Relevant bibliographies by topics / International market selection / Dissertations / Theses
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Dissertations / Theses on the topic 'International market selection'

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Published: 4 June 2021
Last updated: 25 July 2025

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1

Nikmaram, Pegah. "Swedish fashion retailers international market selection process." Thesis, Stockholm University, School of Business, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-6567.

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<p>The Swedish fashion industry can be described as small, but yet very high competitive. Large fashion chains are taking over the market at the expense of mom & pop stores, which are constantly decreasing in numbers. Lately, many international players has entered the Swedish market and increased the competition even more. With falling trade and investment barriers and technological innovation more and more Swedish fashion retail companies see new opportunities for increased profit and growth by expanding the business abroad. Globalization has created great opportunities for these companies to
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2

Magnusson, Sebastian, Jimmy Källgren, and Tom Viberg. "Emerging Market Selection for Offshore Production : A case study on the international market selection into an emerging market." Thesis, Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE), 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-45011.

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The purpose of this thesis is to conduct an international market selection which will result in a suitable choice of market for an SME that is about to place offshore production in an emerging market. A focus during the thesis is directed towards potential risks that may occur and how SMEs can manage these. In order to fulfill this purpose the authors have developed two main research questions:How can an SME use the IMS-framework to select an emerging market for offshore production?How can an SME manage potential risks when placing offshore production in an emerging market?The theoretical fram
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Swart, Theodor Crous. "International market selection : a South Africa-Asean case study." Thesis, Stellenbosch : Stellenbosch University, 2002. http://hdl.handle.net/10019.1/52893.

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Thesis (MBA)--Stellenbosch University, 2002.<br>ENGLISH ABSTRACT: South African exports increased substantially during recent years and were assisted by the depreciation of the Rand. During this time exports to the European Union and the United States blossomed, but proportionally exports to the growing region of South East Asia still remained at a low level. The major global players consider the Association of South East Asian Nations (ASEAN) as an important trading partner in global trade, but the South African market share is minimal in the ASEAN market. The question that now has to
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Håkansson, Modin Martin, and Gustaf Olofsson. "The International Market Selection Process of Multinational Enterprises Expanding to Transition Economy Markets." Thesis, Linköpings universitet, Industriell ekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-138043.

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The International Market Selection (IMS)process, where firms choose which new market(s) to expand to, is highly important as choosing the right market is paramount to the internationalizing firm’s success. There are benefits in understanding how firms evaluate and select new markets, both for firms with less international experience looking for guidance in their IMS process, as well as for external stakeholders with an interest in attracting companies to a certain market. Despite its importance, there is a lack of empirical research within the field of IMS research, in particular which selecti
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Råberg, Johan, and Max Hedenbergh. "International Market Selection among Swedish retailers : An exploratory study of how Swedish international retailers identify and select foreign markets." Thesis, Umeå universitet, Företagsekonomi, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-123348.

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In the wake of globalization, an increasing amount of firms must consider internationalization strategies to remain competitive. The strategic decision of where to expand is complex by nature. This is particularly true for retailers, and despite this being generally accepted, relatively little is in fact known about retailers ́ choice of foreign markets. Hence, this study investigates international market selection (IMS) strategies of Swedish retailers with global operations. The purpose of this study is twofold; first, to explore which criteria Swedish retailers use upon making international
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Martins, David Miguel Ramos. "Market selection and market entry recommendations for a non-profit organization's first international venture." Master's thesis, NSBE - UNL, 2011. http://hdl.handle.net/10362/10024.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics<br>This Work Project studies the internationalization of non-profit organizations and applies it by developing recommendations for Social Entrepreneurship Institute‟s (IES) first international venture. A model of foreign market selection was used to choose among eight foreign potential markets based on a proximity approach. A market analysis on the selected market was performed to obtain the best decision regarding entry mode. This study conclud
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Ting, Tsan-kau Chris, and 丁燦球. "International market selection in Asia Pacific Region: air conditioning service industry." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1997. http://hub.hku.hk/bib/B31269266.

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Ting, Tsan-kau Chris. "International market selection in Asia Pacific Region : air conditioning service industry /." Hong Kong : University of Hong Kong, 1997. http://sunzi.lib.hku.hk/hkuto/record.jsp?B20622867.

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9

Bürki, Thomas. "The Role of Emerging Markets in the International Market Selection Process the Case of Metro Group /." St. Gallen, 2009. http://www.biblio.unisg.ch/org/biblio/edoc.nsf/wwwDisplayIdentifier/05606967101/$FILE/05606967101.pdf.

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10

Gould, Richard Robert, and RichardGould@ozemail com au. "International market selection-screening technique: replacing intuition with a multidimensional framework to select a short-list of countries." RMIT University. Social Science & Planning, 2002. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20081125.145312.

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The object of this research was to develop an international market screening methodology which selects highly attractive markets, allowing for the ranges in diversity amongst organisations, countries and products. Conventional business thought is that, every two to five years, dynamic organisations which conduct business internationally should decide which additional foreign market or markets to next enter. If they are internationally inexperienced, this will be their first market; if they are experienced, it might be, say, their 100th market. How should each organisation select their nex
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E, Taji Nabil, and Samed Zaatra. "The influence of culture on the selection process of international market and entry mode." Thesis, Högskolan i Gävle, Företagsekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-25830.

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Title: The influence of culture on the selection process of international market and entry mode. Level: Master Thesis in Business Management Authors: Samed Zaatra &amp; Nabil Al-Taji Supervisor: Professor Ehsanul Huda Chowdhry, Ph.D. Examiner: Professor Maria Fregidou-Malama, Ph.D. Date: June 2017 Aim: The study aims to investigate the influence of cultural similarities when business entities decide to expand their business and enter a new market and it also focuses on the selecting process of the entry modes in regard to the cultural similarity. Methodology: Qualitative case study conducting
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Sheridan, John V. (John Vincent) 1960 Carleton University Dissertation Management Studies. "An Examination of international market selection methods in small and medium-sized technology firms." Ottawa.:, 1988.

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13

El-Higzi, Faiza A. "A study on foreign market selection factors in the Australian construction services sector." Thesis, Queensland University of Technology, 2000.

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14

Gavefalk, Sofia, and Ludwig Widén. "International market selection : Assessing opportunities in the European Union for a mHealth consumer medical device start-up." Thesis, KTH, Entreprenörskap och Innovation, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-188829.

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To date, there are no existing models for evaluating foreign markets, adapted to mobile health (mHealth) consumer medical device (CMD) start-ups seeking to launch their products or services in new countries. This calls for the development of a suitable international market selection (IMS) model that captures the complexity of and opportunities for mHealth. mHealth is a sub-segment of electronic health (eHealth), which furthermore is part of the wider phenomenon of digital health. mHealth covers medical and public health practice supported by mobile devices. This paper proposes a multidimension
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Van, Coller Sunel. "Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa." Diss., University of Pretoria, 2016. http://hdl.handle.net/2263/60522.

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Throughout the years, different theories and models have been developed regarding multi-national enterprises' (MNEs') entry into foreign markets. One such model is the Organisational Model, identifying three different types of enterprise, each selecting a different mode of market entry during foreign market expansion. These are: massproduction enterprises, disaggregate-production enterprises and project-based enterprises. This model was based on studies focusing mainly on the US, Europe and Asia. Research indicates, however, that MNEs increasingly identify sub-Saharan Africa (SSA) as a
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Collazos, Nieves Rosalita, and Alexander Pers. "Ready for take-off : A study of international market selection of Swedish SMEs in the knowledge-intensive service sector." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-325796.

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Small and medium enterprises (SMEs) and the service sector have gained highly important roles in the strive for growth and economic welfare. World economy changes creates both international business opportunities and pressure for small and medium enterprises to internationalise. International market selection (IMS) is considered the most vital decision when creating an internationalisation strategy. Nevertheless, the lack of both research attention and empirical insights has created a knowledge gap. Investigate how Swedish SMEs in the knowledge-intensive service sector perform their IMS. By an
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Douch, Mustapha. "Essays on firm performance, agglomeration and international trade." Thesis, Loughborough University, 2017. https://dspace.lboro.ac.uk/2134/27620.

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18

Bernhardsson, Bianca, Max Klamkin, and Albin Lindsjö. "The Swedish path to retail expansion : a multiple case study of swedish retailers." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-86292.

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The purpose of this thesis is to study Swedish retailers in order to find out which factors are the most crucial and influencing when it comes to international market selection. We as authors could find studies about international market selection, but not a single one regarding why Swedish MNEs choose to enter certain markets. We as authors therefore see a need for a better understanding of which factors have the greatest influence over market selection. The literature review that has been established in this study includes theories related to behavioristics, economics, risk and entry modes.
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19

Arvnäs, Julia, and Sofia Svensson. "Outdoorbranschen - den jordnära vägen till internationell verksamhet : En studie om internationella marknadsval." Thesis, Linköpings universitet, Institutionen för ekonomisk och industriell utveckling, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-167508.

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Bakgrund Intresset för friluftsliv ökar markant inom Sverige. Det finns en enorm efterfrågan på svenska outdoorprodukter som är kända för sin kvalitet, design och funktionalitet -de har ett mycket gott rykte utomlands. Internationalisering blir en allt större del i outdoorföretagens verksamheter. Trots att valet av internationell marknad är ett av de mest centrala beslutenhar det gjorts förhållandevis lite forskning på området. Det är därför av betydelse att genomföra en studie med kvalitativ metodologi som på ett djupare och mer ingående sätt förklarar de svenska outdoorföretagens strategi vi
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Gunnarsson, Annica. "The selection of entry modes when penetrating a foreign market : A research study on the education institutes choice of entry mode." Thesis, Linnéuniversitetet, Ekonomihögskolan, ELNU, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-12170.

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Abstract Thesis title: The selection of entry mode when penetrating a foreign market Author: Annica Gunnarsson  Tutor: Åsa Devine Course: Marketing, advanced level, spring term 2011, Linnaeus University   Entering a new market is always a risky business, with a big potential of failure. To research the options of entry strategy can help in determine which strategy to use. The international market of education has changed during the last years, and in Sweden we just had one big change when the introduction of tutoring fees was determined. This has forced the universities out on unfamiliar terr
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Nilsson, Peter. "Internationalisation of Swedish SMEs : A Multiple-Case Study on How Swedish SMEs Can Expand to International Markets." Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-79351.

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The need for Swedish SMEs to expand beyond their limited domestic market grows, spurred on by fading barriers to international trade. Often consisting mainly of engineers without marketing experience, the SMEs cannot afford to recruit expertise in internationalisation. The international business environment is complex, and attempting to internationalise through trial and error, often ends poorly. To remedy this, the objectives of this study has been: To explore and compare how Swedish SMEs expand to other markets. To identify which factors in this expansion pose the largest problems          
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Tunbjer, Michael, and Marion Jarne. "Foreign Market Analysis : Should Oriflame Enter France?" Thesis, Jönköping University, JIBS, EMM (Entrepreneurship, Marketing, Management), 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-467.

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<p>The global marketplace today encompasses 6 billion people. Many companies are beginning to see themselves as international rather than national acting on a global arena. An essential aspect of going abroad is to know where to go and why to go there. In order to be able to analyze a foreign market a company needs to do market research in the foreign market as to gather essential information. A firm which is facing a quick internationalization process is the Swedish direct sales firm of cosmetics Oriflame. Oriflame has grown quickly in developing countries but is not present in one of the big
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Bodin, Martin, and Fredrik Molander. "Val av internationell marknad för internetföretag." Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-69975.

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Syfte – Att skapa förståelse för hur internationell marknad framgångsrikt kan väljas för internetföretag genom att beskriva och identifiera tillvägagångssätt för val av internationell marknad. Metod – Kvalitativ fallstudie där elva semistrukturerade intervjuer genomfördes på olika internetföretag som valt internationell marknad. Resultat - Två olika strategier för att välja internationell marknad identifierades. 1) hagelböss-strategi som innebär mindre analys men att fler länder testas än i 2) prickskytt-strategi. De tre parametrarna 1) befolkningsmängd, 2) betalsystem och 3) psykologiskt avs
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Jílková, Lucie. "Strategie firmy při vstupu na zahraniční trhy." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-15972.

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The thesis comprises of three principal parts. The first part summarizes theoretical backround in the field of international markets expansion. It describes strategic management process as well as individual forms of international martets entry. The second part analyzes ČEZ Group strategy. The individual chapters assess recent activities of the company in domestic and international markets. The third part is dedicated to the analysis of a concrete business case, i.e. Turkey.
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Belloque, Guilherme Garcia. "Estimativa do prêmio pelo risco país com a aplicação do modelo AEG." Universidade de São Paulo, 2008. http://www.teses.usp.br/teses/disponiveis/12/12136/tde-23102008-152957/.

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A crescente integração econômica e mobilidade de capital levam a uma maior exposição dos investidores a riscos externos. Com isso, ganha relevância a discussão sobre como se considerar, no cálculo do custo de capital, possíveis prêmios requeridos pelos riscos adicionais da realização de negócios em mercados emergentes. A existência de um adicional de risco é relativamente evidente, podendo ser constatada pela maior volatilidade que grande parte dos mercados acionários emergentes possuem em relação a mercados maduros, como o norte-americano. Entretanto, a existência de um prêmio requerido por e
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Deal, Darrah, and Sofie Mälstad. "The Internationalization Process of a Hybrid Firm : An Explorative Study of a Swedish SME." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-256687.

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Our master dissertation pursued the research question of what the internationalization process of a hybrid firm would look like. To do so, the authors performed an in-depth analysis of a Swedish SME which exhibited characteristics of a hybrid firm. These hybrid firms, as we have named them, use a mixed range of internationalization strategies. An abductive method of research was used in this thesis, as the authors took direction from previous literature and created their own new internationalization process model based on their findings. The main areas of this research focused on the drivers f
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Nyarko, Samuel Anokye. "Essays on the Performance, Subsidization and Internationalization of Social Enterprises." Doctoral thesis, Universite Libre de Bruxelles, 2020. http://hdl.handle.net/2013/ULB-DIPOT:oai:dipot.ulb.ac.be:2013/304819.

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Social enterprises are hybrid organizations that tackle societal challenges by using conventional business models. Being hybrid organizations means that social enterprises pursue dual objectives: social (developmental) and financial. By taking performance, subsidization and internationalization perspectives, this thesis contributes to understanding the hybridity of social enterprises and how this hybridity drives their general operations and key decisions such as foreign market selection and targeting strategy.<br>Doctorat en Sciences économiques et de gestion<br>info:eu-repo/semantics/nonPubl
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Ščuková, Diana. "Výběr vhodného zahraničního trhu pro expanzi společnosti Logio." Master's thesis, Vysoká škola ekonomická v Praze, 2016. http://www.nusl.cz/ntk/nusl-262327.

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The master thesis deals with the possibilities of international expansion in case of the Czech company Logio s.r.o that sells consulting services on B2B market. The main objective is to choose a suitable international market for expansion of the company. Futhermore, market analysis and determination of method of market entering are additional objectives of the thesis. The first part deals with the characteristics of the process, which companies should follow during selection of international market, and various forms of entrance. Then, gained findings are used in process of selecting the most
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Steenkamp, Ermie Annelies. "The identification of export opportunities for South African products with special reference to Africa / Ermie Annelies Steenkamp." Thesis, North-West University, 2011. http://hdl.handle.net/10394/5605.

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This thesis identifies realistic export opportunities for South African products in the rest of the world and specifically in the rest of the African continent. The method chosen to achieve this goal is the Decision Support Model (DSM) developed by Cuyvers et al (1995) and Cuyvers (1997) that was specifically designed to assist export promotion institutions in planning and assessing their export promotion activities. This model is positioned into the international market selection literature and four main refinements to the DSM methodology are introduced to address the limitations of the model
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Cos, Sánchez Pilar. "La selección y expansión de mercados exteriores en la internacionalización de las empresas catalanas: un análisis empírico." Doctoral thesis, Universitat de Lleida, 2012. http://hdl.handle.net/10803/108138.

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En la presente tesis se analiza el comportamiento exportador de la empresa española y de la industria exportadora catalana en particular, acotando el amplio espectro del análisis de la internacionalización de las organizaciones y focalizando nuestro estudio en un ámbito específico que nos ha permitido profundizar en el mismo. De esta forma, en primer lugar se determinan los factores y el proceso que, según la literatura existente y tras un análisis del comercio internacional de Cataluña, influyen en las empresas en la selección de mercados exteriores, como decisión de vital importancia e
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Geringer, J. Michael. "Criteria for selecting partners for joint ventures in industrialized market economies /." Thesis, Connect to this title online; UW restricted, 1986. http://hdl.handle.net/1773/8738.

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Füss, Roland. "Emerging Markets im internationalen Portfoliomanagement : Entwicklungsstand, Integrationsgrad und Rendite-Risiko-Verhalten von Aktienmärkten in Schwellenländern /." Bad Soden am Taunus : Uhlenbruch, 2004. http://www.gbv.de/dms/zbw/393024032.pdf.

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Wright, Christopher F. "Policy legacies and the politics of labour immigration selection and control : the processes and dynamics shaping national-level policy decisions during the recent wave of international migration." Thesis, University of Cambridge, 2011. https://www.repository.cam.ac.uk/handle/1810/237050.

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The two decades preceding the global financial crisis of 2008 saw an increase in international migration flows. This development was accompanied by the relaxation of immigration entry controls for select categories of foreign workers across the developed world. The scale of labour immigration, and the categories of foreign workers granted entry, varied considerably across states. To some extent, these developments transcended the traditional classifications of comparative immigration politics. This thesis examines the reform process in two states with contrasting policy legacies that adopted l
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Fernandes, João Henrique Militão. "Critérios de selecção de parceiros estratégicos em alianças estratégicas internacionais." Master's thesis, Instituto Superior de Economia e Gestão, 2006. http://hdl.handle.net/10400.5/18883.

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Mestrado em Economia e Estudos Europeus<br>Durante as últimas décadas, assistimos à enorme expansão do fenómeno das Alianças Estratégicas Internacionais (AELs), atravessando a economia de forma transversal, numa abrangência de todos os tipos de empresas e actividades, nos mais diversos mercados e regiões. Ao fenómeno não é alheio o aumento crescente no investimento, induzido pelas novas tecnologias, processos e mercados. Aumentando os custos aumentam os riscos, surgindo as alianças estratégicas como instrumento capaz de induzir acréscimos na capacidade competitiva das empresas, dotando-as de r
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Selosse, Philippe. "Le régime juridique du produit de luxe." Thesis, Lille 2, 2017. http://www.theses.fr/2017LIL20002/document.

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Le produit de luxe n’est pas un bien comme les autres. Ses qualités matérielles et immatérielles lui confèrent une valeur particulière qui oblige son producteur à le vendre dans un environnement commercial adapté. La règle de droit peut-elle considérer cette particularité économique ? Paradoxalement, la France est leader mondiale du marché des produits de luxe, mais nul n’est en mesure d’affirmer avec précision ce qu’est le luxe. Intégrer une notion aussi insaisissable au sein d’un raisonnement juridique semble difficile. Pourtant, les atteintes subies par les titulaires des droits du produit
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Bourke, sandra. "International market selection of Carrefour." Master's thesis, 2015. http://hdl.handle.net/10362/15769.

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Carrefour has been internationalizing into many countries and would like to continue growing. This study focuses on the potential future international market selection of Car-refour, comparing countries from the EU and South America, in a quantitative and qual-itative analysis. The purpose of the project is to help Carrefour to find the right market and the right mode to entry. Through semi-structured interviews and a literature research we found out that Sweden has the highest potential to entry with a Venture (Marketing), followed by Austria
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Guedes, Marta. "International market selection of Parfois." Master's thesis, 2016. http://hdl.handle.net/10362/19377.

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Parfois has been internationalizing into many countries and would like to continue growing. This study focuses on the IMS of Parfois, comparing countries from the all around the world, in a quantitative analysis at first, followed by a qualitative analysis. The purpose of the project is to help Parfois select the optimal market for expansion. Through semi structured interviews, literature research, and country clustering and ranking methods South Korea was selected as the best market for expansion, followed by Israel.
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Beunk, Rick. "International partner selection Indian technical textile market." Master's thesis, 2016. http://hdl.handle.net/10362/17343.

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Due to a combination of a vast agricultural industry and a tremendously growing technical textile industry, Ludvig Svensson identified India as target market for possible expansion through domestic production and supply. However, Svensson needed additional information about the industry structure and key players. Therefore, this project focused on a detailed analysis of the technical textile market and its players by following the international partner selection process. Thereby, five key players were identified as potential partners, as well as the need for additional research to determ
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Teixeira, Bruno André Pimenta. "Linking Top Management Teams to International Market Selection." Master's thesis, 2016. https://repositorio-aberto.up.pt/handle/10216/86944.

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Teixeira, Bruno André Pimenta. "Linking Top Management Teams to International Market Selection." Dissertação, 2016. https://repositorio-aberto.up.pt/handle/10216/86944.

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Brzoskowska, Emilia Anna. "International market selection : the case of portuguese companies in Poland." Master's thesis, 2012. http://hdl.handle.net/10400.14/10569.

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There are 108 Portuguese companies in Poland, what makes this Central European country the 5th destiny of Portuguese foreign direct investment. How these companies selected this particular foreign market? The present work seeks to identify the factors that underlie the decision of Portuguese companies while choosing an international market to enter. The empirical basis for this investigation is provided by two in-depth case studies, concerning two Portuguese companies which internationalized to Poland: Mota-Engil SGPS, S.A and ControlVet SGPS, S.A. An extensive literature review about Internat
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Pereira, Daniel da Eira. "Internationalization strategy for MyHelpster.com with a focus on international market selection." Master's thesis, 2015. http://hdl.handle.net/10362/15538.

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International Market Selection is an important step towards a successful internationalization strategy. This is no different for startup companies like MyHelpster. This work project was intended to help MyHelpster with their internationalization process by completing the IMS portion of it. The IMS process presented in this paper lead to the conclusion that MyHelpster’s next market for expansion should be the USA. In order to find as much success as possible the author suggests being patient and only expanding when the company has the necessary capital, experience and credibility. Both primary
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Weiß, Konstantin. "International market selection applied to a foreign direct investment of a SME." Master's thesis, 2017. http://hdl.handle.net/10362/24133.

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The work project “International Market Selection Applied to a Foreign Direct Investment of a SME” seeks to find a solution to the organizational challenge of Boyens Backservice GmbH, a German SME, to identify, evaluate and select most preferable markets for a foreign direct investment. The method follows a three-step approach. First core markets are identified, which are then evaluated to the general FDI feasibility. This is concluded by an in-depth market analysis of the top two identified markets. The outcome yields the Czech market as the most preferable.
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Sousa, Guilherme Manuel Soares dos Santos de Albergaria e. "Jerónimo Martins Group international opportunities : a multinational group market selection decision process." Master's thesis, 2013. http://hdl.handle.net/10400.14/16787.

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This case study has been designed based on the Jerónimo Martins Group situation between 2007 and 2011 with the objective of acting as a teaching supplement in the study of companies’ international opportunities, market selection and the internationalization decision process utilized to reach an optimal decision for a company. Jerónimo Martins was the main Portuguese group in the food retail and wholesale industry, present in supermarkets, cash & carries and discount stores, and operating in Poland and Portugal. In 2011 Portugal was suffering the consequences of an economic recession,
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Saborio, Juan Carlos Madrigal. "EAM International: Market Entry Strategy Evaluation and Partner Selection in Mainland China." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/81684500755957823298.

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碩士<br>國立政治大學<br>國際經營管理碩士班(IMBA)<br>95<br>This case is intended to be used in an International Business or Strategic Management course to introduce the topic of entry strategy development and evaluation. Victor Yang, founder and Senior Vice President of Strategy and Business Development at Enter Active Media International (EAM), must decide whether or not EAM should enter the China market and if so, work with the executive team to develop an entry strategy. EAM is a privately held company, headquartered in Singapore, which develops and distributes interactive solutions aimed at mobile phone se
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46

Correia, Jorge Filipe de Jesus Sousa. "Proposing a model for foreign market selection in the ground engineering slurries industry: the special case of Ground Tech." Master's thesis, 2009. http://hdl.handle.net/10071/3048.

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JEL Classification : M10 - Business Administration, General; M16 – Business Administration, International Business Administration<br>SMEs that develop their business in niche markets need to look to opportunities in other markets (foreign countries) in order to be able to sustain overtime the business growth. This work proposes a model for foreign market selection in the industry of Ground Engineering soil stabilisation slurries. This study based on the Hollensen’s international market selection model, the author proposes an adapted and expanded model for foreign market selection. Above al
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Wünstel, Stephen. "Target market selection model for e-commerce start-up exemplified by NewCo." Master's thesis, 2016. http://hdl.handle.net/10362/18252.

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For e-commerce startups (ECSs) international growth has never been more important than today. In order to venture abroad successfully, ECSs need a model which enables them to select the most attractive markets. The current status of theory and literature is rarely applicable to early stage ECSs. Therefore, this research paper provides a model for the systematic selection of new target markets. Based on existing literature as well as primary and secondary research, this thesis develops a generic target market selection model for ECSs. To verify this model, it is applied to a specific online mar
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LE, ANH-PHUONG, and 黎英芳. "THE APPLICATION OF INTEGRATED DEA FOR ECONOMIC GROWTH: CASE STUDY ON INTERNATIONAL MARKET SELECTION AND FDI EFFICIENCY." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/nne7cd.

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博士<br>國立高雄科技大學<br>工業工程與管理系<br>107<br>Economic growth is one of the core issues of economic development. This is also the top target of all countries in the world. The combination of international market selection (IMS) for export of goods and the assessment of the effectiveness of foreign direct investment (FDI) is the driving force for economic growth, helping to evaluate the economic development efficiency for each country. The aim of this dissertation is to study the economic growth issue in FDI efficiency evaluation and international market selection by applying integrated Data Envelopment
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Cordeiro, Ana Carolina Ferreira. "A proactive approach o XY international expansion." Master's thesis, 2016. http://hdl.handle.net/10362/17198.

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This work project was conducted under a Direct Research internship (DRI) that consists on an individual dissertation established on a given organization. DRI has a problem solving format to an empirical question to be addressed, «Which country has the highest potential for the next step of XY internationalization process? ». In order to achieve the project’s purpose, it was conducted a scanning process using a top-down approach over an initial list of nine countries given by XY. To do so it was developed an international scanning framework based on different domains and weights that allowed t
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Bordignon, Tommaso Niccolò. "Increasing international footprint of a natural stone business - in-depth market analysis." Master's thesis, 2021. http://hdl.handle.net/10362/123392.

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DPS tones is a Portuguese medium-sized company that works in the Cutting, Shaping and Finishing Stone business. This company has already a significant international footprint, dealing mainly with direct exports. Facing a saturated domestic market, DP aims to extend its’ life cycle and find out new ways to gain competitive advantages. Accordingly, this project will analyse the current and future state of the CSF industry and assess possible target markets for expand to. Afterwards, an entry strategy and marketing plan will be developed as well as a financial plan to evaluate the viab
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