have become an urgent need in various fields of life including in the business field, CV. Putra Batanghari is a company engaged in the sale of stones. Sales information system is needed by CV. Putra Batanghari, because it has a role to facilitate the activities or business activities, especially in sales activities. One information system that can be used is Visual Basic. Net is a simple programming which is expected to make it easier for the CV. Putra Batanghari to prevent errors in inputting sales data and avoid misunderstanding between consumers The design built includes

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Bogomolova, I. P., O. A. Urazova, R. I. Ibragimov, and I. N. Vasilenko. "Features of the organization of management of effective sales activities at the enterprise." Proceedings of the Voronezh State University of Engineering Technologies 82, no. 4 (2021): 432–44. http://dx.doi.org/10.20914/2310-1202-2020-4-432-444.

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Sales activity is an essential element of the unified management system of any modern business entity. At present, sales of products are no less important than the production component. It is worth noting that in certain industry segments, as well as industrial and manufacturing sectors, an effectively organized and implemented sales system forms about 70% of the success of all business activities. These circumstances are predetermined by the fact that such industrial enterprises are forced to operate in a highly competitive market environment. At present, thanks to the research of modern theo

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Tolpezhnikov, R., and T. Tolpezhnikova. "STRATEGIC MANAGEMENT OF INTERNATIONAL ACTIVITIES OF LOGISTICS ENTERPRISES." Vìsnik Marìupolʹsʹkogo deržavnogo unìversitetu Serìâ Ekonomìka 12, no. 24 (2022): 43–49. http://dx.doi.org/10.34079/2226-2822-2022-12-24-43-49.

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The article is devoted to the research of the international logistics activity of enterprises, in particular transport, operating in modern conditions of management. The correlation between marketing and logistics were analyzed. The algorithm of formation of the marketing policy of the enterprise with the purpose of revealing the efficiency of sales is considered, which allows to take into account all stages from the main managerial processes connected with the sale of finished products at the enterprise, starting with the carrying out of situational analysis, and ending with control measures.

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Abrahamsson, Mats, and Staffan Brege. "Structural Changes in the Supply Chain." International Journal of Logistics Management 8, no. 1 (1997): 35–44. http://dx.doi.org/10.1108/09574099710805574.

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Logistics is changing from a focus on cost reduction and service improvement at the firm level to an emphasis on supply chain restructuring and organizing to increase overall efficiency and effectiveness. In this article, we focus on structural changes in the supply chain, the results of which are the reengineering of materials management, physical distribution and sales activities. Using case studies, we identified five different structural changes which affected the organization of logistics, marketing and sales activities. By using modern information technology, it was possible to centraliz

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Dr., Thi Quynh Lien Duong, Mai Huong Vo Thi, Thanh Hue Hoang Thi, Hoai Nguyen Thi, Khanh Huyen Tran Thi, and Phuong Trinh Nguyen Thi. "Sales Revenue Accounting by System Vietnam Accounting Standards." Account and Financial Management Journal 09, no. 01 (2024): 3253–57. https://doi.org/10.5281/zenodo.10568703.

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Abstract In an open and integrated market economy, each business must choose the right business policy to meet the diverse requirements of the market to increase business efficiency. Sales revenue accounting is responsible for recording, classifying and summarizing financial transactions related to a business's sales revenue, helping to accurately determine actual revenue generated, as a basis for determining determine the results of business activities. The article focuses on researching the system of Vietnamese accounting standards and applying those standards to sales revenue accounting.

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BILOSHAPKA, Yurii. "ORGANIZATIONAL DEVELOPMENT OF MARKETING AND SALES MANAGEMENT SYSTEMS OF AGRICULTURAL ENTERPRISES." Herald of Khmelnytskyi National University. Economic sciences 320, no. 4 (2023): 446–50. http://dx.doi.org/10.31891/2307-5740-2023-320-4-67.

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The article is devoted to substantiating the organizational principles of management of marketing and sales activities of domestic agricultural enterprises. A logical-structural scheme for forming and functioning systems for distributing agrarian enterprise products on the market is proposed. The classification of the patterns of construction and operation of agricultural production distribution systems is substantiated. Critical aspects of the organization of the sale of agricultural products are considered, particularly those with a short shelf life and those with a long shelf life. It is su

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ТИТОВА, С. В., and М. М. ТИХОНОВА. "SALES MANAGEMENT IN A SALES ORGANIZATION: ADVANTAGES AND DISADVANTAGES." Экономика и предпринимательство, no. 8(157) (October 23, 2023): 789–93. http://dx.doi.org/10.34925/eip.2023.157.8.144.

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В статье представлены результаты анализа управления продажами в торговой организации по основным элементам: планирование продаж, организация процесса продаж, мотивация торгового персонала, контроль продаж. Особое внимание уделено показателям оценки эффективности управления продажами, что позволило определить достоинства и недостатки этой системы, которые влияют на эффективность работы организации в целом. Результаты представленного исследования могут быть использованы в практической деятельности торговых организаций при оценке действующей системы управления продажами в компании, а также для вы

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Firmansyah, Ilham, and Udi Pramiudi. "Analisis Pengendalian Intern Atas Sistem Informasi Penjualan Terhadap Efektivitas Dan Efisiensi Penjualan PT. Enseval Putera Megatrading Tbk." Jurnal Ilmiah Akuntansi Kesatuan 8, no. 1 (2020): 1–8. http://dx.doi.org/10.37641/jiakes.v8i1.286.

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As one form of organization, the company must have goals and objectives to be achieved. Sales accounting information system is one of the accounting information sub systems that explains how the procedures in carrying out sales activities. To realize the management of company activities effectively, efficiently, and internal controls are needed that can provide accurate and trustworthy information. To fulfill this, there are several elements which are the main characteristics of an internal control system, including; organizational structure that separates functional responsibilities appropria

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Перова, А. Е. "Evaluation of the efficiency of marketing activities at enterprises small business." Экономика и предпринимательство, no. 7(144) (December 2, 2022): 1121–25. http://dx.doi.org/10.34925/eip.2022.144.7.222.

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В условиях современного ведения бизнеса все действующие предприятия нуждаются в исследовании существующего и потенциального рынков сбыта и в оценки состояния конкурентной среды и потребительского спроса. Именно это и входит в понятие маркетинга. Малое предпринимательство также не становится исключением, и они также испытывают потребность в проведении маркетинговых и научных исследований, учитывая ту роль, которую они играют в экономике страны. In the conditions of modern business, all operating enterprises need to study existing and potential sales markets and assess the state of the competiti

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Endaryati, Eni, and Vivi Kumalasari Subroto. "Web-Based Sales System Using the Cash-Basic Method." Kompak :Jurnal Ilmiah Komputerisasi Akuntansi 16, no. 2 (2023): 455–62. http://dx.doi.org/10.51903/kompak.v16i2.1364.

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Sales are important transactions for companies or agencies because they are the main source of income used to carry out operational activities. In making sales, data processing procedures are needed which are arranged in a certain sequence, which in the accounting system is called a sales procedure. By using the Cash Basis method, companies do not need to make reserves for uncollected cash and can display actual cash position reports. A sales system that will make it easier to manage sales transactions and present sales reports quickly and validly. Web-based applications can be used to manage

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MITSA, V. V., Y. M. HRYHA, and A. A. OLIYNYK. "Theoretical foundations of the formation of sales policy as a component of the marketing concept of enterprise development." Market Relations Development in Ukraine №7-8(266-267)2023 153 (October 9, 2023): 136–40. https://doi.org/10.5281/zenodo.8420977.

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The subject of the study is the theoretical basis of the formation of sales policy as a component of the marketing concept of enterprise development. The purpose of the study is to analyze the theoretical foundations of the formation of the sales policy of enterprises and its features. Research methods. The work uses the dialectical method of scientific knowledge, the method of analysis and synthesis, the comparative method, and the method of summarizing data. Work results. The article defines the content of sales in the conditions of the market system of management. The main groups of factors

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Leonenko, E. A., S. V. Kunev, and N. N. Chindyaykina. "CHARACTERISTICS OF ORGANIZING AND MANAGING SALES ACTIVITIES USING THE EXAMPLE OF “OOO LAMZUR”." Scientific Review: Theory and Practice 10, no. 6 (2020): 1001–15. http://dx.doi.org/10.35679/2226-0226-2020-10-6-1001-1015.

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In modern conditions, the further development of the market economy puts each subject of economic activity in very difficult conditions. For the survival and effective functioning of an organization, it is no longer enough to simply produce goods in the maximum possible volume, it is especially important to sell these goods. The significant role of sales activities in the enterprise management requires searching for new methods of improvement, one of which is the revision of existing and the development of new optimal distribution channels under conditions of environmental uncertainty. Current

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Azieva, Raisa Khusainovna, and Zubair Khasanovich Taymaskhanov. "Impact of energy efficiency on activities of enterprise." Vestnik of Astrakhan State Technical University. Series: Economics 2023, no. 1 (2023): 28–35. http://dx.doi.org/10.24143/2073-5537-2023-1-28-35.

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Evaluation of the impact of energy efficiency on the activities of the oil and gas sector enterprise Gazprom, PJSC has been given. By using the tools of correlation and regression analysis it was proved that investing in resource-saving and environmental technologies can improve the energy efficiency of an enterprise, reduce the negative impact on the environment, increase the amount of profit to be distributed among shareholders and improve profitability by reducing costs. As a result of building an economic and mathematical model for Gazprom, PJSC it was found that investments aimed at prote

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Kádeková, Zdenka, and Anton Kretter. "Advertising and Public Relations Efficiency Measurement and Control." Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing, no. 5(54) (June 30, 2011): 71–77. http://dx.doi.org/10.22630/pefim.2011.5.54.6.

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Public relations and advertising are important tools of marketing activities in meeting the business objectives, contributing the building of reputation and image of the enterprise and the customer´s awareness about the products. PR and advertising help to activate the customer´s interest in buying the product. Implementation of advertising and PR is a cost item for the enterprise. The amount of funds entered into advertising and PR is based on a comparison between actual and desired effect. Monitoring the efficiency of advertising and PR should be oriented primarily on measuring of microecono

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Chobitok, Viktoriia I., and Artur M. Kibets. "Efficiency of Using E-Commerce Tools in the Development of Marketing Activities of Enterprises." Business Inform 2, no. 553 (2024): 363–69. http://dx.doi.org/10.32983/2222-4459-2024-2-363-369.

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The aim of the article is the theoretical and methodological substantiation of the use of e-commerce tools in the development of marketing activities of enterprises in turbulent economic conditions. According to the results of the carried out study, the volume of e-commerce trade is identified. Global e-commerce turnover amounts to approximately $6 trillion. This is 20-odd percent of the world’s total retail trade. Due to the different level of development (penetration) of information technology in each of the European countries, taken into consideration the data of the European E-Commerce Rep

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Muljono, Natalia Diva, Ridwan Sanjaya, and Erdhi Widyarto. "Design and Build a Web Service Based Customer Service Dashboard for Decision Making on CV. IT Pro Solutions." Journal of Business and Technology 5, no. 1 (2025): 19–26. https://doi.org/10.24167/jbt.v5i1.11428.

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The increasingly advanced development of information technology has influenced overall business development, including the management of distribution company sales teams. Sales Force Automation (SFA) is a system or application designed to increase efficiency in managing sales activities. SalesMania which is one of the products from CV. IT Pro Solutions which provides a sales team management platform to assist managers in managing sales teams starting from scheduling visits and monitoring daily activities. However, as SalesMania grew, the administration experienced problems in monitoring busine

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