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Journal articles on the topic 'Perceived Attitude'

Author: Grafiati

Published: 3 June 2025

Last updated: 31 July 2025

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1

Mohd Nasir, Mohammad Izzamil, and Asyirah Abdul Rahim. "Community Attitude towards Urban Green-Blue Space and Perceived Cultural Ecosystem Benefits: A Preliminary Study at Taiping Lake Garden, Perak, Malaysia." Malaysian Journal of Social Sciences and Humanities (MJSSH) 5, no. 11 (2020): 228–39. http://dx.doi.org/10.47405/mjssh.v5i11.550.

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blue spaces. Attitude towards green-blue space were also studied. However, little attention is given to perceived benefits and attitude components in ecosystem service research. This paper aims to examine community attitudes towards urban green-blue spaces and its association with perceived benefits based on cultural ecosystem services concept. A questionnaire was conducted among 31 respondents of local community at Taiping Lake Garden, Perak. The data were analyzed using Statistical Package for the Social Science (SPSS) which involving multiple regression to capture the effects of attitude co

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Helly, Hermawan, Haryanto Budhi, and Setyawan Didik. "Antecedents of On Purchase Intention of Foreign Products, Mediating Role of Attitude, and the Moderating Role of Ethnocentrism." International Journal of Economics and Business Issues 1, no. 1 (2022): 14–27. http://dx.doi.org/10.59092/ijebi.vol1.iss1.7.

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The purpose of this study is to examine the influence of perceived prestige, perceived quality, perceived value, brand image, country of origin and attitude to purchase intention foreign product and consumer attitude as mediation variable and also moderated by Customer’s Ethnocentrism variable. Specifically, it explains the variables that to form purchase intention consumer to foreign product "converse" and moderating effect of Customer’s Ethnocentrism variable. Data are gathered through survey by interviewing respondents who are guided by questionnaires. Sample consist of 200 respondents that

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Mady, M. Tawfik, Adel Al-Hussainan, and Tarek Tawfik Mady. "AACSB-ACCREDITATION BENEFITS AS PREDICTOR OF FACULTY ATTITUDE TOWARD THE ACCREDITATION PROCESS: AN EXPLORATORY STUDY." Journal of Management and Business Education 6, no. 1 (2022): 24–42. http://dx.doi.org/10.35564/jmbe.2023.0002.

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The purpose of the study is to investigate the attitude of faculty members of the College of Business Administration at Kuwait University (CBA-KU) toward the AACSB accreditation system and the way they perceive the benefits of accreditation. The level of association and the causal effect of perceived benefits on shaping faculty attitude are also addressed. A questionnaire was administered to all faculty members at CBA-KU resulting in a final response of 43 observations. While the one-sample t-test and Pearson correlation were used to investigate faculty attitude and perceived benefits and thei

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SIMAMORA, Elisabeth Rotua, Farida INDRIANI, and Budi SETIAWAN. "Green Brand Perceived Value: A Driver for Attitude toward Green Brand Extension." Journal of Environmental Management and Tourism 12, no. 7 (2021): 1906. http://dx.doi.org/10.14505/jemt.12.7(55).16.

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The purpose of this study is to develop a conceptual model that describes the process of how self-brand congruity affects attitudes toward green brand Extention. The integrated model focuses on the green brand perceived value that encourages attitude toward green brand Extention. Green brand perceived value furthermore applied to explain how green purchase intention and green trust influence attitudes toward green brand Extention. Green brand perceived value and green purchase intention have not significantly increase attitude toward green brand extension. Green brand perceived value through g

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F, f., f. F, and f. F. "Role of Attitude and Intention on the Relationship between Perceived Ease of Use, Perceived Usefulness, Trust, and E-Tax System Behavior." GLOBAL BUSINESS FINANCE REVIEW 28, no. 7 (2023): 89–104. http://dx.doi.org/10.17549/gbfr.2023.28.7.89.

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Purpose: The study proposes to analyze the effect of perceived ease of use on perceived usefulness and trust. Furthermore, the s tudy examined the mediation effect of attitude and intention on behavior to use the e-tax system. Design/methodology/approach: This study uses a quantitative approach with a survey as a data collection method. Respondents are 150 small and medium entrepreneurs in Central Java, Indonesia, who have used e-tax system. Findings: The results showed that perceived ease of use positively affects perceived usefulness and trust. Other results demonstrated that per

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Lee, Ki-Young. "The Impact of Benefit-Cost Perceptions of Mobile Video Advertising, Attitudes toward Advertising in General, and Mobile Video Usage on Attitudes toward Mobile Video Advertising." Korean Data Analysis Society 26, no. 1 (2024): 269–81. http://dx.doi.org/10.37727/jkdas.2024.26.1.269.

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This study aimed to identify antecedents of smartphone users’ attitudes toward mobile video advertising. Specifically, this study examined the impact of various perception factors by proposing perceptions of usefulness and entertainment offered by mobile video advertising as perceived benefits, whereas proposing privacy concerns and perceived intrusiveness experienced by being exposed to mobile video advertising as perceived costs. In addition, this study investigated the impact of smartphone users’ general perceptions toward advertising in general on their attitudes toward mobile video advert

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Nanggala, Ardhya Yudistira Adi. "Use of Fintech for Payment: Approach to Technology Acceptance Model Modified." Journal of Contemporary Information Technology, Management, and Accounting 1, no. 1 (2019): 1–8. https://doi.org/10.5281/zenodo.5527892.

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This study examined the effect of two main perceptions on TAM models along with web security perceptions of the attitudes and intention to use fintech. Web security perceptions are considered as additional variables are important in influencing attitudes and intention to use of fintech because users will use information systems. Sample was selected by the snowball method. Fintech usage questionnaire was developed using existing scales from prior tam instruments and modified where appropriate. 147 participants completed the survey questionnaire measuring their responses to perceived usefulness,

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Wallace, Laura E., Kathleen M. Patton, Andrew Luttrell, et al. "Perceived Knowledge Moderates the Relation Between Subjective Ambivalence and the “Impact” of Attitudes: An Attitude Strength Perspective." Personality and Social Psychology Bulletin 46, no. 5 (2019): 709–22. http://dx.doi.org/10.1177/0146167219873492.

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Previous work has reliably demonstrated that when people experience more subjective ambivalence about an attitude object, their attitudes have less impact on strength-related outcomes such as attitude-related thinking, judging, or behaving. However, previous research has not considered whether the amount of perceived knowledge a person has about the topic might moderate these effects. Across eight studies on different topics using a variety of outcome measures, the current research demonstrates that perceived knowledge can moderate the relation between ambivalence and the impact of attitudes o

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Atmaja, Ni Putu Cempaka Dharmadewi, and Ni Made Dwi Puspitawati. "Antecedents of using electronic money application on technology communication during covid-19 pandemi." International Journal of Communication and Society 4, no. 1 (2021): 72–81. http://dx.doi.org/10.31763/ijcs.v4i1.418.

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This paper aims to evaluate and discover the effect of perceived ease of use, perceived usefulness, attitude, and e-money applications use. The research data comprised primary data obtained from online questionnaires, distributed to 100 respondents of e-money users selected with a purposive sampling method. Aided with AMOS analysis tools, the Structural Equation Modeling (SEM) was employed for the data analysis. Findings revealed that perceived ease of use had significant effects on 1) perceived usefulness, and 2) the use of e-money applications. Perceives usefulness significantly affects atti

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Moon-Yong Kim. "Prior AI Experience and Attitude toward Generative AI Tools among Low-Income Individuals in South Korea: A Serial Mediation Model." Journal of Information Systems Engineering and Management 10, no. 38s (2025): 693–702. https://doi.org/10.52783/jisem.v10i38s.6956.

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Focusing on the generative artificial intelligence (AI) tools using large language models, the present research explores the individual factors impacting the low-income Koreans’ attitudes toward generative AI tools utilized to search for information (e.g., ChatGPT, Google Gemini, etc.). Specifically, we first examine whether low-income Korean individuals’ prior AI experience, perceived usefulness of AI, and general attitude toward AI influence their attitudes toward generative AI tools (RQ1). Second, we examine whether the prior AI experience affects the attitude toward generative AI tools via

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Jaganathan, Mathivannan, Selvan Perumal, Hasnizam Shaari, Yaty Sulaiman, and Nik Kamariah Nik Mat. "Consumer attitude as a mediator in the adoption of smart retail technologies in emerging market." Multidisciplinary Reviews 8, no. 4 (2024): 2025101. http://dx.doi.org/10.31893/multirev.2025101.

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This study examines the factors influencing the adoption of smart retailing technologies in Malaysia, a developing retail market. Using Partial Least Squares Structural Equation Modeling (PLS-SEM) to analyze data from 391 valid questionnaires, the study highlights the significant role of perceived advantage, novelty, and risk in shaping consumer attitudes toward smart retailing. The results demonstrate that perceived advantage significantly and positively influences consumers' attitude toward smart retailing (β = 0.453, t = 7.461, p < 0.001). Similarly, perceived novelty strongly influences

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Skitka, Linda J., Brittany E. Hanson, G. Scott Morgan, and Daniel C. Wisneski. "The Psychology of Moral Conviction." Annual Review of Psychology 72, no. 1 (2021): 347–66. http://dx.doi.org/10.1146/annurev-psych-063020-030612.

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This review covers theory and research on the psychological characteristics and consequences of attitudes that are experienced as moral convictions, that is, attitudes that people perceive as grounded in a fundamental distinction between right and wrong. Morally convicted attitudes represent something psychologically distinct from other constructs (e.g., strong but nonmoral attitudes or religious beliefs), are perceived as universally and objectively true, and are comparatively immune to authority or peer influence. Variance in moral conviction also predicts important social and political cons

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Iswahyudi, M., Rosidi Rosidi, and Zaki Baridwan. "Attitude of Village Goverment To Use E-Village Budgeting (Evb) in Compilation of Add : An Integration of Decomposeed Theory Planned Behavior and Risk." International Journal of Social and Local Economic Governance 5, no. 1 (2019): 49–56. http://dx.doi.org/10.21776/ub.ijleg.2019.005.01.6.

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This study aims to examine the effect of perceived of ease of use, perceived usefulness, compatibility and perceived risk toward the attitude of e-Village Budgeting (EVB) system user. The use of the mandatory EVB system, as well as the obligation to use information systems in village budgeting, make research on user attitudes appealing to be researched. Data analysis using Partial Least Square (PLS) with warpPLS software version 3.0. The results showed that 1) Perceived Usefulness becomes the determinant factor of user attitude in using EVB system. 2) Perceived ease of use does not affect the

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Hikmayanti Huwaida, Rofi’i, Sri Imelda, Said Muhammad, and Heppy Mutammimah. "E-Learning Acceptance in Business Administration Department State Polytechnic of Banjarmasin." Jurnal Multidisiplin Madani 3, no. 8 (2023): 1712–25. http://dx.doi.org/10.55927/mudima.v3i8.4428.

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E-learning is learning using Internet media. Acceptance of E-learning at the Business Administration Department, State Polytechnic of Banjarmasin, is measured by the Technology Acceptance Model method. This research is descriptive and verification research. The sample is 171 people. The data analysis technique uses the Structural Equation Model. The study results show that perceived ease of use does not affect behavioral intention to use technology but attitudes toward using technology. Perceived enjoyment influences attitude towards using technology. Behavioral intention to use technology aff

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Zhou, Bin, Siyi Liu, Hu Yu, Dongfang Zhu, and Qihao Xiong. "Perceived Benefits and Forest Tourists Consumption Intention: Environmental Protection Attitude and Resource Utilization Attitude as Mediators." Forests 13, no. 5 (2022): 812. http://dx.doi.org/10.3390/f13050812.

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Establishing a relationship model between environmental protection and resource utilization attitude and consumption intention is the key to promoting the sustainable development of forest tourism. From the standpoint of the Stimulus–Organism–Response (SOR) framework, the purpose of this study is to explore the complex causal relationships between perceived benefits, attitudes toward environmental protection, resource utilization attitudes, and consumption intentions in the context of forest tourism. The research data have been collected using a questionnaire survey of 436 tourists at Siming M

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Xia, Zongwen, and Dr. Randall Shannon. "CONCEPTUALIZING AI-CHATBOT APPLICATION AS AN E-SERVICE AGENT TO DEVELOP A CUSTOMER-BRAND RELATIONSHIP." ORESTA 7, no. 1 (2024): 306–28. https://doi.org/10.5281/zenodo.15080748.

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<em>In the current modern age, Artificial intelligence (AI) chatbots becomes an important part for online shopping through providing a prompt response to the customers. Along with this increasing expansion, there are still limited studies available especially with respect to customer brand relationship. Therefore, this research aimed to explore the AI chatbots application as an e-service agents (interaction, perceived enjoyment, customization, and problem-solving capabilities) and their impact on customer brand relationship through increasing positive attitude of customers. For this purpose, t

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Natasha, Cut Annisa Meidina, Agung Nugroho Luthfi Imam Fahrudi, and Ari Darmawan. "Perceived Ease of Use and Perceived Usefulness as Determinants of Green IT Attitudes and Engagement Green IT Practice for Environmental IT Performance." WSEAS TRANSACTIONS ON ENVIRONMENT AND DEVELOPMENT 20 (May 27, 2024): 233–41. http://dx.doi.org/10.37394/232015.2024.20.24.

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This research aimed to explore the effect of Perceived Ease of Use, Perceived Usefulness, GIT Attitudes, and Engagement in Green IT Practice on Environmental IT Performance. This research was carried out individually using an online questionnaire to the 230 employees who work in a logistics company in East Java. Data was analyzed using Structural Equation Modelling (SEM). The results show that Perceived Ease-of-Use has a significant effect on GIT Attitude, Perceived Usefulness has a significant effect on GIT Attitude, GIT Attitude has a significant effect on Engagement in GIT Practice, Engagem

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Wijoyo, Amin, and Nastasya Cindy. "Purchase Intention of Accounting Students in E-Commerce." Journal of Law and Regulation Governance 2, no. 6 (2024): 238–46. http://dx.doi.org/10.57185/jlarg.v2i6.61.

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This research aims to provide empirical evidence on the influence of perceived user convenience, perceived benefit, perceived risk, and trust on purchase intentions in E-Commerce, as well as the influence of these factors on user attitudes towards shopping in E-Commerce. The study used primary data from 129 respondents, examining four independent variables perceived user convenience, perceived benefit, perceived risk, and trust alongside one mediating variable, attitude toward use, and purchase intention as the dependent variable. Partial test results indicate that perceived convenience, perce

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Obaruyi, Lilian, Samuel Simeon Agbidi, and Canice. N. Ikeoji. "Students’ perception and attitude to agricultural science subject acceptance in government-owned secondary schools in Edo state, Nigeria." World Journal of Advanced Research and Reviews 23, no. 3 (2024): 1879–85. http://dx.doi.org/10.30574/wjarr.2024.23.3.2808.

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This study investigated students’ perceptions and attitudes to Agricultural Science acceptance in government-owned upper secondary schools in Edo State, Nigeria. The Theory of Planned Behavior was used to explain how attitudes, subjective norms, and perceived behavioral control influence students’ intentions and behaviors. An ex-post factor design and a survey method were used to collect data from 395 students selected by multi-stage sampling. The results showed that students have a positive attitude and perceive ease in accepting Agricultural Science. The study found that students’ perceived

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Obaruyi, Simeon Agbidi Samuel, and N. Ikeoji Canice. "Students' perception and attitude to agricultural science subject acceptance in government-owned secondary schools in Edo state, Nigeria." World Journal of Advanced Research and Reviews 23, no. 3 (2024): 1879–85. https://doi.org/10.5281/zenodo.14950513.

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This study investigated students’ perceptions and attitudes to Agricultural Science acceptance in government-owned upper secondary schools in Edo State, Nigeria. The Theory of Planned Behavior was used to explain how attitudes, subjective norms, and perceived behavioral control influence students’ intentions and behaviors. An ex-post factor design and a survey method were used to collect data from 395 students selected by multi-stage sampling. The results showed that students have a positive attitude and perceive ease in accepting Agricultural Science. The study found that students

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Godin, Gaston, Pierre Valois, and Roy J. Shephard. "Perceived Physical Ability and Relation of Attitude to Behavior." Perceptual and Motor Skills 63, no. 3 (1986): 1075–78. http://dx.doi.org/10.2466/pms.1986.63.3.1075.

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The mediating effect of perceived physical ability on the relationship of attitudes with behavior has been investigated in 130 subjects. Perceived Physical Ability was measured using the scale of Ryckman, Robbins, Thornton, and Cantrell, and attitudes were defined according to Ajzen and Fishbein. Two months later, all subjects reported their exercise behavior. Attitudes were significantly correlated 0.445 with exercise behavior, but Perceived Physical Ability did not influence the relation of attitude to behavior. Although this does not invalidate previous findings concerning the mediating inf

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Ian Nurpatria Suryawan, Yokie Radnan Kristiyono, Erlyn Ribkah Roring,. "The Effect Of Perceived Benefits In Formatting Male Online Shoppers’ Attitude." Jurnal Manajemen 25, no. 2 (2021): 290. http://dx.doi.org/10.24912/jm.v25i2.741.

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This study addresses (1) whether the convenience is the multidimensional construct in perceived benefits. (2) whether the price is the multidimensional construct in perceived benefits. (3) whether the product variety is the multidimensional construct in perceived benefits. (4) whether the perceived benefit influence to the attitude towards online shopping. (5) whether the attitude towards online shopping influence on the online purchase intention. The data used in this study is collected from total of 240 respondents who are male and users of 10 most widely used e-commerce in Indonesia. The st

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Sallaberry, Jonatas Dutra, Camila Helfenstein, Edicreia Andrade dos Santos, and Sayuri Unoki de Azevedo. "Influences of behavioral beliefs, perceived justice, attitudes toward past experiences, and issue complexity on complaint intention." Revista Catarinense da Ciência Contábil 23 (November 8, 2024): e3502. https://doi.org/10.16930/2237-7662202435022.

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This study aimed to analyze the influence of behavioral beliefs, perceived justice, attitude toward past experiences, and the complexity of the issue on the intention to report through a complaint approach. A survey was conducted with 218 Accounting students, whose relationships and explanatory capacity were analyzed using partial least squares structural equation modeling (PLS-SEM), multi-group analysis (MGA), and further complemented with a qualitative comparative analysis through Fuzzy set logic (fsQCA) to identify solutions for highly complex scenarios. Perceived behavioral control beliefs

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Zahra, Hana Al, Erie Febrian, and S. C. Djen Amar. "Faktor-Faktor yang Mempengaruhi Sikap dan Intensi Pengurus Koperasi Untuk Menggunakan Platform Layanan Keuangan Digital di Kota Bandung." Jurnal Manajemen 10, no. 2 (2019): 155. http://dx.doi.org/10.32832/jm-uika.v10i2.2572.

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<div><p class="1eAbstract-text">This study aims to analyze the factors that influence the attitudes and intentions of Indonesian cooperatives, especially in the city of Bandung in using digital financial service platform. The test conducted in this study is to examine the relationship between Perceived Usefulness, Perceived Ease of Use, Knowledge, Trust and Perceived Risk on Attitudes and Intentions, which are tested partially and simultaneously. The method of analysis of this research uses quantitative and qualitative approaches in the form of descriptive - verification. Hypothesi

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Cen Lu, Felicia Abednego, Chandra Kuswoyo, and Laurentius Calvin. "PENGARUH PERCEIVED ENJOYMENT, PERCEIVED USEFULNES, PERCEIVED EASE OF USE, PERCEIVED COMPABILITY, PERCEIVED INFORMATION SECURITY, DAN PERCEIVED SOSIAL PRESSURE TERHADAP SIKAP TERHADAP BELANJA ONLINE." JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). 10, no. 2 (2023): 1287–305. http://dx.doi.org/10.35794/jmbi.v10i2.50040.

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Perubahan perilaku konsumen dalam berbelanja dari pembelian di toko menjadi pembelian online membuat perusahaan perlu membuat sistem e-commerce yang lebih menarik bagi pelanggan. Perusahaan dalam hal ini perlu mengetahui bagaimana gaya belanja konsumen secara online (internet shopper lifestyle) terhadap sikap mereka terhadap pembelanjaan online. Belanja online sudah ada di Indonesia, namun konsumen belum terbiasa berbelanja online. Namun kenyataan ini berubah setelah adanya perkembangan e-commerce dimana banyak konsumen yang melakukan belanja online dari berbagai situs online. Penelitian bertu

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Güler, Kahraman, Cansu Selin Yurtseven, and Büşra Tüysüz. "Investigation of the effect of psychological birthorder on perceived parental attitudes and early maladaptive schemas in adults." Anatolian Current Medical Journal 6, no. 5 (2024): 306–12. http://dx.doi.org/10.38053/acmj.1527199.

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Aims: The aim of this study is to examine the effect of psychological birth order on perceived parental attitudes and early maladaptive schemas. Methods: In this study, the Psychological Birth Order Inventory, Perceived Parental Attitudes Scale-Child Form, and Young’s Schema Scale were used. The sample consisted of 189 women and 102 men. Relational and predictive analyses were conducted regarding birth order, psychological birth order, perceived parental attitudes, and schema domains. Results: There was a moderate positive relationship between the sibling rank of the women who participated in

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Chang, I.-Chiu, Chih-Ming Chen, Wei-Chuan Lin, Der-Juinn Horng, Ying-Chin Ho, and Hui-Ling Hu. "The Intention of Retail Stores in Taiwan to Cooperate with the Government in the Establishment of IT Measures for Pandemic Prevention." Healthcare 11, no. 1 (2022): 30. http://dx.doi.org/10.3390/healthcare11010030.

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This study focuses on the cooperative attitude and intention of retail stores in Taiwan to cooperate with the government’s related pandemic prevention measures. The study is based on the Theory of Planned Behavior (TPB). The study includes factors such as perceived risk of infection, job stress, pandemic prevention IT (information technology) convenience, pandemic prevention attitude, and pandemic prevention intention. Pandemic prevention attitude is used as a mediating variable to establish the research framework. This study collected research data through a questionnaire survey. A total of 4

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Theodorakis, Yannis. "Planned Behavior, Attitude Strength, Role Identity, and the Prediction of Exercise Behavior." Sport Psychologist 8, no. 2 (1994): 149–65. http://dx.doi.org/10.1123/tsp.8.2.149.

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The aim of this study was to examine the attitude–exercise behavior relationship according to the theory of planned behavior. Two additional variables, multicomponent attitude strength and role identity, were constructed to expand the initial model. The participation of 395 females in physical fitness programs over a 2-month period served as a behavioral criterion. Attitudes toward behavior, perceived behavioral control, role identity, and attitude strength predicted intention to exercise. Also, exercise behavior was predicted from intention, perceived behavioral control, role identity, and at

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De, Keyzer Freya, Nathalie Dens, and Pelsmacker Patrick De. "Is this for me? How Consumers Respond to Personalized Advertising on Social Network Sites." Journal of Interactive Advertising 15, no. 2 (2015): 124–34. https://doi.org/10.1080/15252019.2015.1082450.

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We study the impact of perceived personalization on consumer responses to advertising on Facebook, a popular social network site (SNS). Based on two experiments, we test a moderated mediation model with perceived relevance as the mediator and respondents' attitudes toward Facebook as the moderator of the relationship between perceived personalization on one hand and brand attitude and click intention on the other. The results show that perceived personalization improves responses toward Facebook ads, through perceived relevance. The moderating impact of attitude toward Facebook is significant

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M., SRINU NAIK, and R. NARAYANA GUPTA Dr. "CUSTOMERS ATTITUDE TOWARDS USAGE OF E-WALLET." Seybold Report Journal 18, no. 09 (2023): 1366–74. https://doi.org/10.5281/zenodo.8413622.

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<strong>Abstract</strong> Changing patterns of behavior in public financial transactions during this pandemic has increased the use of e-wallet services. people's most widely used transaction is e-wallet services. This study aims to determine the effect of perceived usefulness, perceived ease of use, perceived security, and cashback promotion on behavioral intention of e-wallet (a survey of people in the Special Region of Yogyakarta). The sampling technique used is purposive sampling method. The number of samples in this study was 100 respondents with the criteria of people who have e-wall

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Sari, Vivi Nila, and Dian Anggraini. "FACTORS AFFECTING COMMUNITY INTEREST IN THE USE OF NON-CASH (DIGITAL) PAYMENTS." JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) 4, no. 2 (2020): 185–91. http://dx.doi.org/10.33751/jhss.v4i2.2493.

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This study aims to analyze and provide empirical evidence regarding the effect of perceived usefulness and perceived ease of use of non-cash (digital) payments with the use attitude as an intervening variable. The population in this study was the Islamic Community of West Sumatra. The sampling method used in this research was a number of 100 West Sumatran people using quota sampling. Data processing with SmartPLS 3.0 shows the results show perceived benefit has a positive effect on non-cash payments (digital). The higher the perception of benefit, the higher the non-cash payment (digital). Per

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Spears, Russell, J. Richard Eiser, and Joop van der Pligt. "Attitude Strength and Perceived Prevalence of Attitude Positions." Basic and Applied Social Psychology 10, no. 1 (1989): 43–55. http://dx.doi.org/10.1207/s15324834basp1001_5.

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GÜMÜŞ, Cemal, Selda FINDIKLI, and Emine Pınar SAYGIN. "Behavioral Intentions of Customers Under the Technology Acceptance Model (TAM): Example of Migros Jet Kasa." İnsan ve Toplum Bilimleri Araştırmaları Dergisi 12, no. 3 (2023): 1874–903. http://dx.doi.org/10.15869/itobiad.1296686.

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This study aims to reveal the attitudes and intentions of consumers towards self check-out points in their grocery shopping. For this purpose, a questionnaire was applied to consumers who used the Migros Jet Kasa (self check-out) payment points in Migros shopping stores at least once. In this direction, the results of the survey answered by 383 people were analyzed. As a result of the study it has been observed that technology use proficiency has a positive effect on both perceived ease of use and perceived usefulness. From this point of view, it can be stated that when the ability to use tech

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Fikri, M. Husnul, and Renny Risqiani. "Antecedents and Consequences of Consumer Attitudes towards Advertising on Social Media." Business and Entrepreneurial Review 23, no. 1 (2023): 175–88. http://dx.doi.org/10.25105/ber.v23i1.15203.

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Social media has developed and created new advertising systems for business and commerce purposes. Previous research found that many factors influence a person's interest in advertisements displayed on social media. This study aims to examine the effect of advertising value on attitudes towards social media advertising (SMA) and attitudes towards SMA on attitudes towards brands and purchase intentions. The study was conducted on 267 respondents who often interact through social media. Data were analyzed using Structural Equation Modeling (SEM) with the help of smartPLS software. The results sh

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Almawash, May, and Mahmoud Saleh. "Factors Influencing Consumer’s Attitude Toward Adopting e-wallets in Purchase Transactions." International Journal of Economics, Business and Management Research 08, no. 06 (2024): 148–70. http://dx.doi.org/10.51505/ijebmr.2024.8610.

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This research paper explores the factors influencing consumer attitudes toward adopting ewallets in purchase transactions in Saudi Arabia. The study integrates the Technology Acceptance Model (TAM) with consumers' mindfulness and self-efficacy to comprehensively understand e-wallet adoption. The study highlights the growing importance of electronic money services and the need to promote e-wallet adoption in Saudi Arabia. The research examines the impact of mindfulness, self-efficacy, perceived usefulness, ease of use, and new technology anxiety on consumer attitudes toward e-wallet adoption. T

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Suriadi, Nur Azila, and Radin Siti Aishah Radin A Rahman. "SOCIAL ENTREPRENEURIAL TENDENCIES AMONG SEKOLAH MENENGAH USAHAWAN AL-AMIN STUDENTS." International Journal of Education, Psychology and Counseling 7, no. 48 (2022): 40–51. http://dx.doi.org/10.35631/ijepc.748004.

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Social entrepreneurship neither completely become choice of entrepreneurs nor researchers. Therefore, this study aims to examine the influence of attitudes, social norms, and perceived behavioral control on social entrepreneurship tendencies of Sekolah Menengah Usahawan Al-Amin’s students. Objectives of this study to i) identify the level of attitude, social norms and perceived behavioral control and social entrepreneurship tendencies of SM Usahawan Al-Amin’s students ii) identify influence of attitude, social norms, and perceived behavioral control on social entrepreneurship tendencies of SM

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Polo, Pablo Polo, Jose Antonio Munoz-Reyes, Ana Maria Fernandez Tapia, Juan Enrique Wilson, and Enrique Turiégano. "Self-perceived mate value influences intrasexual competitiveness attitudes in young people of both sexes." Evolution, Mind and Behaviour 17, no. 1 (2019): 1–9. http://dx.doi.org/10.1556/2050.2018.00004.

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Individuals vary in their intrasexual competitiveness attitude, i.e., an important variable reflecting the potential threat or the extent to which one perceives other individuals of the same sex as social or mating rivals. In this study, we investigated the relationship between self-perceived mate value, a construct usually linked to intersexual selection, and intrasexual competitiveness attitude. We postulated that those psychological traits that increase mate value are related to psychological traits underlying intrasexual competitiveness attitude. The results obtained from a sample of 711 y

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Phuc, Tran Xuan, and Tran Nho Quyet. "FACTORS AFFECTING THE ATTITUDES OF VIETNAMESE RURAL YOUTH (BUYERS) ON E-COMMERCE PLATFORMS - AN EMPIRICAL STUDY IN RURAL AREAS OF HANOI." Journal of Forestry Science and Technology, no. 13 (2022): 131–41. http://dx.doi.org/10.55250/jo.vnuf.2022.13.131-141.

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This study examines factors affecting the attitude of Vietnamese rural youth in the e-commerce market, and how attitude influences the intention to shop online. The authors propose a research model consisting of 6 factors, namely perceived usefulness, perceived ease of use, compatibility, risk, subjective behavioral controlandperceived behavioral control. Due to the outbreak of Covid-19, sample data were collected through an online survey from December 2021 to February 2022, with 352 questionnaires collected from rural youth who are online shoppers (aged 18 to 40 years old) living in Hanoi. Af

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Suhendra, Andy Reyhan, Yolanda Masnita, and Kurniawati. "Anteseden Sikap Konsumen terhadap Perilaku Pembelian Online." Jurnal Samudra Ekonomi dan Bisnis 14, no. 1 (2023): 63–75. http://dx.doi.org/10.33059/jseb.v14i1.5954.

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The purpose of this research is to explore the things that influence consumer attitudes in shopping online, as well as the influence of these attitudes on their behavior in making online purchases. This research was conducted through the perspective of the technology acceptance model (TAM), which is based on consumer value theory. This study uses SEM (structural equation modeling) analysis on primary data based on the results of a questionnaire that has been distributed to 289 respondents. The results show that there is a significant effect of perceived ease of use on attitude, and attitude ha

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ÖZTÜRK YILDIRIM, Tuğba, Hilal KUŞCU KARATEPE, and Hanife TİRYAKİ ŞEN. "The Relationship Between Stress and Professional Attitude of Nursing Students During the COVID‐19 Pandemic." Gümüşhane Üniversitesi Sağlık Bilimleri Dergisi 12, no. 3 (2023): 940–50. http://dx.doi.org/10.37989/gumussagbil.1095479.

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It is a descriptive and cross-sectional study that aims to determine the relationship between the stress levels perceived by nursing students during the pandemic and their attitudes towards the nursing profession with the differences between demographic variables. The sample of the study consisted of 494 undergraduate nursing students in different provinces of Turkey. The research data were collected through a web-based survey prepared by the researchers between May and June 2020 using the Information Form, Perceived Stress Scale, and Attitude Scale for Nursing Profession. Perceived Stress Sca

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Mulyana, Rijal Assidiq. "Kajian Model Empiris Minat Berwirausaha Siswa SMK di Kabupaten Garut." Agregat: Jurnal Ekonomi dan Bisnis 2, no. 2 (2018): 354. http://dx.doi.org/10.22236/agregat_vol2/is2pp354-365.

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The research was conducted to get the explanation and prove the influence of subjective norm, perceived behavioral control, and attitude toward theentreprenurial intention. the subject of research is the students of SMKN 12 Garut with the number of respondents 128 people, the analysis technique used is with the structural equations modelling. The results showed that subjective norms did not have a positive effect on perceived behavioral control, as well as on entrepreneurial attitudes. Meanwhile, subjective norm, perceived behavioral control, and entrepreneurial attitude simultaneously have no

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Putri, Nikki Ananda, and Wira Bharata. "Eksplorasi Penggunaan Keberlanjutan Sistem Informasi pada Pengguna Virtual Account." Jurnal Akuntansi, Keuangan, dan Manajemen 6, no. 2 (2025): 529–41. https://doi.org/10.35912/jakman.v6i2.4186.

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Purpose: This study examined the sustainable use of an information system using the IS Continuance and Technology Acceptance Model (TAM) as a theory.Methodology/Approach: This is a quantitative research study with an explanatory method. The respondents are virtual account users on the Shopee in Samarinda City. Data were collected using purposive sampling and Structural Equation Model (SEM) techniques with SmartPLS.Results/Findings: The test results showed Perceived Ease of Use has a positive and significant impact on Attitude, Perceived Usefulness has a positive and significant impact on Attit

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Soo, Maria Yulita Arima, Apriana Marselina, and Sesilianus Kapa. "PENGARUH PERSEPSI KEMUDAHAN SISTEM DAN PERSEPSI KENYAMANAN TERHADAP SIKAP POSISTIF NASABAH BANK BNI CABANG ENDE DALAM MENGGUNAKAN LAYANAN MOBILE." Jurnal Riset Ilmu Akuntansi 1, no. 1 (2021): 164–73. http://dx.doi.org/10.37478/jria.v1i1.1020.

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This study aims to determine: (1) the effect of perceptions of the ease of the system on the positive attitude of customers in using mobile banking BNI Ende Branch Bank. (2) the effect of perceived comfort on the positive attitude of customers in using BNI BNI Bank Ende mobile banking. (3) the effect of perceived ease of system and perceived comfort together on the positive attitude of customers in using BNI BNI Bank Ende Branch mobile banking. The population in this study are customers of Bank BNI Ende Branch who use mobile banking or at least know information about the service. The sample se

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Moon-Yong Kim, Moon-Yong Kim. "Prior AI Experience and Attitude toward Generative AI Tools among Low-Income Individuals in South Korea:A Serial Mediation Model." International Journal of Advances in Engineering and Management 7, no. 3 (2025): 513–22. https://doi.org/10.35629/5252-0703513522.

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There has been significant attention on the progress of artificial intelligence (AI).Focusing on the generative AI tools using large language models, the present research exploresthe individual factors impacting the low-income Koreans’attitudes toward generative AI toolssuch as ChatGPT and Google Gemini. Specifically, we first examine whether low-income Korean individuals’prior AI experience, perceived usefulness of AI, and general attitude toward AIinfluencetheir attitudes toward generative AI tools (RQ1). Second, we examine whether the prior AI experience affects the attitude toward generati

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Ngo, Nora Tan. "The Implementation of a School-Based Social Networking Site." AIDE Interdisciplinary Research Journal 2 (January 27, 2023): 175–85. http://dx.doi.org/10.56648/aide-irj.v2i1.27.

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This study examined the special education teachers’ attitudes, practices, and perceived benefits while using a school based SNS, ClassDojo, in Santa Clara County Office of Education Special Education Division. In addition, the perceived benefits while using ClassDojo, the significant relationship between their attitude towards and practices of using ClassDojo, and the significant relationship of the perceived benefits of using ClassDojo to their attitude and practice were resolved. This study made use of a descriptive-correlational research design. Data was collected through a Google form link

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Chetioui, Youssef, Hikma Benlafqih, and Hind Lebdaoui. "How fashion influencers contribute to consumers' purchase intention." Journal of Fashion Marketing and Management: An International Journal 24, no. 3 (2020): 361–80. http://dx.doi.org/10.1108/jfmm-08-2019-0157.

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PurposeThis study examines the impact of attitudes toward fashion influencers (FIs) on brand attitude and consumer purchase intention. It also aims to identify factors affecting consumers' attitudes toward FIs.Design/methodology/approachTo achieve this goal, the authors propose a conceptual model that combines the theory of planned behavior (TPB) and theoretical outcomes of prior literature related to influencer marketing. Based on data collected from 610 Moroccan respondents, the authors empirically test the conceptual model using a partial least squares (PLS) estimation.FindingsThis study il

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Purbananda, Bonang Pamungkas, Syaikul Falah, and Aaron Simanjuntak. "ANALISIS MODEL PENERIMAAN SISTEM TEKNOLOGI AKUNTANSI DISEKTOR UMKM JAYAPURA DENGAN PENDEKATAN MODEL TECHNOLOGY ACCEPTANCE MODEL (TAM)." APSSAI ACCOUNTING REVIEW 1, no. 2 (2022): 130–43. http://dx.doi.org/10.26418/apssai.v1i2.10.

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Tujuan penelitian adalah menganalisis model penerimaan teknologi akuntansi dengan menggunakan Technology Acceptance Model atau TAM dengan sampel sebanyak 275 pelaku UMKM yang menggunakan sistem informasi. Data tersebut diolah menggunakan analisis deksriptif dengan pengolahan data SEM. Hasil penelitian adalah (1) perceived ease of use berpengaruh terhadap perceive usefulness dengan taraf sign sebesar 0.000; (2) perceived usefulness tidak berpengaruh terhadap attitude toward using (sikap); (3) perceived ease of use tidak berpengaruh terhadap attitude toward using (sikap); (4) attitude toward usi

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Hodge, Samuel R., Ronald Davis, Rebecca Woodard, and Claudine Sherrill. "Comparison of Practicum Types in Changing Preservice Teachers’ Attitudes and Perceived Competence." Adapted Physical Activity Quarterly 19, no. 2 (2002): 155–71. http://dx.doi.org/10.1123/apaq.19.2.155.

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The purpose was to compare the effects of two practicum types (off campus and on campus) on physical education teacher education (PETE) students’ attitudes and perceived competence toward teaching school-aged students with physical disabilities or moderate-severe mental retardation. PETE students, enrolled in a 15-week introductory adapted physical education (APE) course and involved in eight sessions of either off-campus (n = 22) or on-campus (n = 15) practicum experiences, completed Rizzo’s (1993a) Physical Educators’ Attitudes Toward Teaching Individuals with Disabilities-III (PEATID-III) t

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Yan, Suli, Mingjie Xue, and Rozita @. Uji Binti Mohammed. "An Empirical Study on Consumer Behavioral Intentions towards Alipay in China." Malaysian Journal of Social Sciences and Humanities (MJSSH) 10, no. 2 (2025): e003100. https://doi.org/10.47405/mjssh.v10i2.3100.

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In recent years, mobile payments have revolutionized the way transactions are conducted in China through innovative methods. The main purpose of this study is to investigate the effects of consumers' perceived usefulness, perceived ease of use, perceived trust, perceived compatibility and consumers' attitude on consumers' behavioural intention towards Alipay, by using an extended version of the technology acceptance model (TAM). The method used in this study was quantitative, and the data was collected from 384 users in China. In sample selection, the non-probability sampling method is adopted

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Wu, Yu-Lun, Joy Rumble, Alexa Lamm, and Jason Ellis. "Communication of Genetic Modification Science: Consumers’ Critical Thinking Style, Perceived Transparency of Information, and Attitude." Journal of International Agricultural and Extension Education 27, no. 2 (2020): 49–61. http://dx.doi.org/10.5191/jiaee.2020.27249.

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Consumers’ attitude toward GM science is not only an important factor to determine the industry’s development, it is also a crucial topic across various countries. How people express their judgment of GM science, involves a highly complicated process. Because of this complexity, influence on attitude toward GM science has become a popular research topic and has been examined through various variables. This study sought to examine the effects of critical thinking styles and perceived transparency of GM science on attitude toward GM science. To fulfill the purpose of the research, an online surv

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