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Dissertations / Theses on the topic 'FASHION E-RETAILER'

Author: Grafiati

Published: 11 September 2023

Last updated: 31 July 2025

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1

Kelly, Carlota Alvim Xavier. "Impact of email marketing campaigns on e-commerce : a case study in the fashion industry." reponame:Repositório Institucional do FGV, 2018. http://hdl.handle.net/10438/24620.

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Submitted by Carlota Kelly (carlotakelly@hotmail.com) on 2018-08-08T10:46:06Z No. of bitstreams: 1 FGV_EBAPE_Carlota_Kelly_final_version_dissertation_2018_.pdf: 4716025 bytes, checksum: 1169e49f54e77901ef15e05eea835461 (MD5)<br>Approved for entry into archive by Janete de Oliveira Feitosa (janete.feitosa@fgv.br) on 2018-08-21T12:51:00Z (GMT) No. of bitstreams: 1 FGV_EBAPE_Carlota_Kelly_final_version_dissertation_2018_.pdf: 4716025 bytes, checksum: 1169e49f54e77901ef15e05eea835461 (MD5)<br>Made available in DSpace on 2018-08-27T17:46:14Z (GMT). No. of bitstreams: 1 FGV_EBAPE_Carlota_Kelly_f

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Kelly, Carlota Alvim Xavier. "Impact of email marketing campaigns on e-commerce : a case study in the fashion industry." Master's thesis, reponame:Repositório Institucional do FGV, 2018. http://hdl.handle.net/10400.14/26197.

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Submitted by Carlota Kelly (carlotakelly@hotmail.com) on 2018-08-08T10:46:06Z No. of bitstreams: 1 FGV_EBAPE_Carlota_Kelly_final_version_dissertation_2018_.pdf: 4716025 bytes, checksum: 1169e49f54e77901ef15e05eea835461 (MD5)<br>Approved for entry into archive by Janete de Oliveira Feitosa (janete.feitosa@fgv.br) on 2018-08-21T12:51:00Z (GMT) No. of bitstreams: 1 FGV_EBAPE_Carlota_Kelly_final_version_dissertation_2018_.pdf: 4716025 bytes, checksum: 1169e49f54e77901ef15e05eea835461 (MD5)<br>Made available in DSpace on 2018-08-27T17:46:14Z (GMT). No. of bitstreams: 1 FGV_EBAPE_Carlota_Kelly_f

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3

Mazzardo, Luca <1989&gt. "Corporate social responsibility e fashion retailers: il caso Inditex." Master's Degree Thesis, Università Ca' Foscari Venezia, 2016. http://hdl.handle.net/10579/8195.

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L'elaborato affronta in principio l'evoluzione della Corporate Social Responsibility in ambito letterario, introducendo quelle che risultano essere le basi per un comportamento socialmente responsabile da parte di un’azienda. Successivamente l’analisi è rivolta all'illustrazione di un caso concreto, riguardante una società fortemente attiva in tale senso, ed operante nel settore del fashion: Inditex Group. Il focus è rivolto alla comprensione di quelle che sono le iniziative, le politiche e gli strumenti utilizzati nei confronti delle tre dimensioni della CSR, confrontando il profilo di sosten

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4

Ghazal, Mohammed Zaki, Miranda Okello, and Beatra Berisha. "Antecedents of E-Loyalty in the Context of Online Fashion Retailers." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96092.

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With recent developments in the internet and the rise of e-commerce, the concept of e-loyalty has gained more traction as a result of its growing importance. Due to this, there is a continuous shift away from brick and mortar fashion retailing towards online fashion retailers.As a result, it is evident that future and current fashion retailers must have some form of online presence in order to succeed in today’s landscape. The purpose of this paper was to explain the effect of e-trust, e-satisfaction and e-service quality on e-loyalty in the context of online fashion retailers. In order to ful

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5

Rahman, Muhammad Muktadir. "Brand value of online fashion retailers in Bangladesh." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-23892.

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Creating brand value is a vital procedure for online fashion retailers to customers. In Bangladesh, todays, e-commerce fashion is a new trend for the consumers. People are purchasing through online than ever before in Bangladesh. In particular, there are fewer research that provides insight on how online fashion enterprises create their brand value to. For this, it is important for retailers to create brand value to consumers for their e-trade. Therefore, the author found it interesting to research the brand value of online fashion retailers to customers. From previous literature, there are so

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6

Manneh, Mariama. "The Influence of Social Media on E-commerce : Fast Fashion Multinational Companies." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-23842.

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Aim: The aim of this thesis is to analyse the influence of social media on fast fashion e-commerce multinational businesses and to identify the aims of Corporations using social media and why they adopt it as a marketing strategy to meet their long term objectives. Methodology Approach: This research study utilised a qualitative approach which comprises of primary and secondary data in order to conduct research and gather empirical evidence to evaluate the research aims and questions and to fill the gap that previous researches have not sufficiently covered. This thesis involved the use of

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7

Kostadinova, Mila Dimitrova, and Natalie Embaye. "Augment App: Potential Implications on E-commerce : A Multi-Case Study on Swedish Online Fashion Retailers." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Informatik, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-41220.

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Retail is shifting from physical shopping experience to a more online experience. However, the transition is not happening without pains and both consumers and companies alike face challenges when it comes to utilizing all the benefits that the flexibility brings. One of the biggest issues that the online fashion industry is facing, is product evaluation and the resulting high returns rate. Customers are unable to fully evaluate the products due to, for example, insufficient information, faulty information and the fact that size guides are not reliable, which are incentives for the customers t

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8

Luong, Ngoc Anh Minh, and Liangqi Wang. "Factors Influencing E-commerce Usage within Internationalisation : A study of Swedish small and medium-sized fashion retailers." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-387796.

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Purpose − Previous research has shown that Swedish Small-and-Medium enterprises (SMEs) have a relatively low level of digital maturity when it comes to export, thus limiting growth potential in international markets. This study aims at investigating this phenomenon with a focus on e-commerce, as it is among the top digital channels that have a large impact on international expansion. Factors influencing the usage of e-commerce channels within internationalisation by Swedish SME fashion retailers will be investigated. Design/methodology/approach −The overall methodology used in this study is q

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9

SHARMA, AKSHITA. "A STUDY OF BRAND POSITIONING OF FASHION E-RETAILER WITH REFERENCE TO MYNTRA." Thesis, 2020. http://dspace.dtu.ac.in:8080/jspui/handle/repository/19025.

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Brand Positioning has consistently assumed a significant job in Consumer purchasing dynamic. Organizations goes through bunches of cash for its Branding and to arrive at the client with positive brand picture. This investigation is directed to perceive what significance does a purchaser have in buying choice in design e-retail industry with extraordinary reference to organization Myntra. In the time of globalization electronic promoting is an extraordinary unrest. In the course of the most recent decade greatest business associations are running with mechanical change. Internet s

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10

Silva, Diogo Vieira da. "Modeling the pricing strategy of an e-commerce luxury fashion retailer: A machine learning approach." Master's thesis, 2018. https://hdl.handle.net/10216/115532.

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Silva, Diogo Vieira da. "Modeling the pricing strategy of an e-commerce luxury fashion retailer: A machine learning approach." Dissertação, 2018. https://hdl.handle.net/10216/115532.

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Silva, Diogo Vieira da. "Modeling the pricing strategy of an e-commerce luxury fashion retailer: A machine learning approach." Dissertação, 2001. https://repositorio-aberto.up.pt/handle/10216/115532.

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13

Carneiro, Nuno Abrunhosa. "A data mining approach to fraud detection in e-tail: A case study in an online luxury fashion retailer." Master's thesis, 2016. https://repositorio-aberto.up.pt/handle/10216/95618.

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Carneiro, Nuno Abrunhosa. "A data mining approach to fraud detection in e-tail: A case study in an online luxury fashion retailer." Dissertação, 2016. https://repositorio-aberto.up.pt/handle/10216/95618.

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15

Khalaeva, Alexandra, and 何亞山. "Challenges of regional e-commerce retailers in the fashion industry in Russia." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/hqzkk5.

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碩士<br>國立臺灣大學<br>商學研究所<br>107<br>An increasing number of consumers seek for innovative and more convenient ways of purchasing products, while the internet provides them with these opportunities. During the past decade, online fashion retail market in Russia has been growing at a rapid space and attracting many international and local players with different business models. The main goal of this research is to discuss and develop an effective value proposition and business model for regional e-commerce fashion retailers in Russia by analyzing what motivates Russian consumers to purchase products

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16

Fernandes, Francisca Luísa Grilo. "Fashion Made in China, the leverage to succeed or the doom to fail in the globalized world." Master's thesis, 2014. http://hdl.handle.net/10400.14/17170.

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Context of study: The rise of China’s labor costs, and the fact that lower-wage countries have now manufacturing capacity, has pushed domestic apparel manufacturers to emphasize on two more profitable sectors: product development, and retail. This reflects a shift from Original Equipment Manufacturer (OEM) to Original Brand Manufacturer (OBM), which brings challenges for the Chinese apparel companies, since domestic apparel manufacturers didn’t invest much in product development and design ability. Chinese fashion retailers do not play a leading role in the global industry, having only

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