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1

Varey, Richard J. Marketing Communication. London: Taylor & Francis Inc, 2004.

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2

G, Zimmerman Tom, ed. Technical marketing communication. New York: Longman, 2002.

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3

Smith, Viktor, Daniel Barratt, Peter Møgelvang-Hansen, and Alexander U. Wedel Andersen. Misleading Marketing Communication. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-11206-5.

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4

Blythe, Jim. Marketing communications. New York: Prentice Hall, 1999.

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5

Marketing communications. Harlow: Financial Times Prentice Hall, 2000.

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6

M, Anderson Patricia. Marketing communications. Englewood Cliffs, N.J: Prentice-Hall, 1986.

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7

Booth, Don. Marketing through effective communication. Sevenoaks: Tudor Business Publishing, 1992.

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8

Maarek, Philippe J. Political marketing and communication. London: John Libbey, 1995.

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9

Buana, Universitas Mercu. Corporate and marketing communication. Jakarta: Universitas Mercu Buana, 2011.

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10

Marketing et communication politique. Paris: L'Harmattan, 1994.

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11

Mitterfellner, Olga. Fashion Marketing and Communication. Abingdon, Oxon ; New York, NY : Routledge, 2020.: Routledge, 2019. http://dx.doi.org/10.4324/9780429451591.

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12

Amanda, Broderick, ed. Integrated marketing communications. 2nd ed. Upper Saddle River, N.J: Prentice Hall Fiancial Times, 2004.

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13

Vos, Marita. Integrated communication: Concern, internal and marketing communication. 4th ed. Netherlands: Eleven Intl. Pub., 2011.

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14

Vos, M. F. Integrated communication: Concern, internal and marketing communication. Utrecht: Lemma, 1999.

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15

Marketing, Chartered Institute of, ed. Marketing communications strategy. Oxford: Butterworth-Heinemann, 1995.

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16

Kevin, Morley, and Chartered Institute of Marketing, eds. Integrated marketing communications. Oxford: Butterworth-Heinemann, 1995.

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17

Wood, Gill. Marketing communications. Oxford: Elsevier/CIM, 2005.

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18

Wood, Gill. Marketing communications. Oxford: Elsevier, 2004.

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19

Schultz, Don E. Integrated marketing communications. Lincolnwood, Ill., USA: NTC Business Books, 1993.

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20

Integrated marketing communications. 3rd ed. Toronto: Pearson Prentice Hall, 2011.

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21

Modern marketing communications. Glasgow: Blackie, 1990.

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22

Modern marketing communications. Glasgow: Blackie, 1991.

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23

Varey, Richard. Marketing Communication. Routledge, 2002. http://dx.doi.org/10.4324/9780203466919.

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24

Communication Marketing. Cheneliere, 2008.

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25

Murrphy, John H. Marketing Communication Management. NTC Business Books, 2002.

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26

Harner, Sandra, and Tom Zimmerman. Technical Marketing Communication. Longman, 2001.

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27

LOK, Johnny Ch. Marketing Communication Strategy. Independently Published, 2020.

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28

Ottesen, Otto. Marketing Communication Management. Copenhagen Business School Press, 2001.

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29

Unger, Fritz, Rainer Busch, and Margarete Seidenspinner. Marketing Communication Policies. Springer London, Limited, 2006.

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30

Unger, Fritz, Rainer Busch, and Margarete Seidenspinner. Marketing Communication Policies. Springer, 2010.

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31

American Productivity & Quality Center. Integrated Marketing Communication. Amer Productivity Center, 1998.

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32

Unger, Fritz, Rainer Busch, and Margarete Seidenspinner. Marketing Communication Policies. Springer, 2009.

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33

Marketing Communication Policies. Springer Berlin Heidelberg, 2007. http://dx.doi.org/10.1007/978-3-540-37323-0.

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34

Juska, Jerome M. Integrated Marketing Communication. Routledge, 2017. http://dx.doi.org/10.4324/9781315526812.

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35

Alfred, Skylar. Marketing and Communication. Excelic Press LLC, 2020.

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36

Marketing Communication Policies. Springer, 2007.

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37

Villegas, Dino. Integrated Marketing Communication. Kendall Hunt Publishing Company, 2021.

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38

Integrated Marketing Communication. Taylor & Francis Group, 2021.

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39

Villegas, Dino. Integrated Marketing Communication. Kendall Hunt Publishing Company, 2019.

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40

Juska, Jerome M. Integrated Marketing Communication. Taylor & Francis Group, 2021.

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41

Marketing Communications. Pearson Education, 2000.

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42

Picton, David. Integrated Marketing Communications. Prentice Hall, 2001.

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43

Czarnecka, Barbara, Jenny Lloyd, Stephan Dahl, and Lynne Eagle. Marketing Communications. Taylor & Francis Group, 2020.

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44

Marketing Communications. Taylor & Francis Group, 2014.

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45

Czarnecka, Barbara, Jenny Lloyd, Stephan Dahl, and Lynne Eagle. Marketing Communications. Taylor & Francis Group, 2020.

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46

Marketing Communications. Taylor & Francis Group, 2014.

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47

Marketing Communications. Int. Cengage Business Press, 2007.

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48

Czarnecka, Barbara, Jenny Lloyd, Stephan Dahl, and Lynne Eagle. Marketing Communications. Taylor & Francis Group, 2020.

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49

Czarnecka, Barbara, Jenny Lloyd, Stephan Dahl, and Lynne Eagle. Marketing Communications. Taylor & Francis Group, 2020.

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50

Czarnecka, Barbara, Jenny Lloyd, Stephan Dahl, and Lynne Eagle. Marketing Communications. Taylor & Francis Group, 2020.

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