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1

Raab, Gerhard, Oliver Gernsheimer, and Maik Schindler. Neuromarketing. Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-8364-0.

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Raab, Gerhard, Oliver Gernsheimer, and Maik Schindler. Neuromarketing. Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-8789-1.

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3

Raab, Gerhard, Oliver Gernsheimer, and Maik Schindler. Neuromarketing. Springer Fachmedien Wiesbaden, 2013. http://dx.doi.org/10.1007/978-3-8349-6723-7.

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4

Zurawicki, Leon. Neuromarketing. Springer Berlin Heidelberg, 2010. http://dx.doi.org/10.1007/978-3-540-77829-5.

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5

Domazet, Vasilije. Slučaj neuromarketing. Skripta internacional, 2021.

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6

Briesemeister, Benny B., and Werner Klaus Selmer, eds. Neuromarketing in Business. Springer Fachmedien Wiesbaden, 2022. http://dx.doi.org/10.1007/978-3-658-35185-4.

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7

Thomas, Andrew R., Nicolae Alexandru Pop, Ana Maria Iorga, and Cristian Ducu, eds. Ethics and Neuromarketing. Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-45609-6.

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8

Dutta, Tanusree, and Manas Kumar Mandal. Neuromarketing in India. Routledge, 2018. http://dx.doi.org/10.4324/9781351269360.

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9

Horská, Elena, and Jakub Berčík, eds. Neuromarketing in food retailing. Wageningen Academic Publishers, 2017. http://dx.doi.org/10.3920/978-90-8686-843-8.

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10

Briesemeister, Benny, and Werner Klaus Selmer, eds. Neuromarketing in der Praxis. Springer Fachmedien Wiesbaden, 2020. http://dx.doi.org/10.1007/978-3-658-27686-7.

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11

Berc̆ík, Jakub. Neuromarketing in food retailing. Wageningen Academic Publishers, 2017.

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12

Penrod, Joshua. Ethics and Biopower in Neuromarketing. Springer International Publishing, 2023. http://dx.doi.org/10.1007/978-3-031-18549-6.

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13

Dirk, Held, ed. Wie Werbung wirkt: Erkenntnisse des Neuromarketing. Rudolf Haufe Verlag, 2006.

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14

Christophe, Morin, ed. Neuromarketing: Le nerf de la vente. De Boeck, 2005.

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15

Cayuela, Oscar Malfitano, and Ramiro Arteaga Requena. Neuromarketing. Autores Editores, 2007.

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16

Chuquipiondo, Richard Díaz. Neuromarketing. Marcombo, 2016.

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17

Neuromarketing. Diplomica Verlag, 2008.

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18

Palomo, Juan Pedro García, Esperanza Martínez Montes, and Antonio Garcia Tome. Neuromarketing. Starbook Editorial, S.A., 2011.

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19

Zurawicki, Leon. Neuromarketing. Springer, 2010.

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20

Braidot, Nestor P. Neuromarketing. Puertonorte-Sur, 2005.

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21

Palomo, Juan Pedro García, Esperanza Martínez Montes, and Antonio Garcia Tome. Neuromarketing. Starbook Editorial, S.A., 2011.

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22

Neuromarketing. GRIN Verlag GmbH, 2005.

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23

Chuquipiondo, Richard Díaz. Neuromarketing. Marcombo, 2016.

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24

Kroeber, Viktoria. Neuromarketing. Erfolgsfaktoren Von Neuromarketing in Unternehmen. GRIN Verlag GmbH, 2014.

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25

NeuroMarketing Concept. V Publishers, 2015.

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26

NeuroMarketing Concept. V Publishers, 2015.

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27

Neuromarketing For Dummies. John Wiley & Sons Inc, 2013.

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28

Neuromarketing und Markenpolitik. Diplomica Verlag, 2007.

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29

Fett, Martin. Neuromarketing in Sports. GRIN Verlag GmbH, 2013.

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30

Steidl, Peter, Stephen J. Genco, and Andrew P. Pohlmann. Neuromarketing for Dummies. Wiley & Sons, Incorporated, John, 2013.

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31

Steidl, Peter, Stephen J. Genco, and Andrew P. Pohlmann. Neuromarketing for Dummies. Wiley & Sons, Incorporated, John, 2013.

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32

Steidl, Peter, Stephen J. Genco, and Andrew P. Pohlmann. Neuromarketing for Dummies. Wiley & Sons, Incorporated, John, 2013.

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33

Neuromarketing for Dummies. Wiley & Sons Canada, Limited, John, 2013.

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34

Maerz, André. SPORTSPONSORING UND NEUROMARKETING: OPTIMIERUNG DES SPORTSPONSORING-MANAGEMENTPROZESSES DURCH KONZEPTE DES NEUROMARKETINGS. GRIN Verlag GmbH, 2010.

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35

Zurawicki, Leon. Neuromarketing of Food Products. Wiley & Sons, Incorporated, John, 2022.

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36

Zurawicki, Leon. Neuromarketing of Food Products. Wiley & Sons, Incorporated, John, 2022.

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37

Raab, Gerhard, Oliver Gernsheimer, and Maik Schindler. Neuromarketing: Grundlagen - Erkenntnisse - Anwendungen. Gabler Verlag, 2009.

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38

Raab, Gerhard, Oliver Gernsheimer, and Maik Schindler. Neuromarketing: Grundlagen - Erkenntnisse - Anwendungen. Westdeutscher Verlag GmbH, 2010.

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39

Gyarmati-Buchmüller, Manuel, and Manuel Gyarmati-Buchmuller. Neuromarketing und Lauterkeitsrechtlicher Verbraucherschutz. Nomos Verlagsgesellschaft, 2019.

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40

Raab, Gerhard, Oliver Gernsheimer, and Maik Schindler. Neuromarketing: Grundlagen - Erkenntnisse - Anwendungen. Springer Fachmedien Wiesbaden GmbH, 2013.

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41

Braidot, Nestor P. Neuromarketing: Neuroeconomia y Negocios. Puertonorte-Sur, 2006.

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42

Zurawicki, Leon. Neuromarketing of Food Products. Wiley & Sons, Limited, John, 2023.

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43

Zurawicki, Leon. Neuromarketing of Food Products. Wiley & Sons, Incorporated, John, 2022.

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44

Neuromarketing: Grundlagen - Erkenntnisse - Anwendungen. Westdeutscher Verlag GmbH, 2010.

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45

Incoronato, Giulio. Neuromarketing. Chancen und Grenzen. GRIN Verlag GmbH, 2014.

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46

Traa, Matthias. Neuromarketing Als Emotionale Konsumentenansprache. GRIN Verlag GmbH, 2013.

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47

Schallitz, Christian. NEUROMARKETING: MARKTPSYCHOLOGIE UND ONLINEMARKETING. GRIN Verlag GmbH, 2009.

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48

Sotomayor, Manuel Hernán Izaguirre. Neuromarketing turístico y hotelero. Marcombo, 2019.

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49

Wegener, Lisa. Does Neuromarketing Trick Your Brain? an Introduction to the Ethics of Neuromarketing. GRIN Verlag GmbH, 2015.

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50

PEREIRA, ALEXANDRE JOSÉ ARAÚJO, ANA GABRIELA LOPES FERNANDES, ÉGON JOSÉ MATEUS CELESTINO, et al. INSIGHTS SOBRE NEUROMARKETING E NEUROCIÊNCIA. Edited by IZABELA SOUZA DA SILVA and MARIA GORETTI FERNANDES. Hawking, 2021. http://dx.doi.org/10.29327/539816.

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